CN109191585B - Information processing method, device, equipment and computer readable storage medium - Google Patents

Information processing method, device, equipment and computer readable storage medium Download PDF

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Publication number
CN109191585B
CN109191585B CN201810956120.7A CN201810956120A CN109191585B CN 109191585 B CN109191585 B CN 109191585B CN 201810956120 A CN201810956120 A CN 201810956120A CN 109191585 B CN109191585 B CN 109191585B
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information
user
display device
display
image
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CN109191585A (en
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杜雅洁
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Beijing Baidu Netcom Science and Technology Co Ltd
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Beijing Baidu Netcom Science and Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06TIMAGE DATA PROCESSING OR GENERATION, IN GENERAL
    • G06T19/00Manipulating 3D models or images for computer graphics
    • G06T19/006Mixed reality
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F9/00Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements

Abstract

The embodiment of the invention provides an information processing method, an information processing device, information processing equipment and a computer readable storage medium. The method of the embodiment of the invention receives the image information of the face of the user watching the information displayed by the display device, which is acquired by the camera device; carrying out face recognition processing on the image information to obtain identity information of the user; according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user; the AR display information is pushed to the user, so that the information displayed by the display device is enhanced into the corresponding AR display information for different users in a personalized manner on the basis of the information displayed by the display device, the content displayed to the user is richer, the personalized content display and popularization can be realized, and the popularization effect is better.

Description

Information processing method, device, equipment and computer readable storage medium
Technical Field
The embodiment of the invention relates to the technical field of information display, in particular to an information processing method, an information processing device, information processing equipment and a computer readable storage medium.
Background
Generally, a display device, such as a billboard, an electronic screen, an intelligent display terminal, etc., for displaying and promoting content such as advertisements, scenic spot presentations, etc., is provided in places such as shopping malls, supermarkets, streets, scenic spots, etc.
Due to differences in the placement positions of the display devices, the audiences have great differences in concerns and interests due to differences in sex, age and group. However, in a certain time period, the content displayed and promoted by the display device is fixed, and personalized content display and promotion cannot be provided according to the personal attributes of the user, so that the display content is single, and the promotion effect is poor.
Disclosure of Invention
Embodiments of the present invention provide an information processing method, an information processing apparatus, an information processing device, and a computer-readable storage medium, which are used to solve the problems in the prior art that, within a certain time period, contents displayed and promoted by a display apparatus are fixed, personalized content display and promotion cannot be provided according to personal attributes of a user, the display apparatus has single display content, and a promotion effect is poor.
One aspect of an embodiment of the present invention is to provide an information processing method, including:
receiving image information which is acquired and sent by a camera device and corresponds to a display device within a preset range, wherein the image information comprises facial image information of a user watching information displayed by the display device;
carrying out face recognition processing on the image information to obtain identity information of the user;
according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user;
and pushing the AR display information to the user.
Another aspect of an embodiment of the present invention is to provide an information processing apparatus, including:
the communication module is used for receiving image information which is acquired and sent by the camera device and corresponds to the display device within a preset range, wherein the image information comprises facial image information of a user watching information displayed by the display device;
the face recognition module is used for carrying out face recognition processing on the image information to obtain the identity information of the user;
the enhancement processing module is used for enhancing the information displayed by the display device according to the identity information of the user to obtain AR display information corresponding to the user;
and the information pushing module is used for pushing the AR display information to the user.
Another aspect of an embodiment of the present invention is to provide an information processing apparatus, including:
a memory, a processor, and a computer program stored on the memory and executable on the processor,
the processor, when running the computer program, implements the method described above.
It is another aspect of an embodiment of the present invention to provide a computer-readable storage medium, storing a computer program,
which when executed by a processor implements the method described above.
According to the information processing method, the information processing device, the information processing equipment and the computer readable storage medium, the image information of the face of the user watching the information displayed by the display device, which is acquired by the camera device, is received; carrying out face recognition processing on the image information to obtain identity information of the user; according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user; the AR display information is pushed to the user, so that the information displayed by the display device is enhanced into the corresponding AR display information for different users in a personalized manner on the basis of the information displayed by the display device, the content displayed to the user is richer, the personalized content display and popularization can be realized, and the popularization effect is better.
Drawings
Fig. 1 is a flowchart of an information processing method according to an embodiment of the present invention;
FIG. 2 is a flowchart of an information processing method according to a second embodiment of the present invention;
fig. 3 is a schematic structural diagram of an information processing apparatus according to a third embodiment of the present invention;
fig. 4 is a schematic structural diagram of an information processing apparatus according to a fifth embodiment of the present invention.
With the above figures, certain embodiments of the invention have been illustrated and described in more detail below. The drawings and written description are not intended to limit the scope of the inventive concepts in any way, but rather to illustrate the inventive concepts to those skilled in the art by reference to specific embodiments.
Detailed Description
Reference will now be made in detail to the exemplary embodiments, examples of which are illustrated in the accompanying drawings. When the following description refers to the accompanying drawings, like numbers in different drawings represent the same or similar elements unless otherwise indicated. The implementations described in the following exemplary embodiments do not represent all implementations consistent with embodiments of the invention. Rather, they are merely examples of apparatus and methods consistent with certain aspects of embodiments of the invention, as detailed in the following claims.
The terms "first", "second", etc. referred to in the embodiments of the present invention are used for descriptive purposes only and are not to be construed as indicating or implying relative importance or implicitly indicating the number of technical features indicated. In the description of the following examples, "plurality" means two or more unless specifically limited otherwise.
The following several specific embodiments may be combined with each other, and details of the same or similar concepts or processes may not be repeated in some embodiments. Embodiments of the present invention will be described below with reference to the accompanying drawings.
Example one
Fig. 1 is a flowchart of an information processing method according to an embodiment of the present invention. The embodiment of the invention provides an information processing method aiming at the problems that in the prior art, the content displayed and popularized by a display device is fixed, personalized content display and popularization cannot be provided according to the personal attributes of users, the display content of the display device is single, and the popularization effect is poor.
The method in the embodiment is applied to information processing equipment for managing and controlling a display device, wherein the display device can be a billboard arranged in a timeout or a commercial place, and the information processing equipment can be equipment for processing advertisement putting information; alternatively, the presentation means may be a scenic spot knowledge presentation electronic screen provided in a scenic spot, and the information processing apparatus may be a scenic spot knowledge presentation control information processing apparatus; or, the display device may be a museum display terminal arranged in a museum, and the information processing device may be a device for controlling information processing of information displayed by the museum display terminal, and the like. In other embodiments, the method may also be applied to other devices, which are schematically illustrated in this embodiment.
As shown in fig. 1, the method comprises the following specific steps:
and S101, receiving image information which is acquired and sent by the camera device and corresponds to a preset range of the display device, wherein the image information comprises facial image information of a user watching the information displayed by the display device.
In this embodiment, usually, the plurality of display devices are respectively disposed at different positions, a camera device is correspondingly disposed near each display device, and the camera device is configured to collect image information in a preset range corresponding to the display device in real time and send the collected image information to the information processing apparatus in real time.
When the user walks to the display device and watches the information displayed by the display device, the image information collected by the camera device comprises the facial image information of the user. The preset range corresponding to the display device may be set by a technician according to an actual scene, and this embodiment is not specifically limited herein.
Optionally, the camera device may be disposed on the display device, for example, on the top or one side of the display device; alternatively, the camera may be mounted on a stand placed beside the display device. The present embodiment is not particularly limited to a specific setting position of the image pickup apparatus.
The information processing apparatus can receive image information transmitted from the image pickup device in real time and perform face recognition processing on the image information.
And S102, carrying out face recognition processing on the image information to obtain the identity information of the user.
In this embodiment, the information processing apparatus may record attribute information of the user and facial image features of the user when the user registers; alternatively, the information processing apparatus may further include user registration data provided by an organization to which the presentation device belongs, the user registration data including attribute information of the user and facial image features of the user. The information processing equipment performs face recognition processing on the image information after receiving the image information sent by the camera device, and can recognize the identity information of the user.
For example, the institution to which the display device belongs may be a supermarket where the display device is used for displaying sales promotion goods of the supermarket. The information processing apparatus may acquire registration information of a user of the supermarket, the registration information including attribute information of the user and facial image features of the user. When the user walks through the display device and watches the information displayed by the display device, the image pickup device can shoot image information including the face of the user and send the image information to the information processing equipment. The information processing device can perform face recognition processing on the image information according to the facial image characteristics of the user in the registered information of the user, and can recognize the identity of the user.
For example, the mechanism to which the display device belongs may be a museum, and the display device is used for displaying collections in the museum. The information processing apparatus may acquire registration information of users of the museum, the registration information including attribute information of the users and facial image features of the users. When the user stands in front of the display device to view the information displayed by the display device, the image pickup device can capture image information including the face of the user and send the image information to the information processing apparatus. The information processing device can perform face recognition processing on the image information according to the facial image characteristics of the user in the registered information of the user, and can recognize the identity of the user.
And S103, enhancing the information displayed by the display device according to the identity information of the user to obtain AR display information corresponding to the user.
After the identity information of the user is identified, the information processing device can further determine the user information such as the gender, the age, the registration time and the like of the user, further enhance the information displayed by the display device according to the user information, generate the personalized AR display information corresponding to the user information, and the information displayed by the display device is richer and more colorful and better accords with the interest of the user.
Specifically, the information displayed by the display device is enhanced to generate the personalized AR display information corresponding to the user information, which can be specifically implemented in the following manner:
the AR content corresponding to the information displayed by the display device can be acquired according to the user information of the user, such as the gender, age, registration time and the like of the user, and the information displayed by the display device and the corresponding AR content are fused into the AR display information corresponding to the user.
Optionally, the classification may be performed in advance according to user information such as gender, age, registration time, and the like of the user. For the same display information, the AR content corresponding to the display information is preset for each type of user information. The same display information can set different AR contents corresponding to the display information for different types of user information.
And step S104, pushing the AR display information to the user.
After the AR display information corresponding to the user is obtained, the AR display information can be pushed to the user, so that richer and more personalized information can be displayed to the user.
The embodiment of the invention receives the image information of the face of the user watching the information displayed by the display device, which is acquired by the camera device; carrying out face recognition processing on the image information to obtain identity information of the user; according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user; the AR display information is pushed to the user, the information displayed by the display device is enhanced and processed into the corresponding AR display information for different users individually on the basis of the information displayed by the display device, the content displayed to the user is richer, the individual content display and popularization can be realized, and the popularization effect is better.
Example two
Fig. 2 is a flowchart of an information processing method according to a second embodiment of the present invention. On the basis of the first embodiment, in this embodiment, the image capturing devices correspond to the display devices one to one, and the image information includes identification information of the image capturing devices. According to the identity information of the user, the information displayed by the display device is enhanced, and AR display information corresponding to the user is obtained, and the method comprises the following steps: determining information displayed by a display device corresponding to the camera device according to the identification information of the camera device in the image information; acquiring AR content corresponding to the user according to the identity information of the user; and fusing the information displayed by the display device with the AR content corresponding to the user to obtain the AR display information. As shown in fig. 2, the method comprises the following specific steps:
step S201, receiving image information which is acquired and sent by the camera device and corresponds to a preset range of the display device, wherein the image information comprises facial image information of a user watching information displayed by the display device.
In this embodiment, usually, the plurality of display devices are respectively disposed at different positions, a camera device is correspondingly disposed near each display device, and the camera device is configured to collect image information in a preset range corresponding to the display device in real time and send the collected image information to the information processing apparatus in real time.
When the user walks to the display device and watches the information displayed by the display device, the image information collected by the camera device comprises the facial image information of the user. The preset range corresponding to the display device may be set by a technician according to an actual scene, and this embodiment is not specifically limited herein.
Optionally, the camera device may be disposed on the display device, for example, on the top or one side of the display device; alternatively, the camera may be mounted on a stand placed beside the display device. The present embodiment is not particularly limited to a specific setting position of the image pickup apparatus.
In this embodiment, the image capturing devices correspond to the display devices one to one, and the image information includes identification information of the image capturing devices. And determining the display device corresponding to the image information according to the identification information of the camera device.
Step S202, face recognition processing is carried out on the image information to obtain identity information of the user.
In this embodiment, the information processing apparatus may record attribute information of the user and facial image features of the user when the user registers; alternatively, the information processing apparatus may further include user registration data provided by an organization to which the presentation device belongs, the user registration data including attribute information of the user and facial image features of the user. The information processing equipment performs face recognition processing on the image information after receiving the image information sent by the camera device, and can recognize the identity information of the user.
For example, the institution to which the display device belongs may be a supermarket where the display device is used for displaying sales promotion goods of the supermarket. The information processing apparatus may acquire registration information of a user of the supermarket, the registration information including attribute information of the user and facial image features of the user. When the user walks through the display device and watches the information displayed by the display device, the image pickup device can shoot image information including the face of the user and send the image information to the information processing equipment. The information processing device can perform face recognition processing on the image information according to the facial image characteristics of the user in the registered information of the user, and can recognize the identity of the user.
For example, the mechanism to which the display device belongs may be a museum, and the display device is used for displaying collections in the museum. The information processing apparatus may acquire registration information of users of the museum, the registration information including attribute information of the users and facial image features of the users. When the user stands in front of the display device to view the information displayed by the display device, the image pickup device can capture image information including the face of the user and send the image information to the information processing apparatus. The information processing device can perform face recognition processing on the image information according to the facial image characteristics of the user in the registered information of the user, and can recognize the identity of the user.
Optionally, the account information of the user may be obtained by performing face recognition processing on the image information.
In this embodiment, the information displayed on the display device can be viewed by one or more users in front of the display device. In this step, if the image information includes image information of a plurality of user faces, face recognition processing is performed on the image information, and identity information of one or more users can be obtained.
If the identity information of the plurality of users is obtained, the subsequent steps S203-S205 are performed for the identity information of each user, and the information displayed by the display device is enhanced according to the identity information of the user to obtain the AR display information corresponding to each user. Because the attribute information of different users is different, the AR display information corresponding to different users may be different.
Step S203 is to determine information displayed on the display device corresponding to the image pickup device, based on the identification information of the image pickup device in the image information.
In this embodiment, the image information includes identification information of the imaging device. Because the camera device and the display device are in one-to-one correspondence, the display device corresponding to the camera device can be determined according to the identification information of the camera device, and therefore the information fixedly displayed by the display device can be determined.
Optionally, the display device may display different information at different time periods according to a preset display rule. The image information also includes the acquisition time of the image information. According to the identification information of the image pickup device in the image information, the information displayed by the display device corresponding to the image pickup device is determined, and the following method can be adopted:
determining the identification information of the display device corresponding to the camera device according to the identification information of the camera device in the image information; and acquiring the information displayed by the display device when the image information is acquired according to the identification information of the display device, the acquisition time of the image information and the display rule of the display device.
And step S204, acquiring the AR content corresponding to the user according to the identity information of the user.
After the identity information of the user is identified, the information processing device can further determine attribute information of the user, such as gender, age, registration time and the like, further enhance the information displayed by the display device according to the attribute information of the user, generate personalized AR display information corresponding to the user information, and the information displayed by the display device is richer and more colorful and better accords with the interest of the user.
In this embodiment, the AR content corresponding to the user is obtained according to the identity information of the user, which may specifically be implemented in the following manner:
acquiring attribute information of the user according to the identity information of the user, wherein the attribute information at least comprises gender and age; and obtaining the AR content corresponding to the attribute information of the user.
The identity information of the user may be account information of the user. And acquiring the attribute information of the user reserved when the user registers the account according to the user account information.
Optionally, the attribute information of the user may further include registration time, whether the user is a member user, interest and hobbies, and the like, which is not specifically limited herein.
Optionally, the classification may be performed in advance according to attribute information of the user, such as gender, age, and whether the user is a member user. For the same display information, setting AR content corresponding to the display information in advance for each type of user attribute information. The same display information can set different AR contents corresponding to the display information for different types of user attribute information.
And S205, fusing the information displayed by the display device with the AR content corresponding to the user to obtain the AR display information.
After the built-in AR corresponding to the user is obtained, the information displayed by the display device is fused with the AR content corresponding to the user, and AR display information can be obtained.
In addition, the information displayed by the display device is fused with the AR content corresponding to the user, and any augmented reality technology in the prior art that adds virtual content on the basis of the image information of the real scene can be adopted to implement, which is not described herein again.
The above steps S203 to S205 are a feasible implementation manner of performing enhancement processing on the information displayed by the display device according to the identity information of the user to obtain the AR display information corresponding to the user.
And step S206, pushing the AR display information to the user.
In this embodiment, the user identification information may be account information of the user.
Optionally, the AR display information is pushed to the user, which may be implemented in the following manner:
and pushing the AR display information to a user terminal where the account information of the user logs in according to the account information of the user so that the user terminal can display the AR display information.
The embodiment of the invention receives the image information of the face of the user watching the information displayed by the display device, which is acquired by the camera device; carrying out face recognition processing on the image information to obtain identity information of the user; according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user; the AR display information is pushed to the user, the information displayed by the display device is enhanced and processed into the corresponding AR display information for different users individually on the basis of the information displayed by the display device, the content displayed to the user is richer, the individual content display and popularization can be realized, and the popularization effect is better.
EXAMPLE III
Fig. 3 is a schematic structural diagram of an information processing apparatus according to a third embodiment of the present invention. The information processing device provided by the embodiment of the invention can execute the processing flow provided by the embodiment of the information processing method. As shown in fig. 3, the apparatus 30 includes: a communication module 301, a face recognition module 302, an enhancement processing module 303 and an information pushing module 304.
Specifically, the communication module 301 is configured to receive image information, which is acquired and sent by the camera device and corresponds to a preset range of the display device, where the image information includes facial image information of a user watching information displayed by the display device.
The face recognition module 302 is configured to perform face recognition processing on the image information to obtain identity information of the user.
The enhancement processing module 303 is configured to perform enhancement processing on the information displayed by the display device according to the identity information of the user, so as to obtain AR display information corresponding to the user.
The information pushing module 304 is configured to push the AR display information to the user.
The apparatus provided in the embodiment of the present invention may be specifically configured to execute the method embodiment provided in the first embodiment, and specific functions are not described herein again.
The embodiment of the invention receives the image information of the face of the user watching the information displayed by the display device, which is acquired by the camera device; carrying out face recognition processing on the image information to obtain identity information of the user; according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user; the AR display information is pushed to the user, the information displayed by the display device is enhanced and processed into the corresponding AR display information for different users individually on the basis of the information displayed by the display device, the content displayed to the user is richer, the individual content display and popularization can be realized, and the popularization effect is better.
Example four
On the basis of the third embodiment, in this embodiment, the image capturing devices correspond to the display devices one to one, and the image information includes identification information of the image capturing devices.
Optionally, the enhancement processing module is further configured to:
determining information displayed by a display device corresponding to the camera device according to the identification information of the camera device in the image information; acquiring AR content corresponding to the user according to the identity information of the user; and fusing the information displayed by the display device with the AR content corresponding to the user to obtain the AR display information.
Optionally, the enhancement processing module is further configured to:
acquiring attribute information of the user according to the identity information of the user, wherein the attribute information at least comprises gender and age; and obtaining the AR content corresponding to the attribute information of the user.
Optionally, the enhancement processing module is further configured to:
determining the identification information of the display device corresponding to the camera device according to the identification information of the camera device in the image information; and acquiring the information displayed by the display device when the image information is acquired according to the identification information of the display device, the acquisition time of the image information and the display rule of the display device.
Optionally, the face recognition module is further configured to:
and carrying out face recognition processing on the image information to obtain identity information of at least one user.
Optionally, the face recognition module is further configured to:
and carrying out face recognition processing on the image information to obtain account information of the user.
Optionally, the information pushing module is further configured to:
and pushing the AR display information to a user terminal where the account information of the user logs in according to the account information of the user so that the user terminal can display the AR display information.
The apparatus provided in the embodiment of the present invention may be specifically configured to execute the method embodiment provided in the second embodiment, and specific functions are not described herein again.
The embodiment of the invention receives the image information of the face of the user watching the information displayed by the display device, which is acquired by the camera device; carrying out face recognition processing on the image information to obtain identity information of the user; according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user; the AR display information is pushed to the user, the information displayed by the display device is enhanced and processed into the corresponding AR display information for different users individually on the basis of the information displayed by the display device, the content displayed to the user is richer, the individual content display and popularization can be realized, and the popularization effect is better.
EXAMPLE five
Fig. 4 is a schematic structural diagram of an information processing apparatus according to a fifth embodiment of the present invention. As shown in fig. 4, the apparatus 40 includes: a processor 401, a memory 402, and computer programs stored on the memory 402 and executable by the processor 401.
The processor 401, when executing the computer program stored on the memory 402, implements the information processing method provided by any of the method embodiments described above.
The embodiment of the invention receives the image information of the face of the user watching the information displayed by the display device, which is acquired by the camera device; carrying out face recognition processing on the image information to obtain identity information of the user; according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user; the AR display information is pushed to the user, the information displayed by the display device is enhanced and processed into the corresponding AR display information for different users individually on the basis of the information displayed by the display device, the content displayed to the user is richer, the individual content display and popularization can be realized, and the popularization effect is better.
In addition, an embodiment of the present invention further provides a computer-readable storage medium, in which a computer program is stored, and when the computer program is executed by a processor, the information processing method provided in any of the above method embodiments is implemented.
In the embodiments provided in the present invention, it should be understood that the disclosed apparatus and method may be implemented in other ways. For example, the above-described apparatus embodiments are merely illustrative, and for example, the division of the units is only one logical division, and other divisions may be realized in practice, for example, a plurality of units or components may be combined or integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, devices or units, and may be in an electrical, mechanical or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present invention may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, or in a form of hardware plus a software functional unit.
The integrated unit implemented in the form of a software functional unit may be stored in a computer readable storage medium. The software functional unit is stored in a storage medium and includes several instructions to enable a computer device (which may be a personal computer, an information processing device, or a network device) or a processor (processor) to execute some steps of the methods according to the embodiments of the present invention. And the aforementioned storage medium includes: various media capable of storing program codes, such as a usb disk, a removable hard disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk, or an optical disk.
It is obvious to those skilled in the art that, for convenience and simplicity of description, the foregoing division of the functional modules is merely used as an example, and in practical applications, the above function distribution may be performed by different functional modules according to needs, that is, the internal structure of the device is divided into different functional modules to perform all or part of the above described functions. For the specific working process of the device described above, reference may be made to the corresponding process in the foregoing method embodiment, which is not described herein again.
Other embodiments of the invention will be apparent to those skilled in the art from consideration of the specification and practice of the invention disclosed herein. This invention is intended to cover any variations, uses, or adaptations of the invention following, in general, the principles of the invention and including such departures from the present disclosure as come within known or customary practice within the art to which the invention pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the invention being indicated by the following claims.
It will be understood that the invention is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the invention is limited only by the appended claims.

Claims (12)

1. An information processing method characterized by comprising:
receiving image information which is acquired and sent by a camera device and corresponds to a display device within a preset range, wherein the image information comprises facial image information of a user watching information displayed by the display device;
carrying out face recognition processing on the image information to obtain registration information of the user;
determining the identity information of the user according to the registration information of the user;
according to the identity information of the user, enhancing the information displayed by the display device to obtain AR display information corresponding to the user;
pushing the AR display information to the user;
the image pickup devices correspond to the display devices one to one, and the image information comprises identification information of the image pickup devices;
wherein, according to the identity information of the user, the information displayed by the display device is enhanced to obtain the AR display information corresponding to the user, and the method comprises the following steps:
determining information displayed by the display device corresponding to the camera device according to the identification information of the camera device in the image information;
acquiring AR content corresponding to the user according to the identity information of the user;
fusing the information displayed by the display device with the AR content corresponding to the user to obtain the AR display information;
wherein, the obtaining the AR content corresponding to the user according to the identity information of the user includes:
acquiring attribute information of the user according to the identity information of the user, wherein the attribute information at least comprises gender and age;
and obtaining the AR content corresponding to the attribute information of the user.
2. The method according to claim 1, wherein the determining information displayed by the display device corresponding to the camera device according to the identification information of the camera device in the image information comprises:
determining the identification information of the display device corresponding to the camera device according to the identification information of the camera device in the image information;
and acquiring the information displayed by the display device when the image information is acquired according to the identification information of the display device, the acquisition time of the image information and the display rule of the display device.
3. The method according to claim 1, wherein the performing face recognition processing on the image information to obtain the identity information of the user comprises:
and carrying out face recognition processing on the image information to obtain identity information of at least one user.
4. The method according to claim 3, wherein the performing face recognition processing on the image information to obtain the identity information of the user comprises:
and carrying out face recognition processing on the image information to obtain account information of the user.
5. The method of claim 4, wherein pushing the AR presentation information to the user comprises:
and pushing the AR display information to a user terminal where the account information of the user logs in according to the account information of the user, so that the user terminal displays the AR display information.
6. An information processing apparatus characterized by comprising:
the communication module is used for receiving image information which is acquired and sent by the camera device and corresponds to the display device within a preset range, wherein the image information comprises facial image information of a user watching information displayed by the display device;
the face recognition module is used for carrying out face recognition processing on the image information to obtain registration information of the user and obtaining identity information of the user according to the registration information of the user;
the enhancement processing module is used for enhancing the information displayed by the display device according to the identity information of the user to obtain AR display information corresponding to the user;
the information pushing module is used for pushing the AR display information to the user;
the image pickup devices correspond to the display devices one to one, and the image information comprises identification information of the image pickup devices;
wherein the enhancement processing module is further configured to:
determining information displayed by the display device corresponding to the camera device according to the identification information of the camera device in the image information;
acquiring AR content corresponding to the user according to the identity information of the user;
fusing the information displayed by the display device with the AR content corresponding to the user to obtain the AR display information;
wherein the enhancement processing module is further configured to:
acquiring attribute information of the user according to the identity information of the user, wherein the attribute information at least comprises gender and age;
and obtaining the AR content corresponding to the attribute information of the user.
7. The apparatus of claim 6, wherein the enhancement processing module is further configured to:
determining the identification information of the display device corresponding to the camera device according to the identification information of the camera device in the image information;
and acquiring the information displayed by the display device when the image information is acquired according to the identification information of the display device, the acquisition time of the image information and the display rule of the display device.
8. The apparatus of claim 6 or 7, wherein the face recognition module is further configured to:
and carrying out face recognition processing on the image information to obtain identity information of at least one user.
9. The apparatus of claim 8, wherein the face recognition module is further configured to:
and carrying out face recognition processing on the image information to obtain account information of the user.
10. The apparatus of claim 9, wherein the information pushing module is further configured to:
and pushing the AR display information to a user terminal where the account information of the user logs in according to the account information of the user, so that the user terminal displays the AR display information.
11. An information processing apparatus characterized by comprising:
a memory, a processor, and a computer program stored on the memory and executable on the processor,
the processor, when executing the computer program, implements the method of any of claims 1-5.
12. A computer-readable storage medium, in which a computer program is stored,
the computer program, when executed by a processor, implementing the method of any one of claims 1-5.
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