CN106204109B - Media file pulls method and apparatus - Google Patents

Media file pulls method and apparatus Download PDF

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Publication number
CN106204109B
CN106204109B CN201610495351.3A CN201610495351A CN106204109B CN 106204109 B CN106204109 B CN 106204109B CN 201610495351 A CN201610495351 A CN 201610495351A CN 106204109 B CN106204109 B CN 106204109B
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speed
pulls
media file
pulled
pulling
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CN106204109A (en
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周蓝珺
王为
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Tencent Technology Shenzhen Co Ltd
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Tencent Technology Shenzhen Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0273Determination of fees for advertising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0277Online advertisement

Abstract

Method and apparatus are pulled the invention discloses a kind of media file.Wherein, this method comprises: pulling speed pull media file according to initial in the first preset time period, wherein be less than resource budget according to resource consumed by speed pull media file is initially pulled;It is pulled according to the exposure in the first preset time period and pulls speed than obtaining first object with resource budget, wherein, it is less than the first preset ratio of resource budget according to the first resource that first object pulls the estimated consumption of speed pull media file, first object pulls speed and pulls the ratio than the number of media files for exposure and the number of media files pulled higher than speed, exposure is initially pulled;The second preset time period after the first preset time period pulls speed pull media file according to first object.The present invention solves and can not accurately determine the technical issues of pulling speed of media file in the prior art.

Description

Media file pulls method and apparatus
Technical field
The present invention relates to internet areas, in particular to a kind of method and apparatus that pull of media file, more specifically Be related to a kind of social advertisement pulls method and apparatus.
Background technique
In the prior art, the method that control advertisement pulls speed is designed primarily directed to click charging or single exposure charging 's.In single exposure charging, quickly, exposure is pulled than being easy to estimate exposure back-flow velocity.However it is pulled in social life Advertisement, be according to multiple exposure charging, that is, every exposure is primary, and advertiser will pay for this time exposure.
Advertiser pays, for example, every thousand exposures of platform collect 10 when platform launches advertisement according to every thousand exposures Member, it is assumed that advertiser is that 1000 yuan of advertising expenditures have been paid in certain advertisement, then platform should be ensured that the advertisement exposure 100,000 times.Due to flat Platform is charged according to exposure frequency, for example, user A sees the advertisement 5 times, then advertiser needs to pay the expense of 5 exposure frequencies With.If user B never sees the advertisement, advertiser does not need to pay.
It pulls relative to media file with hysteresis quality, can not accurately determine in the prior art wide since media file is exposed The media files such as announcement pull speed.
For above-mentioned problem, currently no effective solution has been proposed.
Summary of the invention
Pull method and apparatus the embodiment of the invention provides a kind of media file, at least solve in the prior art without Method accurately determines the technical issues of pulling speed of media file.
According to an aspect of an embodiment of the present invention, provide a kind of media file pulls method, comprising: pre- first If according to initially pulling speed pull media file in the period, wherein pulling speed pulls the media according to described initially Resource consumed by file is less than resource budget;It is pulled according to the exposure in first preset time period more pre- than with the resource It calculates and obtains first object and pull speed, wherein pull speed according to the first object and pull the media file and estimate and disappear The first resource of consumption is less than the first preset ratio of the resource budget, and the first object pulls speed higher than the initial drawing Speed is taken, the exposure pulls the ratio than the number of media files for exposure and the number of media files pulled;Described The second preset time period after one preset time period pulls speed according to the first object and pulls the media file.
According to another aspect of an embodiment of the present invention, a kind of pulling device of media file is additionally provided, comprising: first draws Unit is taken, for pulling speed pull media file according to initial in the first preset time period, wherein according to the initial drawing Speed is taken to pull resource consumed by the media file less than resource budget;First acquisition unit, for according to described first Exposure in preset time period, which is pulled, pulls speed than obtaining first object with the resource budget, wherein according to described first Target pulls first default ratio of the first resource less than the resource budget that speed pulls the estimated consumption of the media file Example, the first object pull speed and initially pull speed higher than described, and the exposure is pulled than the media file number for exposure The ratio for the number of media files measured and pulled;Second pulls unit, for second after first preset time period Preset time period pulls speed according to the first object and pulls the media file.
In embodiments of the present invention, in the first preset time period, speed pull media text is initially pulled according to lesser Part, at this time consume resource speed it is slower, after the first preset time period, according in the first preset time light exposure with pull The proportionate relationship and resource budget of amount calculate first object and pull speed, and it is a bigger speed that first object, which pulls speed, Degree, when pulling speed pull media file according to first object, the consumption of resource is very fast, draws when pulling speed according to first object When the first resource of the estimated consumption of media file being taken to be more than or equal to the first preset ratio of resource budget, stop according to the One target pulls speed and continues pull media file, had not only avoided resource and has excessed budget, but also will not waste flow, and had reached accurate The technical effect for pulling speed for determining media file, improves dispensing efficiency.
Detailed description of the invention
The drawings described herein are used to provide a further understanding of the present invention, constitutes part of this application, this hair Bright illustrative embodiments and their description are used to explain the present invention, and are not constituted improper limitations of the present invention.In the accompanying drawings:
Fig. 1 is the graph of relation of advertising budget and flow waste ratio according to prior art;
Fig. 2 is the flow chart for pulling method of media file according to an embodiment of the present invention;
Fig. 3 is according to an embodiment of the present invention to pull speed control state of automata transfer figure;
Fig. 4 is the pass for wasting ratio with the advertising budget of art methods and flow according to the method for the embodiment of the present invention It is curve graph;
Fig. 5 is the flow chart for pulling method of application program according to an embodiment of the present invention;
Fig. 6 is the schematic diagram of the pulling device of media file according to an embodiment of the present invention;
Fig. 7 is the schematic diagram of the server according to an embodiment of the present invention that pull method for implementing media file.
Specific embodiment
In order to enable those skilled in the art to better understand the solution of the present invention, below in conjunction in the embodiment of the present invention Attached drawing, technical scheme in the embodiment of the invention is clearly and completely described, it is clear that described embodiment is only The embodiment of a part of the invention, instead of all the embodiments.Based on the embodiments of the present invention, ordinary skill people The model that the present invention protects all should belong in member's every other embodiment obtained without making creative work It encloses.
It should be noted that description and claims of this specification and term " first " in above-mentioned attached drawing, " Two " etc. be to be used to distinguish similar objects, without being used to describe a particular order or precedence order.It should be understood that using in this way Data be interchangeable under appropriate circumstances, so as to the embodiment of the present invention described herein can in addition to illustrating herein or Sequence other than those of description is implemented.In addition, term " includes " and " having " and their any deformation, it is intended that cover Cover it is non-exclusive include, for example, the process, method, system, product or equipment for containing a series of steps or units are not necessarily limited to Step or unit those of is clearly listed, but may include be not clearly listed or for these process, methods, product Or other step or units that equipment is intrinsic.
Explanation of nouns:
CPM advertisement: the advertisement of charging is exposed according to thousand times.
Pull: media file (such as advertisement) pulls in the social reflux of user.
Exposure: meet the single exposure of effective conditions of exposure.
Exposure pulls ratio: once pulling the number of average bring exposure.
Multiple exposure charging: corresponding CPM advertisement, as long as exposure meets billing conditions every time, progress charging.
Media file: including at least one file such as text, image, audio, video or any combination thereof.From product shape From the point of view of state, such as to be related to social advertisement, primary advertisement etc. a variety of is related to the Advertising Pattern of multiple exposure.
According to embodiments of the present invention, a kind of embodiment of the method that can be executed by the application Installation practice is provided, It should be noted that step shown in the flowchart of the accompanying drawings can be in the department of computer science of such as a group of computer-executable instructions It is executed in system, although also, logical order is shown in flow charts, and it in some cases, can be to be different from herein Sequence execute shown or described step.
Inventors have found that with advertisement pull the time compared with, the exposure of advertisement has an apparent hysteresis quality, this point with It is especially apparent in the social advertisement of multiple exposure charging.For example, platform has pulled an advertisement in the social platform of certain user, it should User does not check social application pulling within 3 after advertisement hours, but looks into after pulling 3 after advertisement hours It has seen social application, and has seen this advertisement, in this case, the exposure of advertisement has lagged 3 compared to pulling for advertisement Hour.For another example platform has pulled an advertisement, 1 hour of the user after pulling advertisement in the social platform of certain user After checked social application, and see this advertisement, checked social application again after pulling 5 after advertisement hours, And this advertisement is seen again, in this case, platform detects that once flows back deducts fees after pulling advertisement 1 hour Exposure detects the exposure of deducting fees once to flow back after pulling advertisement 5 hours.
According to statistics, after social advertisement pulls, the deducting fees of reflux in 1 hour exposes always the deduct fees specific gravity of exposure of Zhan and is only 68%.Moreover, can calculate the final exposure of advertisement at the initial stage that advertisement is launched without apparent feature and pull ratio.Due to wide The hysteresis quality that the opposite advertisement of the exposure of announcement pulls, so that accurately determining that the speed that pulls of advertisement is highly difficult.
If it is too slow to pull speed, it not can guarantee advertising budget consumption before the deadline and complete, for example, platform is answered The guarantee advertisement exposes 100,000 times within 10 hours, and in fact, the advertisement has only exposed 60,000 within 10 hours Secondary, there are also 40,000 advertising budgets not to run out of, and can cause damages in this way to advertiser.
If pulled, speed is too fast, is easy the light exposure for making total exposure amount exceed advertising budget, causes platform flow Waste, for example, platform should be ensured that the advertisement exposes 100,000 times within 10 hours, and in fact, the advertisement is in 10 hours Inside exposed 150,000 times, had exceeded 50,000 times, this 50,000 exposure advertiser exceeded will not additional payment, it is free to be equivalent to platform For advertiser's advertisement, the flow of platform is caused to waste, the maximum capacity of platform reduces.
Fig. 1 shows the relationship of advertising budget in the prior art and flow waste ratio, and the abscissa in Fig. 1 indicates advertisement Budget, ordinate indicates that flow wastes ratio, from figure 1 it appears that the case where flow wastes especially works as advertisement than more serious When budget is less, flow waste is especially serious.
According to embodiments of the present invention, provide a kind of media file pulls method.
Fig. 2 is the flow chart for pulling method of media file according to an embodiment of the present invention, below in conjunction with Fig. 2 to the present invention The method that pulls of media file provided by embodiment does specific introduction, as shown in Fig. 2, this method mainly includes the following steps:
Step S202 pulls speed pull media file according to initial in the first preset time period, wherein according to initial Resource consumed by speed pull media file is pulled less than resource budget.
Step S204 is pulled according to the exposure in the first preset time period and is pulled speed than obtaining first object with resource budget Degree, wherein pull the of the first resource of the estimated consumption of speed pull media file less than resource budget according to first object One preset ratio, first object, which pulls speed and is higher than, initially pulls speed, exposure pull than for exposure number of media files with The ratio of the number of media files pulled.
Step S206, the second preset time period after the first preset time period pull speed according to first object and pull Media file.
Resource budget can be the capital budgeting that the flow budget either advertiser of platform spends for advertisement.
Exposure pulls the exposure frequency than being able to reflect out average each pull media file, due to according to exposure frequency meter Take, therefore, exposure is pulled than being able to reflect resource consumed by averagely each pull media file.
In the first preset time period, according to lesser speed (initially pulling speed) pull media file, at this section Resource consumed by interior pull media file is less than resource budget.
After by the first preset time period, speed pull media file is pulled with biggish first object, wherein the It is to be pulled according to the exposure in the first preset time than obtaining with resource budget that one target, which pulls speed,.It is drawn when with first object When taking speed pull media file, the resource for estimating consumption is first resource, wherein first resource is less than the certain of resource budget Ratio (the first preset ratio).
First preset ratio can be arranged according to the actual situation, for example, the first preset ratio is 70%.
In the first preset time period, speed pull media file initially is pulled according to lesser, consumes resource at this time Speed is slower, after the first preset time period, according to the proportionate relationship and money of light exposure and the amount of pulling in the first preset time Source budget calculates first object and pulls speed, and it is a bigger speed that first object, which pulls speed, is drawn according to first object When taking speed pull media file, the consumption of resource is very fast, is estimated when pulling speed pull media file according to first object The first resource of consumption be more than or equal to resource budget the first preset ratio when, stop according to first object pull speed after Continuous pull media file, had not only avoided resource and had excessed budget, but also will not waste flow, media file can not accurately be determined by solving The technical issues of pulling speed, reached accurate determining media file pulls speed, avoid flow waste technical effect.
The embodiment of the present invention is abstracted the various complexity being likely encountered during control pulls speed using automatic machine Situation.As shown in figure 3, the process that control pulls speed is made of 8 states altogether, it is respectively as follows: beginning state, slow turn-on shape State pulls state, dynamic adjustment state, wait state, compensating coefficient, last compensating coefficient, end state at full speed.Table 1 provides The detailed descriptions of this 8 states.
Table 1
As shown in figure 3,1, from beginning state enter slow turn-on state.For example, start the time that state continues one minute, Within this minute, with certain speed ε pull media file, the value of ε is smaller, is disappeared in the media file that beginning state pulls The resource of consumption is much smaller than resource budget.
Slow turn-on state (the first preset time period) continues n minutes time.In slow turn-on state, by the drawing of media file It takes speed to be promoted to maximum safety and pulls speed.It is pre- that the resource consumed by slow turn-on state pull media file is less than resource It calculates.
2, enter from slow turn-on state and pull state at full speed.
State (the second preset time period) is being pulled at full speed, pulls speed (first using the maximum safety of slow turn-on state Target pulls speed) media file is pulled.Calculating in each minute once estimates consumption, is more than media text when estimating consumption When 70% (the first preset ratio) of the resource budget of part, pulling state at full speed terminates, and adjusts state into dynamic.
Consumption is estimated to be calculated according to following formula (1):
Estimate consumption=(the amount of pulling+upper one minute the amount of pulling) × exposure pull ratio × (bid_price/1000)+ (0.25 × upper one hour of the amount of pulling) × (bid_price/1000) formula (1)
Bid_price is the bid of every thousand exposures of advertisement.
Exposure pull than (using avg_cost indicate) calculating process be divided into following three step:
The first step calculates original value:
The amount of pulling of avg_cost=total exposure amount/always
Second step, weighting:
Third step, then weight:
Avgcost+=avgcost*0.5
By above three step, calculates exposure and pull and compare avg_cost.
3, enter from beginning state and pull state at full speed.It, can be directly from opening for the very big media file of resource budget Beginning state enters pulls state at full speed.
4, enter dynamic adjustment state from pulling state at full speed.When estimate consumption be more than resource budget 70% when, by complete Speed pulls state and enters dynamic adjustment state (third period).State is adjusted in dynamic, per minute according to current media file It pulls speed, current consumption and surplus resources budget calculating to pull speed (the second target pulls speed), it is every that dynamic adjusts state The speed that pulls of minute may be different.When estimating 90% (second preset ratio) of the consumption more than resource budget, Dynamic adjustment state terminates, into wait state.
5, enter wait state from dynamic adjustment state.It is 0 in the speed that pulls of wait state, media file, that is, is waiting To state, media file is not pulled.According to the current resource consumption situation of media file, dynamic adjustment wait when Between.Wait state duration is no more than 2 hours.The meaning that wait state is arranged is: waiting reflux to be exposed.Front has mentioned It arrives, the time for exposure of media file, there are hysteresis qualitys relative to the time is pulled.It, can be more accurately by the way that wait state is arranged Determine true light exposure.After wait state, into compensating coefficient.Since the resource consumed does not reach resource Budget, therefore, it is necessary to continue pull media file in compensated stage, so that the resource consumed altogether reaches after overcompensation To resource budget.
6, enter wait state from pulling state at full speed.Media file lesser for resource budget can be drawn in full speed State is taken to enter wait state later.
7, enter wait state from slow turn-on state.Media file lesser for resource budget, can be in slow turn-on shape Enter wait state after state.
8, enter compensating coefficient from wait state.In compensating coefficient, according to the current consumption of media file, depletion rate With exposure reflux situation, calculates exposure and pulls ratio, and calculate the compensation amount of pulling.
The compensation amount of pulling (needpull) is calculated using following formula:
MixedAvgcost=α * avgcost+ (1- α) * avgcostUpperBound formula (3)
Needpull=needpull*0.1*compensateCount formula (5)
Avgcost is that exposure pulls ratio.CurrentExposure is current exposure amount, and currentPull is currently to pull Amount.MixedAvgcost is that mixed exposure pulls ratio.α is a parameter, can be adjusted by experiment, default value 0.9. AvgcostUpperBound is the upper limit value that exposure pulls ratio.BudgetExposure is the light exposure of resource budget. CompensateCount be into compensation number, if compensateCount > 10 or away from pull the time terminate it is small less than 6 When, then enable compensateCount=10.
Exposure first is calculated using formula (2) to pull than avgcost, then exposure is pulled and substitutes into formula (3) than avgcost, It obtains mixed exposure and pulls to compare mixedAvgcost.
Calculating mixed exposure and pulling is than the reason of mixedAvgcost:
When into compensating coefficient, not all exposure has flowed back, so calculated exposure pulls and compares avgcost Value it is less than normal than true value, if pulling the amount of pulling that value than avgcost calculates compensating coefficient, meeting according to calculated exposure Cause the amount of pulling of calculated compensating coefficient bigger than normal, so as to cause flow waste.By using exposure pull than avgcost with Exposure pulls the upper limit value avgcostUpperBound weighted average of ratio, obtains mixed exposure and pulls than mixedAvgcost, mixes Close exposure pull than mixedAvgcost than exposure pull it is more closer to the truth than avgcost, reduce flow waste.
With the increase for the number for entering compensating coefficient, the calculating of the compensation amount of pulling can be more and more accurate, becomes closer to True value.The compensation amount of pulling needpull is handled according to the number compensateCount of compensating coefficient.
9, enter wait state from compensating coefficient.In wait state, not pull media file.Due to the exposure of media file It, therefore, can be more accurately by the reflux to be exposed such as wait state relative to pulling with hysteresis quality for media file Count exposure status.
10, enter end state from wait state.If had reached in the light exposure of wait state discovery media file Resource budget then enters end state from wait state.
11, enter last compensating coefficient from wait state.If found in wait state, the light exposure of media file does not have also Have and reach resource budget, then enters last compensating coefficient from wait state.In last compensating coefficient, speed is pulled with first object Pull media file, until ruing out of resource budget.
12, enter end state from last compensating coefficient.Terminating state, is ruing out of resource budget, no longer pulled Media file.
The automatic machine of 8 states is one and completely pulls control flow, can be according to specific application scenarios to state Cut, merge or other customization, for example, the advertisement very big for budget, it may not be necessary to this state of slow turn-on.It is right In bid advertisement, it may not be necessary to finally compensate this state.For another example being calculated in advertisement plays the very short time started Final accurately exposure pulls ratio, then the automatic machine of 8 states can remove waiting, compensation, finally compensate this 3 states, That advertisement is completed in dynamic adjustment process pulls process, subsequently into end state.In this 8 states, in addition to starting shape State and end state, other 6 states can be transferred to oneself state from oneself state.
Fig. 4 is the pass for wasting ratio with the advertising budget of art methods and flow according to the method for the embodiment of the present invention It is curve graph.Solid line in Fig. 4 indicates pulling after method pulls advertisement according to media file in the prior art, advertising budget With the relation curve of flow waste ratio;Dotted line indicates that the method that pulls of media file according to an embodiment of the present invention pulls advertisement Later, the relation curve of advertising budget and flow waste ratio.It can be seen from Fig. 4 no matter advertising budget number, use Media file provided in an embodiment of the present invention pull method after, flow wastes ratio flow compared to the prior art and wastes ratio Example has sharp fall, and flow waste ratio averagely drops to the 1/3 of the flow waste ratio of the prior art, pre- for advertisement When calculating less, the decline of flow waste ratio is especially apparent, and is thus greatly reduced the waste of flow, is promoted the utilization of flow Rate promotes the maximum capacity of platform, platform can be made to obtain more advertising incomes under identical flow.In the prior art During pulling software (application program) and being tested, it is difficult to determine the speed for pulling software.When the speed for pulling software When too big, the waste of resource is caused, when the speed for pulling software is too small, can that test can not be completed to the software pulled.
The present invention also provides a kind of embodiment for pulling method of application program, Fig. 5 is according to an embodiment of the present invention The flow chart for pulling method of application program, as shown in figure 5, the steps included are as follows for this method:
Step S502, according to initially pulling speed pulls application program in the first preset time period, wherein according to initial It pulls speed and pulls resource consumed by application program less than resource budget.
Step S504, according in the first preset time period test completion rate and resource budget obtain first object pull speed Degree, wherein pull speed according to first object and pull the of the first resource of the estimated consumption of application program less than resource budget One preset ratio, first object pull speed and are higher than the initial application program number for pulling speed, testing that completion rate is completion test The ratio for the number of applications measured and pulled.
Step S506, the second preset time period after the first preset time period pull speed according to first object and pull Application program.
It is (initial according to lesser speed within a period of time (the first preset time period) for just starting to pull application program Pull speed) application program is pulled, during this period of time pulling resource consumed by application program, (processing of such as processor provides Source) it is less than resource budget.
After by the first preset time period, speed is pulled with biggish first object and pulls application program, wherein the One target pull speed be according in the first preset time test completion rate and resource budget obtain.It is drawn when with first object When speed being taken to pull application program, the resource for estimating consumption is first resource, wherein first resource is less than the certain of resource budget Ratio (the first preset ratio).
First preset ratio can be arranged according to the actual situation, for example, the first preset ratio is 70%.
In the first preset time period for just starting to pull application program, initially pulls speed according to lesser and pull application Program, the speed for consuming resource at this time is slower, after the first preset time period, according to the test completion rate in the first preset time First object is calculated with resource budget and pulls speed, and it is a bigger speed that first object, which pulls speed, according to the first mesh When mark pulls speed and pulls application program, the consumption of resource is very fast, pulls application program institute when pulling speed according to first object When estimating the first resource of consumption and being more than or equal to the first preset ratio of resource budget, stop according to first object pulling speed Degree continues to pull application program, and the technical issues of pulling speed of application program can not accurately be determined by solving, and reach accurate Determine the technical effect for pulling speed of application program.
It should be noted that for the various method embodiments described above, for simple description, therefore, it is stated as a series of Combination of actions, but those skilled in the art should understand that, the present invention is not limited by the sequence of acts described because According to the present invention, some steps may be performed in other sequences or simultaneously.Secondly, those skilled in the art should also know It knows, the embodiments described in the specification are all preferred embodiments, and related actions and modules is not necessarily of the invention It is necessary.
Through the above description of the embodiments, those skilled in the art can be understood that according to above-mentioned implementation The method of example can be realized by means of software and necessary general hardware platform, naturally it is also possible to by hardware, but it is very much In the case of the former be more preferably embodiment.Based on this understanding, technical solution of the present invention is substantially in other words to existing The part that technology contributes can be embodied in the form of software products, which is stored in a storage In medium (such as ROM/RAM, magnetic disk, CD), including some instructions are used so that a terminal device (can be mobile phone, calculate Machine, server or network equipment etc.) execute method described in each embodiment of the present invention.
According to embodiments of the present invention, it additionally provides a kind of for implementing the media file for pulling method of above-mentioned media file Pulling device, the pulling device of the media file be mainly used for execute above content of the embodiment of the present invention provided by media text Part pulls method, and the pulling device for being provided for the embodiments of the invention media file below does specific introduction:
Fig. 6 is the schematic diagram of the pulling device of media file according to an embodiment of the present invention, as shown in fig. 6, the media are literary The pulling device of part specifically include that first pull unit 10, first acquisition unit 20 and second pulls unit 30.
First pulls unit 10, in the first preset time period according to initially pulling speed pull media file, In, it is less than resource budget according to resource consumed by speed pull media file is initially pulled.
First acquisition unit 20, for being pulled according to the exposure in the first preset time period than obtaining first with resource budget Target pulls speed, wherein is less than money according to the first resource that first object pulls the estimated consumption of speed pull media file First preset ratio of source budget, first object pull speed and pull higher than speed, exposure is initially pulled than the media for exposure The ratio of quantity of documents and the number of media files pulled.
Second pulls unit 30, draws for the second preset time period after the first preset time period according to first object Take speed pull media file.
First pulls unit 10 in the first preset time period, initially pulls speed pull media file according to lesser, The speed for consuming resource at this time is slower, and after the first preset time period, first acquisition unit 20 is according in the first preset time The proportionate relationship and resource budget of light exposure and the amount of pulling calculate first object and pull speed, and it is one that first object, which pulls speed, Bigger speed, second pulls unit 30 when pulling speed pull media file according to first object, and the consumption of resource is very fast, When the first resource for pulling the estimated consumption of speed pull media file according to first object is more than or equal to resource budget When the first preset ratio, stops pulling speed continuation pull media file according to first object, had both avoided resource and excessed budget, Flow will not be wasted again, and the technical issues of pulling speed of media file can not accurately be determined by solving, and reach accurate determination Media file pulls speed, the technical effect for avoiding flow from wasting.
Optionally, second pull unit 30 include first acquisition subelement and first pull subelement.First obtains son list Member, for pulling ratio according to the exposure in the first preset time period and the second preset time period after the second preset time period The second target, which is obtained, with resource budget pulls speed.First pulls subelement, for the third after the second preset time period Speed pull media file is pulled according to the second target in period.
Optionally, device further includes that second acquisition unit, the first judging unit, third acquiring unit and third pull list Member.Second acquisition unit is obtained for pulling after unit 30 pulls speed pull media file according to first object second The quantity of Secondary resource, wherein the quantity of Secondary resource disappears to pull speed pull media file according to first object and being estimated The resource of consumption.First judging unit, for judging whether Secondary resource is more than or equal to the first preset ratio of resource budget. Third acquiring unit, for being pulled according to first object when judging that Secondary resource is more than or equal to the first preset ratio Speed, current exposure, which are pulled, pulls speed than obtaining first with remaining resource budget, wherein current exposure is pulled than being accumulative The quotient of the quantity of the media file of exposure and the quantity of the accumulative media file pulled.Third pulls unit, for according to first Pull speed pull media file.
Optionally, device further includes the 4th acquiring unit, second judgment unit and pause unit.4th acquiring unit is used It is pulled after unit pulls speed pull media file according to first in third, obtains the quantity of information resources, wherein third The quantity of resource is resource that the estimated consumption of speed pull media file is pulled according to first.Second judgment unit, for sentencing Whether the quantity of disconnected information resources is more than or equal to the second preset ratio of resource budget, and it is pre- that the second preset ratio is greater than first If ratio.Pause unit, when being more than or equal to the second preset ratio of resource budget for the quantity in information resources, pause Pull media file, and after suspending preset time, it is pulled according to current exposure and is pulled than obtaining second with surplus resources again Speed.
Optionally, device further includes that the 5th acquiring unit, determination unit and the 4th pull unit.5th acquiring unit is used Pulled after unit 30 pulls speed pull media file according to first object in second, obtain current exposure pull than with it is surplus The quantity of remaining media file to be exposed, wherein current exposure pulls the quantity than the media file for accumulated exposure and adds up The quotient of the quantity of the media file pulled.Determination unit, for by the quantity and current exposure of remaining media file to be exposed The ratio of ratio is pulled as the compensation amount of pulling.4th pulls unit, for according to the compensation amount of pulling pull media file.
Optionally, the 4th to pull unit include second pulling subelement.Second pulls subelement, for according to pulling every time Multiple media files sequence from less to more compensate and pull.
Optionally, the 4th to pull unit include that the second acquisition subelement, computation subunit and third pull subelement.Second Subelement is obtained, pulls ratio for obtaining current speed, the compensation amount of pulling and the current exposure of pulling.Computation subunit is used for base The quantity of Yu Yici pull media file is no more than the standard of the first preset ratio of the compensation amount of pulling, and pulls speed according to current Degree, the compensation amount of pulling and current exposure, which are pulled, pulls speed than calculating third.Third pulls subelement, for pulling according to third Speed pull media file carries out pulling compensation.
According to embodiments of the present invention, additionally provide it is a kind of for implementing the server for pulling method of above-mentioned media file, As shown in fig. 7, the server mainly includes processor 701, display 703, data-interface 704, memory 705 and network interface 706, in which:
Media file is then mainly transferred to processor 701 in such a way that data are transmitted by data-interface 704.
Memory 705 be mainly used for storing media file, pull speed, resource budget, exposure pull than etc..
Network interface 706 is mainly used for carrying out network communication with other servers.
Display 703 is mainly used for showing media file.
Processor 701 is mainly used for performing the following operations:
Speed pull media file is pulled according to initial in the first preset time period, wherein is initially pulled according to described Speed pulls resource consumed by the media file less than resource budget;It is drawn according to the exposure in first preset time period Take and pull speed than obtaining first object with the resource budget, wherein according to the first object pull speed pull it is described The first resource of the estimated consumption of media file is less than the first preset ratio of the resource budget, and the first object pulls speed Degree initially pulls speed higher than described, and the exposure is pulled than the number of media files for exposure and the number of media files pulled Ratio;The second preset time period after first preset time period pulls speed according to the first object and pulls institute State media file.
Processor 701 is also used to execute: after second preset time period, according to first preset time period and Exposure in second preset time period, which is pulled, pulls speed than obtaining the second target with the resource budget;Described second Speed, which is pulled, according to second target in the third period after preset time period pulls the media file.
Processor 701 is also used to execute: obtaining the quantity of Secondary resource, wherein the quantity of the Secondary resource be according to The first object pulls the resource that speed pulls the estimated consumption of the media file;Judge whether the Secondary resource is greater than Or first preset ratio equal to the resource budget;Judging that the Secondary resource is more than or equal to described the When one preset ratio, speed is pulled according to the first object, current exposure is pulled than obtaining with the remaining resource budget First pulls speed, wherein the current exposure is pulled than the quantity of the media file for accumulated exposure and the accumulative matchmaker pulled The quotient of the quantity of body file;Speed, which is pulled, according to described first pulls the media file.
Processor 701 is also used to execute: obtaining the quantity of information resources, wherein the quantity of the information resources be according to Described first pulls the resource that speed pulls the estimated consumption of the media file;Judge whether the quantity of the information resources is big In or equal to the resource budget the second preset ratio, second preset ratio be greater than first preset ratio;? When the quantity of the information resources is more than or equal to the second preset ratio of the resource budget, pause pulls the media text Part, and after suspending preset time, it is pulled again according to current exposure and pulls speed than obtaining second with surplus resources.
Processor 701 is also used to execute: it obtains current exposure and pulls than the quantity with remaining media file to be exposed, In, the current exposure pull than the quantity of the media file for accumulated exposure and the quantity of the accumulative media file pulled it Quotient;The quantity of residue media file to be exposed and the current exposure are pulled into the ratio of ratio as the compensation amount of pulling; The media file is pulled according to the compensation amount of pulling.
Processor 701 is also used to execute: compensating according to the sequence of the multiple media files pulled every time from less to more It pulls.
Processor 701 is also used to execute: currently pulling speed, the compensation amount of pulling and current exposure pulls ratio for acquisition; It is no more than the standard of first preset ratio of the compensation amount of pulling, root based on the quantity for once pulling the media file According to it is described currently pull speed, the compensation amount of pulling and current exposure pull than calculating third pull speed;According to described Three, which pull speed, pulls the media file and carries out pulling compensation.
Optionally, the specific example in the present embodiment can be with reference to example described in above-described embodiment, the present embodiment Details are not described herein.
The embodiments of the present invention also provide a kind of storage mediums.Optionally, in the present embodiment, above-mentioned storage medium can The program code of the media file of the embodiment of the present invention pulled for storage.
Optionally, in the present embodiment, above-mentioned storage medium can be located at mobile communications network, wide area network, Metropolitan Area Network (MAN) or At least one network equipment in multiple network equipments in the network of local area network.
Optionally, in the present embodiment, storage medium is arranged to store the program code for executing following steps:
S1 pulls speed pull media file according to initial in the first preset time period, wherein according to the initial drawing Speed is taken to pull resource consumed by the media file less than resource budget;
S2 is pulled according to the exposure in first preset time period and is pulled than obtaining first object with the resource budget Speed, wherein pull speed according to the first object and pull the first resource of the estimated consumption of the media file less than institute The first preset ratio of resource budget is stated, the first object pulls speed and initially pulls speed higher than described, and the exposure is drawn Take the ratio than the number of media files for exposure and the number of media files pulled;
S3, the second preset time period after first preset time period pull speed according to the first object and draw Take the media file.
Optionally, in the present embodiment, above-mentioned storage medium can include but is not limited to: USB flash disk, read-only memory (ROM, Read-Only Memory), random access memory (RAM, Random Access Memory), mobile hard disk, magnetic disk or The various media that can store program code such as CD.
Optionally, in the present embodiment, processor is executed according to program code stored in storage medium: described After two preset time periods, according to the exposure in first preset time period and second preset time period pull than and institute It states the second target of resource budget acquisition and pulls speed;According to described within the third period after second preset time period Second target pulls speed and pulls the media file.
Optionally, in the present embodiment, processor is executed according to program code stored in storage medium: obtaining second The quantity of resource, wherein the quantity of the Secondary resource is to pull speed according to the first object to pull the media file The resource of estimated consumption;Judge whether the Secondary resource is more than or equal to the described first default ratio of the resource budget Example;When judging that the Secondary resource is more than or equal to first preset ratio, speed is pulled according to the first object Degree, current exposure, which are pulled, pulls speed than obtaining first with the remaining resource budget, wherein the current exposure pulls ratio For the quotient of the quantity of the quantity and accumulative media file pulled of the media file of accumulated exposure;Speed is pulled according to described first Pull the media file.
Optionally, in the present embodiment, processor is executed according to program code stored in storage medium: obtaining third The quantity of resource, wherein the quantity of the information resources pulls the media file institute in advance to pull speed according to described first Estimate the resource of consumption;Judge whether the quantity of the information resources is more than or equal to the second default ratio of the resource budget Example, second preset ratio are greater than first preset ratio;It is more than or equal in the quantity of the information resources described When the second preset ratio of resource budget, pause pulls the media file, and after suspending preset time, again according to current Exposure, which is pulled, pulls speed than obtaining second with surplus resources.
Optionally, in the present embodiment, processor is executed according to program code stored in storage medium: being obtained current Exposure is pulled than the quantity with remaining media file to be exposed, wherein the current exposure is pulled than the matchmaker for accumulated exposure The quotient of the quantity of body file and the quantity of the accumulative media file pulled;By the quantity of residue media file to be exposed and The current exposure pulls the ratio of ratio as the compensation amount of pulling;The media file is pulled according to the compensation amount of pulling.
Optionally, in the present embodiment, processor is executed according to program code stored in storage medium: according to each The sequence of the multiple media files pulled from less to more, which compensates, to be pulled.
Optionally, in the present embodiment, processor is executed according to program code stored in storage medium: being obtained current It pulls speed, the compensation amount of pulling and current exposure and pulls ratio;It is no more than based on the quantity for once pulling the media file It is described compensation the amount of pulling first preset ratio standard, according to it is described currently pull speed, the compensation amount of pulling and Current exposure, which is pulled, pulls speed than calculating third;Speed is pulled according to the third pull the media file carry out pulling benefit It repays.
Optionally, the specific example in the present embodiment can be with reference to example described in above-described embodiment, the present embodiment Details are not described herein.
If the integrated unit in above-described embodiment is realized in the form of SFU software functional unit and as independent product When selling or using, it can store in above-mentioned computer-readable storage medium.Based on this understanding, skill of the invention Substantially all or part of the part that contributes to existing technology or the technical solution can be with soft in other words for art scheme The form of part product embodies, which is stored in a storage medium, including some instructions are used so that one Platform or multiple stage computers equipment (can be personal computer, server or network equipment etc.) execute each embodiment institute of the present invention State all or part of the steps of method.
In the above embodiment of the invention, it all emphasizes particularly on different fields to the description of each embodiment, does not have in some embodiment The part of detailed description, reference can be made to the related descriptions of other embodiments.
In several embodiments provided herein, it should be understood that disclosed client, it can be by others side Formula is realized.Wherein, the apparatus embodiments described above are merely exemplary, such as the division of the unit, and only one Kind of logical function partition, there may be another division manner in actual implementation, for example, multiple units or components can combine or It is desirably integrated into another system, or some features can be ignored or not executed.Another point, it is shown or discussed it is mutual it Between coupling, direct-coupling or communication connection can be through some interfaces, the INDIRECT COUPLING or communication link of unit or module It connects, can be electrical or other forms.
The unit as illustrated by the separation member may or may not be physically separated, aobvious as unit The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme 's.
It, can also be in addition, the functional units in various embodiments of the present invention may be integrated into one processing unit It is that each unit physically exists alone, can also be integrated in one unit with two or more units.Above-mentioned integrated list Member both can take the form of hardware realization, can also realize in the form of software functional units.
The above is only a preferred embodiment of the present invention, it is noted that for the ordinary skill people of the art For member, various improvements and modifications may be made without departing from the principle of the present invention, these improvements and modifications are also answered It is considered as protection scope of the present invention.

Claims (9)

1. a kind of media file pulls method characterized by comprising
Speed pull media file is pulled according to initial in the first preset time period, wherein initially pulls speed according to described Resource consumed by the media file is pulled less than resource budget;
It is pulled according to the exposure in first preset time period and pulls speed than obtaining first object with the resource budget, In, according to the first object pull speed pull the estimated consumption of the media file first resource be less than the resource it is pre- The first preset ratio calculated, the first object pull speed be higher than it is described initially pull speed, the exposure is pulled than for exposure The ratio of the number of media files of light and the number of media files pulled;
The second preset time period after first preset time period according to the first object pull speed pull it is described Media file;
Wherein, after pulling speed according to the first object and pulling the media file, the method also includes: acquisition is worked as Prior exposure is pulled than the quantity with remaining media file to be exposed, wherein the current exposure is pulled than for accumulated exposure The quotient of the quantity of media file and the quantity of the accumulative media file pulled;By the quantity of residue media file to be exposed The ratio of ratio is pulled as the compensation amount of pulling with the current exposure;The media file is pulled according to the compensation amount of pulling.
2. the method according to claim 1, wherein when second after first preset time period is default Between section according to the first object pull speed and pull the media file and include:
After second preset time period, according to the exposure in first preset time period and second preset time period Light, which is pulled, pulls speed than obtaining the second target with the resource budget;
Speed, which is pulled, according to second target within the third period after second preset time period pulls the matchmaker Body file.
3. the method according to claim 1, wherein pulling the matchmaker pulling speed according to the first object After body file, the method also includes:
Obtain the quantity of Secondary resource, wherein the quantity of the Secondary resource be according to it is described initially pull speed pull it is described The sum of resource consumed by media file and the first resource;
Judge whether the Secondary resource is more than or equal to first preset ratio of the resource budget;
When judging that the Secondary resource is more than or equal to first preset ratio, speed is pulled according to the first object Degree, current exposure, which are pulled, pulls speed than obtaining first with the remaining resource budget, wherein the current exposure pulls ratio For the quotient of the quantity of the quantity and accumulative media file pulled of the media file of accumulated exposure;
Speed, which is pulled, according to described first pulls the media file.
4. according to the method described in claim 3, it is characterized in that, pulling the media text pulling speed according to described first After part, the method also includes:
Obtain the quantity of information resources, wherein the quantity of the information resources be according to described first pull speed pull it is described The sum of the resource of the estimated consumption of media file and the Secondary resource;
Judge whether the quantity of the information resources is more than or equal to the second preset ratio of the resource budget, described second Preset ratio is greater than first preset ratio;
When the quantity of the information resources is more than or equal to the second preset ratio of the resource budget, pause pulls described Media file, and after suspending preset time, it is pulled again according to current exposure and pulls speed than obtaining second with surplus resources.
5. the method according to claim 1, wherein pulling the media file packet according to the compensation amount of pulling It includes:
It compensates and pulls according to the sequence of the multiple media files pulled every time from less to more.
6. the method according to claim 1, wherein pulling the media file packet according to the compensation amount of pulling It includes:
Currently pulling speed, the compensation amount of pulling and current exposure pulls ratio for acquisition;
It is no more than the mark of first preset ratio of the compensation amount of pulling based on the quantity for once pulling the media file Standard, according to it is described currently pull speed, the compensation amount of pulling and current exposure pull than calculating third pull speed;
Speed is pulled according to the third pull the media file carry out pulling compensation.
7. a kind of pulling device of media file characterized by comprising
First pulls unit, for pulling speed pull media file according to initial in the first preset time period, wherein according to The speed that initially pulls pulls resource consumed by the media file less than resource budget;
First acquisition unit, for being pulled according to the exposure in first preset time period than obtaining the with the resource budget One target pulls speed, wherein pulls first that speed pulls the estimated consumption of the media file according to the first object Resource is less than the first preset ratio of the resource budget, and the first object pulls speed and initially pulls speed higher than described, The exposure pulls the ratio than the number of media files for exposure and the number of media files pulled;
Second pulls unit, for the second preset time period after first preset time period according to the first object It pulls speed and pulls the media file;
Wherein, described device further include: after pulling speed according to the first object and pulling the media file: acquisition is worked as Prior exposure is pulled than the quantity with remaining media file to be exposed, wherein the current exposure is pulled than for accumulated exposure The quotient of the quantity of media file and the quantity of the accumulative media file pulled;By the quantity of residue media file to be exposed The ratio of ratio is pulled as the compensation amount of pulling with the current exposure;The media file is pulled according to the compensation amount of pulling.
8. device according to claim 7, which is characterized in that described second, which pulls unit, includes:
First obtains subelement, for after second preset time period, according to first preset time period and described Exposure in second preset time period, which is pulled, pulls speed than obtaining the second target with the resource budget;
First pulls subelement, in the third period after second preset time period according to second target It pulls speed and pulls the media file.
9. device according to claim 7, which is characterized in that described device further include:
Second acquisition unit pulls media text for pulling unit described second and pulling speed according to the first object After part, the quantity of Secondary resource is obtained, wherein the quantity of the Secondary resource is initially pulls speed and pull institute according to described State resource consumed by media file and the first resource and;
First judging unit, for judging whether the Secondary resource is more than or equal to the described first pre- of the resource budget If ratio;
Third acquiring unit, for judge the Secondary resource be more than or equal to first preset ratio when, according to The first object pulls speed, current exposure pulls and pulls speed than obtaining first with the remaining resource budget, wherein The current exposure pulls the quotient of the quantity than the quantity of the media file for accumulated exposure and the accumulative media file pulled;
Third pulls unit, pulls the media file for pulling speed according to described first.
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