CN105741147A - APP (Application) shop promotion system - Google Patents
APP (Application) shop promotion system Download PDFInfo
- Publication number
- CN105741147A CN105741147A CN201610107479.8A CN201610107479A CN105741147A CN 105741147 A CN105741147 A CN 105741147A CN 201610107479 A CN201610107479 A CN 201610107479A CN 105741147 A CN105741147 A CN 105741147A
- Authority
- CN
- China
- Prior art keywords
- shop
- app
- user
- information
- store information
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
- G06Q30/0256—User search
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
- G06Q30/0271—Personalized advertisement
Landscapes
- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Strategic Management (AREA)
- Finance (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Economics (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention relates to an APP (Application) shop promotion system. The APP shop promotion system comprises user side equipment which stores and updates APP user information; and service side equipment which stores and updates shop information, and provides corresponding shop information for an APP user according to the APP user information and the shop information. A shop promotion system provided by the invention can recommend suitable shops and shop information according to the needs of users, which is more targeted and greater in user consumption possibility, and compared with the prior art, the promotion effort of the shops is greatly improved.
Description
Technical field
The present invention relates to the communications field, particularly relate to a kind of APP shop extension system.
Background technology
Traditional shop promotion method generally comprises: hang vertically hung scroll, advertisement displayed by screens by the giant-screen in market or passes through modes such as sending short messages, but these modes are all without specific aim, the publicity can not being customized according to the hobby of consumer, the promotion effect being finally reached is unsatisfactory.
Summary of the invention
In order to solve the problems referred to above that prior art exists, the invention provides a kind of APP shop extension system.
An embodiment provides a kind of APP shop extension system, including: user side equipment, storage and renewal APP user profile；Service side apparatus, storage and renewal store information, and according to described APP user profile and described store information, provide corresponding store information for described APP user.
Further, described service side apparatus includes: store information exhibiting device, obtains, according to described APP user profile, the shop that APP user pays close attention to, and sends the information in the shop that obtained APP user pays close attention to described user side equipment；Described user side equipment includes: viewing area, and the described APP user that user side equipment described in roll display receives successively pays close attention to the store information in shop.
Further, the store information of described roll display successively includes advertisement demonstrating and shop favor information.
Further, described service side apparatus includes: plan of travel arranges device, the plan of travel of user is obtained according to described APP user profile, there is provided plan of travel list, described plan of travel list to include APP user according to the plan of travel obtained for APP user and be likely to the store information of needs in this trip.
Further, described service side apparatus obtains APP customer consumption demand information also by described user side equipment；The store information in the described plan of travel list priority arrangement according to APP customer consumption demand information.
Further, described service side apparatus includes: shop grading plant, obtains the priority of customer consumption demand according to described APP user profile, according to described priority, shop carries out classification, and the store information in high-level shop is preferentially supplied to APP user.
Further, described service side apparatus: include pop-up device, when APP user and when being smaller than being equal to a setpoint distance of the shop meeting its consumption demand, send pop window information extremely described user side equipment so that described user side equipment provides the store information in described shop by the mode of pop-up for APP user.
Further, described service side apparatus includes: guider, obtained destination information and the departure place information of APP user setup by described user side equipment, plan the path between described departure place and described destination, described path is sent to described user side equipment.
Further, APP user is also provided the panoramic map information in market, place, shop to send to described user side equipment by described guider.
Further, described store information includes shop merchandise classification, shop consumption pattern, shop front photo, consumer environment photo, shop specific address, shop characteristic and telephone number.
Further, described APP user profile includes basic personal information, trip purpose, mode of transportation, consumption habit, personal like and income level.
Beneficial effect:
Compared with prior art, above-mentioned APP shop extension system can provide the store information being suitable for and relevant function according to the demand of user, and specific aim is higher, and customer consumption probability is bigger, compared with prior art substantially increases the promotion efficiency to shop.
Accompanying drawing explanation
Fig. 1 is the structural representation of middle according to one embodiment of present invention shop extension system 1.
Fig. 2 is the structural representation of middle according to one embodiment of present invention service side apparatus 103.
Described in detailed description of the invention
For making the purpose of the embodiment of the present invention, technical scheme and advantage clearly, below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is clearly and completely described.
As it is shown in figure 1, be the structural representation of shop extension system 1 in the present embodiment.
Present embodiments provide a kind of extension system 1, APP shop, APP shop extension system 1 and include user side equipment 101 and service side apparatus 102.User side equipment 101 stores and updates APP user profile.Service side apparatus 102 stores and updates store information, and according to APP user profile and store information, provides corresponding store information for APP user.
Selecting as one, shop refers to the member shop adding this extension system, and APP user refers to the APP (third party application on mobile equipment) installing this extension system on the mobile apparatus and registers the user logging in this APP.
Selecting as one, store information includes shop related introduction, shop merchandise classification, shop consumption pattern, shop front photo, consumer environment photo, shop specific address, shop characteristic and telephone number etc..
APP user profile includes basic personal information, trip purpose, mode of transportation, consumption habit, personal like and income level etc..
APP user can pass through phone number registration, and supports binding Alipay, qq etc., the mode that so online and businessman's ditch general rule need not directly be made a phone call.
As in figure 2 it is shown, service side apparatus 102 includes store information exhibiting device 201, plan of travel device 202, shop grading plant 203, pop-up device 204 and guider 205.
Store information exhibiting device 201 obtains, according to APP user profile, the shop that APP user pays close attention to, and sends the information in the shop that obtained APP user pays close attention to user side equipment 101.User side equipment 101 includes viewing area (not shown), roll display user side equipment 101 receives successively APP user can pay close attention to the store information in shop in viewing area.
Store information exhibiting device 201 by analyzing the basic personal information of APP user, consumption habit, individual like or the information such as income level, obtain the shop that this user may pay close attention to, then on the display screen of mobile equipment (user side equipment 101) installing APP, the store information in the above-mentioned shop of this user of roll display successively, the store information of these roll display includes the advertisement in shop and the favor information in shop.
Plan of travel arranges device 202 and obtains the plan of travel of user according to APP user profile, provides plan of travel list, plan of travel list to include APP user according to the plan of travel obtained for APP user and is likely to the store information of needs in this trip.Service side apparatus 102 obtains APP customer consumption demand information also by user side equipment 101；The store information in the plan of travel list priority arrangement according to APP customer consumption demand information.
Plan of travel arranges device 202 by analyzing the information such as APP the user this time trip purpose of trip, trip mode, trip budget and mode of transportation, obtain this user this time to go on a journey the store information that may need, including hotel information and shopping shop etc., and these store information be placed in a plan of travel list, and the store information in plan of travel list is the priority arrangement according to APP customer consumption demand.
Shop grading plant 203 obtains the priority of customer consumption demand according to APP user profile, according to priority, shop carries out classification, and the store information in high-level shop is preferentially supplied to APP user.
Shop grading plant 203 is by analyzing the factors such as the consumption habit of APP user, personal like, distance, the consumption number of times in shop, shop evaluation, obtain priority when this user selects shop, and the store information in high level shop is preferentially supplied to APP user, facilitate user to select the shop more suited the requirements to check store information.
Pop-up device 204 for when APP user and when being smaller than being equal to a setpoint distance of the shop meeting its consumption demand, sends pop window information to user side equipment 101 so that user side equipment 101 provides the store information in shop by the mode of pop-up for APP user.
Pop-up device 204 is by analyzing the size of APP user and the spacing of the shop quality inspection meeting its consumption demand, when distance is less than or equal to a setpoint distance, the store information in this shop is provided for APP user by the mode of pop-up, shop message includes shop front photo and shop characteristic introduction, concrete retail shop information can also be inquired about further, or direct-on-line and businessman link up competitively priced, reservation service etc., user can be arranged as required to above-mentioned setpoint distance, for instance 50 meters, 20 meters etc..
Guider 205 obtains destination information and the departure place information of APP user setup, the path between planning departure place and destination by user side equipment 101, sends path to user side equipment 101.
Guider 205 is by analyzing the destination of APP user setup, namely target shop, route guidance is provided for APP user, user can according to navigation feature, it is quickly found out the target shop of oneself, because indoor can not use GPS navigation, so the navigation feature in the present embodiment is realized by homemade market map, and APP user is also provided the panoramic map information in market, place, shop to send to user side equipment 101 by guider 205.
As an example, service side apparatus in the present embodiment can also add the device with several functions, such as, shop scoring function, intelligent sound function, vehicles recommendation function, send outside and function, the barber shop such as logistics function, on-line payment transprovincially is precious, Net silver and wechat payment or hire out the additional functions such as rent recommendation function.
APP shop provided by the invention extension system can provide, according to the demand of user, the store information being suitable for, and specifically includes and user can be allowed to understand the favor information paying close attention to shop in real time；The store information being likely to need in trip can be provided, including food and drink, shopping etc. according to the plan of travel of user；Route guidance function can also be provided the user, for having the megastore in a lot of shop, can solving user well and find the problem of shop difficulty, also increase the probability in shop consumption, therefore APP shop provided by the invention extension system substantially increases the promotion efficiency to shop.
The present invention is not limited to above-mentioned embodiment; anyone can draw other various forms of products under the enlightenment of the present invention; no matter but in its shape or structure, do any change, every have same or like with the application like technical scheme, all fall within protection scope of the present invention.
Claims (11)
1. an APP shop extension system, it is characterised in that including:
User side equipment, storage and renewal APP user profile；
Service side apparatus, storage and renewal store information, and according to described APP user profile and described store information, provide corresponding store information for described APP user.
2. shop according to claim 1 extension system, it is characterised in that: described service side apparatus includes:
Store information exhibiting device, obtains, according to described APP user profile, the shop that APP user pays close attention to, and sends the information in the shop that obtained APP user pays close attention to described user side equipment；
Described user side equipment includes:
Viewing area, the described APP user that user side equipment described in roll display receives successively pays close attention to the store information in shop.
3. shop according to claim 2 extension system, it is characterised in that the store information of described roll display successively includes advertisement demonstrating and shop favor information.
4. shop according to claim 1 extension system, it is characterised in that described service side apparatus includes:
Plan of travel arranges device, obtains the plan of travel of user according to described APP user profile, provides plan of travel list, described plan of travel list to include APP user according to the plan of travel obtained for APP user and is likely to the store information of needs in this trip.
5. shop according to claim 4 extension system, it is characterised in that described service side apparatus obtains APP customer consumption demand information also by described user side equipment；
The store information in the described plan of travel list priority arrangement according to APP customer consumption demand information.
6. shop according to claim 1 extension system, it is characterised in that described service side apparatus includes:
Shop grading plant, obtains the priority of customer consumption demand according to described APP user profile, according to described priority, shop carries out classification, and the store information in high-level shop is preferentially supplied to APP user.
7. the shop extension system according to claim 1 to 6 any claim, it is characterised in that described service side apparatus:
Including pop-up device, when APP user and when being smaller than being equal to a setpoint distance of the shop meeting its consumption demand, send pop window information extremely described user side equipment so that described user side equipment provides the store information in described shop by the mode of pop-up for APP user.
8. the shop extension system according to claim 1 to 6 any claim, it is characterised in that described service side apparatus includes:
Guider, is obtained destination information and the departure place information of APP user setup, plans the path between described departure place and described destination, send described path to described user side equipment by described user side equipment.
9. shop according to claim 8 extension system, it is characterised in that APP user is also provided the panoramic map information in market, place, shop to send to described user side equipment by described guider.
10. shop according to claim 1 extension system, it is characterised in that described store information includes shop merchandise classification, shop consumption pattern, shop front photo, consumer environment photo, shop specific address, shop characteristic and telephone number.
11. shop according to claim 1 extension system, it is characterised in that described APP user profile includes basic personal information, trip purpose, mode of transportation, consumption habit, personal like and income level.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610107479.8A CN105741147A (en) | 2016-02-26 | 2016-02-26 | APP (Application) shop promotion system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610107479.8A CN105741147A (en) | 2016-02-26 | 2016-02-26 | APP (Application) shop promotion system |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN105741147A true CN105741147A (en) | 2016-07-06 |
Family
ID=56248614
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201610107479.8A Pending CN105741147A (en) | 2016-02-26 | 2016-02-26 | APP (Application) shop promotion system |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN105741147A (en) |
Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106651505A (en) * | 2016-11-04 | 2017-05-10 | 崔靖涵 | Client merchant information display system and method |
| CN108871367A (en) * | 2018-07-12 | 2018-11-23 | 北京邮电大学 | More people's traffic path planing methods, system and electronic equipment |
| CN111324634A (en) * | 2018-12-14 | 2020-06-23 | 北京京东尚科信息技术有限公司 | Search sorting method and device, electronic equipment and storage medium |
| CN112883263A (en) * | 2021-02-09 | 2021-06-01 | 浙江口碑网络技术有限公司 | Information recommendation method and device and electronic equipment |
Citations (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105302887A (en) * | 2015-10-15 | 2016-02-03 | 百度在线网络技术（北京）有限公司 | Information pushing method and pushing apparatus |
-
2016
- 2016-02-26 CN CN201610107479.8A patent/CN105741147A/en active Pending
Patent Citations (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN105302887A (en) * | 2015-10-15 | 2016-02-03 | 百度在线网络技术（北京）有限公司 | Information pushing method and pushing apparatus |
Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106651505A (en) * | 2016-11-04 | 2017-05-10 | 崔靖涵 | Client merchant information display system and method |
| CN108871367A (en) * | 2018-07-12 | 2018-11-23 | 北京邮电大学 | More people's traffic path planing methods, system and electronic equipment |
| CN108871367B (en) * | 2018-07-12 | 2020-09-25 | 北京邮电大学 | Multi-user travel route planning method and system and electronic equipment |
| CN111324634A (en) * | 2018-12-14 | 2020-06-23 | 北京京东尚科信息技术有限公司 | Search sorting method and device, electronic equipment and storage medium |
| CN111324634B (en) * | 2018-12-14 | 2024-04-09 | 北京京东尚科信息技术有限公司 | Search ordering method and device, electronic equipment and storage medium |
| CN112883263A (en) * | 2021-02-09 | 2021-06-01 | 浙江口碑网络技术有限公司 | Information recommendation method and device and electronic equipment |
| CN112883263B (en) * | 2021-02-09 | 2023-06-20 | 浙江口碑网络技术有限公司 | Information recommendation method and device and electronic equipment |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| US8073460B1 (en) | System and method for providing advertisement based on mobile device travel patterns | |
| ES2264945T3 (en) | SYSTEM AND METHOD FOR THE MANAGEMENT OF ADVERTISING SCREENS AND INFORMATION IN VEHICLES BASED ON AN ELECTRONIC COMMERCE SITE. | |
| US20180047057A1 (en) | Distributed advertising system and method of use | |
| Laghaei et al. | Impacts of home shopping on vehicle operations and greenhouse gas emissions: multi-year regional study | |
| US20110029360A1 (en) | System and method for providing smart phone functionality for retailers to distribute sale and discount coupons | |
| CN105741147A (en) | APP (Application) shop promotion system | |
| WO2013090673A1 (en) | Method and system for providing location-based incentives and purchase opportunities to reward program members | |
| KR20170079536A (en) | Method and system for providing customized advertisement by public display | |
| JP2016521399A (en) | Strengthen shelf-level marketing and sales locations | |
| KR20140124030A (en) | Customized information providing system and method for activating the medium or small market | |
| CN108255910A (en) | Information displaying method, client, server-side and equipment | |
| US20140019227A1 (en) | Determining the effectiveness of advertising | |
| US20130013589A1 (en) | Customer Relationship Management System | |
| US9967352B2 (en) | Communication system with location based services mechanism and method of operation thereof | |
| US20170109789A1 (en) | System and method providing information relating to customers and merchants | |
| AlGhamdi et al. | Strategic government initiatives to promote diffusion of online retailing in Saudi Arabia | |
| KR20160027575A (en) | Commercial server for providing commercial service using push message | |
| JP2018097628A (en) | Shop correlation diagram display device and shop correlation diagram display system | |
| JP2021192274A (en) | Advertisement control device and advertisement control system | |
| US10991011B2 (en) | Method for making a profit using individual shops, and system and recording medium | |
| TW202016844A (en) | Appointed merchant recommendation system based on consuming information and method thereof | |
| JP2007188260A (en) | Customer movement information collection system and method thereof | |
| EP2787478A1 (en) | Method for making a profit using individual shops, and system and recording medium | |
| AlBraheem et al. | Smart city project using proximity marketing technology | |
| Dugalić et al. | The digitalization of active outdoor trips in Serbia |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20160706 |
|
| RJ01 | Rejection of invention patent application after publication |