CN105684456A - Method and system for inserting advertisement in video software - Google Patents
Method and system for inserting advertisement in video software Download PDFInfo
- Publication number
- CN105684456A CN105684456A CN201580001361.0A CN201580001361A CN105684456A CN 105684456 A CN105684456 A CN 105684456A CN 201580001361 A CN201580001361 A CN 201580001361A CN 105684456 A CN105684456 A CN 105684456A
- Authority
- CN
- China
- Prior art keywords
- advertisement
- video
- enlarged drawing
- drawing layer
- transparent
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
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Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/266—Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
- H04N21/2668—Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/47217—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for controlling playback functions for recorded or on-demand content, e.g. using progress bars, mode or play-point indicators or bookmarks
Landscapes
- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- Databases & Information Systems (AREA)
- Human Computer Interaction (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses a method for inserting an advertisement in a video software, and the method comprises the steps of detecting time (101) for playing a video file; and inserting an inserting an advertisement video (102) through a transparent amplified layer when the play time reaches a preset time. The method has the advantage of high user experience feel.
Description
Technical field
The present invention relates to image domains, particularly relate to the method and system that in a kind of video software, advertisement is inserted.
Background technology
Video (Video) refers to the various technology that a series of static images are caught in the way of the signal of telecommunication, note down, process, store, transmit and reappeared. Continuous print image change is per second more than time more than 24 frames (frame) picture, and according to persistence of vision principle, human eye cannot distinguish the tableaux of single width; Appearing to be smooth continuous print visual effect, such continuous print picture is called video. Video technique is develop for television system the earliest, but has developed into now various different form and got off by videograph in order to consumer. The prosperity of network technology also promotes the record fragment of video be present on the Internet with the form of streaming media and can be received by computer and play. Video belongs to different technology from film, and the latter is that to utilize photography be a series of still photo by dynamic image capturing.
H.264 existing video format has, the multiple format such as MPEG-4, MPEG-6, and the advertisement of existing video software is inserted and inserted advertisement generally by another window, and the method makes user cannot video file be watched, and affects the Experience Degree of user.
Summary of the invention
The application provides a kind of method that in video software, advertisement is inserted. The shortcoming of the Experience Degree of the video software advertisement plug-in effect user of its solution prior art.
On the one hand, it is provided that a kind of method that in video software, advertisement is inserted, described method comprises the steps:
The reproduction time of detection video file;
When reproduction time arrives the setting time, insert advertisement video by transparent enlarged drawing layer.
Optionally, described method also includes:
When receiving user and clicking this transparent enlarged drawing layer, close this advertisement.
Optionally, described method also includes:
Transparent enlarged drawing layer is packed up in advertisement after finishing.
On the other hand, it is provided that the system that in a kind of video software, advertisement is inserted, described system includes:
Detection unit, for detecting the reproduction time of video file;
Insert unit, for when reproduction time arrives the setting time, inserting advertisement video by transparent enlarged drawing layer.
Optionally, described system also includes:
Closing unit, for when receiving user and clicking this transparent enlarged drawing layer, closing this advertisement.
Optionally, described closing unit, it is additionally operable to after advertisement finishes and packs up transparent enlarged drawing layer.
Technical scheme provided by the invention inserts advertisement by transparent enlarged drawing layer, does not so affect user and watches video file, so it has the advantage improving user experience.
Accompanying drawing explanation
In order to be illustrated more clearly that the technical scheme of the embodiment of the present invention, below the accompanying drawing used required during embodiment is described is briefly described, apparently, accompanying drawing in the following describes is some embodiments of the present invention, for those of ordinary skill in the art, under the premise not paying creative work, it is also possible to obtain other accompanying drawing according to these accompanying drawings.
The flow chart of the method that advertisement is inserted in a kind of video software that Fig. 1 provides for the present invention the first better embodiment;
The structure chart of advertisement insertion systems in a kind of video software that Fig. 2 provides for the present invention the second better embodiment.
Detailed description of the invention
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is clearly and completely described, it is clear that described embodiment is a part of embodiment of the present invention, rather than whole embodiments. Based on the embodiment in the present invention, the every other embodiment that those of ordinary skill in the art obtain under not making creative work premise, broadly fall into the scope of protection of the invention.
Refer to the method that in a kind of video software that Fig. 1, Fig. 1 are the propositions of the present invention the first better embodiment, advertisement is inserted, the method is performed by computer, as it is shown in figure 1, the method comprises the steps:
Step S101, detection video file reproduction time;
Step S102, when reproduction time arrive the setting time time, by transparent enlarged drawing layer insert advertisement video.
Technical scheme provided by the invention inserts advertisement by the floating layer of transparent amplification, so it has does not affect the advantage that user watches former video.
Optionally, said method can also include after step s 102:
When receiving user and clicking this transparent enlarged drawing layer, close this advertisement.
Optionally, said method can also include after step s 102:
Transparent enlarged drawing layer is packed up in advertisement after finishing.
Refer to the system that in a kind of video software that Fig. 2, Fig. 2 are the propositions of the present invention the second better embodiment, advertisement is inserted, this system is as in figure 2 it is shown, include:
Detection unit 201, for detecting the reproduction time of video file;
Insert unit 202, for when reproduction time arrives the setting time, inserting advertisement video by transparent enlarged drawing layer.
Technical scheme provided by the invention inserts advertisement by the floating layer of transparent amplification, so it has does not affect the advantage that user watches former video.
Optionally, said system can also include:
Closing unit 203, for when receiving user and clicking this transparent enlarged drawing layer, closing this advertisement.
Optionally, above-mentioned closing unit 204, it is additionally operable to after advertisement finishes and packs up transparent enlarged drawing layer.
It should be noted that, for each embodiment of the method aforesaid, in order to be briefly described, therefore it is all expressed as a series of combination of actions, but those skilled in the art should know, the present invention is not by the restriction of described sequence of movement, because according to the present invention, certain some step can adopt other orders or carry out simultaneously. Secondly, those skilled in the art also should know, embodiment described in this description belongs to preferred embodiment, necessary to involved action and the module not necessarily present invention.
In the above-described embodiments, the description of each embodiment is all emphasized particularly on different fields, the part being not described in certain embodiment, it is possible to referring to the associated description of other embodiments.
One of ordinary skill in the art will appreciate that all or part of step in the various methods of above-described embodiment can be by the hardware that program carrys out instruction relevant and completes, this program can be stored in a computer-readable recording medium, storage medium may include that flash disk, read only memory are (English: Read-OnlyMemory, be called for short: ROM), random access device (English: RandomAccessMemory, RAM), disk or CD etc. be called for short:.
The content download method above embodiment of the present invention provided and relevant device, system are described in detail, principles of the invention and embodiment are set forth by specific case used herein, and the explanation of above example is only intended to help to understand method and the core concept thereof of the present invention; Simultaneously for one of ordinary skill in the art, according to the thought of the present invention, all will change in specific embodiments and applications, in sum, this specification content should not be construed as limitation of the present invention.
Claims (6)
1. the method that in a video software, advertisement is inserted, it is characterised in that described method comprises the steps:
The reproduction time of detection video file;
When reproduction time arrives the setting time, insert advertisement video by transparent enlarged drawing layer.
2. method according to claim 1, it is characterised in that described method also includes:
When receiving user and clicking this transparent enlarged drawing layer, close this advertisement.
3. method according to claim 1, it is characterised in that described method also includes:
Transparent enlarged drawing layer is packed up in advertisement after finishing.
4. the system that in a video software, advertisement is inserted, it is characterised in that described system includes:
Detection unit, for detecting the reproduction time of video file;
Insert unit, for when reproduction time arrives the setting time, inserting advertisement video by transparent enlarged drawing layer.
5. system according to claim 4, it is characterised in that described system also includes:
Closing unit, for when receiving user and clicking this transparent enlarged drawing layer, closing this advertisement.
6. system according to claim 5, it is characterised in that
Described closing unit, is additionally operable to after advertisement finishes and packs up transparent enlarged drawing layer.
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| PCT/CN2015/099033 WO2017107210A1 (en) | 2015-12-25 | 2015-12-25 | Method and system for inserting advertisement in video software |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN105684456A true CN105684456A (en) | 2016-06-15 |
Family
ID=56190119
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201580001361.0A Pending CN105684456A (en) | 2015-12-25 | 2015-12-25 | Method and system for inserting advertisement in video software |
Country Status (2)
| Country | Link |
|---|---|
| CN (1) | CN105684456A (en) |
| WO (1) | WO2017107210A1 (en) |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107682741A (en) * | 2017-09-28 | 2018-02-09 | 惠州Tcl移动通信有限公司 | It is dynamically embedded into player method, storage medium and the mobile terminal of video |
| CN108024124A (en) * | 2017-12-15 | 2018-05-11 | 中广热点云科技有限公司 | A kind of advertisement filter method of video frequency program |
Citations (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20040117819A1 (en) * | 2002-12-03 | 2004-06-17 | Ming-He Yu | Apparatus for producing TV advertising contents and inserting interstitial advertisements on TV programs |
| CN101330517A (en) * | 2008-08-04 | 2008-12-24 | 上海维播信息技术有限公司 | Method for distributing interactive paster advertisement |
| CN101556811A (en) * | 2008-04-09 | 2009-10-14 | 上海乐程文化传播有限公司 | Method and device for spotting advertisement |
| CN101681194A (en) * | 2007-05-02 | 2010-03-24 | 谷歌公司 | user interfaces for web-based video player |
| CN104602029A (en) * | 2014-08-27 | 2015-05-06 | 腾讯科技（北京）有限公司 | Online video file generating method and device |
| CN104661077A (en) * | 2015-02-17 | 2015-05-27 | 北京影谱互动传媒科技有限公司 | Advertisement loading method and device |
Family Cites Families (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102523512A (en) * | 2011-11-30 | 2012-06-27 | 江苏奇异点网络有限公司 | Video output method with operable implicit content |
-
2015
- 2015-12-25 CN CN201580001361.0A patent/CN105684456A/en active Pending
- 2015-12-25 WO PCT/CN2015/099033 patent/WO2017107210A1/en active Application Filing
Patent Citations (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20040117819A1 (en) * | 2002-12-03 | 2004-06-17 | Ming-He Yu | Apparatus for producing TV advertising contents and inserting interstitial advertisements on TV programs |
| CN101681194A (en) * | 2007-05-02 | 2010-03-24 | 谷歌公司 | user interfaces for web-based video player |
| CN101556811A (en) * | 2008-04-09 | 2009-10-14 | 上海乐程文化传播有限公司 | Method and device for spotting advertisement |
| CN101330517A (en) * | 2008-08-04 | 2008-12-24 | 上海维播信息技术有限公司 | Method for distributing interactive paster advertisement |
| CN104602029A (en) * | 2014-08-27 | 2015-05-06 | 腾讯科技（北京）有限公司 | Online video file generating method and device |
| CN104661077A (en) * | 2015-02-17 | 2015-05-27 | 北京影谱互动传媒科技有限公司 | Advertisement loading method and device |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107682741A (en) * | 2017-09-28 | 2018-02-09 | 惠州Tcl移动通信有限公司 | It is dynamically embedded into player method, storage medium and the mobile terminal of video |
| CN108024124A (en) * | 2017-12-15 | 2018-05-11 | 中广热点云科技有限公司 | A kind of advertisement filter method of video frequency program |
| CN108024124B (en) * | 2017-12-15 | 2019-08-30 | 中广热点云科技有限公司 | A kind of advertisement filter method of video program |
Also Published As
| Publication number | Publication date |
|---|---|
| WO2017107210A1 (en) | 2017-06-29 |
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| C06 | Publication | ||
| PB01 | Publication | ||
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| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20160615 |