CN108024124B - A kind of advertisement filter method of video program - Google Patents

A kind of advertisement filter method of video program Download PDF

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Publication number
CN108024124B
CN108024124B CN201711353870.7A CN201711353870A CN108024124B CN 108024124 B CN108024124 B CN 108024124B CN 201711353870 A CN201711353870 A CN 201711353870A CN 108024124 B CN108024124 B CN 108024124B
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China
Prior art keywords
video
advertisement
sendaisle
data packet
sent
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CN201711353870.7A
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Chinese (zh)
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CN108024124A (en
Inventor
纪琦华
蒲珂
曾泽基
方宏
李哲山
李飞
胡彬
魏明
鲁豪
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China Science And Technology Co Ltd
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China Science And Technology Co Ltd
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Priority to CN201711353870.7A priority Critical patent/CN108024124B/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26283Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists for associating distribution time parameters to content, e.g. to generate electronic program guide data
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/234Processing of video elementary streams, e.g. splicing of video streams or manipulating encoded video stream scene graphs
    • H04N21/2343Processing of video elementary streams, e.g. splicing of video streams or manipulating encoded video stream scene graphs involving reformatting operations of video signals for distribution or compliance with end-user requests or end-user device requirements
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/239Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests
    • H04N21/2393Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests involving handling client requests
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/262Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists
    • H04N21/26208Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints
    • H04N21/26241Content or additional data distribution scheduling, e.g. sending additional data at off-peak times, updating software modules, calculating the carousel transmission frequency, delaying a video stream transmission, generating play-lists the scheduling operation being performed under constraints involving the time of distribution, e.g. the best time of the day for inserting an advertisement or airing a children program
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/266Channel or content management, e.g. generation and management of keys and entitlement messages in a conditional access system, merging a VOD unicast channel into a multicast channel
    • H04N21/2668Creating a channel for a dedicated end-user group, e.g. insertion of targeted commercials based on end-user profiles
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/454Content or additional data filtering, e.g. blocking advertisements
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Databases & Information Systems (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The advertisement filter method of video program provided by the invention mainly sends video data packet and ad data packet by different sendaisles respectively, then video receiver receives different data packets and is played out simultaneously by playing window, when receiving corresponding ad data packet, it is played out by the first broadcasting window of pellucidity, thus play the purpose of filtering advertisements, advertisement filter method provided by the invention does not need to shear advertisement, alleviate the processing function of network video server, and it can guarantee the viewing video of user's smoothness, improve user's viewing experience.

Description

A kind of advertisement filter method of video program
Technical field
The invention belongs to advertisement process field, in particular to the advertisement filter method of a kind of video program.
Background technique
With the rapid development of DTV and mechanics of communication, the resource of video program is more and more abundant, to a certain degree On enrich the free life of people, such video program usually interted some advertisements at that time, and the insertion time of advertisement, interior Hold and position be all arbitrarily, when user be skip advertisement and zapping watch other programs when, the time may be forgotten or forgotten on Partial node purpose channel leads to miss original excellent program fragment, seriously affects the viewing experience of spectators.
In order to solve the above-mentioned technical problem the prior art, is sheared frequently with by advertisement video, real to a certain extent Show the filtering of advertisement, but technology is not mature enough, there are many deficiencies, and technical solution also uses two video receivers, One transmission advertisement filter request, another receives the video data after network video server is filtered advertisement, still There is also two video receivers for the technical solution not in Same Scene, timely viewing cannot be achieved, and the prior art is adopted Filter method is to use to shear advertisement video data, this requires that network video server is with powerful Otherwise processing function can not support the advertisement filter of multi-user to request, intangibly bring processing pressure to network video server Power.
Summary of the invention
In order to solve the problems in the existing technology, the present invention provides a kind of advertisement filter method of video program, Filter method provided by the invention does not need to shear advertisement video data, reduces the burden of network video server, And it can also ensure that the fluency of video-see, improve spectators' viewing experience.
Specific technical solution of the present invention is as follows:
The present invention provides a kind of advertisement filter method of video program, and the video program is provided by network video server To video receiver, the network video server is equipped with the first sendaisle and the second sendaisle, and the network video is taken in small doses at short intervals Video program is sent to the video receiver by the first sendaisle by business device;It is transparent that the video receiver is preset with one The first of state plays window and the second of non-transparent state and plays window;Described method includes following steps:
S1: the advertisement filter request for the video program that video receiver is sent is received, includes in the advertisement filter request Request time taWith the programme information of video program;
S2: corresponding video program is split into multiple video counts by the programme information in advertisement filter request based on the received According to packet and multiple ad data packets;
S3: being sent to video receiver by the second sendaisle for ad data packet, and video data packet is passed through first Sendaisle is sent to video receiver;
S4: video receiver broadcasts the data packet from the second sendaisle received by the first broadcasting window It puts, the video data packet from the first sendaisle received is played out by the second broadcasting window.
It is further to improve, step S2 further include:
The programme information in advertisement filter request obtains corresponding advertising information based on the received, and the advertising information includes Advertisement initial time, advertisement end time and advertisement duration t0
It is further to improve, step S3 method particularly includes: whether judge to issue when advertisement filter is requested corresponding video frame For advertisement video frame, request time is then judged again and is played the time difference of the initial time of advertisement and the relationship of advertisement duration, The time of transmission ad data packet is determined according to relationship between the two.
Further to improve, step S3 includes:
S31: judgement issues taWhether moment corresponding video frame is advertisement video frame, if so, carrying out step S32;
S32: from next video frame, all ad data packets are sent to video receiver by the second sendaisle;
S33: since advertisement end time corresponding next video frame, all data packets are sent out by the first sendaisle Give video receiver.
It is further to improve, step S3 further include:
S34: it when step S31 judgement is not advertisement video frame, calculates the corresponding timestamp of the video frame and advertisement originates Time difference t between time1
S35: by t1With advertisement duration t0It is compared, works as t1=t0When, carry out step S36;
S36: from taMoment transfers the corresponding all ad data packets of this section of advertisement and is sent out by the second sendaisle Give video receiver.
It is further to improve, step S3 further include:
S37: work as t1Greater than t0, calculate t1With t0Difference △ t;
S38: in taAfter+△ t, transfers the corresponding all ad data packets of this section of advertisement and sent by the second sendaisle To video receiver.
It is further to improve, step S3 further include:
S39: work as t1Less than t0, from taMoment transfers the corresponding ad data packet of this section of advertisement and sends by second Channel is sent to video receiver with fast forward rate x.
Further to improve, the fast forward rate x is to guarantee to use t1Period plays a length of t when advertisement0Rate.
Another aspect of the present invention provides a kind of advertisement filtering system of video program, and the system comprises Web Video Services Device and video receiver, the video program are supplied to video receiver by network video server, the network video server Equipped with the first sendaisle and the second sendaisle, the network video server is sent out video program by the first sendaisle Give the video receiver;What the video receiver was preset with a pellucidity first plays the of window and non-transparent state Two play window;The network video player includes:
Request receiving module, the advertisement filter request of the video program for receiving video receiver transmission, the advertisement It include request time t in filter requestaWith the programme information of video program;
Data packet splits module: for the programme information in the request of advertisement filter based on the received by corresponding video program Split into multiple video data packets and multiple ad data packets;
Packet sending module: it for ad data packet to be sent to video receiver by the second sendaisle, will regard Frequency data packet is sent to video receiver by the first sendaisle;
The video receiver includes:
Request sending module, for sending advertisement filter request;
Playing module, for broadcasting the data packet from the second sendaisle received by the first broadcasting window It puts, the video data packet from the first sendaisle received is played out by the second broadcasting window.
Beneficial effects of the present invention: the advertisement filter method of video program provided by the invention mainly passes through different hairs Channel is sent to send video data packet and ad data packet respectively, then video receiver receives different data packets and passes through simultaneously It plays window to play out, when receiving corresponding ad data packet, be played out by the first broadcasting window of pellucidity, in this way The purpose of filtering advertisements is just played, advertisement filter method provided by the invention does not need to shear advertisement, alleviates network The processing function of video server, and can guarantee the viewing video of user's smoothness, improve user's viewing experience.
Detailed description of the invention
Fig. 1 is a kind of flow chart of the advertisement filter method of the video program of embodiment 1;
Fig. 2 is the flow chart of 2 step S3 of embodiment;
Fig. 3 is a kind of structural block diagram of the advertisement filtering system of the video program of embodiment 3.
Specific embodiment
Invention is further described in detail with following embodiment with reference to the accompanying drawing.
Embodiment 1
The embodiment of the present invention 1 provides a kind of advertisement filter method of video program, and the video program is taken in small doses at short intervals by network video Business device is supplied to video receiver, wherein the network video server is equipped with the first sendaisle and the second sendaisle, institute It states network video server and video program is sent to by the video receiver by the first sendaisle;The video receiver It is preset with the first of a pellucidity the second broadcasting window for playing window and non-transparent state;As shown in Figure 1, the method includes such as Lower step:
S1: the advertisement filter request for the video program that video receiver is sent is received, includes in the advertisement filter request Request time taWith the programme information of video program;
S2: the programme information in advertisement filter request obtains corresponding advertising information based on the received, and by corresponding view Frequency program splits into multiple video data packets and multiple ad data packets;The advertising information includes advertisement initial time, advertisement End time and advertisement duration t0
S3: being sent to video receiver by the second sendaisle for ad data packet, and video data packet is passed through first Sendaisle is sent to video receiver;
S4: video receiver broadcasts the data packet from the second sendaisle received by the first broadcasting window It puts, the video data packet from the first sendaisle received is played out by the second broadcasting window.
Mainly pass through different sendaisles sends view to the advertisement filter method of video program provided by the invention respectively Frequency data packet and ad data packet, then video receiver receives different data packets and is played out simultaneously by playing window, When receiving corresponding ad data packet, is played out by the first broadcasting window of pellucidity, thus play filtering advertisements Purpose, advertisement filter method provided by the invention do not need to shear advertisement, alleviates the place of network video server Function is managed, and can guarantee the viewing video of user's smoothness, improves user's viewing experience.
Embodiment 2
The embodiment of the present invention 2 provides a kind of advertisement filter method of video program, the basic phase of this method and embodiment 1 Together, unlike, step S3 method particularly includes: judge to issue whether corresponding video frame when advertisement filter request is advertisement video Frame, then judge again request time and play advertisement initial time time difference and advertisement duration relationship, according to the two it Between relationship determine send ad data packet time, as shown in Fig. 2, including the following steps:
S31: judgement issues taWhether moment corresponding video frame is advertisement video frame, if so, carrying out step S32;
S32: from next video frame, all ad data packets are sent to video receiver by the second sendaisle;
S33: since advertisement end time corresponding next video frame, all data packets are sent out by the first sendaisle Give video receiver;
S34: it when step S31 judgement is not advertisement video frame, calculates the corresponding timestamp of the video frame and advertisement originates Time difference t between time1
S35: by t1With advertisement duration t0It is compared, works as t1=t0When, carry out step S36;
S36: from taMoment transfers the corresponding all ad data packets of this section of advertisement and is sent out by the second sendaisle Give video receiver;
S37: work as t1Greater than t0, calculate t1With t0Difference △ t;
S38: in taAfter+△ t, transfers the corresponding all ad data packets of this section of advertisement and sent by the second sendaisle To video receiver;
S39: work as t1Less than t0, from taMoment transfers the corresponding ad data packet of this section of advertisement and sends by second Channel is sent to video receiver with fast forward rate x;Fast forward rate x is to guarantee to use t1Period plays a length of t when advertisement0Speed Rate.
The present invention is further defined step S3, according to sending filter request time and advertisement initial time difference and extensively The relationship of duration is accused, determines the time for sending ad data packet by the second sendaisle, which refers in particular to and request Time immediate period corresponding data packet, the purpose judged in this way can guarantee that video is played simultaneously with advertisement, when asking The corresponding video playing of seeking time is complete, and corresponding advertisement also finishes, and does not need to carry out additional processing in this way, second plays Window can directly be connected the video after advertisement, and then guarantee the fluency of video playing, improve spectators' viewing experience.
Embodiment 3
The embodiment of the present invention 3 provides a kind of advertisement filtering system of video program, as shown in figure 3, the system comprises nets Network video server 1 and video receiver 2, the video program are supplied to video receiver 2, institute by network video server 1 Network video server 1 is stated equipped with the first sendaisle and the second sendaisle, the network video server 1 passes through the first hair Send channel that video program is sent to the video receiver 2;What the video receiver 2 was preset with a pellucidity first broadcasts Put window and non-transparent state second plays window;The network video player 1 includes:
Request receiving module 11, the advertisement filter request of the video program for receiving video receiver transmission are described wide Accusing includes request time t in filter requestaWith the programme information of video program;
Data packet splits module 12: for the programme information in the request of advertisement filter based on the received by corresponding video section Mesh splits into multiple video data packets and multiple ad data packets;
Packet sending module 13:, will for ad data packet to be sent to video receiver by the second sendaisle Video data packet is sent to video receiver by the first sendaisle;
The video receiver 2 includes:
Request sending module 21, for sending advertisement filter request;
Playing module 22, for broadcasting the data packet from the second sendaisle received by the first broadcasting window It puts, the video data packet from the first sendaisle received is played out by the second broadcasting window.
The present invention is not limited to above-mentioned preferred forms, anyone can show that other are various under the inspiration of the present invention The product of form, however, make any variation in its shape or structure, it is all that there is skill identical or similar to the present application Art scheme, is within the scope of the present invention.

Claims (2)

1. a kind of advertisement filter method of video program, the video program are supplied to video reception by network video server End, which is characterized in that the network video server is equipped with the first sendaisle and the second sendaisle, and the network video is taken in small doses at short intervals Video program is sent to the video receiver by the first sendaisle by business device;It is transparent that the video receiver is preset with one The first of state plays window and the second of non-transparent state and plays window;Described method includes following steps:
S1: the advertisement filter request for the video program that video receiver is sent is received, includes request in the advertisement filter request Time taWith the programme information of video program;
S2: corresponding video program is split into multiple video data packets by the programme information in advertisement filter request based on the received With multiple ad data packets;The programme information in advertisement filter request obtains corresponding advertising information based on the received, described wide Accusing information includes advertisement initial time, advertisement end time and advertisement duration t0
S3: being sent to video receiver by the second sendaisle for ad data packet, and video data packet is sent by first Channel is sent to video receiver;Judge to issue whether corresponding video frame when advertisement filter request is advertisement video frame, then Request time is judged again and plays the time difference of the initial time of advertisement and the relationship of advertisement duration, according to relationship between the two Determine the time of transmission ad data packet;It specifically includes:
S34: work as taWhen moment corresponding video frame is not advertisement video frame, calculates the corresponding timestamp of the video frame and advertisement rises Time difference t between time beginning1
S35: by t1With advertisement duration t0It is compared, works as t1=t0When, carry out step S36;
S36: from taMoment transfers the corresponding all ad data packets of the advertisement and is sent to view by the second sendaisle Frequency receiving end;
S37: work as t1Greater than t0, calculate t1With t0Difference △ t;
S38: in taAfter+△ t, transfers the corresponding all ad data packets of the advertisement and video is sent to by the second sendaisle Receiving end;
S39: work as t1Less than t0, from taMoment, transfer the corresponding ad data packet of the advertisement and by the second sendaisle with Fast forward rate x is sent to video receiver;
S4: video receiver plays out the data packet from the second sendaisle received by the first broadcasting window, will The video data packet from the first sendaisle received is played out by the second broadcasting window.
2. the advertisement filter method of video program as described in claim 1, which is characterized in that the fast forward rate x is to guarantee Use t1Period plays a length of t when advertisement0Rate.
CN201711353870.7A 2017-12-15 2017-12-15 A kind of advertisement filter method of video program Active CN108024124B (en)

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Denomination of invention: An advertisement filtering method for video programs

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