CN105307002A - Method and device for generating interactive feedback information of television interactive system - Google Patents

Method and device for generating interactive feedback information of television interactive system Download PDF

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Publication number
CN105307002A
CN105307002A CN201510711345.2A CN201510711345A CN105307002A CN 105307002 A CN105307002 A CN 105307002A CN 201510711345 A CN201510711345 A CN 201510711345A CN 105307002 A CN105307002 A CN 105307002A
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CN
China
Prior art keywords
interactive
information
user
feedback information
described user
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201510711345.2A
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Chinese (zh)
Inventor
呼伦夫
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TVM Beijing Technology Co Ltd
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TVM Beijing Technology Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by TVM Beijing Technology Co Ltd filed Critical TVM Beijing Technology Co Ltd
Priority to CN201510711345.2A priority Critical patent/CN105307002A/en
Publication of CN105307002A publication Critical patent/CN105307002A/en
Pending legal-status Critical Current

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/475End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data

Abstract

The invention discloses a method and a device for generating interactive feedback information of a television interactive system, which are used for attracting users to participate in view and interaction of television play videos in combination with the functions of mobile terminals. The method comprises the following steps: information of users participating in interaction; obtaining interactive information of an interactive television program; and generating interactive feedback information for the users according to the user information and the interactive information. According to the method disclosed by the invention, the user information and the interactive information are synthesized to form the interactive feedback information, and the users are attracted to pay attention to and participate in the interactive television program through the interactive feedback information, in order to provide huge information and technical support ability for the television interactive system, which is conducive to improve the enthusiasm of the users for participating in the interactive information, enable viewing people of the television program to participate in the interaction of the television program through the interactive information in a television video play process, attract the users to participate in the view and the interaction of the television play videos, improve the audience rating of the television program and enhance the participation interactivity and the visual experience of the users.

Description

A kind of method of TV interaction systems generating interactive feedback information and device
Technical field
The present invention relates to Internet technical field, particularly a kind of method of TV interaction systems generating interactive feedback information and device.
Background technology
Existing radio data system, it is unidirectional that business provides, and user is merely able to passive acceptance, and from user's practical operation, live just support enters broadcasting, exits the simple operationss such as broadcasting, switching channels.The arrangement of time of TV programme is fixed, and user can only enjoy specific service in the time of specifying.
Along with the development of development of Mobile Internet technology, mobile terminal, such as, the popularity rate of mobile phone is very high, and user appreciates the content of multimedia on the Internet by mobile terminal, thus has influence on the rating of broadcast television service.
In the process of televising video, attract user in conjunction with the function of mobile terminal, rating and interaction of video of participating in televising is a direction of Polarizations for Target Discrimination in Clutter, and how attracting user to utilize the interaction of mobile terminal participation TV programme, is a problem demanding prompt solution.
Summary of the invention
The invention provides a kind of method and device of TV interaction systems generating interactive feedback information, in order to attract user in conjunction with the function of mobile terminal, the rating of the video that participates in televising is with interactive.
The invention provides a kind of method of TV interaction systems generating interactive feedback information, comprising: obtain and participate in interactive user profile; Obtain the interactive information of interactive TV program; According to described user profile and described interactive information, it is described user's generating interactive feedback information.
Wherein, described according to described user profile and described interactive information, for described user's generating interactive feedback information comprises: according to described user profile, obtain user name and user's head portrait of described user; According to described interactive information, obtain the identification information of described interactive information; Synthesize described user name, user's head portrait and identification information, to generate the interactive feedback information of described user.
Preferably, the described user name of described synthesis, user's head portrait and identification information, after the interactive feedback information generating described user, also comprise: the comment information receiving described user; For described interactive feedback information configuration comment information.
Preferably, described is, after described interactive feedback information configures comment information, also comprise: be described interactive feedback information configuration decorative picture.
Preferably, according to described user profile and described interactive information, after described user's generating interactive feedback information, also comprise: the user terminal sending to described user to use described interactive feedback information.
The present invention also provides a kind of device of TV interaction systems generating interactive feedback information, comprising: the first acquisition module, participates in interactive user profile for obtaining; Second acquisition module, for obtaining the interactive information of interactive TV program; Generation module, for according to described user profile and described interactive information, is described user's generating interactive feedback information.
Wherein, described generation module comprises: first information unit, for according to described user profile, obtains user name and user's head portrait of described user; Second information unit, for according to described interactive information, obtains the identification information of described interactive information; Synthesis unit, for the synthesis of described user name, user's head portrait and identification information, to generate the interactive feedback information of described user.
Wherein, also comprise: the 3rd information unit, for receiving the comment information of described user; First dispensing unit, for being described interactive feedback information configuration comment information.
Wherein, also comprise: the second dispensing unit, for being described interactive feedback information configuration decorative picture.
Wherein, also comprise: sending module, for the user terminal sending to described user to use described interactive feedback information.
The present invention forms interactive feedback information by user profile and interactive information being carried out synthesis, user is attracted to pay close attention to and participate in interactive TV program by interactive feedback information, for TV interaction systems provides powerful information and the capabilities of technical support, be beneficial to and improve the enthusiasm that user participates in interactive information, make the rating crowd of TV programme in the process of televising video, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Other features and advantages of the present invention will be set forth in the following description, and, partly become apparent from specification, or understand by implementing the present invention.Object of the present invention and other advantages realize by structure specifically noted in write specification, claims and accompanying drawing and obtain.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Accompanying drawing explanation
Accompanying drawing is used to provide a further understanding of the present invention, and forms a part for specification, together with embodiments of the present invention for explaining the present invention, is not construed as limiting the invention.In the accompanying drawings:
The schematic flow sheet of the method for a kind of TV interaction systems generating interactive feedback information that Fig. 1 provides for the embodiment of the present invention.
Fig. 2 is the schematic diagram of television video of being added to by interactive signal.
The theory structure schematic diagram of the device of a kind of TV interaction systems generating interactive feedback information that Fig. 3 provides for the embodiment of the present invention.
Embodiment
Below in conjunction with accompanying drawing, the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein is only for instruction and explanation of the present invention, is not intended to limit the present invention.
The embodiment of the present invention provides a kind of method of TV interaction systems generating interactive feedback information, see Fig. 1, comprising:
S100 obtains and participates in interactive user profile;
In interactive television system of the present invention, by interactive information is configured on television video picture, makes user when watching TV video, the interaction of TV programme can be participated in.See Fig. 2, during venues for football are relayed, at the interactive event that the upper left side of video is provided by Nike sponsor, user utilizes mobile phone terminal, also can use any communicating terminal, mobile phone screen shown in Figure 2, participates in the interaction of television video.
User sends request the information such as interactive by the user terminal used, and system passes through the user profile of these acquisition of informations user, such as, and geographical area information, head image information and/or beacon information.
S200 obtains the interactive information of interactive TV program;
Usually, for each interactive TV program arranges multiple interactive information, such as, the interaction 001 of A program, interactive 002 ..., therefore, when forming interactive feedback information, by the information by each interactive information of mark, be more convenient for managing interactive feedback information.
S300, according to described user profile and described interactive information, is described user's generating interactive feedback information.
According to described user profile and described interactive information, it is described user's generating interactive feedback information.
Preferably, described according to described user profile and described interactive information, for described user's generating interactive feedback information comprises: according to described user profile, obtain user name and user's head portrait of described user; According to described interactive information, obtain the identification information of described interactive information; Synthesize described user name, user's head portrait and identification information, to generate the interactive feedback information of described user.
Make the interactive feedback information of generation have distincter tag image, what strengthen user experiences on-the-spot Interactive Experience personally, makes interactive event have more attractability.
Preferably, the described user name of described synthesis, user's head portrait and identification information, after the interactive feedback information generating described user, also comprise: the comment information receiving described user; For described interactive feedback information configuration comment information.
The comment information of user be arranged in interactive feedback information, the participation enhancing user is experienced.
Preferably, described is, after described interactive feedback information configures comment information, also comprise: be described interactive feedback information configuration decorative picture.
Be configured in interactive feedback information by decorative picture, the participation enhancing user is experienced.
Preferably, according to described user profile and described interactive information, after described user's generating interactive feedback information, also comprise: the user terminal sending to described user to use described interactive feedback information.
By the user terminal that described interactive feedback information sends to described user to use, the signature identification image of award can be obtained as user.
The method that the embodiment of the present invention provides forms interactive feedback information by user profile and interactive information being carried out synthesis, user is attracted to pay close attention to and participate in interactive TV program by interactive feedback information, for TV interaction systems provides powerful information and the capabilities of technical support, be beneficial to and improve the enthusiasm that user participates in interactive information, make the rating crowd of TV programme in the process of televising video, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
The embodiment of the present invention also provides a kind of device of TV interaction systems generating interactive feedback information, see Fig. 3, comprising: the first acquisition module 31, participates in interactive user profile for obtaining; Second acquisition module 32, for obtaining the interactive information of interactive TV program; Generation module 33, for according to described user profile and described interactive information, is described user's generating interactive feedback information.
Wherein, generation module 33 comprises: first information unit, for module according to described user profile, obtains user name and user's head portrait of described user; Second information unit, for according to described interactive information, obtains the identification information of described interactive information; Synthesis unit, for the synthesis of described user name, user's head portrait and identification information, to generate the interactive feedback information of described user.
Preferably, also comprise: the 3rd information unit, for receiving the comment information of described user; First dispensing unit, for being described interactive feedback information configuration comment information.
Preferably, also comprise: the second dispensing unit, for being described interactive feedback information configuration decorative picture.
Preferably, also comprise: sending module, for the user terminal sending to described user to use described interactive feedback information.
The present embodiment is the device embodiment of corresponding said method, and the concrete description implementing to implement see said method, at this, repeats no more.
The device that the embodiment of the present invention provides forms interactive feedback information by user profile and interactive information being carried out synthesis, user is attracted to pay close attention to and participate in interactive TV program by interactive feedback information, for TV interaction systems provides powerful information and the capabilities of technical support, be beneficial to and improve the enthusiasm that user participates in interactive information, make the rating crowd of TV programme in the process of televising video, pass through interactive information, participate in the interaction of TV programme, user is attracted to participate in televising the rating of video with interactive, improve the audience ratings of TV programme, and enhance the interactive and visual experience of user's participation.
Those skilled in the art should understand, embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of complete hardware embodiment, completely software implementation or the embodiment in conjunction with software and hardware aspect.And the present invention can adopt in one or more form wherein including the upper computer program implemented of computer-usable storage medium (including but not limited to magnetic disc store and optical memory etc.) of computer usable program code.
The present invention describes with reference to according to the flow chart of the method for the embodiment of the present invention, equipment (system) and computer program and/or block diagram.Should understand can by the combination of the flow process in each flow process in computer program instructions realization flow figure and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can being provided to the processor of all-purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device to produce a machine, making the instruction performed by the processor of computer or other programmable data processing device produce device for realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be stored in can in the computer-readable memory that works in a specific way of vectoring computer or other programmable data processing device, the instruction making to be stored in this computer-readable memory produces the manufacture comprising command device, and this command device realizes the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices is provided for the step realizing the function of specifying in flow chart flow process or multiple flow process and/or block diagram square frame or multiple square frame.
Obviously, those skilled in the art can carry out various change and modification to the present invention and not depart from the spirit and scope of the present invention.Like this, if these amendments of the present invention and modification belong within the scope of the claims in the present invention and equivalent technologies thereof, then the present invention is also intended to comprise these change and modification.

Claims (10)

1. a method for TV interaction systems generating interactive feedback information, is characterized in that, comprising:
Obtain and participate in interactive user profile;
Obtain the interactive information of interactive TV program;
According to described user profile and described interactive information, it is described user's generating interactive feedback information.
2. the method for claim 1, is characterized in that, described according to described user profile and described interactive information, for described user's generating interactive feedback information comprises:
According to described user profile, obtain user name and user's head portrait of described user;
According to described interactive information, obtain the identification information of described interactive information;
Synthesize described user name, user's head portrait and identification information, to generate the interactive feedback information of described user.
3. method as claimed in claim 2, is characterized in that, the described user name of described synthesis, user's head portrait and identification information, after the interactive feedback information generating described user, also comprises:
Receive the comment information of described user;
For described interactive feedback information configuration comment information.
4. method as claimed in claim 3, is characterized in that, described is, after described interactive feedback information configures comment information, also comprise:
For described interactive feedback information configuration decorative picture.
5. the method for claim 1, is characterized in that, according to described user profile and described interactive information, after described user's generating interactive feedback information, also comprises:
By the user terminal that described interactive feedback information sends to described user to use.
6. a device for TV interaction systems generating interactive feedback information, is characterized in that, comprising:
First acquisition module, participates in interactive user profile for obtaining;
Second acquisition module, for obtaining the interactive information of interactive TV program;
Generation module, for according to described user profile and described interactive information, is described user's generating interactive feedback information.
7. device as claimed in claim 6, it is characterized in that, described generation module comprises:
First information unit, for according to described user profile, obtains user name and user's head portrait of described user;
Second information unit, for according to described interactive information, obtains the identification information of described interactive information;
Synthesis unit, for the synthesis of described user name, user's head portrait and identification information, to generate the interactive feedback information of described user.
8. device as claimed in claim 7, is characterized in that, also comprise:
3rd information unit, for receiving the comment information of described user;
First dispensing unit, for being described interactive feedback information configuration comment information.
9. device as claimed in claim 8, is characterized in that, also comprise:
Second dispensing unit, for being described interactive feedback information configuration decorative picture.
10. device as claimed in claim 6, is characterized in that, also comprise:
Sending module, for the user terminal sending to described user to use described interactive feedback information.
CN201510711345.2A 2015-10-28 2015-10-28 Method and device for generating interactive feedback information of television interactive system Pending CN105307002A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN201510711345.2A CN105307002A (en) 2015-10-28 2015-10-28 Method and device for generating interactive feedback information of television interactive system

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN201510711345.2A CN105307002A (en) 2015-10-28 2015-10-28 Method and device for generating interactive feedback information of television interactive system

Publications (1)

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CN105307002A true CN105307002A (en) 2016-02-03

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Country Link
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Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101827250A (en) * 2010-04-21 2010-09-08 中兴通讯股份有限公司 Implementation method and system of interactive business of mobile terminal television
CN102647618A (en) * 2012-04-28 2012-08-22 深圳市华鼎视数字移动电视有限公司 Method and system for interaction with television programs
CN102917255A (en) * 2012-11-06 2013-02-06 郝晓伟 Interaction method and system of mobile terminal and television program
US20140351865A1 (en) * 2012-05-16 2014-11-27 Yottio, Inc. System and method for real-time composite broadcast with moderation mechanism for multiple media feeds

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101827250A (en) * 2010-04-21 2010-09-08 中兴通讯股份有限公司 Implementation method and system of interactive business of mobile terminal television
CN102647618A (en) * 2012-04-28 2012-08-22 深圳市华鼎视数字移动电视有限公司 Method and system for interaction with television programs
US20140351865A1 (en) * 2012-05-16 2014-11-27 Yottio, Inc. System and method for real-time composite broadcast with moderation mechanism for multiple media feeds
CN102917255A (en) * 2012-11-06 2013-02-06 郝晓伟 Interaction method and system of mobile terminal and television program

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Application publication date: 20160203