CN101827250A - Implementation method and system of interactive business of mobile terminal television - Google Patents
Implementation method and system of interactive business of mobile terminal television Download PDFInfo
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- CN101827250A CN101827250A CN201010154200A CN201010154200A CN101827250A CN 101827250 A CN101827250 A CN 101827250A CN 201010154200 A CN201010154200 A CN 201010154200A CN 201010154200 A CN201010154200 A CN 201010154200A CN 101827250 A CN101827250 A CN 101827250A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/65—Transmission of management data between client and server
- H04N21/658—Transmission by the client directed to the server
- H04N21/6581—Reference data, e.g. a movie identifier for ordering a movie or a product identifier in a home shopping application
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/41—Structure of client; Structure of client peripherals
- H04N21/414—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
- H04N21/41407—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance embedded in a portable device, e.g. video client on a mobile phone, PDA, laptop
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
- H04N21/4722—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
- H04N21/85—Assembly of content; Generation of multimedia applications
- H04N21/858—Linking data to content, e.g. by linking an URL to a video object, by creating a hotspot
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/61—Network physical structure; Signal processing
- H04N21/6106—Network physical structure; Signal processing specially adapted to the downstream path of the transmission network
- H04N21/6131—Network physical structure; Signal processing specially adapted to the downstream path of the transmission network involving transmission via a mobile phone network
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/61—Network physical structure; Signal processing
- H04N21/6156—Network physical structure; Signal processing specially adapted to the upstream path of the transmission network
- H04N21/6175—Network physical structure; Signal processing specially adapted to the upstream path of the transmission network involving transmission via Internet
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/61—Network physical structure; Signal processing
- H04N21/6156—Network physical structure; Signal processing specially adapted to the upstream path of the transmission network
- H04N21/6181—Network physical structure; Signal processing specially adapted to the upstream path of the transmission network involving transmission via a mobile phone network
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- Engineering & Computer Science (AREA)
- Multimedia (AREA)
- Signal Processing (AREA)
- General Engineering & Computer Science (AREA)
- Databases & Information Systems (AREA)
- Human Computer Interaction (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses an implementation method and a system of interactive business of a mobile terminal television. The implementation method comprises the following steps that: when an interactive strategy is triggered, an interactive strategy server inquires interactive operating state to an interactive service module, initiates interaction according to the operating state, and issues interactive identification; an audio-video encoder receives the interactive identification, adds the interactive identification into audio-video code stream of the mobile terminal television and sends the interactive identification to a mobile terminal by a broadcast and television broadcasting network; the mobile terminal extracts the interactive identification in the audio-video code stream, and determines that interactive data is requested to a WEB server by a wireless internet or a mobile communication network when interaction is needed to be executed; the WEB server acquires the interactive data to the interactive service module according to the mobile terminal and returns the interactive data to the mobile terminal; and the mobile terminal analyzes and displays the interactive data. The invention can solve the defects of the implementation of interactive services of the existing mobile terminal television, and provide real-time interaction with rich content.
Description
Technical field
The present invention relates to the mobile terminal television interaction technique, be meant a kind of implementation method and system of interactive business of mobile terminal television especially.
Background technology
Along with China Mobile multimedia broadcasting (CMMB, China Mobile Multimedia Broadcasting) the portable terminal manufacturer that develops and support mobile terminal television rapidly of network is more and more, the customer group of mobile terminal television has also obtained promoting fast, so the user is also increasing for the business demand of mobile terminal television.Traditional mobile terminal television service only supports that the user watches TV programme, and some interactive services based on note exist that expressive force is strong inadequately, operation shortcoming easily not.Therefore improve interactive performance, simplify interactive operation, strengthen interactive real-time etc., will become the development trend of mobile terminal television interaction.
Currently have several methods of carrying out the mobile terminal television interaction, using the most general is exactly to carry out message interactive in the mobile terminal television playing process.The user can participate in the message interactive service of mobile terminal television when watching mobile terminal television, promptly delivers self viewpoint to watching program by the form of short message.Concrete grammar is: watch in the process of mobile terminal television the user, when the user initiates to participate in the operation of message interactive service, portable terminal sends the request message that participates in message interactive service to network side, has carried the user in this message and will participate in the channel identication of message interactive and user's operation mark; Network side receives request message, determines that according to the channel identication in the message user will participate in the channel of message interactive, and the interactive information real time down of described channel is arrived portable terminal; When playing mobile terminal television, portable terminal shows received interactive information.It is interactive that this method uses portable terminal to initiate by note by the user, but network side is inconvenient to unify control, can not initiate the interaction of real-time response, and mobile terminal television can not operate generally simultaneously with note, not only see TV but also the effect that can conveniently send short messages even if realize also being difficult to accomplish.
Having now also exists some can realize the method for mobile terminal television interactive chat, the user is when watching mobile terminal television, start the interactive chat function by portable terminal, the user to the network side acquisition request current all watch the user list of same television program; Then, this user uses portable terminal to select a targeted customer to send chat request from user list, if the other side receives request, then can set up point-to-point data link, and it is mutual to carry out chat content.But the method can only be carried out the interaction between user and the user, can not carry out the functions such as statistics interaction of system.
Also can realize interaction by the method that issues programmed interactive index in advance, this method can generate all interactive index in advance and be issued to portable terminal, as: carry out the A interaction at 2,3:10 carries out the B interaction.When the interactive time arrived, the interactive module in the portable terminal can be to interactive service device request interactive data, and the user operates the back interactive module and submits interactive result to according to interactive operation, thereby finishes this interaction.This interaction is to carry out in mobile communications network fully, user terminal at first needs to obtain all interactive index, and in real time supervisory user channel, the current time watched, when mating, then initiate interaction with index, because the interaction of this method all pre-sets, therefore be difficult to support at random, real-time interaction.
Summary of the invention
In view of this, main purpose of the present invention is to provide a kind of implementation method and system of interactive business of mobile terminal television, can solve the deficiency that existing interactive business of mobile terminal television is realized, real-time, abundant in content interaction is provided.
To achieve these goals, the solution of the present invention is achieved in that
The invention provides a kind of implementation method of interactive business of mobile terminal television, this method comprises:
When interactive tactics triggered, the interactive tactics server was initiated described interaction to the interactive running status of interactive service module inquiry according to described running status, and issued the interaction sign of described interaction;
Audio/video coder receives described interactive sign, and joins in the audio-video code stream of mobile terminal television, sends to portable terminal by the broadcasting and TV radio network;
Described portable terminal extracts the interaction sign in the described audio-video code stream, determines to need to carry out when interactive, by wireless Internet or the mobile radio communication interactive data to the described interaction of WEB server requests;
Described WEB server obtains described interactive data and returns to described portable terminal to described interactive service module according to the request of described portable terminal;
Described portable terminal is resolved described interactive data and is showed.
Further, described interactive tactics comprises the interactive tactics that presets and real-time interactive tactics; When all conditions of described interactive tactics all meets, trigger described interactive tactics.
This method also comprises: an interactive service module provides interactive service for one or more interactive tactics;
The interactive tactics server is initiated described interaction, is specially: when interactive tactics triggers, and the interactive service module of the described interactive tactics correspondence of described interactive tactics whois lookup; And the running status of the described interaction of inquiry in described interactive service module, determine describedly to be ready to initiate described interaction for described interaction provides when service to the interactive service module.
Further, the corresponding unique interaction sign of each interactive tactics; At least comprise described interactive corresponding one or more channels, the customer group that participates in described interaction and described interactive time of carrying out in the described interactive sign.
Further, described interactive tactics server sends interactive sign to audio/video coder, be specially: one or more channels that the interactive tactics server comprises according to described interactive sign, with the described interactive audio/video coder that sends to described one or more channel correspondences respectively that identifies.
Further, after described audio/video coder receives described interactive sign, this method further comprises: described audio/video coder judges that whether the channel in the described interactive sign comprises one or more channels at self place, if not, ignores described interactive sign; If described interactive sign is added in the described audio-video code stream.
Further, described interaction sign is added in the described audio-video code stream, be specially: described audio/video coder is according in the audio-video code stream of preset time regular periodicity ground with one or more channels at described interactive sign adding self place.
Further, described portable terminal is determined to need to carry out interaction, is specially:
When described portable terminal is judged the customer group that self belongs to described interactive sign and the channel of judging self place when being included in the channel of described interactive sign and interactive time of implementation of the current time of judgement and described interactive sign when meeting, need to determine the described interaction of execution.
Further, described portable terminal is specially to described WEB server requests interactive data: described portable terminal is determined current when available wireless Internet is arranged, by described wireless Internet request interactive data; Otherwise described portable terminal is determined current when available mobile radio communication is arranged, by described mobile radio communication request interactive data.
Further, described WEB server obtains described interactive data to described interactive service module, is specially:
Described WEB server is searched corresponding interactive service module according to the described interactive sign of carrying in the mobile terminal request, and the described interactive sign and the user ID of carrying in the described request sent to described interactive service module;
Described interactive service module analyzes corresponding interactive data, and feeds back to described WEB server according to described interactive sign and user ID.
Further, described WEB server sends to described portable terminal with described interactive data, is specially: described WEB server sends to described portable terminal with after the mark language encapsulation after with described interactive data.
Further, after described portable terminal is resolved described interactive data and is showed, this method further comprises: described portable terminal is carried out described interaction according to described interactive data, and the interactive data that produces is submitted to described interactive service module by described WEB server; The interactive data that described interactive service module is submitted described portable terminal to is preserved, is put in order and adds up, and generates interactive result.
This method further comprises: described interactive tactics server is monitored all interactive running statuses in all interactive service modules in real time, and controls the interactive service module as required and upgrade interactive running status.
The present invention also provides a kind of realization system of interactive business of mobile terminal television, and this system comprises: interactive tactics server, interactive service module, audio/video coder, WEB server and portable terminal, wherein:
Described interactive tactics server is used to manage interactive tactics, and inquires about interactive running status to described interactive service module when interactive tactics triggers, and initiates described interaction according to described running status; Also be used for initiating describedly when interactive, the interaction sign of described interaction is sent to described audio/video coder;
Described interactive service module is used for providing interactive service at described interactive tactics, comprises to described interactive tactics server showing the running status of described interaction and returning the interactive data of described mobile terminal request to described WEB server;
Described audio/video coder, the interaction sign that is used for described interaction that described interactive tactics server is sent joins the audio-video code stream of mobile terminal television, and sends to described portable terminal by the broadcasting and TV radio network;
Described portable terminal is used for extracting the interaction sign of described audio-video code stream, determines to need to carry out when interactive, by wireless Internet or the mobile radio communication interactive data to the described interaction of WEB server requests; Also be used to resolve the interactive data that described WEB server returns and show;
Described WEB server is used for obtaining described interactive data and returning to described portable terminal to described interactive service module according to the request of described portable terminal.
Wherein, described portable terminal also is used for resolving described interactive data and showing the described interaction of back execution, and the interactive data that produces is submitted to described interactive service module by described WEB server;
Accordingly, described interactive service module is further used for the interactive data that described portable terminal is submitted to is preserved, put in order and adds up, and generates interactive result.
Described interactive tactics server is further used for monitoring in real time running status interactive in the described interactive service module, and controls the running status that described interactive service module is upgraded described interaction as required.
Interactive service implementation of the present invention, only issue interactive sign by the broadcasting and TV radio network, wherein only carried some interactive relevant brief information, as channel, customer group, interactive time of implementation etc., and interactive concrete data are all undertaken by wireless Internet or mobile communications network, so just can realize the different interaction at the user; In addition, the WEB technology that the present invention is based on maturation makes can initiate jumbo interaction, uses the WEB technology can shield the difference of different interactive services to portable terminal fully, satisfies service-oriented requirement; Portable terminal can self adaptation be sought wireless Internet and mobile communications network simultaneously, has strengthened interactive stability, and can realize big data quantity, high-quality interaction by the high bandwidth of wireless Internet.
In addition, the present invention passed through the mark language and had improved interactive bandwagon effect greatly, and had favorable expansibility; The interactive tactics server is initiatively initiated interaction, is real-time interactive tactics to the user with programme information, make interaction have very high real-time, therefore, the solution of the present invention makes mobile terminal television service can support non-prearranged instant interaction, also makes interactive tactics be more prone to safeguard.
Description of drawings
Fig. 1 realizes the network topological diagram of interactive business of mobile terminal television for the present invention;
Fig. 2 is the implementation method schematic flow sheet of interactive business of mobile terminal television of the present invention;
Fig. 3 is the realization system configuration schematic diagram of interactive business of mobile terminal television of the present invention.
Embodiment
The technical solution of the present invention is further elaborated below in conjunction with the drawings and specific embodiments.
The present invention has disposed interactive tactics server, interactive service module, audio/video coder and WEB server at network side, as shown in Figure 1 in order to realize interactive business of mobile terminal television.Based on the network architecture of Fig. 1, implementation method of the present invention is described in detail below.It may be noted that but, interactive business of mobile terminal television of the present invention is applicable to UNE, described UNE comprises three kinds of networks: broadcasting and TV radio network, wireless Internet and mobile radio communication.
As shown in Figure 2, the implementation method of interactive business of mobile terminal television of the present invention comprises:
If the realization interactive business of mobile terminal television, at first want the strategy of edition and interaction business, be called for short interactive tactics.Among the present invention, all interactive tactics are by the interactive tactics server admin.The corresponding interaction (business) of interactive tactics, described interactive tactics be divided into preset with real-time, the described interactive tactics that presets refers to the strategy that set in advance before interaction begins, as the 21:00 of every day is set initiates channel 1 select-elite class program victor's guess; Described real-time interactive tactics refers to the strategy according to the programme content real-time change of mobile terminal television, as in football match, whenever enter a ball, then on the basis of new score, initiate once new interaction, next goal side that guesses, goal person or match total score.
Among the present invention, the object of interactive tactics both can be based on channel or program, as voting for certain talent competition, also can be based on the user, collected as all VIP users being carried out the mobile terminal television service demand; In addition, also should comprise this interactive time of implementation in the interactive tactics, as a certain moment or with certain one-period execution.In application, the object of above-mentioned interaction and/or interactive time of implementation, then interactive tactics triggered when all meeting, and this moment, the interactive tactics server can be initiated this interaction.Certainly, the condition that interactive tactics triggers is not limited in interactive object and interactive time of implementation, according to the difference of concrete operating position, other trigger condition can also be arranged.
Before interaction is initiated, the interactive tactics server must be inquired about this interactive running status to the interactive service module earlier, if this state show the interactive service module be ready to provide this interactive service, promptly should interaction running status when being ready, the interactive tactics server is initiated this interaction; In the application of reality, the state that other can also be set in the interactive service module as required indicates the interactive tactics server can initiate this interaction; At the difference of interactive service, also exist different indications to initiate interactive running status.
Can have one or more interactive service modules among the present invention, wherein, an interactive service module is responsible for providing one or more interactive services, is promptly provided interactive service at one or more interactive tactics.It is pointed out that and before interaction is initiated, just to configure its corresponding interactive service module, could initiate interactive like this at this interaction.In addition, no matter current whether have interactive an execution, the interactive tactics server all needs to monitor in real time all interactive running statuses, and controls the interactive service module as required and upgrade interactive running status, control the interactive service module in case of necessity and start a certain interactive service etc.
Above-mentioned interactive tactics can generate an interactive sign when editor, among the present invention, identify interaction of unique description by interaction, the corresponding unique interaction sign of each interactive tactics; Comprised interactive essential information in the interactive sign, as the channel (one or more channel) of this interaction correspondence, participate in this interactive customer group and the interactive information of carrying out such as time, but do not comprise interactive particular content in the interactive sign.Interactive sign is deposited in the interactive tactics server, and interactive initiation realizes by issuing interactive sign.
The interactive tactics server is when initiating this interaction, its interactive sign is sent to audio/video coder: the interactive tactics server analyze in the interactive sign should the interaction correspondence channel information (one or more channel), and interaction sign is sent to the audio/video coder of one or more channel correspondences respectively, channel information as this interaction correspondence of comprising in the interaction sign is: channel 1~5, then the interactive tactics server only selects these five pairing audio/video coders of channel to carry out the transmission of interactive sign.
Further, after being sent completely, interactive tactics server controls interactive service module is upgraded this interactive running status, as changes to interaction and issued pending.
Audio/video coder can receive the interaction sign that the interactive tactics server sends when the audio-video code stream of TV programs to mobile terminal is encoded, and have the ability to analyze the channel whether channel in the interactive sign comprises self place, if do not comprise, then audio/video coder is ignored this interaction sign; If comprise, then in audio-video code stream, add this interaction sign.For the event of data loss that prevents to be caused unusually by the short time network, this interaction sign should repeatedly join in the audio-video code stream, add once as interval 10s according to preset time regular periodicity ground.
In addition, the audio-video code stream of a plurality of channels because audio/video coder might be encoded, then this audio/video coder also should have the ability that channel is distinguished, added this interaction sign at the audio-video code stream of each channel separately.
Among the present invention, the audio-video code stream that audio-video code stream needs to carry interactive sign sends to portable terminal by the broadcasting and TV radio network.
Interaction is identified in the audio-video code stream and is sent to portable terminal through the broadcasting and TV radio network, portable terminal is in the process of playing mobile terminal television, interactive processing module by self is handled this interaction: at first extract interactive sign from audio-video code stream, analyze this interactive customer group information of ginseng wherein, check whether self belongs to this group, if not, then ignore this interaction and identify, promptly do not carry out interaction; Simultaneously, portable terminal also will be analyzed the channel information in the interactive sign, checks whether the channel at self current place is included in the channel of interactive sign, if not, then ignores this interaction sign; Simultaneously, portable terminal also can check the current time whether with the interaction sign in time of should interaction carrying out meet, if not, then ignore this interaction sign.When above-mentioned several information all met, portable terminal was carried out this interaction, to WEB server requests interactive data.
Further, portable terminal by wireless Internet or mobile radio communication to WEB server requests interactive data.
Portable terminal is checked current available network, preferably, checks priority height, the network high as capacity earlier, checks the network that priority is low, low as capacity again.According to this principle, portable terminal is at first checked the current operable wireless Internet that whether exists, because have preferably in some public place wireless Internets and to cover, as the airport etc.; Next checks whether there is available mobile radio communication, wherein checks 3G network earlier, checks the 2G network again.It is to be noted, portable terminal also has handover network and carries out interactive ability, to prevent that network occurs unusual in the interactive process, as in the train of advancing, when entering the 2G network coverage area by the 3G network area of coverage, signal will switch to the 2G network, and interaction this moment also should continue to carry out in the 2G network.
Portable terminal is by the higher network requests interactive data of current capacity: send the HTTP request that comprises interactive sign and user ID to the WEB server, to ask interactive data.
Interaction sign in the WEB server parses HTTP request identifies the interactive service module of this interaction correspondence according to this interaction, and user ID and interactive the sign are sent to this interactive service module.
The interactive service module analyzes corresponding interactive data, and feeds back to the WEB server according to interaction sign and user ID.For example, the current interaction of carrying out is: in the user scope of campus the talent competition victor is guessed, then interactive service module should be returned the mode of this interaction correspondence, can be to eject the half screen browser interface, list every player's head portrait, and the information such as ballot button of corresponding head portrait are arranged, the subsequent operation step that in the interactive data that returns, also should comprise each operation of user, as click behind certain button and send the ballot acknowledge message to the WEB server again, and in message, comprise by voter's sign etc.; Certainly, the interactive data that returns according to concrete interaction is also different.
Further, the WEB server is after obtaining interactive data, and (as HTML, XML etc.) encapsulate interactive data with the mark language.Because the mark language have highly versatile, data representation flexibly, the easy characteristics of expansion, so be fit to very much be used in portable terminal is this can be with the terminal constantly environment of upgrading that updates.The WEB server returns to user terminal with packaged interactive data.
Portable terminal uses browser to resolve the interactive data that encapsulates with the mark language, and it is displayed.Portable terminal can be supported a variety of interactions in this way, as the fairly simple roll titles that below portable terminal, occurs, prompting user's input information in the time of the rolling interactive information, also can eject a mere suggestion frame in the screen lower part, interactive information be arranged above, and the certain operations method is provided, also can eject a minibrowser in the portable terminal lower part, show an interactive interface, can support java script, further can support multiple exhibition methods such as flash animation.
Further, portable terminal can continue to be undertaken alternately by WEB server and interactive service module, until finishing whole interaction.In follow-up reciprocal process, portable terminal can be submitted interactive data (interactive data that produces when portable terminal is carried out interaction) to the interactive service module by the WEB server, simultaneously interactive service module interactive data that portable terminal is submitted to is preserved, is put in order and operation such as statistics, generates valuable interactive result.As when in the select-elite activity, voting interaction, the user has selected the player No. 3, then the user votes by No. three players in input digit 3 or the click interaction, then submit interactive data to the WEB server with portable terminal, the operating result that has wherein comprised user ID, interactive sign and user, the interactive service module is according to selecting to return next step interaction content, eject to confirm the selected player of frame explicit user.
Realized mobile terminal television interaction under UNE by as above method, in interaction, used each network advantages, and carrying out interaction based on the mode of WEB makes interaction can have very big capacity, and has a good implementation and transparent fully to portable terminal, interaction based on the mark language can increase interactive bandwagon effect, and expansion easily.Can realize flexible, real-time, high-quality interaction based on said method.
In order to realize said method, the invention provides a kind of realization system of interactive business of mobile terminal television, as shown in Figure 3, comprising: interactive tactics server 10, audio/video coder 20, portable terminal 30, interactive service module 40 and WEB server 50, wherein:
Audio/video coder 20, the interaction sign that is used for that interactive tactics server 10 is sent joins the audio-video code stream of mobile terminal television, and sends to portable terminal 30 by the broadcasting and TV radio network;
Accordingly, interactive service module 40 is further used for the interactive data that portable terminal 30 is submitted to is preserved, put in order and adds up, and generates interactive result.
The specific implementation of the purposes of above-mentioned each module repeats no more referring to embodiment shown in Figure 2 herein.
The above is preferred embodiment of the present invention only, is not to be used to limit protection scope of the present invention.
Claims (16)
1. the implementation method of an interactive business of mobile terminal television is characterized in that, this method comprises:
When interactive tactics triggered, the interactive tactics server was initiated described interaction to the interactive running status of interactive service module inquiry according to described running status, and issued the interaction sign of described interaction;
Audio/video coder receives described interactive sign, and joins in the audio-video code stream of mobile terminal television, sends to portable terminal by the broadcasting and TV radio network;
Described portable terminal extracts the interaction sign in the described audio-video code stream, determines to need to carry out when interactive, by wireless Internet or the mobile radio communication interactive data to the described interaction of WEB server requests;
Described WEB server obtains described interactive data and returns to described portable terminal to described interactive service module according to the request of described portable terminal;
Described portable terminal is resolved described interactive data and is showed.
2. according to the implementation method of the described interactive business of mobile terminal television of claim 1, it is characterized in that described interactive tactics comprises the interactive tactics that presets and real-time interactive tactics; When all conditions of described interactive tactics all meets, trigger described interactive tactics.
3. according to the implementation method of claim 1 or 2 described interactive business of mobile terminal television, it is characterized in that this method also comprises: an interactive service module provides interactive service for one or more interactive tactics;
The interactive tactics server is initiated described interaction, is specially: when interactive tactics triggers, and the interactive service module of the described interactive tactics correspondence of described interactive tactics whois lookup; And the running status of the described interaction of inquiry in described interactive service module, determine describedly to be ready to initiate described interaction for described interaction provides when service to the interactive service module.
4. according to the implementation method of claim 1 or 2 described interactive business of mobile terminal television, it is characterized in that the corresponding unique interaction sign of each interactive tactics; At least comprise described interactive corresponding one or more channels, the customer group that participates in described interaction and described interactive time of carrying out in the described interactive sign.
5. according to the implementation method of the described interactive business of mobile terminal television of claim 4, it is characterized in that, described interactive tactics server sends interactive sign to audio/video coder, be specially: one or more channels that the interactive tactics server comprises according to described interactive sign, with the described interactive audio/video coder that sends to described one or more channel correspondences respectively that identifies.
6. according to the implementation method of the described interactive business of mobile terminal television of claim 4, it is characterized in that, after described audio/video coder receives described interactive sign, this method further comprises: described audio/video coder judges whether the channel in the described interactive sign comprises one or more channels at self place, if not, ignore described interactive sign; If described interactive sign is added in the described audio-video code stream.
7. according to the implementation method of the described interactive business of mobile terminal television of claim 6, it is characterized in that, described interaction sign is added in the described audio-video code stream, be specially: described audio/video coder is according in the audio-video code stream of preset time regular periodicity ground with one or more channels at described interactive sign adding self place.
8. according to the implementation method of the described interactive business of mobile terminal television of claim 4, it is characterized in that described portable terminal is determined to need to carry out interaction, is specially:
When described portable terminal is judged the customer group that self belongs to described interactive sign and the channel of judging self place when being included in the channel of described interactive sign and interactive time of implementation of the current time of judgement and described interactive sign when meeting, need to determine the described interaction of execution.
9. the implementation method of described interactive business of mobile terminal television according to Claim 8, it is characterized in that, described portable terminal is to described WEB server requests interactive data, be specially: described portable terminal is determined current when available wireless Internet is arranged, by described wireless Internet request interactive data; Otherwise described portable terminal is determined current when available mobile radio communication is arranged, by described mobile radio communication request interactive data.
10. according to the implementation method of the described interactive business of mobile terminal television of claim 9, it is characterized in that described WEB server obtains described interactive data to described interactive service module, is specially:
Described WEB server is searched corresponding interactive service module according to the described interactive sign of carrying in the mobile terminal request, and the described interactive sign and the user ID of carrying in the described request sent to described interactive service module;
Described interactive service module analyzes corresponding interactive data, and feeds back to described WEB server according to described interactive sign and user ID.
11. implementation method according to the described interactive business of mobile terminal television of claim 10, it is characterized in that, described WEB server sends to described portable terminal with described interactive data, is specially: described WEB server sends to described portable terminal with after the mark language encapsulation after with described interactive data.
12. implementation method according to the described interactive business of mobile terminal television of claim 11, it is characterized in that, after described portable terminal is resolved described interactive data and is showed, this method further comprises: described portable terminal is carried out described interaction according to described interactive data, and the interactive data that produces is submitted to described interactive service module by described WEB server; The interactive data that described interactive service module is submitted described portable terminal to is preserved, is put in order and adds up, and generates interactive result.
13. implementation method according to the described interactive business of mobile terminal television of claim 12, it is characterized in that, this method further comprises: described interactive tactics server is monitored all interactive running statuses in all interactive service modules in real time, and controls the interactive service module as required and upgrade interactive running status.
14. the realization system of an interactive business of mobile terminal television is characterized in that, this system comprises: interactive tactics server, interactive service module, audio/video coder, WEB server and portable terminal, wherein:
Described interactive tactics server is used to manage interactive tactics, and inquires about interactive running status to described interactive service module when interactive tactics triggers, and initiates described interaction according to described running status; Also be used for initiating describedly when interactive, the interaction sign of described interaction is sent to described audio/video coder;
Described interactive service module is used for providing interactive service at described interactive tactics, comprises to described interactive tactics server showing the running status of described interaction and returning the interactive data of described mobile terminal request to described WEB server;
Described audio/video coder, the interaction sign that is used for described interaction that described interactive tactics server is sent joins the audio-video code stream of mobile terminal television, and sends to described portable terminal by the broadcasting and TV radio network;
Described portable terminal is used for extracting the interaction sign of described audio-video code stream, determines to need to carry out when interactive, by wireless Internet or the mobile radio communication interactive data to the described interaction of WEB server requests; Also be used to resolve the interactive data that described WEB server returns and show;
Described WEB server is used for obtaining described interactive data and returning to described portable terminal to described interactive service module according to the request of described portable terminal.
15. the realization system according to the described interactive business of mobile terminal television of claim 14 is characterized in that,
Described portable terminal also is used for resolving described interactive data and showing the described interaction of back execution, and the interactive data that produces is submitted to described interactive service module by described WEB server;
Accordingly, described interactive service module is further used for the interactive data that described portable terminal is submitted to is preserved, put in order and adds up, and generates interactive result.
16. realization system according to the described interactive business of mobile terminal television of claim 14, it is characterized in that, described interactive tactics server, be further used for monitoring in real time running status interactive in the described interactive service module, and control the running status that described interactive service module is upgraded described interaction as required.
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PCT/CN2010/075807 WO2011130973A1 (en) | 2010-04-21 | 2010-08-09 | Method and system for implementing television interaction service by mobile terminal |
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