CN105245589B - Information displaying method and device - Google Patents
Information displaying method and device Download PDFInfo
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- CN105245589B CN105245589B CN201510628014.2A CN201510628014A CN105245589B CN 105245589 B CN105245589 B CN 105245589B CN 201510628014 A CN201510628014 A CN 201510628014A CN 105245589 B CN105245589 B CN 105245589B
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/12—Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks
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- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
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Abstract
The disclosure discloses a kind of information displaying method and device, belongs to internet of things field.The described method includes: establishing interface channel with user terminal；The identity of the user terminal is obtained by the interface channel, the identity is used to indicate the corresponding user of the user terminal；The corresponding information to be presented of the identity is obtained, the information to be presented is the preferred information of the corresponding user of the user terminal；The information to be presented is shown.The identity that the disclosure passes through acquisition user terminal, the corresponding preferred information to be presented of user of user terminal is obtained according to the identity and is shown, when user terminal is connected with information presentation device, information presentation device can obtain the interested information of user automatically and be shown, to achieve the purpose that the bandwagon effect for improving information presentation device.
Description
Technical field
This disclosure relates to internet of things field, in particular to a kind of information displaying method and device.
Background technique
Advertisement is products propaganda means common in daily life, wherein the billboard being arranged in public places is then one
The critically important advertising display channel of kind.
In traditional method for showing advertisement by billboard, advertiser wants in some billboard promulgating advertisement,
The good ad content of exhibition method pre-production according to billboard is needed, for example, paper-made advertising or video ads etc..It is each wide
Multiple advertisements can be made by accusing board, so as to poll displaying.I.e. billboard can only show that advertiser launches wide on the billboard
Accuse content, what user of the content shown also not necessarily before billboard wanted to see, bandwagon effect is poor.
Summary of the invention
In order to solve the problems, such as present in the relevant technologies, present disclose provides a kind of information displaying method and devices.It is described
Technical solution is as follows:
According to the disclosure in a first aspect, providing a kind of information displaying method, which comprises
Interface channel is established with user terminal；
The identity of the user terminal is obtained by the interface channel, the identity is used to indicate the use
The corresponding user of family terminal；
The corresponding information to be presented of the identity is obtained, the information to be presented is the corresponding use of the user terminal
The preferred information in family；
The information to be presented is shown.
Optionally, the information to be presented includes at least two information, and at least two information are respectively corresponding with user
Preference profiles, the user preference feature are used to indicate the corresponding user of the user terminal to the inclined of at least two information
At least one of the preference of good degree and public users at least two information；
It is described that the information to be presented is shown, comprising:
The displaying of at least two information is determined according to the corresponding user preference feature of at least two information
Attribute, the displaying attribute include: at least one of display location, displaying sequence and displaying duration；
At least two information are shown according to the displaying attribute.
It is optionally, described to obtain the corresponding information to be presented of the identity, comprising:
When the interface channel is when holding time more than preset duration, the corresponding letter to be presented of the identity is obtained
Breath.
It is optionally, described to obtain the corresponding information to be presented of the identity, comprising:
The information acquisition request comprising the identity is sent to server；
Receive the information to be presented that the server is inquired and returned according to the identity.
Optionally, the method also includes:
The information to be presented is sent to the user terminal, the information to be presented is carried out by the user terminal
It shows.
Optionally, the method is in billboard, the information to be presented to be advertisement, described to the information to be presented
It is shown, comprising:
The information to be presented is shown in the screen of the billboard.
According to the second aspect of the disclosure, a kind of device for displaying information is provided, described device includes:
Connection establishment module, for establishing interface channel with user terminal；
Identifier acquisition module, it is whole that the interface channel for being established by the connection establishment module obtains the user
The identity at end, the identity are used to indicate the corresponding user of the user terminal；
Data obtaining module, it is corresponding to be presented for obtaining the identity that the identifier acquisition module is got
Information, the information to be presented are the preferred information of the corresponding user of the user terminal；
Display module, for being shown to the information to be presented that the data obtaining module is got.
Optionally, the information to be presented includes at least two information, and at least two information are respectively corresponding with user
Preference profiles, the user preference feature are used to indicate the corresponding user of the user terminal to the inclined of at least two information
At least one of the preference of good degree and public users at least two information；The display module, comprising:
Attribute determines submodule and shows submodule；
The attribute determines submodule, for being determined according to the corresponding user preference feature of at least two information
The displaying attribute of at least two information, the displaying attribute include: display location, displaying sequence and show in duration
It is at least one；
The displaying submodule, for being shown according to the displaying attribute at least two information.
Optionally, the identifier acquisition module, the dimension of the interface channel for being established when the connection establishment module
When holding the time more than preset duration, the corresponding information to be presented of the identity is obtained.
Optionally, the data obtaining module, comprising: request submodule and receiving submodule；
The request submodule, for sending the information acquisition request comprising the identity to server；
The receiving submodule, for receiving the server according to being inquired the identity and is returned wait open up
Show information.
Optionally, described device further include:
Information sending module, for the information to be presented to be sent to the user terminal, by the user terminal pair
The information to be presented is shown.
Optionally, described device is used in billboard, and the information to be presented is advertisement, and the display module is used for
The information to be presented is shown in the screen of the billboard.
According to the third aspect of the disclosure, a kind of device for displaying information is provided, described device includes:
Processor；
Memory for storage processor executable instruction；
Wherein, the processor is configured to:
Interface channel is established with user terminal；
The identity of the user terminal is obtained by the interface channel, the identity is used to indicate the use
The corresponding user of family terminal；
The corresponding information to be presented of the identity is obtained, the information to be presented is the corresponding use of the user terminal
The preferred information in family；
The information to be presented is shown.
The technical scheme provided by this disclosed embodiment can include the following benefits:
By establishing interface channel with user terminal, the identity of the user terminal, root are obtained by the interface channel
The corresponding preferred information to be presented of user of user terminal is obtained according to the identity and is shown, user terminal and information
When presentation device is connected, information presentation device can obtain the interested information of user automatically and be shown, and mention to reach
The purpose of the bandwagon effect of high information presentation device.
It should be understood that the above general description and the following detailed description are merely exemplary, this can not be limited
It is open.
Detailed description of the invention
The drawings herein are incorporated into the specification and forms part of this specification, and shows and meets implementation of the invention
Example, and in specification together principle for explaining the present invention.
Fig. 1 is the schematic diagram of implementation environment involved in the disclosure；
Fig. 2 is a kind of flow chart of information displaying method shown according to an exemplary embodiment；
Fig. 3 A is a kind of flow chart of the information displaying method shown according to another exemplary embodiment；
Fig. 3 B is a kind of user predilection grade table shown in Fig. 3 A illustrated embodiment；
Fig. 3 C is a kind of public predilection grade table shown in Fig. 3 A illustrated embodiment；
Fig. 4 is a kind of flow chart of the information displaying method shown according to a further exemplary embodiment；
Fig. 5 is a kind of block diagram of device for displaying information shown according to an exemplary embodiment；
Fig. 6 is a kind of block diagram of the device for displaying information shown according to another exemplary embodiment；
Fig. 7 is a kind of block diagram of device shown according to an exemplary embodiment.
Specific embodiment
Here will the description is performed on the exemplary embodiment in detail, the example is illustrated in the accompanying drawings.Following description is related to
When attached drawing, unless otherwise indicated, the same numbers in different drawings indicate the same or similar elements.Following exemplary embodiment
Described in embodiment do not represent all embodiments consistented with the present invention.On the contrary, they be only with it is such as appended
The example of device and method being described in detail in claims, some aspects of the invention are consistent.
Fig. 1 is the schematic diagram of the implementation environment according to involved in the disclosure.The implementation environment includes: information presentation device
110, user terminal 120 and server 130；
Wherein, information presentation device 110 can be the equipment for showing function with sound or image, for example, having audio
The billboard of power amplifier components and display screen.
User terminal 120 can be intelligent wearable device, such as Intelligent bracelet, smartwatch or intelligent glasses etc.,
Alternatively, user terminal 120 is also possible to the intelligent mobile terminals such as smart phone, tablet computer and E-book reader.
The service cluster that server 130 can be an independent server or be made of server, alternatively, server
130 are also possible to a cloud computing center.
It can be attached by wired or wireless network between information presentation device 110 and server 130.
Fig. 2 is a kind of flow chart of information displaying method shown according to an exemplary embodiment.The information displaying method
In information presentation device for implementation environment shown in Fig. 1.As shown in Fig. 2, the information displaying method may comprise steps of:
In step 201, interface channel is established with user terminal.
In step 202, the identity of the user terminal is obtained by the interface channel, which is used to indicate
The corresponding user of the user terminal.
In step 203, the corresponding information to be presented of the identity is obtained, which is the user terminal pair
The preferred information of the user answered.
In step 204, which is shown.
Optionally, which includes at least two information, and at least two information are respectively corresponding with user preference for this
Feature, the user preference feature be used to indicate the corresponding user of the user terminal to the preference of at least two information and
Preference at least one of of the public users at least two information；
The information to be presented is shown, comprising:
The displaying attribute of at least two information is determined according to the corresponding user preference feature of at least two information,
The displaying attribute includes: at least one of display location, displaying sequence and displaying duration；
According to the displaying attribute, to this, at least two information are shown.
Optionally, the corresponding information to be presented of the acquisition identity, comprising:
When the interface channel is when holding time more than preset duration, the corresponding information to be presented of the identity is obtained.
Optionally, the corresponding information to be presented of the acquisition identity, comprising:
The information acquisition request comprising the identity is sent to server；
Receive the information to be presented that the server is inquired and returned according to the identity.
Optionally, this method further include:
The information to be presented is sent to the user terminal, the information to be presented is shown by the user terminal.
Optionally, this method is in billboard, which to be advertisement, this opens up the information to be presented
Show, comprising:
The information to be presented is shown in the screen of the billboard.
In conclusion information displaying method shown in the embodiment of the present disclosure is led to by establishing interface channel with user terminal
The identity that the interface channel obtains the user terminal is crossed, the corresponding user institute of user terminal is obtained partially according to the identity
Good information to be presented is simultaneously shown, and when user terminal is connected with information presentation device, information presentation device can be automatic
It obtains the interested information of user to be shown, to achieve the purpose that the bandwagon effect for improving information presentation device.
Fig. 3 A is a kind of flow chart of the information displaying method shown according to another exemplary embodiment.The information displaying side
In information presentation device 110 of the method for implementation environment shown in Fig. 1.As shown in Figure 3A, the information displaying method may include with
Lower step:
In step 301, interface channel is established with user terminal.
Information presentation device can pass through the user terminal around the connection of wired or wireless mode.For example, working as information exhibition
When showing Wi-Fi built in equipment (Wireless Fidelity, Wireless Fidelity) access point function, there can be Wi-Fi function with surrounding
The user terminal of energy establishes Wi-Fi connection channel；Alternatively, can have with surrounding when information presentation device embedded with bluetooth function
There is the user terminal of Bluetooth function to establish bluetooth connection channel；Alternatively, when being provided with data line interface on information presentation device,
There can be the user terminal of same standard data interface to establish wired connection channel by data line with surrounding.
In step 302, the identity of the user terminal is obtained by the interface channel, which is used to indicate
The corresponding user of the user terminal.
Information presentation device can send identity acquisition request, the body to terminal device by the interface channel of above-mentioned foundation
Part acquisition request is used to obtain the identity of user terminal, after user terminal receives the identity acquisition request, to information exhibition
Show that equipment returns to the identity of oneself.
Wherein, the identity can be in advance with user terminal binding, by cell-phone number, mailbox and self-defined title
Etc. a user account registering of modes, alternatively, the identity is also possible to the device identification of user terminal, such as MAC
(Media Access Control, medium access control) address.
In step 303, to server send include the identity information acquisition request, receive the server according to
The corresponding information to be presented of the acquisition of information to be presented identity that the identity is inquired and returned.
Wherein, which is the preferred information of the corresponding user of the user terminal.
In the embodiments of the present disclosure, server can collect user data, such as user basic information, motion recording and net
The user data of network operation note etc., server mobile phone can be stored according to following classification:
(1) essential information of user account, such as the unique identities of user terminal encode the binding information with user account.
Terminal that user uses may more than one, than if any Intelligent bracelet, smart phone and tablet computer etc., in order to
Convenient for management, user can bind each user terminal of oneself with the same user account, the correlation of the binding
Information can be obtained and be stored by server.
The essential information of the user account is used to distinguish the user data of different user.
(2) living habit of user, such as amount of exercise, daily schedule etc..
Wherein, the amount of exercise of user can be acquired and be uploaded by the intelligent wearable device such as Intelligent bracelet.For example, intelligence can
The built-in collected parameter sensing of sensor of wearable device acquisition (for example, the collected user terminal of acceleration transducer
Speed parameter and the collected user's hrv parameter of heart rate sensor etc.), analysis parameter sensing obtains the exercise data of user
(including run duration and amount of exercise etc.) and dormant data (shallowly sleep duration and depth when time for falling asleep, recovery time, sleep
Sleep duration etc.), and exercise data and dormant data are uploaded to server.
(3) service condition of the application program of user terminal.
When being equipped with various application programs in user terminal, user terminal can count the use feelings of each application program
Condition, and statistical result is uploaded to server.
(4) the web browsing behavior of user, such as the webpage of user's browsing.
When user terminal have internet browsing function when, user terminal can with the web browsing behavior of counting user, such as
Search for the information such as which keyword, the browsing time for opening which webpage, each webpage.
(5) user network shopping buying behavior, such as user is in physical item, the virtual objects etc. of online purchase.
The related data of the buying behavior of user Online Store can as above-mentioned (4) put user network browsing behavior into
Row statistics.Alternatively, the account that the related data of user network Shopping Behaviors can also be registered by user in major shopping website,
It is directly pulled from major shopping website.
(6) other data related to user.
With above-mentioned 5 in data different type and data related to user can be classified as other numbers related to user
According to, for example the trip data of user, the trip data can recorde the place that user went, such as market, station or restaurant
Deng.
Server analyzes the corresponding user data of each user, according to the daily behavior of user and network behavior point
The preference of possible user is precipitated.For example, when the analysis of the living habit class data to user is the result shows that the user movement amount
It is larger, and move it is more regular when, can determine the user preference sport and body-building；When the application program service condition to user
The analysis of class data can determine this result shows that when the most commonly used application program of the user is video playback class application program
User preference network video；When the analysis of web browsing behavioral data and shopping online data to user is the result shows that user is clear
Look at and buy preferably at most be all kinds of clothes or digital product when, can determine the user preference clothes and digital product.
For example, server can preset various possible type of preferences, for example, sport and body-building, network video, music,
Clothes, number, literature, food etc..Server periodically extracts the user data of storage, is the every of the user according to user data
One possible preference scores, and preference is higher, scores also higher.For example, server can be according to the fortune of the user
Momentum and run duration score for preference of the user to sport and body-building, and amount of exercise is bigger, and run duration is longer,
It scores higher；Alternatively, server can be the use using the frequent degree of the length of time of video jukebox software according to the user
Family scores to the preference of network video, video jukebox software using the time is longer, frequent degree is higher, the user
It is also higher to the scoring of the preference of network video；Alternatively, server can be according to the web browsing clothes or number of user
The data and Online Shopping clothes of category information or the data of digital product are that the user carries out the preference of network video
Scoring, browses clothes or digital category information is more, or purchase clothes or digital product it is more, then user to clothes or digital produces
The scoring of the preference of product is also higher.After scoring every type of preferences of user, determined according to the size of scoring
User preference.
For example, please referring to Fig. 3 B, it illustrates a kind of user predilection grade tables, wherein 3 type of preferences of user A and
It is respectively as follows: sport and body-building, and 89 points；Network video, 68 points；Number, 75 points；2 preferences and its scoring difference of user B
Are as follows: network video, 65 points；Clothes, 98 points.Wherein, one column of user in Fig. 3 B can be the identity of each user.Service
Device is corresponding by some user, type of preferences that is being scored above 60 is determined as the personal preference of the user, i.e. the individual of user A
Preference is sport and body-building, network video and number, and the personal preference of user B is network video and clothes.
Server is that information to be presented is divided according to the content of information to be presented when storing each information to be presented
The classification of class, the information to be presented can be consistent with various type of preferences.For example, sports equipment and gymnasium are relevant to be presented
Information is corresponding to be classified as sport and body-building；The film or relevant information to be presented of TV play is corresponding is classified as network video；
Mobile phone, notebook or the relevant information to be presented of tablet computer is corresponding is classified as number；Clothes shoes and hats are relevant to be presented
Information is corresponding to be classified as clothes.
After server receives information presentation device transmission, some user identity, according to the identity mark
Know the personal preference for obtaining the user, and the information to be presented of the personal preference corresponding types of the user is sent to information and is shown
Equipment.
In step 304, which is shown.
When information to be presented only has one, information presentation device can be directly shown it, until next
Until secondary acquisition information to be presented.Alternatively, information presentation device can also show it in limited time, i.e., when only showing one section
Between, such as 2 minutes, switch to show other information after 2 minutes.
When having at least two information to be presented, information presentation device can be according at least two information respectively
Corresponding user preference feature determines the corresponding displaying attribute of at least two information.Wherein, which uses
In indicating the corresponding user of the user terminal to the preference and public users of at least two information to this at least two
At least one of preference of information；The displaying attribute includes: display location, displaying sequence and shows in duration extremely
Few one kind；According to the displaying attribute, to this, at least two information are shown.
When the preference that user terminal corresponds to user is more, alternatively, the corresponding information to be presented of the personal preference of the user compared with
It is more, alternatively, information presentation device is likely to from server when the user terminal quantity of information presentation device connection is more
A fairly large number of information to be presented is got, these information to be presented are all shown and may result in single letter to be presented
The display area of breath is smaller, time shorter situation is shown, to influence bandwagon effect.Therefore, shown in the embodiment of the present disclosure
Scheme in, information presentation device has selection preferentially to show part of information to be presented.
Wherein, server can also count each inclined while scoring the possible type of preferences of each user
The preference of good type, please refers to Fig. 3 C, and it illustrates a kind of public predilection grade tables, wherein each type of preferences is corresponding
Public preference be used to indicate the number of preference the type.In fig. 3 c, the public predilection grade of " sport and body-building " is
57864, that is, have in the personal preference of 57864 users comprising sport and body-building；The public predilection grade of " network video " is
987519, that is, having includes network video in the personal preference of 987519 users, and so on.
Information presentation device sent to server include user terminal identity, server is according to the body of user terminal
Part identify to information presentation device send information to be presented when, the identity is also corresponded into user to the inclined of the information to be presented
User preference feature of the preference of good degree and the public users information to be presented as the information to be presented, one is concurrent
Give information to be presented, by information to be presented according to the identity correspond to user to the preference of the information to be presented and
The preference of the public users information to be presented determines the displaying priority of the information to be presented, and according to the displaying priority
Determine the display location, displaying sequence and displaying duration etc. of the information to be presented.
It is not each user in view of in practical applications, the user around information presentation device may have very much
Connection can be established with information presentation device and provide the user terminal of identity by all carry, in order to balance user terminal pair
Using other users except family, information presentation device, can be in conjunction with the public users information to be presented when showing information
Preference shows the information to be presented got.Wherein, which corresponds to user to the preference of the information to be presented
Degree may include the user predilection grade in table shown in Fig. 3 B, and the preference of the public users information to be presented can wrap
Include the public predilection grade in table shown in Fig. 3 C.
For example, establishing connection with the information presentation device and two user terminals, the identity got corresponds to user
Respectively user A and user B, server table according to shown in Fig. 3 B send sport and body-building, network video to information presentation device
Frequently, this four corresponding information to be presented of classification of digital product and clothes, meanwhile, server is also corresponding by user A
The use of the user predilection grade (89) of the information to be presented of sport and body-building class, the information to be presented of user's A corresponding network video class
The user predilection grade (75) of the information to be presented of the corresponding digital class of family predilection grade (68), user A, user's B corresponding network view
The user preference that the user predilection grade (65) and user B of the information to be presented of frequency class correspond to the information to be presented of clothing is commented
(98) are divided to be sent to information presentation device, and the table according to shown in Fig. 3 C, by sport and body-building, network video, number and clothes
Corresponding masses' predilection grade (being respectively as follows: 57869,987519,89645 and 7963541) is sent to information displaying and sets
It is standby.Information presentation device calculates the corresponding prior value of each item information to be presented, determines each item letter to be presented according to prior value
The displaying priority of breath, wherein the calculating of prior value can be such that
The prior value of sport and body-building class information to be presented: S1=89*a+57869*b；
The prior value of network video class information to be presented: S2=(68+65) * a+987519*b；
The prior value of digital class information to be presented: S3=75*a+89645*b；
The prior value of clothing information to be presented: S4=98*a+7963541*b.
Above-mentioned a is weight shared by preference of the single user to information to be presented, and b is public users to letter to be presented
Weight shared by the preference of breath.Wherein, user A and user B all preference network video class information to be presented, therefore, the net
Network video class information to be presented needs when calculating while considering the preference of user A and user B.
Information presentation device determines each information to be presented according to the prior value of calculated each information to be presented
Show priority.The higher information to be presented of priority, displaying sequence is more forward, and display location is more placed in the middle, and display area is got over
Greatly, and show that the time is longer；The lower information to be presented of priority, displaying sequence more rearward, more keep to the side by display location, shows
Region is smaller, and shows that the time is shorter.
Optionally, in a realization scene, scheme shown in the embodiment of the present disclosure be can be applied in billboard, should
Information to be presented is advertisement, and billboard can show information to be presented by the above method in the screen of the billboard.
For example, the billboard can be the billboard by bus platform or in market, this billboard-like can pass through Wi-Fi
Or the terminals such as Intelligent bracelet or smart phone of bluetooth approach and user establish wireless connection channel.Alternatively, the billboard can also
To be charging equipment, for example railway station is waited the billboard being arranged on indoor charging pile, this billboard-like both can be with user
Terminal establishes wireless connection channel, and wired connection channel can also be established with user terminal (for example, the smart phone of user is connect
When being charged on to the charging data line of charging pile, connection is established by the charging data line).Billboard by with surrounding
The user terminals such as smart phone or Intelligent bracelet establish it is wired or wireless connection pass through after, obtain the body of each user terminal
Part mark, and the identity that will acquire is sent to server, server inquires that these identity correspond to user
After people's preference, several advertisements corresponding to the personal preference of each user are determined, and determining advertisement is sent to billboard,
It is sent simultaneously with these advertisements, also these identity correspond to user to the preference and public users pair of these advertisements
The preference of these advertisements is sent to billboard together.Billboard corresponds to user to the inclined of these advertisements according to a little identity
Good degree and public users determine displaying sequence, display location and the displaying of each advertisement to the preference of these advertisements
Duration shows these advertisements according to the displaying of determining each advertisement sequence, display location and displaying duration.
In conclusion information displaying method shown in the embodiment of the present disclosure is led to by establishing interface channel with user terminal
The identity that the interface channel obtains the user terminal is crossed, the corresponding user institute of user terminal is obtained partially according to the identity
Good information to be presented is simultaneously shown, and when user terminal is connected with information presentation device, information presentation device can be automatic
It obtains the interested information of user to be shown, to achieve the purpose that the bandwagon effect for improving information presentation device.
Fig. 4 is a kind of flow chart of the information displaying method shown according to a further exemplary embodiment.The information displaying side
Method is in implementation environment shown in FIG. 1.As shown in figure 4, the information displaying method may comprise steps of.
In step 401, the user data of each user of collection of server, it is each according to collected Users'Data Analysis
The user preference of user.
Wherein, collection of server user data and the process for analyzing user preference and step 303 in Fig. 3 A corresponding embodiment
In description it is similar, details are not described herein again.
In step 402, information presentation device and user terminal establish interface channel.
Wherein, information presentation device and user terminal establish step in the process and Fig. 3 A corresponding embodiment of interface channel
Description in 301 is similar, and details are not described herein again.
In step 403, when interface channel is when holding time more than preset duration, information presentation device is from user terminal
Obtain identity.
In step 404, information presentation device obtains the corresponding information to be presented of the identity from server.
In practical applications, user may only carry user terminal and pass by before information presentation device, alternatively, in information
The residence time is shorter before presentation device, may have little time the content that careful viewing information presentation device is shown, if obtaining at this time
This uses the information of preference and displaying, cannot not only reach preferable bandwagon effect, can also waste process resource.Therefore, in this public affairs
It opens in scheme shown in embodiment, information presentation device and user terminal are established after interface channel, in the dimension that the connection passes through
When holding the time more than preset duration, the identity of user terminal is just obtained, avoids the waste of process resource, improves and shows effect
Fruit.
In step 405, information presentation device is shown the information to be presented.
Information presentation device obtains identity from user terminal, and obtains the corresponding information to be presented of the identity simultaneously
The process being shown please refers to the description of the step 303 in Fig. 3 A illustrated embodiment, and details are not described herein again.
In a step 406, which is sent to the user terminal by information presentation device.
In step 407, user terminal is shown the information to be presented.
When showing that a certain user terminal corresponds to the preferred information of user, user may not be in time for information presentation device
It finishes watching and just makes off, cause information bandwagon effect bad.In order to further increase bandwagon effect, information presentation device is being shown
While a certain user terminal corresponds to user's preferred information, also send that information to user terminal, by user terminal into
Row is shown.
For example, the billboard by platform shows an advertisement of user preference, together when user waits vehicles by bus platform
When, which is also sent to the user terminal of the user by billboard, if the user finishes watching the advertisement not yet completely, user
The bus of waiting just has reached, at this point, user can climb up bus, and continues to watch by user terminal and finish watching
Advertisement, wherein when user terminal intelligent terminal preferable for bandwagon effects such as smart phones, can directly show that this is wide
It accuses, if the user terminal is that Intelligent bracelet etc. is not easy to carry out the intelligent terminal of information displaying, which can be forwarded
Smart phone to user is shown.
In conclusion information displaying method shown in the embodiment of the present disclosure is led to by establishing interface channel with user terminal
The identity that the interface channel obtains the user terminal is crossed, the corresponding user institute of user terminal is obtained partially according to the identity
Good information to be presented is simultaneously shown, and when user terminal is connected with information presentation device, information presentation device can be automatic
It obtains the interested information of user to be shown, to achieve the purpose that the bandwagon effect for improving information presentation device.
In addition, information displaying method shown in the embodiment of the present disclosure, information presentation device is held time interface channel
When more than preset duration, identity just is obtained from user terminal, and obtain the corresponding information to be presented of the identity, reduced
Because user pass by or before information presentation device the residence time it is shorter, cause to have little time the exhibition of careful viewing information presentation device institute
The situation for the content shown achievees the effect that save process resource.
In addition, information displaying method shown in the embodiment of the present disclosure, information to be presented is sent to use by information presentation device
Family terminal is shown information to be presented by user terminal, reduces user and does not have enough time finishing watching just making off, leads to information
The bad situation of bandwagon effect, in order to further increase bandwagon effect.
Following is embodiment of the present disclosure, can be used for executing embodiments of the present disclosure.It is real for disclosure device
Undisclosed details in example is applied, embodiments of the present disclosure is please referred to.
Fig. 5 is a kind of block diagram of device for displaying information shown according to an exemplary embodiment, which can
In the information presentation device 110 for implementation environment shown in Fig. 1, to execute as set in Fig. 2, Fig. 3 A or Fig. 4 by information displaying
The all or part of step of standby performed method.As shown in figure 5, the device for displaying information includes but is not limited to: connection is built
Formwork erection block 501, identifier acquisition module 502, data obtaining module 503 and display module 504；
The connection establishment module 501, is arranged to be used for establishing interface channel with user terminal；
It is logical to be arranged to be used for the connection established by the connection establishment module for the identifier acquisition module 502
Road obtains the identity of the user terminal, and the identity is used to indicate the corresponding user of the user terminal；
The data obtaining module 503 is arranged to be used for obtaining the identity that the identifier acquisition module is got
Corresponding information to be presented is identified, the information to be presented is the preferred information of the corresponding user of the user terminal；
The display module 504 is arranged to be used for the information to be presented got to the data obtaining module
It is shown.
In conclusion device for displaying information shown in the embodiment of the present disclosure is led to by establishing interface channel with user terminal
The identity that the interface channel obtains the user terminal is crossed, the corresponding user institute of user terminal is obtained partially according to the identity
Good information to be presented is simultaneously shown, and when user terminal is connected with information presentation device, information presentation device can be automatic
It obtains the interested information of user to be shown, to achieve the purpose that the bandwagon effect for improving information presentation device.
Fig. 6 is a kind of block diagram of device for displaying information shown according to an exemplary embodiment, which can
In the information presentation device 110 for implementation environment shown in Fig. 1, to execute as set in Fig. 2, Fig. 3 A or Fig. 4 by information displaying
The all or part of step of standby performed method.As shown in fig. 6, the device for displaying information includes but is not limited to: connection is built
Formwork erection block 501, identifier acquisition module 502, data obtaining module 503 and display module 504；
The connection establishment module 501, is arranged to be used for establishing interface channel with user terminal；
It is logical to be arranged to be used for the connection established by the connection establishment module for the identifier acquisition module 502
Road obtains the identity of the user terminal, and the identity is used to indicate the corresponding user of the user terminal；
The data obtaining module 503 is arranged to be used for obtaining the identity that the identifier acquisition module is got
Corresponding information to be presented is identified, the information to be presented is the preferred information of the corresponding user of the user terminal；
The display module 504 is arranged to be used for the information to be presented got to the data obtaining module
It is shown.
Optionally, the information to be presented includes at least two information, and at least two information are respectively corresponding with user
Preference profiles, the user preference feature are used to indicate the corresponding user of the user terminal to the inclined of at least two information
At least one of the preference of good degree and public users at least two information；The display module 504, packet
Include: attribute determines submodule 504a and shows submodule 504b；
The attribute determines submodule 504a, is arranged to be used for according at least two corresponding users of information
Preference profiles determine the displaying attribute of at least two information, the displayings attribute include: display location, displaying sequentially and
Show at least one of duration；
The displaying submodule 504b is arranged to be used for carrying out at least two information according to the displaying attribute
It shows.
Optionally, the identifier acquisition module 502, for the interface channel when connection establishment module foundation
When holding time more than preset duration, the corresponding information to be presented of the identity is obtained.
Optionally, the data obtaining module 503, comprising: request submodule 503a and receiving submodule 503b；
The request submodule 503a is arranged to be used for sending the acquisition of information comprising the identity to server
Request；
The receiving submodule 503b is arranged to be used for receiving the server and inquires and return according to the identity
The information to be presented returned.
Optionally, described device further include: information sending module 505；
The information sending module 505 is arranged to be used for the information to be presented being sent to the user terminal, by
The user terminal is shown the information to be presented.
Optionally, described device is used in billboard, and the information to be presented is advertisement, and the display module 504 is set
It is set to for showing the information to be presented in the screen of the billboard.
In conclusion device for displaying information shown in the embodiment of the present disclosure is led to by establishing interface channel with user terminal
The identity that the interface channel obtains the user terminal is crossed, the corresponding user institute of user terminal is obtained partially according to the identity
Good information to be presented is simultaneously shown, and when user terminal is connected with information presentation device, information presentation device can be automatic
It obtains the interested information of user to be shown, to achieve the purpose that the bandwagon effect for improving information presentation device.
In addition, device for displaying information shown in the embodiment of the present disclosure, information presentation device is held time interface channel
When more than preset duration, identity just is obtained from user terminal, and obtain the corresponding information to be presented of the identity, reduced
Because user pass by or before information presentation device the residence time it is shorter, cause to have little time the exhibition of careful viewing information presentation device institute
The situation for the content shown achievees the effect that save process resource.
In addition, device for displaying information shown in the embodiment of the present disclosure, information to be presented is sent to use by information presentation device
Family terminal is shown information to be presented by user terminal, reduces user and does not have enough time finishing watching just making off and leading to letter
The bad situation of bandwagon effect is ceased, in order to further increase bandwagon effect.
The disclosure also provides a kind of device for displaying information, and described device includes:
Processor；
Memory for storage processor executable instruction；
Wherein, the processor is configured to:
Interface channel is established with user terminal；
The identity of the user terminal is obtained by the interface channel, the identity is used to indicate the use
The corresponding user of family terminal；
The corresponding information to be presented of the identity is obtained, the information to be presented is the corresponding use of the user terminal
The preferred information in family；
The information to be presented is shown.
Optionally, the information to be presented includes at least two information, and at least two information are respectively corresponding with user
Preference profiles, the user preference feature are used to indicate the corresponding user of the user terminal to the inclined of at least two information
At least one of the preference of good degree and public users at least two information；
It is described that the information to be presented is shown, comprising:
The displaying of at least two information is determined according to the corresponding user preference feature of at least two information
Attribute, the displaying attribute include: at least one of display location, displaying sequence and displaying duration；
At least two information are shown according to the displaying attribute.
It is optionally, described to obtain the corresponding information to be presented of the identity, comprising:
When the interface channel is when holding time more than preset duration, the corresponding letter to be presented of the identity is obtained
Breath.
It is optionally, described to obtain the corresponding information to be presented of the identity, comprising:
The information acquisition request comprising the identity is sent to server；
Receive the information to be presented that the server is inquired and returned according to the identity.
Optionally, the processor is also configured to
The information to be presented is sent to the user terminal, the information to be presented is carried out by the user terminal
It shows.
Optionally, above-mentioned apparatus is in billboard, the information to be presented to be advertisement, described to the information to be presented
It is shown, comprising:
The information to be presented is shown in the screen of the billboard.
Fig. 7 is a kind of block diagram of device 700 shown according to an exemplary embodiment.For example, device 700, which can be, to be had
The equipment that sound or image show function, for example, having the billboard of audio frequency power amplifier component and display screen.
Referring to Fig. 7, device 700 may include following one or more components: processing component 702, memory 704, power supply
Component 706, multimedia component 708, audio component 710, sensor module 714 and communication component 716.
The integrated operation of the usual control device 700 of processing component 702, such as with display, telephone call, data communication, phase
Machine operation and the associated operation of record operation etc..Processing component 702 may include one or more processors 718 to execute
Instruction, to perform all or part of the steps of the methods described above.In addition, processing component 702 may include one or more modules,
Convenient for the interaction between processing component 702 and other assemblies.For example, processing component 702 may include multi-media module, with convenient
Interaction between multimedia component 708 and processing component 702.
Memory 704 is configured as storing various types of data to support the operation in device 700.These data are shown
Example includes the instruction of any application or method for operating on device 700.Memory 704 can be by any kind of
Volatibility or non-volatile memory device or their combination are realized, such as static random access memory (SRAM), electrically erasable
Except programmable read only memory (EEPROM), Erasable Programmable Read Only Memory EPROM (EPROM), programmable read only memory
(PROM), read-only memory (ROM), magnetic memory, flash memory, disk or CD.One is also stored in memory 704
Or multiple modules, the one or more module are configured to be executed by the one or more processors 718, with complete above-mentioned Fig. 2,
The all or part of step executed in method shown in 3A or Fig. 4 is any by information presentation device.
Power supply module 706 provides electric power for the various assemblies of device 700.Power supply module 706 may include power management system
System, one or more power supplys and other with for device 700 generate, manage, and distribute the associated component of electric power.
Multimedia component 708 includes the screen of one output interface of offer between described device 700 and user.One
In a little embodiments, screen may include liquid crystal display (LCD) and touch panel (TP).If screen includes touch panel, screen
Curtain may be implemented as touch screen, to receive input signal from the user.Touch panel includes one or more touch sensings
Device is to sense the gesture on touch, slide, and touch panel.The touch sensor can not only sense touch or sliding action
Boundary, but also detect duration and pressure associated with the touch or slide operation.
Audio component 710 is configured as output and/or input audio signal.For example, audio component 710 includes a Mike
Wind (MIC), when device 700 is in operation mode, when such as call mode, recording mode, and voice recognition mode, microphone is matched
It is set to reception external audio signal.The received audio signal can be further stored in memory 704 or via communication set
Part 716 is sent.In some embodiments, audio component 710 further includes a loudspeaker, is used for output audio signal.
Sensor module 714 includes one or more sensors, and the state for providing various aspects for device 700 is commented
Estimate.For example, sensor module 714 can detecte the state that opens/closes of device 700, the relative positioning of component, sensor group
Part 714 can be with the position change of 700 1 components of detection device 700 or device and the temperature change of device 700.Some
In embodiment, which can also include Magnetic Sensor, pressure sensor or temperature sensor.
Communication component 716 is configured to facilitate the communication of wired or wireless way between device 700 and other equipment.Device
700 can access the wireless network based on communication standard, such as WiFi, 2G or 3G or their combination.In an exemplary implementation
In example, communication component 716 receives broadcast singal or broadcast related information from external broadcasting management system via broadcast channel.
In one exemplary embodiment, the communication component 716 further includes near-field communication (NFC) module, to promote short range communication.Example
Such as, NFC module can be based on radio frequency identification (RFID) technology, Infrared Data Association (IrDA) technology, ultra wide band (UWB) technology,
Bluetooth (BT) technology and other technologies are realized.
In the exemplary embodiment, device 700 can be believed by one or more application specific integrated circuit (ASIC), number
Number processor (DSP), digital signal processing appts (DSPD), programmable logic device (PLD), field programmable gate array
(FPGA), controller, microcontroller, microprocessor or other electronic components are realized, for executing the above method.
In the exemplary embodiment, a kind of non-transitorycomputer readable storage medium including instruction, example are additionally provided
It such as include the memory 704 of instruction, above-metioned instruction can be executed by the processor 718 of device 700 to complete the above method.For example,
The non-transitorycomputer readable storage medium can be ROM, random access memory (RAM), CD-ROM, tape, floppy disk
With optical data storage devices etc..
About the device in above-described embodiment, wherein modules execute the concrete mode of operation in related this method
Embodiment in perform detailed description, no detailed explanation will be given here.
It should be understood that the present invention is not limited to the precise structure already described above and shown in the accompanying drawings, and
And various modifications and change can executed without departing from the scope.The scope of the present invention is limited only by the attached claims.
Claims (7)
1. a kind of information displaying method, which is characterized in that the described method includes:
Interface channel is established with user terminal；
The identity of the user terminal is obtained by the interface channel, it is whole that the identity is used to indicate the user
Hold corresponding user；
When the interface channel is when holding time more than preset duration, the corresponding information to be presented of the identity is obtained,
The information to be presented is the preferred information of the corresponding user of the user terminal, and the information to be presented includes at least two
Information, at least two information are respectively corresponding with user preference feature, and the user preference feature is used to indicate the user
The corresponding user of terminal is to the preference of at least two information and public users to the inclined of at least two information
Good degree；
The information to be presented is shown；
The information to be presented is sent to the user terminal, the information to be presented is opened up by the user terminal
Show；
It is wherein, described that the information to be presented is shown, comprising:
The displaying attribute of at least two information is determined according to the corresponding user preference feature of at least two information,
The displaying attribute includes: display location, displaying sequence and shows duration；
At least two information are shown according to the displaying attribute.
2. the method according to claim 1, wherein described obtain the corresponding letter to be presented of the identity
Breath, comprising:
The information acquisition request comprising the identity is sent to server；
Receive the information to be presented that the server is inquired and returned according to the identity.
3. the method according to claim 1, wherein the method is in billboard, the information to be presented
It is described that the information to be presented is shown for advertisement, comprising:
The information to be presented is shown in the screen of the billboard.
4. a kind of device for displaying information, which is characterized in that described device includes:
Connection establishment module, for establishing interface channel with user terminal；
Identifier acquisition module, the interface channel for being established by the connection establishment module obtain the user terminal
Identity, the identity are used to indicate the corresponding user of the user terminal；
Data obtaining module, for when the interface channel is when holding time more than preset duration, the acquisition mark to be obtained
The corresponding information to be presented of the identity that module is got, the information to be presented are the corresponding use of the user terminal
The preferred information in family, the information to be presented include at least two information, and at least two information are respectively corresponding with user
Preference profiles, the user preference feature are used to indicate the corresponding user of the user terminal to the inclined of at least two information
The preference of good degree and public users at least two information；
Display module, for being shown to the information to be presented that the data obtaining module is got；
Information sending module, for the information to be presented to be sent to the user terminal, by the user terminal to described
Information to be presented is shown；
Wherein, the display module, comprising: attribute determines submodule and shows submodule；
The attribute determines submodule, for according to the corresponding user preference feature determination of at least two information
The displaying attribute of at least two information, the displaying attribute include: display location, displaying sequence and show duration；
The displaying submodule, for being shown according to the displaying attribute at least two information.
5. device according to claim 4, which is characterized in that the data obtaining module, comprising: request submodule and connect
Receive submodule；
The request submodule, for sending the information acquisition request comprising the identity to server；
The receiving submodule, the letter to be presented inquired and returned according to the identity for receiving the server
Breath.
6. device according to claim 4, which is characterized in that described device is used in billboard, the information to be presented
For advertisement, the display module, for showing the information to be presented in the screen of the billboard.
7. a kind of device for displaying information, which is characterized in that described device includes:
Processor；
Memory for storage processor executable instruction；
Wherein, the processor is configured to:
Interface channel is established with user terminal；
The identity of the user terminal is obtained by the interface channel, it is whole that the identity is used to indicate the user
Hold corresponding user；
When the interface channel is when holding time more than preset duration, the corresponding information to be presented of the identity is obtained,
The information to be presented is the preferred information of the corresponding user of the user terminal, and the information to be presented includes at least two
Information, at least two information are respectively corresponding with user preference feature, and the user preference feature is used to indicate the user
The corresponding user of terminal is to the preference of at least two information and public users to the inclined of at least two information
Good degree；
The information to be presented is shown；
The information to be presented is sent to the user terminal, the information to be presented is opened up by the user terminal
Show；
It is wherein, described that the information to be presented is shown, comprising:
The displaying attribute of at least two information is determined according to the corresponding user preference feature of at least two information,
The displaying attribute includes: display location, displaying sequence and shows duration；
At least two information are shown according to the displaying attribute.
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| CN201510628014.2A CN105245589B (en) | 2015-09-28 | 2015-09-28 | Information displaying method and device |
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| CN201510628014.2A CN105245589B (en) | 2015-09-28 | 2015-09-28 | Information displaying method and device |
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| CN105245589B true CN105245589B (en) | 2019-06-14 |
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