CN104486204A - Message providing method, message issuing method and device - Google Patents

Message providing method, message issuing method and device Download PDF

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Publication number
CN104486204A
CN104486204A CN201410781550.1A CN201410781550A CN104486204A CN 104486204 A CN104486204 A CN 104486204A CN 201410781550 A CN201410781550 A CN 201410781550A CN 104486204 A CN104486204 A CN 104486204A
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China
Prior art keywords
out information
information
message
subscription
geographic range
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CN201410781550.1A
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Chinese (zh)
Inventor
杨凯
侯文�
李衡宇
孙华衿
王晓旭
张志超
李晓玲
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Baidu Online Network Technology Beijing Co Ltd
Beijing Baidu Netcom Science and Technology Co Ltd
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Beijing Baidu Netcom Science and Technology Co Ltd
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Priority to CN201410781550.1A priority Critical patent/CN104486204A/en
Publication of CN104486204A publication Critical patent/CN104486204A/en
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Abstract

The invention provides a message providing method, a message issuing method and a device. The message providing method comprises the following steps: receiving a message reading request of a first user, wherein the message reading request comprises massages within a subscription geographical range; acquiring at least one issuing message of which the issuing position is within the subscription geographical range, wherein the issuing message comprises information of a second user; transmitting the at least one issuing message to terminal equipment of the first user. When the user sets the subscription geographical range, the information of the second user can be filtered, information within the subscription geographical range can be precisely acquired, and information of other irrelevant areas is avoided; on the other hand, the issuing position and the issuing message of the second are bonded, and if the issuing position is within the subscription geographical range of the first user, the issuing message is transmitted to the first user, so that the deliver precision of geographical messages is improved, the popularization effect of the issuing message of the second user is improved, and the popularization cost is lowered.

Description

Messaging providers method, message issuance method and device
Technical field
The present invention relates to message dilivery technology, particularly relate to a kind of messaging providers method, message issuance method and device.
Background technology
At present, give a discount that the very strong message of this region mainly relies on people for distributing leaflets, plastering posters as market, supermarket, APP or based on ID (such as, micro-letter public number) mode such as popularization spreads, and the region of these ways of promotion is poor, and promotion effect is not obvious.
Such as, based on for the ID way of promotion of micro-letter public number, by its micro-letter public number, to user's active push, some give a discount or relevant information in trade company, but that may not to be terminal use current is required for these information, the information region causing terminal use to receive is poor, and always receive some unwanted information, affect end-user experience.In addition, for trade company, promoting cost increases, and but can not reach good promotion effect.
On the other hand, terminal use can extract corresponding message by designated key word to public number, but, this mode needs terminal use to pay close attention to or remembers the public number of trade company, otherwise the relevant information of corresponding trade company cannot be obtained, and public number can only a corresponding trade company, terminal use needs multi-pass operation could obtain the relevant information of multiple trade company.
Summary of the invention
The object of the invention is to, a kind of messaging providers method, message issuance method and device are provided, by merchant information and position coordinates (such as, longitude and latitude) binding, when the news release request receiving terminal use, merchant information in geographic range selected by terminal use is sent to terminal, thus strengthens the region of message.
According to an aspect of the present invention, provide a kind of messaging providers method, comprising: the message subscribing request receiving first user, described message subscribing request comprises the information of subscribing to geographic range; Obtain releasing position at least one to give out information in described subscription geographic range, described in give out information the information comprised about the second user; Give out information described at least one and send to the terminal equipment of described first user.
According to an aspect of the present invention, a kind of message issuance method is also provided, comprises: receive the news release request comprising releasing position and give out information; By the described booking reader sending to and subscribe to geographic range and comprise described releasing position that gives out information.
According to a further aspect in the invention, provide a kind of message generator, comprising: message subscribing request reception unit, for receiving the message subscribing request of first user, described message subscribing request comprises the information of subscribing to geographic range; Give out information acquiring unit, for obtaining releasing position at least one to give out information in described subscription geographic range, described in give out information the information comprised about the second user; First message sending unit, sends to the terminal equipment of described first user for giving out information described at least one.
According to a further aspect in the invention, a kind of news release device is also provided, comprises: news release request reception unit, for receiving the news release request comprising releasing position He give out information; Second message sending unit, for by described give out information to send to subscribe to geographic range and comprise the booking reader of described releasing position.
A kind of messaging providers method, message issuance method and device that the embodiment of the present invention provides, if receive the message subscribing request (comprise and subscribe to geographic range) of first user, then obtain second user's releasing position giving out information in described subscription geographic range, and this is given out information be sent to first user.First user, by arranging subscription geographic range, just can filter the information of the second user, accurately obtains the information of subscribing in geographic range, avoids the information of other irrelevant regions; On the other hand, by the releasing position of the second user and the binding that gives out information, if described releasing position is in the subscription geographic range of first user, then given out information and sent to first user, thus improve the delivery precision of region message, strengthen the promotion effect given out information of the second user, reduce and promote cost.
Accompanying drawing explanation
Fig. 1 is the schematic flow sheet of the messaging providers method that exemplary embodiment of the present is shown.
Fig. 2 illustrates that the message subscribing request of exemplary embodiment of the present builds schematic diagram.
Fig. 3 is the subscription geographic range schematic diagram that the message subscribing request shown in Fig. 2 is shown.
Fig. 4 is the schematic flow sheet of the message issuance method that exemplary embodiment of the present is shown.
Fig. 5 illustrates the news release of exemplary embodiment of the present and the process schematic of delivery.
Fig. 6 is the structured flowchart of the message generator that exemplary embodiment of the present is shown.
Fig. 7 is the structured flowchart of the news release device that exemplary embodiment of the present is shown.
Embodiment
As previously mentioned, message dilivery method relatively more conventional is now mainly based on the message dilivery of ID (micro-letter public number as the aforementioned), and these class methods exist great limitation.Such as, trade company pushes the information of oneself by public number mass-sending, and the region of this category information is poor, may not be that user pays close attention to, so its popularization cost is high, and promotion effect is often not fully up to expectations; And for user, want the information obtaining trade company, need the public number paying close attention to or remember this trade company, and go to extract relevant information by particular keywords, but the Limited information that this mode often obtains, and different public number is needed to different businessmans and adopts different keywords etc., use more complicated, trade company's quantity of disposable acquisition and merchant information limited.
Based on this, the present invention proposes the pattern of a kind of location-based message subscribing and news release: the message of user (as trade company) and its geographical position coordinates are bound and are distributed to platform, the geographic range that user side is then arranged according to user carries out message subscribing, thus improve the delivery precision of trade company's region message, and user is avoided to receive the garbage of other regions.
Below in conjunction with accompanying drawing, the messaging providers method of exemplary embodiment of the present, message issuance method and device are described in detail.
Fig. 1 is the schematic flow sheet of the messaging providers method that exemplary embodiment of the present is shown.Described messaging providers method can be performed on message subscribing/distribution platform.
With reference to Fig. 1, in step S110, receive the message subscribing request of first user, described message subscribing request comprises subscription geographic range.
In step S120, obtain releasing position at least one to give out information in described subscription geographic range, described in give out information the information comprised about the second user.Here, described first user can be terminal use, and described second user can be any user that trade company or intention do information popularization.
Preferably, obtain releasing position at least one to give out information in described subscription geographic range from message library, wherein, the every bar in described message library gives out information corresponding to releasing position.
Particularly, in described message library, giving out information of the second user is bound with releasing position coordinate (such as, latitude and longitude coordinates); Described message subscribing/distribution platform is after the message subscribing request receiving first user, from message library, obtain releasing position giving out information in the subscription geographic range that message subscribing request indicates, and described giving out information is sent to the client at described first user place.The information that can comprise about the second user that gives out information obtained, such as, discount information of the A brief introduction of the second user, the particular geographic location information of the second user, the second user etc.
Alternatively, the information of described subscription geographic range comprises coordinate and the radius of center point.Based on this, in step S120, first determine described subscription geographic range according to the coordinate of described center point and radius, then from described message library, obtain releasing position at least one to release news in the subscription geographic range that this is determined.
Such as, centered by the coordinate that first user selects its place of working (such as, Baidu mansion), the coordinate of location point, selects radius to be 5 kilometers, can determine a geographic range based on the coordinate of this center point and radius.In addition, the second user in message library releases news to releasing position to be corresponding, to determine that this geographic range comprises its releasing position, just obtains corresponding the releasing news of releasing position.
Further, described message subscribing request also can comprise type of message, and the every bar in described message library gives out information and also comprises type of message.Based on this, step 120 can comprise: obtain releasing position in described subscription geographic range and the type that releases news is at least one of described information type gives out information.
It will be appreciated by persons skilled in the art that multiple location point also can determine a scope.According to an alternative embodiment of the invention, described subscription geographic range comprises the coordinate of multiple location point.Based on this, in step S120, described subscription geographic range can be determined according to the coordinate of described multiple location point, then from message library, obtain at least one in this subscription geographic range determined release news.
In step S130, give out information described at least one and send to the terminal equipment of described first user.
Here it should be noted that, step S120 and step S130 is not limited to perform when receiving message subscribing request, and more situation is, periodically or when receiving new giving out information performs step S120 and step S130.
To be further illustrated its technical scheme by application example of the present invention below.Fig. 2 illustrates that the message subscribing request of exemplary embodiment of the present builds schematic diagram, and Fig. 3 is the subscription geographic range schematic diagram that the message subscribing request shown in Fig. 2 is shown.
As shown in Figure 2, user's setting options can be provided in client, " reception ground is arranged (such as; receive residence bulletin, reception place of working bulletin and receive current zone bulletin) ", " receiving radius setting " as illustrated in the drawing, alternatively, also provide " type of receipt is arranged (such as, giving a discount) ".Here, setting " receiving ground " is equivalent to aforesaid center point, can determine circular subscription geographic range by described " receiving ground " together with " reception radius ".Wherein, receive the setting on ground, include, but are not limited to geographical location information or the coordinate of first user input, and located by GPS or the latitude and longitude coordinates of geographic range that WIFI location waits the first user of acquisition to pay close attention to.
First user is by the setting to above-mentioned user's setting options, thus build its message subscribing request, according to this message subscribing request (such as, location point centered by the residence of first user, radius is the relevant information of the second user just on sale in 5 kilometer range) from message library, obtain all second user profile meeting setting model (such as, giving a discount) determined in scope.In this way, personal settings are carried out to the demand of first user, the regional information of filtering useless, and user only once need be arranged, just can obtain the information about the second user that many meet its setting model, reduce Operating Complexity.
In addition, according to the message subscribing daily record of first user within a period of time, subscription geographical position and the scope of first user can be excavated, thus automatically recommend to subscribe to geographical position and scope in the use procedure of first user secondary.
As shown in Figure 3, according to the setting of the subscription geographic range of first user, the geographic range that map shows, the subscription geographic range of location point centered by place of working can be comprised, or centered by residence the subscription geographic range of location point, or centered by current location the subscription geographic range of location point.
Fig. 4 is the schematic flow sheet of the message issuance method that exemplary embodiment of the present is shown.
With reference to Fig. 4, in step S210, receive the news release request comprising releasing position and give out information.
Particularly, the geographical position coordinates (releasing position) of user (as trade company) and giving out information is bound, thus and gives out information described with described releasing position correspondingly stored in message library.Wherein, the geographical position coordinates of trade company can be the position coordinates of trade company's input also can be the status position coordinates obtained according to GPS location or WIFI location.
In step S220, by the described booking reader sending to and subscribe to geographic range and comprise described releasing position that gives out information.
As previously mentioned, the geographical position coordinates of trade company is bound with giving out information, both are corresponding, if receive the message subscribing request (comprise and subscribe to geographic range) of booking reader, then determine that the geographical position coordinates of trade company is whether in the subscription geographic range of user, if, then giving out information of trade company is sent to booking reader.In addition, when the message subscribing request receiving first user, also step S220 can be performed.
Alternatively, give out information and comprise information type, such as, the information of discount, sales promotion information etc. of trade company.
Further, subscription geographic range is sent to comprise described releasing position and the booking reader of subscription information type and the described information type given out information described giving out information.
Fig. 5 illustrates the news release of exemplary embodiment of the present and the process schematic of delivery.
As shown in Figure 5, second user (trade company user) can pass through message subscribing/distribution platform (as illustrated in the drawing release management announcement board) and give out information, comprising such as, the content that gives out information, the geographical position of information type (optional) and the news release given out information is set.Giving out information of second user is saved to message library by message subscribing/distribution platform, the message subscribing option that second user is then provided by terminal arranges message subscribing request, such as, arrange (such as to the subscription geographic range of message and information type (optional), pull by the customization shown in figure setting options that announcement board provides to subscribe to subscribe message or customize), the message subscribing request set is sent to described message subscribing/distribution platform, described message subscribing/distribution platform obtains releasing position in described subscription geographic range according to this message subscribing request from message library, and give out information consistent with the information type arranged in subscribe request of the information type given out information, and this is given out information be sent to terminal, check for first user.
A kind of messaging providers method that the embodiment of the present invention provides and message issuance method, first user is by arranging subscription geographic range, just can be filtered by the information of message subscribing/distribution platform to the second user, the accurate information obtained in subscription geographic range, avoid the information of other irrelevant regions, and releasing position the giving out information in described subscription geographic range of all second users can be got.
In addition, by the releasing position of the second user and the binding that gives out information, if described releasing position is in the subscription geographic range of first user, then given out information and sent to first user, thus improve the delivery precision of region message, strengthen the promotion effect given out information of the second user, reduce and promote cost.
Fig. 6 is the structured flowchart of the message generator that exemplary embodiment of the present is shown.
With reference to Fig. 6, described message generator comprises: message subscribing request reception unit 310, give out information acquiring unit 320 and the first message sending unit 330.
Message subscribing request reception unit 310 is for receiving the message subscribing request of first user, and described message subscribing request comprises the information of subscribing to geographic range.
Particularly, the setting options of the subscribe message request that first user can provide according to client are arranged to subscribe message, such as, the subscription geographic range of message is arranged, as arranged coordinate and the radius of center point, thus building the message subscribing request of first user, client receives this message subscribing request by message subscribing request reception unit 310, and sends it to server.
Give out information acquiring unit 320 for obtaining releasing position at least one to give out information in described subscription geographic range, described in give out information the information comprised about the second user.
Particularly, the message subscribing request that the described acquiring unit 320 that gives out information receives according to subscribe request receiving element 310, acquisition meets at least one of this message subscribing request setting model and gives out information (information about trade company such as, in message subscribing geographic range).
Alternatively, described in the acquiring unit 320 that gives out information obtain releasing position at least one to give out information in described subscription geographic range from message library, wherein, the every bar in described message library gives out information corresponding to releasing position.
Alternatively, the information of described subscription geographic range comprises coordinate and the radius of center point.Further, the acquiring unit 320 that gives out information described in determines described subscription geographic range according to the coordinate of described center point and radius.
Alternatively, described message subscribing request also comprises information type, and the every bar in described message library gives out information and also comprises information type.Further, the acquiring unit 320 that gives out information described in obtains releasing position in described subscription geographic range and the type that releases news is at least one of described information type gives out information.
Alternatively, described subscription geographic range comprises the coordinate of multiple location point.Further, the acquiring unit 320 that gives out information described in determines described subscription geographic range according to the coordinate of described multiple location point.
First message sending unit 330 sends to the terminal equipment of described first user for giving out information described at least one.
According to a preferred embodiment of the invention, described first user is terminal use, and described second user is trade company.
Fig. 7 is the structured flowchart of the news release device that exemplary embodiment of the present is shown.
With reference to Fig. 7, described news release device comprises news release request reception unit 410 and the second message sending unit 420.
News release request reception unit 410 is for receiving the news release request comprising releasing position He give out information.
Second message sending unit 420 for by described give out information to send to subscribe to geographic range and comprise the booking reader of described releasing position.
Alternatively, described in give out information and comprise information type, such as, the information of discount, sales promotion information etc. of trade company.
Further, described giving out information sends to subscription geographic range to comprise described releasing position and the booking reader of subscription information type and the described information type given out information by described second message sending unit 420.
A kind of message generator provided by the embodiment of the present invention and news release device, first user is by arranging subscription geographic range, just can be filtered by the information of message subscribing/distribution platform to the second user, the accurate information obtained in subscription geographic range, avoid the information of other irrelevant regions, and releasing position the giving out information in described subscription geographic range of all second users can be got.
In addition, by the releasing position of the second user and the binding that gives out information, if described releasing position is in the subscription geographic range of first user, then given out information and sent to first user, thus improve the delivery precision of region message, strengthen the promotion effect given out information of the second user, reduce and promote cost.
It may be noted that the needs according to implementing, each step described can be split as more multi-step, also the part operation of two or more step or step can be combined into new step, to realize object of the present invention in the application.
Above-mentioned can at hardware according to method of the present invention, realize in firmware, or be implemented as and can be stored in recording medium (such as CD ROM, RAM, floppy disk, hard disk or magneto optical disk) in software or computer code, or be implemented and will be stored in the computer code in local recording medium by the original storage of web download in remote logging medium or nonvolatile machine readable media, thus method described here can be stored in use all-purpose computer, such software process on the recording medium of application specific processor or able to programme or specialized hardware (such as ASIC or FPGA).Be appreciated that, computer, processor, microprocessor controller or programmable hardware comprise and can store or receive the memory module of software or computer code (such as, RAM, ROM, flash memory etc.), when described software or computer code by computer, processor or hardware access and perform time, realize processing method described here.In addition, when the code for realizing the process shown in this accessed by all-purpose computer, all-purpose computer is converted to the special-purpose computer for performing the process shown in this by the execution of code.
The above; be only the specific embodiment of the present invention, but protection scope of the present invention is not limited thereto, is anyly familiar with those skilled in the art in the technical scope that the present invention discloses; change can be expected easily or replace, all should be encompassed within protection scope of the present invention.Therefore, protection scope of the present invention should be as the criterion with the protection range of described claim.

Claims (20)

1. a messaging providers method, is characterized in that, comprising:
Receive the message subscribing request of first user, described message subscribing request comprises the information of subscribing to geographic range;
Obtain releasing position at least one to give out information in described subscription geographic range, described in give out information the information comprised about the second user;
Give out information described at least one and send to the terminal equipment of described first user.
2. method according to claim 1, is characterized in that, at least one process that give out information of described acquisition releasing position in described subscription geographic range comprises:
Obtain releasing position at least one to give out information in described subscription geographic range from message library, wherein, the every bar in described message library gives out information corresponding to releasing position.
3. method according to claim 2, is characterized in that, the information of described subscription geographic range comprises coordinate and the radius of center point.
4. method according to claim 3, is characterized in that, at least one process that give out information of described acquisition releasing position in described subscription geographic range also comprises:
Described subscription geographic range is determined according to the coordinate of described center point and radius.
5. method according to claim 2, is characterized in that, described message subscribing request also comprises information type, and the every bar in described message library gives out information and also comprises information type.
6. method according to claim 5, is characterized in that, at least one process that give out information of described acquisition releasing position in described subscription geographic range also comprises:
Obtain releasing position in described subscription geographic range and the type that releases news is at least one of described information type gives out information.
7. method according to claim 2, is characterized in that, described subscription geographic range comprises the coordinate of multiple location point.
8. method according to claim 7, is characterized in that, at least one process that give out information of described acquisition releasing position in described subscription geographic range also comprises:
Described subscription geographic range is determined according to the coordinate of described multiple location point.
9. the method according to any one of claim 1 ~ 8, is characterized in that, described first user is terminal use, and described second user is trade company.
10. a message issuance method, is characterized in that, comprising:
Receive the news release request comprising releasing position and give out information;
By the described booking reader sending to and subscribe to geographic range and comprise described releasing position that gives out information.
11. methods according to claim 10, is characterized in that, described in give out information and comprise information type.
12. methods according to claim 11, is characterized in that, described by described give out information to send to subscribe to the process that geographic range comprises the booking reader of described releasing position and comprise:
Subscription geographic range is sent to comprise described releasing position and the booking reader of subscription information type and the described information type given out information described giving out information.
13. 1 kinds of message generators, is characterized in that, comprising:
Message subscribing request reception unit, for receiving the message subscribing request of first user, described message subscribing request comprises the information of subscribing to geographic range;
Give out information acquiring unit, for obtaining releasing position at least one to give out information in described subscription geographic range, described in give out information the information comprised about the second user;
First message sending unit, sends to the terminal equipment of described first user for giving out information described at least one.
14. devices according to claim 13, it is characterized in that, the described acquiring unit that gives out information is for obtaining releasing position at least one to give out information in described subscription geographic range from message library, and wherein, the every bar in described message library gives out information corresponding to releasing position.
15. devices according to claim 14, it is characterized in that, the information of described subscription geographic range comprises coordinate and the radius of center point, described in give out information acquiring unit for determining described subscription geographic range according to the coordinate of described center point and radius.
16. devices according to claim 14, is characterized in that, described message subscribing request also comprises information type, and the every bar in described message library gives out information and also comprises information type.
17. devices according to claim 16, is characterized in that, described in give out information acquiring unit for obtaining releasing position in described subscription geographic range and the type that releases news is at least one of described information type gives out information.
18. devices according to any one of claim 13 ~ 17, it is characterized in that, described first user is terminal use, and described second user is trade company.
19. 1 kinds of news release devices, is characterized in that, comprising:
News release request reception unit, for receiving the news release request comprising releasing position He give out information;
Second message sending unit, for by described give out information to send to subscribe to geographic range and comprise the booking reader of described releasing position.
20. devices according to claim 19, it is characterized in that, described giving out information comprises information type, and described second message sending unit is used for described giving out information to send to subscription geographic range to comprise described releasing position and the booking reader of subscription information type and the described information type given out information.
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Application publication date: 20150401