CN104468721A - Method and system for acquiring enterprise propaganda information - Google Patents

Method and system for acquiring enterprise propaganda information Download PDF

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Publication number
CN104468721A
CN104468721A CN201410629645.1A CN201410629645A CN104468721A CN 104468721 A CN104468721 A CN 104468721A CN 201410629645 A CN201410629645 A CN 201410629645A CN 104468721 A CN104468721 A CN 104468721A
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Prior art keywords
business card
information
electronic business
mobile terminal
background server
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CN201410629645.1A
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Chinese (zh)
Inventor
周毅
程贺雷
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TELESOURCE Co Ltd
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TELESOURCE Co Ltd
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Priority to CN201410629645.1A priority Critical patent/CN104468721A/en
Publication of CN104468721A publication Critical patent/CN104468721A/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/01Protocols
    • H04L67/12Protocols specially adapted for proprietary or special-purpose networking environments, e.g. medical networks, sensor networks, networks in vehicles or remote metering networks
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/42Mailbox-related aspects, e.g. synchronisation of mailboxes
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/01Protocols
    • H04L67/02Protocols based on web technology, e.g. hypertext transfer protocol [HTTP]
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/01Protocols
    • H04L67/10Protocols in which an application is distributed across nodes in the network

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  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Medical Informatics (AREA)
  • General Health & Medical Sciences (AREA)
  • Computing Systems (AREA)
  • Game Theory and Decision Science (AREA)
  • Health & Medical Sciences (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention relates to a method and system for acquiring enterprise propaganda information. The method comprises the steps that a background server receives the propaganda information uploaded by an enterprise user and generates a two-dimensional code according to the propaganda information; the background server receives a paper business card image uploaded by a mobile terminal of an individual user, extracts individual user information from the paper business card image, generates an electronic business card for the individual user information and sends the electronic business card to the mobile terminal; the mobile terminal scans the two-dimensional code so that the background server can associate the electronic business card stored in the mobile terminal with a login account number of the enterprise user and send the propaganda information to an e-mail address of the electronic business card. The propaganda information is acquired by scanning the two-dimensional code, the electronic business card is automatically sent to the enterprise, and the propaganda information is automatically sent by recognizing the e-mail address of the electronic business card, so that the sorting efficiency of the electronic business card is effectively improved, printing resources are saved, and the printing cost is lowered.

Description

A kind of method and system obtaining enterprises propagandist information
Technical field
The present invention relates to communication technical field, be specifically related to a kind of technology for information acquisition.
Background technology
Along with social evolution and scientific and technological progress, in order to publicize corporate image, exhibiting product and technology, expansion Sales Channel, propagate brand benefit, government department, R&D institution or conglomerate can reach the object of promotional by making publicity brochure and brochure.These color pages and pamphlet are widely used in various occasion, such as, visit etc. between various Large Exhibitions, business meetings, public arena and client, are propagated by the mode of granting, distributing, asking for.
This propagate method is still actual for small-scale activity, but has just had too many difficulties to cope with for large-scale exhibition or business meetings.For Large Exhibitions, traditional advertising method is, before client comes exhibiter exhibition position, paper business card is put in exhibiter's preprepared pallet, exhibiter customer manager goes forward to engage in a small talk with client according to circumstances, pass business card, do further negotiation, after end, exhibiter will be equipped with enterprises propagandist color page in advance, the client that gifts takes away for the sack of the data such as brochure and exquisite gift, client is when returning through the visit of a day, hang at least 7 with it, the information kit of 8 different exhibiters, and the visitor name in an account book sheet that also arrived by such process collection of exhibiter and information.
Such propagate method is for exhibiter, and the making production process of first enterprises propagandist data is more time-consuming; It two is cost of manufacture very high of enterprises propagandist data and gift; Its three be enterprise's data storage transport quite consume human cost; It four is that card information after exhibition arranges typing work very consuming time.And for visiting client, what the first was too much carry the visit of data to exhibition causes inconvenience; It two also will spend thought process for the data taken back; Its three data abandoned conveniently in exhibition, brings impact not only can to the environment in meeting-place, also can increase maintenance cost to the side of holding.
The processing method that existing patent formula is propagated for advertisement information in exhibition is not perfect, and also have greatly improved space.Such as application number is 201310414432.2, name is the patent application of the electronic name card exchange method based on the identification of mobile terminal Quick Response Code, it has just done the process of Quick Response Code identification and exchange for electronic business card at mobile terminal (mobile phone terminal), can only realize closely point-to-point exchange, the information propagating on a large scale that will realize for exhibition is not considered.Disclosed in the publicity of current most of Quick Response Code is all, user can not carry out Quick Response Code scanning facing to the mobile phone of individual, and this mode is unfavorable for information propagating and popularization widely.
Similar problem usually can occur when popularization activity is done by enterprise and organize business meetings, this not only inconvenient also not environmentally but also the propagate method of cost of idleness, need to be improved greatly.
Summary of the invention
The object of the invention is to propose a kind of method obtaining enterprises propagandist information, its can solve card information arrange efficiency low and waste printing resource problem.
In order to achieve the above object, the technical solution adopted in the present invention is as follows:
Obtain a method for enterprises propagandist information, it comprises the following steps:
Background server receives the advertisement information that enterprise customer uploads, and generates Quick Response Code according to described advertisement information, and described advertisement information is corresponding with the login account of described enterprise customer to be associated;
The paper business card image that the mobile terminal that background server receives personal user is uploaded, and go out personal user information from described paper business card image zooming-out, described personal user information is generated electronic business card, described electronic business card is sent to described mobile terminal, wherein, described personal user information at least comprises email address;
Quick Response Code described in mobile scanning terminal, associates with the login account of described enterprise customer with the electronic business card making described background server be stored by described mobile terminal, and described advertisement information is sent to the email address of described electronic business card.
Preferably, described advertisement information is by background server certification.
Preferably, described paper business card image is the paper business card image of encryption.
The present invention also proposes a kind of system obtaining enterprises propagandist information, and it comprises with lower device:
First uploads device, and it is located at background server, and for receiving the advertisement information that enterprise customer uploads, and generate Quick Response Code according to described advertisement information, described advertisement information is corresponding with the login account of described enterprise customer to be associated;
Second uploads device, it is located at background server, for the paper business card image that the mobile terminal receiving personal user is uploaded, and go out personal user information from described paper business card image zooming-out, described personal user information is generated electronic business card, described electronic business card is sent to described mobile terminal, and wherein, described personal user information at least comprises email address;
Scanning means, it is located at mobile terminal, for scanning described Quick Response Code, associating with the login account of described enterprise customer with the electronic business card making described background server be stored by described mobile terminal, and described advertisement information is sent to the email address of described electronic business card.
The present invention has following beneficial effect:
Obtain propaganda materials by scanning Quick Response Code and electronic business card is sent to enterprise automatically, and by identifying that the email address of electronic business card sends described propaganda materials automatically, thus avoid enterprise to arrange paper business card and a large amount of printings to propaganda materials, effectively improve the arrangement efficiency of business card and save printing resource, cost.
Accompanying drawing explanation
Fig. 1 is the flow chart of the method for the acquisition enterprises propagandist information of present pre-ferred embodiments;
Fig. 2 is the method flow schematic diagram of embody rule case of the present invention;
Fig. 3 is the schematic diagram of register flow path in the method for embody rule case of the present invention;
Fig. 4 is the schematic diagram that in the method for embody rule case of the present invention, electronics shelves data submits auditing flow to;
Fig. 5 is the schematic diagram of advertisement information Quick Response Code product process in the method for embody rule case of the present invention;
Fig. 6 is the schematic diagram that in the method for embody rule case of the present invention, electronic business card makes flow process;
Fig. 7 is the schematic diagram of Quick Response Code scanning process in the method for embody rule case of the present invention;
Fig. 8 is the registration authentication module structural representation of the system of embody rule case of the present invention;
Fig. 9 is the two-dimensional code generation module structural representation of the system of embody rule case of the present invention;
Figure 10 is that the electronic business card of the system of embody rule case of the present invention makes modular structure schematic diagram;
Figure 11 is the Quick Response Code recognition processing module structural representation of the system of embody rule case of the present invention.
Embodiment
Below, by reference to the accompanying drawings and embodiment, the present invention is described further.
As shown in Figure 1, a kind of method obtaining enterprises propagandist information, it comprises the following steps:
Step S1, background server receive the advertisement information that enterprise customer uploads, and generate Quick Response Code according to described advertisement information, and described advertisement information is corresponding with the login account of described enterprise customer to be associated.Described advertisement information is by background server certification.
The paper business card image that the mobile terminal that step S2, background server receive personal user is uploaded, and go out personal user information from described paper business card image zooming-out, described personal user information is generated electronic business card, described electronic business card is sent to described mobile terminal, wherein, described personal user information at least comprises email address, and described paper business card image is the paper business card image of encryption.
Quick Response Code described in step S3, mobile scanning terminal, associates with the login account of described enterprise customer with the electronic business card making described background server be stored by described mobile terminal, and described advertisement information is sent to the email address of described electronic business card.
Step S1 and step S2 can carry out simultaneously, does not also limit the sequencing of the two.
Embodiment also proposes a kind of system obtaining enterprises propagandist information, and it comprises with lower device:
First uploads device, and it is located at background server, and for receiving the advertisement information that enterprise customer uploads, and generate Quick Response Code according to described advertisement information, described advertisement information is corresponding with the login account of described enterprise customer to be associated;
Second uploads device, it is located at background server, for the paper business card image that the mobile terminal receiving personal user is uploaded, and go out personal user information from described paper business card image zooming-out, described personal user information is generated electronic business card, described electronic business card is sent to described mobile terminal, and wherein, described personal user information at least comprises email address;
Scanning means, it is located at mobile terminal, for scanning described Quick Response Code, associating with the login account of described enterprise customer with the electronic business card making described background server be stored by described mobile terminal, and described advertisement information is sent to the email address of described electronic business card.
Below, in conjunction with concrete application case, describe the technological thought of the present embodiment in detail.
As shown in Figure 2, the method for embody rule case, mainly comprises the following steps:
Step S110, registers the user used.
Management staff's account and a mobile phone terminal login account can be provided after registration.If the supplier of registered user's advertisement information (enterprise customer), it is needed to provide the electronics shelves data of company information to carry out examination & verification certification.Enterprise customer logs in backstage by keeper's account of distributing from WEB terminal, and online submission business-electronic shelves data, after certification is carried out to business-electronic shelves in backstage, can make Quick Response Code come into force.If registered user individual uses, then electronics shelves data can not be provided, directly log in use by mobile phone terminal login account.
Step S120, enterprise customer edits advertisement information content, and shares out after being generated Quick Response Code.
Enterprise customer logs in online WEB terminal backstage by keeper's account, on backstage with mail he editor advertisement information part, content comprises title, text, annex and Guangdong and moves the flow gift bag provided, after completing advertisement information editor, Quick Response Code is generated online by backstage, Quick Response Code is derived, to share in various occasion simultaneously.
Step S130, personal user makes personal electric business card, arranges business card for individual's acquiescence business card simultaneously.
Personal user holds the paper business card of program shooting oneself by mobile phone A PP, and pictures taken encryption is uploaded to background server by system, after background server identification, then identifying information is back to user mobile phone end, forms electronic business card.Again and the business card of identification is set to the individual business card of acquiescence, to do the extraction of email address.
Step S140 identifies Quick Response Code part.
Personal user is scanned the Quick Response Code that enterprise customer shares.After Quick Response Code scanning, first system judges whether enterprise customer have passed the certification of electronics shelves data, as passed through certification, personal user's electronic business card then transfers to enterprise customer place, the extraction carrying out email address is collected, system can verify whether S130 step is provided with the electronic business card of acquiescence herein, if not, then returning remind arranges electronic business card.Then by the email address in personal user's electronic business card of collecting, by the advertisement information of step S120 inediting, be sent in personal user's mailbox by system, give and supplement small amount flow gift bag with money will to the client of Guangdong cell phone number simultaneously.
As shown in Figure 3, in one embodiment, above-mentioned registration step S110 comprises:
S111, mobile terminal or the registration of WEB page end.
Mobile terminal and the registration of WEB page end are synchronous, and provide keeper's account and member's account after registration, advertisement information shares enterprise in this way, then enter S112 and log in backstage, use user in this way, then enter the direct mobile phone terminal of S114 and log in.
S112, WEB backstage logs in.
Keeper's account of distributing when enterprise customer is registered by S111 logins WEB terminal backstage, enters S113 and submit business-electronic shelves data to after logging in.
S113, submits the certification of electronics shelves data to.
Enterprise customer by ready electronics shelves material upload, click submit to after waiting system examination & verification, in waiting process can on backstage can completing steps S120 enterprises propagandist information editing operation.
S114, mobile phone terminal user log in.
Personal user is directly logged in by mobile phone terminal APP program, carries out the flow process of step S130.
As shown in Figure 4, other electronics shelves data submits to examination & verification step to comprise:
S121, electronics shelves data is submitted to.
Provide the input of donor's identification card number and the interface of four business-electronic shelves material uploads, enterprise will ensure the authenticity of uplink data.
S122, electronics shelves data verification.
Background server provides the checking to electronics shelves data.
S123, by electronics shelves data verification.
By the enterprise of examination & verification, can in system background amendment examination & verification state.As the data not by auditing, system meeting feeding back unsuccessful reason, requires uplink data again.
As shown in Figure 5, above-mentioned mail Quick Response Code generation step S120 comprises:
S131, WEB backstage editor's advertisement information.
After being logged in by S113 place, on WEB backstage, place edits enterprises propagandist information, and form, as the editor of Mail Contents, enters S132 after completing editor.
S132, generates Quick Response Code.
By third party software, generate Quick Response Code, and the Quick Response Code that display generates.
Quick Response Code is according to certain rules at the chequered with black and white figure that plane (on two-dimensional directional) distributes with specific geometric figure, for the data symbol information recorded, the code system applied comprises: Data Matr ix, Maxi Code, Aztec, QR Code, Ver icode, PDF417, Ul tracode, Code49 and Code16K etc.
S133, shares generation Quick Response Code.
By sharing button after S132 completes, generated two-dimension code image is separately deposited derivation, picture can be used for printing or in exhibition, announces displaying with PAD.
As shown in Figure 6, above-mentioned steps S130 comprises:
S141, mobile phone terminal makes electronic business card.
User is by mobile phone terminal APP system, and take pictures to the paper business card of oneself, photo upload identifies to background server, and the information of identification returns mobile phone terminal, generates electronic business card, then enters S142.
S142, mobile phone terminal arranges electronic business card.
Personal user needs to be set to by the electronic business card made in S141 give tacit consent to business card.
As shown in Figure 7, above-mentioned Quick Response Code scanning step S140 comprises:
S151, personal user is scanned the Quick Response Code shared.
Personal user is scanned the Quick Response Code that enterprise customer shares, and can enter S152 while scanning, to certification, enterprise identifies.
S152, judges whether certification enterprise.
Whether system is identified by electronics shelves data verification enterprise, can enter S153 by the enterprise of examination & verification.
S153, submits user's electronic business card to.
If personal user is provided with electronic business card and contain mailbox message, the electronic business card of client can be committed to enterprise customer place and do information record by system, extracts the email address in user's business card simultaneously, enters S154.
S154, sends mail to business card mailbox.
Send advertisement information to the addresses of items of mail in personal user's electronic business card, the user of Guangdong mobile number can receive the small amount flow gift bag that enterprise customer is arranged simultaneously.
As shown in Figure 8, in the system of embody rule example, system module involved in user's register flow path comprises module M110, module M120, module M130, module M140:
Module M110, user registration module, fills in relevant log-on message for registered user, and this module is divided into WEB terminal and mobile phone A PP to hold registration two kinds of modes.
Module M120, WEB backstage log-in module, logs in for keeper's account backstage, online management enterprise backstage and submission business-electronic shelves data.
Module M130, electronics shelves data authentication module, for verifying the electronics shelves data that enterprise submits to, this module comprises 2 processing units 1001 and 1002:
Unit 1001, be the unit that electronics shelves data is submitted to, the picture of enterprise's associated electrical shelves data is carried out upload operation at this unit by enterprise customer.
Unit 1002 is authentication units of rear system station server, and server end is audited the electronics shelves picture information that enterprise uploads.
Module M140, mobile terminal log-in module, understand default registration mobile phone when user registers as a Member Users, and distribute a login account, this account can carry out logon operation at mobile terminal or WEB terminal.
As shown in Figure 9, in system, system module involved in Quick Response Code product process comprises module M210, module M220, module M230:
Module M210, advertisement information editor module, for the editor of enterprise administrator to advertisement information content, the editor of the similar Mail Contents of the information content, comprises new line, text, annex and publicity gift.
Module M220, two-dimensional code generation module, for changing into Quick Response Code by the e-mail messages editted.This module comprises 2 processing units 2001 and 2002:
Unit 2001, online submission advertisement information unit, e-mail messages can submit to third-party server to generate Quick Response Code by system.
Unit 2002, online generation Quick Response Code unit, the Quick Response Code of generation is shown in system by third-party server.
Module M230, Quick Response Code derives module, for generated Quick Response Code is saved as picture, does and further shares utilization.
As shown in Figure 10, in system, system module involved in electronic business card product process comprises module M310:
Module M310, electronic business card makes module, for making and arrange the electronic business card belonging to individual subscriber.This module comprises 4 processing units 3001,3002,3003 and 3004:
Unit 3001, be that business card is taken pictures and uploaded, the business card photo taken will be encrypted and be uploaded to cloud server.
Unit 3002 is business card recognitions, clap business card picture will beyond the clouds server identify, extract comprise the card informations such as Business Name, name, phone, address, mailbox.
Unit 3003, be identifying information feedback, the information feed back of identifier and user mobile phone APP can be held by cloud server, comprise business card by identifying information proper alignment in system.
Unit 3004, being electronic business card setting unit, is also the condition of Quick Response Code identifying processing, arranges rear system and can do data extraction process to this electronic business card.
As shown in figure 11, in system, system module involved in Quick Response Code scanning process comprises module M410, module M420:
Module M410, Quick Response Code scan module, for scanning the Quick Response Code that enterprise customer shares, owing to needing the enterprise judging whether to audit certification and the email address extracting electronic business card, this module is unique scan module.
Module M420, Quick Response Code processing module, for auditing the transmission of certification enterprise, recording user's electronic business card and advertisement information content, this module comprises 3 processing units 4001,4002 and 4003:
Unit 4001 judges whether certification enterprise units, and user is when scanning enterprise's Quick Response Code, and whether the enterprise that this unit can judge to share Quick Response Code have passed the certification of electronics shelves data, and as no, Quick Response Code will not identify.
Unit 4002 extracts user electronic business card information unit, shares the card information of Quick Response Code user, be convenient to extract email address information in user's electronic business card for enterprise customer's writing scan.
Unit 4003, is send e-mail messages, is sent by the advertisement information editted for enterprise customer with the acquaintance of mail.
For a person skilled in the art, according to technical scheme described above and design, other various corresponding change and distortion can be made, and all these change and distortion all should belong within the protection range of the claims in the present invention.

Claims (4)

1. obtain a method for enterprises propagandist information, it is characterized in that, comprise the following steps:
Background server receives the advertisement information that enterprise customer uploads, and generates Quick Response Code according to described advertisement information, and described advertisement information is corresponding with the login account of described enterprise customer to be associated;
The paper business card image that the mobile terminal that background server receives personal user is uploaded, and go out personal user information from described paper business card image zooming-out, described personal user information is generated electronic business card, described electronic business card is sent to described mobile terminal, wherein, described personal user information at least comprises email address;
Quick Response Code described in mobile scanning terminal, associates with the login account of described enterprise customer with the electronic business card making described background server be stored by described mobile terminal, and described advertisement information is sent to the email address of described electronic business card.
2. the method for claim 1, is characterized in that, described advertisement information is by background server certification.
3. the method for claim 1, is characterized in that, described paper business card image is the paper business card image of encryption.
4. obtain a system for enterprises propagandist information, it is characterized in that, comprise with lower device:
First uploads device, and it is located at background server, and for receiving the advertisement information that enterprise customer uploads, and generate Quick Response Code according to described advertisement information, described advertisement information is corresponding with the login account of described enterprise customer to be associated;
Second uploads device, it is located at background server, for the paper business card image that the mobile terminal receiving personal user is uploaded, and go out personal user information from described paper business card image zooming-out, described personal user information is generated electronic business card, described electronic business card is sent to described mobile terminal, and wherein, described personal user information at least comprises email address;
Scanning means, it is located at mobile terminal, for scanning described Quick Response Code, associating with the login account of described enterprise customer with the electronic business card making described background server be stored by described mobile terminal, and described advertisement information is sent to the email address of described electronic business card.
CN201410629645.1A 2014-11-10 2014-11-10 Method and system for acquiring enterprise propaganda information Pending CN104468721A (en)

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CN109543052A (en) * 2018-11-12 2019-03-29 北京中设泛华工程咨询有限公司 A kind of foundation of electronics brochure and application method
CN109962985A (en) * 2019-04-04 2019-07-02 巩傅鹏 Data-sharing systems, method, apparatus and shared data equipment

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CN109962985A (en) * 2019-04-04 2019-07-02 巩傅鹏 Data-sharing systems, method, apparatus and shared data equipment

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