CN103699589A - Information push method and information push device - Google Patents
Information push method and information push device Download PDFInfo
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- CN103699589A CN103699589A CN201310659037.0A CN201310659037A CN103699589A CN 103699589 A CN103699589 A CN 103699589A CN 201310659037 A CN201310659037 A CN 201310659037A CN 103699589 A CN103699589 A CN 103699589A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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Abstract
The embodiment of the invention provides an information push method and an information push device and relates to the technical field of electronics. According to the information push method and the information push device, relevant information can be actively provided for a user, and the efficiency of information acquisition is improved, and therefore, the user experience is promoted. The method comprises the following steps: acquiring first data, wherein the first data are used for representing an image feature value of the user; determining a first feature which corresponds to the first data; sending the first feature to a server so as to enable the server to obtain information which corresponds to the first feature according to the first feature; receiving the information sent by the server, and exhibiting the information to the user.
Description
Technical field
The present invention relates to electronic technology field, relate in particular to a kind of information-pushing method and device.
Background technology
Along with the development of electronic technology and network technology, people are more and more to the demand of network, especially use various electronic equipment online to become a kind of trend.
In prior art, when user uses electronic equipment online, user can be by the autonomous demand that sends oneself of client to server, so that server provides corresponding information according to user's demand for user, thereby user can get the information that meets own demand.
Yet in the method for above-mentioned user's obtaining information, if user oneself cannot determine that, while oneself wanting to obtain the information of which side face, user just cannot get any information, and the efficiency of obtaining information is lower, thereby causes user's experience sense poor.
Summary of the invention
Embodiments of the invention provide a kind of information-pushing method and device, can be initiatively for user provide relevant information, and improve the efficiency of obtaining information, thus promote user's experience sense.
For achieving the above object, embodiments of the invention adopt following technical scheme:
First aspect, the embodiment of the present invention provides a kind of information-pushing method, comprising:
Obtain the first data, described the first data are for characterizing user's image characteristics value;
Determine the First Characteristic corresponding with described the first data;
Send described First Characteristic to server, so that described server according to described First Characteristic, obtains the information corresponding with described First Characteristic;
Receive the described information that described server sends, and give described user by described information display.
In the possible implementation of the first of first aspect, described definite First Characteristic corresponding with described the first data specifically comprises:
Described the first data are contrasted with each default data area respectively, and described each data area is respectively the user's of each First Characteristic the average range of image characteristics value;
If described the first data belong to the first data area in described each data area, determine that the First Characteristic corresponding with described the first data area is described First Characteristic.
In conjunction with the possible implementation of the first of aforesaid first aspect or first aspect, in the possible implementation of the second,
Described First Characteristic comprises age bracket and/or sex, and wherein, described age bracket is the age bracket under described user, the sex that described sex is described user.
In conjunction with the possible implementation of the second of first aspect, in the third possible implementation, described in obtain the first data and specifically comprise:
Gather the first image, described the first image is for characterizing described user's image;
From described the first image, extract described the first data.
In conjunction with the third possible implementation of first aspect, in the 4th kind of possible implementation,
Described the first data comprise: at least one item in described user's face feature, described user's corporal characteristic, described user's skin quality and described user's dress.
Second aspect, the embodiment of the present invention provides a kind of information push-delivery apparatus, comprising:
Acquiring unit, for obtaining the first data, described the first data are for characterizing user's image characteristics value;
Determining unit, for determining First Characteristic corresponding to described the first data obtaining with described acquiring unit;
Transmitting element, for sending the definite described First Characteristic of described determining unit to server, so that described server according to described First Characteristic, obtains the information corresponding with described First Characteristic;
Receiving element, the described information sending for receiving described server, and give described user by described information display.
In the possible implementation of the first of second aspect,
Described determining unit, specifically for described the first data that described acquiring unit is obtained, contrast with each default data area respectively, if described the first data belong to the first data area in described each data area, determine that the First Characteristic corresponding with described the first data area is described First Characteristic, described each data area is respectively the user's of each First Characteristic the average range of image characteristics value.
In conjunction with the possible implementation of the first of aforesaid second aspect or second aspect, in the possible implementation of the second,
The described First Characteristic that described determining unit is determined comprises age bracket and/or sex, and wherein, described age bracket is the age bracket under described user, the sex that described sex is described user.
In conjunction with the possible implementation of the second of second aspect, in the third possible implementation,
Described acquiring unit specifically for gathering the first image, and extracts described the first data from described the first image, and described the first image is for characterizing described user's image.
In conjunction with the third possible implementation of second aspect, in the 4th kind of possible implementation,
Described the first data that described acquiring unit obtains comprise: at least one item in described user's face feature, described user's corporal characteristic, described user's skin quality and described user's dress.
The embodiment of the present invention provides a kind of information-pushing method and device, by obtaining the first data, the first data are for characterizing user's image characteristics value, and definite First Characteristic corresponding with the first data, and send First Characteristic to server, so that server according to First Characteristic, obtains the information corresponding with First Characteristic, and this information of sending of reception server, and by this information display to user.By this scheme, can determine corresponding First Characteristic according to the user's who obtains image characteristics value, as user's age bracket, and by the information display corresponding with this First Characteristic to server request to user, thereby can realize initiatively for user provides relevant information, be user's pushed information, and improved the efficiency of obtaining information, and then promoted user's experience sense.
Accompanying drawing explanation
The process flow diagram one of a kind of information-pushing method that Fig. 1 provides for the embodiment of the present invention;
The flowchart 2 of a kind of information-pushing method that Fig. 2 provides for the embodiment of the present invention;
The structural representation of the information push-delivery apparatus that Fig. 3 provides for the embodiment of the present invention;
The structural representation of the electronic equipment that Fig. 4 provides for the embodiment of the present invention;
The system chart of the information pushing that Fig. 5 provides for the embodiment of the present invention.
Embodiment
A kind of information-pushing method and the device that the embodiment of the present invention are provided below in conjunction with accompanying drawing are described in detail.
Term "and/or", is only a kind of incidence relation of describing affiliated partner herein, and expression can exist three kinds of relations, and for example, A and/or B, can represent: individualism A exists A and B, these three kinds of situations of individualism B simultaneously.In addition, character "/", generally represents that forward-backward correlation is to liking a kind of relation of "or" herein.
The information push-delivery apparatus that the embodiment of the present invention provides can be a module with push function being integrated in electronic equipment, can be also an independent module with push function being connected with electronic equipment.From software angle, when this information push-delivery apparatus be one be integrated in electronic equipment there is the module of push function time, specifically can push plug-in unit by mount message in electronic equipment and realize.Following specific embodiment carries out exemplary explanation by take this information push-delivery apparatus as electronic equipment as example.Wherein, electronic equipment can comprise that intelligent television, computer, panel computer, mobile phone etc. have equipment or the terminal of push function.
Embodiment mono-
The embodiment of the present invention provides a kind of information-pushing method, and as shown in Figure 1, the method can comprise:
S101, electronic equipment obtain the first data, and wherein, the first data are for characterizing user's image characteristics value.
The information-pushing method that the embodiment of the present invention provides can push plug-in unit by mount message in electronic equipment and realize.Concrete, user has installed after information pushing plug-in unit in electronic equipment, and when user uses this information pushing plug-in unit, electronic equipment can obtain for characterizing the first data of user's image characteristics value.
It should be noted that, so-called information pushing, is exactly " web broadcast ", is by certain technical standard or agreement, and the information needing by regular transmission user on the internet reduces a new technology of information overload.Information pushing in the embodiment of the present invention be electronic equipment according to user's feature to the server request information corresponding with this feature of user, and by this information display to user, take and complete the information pushing as user.This push technology can be by automatic transmission information to user, reduce the time of user for searching on network, and this technology can be searched for, filter and be user's recommendation information according to user's feature, interest etc., thereby help user to get expeditiously own possible interested information.Wherein, in the embodiment of the present invention, be mainly that the feature by user completes information pushing.
It will be understood by those skilled in the art that plug-in unit is the program that a kind of application programming interfaces of following certain standard are write out.A lot of software has plug-in unit, and plug-in unit has a variety of.For example, at IE(Internet Explorer, web browser) in, to install after relevant plug-in unit, web browser can directly be called this plug-in unit, for processing the file of particular type.Information pushing plug-in unit in the embodiment of the present invention can be a plug-in unit can realizing information pushing function relevant to IE.
Further, above-mentioned the first data can comprise user's face feature, at least one item in user's corporal characteristic, user's skin quality and user's dress.Wherein, electronic equipment can obtain this first data by gathering user's image.
S102, electronic equipment are determined the First Characteristic corresponding with the first data.
After electronic equipment obtains the first data, electronic equipment can be to this first data analysis and judgement, and to determine the First Characteristic corresponding with these the first data, wherein, First Characteristic can comprise age bracket and/or sex.
Exemplary, the skin quality that first data of take are user, the age bracket that First Characteristic is user is example, electronic equipment gets after user's skin quality, electronic equipment can be analyzed to user's skin quality (dermatoglyph that specifically can be to user, the feature of the embodiment skin quality such as skin smooth degree is analyzed), if electronic equipment analyzes user's skin aging degree and age in the people's of certain age bracket skin aging degree (can collect in advance and calculate the people's of all age group the average range of skin aging degree) quite, electronic equipment can be judged this user's corresponding with this user's skin quality age bracket, if above-mentioned certain age bracket is between 40 years old-50 years old, the age that electronic equipment can be judged this user belongs to 40 years old-between 50 years old.
S103, electronic equipment send First Characteristic to server, so that server, according to this First Characteristic, obtains the information corresponding with this First Characteristic.
After electronic equipment is determined First Characteristic, electronic equipment can be sent to server by this First Characteristic, so that server can obtain the information corresponding with this First Characteristic according to this First Characteristic from the information bank of server, and this information is sent to electronic equipment.
Concrete, the First Characteristic that server can send according to electronic equipment obtains the information such as the video corresponding with this First Characteristic, advertisement, game from the information bank of server.
For instance, if electronic equipment is determined First Characteristic, this user's age is between 40 years old-50 years old, and server can obtain and the user-dependent information of age between 40 years old-50 years old, as drama video, morning exercises video etc.; Accordingly, if electronic equipment is determined First Characteristic, this user's age is between 0 years old-10 years old, server can obtain and the user-dependent information of age between 0 years old-10 years old, as cartoon, riddle etc., server obtains and has after the user-dependent information of First Characteristic, and server can send to this information electronic equipment, so that electronic equipment by this information display to user, thereby electronic equipment can be embodied as according to user's age user's information pushing by server.
This information that S104, electronic equipment reception server send, and by this information display to user.
After server gets this information, server can be sent to electronic equipment by this information, this information that electronic equipment reception server sends, and electronic equipment by this information display to user, take and complete the information pushing as user.
The information-pushing method that the embodiment of the present invention provides, can be by automatic transmission information to user, reduce the time of user for searching on network, and can judge according to user's image user's feature, and search for, filter and be that user recommends the information corresponding with this feature according to user's feature, thereby help user to get expeditiously oneself possible interested information.
The embodiment of the present invention provides a kind of information-pushing method, by obtaining the first data, the first data are for characterizing user's image characteristics value, and definite First Characteristic corresponding with the first data, and send First Characteristic to server, so that server according to First Characteristic, obtains the information corresponding with First Characteristic, and this information of sending of reception server, and by this information display to user.By this scheme, can determine corresponding First Characteristic according to the user's who obtains image characteristics value, as user's age bracket, and by the information display corresponding with this First Characteristic to server request to user, thereby can realize initiatively for user provides relevant information, be user's pushed information, and improved the efficiency of obtaining information, and then promoted user's experience sense.
Embodiment bis-
The embodiment of the present invention provides a kind of information-pushing method, and as shown in Figure 2, the method can comprise:
S201, electronic equipment gather the first image, and wherein, the first image is for characterizing user's image.
The information-pushing method that the embodiment of the present invention provides can push plug-in unit by mount message in electronic equipment and realize.Concrete, user has installed after information pushing plug-in unit in electronic equipment, and when user uses this information pushing plug-in unit, electronic equipment can gather for characterizing the first vivid image of user.
It should be noted that, so-called information pushing, is exactly " web broadcast ", is by certain technical standard or agreement, and the information needing by regular transmission user on the internet reduces a new technology of information overload.Information pushing in the embodiment of the present invention be electronic equipment according to user's feature to the server request information corresponding with this feature of user, and by this information display to user, take and complete the information pushing as user.This push technology can be by automatic transmission information to user, reduce the time of user for searching on network, and this technology can be searched for, filter and be user's recommendation information according to user's feature, interest etc., thereby help user to get expeditiously own possible interested information.Wherein, in the embodiment of the present invention, be mainly that the feature by user completes information pushing.
It will be understood by those skilled in the art that plug-in unit is the program that a kind of application programming interfaces of following certain standard are write out.A lot of software has plug-in unit, and plug-in unit has a variety of.For example, in IE, install after relevant plug-in unit, web browser can directly be called this plug-in unit, for processing the file of particular type.Information pushing plug-in unit in the embodiment of the present invention can be a plug-in unit can realizing information pushing function relevant to IE.
Optionally, electronic equipment can gather for characterizing the first vivid image of user by camera, and the image collecting device that also can gather image by other gathers this first image, and the present invention does not limit.
Further, this first image can be user's face image, can be also user's whole body image, can also be other vivid topographies that can represent user, and the present invention does not limit.
S202, electronic equipment extract the first data from the first image, and the first data are for characterizing user's image characteristics value.
Electronic equipment collects after the first image, and electronic equipment can extract the first data from the first image, and wherein, the first data can be used for characterizing user's image characteristics value.
Further, above-mentioned the first data can comprise user's face feature, at least one item in user's corporal characteristic, user's skin quality and user's dress.Wherein, electronic equipment can extract this first data for characterizing the first vivid image of user from what collect.
It should be noted that, above-mentioned user's face feature can comprise user's eyes, any geometric relationship between the two of user's nose, user's face and user's lower Palestine and China.
Concrete, electronic equipment can be from for characterizing that the first vivid image of user extracts user's face feature, in user's corporal characteristic, user's skin quality, user's dress etc. at least one who collects.
Further, the user's that electronic equipment extracts from the first image face feature specifically can comprise: electronic equipment can from the first image, extract user's eyes, any geometric relationship between the two of user's nose, user's face and user's lower Palestine and China.
Especially, user's face feature can also comprise the distance between user's eyes.
S203, electronic equipment contrast the first data respectively with each default data area, wherein, each data area is respectively the user's of each First Characteristic the average range of image characteristics value.
Electronic equipment extracts after the first data, and electronic equipment can contrast the first data respectively with each default data area, and wherein, each data area is respectively the user's of each First Characteristic the average range of image characteristics value.
Optionally, First Characteristic can comprise age bracket and/or sex, and wherein, age bracket can be the age bracket under user, and sex can be user's sex.Concrete, First Characteristic can comprise age bracket, also can comprise sex, can also comprise age bracket and sex, the present invention does not limit.
It should be noted that, above-mentioned each data area is respectively the user's of each First Characteristic of collecting in advance and calculating the average range of image characteristics value.For example, if First Characteristic is age bracket, the face feature that user's image characteristics value is user, above-mentioned each data area can be the average range of the user's of all age group collecting in advance and calculate face feature.
Further, above-mentioned each default data area can be for gathering and be kept in local electronic equipment in advance; Also can be for gathering in advance and being kept in server, if this each data area is kept in server, electronic equipment can acquire this each data area from server.
If S204 the first data belong to the first data area in each data area, electronic equipment determines that the First Characteristic corresponding with the first data area is the First Characteristic corresponding with the first data.
Electronic equipment contrasts the first data respectively with each data area of presetting after, if the first data belong to the first data area in each data area, electronic equipment determines that the First Characteristic corresponding with the first data area is the First Characteristic corresponding with the first data.
Exemplary, the skin quality that first data of take are user, the age bracket that First Characteristic is user is example, electronic equipment gets after user's skin quality, electronic equipment can be analyzed to user's skin quality (dermatoglyph that specifically can be to user, the feature of the embodiment skin quality such as skin smooth degree is analyzed), if electronic equipment analyzes user's skin aging degree and age in the people's of certain age bracket skin aging degree (can collect in advance and calculate the people's of all age group the average range of skin aging degree) quite, electronic equipment can be judged this user's corresponding with this user's skin quality age bracket, if above-mentioned certain age bracket is between 40 years old-50 years old, the age that electronic equipment can be judged this user belongs to 40 years old-between 50 years old.
Further, the face feature that first data of take are user, the sex that First Characteristic is user is example, electronic equipment gets after user's face feature, electronic equipment can be analyzed user's face feature, if it is suitable that electronic equipment analyzes user's face feature and certain others face feature of property (can collect in advance and calculate the average range of each others face feature of property), electronic equipment can be judged this user's corresponding with this user's face feature sex, if above-mentioned certain sex is women, can to judge this user's sex be women to electronic equipment.
S205, electronic equipment send First Characteristic to server, so that server, according to this First Characteristic, obtains the information corresponding with this First Characteristic.
After electronic equipment is determined First Characteristic, electronic equipment can be sent to server by this First Characteristic, so that server can obtain the information corresponding with this First Characteristic according to this First Characteristic from the information bank of server, and this information is sent to electronic equipment.
Concrete, the First Characteristic that server can send according to electronic equipment obtains the information such as the video corresponding with this First Characteristic, advertisement, game from the information bank of server.
For instance, if electronic equipment is determined First Characteristic, this user's age is between 40 years old-50 years old, and server can obtain and the user-dependent information of age between 40 years old-50 years old, as drama video, morning exercises video etc.; Accordingly, if electronic equipment is determined First Characteristic, this user's age is between 0 years old-10 years old, server can obtain and the user-dependent information of age between 0 years old-10 years old, as cartoon, riddle etc., server obtains and has after the user-dependent information of First Characteristic, and server can send to this information electronic equipment, so that electronic equipment by this information display to user, thereby electronic equipment can be embodied as according to user's age user's information pushing by server.
Further, if electronic equipment is determined First Characteristic, this user's sex is women, server can obtain the user-dependent information with women, as the advertisement of doing shopping, beauty treatment advertisement, TV play etc., and this information is sent to electronic equipment, so that electronic equipment shows user, thereby electronic equipment can be embodied as according to user's sex user's information pushing by server.
This information that S206, electronic equipment reception server send, and by this information display to user.
After server gets this information, server can be sent to electronic equipment by this information, this information that electronic equipment reception server sends, and electronic equipment by this information display to user, take and complete the information pushing as user.
The information-pushing method that the embodiment of the present invention provides, can be by automatic transmission information to user, reduce the time of user for searching on network, and can judge according to user's image user's feature, and search for, filter and be that user recommends the information corresponding with this feature according to user's feature, thereby help user to get expeditiously oneself possible interested information.
The embodiment of the present invention provides a kind of information-pushing method, by obtaining the first data, the first data are for characterizing user's image characteristics value, and definite First Characteristic corresponding with the first data, and send First Characteristic to server, so that server according to First Characteristic, obtains the information corresponding with First Characteristic, and this information of sending of reception server, and by this information display to user.By this scheme, can determine corresponding First Characteristic according to the user's who obtains image characteristics value, as user's age bracket, and by the information display corresponding with this First Characteristic to server request to user, thereby can realize initiatively for user provides relevant information, be user's pushed information, and improved the efficiency of obtaining information, and then promoted user's experience sense.
Embodiment tri-
As shown in Figure 3, the embodiment of the present invention provides a kind of information push-delivery apparatus 1, and this information push-delivery apparatus 1 can comprise:
Acquiring unit 10, for obtaining the first data, described the first data can be used for characterizing user's image characteristics value.
Determining unit 11, for determining First Characteristic corresponding to described the first data obtaining with described acquiring unit 10.
Transmitting element 12, for sending the definite described First Characteristic of described determining unit 11 to server, so that described server according to described First Characteristic, obtains the information corresponding with described First Characteristic.
Receiving element 13, the described information sending for receiving described server, and give described user by described information display.
Optionally, described determining unit 11, specifically for described the first data that described acquiring unit 10 is obtained, contrast with each default data area respectively, if described the first data belong to the first data area in described each data area, determine that the First Characteristic corresponding with described the first data area is described First Characteristic, described each data area is respectively the user's of each First Characteristic the average range of image characteristics value.
Optionally, the described First Characteristic that described determining unit 11 is determined can comprise age bracket and/or sex, and wherein, described age bracket is the age bracket under described user, the sex that described sex is described user.
Optionally, described acquiring unit 10 specifically for gathering the first image, and extracts described the first data from described the first image, and described the first image can be used for characterizing described user's image.
Optionally, described the first data that described acquiring unit 10 obtains comprise: in described user's face feature, described user's corporal characteristic, described user's skin quality and described user's dress at least one.
The embodiment of the present invention provides a kind of information push-delivery apparatus, this information push-delivery apparatus obtains the first data, the first data are for characterizing user's image characteristics value, and definite First Characteristic corresponding with the first data, and this information push-delivery apparatus sends First Characteristic to server, so that server according to First Characteristic, obtains the information corresponding with First Characteristic, and this information of sending of this information push-delivery apparatus reception server, and by this information display to user.By this scheme, this information push-delivery apparatus can be determined corresponding First Characteristic according to the user's who obtains image characteristics value, as user's age bracket, and by the information display corresponding with this First Characteristic to server request to user, thereby can realize initiatively for user provides relevant information, be user's pushed information, and improved the efficiency of obtaining information, and then promoted user's experience sense.
Embodiment tetra-
As shown in Figure 4, the embodiment of the present invention provides a kind of electronic equipment, and this electronic equipment can comprise processor 20, storer 21, system bus 22, communication interface 23 and display 24, wherein,
Between processor 20, storer 21, communication interface 23 and display 24, by system bus 22, connect and complete mutual communication.
Processor 20 may be monokaryon or multinuclear CPU (central processing unit), or is specific integrated circuit, or for being configured to implement one or more integrated circuit of the embodiment of the present invention.
Storer 21 can be high-speed RAM (Random Access Memory, random access memory) storer, can be also nonvolatile memory (non-volatile memory), for example at least one magnetic disk memory.
Storer 21 is for the execution instruction of store electrons equipment.Concrete, in the execution instruction of electronic equipment, can comprise software program and software code.
The information of display 24 for showing that electronic equipment need show.
When electronic equipment moves, the execution instruction of processor 20 operation electronic equipments, can execution graph 1 or Fig. 2 described in method flow, specifically comprise:
Described processor 20 can be used for obtaining the first data and determines the First Characteristic corresponding with described the first data, and send described First Characteristic to server by described system bus 22 and described communication interface 23, so that described server is according to described First Characteristic, obtain the information corresponding with described First Characteristic, and receive by described system bus 22 and described communication interface 23 the described information that described server sends, and by described display 24 by described information display to user, described the first data can be used for characterizing described user's image characteristics value; Described storer 21 can be used for storing the software code of described the first data, the software code of the software code of described First Characteristic, described information and control the software program that described electronic equipment is carried out said process, thereby described processor 20 can be by carrying out above-mentioned software program and calling above-mentioned software code to complete said process.
Optionally, described processor 20 specifically can be used for described the first data to contrast with each default data area respectively, if described the first data belong to the first data area in described each data area, determine that the First Characteristic corresponding with described the first data area is described First Characteristic, described each data area is respectively the user's of each First Characteristic the average range of image characteristics value.
Optionally, the definite First Characteristic of described processor 20 can comprise age bracket and/or sex, and wherein, described age bracket is the age bracket under described user, the sex that described sex is described user.
Optionally, described processor 20 specifically can be used for gathering the first image, and extracts described the first data from described the first image, and described the first image can be used for characterizing described user's image.
Optionally, described the first data that described processor 20 obtains comprise: in described user's face feature, described user's corporal characteristic, described user's skin quality and described user's dress at least one.
The embodiment of the present invention provides a kind of electronic equipment, this electronic equipment obtains the first data, the first data are for characterizing user's image characteristics value, and definite First Characteristic corresponding with the first data, and this electronic equipment sends First Characteristic to server, so that server according to First Characteristic, obtains the information corresponding with First Characteristic, and this information of sending of this electronic equipment reception server, and by this information display to user.By this scheme, this electronic equipment can be determined corresponding First Characteristic according to the user's who obtains image characteristics value, as user's age bracket, and by the information display corresponding with this First Characteristic to server request to user, thereby can realize initiatively for user provides relevant information, be user's pushed information, and improved the efficiency of obtaining information, and then promoted user's experience sense.
As shown in Figure 5, the embodiment of the present invention provides a kind of information transmission system, this information transmission system can comprise electronic equipment and the server described in above-described embodiment, wherein, electronic equipment is connected by network with server, information pushing plug-in unit is installed in electronic equipment, and the user's that server can send according to electronic equipment feature completes obtaining of the information corresponding with this feature.
In the information transmission system that the embodiment of the present invention provides, electronic equipment can obtain by gathering user's image user's image characteristics value, and determine the First Characteristic corresponding with this image characteristics value according to user's image characteristics value, as user's age bracket, and this First Characteristic is sent to server, server can obtain according to this First Characteristic the information corresponding with this First Characteristic from the information bank of server, and this information is sent to electronic equipment, electronic equipment again by this information display to user, thereby can realize initiatively for user provides relevant information, be user's pushed information, and improved the efficiency of obtaining information, and then promoted user's experience sense.
Those skilled in the art can be well understood to, for convenience and simplicity of description, only the division with above-mentioned each functional module is illustrated, in practical application, can above-mentioned functions be distributed and by different functional modules, completed as required, the inner structure that is about to device is divided into different functional modules, to complete all or part of function described above.The specific works process of the device of foregoing description, can, with reference to the corresponding process in preceding method embodiment, not repeat them here.
In the several embodiment that provide in the application, should be understood that disclosed apparatus and method can realize by another way.For example, device embodiment described above is only schematic.
The described unit as separating component explanation can or can not be also physically to separate, and the parts that show as unit can be a physical location or a plurality of physical location, can be positioned at a place, or also can be distributed to a plurality of different local.Can select according to the actual needs some or all of unit wherein to realize the object of the present embodiment scheme.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, can be also that the independent physics of unit exists, and also can be integrated in a unit two or more unit.Above-mentioned integrated unit both can adopt the form of hardware to realize, and also can adopt the form of SFU software functional unit to realize.
If the form of SFU software functional unit of usining described integrated unit realizes and during as production marketing independently or use, can be stored in a read/write memory medium.Understanding based on such, the all or part of of the part that technical scheme of the present invention contributes to prior art in essence in other words or this technical scheme can embody with the form of software product, this software product is stored in a storage medium, comprise that some instructions are with so that an equipment (can be single-chip microcomputer, chip etc.) or processor (processor) are carried out all or part of step of method described in each embodiment of the present invention.And aforesaid storage medium comprises: USB flash disk, portable hard drive, ROM (read-only memory) (ROM, Read-Only Memory)
The above; be only the specific embodiment of the present invention, but protection scope of the present invention is not limited to this, is anyly familiar with those skilled in the art in the technical scope that the present invention discloses; can expect easily changing or replacing, within all should being encompassed in protection scope of the present invention.Therefore, protection scope of the present invention should be as the criterion by the described protection domain with claim.
Claims (10)
1. an information-pushing method, is characterized in that, comprising:
Obtain the first data, described the first data are for characterizing user's image characteristics value;
Determine the First Characteristic corresponding with described the first data;
Send described First Characteristic to server, so that described server according to described First Characteristic, obtains the information corresponding with described First Characteristic;
Receive the described information that described server sends, and give described user by described information display.
2. information-pushing method according to claim 1, is characterized in that, described definite First Characteristic corresponding with described the first data specifically comprises:
Described the first data are contrasted with each default data area respectively, and described each data area is respectively the user's of each First Characteristic the average range of image characteristics value;
If described the first data belong to the first data area in described each data area, determine that the First Characteristic corresponding with described the first data area is described First Characteristic.
3. information-pushing method according to claim 1 and 2, is characterized in that,
Described First Characteristic comprises age bracket and/or sex, and wherein, described age bracket is the age bracket under described user, the sex that described sex is described user.
4. information-pushing method according to claim 3, is characterized in that, described in obtain the first data and specifically comprise:
Gather the first image, described the first image is for characterizing described user's image;
From described the first image, extract described the first data.
5. information-pushing method according to claim 4, is characterized in that,
Described the first data comprise: at least one item in described user's face feature, described user's corporal characteristic, described user's skin quality and described user's dress.
6. an information push-delivery apparatus, is characterized in that, comprising:
Acquiring unit, for obtaining the first data, described the first data are for characterizing user's image characteristics value;
Determining unit, for determining First Characteristic corresponding to described the first data obtaining with described acquiring unit;
Transmitting element, for sending the definite described First Characteristic of described determining unit to server, so that described server according to described First Characteristic, obtains the information corresponding with described First Characteristic;
Receiving element, the described information sending for receiving described server, and give described user by described information display.
7. information push-delivery apparatus according to claim 6, is characterized in that,
Described determining unit, specifically for described the first data that described acquiring unit is obtained, contrast with each default data area respectively, if described the first data belong to the first data area in described each data area, determine that the First Characteristic corresponding with described the first data area is described First Characteristic, described each data area is respectively the user's of each First Characteristic the average range of image characteristics value.
8. according to the information push-delivery apparatus described in claim 6 or 7, it is characterized in that,
The described First Characteristic that described determining unit is determined comprises age bracket and/or sex, and wherein, described age bracket is the age bracket under described user, the sex that described sex is described user.
9. information push-delivery apparatus according to claim 8, is characterized in that,
Described acquiring unit specifically for gathering the first image, and extracts described the first data from described the first image, and described the first image is for characterizing described user's image.
10. information push-delivery apparatus according to claim 9, is characterized in that,
Described the first data that described acquiring unit obtains comprise: at least one item in described user's face feature, described user's corporal characteristic, described user's skin quality and described user's dress.
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| Application Number | Priority Date | Filing Date | Title |
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| CN201310659037.0A CN103699589A (en) | 2013-12-05 | 2013-12-05 | Information push method and information push device |
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| CN201310659037.0A CN103699589A (en) | 2013-12-05 | 2013-12-05 | Information push method and information push device |
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| CN103699589A true CN103699589A (en) | 2014-04-02 |
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