CN103455580A - Information recommending method and information recommending device - Google Patents
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- CN103455580A CN103455580A CN2013103755386A CN201310375538A CN103455580A CN 103455580 A CN103455580 A CN 103455580A CN 2013103755386 A CN2013103755386 A CN 2013103755386A CN 201310375538 A CN201310375538 A CN 201310375538A CN 103455580 A CN103455580 A CN 103455580A
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Abstract
The invention provides an information recommending method and an information recommending device and relates to the field of internet communication. The method comprises the following steps: acquiring a browsing trajectory of user visual lines on a client side and browsing time corresponding to each point on the browsing trajectory; recommending information to a user according to the browsing trajectory and the browsing time corresponding to each point on the browsing trajectory. The device comprises an acquisition module and a recommending module. The recommending method provided by the invention can be used for recommending information to the user according to needs of the user and meeting the individual needs of each user, and is high in pertinence and validity.
Description
Technical field
The present invention relates to field of Internet communication, particularly a kind of method and apparatus of recommendation information.
Background technology
Along with the development of Internet communication technology, on internet, canned data quantity is more and more, and the user obtains the difficulty of effective information by internet can be increasing, therefore, and for the method for user's recommendation information enjoys the people in the industry to pay close attention to.
Prior art provides a kind of method of recommendation information, can be: server be pre-created the database of corresponding relation of the historical number of clicks of a storage user click information sign and click information, corresponding relation according to the historical number of clicks of the click information of storing in database sign and click information, obtain the sign of front 3 click information of historical number of clicks maximum, sign according to front 3 click information, obtain front 3 click information, and should front 3 click information recommend the user.
In realizing process of the present invention, the inventor finds that at least there is following problem in prior art:
The method of existing recommendation information is merely able to recommend to the user recommendation information that historical number of clicks is large, can not meet each user's individual demand, and specific aim and validity are not high.
Summary of the invention
In order to make to solve the problem of prior art, the invention provides a kind of method and apparatus of recommendation information.Described technical scheme is as follows:
First aspect, the invention provides a kind of method of recommendation information, and described method comprises:
Obtain user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time;
Browse track and describedly browse each that comprise on track to put the corresponding browsing time be described user's recommendation information according to described.
In conjunction with first aspect, in the first of first aspect in possible implementation, describedly according to described, browse track and describedly browse each that comprise on track to put the corresponding browsing time be described user's recommendation information, comprising:
Browse track and described each that comprise on track browsed put the corresponding browsing time according to described, determine the classification of the information that described user pays close attention to;
Obtain the recommendation information corresponding with described classification according to described classification from database;
Described recommendation information is recommended to described user.
In conjunction with first aspect, at the second of first aspect in possible implementation, the described user's of obtaining sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time, comprising:
Receive the image data that image capture device sends, described image data comprise described user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time.
The possible implementation in conjunction with the second of first aspect, in the third possible implementation of first aspect, described image capture device is camera, infrared sight line collector or iris detection device.
The possible implementation in conjunction with the second of first aspect, in the 4th kind of possible implementation of first aspect, described method also comprises:
Whether detect described image capture device in opening;
If so, carry out described image capture device obtain user's sight line on client browse track and described each that comprise on track browsed put the operation of corresponding browsing time.
Second aspect, the invention provides a kind of device of recommendation information, and described device comprises:
Acquisition module, for obtain user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time;
Recommending module, for browsing track and describedly browse each that comprise on track to put the corresponding browsing time be described user's recommendation information according to described.
In conjunction with second aspect, in the first of second aspect, in possible implementation, described recommending module comprises:
Determining unit, for according to described, browsing track and described each that comprise on track browsed put the corresponding browsing time, determine the classification of the information that described user pays close attention to;
Acquiring unit, for obtaining the recommendation information corresponding with described classification according to described classification from database;
Recommendation unit, for recommending described user by described recommendation information.
In conjunction with second aspect, at the second of second aspect, in possible implementation, described acquisition module comprises:
Receiving element, the image data sent for receiving image capture device, described image data comprise described user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time.
The possible implementation in conjunction with the second of second aspect, in the third possible implementation of second aspect, described image capture device is camera, infrared sight line collector or iris detection device.
The possible implementation in conjunction with the second of second aspect, in the 4th kind of possible implementation of second aspect, described device also comprises:
Detection module, for detection of described image capture device whether in opening;
If described detection module is monitored out described image capture device when opening, carry out described image capture device obtain user's sight line on client browse track and described each that comprise on track browsed put the operation of corresponding browsing time.
The third aspect, the invention provides a kind of device of recommendation information, and described device comprises: storer and processor, and for carrying out the method for the described recommendation information of first aspect.
In embodiments of the present invention, recommendation server obtains browse track and this of user's sight line on client and browses each that comprise on track and put the corresponding browsing time; Browse track and this according to this and browse each that comprise on track and put the corresponding browsing time for user's recommendation information, thereby can be user's recommendation information according to user's demand, can meet each user's individual demand, specific aim and validity be high.
The accompanying drawing explanation
Fig. 1 is the method flow diagram of a kind of recommendation information of providing of the embodiment of the present invention 1;
Fig. 2 is the method flow diagram of a kind of recommendation information of providing of the embodiment of the present invention 2;
Fig. 3 is the apparatus structure schematic diagram of a kind of recommendation information of providing of the embodiment of the present invention 3;
Fig. 4 is another apparatus structure schematic diagram of a kind of recommendation information of providing of the embodiment of the present invention 3;
Fig. 5 is the apparatus structure schematic diagram of a kind of recommendation information of providing of the embodiment of the present invention 4.
Embodiment
For making the purpose, technical solutions and advantages of the present invention clearer, below in conjunction with accompanying drawing, embodiment of the present invention is described further in detail.
Embodiment 1
The embodiment of the present invention provides a kind of method of recommendation information.Referring to Fig. 1, wherein, the method comprises:
101: recommendation server obtains browse track and this of user's sight line on client and browses each that comprise on track and put the corresponding browsing time;
102: recommendation server is browsed track and this according to this and is browsed each that comprise on track and put the corresponding browsing time for user's recommendation information.
In embodiments of the present invention, recommendation server obtains browse track and this of user's sight line on client and browses each that comprise on track and put the corresponding browsing time; Browse track and this according to this and browse each that comprise on track and put the corresponding browsing time for user's recommendation information, thereby can be user's recommendation information according to user's demand, can meet each user's individual demand, specific aim and validity be high.
Embodiment 2
The embodiment of the present invention provides a kind of method of recommendation information.Referring to Fig. 2, wherein, the method comprises:
201: whether recommendation server detected image collecting device is in opening; If so, perform step 202;
Wherein, recommendation server is arbitrary server with recommendation function; Image capture device is arbitrary equipment with image collecting function, this image capture device can be camera, infrared sight line collector or iris detection device, in embodiments of the present invention, only image capture device is given an example, image capture device is not done to restriction.
Wherein, image capture device can move according to user's sight line obtain user's sight line on client browse that browsing of track and user's sight line comprise on track each put the corresponding browsing time.
Wherein, in embodiments of the present invention, camera, infrared sight line collector or iris detection device can be for being independent of the image capture device of user terminal, as long as camera, infrared sight line collector or iris detection device can gather user's sight line browsing track and browsing each that comprise on track and put the corresponding browsing time on client, and can communicate and get final product with recommendation server.
Wherein, during the image capture device image data, need to guarantee that this image capture device is in opening, therefore, image capture device is before image data, and recommendation server detected image collecting device is in opening, if image capture device is in opening, execution step 202, image capture device obtains image data.
Further, if image capture device not in opening, points out the user to open image capture device.
Wherein, the operation that the prompting user opens image capture device can be: recommendation server sends information to client, the information that the client recommendation server sends, and show this information, open image capture device with the prompting user.
Further, the user opens image capture device according to this information.
Wherein, in embodiments of the present invention, this information can be " whether opening image capture device " or " whether carrying out image acquisition " etc.
202: image capture device obtains image data, and this image data comprises that browse track and this of user's sight line on client browse each that comprise on track and put the corresponding browsing time;
Wherein, when the user enters website, opens APP(Application, when third party application), watching TV or watching film, hobby and subconsciousness that user's sight line can followed oneself move, image capture device according to the movement of user's sight line obtain user's sight line on client browse that track and browsing comprises on track each put the corresponding browsing time.
203: image capture device sends image data to recommendation server;
Particularly, image capture device sends user's sight line browsing track and browsing each that comprise on track and put the corresponding browsing time to recommendation server on client.
204: recommendation server receives the image data that image capture device sends, and according to this image data obtain user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time;
Wherein, recommendation server can be user's recommendation information according to image data, as described in step 205 after receiving the image data of image capture device transmission.
205: recommendation server according to user's sight line browse track and this on client browse each that comprise on track and put the corresponding browsing time for user's recommendation information.
Particularly, recommendation server according to user's sight line browse track and this on client browse each that comprise on track and put the corresponding browsing time, determine the classification of the information that the user pays close attention to; The classification of the information of paying close attention to according to the user is obtained and this corresponding recommendation information of classifying from database; And this recommendation information is sent to client.The recommendation information that the client recommendation server sends, and show this recommendation information, so that this recommendation information is recommended to the user.
Wherein, store in advance the corresponding relation of classification and recommendation information in database.The recommendation information that the classification that the classification of the information that recommendation server is paid close attention to according to the user is stored from database is corresponding with the classification of obtaining the information of paying close attention to the user in the corresponding relation of recommendation information.
Wherein, recommendation server according to user's sight line browse track and this on client browse each that comprise on track and put the corresponding browsing time, determine the operation of the classification of the information that the user pays close attention to, can be:
Recommendation server according to user's sight line browse track and this on client browse each that comprise on track and put the corresponding browsing time, obtain the default content corresponding to several points of browsing time maximum, and determine the classification of the information that the user pays close attention to according to default content corresponding to several points of obtaining.
Wherein, default number can need to be arranged and be changed according to the user, and the embodiment of the present invention is not specifically limited default number.
Wherein, during recommendation information that client sends to recommendation server, can at once this recommendation information be recommended to the user, also this recommendation information can be cached, when receiving the predetermined registration operation that the user triggers, this recommendation information be recommended to the user.
Wherein, this predetermined registration operation can be: page turn over operation or clicking operation etc.In embodiments of the present invention, predetermined registration operation is not specifically limited.
For example, during recommendation information that client sends to recommendation server, can on current page, show this recommendation information, also can on lower one page, show this recommendation information, show this recommendation information in the time of can also on the user, once opening this page.
For example, the user is when browsing page, and image capture device obtains user's sight line that image data comprises and browse track on client: mobile phone-computer-camera, and browse each that comprise on track and put corresponding browsing time: 19s-2s-3s.Image capture device sends to recommendation server by the image data of obtaining.Server receives the image data that image capture device sends, and obtains according to this image data the track of browsing that image data comprises: mobile phone-computer-camera, and browse each that comprise on track and put corresponding browsing time: 19s-2s-3s.Recommendation server is according to browsing track: mobile phone-computer-camera, and browse each that comprise on track and put corresponding browsing time: 19s-2s-3s, determine the mobile phone that is categorized as of information that the user pays close attention to, the recommendation information relevant with mobile phone obtained in the classification of the information of paying close attention to according to the user from database, and the recommendation information relevant with mobile phone sent to client.The recommendation information relevant with mobile phone that the client recommendation server sends, and show the recommendation information that this is relevant with mobile phone.
In embodiments of the present invention, recommendation server obtains browse track and this of user's sight line on client and browses each that comprise on track and put the corresponding browsing time; Browse track and this according to this and browse each that comprise on track and put the corresponding browsing time for user's recommendation information, thereby can be user's recommendation information according to user's demand, can meet each user's individual demand, specific aim and validity be high.
Embodiment 3
The embodiment of the present invention provides a kind of device of recommendation information.Referring to Fig. 3, wherein, this device comprises:
Recommending module 302, browse each that comprise on track and put the corresponding browsing time for user's recommendation information for browse track and this according to this.
Further, the embodiment of the present invention provides a kind of device of recommendation information.Referring to Fig. 4, this device comprises acquisition module 301 and recommending module 302, and this device also comprises:
Recommending module 302 comprises:
Determining unit 3021, browse each that comprise on track and put the corresponding browsing time for browse track and this according to this, determines the classification of the information that the user pays close attention to;
Acquiring unit 3022, for obtaining and this corresponding recommendation information of classifying from database according to this classification;
Further, acquisition module 301 comprises:
Receiving element 3011, the image data sent for receiving image capture device, this image data comprises that browse track and this of user's sight line on client browse each that comprise on track and put the corresponding browsing time.
Further, image capture device is camera, infrared sight line collector or iris detection device.
Further, this device also comprises:
If detection module 303 monitoring is published picture, the picture collecting device is when opening, and the carries out image collecting device obtains browse track and this of user's sight line on client and browses each that comprise on track and put the operation of corresponding browsing time.
In embodiments of the present invention, recommendation server obtains browse track and this of user's sight line on client and browses each that comprise on track and put the corresponding browsing time; Browse track and this according to this and browse each that comprise on track and put the corresponding browsing time for user's recommendation information, thereby can be user's recommendation information according to user's demand, can meet each user's individual demand, specific aim and validity be high.
Embodiment 4
The embodiment of the present invention provides a kind of device of recommendation information.Referring to Fig. 5, wherein, this device comprises: storer 401 and processor 402, for carrying out the method for following recommendation information:
Obtain user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time;
Browse track and describedly browse each that comprise on track to put the corresponding browsing time be described user's recommendation information according to described.
Further, describedly according to described, browse track and describedly browse each that comprise on track to put the corresponding browsing time be described user's recommendation information, comprising:
Browse track and described each that comprise on track browsed put the corresponding browsing time according to described, determine the classification of the information that described user pays close attention to;
Obtain the recommendation information corresponding with described classification according to described classification from database;
Described recommendation information is recommended to described user.
Further, the described user's of obtaining sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time, comprising:
Receive the image data that image capture device sends, described image data comprise described user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time.
Further, described image capture device is camera, infrared sight line collector or iris detection device.
Further, described method also comprises:
Whether detect described image capture device in opening;
If so, carry out described image capture device obtain user's sight line on client browse track and described each that comprise on track browsed put the operation of corresponding browsing time.
In embodiments of the present invention, recommendation server obtains browse track and this of user's sight line on client and browses each that comprise on track and put the corresponding browsing time; Browse track and this according to this and browse each that comprise on track and put the corresponding browsing time for user's recommendation information, thereby can be user's recommendation information according to user's demand, can meet each user's individual demand, specific aim and validity be high.
It should be noted that: the device of the recommendation information that above-described embodiment provides is when recommendation information, only the division with above-mentioned each functional module is illustrated, in practical application, can above-mentioned functions be distributed and completed by different functional modules as required, the inner structure that is about to device is divided into different functional modules, to complete all or part of function described above.In addition, the device of the recommendation information that above-described embodiment provides and the embodiment of the method for recommendation information belong to same design, and its specific implementation process refers to embodiment of the method, repeats no more here.
One of ordinary skill in the art will appreciate that all or part of step that realizes above-described embodiment can complete by hardware, also can come the hardware that instruction is relevant to complete by program, described program can be stored in a kind of computer-readable recording medium, the above-mentioned storage medium of mentioning can be ROM (read-only memory), disk or CD etc.
The foregoing is only preferred embodiment of the present invention, in order to limit the present invention, within the spirit and principles in the present invention not all, any modification of doing, be equal to replacement, improvement etc., within all should being included in protection scope of the present invention.
Claims (11)
1. the method for a recommendation information, is characterized in that, described method comprises:
Obtain user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time;
Browse track and describedly browse each that comprise on track to put the corresponding browsing time be described user's recommendation information according to described.
2. the method for claim 1, is characterized in that, describedly according to described, browse track and describedly browse each that comprise on track to put the corresponding browsing time be described user's recommendation information, comprising:
Browse track and described each that comprise on track browsed put the corresponding browsing time according to described, determine the classification of the information that described user pays close attention to;
Obtain the recommendation information corresponding with described classification according to described classification from database;
Described recommendation information is recommended to described user.
3. the method for claim 1, is characterized in that, the described user's of obtaining sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time, comprising:
Receive the image data that image capture device sends, described image data comprise described user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time.
4. method as claimed in claim 3, is characterized in that, described image capture device is camera, infrared sight line collector or iris detection device.
5. method as claimed in claim 3, is characterized in that, described method also comprises:
Whether detect described image capture device in opening;
If so, carry out described image capture device obtain user's sight line on client browse track and described each that comprise on track browsed put the operation of corresponding browsing time.
6. the device of a recommendation information, is characterized in that, described device comprises:
Acquisition module, for obtain user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time;
Recommending module, for browsing track and describedly browse each that comprise on track to put the corresponding browsing time be described user's recommendation information according to described.
7. device as claimed in claim 6, is characterized in that, described recommending module comprises:
Determining unit, for according to described, browsing track and described each that comprise on track browsed put the corresponding browsing time, determine the classification of the information that described user pays close attention to;
Acquiring unit, for obtaining the recommendation information corresponding with described classification according to described classification from database;
Recommendation unit, for recommending described user by described recommendation information.
8. device as claimed in claim 6, is characterized in that, described acquisition module comprises:
Receiving element, the image data sent for receiving image capture device, described image data comprise described user's sight line on client browse track and described each that comprise on track browsed put the corresponding browsing time.
9. device as claimed in claim 8, is characterized in that, described image capture device is camera, infrared sight line collector or iris detection device.
10. device as claimed in claim 8, is characterized in that, described device also comprises:
Detection module, for detection of described image capture device whether in opening;
If described detection module is monitored out described image capture device when opening, carry out described image capture device obtain user's sight line on client browse track and described each that comprise on track browsed put the operation of corresponding browsing time.
11. the device of a recommendation information, is characterized in that, described device comprises: storer and processor, and for carrying out the method for the described recommendation information of claim as arbitrary as claim 1-5.
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| CN2013103755386A CN103455580A (en) | 2013-08-26 | 2013-08-26 | Information recommending method and information recommending device |
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Application publication date: 20131218 |