CN103679509A - Advertisement putting device for mobile Internet - Google Patents
Advertisement putting device for mobile Internet Download PDFInfo
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- CN103679509A CN103679509A CN201310683592.7A CN201310683592A CN103679509A CN 103679509 A CN103679509 A CN 103679509A CN 201310683592 A CN201310683592 A CN 201310683592A CN 103679509 A CN103679509 A CN 103679509A
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Abstract
The invention discloses an advertisement putting device for mobile Internet. The advertisement putting device is characterized by comprising a receiving module, a transmitting module, an information extracting module and a counting module. The receiving module is used for receiving request information from a mobile device, wherein the request information comprises an access address which points to advertisement content. The transmitting module is used for transmitting the advertisement content to the mobile device. The information extracting module is used for extracting the access address and user identifying information of the mobile device from the request information. The counting module is used for performing statistics on the transmitting frequency of the request information based on the user identifying information. The advertisement putting device for the mobile Internet has the advantages that the advertisement putting effect can be optimized, the upper limit of daily hits of advertisement putting can be controlled, the exposure frequency of a certain advertisement to a user within a certain period can be limited, and the frequency of actively hitting the advertisement by a single mobile phone user can be limited.
Description
Technical field
The invention belongs to mobile internet technical field, be specifically related to a kind of advertisement putting device of mobile Internet.
Background technology
Universal along with mobile phone, development of Mobile Internet technology is high speed development thereupon also, and the information on mobile Internet is also more and more abundanter, and the user of surfing Internet with cell phone increases severely.Enterprise also starts to utilize this instrument of mobile Internet to improve the influence power of self, or directly utilize mobile Internet to create commercial value, the WAP site of each entity that for example we see, because mobile Internet can be cheap, rapidly, efficient transmission of information, so there is a large amount of advertising messages to be distributed on each large WAP site, the visitor who waits for website browses, in most cases, the advertisement that can only realize enterprise's issue repeats to be distributed in a plurality of WAP site, waste resource, in for all advertiser web site launch processes, there is no a kind of device of optimizing advertising results.
Summary of the invention
The object of this invention is to provide a kind ofly can overcome above-mentioned defect, for optimizing the advertisement putting device of the mobile Internet of advertising results.
For achieving the above object, the present invention has adopted following technical scheme:
An advertisement putting device for mobile Internet, is characterized in that, comprises
Receiver module, for receiving the solicited message from mobile device, described request packets of information is containing reference address, and described reference address points to ad content;
Sending module, for sending ad content to described mobile device;
Information extraction modules, for extracting the customer identification information of reference address and mobile device in described request information;
Counting module, for the transmission times based on customer identification information statistics solicited message.
As one of preferred version, described sending module is used for: according to the solicited message transmission times of adding up in some cycles and based on presetting rule, control the ad content that sends to mobile device.
As one of preferred version, described in preset rule and comprise following any one:
(1) when the transmission times of described request information is greater than while presetting number of times, predetermined ad content is sent to mobile device;
(2) when the transmission times of described request information is less than while presetting number of times, the ad content that reference address is pointed to sends to mobile device.
As one of preferred version, described customer identification information comprises the station address that the communicating number of described mobile device or the model of described mobile device or described mobile device are logined in mobile Internet.
As one of preferred version, described mobile device comprises mobile phone or panel computer.
As preferred version it, described reference address is the advertising site mark number in station address or website.
Invention advantage:
The advertisement putting device tool of mobile Internet of the present invention has the following advantages:
1, advertisement delivery effect can be optimized, the upper limit of the click volume of advertisement putting every day can be controlled;
2, may be limited to the exposure frequency that the interior user of some cycles sees certain advertisement;
3, can limit the number of times that single cellphone subscriber initiatively clicks advertisement.
Accompanying drawing explanation
Fig. 1 is the structured flowchart of the advertisement putting device of mobile Internet of the present invention;
Embodiment
Below in conjunction with accompanying drawing and a preferred embodiment, technical scheme of the present invention is further described.
Embodiment:
As shown in Figure 1: the advertisement putting device of a kind of mobile Internet that the present embodiment discloses, comprises
Receiver module, for receiving the solicited message from mobile device, described request packets of information is containing reference address, and described reference address points to ad content;
Sending module, for sending ad content to described mobile device;
Information extraction modules, for extracting the customer identification information of reference address and mobile device in described request information;
Counting module, for the transmission times based on customer identification information statistics solicited message.
As one of preferred version, described sending module is used for: according to the solicited message transmission times of adding up in some cycles and based on presetting rule, control the ad content that sends to mobile device.
As one of preferred version, described in preset rule and comprise following any one:
(1) when the transmission times of described request information is greater than while presetting number of times, predetermined ad content is sent to mobile device;
(2) when the transmission times of described request information is less than while presetting number of times, the ad content that reference address is pointed to sends to mobile device.
As one of preferred version, described customer identification information comprises the station address that the communicating number of described mobile device or the model of described mobile device or described mobile device are logined in mobile Internet.
As one of preferred version, described mobile device comprises mobile phone or panel computer.
As one of preferred version, described reference address is the advertising site mark number in station address or website.
It is to be noted; as described above is only in order to explain the present invention's preferred embodiment; not attempt is done any formal restriction to the present invention according to this; be with; all any modification or changes that has the relevant the present invention that does under identical invention spirit, all must be included in the category that the invention is intended to protection
Claims (6)
1. an advertisement putting device for mobile Internet, is characterized in that, comprises
Receiver module, for receiving the solicited message from mobile device, described request packets of information is containing reference address, and described reference address points to ad content;
Sending module, for sending ad content to described mobile device;
Information extraction modules, for extracting the customer identification information of reference address and mobile device in described request information;
Counting module, for the transmission times based on customer identification information statistics solicited message.
2. the advertisement putting device of mobile Internet according to claim 1, it is characterized in that, described sending module is used for: according to the solicited message transmission times of adding up in some cycles and based on presetting rule, control the ad content that sends to mobile device.
3. the advertisement putting device of mobile Internet according to claim 2, is characterized in that, described in preset rule and comprise following any one:
(1) when the transmission times of described request information is greater than while presetting number of times, predetermined ad content is sent to mobile device;
(2) when the transmission times of described request information is less than while presetting number of times, the ad content that reference address is pointed to sends to mobile device.
4. the advertisement putting device of mobile Internet according to claim 3, it is characterized in that, described customer identification information comprises the station address that the communicating number of described mobile device or the model of described mobile device or described mobile device are logined in mobile Internet.
5. the advertisement putting device of mobile Internet according to claim 4, is characterized in that, described mobile device comprises mobile phone or panel computer.
6. the advertisement putting device of mobile Internet according to claim 5, is characterized in that, described reference address is the advertising site mark number in station address or website.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
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CN201310683592.7A CN103679509A (en) | 2013-12-13 | 2013-12-13 | Advertisement putting device for mobile Internet |
Applications Claiming Priority (1)
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CN201310683592.7A CN103679509A (en) | 2013-12-13 | 2013-12-13 | Advertisement putting device for mobile Internet |
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CN103679509A true CN103679509A (en) | 2014-03-26 |
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CN201310683592.7A Pending CN103679509A (en) | 2013-12-13 | 2013-12-13 | Advertisement putting device for mobile Internet |
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Cited By (3)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN105787752A (en) * | 2015-01-09 | 2016-07-20 | 东芝泰格有限公司 | Commodity Sales Input Support Device And Control Method Thereof, And Commodity Sales Processing System |
CN108475386A (en) * | 2017-01-20 | 2018-08-31 | 华为技术有限公司 | Advertising display control method, terminal and Advertisement Server |
CN112700311A (en) * | 2015-01-08 | 2021-04-23 | 东芝泰格有限公司 | Commodity sales processing system and commodity sales processing apparatus |
Citations (2)
Publication number | Priority date | Publication date | Assignee | Title |
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CN101471801A (en) * | 2007-12-28 | 2009-07-01 | 上海亿动信息技术有限公司 | Advertisement delivery method and apparatus for preventing fault advertisement in wireless internet |
KR20120138720A (en) * | 2012-11-09 | 2012-12-26 | 박상규 | Network advertizing system using terminal device including a control unit controllable by a user terminal |
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2013
- 2013-12-13 CN CN201310683592.7A patent/CN103679509A/en active Pending
Patent Citations (2)
Publication number | Priority date | Publication date | Assignee | Title |
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CN101471801A (en) * | 2007-12-28 | 2009-07-01 | 上海亿动信息技术有限公司 | Advertisement delivery method and apparatus for preventing fault advertisement in wireless internet |
KR20120138720A (en) * | 2012-11-09 | 2012-12-26 | 박상규 | Network advertizing system using terminal device including a control unit controllable by a user terminal |
Cited By (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
CN112700311A (en) * | 2015-01-08 | 2021-04-23 | 东芝泰格有限公司 | Commodity sales processing system and commodity sales processing apparatus |
CN105787752A (en) * | 2015-01-09 | 2016-07-20 | 东芝泰格有限公司 | Commodity Sales Input Support Device And Control Method Thereof, And Commodity Sales Processing System |
US10497017B2 (en) | 2015-01-09 | 2019-12-03 | Toshiba Tec Kabushiki Kaisha | Method and system for distributing and tracking effectiveness of product recommendations |
CN108475386A (en) * | 2017-01-20 | 2018-08-31 | 华为技术有限公司 | Advertising display control method, terminal and Advertisement Server |
US10937056B2 (en) | 2017-01-20 | 2021-03-02 | Huawei Technologies Co., Ltd. | Advertisement display control method, terminal, and advertisement server |
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Application publication date: 20140326 |