CN103646340B - Signpost before video across screen browsing method and the video system using the method - Google Patents
Signpost before video across screen browsing method and the video system using the method Download PDFInfo
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- CN103646340B CN103646340B CN201310626746.9A CN201310626746A CN103646340B CN 103646340 B CN103646340 B CN 103646340B CN 201310626746 A CN201310626746 A CN 201310626746A CN 103646340 B CN103646340 B CN 103646340B
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Abstract
Signpost before video across screen browsing method and the video system using the method, described method is signposted before comprising the steps: broadcasting; Generate comprise described before to signpost the graphic code of visit information: adopt mobile terminal to read described graphic code; Mobile terminal generates chained address according to described graphic code, access advertising page, and introduce advertisement on the screen of the mobile terminal, after advertising page is accessed, after namely being browsed across screen, video push server holds pushing video to PC, and the broadcasting of signposting before stopping; Play video.Therefore, the method make user PC end viewing video when occur grow before note advertisement time, by scintigram shape code, advertisement video can be migrated to mobile device end to play, and be equipped with relevant advertisement or the interactive page, PC end is automatically skipped this advertisement and is play-overed positive video simultaneously.Both improve Consumer's Experience like this, ensure again the rights and interests of advertiser.
Description
Technical field
The present invention relates to Internet video field, concrete, relate to a kind of carrying out signposting before Internet video across shielding the method browsed.
Background technology
Current video website, in order to the income increasing website often need increase before signpost.In the prior art, when user is at website browsing video, video website force users will finish watching front note, or website can allow user become website members, buys skip advertisements service and directly could enter positive.But this often needs user charges.Along with the duration of front note advertisement is more and more longer, Consumer's Experience also worse and worse.According to statistics, when the video seen required for user is long time, user may select to find new Online Video website, or abandons browsing this video.
Therefore, how can throw at advertiser web site and to search out an equilibrium point between Consumer's Experience, both meet user and browsed to video rapidly, and ensured that again advertisement is successfully thrown in, become the technical matters needing solution badly.
Summary of the invention
Signpost across screen browsing method before the object of the invention is to propose a kind of video, improve Consumer's Experience and also ensure that simultaneously the rights and interests of advertiser.
For reaching this object, the present invention by the following technical solutions:
Signpost across screen browsing method before a kind of video, comprise the steps:
S210, signposts before broadcasting;
S230, generate comprise described before to signpost the graphic code of visit information:
S240, adopts mobile terminal to read described graphic code;
S250, mobile terminal generates chained address according to described graphic code, access advertising page, and introduce advertisement on the screen of the mobile terminal, after advertising page is accessed, after namely being browsed across screen, video push server holds pushing video to PC, and the broadcasting of signposting before stopping;
S260, plays video.
Preferably, before step S210, also there is step S200,
S200, signposts before judging whether existence, if so, then enters S210, otherwise, enter S260.
Further preferably, before step S210 and S230, also there is step S220,
S220, judge described before the duration of signposting whether be greater than the stand-by period, if so, then enter S230, otherwise, signpost before entering wait after finishing and enter S260.
In S230, each described graphic code generated is unique graphic code, with independently stray parameter, resolve described graphic code when mobile terminal and generate unique chained address, and access described unique chained address, introduce advertisement on the screen of the mobile terminal, after described unique chained address is accessed, video push server is to PC pushing video, and the broadcasting of signposting before stopping.
The described stand-by period is 30 seconds.
Preferably, described graphic code is Quick Response Code, three-dimension code or bar code.
Preferably, described mobile terminal, with scanister or camera, reads graphic code by scanning or taking.
Preferably, described mobile terminal comprises mobile phone, PAD, panel computer or notebook computer.
Signpost before using above-mentioned video across a network video system for screen browsing method, comprising:
Video push server, to PC hold pushing video or before signpost, and after the instruction of receiving advertisement page visiting portion pushing video, stop described before signpost;
Before to signpost judging part, judge the content of described video push server push is signposted before whether existing;
Time spot judging part, according to the judged result of judging part of signposting before described, judge further described before time of signposting whether be greater than the stand-by period;
Graphic code generating unit, generate comprise described before to signpost the graphic code of visit information;
Advertisement page visiting portion, the visit information generated according to described graphic code and be moved terminal access, introduces described mobile terminal by signposting before described after accessed, and notifies described video push server.
By the present invention, in the epoch of mobile terminal number of screen outburst, using the expansion of moving screen as PC screen, the long problem affecting Consumer's Experience of note advertisement before solving video website.The linear process that pressure is watched becomes the parallel work-flow of double screen.Improve the rights and interests that Consumer's Experience also ensure that advertiser simultaneously.
Accompanying drawing explanation
Fig. 1 is the process flow diagram of the method according to the specific embodiment of the invention;
Fig. 2 is Internet video Play System according to an embodiment of the invention.
The technical characteristic that Reference numeral in figure refers to respectively is:
300, Internet video Play System; 310, front judging part of signposting; 320, time spot judging part; 330, graphic code generating unit; 340, advertisement page visiting portion; 350, video push server.
Embodiment
Below in conjunction with drawings and Examples, the present invention is described in further detail.Be understandable that, specific embodiment described herein is only for explaining the present invention, but not limitation of the invention.It also should be noted that, for convenience of description, illustrate only part related to the present invention in accompanying drawing but not entire infrastructure.
Embodiment 1:
See Fig. 1, before disclosing the video according to the embodiment of the present invention, advertisement is across screen browsing method, comprises the steps:
S200, signposts before judging whether existence, if so, then enters S210, otherwise, enter S260;
S210, signposts before broadcasting;
S220, judge described before the duration of signposting whether be greater than the stand-by period, if so, then enter S230, otherwise, signpost before entering wait after finishing and enter S260;
Wherein, the stand-by period can adjust according to the needs of user, and preferably, the stand-by period is 30 seconds;
S230, generate comprise described before to signpost the graphic code of visit information:
S240, adopts mobile terminal to read described graphic code;
S250, mobile terminal generates chained address according to described graphic code, access advertising page, and introduce advertisement on the screen of the mobile terminal, after advertising page is accessed, after namely being browsed across screen, video push server holds pushing video to PC, and the broadcasting of signposting before stopping;
S260, plays video.
Preferably, in S230, each described graphic code generated is unique graphic code, with independently stray parameter, resolve described graphic code when mobile terminal and generate unique chained address, and access described unique chained address, introduce advertisement on the screen of the mobile terminal, after described unique chained address is accessed, video push server is to PC pushing video, and the broadcasting of signposting before stopping.Like this, by bringing independently stray parameter into, signposting before making video push server clearly can understand the broadcasting of which time accessed, improving the degree of accuracy of advertisement of the present invention across screen browsing method.
Wherein, in step S230, described graphic code can be Quick Response Code, three-dimension code or bar code.Like this, graphic code is made can to show by different forms.
Mobile terminal, with scanister or camera, reads graphic code by scanning or taking.
Described mobile terminal can be mobile phone, PAD, panel computer or notebook computer.
Although but in the present embodiment, describe 7 steps, but should S210 be known, S230, S240, S260 is indispensable step, as long as generate graph of a correspondence code when signposting before broadcasting, obtain advertising address by the described graphic code of the reading of mobile terminal, and access advertisement page, mobile terminal screen across screen browse advertisements, and video push server by link accessed learn that advertisement is browsed across screen after, then to PC hold pushing video, stop play described before signpost.
Other step can be preferred steps.
Therefore, the present invention has following feature, user PC end viewing video when occur grow before note advertisement (duration >=30 second) time, automatically Quick Response Code can be generated in front note advertisement, user can use the mobile device such as mobile phone, pad to scan this Quick Response Code, after barcode scanning success, advertisement video is migrated to mobile device end and plays, and is equipped with relevant advertisement or the interactive page.PC end is automatically skipped this advertisement and is play-overed positive video simultaneously.Both improve Consumer's Experience like this, and ensure the rights and interests of advertiser.
Embodiment 2:
See Fig. 2, disclose a kind of audio/video player system 300, it is signposted before can using the video in embodiment 1 across screen browsing method, and this system comprises:
Video push server 350, to PC hold pushing video or before signpost, and after the instruction of receiving advertisement page visiting portion 340 pushing video, signpost before stopping;
Before to signpost judging part 310, judge content that described video push server 350 pushes is signposted before whether existing;
Time spot judging part 320, according to the judged result of judging part 310 of signposting before described, judge described before time of signposting whether be greater than the stand-by period, the wherein said stand-by period is adjustable, and can be 30 seconds;
Graphic code generating unit 330, generate comprise described before to signpost the graphic code of visit information.Preferably, described graphic code can be Quick Response Code, three-dimension code or bar code.
Advertisement page visiting portion 340, the visit information that can generate according to described graphic code and be moved terminal access, introduces described mobile terminal by signposting before described after accessed, and notifies described video push server 350.
Preferably, the described graphic code of each generation is unique graphic code, with independently stray parameter, resolve described graphic code when mobile terminal and generate unique chained address, and access described unique chained address, introduce advertisement on the screen of the mobile terminal, after described unique chained address is accessed, described advertisement page visiting portion 340 is signposted before can determining and to be browsed by across screen, and described video push server 350 is to PC pushing video, and the broadcasting of signposting before stopping.Like this, signpost before making video push server clearly can understand the broadcasting of which time accessed, improve the degree of accuracy of advertisement of the present invention across screen browsing method.
Therefore, the present invention has three features:
1.PC graphic code presents
System is signposted before having judged whether.If signpost before not having, play-over video, signpost before having, signpost before playing.Generating advertisement page graphic code while signposting before broadcasting.Graphic code is with independently stray parameter.
2. man-machine interaction.
User scans Quick Response Code by mobile device, successfully generates unique chained address, and independent random parameter is sent to advertisement page access services device, successfully enters advertising page.Video server reverse data to be signposted broadcasting before pushing and stopping, and starts to play positive video.
3. mobile terminal accessing.
User is by mobile terminal access customer advertising page.Successfully user is incorporated into mobile terminal.Improve user to the stickiness of enterprise, the effective public cognitive degree improving advertiser.
Obviously, those skilled in the art should be understood that, above-mentioned of the present invention each unit or each step can realize with general calculation element, they can concentrate on single calculation element, alternatively, they can realize with the executable program code of computer installation, thus they storages can be performed by calculation element in the storage device, or they are made into each integrated circuit modules respectively, or the multiple module in them or step are made into single integrated circuit module to realize.Like this, the present invention is not restricted to the combination of any specific hardware and software.
Above content is in conjunction with concrete preferred implementation further description made for the present invention; can not assert that the specific embodiment of the present invention is only limitted to this; for general technical staff of the technical field of the invention; without departing from the inventive concept of the premise; some simple deduction or replace can also be made, all should be considered as belonging to the present invention by submitted to claims determination protection domain.
Claims (1)
1. signpost before video across a screen browsing method, comprise the steps:
S210, signposts before PC end is play;
S230, generate comprise described before to signpost the graphic code of visit information:
S240, adopts mobile terminal to read described graphic code;
S250, mobile terminal generates chained address according to described graphic code, access advertising page, introduce advertisement on the screen of the mobile terminal, after described advertising page is accessed, after namely being browsed across screen, video push server holds pushing video to PC, and the broadcasting of signposting before stopping;
S260, plays video.
2. signpost before video according to claim 1 across screen browsing method, it is characterized in that:
Before step S210, also there is step S200,
S200, signposts before judging whether existence, if so, then enters S210, otherwise, enter S260.
3. signpost before video according to claim 2 across screen browsing method, it is characterized in that:
Before step S210 and S230, also there is step S220,
S220, judge described before the duration of signposting whether be greater than the stand-by period, if so, then enter S230, otherwise, signpost before entering wait after finishing and enter S260.
4. signpost before video according to claim 3 across screen browsing method, it is characterized in that:
In S230, each described graphic code generated is unique graphic code, with independently stray parameter, unique chained address is generated when described mobile terminal resolves described graphic code, and access described unique chained address, introduce advertisement on the screen of the mobile terminal, after described unique chained address is accessed, described video push server to PC pushing video, and stop described before the broadcasting of signposting.
5. signpost before video according to claim 4 across screen browsing method, it is characterized in that:
The described stand-by period is 30 seconds.
6., according to signposting before the video in claim 1-5 described in any one across screen browsing method, it is characterized in that:
Described graphic code is Quick Response Code, three-dimension code or bar code.
7., according to signposting before the video in claim 1-5 described in any one across screen browsing method, it is characterized in that:
Described mobile terminal, with scanister or camera, reads described graphic code by scanning or taking.
8. signpost before video according to claim 7 across screen browsing method, it is characterized in that:
Described mobile terminal is mobile phone, PAD, panel computer or notebook computer.
9. signpost before using the video in claim 1-5 described in any one across a network video system for screen browsing method, comprising:
Video push server, to PC hold pushing video or before signpost, and after the instruction of receiving advertisement page visiting portion pushing video, stop described before signpost;
Before to signpost judging part, judge the content of described video push server push is signposted before whether existing;
Time spot judging part, according to the judged result of judging part of signposting before described, judge further described before time of signposting whether be greater than the stand-by period;
Graphic code generating unit, generate comprise described before to signpost the graphic code of visit information;
Advertisement page visiting portion, the visit information generated according to described graphic code and be moved terminal access, introduces described mobile terminal by signposting before described after accessed, and notifies described video push server.
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| CN103414940A (en) * | 2013-08-02 | 2013-11-27 | 南京邮电大学 | System and method for playing interactive internet video advertisements |
| CN104168507B (en) * | 2014-08-06 | 2018-06-19 | 广州华多网络科技有限公司 | A kind of method of video playing, video process apparatus, browsing apparatus |
| CN104581198A (en) * | 2015-01-30 | 2015-04-29 | 林倩 | Purchasing method by real-time displaying advertisement product information and QR (quick response) code in video stream |
| CN104618739B (en) * | 2015-02-06 | 2019-09-06 | 联想新视界（北京）科技有限公司 | A kind of video program information shows playback method and system |
| CN105992067B (en) * | 2015-03-05 | 2019-08-13 | 北京图音数码科技有限公司 | Media player and media playing method |
| CN105992042B (en) * | 2015-03-05 | 2019-07-16 | 北京图音数码科技有限公司 | Media player and media playing method |
| CN106034249A (en) * | 2015-03-10 | 2016-10-19 | 阿里巴巴集团控股有限公司 | Video playing control method, video playing control system, client and server |
| CN105959775A (en) * | 2016-05-27 | 2016-09-21 | 青岛海信传媒网络技术有限公司 | Multi-screen video playing method and terminal equipment |
| CN107147956A (en) * | 2017-05-24 | 2017-09-08 | 中广热点云科技有限公司 | The method and system that interaction of being signposted before video is played |
| CN110007844A (en) * | 2018-01-05 | 2019-07-12 | 中兴通讯股份有限公司 | A kind of method of screens switch and the terminal of double screen |
| CN108289235A (en) * | 2018-01-10 | 2018-07-17 | 北京掌阔移动传媒科技有限公司 | One kind is across screen advertisement placement method and device |
| CN108446936B (en) * | 2018-03-30 | 2021-07-30 | 郭丹 | Large and small screen interactive advertisement method and system based on LBS and DSP |
| CN110798711B (en) * | 2018-08-01 | 2022-07-08 | 腾讯科技（深圳）有限公司 | Advertisement information processing method, device, computer equipment and storage medium |
| CN109523304B (en) * | 2018-10-22 | 2024-03-05 | 北京奇虎科技有限公司 | Advertisement previewing method and device |
| CN111093114B (en) * | 2019-12-30 | 2022-07-29 | 惠州视维新技术有限公司 | Advertisement playing progress adjusting method and device and computer readable storage medium |
| CN113058967B (en) * | 2021-02-09 | 2022-03-11 | 郭伟 | Dry material pusher in anaerobic fermentation system |
| CN113992964B (en) * | 2021-10-29 | 2022-12-27 | 深圳创维－Rgb电子有限公司 | Startup advertisement interaction processing method, device, terminal and medium |
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| EP2417425B1 (en) * | 2009-03-11 | 2019-08-14 | Endress+Hauser Flowtec AG | Measuring system for media which flow in a tube conduit |
| CN102316103A (en) * | 2011-08-24 | 2012-01-11 | 广州宽度信息技术有限公司 | Mobile phone advertisement media system and propagation method thereof |
| CN102624697B (en) * | 2012-01-13 | 2016-08-03 | 孟智平 | A kind of Media method and system based on Quick Response Code |
| CN103414940A (en) * | 2013-08-02 | 2013-11-27 | 南京邮电大学 | System and method for playing interactive internet video advertisements |
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