CN111093114B - Advertisement playing progress adjusting method and device and computer readable storage medium - Google Patents

Advertisement playing progress adjusting method and device and computer readable storage medium Download PDF

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Publication number
CN111093114B
CN111093114B CN201911424338.9A CN201911424338A CN111093114B CN 111093114 B CN111093114 B CN 111093114B CN 201911424338 A CN201911424338 A CN 201911424338A CN 111093114 B CN111093114 B CN 111093114B
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China
Prior art keywords
video
playing
link
advertisement
progress
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CN111093114A (en
Inventor
吴焕杰
巫剑锋
李佳和
罗富贵
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Huizhou Shiwei New Technology Co Ltd
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Huizhou Shiwei New Technology Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44204Monitoring of content usage, e.g. the number of times a movie has been viewed, copied or the amount which has been watched
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47End-user applications
    • H04N21/472End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/47217End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for controlling playback functions for recorded or on-demand content, e.g. using progress bars, mode or play-point indicators or bookmarks
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04NPICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81Monomedia components thereof
    • H04N21/812Monomedia components thereof involving advertisement data

Abstract

The invention discloses an advertisement playing progress adjusting method, which comprises the following steps: acquiring a video playing link; detecting whether the video playing link is an advertisement video link or not according to a preset detection rule; and if the video playing link is the advertisement video link, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished. The invention also discloses an advertisement playing progress adjusting device and a computer readable storage medium. The invention can realize the function of adjusting the progress of advertisement playing and reduce the time of advertisement playing.

Description

Advertisement playing progress adjusting method and device and computer readable storage medium
Technical Field
The present invention relates to the field of communications technologies, and in particular, to a method and an apparatus for adjusting an advertisement playing progress, and a computer-readable storage medium.
Background
The video advertisement is an advertisement taking a video player as a medium, and is a form of electronic advertisement. The information transmission mode has the audio-visual effect and uses comprehensive means such as language, sound, characters, image, action, performance and the like to transmit;
At present, video advertisements are ubiquitous, and the video advertisements have increased very rapidly in recent years; some video advertisements appear when the video player is started, and some video advertisements appear when a movie or a television play is played; when a movie or a TV play is played, a video advertisement can be jumped out from time to time, so that the watching experience of a user is influenced; and when a movie or a television play is played, the user cannot adjust the playing progress of the video advertisement, so that the impression experience is reduced.
Disclosure of Invention
The invention mainly aims to provide a method and a device for adjusting the progress of advertisement playing and a computer readable storage medium, aiming at realizing the function of adjusting the progress of advertisement playing and reducing the time of advertisement playing.
In order to achieve the above object, the present invention provides an advertisement playing progress adjusting method, which comprises the following steps:
acquiring a video playing link;
detecting whether the video playing link is an advertisement video link or not according to a preset detection rule;
and if the video playing link is the advertisement video link, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished.
Optionally, the step of detecting whether the video playing link is an advertisement video link according to a preset detection rule includes:
processing the video playing link through a video confirmation instruction to obtain a video confirmation result;
detecting whether the video confirmation result is a video pause result;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished comprises the following steps:
and if the video confirmation result is not the video pause result, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
Optionally, the step of detecting whether the video playing link is an advertisement video link according to a preset detection rule further includes:
acquiring at least two video frame images in the video playing link;
detecting whether the similarity of the same area in at least two video frame images is larger than a preset similarity threshold value or not;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished further comprises:
And if the similarity of the same areas in at least two video frame images is greater than a preset similarity threshold, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
Optionally, the step of detecting whether the video playing link is an advertisement video link according to a preset detection rule further includes:
reading the video playing time length in the video playing link;
detecting whether the video playing time length is greater than a preset time length threshold value or not;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished further comprises:
and if the video playing time is longer than the preset time threshold, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished.
Optionally, when the current video link is played, adjusting the playing progress of the video link according to a preset adjustment rule, including:
detecting whether the video playing link contains video end frame information or not;
if the video playing link contains video end frame information, playing the next video link when the playing of the current video link is finished;
Optionally, after the step of detecting whether the video playing link includes video end frame information, the method includes:
if the video playing link does not contain video end frame information, acquiring a last second video image in the video playing link;
and when the playing of the video link at the current time is finished, playing the video image of the last second.
Optionally, when the playing of the current video link is finished, after the step of playing the video image of the last second, the method includes:
and adjusting the playing volume and the playing brightness of the last second video image.
Optionally, after the step of detecting whether the video playing link is an advertisement video link according to a preset rule, the method includes:
and if the video playing link is not the advertisement video link, playing the video playing link when the playing of the current video link is finished.
In addition, to achieve the above object, the present invention also provides an advertisement playing progress adjusting apparatus, including: the system comprises a memory, a processor and an advertisement playing progress regulating program which is stored on the memory and can run on the processor, wherein the advertisement playing progress regulating program realizes the steps of the advertisement playing progress regulating method when being executed by the processor.
In addition, to achieve the above object, the present invention also provides a computer-readable storage medium having an advertisement playing progress adjustment program stored thereon, which when executed by a processor, implements the steps of the advertisement playing progress adjustment method as described above.
The invention provides a method and a device for adjusting the progress of advertisement playing and a computer readable storage medium, which are used for acquiring a video playing link; detecting whether the video playing link is an advertisement video link or not according to a preset detection rule; and if the video playing link is the advertisement video link, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished. Through the mode, the method and the device can realize the function of adjusting the progress of advertisement playing and reduce the time of advertisement playing.
Drawings
Fig. 1 is a schematic terminal structure diagram of a hardware operating environment according to an embodiment of the present invention;
FIG. 2 is a flowchart illustrating a method for adjusting an advertisement playing progress according to a first embodiment of the present invention;
FIG. 3 is a flowchart illustrating a method for adjusting an advertisement playing progress according to a second embodiment of the present invention;
Fig. 4 is a flowchart illustrating a method for adjusting an advertisement playing progress according to a third embodiment of the present invention.
The implementation, functional features and advantages of the present invention will be further described with reference to the accompanying drawings.
Detailed Description
It should be understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
The main solution of the embodiment of the invention is as follows: acquiring a video playing link; detecting whether the video playing link is an advertisement video link or not according to a preset detection rule; and if the video playing link is the advertisement video link, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished.
The existing video advertisements are ubiquitous, and the video advertisements have very fast growth speed in recent years; some video advertisements appear when the video player is started, and some video advertisements appear when a movie or a television play is played; when a movie or a TV play is played, a video advertisement can be jumped out from time to time, so that the watching experience of a user is influenced; and when a movie or a television play is played, the user cannot adjust the playing progress of the video advertisement, so that the impression experience is reduced.
The invention aims to realize the function of adjusting the progress of advertisement playing and reduce the time of advertisement playing.
As shown in fig. 1, fig. 1 is a schematic terminal structure diagram of a hardware operating environment according to an embodiment of the present invention.
The terminal of the embodiment of the invention can be a PC, and can also be a mobile terminal device with a display function, such as a smart phone, a tablet computer and the like.
As shown in fig. 1, the terminal may include: a processor 1001, such as a CPU, a network interface 1004, a user interface 1003, a memory 1005, a communication bus 1002. Wherein a communication bus 1002 is used to enable connective communication between these components. The user interface 1003 may include a Display screen (Display), an input unit such as a Keyboard (Keyboard), and the optional user interface 1003 may also include a standard wired interface, a wireless interface. The network interface 1004 may optionally include a standard wired interface, a wireless interface (e.g., WI-FI interface). The memory 1005 may be a high-speed RAM memory or a non-volatile memory (e.g., a magnetic disk memory). The memory 1005 may alternatively be a storage device separate from the processor 1001.
Preferably, the terminal may further include a camera, a Radio Frequency (RF) circuit, a sensor, an audio circuit, a WiFi module, and the like. Such as light sensors, motion sensors, and other sensors. Specifically, the light sensor may include an ambient light sensor that may adjust the brightness of the display screen according to the brightness of ambient light, and a proximity sensor that may turn off the display screen and/or the backlight when the mobile terminal is moved to the ear. As one of the motion sensors, the gravity acceleration sensor can detect the magnitude of acceleration in each direction (generally, three axes), detect the magnitude and direction of gravity when the mobile terminal is stationary, and can be used for applications (such as horizontal and vertical screen switching, related games, magnetometer attitude calibration), vibration recognition related functions (such as pedometer and tapping) and the like for recognizing the attitude of the mobile terminal; of course, the mobile terminal may also be configured with other sensors such as a gyroscope, a barometer, a hygrometer, a thermometer, and an infrared sensor, which are not described herein again.
Those skilled in the art will appreciate that the terminal structure shown in fig. 1 is not intended to be limiting and may include more or fewer components than those shown, or some components may be combined, or a different arrangement of components.
As shown in fig. 1, a memory 1005, which is a kind of computer storage medium, may include therein an operating system, a network communication module, a user interface module, and an advertisement play progress adjustment program.
In the terminal shown in fig. 1, the network interface 1004 is mainly used for connecting to a backend server and performing data communication with the backend server; the user interface 1003 is mainly used for connecting a client (user side) and performing data communication with the client; and the processor 1001 may be configured to call the advertisement playing progress adjustment program stored in the memory 1005, and perform the following operations:
acquiring a video playing link;
detecting whether the video playing link is an advertisement video link or not according to a preset detection rule;
and if the video playing link is the advertisement video link, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished.
Further, the processor 1001 may call the advertisement playing progress adjustment program stored in the memory 1005, and further perform the following operations:
Processing the video playing link through a video confirmation instruction to obtain a video confirmation result;
detecting whether the video confirmation result is a video pause result or not;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished comprises the following steps:
and if the video confirmation result is not the video pause result, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
Further, the processor 1001 may call the advertisement playing progress adjustment program stored in the memory 1005, and further perform the following operations:
acquiring at least two video frame images in the video playing link;
detecting whether the similarity of the same area in at least two video frame images is larger than a preset similarity threshold value or not;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished further comprises:
and if the similarity of the same areas in at least two video frame images is greater than a preset similarity threshold, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
Further, the processor 1001 may call the advertisement playing progress adjustment program stored in the memory 1005, and further perform the following operations:
reading the video playing time length in the video playing link;
detecting whether the video playing time length is greater than a preset time length threshold value or not;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished further comprises:
and if the video playing time is longer than the preset time threshold, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished.
Further, the processor 1001 may call the advertisement playing progress adjustment program stored in the memory 1005, and further perform the following operations:
detecting whether the video playing link contains video end frame information or not;
and if the video playing link contains video end frame information, playing the next video link when the playing of the current video link is finished.
Further, the processor 1001 may call the advertisement playing progress adjustment program stored in the memory 1005, and further perform the following operations:
If the video playing link does not contain video end frame information, acquiring a last second video image in the video playing link;
and when the playing of the video link at the current time is finished, playing the video image of the last second.
Further, the processor 1001 may call the advertisement playing progress adjustment program stored in the memory 1005, and further perform the following operations:
and adjusting the playing volume and the playing brightness of the last second video image.
Further, the processor 1001 may call the advertisement playing progress adjustment program stored in the memory 1005, and further perform the following operations:
and if the video playing link is not the advertisement video link, playing the video playing link when the playing of the current video link is finished.
Based on the hardware structure, the embodiment of the advertisement playing progress adjusting method is provided.
The invention relates to an advertisement playing progress adjusting method.
Referring to fig. 2, fig. 2 is a flowchart illustrating a method for adjusting an advertisement playing progress according to a first embodiment of the present invention.
In the embodiment of the invention, the method for adjusting the advertisement playing progress is applied to an advertisement playing progress adjusting device, and the method comprises the following steps:
step S10, acquiring a video playing link;
In this embodiment, the current video link is being played through the advertisement playing progress adjusting device, and when the previous video link is about to end, the advertisement playing progress adjusting device receives the video playing link transmitted by the network, and the advertisement playing progress adjusting device acquires the video playing link; the video playing link may be a video link acquired through a network protocol, or a video link acquired through a closed-circuit digital signal of a television. The video playing link can be an advertisement video link, the video playing link can also be a television video link, the video playing link can also be a movie video link, the video playing link can also be a television program video link, and the video playing link can also be other video links. The advertisement playing progress adjusting device can be a PC, and can also be equipment with a display function, such as a smart phone and a tablet personal computer. The previous video link is the video link acquired by the advertisement playing progress adjusting device before the video playing link is acquired.
Step S20, detecting whether the video playing link is an advertisement video link according to a preset detection rule;
In this embodiment, after the advertisement playing progress adjusting device obtains the video playing link, the advertisement playing progress adjusting device detects whether the video playing link is the advertisement video link according to a preset detection rule. The preset detection rule is a detection method for detecting whether the video playing link is an advertisement video link. The advertisement video link is a link carrying advertisement information.
After the step S20 detects whether the video playing link is an advertisement video link according to a preset rule, the method may include:
step a, if the video playing link is not the advertisement video link, playing the video playing link when the playing of the current video link is finished.
In this embodiment, after the advertisement playing progress adjusting device detects that the video playing link is not the advertisement video link according to the preset detection rule, when the playing of the current video link is finished, the advertisement playing progress adjusting device plays the video playing link.
As an implementation manner, in this embodiment, when the advertisement playing progress adjustment device detects that the video confirmation result obtained by the advertisement playing progress adjustment device is an instruction to pause the video playing link, and when the playing of the current video link is finished, the advertisement playing progress adjustment device plays the video playing link.
As an implementation manner, in this embodiment, when the advertisement playing progress adjustment device detects that the similarity of the same area in at least two video frame images is less than or equal to the preset similarity threshold, the advertisement playing progress adjustment device plays the video playing link when the playing of the current video link is finished.
As an implementation manner, in this embodiment, when the advertisement playing progress adjusting device detects that the video playing time of the video playing link is less than or equal to the preset time threshold, and the current video link playing is finished, the advertisement playing progress adjusting device plays the video playing link.
Step S30, if the video playing link is an advertisement video link, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
In this embodiment, after the advertisement playing progress adjusting device detects that the video playing link is the advertisement video link according to the preset detection rule, when the playing of the current video link is finished, the advertisement playing progress adjusting device adjusts the playing progress of the advertisement video link according to the preset adjustment rule, the advertisement playing progress adjusting device accelerates the progress of the advertisement video link, the advertisement playing progress adjusting device reduces the playing time of the advertisement video link, and the advertisement playing progress adjusting device reduces the volume and the brightness of the playing of the advertisement video link.
According to the scheme, the video playing link is obtained; detecting whether the video playing link is an advertisement video link or not according to a preset detection rule; and if the video playing link is the advertisement video link, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished. Therefore, the function of adjusting the progress of advertisement playing is realized, the time of advertisement playing is reduced, the influence of the advertisement on a viewer is reduced, and the impression experience of the viewer is improved.
Further, referring to fig. 3, fig. 3 is a flowchart illustrating a second embodiment of the method for adjusting an advertisement playing progress according to the present invention. Based on the above embodiment shown in fig. 2, the step S20 detects whether the video playing link is an advertisement video link according to a preset detection rule, which may include:
step S21, processing the video playing link through a video confirmation instruction to obtain a video confirmation result;
in this embodiment, after the advertisement playing progress adjusting device obtains the video playing link, the advertisement playing progress adjusting device processes the video playing link through the video confirmation instruction to obtain a video confirmation result.
As an implementation manner, in this embodiment, when the advertisement playing progress adjusting device is a television, the advertisement playing progress adjusting device may simulate the user pressing an OK key of a television remote controller, and apply an instruction simulating the user pressing the OK key of the television remote controller to the video playing link through the advertisement playing progress adjusting device; if the video playing link is an advertisement video link, the advertisement playing progress adjusting device receives another shopping link or a link of advertisement product content; if the video playing link is not the advertisement video link, the advertisement playing progress adjusting device does not receive a link, and the advertisement playing progress adjusting device obtains an instruction of pausing the video playing link. The video confirmation result may be that a new link is acquired, or that a command to pause the video playing link is acquired.
As an implementation manner, in this embodiment, when the advertisement playing progress adjusting device is a PC, a tablet PC, or a mobile terminal, the advertisement playing progress adjusting device may simulate that a user clicks a display screen or that the user clicks a left mouse button (main key), and apply an instruction simulating that the user clicks the display screen or that the user clicks the left mouse button (main key) to a video playing link through the advertisement playing progress adjusting device, where the advertisement playing progress adjusting device may obtain a new link, and the advertisement playing progress adjusting device may also obtain an instruction to pause the video playing link; if the video playing link is an advertisement video link, the advertisement playing progress adjusting device receives another shopping link or a link of advertisement product content; if the video playing link is not the advertisement video link, the advertisement playing progress adjusting device does not receive a link, and the advertisement playing progress adjusting device obtains an instruction of pausing the video playing link. The video confirmation result may be that a new link is acquired, or that a command to pause the video playing link is acquired.
Step S22, detecting whether the video confirmation result is a video pause result;
In this embodiment, after the advertisement playing progress adjusting device obtains the video confirmation result, the advertisement playing progress adjusting device detects whether the video confirmation result is a video pause result, that is, the advertisement playing progress adjusting device detects whether the video pause result obtained by the advertisement playing progress adjusting device is an instruction for pausing the video playing link.
If the video playing link is an advertisement video link, the step S30 of adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished may include:
and step S31, if the video confirmation result is not the video pause result, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
In this embodiment, when the advertisement playing progress adjusting device detects that the video confirmation result obtained by the advertisement playing progress adjusting device is not the instruction for suspending the video playing link, that is, after the advertisement playing progress adjusting device detects that the advertisement playing progress adjusting device obtains a link, when the playing of the current video link is finished, the advertisement playing progress adjusting device adjusts the playing progress of the advertisement video link according to the preset adjusting rule, the advertisement playing progress adjusting device accelerates the progress of the advertisement video link, the advertisement playing progress adjusting device reduces the playing time of the advertisement video link, and the advertisement playing progress adjusting device reduces the volume and brightness of the playing of the advertisement video link.
Step S20 is to detect whether the video playing link is an advertisement video link according to a preset detection rule, and may further include:
step b1, acquiring at least two video frame images in the video playing link;
in this embodiment, after the advertisement playing progress adjusting device obtains the video playing link, the advertisement playing progress adjusting device reads the video playing link, and the advertisement playing progress adjusting device reads at least two video frame images in the video playing link. The video frame image is an image picture of a certain frame in a video playing link; the time interval for reading the video frame images in the video playing link can be preset with a time threshold value which can be 1s, 2s, 3s and the like, so that the situation that the difference between the video frame images is small and the similarity of the same area between the video frame images is influenced can be prevented. The advertisement playing progress adjusting device can read two video frame images in the video playing link, can also read three video frame images in the video playing link, and can also read a plurality of video frame images in the video playing link.
Step b2, detecting whether the similarity of the same area in at least two video frame images is larger than a preset similarity threshold;
In this embodiment, after the advertisement playing progress adjusting device obtains the at least two video frame images, the advertisement playing progress adjusting device detects whether the similarity of the same area in the at least two video frame images is greater than a preset similarity threshold, and the advertisement playing progress adjusting device may be configured to detect a brand image of an advertisement and a countdown display image of the advertisement; the same area in the two video frame images can be a square or circular area larger than a preset pixel threshold, and the preset pixel threshold can be specifically set; the preset similarity threshold may be set according to specific situations, and the preset similarity threshold may be set to 95%, 98%, 100%, or the like.
Step S30, if the video playing link is an advertisement video link, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished, which may further include:
and c, if the similarity of the same area in at least two video frame images is greater than a preset similarity threshold, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
In this embodiment, after the advertisement playing progress adjusting device detects that the similarity of the same area in at least two video frame images is greater than the preset similarity threshold, when the playing of the current video link is finished, the advertisement playing progress adjusting device adjusts the playing progress of the advertisement video link according to the preset adjusting rule, the advertisement playing progress adjusting device accelerates the progress of the advertisement video link, the advertisement playing progress adjusting device reduces the playing time of the advertisement video link, and the advertisement playing progress adjusting device reduces the volume and the brightness of the playing of the advertisement video link.
Step S20 is to detect whether the video playing link is an advertisement video link according to a preset detection rule, and may further include:
step d1, reading the video playing time length in the video playing link;
in this embodiment, after the advertisement playing progress adjusting device obtains the video playing link, the advertisement playing progress adjusting device reads the video playing link, and the advertisement playing progress adjusting device reads the video playing time of the video playing link. The video playing duration is the playing time length of the video playing link; the video playing duration is the information of the video playing length that can be obtained at the frame header of the video playing link after the video playing link is obtained.
Step d2, detecting whether the video playing time length is greater than a preset time length threshold value;
in this embodiment, after the advertisement playing progress adjusting device obtains the video playing time, the advertisement playing progress adjusting device detects whether the video playing time is greater than a preset time threshold; the preset time threshold may be set according to the actual time length of the advertisement, and the preset time threshold may be set to 1min, 2min, 3min, 5min, and the like.
Step S30, if the video playing link is an advertisement video link, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished, which may further include:
and e, if the video playing time length is greater than a preset time length threshold value, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished.
In this embodiment, after the advertisement playing progress adjusting device detects that the video playing duration of the video playing link is greater than the preset duration threshold, and when the playing of the current video link is finished, the advertisement playing progress adjusting device adjusts the playing progress of the advertisement video link according to the preset adjusting rule, the advertisement playing progress adjusting device accelerates the progress of the advertisement video link, the advertisement playing progress adjusting device reduces the playing time of the advertisement video link, and the advertisement playing progress adjusting device reduces the volume and the brightness of the playing of the advertisement video link.
In this embodiment, the advertisement playing progress adjusting device may be one of, two of, or three of a detection scheme for detecting whether the video confirmation result is the video pause result, a detection scheme for detecting whether the similarity of the same area in at least two of the video frame images is greater than a preset similarity threshold, and a detection scheme for detecting whether the video playing time length is greater than a preset time length threshold.
According to the scheme, the video playing link is obtained; processing the video playing link through a video confirmation instruction to obtain a video confirmation result; detecting whether the video confirmation result is a video pause result or not; and if the video confirmation result is not the video pause result, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished. Therefore, the function of adjusting the progress of advertisement playing is realized, the time of advertisement playing is reduced, the influence of the advertisement on a viewer is reduced, and the impression experience of the viewer is improved.
Further, referring to fig. 4, fig. 4 is a flowchart illustrating a second embodiment of the method for adjusting an advertisement playing progress according to the present invention. Based on the above embodiment shown in fig. 2 or fig. 3, when the playing of the current video link is finished, the step S30 of adjusting the playing progress of the video link according to a preset adjustment rule may include:
step S32, detecting whether the video playing link contains video end frame information;
in this embodiment, after the advertisement playing progress adjusting device detects that the video playing link is the advertisement video link, the advertisement playing progress adjusting device detects whether the video playing link contains video end frame information, that is, the advertisement playing progress adjusting device detects whether the video playing link is completely cached. The video end frame information is the end frame of the video playing link.
After the step S32 detects whether the video playing link includes the video end frame information, the method may include:
step f1, if the video playing link does not contain video end frame information, acquiring the last second video image in the video playing link;
and f2, when the playing of the current video link is finished, playing the video image of the last second.
In this embodiment, after the advertisement playing progress adjusting device detects that the video playing link does not include the video end frame information, that is, when the advertisement playing progress adjusting device detects that the video playing link is not cached completely, the advertisement playing progress adjusting device obtains the last second video image in the video playing link; after the advertisement playing progress adjusting device detects that the playing of the previous video link is finished, the advertisement playing progress adjusting device starts to play the video playing link from the last second video image of the video playing link, namely the advertisement playing progress adjusting device plays the video playing link which is not cached completely. And the last second video image is the last second image which can be read by the video playing link.
Step f2, when the playing of the previous video link ends, may include, after the playing of the last second video image:
And g, adjusting the playing volume and the playing brightness of the last second video image.
In this embodiment, the advertisement playing progress adjusting device starts to play the video playing link from the last second video image of the video playing link, that is, after the advertisement playing progress adjusting device plays the video playing link which is not cached completely, the advertisement playing progress adjusting device reduces the playing volume and the playing brightness of the video playing link which starts to play from the last second video image of the video playing link, and the advertisement playing progress adjusting device reduces the playing volume and the playing brightness of the video playing link which is not cached completely, so as to reduce the influence of the advertisement on the viewer.
Step S33, if the video playing link includes video end frame information, when the playing of the previous video link is finished, the next video link is played.
In this embodiment, after the advertisement playing progress adjusting device detects that the video playing link includes the video end frame information, that is, after the advertisement playing progress adjusting device detects that the buffering of the video playing link is completed, and the advertisement playing progress adjusting device detects that the playing of the previous video link is completed, the advertisement playing progress adjusting device plays the next video link, that is, the advertisement playing progress adjusting device skips the video playing link. The next video link is a video link acquired by the advertisement playing progress adjusting device after the video playing link is acquired.
According to the scheme, the video playing link is obtained; detecting whether the video playing link is an advertisement video link or not according to a preset detection rule; if the video playing link is an advertisement video link, detecting whether the video playing link contains video end frame information; and if the video playing link contains video end frame information, playing the next video link when the playing of the current video link is finished. Therefore, the function of adjusting the progress of advertisement playing is realized, the time of advertisement playing is reduced, the influence of the advertisement on a viewer is reduced, and the impression experience of the viewer is improved.
The invention also provides an advertisement playing progress adjusting device.
The advertisement playing progress adjusting device of the invention comprises: the system comprises a memory, a processor and an advertisement playing progress regulating program which is stored on the memory and can run on the processor, wherein the advertisement playing progress regulating program realizes the steps of the advertisement playing progress regulating method when being executed by the processor.
The method implemented when the advertisement playing progress adjustment program running on the processor is executed may refer to each embodiment of the advertisement playing progress adjustment method of the present invention, and details are not described here.
The invention also provides a computer readable storage medium.
The computer-readable storage medium of the present invention stores thereon an advertisement playing progress adjustment program, which when executed by a processor, implements the steps of the advertisement playing progress adjustment method as described above.
The method implemented when the advertisement playing progress adjustment program running on the processor is executed may refer to each embodiment of the advertisement playing progress adjustment method of the present invention, and details are not described here.
It should be noted that, in this document, the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or system that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or system. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other like elements in a process, method, article, or system that comprises the element.
The above-mentioned serial numbers of the embodiments of the present invention are only for description and do not represent the merits of the embodiments.
Through the description of the foregoing embodiments, it is clear to those skilled in the art that the method of the foregoing embodiments may be implemented by software plus a necessary general hardware platform, and certainly may also be implemented by hardware, but in many cases, the former is a better implementation. Based on such understanding, the technical solution of the present invention may be embodied in the form of a software product, which is stored in a storage medium (e.g., ROM/RAM, magnetic disk, optical disk) as described above and includes instructions for enabling a terminal device (e.g., a mobile phone, a computer, a server, an air conditioner, or a network device) to execute the method according to the embodiments of the present invention.
The above description is only a preferred embodiment of the present invention, and not intended to limit the scope of the present invention, and all modifications of equivalent structures and equivalent processes, which are made by using the contents of the present specification and the accompanying drawings, or directly or indirectly applied to other related technical fields, are included in the scope of the present invention.

Claims (9)

1. An advertisement playing progress adjusting method is characterized by comprising the following steps:
Acquiring a video playing link;
detecting whether the video playing link is an advertisement video link or not according to a preset detection rule;
if the video playing link is an advertisement video link, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished;
wherein, the step of detecting whether the video playing link is an advertisement video link according to a preset detection rule comprises:
processing the video playing link through a video confirmation instruction to obtain a video confirmation result;
detecting whether the video confirmation result is a video pause result;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished comprises the following steps:
and if the video confirmation result is not the video pause result, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
2. The method for adjusting advertisement playing progress according to claim 1, wherein the step of detecting whether the video playing link is an advertisement video link according to a preset detection rule further comprises:
Acquiring at least two video frame images in the video playing link;
detecting whether the similarity of the same area in at least two video frame images is larger than a preset similarity threshold value or not;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished further comprises:
and if the similarity of the same areas in at least two video frame images is greater than a preset similarity threshold, adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished.
3. The method for adjusting progress of advertisement broadcasting according to claim 1, wherein the step of detecting whether the video broadcasting link is an advertisement video link according to a preset detection rule further comprises:
reading the video playing time length in the video playing link;
detecting whether the video playing time length is greater than a preset time length threshold value or not;
if the video playing link is an advertisement video link, the step of adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished further comprises:
And if the video playing time is longer than the preset time threshold, adjusting the playing progress of the video playing link according to a preset adjusting rule when the playing of the current video link is finished.
4. The method for adjusting the playing progress of an advertisement according to any one of claims 1 to 3, wherein the step of adjusting the playing progress of the video playing link according to a preset adjustment rule when the playing of the current video link is finished comprises:
detecting whether the video playing link contains video end frame information or not;
and if the video playing link contains video end frame information, playing the next video link when the playing of the current video link is finished.
5. The method for adjusting advertisement playing progress according to claim 4, wherein the step of detecting whether the video playing link contains video end frame information is followed by the steps of:
if the video playing link does not contain video end frame information, acquiring a last second video image in the video playing link;
and when the playing of the video link at the current time is finished, playing the video image of the last second.
6. The method for adjusting progress of advertisement playing as claimed in claim 5, wherein the step of playing the video image of the last second after the step of playing the video image of the last second when the playing of the video link of the current time is finished comprises:
And adjusting the playing volume and the playing brightness of the last second video image.
7. The method for adjusting progress of advertisement broadcasting according to claim 1, wherein the step of detecting whether the video broadcasting link is an advertisement video link according to a preset detection rule comprises:
and if the video playing link is not the advertisement video link, playing the video playing link when the playing of the current video link is finished.
8. An advertisement playing progress adjustment device, characterized by comprising: a memory, a processor and an advertisement playing progress adjustment program stored on the memory and running on the processor, the advertisement playing progress adjustment program, when executed by the processor, implementing the steps of the advertisement playing progress adjustment method according to any one of claims 1 to 7.
9. A computer-readable storage medium, having an advertisement playing progress adjustment program stored thereon, which when executed by a processor, implements the steps of the advertisement playing progress adjustment method according to any one of claims 1 to 7.
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