CN103634649A - Method and device for combining visual message in the visual signal - Google Patents

Method and device for combining visual message in the visual signal Download PDF

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CN103634649A
CN103634649A CN201210353799.3A CN201210353799A CN103634649A CN 103634649 A CN103634649 A CN 103634649A CN 201210353799 A CN201210353799 A CN 201210353799A CN 103634649 A CN103634649 A CN 103634649A
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video
frame
size
visual message
vision signal
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O.米勒
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HUISHI MEDIA CO Ltd
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HUISHI MEDIA CO Ltd
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Abstract

The present invention provides a method for a visual message that including a combination of video frames in a video signal, to obtain a modified video signal suitable for display. The method comprises the steps of: (a) providing a plurality of video frames comprising a video signal; (b) providing a visual message to be incorporated in the video signal; (c) selecting a video frame used in combination with the visual message; (d) re-determining the size of the selected video frame, so that each video frame is re-determined size and dimensions before it is re-determined size substantially equal to the size at the time of the corresponding at least one visual message composition , and between the re-determined size of the video frame and a visual message does not have to be combined with the spatial overlap; and (e) taking the form of re-determining the size of the selected video frame and a visual message in combination to form a modify one or more video frames.

Description

For the method and apparatus in conjunction with visual message in vision signal
Technical field
Relate generally to image processing field of the present invention, and relate to especially in vision signal in conjunction with the method for visual message.
Background technology
Activity, social relationships and the profile information (profile information) of online advertisement based on a people advances in the direction of height personalized advertisement.According to the numeral of issuing in the Interactive Advertising office up-to-date (" IAB ") Internet advertisement report of earnings, online advertisement is in the U.S. and flourishing in other place in the world.In the U.S., enterprises and individuals, in the first six months of 2010, has spent approximately 12,100,000,000 dollars in online advertisement separately.The relative share of the online advertisement of estimation based on social networking website is by sustainable growth.
Usually, in internet, use the advertisement of a plurality of types.This type of type is flash video ads.Flash advertisement is the short video clip showing in combination with asked video clipping.This commercial paper is similar to the advertisement in TV, and many advertisers are used identical montage to TV and online flash player.
The advertisement of the another type of using in internet is banner.Conventionally, these banners are relatively simple HTML code sheets, and it is designed to indicate web browser when user clicks certain link, to retrieve the particular webpage page or web page element.This link be shown as to the frame that comprise figure (conventionally there is text element) and sometimes comprise animation thereafter.Because banner can be made into any size, so IAB has set voluntary advertising unit guide to realize industry standard advertisement size.As technology, banner continues along with market trend to change, and present known many dissimilar banners, for example, and static banner, animation banner, rolling banner, expansion banner, stunt banner (trick banners) etc.
Conventionally, during normal video is play, at the place, bottom of the viewing area of video, show that banner reaches time predefined section (for example 5 to 15 seconds), thereafter, banner automatically rolls downwards, and alternatively, at the identical local new banner that shows.Alternatively, in some cases, when clicking text or overlay image label, current in progress video will be suspended, and user is the gray website being redirected in new web page, and/or gray video will start.After broadcast advertisement business's video, the place that original contents is suspended from it.
Yet, in the problem being associated with this type of display mode one reaches the predefine duration on the top of the ad banner part that is coated over frame, this causes destroying to a certain extent beholder's experience, and sometimes even will miss significant video section for him (for example captions).The present invention manages head it off.
Summary of the invention
Can summarize the disclosure by reference to claims.
The object of this invention is to provide for present to shown vision method, computer program and the video processing equipment that adds content in the situation that not affecting negatively beholder's experience.
Another object of the present invention be to provide a kind of for combination in vision signal/in conjunction with/insert the method for one or more visual messages.
An other object of the present invention be make it possible in the situation that to revising the viewing quality of image or vision signal, do not cause in the adverse effect recognition image of essence or in vision signal for therein in conjunction with space and/or the time location of one or more static state and/or dynamic vision message.
Along with the carrying out of description of the invention, other object of the present invention will become apparent.
In one embodiment, provide a kind of at least one visual message is combined with the one or more frame of video that are included in vision signal, thereby obtain the method for revising vision signal being suitable for shown, wherein, the method comprises the following steps:
(a) provide the vision signal that comprises a plurality of frame of video;
(b) provide at least one visual message being bonded in vision signal;
(c) among described a plurality of frame of video, select one or more frame of video, to described at least one visual message is combined with it;
(d) redefine the size of corresponding one or more selected frame of video, thereby the size that each frame of video that redefines size is substantially equated in the size with original corresponding frame of video (before it redefines size) when being combined with corresponding at least one visual message, between corresponding at least one visual message that redefines the frame of video of size and combined with it, do not there is space overlap, and wherein, each selected frame of video that redefines size is included in the whole content substantially (for example, in less image) that it redefines size corresponding selected frame of video before, and
(e) will take its described one or more selected frame of video that redefine size form and corresponding at least one visual message combined, thereby form, will be included in one or more frame of video of having revised of revising in vision signal.
In other words, the described vision signal of having revised comprises that one or more groups has revised frame of video continuously, each is redefined size and is become suitable size, as explained above, still comprise all the elements substantially that are included in corresponding original video frame (before it redefines size) simultaneously, thereby make to redefine the frame of size and the combination of visual message and will cause one group of continuous modification frame of video, each has its original size and comprises the full content substantially of its corresponding primitive frame and visual message, between the visual message that redefines the frame of size and combined with it, do not exist overlapping.
Should be by this article and spread all over the term " visual message " that this specification and claim used and be understood to include text message, image, animated advertising, banner and/or video clipping.
According to another embodiment, the display at subscriber equipment place comprises the district of at least two dynamic changes.Work as where applicable, the firstth district is used to display video signal, and at least one Second Region is used to show one or more visual messages.According in this case of the present invention, sometimes when not having visual message to be shown, described at least one Second Region extend until new visual message should be shown period during be minimized (or being even eliminated).Meanwhile, described the firstth district is extended to the not use viewing area that comprises described at least one Second Region, thereby obtains for showing the expansion viewing area of current video frame.As mentioned above, once need to show new visual message, there is contrary process, and show that subsequently the region in firstth district at current video frame place will be reduced, so that can be at described at least one place, Second Region, demonstration need to be by shown one or more visual messages.
Therefore, in this article and spread all over the combination that raw video signal and at least one visual message " revised vision signal " and be used for representing in term that this specification and claim used.Can for example, carry out before the combination of raw video signal and described at least one visual message vision signal being sent to user (position of , provider), it relates to the size that redefines of some frame of being included in raw video signal.In replacement, can show each in raw video signal and described at least one visual message by the place, not same district at display, at user's display device place, carry out the combination of described raw video signal and described at least one visual message.For example, in the situation that the vision signal of the technology transfer of use based on internet, can be by showing raw video signal demonstration place and showing that at the place, one or more not same districts of display/screen described at least one visual message stems from the raw video signal in a source and stems from the not combination of at least one visual message of homology.In other words, when realizing a rear option, frame of video is passed on towards user dividually with visual message, and in fact at user's oneself display device place, carries out and redefine the frame of video of size and the combination of visual message, thereby obtain, has revised frame of video.
According to another embodiment, under real-time or near real-time conditions, carry out the combination of described at least one visual message and corresponding one or more frame of video.
According to an other embodiment, based at least one in the following, carry out the size that redefines of corresponding one or more selected frame of video:
The physical dimension of described at least one visual message a) described at least one the corresponding frame of video by with redefine size form in it being combined; And
B) should by described at least one visual message with in it, redefine corresponding at least one frame of video of size form combined revise the position in frame.
Should be interpreted as and comprise room and time position spreading all in this article term " position " that this specification and claim used.In other words, this position can be certain part of image or certain part of frame (or, certain part in each in one group of successive frame, such as for showing that ad banner reaches the base section of the framing of certain time period, in many successive frames, its displaying time will continue this certain time period).In addition, this position can be the time point that can insert image or video clipping in the situation that of vision signal.
According to another embodiment, step (c) also comprises among a plurality of frame of video selects one or more frame of video, so that the information based on being included in selected one or more frame of video combines described at least one visual message with it.
According to another another embodiment, revised vision signal and comprised at least one group, what it comprised predetermined number has revised frame of video continuously, after be one or more unmodified frame of video.In other words, after certain time period, as skilled in the art will recognize, this time period is the equivalent of frame that will show certain number of visual message (for example ad banner) therebetween, being included in the frame of video of proceeding of revising in vision signal is unmodified frame of video, and (no matter it will be new visual message during in conjunction with next opportunity of visual message should be in vision signal, or with to be combined in that in this vision signal identical), will repeat said process.
According to another another embodiment, each the physical dimension being combined at least two in the visual message of revising in video flowing is mutually different.
According to another embodiment, provide a kind of at least one visual message and the one or more frame of video that are included in vision signal are combined, thereby obtain the method for revising vision signal being suitable for thering is the display place demonstration of at least two simultaneous viewing areas, the first viewing area is used for showing one or more visual messages for display video signal and at least one the second viewing area, wherein, the method comprises the following steps:
The vision signal that comprises a plurality of frame of video is provided from first server;
From second server, provide at least one visual message;
Among described a plurality of frame of video, select one or more frame of video to described at least one visual message is combined with it;
Redefine the size of the first viewing area and described at least one the second viewing area, thus make the first viewing area and described at least one the second viewing area and be substantially equal to its redefine before size they and; And
Revise the size of selected frame of video so that can show its full content in redefining the first viewing area of size and its demonstration that redefines size form in it is synchronizeed with corresponding at least one visual message, thereby form one or more frame of video of having revised of having revised vision signal.
According on the other hand, thereby provide a kind of can be used to that visual message and the frame of video combination being included in vision signal are obtained to the video processing equipment of having revised vision signal, it comprises;
Receiver, it can be used to receiving video signals, and each comprises a plurality of frame of video and a plurality of visual message that are bonded in vision signal;
Processor, it can be used to:
-for each vision signal, among being included in a plurality of frame of video wherein, select one or more frame of video, at least one visual message is combined with it;
-redefine the size of corresponding one or more selected frame of video, thereby make each frame of video that redefines size when with corresponding at least one visual message combination in being substantially equal to the size of original corresponding frame of video (before it redefines size) size, between corresponding at least one visual message that redefines the frame of video of size and combined with it, do not there is space overlap, and wherein, each selected frame of video that redefines size comprises that it redefines the whole content substantially of the size selected frame of video of correspondence before, and
-by redefine described one or more selected frame of video and corresponding at least one visual message combination of size form in it, thereby form, will be included in one or more frame of video of having revised of revising in vision signal; And
Grass-hopper (for example media streaming device), it can be used to each is comprised to one or more modification vision signals of having revised frame of video pass on towards storage device and/or towards display unit.
According to another embodiment in this respect, described processor is suitable under real-time or near real-time conditions described at least one visual message and corresponding one or more frame of video combination.
According to another embodiment, described processor is suitable under real-time or near real-time conditions described at least one visual message and corresponding one or more frame of video is combined.
According to another another embodiment, described processor is suitable for analyzing and is included in the content of the frame of video in each vision signal and selects therein in conjunction with space and/or the time location of described at least one visual message.
According to another embodiment in this respect, described processor is suitable for redefining the size of corresponding one or more selected frame of video based at least one in the following:
The physical dimension of described at least one visual message a) described at least one the corresponding frame of video by with redefine size form in it being combined; And
B) should by described at least one visual message with in it, redefine corresponding at least one frame of video of size form combined revise the position in frame.
According to another embodiment, described processor is suitable for selecting one or more frame of video among described a plurality of frame of video, so that the information based on being included in selected one or more frame of video combines described at least one visual message with it.
According to another embodiment, described processor is suitable at least two visual messages that have mutually different physical dimensions in video flowing in conjunction with each revising.
According on the other hand, a kind of computer program is provided, it is encoded to carry out one group of instruction by computer system to the computer program being stored on non-interim computer-readable recording medium, described computer system comprises for carrying out a kind of one or more computer processors of method, described method is for combined with the one or more frame of video that are included in vision signal by least one visual message, it comprises step: among being included in a plurality of frame of video vision signal, select one or more frame of video at least one visual message is combined with it, and the physical dimension based on described at least one visual message, redefine the size of corresponding one or more selected frame of video, thereby make each frame of video that redefines size when being combined with corresponding at least one visual message, the size that redefines size corresponding frame of video size before in being substantially equal to it, between corresponding at least one visual message that redefines the frame of video of size and combined with it, do not there is space overlap, and wherein, each selected frame of video that redefines size comprises that it redefines the whole content substantially of the size selected frame of video of correspondence before, and described one or more selected frame of video and corresponding at least one visual message combination of size form will be redefined in it, thereby form one or more frame of video of having revised.
Accompanying drawing explanation
Fig. 1 illustrates the example of the frame of video that visual message should be incorporated into;
Fig. 2 illustrate according to typical prior art solution in frame of video in conjunction with the example of visual message;
Fig. 3 illustrates according to an embodiment of the invention by the example of visual message and frame of video combination; And
Fig. 4 has presented for carrying out the block diagram of the method for embodiments of the invention.
Embodiment
Below considering by reference to the accompanying drawings, during non-limiting detailed description, now will obtain better understanding of the present invention.
Fig. 1 illustrates the example of the frame of video that visual message should be incorporated into;
The example of the frame of video that combines banner of the Typical solutions that Fig. 2 illustrates according to as uses in the prior art.The banner 10 with the size of a * b pixel is bonded in the frame of video 5 of Fig. 1, and it has the size of n * m pixel by covering the base section of frame of video.Therefore, for will be therein in conjunction with those frame of video of banner (or any other visual message), some image being included in described frame is stopped by banner coverage diagram, and the pixel being only included in the uncovered area of n * m-a * b pixel can be seen by the beholder of vision signal, regardless of the data that are included in a * b pixel of original image, as illustrated in frame of video 15.This is certainly at least to a certain extent to having adverse effect for watching the someone's of vision signal (such as film, video clipping etc.) user to experience, and the mode having been adopted with prior art solution in described vision signal combines banner.
Fig. 3 illustrates the combined example of the identical banner shown in Fig. 2 20 and the frame of video 5 of Fig. 1 of size with n * m pixel (n be the length of frame of video and m is its width), but is according to embodiments of the invention specifically.Conventionally but not necessarily, banner will have the preliminary dimension (" a " be the length of banner and " b " is its width) of a * b pixel, and it is according to one in the option being proposed by Interactive Advertising office (IAB).Once identified frame of video 5(with and the frame of video proceeded), and known to itself and the frame of video combination of identifying being bonded to the size of the banner in vision signal, processor operates the image being included in frame of video, thereby make to be dispersed throughout at first n * m the image in pixel, will shrink and be presented in its whole content is redefining size frame 25 in the situation that now, redefine size frame 25 and preferably there is the size of individual pixel of n * (m-b).Result is that beholder receives complete image (even with less size) and reaches the duration that wherein should be shown the period of banner as shown in Figure 3, and (when having experienced this period), presents its normal size with n * m pixel in the image being included in next frame of video thereafter.
Let us forwards Fig. 4 to now, and it is that illustration for carrying out the flow chart of the method for embodiments of the invention under real-time or near real-time conditions.
According to this example, one or more visual messages are uploaded to the equipment (step 110) with Video processing ability.This kind equipment can be PC computer, cellular phone, laptop computer, PDA, flat computer, TV provider equipment etc.Can for example for example, in response to trigger event (system identification is logined to the user of the video processing equipment of having uploaded to its device authorization advertisement), complete and upload, thereafter, can upload the visual message of renewal.
Next, at certain time point place thereafter, for example, for example, when user wishes that vision signal (film) is shown (step 120), it is no matter display place (if this kind equipment has the subscriber equipment of display unit) at video processing equipment or at another equipment place, can be from TV/ video/service provider foradownloaded video signal, or from the memory search of subscriber equipment etc.
Once initiate the demonstration of vision signal, via video processing equipment, transmit vision signal, the signal (step 130) that this video processing equipment analysis is received by for example chipset being embedded, and to be confirmed as be the appropriate location (step 140) that combines therein advertisement in the first locus.Then from being stored in retrieve advertisements (form that it can be taked the form of video clipping or take image/video frame) (step 150) among one or more advertisements of the device memory with Video processing ability, and by this chipset, be inserted in that to be confirmed as be the position (step 160) by the frame of video of the suitable locus of doing like this.The number (step 170) of assessing the size of particular advertisement and should presenting the frame of video of this advertising department by video processing equipment, and determine and should will insert the particular video frequency frame (step 180) of this advertising department.By knowing the position in the original video frame that the size of advertisement and its should be shown, video processing equipment redefines each the size (step 190) in these particular video frequency frames, thereby make each redefine the size that size frame of video equates the original video frame size before redefining size with it when being combined with advertisement, between corresponding at least one visual message that redefines the frame of video of size and combined with it, do not have overlapping.
Next, video process apparatus is combined with advertisement by the frame of video (it comprises the full content that is included in the image in corresponding original video frame, in its minification) that redefines size, thereby form, has revised frame of video (step 200).
When arriving for showing should be in conjunction with time of the particular video frequency frame of advertisement time, video processing equipment guarantees to show has revised frame of video (comprise advertisement those) rather than its corresponding original video frame.Once show all specific frame of video of having revised that comprises advertisement, the frame of video (step 210) of proceeding that will original with it (not redefining size) form display video signal.
Be understood that above explanation only comprises some embodiment of the present invention, and illustrate for it.Without departing from the scope of the invention, those skilled in the art can design many alternate manners of carrying out by method provided by the invention, and therefore it contained by the present invention.For example, described method can also comprise various steps, and where it is should be in conjunction with visual message for identification, and the size that how to redefine associated video frame.
Being understood that can be for other embodiment with respect to the feature described in an embodiment, and is not that all embodiment of the present invention have in all features shown in specific pattern.Those skilled in the art will expect the variation of described embodiment.In addition,, when using in the claims, term " comprises ", " comprising ", " having " and with root alternative word should mean " including but not limited to ".Only by following claim, limited the scope of the invention.

Claims (15)

  1. One kind for by least one visual message with to be included in one or more frame of video of vision signal combined, thereby obtain, be suitable for the method for revising vision signal that shows, wherein, described method comprises the following stated step:
    (a) provide the vision signal that comprises a plurality of frame of video;
    (b) provide at least one visual message being bonded in described vision signal;
    (c) among described a plurality of frame of video, select one or more frame of video, to described at least one visual message is combined with it;
    (d) redefine the size of corresponding one or more selected frame of video, thereby make each frame of video that redefines size when being combined with corresponding at least one visual message, the size that the size of the corresponding video hardwood before redefining size with at it equates substantially, and between described corresponding at least one visual message that redefines the frame of video of size and combined with it, do not have overlapping; And
    (e) will take its described one or more selected frame of video that redefine size form and corresponding at least one visual message combined, thereby form one or more frame of video of having revised.
  2. 2. method according to claim 1 wherein, is carried out the combination of described at least one visual message and corresponding one or more frame of video under real-time or near real-time conditions.
  3. 3. method according to claim 1, wherein, based at least one in the following, carry out the size that redefines of corresponding one or more selected frame of video:
    The physical dimension of described at least one visual message a) described at least one the corresponding frame of video by with redefine size form in it being combined; And
    B) should be by the combined described position of having revised in frame of described at least one visual message and corresponding at least one frame of video that redefines size form in it.
  4. 4. method according to claim 1, wherein, step (c) also comprises among described a plurality of frame of video selects one or more frame of video, so that the information based on being included in selected described one or more frame of video combines described at least one visual message with it.
  5. 5. method according to claim 1, wherein, the described vision signal of having revised comprises at least one group, what it comprised predetermined number has revised frame of video continuously, after be one or more unmodified frame of video.
  6. 6. method according to claim 1, wherein, each the physical dimension being bonded at least two in the visual message of revising in video flowing is mutually different.
  7. 7. one kind for by least one visual message and the one or more frame of video combination that is included in vision signal, thereby obtain the method for having revised vision signal, the described vision signal of having revised is suitable for showing at the display place with at least two simultaneous viewing areas, the first viewing area is used for showing one or more visual messages for display video signal and at least one the second viewing area, wherein, described method comprises the following stated step:
    The vision signal that comprises a plurality of frame of video is provided from first server;
    From second server, provide at least one visual message;
    Among described a plurality of frame of video, select one or more frame of video to described at least one visual message is combined with it;
    Redefine the size of described the first viewing area and described at least one the second viewing area, thus make described the first viewing area and described at least one the second viewing area and be substantially equal to they redefine before size they and; And
    Revise the size of selected frame of video so that can show their full content in described the first viewing area that redefines size and their demonstration of the size form that redefines in them is synchronizeed with corresponding at least one visual message, thereby form one or more frame of video of having revised.
  8. 8. thereby can be used to, visual message and the frame of video combination being included in vision signal are obtained to a video processing equipment of having revised vision signal, it comprises;
    Receiver, it can be used to receiving video signals, and each comprises a plurality of frame of video and a plurality of visual message that are bonded in described vision signal;
    Processor, it can be used to:
    -for each vision signal, among being included in a plurality of frame of video wherein, select one or more frame of video, at least one visual message is combined with it;
    -redefine the size of corresponding one or more selected frame of video, thereby make each frame of video that redefines size when being combined with corresponding at least one visual message, in being substantially equal to the size of described original corresponding frame of video size, and between described corresponding at least one visual message that redefines the frame of video of size and combined with it, do not there is space overlap; And
    -by redefine described one or more selected frame of video and corresponding at least one visual message combination of size form in it, thereby form, described in being included in, revised the one or more frame of video of having revised in vision signal; And
    Grass-hopper, it can be used to each is comprised to one or more modification vision signals of having revised frame of video pass on towards storage device and/or towards display unit.
  9. 9. video processing equipment according to claim 8, wherein, described processor is suitable under real-time or near real-time conditions, described at least one visual message being combined with corresponding one or more frame of video.
  10. 10. video processing equipment according to claim 8, wherein, described processor is suitable for analyzing and is included in the content of the frame of video in each vision signal and selects space and/or the time location in connection with described at least one visual message place.
  11. 11. video processing equipments according to claim 8, wherein, described processor is suitable for redefining the size of corresponding one or more selected frame of video based at least one in the following:
    The physical dimension of described at least one visual message a) described at least one the corresponding frame of video by with redefine size form in it being combined; And
    B) should by described at least one visual message with in it, redefine corresponding at least one frame of video of size form combined revise the position in frame.
  12. 12. video processing equipments according to claim 8, wherein, described processor is suitable for selecting one or more frame of video among described a plurality of frame of video, so that the information based on being included in selected one or more frame of video combines described at least one visual message with it.
  13. 13. video processing equipments according to claim 8, wherein, described processor is suitable at least two visual messages that have mutually different physical dimensions in video flowing in conjunction with each revising.
  14. 14. video processing equipments according to claim 8, wherein, described processor is suitable for also based on selected locus, redefining the size of corresponding one or more selected frame of video.
  15. 15. 1 kinds of computer programs, it is encoded to carry out one group of instruction by computer system to the computer program being stored on non-interim computer-readable recording medium, described computer system comprises for carrying out a kind of one or more computer processors of method, described method is for combined with the one or more frame of video that are included in vision signal by least one visual message, and it comprises described step: among being included in a plurality of frame of video vision signal, select one or more frame of video at least one visual message is combined with it, and the physical dimension based on described at least one visual message, redefine the size of corresponding one or more selected frame of video, thereby make each frame of video that redefines size when with corresponding at least one visual message combination in being substantially equal to the size of its corresponding frame of video size before redefining size, and between described corresponding at least one visual message that redefines the frame of video of size and combined with it, do not there is space overlap, and wherein, each selected frame of video that redefines size comprises that it redefines the whole content substantially of the size selected frame of video of described correspondence before, and described one or more selected frame of video and corresponding at least one visual message combination of size form will be redefined in it, thereby form one or more frame of video of having revised.
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