CN103401918B - A kind of business information delivery system based on electronic chart - Google Patents

A kind of business information delivery system based on electronic chart Download PDF

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Publication number
CN103401918B
CN103401918B CN201310322803.4A CN201310322803A CN103401918B CN 103401918 B CN103401918 B CN 103401918B CN 201310322803 A CN201310322803 A CN 201310322803A CN 103401918 B CN103401918 B CN 103401918B
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China
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information
database
electronic chart
business information
mobile phone
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CN201310322803.4A
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CN103401918A (en
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段志雁
安亚娜
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Northeast Petroleum University
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Northeast Petroleum University
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Abstract

The invention provides a kind of business information delivery system based on electronic chart, comprising: processing unit, business information data storehouse, electronic map database and communication network, described communication network is connected with intelligent mobile phone terminal; The information in business information data storehouse is extracted by described processing unit, is labeled in electronic map database, it is characterized in that, described business information data storehouse obtains based on web page extraction.The mobile phone terminal of mode to a certain region that present invention employs timer is monitored, and sends the electronic chart comprising business information to suitable mobile phone terminal.Invention increases the efficiency of information transmission, achieve and internet information is combined with electronic chart, and improve the arrival rate of information, reduce blocking up of information, obtain good technique effect.

Description

A kind of business information delivery system based on electronic chart
Technical field
The present invention relates to a kind of business information delivery system, particularly relate to a kind of business information delivery system based on electronic chart.
Background technology
China has become social occupancy volume first big country of mobile terminal (mainly mobile phone), more than 1,000,000,000.To the end of the year 2012, China mobile terminal market sales volume will more than 2.6 hundred million, wherein smart mobile phone sales volume accounting will reach 49.1%, and estimate that the smart mobile phone sales volume of China in 2013 will exceed non intelligent machine, China's Smart Mobile Phone Market also will become the market of global smart mobile phone shipment amount first thereupon.
On intelligent mobile phone platform, the mode of transmission information is varied as phone, note, gets online without being tethered to a cable, content is also multifarious as weather forecast, tourism trip, stock finance and economics, small key of life, electronic chart etc., and these information with people's Working Life combine more and more tightr.
In today that mobile terminal (mobile phone) application is more and more wider, the mode of mobile phone reception note, multimedia message, wap push information carries out communication and information interaction is accepted extensively by masses.
Exactly because mobile phone has become an indispensable part in people's daily life, thus, much how more effective those skilled in the art are toward mobile phone transmission business newsletters in research at present, maximizes to realize commercial interest.Conventional business newsletters is all use bulk SMS, massively transmitting multimedia message, free WAP station, the mode that WAP Push is distributed as business newsletters.
The sending method of conventional business information is, when cellphone subscriber enters or leave a certain region, send a note with business information to it, but this way usually makes consumer dislike, because consumer passes by a certain region, the desire of inreal consumption.If give everyone sending bulk message, not only waste resource, and due to the information content occurred too huge, information can be caused to block up, finally cause a lot of information can not reach mobile terminal in fact, therefore, must limit the traffic volume of information.Secondly, only have the title of businessman with the information of message release, consumer is often difficult to, and does not also initiatively go to the place finding businessman.
In addition, along with the information of the Internet presents explosive growth, a lot of businessman all chooses Web realease business information, as purchased by group, giving a discount, the activity such as sales promotion.But consumer can not pay close attention to the information of these magnanimity the moment, therefore, how these information being passed to consumer in time, is that technician pays close attention to.
Web page extraction is a kind of method extracting useful information from magnanimity info web, and the decimation rule of different web pages is often different, extracts info web exactly and requires to adopt correct decimation rule to webpage.
Electronic chart utilizes computer technology, the map storing in a digital manner and consult, and it can show easily on smart mobile phone, and mark out the interested place of consumer.
Utilize web page extraction can obtain the business information of businessman's issue in time, what utilize that electronic chart can be very fast sends the place of businessman to smart phone user, how to provide a kind of search and labeling system efficiently, information being sent out effectively rapidly, is object of the present invention.
Summary of the invention
The invention provides the technology that a kind of internet hunt combines with electronic chart, specifically, the information that the present invention will the Internet search, marks on electronic chart, thus achieves the Obtaining Accurate of business information, more specifically, based on a business information delivery system for electronic chart, described system comprises: processing unit, business information data storehouse, electronic map database and communication network, described communication network is connected with intelligent mobile phone terminal; The information in business information data storehouse is extracted by described processing unit, be labeled in electronic map database, it is characterized in that, described business information data storehouse obtains based on web page extraction, and described extraction realizes like this: carry out manual sort to the webpage comprising business information; Choose one of them webpage in each dissimilar webpage, be configured to document collection partition form; Manually mark out the field of business information, place, time, content, network address; Utilize this web document structure tree of machine learning, obtain this information matches pattern; By the information matches mode record of obtained dissimilar webpage in the first database; Batch input info web, according to different type of webpage, selects corresponding information matches pattern automatically; According to the business information in described information matches pattern extraction webpage, and be input in the first database according to set form;
Also comprise the second database, described second database comprises comparator, and it contrasts the first database and electronic map database, extracts and has the business information of same place field with electronic chart and be stored in the second database; Second database is associated with electronic map database by described processing unit, and the business information according to described second database marks electronic chart; On electronic chart within the specific limits, only mark the forward business information of temperature rank, described temperature calculates like this: the webpage number of a certain business information retrieved is divided by time coefficient, and the value of gained is larger, then represent that this business information temperature is larger, rank is more forward; Described time coefficient represents like this: obtain the difference that current web page extracts the day of appearance the earliest of date and a certain business information; Expiration Date in time period information in the described business information of acquisition extraction and current web page extract the difference on date; By last difference except a later difference, income value is time coefficient;
The business information of described second database comprises time data section, and the temporal information comprised when time data segment is through out-of-date, and this business information is deleted by described second database automatically;
Described communication network comprises:
Monitoring system, it sends request to mobile communications operator, is engraved in the intelligent mobile phone terminal information in a certain region when obtaining a certain, and is stored in the 3rd database, simultaneously triggered timer;
After timer predetermined time section, again send request to mobile communications operator, be engraved in the intelligent mobile phone terminal information in the same area when obtaining this, triggered timer again; The cellphone information again obtained and the last information of mobile phone terminal obtained are compared, selects identical information, and be stored in the 4th database;
Information of mobile phone terminal in 4th database sends to mobile operator by described communication network, obtain the locating information of these mobile phone terminals, this locating information is mated with electronic map database by described processing unit, obtain the electronic chart in this mobile phone terminal periphery certain limit, inquire about the electronic chart within the scope of this, determine whether there is markup information, if there is markup information, then this electronic chart with markup information is sent to this mobile phone terminal, if do not inquire markup information, then do not do action;
Described timer adopts the mode of continuous trigger to work, monitor described mobile phone terminal for three times if continuous and be arranged in this region, the locating information of this terminal is then again extracted to operator, judge whether this user have left the scope of the electronic chart that last time sends, if user have left the scope sending electronic chart last time, then the locating information regained is mated, obtain the electronic chart of new scope, and send to user; If user does not leave the scope of the electronic chart that last time sends, then do not do action; If continuous many days, all monitor this user in multiple continuous trigger cycles of every day and be arranged in this region, then the information of this user is eliminated the 4th database, no longer send information to it.
Especially, described processing unit also comprises information interaction module, information interaction module allows the user of mobile phone terminal mark electronic chart and return to processing unit, described processing unit receives the mark of user, and markup information is recorded in the second database, and then associate with electronic chart.
Especially, described information interaction module comprises rejection module, if user is unwilling again to receive this type of information, is then labeled as in the electronic chart occurred and no longer receives, and by the 4th database described in this user mobile phone terminal information removing.
Especially, the business information irrelevant with Locality field that is described electronic chart that be that store in described first database is stored in the 5th database, only when the electronic chart in a certain region can not find markup information at described second database, just in the mode of fuzzy mark by the information labeling of the 5th database on electronic chart, described fuzzy mark is not asked and is accurate to a certain place, only requires to be accurate to some regions.
Especially, described information interaction module comprises pleased receiver module, if user selects pleased reception, then when user appears at a certain region, without the judgement of monitoring system and timer, sends electronic chart directly to this user.
Especially, described pleased receiver module comprises active obtaining electric map module, and when user sends acquisition request to processing unit, processing unit obtains the positional information of this user mobile phone terminal to mobile operator, and sends electronic chart to it.
Business information delivery system based on electronic chart of the present invention can reduce blocking up of information effectively, the arrival rate of raising information, and electronic chart and internet information can be got up by database combination, realize the information communication from the Internet to smart mobile phone.
Accompanying drawing explanation
Fig. 1 is the structural representation of the system of one exemplary embodiment of the present invention;
Fig. 2 is the information extraction flow chart of one exemplary embodiment of the present invention;
Fig. 3 is the flow chart that the information of one exemplary embodiment of the present invention sends.
Embodiment
Below in conjunction with accompanying drawing, the application is described in detail.As shown in Figure 1, it illustrates the business information delivery system that electronic chart is marked of the application.
Fig. 1 shows a kind of business information delivery system based on electronic chart, and described system comprises: processing unit, and it can be the equipment such as computer, large-scale processing unit; Business information data storehouse, electronic map database is stored in described processing unit, and interrelated.Also comprise communication network, described communication network communicates with mobile operator, and is connected with intelligent mobile phone terminal.The information in business information data storehouse is extracted by described processing unit, be labeled in electronic map database, described business information data storehouse is extracted based on internet web page and obtains, with reference to Fig. 2, information extraction formula of the present invention realizes like this: carry out manual sort to the webpage comprising business information; Such as group buying websites is divided into a class, discounting class website is divided into a class.Choose one of them webpage in each dissimilar webpage, be configured to document collection partition form; Manually mark out the field of business information, place, time, content, network address, as Xi Dan Market, subtract 40 etc. 20-30 day in May, full 100; Utilize this web document structure tree of machine learning, obtain this information matches pattern; By the information matches mode record of obtained dissimilar webpage in the first database; Batch input info web, according to different type of webpage, selects corresponding information matches pattern automatically; According to the business information in described information matches pattern extraction webpage, and be input in the first database according to set form.So just achieve from many group purchase information websites, step that business information is wherein extracted in information of discount website, business website.
Also comprise the second database, described second database comprises comparator, it contrasts the first database and electronic map database, extract and there is the business information of same place field with electronic chart and be stored in the second database, such as, retrieve Xi Dan Market carry out for purchasing by group, and in electronic chart, store the geography information of Xi Dan Market, therefore the business information of Xi Dan Market is stored in the second database; Second database is associated with electronic map database, business information according to described second database marks electronic chart, being specially of mark, on the place of electronic chart, Xi Dan Market such as, put signs on, provide the simple prompting such as giving a discount, purchase by group, when user clicks this mark, will the details such as content, time, network address giving a discount, purchase by group be occurred; On electronic chart within the specific limits, only mark the forward business information of temperature rank, this is because the size of electronic chart is limited, too many mark not only makes electronic chart look unclear, and is unfavorable for that user obtains the information of most worthy.Described temperature calculates like this: the webpage number of a certain business information retrieved is divided by time coefficient, and the value of gained is larger, then represent that this business information temperature is larger, rank is more forward; Described time coefficient represents like this: obtain the difference that current web page extracts the day of appearance the earliest of date and a certain business information; Expiration Date in time period information in the described business information of acquisition extraction and current web page extract the difference on date; By last difference except a later difference, income value is time coefficient.Such as current web page extracts day is May 6, and the information purchased by group to Xi Dan Market of extraction is May 1 the most early, and the time that it purchases by group is on May 1 to 31, then time coefficient is calculated as: (6-1)/(31-6)=1/5; Suppose to retrieve altogether 1000 information purchased by group about Xi Dan Market, then described hot value is: 1000/ (1/5)=5000.The advantage of this aligning method is simply and fast, the Information Communication of the Internet is a complicated process, the propagation velocity of webpage is also very complicated, adopt the computational methods of hot value, can generally obtain business information burning hoter recently, there is larger reference significance, this considers over the propagation velocity (this business information in the past often per day retrieval amount) of information, and estimates the propagation velocity (amount retrieved following total in this validity information) in following a period of time.
Described hot value can also add the electronic chart retrieval amount of merchant site, the webpage number that then hot value can be expressed as a certain business information retrieved adds that in this business information, the retrieval amount of merchant site on electronic chart is divided by time coefficient, the day retrieval amount of such as Xi Dan Market on electronic chart (as Internet map such as Baidu's map, search dog maps) is 1000, the retrieval amount of group purchase information is on the internet 1000, then hot value is: (1000+1000)/(1/6)=12000.This hot value with reference to the Knowledge status of user to businessman, more can show the shopping desire of user to businessman.
Calculate through super heat value like this, such as, select businessman's business information of rank front ten, mark in same width electronic chart.
The business information of described second database comprises time data section, the temporal information comprised when time data segment is through out-of-date, this business information is deleted from the second database, such as, in Xi Dan Market group purchase information, activity will in end of day in April 10, then after April 10, this information is deleted from the second database;
Once, such as every day upgrades once above-mentioned retrieval regular update.Like this, the data in above-mentioned database can keep real-time update, and rank also can and then upgrade.
Described communication network comprises:
As shown in Figure 3, monitoring system, it sends request to mobile communications operator, is engraved in the intelligent mobile phone terminal information in a certain region when obtaining a certain, and is stored in the 3rd database, simultaneously triggered timer; At present, mobile operator is proposed various mobile phone value-added service, such as the service of a certain cell SMS, it is based on mobile base station, obtains the information of mobile terminal in certain limit, applies for business, these information do not show phone number, but can send note to these cellphone subscribers.But a kind of problem can be faced like this: the quantity of the mobile terminal of (a certain mobile terminal base station range) is too large in a certain scope, if send information to each terminal, then can cause blocking up of information, last result is that a lot of information does not reach mobile terminal at all, this is for application business, not only cause economic loss (flow loss), and the propagation efficiency of business information is low, does not reach effect.Terminal use in certain regional extent may be: potential consumer, passerby, staff and neighbouring resident.Wherein sending information to potential consumer is that we need, and other people then do not need the generation information to them, therefore, need technically by that some people give reject, increase information transmit efficiency, improve reach rate.For this reason, native system devises a timer and solves this problem.
After timer predetermined time section, again send request to mobile communications operator, be engraved in the intelligent mobile phone terminal information in the same area when obtaining this, triggered timer again; The cellphone information again obtained and the last information of mobile phone terminal obtained are compared, selects identical information, and be stored in the 4th database; The data now selected, major part eliminates passerby, because passerby is flower certain hour through certain region, timer is after certain hour, judge that passerby is essentially through this region, remaining people substantially belongs to and hovers this sowntown people, has potential shopping may.
Information of mobile phone terminal in 4th database sends to mobile operator by described communication network, obtain the locating information of these mobile phone terminals, this locating information is mated with electronic map database by described processing unit, obtain the electronic chart (in such as 500 meters) in this mobile phone terminal periphery certain limit, inquire about the electronic chart within the scope of this, determine whether there is markup information, if there is markup information, then this electronic chart with markup information is sent to this mobile phone terminal, if do not inquire markup information, then do not do action;
Described timer adopts the mode of continuous trigger to work, monitor described mobile phone terminal for three times if continuous and be arranged in this region, the locating information of this terminal is then again extracted to operator, judge whether this user have left the scope (i.e. those 500 meters of scopes of last time) of the electronic chart that last time sends, if user have left the scope sending electronic chart last time, then the locating information regained is mated, obtain the electronic chart of new scope, and send to user; If user does not leave the scope of the electronic chart that last time sends, then do not do action; The object done like this is to avoid repeatedly sending information to user, avoid the phenomenon causing information to block up, for the user entering certain scope of certain region (as in 500 meters), as long as this user is also arranged in this scope, then do not send new information to him.If continuous many days, all monitor this user and be arranged in this region, then the information of this user is eliminated the 4th database in multiple continuous trigger cycles of every day, no longer send information to it, this kind of user is generally local staff or resident.Like this, a kind of information efficiently sends platform and discloses, and platform of the present invention can improve the efficiency of transmission of information, and that improves information reaches rate, reduces the congestion level of information, and achieves the network information and geography information, the contacting of user terminal.
Especially, described processing unit also comprises information interaction module, information interaction module allows the user of mobile phone terminal mark electronic chart and return to processing unit, described processing unit receives the mark of user, and markup information is recorded in the first database, and then associate with electronic chart, as user carries out interaction in some restaurants, so-and-so restaurant releases full 100 and send beverage movable, then send beverage, time by this information editing for so-and-so restaurant, full 100, be recorded in the first database.This requires that user adopts the form of regulation to fill in.
Especially, described information interaction module comprises rejection module, if user is unwilling again to receive this type of information, then be labeled as in the electronic chart occurred and no longer receive, and by the 4th database described in this user mobile phone terminal information removing, this avoids the harassing and wrecking caused this user technically.
Especially, the business information irrelevant with Locality field that is described electronic chart that be that store in described first database is stored in the 5th database, only when the electronic chart in a certain region can not find markup information at described second database, just in the mode of fuzzy mark by the information labeling of the 5th database on electronic chart, described fuzzy mark is not asked and is accurate to a certain place, only require to be accurate to some regions, such as certain comparatively remote teahouse, electronic chart does not mark out its concrete place, but it is proposed information of discount, at this moment can mark out on electronic chart, such as only mark arrives certain a street, at this moment user is needed to search voluntarily.
Especially, described information interaction module comprises pleased receiver module, if user selects pleased reception, then when user appears at a certain region, without the judgement of monitoring system and timer, send electronic chart directly to this user, this kind of user is the user that businessman welcomes.
Especially, described pleased receiver module comprises active obtaining electric map module, when user sends acquisition request to processing unit, processing unit obtains the positional information of this user mobile phone terminal to mobile operator, and send electronic chart to it, although such as user does not leave original scope (namely receiving scope during electronic chart), but reach new for original place, or based on other reasons, when sending request with user orientation server, the electronic chart in new ground point range will be sent to user.
Invention increases the efficiency of information transmission, achieve and internet information is combined with electronic chart, and improve the arrival rate of information, reduce blocking up of information, obtain good technique effect.
Although in conjunction with corresponding embodiment to invention has been detailed description, those skilled in the art should know, and various amendments, deformation in the scope not exceeding the present invention's spirit and essence all fall among protection scope of the present invention.

Claims (6)

1. based on a business information delivery system for electronic chart, described system comprises: processing unit, business information data storehouse, electronic map database and communication network, and described communication network is connected with intelligent mobile phone terminal; The information in business information data storehouse is extracted by described processing unit, be labeled in electronic map database, it is characterized in that, described business information data storehouse obtains based on web page extraction, and described extraction realizes like this: carry out manual sort to the webpage comprising business information; Choose one of them webpage in each dissimilar webpage, be configured to document collection partition form; Manually mark out the field of business information, described field comprises Locality field, time field, content field, Web address field; Utilize web document structure tree described in machine learning, obtain information matches pattern; By the information matches mode record of obtained dissimilar webpage in the first database; Batch input info web, according to different type of webpage, selects corresponding information matches pattern automatically; According to the business information in described information matches pattern extraction webpage, and be input in the first database according to set form;
Also comprise the second database, described second database comprises comparator, and it contrasts the first database and electronic map database, extracts and has the business information of same place field with electronic map database and be stored in the second database; Second database is associated with electronic map database by described processing unit, and the business information according to described second database marks electronic chart; On electronic chart within the specific limits, only mark the forward business information of temperature rank, described temperature calculates like this: the webpage number of a certain business information retrieved is divided by time coefficient, and the value of gained is larger, then represent that this business information temperature is larger, rank is more forward; Described time coefficient represents like this: obtain the difference that current web page extracts the day of appearance the earliest of date and a certain business information; Expiration Date in time field information in the described business information of acquisition extraction and current web page extract the difference on date; By last difference except a later difference, income value is time coefficient;
The business information of described second database comprises time data section, and the temporal information comprised when time data segment is through out-of-date, and this business information is deleted by described second database automatically;
Described communication network comprises:
Monitoring system, it sends request to mobile communications operator, is engraved in the intelligent mobile phone terminal information in a certain region when obtaining a certain, and is stored in the 3rd database, simultaneously triggered timer;
After timer predetermined time section, again send request to mobile communications operator, be engraved in the intelligent mobile phone terminal information in the same area when obtaining this, triggered timer again; The intelligent mobile phone terminal information again obtained and the last intelligent mobile phone terminal information obtained are compared, selects identical intelligent mobile phone terminal information, and be stored in the 4th database;
Intelligent mobile phone terminal information in 4th database sends to mobile communications operator by described communication network, obtain the locating information of these intelligent mobile phone terminals, described locating information is mated with electronic map database by described processing unit, obtain the electronic chart in this intelligent mobile phone terminal periphery certain limit, inquire about the electronic chart within the scope of this, determine whether there is markup information, if there is markup information, then this electronic chart with markup information is sent to this intelligent mobile phone terminal, if do not inquire markup information, then do not do action;
Described timer adopts the mode of continuous trigger to work, monitor described intelligent mobile phone terminal for three times if continuous and be arranged in this region, the locating information of this terminal is then again extracted to mobile communications operator, judge whether the user of described intelligent mobile phone terminal have left the scope of the electronic chart that last time sends, if user have left the scope sending electronic chart last time, then the locating information regained is mated, obtain the electronic chart of new scope, and send to user; If user does not leave the scope of the electronic chart that last time sends, then do not do action; If continuous many days, all monitor this user in multiple continuous trigger cycles of every day and be arranged in this region, then the information of this user is eliminated the 4th database, no longer send information to it.
2. as claimed in claim 1 based on the business information delivery system of electronic chart, it is characterized in that, described processing unit also comprises information interaction module, information interaction module allows the user of intelligent mobile phone terminal mark electronic chart and return to processing unit, described processing unit receives the mark of user, and markup information is recorded in the first database, and then associate with electronic chart.
3. as claimed in claim 2 based on the business information delivery system of electronic chart, it is characterized in that, described information interaction module comprises rejection module, if user is unwilling again to receive this type of information, then select no longer to receive in the electronic chart of described transmission, described processing unit is by the 4th database described in the intelligent mobile phone terminal information removing of this user simultaneously.
4. as claimed in claim 1 based on the business information delivery system of electronic chart, it is characterized in that, the business information irrelevant with Locality field that is described electronic chart that be that store in described first database is stored in the 5th database, only when the electronic chart in a certain region can not find markup information at described second database, just in the mode of fuzzy mark by the information labeling of the 5th database on electronic chart, described fuzzy mark is not asked and is accurate to a certain place, only requires to be accurate to some regions.
5. as claimed in claim 2 based on the business information delivery system of electronic chart, it is characterized in that, described information interaction module comprises pleased receiver module, if user selects pleased reception, then when user appears at a certain region, without the judgement of monitoring system and timer, send electronic chart directly to this user.
6. as claimed in claim 5 based on the business information delivery system of electronic chart, it is characterized in that, described pleased receiver module comprises active obtaining electric map module, when user sends acquisition request to processing unit, processing unit obtains the positional information of the intelligent mobile phone terminal of this user to mobile communications operator, and sends electronic chart to it.
CN201310322803.4A 2013-07-30 2013-07-30 A kind of business information delivery system based on electronic chart Expired - Fee Related CN103401918B (en)

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