CN102413363A - Method, device and system for broadcasting one-way video advertisement - Google Patents
Method, device and system for broadcasting one-way video advertisement Download PDFInfo
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Abstract
The embodiment of the invention discloses a method for broadcasting a one-way video advertisement. The method comprises the following steps: generating a plurality of video description sheets by an advertisement broadcasting terminal according to configuration information of video advertisement broadcasting; modulating each video advertisement into a multi-path video streaming with broadcasting shift by a SDS (service distribution system) according to the configuration information of video advertisement broadcasting; after shifting for a certain period of time, broadcasting the plurality of video description sheets and the corresponding multi-path video streaming in turn; inserting a broadcasting ending information sheet into the tail of each path of the video streaming; and avoiding repeatedly broadcasting after finishing the shift broadcasting of each video. Correspondingly, the embodiment of the invention also discloses a triggering broadcasting method for the one-way video advertisement, a broadcasting server for the one-way video advertisement and an advertisement system, for completely broadcasting one video advertisement by a STB (set-top box) and promoting the advertisement effect and user experience.
Description
Technical field
The present invention relates to digital TV field, relate in particular to a kind of broadcasting method, Apparatus and system of one-way video advertisement.
Background technology
Existing advertisement in digital television mode roughly is divided into two kinds; A kind of is directly to broadcast through the mode of making digital television program, advertising programme is provided in certain channel or buys the time spot, in order to broadcast the advertisement of oneself; Another kind is a playing advertisements video on the channel of certain frequency; When the user uses STB to trigger video ads, just lock this frequency, play the advertisement video on this channel.
Advertising programme is provided or buys the mode ad production expense of time spot huge in certain channel, and advertising results are not good, only can in very little audient's scope, tell on.Along with the development of digital television techniques, the employing fixedly mode of frequency playing advertisements has become a kind of trend, still; Generally be to play certain advertisement video in the prior art, so that the user just locks this frequency when using STB to trigger video ads through channel cocycle at certain frequency; Play the mode of the advertisement video on this channel; Because front end is taked loop play, when the user triggered advertisement video, possible this advertisement channel just in time had been played to the centre position of video ads; Can not make the user start anew to watch advertisement video; Receiving terminal for digital television STB (set-top box) can not be clear and definite in addition knows when this advertisement video is play and finishes, and the user possibly see the advertisement of a without a head or anury, so advertising results are greatly affected.
Summary of the invention
The purpose of the embodiment of the invention is; A kind of broadcasting method, Apparatus and system of one-way video advertisement are provided; Solve in the prior art when STB triggers on the channel of broadcast at certain frequency the advertisement playing video; The problem of a complete advertisement can not be finely represented, advertising results and user experience can be improved.
To achieve these goals, the embodiment of the invention provides a kind of broadcasting method of one-way video advertisement, comprising:
Advertisement is broadcast end and from advertising database, is read video ads broadcast configuration information and informing business dissemination system SDS loading video ads file entering internal memory;
Advertisement is broadcast end and is produced a plurality of video presentation tables according to video ads broadcast configuration information; SDS broadcasts configuration information according to video ads each video ads is modulated into the video flowing that multichannel has the skew of broadcasting, and the corresponding video presentation table of each video flowing;
The video presentation table that end begins to broadcast N road video flowing is broadcast in advertisement; After N road video presentation table is broadcast completion; Advertisement is broadcast end notice SDS and is begun to broadcast N road video flowing, and advertisement broadcasts the video presentation table that end begins to broadcast N+1 road video flowing, and wherein N is a positive integer;
SDS receive advertisement broadcast the end send begin broadcast the notice of N road video flowing after, broadcast N road video flowing according to the video presentation table of N road video flowing;
SDS N road video flowing broadcast finish after, insert one at video flowing end, N road and broadcast the ending message table.
Preferably, broadcast end in said advertisement and from advertising database, read before video ads broadcasts configuration information, also comprise:
Configuration has uploaded to the video ads broadcast configuration information of the video ads among the SDS in Advertising Management System, and said video ads broadcasts play parameter and the replay time migration that configuration information comprises each video ads;
The video ads that configures is broadcasted configuration information to be stored in the advertising database.
Preferably, said video presentation content that table is described comprises: ad content, advertisement position, play parameter, time-out time.
Choosing is arranged, and this method also comprises: each video presentation table that will broadcast and each road video flowing output to Access Network successively through after multiplexing, the modulation.
Accordingly, the embodiment of the invention also provides a kind of triggering player method of one-way video advertisement, comprising:
The receiving terminal for digital television reception is broadcast end from advertisement and is broadcast next video presentation table, and plays its corresponding video flowing according to this video presentation table, up to receiving the ending message table, finishes ad playing, video presentation table correspondence one road video flowing.
Choosing is arranged; After the terminal receives that broadcasting end from advertisement broadcasts the video presentation table that comes; Also comprise: detect the corresponding video stream data of said video presentation table; If do not detect corresponding video stream data in the time-out time that receiving terminal for digital television is described in said video presentation table, then finish to wait for and finish ad playing.
Accordingly, the embodiment of the invention also provides a kind of one-way video advertisement to broadcast server end, comprising: end and the SDS of distribution of services system are broadcast in advertising database, advertisement, wherein:
Said advertising database is used for the store video advertisement and broadcasts configuration information;
End is broadcast in said advertisement, is used for reading video ads from said advertising database and broadcasts configuration information, broadcast configuration information according to video ads and produce a plurality of video presentation tables, and notice SDS loads video ads file entering internal memory;
Said SDS is used for broadcasting configuration information according to video ads each video ads is modulated into the video flowing that multichannel has the skew of broadcasting, and the corresponding said video presentation table of each video flowing;
The video presentation table that end also is used to broadcast each road video flowing is broadcast in said advertisement, and after N road video presentation table was broadcast completion, notice SDS began to broadcast N road video flowing, and begins to broadcast the video presentation table of N+1 road video flowing, and wherein N is a positive integer;
Said SDS also be used for receive advertisement broadcast the end send begin broadcast the notice of N road video flowing after; Video presentation table according to N road video flowing is broadcast N road video flowing; And after N road video flowing finished, an ending message table was broadcast in insertion at video flowing end, N road.
Preferably, said unilateral ad is broadcast server end, also comprises:
Advertising Management System; Be used for the video ads that uploads to SDS is carried out the configuration that video ads broadcasts configuration information; And the video ads that configures is broadcasted configuration information store in the advertising database, said video ads broadcasts play parameter and the replay time migration that configuration information comprises each video ads.
Preferably, described unilateral ad is broadcast server end, also comprises:
Multiplexing modulation module, be used for advertisement broadcast each road video flowing that end each video presentation table of broadcasting and SDS broadcast through multiplexing, output to Access Network successively after modulating.
Accordingly, the embodiment of the invention also provides a kind of ad system, comprises receiving terminal for digital television, and server end is broadcast in above-mentioned one-way video advertisement;
When receiving terminal for digital television was prepared the playing advertisements video, reception was broadcast end from advertisement and is broadcast next video presentation table, and detected the corresponding video stream data of said video presentation table, corresponding one road video flowing of video presentation table;
If detect corresponding video stream data in the time-out time that receiving terminal for digital television is described in said video presentation table, then play corresponding video flowing until receiving the ending message table, finish ad playing;
If do not detect corresponding video stream data in the time-out time that receiving terminal for digital television is described in said video presentation table, then finish to wait for and finish ad playing.
Embodiment of the present invention embodiment has following beneficial effect:
Technical scheme provided by the invention is broadcasted a plurality of video presentation tables and the corresponding video flowing of multichannel through the certain hour skew successively on a frequency; Insert one at video flowing end, every road and play the ending message table; Do not take turns after each video skew is broadcasted and accomplished and broadcast; When being implemented in STB and trigger playing on the channel of certain frequency the advertisement playing video, can play this advertisement video from the beginning of an advertisement video accurately according to the video presentation table, and STB can know accurately when video ads finishes playing according to the broadcast ending message at video flowing end; Make the user can see a complete advertisement, can improve advertising results and user experience.
Description of drawings
In order to be illustrated more clearly in the embodiment of the invention or technical scheme of the prior art; To do to introduce simply to the accompanying drawing of required use in embodiment or the description of the Prior Art below; Obviously, the accompanying drawing in describing below only is some embodiments of the present invention, for those of ordinary skills; Under the prerequisite of not paying creative work property, can also obtain other accompanying drawing according to these accompanying drawings:
Fig. 1 is the flow chart of a kind of broadcasting method of one-way video advertisement in the embodiment of the invention;
Fig. 2 is the broadcast sketch map of video presentation table in the embodiment of the invention with corresponding video flowing;
Fig. 3 is the flow chart of the triggering player method of a kind of one-way video advertisement in the embodiment of the invention;
Fig. 4 broadcasts the structure chart of server end for a kind of one-way video advertisement in the embodiment of the invention;
Fig. 5 is the structural representation of a kind of ad system in the embodiment of the invention.
Embodiment
To combine the accompanying drawing in the embodiment of the invention below, the technical scheme in the embodiment of the invention is carried out clear, intactly description, obviously, described embodiment only is the present invention's part embodiment, rather than whole embodiment.Based on the embodiment among the present invention, those of ordinary skills are not making the every other embodiment that is obtained under the creative work prerequisite, all belong to the scope of the present invention's protection.
Referring to Fig. 1, the flow chart for a kind of broadcasting method of one-way video advertisement in the embodiment of the invention comprises the steps:
Step S101: advertisement is broadcast end and from advertising database, is read video ads broadcast configuration information and notify SDS (Service distribute system, distribution of services system) to load video ads file entering internal memory;
It is before step S101 that video ads in the said advertising database broadcasts configuration information; The broadcast configuration information that the user is configured the video ads that uploads among the SDS through Advertising Management System; The user configures said video ads broadcast configuration information in Advertising Management System after; Be stored in the advertising database and supply advertisement to broadcast end to read; Said video ads broadcasts play parameter and the replay time migration that configuration information comprises each video ads, and said play parameter comprises various parameters such as video window size, code check, and STB is according to these parameter playing advertisements videos; Said replay time migration can be confirmed according to actual conditions; All broadcast time skews equate; Because the terminal must detect the beginning ability playing video advertisement of video ads, so the replay time migration generally is configured to the time that the terminal can be waited for video ads at most.
The video ads that the user uploads among the SDS can be uploaded through the mode that the windows file is shared for TS (Transport Stream transmits stream) file.
Step S102: advertisement is broadcast end and is produced a plurality of video presentation tables according to video ads broadcast configuration information; SDS then is modulated into the video flowing that multichannel has the skew of broadcasting according to the replay time migration that video ads broadcasts in the configuration information with each video ads, and the corresponding video presentation table of each video flowing; Content that said video presentation table is described comprises: ad content, advertisement position, play parameter, time-out time etc.Ad content is mainly described the video flowing that current STB should removal search and which identity code transmission package PID (Packet IDdentifier) is made up of, and starts anew to play; Advertisement position is mainly described this video ads and is belonged to which advertisement position: like the start advertisement position; Play parameter has been described the various parameters of video ads, and STB is according to these parameter playing advertisements videos; Time-out time is described under the abnormal conditions, and the time that STB can wait for is long, the overtime STB playing video advertisement handling process afterwards that then continues.
Step S103: before N road video flowing is broadcast beginning; The video presentation table that end begins to broadcast this road video flowing is broadcast in advertisement; After N road video presentation table was broadcast completion, advertisement was broadcast end notice SDS and is begun to broadcast N road video flowing, and advertisement is broadcast end and begun to switch to the video presentation table of broadcasting N+1 road video flowing; Wherein N is a positive integer, and the video presentation table can be broadcast in a fixing separately PID.
Step S104:SDS receive advertisement broadcast the end send begin broadcast the notice of N road video flowing after; Video presentation table according to N road video flowing is broadcast N road video flowing; SDS broadcasts the code check that N road video flowing at first detects video file; Like video file is the TS file, then at first detects the code check of TS file and begins to broadcast the TS file according to the PID that broadcasts configuration with certain PID.
Step S105:SDS N road video flowing broadcast finish after, insert one at video flowing end, N road and broadcast the ending message table, STB detects this table; Knowing then that video has been broadcast finishes; Continue to handle flow, said follow-up processing flow refers to the thing that playing video advertisement is done before, inserts a video ads such as start process; Continue the subsequent treatment of start process after ad playing finishes, finish the back like the start advertisement and insert television channel broadcast TV programme.
Do not take turns after each video skew of front end is broadcasted and accomplished in the embodiment of the invention and broadcast; The broadcasting method of this one-way video advertisement also comprises: each video presentation table that will broadcast and each road video flowing output to Access Network successively through after multiplexing, the modulation; Said Access Network is HFC net (hybrid network that Hybrid Fiber-Coaxial, coaxial cable combine), can make video flowing in being sent to the process at each terminal through hfc plant; The transmission range that reduce loss, can prolong cable TV; And owing to do not have the cross-talk phenomenon between optical fiber, be not afraid of electromagnetic interference, can guarantee signal transfer quality.
The video presentation table can be broadcast according to the unlimited skew of step S103 to S105 with corresponding video flowing in the present embodiment; It broadcasts sketch map can be referring to Fig. 2; Represent the video presentation table like a1, a2, a3 submeter among Fig. 2; B1, b2, b3 be expression and a1, a2, video flowing that a3 is corresponding respectively, and c1, c2, c3 represent the ending message table that insert at b1, b2, b3 video flowing end respectively, and d representes the time offset value of replaying.For example a1 representes the video presentation table of first via video flowing, and then b1 representes the first via video flowing that a1 is corresponding, and c1 representes the ending message table that insert at first via video flowing end.
Before first via video flowing b1 begins to broadcast; Advertisement is broadcast end and is at first begun to broadcast the corresponding video presentation table a1 of first via video flowing b1; And notice SDS begins to prepare to broadcast first via video flowing b1; If this moment, the STB start prepared to play the start video, can receive the corresponding video presentation table a1 of first via video flowing b1, then the beginning from first via video flowing b1 begins to broadcast first via video flowing b1; Simultaneously; Before SDS begins to broadcast first via video flowing b1 (as preceding 1 second); Advertisement is broadcast end-grain cutting and is changed to the video presentation table a2 that broadcasts the second road video flowing b2 correspondence, starts shooting if STB broadcasts to rectify when broadcasting the video presentation table a2 of the second road video flowing b2 correspondence in advertisement, then can receive the corresponding video presentation table a2 of the second road video flowing b2; Play the second road video flowing b2 since beginning place of the second road video flowing b2; Because video presentation table and video flowing are broadcast according to the unlimited skew of aforesaid way equal time, no matter when STB starts shooting, all can begin to broadcast video from the beginning of video.In addition; Since every road video flowing broadcast finish after, all insert and broadcast an ending message table, therefore at this video flowing end, road; STB can know accurately when video ads finishes playing according to the broadcast ending message at video flowing end, makes the user can see a complete advertisement.Need to prove that in addition it is the same according to the video presentation table that video ads broadcasts the configuration information generation in following period of time that end is broadcast in advertisement; But broadcasting configuration information according to advertisement can change once in a period of time; It has been described the video flowing that current STB should removal search and which PID has been made up of; That is to say in the process that unlimited skew is broadcast according to the aforesaid way equal time; Certain hour Switch Video ad content can be set, have diversity so that video ads is play, rather than play same advertisement always.
The embodiment of the invention also provides a kind of triggering player method of one-way video advertisement; Comprise: the receiving terminal for digital television reception is broadcast end from advertisement and is broadcast next video presentation table; And according to this its corresponding video flowing of video presentation table broadcast; Up to receiving the ending message table, finish ad playing.
And after the terminal receives that broadcasting end from advertisement broadcasts the video presentation table that comes; Can also comprise: detect the corresponding video stream data step of said video presentation table; If do not detect corresponding video stream data in the time-out time that receiving terminal for digital television is described in said video presentation table, then finish to wait for and finish ad playing.
Concrete detailed process can be referring to Fig. 3, and Fig. 3 is a detail flowchart of the triggering player method of above-mentioned one-way video advertisement, comprises the steps:
Step S201: the receiving terminal for digital television reception is broadcast end from advertisement and is broadcast next video presentation table;
Step S202: detect the corresponding video stream data of said video presentation table in the time-out time that judges whether in said video presentation table, to describe;
If in step S202, in time-out time, detect corresponding video stream data, then get into step S203: play its corresponding video flowing according to this video presentation table,, finish ad playing, continue subsequent treatment up to receiving the ending message table;
If in step S202, in time-out time, detect corresponding video stream data, then get into step S204: finish to wait for, and finish ad playing, continue subsequent treatment.
The foregoing description has been described the broadcasting method of one-way video advertisement, and the triggering player method of corresponding one-way video advertisement, will combine Fig. 4 to describe the structure chart that server end is broadcast in a kind of one-way video advertisement in the embodiment of the invention below.
Referring to Fig. 4, broadcast the structure chart of server end 10 for a kind of one-way video advertisement in the embodiment of the invention, comprising: end 12 and the SDS13 of distribution of services system are broadcast in advertising database 11, advertisement, wherein:
Said advertising database 11 is used for the store video advertisement and broadcasts configuration information;
Said SDS 13 is used for broadcasting configuration information according to video ads each video ads is modulated into the video flowing that multichannel has the skew of broadcasting, and the corresponding said video presentation table of each video flowing;
Said advertisement is broadcast end 12 and also is used for before N road video flowing is broadcast beginning; Begin to broadcast the video presentation table of this road video flowing; And before its notice SDS 13 begins to broadcast N road video flowing, begin to broadcast the video presentation table of N+1 road video flowing, wherein N is a positive integer;
Said SDS 13 also be used for receive advertisement broadcast the end 12 send begin broadcast the notice of N road video flowing after; Video presentation table according to N road video flowing is broadcast N road video flowing; And after N road video flowing finished, an ending message table was broadcast in insertion at video flowing end, N road.
Said one-way video advertisement is broadcast server end 10 and can also be comprised: Advertising Management System 13; Be used for the video ads that uploads to SDS is carried out the configuration that video ads broadcasts configuration information; And the video ads that configures is broadcasted configuration information store in the advertising database, said video ads broadcasts play parameter and the replay time migration that configuration information comprises each video ads.
Said one-way video advertisement is broadcast server end 10 and can also be comprised: multiplexing modulation module 15; Be used for advertisement broadcast each road video flowing that end 12 each video presentation tables of broadcasting and SDS 13 broadcast through multiplexing, output to Access Network successively after modulating; Each video presentation table that ad playing end 12 is play can output to Access Network through SDS 13 system forwards after multiplexing modulation module 15 is handled, also can directly send to output to Access Network after multiplexing modulation module 15 is handled.
The embodiment of the invention also provides a kind of ad system, and its structural representation is referring to Fig. 5.
Referring to Fig. 5, be the ad system in the embodiment of the invention, comprise receiving terminal for digital television 20, comprise that also above-mentioned one-way video advertisement broadcasts server end 10;
When receiving terminal for digital television 20 is prepared the playing advertisements video; The video presentation table that end is broadcast is broadcast in the reception advertisement that advertisement is broadcast in the server end 10 from one-way video; And detect the corresponding video stream data of said video presentation table, corresponding one road video flowing of video presentation table;
If detect corresponding video stream data in the time-out time that receiving terminal for digital television 20 is described in said video presentation table, then play corresponding video flowing until receiving the ending message table, finish ad playing;
If do not detect corresponding video stream data in the time-out time that receiving terminal for digital television 20 is described in said video presentation table, then finish to wait for and finish ad playing.
Embodiment of the present invention embodiment has following beneficial effect:
Technical scheme provided by the invention is broadcasted a plurality of video presentation tables and the corresponding video flowing of multichannel through the certain hour skew successively on a frequency; Insert one at video flowing end, every road and play the ending message table; Do not take turns after each video skew is broadcasted and accomplished and broadcast; When being implemented in STB and trigger playing on the channel of certain frequency the advertisement playing video, can play this advertisement video from the beginning of an advertisement video accurately according to the video presentation table, and STB can know accurately when video ads finishes playing according to the broadcast ending message at video flowing end; Make the user can see a complete advertisement, can improve advertising results and user experience.
One of ordinary skill in the art will appreciate that all or part of flow process that realizes in the foregoing description method; Be to instruct relevant hardware to accomplish through computer program; Described program can be stored in the computer read/write memory medium; This program can comprise the flow process like the embodiment of above-mentioned each side method when carrying out.Wherein, described storage medium can be magnetic disc, CD, read-only storage memory body (Read-Only Memory, ROM) or at random store memory body (Random Access Memory, RAM) etc.
Above disclosedly be merely preferred embodiment of the present invention; Certainly can not limit the present invention's interest field with this; One of ordinary skill in the art will appreciate that all or part of flow process that realizes the foregoing description; And, still belong to the scope that invention is contained according to the equivalent variations that claim of the present invention is done.
Claims (10)
1. the broadcasting method of an one-way video advertisement is characterized in that, comprising:
Advertisement is broadcast end and from advertising database, is read video ads broadcast configuration information and informing business dissemination system SDS loading video ads file entering internal memory;
Advertisement is broadcast end and is produced a plurality of video presentation tables according to video ads broadcast configuration information; SDS broadcasts configuration information according to video ads each video ads is modulated into the video flowing that multichannel has the skew of broadcasting, and the corresponding video presentation table of each video flowing;
The video presentation table that end begins to broadcast N road video flowing is broadcast in advertisement; After N road video presentation table is broadcast completion; Advertisement is broadcast end notice SDS and is begun to broadcast N road video flowing, and advertisement broadcasts the video presentation table that end begins to broadcast N+1 road video flowing, and wherein N is a positive integer;
SDS receive advertisement broadcast the end send begin broadcast the notice of N road video flowing after, broadcast N road video flowing according to the video presentation table of N road video flowing;
SDS N road video flowing broadcast finish after, insert one at video flowing end, N road and broadcast the ending message table.
2. the method for claim 1 is characterized in that, broadcasts end in said advertisement and from advertising database, reads before video ads broadcasts configuration information, also comprises:
Configuration has uploaded to the video ads broadcast configuration information of the video ads among the SDS in Advertising Management System, and said video ads broadcasts play parameter and the replay time migration that configuration information comprises each video ads;
The video ads that configures is broadcasted configuration information to be stored in the advertising database.
3. method as claimed in claim 2 is characterized in that, said video presentation content that table is described comprises: ad content, advertisement position, play parameter, time-out time.
4. like each described method in the claim 1 to 3, it is characterized in that this method also comprises: each video presentation table that will broadcast and each road video flowing output to Access Network successively through after multiplexing, the modulation.
5. the triggering player method of an one-way video advertisement is characterized in that, comprising:
The receiving terminal for digital television reception is broadcast end from advertisement and is broadcast next video presentation table, and plays its corresponding video flowing according to this video presentation table, up to receiving the ending message table, finishes ad playing, video presentation table correspondence one road video flowing.
6. method as claimed in claim 5; It is characterized in that; After the terminal receives that broadcasting end from advertisement broadcasts the video presentation table that comes; Also comprise: detect the corresponding video stream data of said video presentation table,, then finish to wait for and finish ad playing if do not detect corresponding video stream data in the time-out time that receiving terminal for digital television is described in said video presentation table.
7. server end is broadcast in an one-way video advertisement, it is characterized in that, comprising: end and the SDS of distribution of services system are broadcast in advertising database, advertisement, wherein:
Said advertising database is used for the store video advertisement and broadcasts configuration information;
End is broadcast in said advertisement, is used for reading video ads from said advertising database and broadcasts configuration information, broadcast configuration information according to video ads and produce a plurality of video presentation tables, and notice SDS loads video ads file entering internal memory;
Said SDS is used for broadcasting configuration information according to video ads each video ads is modulated into the video flowing that multichannel has the skew of broadcasting, and the corresponding said video presentation table of each video flowing;
The video presentation table that end also is used to broadcast each road video flowing is broadcast in said advertisement, and after N road video presentation table was broadcast completion, notice SDS began to broadcast N road video flowing, and begins to broadcast the video presentation table of N+1 road video flowing, and wherein N is a positive integer;
Said SDS also be used for receive advertisement broadcast the end send begin broadcast the notice of N road video flowing after; Video presentation table according to N road video flowing is broadcast N road video flowing; And after N road video flowing finished, an ending message table was broadcast in insertion at video flowing end, N road.
8. unilateral ad as claimed in claim 7 is broadcast server end, it is characterized in that, also comprises:
Advertising Management System; Be used for the video ads that uploads to SDS is carried out the configuration that video ads broadcasts configuration information; And the video ads that configures is broadcasted configuration information store in the advertising database, said video ads broadcasts play parameter and the replay time migration that configuration information comprises each video ads.
9. unilateral ad as claimed in claim 8 is broadcast server end, it is characterized in that, also comprises:
Multiplexing modulation module, be used for advertisement broadcast each road video flowing that end each video presentation table of broadcasting and SDS broadcast through multiplexing, output to Access Network successively after modulating.
10. an ad system comprises receiving terminal for digital television, it is characterized in that, comprises that also server end is broadcast in each described one-way video advertisement in the claim 7 to 9;
When receiving terminal for digital television was prepared the playing advertisements video, reception was broadcast end from advertisement and is broadcast next video presentation table, and detected the corresponding video stream data of said video presentation table, corresponding one road video flowing of video presentation table;
If detect corresponding video stream data in the time-out time that receiving terminal for digital television is described in said video presentation table, then play corresponding video flowing until receiving the ending message table, finish ad playing;
If do not detect corresponding video stream data in the time-out time that receiving terminal for digital television is described in said video presentation table, then finish to wait for and finish ad playing.
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| CN111435997A (en) * | 2019-01-11 | 2020-07-21 | 深圳市茁壮网络股份有限公司 | Method and device for playing startup video advertisement and video terminal |
| CN111586471A (en) * | 2019-02-19 | 2020-08-25 | 深圳市茁壮网络股份有限公司 | Advertisement playing control method and device |
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| CN102057685A (en) * | 2008-06-10 | 2011-05-11 | 汤姆逊许可证公司 | Methods and systems for providing a program guide for near video on demand systems |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN111435997A (en) * | 2019-01-11 | 2020-07-21 | 深圳市茁壮网络股份有限公司 | Method and device for playing startup video advertisement and video terminal |
| CN111586471A (en) * | 2019-02-19 | 2020-08-25 | 深圳市茁壮网络股份有限公司 | Advertisement playing control method and device |
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