CN102203819A - Pricing and sharing method of mobile digital product, device and system thereof - Google Patents
Pricing and sharing method of mobile digital product, device and system thereof Download PDFInfo
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Abstract
The invention provides a pricing and sharing method of a mobile digital product, a device and a system thereof. The method includes the steps of taking a subscribed mobile digital product business package as a mobile digital product business package to be surveyed after a first preset period, and obtaining respectively survey prices of surveyed mobile digital products in the mobile digital product business package in each survey period after the first preset period; obtaining respectively a sharing income of each survey mobile digital product of a content provider and an operator in each settlement period according to a predetermined initial sharing proportion and survey prices of surveyed mobile digital products in the mobile digital product business package in each survey period. The pricing and sharing method of the mobile digital product, the device and the system thereof in the invention realize arranging the sharing income of the content provider and the operator according to the actual user value of the mobile digital product, thereby improving the profit of the content provider and the operator effectively.
Description
Technical field
The embodiment of the invention relates to the communication technology, and the price that relates in particular to a kind of mobile digital product is divided into disposal route, device and system.
Background technology
Along with the continuous progress of infotech, mobile phone and personal digital assistant (Personal Digital Assistant; Be called for short: PDA) etc. the popularity rate of various portable terminals is progressively soaring.Along with the development of wireless Internet, no matter be businessman, or consumer, all sight is being shifted to portable terminal from traditional internet terminal.In addition, in order to satisfy the growing demand of user, the mobile digital product that moves on these portable terminals also is enriched gradually, as various application software, recreation, novel and music etc., thereby aspects such as, amusement and recreation auxiliary in communication communication, broadcasting media, life, sector application, information processing, instrument support and application platform greatly facilitate and have improved user's movable living.
In the prior art, when above mobile mobile digital service of goods is provided to the user, generally be to be responsible for providing mobile mobile digital product operation platform or network, service provider (Server Provider by Mobile Network Operator or website operator's (Mobile Network Operator or website operator can be referred to as operator); Be called for short: SP), (the Content Provider of content supplier; Be called for short: CP) or mobile digital product development person (SP, CP or mobile mobile digital product development person can be referred to as content providers) content of these mobile digital products is provided, wherein, content providers and operator are for after the mobile digital product fixes a price, can consult to be divided into market settlement mutually between the two, the network platform by operator offers the user with these mobile digital products then, and the user can obtain these mobile digital products by the mode of subscribing to.
In realizing process of the present invention, the inventor finds that there are the following problems at least in the prior art: because the price of mobile digital product is unilaterally to be provided with by content providers or operator, and each sharing proportion that moves the mobile digital product is all identical, therefore, actual value that can not each mobile digital product of accurate in locating, be ready the user that pays seldom thereby may when the mobile digital price fixing is too high, cause, the mobile digital price fixing low excessively be then to cause the gross income of operator and content providers to reduce.In addition, because operator produces stickiness in order to make the user, can adopt a large amount of patterns of downloading free, limited download charge to the mobile digital product, therefore, can make content providers and operator rely on download to obtain to be divided into income not high, and the enthusiasm that makes the easier forfeiture exploitation of content providers.
Summary of the invention
The embodiment of the invention provides a kind of price of mobile digital product to be divided into disposal route, device and system, in order to have realized actual user's value according to the mobile digital product, the price that is divided into income and mobile digital product of content providers and operator reasonably is set, thereby in the income that has improved content providers and operator effectively, also encouraged content providers to provide effectively or developed the high-quality application of meeting consumers' demand, so satisfied further the user to high-quality demands of applications.
The embodiment of the invention provides a kind of price of mobile digital product to be divided into disposal route, comprising:
After first predetermined period, with the mobile digital product business packet ordered mobile digital product business packet as investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of described investigation in each billing cycle after described first predetermined period investigates respectively;
The investigation price of the mobile digital product of investigating according to the quilt in the mobile digital product business packet of described investigation in default initial sharing proportion and described each billing cycle is obtained in described each billing cycle content providers and operator respectively at the income that is divided into of each mobile digital product of being investigated.
The embodiment of the invention provides a kind of price of mobile digital product to be divided into treating apparatus, comprising:
The investigation processing module, be used for after first predetermined period, with the mobile digital product business packet ordered mobile digital product business packet as investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of described investigation in each billing cycle after described first predetermined period investigates respectively;
Be divided into processing module, the income that is divided into that is used for the mobile digital product investigated according to the quilt of the mobile digital product business packet of described investigation in default initial sharing proportion and described each billing cycle is obtained in described each billing cycle content providers and operator respectively at the income that is divided into of each mobile digital product of being investigated.
The embodiment of the invention provides a kind of price of mobile digital product to be divided into disposal system, comprising: the price of terminal and above-mentioned described mobile digital product is divided into treating apparatus.
The price of the mobile digital product of the embodiment of the invention is divided into disposal route, device and system, by after first predetermined period, with the mobile digital product business packet ordered mobile digital product business packet as investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of investigating in each billing cycle after first predetermined period investigates respectively, the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of investigating in according to default initial sharing proportion and each billing cycle is investigated, obtain the income that is divided into of content providers in each billing cycle and operator respectively, realized being worth according to the actual user of mobile digital product, the price that is divided into income and mobile digital product of content providers and operator reasonably is set, thereby in the income that has improved content providers and operator effectively, also encouraged content providers to provide effectively or developed the high-quality application of meeting consumers' demand, so satisfied further the user to high-quality demands of applications.
Description of drawings
In order to be illustrated more clearly in the embodiment of the invention or technical scheme of the prior art, to do one to the accompanying drawing of required use in embodiment or the description of the Prior Art below introduces simply, apparently, accompanying drawing in describing below is some embodiments of the present invention, for those of ordinary skills, under the prerequisite of not paying creative work, can also obtain other accompanying drawing according to these accompanying drawings.
Fig. 1 is divided into the process flow diagram of an embodiment of disposal route for the price of mobile digital product of the present invention;
Fig. 2 is divided into the process flow diagram of another embodiment of disposal route for the price of mobile digital product of the present invention;
Fig. 3 is divided into the structural representation of an embodiment for the treatment of apparatus for the price of mobile digital product of the present invention;
Fig. 4 is divided into the synoptic diagram of another embodiment for the treatment of apparatus for the price of mobile digital product of the present invention;
Fig. 5 is divided into the synoptic diagram of an embodiment of disposal system for the price of mobile digital product of the present invention.
Embodiment
For the purpose, technical scheme and the advantage that make the embodiment of the invention clearer, below in conjunction with the accompanying drawing in the embodiment of the invention, technical scheme in the embodiment of the invention is clearly and completely described, obviously, described embodiment is the present invention's part embodiment, rather than whole embodiment.Based on the embodiment among the present invention, those of ordinary skills belong to the scope of protection of the invention not making the every other embodiment that is obtained under the creative work prerequisite.
Fig. 1 is the process flow diagram that the price of mobile digital product of the present invention is divided into an embodiment of disposal route, and as shown in Figure 1, the method for present embodiment comprises:
In the present embodiment, default investigation number of times is associated with the life cycle of the mobile digital product business packet of this investigation, for example: the life cycle of a mobile digital product business packet is three months, and billing cycle is the cycle with the moon, then after first predetermined period (for example: month), can carry out twice investigation to this mobile digital product business packet.
The investigation price of step 102, the mobile digital product investigated according to the quilt in the mobile digital product business packet of investigation in default initial sharing proportion and each billing cycle is obtained in each billing cycle content providers and operator respectively at the income that is divided into of each mobile digital product of being investigated.
In the present embodiment, by after first predetermined period, the mobile digital product business packet that the user is ordered is as the mobile digital product business packet of investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of investigating in each billing cycle after first predetermined period investigates respectively, the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of investigating in according to default initial sharing proportion and each billing cycle is investigated, obtain content providers in each billing cycle and operator the income that is divided into respectively at each mobile digital product of being investigated, realized being worth according to the actual user of mobile digital product, the price that is divided into income and mobile digital product of content providers and operator reasonably is set, thereby in the income that has improved content providers and operator effectively, also encouraged content providers to provide effectively or developed the high-quality application of meeting consumers' demand, so satisfied further the user to high-quality demands of applications.
Fig. 2 is divided into the process flow diagram of another embodiment of disposal route for the price of mobile digital product of the present invention, the executive agent of present embodiment is that the price of mobile digital product is divided into treating apparatus, in the present embodiment, the price of this mobile digital product is divided in the server that treating apparatus can be arranged on operator, concrete, the server of operator can be according to configuration rule, mobile digital product to operation is configured, obtain the information of mobile digital product business packet and mobile digital product business packet, the information of this mobile digital product business packet comprises the price of mobile digital product business packet, the initial sharing proportion of the content of each mobile digital product and each mobile digital product in the mobile digital product business packet.The server of operator can also be shown to the user with the information of mobile digital product business packet and mobile digital product business packet, the user can be according to the mobile digital product business packet that shows and the information of mobile digital product business packet, select the mobile digital product business packet that oneself needs, after selection, the subscription request that carries the sign of mobile digital product business packet of order and user profile is sent to the server of operator by the terminal under the user, the server of operator receives this subscription request, this subscription request comprises the sign and the subscriber information of the mobile digital product business packet of order, and according to this subscription request, the sign of the mobile digital product business packet of stores subscription, the information of the mobile digital product business packet of the sign correspondence of this mobile digital product business packet and the order relations of subscriber information.Wherein, this subscriber information can be the phone number of subscribed users.
More specifically, configuration rule can comprise quantity, the type of mobile digital product or the use pattern of mobile digital product etc. of configuration mobile digital product.Wherein, the type of mobile digital product can be divided according to the type of terminal, and for example: with the terminal is that mobile phone is an example, can divide the type of mobile digital product according to the parameters such as brand, version and operating system of mobile phone.Need to prove that the mobile digital product business packet among the present invention is suitable for but is not limited to the charge mode of subscribing manner.In addition, the user download by portable terminal or online use mobile digital product business packet in the mobile digital product time, other fees such as the flow of generation will be calculated separately according to the relevant charging regulation of operator.
Need to prove, the server of operator is after receiving subscription request, can authenticate the user profile in this subscription request earlier, after authentication is passed through, the information and the user profile corresponding relation of the mobile digital product business packet of the sign of the mobile digital product business packet of stores subscription, the sign correspondence of this mobile digital product business packet are with as the authentication foundation of subsequent user by the mobile digital product business packet of the terminal downloads under it or online this order of use.
In addition, for the situation that subsequent user is downloaded by its portable terminal or the mobile digital product business packet of online this order of use also needs content providers to authenticate, the server of operator is after receiving customer service use request, this request is synchronized in the server at this content providers place, server for content providers uses request to authenticate to this customer service, the server of operator and content providers all authenticate pass through after, the user can download or this mobile digital product business packet of online use in corresponding mobile digital product.
As shown in Figure 2, the method for present embodiment comprises:
Step 201, after first predetermined period, the mobile digital product business packet that the user is ordered is as the mobile digital product business packet of investigation, and from the subscriber information of mobile digital product business packet correspondence of investigation, extract a plurality of subscriber information corresponding with predetermined number, and with a plurality of subscriber information all as investigating user profile.
In the present embodiment, after the user sends the server of subscription request to operator by terminal under it, the user can be by each mobile digital product in the mobile digital product business packet of terminal downloads under it or online use order, and the price that triggers the mobile digital product is divided into treating apparatus after first predetermined period, with download or the mobile digital product of the order of online use as the mobile digital product business packet of investigation, and from the subscriber information of the mobile digital product business packet correspondence of this investigation, extract a plurality of subscriber information corresponding with predetermined number, and with a plurality of subscriber information as investigating user profile.Wherein, the specific implementation of the extraction of investigation user profile can comprise: can follow and randomly draw principle, randomly draw in the customer group that can also be primarily aimed in the mobile digital product business packet of investigation etc.
Step 202, obtain the information of the mobile digital product business packet of investigation, the information of the mobile digital product business of this investigation comprises the content of each mobile digital product in the mobile digital product business packet of price, investigation of the mobile data product business packet of investigation and the initial sharing proportion of each mobile digital product.
In the present embodiment, the price of mobile digital product is divided into treating apparatus can obtain the mobile digital product business packet of investigation from the information of the pre-configured mobile digital product business packet of the server of operator information.
Step 203, in second predetermined period, sign with each the mobile digital product investigated in the mobile digital product business packet of investigation is carried in the investigation message respectively, send in the terminal corresponding with investigating user profile, and the investigation feedback message of the terminal transmission of reception investigation user profile correspondence, this investigation feedback message comprises the user feedback result of the sign correspondence of the sign of the mobile digital product of being investigated and the mobile digital product that quilt is investigated.
In the present embodiment, this investigation message can way of short messages sends in the terminal of investigation user profile correspondence, and the investigation feedback message that returns with the way of short messages receiving terminal.Need to prove, this investigation message can comprise necessary investigation activity favor information, as the telephone expenses complimentary ticket, wherein, this telephone expenses complimentary ticket at the same mobile digital product of being investigated when different users sends, for satisfying the multifarious needs of investigation sample, it gives the amount of money can be inequality, can be provided with according to the situation of reality, its transmission form is for sending to each investigation user at random, the last price evaluation that by the method for statistical study the investigation feedback message is carried out this mobile digital product again.For instance, when a mobile digital product sold separately, its price was 1.5 yuan, and when then being configured in the mobile digital product business packet, the price of the telephone expenses complimentary ticket that it is corresponding can comprise 2.0 yuan, 1.5 months and 1.0 yuan.
Need to prove, the actual demand of choosing according to operator and content providers of the mobile digital product of being investigated determines, being generally when selling separately is the mobile digital product of payment type, in other words, when some mobile digital products free when selling separately, after being configured to mobile digital product business packet, can investigate to this mobile digital product again, promptly only be that the mobile digital product of payment type is investigated when selling separately.
Step 204, according to the user feedback result of the sign correspondence of each mobile digital product of being investigated and the investigation number of times that sets in advance, in default investigation number of times, obtain the investigation price of each mobile digital product of being investigated in each billing cycle after first predetermined period respectively.
The gross income of the investigation price of step 205, the mobile digital product investigated according to the quilt in the mobile digital product business packet of investigating in each billing cycle and the mobile digital product business packet of investigating in billing cycle that gets access to is obtained the income of each the mobile digital product investigated in the mobile digital product business packet of investigating in each billing cycle.
For instance, in the present embodiment, be example with first billing cycle after first predetermined period, a kind of specific implementation of obtaining the income of each the mobile digital product investigated in the mobile digital product business packet of investigation is:
Obtain the gross income R of the mobile digital product business packet of investigation in first billing cycle;
Investigation price v according to i mobile digital product
i, gross income R and formula (1):
Calculate the income revenue of i the mobile digital product of being investigated in first billing cycle
i
Wherein, i and j are positive integer; N is the quantity of the single mobile digital product in the mobile digital product business packet of investigation; v
jThe investigation price of j the mobile digital product of investigating for the quilt in the mobile digital product business packet of in first billing cycle, investigating.
The income of each the mobile digital product investigated in step 206, the initial sharing proportion of basis and each billing cycle in the mobile digital product business packet of described investigation is obtained interior content providers of each billing cycle and the operator income that is divided at each mobile digital product of being investigated respectively.
In the present embodiment, by after first predetermined period, the mobile digital product business packet that the user is ordered is as the mobile digital product business packet of investigation, and from the mobile digital product business packet user information corresponding of investigation, extract a plurality of subscriber information corresponding with predetermined number, and with those subscriber information as the investigation user profile, in second predetermined period, sign with each the mobile digital product investigated in the mobile digital product business packet of investigation is carried in the investigation message respectively, send to the terminal of investigation user profile correspondence, and receive the investigation feedback message that those terminals are returned, and according to this investigation feedback message and the investigation number of times that sets in advance, obtain the income of the mobile digital product that the quilt in the mobile digital product business packet of investigating in each billing cycle after first predetermined period investigates respectively, the income of the mobile digital product that the quilt in the mobile digital product business packet of investigating in according to default initial sharing proportion and each billing cycle is investigated, obtain the income that is divided into of content providers in each billing cycle and operator respectively, realized being worth according to the actual user of mobile digital product, content providers and the operator price that is divided into income and mobile digital product at each mobile digital product of being investigated reasonably is set, thereby in the income that has improved content providers and operator effectively, also encouraged content providers to provide effectively or developed the high-quality application of meeting consumers' demand, so satisfied further the user to high-quality demands of applications.In addition, because the mobile digital product to operation is configured, form with mobile digital product business packet is sold, thereby overcome the user effectively the preference of mobile digital product is excessively disperseed, and has reduced the degree of scatter of user's willingness to pay effectively.
Need to prove, the price of mobile digital product is divided into processing after getting access to user's feedback result, this user feedback result can be sent in the order/authentication process module in the server of operator, for the user feedback result of order/authentication process module, the information of the mobile digital product business packet of the order of obtaining in advance and storing and the order relations of subscriber information are upgraded processing according to the sign correspondence of each mobile digital product of being investigated.
In the present embodiment, for instance, being 10 yuan with the price of mobile digital product business packet of investigation is example, after the branch apparatus for converting of mobile digital product receives investigation request to the mobile digital product business packet of this investigation, store the mobile digital product that comprises in the sign, mobile digital product business packet of this mobile digital product business packet, the price 10 and the subscriber information of mobile digital product business packet.When a mobile digital product of the mobile digital product business packet of this investigation is investigated, the feedback result of obtaining is 2 yuan a feedback for the user receives the telephone expenses complimentary ticket, then revise the information of mobile digital product business packet of this investigation and the order relations of subscriber information, i.e. user's this digital product in using this digital product business packet not.Need to prove that the price of this digital product business packet still is 10 yuan, just give 2 yuan of the users' of subscriber information correspondence telephone expenses in next billing cycle.
Further, for instance, with processing that each mobile digital product in the mobile digital product business packet is investigated, obtaining content providers and operator respectively is example at the income of each mobile digital product of being investigated in this mobile digital product business packet, introduces the technical scheme of present embodiment in detail:
The mobile digital product be divided into treating apparatus according to configuration rule, mobile digital product to operation is configured, obtain the information of mobile digital product business packet and mobile digital product business packet, wherein, the information of this mobile digital product business packet comprises: weather forecast, online trivial games, auto navigation software, 189 mailboxes, news pushes to be used, software for speculation on stocks, abstracting periodical, online antivirus software, like 10 kinds of mobile digital products of music services and novel reading, the price of this mobile digital product business packet is 10 yuan of every months, the initial income of each mobile digital product is total 1/10th of income of ordering in each mobile digital product business packet, and to be content providers and operator be divided into according to 7: 3 ratio its initial sharing proportion.
Be example so that the mobile digital product of weather forecast is investigated, table one is the investigation tables of data of the mobile digital product of weather forecast, as shown in Table 1:
Table one
| Investigation user profile | The telephone expenses complimentary ticket amount of money (unit) | The user feedback result |
| Number 1 | 2.0 | Be |
| Number 2 | 2.0 | Be |
| Number 3 | 2.0 | Not |
| Number 4 | 1.5 | Be |
| Number 5 | 1.5 | Not |
| Number 6 | 1.5 | Not |
| Number 7 | 1.0 | Not |
| Number 8 | 1.0 | Be |
| Number 9 | 1.0 | Not |
| Number 10 | 1.0 | Not |
Ordered by the user in this mobile digital product business packet, and download or online use are after one month (above-mentioned described first predetermined period), from the subscriber information of this mobile digital product business packet correspondence, randomly draw 10 subscriber information (numbers 1, number 2, ... number 10), as investigation user profile, and employing short message mode, in a week (above-mentioned described second predetermined period), terminal to each investigation user profile correspondence sends investigation message, and receive each investigation feedback message of returning of investigation user, wherein, this investigation message comprises the sign and the telephone expenses complimentary ticket of the mobile digital product of weather forecast, and the amount of money of this telephone expenses complimentary ticket can be provided with at random according to different users; This investigation feedback message comprises the sign and the corresponding with it user feedback result of the mobile digital product of this weather forecast, and this user feedback result can be "Yes" or "No".
From table one as can be known: this type of feedback can comprise following several: first kind, the value of the mobile digital product of this weather forecast is lower than 2 yuan; Second kind, the value of the mobile digital product of this weather forecast is higher than 2 yuan; The third, the value of the mobile digital product of this weather forecast is lower than 1.5 yuan; The 4th kind, the value of the mobile digital product of this weather forecast is higher than 1.5 yuan; The 5th kind, the value of the mobile digital product of this weather forecast is higher than 1.0 yuan; The 6th kind, the value of the mobile digital product of this weather forecast is lower than 1.0 yuan.
According to this user feedback result, obtain the investigation price of the mobile digital product of this weather forecast then, its a kind of concrete implementation can for: table two is the investigation price statistics table of the mobile digital product of weather forecast, as shown in Table 2:
Table two
According to telephone expenses complimentary ticket price in the table one and user feedback result, the user who obtains each feedback kind correspondence is worth estimation, and be worth estimation according to the user of each feedback kind correspondence, the actual user who obtains each feedback kind is worth, and be worth according to the actual user of each feedback kind, obtain the investigation price of the mobile digital product of this weather forecast.
Need to prove that the estimation of user's value is that the amount of money of telephone expenses complimentary ticket during according to the minimum price of mobile digital product and investigation obtains, perhaps, is that the amount of money of telephone expenses complimentary ticket during according to the maximum price of mobile digital product and investigation obtains.For instance, first kind, the value of the mobile digital product of this weather forecast is lower than 2 yuan, then the user's of this feedback kind correspondence value estimated range be this digital product minimum price (0 yuan) and when investigation the telephone expenses complimentary ticket the amount of money (2 yuan) between; Second kind, the value of the mobile digital product of this weather forecast is higher than 2 yuan, then between the amount of money (2 yuan) and the maximum price (10 yuan) of this digital product of the user's of this feedback kind correspondence value estimated range for when investigation telephone expenses complimentary ticket.Actual use value multiply by the investigation number of users of this feedback kind again for the intermediate value of the maximal value of user's value estimation and minimum value.The investigation price be that the actual use value sum of each feedback kind is again divided by investigating number of users.
In the present embodiment, according to table two, the mobile digital product that can get access to weather forecast is 37.25 yuan with respect to 10 total values of investigating user profile, and the investigation price of then investigating the mobile product of weather forecast is
It is identical that the investigation price of other mobile digital products in the mobile digital product business packet of investigation is obtained the implementation of obtaining with the investigation price of the mobile digital product of weather forecast, repeat no more, the investigation price of each mobile digital product is as shown in Table 3 in the mobile digital product business packet of its investigation herein:
Table three
In addition, according to table three, have 50 people in the billing cycle (for example month) after one month (above-mentioned described first predetermined period) and order this mobile digital product business data packet, then the gross income in this billing cycle is 500 yuan, in the above-mentioned formula of investigation price substitution (1) with this gross income and each mobile digital product, promptly can obtain the income that is divided into of each mobile digital product.Last according to initial sharing proportion, promptly can get access in this billing cycle content providers and operator at the income that is divided into of each mobile digital product.
In addition, it should be noted that, in one month (above-mentioned described first predetermined period), ordered this mobile digital product business data packet the user, and after download or the online use, the mobile digital product that content providers is investigated at the quilt in the mobile digital product business data packet of this investigation be divided into income for this month gross income ten/again and again multiply by 1/7th, the mobile digital product that operator is investigated at the quilt in the mobile digital product business data packet of this investigation be divided into income for this month gross income ten/again and again multiply by 1/3rd.
Fig. 3 is divided into the structural representation of an embodiment for the treatment of apparatus for the price of mobile digital product of the present invention, as shown in Figure 3, this device comprises: investigate processing module 11 and be divided into processing module 12, wherein, investigation processing module 11 is used for after first predetermined period, with the mobile digital product business packet ordered mobile digital product business packet as investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of investigating in each billing cycle after first predetermined period investigates respectively; Be divided into the investigation price that processing module 12 is used for the mobile digital product investigated according to the quilt of the mobile digital product business packet of investigation in default initial sharing proportion and each billing cycle, obtain in each billing cycle content providers and operator respectively at the income that is divided into of each mobile digital product of being investigated.
The price of the mobile digital product of present embodiment is divided into the technical scheme that treating apparatus can be carried out method embodiment shown in Figure 1, and its principle is similar, repeats no more herein.
In the present embodiment, by after first predetermined period, the mobile digital product business packet that the user is ordered is as the mobile digital product business packet of investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of investigating in each billing cycle after first predetermined period investigates respectively, the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of investigating in according to default initial sharing proportion and each billing cycle is investigated, obtain content providers in each billing cycle and operator the income that is divided into respectively at each mobile digital product of being investigated, realized being worth according to the actual user of mobile digital product, the price that is divided into income and mobile digital product of content providers and operator reasonably is set, thereby in the income that has improved content providers and operator effectively, also encouraged content providers to provide effectively or developed the high-quality application of meeting consumers' demand, so satisfied further the user to high-quality demands of applications.
Fig. 4 is divided into the synoptic diagram of another embodiment for the treatment of apparatus for the price of mobile digital product of the present invention, on above-mentioned basis embodiment illustrated in fig. 3, as shown in Figure 4, this device also comprises: information acquisition module 13, be used to obtain the information of the mobile digital product business packet of investigation, the information of the mobile digital product business of this investigation comprises the price of mobile digital product business packet, the initial sharing proportion of the content of each mobile digital product and each mobile digital product in the mobile digital product business packet.
Further, investigation processing module 11 can specifically comprise: investigation user profile dispensing unit 111, investigation unit 112 and investigation price acquiring unit 113, wherein, investigation user profile acquiring unit 111 is used for after first predetermined period, with the mobile digital product business packet ordered mobile digital product business packet as investigation, and from the subscriber information of mobile digital product business packet correspondence of investigation, extract a plurality of subscriber information corresponding with predetermined number, and with a plurality of subscriber information all as investigating user profile; Investigation unit 112 is used in second predetermined period, sign with each the mobile digital product investigated in the mobile digital product business packet of investigation is carried in the investigation message respectively, send in the terminal corresponding with investigating user profile, and the investigation feedback message of the terminal transmission of reception investigation user profile correspondence, this investigation feedback message comprises the user feedback result of the sign correspondence of the sign of the mobile digital product of being investigated and the mobile digital product that quilt is investigated; Investigation price acquiring unit 113 is used for the user feedback result of sign correspondence of the mobile digital product investigated according to each and the investigation number of times that sets in advance, in default investigation number of times, obtain the investigation price of each mobile digital product of being investigated in each billing cycle after first predetermined period respectively.
More specifically, being divided into processing module 12 can specifically comprise: the income acquiring unit 121 of the mobile digital product of being investigated is taken in acquiring unit 122 with being divided into, wherein, the gross income of the mobile digital product business packet of investigating in billing cycle that is used for the investigation price of the mobile digital product investigated according to the quilt of the mobile digital product business packet of investigating in each billing cycle by the income acquiring unit 121 of the mobile digital product investigated and gets access to is obtained the income of each the mobile digital product investigated in the mobile digital product business packet of investigating in each billing cycle; Be divided into the incomes of taking in each the mobile digital product investigated in the mobile digital product business packet of investigating in the acquiring unit initial sharing proportion of 122 bases and each billing cycle, obtain interior content providers of each billing cycle and operator the income that is divided into respectively at each mobile digital product of being investigated.
Further, income acquiring unit 121 by the mobile digital product investigated specifically comprises: gross income is obtained subelement 1211 and the income of the mobile digital product investigated is obtained subelement 1212, wherein, gross income is obtained subelement 1211 and is used for obtaining the gross income R of the mobile digital product business packet of investigation in each billing cycle; Obtained subelement 1212 by the income of the mobile digital product investigated and be used for investigation price v according to i mobile digital product
i, gross income R and formula
Calculate the income revenue of i the mobile digital product of being investigated in each billing cycle
iWherein, i and j are positive integer; N is the quantity of the single mobile digital product in the mobile digital product business packet of investigation; v
jThe investigation price of j the mobile digital product of investigating for the quilt in the mobile digital product business packet of in each billing cycle, investigating.
The price of the mobile digital product of present embodiment is divided into the technical scheme that treating apparatus can be carried out method embodiment shown in Figure 2, and its principle is similar, repeats no more herein.
In the present embodiment, by after first predetermined period, the mobile digital product business packet that the user is ordered is as the mobile digital product business packet of investigation, and from the mobile digital product business packet user information corresponding of investigation, extract a plurality of user profile corresponding with predetermined number, and with those user profile as the investigation user profile, in second predetermined period, sign with each the mobile digital product investigated in the mobile digital product business packet of investigation is carried in the investigation message respectively, send to the terminal of investigation user profile correspondence, and receive the investigation feedback message that those terminals are returned, and according to this investigation feedback message and the investigation number of times that sets in advance, obtain the income of the mobile digital product that the quilt in the mobile digital product business packet of investigating in each billing cycle after first predetermined period investigates respectively, the income of the mobile digital product that the quilt in the mobile digital product business packet of investigating in according to default initial sharing proportion and each billing cycle is investigated, obtain the income that is divided into of content providers in each billing cycle and operator respectively, realized being worth according to the actual user of mobile digital product, content providers and the operator price that is divided into income and mobile digital product at each mobile digital product of being investigated reasonably is set, thereby in the income that has improved content providers and operator effectively, also encouraged content providers to provide effectively or developed the high-quality application of meeting consumers' demand, so satisfied further the user to high-quality demands of applications.In addition, because the mobile digital product to operation is configured, form with mobile digital product business packet is sold, thereby overcome the user effectively the preference of mobile digital product is excessively disperseed, and has reduced the degree of scatter of user's willingness to pay effectively.
Fig. 5 is divided into the synoptic diagram of an embodiment of disposal system for the price of mobile digital product of the present invention, as shown in Figure 5, the system of present embodiment comprises: the server 22 of terminal 21 and operator, wherein, the server of operator comprises that the price of mobile digital product is divided into treating apparatus 221, and wherein, the price of mobile digital product is divided into treating apparatus 221 can execution graph 1 or the technical scheme of method embodiment shown in Figure 2, it realizes that principle is similar, repeats no more herein.
Further, the server of this operator can also comprise order/authentication process module 222, be used for the user feedback result that price according to the mobile digital product is divided into the sign correspondence of each mobile digital product of being investigated that treating apparatus 221 obtains, to obtaining in advance and the information of the mobile digital product business packet of stores subscription and the order relations of subscriber information upgrade processing.
The system of present embodiment helps the benign development of mobile digital product industrial chain, can realize the survival of the fittest of mobile digital product, thereby further satisfy user's actual demand, and increase its stickiness, also promoted the income that is divided into of content providers and operator simultaneously effectively.
One of ordinary skill in the art will appreciate that: all or part of step that realizes said method embodiment can be finished by the relevant hardware of programmed instruction, aforesaid program can be stored in the computer read/write memory medium, this program is carried out the step that comprises said method embodiment when carrying out; And aforesaid storage medium comprises: various media that can be program code stored such as ROM, RAM, magnetic disc or CD.
It should be noted that at last: above embodiment only in order to technical scheme of the present invention to be described, is not intended to limit; Although with reference to previous embodiment the present invention is had been described in detail, those of ordinary skill in the art is to be understood that: it still can be made amendment to the technical scheme that aforementioned each embodiment put down in writing, and perhaps part technical characterictic wherein is equal to replacement; And these modifications or replacement do not make the essence of appropriate technical solution break away from the spirit and scope of various embodiments of the present invention technical scheme.
Claims (12)
1. the price of a mobile digital product is divided into disposal route, it is characterized in that, comprising:
After first predetermined period, with the mobile digital product business packet ordered mobile digital product business packet as investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of described investigation in each billing cycle after described first predetermined period investigates respectively;
The investigation price of the mobile digital product of investigating according to the quilt in the mobile digital product business packet of described investigation in default initial sharing proportion and described each billing cycle is obtained in described each billing cycle content providers and operator respectively at the income that is divided into of each mobile digital product of being investigated.
2. the price of mobile digital product according to claim 1 is divided into disposal route, it is characterized in that, also comprises:
Obtain the information of the mobile digital product business packet of described investigation, the information of the mobile digital product business packet of described investigation comprises the content of each mobile digital product in the mobile digital product business packet of price, investigation of the mobile digital product business packet of investigation and the initial sharing proportion of each described mobile digital product.
3. the price of mobile digital product according to claim 2 is divided into disposal route, it is characterized in that, described after first predetermined period, with the mobile digital product business packet ordered mobile digital product business packet as investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of described investigation in each billing cycle after described first predetermined period investigates respectively, comprising:
After described first predetermined period, with the mobile digital product business packet of described order mobile digital product business packet as investigation, and from the subscriber information of the mobile digital product business packet correspondence of described investigation, extract a plurality of subscriber information corresponding with predetermined number, and with described a plurality of subscriber information all as investigating user profile;
In second predetermined period, sign with each the mobile digital product investigated in the mobile digital product business packet of described investigation is carried in the investigation message respectively, send in the terminal corresponding with described investigation user profile, and the investigation feedback message that sends of the terminal that receives described investigation user profile correspondence, described investigation feedback message comprises the user feedback result of the sign correspondence of the sign of the described mobile digital product of being investigated and the described mobile digital product of being investigated;
According to the user feedback result of the sign correspondence of each described mobile digital product of being investigated and the investigation number of times that sets in advance, in default investigation number of times, obtain the investigation price of each described mobile digital product of being investigated in each billing cycle after described first predetermined period respectively.
4. the price of mobile digital product according to claim 3 is divided into disposal route, it is characterized in that, the investigation price of the mobile digital product that the quilt in the initial sharing proportion that described basis is default and described each billing cycle in the mobile digital product business packet of described investigation is investigated, obtain interior content providers of described each billing cycle and operator respectively at the income that is divided into of each mobile digital product of being investigated, comprising:
The investigation price of the mobile digital product of investigating according to the quilt in the mobile digital product business packet of described investigation in described each billing cycle and the gross income of the mobile digital product business packet of described investigation in described billing cycle that gets access to are obtained the income of each the described mobile digital product of being investigated in the mobile digital product business packet of described investigation in each described billing cycle;
According to the income of each the described mobile digital product of being investigated in the mobile digital product business packet of described investigation in described initial sharing proportion and described each billing cycle, obtain interior content providers of described each billing cycle and operator the income that is divided into respectively at each mobile digital product of being investigated.
5. the price of mobile digital product according to claim 4 is divided into disposal route, it is characterized in that, the investigation price of the described mobile digital product of investigating according to the quilt in the mobile digital product business packet of described investigation in described each billing cycle and the gross income of the mobile digital product business packet of described investigation in described billing cycle that gets access to, obtain the income of each the described mobile digital product of being investigated in the mobile digital product business packet of described investigation in each described billing cycle, comprising:
Obtain the gross income R of mobile digital product business packet in each described billing cycle of described investigation;
Investigation price v according to i mobile digital product
i, described gross income R and formula
Calculate the income revenue of described i the mobile digital product of being investigated in each described billing cycle
i
Wherein, i and j are positive integer; N is the quantity of the single mobile digital product in the mobile digital product business packet of described investigation; v
jThe investigation price of j the mobile digital product of investigating for the quilt in the mobile digital product business packet of described investigation in each described billing cycle.
6. the price of a mobile digital product is divided into treating apparatus, it is characterized in that, comprising:
The investigation processing module, be used for after first predetermined period, with the mobile digital product business packet ordered mobile digital product business packet as investigation, and in default investigation number of times, obtain the investigation price of the mobile digital product that the quilt in the mobile digital product business packet of described investigation in each billing cycle after described first predetermined period investigates respectively;
Be divided into processing module, the investigation price that is used for the mobile digital product investigated according to the quilt of the mobile digital product business packet of described investigation in default initial sharing proportion and described each billing cycle is obtained in described each billing cycle content providers and operator respectively at the income that is divided into of each mobile digital product of being investigated.
7. the price of mobile digital product according to claim 6 is divided into treating apparatus, it is characterized in that, also comprises:
The information acquisition module, be used to obtain the information of the mobile digital product business packet of described investigation, the information of the mobile digital product business packet of described investigation comprises the content of each mobile digital product in the mobile digital product business packet of price, investigation of the mobile digital product business packet of investigation and the initial sharing proportion of each described mobile digital product.
8. the price of mobile digital product according to claim 7 is divided into treating apparatus, it is characterized in that, described investigation processing module comprises:
Investigation user profile dispensing unit, be used for after first predetermined period, with the mobile digital product business packet of described order mobile digital product business packet as investigation, and from the subscriber information of the mobile digital product business packet correspondence of described investigation, extract a plurality of subscriber information corresponding with predetermined number, and with described a plurality of subscriber information all as investigating user profile;
The investigation unit, be used in second predetermined period, sign with each the mobile digital product investigated in the mobile digital product business packet of described investigation is carried in the investigation message respectively, send in the terminal corresponding with described investigation user profile, and the investigation feedback message that sends of the terminal that receives described investigation user profile correspondence, described investigation feedback message comprises the user feedback result of the sign correspondence of the sign of the described mobile digital product of being investigated and the described mobile digital product of being investigated;
Investigation price acquiring unit, be used for user feedback result and the investigation number of times that sets in advance according to the sign correspondence of each described mobile digital product of being investigated, in default investigation number of times, obtain the investigation price of each described mobile digital product of being investigated in each billing cycle after described first predetermined period respectively.
9. the price of mobile digital product according to claim 8 is divided into treating apparatus, it is characterized in that, the described processing module that is divided into comprises:
The income acquiring unit of the mobile digital product of being investigated, the gross income of the mobile digital product business packet of described investigation in described billing cycle that is used for the investigation price of the mobile digital product investigated according to the quilt of the mobile digital product business packet of described investigation in described each billing cycle and gets access to is obtained the income of each the described mobile digital product of being investigated in the mobile digital product business packet of described investigation in each described billing cycle;
Be divided into the income acquiring unit, be used for income, obtain interior content providers of described each billing cycle and operator the income that is divided into respectively at each mobile digital product of being investigated according to each described mobile digital product of being investigated of the mobile digital product business packet of described investigation in described initial sharing proportion and described each billing cycle.
10. the price of mobile digital product according to claim 9 is divided into treating apparatus, it is characterized in that, the income acquiring unit of the described mobile digital product of being investigated comprises:
Gross income is obtained subelement, is used for obtaining the gross income R of the mobile digital product business packet of described investigation in each described billing cycle;
The income of the mobile digital product of being investigated is obtained subelement, is used for the investigation price v according to i mobile digital product
i, described gross income R and formula
Calculate the income revenue of described i the mobile digital product of being investigated in each described billing cycle
i
Wherein, i and j are positive integer; N is the quantity of the single mobile digital product in the mobile digital product business packet of described investigation; v
jThe investigation price of j the mobile digital product of investigating for the quilt in the mobile digital product business packet of described investigation in each described billing cycle.
11. the price of a mobile digital product is divided into disposal system, it is characterized in that, comprises the server of terminal and operator, the server of described operator comprises that the price as each described mobile digital product of claim 6 to 10 is divided into treating apparatus.
12. the price of mobile digital product according to claim 11 is divided into disposal system, it is characterized in that, the server of described operator also comprises: order/authentication process module, be used for the user feedback result that price according to described mobile digital product is divided into the sign correspondence of each mobile digital product of being investigated that treating apparatus obtains, the information of the mobile digital product business packet of obtaining and storing described order in advance and the order relations of described subscriber information are upgraded processing.
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| PCT/CN2011/074591 WO2011137821A2 (en) | 2011-05-24 | 2011-05-24 | Method, device and system for pricing and revenue-sharing of mobile digital products |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN102203819A true CN102203819A (en) | 2011-09-28 |
Family
ID=44662786
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201180000607.4A Pending CN102203819A (en) | 2011-05-24 | 2011-05-24 | Pricing and sharing method of mobile digital product, device and system thereof |
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| Country | Link |
|---|---|
| CN (1) | CN102203819A (en) |
| WO (1) | WO2011137821A2 (en) |
Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107330732A (en) * | 2017-06-30 | 2017-11-07 | 联想(北京)有限公司 | A kind of electronic product pricing method and a kind of server cluster |
| CN112887342A (en) * | 2021-04-29 | 2021-06-01 | 湖北亿咖通科技有限公司 | Service scheduling method, vehicle-mounted service processing system, electronic device and storage medium |
Family Cites Families (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1200536C (en) * | 2002-06-15 | 2005-05-04 | 华为技术有限公司 | Method for realizing content fee-conunting process |
| CN100592743C (en) * | 2005-09-16 | 2010-02-24 | 中国科学院声学研究所 | Operation supporting platform system for supporting stream media business |
| US20080004948A1 (en) * | 2006-06-28 | 2008-01-03 | Microsoft Corporation | Auctioning for video and audio advertising |
| US20080270286A1 (en) * | 2007-04-27 | 2008-10-30 | Ipo 2.0 Llc | Product exchange systems and methods |
| US20080281693A1 (en) * | 2007-05-08 | 2008-11-13 | American Research And Development Institute Inc. | Methods of financing construction and sales of real property |
| CN101616300A (en) * | 2009-07-24 | 2009-12-30 | 上海国响信息技术有限公司 | A kind of method of products ﹠ services of support service provider crossed charging |
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2011
- 2011-05-24 WO PCT/CN2011/074591 patent/WO2011137821A2/en active Application Filing
- 2011-05-24 CN CN201180000607.4A patent/CN102203819A/en active Pending
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107330732A (en) * | 2017-06-30 | 2017-11-07 | 联想(北京)有限公司 | A kind of electronic product pricing method and a kind of server cluster |
| CN112887342A (en) * | 2021-04-29 | 2021-06-01 | 湖北亿咖通科技有限公司 | Service scheduling method, vehicle-mounted service processing system, electronic device and storage medium |
| CN112887342B (en) * | 2021-04-29 | 2021-07-23 | 湖北亿咖通科技有限公司 | Service scheduling method, vehicle-mounted service processing system, electronic device and storage medium |
Also Published As
| Publication number | Publication date |
|---|---|
| WO2011137821A2 (en) | 2011-11-10 |
| WO2011137821A3 (en) | 2012-02-02 |
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Application publication date: 20110928 |