BR112015001236A2 - personalization of branded page content distribution to a user in a social networking environment - Google Patents

personalization of branded page content distribution to a user in a social networking environment

Info

Publication number
BR112015001236A2
BR112015001236A2 BR112015001236A BR112015001236A BR112015001236A2 BR 112015001236 A2 BR112015001236 A2 BR 112015001236A2 BR 112015001236 A BR112015001236 A BR 112015001236A BR 112015001236 A BR112015001236 A BR 112015001236A BR 112015001236 A2 BR112015001236 A2 BR 112015001236A2
Authority
BR
Brazil
Prior art keywords
user
content
social networking
page
brand page
Prior art date
Application number
BR112015001236A
Other languages
Portuguese (pt)
Inventor
Felipe Garcia-Martinez Antonio
Mathur Nipun
Original Assignee
Facebook Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US13/627,857 external-priority patent/US9195632B2/en
Application filed by Facebook Inc filed Critical Facebook Inc
Publication of BR112015001236A2 publication Critical patent/BR112015001236A2/en

Links

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0257User requested
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute
    • G06Q30/0271Personalized advertisement
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]
    • G06Q30/0631Item recommendations
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Systems or methods specially adapted for specific business sectors, e.g. utilities or tourism
    • G06Q50/01Social networking
    • G06Q50/40
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute

Abstract

resumo "personalização de distribuição de conteúdo de uma página de marca para um usuário em um ambiente de rede social" uma interação do usuário do sistema de rede social com uma página de marca pode ser personalizada para combinar com os interesses do usuário. os pro-vedores de conteúdo ou administradores de página de uma página de marca asso-ciam as palavras chave com o conteúdo postado na página de marca. uma palavra chave pode definir uma característica de um usuário do sistema de rede social para receber o conteúdo ou pode descrever uma característica do conteúdo. as palavras chave são comparadas com um perfil de usuário de um usuário que está solicitando a página de marca e o conteúdo postado na página de marca é selecionado para apresentação para o usuário com base no perfil de usuário e nas palavras chave. por exemplo, o conteúdo apresentado para um usuário possuindo uma característica definida pela palavra chave do critério. o conteúdo selecionado postado na página de marca é apresentado para o usuário que está solicitando a página de marca.Summary "Customizing a branding page's content distribution to a user in a social networking environment" A user interaction of the social networking system with a branding page can be customized to match a user's interests. content providers or page managers on a brand page associate the keywords with content posted on the brand page. A keyword can define a feature of a social networking system user to receive content or can describe a content feature. keywords are compared to a user profile of a user requesting the brand page, and content posted on the brand page is selected for presentation to the user based on the user profile and keywords. for example, content presented to a user having a characteristic defined by the criterion keyword. The selected content posted on the brand page is presented to the user requesting the brand page.

BR112015001236A 2012-07-19 2013-07-18 personalization of branded page content distribution to a user in a social networking environment BR112015001236A2 (en)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US201261632428P 2012-07-19 2012-07-19
US13/627,857 US9195632B2 (en) 2012-09-26 2012-09-26 Customizing content delivery from a brand page to a user in a social networking environment
PCT/US2013/051012 WO2014015106A1 (en) 2012-07-19 2013-07-18 Customizing content delivery from a brand page to a user in a social networking environment

Publications (1)

Publication Number Publication Date
BR112015001236A2 true BR112015001236A2 (en) 2017-07-04

Family

ID=49949239

Family Applications (1)

Application Number Title Priority Date Filing Date
BR112015001236A BR112015001236A2 (en) 2012-07-19 2013-07-18 personalization of branded page content distribution to a user in a social networking environment

Country Status (10)

Country Link
JP (2) JP6509113B2 (en)
KR (2) KR20180003644A (en)
CN (2) CN104471611B (en)
AU (2) AU2013292546A1 (en)
BR (1) BR112015001236A2 (en)
CA (2) CA2878068C (en)
IL (2) IL236660A (en)
MX (1) MX348771B (en)
TW (3) TWI574218B (en)
WO (1) WO2014015106A1 (en)

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KR20220131394A (en) * 2016-05-10 2022-09-27 에프에이피엘, 엘엘씨 Systems and methods for linking database entries of a network platform
US11226831B2 (en) * 2016-12-05 2022-01-18 Facebook, Inc. Customizing content based on predicted user preferences
CN106682144B (en) * 2016-12-20 2018-07-13 深圳壹账通智能科技有限公司 page display method and device
TWI776020B (en) * 2019-02-15 2022-09-01 國風傳媒有限公司 Apparatus, method, and computer program product thereof for locating user interests
CN113449233A (en) * 2020-03-27 2021-09-28 华为技术有限公司 Method, device and system for processing detail page, electronic equipment and storage medium
CN113239185B (en) * 2021-07-13 2021-10-29 深圳市创能亿科科技开发有限公司 Method and device for making teaching courseware and computer readable storage medium
KR102649920B1 (en) * 2023-01-18 2024-03-22 쿠팡 주식회사 Method of providing recommended contents and apparatus thereof

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KR20020025341A (en) * 2000-09-28 2002-04-04 양태연 The personalized agent engine development apparatus for establishing the internet shopping-mall and service method thereof
US7664746B2 (en) 2005-11-15 2010-02-16 Microsoft Corporation Personalized search and headlines
JP4875911B2 (en) * 2006-03-20 2012-02-15 ニフティ株式会社 Content identification method and apparatus
JP4855326B2 (en) * 2007-04-20 2012-01-18 生活協同組合コープさっぽろ Code management system and code management method
KR100889230B1 (en) 2007-07-13 2009-03-16 주식회사 인터파크지마켓 Method and apparatus for providing goods search service in shopping mall
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US9058609B2 (en) * 2008-04-30 2015-06-16 Yahoo! Inc. Modification of brand representations by a brand engine in a social network
EP2297685A1 (en) * 2008-07-04 2011-03-23 Yogesh Chunilal Rathod Methods and systems for brands social networks (bsn) platform
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Also Published As

Publication number Publication date
KR20150037983A (en) 2015-04-08
TWI574218B (en) 2017-03-11
CA2956750A1 (en) 2014-01-23
CA2878068C (en) 2017-03-14
MX348771B (en) 2017-06-28
CA2878068A1 (en) 2014-01-23
CN107515930A (en) 2017-12-26
IL236660A0 (en) 2015-02-26
IL254216A0 (en) 2017-10-31
TWI654575B (en) 2019-03-21
JP6509113B2 (en) 2019-05-08
JP2018129052A (en) 2018-08-16
CN104471611A (en) 2015-03-25
CN104471611B (en) 2017-09-19
TW201717130A (en) 2017-05-16
AU2017254843A1 (en) 2017-11-16
TW201709122A (en) 2017-03-01
WO2014015106A1 (en) 2014-01-23
KR20180003644A (en) 2018-01-09
IL236660A (en) 2017-09-28
JP2015531113A (en) 2015-10-29
AU2013292546A1 (en) 2015-01-29
MX2015000793A (en) 2015-10-12
TW201405461A (en) 2014-02-01

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Legal Events

Date Code Title Description
B06F Objections, documents and/or translations needed after an examination request according [chapter 6.6 patent gazette]
B06U Preliminary requirement: requests with searches performed by other patent offices: procedure suspended [chapter 6.21 patent gazette]
B11B Dismissal acc. art. 36, par 1 of ipl - no reply within 90 days to fullfil the necessary requirements