ATE73311T1 - Verfahren und geraet zur entwicklung der darstellung der sehzeitverteilung wenn leute fernsehwerbung beobachten. - Google Patents

Verfahren und geraet zur entwicklung der darstellung der sehzeitverteilung wenn leute fernsehwerbung beobachten.

Info

Publication number
ATE73311T1
ATE73311T1 AT87302838T AT87302838T ATE73311T1 AT E73311 T1 ATE73311 T1 AT E73311T1 AT 87302838 T AT87302838 T AT 87302838T AT 87302838 T AT87302838 T AT 87302838T AT E73311 T1 ATE73311 T1 AT E73311T1
Authority
AT
Austria
Prior art keywords
individuals
television commercial
room
eye
individual
Prior art date
Application number
AT87302838T
Other languages
English (en)
Inventor
Joshua D Borah
Barbara N Flagg
Original Assignee
Applied Science Group Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Applied Science Group Inc filed Critical Applied Science Group Inc
Application granted granted Critical
Publication of ATE73311T1 publication Critical patent/ATE73311T1/de

Links

Classifications

    • A—HUMAN NECESSITIES
    • A61—MEDICAL OR VETERINARY SCIENCE; HYGIENE
    • A61B—DIAGNOSIS; SURGERY; IDENTIFICATION
    • A61B3/00—Apparatus for testing the eyes; Instruments for examining the eyes
    • A61B3/10—Objective types, i.e. instruments for examining the eyes independent of the patients' perceptions or reactions
    • A61B3/113—Objective types, i.e. instruments for examining the eyes independent of the patients' perceptions or reactions for determining or recording eye movement
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/29—Arrangements for monitoring broadcast services or broadcast-related services
    • H04H60/33—Arrangements for monitoring the users' behaviour or opinions
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/442—Monitoring of processes or resources, e.g. detecting the failure of a recording device, monitoring the downstream bandwidth, the number of times a movie has been viewed, the storage space available from the internal hard disk
    • H04N21/44213—Monitoring of end-user related data
    • H04N21/44222—Analytics of user selections, e.g. selection of programs or purchase activity
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data

Landscapes

  • Engineering & Computer Science (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Social Psychology (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Life Sciences & Earth Sciences (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Databases & Information Systems (AREA)
  • Animal Behavior & Ethology (AREA)
  • Physics & Mathematics (AREA)
  • Surgery (AREA)
  • Ophthalmology & Optometry (AREA)
  • Biomedical Technology (AREA)
  • Heart & Thoracic Surgery (AREA)
  • Medical Informatics (AREA)
  • Molecular Biology (AREA)
  • Biophysics (AREA)
  • Human Computer Interaction (AREA)
  • Veterinary Medicine (AREA)
  • Public Health (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Eye Examination Apparatus (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
  • Testing, Inspecting, Measuring Of Stereoscopic Televisions And Televisions (AREA)
  • Measurement Of Unknown Time Intervals (AREA)
  • Closed-Circuit Television Systems (AREA)
AT87302838T 1986-04-04 1987-04-01 Verfahren und geraet zur entwicklung der darstellung der sehzeitverteilung wenn leute fernsehwerbung beobachten. ATE73311T1 (de)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US84815486A 1986-04-04 1986-04-04
EP87302838A EP0240336B1 (de) 1986-04-04 1987-04-01 Verfahren und Gerät zur Entwicklung der Darstellung der Sehzeitverteilung wenn Leute Fernsehwerbung beobachten

Publications (1)

Publication Number Publication Date
ATE73311T1 true ATE73311T1 (de) 1992-03-15

Family

ID=25302492

Family Applications (1)

Application Number Title Priority Date Filing Date
AT87302838T ATE73311T1 (de) 1986-04-04 1987-04-01 Verfahren und geraet zur entwicklung der darstellung der sehzeitverteilung wenn leute fernsehwerbung beobachten.

Country Status (5)

Country Link
EP (1) EP0240336B1 (de)
JP (1) JPS62245183A (de)
AT (1) ATE73311T1 (de)
CA (1) CA1310742C (de)
DE (1) DE3777222D1 (de)

Families Citing this family (26)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JPH01141479A (ja) * 1987-11-28 1989-06-02 A T R Tsushin Syst Kenkyusho:Kk 視線検出を利用した画像通信装置
JP2733953B2 (ja) * 1988-05-16 1998-03-30 日本電気株式会社 動画像信号の符号化復号化方式
JP2743381B2 (ja) * 1988-05-16 1998-04-22 日本電気株式会社 動画像信号の復号化方式
WO1990002453A1 (en) * 1988-08-24 1990-03-08 Sebastiano Scarampi Apparatus and method for monitoring television viewers
JP2739331B2 (ja) * 1988-11-16 1998-04-15 株式会社エイ・ティ・アール通信システム研究所 非接触視線検出装置
JPH082345B2 (ja) * 1989-07-07 1996-01-17 日本電信電話株式会社 視線方向検出装置
US4992867A (en) * 1990-02-28 1991-02-12 Weinblatt Lee S Technique for monitoring magazine readers while permitting a greater choice for the reader of possible reading positions
US5333029A (en) * 1990-10-12 1994-07-26 Nikon Corporation Camera capable of detecting eye-gaze
US6707484B1 (en) 1994-07-28 2004-03-16 Semiconductor Energy Laboratory Co., Ltd. Information processing system
US5635905A (en) * 1995-02-02 1997-06-03 Blackburn; Ronald E. System for detecting the presence of an observer
KR100342159B1 (ko) * 1996-08-25 2002-06-27 센사르 인코포레이티드 홍채영상 포착장치 및 홍채영상 포착방법
JP3579218B2 (ja) * 1997-07-04 2004-10-20 三洋電機株式会社 情報表示装置及び情報収集装置
DE19736995B4 (de) * 1997-08-26 2009-05-07 Fraunhofer-Gesellschaft zur Förderung der angewandten Forschung e.V. Vorrichtung zum Bestimmen eines Fixationspunktes
JPH11282921A (ja) * 1998-03-31 1999-10-15 Nippon Telegr & Teleph Corp <Ntt> 感性情報取得方法及びシステム装置
JP4159159B2 (ja) * 1999-01-20 2008-10-01 株式会社野村総合研究所 広告メディア評価装置
PT1186128E (pt) 1999-06-18 2003-04-30 Swisscom Mobile Ag Processo e dispositivo para deteccao de dados sobre a visualizacao de informacoes de video e a transmissao destes dados para uma central de processamento de dados
US7027655B2 (en) * 2001-03-29 2006-04-11 Electronics For Imaging, Inc. Digital image compression with spatially varying quality levels determined by identifying areas of interest
DE50112124D1 (de) * 2001-10-01 2007-04-12 Ernst Pfleger Verfahren zur Erfassung, Auswertung und Analyse von Blicksequenzen
US6712468B1 (en) * 2001-12-12 2004-03-30 Gregory T. Edwards Techniques for facilitating use of eye tracking data
KR100763900B1 (ko) * 2004-08-28 2007-10-05 삼성전자주식회사 사용자 시선정보에 기반한 텔레비전 프로그램 녹화/재생방법 및 그 장치
JP2007036874A (ja) * 2005-07-28 2007-02-08 Univ Of Tokyo 視聴者情報測定システム及びこれを用いたマッチングシステム
CN101840265B (zh) * 2009-03-21 2013-11-06 深圳富泰宏精密工业有限公司 视觉感知装置及其控制方法
US8371693B2 (en) * 2010-03-30 2013-02-12 National University Corporation Shizuoka University Autism diagnosis support apparatus
JP5949319B2 (ja) * 2012-08-21 2016-07-06 富士通株式会社 視線検出装置及び視線検出方法
JP6403286B2 (ja) 2013-07-31 2018-10-10 パナソニック インテレクチュアル プロパティ コーポレーション オブ アメリカＰａｎａｓｏｎｉｃ Ｉｎｔｅｌｌｅｃｔｕａｌ Ｐｒｏｐｅｒｔｙ Ｃｏｒｐｏｒａｔｉｏｎ ｏｆ Ａｍｅｒｉｃａ 情報管理方法及び情報管理装置
CN111353461B (zh) * 2020-03-11 2024-01-16 京东科技控股股份有限公司 广告屏的关注度检测方法、装置、系统及存储介质

Family Cites Families (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US3542457A (en) * 1968-08-06 1970-11-24 Kaiser Aerospace & Electronics Electronic eye motion recorder system
US4075657A (en) * 1977-03-03 1978-02-21 Weinblatt Lee S Eye movement monitoring apparatus
GB2103045A (en) * 1981-07-31 1983-02-09 Omer Mohamed Abdel Gadir Microprocessor-based eye motion analysis system
US4613219A (en) * 1984-03-05 1986-09-23 Burke Marketing Services, Inc. Eye movement recording apparatus

Also Published As

Publication number Publication date
DE3777222D1 (de) 1992-04-16
EP0240336A2 (de) 1987-10-07
CA1310742C (en) 1992-11-24
JPH0521516B2 (de) 1993-03-24
JPS62245183A (ja) 1987-10-26
EP0240336A3 (en) 1989-02-08
EP0240336B1 (de) 1992-03-11

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