CN107707653A - A kind of advertisement sending method, device and vehicle intelligent equipment - Google Patents
A kind of advertisement sending method, device and vehicle intelligent equipment Download PDFInfo
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- CN107707653A CN107707653A CN201710922654.3A CN201710922654A CN107707653A CN 107707653 A CN107707653 A CN 107707653A CN 201710922654 A CN201710922654 A CN 201710922654A CN 107707653 A CN107707653 A CN 107707653A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
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Abstract
The present invention is applied to communication technical field,Provide a kind of advertisement sending method,Device and vehicle intelligent equipment,By vehicle intelligent equipment when listening to the access information of WIFI hot spot of user terminal,And when user terminal initiates online request,Access of the vehicle intelligent equipment to user terminal carries out network address redirection,And ad-request is sent to obtain advertising message to Advertisement Server,The advertisement that is sent by browser of user terminal is obtained by the advertising message and browses information to determine whether to open the network connection of user terminal,Realize the connection that WIFI hot spot is carried out in any mobile context,And to the purpose for the user terminal advertisement for connecting the WIFI hot spot,On the premise of user has browsed ad content,Open the network connection of user terminal,Improve the flexibility using WIFI hot spot,Effectively meet the diversified demand of people.
Description
Technical field
The invention belongs to communication technical field, more particularly to a kind of advertisement sending method, device and terminal device.
Background technology
With the fast development of present electronic technology, the equipment such as smart mobile phone, tablet personal computer is also popularized rapidly.Use intelligence
Can the too busy to get away WIFI network of mobile phone peace plate online computing.The speed of WIFI network causes it to turn into people's life and give pleasure to stability
The indispensable instrument of happy institute.People are increasing to the demand of WIFI network, and some big public places, shop all carry at present
Free WIFI hot spot is provided with, is accessed for some hand-held portable devices, and advertisement is shown after the access of these hand-held portable devices,
To realize the purpose of profit, but these WIFI hot spots are typically all to be provided in fixed-site, and underaction is convenient, can not have
Effect meets people's diversified demand.
The content of the invention
In view of this, the embodiments of the invention provide a kind of advertisement sending method, device and terminal device, to solve WIFI
Focus is typically all to be provided in fixed-site, and underaction is convenient, the problem of can not effectively meeting people's diversified demand.
The first aspect of the embodiment of the present invention provides a kind of advertisement sending method, including：
When listening to the information of user terminal access WIFI hot spot, the connection with user terminal is established；
Receive the online that user terminal is initiated by browser to ask, the access to user terminal carries out network address weight
Orientation, and send ad-request to Advertisement Server；
The advertisement information sent by Advertisement Server received is sent to the browser of user terminal and is shown；
Obtain the advertisement that user terminal is sent by browser and browse information, browsing information according to the advertisement judges whether
Open the network connection of user terminal.
Specifically, the advertisement that the acquisition user terminal is sent by browser browses information, browsed according to the advertisement
The step of information judges whether to open the network connection of user terminal, including：
Obtain the advertisement that user terminal is sent by browser and browse information；
Information is browsed according to the advertisement and judges whether user completes advertisement contents view action；
When according to the advertisement browse information judge user complete advertisement contents view action when, change firewall rule,
Open the network connection of user terminal.
Preferably, it is described according to the advertisement browse information judge user whether complete advertisement contents view action step
After rapid, in addition to：
When according to the advertisement browse information judge user do not complete advertisement contents view action when, send network connection lose
The prompt message lost is to user terminal；
Again the access to user terminal carries out network address redirection, and ad-request is sent to Advertisement Server.
Preferably, after the step of online request that the reception user terminal is initiated by browser, in addition to：
Obtain the terminal iidentification of user terminal；
Judge whether the terminal iidentification is stored in default terminal iidentification list；
When the terminal iidentification is stored in default terminal iidentification list, the network connection of user terminal is opened.
Preferably, it is described judge step that whether terminal iidentification is stored in default terminal iidentification list it
Afterwards, in addition to：
When the terminal iidentification is not stored in default terminal iidentification list, the access to user terminal carries out network
Address redirects, and sends ad-request to Advertisement Server；
The advertisement information sent by Advertisement Server received is sent to the browser of user terminal and is shown；
Obtain the advertisement that user terminal is sent by browser and browse information, the network connection of user terminal is opened in judgement
Afterwards, the terminal iidentification is stored into default terminal iidentification list.
The second aspect of the embodiment of the present invention provides a kind of advertisement pushing device, including：
Monitoring unit is accessed, for by when listening to the information of user terminal access WIFI hot spot, establishing whole with user
The connection at end；
Advertisement pushing request unit, the online for being initiated by receiving user terminal by browser is asked, to user
The access of terminal carries out network address redirection, and sends ad-request to Advertisement Server；
Advertisement information transmitting element, for by the advertisement information sent by Advertisement Server received is sent to user
The browser of terminal is shown；
Unit is opened in network connection, and the advertisement for being sent by acquisition user terminal by browser browses information, according to
The advertisement browses information and judges whether to open the network connection of user terminal.
Include specifically, judging unit is opened in the network connection：
Advertisement browses acquisition of information subelement, and information is browsed for obtaining the advertisement that user terminal is sent by browser；
Browse action judgment sub-unit, for browsing information according to the advertisement, to judge whether user completes ad content clear
Look at action；
Subelement is opened in network connection, judges that user completes advertisement contents view for that ought browse information according to the advertisement
During action, firewall rule is changed, opens the network connection of user terminal.
Preferably, the network connection is opened judging unit and also included：
Prompt message transmission sub-unit, judge that the unfinished ad content of user is clear for information ought to be browsed according to the advertisement
Look at action when, send the prompt message of network connection failure to user terminal；
Advertisement pushing subelement, network address redirection is carried out for the access to user terminal again, to advertising service
Device sends ad-request.
Preferably, described device also includes：
Terminal iidentification acquiring unit, for obtaining the terminal iidentification of user terminal；
Terminal iidentification judging unit, for judging whether the terminal iidentification is stored in default terminal iidentification list；
Unit is opened in first network connection, for when the terminal iidentification is stored in default terminal iidentification list,
Open the network connection of user terminal.
Preferably, described device also includes：
Second advertisement pushing request unit, for being not stored in when the terminal iidentification in default terminal iidentification list
When, the access to user terminal carries out network address redirection, and sends ad-request to Advertisement Server；
Second advertisement information transmitting element, for the advertisement information sent by Advertisement Server received to be sent to use
The browser of family terminal is shown；
Unit is opened in second network connection, and information is browsed for obtaining the advertisement that user terminal is sent by browser,
After the network connection of user terminal is opened in judgement, the terminal iidentification is stored into default terminal iidentification list.
The third aspect of the embodiment of the present invention provides a kind of vehicle intelligent equipment, including：
Memory, processor and it is stored in the computer journey that can be run in the memory and on the processor
Sequence, wherein, realize that the advertisement that the first aspect of the embodiment of the present invention provides pushes away described in the computing device during computer program
The step of delivery method.
The processor calls the computer program run in the memory, specifically performs following steps：
When listening to the information of user terminal access WIFI hot spot, the connection with user terminal is established；
Receive the online that user terminal is initiated by browser to ask, the access to user terminal carries out network address weight
Orientation, and send ad-request to Advertisement Server；
The advertisement information sent by Advertisement Server received is sent to the browser of user terminal and is shown；
Obtain the advertisement that user terminal is sent by browser and browse information, browsing information according to the advertisement judges whether
Open the network connection of user terminal.
Preferably, the advertisement that user terminal is sent by browser is obtained described in the computing device and browses information, root
The step of information judges whether to open the network connection of user terminal is browsed according to the advertisement, concrete mode is：
Obtain the advertisement that user terminal is sent by browser and browse information；
Information is browsed according to the advertisement and judges whether user completes advertisement contents view action；
When according to the advertisement browse information judge user complete advertisement contents view action when, change firewall rule,
Open the network connection of user terminal.
Preferably, it is described according to the advertisement browse information judge user whether complete advertisement contents view action step
After rapid, the processor also executes the following steps：
When according to the advertisement browse information judge user do not complete advertisement contents view action when, send network connection lose
The prompt message lost is to user terminal；
Again the access to user terminal carries out network address redirection, and ad-request is sent to Advertisement Server.
Preferably, after the step of online request that the reception user terminal is initiated by browser, the processing
Device also executes the following steps：
Obtain the terminal iidentification of user terminal；
Judge whether the terminal iidentification is stored in default terminal iidentification list；
When the terminal iidentification is stored in default terminal iidentification list, the network connection of user terminal is opened.
Preferably, it is described judge step that whether terminal iidentification is stored in default terminal iidentification list it
Afterwards, the processor also executes the following steps：
When the terminal iidentification is not stored in default terminal iidentification list, the access to user terminal carries out network
Address redirects, and sends ad-request to Advertisement Server；
The advertisement information sent by Advertisement Server received is sent to the browser of user terminal and is shown；
Obtain the advertisement that user terminal is sent by browser and browse information, the network connection of user terminal is opened in judgement
Afterwards, the terminal iidentification is stored into default terminal iidentification list.
The fourth aspect of the embodiment of the present invention provides a kind of computer-readable recording medium, the computer-readable storage
Media storage has computer program, wherein, the computer program realizes the first of the embodiment of the present invention when being executed by processor
The step of advertisement sending method that aspect provides.
Wherein, the computer program includes：
Monitoring unit is accessed, for by when listening to the information of user terminal access WIFI hot spot, establishing whole with user
The connection at end；
Advertisement pushing request unit, the online for being initiated by receiving user terminal by browser is asked, to user
The access of terminal carries out network address redirection, and sends ad-request to Advertisement Server；
Advertisement information transmitting element, for by the advertisement information sent by Advertisement Server received is sent to user
The browser of terminal is shown；
Unit is opened in network connection, and the advertisement for being sent by acquisition user terminal by browser browses information, according to
The advertisement browses information and judges whether to open the network connection of user terminal.
Include specifically, judging unit is opened in the network connection：
Advertisement browses acquisition of information subelement, and information is browsed for obtaining the advertisement that user terminal is sent by browser；
Browse action judgment sub-unit, for browsing information according to the advertisement, to judge whether user completes ad content clear
Look at action；
Subelement is opened in network connection, judges that user completes advertisement contents view for that ought browse information according to the advertisement
During action, firewall rule is changed, opens the network connection of user terminal.
Preferably, the network connection is opened judging unit and also included：
Prompt message transmission sub-unit, judge that the unfinished ad content of user is clear for information ought to be browsed according to the advertisement
Look at action when, send the prompt message of network connection failure to user terminal；
Advertisement pushing subelement, network address redirection is carried out for the access to user terminal again, to advertising service
Device sends ad-request.
Preferably, the computer program also includes：
Terminal iidentification acquiring unit, for obtaining the terminal iidentification of user terminal；
Terminal iidentification judging unit, for judging whether the terminal iidentification is stored in default terminal iidentification list；
Unit is opened in first network connection, for when the terminal iidentification is stored in default terminal iidentification list,
Open the network connection of user terminal.
Preferably, the computer program also includes：
Second advertisement pushing request unit, for being not stored in when the terminal iidentification in default terminal iidentification list
When, the access to user terminal carries out network address redirection, and sends ad-request to Advertisement Server；
Second advertisement information transmitting element, for the advertisement information sent by Advertisement Server received to be sent to use
The browser of family terminal is shown；
Unit is opened in second network connection, and information is browsed for obtaining the advertisement that user terminal is sent by browser,
After the network connection of user terminal is opened in judgement, the terminal iidentification is stored into default terminal iidentification list.
Existing beneficial effect is the embodiment of the present invention compared with prior art：By listening to the WIFI of user terminal
During the access information of focus, and when user terminal initiates online request, the access to user terminal carries out network address redirection, and
Ad-request is sent to obtain advertising message to Advertisement Server, and obtain user terminal by the advertising message is sent out by browser
The advertisement sent browses information to determine whether to open the network connection of user terminal, realizes and carries out WIFI in any mobile context
The connection of focus, and to the purpose for the user terminal advertisement for connecting the WIFI focuses, ad content has been browsed in user
On the premise of, the network connection of user terminal is opened, improves the flexibility using WIFI hot spot, it is more effectively to meet people
The demand of sample.
Brief description of the drawings
Technical scheme in order to illustrate the embodiments of the present invention more clearly, below will be to embodiment or description of the prior art
In the required accompanying drawing used be briefly described, it should be apparent that, drawings in the following description be only the present invention some
Embodiment, for those of ordinary skill in the art, without having to pay creative labor, can also be according to these
Accompanying drawing obtains other accompanying drawings.
Fig. 1 is a kind of implementation process figure of advertisement sending method provided in an embodiment of the present invention；
Fig. 2 is a kind of realization for judging whether to open the method for the network connection of user terminal provided in an embodiment of the present invention
Flow chart；
Fig. 3 is provided in an embodiment of the present invention a kind of to be judged whether to open the tool of the method for network connection according to terminal iidentification
Body implementation process figure；
Fig. 4 is a kind of schematic diagram of advertisement pushing device provided in an embodiment of the present invention；
Fig. 5 is a kind of schematic diagram of vehicle intelligent equipment provided in an embodiment of the present invention.
Embodiment
In describing below, in order to illustrate rather than in order to limit, it is proposed that such as tool of particular system structure, technology etc
Body details, thoroughly to understand the embodiment of the present invention.However, it will be clear to one skilled in the art that there is no these specific
The present invention can also be realized in the other embodiments of details.In other situations, omit to well-known system, device, electricity
Road and the detailed description of method, in case unnecessary details hinders description of the invention.
In order to illustrate technical solutions according to the invention, illustrated below by specific embodiment.It refer to Fig. 1,
Fig. 1 shows a kind of implementation process of advertisement sending method provided in an embodiment of the present invention, and details are as follows：
In step S101, when listening to the information of user terminal access WIFI hot spot, the company with user terminal is established
Connect.
In embodiments of the present invention, step S101 is specially that vehicle intelligent equipment is listening to user terminal access WIFI heat
During the information of point, the connection of vehicle intelligent equipment and user terminal is established.
Herein, vehicle intelligent equipment be applied on automobile, there is the Big Dipper and support telecommunications that GPS dual-mode positions,
Mobile, UNICOM's the whole network leads to the vehicle intelligent failure diagnosis apparatus of mobile communications network；User terminal is the intelligence such as smart mobile phone, flat board
Can equipment.
Herein, vehicle intelligent equipment is by 4G Android mobile communication network collaborative share WIFI hot spots, by connecing
Enter mobile communications network and be then turned on WIFI hot spot function, share WIFI network to other equipment, and whether monitor has user whole
End request accesses the WIFI hot spot, when vehicle intelligent equipment listens to the information of user terminal requests access WIFI hot spot, builds
Erect the connection of vehicle intelligent equipment and user terminal.
It is understood that vehicle intelligent equipment is using the electronic equipment on automobile, that is to say, that vehicle intelligent equipment
The WIFI hot spot provided can change the place where it whenever and wherever possible, when people are in different places, can enjoy
By the WIFI hot spot provided by the vehicle intelligent equipment, certainly, there is provided the vehicle intelligent equipment of WIFI focuses can also be it
He has the moveable smart machine of said function.
It is understood that vehicle intelligent equipment can also be other have provide WIFI hot spot function other are removable
Equipment, in order to can provide WIFI hot spot in different places.Here and it is not specifically limited.
Preferably, vehicle intelligent equipment can switch to different systems in moving process according to the quality of network signal quality
Such as mobile 4G networks of the 4G networks of formula, telecommunications 4G networks, UNICOM's 4G networks, are moved with solving vehicle intelligent equipment with automobile
During due to the network signal quality of different zones has differences and can not smooth online the problem of.
In step s 102, receive the online that user terminal is initiated by browser to ask, the access to user terminal is entered
Row network address redirects, and sends ad-request to Advertisement Server.
In embodiments of the present invention, when user terminal initiates online request by browser, user terminal surfs the Net this
Request is sent to vehicle intelligent equipment, and when receiving online request, the access to user terminal is carried out vehicle intelligent equipment
Network address is redirected, and the network address that user terminal to be accessed is redirected to the network address provided for advertising service business, and
Ad-request is sent to corresponding Advertisement Server.
It is understood that the network address that above-mentioned advertising service business provides is to be stored in advance in vehicle intelligent equipment
The network address that for example specific advertising service business of domain name white list provides, or vehicle intelligent equipment obtain from certificate server
The network address provided by advertising service business, be not specifically limited here.
Vehicle intelligent equipment redirects the network provided for advertising service business in the network address to be accessed user terminal
Behind address, the Advertisement Server according to corresponding to determining the network address, and ad-request is sent to the Advertisement Server, to obtain
The advertising message provided by Advertisement Server.
Specifically, a series of built-in Service in vehicle intelligent equipment, a set of filtering is established using IPTABLE fire walls
Rule, including function, block access of all Intranets to outer net；Intranet is opened to access to the DNS of outer net；Intranet is opened to arrive
The access of certificate server and domain name white list；Access to Intranet to outer net port turns to the http of oneself and serviced.
In step s 103, receive the advertisement information sent by Advertisement Server and send it to browsing for user terminal
Device is shown.
In embodiments of the present invention, it is after vehicle intelligent equipment receives the advertising message of Advertisement Server transmission, this is wide
Announcement information, which is sent to the browser of user terminal, to be shown, i.e., correspondingly shows what the advertising message included in the page of browser
Advertisement page, ad content etc..
In step S104, obtain the advertisement that user terminal is sent by browser and browse information, it is clear according to the advertisement
Information of looking at judges whether to open the network connection of user terminal.
In embodiments of the present invention, when the page of the browser in user terminal correspondingly shows that the advertisement that server is sent is believed
After ceasing the advertisement page included, ad content, the holder of user terminal can select to browse the advertising message, or be not navigate through this
Advertising message such as skips the advertising message, at this moment, user terminal can according to user input instruction produce corresponding to advertisement browse
Information, the advertisement browse information and contain the information whether user has browsed ad content, and the advertisement is browsed letter by user terminal
Breath is sent to vehicle intelligent equipment, is judged whether to open the network connection of user terminal by vehicle intelligent equipment.
Specifically, judge whether to open the specific implementation flow of the method for the network connection of user terminal in step S104 such as
Shown in Fig. 2：
In step s 201, obtain the advertisement that user terminal is sent by browser and browse information.
In embodiments of the present invention, advertisement browse include user's browse advertisements content in information browse duration, that is, use
The duration of family browse advertisements content, such as first advertisement total duration is 1 minute, user has browsed 50 seconds, corresponding when browsing
Long is 50 seconds.
In step S202, information is browsed according to the advertisement and judges whether user completes advertisement contents view action.
In embodiments of the present invention, step S102 specific implementation step is：
Obtain the advertisement total duration of corresponding ad content in the advertising message；
By the advertisement total duration compared with browsing duration；
When the advertisement total duration with it is described browse duration it is consistent when, judge user complete advertisement contents view action；
When the advertisement total duration with it is described browse duration it is inconsistent when, judge user do not complete advertisement contents view move
Make.
Herein, advertisement total duration with it is described browse duration it is consistent be specially advertisement total duration be equal to browse duration, or
Difference of the advertisement total duration with browsing duration is not specifically limited here in preset threshold range.
In step S203, when according to the advertisement browse information judge user complete advertisement contents view action when, become
More firewall rule, open the network connection of user terminal.
In embodiments of the present invention, the action of advertisement contents view action specially user's browse advertisements content, vehicle-mounted intelligence
Energy equipment is browsed by judging whether user completes to ad content, so as to judge whether that the network for opening user terminal connects
Connect, to ensure to reach the validity of advertisement pushing, so as to improve the advertisement power that advertising service business promotes the products ＆ services of oneself
Degree, while solve the demand of user's online so that both sides' income.
Herein, judge that user does not complete advertisement contents view and moved when vehicle intelligent equipment browses information according to the advertisement
When making, vehicle intelligent equipment does not open the network connection of user terminal.
Preferably, in order to improve the usage experience of user, judge when vehicle intelligent equipment browses information according to the advertisement
When user does not complete advertisement contents view action, after step S202, in addition to：
In step S204, when according to the advertisement browse information judge user do not complete advertisement contents view action when,
The prompt message of network connection failure is sent to user terminal.
In embodiments of the present invention, the reason for network connection failure can also be included in above-mentioned prompt message, in order to
Family can know why do not connect WIFI hot spot as early as possible, so as to correspondingly solve the problem so that Consumer's Experience is more preferably.
In step S205, the access to user terminal again carries out network address redirection, is sent to Advertisement Server
Ad-request.
In embodiments of the present invention, vehicle intelligent equipment is after it have sent prompt message to user terminal, user terminal weight
New to initiate online request, at this moment the access to user terminal carries out network address redirection to vehicle intelligent equipment again, by user
The network address that terminal to be accessed redirects the network address provided for advertising service business, and is sent to corresponding Advertisement Server
Ad-request.
It is understood that the network address of user terminal access can be in the last initiation of user terminal after redirecting
The advertising service business that is accessed provides during net request network address or from domain name white list or certificate server with
The network address for the advertising service business that machine extracts, is not specifically limited here.
Bad experience is brought to user in order to avoid multiple advertisement, or is reconnected after disconnecting
During WIFI hot spot again advertisement and bad experience is brought to user, reception in step s 102 of the embodiment of the present invention is used
After the step of online that family terminal is initiated by browser is asked, one kind as shown in Figure 3 is additionally provided according to terminal iidentification
Judge whether to open the specific implementation flow of the method for network connection：
In step S301, the terminal iidentification of user terminal is obtained.
In embodiments of the present invention, terminal iidentification can be user terminal MAC Address or other can be identified for that
Other marks of the user terminal, are not specifically limited here.
In step s 302, judge whether the terminal iidentification is stored in default terminal iidentification list.
In step S303, when the terminal iidentification is stored in default terminal iidentification list, user terminal is opened
Network connection.
In embodiments of the present invention, the terminal iidentification of user terminal is obtained by vehicle intelligent equipment, and judges the terminal
Identify whether to exist to determine whether to open the network connection of user terminal in default terminal iidentification list, if acquired
Terminal iidentification is stored in default terminal iidentification list, then illustrates to have connected this before the user terminal of the terminal iidentification
The WIFI hot spot that vehicle intelligent equipment provides, at this moment, vehicle intelligent equipment are no longer carried out the network address of user terminal access
Redirect, but directly open network connection, in order to which user terminal directly accesses its network address to be accessed.
Herein, default terminal iidentification list is specially the list for being previously used for storing terminal iidentification, works as vehicle intelligent
After equipment opens the network connection of user terminal, the terminal iidentification of the user terminal is correspondingly stored to the terminal iidentification list
In.
Specifically, in order to which the terminal iidentification of the user terminal to newly establishing WIFI connections is managed, sentence in car-mounted terminal
Disconnect after the network connection of logical user terminal, it is necessary to the terminal iidentification is stored into terminal iidentification list, step S302 it
Afterwards, in addition to：
In step s 304, when the terminal iidentification is not stored in default terminal iidentification list, to user terminal
Access carry out network address redirection, and to Advertisement Server send ad-request.
In step S305, the advertisement information sent by Advertisement Server received is sent into browsing to user terminal
Device is shown.
In step S306, obtain the advertisement that user terminal is sent by browser and browse information, judging to open user
After the network connection of terminal, the terminal iidentification is stored into default terminal iidentification list.
In embodiments of the present invention, by the way that the terminal iidentification addition for newly opening the user terminal of network connection is stored to pre-
If terminal iidentification list in so that the user terminal next time initiate online request when, vehicle intelligent equipment is no longer to this
The browser advertisement of user terminal, that is, the terminal iidentification of the user terminal is given tacit consent to by certification, when its connection next time car
When carrying the WIFI hot spot of smart machine, vehicle intelligent equipment no longer to the user terminal advertisement business, is avoided because excessively pushing away
The problem of Consumer's Experience for sending advertising business and bringing is bad.
In embodiments of the present invention, by when listening to the access information of WIFI hot spot of user terminal, and in user
When terminal initiates online request, the access to user terminal carries out network address redirection, and sends ad-request to Advertisement Server
To obtain advertising message, the advertisement sent by advertising message acquisition user terminal by browser browses information to determine to be
The no network connection for opening user terminal, the connection that WIFI hot spot is carried out in any mobile context is realized, and should to connection
The purpose of the user terminal advertisement of WIFI hot spot, on the premise of user has browsed ad content, opens user terminal
Network connection, improves the flexibility using WIFI hot spot, effectively meets the diversified demand of people.
It should be understood that the size of the sequence number of each step is not meant to the priority of execution sequence, each process in above-described embodiment
Execution sequence should determine that the implementation process without tackling the embodiment of the present invention forms any limit with its function and internal logic
It is fixed.
Corresponding to a kind of advertisement sending method described in foregoing embodiments, Fig. 4 shows provided in an embodiment of the present invention one
The schematic diagram of kind advertisement pushing device, for convenience of description, illustrate only the part related to the embodiment of the present invention.
Reference picture 4, the device include：
Access monitoring unit 41, for by listen to user terminal access WIFI hot spot information when, establish and user
The connection of terminal；
First advertisement pushing request unit 42, the online initiated for receiving user terminal by browser are asked, to
The access of family terminal carries out network address redirection, and sends ad-request to Advertisement Server；
First advertisement information transmitting element 43, for receiving the advertisement information sent by Advertisement Server and sending it to
The browser of user terminal is shown；
Judging unit 44 is opened in network connection, and information is browsed for obtaining the advertisement that user terminal is sent by browser,
Information is browsed according to the advertisement to judge whether to open the network connection of user terminal.
Include specifically, judging unit 44 is opened in the network connection：
Advertisement browses acquisition of information subelement, and information is browsed for obtaining the advertisement that user terminal is sent by browser；
Browse action judgment sub-unit, for browsing information according to the advertisement, to judge whether user completes ad content clear
Look at action；
Subelement is opened in network connection, judges that user completes advertisement contents view for that ought browse information according to the advertisement
During action, firewall rule is changed, opens the network connection of user terminal.
Specifically, the advertisement browse packet browse advertisements containing user content browse duration,
The browse action judgment sub-unit, including：
Advertisement total duration obtains subelement, when the advertisement for obtaining corresponding ad content in the advertising message is total
It is long；
Duration comparing subunit, for by the advertisement total duration compared with browsing duration；
First judgment sub-unit, for when the advertisement total duration with it is described browse duration it is consistent when, judge user complete
Advertisement contents view acts；
Second judgment sub-unit, for when the advertisement total duration with it is described browse duration it is inconsistent when, judge user not
Complete advertisement contents view action.
Preferably, the network connection is opened judging unit 44 and also included：
Prompt message transmission sub-unit, judge that the unfinished ad content of user is clear for information ought to be browsed according to the advertisement
Look at action when, send the prompt message of network connection failure to user terminal；
Advertisement pushing subelement, network address redirection is carried out for the access to user terminal again, to advertising service
Device sends ad-request.
Preferably, described device also includes：
Terminal iidentification acquiring unit, for obtaining the terminal iidentification of user terminal；
Terminal iidentification judging unit, for judging whether the terminal iidentification is stored in default terminal iidentification list；
Unit is opened in first network connection, for when the terminal iidentification is stored in default terminal iidentification list,
Open the network connection of user terminal.
Preferably, described device also includes：
Second advertisement pushing request unit, for being not stored in when the terminal iidentification in default terminal iidentification list
When, the access to user terminal carries out network address redirection, and sends ad-request to Advertisement Server；
Second advertisement information transmitting element, for the advertisement information sent by Advertisement Server received to be sent to use
The browser of family terminal is shown；
Unit is opened in second network connection, and information is browsed for obtaining the advertisement that user terminal is sent by browser,
After the network connection of user terminal is opened in judgement, the terminal iidentification is stored into default terminal iidentification list.
Fig. 5 is a kind of schematic diagram for vehicle intelligent equipment that one embodiment of the invention provides.As shown in figure 5, the embodiment
Vehicle intelligent equipment 5 include：Processor 50, memory 51 and it is stored in the memory 51 and can be in the processor
The computer program 52 run on 50.The processor 50 realizes above-mentioned each advertisement pushing when performing the computer program 52
Step in embodiment of the method, such as step 101 shown in Fig. 1 is to 104.
Exemplarily, the processor calls the computer program run in the memory, specifically performs as follows
Step：
When listening to the information of user terminal access WIFI hot spot, the connection with user terminal is established；
Receive the online that user terminal is initiated by browser to ask, the access to user terminal carries out network address weight
Orientation, and send ad-request to Advertisement Server；
The advertisement information sent by Advertisement Server received is sent to the browser of user terminal and is shown；
Obtain the advertisement that user terminal is sent by browser and browse information, browsing information according to the advertisement judges whether
Open the network connection of user terminal.
Preferably, the advertisement that user terminal is sent by browser is obtained described in the computing device and browses information, root
The step of information judges whether to open the network connection of user terminal is browsed according to the advertisement, concrete mode is：
Obtain the advertisement that user terminal is sent by browser and browse information；
Information is browsed according to the advertisement and judges whether user completes advertisement contents view action；
When according to the advertisement browse information judge user complete advertisement contents view action when, change firewall rule,
Open the network connection of user terminal.
Preferably, it is described according to the advertisement browse information judge user whether complete advertisement contents view action step
After rapid, the processor also executes the following steps：
When according to the advertisement browse information judge user do not complete advertisement contents view action when, send network connection lose
The prompt message lost is to user terminal；
Again the access to user terminal carries out network address redirection, and ad-request is sent to Advertisement Server.
Preferably, after the step of online request that the reception user terminal is initiated by browser, the processing
Device also executes the following steps：
Obtain the terminal iidentification of user terminal；
Judge whether the terminal iidentification is stored in default terminal iidentification list；
When the terminal iidentification is stored in default terminal iidentification list, the network connection of user terminal is opened.
Preferably, it is described judge step that whether terminal iidentification is stored in default terminal iidentification list it
Afterwards, the processor also executes the following steps：
When the terminal iidentification is not stored in default terminal iidentification list, the access to user terminal carries out network
Address redirects, and sends ad-request to Advertisement Server；
The advertisement information sent by Advertisement Server received is sent to the browser of user terminal and is shown；
Obtain the advertisement that user terminal is sent by browser and browse information, the network connection of user terminal is opened in judgement
Afterwards, the terminal iidentification is stored into default terminal iidentification list.
Or the processor 50 realizes each unit in above-mentioned each device embodiment when performing the computer program 52
Function, such as the function of unit 41 to 44 shown in Fig. 4.
Exemplary, the computer program 52 can be divided into one or more units, one or more of
Unit is stored in the memory 51, and is performed by the processor 50, to complete the present invention.One or more of lists
Member can complete the series of computation machine programmed instruction section of specific function, and the instruction segment is used to describe the computer journey
Implementation procedure of the sequence 52 in the terminal device 5.For example, the computer program 52 can be divided into access monitoring unit
41st, judging unit 44, each list are opened in the first advertisement pushing request unit 42, the first advertisement information transmitting element 43, network connection
First concrete function is as follows：
Monitoring unit 41 is accessed, for when listening to the information of user terminal access WIFI hot spot, establishing whole with user
The connection at end；
First advertisement pushing request unit 42, the online initiated for receiving user terminal by browser are asked, to
The access of family terminal carries out network address redirection, and sends ad-request to Advertisement Server；
First advertisement information transmitting element 43, for receiving the advertisement information sent by Advertisement Server and sending it to
The browser of user terminal is shown；
Judging unit 44 is opened in network connection, and information is browsed for obtaining the advertisement that user terminal is sent by browser,
Information is browsed according to the advertisement to judge whether to open the network connection of user terminal.
Specifically, the network connection open judging unit 44 can be divided into advertisement browse acquisition of information subelement,
Browse action judgment sub-unit, network connection open subelement, and each subelement concrete function is as follows：
Advertisement browses acquisition of information subelement, and information is browsed for obtaining the advertisement that user terminal is sent by browser；
Browse action judgment sub-unit, for browsing information according to the advertisement, to judge whether user completes ad content clear
Look at action；
Subelement is opened in network connection, judges that user completes advertisement contents view for that ought browse information according to the advertisement
During action, firewall rule is changed, opens the network connection of user terminal.
Specifically, the advertisement browse packet browse advertisements containing user content browse duration,
The browse action judgment sub-unit can be divided into advertisement total duration and obtain subelement, the more sub- list of time length ratio
Member, the first judgment sub-unit, the second judgment sub-unit, each subelement concrete function are as follows：
Advertisement total duration obtains subelement, when the advertisement for obtaining corresponding ad content in the advertising message is total
It is long；
Duration comparing subunit, for by the advertisement total duration compared with browsing duration；
First judgment sub-unit, for when the advertisement total duration with it is described browse duration it is consistent when, judge user complete
Advertisement contents view acts；
Second judgment sub-unit, for when the advertisement total duration with it is described browse duration it is inconsistent when, judge user not
Complete advertisement contents view action.
Preferably, judging unit 44 is opened in the network connection can also be divided into prompt message transmission sub-unit, wide
Push subelement is accused, each subelement concrete function is as follows：
Prompt message transmission sub-unit, judge that the unfinished ad content of user is clear for information ought to be browsed according to the advertisement
Look at action when, send the prompt message of network connection failure to user terminal；
Advertisement pushing subelement, network address redirection is carried out for the access to user terminal again, to advertising service
Device sends ad-request.
Preferably, the computer program 52 can be divided into terminal iidentification acquiring unit, terminal iidentification judging unit,
Unit is opened in first network connection, and each unit concrete function is as follows：
Terminal iidentification acquiring unit, for obtaining the terminal iidentification of user terminal；
Terminal iidentification judging unit, for judging whether the terminal iidentification is stored in default terminal iidentification list；
Unit is opened in first network connection, for when the terminal iidentification is stored in default terminal iidentification list,
Open the network connection of user terminal.
Preferably, it is preferred that the computer program 52 can be divided into the second advertisement pushing request unit, second wide
Unit is opened in announcement message sending unit, the second network connection, and each unit concrete function is as follows：
Second advertisement pushing request unit, for being not stored in when the terminal iidentification in default terminal iidentification list
When, the access to user terminal carries out network address redirection, and sends ad-request to Advertisement Server；
Second advertisement information transmitting element, for the advertisement information sent by Advertisement Server received to be sent to use
The browser of family terminal is shown；
Unit is opened in second network connection, and information is browsed for obtaining the advertisement that user terminal is sent by browser,
After the network connection of user terminal is opened in judgement, the terminal iidentification is stored into default terminal iidentification list.
The vehicle intelligent equipment 5 may include, but be not limited only to, processor 50, memory 51.Those skilled in the art can
With understand, Fig. 5 is only the example of vehicle intelligent equipment 5, does not form the restriction to vehicle intelligent equipment 5, can include than
Illustrate more or less parts, either combine some parts or different parts, for example, the terminal can also include it is defeated
Enter output equipment, network access equipment, bus etc..
Alleged processor 50 can be CPU (Central Processing Unit, CPU), can also be
Other general processors, digital signal processor (Digital Signal Processor, DSP), application specific integrated circuit
(Application Specific Integrated Circuit, ASIC), ready-made programmable gate array (Field-
Programmable Gate Array, FPGA) either other PLDs, discrete gate or transistor logic,
Discrete hardware components etc..General processor can be microprocessor or the processor can also be any conventional processor
Deng.
The memory 51 can be the internal storage unit of the vehicle intelligent equipment 5, such as vehicle intelligent equipment 5
Hard disk or internal memory.The memory 51 can also be the External memory equipment of the terminal device 5, such as the vehicle intelligent is set
The plug-in type hard disk being equipped with standby 5, intelligent memory card (Smart Media Card, SMC), secure digital (Secure
Digital, SD) card, flash card (Flash Card) etc..Further, the memory 51 can also both include described vehicle-mounted
The internal storage unit of smart machine also includes External memory equipment.The memory 51 be used for store the computer program with
And other programs and data needed for the terminal.The memory 51, which can be also used for temporarily storing, to have exported or has incited somebody to action
The data to be exported.
It is apparent to those skilled in the art that for convenience of description and succinctly, only with above-mentioned each work(
Can unit, module division progress for example, in practical application, can be as needed and by above-mentioned function distribution by different
Functional unit, module are completed, i.e., the internal structure of described device are divided into different functional units or module, more than completion
The all or part of function of description.Each functional unit, module in embodiment can be integrated in a processing unit, also may be used
To be that unit is individually physically present, can also two or more units it is integrated in a unit, it is above-mentioned integrated
Unit can both be realized in the form of hardware, can also be realized in the form of SFU software functional unit.In addition, each function list
Member, the specific name of module are not limited to the protection domain of the application also only to facilitate mutually distinguish.Said system
The specific work process of middle unit, module, the corresponding process in preceding method embodiment is may be referred to, will not be repeated here.
In the above-described embodiments, the description to each embodiment all emphasizes particularly on different fields, and is not described in detail or remembers in some embodiment
The part of load, it may refer to the associated description of other embodiments.
Those of ordinary skill in the art are it is to be appreciated that the list of each example described with reference to the embodiments described herein
Member and algorithm steps, it can be realized with the combination of electronic hardware or computer software and electronic hardware.These functions are actually
Performed with hardware or software mode, application-specific and design constraint depending on technical scheme.Professional and technical personnel
Described function can be realized using distinct methods to each specific application, but this realization is it is not considered that exceed
The scope of the present invention.
In embodiment provided by the present invention, it should be understood that disclosed device/terminal device and method, can be with
Realize by another way.For example, device described above/terminal device embodiment is only schematical, for example, institute
The division of module or unit is stated, only a kind of division of logic function, there can be other dividing mode when actually realizing, such as
Multiple units or component can combine or be desirably integrated into another system, or some features can be ignored, or not perform.Separately
A bit, shown or discussed mutual coupling or direct-coupling or communication connection can be by some interfaces, device
Or INDIRECT COUPLING or the communication connection of unit, can be electrical, mechanical or other forms.
The unit illustrated as separating component can be or may not be physically separate, show as unit
The part shown can be or may not be physical location, you can with positioned at a place, or can also be distributed to multiple
On NE.Some or all of unit therein can be selected to realize the mesh of this embodiment scheme according to the actual needs
's.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, can also
That unit is individually physically present, can also two or more units it is integrated in a unit.Above-mentioned integrated list
Member can both be realized in the form of hardware, can also be realized in the form of SFU software functional unit.
If the integrated module/unit realized in the form of SFU software functional unit and as independent production marketing or
In use, it can be stored in a computer read/write memory medium.Based on such understanding, the present invention realizes above-mentioned implementation
All or part of flow in example method, by computer program the hardware of correlation can also be instructed to complete, described meter
Calculation machine program can be stored in a computer-readable recording medium, and the computer program can be achieved when being executed by processor
The step of stating each embodiment of the method.Wherein, the computer program includes computer program code, the computer program generation
Code can be source code form, object identification code form, executable file or some intermediate forms etc..The computer-readable medium
It can include：Any entity or device, recording medium, USB flash disk, mobile hard disk, the magnetic of the computer program code can be carried
Dish, CD, computer storage, read-only storage (ROM, Read-Only Memory), random access memory (RAM,
Random Access Memory), electric carrier signal, telecommunication signal and software distribution medium etc..It is it should be noted that described
The content that computer-readable medium includes can carry out appropriate increasing according to legislation in jurisdiction and the requirement of patent practice
Subtract, such as in some jurisdictions, electric carrier signal and electricity are not included according to legislation and patent practice, computer-readable medium
Believe signal.
Embodiment described above is merely illustrative of the technical solution of the present invention, rather than its limitations；Although with reference to foregoing reality
Example is applied the present invention is described in detail, it will be understood by those within the art that：It still can be to foregoing each
Technical scheme described in embodiment is modified, or carries out equivalent substitution to which part technical characteristic；And these are changed
Or replace, the essence of appropriate technical solution is departed from the spirit and scope of various embodiments of the present invention technical scheme, all should
Within protection scope of the present invention.
Claims (10)
1. a kind of advertisement sending method, it is characterised in that methods described includes：
When listening to the information of user terminal access WIFI hot spot, the connection with user terminal is established；
The online that user terminal is initiated by browser is received to ask, the access to user terminal carries out network address redirection,
And send ad-request to Advertisement Server；
Receive the advertisement information sent by Advertisement Server and send it to the browser of user terminal and be shown；
Obtain the advertisement that is sent by browser of user terminal and browse information, according to the advertisement browse information judge whether it is open-minded
The network connection of user terminal.
2. advertisement sending method as claimed in claim 1, it is characterised in that the acquisition user terminal is sent by browser
Advertisement browse information, the step of information judges whether to open the network connection of user terminal is browsed according to the advertisement, including：
Obtain the advertisement that user terminal is sent by browser and browse information；
Information is browsed according to the advertisement and judges whether user completes advertisement contents view action；
When according to the advertisement browse information judge user complete advertisement contents view action when, change firewall rule, it is open-minded
The network connection of user terminal.
3. advertisement sending method as claimed in claim 2, it is characterised in that information judgement is browsed according to the advertisement described
After whether user completes the step of advertisement contents view action, in addition to：
When according to the advertisement browse information judge user do not complete advertisement contents view action when, send network connection failure
Prompt message is to user terminal；
Again the access to user terminal carries out network address redirection, and ad-request is sent to Advertisement Server.
4. advertisement sending method as claimed in claim 1, it is characterised in that sent out in the reception user terminal by browser
After the step of online request risen, in addition to：
Obtain the terminal iidentification of user terminal；
Judge whether the terminal iidentification is stored in default terminal iidentification list；
When the terminal iidentification is stored in default terminal iidentification list, the network connection of user terminal is opened.
5. advertisement sending method as claimed in claim 4, it is characterised in that judge whether the terminal iidentification stores described
After step in default terminal iidentification list, in addition to：
When the terminal iidentification is not stored in default terminal iidentification list, the access to user terminal carries out network address
Redirect, and ad-request is sent to Advertisement Server；
The advertisement information sent by Advertisement Server received is sent to the browser of user terminal and is shown；
Obtain the advertisement that user terminal is sent by browser and browse information, after judging to open the network connection of user terminal,
The terminal iidentification is stored into default terminal iidentification list.
6. a kind of advertisement pushing device, it is characterised in that described device includes：
Monitoring unit is accessed, for when listening to the information of user terminal access WIFI hot spot, establishing the company with user terminal
Connect；
First advertisement pushing request unit, asked for receiving the online that user terminal is initiated by browser, to user terminal
Access carry out network address redirection, and to Advertisement Server send ad-request；
First advertisement information transmitting element, for receiving the advertisement information sent by Advertisement Server and sending it to user's end
The browser at end is shown；
Judging unit is opened in network connection, information is browsed for obtaining the advertisement that user terminal is sent by browser, according to institute
State advertisement and browse information and judge whether to open the network connection of user terminal.
7. advertisement pushing device as claimed in claim 6, it is characterised in that judging unit is opened in the network connection to be included：
Advertisement browses acquisition of information subelement, and information is browsed for obtaining the advertisement that user terminal is sent by browser；
Browse action judgment sub-unit, judge whether user completes advertisement contents view and move for browsing information according to the advertisement
Make；
Subelement is opened in network connection, judges that user completes advertisement contents view action for that ought browse information according to the advertisement
When, firewall rule is changed, opens the network connection of user terminal.
8. advertisement pushing device as claimed in claim 6, it is characterised in that described device also includes：
Terminal iidentification acquiring unit, for obtaining the terminal iidentification of user terminal；
Terminal iidentification judging unit, for judging whether the terminal iidentification is stored in default terminal iidentification list；
Unit is opened in first network connection, open-minded for when the terminal iidentification is stored in default terminal iidentification list
The network connection of user terminal.
9. a kind of vehicle intelligent equipment, including memory, processor and it is stored in the memory and can be in the processing
The computer program run on device, it is characterised in that realize such as claim 1 described in the computing device during computer program
The step of to any one of 5 advertisement sending method.
10. a kind of computer-readable recording medium, the computer-readable recording medium storage has computer program, and its feature exists
In the step of realization advertisement sending method as described in any one of claim 1 to 5 when the computer program is executed by processor
Suddenly.
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| CN201710922654.3A CN107707653A (en) | 2017-09-30 | 2017-09-30 | A kind of advertisement sending method, device and vehicle intelligent equipment |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710922654.3A CN107707653A (en) | 2017-09-30 | 2017-09-30 | A kind of advertisement sending method, device and vehicle intelligent equipment |
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| CN107707653A true CN107707653A (en) | 2018-02-16 |
Family
ID=61184040
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| CN201710922654.3A Pending CN107707653A (en) | 2017-09-30 | 2017-09-30 | A kind of advertisement sending method, device and vehicle intelligent equipment |
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| CN109688562A (en) * | 2018-12-26 | 2019-04-26 | 上海连尚网络科技有限公司 | Merchant advertisement information displaying method, user equipment, routing device and the network equipment |
| CN111953761A (en) * | 2020-08-04 | 2020-11-17 | Oppo广东移动通信有限公司 | Data processing method and device, electronic equipment and storage medium |
| CN111985965A (en) * | 2020-08-12 | 2020-11-24 | 上海博泰悦臻电子设备制造有限公司 | Vehicle-mounted advertisement pushing method and device, cloud server and vehicle-mounted terminal |
| CN112001746A (en) * | 2020-08-07 | 2020-11-27 | Oppo（重庆）智能科技有限公司 | Information pushing method and device, electronic equipment and storage medium |
| CN112597387A (en) * | 2020-12-18 | 2021-04-02 | 芜湖雄狮汽车科技有限公司 | Vehicle-mounted service recommendation method and system and vehicle with same |
| CN112752263A (en) * | 2019-10-30 | 2021-05-04 | 上海尚往网络科技有限公司 | Method, equipment and computer storage medium for connecting hot spots |
| CN112887762A (en) * | 2021-01-26 | 2021-06-01 | 广州欢网科技有限责任公司 | Method and system for delivering IPTV (Internet protocol television) advertisement resources according to crowd labels |
| CN115082007A (en) * | 2022-05-18 | 2022-09-20 | 广东源恒软件科技有限公司 | Enterprise tax intelligent management platform based on big data analysis |
| WO2024022164A1 (en) * | 2022-07-29 | 2024-02-01 | 华为技术有限公司 | Advertisement pushing method and device, electronic equipment, and medium |
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Application publication date: 20180216 |