CN106682240A - Method and device for pushing information, electronic device and storage medium - Google Patents

Method and device for pushing information, electronic device and storage medium Download PDF

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Publication number
CN106682240A
CN106682240A CN201710068099.2A CN201710068099A CN106682240A CN 106682240 A CN106682240 A CN 106682240A CN 201710068099 A CN201710068099 A CN 201710068099A CN 106682240 A CN106682240 A CN 106682240A
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China
Prior art keywords
search results
mark
search
feedback information
pushed
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CN201710068099.2A
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Chinese (zh)
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王玉和
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Beijing Baidu Netcom Science and Technology Co Ltd
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Beijing Baidu Netcom Science and Technology Co Ltd
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Priority to CN201710068099.2A priority Critical patent/CN106682240A/en
Publication of CN106682240A publication Critical patent/CN106682240A/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention discloses a method and device for pushing information, an electronic device and a storage medium. One embodiment of the method includes: receiving search information sent by a terminal; acquiring a search result set to be pushed matching the search information and a search result feedback information set matching the search information; finding search result feedback information having the same search result identification according to the search result identification of the search result to e pushed for each search result to be pushed, and adjusting the weight of the search result to be pushed according to a browse time length identification in the acquired search result feedback information; and pushing the search results to be pushed according to the descending order of the weights. The method can achieve high quality information push, and can avoid the situation that search results with low quality are preferably displayed to a user.

Description

For the method for pushed information, device, electronic equipment and storage medium
Technical field
The application is related to field of computer technology, and in particular to Internet technical field, more particularly, to pushed information Method, device, electronic equipment and storage medium.
Background technology
Search engine has become requisite instrument in people's life.Search engine is searched by receiving user's input Rope information (for example, key word, picture, sound etc.) simultaneously returns to come with the Search Results of the search information match of input to user Provide the user required information.The Search Results that search engine is returned, are a series of set being made up of search result items, often One webpage of individual search result items correspondence.Search engine can be arranged search result items when Search Results are supplied to into user Sequence, to facilitate user to find the information needed for oneself in time.
When search engine is ranked up to search result items, mainly by weight Search Results is carried out with ranking, is known Other low-quality result, weight can be calculated by factors such as the popularity of website, flowing of access.But, by weight of website Method, website can be according to the Weight algorithm for obtaining in advance to being optimized, so as to improve the weight of low-quality result, interference search As a result, the ranking for causing malicious web pages rises.Prior art lacks effective mechanism and improves ranking results.
The content of the invention
The purpose of the application is to propose a kind of improved technical scheme for pushed information to solve background above skill The technical problem that art part is mentioned.
In a first aspect, this application provides a kind of method for pushed information, the method includes:What receiving terminal sent Search information;Obtain the search result set to be pushed with search information matches and the Search Results feedback with search information matches Information aggregate, wherein, the Search Results to be pushed per bar in search result set to be pushed are identified including Search Results, and often Bar Search Results to be pushed have respective weights, and Search Results feedback information set is previously according to more than default threshold number What the Search Results feedback information that individual terminal sends was generated, Search Results feedback information includes the Search Results mark of Search Results Know and the duration that browses for feeding back the quality of the Search Results is identified;For the Search Results to be pushed per bar, wait to push away according to this The Search Results identifier lookup for sending Search Results has the Search Results feedback information that same search result identifies, and according to lookup To Search Results feedback information in browse duration mark, adjust the weight of the Search Results to be pushed;According to weight by big Search Results to be pushed are pushed to little order to terminal.
In certain embodiments, the method also includes the step of generating Search Results feedback information set, including:Receive each Search Results feedback information and ID that individual terminal sends;According to the Search Results mark in each Search Results feedback information Know, add up and send the terminal quantity of same search result mark;For each Search Results mark, according to ID to sending The terminal quantity of the Search Results mark carries out duplicate removal process, and determines the number of terminals for sending the Search Results mark after duplicate removal Whether amount exceedes default threshold value, however, it is determined that the terminal quantity for sending the Search Results mark gone out after duplicate removal exceedes default threshold Value, then identify the Search Results corresponding Search Results feedback information and add the corresponding Search Results of Search Results mark anti- Feedforward information set.
In certain embodiments, browsing duration mark includes default mark long in short-term;And for treating that push is searched per bar Hitch fruit, in the Search Results feedback information for finding duration mark is browsed, and adjusts the power of the Search Results to be pushed Weight, including:For the Search Results to be pushed per bar, if in the Search Results feedback information for finding browse duration be designated it is pre- If mark long in short-term, then reduce the weight of the Search Results to be pushed.
In certain embodiments, browsing duration mark includes default long duration mark;And for treating that push is searched per bar Hitch fruit, in the Search Results feedback information for finding duration mark is browsed, and adjusts the power of the Search Results to be pushed Weight, including:For the Search Results to be pushed per bar, if in the Search Results feedback information for finding browse duration be designated it is pre- If long duration mark, then increase the weight of the Search Results to be pushed.
Second aspect, this application provides a kind of method for pushed information, the method includes:In response to receiving use The search information of family input, from server the search result set with search information matches is obtained;For in search result set Every Search Results, start to browse the Search Results in response to detecting user, record when browsing beginning of the Search Results Between, and terminate to browse the Search Results in response to detecting user, record the Search Results browses the end time, however, it is determined that Go out browsing the end time and browsing the difference of time started and browse duration threshold value less than default first for the Search Results, then should The duration mark that browses of Search Results is set to default mark long in short-term and obtains the Search Results mark of the Search Results, and The Search Results are browsed into duration mark and Search Results mark composition Search Results feedback information, is then sent to server Search Results feedback information and the ID of user.
In certain embodiments, the method also includes:For every Search Results, however, it is determined that go out browsing for the Search Results End time and browse the difference of time started and browse duration threshold value more than default second, then the Search Results are browsed into duration Mark is set to the Search Results mark that default long duration is identified and obtains the Search Results, and browsing the Search Results Duration identify and Search Results mark composition Search Results feedback information, then to server send Search Results feedback information and The ID of user.
In certain embodiments, the ID of Search Results feedback information and user is sent to server, is included in full It is enough to down send the ID of Search Results feedback information and user when at least one to server:With Search Results feedback letter Browsing the end time and browsing the difference of time started for the Search Results of breath association browses duration threshold value less than default first Number of times reaches and predetermined reports number of times;The Search Results associated with Search Results feedback information browse the end time and browse out The difference of time beginning reaches more than default second number of times for browsing duration threshold value and predetermined reports number of times;Current time is predetermined Delivery time.
The third aspect, this application provides a kind of device for pushed information, the device includes:Receiving unit, is used for The search information that receiving terminal sends;Matching unit, for obtain and search for information matches search result set to be pushed and With search information matches Search Results feedback information set, wherein, treat that push is searched per bar in search result set to be pushed Hitch fruit includes Search Results mark, and Search Results to be pushed have respective weights, Search Results feedback information collection per bar Conjunction is generated previously according to the Search Results feedback information sent more than default threshold number terminal, Search Results feedback Information includes that the Search Results mark of Search Results and the duration that browses for feeding back the quality of the Search Results are identified;Adjustment Unit, for for the Search Results to be pushed per bar, there is phase according to the Search Results identifier lookup of the Search Results to be pushed With the Search Results feedback information that Search Results are identified, and duration mark is browsed in the Search Results feedback information for finding Know, adjust the weight of the Search Results to be pushed;Push unit, treats for pushing to terminal according to the descending order of weight Push Search Results.
In certain embodiments, the device also includes feedback information set signal generating unit, is used for:Receive each terminal to send Search Results feedback information and ID;Search Results mark in each Search Results feedback information, adds up and sends The terminal quantity of same search result mark;For each Search Results mark, according to ID to sending the Search Results The terminal quantity of mark carries out duplicate removal process, and determines whether the terminal quantity for sending the Search Results mark after duplicate removal exceedes Default threshold value, however, it is determined that the terminal quantity for sending the Search Results mark gone out after duplicate removal exceedes default threshold value, then should Search Results identify corresponding Search Results feedback information and add the Search Results to identify corresponding Search Results feedback information collection Close.
In certain embodiments, browsing duration mark includes default mark long in short-term;And adjustment unit is further used In for the Search Results to be pushed per bar, if in the Search Results feedback information for finding browse duration be designated it is default short Duration is identified, then reduce the weight of the Search Results to be pushed.
In certain embodiments, browsing duration mark includes default long duration mark;And adjustment unit is further used In for the Search Results to be pushed per bar, if the duration that browses in the Search Results feedback information for finding is designated default length Duration is identified, then increase the weight of the Search Results to be pushed.
Fourth aspect, this application provides a kind of device for pushed information, the device includes:Acquiring unit, is used for Search information in response to receiving user input, from server the search result set with search information matches is obtained;Send Unit, for for every Search Results in search result set, starting to browse the Search Results in response to detecting user, The time started that browses of the Search Results is recorded, and terminates to browse the Search Results in response to detecting user, recorded this and search Hitch fruit browses the end time, however, it is determined that go out browsing the end time and browsing the difference of time started less than pre- for the Search Results If first browse duration threshold value, then the duration mark that browses of the Search Results is set to default mark long in short-term and is obtained The Search Results mark of the Search Results, and the Search Results are browsed into duration mark and Search Results mark composition search knot Fruit feedback information, then sends the ID of Search Results feedback information and user to server.
In certain embodiments, transmitting element is further used for:For every Search Results, however, it is determined that go out the Search Results Browse the end time and browse the difference of time started and browse duration threshold value more than default second, then by the clear of the Search Results Duration of looking at mark is set to the Search Results mark that default long duration is identified and obtains the Search Results, and by the Search Results Browse duration mark and Search Results mark composition Search Results feedback information, then to server send Search Results feedback Information and the ID of user.
In certain embodiments, transmitting element be further used for meet it is following at least one when send search to server As a result the ID of feedback information and user:The Search Results associated with Search Results feedback information browse the end time and Browse the difference of time started and reach less than default first number of times for browsing duration threshold value and predetermined report number of times;With Search Results Browsing the end time and browsing the difference of time started for the Search Results of feedback information association browses duration more than default second The number of times of threshold value reaches and predetermined reports number of times;Current time is predetermined delivery time.
5th aspect, this application provides a kind of server, including:One or more processors;Storage device, for depositing One or more programs are stored up, when one or more programs are executed by one or more processors so that one or more processors Realize the method as involved by any one of first aspect in the application.
6th aspect, this application provides a kind of terminal, including:One or more processors;Storage device, for storing One or more programs, when one or more programs are executed by one or more processors so that one or more processors reality The existing method as involved by any one of second aspect in the application.
7th aspect, this application provides a kind of computer-readable recording medium, is stored thereon with computer program, the journey Sequence is when executed by realizing the method as involved by any one of first aspect in the application.
Eighth aspect, this application provides a kind of computer-readable recording medium, is stored thereon with computer program, the journey Sequence is when executed by realizing the method as involved by any one of second aspect in the application.
The method for pushed information, device, electronic equipment and storage medium that the application is provided, by what is previously generated Search Results feedback information set screening search results, adjustment has been received by the Search Results of feedback information in search result set Sequence.Therefore preferentially the Search Results of high-quality can be pushed to user, reduces or eliminates the search knot that low-quality is pushed to user Really, so as to improve search hit rate.
Description of the drawings
By reading the detailed description made to non-limiting example made with reference to the following drawings, the application other Feature, objects and advantages will become more apparent upon:
Fig. 1 is that the application can apply to exemplary system architecture figure therein;
Fig. 2 is the flow chart of one embodiment of the method for pushed information according to the application;
Fig. 3 is the flow chart of another embodiment of the method for pushed information according to the application;
Fig. 4 is the interactive signaling diagram of the server of the method for pushed information according to the application and terminal;
Fig. 5 is the structural representation of one embodiment of the device for pushed information according to the application;
Fig. 6 is the structural representation of another embodiment of the device for pushed information according to the application;
Fig. 7 is adapted for the structural representation for realizing the terminal unit of the embodiment of the present application or the computer system of server Figure.
Specific embodiment
The application is described in further detail with reference to the accompanying drawings and examples.It is understood that this place is retouched The specific embodiment stated is used only for explaining related invention, rather than the restriction to the invention.It also should be noted that, in order to Be easy to description, illustrate only in accompanying drawing to about the related part of invention.
It should be noted that in the case where not conflicting, the feature in embodiment and embodiment in the application can phase Mutually combination.Below with reference to the accompanying drawings and in conjunction with the embodiments describing the application in detail.
Fig. 1 shows can apply the method for pushed information of the application or the enforcement of the device for pushed information The exemplary system architecture 100 of example.
As shown in figure 1, system architecture 100 can include terminal unit 101,102,103, network 104 and server 105. Network 104 between terminal unit 101,102,103 and server 105 provide communication link medium.Network 104 can be with Including various connection types, such as wired, wireless communication link or fiber optic cables etc..
User can be interacted by network 104 with using terminal equipment 101,102,103 with server 105, to receive or send out Send message etc..Various telecommunication customer end applications can be installed, such as web browser should on terminal unit 101,102,103 With, shopping class application, searching class application, JICQ, mailbox client, social platform software etc..
Terminal unit 101,102,103 can be with display screen and the various electronic equipments that browse of supported web page, bag Include but be not limited to smart mobile phone, panel computer, E-book reader, MP3 player (Moving Picture Experts Group Audio Layer III, dynamic image expert's compression standard audio frequency aspect 3), MP4 (Moving Picture Experts Group Audio Layer IV, dynamic image expert's compression standard audio frequency aspect 4) it is player, on knee portable Computer and desk computer etc..
Server 105 can be to provide the server of various services, such as to display on terminal unit 101,102,103 Webpage provides the backstage web page server supported.Backstage web page server can be carried out point to data such as the searching requests that receives Analysis etc. is processed, and result (such as web data) is fed back to into terminal unit.
It should be noted that the method for pushed information that the embodiment of the present application is provided is typically by the He of server 105 Terminal unit 101,102,103 is performed, and correspondingly, the device for pushed information is generally positioned at server 105 and terminal sets In standby 101,102,103.
It should be understood that the number of the terminal unit, network and server in Fig. 1 is only schematic.According to realizing need Will, can have any number of terminal unit, network and server.
With continued reference to Fig. 2, the flow process of one embodiment of the method for pushed information according to the application is shown 200.This is used for the method for pushed information, comprises the following steps:
Step 201, the search information that receiving terminal sends.
In the present embodiment, the method for pushed information runs electronic equipment (such as service shown in Fig. 1 thereon Device) search can be received using its terminal for carrying out web page browsing from user by wired connection mode or radio connection Information, wherein, search information includes the information such as key word, voice, the picture being not limited to for search.Generally, user utilizes The web browser installed in terminal or search engine client are browsing webpage.At this moment, user can be by web page browsing Search information is input in the input frame of device or search engine client and sends search information to search server.
Step 202, obtains the search with the search result set to be pushed of search information matches and with search information matches As a result feedback information set.
In the present embodiment, based on the search information obtained in step 201, above-mentioned electronic equipment (such as clothes shown in Fig. 1 Business device) can first obtain search result set to be pushed corresponding to above-mentioned search information.In search result set to be pushed The Search Results to be pushed per bar include Search Results identify (for example, the URL (Uniform of website and webpage Resource Locator, URL)).And Search Results to be pushed have respective weights per bar, the Search Results to be pushed per bar Weight can be the same or different.Weight can be arranged according to the predetermined rule such as the reputation of website, visit capacity.Wait to push away The Search Results to be pushed in search result set are sent according to the descending order sequence of weight.Search Results feedback information collection Conjunction is generated previously according to the Search Results feedback information sent more than default threshold number terminal.Search Results feed back Information includes that the Search Results mark of Search Results and the duration that browses for feeding back the quality of the Search Results are identified.Browse Duration mark can be used for the quality of feedback search result.For the Search Results that user likes, the time meeting that user browses Long, terminal can automatically generate long duration and identify and report server.For the Search Results that user does not like, user is clear The time look at can be very short, and terminal can automatically generate long mark in short-term and report server.
In some optional implementations of the present embodiment, the method also includes generating Search Results feedback information set The step of, including:Receive Search Results feedback information and ID that each terminal sends;According to each Search Results feedback letter Search Results mark in breath, adds up and sends the terminal quantity of same search result mark;For each Search Results mark, root Duplicate removal process is carried out to the terminal quantity for sending Search Results mark according to ID, and determine the transmission after the duplicate removal search Whether the terminal quantity for as a result identifying exceedes default threshold value;For each Search Results mark, however, it is determined that what is gone out after duplicate removal sends out The terminal quantity for giving the Search Results mark exceedes default threshold value, then the Search Results are identified into corresponding Search Results feedback Information adds the Search Results to identify corresponding Search Results feedback information set.Each terminal has an ID, can To be such as device number, log in account of search engine etc. for identifying the mark of the user identity for using the terminal.In order to anti- Only website is lifted at the ranking in Search Results by cheating, needs to remove repetition according to ID when terminal quantity is counted Terminal, and consider the evaluation identified to the Search Results more than default threshold value user.Without the need for user to the search knot Fruit identifies comment manually, it is only necessary to which the terminal of receive user reports the duration for browsing the Search Results automatically.In order to mitigate The statistics pressure of server end, terminal only needs to report expression a length of short when browsing or long mark, without the need for reporting definitely Browse duration.For example, represented using 1bit and browse duration mark, 0 represents long mark in short-term, and 1 represents long duration mark.
Step 203, for the Search Results to be pushed per bar, according to the Search Results identifier lookup of the Search Results to be pushed Search Results feedback information with same search result mark, and browsing in the Search Results feedback information for finding Duration is identified, and adjusts the weight of the Search Results to be pushed.
In the present embodiment, find that Search Results to be pushed are corresponding per bar searches as indexing using Search Results mark Hitch fruit feedback information, and duration mark is browsed in Search Results feedback information, adjust the Search Results to be pushed Weight.For example, it is " Lijing " to search for information, includes being related to " Lijing trip according to the search result set of search information matches pair Webpage A in terms of trip ", it is related to webpage B in terms of " Lijing shopping " and is related to the webpage C in terms of " Lijing snack ".Treat that push is searched The ranking results of the descending order in rope results set by predetermined weight are B, A, C.Can be fed back according to Search Results The duration mark that browses in information readjusts the weight of the Search Results to be pushed, by user feedback it is good come before, User feedback difference come behind.The Search Results to be pushed of user feedback extreme difference can also be deleted.Same Search Results mark The Search Results feedback information of knowledge can be accumulated.For example, the weight of webpage A, B, C is all 1.In Search Results feedback information set A length of Search Results feedback information long in short-term when often occurring once browsing, then successively decrease weight one the first step-length, for example, 0.01.The Search Results feedback information of a length of long duration when often occurring once browsing in Search Results feedback information set, then will Weight is incremented by second step-length, for example, 0.01.First step-length can also be without being equal to the second step-length.When what is matched with " Lijing " In Search Results feedback information set, 40 Search Results feedback informations of webpage B all indicate webpage B when browsing it is a length of in short-term When long, the weight of webpage B is reduced to 0.6.When in the Search Results feedback information set matched with " Lijing ", 40 of webpage A Search Results feedback information all indicates when browsing during a length of long duration of webpage A, and it is 1.4 that the weight of webpage A increases.
In some optional implementations of the present embodiment, browsing duration mark includes default mark long in short-term, and And for the Search Results to be pushed per bar, duration mark being browsed in the Search Results feedback information for finding, adjustment should The weight of Search Results to be pushed, including:For the Search Results to be pushed per bar, if in the Search Results feedback information for finding The duration that browses be designated default mark long in short-term, then reduce the weight of the Search Results to be pushed.If in previous example Duration is browsed in the Search Results feedback information of webpage B and is designated long mark in short-term, illustrate that webpage B is not popular with users, because This readjusts the weight of webpage B, and webpage B is come backmost, and after adjustment A, C, B are ordered as.Can be with adjustment row The Search Results to be pushed that duration is designated long mark in short-term are browsed before sequence in Delete Search result feedback information.
In some optional implementations of the present embodiment, browsing duration mark includes default long duration mark;With And for the Search Results to be pushed per bar, duration mark being browsed in the Search Results feedback information for finding, adjustment should The weight of Search Results to be pushed, including:For the Search Results to be pushed per bar, if in the Search Results feedback information for finding The duration that browses be designated default long duration mark, then increase the weight of the Search Results to be pushed.If in previous example Duration is browsed in the Search Results feedback information of webpage A and is designated long duration mark, illustrate that webpage A is popular with users, therefore The weight of webpage A is readjusted, webpage A is come into foremost, after adjustment A, B, C are ordered as.
In some optional implementations of the present embodiment, same Search Results identify corresponding Search Results feedback letter In multiple Search Results feedback informations in breath set, the duration that browses having is designated default mark long in short-term and browsing for having Duration is designated default long duration mark.Two kinds of duration marks can now be considered, be to grow mark in short-term to arrange first Step-length, is that long duration mark arranges the second step-length, takes and browse sometimes long mark step-length sum.For example, the first step a length of -0.1, Second step a length of+0.1.If same Search Results identify have in corresponding Search Results feedback information 10 long durations marks and 2 are grown in short-term mark, then the corresponding Search Results weight to be pushed of Search Results mark can be increased by 0.8 and be resequenced. The absolute value of the absolute value of the first step-length and the second step-length can be with unequal.For example, the first step-length can also be -0.2, second step A length of+0.1, then the corresponding Search Results weight increase by 0.6 to be pushed of the Search Results mark.
Step 204, Search Results to be pushed are pushed according to the descending order of weight to terminal.
In the present embodiment, Search Results to be pushed are pushed to terminal according to the descending order of weight, can will be excellent The Search Results of matter are preferentially presented in front of the user.The Search Results to be pushed of predetermined quantity can also be pushed, after rejecting comes Face wait push Search Results after again to user push.For example, the weight threshold for pushing is set, is only pushed and is exceeded the weight threshold Search Results to be pushed.
With continued reference to Fig. 3, the flow process of another embodiment of the method for pushed information according to the application is shown 300.This is used for the method for pushed information, comprises the following steps:
Step 301, the search information in response to receiving user input is obtained from server and searches for searching for information matches Rope results set.
In the present embodiment, user is input into after search information in the web browser or search engine of terminal, and terminal will The search information is sent to server to obtain the search result set with the search information matches from server.Terminal is according to clothes The Search Results displaying order that business device is arranged shows search result set to user.
Step 302, for every Search Results in search result set, searches in response to detecting user and starting to browse this Hitch fruit, records the time started that browses of the Search Results, and terminates to browse the Search Results in response to detecting user, remembers That records the Search Results browses the end time, however, it is determined that goes out browsing for the Search Results and the end time and browses the difference of time started Duration threshold value is browsed less than default first, then the duration mark that browses of the Search Results is set to into default mark long in short-term And the Search Results mark of the Search Results is obtained, and the Search Results are browsed into duration mark and Search Results mark composition Search Results feedback information, then sends the ID of Search Results feedback information and user to server.
In the present embodiment, user can optionally browse Search Results.Terminal record user clicks on certain search knot The web page interlinkage of fruit carries out the sart point in time of web page browsing as browsing the time started, and closes the Search Results net in user Page or the time point that returns from the search result web page are used as browsing the end time.The Search Results browse end time and clear Look at the time started difference to browse duration.If browse duration browses duration threshold value less than default first, then it is assumed that user is not The Search Results are liked, with long mark for marking in short-term.For example, if first browsed duration threshold value for 10 seconds, user browses Time, then can be by the Search Results long mark for marking in short-term if less than 10 seconds.And in order to distinguish user to filter out Feedback of the identical user to the Search Results, needs add ID in group searching result feedback information.
In some optional implementations of the present embodiment, the method also includes:For every Search Results, however, it is determined that Go out browsing the end time and browsing the difference of time started and browse duration threshold value more than default second for the Search Results, then should The duration mark that browses of Search Results is set to the Search Results mark that default long duration is identified and obtains the Search Results, and The Search Results are browsed into duration mark and Search Results mark composition Search Results feedback information, is then sent to server Search Results feedback information and the ID of user.If browse duration browses duration threshold value more than default second, recognize The Search Results are liked for user, with long duration mark for marking.For example, if second browsed duration threshold value for 10 minutes, use The family browsing time, then can be by the Search Results with long duration mark for marking if greater than 10 minutes.And in order to distinguish user with Feedback of the identical user to the Search Results is filtered out, needs add ID in group searching result feedback information.
In some optional implementations of the present embodiment, to server Search Results feedback information and user are sent ID, be included in meet it is following at least one when user's mark of Search Results feedback information and user is sent to server Know:And the difference for browsing end time and the time started of browsing of the Search Results that Search Results feedback information is associated is less than default First number of times for browsing duration threshold value reaches and predetermined reports number of times;The Search Results associated with Search Results feedback information it is clear Look at and the end time and browse the difference of time started and reach predetermined report time more than default second number of times for browsing duration threshold value Number;Current time is predetermined delivery time.Terminal need not every time detect the long duration mark of appearance or grow mark in short-term Situation is just reported, and can be added up a number of Search Results feedback information and be reported again, or is reported in specified report cycle, The pressure of server can so be mitigated.Server can be that different terminals arrange report cycle, so that different terminals stagger On call time, mitigate server process pressure and simultaneously avoid network congestion.
With continued reference to Fig. 4, Fig. 4 is the interaction letter of the server of the method for pushed information according to the application and terminal Order figure.As shown in figure 4, being input on search engine or webpage of the user in terminal A after search information, terminal A execution step 401 to server sends the search information.Server receives the search searched after the search information with the search information matches As a result, such as web page interlinkage, and the Search Results are returned to into terminal A.The link of user's webpage clicking browses Search Results correspondence Webpage, terminal A is according to the webpage clicking linked operation of user and exits web page operation and calculates user come execution step 403 and browses The duration of the Search Results.Terminal A continues executing with step 404 and judges that browse duration browses after duration threshold value less than first, The predetermined transmission of moment execution step 405 that reports browses duration mark and ID to server.Server receives terminal A What is sent browses after duration mark and ID, if according to the number of terminals that the Search Results mark is sent after ID duplicate removal Amount exceedes default threshold value, then execution step 406 generates the Search Results and identifies corresponding Search Results feedback information set.When When terminal B execution step 407 is to server transmission search information, server execution step 408 is generated and the search information matches Search result set to be pushed.Then server continues executing with step 409 and is adjusted according to Search Results feedback information and waits to push The sequence of search result set, then the search result set to be pushed that the transmission of execution step 410 is reordered.
The method that above-described embodiment of the application is provided is sent the duration mark that user browses Search Results by terminal To server, server can be rejected and used according to the sequence of the feedback adjustment Search Results to be pushed of user with Optimizing Search result Bad Search Results are fed back at family, and prevent website from obtaining forward ranking by fraudulent meanses.
With further reference to Fig. 5, as the realization to method shown in above-mentioned each figure, this application provides a kind of believe for pushing One embodiment of the device of breath, the device embodiment is corresponding with the embodiment of the method shown in Fig. 2, and the device specifically can be answered For in various electronic equipments.
As shown in figure 5, the device 500 for pushed information of the present embodiment includes:Receiving unit 501, matching unit 502nd, adjustment unit 503 and push unit 504.Wherein, receiving unit 501 is used for the search information that receiving terminal sends;Matching Unit 502 be used for obtain and search for information matches search result set to be pushed and with search for information matches Search Results it is anti- Feedforward information set, wherein, the Search Results to be pushed per bar in search result set to be pushed are identified including Search Results, and Per bar, Search Results to be pushed have respective weights, and Search Results feedback information set is previously according to more than default number of threshold values What the Search Results feedback information that mesh terminal sends was generated, Search Results feedback information includes the Search Results of Search Results Mark and the duration that browses for feeding back the quality of the Search Results are identified;Adjustment unit 503 is used for for treating that push is searched per bar Hitch fruit, has the Search Results that same search result is identified anti-according to the Search Results identifier lookup of the Search Results to be pushed Feedforward information, and duration mark is browsed in the Search Results feedback information for finding, adjust the Search Results to be pushed Weight;Push unit 504 is used to push Search Results to be pushed to terminal according to the descending order of weight.
In the present embodiment, for pushed information device 500 receiving unit 501, matching unit 502, adjustment unit 503 may be referred to step 201, step 202, step 203, step in the corresponding embodiments of Fig. 2 with the concrete process of push unit 504 Rapid 204.
In some optional implementations of the present embodiment, the device also includes feedback information set signal generating unit, uses In:Receive Search Results feedback information and ID that each terminal sends;Searching in each Search Results feedback information Fruit identifies hitch, adds up and sends the terminal quantity of same search result mark;For each Search Results mark, marked according to user Knowing the terminal quantity to sending Search Results mark carries out duplicate removal process, and determines the transmission after duplicate removal Search Results mark Terminal quantity whether exceed default threshold value;For each Search Results mark, however, it is determined that the transmission gone out after the duplicate removal search As a result the terminal quantity for identifying exceedes default threshold value, then the Search Results are identified into corresponding Search Results feedback information and added The Search Results identify corresponding Search Results feedback information set.
In some optional implementations of the present embodiment, browsing duration mark includes default mark long in short-term, and And adjustment unit is further used for for the Search Results to be pushed per bar, if browsing in the Search Results feedback information for finding Duration is designated default mark long in short-term, then reduce the weight of the Search Results to be pushed.
In some optional implementations of the present embodiment, browsing duration mark includes default long duration mark, and And adjustment unit is further used for for the Search Results to be pushed per bar, if browsing in the Search Results feedback information for finding Duration is designated default long duration mark, then increase the weight of the Search Results to be pushed.
With further reference to Fig. 6, as the realization to method shown in above-mentioned each figure, this application provides a kind of believe for pushing Another embodiment of the device of breath, the device embodiment is corresponding with the embodiment of the method shown in Fig. 3, and the device specifically can be with In being applied to various electronic equipments.
As shown in fig. 6, the device 600 for pushed information of the present embodiment includes:Acquiring unit 601, transmitting element 602.Wherein, acquiring unit 601 is used for the search information in response to receiving user input, obtains and search information from server The search result set of matching;Transmitting element 602 is used for for every Search Results in search result set, in response to detection Start to browse the Search Results to user, record the time started that browses of the Search Results, and in response to detecting user's knot Beam browses the Search Results, and record the Search Results browses the end time, however, it is determined that at the end of going out the browsing of the Search Results Between and browse the difference of time started and browse duration threshold value less than default first, then the duration that browses of the Search Results is identified and set It is set to default mark long in short-term and obtains the Search Results mark of the Search Results, and the Search Results is browsed into duration mark Know and Search Results mark composition Search Results feedback information, then send Search Results feedback information and user to server ID.
In some optional implementations of the present embodiment, to server Search Results feedback information and user are sent ID, be included in meet it is following at least one when user's mark of Search Results feedback information and user is sent to server Know:And the difference for browsing end time and the time started of browsing of the Search Results that Search Results feedback information is associated is less than default First number of times for browsing duration threshold value reaches and predetermined reports number of times;The Search Results associated with Search Results feedback information it is clear Look at and the end time and browse the difference of time started and reach predetermined report time more than default second number of times for browsing duration threshold value Number;Current time is predetermined delivery time.
Below with reference to Fig. 7, the computer for being suitable to the terminal unit/server for realizing the embodiment of the present application is it illustrates The structural representation of system 700.Terminal unit/server shown in Fig. 7 is only an example, should not be to the embodiment of the present application Function and use range bring any restriction.
As shown in fig. 7, computer system 700 includes CPU (CPU) 701, it can be read-only according to being stored in Program in memorizer (ROM) 702 or be loaded into program in random access storage device (RAM) 703 from storage part 708 and Perform various appropriate actions and process.In RAM 703, the system that is also stored with 700 operates required various programs and data. CPU 701, ROM 702 and RAM 703 are connected with each other by bus 704.Input/output (I/O) interface 705 is also connected to always Line 704.
I/O interfaces 705 are connected to lower component:Including the importation 707 of keyboard, mouse etc.;Penetrate including such as negative electrode The output par, c 707 of spool (CRT), liquid crystal display (LCD) etc. and speaker etc.;Storage part 708 including hard disk etc.; And the communications portion 709 of the NIC including LAN card, modem etc..Communications portion 709 via such as because The network of spy's net performs communication process.Driver 710 is also according to needing to be connected to I/O interfaces 705.Detachable media 711, such as Disk, CD, magneto-optic disk, semiconductor memory etc., as needed in driver 710, in order to read from it Computer program be mounted into as needed storage part 708.
Especially, in accordance with an embodiment of the present disclosure, may be implemented as computer above with reference to the process of flow chart description Software program.For example, embodiment of the disclosure includes a kind of computer program, and it includes being carried on computer-readable medium On computer program, the computer program includes the program code for the method shown in execution flow chart.In such reality In applying example, the computer program can be downloaded and installed by communications portion 709 from network, and/or from detachable media 711 are mounted.When the computer program is performed by CPU (CPU) 701, perform what is limited in the present processes Above-mentioned functions.It should be noted that computer-readable medium described herein can be computer-readable signal media or Computer-readable recording medium or the two combination in any.Computer-readable recording medium for example can be --- but Be not limited to --- the system of electricity, magnetic, optical, electromagnetic, infrared ray or quasiconductor, device or device, or arbitrarily more than combination. The more specifically example of computer-readable recording medium can be including but not limited to:Electrical connection with one or more wires, Portable computer diskette, hard disk, random access storage device (RAM), read only memory (ROM), erasable type may be programmed read-only depositing Reservoir (EPROM or flash memory), optical fiber, portable compact disc read only memory (CD-ROM), light storage device, magnetic memory Part or above-mentioned any appropriate combination.In this application, computer-readable recording medium can be it is any comprising or storage The tangible medium of program, the program can be commanded execution system, device, and either device is used or in connection.And In the application, computer-readable signal media can include the data letter propagated in a base band or as a carrier wave part Number, wherein carrying computer-readable program code.The data signal of this propagation can take various forms, including but not It is limited to electromagnetic signal, optical signal or above-mentioned any appropriate combination.Computer-readable signal media can also be computer Any computer-readable medium beyond readable storage medium storing program for executing, the computer-readable medium can send, propagate or transmit use In by instruction execution system, device, either device is used or program in connection.Include on computer-readable medium Program code can be with any appropriate medium transmission, including but not limited to:Wirelessly, electric wire, optical cable, RF etc., Huo Zheshang Any appropriate combination stated.
Flow chart and block diagram in accompanying drawing, it is illustrated that according to the system of the various embodiments of the application, method and computer journey The architectural framework in the cards of sequence product, function and operation.At this point, each square frame in flow chart or block diagram can generation A part for table one module, program segment or code a, part for the module, program segment or code is used comprising one or more In the executable instruction of the logic function for realizing regulation.It should also be noted that in some are as the realization replaced, being marked in square frame The function of note can also be with different from the order marked in accompanying drawing generation.For example, two square frames for succeedingly representing are actually Can perform substantially in parallel, they can also be performed in the opposite order sometimes, this is depending on involved function.Also to note Meaning, the combination of each square frame and block diagram and/or the square frame in flow chart in block diagram and/or flow chart can be with holding The fixed function of professional etiquette or the special hardware based system of operation, or can be with specialized hardware and computer instructions realizing Combination realizing.
Being described in unit involved in the embodiment of the present application can be realized by way of software, it is also possible to by hard The mode of part is realizing.Described unit can also be arranged within a processor, for example, can be described as:A kind of processor bag Include receiving unit, matching unit, adjustment unit and push unit.Wherein, the title of these units not structure under certain conditions The unit restriction of itself in pairs, for example, receiving unit is also described as the " list of the search information that receiving terminal sends Unit ".
On the other hand used as, present invention also provides a kind of computer-readable medium, the computer-readable medium can be Included in device described in above-described embodiment;Can also be individualism, and without allocating in the device.Above-mentioned calculating Machine computer-readable recording medium carries one or more program, when said one or multiple programs are performed by the device so that should Device:The search information that receiving terminal sends;Obtain the search result set to be pushed with search information matches and believe with search The Search Results feedback information set of breath matching, wherein, the Search Results bag to be pushed per bar in search result set to be pushed Search Results mark is included, and per bar, Search Results to be pushed have respective weights, and Search Results feedback information set is advance Generated according to the Search Results feedback information sent more than default threshold number terminal, wrapped in Search Results feedback information The Search Results mark and the duration that browses for feeding back the quality of the Search Results for including Search Results is identified;For waiting to push away per bar Search Results are sent, according to the Search Results identifier lookup of the Search Results to be pushed there is the search that same search result is identified to tie Fruit feedback information, and duration mark is browsed in the Search Results feedback information for finding, adjust this and wait to push search knot The weight of fruit;Search Results to be pushed are pushed according to the descending order of weight to terminal.Present invention also provides another kind of Computer-readable medium, the computer-readable medium can be included in the device described in above-described embodiment;Can also It is individualism, and without allocating in the device.Above computer computer-readable recording medium carries one or more program, when above-mentioned When one or more program is performed by the device so that the device:Search information in response to receiving user input, from clothes Business device obtains the search result set with search information matches;For every Search Results in search result set, in response to Detect user to start to browse the Search Results, record the time started that browses of the Search Results, and in response to detecting use Family terminates to browse the Search Results, and record the Search Results browses the end time;For every Search Results, however, it is determined that go out this Browsing the end time and browsing the difference of time started for Search Results browses duration threshold value less than default first, then search for this As a result the duration mark that browses is set to default mark long in short-term and obtains the Search Results mark of the Search Results, and should Browse duration mark and the Search Results mark of Search Results constitutes Search Results feedback information, then sends to server and searches for As a result the ID of feedback information and user.
Above description is only the preferred embodiment of the application and the explanation to institute's application technology principle.People in the art Member should be appreciated that invention scope involved in the application, however it is not limited to the technology of the particular combination of above-mentioned technical characteristic Scheme, while also should cover in the case of without departing from the inventive concept, is carried out by above-mentioned technical characteristic or its equivalent feature Combination in any and other technical schemes for being formed.Such as features described above has similar work(with (but not limited to) disclosed herein The technical scheme that the technical characteristic of energy is replaced mutually and formed.

Claims (17)

1. a kind of method for pushed information, it is characterised in that methods described includes:
The search information that receiving terminal sends;
Obtain the search result set to be pushed with the search information matches and the Search Results with the search information matches Feedback information set, wherein, the Search Results to be pushed per bar in the search result set to be pushed include Search Results mark Know, and Search Results to be pushed have a respective weights per bar, the Search Results feedback information set is previously according to exceeding What the Search Results feedback information that default threshold number terminal sends was generated, the Search Results feedback information includes searching The Search Results mark of hitch fruit and the duration that browses for feeding back the quality of the Search Results are identified;
For the Search Results to be pushed per bar, same search is had according to the Search Results identifier lookup of the Search Results to be pushed As a result the Search Results feedback information for identifying, and duration mark is browsed in the Search Results feedback information for finding, adjust The weight of the whole Search Results to be pushed;
Search Results to be pushed are pushed according to the descending order of weight to the terminal.
2. method according to claim 1, it is characterised in that methods described also includes generating Search Results feedback information collection The step of conjunction, including:
Receive Search Results feedback information and ID that each terminal sends;
Search Results mark in each Search Results feedback information, adds up and sends the number of terminals of same search result mark Amount;
For each Search Results mark, the terminal quantity for sending the Search Results mark is gone according to the ID Process again, and determine whether the terminal quantity for sending the Search Results mark after duplicate removal exceedes default threshold value, however, it is determined that go out The terminal quantity for sending the Search Results mark after duplicate removal exceedes default threshold value, then the Search Results are identified into corresponding searching Hitch fruit feedback information adds the Search Results to identify corresponding Search Results feedback information set.
3. method according to claim 1 and 2, it is characterised in that it is described browse duration mark include it is default long in short-term Mark;And
It is described that duration mark is browsed in the Search Results feedback information for finding for the Search Results to be pushed per bar, The weight of the Search Results to be pushed is adjusted, including:
For the Search Results to be pushed per bar, if in the Search Results feedback information for finding browse duration be designated it is default In short-term long mark, then reduce the weight of the Search Results to be pushed.
4. method according to claim 1 and 2, it is characterised in that the duration mark that browses includes default long duration Mark;And
It is described that duration mark is browsed in the Search Results feedback information for finding for the Search Results to be pushed per bar, The weight of the Search Results to be pushed is adjusted, including:
For the Search Results to be pushed per bar, if in the Search Results feedback information for finding browse duration be designated it is default Long duration mark, then increase the weight of the Search Results to be pushed.
5. a kind of method for pushed information, it is characterised in that methods described includes:
Search information in response to receiving user input, from server the search result set with the search information matches is obtained Close;
For every Search Results in the search result set, start to browse the search knot in response to detecting the user Really, the time started that browses of the Search Results is recorded, and terminates to browse the Search Results in response to detecting the user, remembered That records the Search Results browses the end time, however, it is determined that goes out browsing for the Search Results and the end time and browses the difference of time started Duration threshold value is browsed less than default first, then the duration mark that browses of the Search Results is set to into default mark long in short-term And the Search Results mark of the Search Results is obtained, and the Search Results are browsed into duration mark and Search Results mark composition Search Results feedback information, then sends user's mark of the Search Results feedback information and the user to the server Know.
6. method according to claim 5, it is characterised in that methods described also includes:
For every Search Results, however, it is determined that go out browsing the end time and browsing the difference of time started more than pre- for the Search Results If second browse duration threshold value, then the duration mark that browses of the Search Results is set to default long duration and identifies and obtain The Search Results mark of the Search Results, and the Search Results are browsed into duration mark and Search Results mark composition search knot Fruit feedback information, then sends the ID of the Search Results feedback information and the user to the server.
7. the method according to claim 5 or 6, it is characterised in that described to send the Search Results to the server Feedback information and the ID of the user, including:
Meet it is following at least one when to the server transmission Search Results feedback information and the user of the user Mark:
And the Search Results that the Search Results feedback information is associated browse the end time and the difference of the time started of browsing is less than Default first number of times for browsing duration threshold value reaches and predetermined reports number of times;
And the Search Results that the Search Results feedback information is associated browse the end time and the difference of the time started of browsing is more than Default second number of times for browsing duration threshold value reaches and predetermined reports number of times;
Current time is predetermined delivery time.
8. a kind of device for pushed information, it is characterised in that described device includes:
Receiving unit, for the search information that receiving terminal sends;
Matching unit, for obtain with it is described search information matches search result set to be pushed and with the search information The Search Results feedback information set matched somebody with somebody, wherein, the Search Results bag to be pushed per bar in the search result set to be pushed Search Results mark is included, and per bar, Search Results to be pushed have respective weights, and the Search Results feedback information set is Generate previously according to the Search Results feedback information sent more than default threshold number terminal, the Search Results feedback Information includes that the Search Results mark of Search Results and the duration that browses for feeding back the quality of the Search Results are identified;
Adjustment unit, for for the Search Results to be pushed per bar, being looked into according to the Search Results of the Search Results to be pushed mark The Search Results feedback information with same search result mark is looked for, and it is clear in the Search Results feedback information for finding Duration of looking at is identified, and adjusts the weight of the Search Results to be pushed;
Push unit, for pushing Search Results to be pushed to the terminal according to the descending order of weight.
9. device according to claim 8, it is characterised in that described device also includes feedback information set signal generating unit, For:
Receive Search Results feedback information and ID that each terminal sends;
Search Results mark in each Search Results feedback information, adds up and sends the number of terminals of same search result mark Amount;
For each Search Results mark, the terminal quantity for sending the Search Results mark is gone according to the ID Process again, and determine whether the terminal quantity for sending the Search Results mark after duplicate removal exceedes default threshold value, however, it is determined that go out The terminal quantity for sending the Search Results mark after duplicate removal exceedes default threshold value, then the Search Results are identified into corresponding searching Hitch fruit feedback information adds the Search Results to identify corresponding Search Results feedback information set.
10. device according to claim 8 or claim 9, it is characterised in that it is described browse duration mark include it is default long in short-term Mark;And
The adjustment unit is further used for for the Search Results to be pushed per bar, if in the Search Results feedback information for finding The duration that browses be designated default mark long in short-term, then reduce the weight of the Search Results to be pushed.
11. devices according to claim 8 or claim 9, it is characterised in that the duration mark that browses includes default long duration Mark;And
The adjustment unit is further used for for the Search Results to be pushed per bar, if in the Search Results feedback information for finding The duration that browses be designated default long duration mark, then increase the weight of the Search Results to be pushed.
12. a kind of devices for pushed information, it is characterised in that described device includes:
Acquiring unit, for the search information in response to receiving user input, obtains and the search information from server The search result set matched somebody with somebody;
Transmitting element, for for every Search Results in the search result set, opening in response to detecting the user Beginning browses the Search Results, records the time started that browses of the Search Results, and terminates clear in response to detecting the user Look at the Search Results, record the Search Results browses the end time, however, it is determined that go out the Search Results browse the end time and The difference for browsing the time started browses duration threshold value less than default first, then be set to the duration mark that browses of the Search Results Default mark long in short-term simultaneously obtains the Search Results mark of the Search Results, and by the Search Results browse duration mark and Search Results mark composition Search Results feedback information, then sends the Search Results feedback information and institute to the server State the ID of user.
13. devices according to claim 12, it is characterised in that the transmitting element is further used for:
For every Search Results, however, it is determined that go out browsing the end time and browsing the difference of time started more than pre- for the Search Results If second browse duration threshold value, then the duration mark that browses of the Search Results is set to default long duration and identifies and obtain The Search Results mark of the Search Results, and the Search Results are browsed into duration mark and Search Results mark composition search knot Fruit feedback information, then sends the ID of the Search Results feedback information and the user to the server.
A kind of 14. servers, including:
One or more processors;
Storage device, for storing one or more programs,
When one or more of programs are by one or more of computing devices so that one or more of processor realities The existing method as described in arbitrary in claim 1-4.
A kind of 15. terminals, including:
One or more processors;
Storage device, for storing one or more programs,
When one or more of programs are by one or more of computing devices so that one or more of processor realities The existing method as described in arbitrary in claim 5-7.
A kind of 16. computer-readable recording mediums, are stored thereon with computer program, it is characterised in that the program is by processor The method as described in arbitrary in claim 1-4 is realized during execution.
A kind of 17. computer-readable recording mediums, are stored thereon with computer program, it is characterised in that the program is by processor The method as described in arbitrary in claim 5-7 is realized during execution.
CN201710068099.2A 2017-02-07 2017-02-07 Method and device for pushing information, electronic device and storage medium Pending CN106682240A (en)

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Application publication date: 20170517