CN108810047A - For determining that information pushes the method, apparatus and server of accuracy rate - Google Patents
For determining that information pushes the method, apparatus and server of accuracy rate Download PDFInfo
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- CN108810047A CN108810047A CN201710298832.XA CN201710298832A CN108810047A CN 108810047 A CN108810047 A CN 108810047A CN 201710298832 A CN201710298832 A CN 201710298832A CN 108810047 A CN108810047 A CN 108810047A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/535—Tracking the activity of the user
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- Computer Hardware Design (AREA)
- General Engineering & Computer Science (AREA)
- Information Transfer Between Computers (AREA)
Abstract
This application discloses for determining that information pushes the method, apparatus and server of accuracy rate.One specific implementation mode of this method includes：It obtains the pushed information pushed to multiple client in predetermined amount of time and pushes object included in pushed information to determine, wherein pushed information includes the push channel information of the list information and each push object that push object；It obtains the number for preset first operation that user executes push object in predetermined amount of time and receives the push channel information of each push object of the first operation；Quantity and user based on the push object pushed to multiple client in predetermined amount of time determine that the information for corresponding to each push channel pushes accuracy rate to the number for pushing the first operation of object.To realize the simple evaluation method easily executed for being directed to each recommendation effect for recommending channel, and then each recommendation channel can further be improved and play directive function.
Description
Technical field
This application involves field of computer technology, and in particular to Internet technical field more particularly, to determines information
Push the method, apparatus and server of accuracy rate.
Background technology
With the further development of Internet technology, the increasing number by internet as the information of carrier.People are often
It needs to find oneself interested information in the information of magnanimity.Such as in e-commerce field, user generally requires to spend big
The time of amount can just find the commodity for oneself wanting to buy.This oneself interested process of being found in magnanimity information wastes people
Plenty of time.
In order to save the time that people browse a large amount of irrelevant informations, personalized recommendation channel comes into being, personalized recommendation
Channel is built upon a kind of high-grade intelligent platform on the basis of mass data is excavated, to help each internet site to be provided for its user
Personalized information service completely.
A usual internet site may be used multiple personalized recommendation channels, and multiple personalized recommendation channels for example can be with
Simultaneously pushed information is generated for different users.
But each which recommendation effect of personalized recommendation channel is preferable used by being directed to the same internet site at present,
The poor preferable evaluation method not yet of which recommendation effect, therefore hinder the further complete of personalized recommendation channel
It is kind.
Invention content
The purpose of the embodiment of the present application is to propose a kind of for determining that information pushes method, apparatus and the service of accuracy rate
Device, to solve the technical issues of background section above is mentioned.
In a first aspect, the embodiment of the present application provides a kind of method of determining information push accuracy rate, this method includes obtaining
The pushed information pushed to multiple client in predetermined amount of time is taken to push object included in pushed information to determine,
In, pushed information includes the push channel information of the list information and each push object that push object；It obtains in predetermined amount of time
Each push object of the first operation of number and receiving for preset first operation that user executes push object pushes away
Send channel information；Quantity and user based on the push object pushed to multiple client in predetermined amount of time are to push object
The number of first operation determines that the information for corresponding to each push channel pushes accuracy rate.
Second aspect, the embodiment of the present application provide a kind of device for determining information push accuracy rate, the device packet
It includes：First acquisition unit is configured to obtain the pushed information pushed to multiple client in predetermined amount of time to determine push
Object is pushed included in information, wherein pushed information includes the push of the list information and each push object that push object
Channel information；Second acquisition unit, be configured to obtain predetermined amount of time in user to push object execute it is preset
The number of first operation and each push channel information for pushing object for receiving the first operation；Determination unit is configured to base
In the quantity of the push object pushed to multiple client in predetermined amount of time and user to pushing the first of object the time operated
Number determines that the information for corresponding to each push channel pushes accuracy rate.
The third aspect, this application provides a kind of server, above-mentioned server includes one or more processors；Storage dress
It sets, for storing one or more programs.When said one or multiple programs are executed by one or more processors so that above-mentioned
One or more processors realize the above-mentioned method for determining information push accuracy rate.
Fourth aspect, this application provides a kind of computer readable storage mediums, are stored thereon with computer program, the journey
The above-mentioned method for determining information push accuracy rate is realized when sequence is executed by processor.
The method and apparatus of determining information push accuracy rate provided by the embodiments of the present application, obtain in predetermined amount of time first
The pushed information pushed to multiple client pushes object to determine included in pushed information, wherein pushed information includes
Push the list information of object and the push channel information of each push object；Then obtain predetermined amount of time in user to pushing away
Send the push of object the preset first number operated executed and each push object for the first operation for receiving user
Channel information；The quantity for pushing object pushed to multiple client in predetermined amount of time and user are finally based on to pushing object
First operation number determine correspond to it is each push channel information push accuracy rate, to realize be directed to each recommendation canal
The simple evaluation method easily executed of the recommendation effect in road.Finger is played it is possible to further to each recommendation channel improve
Lead effect.
Description of the drawings
By reading a detailed description of non-restrictive embodiments in the light of the attached drawings below, the application's is other
Feature, objects and advantages will become more apparent upon：
Fig. 1 is that this application can be applied to exemplary system architecture figures therein；
Fig. 2 is according to the application for determining that information pushes the flow chart of one embodiment of the method for accuracy rate；
Fig. 3 is according to the application for determining that information pushes a schematic block diagram of the method for accuracy rate；
Fig. 4 is according to the application for determining that information pushes the structural representation of one embodiment of the device of accuracy rate
Figure；
Fig. 5 is adapted for the structural schematic diagram of the computer system of the server for realizing the embodiment of the present application.
Specific implementation mode
The application is described in further detail with reference to the accompanying drawings and examples.It is understood that this place is retouched
The specific embodiment stated is used only for explaining related invention, rather than the restriction to the invention.It also should be noted that in order to
Convenient for description, is illustrated only in attached drawing and invent relevant part with related.
It should be noted that in the absence of conflict, the features in the embodiments and the embodiments of the present application can phase
Mutually combination.The application is described in detail below with reference to the accompanying drawings and in conjunction with the embodiments.
Fig. 1 shows the method for being used to determine information-pushing method accuracy rate that can apply the application or for determining letter
Cease the exemplary system architecture 100 of pusher.
As shown in Figure 1, system architecture 100 may include terminal device 101,102,103, network 104,106 and first takes
Business device 105 and second server 107,108,109.Network 104 is in terminal device 101,102,103 and first server
The medium of transmission link is provided between 105.Network 106 to first server 105 and second server 107,108,109 it
Between provide transmission link medium.Network 104 and network 106 may include various connection types, such as wired, wireless transmission chain
Road or fiber optic cables etc..
User can be interacted by network 104 with first server 105 with using terminal equipment 101,102,103, to receive
Or PUSH message etc..Various applications, such as web browser applications, shopping can be installed on terminal device 101,102,103
Class application, searching class application, instant messaging tools, mailbox client, social platform software etc..
Terminal device 101,102,103 can be the various electronic equipments for having display screen and supporting network communication, packet
Include but be not limited to smart mobile phone, tablet computer, E-book reader, pocket computer on knee and desktop computer etc..
First server 105 can apply the shopping class on terminal device 101,102,103, searching class application provides number
, can be with the access request of receiving terminal apparatus 101,102 and 103 according to service, and access request is processed, such as can
It, will according to customer management information with the customer management information generated according to the access time of user identity information and terminal device
Access request from terminal device 101,102,103 branches to second server 107,108,109 respectively.And it receives from the
Two servers 107,108,109 respectively believe the list of the push object of the access request of terminal device 101,102,103 push
Breath.The pushed information of the access request of counterpart terminal equipment 101,102,103 respectively is generated according to the list information of push object
Then pushed information is pushed to 101,102,103 respectively.In addition, first server 105 can also count in predetermined amount of time
The quantity of the push object pushed to terminal device 101,102,103.
Second server 107,108,109 can be to provide the server of various services, such as be believed according to the basis of user
Breath and historical behavior data generate user's portrait, and the list information including pushing object is generated for user according to user's portrait
Server, wherein the basic information of user is such as may include age, gender, educational background.Historical behavior data for example can be with
The information etc. of the information, click collection that are browsed recently including user.
It should be noted that the method for determining information push accuracy rate that the embodiment of the present application is provided can be by the
One server 105 executes, for determining that the device of information push accuracy rate can be set in first server 105.
It should be understood that the number of the terminal device, network and server in Fig. 1 is only schematical, according to reality
It now needs, can have any number of terminal device, network and server.
With continued reference to Fig. 2, it illustrates the application for determining that information pushes one embodiment of the method for accuracy rate
Flow 200.The method for determining information push accuracy rate, includes the following steps：
Step 201, the pushed information pushed to multiple client in predetermined amount of time is obtained with the determination pushed information
Included in push object.
In the present embodiment, user can pass through client (such as terminal device shown in FIG. 1 101,102,103) and electricity
Sub- equipment (such as first server 105 shown in FIG. 1) interacts, such as electronic equipment can obtain user by client
Identity information；User can obtain the pushed information pushed by electronic equipment by client.
In the present embodiment, pushed information may include the list information for pushing object and each push Object Push channel letter
Breath.
In application scenes, above-mentioned push object for example can be quotient of the e-commerce platform to its client push
Product.The list information for pushing object for example can be the list letter that e-commerce platform is formed to each commodity of client push
Breath.Above-mentioned push channel for example can include but is not limited to generate the personalization of Recommendations to the user of the e-commerce platform
Commending system (such as run on personalized recommendation system on second server 107,108,109 shown in Fig. 1.).
Herein, multiple client for example can be to be interacted with electronic equipment (such as first server 105 shown in FIG. 1)
Whole clients, or the part client being arbitrarily designated.For convenience of description, in the following embodiments with multiple visitors
Family end is to be illustrated for the whole clients interacted with electronic equipment.
In the present embodiment, electronic equipment (such as first server 105 shown in FIG. 1) can within a predetermined period of time to
Its multiple client pushes pushed information.Specifically, electronic equipment can simultaneously to different client push pushed informations,
It can be with timesharing to different client push pushed informations.
Electronic equipment can obtain the pushed information pushed to multiple client in predetermined amount of time.
Electronic equipment will push to the pushed information of each client according to push chronological order within a predetermined period of time
It is stored and is integrated.
Electronic equipment can determine to be pushed away included in the pushed information pushed to its multiple client in predetermined amount of time
Send object.In addition, electronic equipment can count the quantity of the whole push objects pushed to multiple client in predetermined amount of time
As the quantity for pushing object included in pushed information in the predetermined amount of time.
Step 202, the number for preset first operation that user executes push object in predetermined amount of time is obtained
And receive the push channel information of each push object of the first operation.
In the present embodiment, user can execute the first operation by client to each push object.Above-mentioned first behaviour
Such as may include preset operation.
In the present embodiment, the push pushed to multiple client in a predetermined amount of time is determined in step 201
After the quantity for pushing object and push object included in information, above-mentioned electronic equipment can also be obtained in above-mentioned pre- timing
Between first pushed performed by object in the user of its multiple client push above-mentioned electronic equipment in section pushed information
Operation, and count the number of the first operation.Electronic equipment can also obtain each push pair for receiving the first operation of user simultaneously
The push channel information of elephant.Herein, the push channel indicated by channel information is pushed, can send to push to terminal device
" channel " of information, in application scenes, push channel for example can include but is not limited to generate and be sent to terminal device
Pushed information server (for example, second server shown in FIG. 1 107,108,109).
Step 203, the quantity and user based on the push object pushed to multiple client in predetermined amount of time are to push
The number of first operation of object determines that the information for corresponding to each push channel pushes accuracy rate.
The number of first operation for example can be the performed by the user of multiple client in above-mentioned predetermined amount of time
The number summation of one operation.
Whole push that electronic equipment can be pushed based on above-mentioned predetermined amount of time inner electronic equipment to its multiple client
The quantity of object and in above-mentioned predetermined amount of time above-mentioned multiple client user to push object performed by first behaviour
The total degree of work pushes accuracy rate to determine the information corresponding to each push channel.
The method and apparatus of determining information push accuracy rate provided by the embodiments of the present application, obtain in predetermined amount of time first
The pushed information pushed to multiple client pushes object to determine included in pushed information, push the attribute information of object
Push channel information including pushing object；Then obtain predetermined amount of time in user to push object execute it is preset
The total degree of first operation and each push channel information for pushing object for receiving the first operation；It is finally based on predetermined amount of time
The quantity of the interior push object pushed to multiple client and user correspond to the number determination for pushing the first operation of object
The information of each push channel pushes accuracy rate, is directed to the simple of each recommendation effect for recommending channel to realize and easily executes
Evaluation method.Directive function is played it is possible to further to each recommendation channel improve, to promote the standard of information push
True rate, and then reduce the waste of Internet resources.
In some optional realization methods of the present embodiment, pushed away to what multiple client pushed obtaining in predetermined amount of time
Breath deliver letters in the method that before determining the quantity for pushing object included in pushed information, accuracy rate is pushed for determining information
Operation electronic equipment (such as first server 105 shown in FIG. 1) thereon can be by wired connection mode or wireless
Connection type obtains user information in the access request from client to book server.
In application scenes, electronic equipment (such as first server 105 shown in FIG. 1) can be above-mentioned predetermined clothes
Business device electronic equipment can obtain user information from the access request that client sends out it.
In other application scenarios, above-mentioned book server for example can be the server of third-party application.Electronics
Equipment can be according to client to obtaining user information in the access request of third-party application server.
User information may include the temporal information that user identity information and client send out browse request.User identifier
Information is such as may include user's name.
After obtaining user information, electronic equipment can be based on above-mentioned user information and above-mentioned client sends out browsing and asks
The temporal information asked determines a push channel according to pre-defined rule from multiple push channels.Then it obtains and is pushed away by push channel
The object sent, and generate push channel for push object.Finally, push channel of the electronic equipment based on push object generates push
Information.
Still optionally further, electronic equipment can be based on user information, and push channel is determined according to load-balancing algorithm.This
The load-balancing algorithm at place for example can be polling method, randomized, source address Hash method, weighted polling method, Weighted random method, most
Small connection number method etc..It is slow to avoid push object caused by the overload of some push channel in multiple push channels
Phenomenon.
In some optional realization methods of the present embodiment, push channel information can also include push algorithm information.Appoint
Multiple push algorithms can be used for example in one push channel of meaning.Still optionally further, electronic equipment can be based on user information
Algorithm is pushed used by push channel according to load-balancing algorithm to determine push channel and determination.
Still optionally further, electronic equipment is also based on the push pushed to multiple client in above-mentioned predetermined amount of time
The quantity of object and user determine each push algorithm corresponded in each push channel to the number for pushing the first operation of object
Information push accuracy rate.In this way in order to improving push algorithm according to the information push accuracy rate of each push algorithm.
In some optional realization methods of the present embodiment, above-mentioned first operation can be to choose operation.Above-mentioned electronics is set
It is standby calculate belong to that the push object of any push channel receives in predetermined amount of time choose the number of operation and belong to the push
The quantity ratio (namely choosing rate) of whole push objects of channel pushes accuracy rate as the information of the push channel.
In some optional realization methods of the present embodiment, above-mentioned first operation for example can be transactional operation.Above-mentioned electricity
Sub- equipment can calculate the number and category of the transactional operation for the push object receiving for belonging to any push channel in predetermined amount of time
It is accurate as the information push of the push channel in the quantity ratio (namely transaction rate) of whole push objects of the push channel
Rate.
In some optional realization methods of the present embodiment, above-mentioned predetermined amount of time can be as unit of day, can also be with
Minute is unit.
When above-mentioned predetermined amount of time is using day as unit, electronic equipment can correspond to the letter of each push channel with off-line calculation
Breath push accuracy rate.
When above-mentioned predetermined amount of time is using minute as unit, electronic equipment can correspond to each push channel in line computation
Information pushes accuracy rate.
Referring to FIG. 3, one it illustrates the method for determining information push accuracy rate of the embodiment of the present application is shown
Example property schematic diagram 300.
As shown in figure 3, server 301 can with multiple client (client 1, client 2 ..., client N) pass through net
Network connects.Client 1, client 2 ..., client N can for example correspond to respectively user 1, user 2 ..., user N.At some
In application scenarios, above-mentioned server 301 for example can be the server of e-commerce website.Above-mentioned client 1, client
2 ..., client N for example can be various mobile terminals.Above-mentioned client can for example run third-party application.At some
In application scenarios, user can be interacted by the third-party application mounted on client with server 301.At some
It carves, it is assumed that user 1 sends access request by client 1 to server 301, and server 301 can be marked according to the user of user 1
Know information and sends out time of browse request according to the algorithm of load balancing from push channel from client 1 to server 301
A1, push channel A2 ..., selection push channel A1 in push channel AM.Push use of the channel A1 according to the user 1 being generated in advance
Family portrait generates push list object according to the push algorithm that server 301 is selected.It is above-mentioned to push away in application scenes
It can be items list to send list object for example.
Server 301 by the list that push channel A1 is the push object that user 1 generates and will push channel at the moment
It is processed into pushed information.Then above-mentioned pushed information is pushed into client 1.Meanwhile server 301 sends the pushed information
To distributed information log acquisition system 3011.Above-mentioned distributed information log acquisition system 3011 may operate in above-mentioned server 301,
Also it may operate in other servers.
It is set in advance when user 1 performs one or more of pushed information for being pushed in client 1 push object
When fixed first operates, the first operation information of user 1 is passed to server 301 by client 1.Transmitting the first operation information
When also by receive first operation push object and push object push channel information send jointly to server 301.?
In application scenes, it is transmitted after being encoded to above-mentioned push channel information.Server 301 to it is above-mentioned encode into
Row parsing obtains receiving the push channel information of the push object of the first operation.Server by this first operate and receive this first
The push channel of the push object of operation is sent to above-mentioned distributed information log acquisition system 3011.Above-mentioned first operation can be point
Operation is hit, further, above-mentioned first operation can be transactional operation.
Equally, distributed information log acquisition system 3011 can acquire any time by above-mentioned push channel A1, push channel
A2 ..., push channel AM to client 1, client 2 ..., the pushed information that pushes of client N, and acquisition any time use
Family by client 1, client 2 ..., client N to push list object in push object implement the first operation information.
Server 301 can according to 3011 collected pushed information of distributed information log acquisition system, each user first
It is accurate that operation information and the push channel information for receiving the push object that each user first operates carry out the push of off-line analysis information
Rate 3012 and in real time analysis information push accuracy rate 3013.
Such as 1 day data can be sorted and integrated sequentially in time by off-line analysis information push accuracy rate 3012.
Off-line analysis information push accuracy rate 3012 can according to 1 day each client push of introversion push object total quantity with
And the total degree of the first operation of whole users for receiving of the push object in above-mentioned pushed information within this day calculates 1 day
Within it is each push channel information push accuracy rate.
Analysis information push accuracy rate 3013 can be by the push to each client push within such as 5 minutes in real time
The first of whole users that the total quantity of object and the push object in above-mentioned pushed information within the period receive
The total degree of operation calculates the information push accuracy rate of each push channel within this 5 minutes.It is possible to further with 5 minutes
Show that the information of each push channel within 1 hour pushes accuracy rate for granularity.
With further reference to Fig. 4, as the realization to method shown in above-mentioned Fig. 2, this application provides one kind for determining letter
One embodiment of the device of breath push accuracy rate, the device embodiment is corresponding with embodiment of the method shown in Fig. 2, the device
It specifically can be applied in various electronic equipments.
As shown in figure 4, the present embodiment is used to determine that the device 400 of information push accuracy rate to include first acquisition unit
401, second acquisition unit 402 and determination unit 403.Wherein, first acquisition unit 401 is configured to obtain predetermined amount of time
The interior pushed information pushed to multiple client pushes the quantity of object to determine included in pushed information, wherein push
Information includes the push channel information of the list information and each push object that push object.Second acquisition unit 402 is configured to
It obtains the number for preset first operation that user executes push object in predetermined amount of time and receives the first operation
Each push object push channel information.Computing unit 403 is configured to be based on to push away to multiple client in predetermined amount of time
The quantity of the push object sent and user determine the number for pushing the first operation of object the information for corresponding to each push channel
Push accuracy rate.
In the present embodiment, for determining that the device 400 that information pushes accuracy rate further includes push unit 404.Push is single
Member 404 can obtain user information in response to client to the access request of book server.User information includes user identifier
Information and client send out the temporal information of access request.It is then based on user information and determines push channel.Finally from determination
Push channel in obtain push object.Finally, push channel life of the push unit based on push object information and push object
At pushed information.
Push unit is further configured to be based on user information, and push channel is determined according to load-balancing algorithm.Herein
Load-balancing algorithm for example can be polling method, random hair, source address Hash method, weighted polling method, Weighted random method, minimum
Connect number method etc..
It can also includes push algorithm information to push channel information.Above-mentioned push unit is further configured to be based on user
Algorithm is pushed used by push channel of the information according to load-balancing algorithm to determine push channel and determination.
For determining that the first acquisition unit 401 of the device 400 of information push accuracy rate can be obtained from push unit 404
The pushed information of each client is pushed in predetermined amount of time.And it can be determined in predetermined amount of time to it according to pushed information
Object is pushed included in the pushed information of multiple client push.First acquisition unit 401 can count predetermined amount of time
The total quantity of interior all push object is as the quantity for pushing object included in pushed information in the predetermined amount of time.
In the present embodiment, it is obtained in first acquisition unit 401 and pushes to pushing away for each client in predetermined amount of time
After sending object, second acquisition unit 402 can obtain the user of any client in above-mentioned predetermined amount of time to push pair
As the channel information of each push object of the first operation of preset first operation and receiving of execution.And count multiple users
Pass through the total degree for preset first operation that client executes push object.
In the present embodiment, each client is pushed in the predetermined amount of time obtained based on first acquisition unit 401
Multiple client in above-mentioned predetermined amount of time in the predetermined amount of time that the quantity and second acquisition unit 402 of push object obtain
User to push the number of the first operation of object and receive user the first operation each push object push channel
Information, determination unit 403 determine that the information for corresponding to each push channel pushes accuracy rate.
Above-mentioned determination unit is further configured to based on the push pushed to multiple client in above-mentioned predetermined amount of time
The quantity of object and user determine each push algorithm corresponded in each push channel to the number for pushing the first operation of object
Information push accuracy rate.
Below with reference to Fig. 5, it illustrates the computer systems 500 suitable for the server for realizing the embodiment of the present application
Structural schematic diagram.Server shown in Fig. 5 is only an example, should not be to the function and use scope band of the embodiment of the present application
Carry out any restrictions.
As shown in figure 5, computer system 500 includes central processing unit (CPU) 501, it can be read-only according to being stored in
Program in memory (ROM) 502 or be loaded into the program in random access storage device (RAM) 503 from storage section 508 and
Execute various actions appropriate and processing.In RAM 503, also it is stored with system 500 and operates required various programs and data.
CPU 501, ROM 502 and RAM 503 are connected with each other by bus 504.Input/output (I/O) interface 505 is also connected to always
Line 504.
It is connected to I/O interfaces 505 with lower component：Importation 506 including keyboard, mouse etc.；Including such as liquid crystal
Show the output par, c 507 of device (LCD) and loud speaker etc.；Storage section 508 including hard disk etc.；And including such as LAN card,
The communications portion 509 of the network interface card of modem etc..Communications portion 509 executes communication via the network of such as internet
Processing.Driver 510 is also according to needing to be connected to I/O interfaces 505.Detachable media 511, such as disk, CD, magneto-optic disk,
Semiconductor memory etc., as needed be mounted on driver 510 on, in order to from the computer program read thereon according to need
It is mounted into storage section 508.
Particularly, in accordance with an embodiment of the present disclosure, it may be implemented as computer above with reference to the process of flow chart description
Software program.For example, embodiment of the disclosure includes a kind of computer program product comprising be carried on computer-readable medium
On computer program, which includes the program code for method shown in execution flow chart.In such reality
It applies in example, which can be downloaded and installed by communications portion 509 from network, and/or from detachable media
511 are mounted.When the computer program is executed by central processing unit (CPU) 501, limited in execution the present processes
Above-mentioned function.
Present invention also provides a kind of non-volatile computer-readable medium, which can be above-mentioned reality
Applying the server described in example is included；Can also be individualism, and without be incorporated the device in.Above computer is readable
Medium carries one or more program, when said one or multiple programs are executed by the server so that the service
Device：It obtains the pushed information pushed to multiple client in predetermined amount of time and pushes object included in pushed information to determine
Quantity, wherein pushed information includes the push channel information of the list information and each push object that push object；It obtains predetermined
The number for preset first operation that user executes push object in period and each push for receiving the first operation
The push channel information of object；Quantity and user based on the push object pushed to multiple client in predetermined amount of time are to pushing away
The first of the object number operated is sent to determine the information push accuracy rate for corresponding to each push channel.
It should be noted that above-mentioned non-volatile computer-readable medium can be computer-readable signal media or meter
Calculation machine readable storage medium storing program for executing either the two arbitrarily combines.Computer readable storage medium for example can be --- but not
Be limited to --- electricity, magnetic, optical, electromagnetic, infrared ray or semiconductor system, device or device, or arbitrary above combination.Meter
The more specific example of calculation machine readable storage medium storing program for executing can include but is not limited to：Electrical connection with one or more conducting wires, just
It takes formula computer disk, hard disk, random access storage device (RAM), read-only memory (ROM), erasable type and may be programmed read-only storage
Device (EPROM or flash memory), optical fiber, portable compact disc read-only memory (CD-ROM), light storage device, magnetic memory device,
Or above-mentioned any appropriate combination.In this application, can be any include computer readable storage medium or storage journey
The tangible medium of sequence, the program can be commanded the either device use or in connection of execution system, device.And at this
In application, computer-readable signal media may include in a base band or as the data-signal that a carrier wave part is propagated,
Wherein carry computer-readable program code.Diversified forms may be used in the data-signal of this propagation, including but unlimited
In electromagnetic signal, optical signal or above-mentioned any appropriate combination.Computer-readable signal media can also be that computer can
Any computer-readable medium other than storage medium is read, which can send, propagates or transmit and be used for
By instruction execution system, device either device use or program in connection.Include on computer-readable medium
Program code can transmit with any suitable medium, including but not limited to：Wirelessly, electric wire, optical cable, RF etc. or above-mentioned
Any appropriate combination.
Flow chart in attached drawing and block diagram, it is illustrated that according to the system of the various embodiments of the application, method and computer journey
The architecture, function and operation in the cards of sequence product.In this regard, each box in flowchart or block diagram can generation
A part for a part for one module, program segment, or code of table, the module, program segment, or code includes one or more uses
The executable instruction of the logic function as defined in realization.It should also be noted that in some implementations as replacements, being marked in box
The function of note can also occur in a different order than that indicated in the drawings.For example, two boxes succeedingly indicated are actually
It can be basically executed in parallel, they can also be executed in the opposite order sometimes, this is depended on the functions involved.Also it to note
Meaning, the combination of each box in block diagram and or flow chart and the box in block diagram and or flow chart can be with holding
The dedicated hardware based system of functions or operations as defined in row is realized, or can use specialized hardware and computer instruction
Combination realize.
Being described in unit involved in the embodiment of the present application can be realized by way of software, can also be by hard
The mode of part is realized.Described unit can also be arranged in the processor, for example, can be described as：A kind of processor packet
Include first acquisition unit, second acquisition unit and determination unit.Wherein, the title of these units not structure under certain conditions
The restriction of the pairs of unit itself, for example, first acquisition unit is also described as " obtaining in predetermined amount of time to multiple visitors
The pushed information of family end push is to push the unit of object included in the determination pushed information ".
Above description is only the preferred embodiment of the application and the explanation to institute's application technology principle.People in the art
Member should be appreciated that invention scope involved in the application, however it is not limited to technology made of the specific combination of above-mentioned technical characteristic
Scheme, while should also cover in the case where not departing from foregoing invention design, it is carried out by above-mentioned technical characteristic or its equivalent feature
Other technical solutions of arbitrary combination and formation.Such as features described above has similar work(with (but not limited to) disclosed herein
Can technical characteristic replaced mutually and the technical solution that is formed.
Claims (13)
1. a kind of method for determining information push accuracy rate, which is characterized in that the method includes：
The pushed information pushed to multiple client in predetermined amount of time is obtained to be pushed away included in the determination pushed information
Send object, wherein the pushed information includes the push channel information of the list information and each push object that push object；
Obtain preset first operation that user in the predetermined amount of time executes the push object number and
Receive the push channel information of each push object of the first operation；
Based in the predetermined amount of time to the multiple client push push object quantity and user to push object
First operation number determine correspond to it is each push channel information push accuracy rate.
2. according to the method described in claim 1, it is characterized in that,
It is wrapped in the pushed information obtained in predetermined amount of time to multiple client push is with the determination pushed information
Before the quantity of the push object contained, the method further includes：
In response to client to the access request of book server, user information is obtained, the user information includes user identifier
Information and the client send out the temporal information of the access request；
Based on the user information, push channel is determined；
The object of push channel push determined by obtaining, and generate pushed information.
3. according to the method described in claim 2, it is characterized in that, described be based on the user information, determining push channel packet
It includes：
Based on the user information, push channel is determined according to load-balancing algorithm.
4. according to the method described in claim 3, it is characterized in that, the push channel information further include push algorithm information,
It is described to be based on the user information, determine that push channel includes：
Based on the user information, pushed away used by determining push channel and identified push channel according to load-balancing algorithm
Send algorithm.
5. according to the method described in claim 4, it is characterized in that, described interior to the multiple visitor based on the predetermined amount of time
The quantity of the push object of family end push and user, which determine the number for pushing the first operation of object, corresponds to each push channel
Information push accuracy rate further include：
Based in the predetermined amount of time to the multiple client push push object quantity and user to push object
First operation number determine correspond to it is each push channel in it is each it is described push algorithm information push accuracy rate.
6. according to the method described in claim 1-5 any one, it is characterised in that：
First operation is to choose operation or the transactional operation to pushing object to push object.
7. a kind of device for determining information push accuracy rate, which is characterized in that described device includes：
First acquisition unit is configured to obtain the pushed information pushed to multiple client in predetermined amount of time with described in determination
The quantity of object is pushed included in pushed information, wherein the pushed information includes pushing the list information of object and each
The push channel information of the push object；
Second acquisition unit is configured to obtain user in the predetermined amount of time and is preset to the push object execution
The first operation number and receive the first operation each push object push channel information；
Determination unit, be configured to based in the predetermined amount of time to the multiple client push push object quantity
And user determines that the information for corresponding to each push channel pushes accuracy rate to the number for pushing the first operation of object.
8. device according to claim 7, which is characterized in that described device further includes push unit,
It is wrapped in the pushed information obtained in predetermined amount of time to multiple client push is with the determination pushed information
Before the quantity of the push object contained, the push unit is configured to：
In response to client to the access request of book server, user information is obtained, the user information includes user identifier
Information and the client send out the temporal information of the access request；
Based on the user information, push channel is determined；
The object of push channel push determined by obtaining, and generate pushed information.
9. device according to claim 8, which is characterized in that the push unit is further configured to：
Based on the user information, push channel is determined according to load-balancing algorithm.
10. device according to claim 9, which is characterized in that the push unit is further configured to：
Based on the user information, pushed away used by determining push channel and identified push channel according to load-balancing algorithm
Send algorithm.
11. device according to claim 10, which is characterized in that the determination unit is further configured to：
Based in the predetermined amount of time to the multiple client push push object quantity and user to push object
First operation number, determine correspond to it is each push channel in it is each it is described push algorithm information push accuracy rate.
12. a kind of server, including：
One or more processors；
Storage device, for storing one or more programs,
When one or more of programs are executed by one or more of processors so that one or more of processors are real
The now method as described in any in claim 1-6.
13. a kind of computer readable storage medium, is stored thereon with computer program, which is characterized in that the program is by processor
The method as described in any in claim 1-6 is realized when execution.
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