CN106067897A - Information-pushing method based on user terminal location and device - Google Patents
Information-pushing method based on user terminal location and device Download PDFInfo
- Publication number
- CN106067897A CN106067897A CN201610431197.3A CN201610431197A CN106067897A CN 106067897 A CN106067897 A CN 106067897A CN 201610431197 A CN201610431197 A CN 201610431197A CN 106067897 A CN106067897 A CN 106067897A
- Authority
- CN
- China
- Prior art keywords
- terminal
- information
- interest
- application
- picture
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/52—Network services specially adapted for the location of the user terminal
Landscapes
- Engineering & Computer Science (AREA)
- Computer Networks & Wireless Communication (AREA)
- Signal Processing (AREA)
- Information Transfer Between Computers (AREA)
Abstract
This application discloses information-pushing method based on user terminal location and device.One detailed description of the invention of described method includes: receive the positional information that user is issued by the application of terminal；Described positional information is identified, it is judged that whether described position is the position meeting preset requirement；When described position is the position meeting preset requirement, obtain the interest information of described user；Judge whether the application of presently described terminal operating is included in the range of the application allowing to push；Application in response to presently described terminal operating is included in the range of the application allowing to push, and pushes the information relevant with described interest in described position to the application of described terminal.Which achieves and is imbued with information pushing targetedly.
Description
Technical field
The application relates to field of computer technology, is specifically related to Internet technical field, particularly relates to based on user terminal
The information-pushing method of position and device.
Background technology
Information pushing, is also called " Web broadcast ", is by certain technical standard or agreement, on the internet by pushing away
Send the information that user needs to reduce a technology of information overload.Information advancing technique by active push information to user,
User can be reduced search for institute's time spent on network.
But, existing information pushing mode be typically on webpage, directly display various pushed information, server to
Do not consider when user carries out information pushing the interest of user, user current the factor such as need, be especially in as user
During certain place, it is difficult to according to the information that the interest to user occurred around this place is relevant, user is carried out information pushing.
Summary of the invention
The purpose of the application is to propose the information-pushing method based on user terminal location of a kind of improvement and device, comes
Solve the technical problem that background section above is mentioned.
First aspect, this application provides a kind of information-pushing method based on user terminal location, and described method includes
Receive the positional information that user is issued by the application of terminal；Described positional information is identified, it is judged that whether described position
For meeting the position of preset requirement；When described position is the position meeting preset requirement, obtain the interest information of described user；
Judge whether the application of presently described terminal operating is included in the range of the application allowing to push；In response to presently described terminal
The application run is included in the range of the application allowing to push, and pushes in described position with described to the application of described terminal
The information that interest is relevant.
In certain embodiments, described described positional information is identified, it is judged that whether described position is to meet to preset
The position required, including: at least one word with described location matches preset to described position；By described word be preset at
The word in set of words in server mates, when described word is consistent with preset word in the server,
Determine that described position is the position meeting preset requirement.
In certain embodiments, described described positional information is identified, it is judged that whether described position is to meet to preset
The position required, including: apply the historical data of the position issued to carry out statistical analysis by terminal described user；To going out
The position that existing frequency exceedes pre-determined number carries out fixation and recognition, so that it is determined that be the position meeting preset requirement.
In certain embodiments, described when described position is the position meeting preset requirement, obtain the emerging of described user
Interest information, including: analyze from the historical data information of multiple positions that described user is issued by the application of terminal and expired
The position of foot preset requirement；The mark that interest preset and described to each position in the described position meeting preset requirement is relevant
Sign word, and add up the frequency that described label word occurs, will appear from frequency and be defined as user more than the described label word of preset threshold value
Interest word；Based on described interest word, determine described interest information.
In certain embodiments, described when described position is the position meeting preset requirement, obtain the emerging of described user
Interest information, including: when the frequency detecting that described position occurs is more than predetermined threshold value, further according to preset time interval
Detect whether described terminal issues picture in described position；Issue picture in response to described terminal, obtain described terminal and issue
Picture；Described picture is resolved, extracts the key word of described picture, and described key word is stored in described server
In；Based on described key word, determine described interest information.
In certain embodiments, described in response to described terminal issue picture, obtain the picture that described terminal is issued, bag
Include: obtain according to preset time interval and there is the described terminal taking of camera function the picture uploaded and/or according to preset
Time interval access described terminal buffers picture in file, wherein, described in the picture that is buffered in file be by
Described terminal is downloaded by Webpage.
In certain embodiments, described described picture is resolved, extract the key word of described picture, including: obtain
The classification information of described picture, is analyzed described classification information, generates the key word relevant with described classification.
In certain embodiments, described when being more than predetermined threshold value when the frequency detecting that described position occurs, according in advance
The time interval put detects described terminal further after whether described position issues picture, also includes: in response to described
Terminal does not issue picture, issues the request obtaining the picture relevant with current location to described terminal；Receive and issued by response
The picture that the described terminal of request is issued.
In certain embodiments, the described application in response to presently described terminal operating is included in the application of permission propelling movement
In the range of, push the information relevant with described interest in described position to described terminal applies, including: detecting described terminal is
No have the application relevant with described interest, when described terminal has the application relevant with interest, is had with interest by described
The application closed pushes the described information relevant with interest to described terminal；When described terminal does not have described answer relevant with interest
Used time, push the described information relevant with interest by the application relevant with position issue to described terminal, simultaneously to described end
End recommends the described application relevant with interest.
Second aspect, this application provides a kind of information push-delivery apparatus based on user terminal location, and described device includes:
Receive unit, be configured to receive the positional information that user is issued by the application of terminal；Recognition unit, is configured to described
Positional information is identified, it is judged that whether described position is the position meeting preset requirement；Acquiring unit, is configured to when described
When position is the position meeting preset requirement, obtain the interest information of described user；Judging unit, is configured to judge current institute
Whether the application stating terminal operating is included in the range of the application allowing to push；Information pushing unit, be configured in response to
The application of presently described terminal operating is included in the range of the application allowing to push, and pushes described to the application of described terminal
The information that position is relevant with described interest.
In certain embodiments, described reception cell location is further used for: at least one and institute preset to described position
State the word of location matches；Described word is mated with the word in preset set of words in the server, when described
When word is consistent with preset word in the server, determine that described position is the position meeting preset requirement.
In certain embodiments, described reception cell location is further used for: sent out described user by the application of terminal
The historical data of the position of cloth carries out statistical analysis；The position that the frequency of occurrences exceedes pre-determined number carries out fixation and recognition, thus
It is defined as meeting the position of preset requirement.
In certain embodiments, described recognition unit includes: position acquisition subelement, is configured to pass through from described user
The historical data information of multiple positions that the application of terminal is issued analyzes the position being met preset requirement；Label word is preset
Subelement, is configured to the label that interest preset and described to each position in the described position meeting preset requirement is relevant
Word, and add up the frequency that described label word occurs, will appear from frequency and be defined as user's more than the described label word of preset threshold value
Interest word；Information determines subelement, is configured to, based on described interest word, determine described interest information.
In certain embodiments, described recognition unit, including: detection sub-unit, it is configured to when described position being detected
When the frequency occurred is more than predetermined threshold value, in described position whether to detect described terminal further according to preset time interval
Issue picture；Response subelement, is configured to issue picture in response to described terminal, obtains the picture that described terminal is issued；Close
Keyword determines subelement, is configured to resolve described picture, extracts the key word of described picture, and by described key word
It is stored in described server；Based on described key word, determine described interest information.
In certain embodiments, the configuration of described response subelement is further used for: obtain tool according to preset time interval
There are the described terminal taking of camera function the picture uploaded and/or access described terminal buffers according to preset time interval and exist
Picture in file, wherein, described in the picture that is buffered in file downloaded by Webpage by described terminal.
In certain embodiments, the configuration of described keyword extraction subelement is further used for: obtain the classification of described picture
Information, is analyzed described classification information, generates the key word relevant with described classification.
In certain embodiments, after described detection sub-unit, also include: subelement is issued in request, be configured to response
Do not issue picture in described terminal, issue the request obtaining the picture relevant with current location to described terminal；Receive son single
Unit, is configured to receive and is issued, by response, the picture that the described terminal of request is issued.
In certain embodiments, described information pushing cell location is further used for: detect described terminal whether have with
The application that described interest is relevant, when described terminal has the application relevant with interest, by the described application relevant with interest
The described information relevant with interest is pushed to described terminal；When application relevant with interest described in described terminal does not have, logical
Cross the application relevant with position issue and push the described information relevant with interest to described terminal, recommend institute to described terminal simultaneously
State the application relevant with interest.
The information-pushing method based on user terminal location of the application offer and device, by passing through terminal to user
The identification of the positional information that application is issued, after determining the position meeting preset requirement, obtains the interest information of user, based on user
Position and the interest of user push in the position information relevant with the hobby of user that user issues to user, from
And effectively the position of user is combined with the interest of user, it is achieved that it is imbued with information pushing pointedly.
Accompanying drawing explanation
By the detailed description that non-limiting example is made made with reference to the following drawings of reading, other of the application
Feature, purpose and advantage will become more apparent upon:
Fig. 1 is that the application can apply to exemplary system architecture figure therein；
Fig. 2 is the flow chart of an embodiment of the information-pushing method based on user terminal location according to the application；
Fig. 3 is the signal of an application scenarios of the information-pushing method based on user terminal location according to the application
Figure；
Fig. 4 is the flow process of another embodiment of the information-pushing method based on user terminal location according to the application
Figure；
Fig. 5 is the structural representation of an embodiment of the information push-delivery apparatus based on user terminal location according to the application
Figure；
Fig. 6 is adapted for the structural representation of the computer system for the terminal unit or server realizing the embodiment of the present application
Figure.
Detailed description of the invention
With embodiment, the application is described in further detail below in conjunction with the accompanying drawings.It is understood that this place is retouched
The specific embodiment stated is used only for explaining related invention, rather than the restriction to this invention.It also should be noted that, in order to
It is easy to describe, accompanying drawing illustrate only the part relevant to about invention.
It should be noted that in the case of not conflicting, the embodiment in the application and the feature in embodiment can phases
Combination mutually.Describe the application below with reference to the accompanying drawings and in conjunction with the embodiments in detail.
Fig. 1 shows and can apply the information-pushing method based on user terminal location of the application or based on user terminal
The exemplary system architecture 100 of the embodiment of the information push-delivery apparatus of position.
As it is shown in figure 1, system architecture 100 can include terminal unit 101,102,103, network 104 and server 105.
Network 104 is in order to provide the medium of communication link between terminal unit 101,102,103 and server 105.Network 104 is permissible
Including various connection types, the most wired, wireless communication link or fiber optic cables etc..
User can use terminal unit 101,102,103 mutual with server 105 by network 104, to receive or to send out
Send message etc..Can be provided with the application of various telecommunication customer end, such as web browser on terminal unit 101,102,103 should
With, shopping class application, searching class application, JICQ, mailbox client, social platform software etc..
Terminal unit 101,102,103 can be to have a display screen and various electronic equipments that supported web page browses, bag
Include but be not limited to smart mobile phone, panel computer, E-book reader, MP3 player (Moving Picture Experts
Group Audio Layer III, dynamic image expert's compression standard audio frequency aspect 3), MP4 (Moving Picture
Experts Group Audio Layer IV, dynamic image expert's compression standard audio frequency aspect 4) player, on knee portable
Computer and desk computer etc..
Server 105 can be to provide the server of various service, such as to display on terminal unit 101,102,103
Information provides the background server supported.The position that the user received can be issued by background server by the application of terminal
The data such as information are analyzed waiting and process, and by result (such as relevant with the interest of user in a certain position data)
Feed back to terminal unit.
It should be noted that the information-pushing method based on user terminal location that provided of the embodiment of the present application typically by
Server 105 performs, and correspondingly, information push-delivery apparatus based on user terminal location is generally positioned in server 105.
It should be understood that the number of terminal unit, network and the server in Fig. 1 is only schematically.According to realizing need
Want, can have any number of terminal unit, network and server.
With continued reference to Fig. 2, it is shown that according to a reality of the information-pushing method based on user terminal location of the application
Execute the flow process 200 of example.Described information-pushing method based on user terminal location, comprises the following steps:
Step 201, receives the positional information that user is issued by the application of terminal.
In the present embodiment, information-pushing method based on user terminal location runs on server thereon and can pass through
Wired connection mode or radio connection utilize it to carry out the terminal applies of position issue from user and receive the position of user
Information.It is pointed out that above-mentioned radio connection can include but not limited to that 3G/4G connects, WiFi connects, bluetooth connects
Connect, WiMAX connects, Zigbee connects, UWB (ultra wideband) connects and other are currently known or in the future exploitation
Radio connection.
Step 202, is identified positional information, it is judged that whether this position is the position meeting preset requirement.
In the present embodiment, can preset and store in above-mentioned server the position received is defined
Information, such as this information set in advance can be the information that the orientation to above-mentioned position is defined, it is also possible to be to above-mentioned
The information that the surrounding of position is defined.After server receives the positional information that above-mentioned user is issued by terminal,
Can require that these positions are identified and screen by information according to set in advance, it is judged that whether above-mentioned position is for meeting requirement
Position.
Step 203, when the position that user issues is the position meeting preset requirement, obtains the interest information of user.
In the present embodiment, based on the judgement in step 202, the positional information of the issue of the user received carried out, when
When above-mentioned position is the position meeting the requirement being preset in above-mentioned server, now obtain the interest information of above-mentioned user, its
In above-mentioned interest can include but not limited to the interest relevant with the amusement such as film, electronic game, relevant with the food such as chaffy dish, western-style food
Interest, the interest relevant with shopping such as books, household electrical appliances, clothes.
In some optional implementations of the present embodiment, server can obtain the above-mentioned user application by terminal
The historical data information of the multiple positions issued, such as, server can obtain user and be buffered in relevant with position within half a year
Application in data, these historical datas are analyzed, determine the position meeting the requirement pre-set in server, this
The position of the requirement pre-set can be the position of the interest above-mentioned user occur.Preset requirement is met obtaining at least one
Position after, the label word that interest preset and above-mentioned to each position in these positions is relevant, such as label word can be
" film ", " books ", " western-style food " etc., add up the frequency that above-mentioned label word occurs, the frequency occurred when above-mentioned label word is more than clothes
In business device during frequency threshold set in advance, the label word that will be greater than frequency threshold is defined as the interest word of user, according to above-mentioned
Interest word, determines the interest information of user.
As example, user cache data in the application relevant with position include " position A ", " position B " and " position
Put C ", after the data of above-mentioned caching are analyzed by server, determine that " position A ", " position B " and " position C " presets for meeting
The position required, wherein user occurs 3 times at " position A " place, occurs 2 times at " position B " place, occurs 4 times at " position C " place,
Label word preset to above three position respectively, the label word that wherein " position A " can be preset is " film ", " clothes " and " U.S.
Food ", " position B " preset label word is film, household electrical appliances and skin protection, " position C " preset label word be " film ", " books " and
" cuisines ", add up the number of times that above-mentioned label word occurs, wherein, the number of times that label word " film " occurs is 9 times, label word " cuisines "
The number of times occurred is 7 times, and the number of times that label word " books " occurs is 4 times, and the number of times that label word " clothes " occurs is 3 times, label
The number of times that word " household electrical appliances " and " skin protection " occur is respectively 2 times.When the frequency threshold pre-set in server is 6, above-mentioned mark
" film " and " cuisines ", more than predetermined frequency threshold value, is therefore defined as user's by the frequency that label word " film " and " cuisines " occur
Interest word, determines that the interest information of user is the information relevant with " film " and " cuisines " simultaneously.
Step 204, it is judged that whether the application that present terminal runs is included in the range of the application allowing to push.
In the present embodiment, information-pushing method based on user terminal location runs on terminal unit thereon permissible
Prestore permission push application list or forbid pushing application list, in the position determining that user is issued by terminal applies
For meet preset requirement position after, server can determine whether current time, whether the application of terminal operating comprises
Push in application list or be not included in forbidding to push in application list allowing, if it is, may determine that current time,
The application of terminal operating is included in set in advance permission and pushes in range of application.
Step 205, the application run in response to present terminal is included in the range of the application allowing to push, to terminal
Application pushes the information relevant with user interest in the position that user issues.
In the present embodiment, it is included in allows to push away based on the current application run at terminal unit determined in step 204
After in the range of the application sent, server can be sent out by terminal applies user according to the interest information of the user got
The information relevant with the interest of user is recommended to user at the positional information of cloth.
In some optional implementations of the present embodiment, first whether server can detect in above-mentioned terminal unit
There is the application relevant with the interest of user, when terminal has the application relevant with interest, server can by with user
The relevant application of interest recommend the information relevant with the interest of user to user；When above-mentioned terminal unit does not has and user
Interest relevant application time, server can by with application relevant with position issue on terminal unit to user push with
The information that the interest of user is relevant, when carrying out information pushing, it is also possible to recommends the application relevant with the interest of user to terminal.
Such as, when the interest of user is " film ", whether first server determines has in the application that terminal comprises and film information,
The relevant application such as new added film or the higher movie theatre of scoring, if having similar application in the application that comprises of terminal, can lead to
Cross this similar application and push the information relevant with " film " in the position that user issues to user；If in the application that terminal comprises
The application the most relevant with " film ", server can push " film " class by the application of terminal releasing position to user to be believed
Breath, can recommend user to download the application relevant with " film " simultaneously.During carrying out information pushing to user, server
After transferring data to terminal, terminal unit thereon can be run on by information-pushing method based on user terminal location
In show on the terminal device in the way of suspended window or informing.
It is the applied field of the information-pushing method based on user terminal location according to the present embodiment with continued reference to Fig. 3, Fig. 3
One schematic diagram of scape.In the application scenarios of Fig. 3, first user has issued the request of an acquisition " geographical position F "；It
After, background server can obtain the information in this geographical position from backstage, is identified this geographical position, it is judged that this position simultaneously
Whether the place of putting is shopping centre；When detecting that described position is shopping centre, the interest information " electronic game " of user, " figure can be obtained
Book "；When detecting that there is the interest relevant with user interest at " geographical position F " place, server can be by allowing the information that carries out
The application pushed, pushes the information relevant with the interest of the user such as " electronic game ", " books " at " geographical position F " place to user.
The method that above-described embodiment of the application provides is by receiving the positional information that user issues, to positional information identification
After, the relatedness of the positional information that interest based on user is issued with user, push user's based on releasing position to user
Interest information, by combining the position of user with the interest of user, it is achieved that be imbued with information pushing targetedly.
With further reference to Fig. 4, it illustrates another embodiment of information-pushing method based on user terminal location
Flow process 400.It is somebody's turn to do the flow process 400 of information-pushing method based on user terminal location, comprises the following steps:
Step 401, receives the positional information that user is issued by the application of terminal.
In the present embodiment, information-pushing method based on user terminal location runs on electronic equipment thereon (such as
Server shown in Fig. 1) it can be utilized by wired connection mode or radio connection to carry out position issue from user
Terminal applies receive user positional information.
Step 402, is identified positional information, it is judged that whether this position is the position meeting preset requirement；
In the present embodiment, the positional information issued by terminal according to the user obtained in step 401, server is permissible
This position is identified, it is judged that whether this position is the position of the satisfied requirement meeting server default settings.
In some optional implementations of the present embodiment, server receives the position letter that user is issued by terminal
After breath, according to the identification information of this position, it can be pre-set the word with this location matches, such as, server is from backstage
Detect that the positional information that user issues includes the identification information such as " running ", " body-building ", this location matches " can be lived ",
Words such as " body-building ".Information-pushing method based on user terminal location runs on server thereon can pre-set word
Set, the word of the location matches that above-mentioned user issues will be entered by server with the word in set of words preset in server
Row coupling, when the word in the set of words that server is preset includes the word with the location matches of user's issue, can be true
The position that fixed above-mentioned user issues is the position meeting server requirement set in advance.
In some optional implementations of the present embodiment, server can obtain user cache in terminal unit with
The historical data of relevant application is issued in position, this historical data is carried out statistical analysis simultaneously, determines what above-mentioned position occurred
Frequency；The frequency threshold that can occur with predetermined location in server, the frequency occurred when above-mentioned position is more than presetting
Frequency number of times time, can further the position exceeding predeterminated frequency threshold value be identified by alignment system, by above-mentioned
Location recognition may determine that the position meeting preset requirement.As example, server gets in the historical data of user cache
The frequency having 4 positions to occur is respectively 10 times, and 7 times, 3 times and 2 times, server can preset and surpass the position frequency of occurrences
The position crossing 5 times carries out fixation and recognition, through identifying, determines that the position frequency of occurrences is satisfied by pre-more than the position of 10 times and 7 times
If requirement, therefore these two positions can be defined as meeting the position of preset requirement.
Step 403, when detecting that user is more than predetermined threshold value by the frequency that the position that terminal is issued occurs, according in advance
The time interval put detects whether terminal issues picture in this position further.
In the present embodiment, whether the position that the user judged according to server in step 402 is issued by terminal is full
The position of foot preset requirement, when above-mentioned position is the position meeting preset requirement, first server can determine that this position exists
The frequency occurred in historical data, frequency set in advance compares with server, when this position is in historical data simultaneously
The frequency of middle appearance exceed default preset time, terminal can be detected by server further, detects this terminal in above-mentioned position
Whether place issues picture, or whether issues the picture relevant with above-mentioned position, such as, above-mentioned picture can be this position and
The picture that cuisines are relevant, it is also possible to for the picture etc. relevant with books.Server can be according to preset time interval pair simultaneously
Above-mentioned terminal detects, and time interval can be 1 minute, it is also possible to be 10 minutes etc..
Step 404, issues picture in response to terminal, obtains the picture that terminal is issued.
In the present embodiment, the detection carried out terminal according to server in step 403, when detecting that above-mentioned terminal is issued
During picture, server can issue picture in response to above-mentioned terminal, obtains the picture that terminal is issued simultaneously.
In some optional implementations of the present embodiment, user can be entered by the terminal unit with camera function
Row is taken pictures, and can be uploaded onto the server by the network connected with wireless or wired mode by the photo of shooting simultaneously, service
Device according to the photographing unit file of time interval set in advance detection terminal, thus can obtain the picture that terminal is issued；With
Family can also be loaded in, from the page of webpage, the figure that current position is relevant with interest by network by application such as browsers up and down
Sheet, server can also detect, according to time interval set in advance, the picture being buffered in file in terminal unit, thus
Obtain the picture that terminal is issued.
Step 405, does not issue picture in response to terminal, and issuing to obtain to terminal has with user interest in current position
The request of the picture closed.
In the present embodiment, when server detects that the frequency that the position that user issues occurs is more than predetermined threshold value,
When being not detected by terminal issue picture in the preset time, now can issue the request obtaining picture, this picture to terminal
For the picture that the position issued user is relevant with the interest of user.
Step 406, receives the picture that terminal is issued, and wherein, described picture is issued by the terminal responding request.
In the present embodiment, terminal can respond after the request by issue picture, sends a picture to service simultaneously
Device, now server can receive the picture of acquisition request from terminal.
Step 407, resolves picture, extracts the key word of picture, and is stored in the server by key word.
In the present embodiment, according to the position in user's issue obtained in step 404 and/or step 406 and user
After the picture that interest is relevant, picture can be resolved, such as, the content of picture can be resolved, it is also possible to according to figure
Sheet..Resolving, extract the key word in this picture, the key word after simultaneously extracting stores in the server.
In some optional implementations of the present embodiment, the classification information of picture can be obtained, by identifying picture
Classification, extract the key word relevant with the classification of this picture.Such as, one is uploaded about " braised in soy sauce as user by terminal
Meat " picture time, server can identify the classification of this picture for " pork braised in brown sauce ", by analyzing the classification of this picture, determine
The key word of this picture is " cuisines ", " pork braised in brown sauce ".
Step 408, based on interest key word, determines the interest information of user.
In the present embodiment, according to the key word of the picture determined in step 407, the interest information of user is determined.Such as
The key word of the picture determined in step 407 is " cuisines " and " pork braised in brown sauce ", then can determine that the interest of user is and pork braised in brown sauce
Relevant cuisines.
Step 409, it is judged that whether the application that present terminal runs is included in the range of the application allowing to push.
In the present embodiment, first terminal can store the list allowing the application pushed and the name forbidding the application pushed
Single, server can obtain the above-mentioned list of terminal, determines simultaneously and needs the application to the application pushed information of terminal to be included in
Allow in the range of the application of propelling movement.
Step 410, the application run in response to present terminal is included in the range of the application allowing to push, to terminal
Application pushes the information relevant with user interest in the position that user issues.
In the present embodiment, it is included in allows to push away based on the current application run at terminal unit determined in step 409
After in the range of the application sent, server can be sent out by terminal applies user according to the interest information of the user got
The information relevant with the interest of user is recommended to user at the positional information of cloth.
Figure 4, it is seen that compared with the embodiment that Fig. 2 is corresponding, based on user terminal location in the present embodiment
The flow process 400 of information-pushing method highlights and obtains the step being in the relevant picture of the interest of user in the position that user issues
Suddenly.Thus, the scheme that the present embodiment describes can obtain the interest information of user more efficiently, accurately, thus realizes more complete
Face, the positional information quickly issued according to user push the information relevant with user interest to user.
With further reference to Fig. 5, as to the realization of method shown in above-mentioned each figure, this application provides a kind of whole based on user
One embodiment of the information push-delivery apparatus of end position, this device embodiment is corresponding with the embodiment of the method shown in Fig. 2, this dress
Put and specifically can apply in various electronic equipment.
As it is shown in figure 5, the information push-delivery apparatus based on user terminal location 500 described in the present embodiment includes: receive single
Unit 501, recognition unit 502, acquiring unit 503, judging unit 504 and information pushing unit 505.Wherein, receive unit 501 to join
Put for receiving the positional information that user is issued by the application of terminal；Recognition unit 502 is configured to described positional information
It is identified, it is judged that whether described position is the position meeting preset requirement；Acquiring unit 503 is configured to when described position is
When meeting the position of preset requirement, obtain the interest information of described user；Judging unit 504 is configured to judge presently described end
Whether the application that end runs is included in the range of the application allowing to push；And information transmitting unit 504 be configured in response to
The application of presently described terminal operating is included in the range of the application allowing to push, and pushes described to the application of described terminal
The information that position is relevant with described interest.
In the present embodiment, receiving unit 501, recognition unit 502, acquiring unit 503, judging unit 504 and information push away
The concrete process sending unit 505 is referred to the detailed of Fig. 2 correspondence embodiment step 201, step 202, step 203 and step 204
Thin description, does not repeats them here.
In some optional implementations of the present embodiment, above-mentioned identification cell configuration is further used for: to institute's rheme
Put at least one word with described location matches preset；By described word and the word in preset set of words in the server
Language mates, and when described word is consistent with preset word in the server, determines that described position is wanted for meeting to preset
The position asked.
In some optional implementations of the present embodiment, above-mentioned identification cell configuration is further used for: to described use
Family carries out statistical analysis by the historical data of the position that the application of terminal is issued；The frequency of occurrences is exceeded the position of pre-determined number
Carry out fixation and recognition, so that it is determined that be the position meeting preset requirement.
In some optional implementations of the present embodiment, above-mentioned information pushing cell location is further used for: detection
Whether described terminal has the application relevant with described interest, when described terminal has the application relevant with described interest, logical
Cross the application relevant with described interest and push the information relevant with described interest to described terminal；When described terminal does not has and institute
When stating the relevant application of interest, push the letter relevant with described interest by the application relevant with position issue to described terminal
Breath, recommends the application relevant with described interest to described terminal simultaneously.
In some optional implementations of the present embodiment, said apparatus also includes: position acquisition subelement 5021, joins
Put analysis in the historical data information of the multiple positions issued by the application of terminal from described user and be met default
The position required；The preset subelement of label word 5022, is configured to each position in the described position meeting preset requirement
Put the label word that preset and described interest is relevant, and add up the frequency that described label word occurs, will appear from frequency more than preset threshold
The described label word of value is defined as the interest word of user；Information determines subelement 5023, is configured to based on described interest word, really
Fixed described interest information.
In some optional implementations of the present embodiment, said apparatus also includes: detection sub-unit 5024, and configuration is used
In time being more than predetermined threshold value when the frequency detecting that described position occurs, detect described end further according to preset time interval
Whether end issues picture in described position；Response subelement 5025, is configured to issue picture in response to described terminal, obtains
The picture that described terminal is issued；Key word determines subelement 5026, is configured to resolve described picture, extracts described figure
The key word of sheet, and described key word is stored in described server；Interest information subelement 5027, is configured to based on institute
State key word, determine described interest information.
In some optional implementations of the present embodiment, the configuration of above-mentioned response subelement 5015 is further used for: root
Obtain according to preset time interval and there is the described terminal taking of camera function the picture uploaded and/or according to the preset time
Interval accesses described terminal buffers picture in file, wherein, described in the picture that is buffered in file be to be led to by terminal
Cross what Webpage was downloaded.
In some optional implementations of the present embodiment, above-mentioned keyword extraction subelement 5016 configures to be used further
In: obtain the classification information of described picture, described classification information is analyzed, generate the key word relevant with described classification.
In some optional implementations of the present embodiment, said apparatus also includes: request is issued subelement and (do not shown
Go out), it is configured to not issue picture in response to described terminal, issues to described terminal and obtain the picture relevant with current location
Request；Receive subelement (not shown), be configured to receive and issued, by response, the picture that the described terminal of request is issued.
Below with reference to Fig. 6, it illustrates the computer system 600 being suitable to the server for realizing the embodiment of the present application
Structural representation.
As shown in Figure 6, computer system 600 includes CPU (CPU) 601, and it can be read-only according to being stored in
Program in memorizer (ROM) 602 or be loaded into the program random access storage device (RAM) 603 from storage part 608 and
Perform various suitable action and process.In RAM 603, also storage has system 600 to operate required various programs and data.
CPU 601, ROM 602 and RAM 603 are connected with each other by bus 604.Input/output (I/O) interface 605 is also connected to always
Line 604.
It is connected to I/O interface 605: include the importation 606 of keyboard, mouse etc. with lower component；Penetrate including such as negative electrode
The output part 606 of spool (CRT), liquid crystal display (LCD) etc. and speaker etc.；Storage part 608 including hard disk etc.；
And include the communications portion 609 of the NIC of such as LAN card, modem etc..Communications portion 609 via such as because of
The network of special net performs communication process.Driver 610 is connected to I/O interface 605 also according to needs.Detachable media 611, such as
Disk, CD, magneto-optic disk, semiconductor memory etc., be arranged in driver 610, in order to read from it as required
Computer program as required be mounted into storage part 608.
Especially, according to embodiment of the disclosure, the process described above with reference to flow chart may be implemented as computer
Application program.Such as, embodiment of the disclosure and include a kind of computer program, it includes being tangibly embodied in machine readable
Computer program on medium, described computer program comprises the program code for performing the method shown in flow chart.At this
In the embodiment of sample, this computer program can be downloaded and installed from network by communications portion 609, and/or from removable
Unload medium 611 to be mounted.
Flow chart in accompanying drawing and block diagram, it is illustrated that according to system, method and the computer journey of the various embodiment of the application
Architectural framework in the cards, function and the operation of sequence product.In this, each square frame in flow chart or block diagram can generation
One module of table, program segment or a part for code, a part for described module, program segment or code comprises one or more
For realizing the executable instruction of the logic function of regulation.It should also be noted that some as replace realization in, institute in square frame
The function of mark can also occur to be different from the order marked in accompanying drawing.Such as, the square frame that two succeedingly represent is actual
On can perform substantially in parallel, they can also perform sometimes in the opposite order, and this is depending on involved function.Also want
It is noted that the combination of the square frame in each square frame in block diagram and/or flow chart and block diagram and/or flow chart, Ke Yiyong
The special hardware based system of the function or operation that perform regulation realizes, or can refer to computer with specialized hardware
The combination of order realizes.
It is described in the embodiment of the present application involved unit to realize by the way of software, it is also possible to by firmly
The mode of part realizes.Described unit can also be arranged within a processor, for example, it is possible to be described as: a kind of processor bag
Include reception unit, acquiring unit, response unit and information pushing unit.Wherein, the title of these unit is the most also
Do not constitute the restriction to this unit itself, such as, receive unit and be also described as " receiving user to be sent out by the application of terminal
The unit of the positional information of cloth ".
As on the other hand, present invention also provides a kind of nonvolatile computer storage media, this non-volatile calculating
Machine storage medium can be the nonvolatile computer storage media described in above-described embodiment included in device；Can also be
Individualism, is unkitted the nonvolatile computer storage media allocating in terminal.Above-mentioned nonvolatile computer storage media is deposited
Contain one or more program, when one or more program is performed by an equipment so that described equipment: receive
The positional information that user is issued by the application of terminal；Described positional information is identified, it is judged that whether described position is full
The position of foot preset requirement；When described position is the position meeting preset requirement, obtain the interest information of described user；Judge
Whether the application of presently described terminal operating is included in the range of the application allowing to push；In response to presently described terminal operating
Application be included in the range of the application allowing to push, push in described position and described interest to the application of described terminal
Relevant information.
Above description is only the preferred embodiment of the application and the explanation to institute's application technology principle.People in the art
Member should be appreciated that invention scope involved in the application, however it is not limited to the technology of the particular combination of above-mentioned technical characteristic
Scheme, also should contain in the case of without departing from described inventive concept simultaneously, above-mentioned technical characteristic or its equivalent feature carry out
Combination in any and other technical scheme of being formed.Such as features described above has similar merit with (but not limited to) disclosed herein
The technical scheme that the technical characteristic of energy is replaced mutually and formed.
Claims (18)
1. an information-pushing method based on user terminal location, it is characterised in that described method includes:
Receive the positional information that user is issued by the application of terminal；
Described positional information is identified, it is judged that whether described position is the position meeting preset requirement；
When described position is the position meeting preset requirement, obtain the interest information of described user；
Judge whether the application of presently described terminal operating is included in the range of the application allowing to push；
Application in response to presently described terminal operating is included in the range of the application allowing to push, to the application of described terminal
Push the information relevant with described interest in described position.
Method the most according to claim 1, it is characterised in that described described positional information is identified, it is judged that described
Whether position is the position meeting preset requirement, including:
At least one word with described location matches preset to described position；
Described word is mated with the word in preset set of words in the server, when described word be preset at clothes
Business device in word consistent time, determine that described position is the position meeting preset requirement.
Method the most according to claim 2, it is characterised in that described described positional information is identified, it is judged that described
Whether position is the position meeting preset requirement, including:
The historical data of the position issued is applied to carry out statistical analysis by terminal described user；
The position that the frequency of occurrences exceedes pre-determined number carries out fixation and recognition, so that it is determined that be the position meeting preset requirement.
Method the most according to claim 1, it is characterised in that described when described position be the position meeting preset requirement
Time, obtain the interest information of described user, including:
Analyze to be met to preset from the historical data information of multiple positions that described user is issued by the application of terminal and want
The position asked；
The label word that interest preset and described to each position in the described position meeting preset requirement is relevant, and add up institute
State the frequency that label word occurs, will appear from frequency and be defined as the interest word of user more than the described label word of preset threshold value；
Based on described interest word, determine described interest information.
Method the most according to claim 4, it is characterised in that described when described position be the position meeting preset requirement
Time, obtain the interest information of described user, including:
When the frequency detecting that described position occurs is more than predetermined threshold value, detect described further according to preset time interval
Whether terminal issues picture in described position；
Issue picture in response to described terminal, obtain the picture that described terminal is issued；
Described picture is resolved, extracts the key word of described picture, and described key word is stored in described server；
Based on described key word, determine described interest information.
Method the most according to claim 5, it is characterised in that described in response to described terminal issue picture, obtains described
The picture that terminal is issued, including:
Obtain according to preset time interval have the described terminal taking of camera function the picture uploaded and/or
According to preset time interval access described terminal buffers picture in file, wherein, it is buffered in file described in
In picture downloaded by Webpage by described terminal.
Method the most according to claim 5, it is characterised in that described resolve described picture, extracts described picture
Key word, including:
Obtain the classification information of described picture, described classification information is analyzed, generate the key word relevant with described classification.
Method the most according to claim 5, it is characterised in that described when detecting that the frequency that described position occurs is more than
During predetermined threshold value, detect described terminal further after whether described position issues picture according to preset time interval,
Also include:
Do not issue picture in response to described terminal, issue the request obtaining the picture relevant with current location to described terminal；
Receive and issued, by response, the picture that the described terminal of request is issued.
9. according to the method one of claim 1-8 Suo Shu, it is characterised in that described answering in response to presently described terminal operating
With being included in the range of the application allowing to push, push relevant with described interest in described position to the application of described terminal
Information, including:
Detect whether described terminal has the application relevant with described interest, when described terminal has answer relevant with described interest
Used time, push the information relevant with described interest by the application relevant with described interest to described terminal；When described terminal not
When there is the application relevant with described interest, had with described interest to the propelling movement of described terminal by the application relevant with position issue
The information closed, recommends the application relevant with described interest to described terminal simultaneously.
10. an information push-delivery apparatus based on user terminal location, it is characterised in that described device includes:
Receive unit, be configured to receive the positional information that user is issued by the application of terminal；Recognition unit, it is right to be configured to
Described positional information is identified, it is judged that whether described position is the position meeting preset requirement；
Acquiring unit, is configured to, when described position is the position meeting preset requirement, obtain the interest information of described user；
Judging unit, is configured to judge the scope whether application of presently described terminal operating is included in the application allowing propelling movement
In；
Information pushing unit, is configured to be included in the model of the application allowing propelling movement in response to the application of presently described terminal operating
In enclosing, push the information relevant with described interest in described position to the application of described terminal.
11. devices according to claim 10, it is characterised in that described identification cell configuration is further used for:
At least one word with described location matches preset to described position；
Described word is mated with the word in preset set of words in the server, when described word be preset at clothes
Business device in word consistent time, determine that described position is the position meeting preset requirement.
12. devices according to claim 10, it is characterised in that described identification cell configuration is further used for:
The historical data of the position issued is applied to carry out statistical analysis by terminal described user；
The position that the frequency of occurrences exceedes pre-determined number carries out fixation and recognition, so that it is determined that be the position meeting preset requirement.
13. devices according to claim 10, it is characterised in that described acquiring unit, including:
Position acquisition subelement, is configured to the historical data from multiple positions that described user is issued by the application of terminal and believes
Breath is analyzed the position being met preset requirement；
The preset subelement of label word, is configured to each position in the described position meeting preset requirement preset and described
The label word that interest is relevant, and add up the frequency that described label word occurs, will appear from the frequency described label more than preset threshold value
Word is defined as the interest word of user；
Information determines subelement, is configured to, based on described interest word, determine described interest information.
14. devices according to claim 13, it is characterised in that described acquiring unit, including:
Detection sub-unit, is configured to when frequency that described position occurs being detected more than predetermined threshold value, according to time preset
Between interval further detect whether described terminal issues picture in described position；
Response subelement, is configured to issue picture in response to described terminal, obtains the picture that described terminal is issued；
Key word determines subelement, is configured to resolve described picture, extracts the key word of described picture, and by described
Key word is stored in described server；
Interest information subelement, is configured to, based on described key word, determine described interest information.
15. devices according to claim 14, it is characterised in that the configuration of described response subelement is further used for:
Obtain according to preset time interval have the described terminal taking of camera function the picture uploaded and/or
According to preset time interval access described terminal buffers picture in file, wherein, it is buffered in file described in
In picture downloaded by Webpage by described terminal.
16. devices according to claim 14, it is characterised in that the configuration of described keyword extraction subelement is used further
In:
Obtain the classification information of described picture, described classification information is analyzed, generate the key word relevant with described classification.
17. devices according to claim 14, it is characterised in that after described detection sub-unit, also include:
Subelement is issued in request, is configured to not issue picture in response to described terminal, issues to described terminal and obtains and work as
The request of the picture that front position is relevant；
Receive subelement, be configured to receive and issued, by response, the picture that the described terminal of request is issued.
18. according to the device one of claim 10-17 Suo Shu, it is characterised in that described information pushing cell location is further
For:
Detect whether described terminal has the application relevant with described interest, when described terminal has answer relevant with described interest
Used time, push the information relevant with described interest by the application relevant with described interest to described terminal；When described terminal not
When there is the application relevant with described interest, had with described interest to the propelling movement of described terminal by the application relevant with position issue
The information closed, recommends the application relevant with described interest to described terminal simultaneously.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610431197.3A CN106067897A (en) | 2016-06-16 | 2016-06-16 | Information-pushing method based on user terminal location and device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610431197.3A CN106067897A (en) | 2016-06-16 | 2016-06-16 | Information-pushing method based on user terminal location and device |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106067897A true CN106067897A (en) | 2016-11-02 |
Family
ID=57421309
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201610431197.3A Pending CN106067897A (en) | 2016-06-16 | 2016-06-16 | Information-pushing method based on user terminal location and device |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN106067897A (en) |
Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107423052A (en) * | 2017-05-24 | 2017-12-01 | 深圳市金立通信设备有限公司 | A kind of information processing method and terminal |
| CN107529142A (en) * | 2017-09-18 | 2017-12-29 | 维沃移动通信有限公司 | A kind of service push method and mobile terminal |
| CN107545052A (en) * | 2017-08-23 | 2018-01-05 | 广东欧珀移动通信有限公司 | Information recommendation method, device, mobile terminal and storage medium |
| CN109584705A (en) * | 2017-09-29 | 2019-04-05 | 北京搜狗科技发展有限公司 | A kind of map shows method and apparatus |
| CN110620808A (en) * | 2019-05-31 | 2019-12-27 | 北京无限光场科技有限公司 | Method and device for pushing information |
| WO2020220777A1 (en) * | 2019-04-29 | 2020-11-05 | 北京字节跳动网络技术有限公司 | Method for pushing information, device, equipment, and medium |
| CN112148984A (en) * | 2020-09-30 | 2020-12-29 | 微梦创科网络科技（中国）有限公司 | Method and system for capturing instant interest of user |
Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103167404A (en) * | 2011-12-14 | 2013-06-19 | 北京千橡网景科技发展有限公司 | Method and device used for confirming interest points |
| CN103235808A (en) * | 2013-04-22 | 2013-08-07 | 亿赞普(北京)科技有限公司 | Method and device for pushing internet information |
| CN103258022A (en) * | 2013-05-07 | 2013-08-21 | 天津大学 | Local commerce service recommendation system and method based on user interest |
| CN103399900A (en) * | 2013-07-25 | 2013-11-20 | 北京京东尚科信息技术有限公司 | Image recommending method based on location service |
-
2016
- 2016-06-16 CN CN201610431197.3A patent/CN106067897A/en active Pending
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103167404A (en) * | 2011-12-14 | 2013-06-19 | 北京千橡网景科技发展有限公司 | Method and device used for confirming interest points |
| CN103235808A (en) * | 2013-04-22 | 2013-08-07 | 亿赞普(北京)科技有限公司 | Method and device for pushing internet information |
| CN103258022A (en) * | 2013-05-07 | 2013-08-21 | 天津大学 | Local commerce service recommendation system and method based on user interest |
| CN103399900A (en) * | 2013-07-25 | 2013-11-20 | 北京京东尚科信息技术有限公司 | Image recommending method based on location service |
Cited By (10)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107423052A (en) * | 2017-05-24 | 2017-12-01 | 深圳市金立通信设备有限公司 | A kind of information processing method and terminal |
| CN107545052A (en) * | 2017-08-23 | 2018-01-05 | 广东欧珀移动通信有限公司 | Information recommendation method, device, mobile terminal and storage medium |
| CN107529142A (en) * | 2017-09-18 | 2017-12-29 | 维沃移动通信有限公司 | A kind of service push method and mobile terminal |
| CN107529142B (en) * | 2017-09-18 | 2020-10-30 | 维沃移动通信有限公司 | Service pushing method and mobile terminal |
| CN109584705A (en) * | 2017-09-29 | 2019-04-05 | 北京搜狗科技发展有限公司 | A kind of map shows method and apparatus |
| CN109584705B (en) * | 2017-09-29 | 2021-09-17 | 北京搜狗科技发展有限公司 | Map display method and device |
| WO2020220777A1 (en) * | 2019-04-29 | 2020-11-05 | 北京字节跳动网络技术有限公司 | Method for pushing information, device, equipment, and medium |
| CN110620808A (en) * | 2019-05-31 | 2019-12-27 | 北京无限光场科技有限公司 | Method and device for pushing information |
| CN112148984A (en) * | 2020-09-30 | 2020-12-29 | 微梦创科网络科技（中国）有限公司 | Method and system for capturing instant interest of user |
| CN112148984B (en) * | 2020-09-30 | 2023-11-10 | 微梦创科网络科技（中国）有限公司 | Method and system for capturing instant interests of user |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN106067897A (en) | Information-pushing method based on user terminal location and device | |
| CN109816441B (en) | Policy pushing method, system and related device | |
| CN108804450B (en) | Information pushing method and device | |
| CN107577807B (en) | Method and device for pushing information | |
| US10380120B2 (en) | Automatic discovery and presentation of topic summaries related to a selection of text | |
| CN110059255B (en) | Browser navigation method, device and medium | |
| CN106027614A (en) | Information pushing method, device and system | |
| CN106789543A (en) | The method and apparatus that facial expression image sends are realized in session | |
| CN103473302A (en) | Lock screen information display method, device and system | |
| US11194863B2 (en) | Searching method and apparatus, device and non-volatile computer storage medium | |
| CN110221747B (en) | Presentation method of e-book reading page, computing device and computer storage medium | |
| CN108304368B (en) | Text information type identification method and device, storage medium and processor | |
| CN108924381B (en) | Image processing method, image processing apparatus, and computer readable medium | |
| CN110837581A (en) | Method, device and storage medium for video public opinion analysis | |
| CN107911449A (en) | Method and apparatus for pushed information | |
| CN106919711A (en) | The method and apparatus of the markup information based on artificial intelligence | |
| KR20150111811A (en) | Online advertisement system | |
| CN107977678A (en) | Method and apparatus for output information | |
| CN108804448A (en) | The method and apparatus for generating information to be pushed | |
| CN108334516A (en) | Information-pushing method and device | |
| CN113626624B (en) | Resource identification method and related device | |
| US20150262312A1 (en) | Management system and method | |
| CN108667915B (en) | Information pushing system, method and device | |
| CN103685491B (en) | A kind of application service provides method, system and relevant device | |
| CN109255967A (en) | Method and apparatus for release information |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20161102 |