CN102340694A - Intelligent television and advertisement implementing method and system for intelligent televisions - Google Patents
Intelligent television and advertisement implementing method and system for intelligent televisions Download PDFInfo
- Publication number
- CN102340694A CN102340694A CN2011103316055A CN201110331605A CN102340694A CN 102340694 A CN102340694 A CN 102340694A CN 2011103316055 A CN2011103316055 A CN 2011103316055A CN 201110331605 A CN201110331605 A CN 201110331605A CN 102340694 A CN102340694 A CN 102340694A
- Authority
- CN
- China
- Prior art keywords
- intelligent television
- advertisement
- shutdown
- date
- network
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Granted
Links
- 238000000034 method Methods 0.000 title claims abstract description 132
- 230000008569 process Effects 0.000 claims abstract description 89
- 230000004044 response Effects 0.000 claims description 12
- 238000001514 detection method Methods 0.000 claims description 11
- 238000012545 processing Methods 0.000 claims description 5
- 230000006870 function Effects 0.000 description 5
- 230000008901 benefit Effects 0.000 description 4
- 230000008859 change Effects 0.000 description 4
- 230000003068 static effect Effects 0.000 description 4
- 238000011161 development Methods 0.000 description 3
- 238000010586 diagram Methods 0.000 description 3
- 238000012795 verification Methods 0.000 description 3
- 238000006243 chemical reaction Methods 0.000 description 2
- 230000000694 effects Effects 0.000 description 2
- 238000005516 engineering process Methods 0.000 description 2
- 230000006872 improvement Effects 0.000 description 2
- 238000009434 installation Methods 0.000 description 2
- 230000010354 integration Effects 0.000 description 2
- 101150012579 ADSL gene Proteins 0.000 description 1
- 102100020775 Adenylosuccinate lyase Human genes 0.000 description 1
- 108700040193 Adenylosuccinate lyases Proteins 0.000 description 1
- 238000013475 authorization Methods 0.000 description 1
- 238000009795 derivation Methods 0.000 description 1
- 230000008676 import Effects 0.000 description 1
- 238000007689 inspection Methods 0.000 description 1
- 230000004048 modification Effects 0.000 description 1
- 238000012986 modification Methods 0.000 description 1
- 230000002093 peripheral effect Effects 0.000 description 1
- 238000012797 qualification Methods 0.000 description 1
- 238000007619 statistical method Methods 0.000 description 1
Images
Landscapes
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses an intelligent television, an advertisement implementing method and an advertisement implementing system for the intelligent televisions. The intelligent television detects whether a server side has a latest startup advertisement by an advertisement delivering service process; when the server side has a latest startup advertisement, the latest startup advertisement is downloaded to the intelligent television as required, and covers the original advertisement data packets of the intelligent television; after the process of downloading is completed, a normal intelligent television startup process is entered so as to automatically play the latest startup advertisement, and a main interface of the intelligent television is entered. According to the invention, the startup/shutdown advertisement and online advertisement delivering of the intelligent television can be realized, therefore the intelligent television increases a function of updating startup/shutdown advertisements and online advertisements, and the dynamic switching between startup and shutdown animations of the intelligent television can be realized.
Description
Technical field
The present invention relates to the intelligent television field, relate in particular to a kind of intelligent television advertisement implementation method and system.
Background technology
Along with growth in the living standard, the application of advertisement will be more and more widely, and the form of advertisement is also more and more diversified.But, pushing to different clients if use aimlessly with series advertisements, advertisement is not to throw in based on user's hobby, and its income can be very low.
At present, along with the development of intelligent television and Internet technology, the intelligent television of multiple functions such as watching intelligent television program, live broadcast stream media, access internet has appearred comprising.Yet intelligent television of the prior art has only static or single picture or manufacturer's logo when the open and close machine, and the open and close machine picture of this intelligent television or logo can not adjust or change with user's wish.This is very dull, uninteresting for the intelligent television user, has no new meaning, and user experience is relatively poor.And for operator, in present intelligent television, do not make full use of the time of intelligent television open and close machine, and losing the chance of obtaining commercial interest in vain, trade benefit is relatively poor.
Therefore, prior art awaits to improve and development.
Summary of the invention
Poor user experience and the low problem of trade benefit when solving in the prior art intelligent television open and close machine, the present invention provides a kind of intelligent television advertisement implementation method and system, to improve user experience and to improve business earnings.
The technical scheme that technical solution problem of the present invention is adopted is following:
A kind of intelligent television advertisement implementation method wherein, comprises intelligent television start advertisement pushing step, and said intelligent television start advertisement pushing step comprises:
The ad store that A, the need that will make in advance push is in server;
B, intelligent television start hardware initialization start the wired network adapter driving and are connected with network;
C, said intelligent television are connected with server through network;
Whether D, intelligent television detection server end have up-to-date start advertisement; As up-to-date start advertisement; Then should up-to-date start advertisement download in the intelligent television as required; Download and accomplish the normal intelligent television start of entering flow process, play this up-to-date start advertisement simultaneously automatically, get into intelligent television master interface then.
Described intelligent television advertisement implementation method, wherein, it also comprises the online propelling movement step in start back, this online propelling movement step in start back comprises:
D21, after intelligent television start; Regularly detect server end through the advertisement pushing service processes whether up-to-date start advertisement is arranged; If have and network connects normally, the start video file that then will this up-to-date start advertisement splits into a plurality of designated forms is downloading and playing successively.
Described intelligent television advertisement implementation method, wherein, it also comprises intelligent television shutdown advertisement pushing step, said intelligent television shutdown advertisement pushing step comprises:
E, handle open state and be connected just often with server network when intelligent television, whether intelligent television regularly detects server end through the advertisement pushing service processes has up-to-date shutdown advertisement;
F, when having detected up-to-date shutdown advertisement, then automatically should up-to-date shutdown advertisement download in the intelligent television and store; ,
G, when intelligent television shuts down, intelligent television receives the shutdown key assignments, and in time calls the up-to-date shutdown advertisement of having downloaded in response during this shutdown key assignments and play;
H, intelligent television shutdown advertisement pushing are accomplished, and get into normal shutdown process.
Described intelligent television advertisement implementation method, wherein, said step B specifically comprises:
When B1, intelligent television start, do initialization automatically through hardware;
B2, initialization accomplish, and then start wired network adapter and drive, and intelligent television is connected with network through network interface card, and the network interface card of intelligent television is obtained each network information and the network address through DHCP, obtain then network successful connection of success;
B3, network successful connection, then carrying advertisement Push Service process is sent request through the advertisement pushing service processes to server end.
Described intelligent television advertisement implementation method, wherein, said step C specifically comprises:
C1, server end are verified the identity information of intelligent television end, when checking is passed through, then feed back a correct information to the intelligent television end, advertisement pushing service processes and server end successful connection;
C2, when intelligent television be connected with server end through the advertisement pushing service processes unsuccessful, retry one predetermined times then;
C3, when intelligent television retry one predetermined times is connected unsuccessfully with server, then get into the normal boot-strap flow process, play the start advertisement of acquiescence.
Described intelligent television advertisement implementation method, wherein, said step D specifically comprises:
Whether D1, intelligent television have up-to-date start advertisement through advertisement pushing service processes detection server end;
D2, as up-to-date start advertisement, then call the URL address that client-side interface obtains this up-to-date start advertisement, all data that will this up-to-date start advertisement through this URL address download in the internal memory of intelligent television, and cover original ad data bag;
D3, download are accomplished the normal intelligent television start of entering flow process and are play this up-to-date start advertisement automatically, and get into intelligent television master interface;
D4, when there not being up-to-date start advertisement, then said intelligent television is play the advertisement of acquiescence.
Described intelligent television advertisement implementation method, wherein, said step G also comprises:
G1, after intelligent TV set receives shutdown command, get into the normal shutdown flow process, and if network connect normally, server end is given intelligent television according to the shutdown video file that this shutdown command pushes the designated form;
The shutdown video file of the designated form that G2, intelligent television Play Server push finishes playing normal shutdown.
A kind of intelligent television advertisement realizes system, wherein, comprising: server, and the intelligent television that is connected with server;
Said server comprises:
First memory module is used for the advertisement that the need of making in advance push is stored;
Authentication module is used for the identity information of intelligent television end is verified, when checking is passed through, then feeds back a correct information to the intelligent television end;
Link block is used for setting up network with intelligent television and is connected;
The advertisement pushing module is used for to the different series intelligent television, pushes different advertisement and gives intelligent television;
Said intelligent television comprises:
The hardware initial module is used for intelligent television start hardware initialization, then starts the wired network adapter driving and is connected with network, through network said intelligent television is connected with server;
Start ad playing module; Be used to detect server end whether up-to-date start advertisement is arranged; As up-to-date start advertisement; Then should up-to-date start advertisement download in the intelligent television as required, download the normal intelligent television start of completion entering flow process and play this up-to-date start advertisement automatically, and get into intelligent television master interface.
Described intelligent television advertisement realizes system, and wherein, said intelligent television also comprises:
Advertisement online playing module; After the intelligent television start; Regularly detect server end through the advertisement pushing service processes whether up-to-date start advertisement is arranged; If have and network connects normally, the start video file that then will this up-to-date start advertisement splits into a plurality of designated forms is downloading and playing successively;
The shutdown commercial detection module is used for being connected just often when intelligent television processing open state and with server network, and whether regularly detect server end through the advertisement pushing service processes has up-to-date shutdown advertisement;
Shutdown ad playing module; Be used for when intelligent television shuts down, intelligent television receives the shutdown key assignments, and when this shutdown key assignments of response, in time calls the up-to-date shutdown advertisement of having downloaded and play; Intelligent television shutdown advertisement pushing is accomplished, and gets into normal shutdown process.
A kind of intelligent television, wherein, said intelligent television comprises:
Initial module is used for intelligent television start hardware initialization, starts the wired network adapter driving and is connected with network, through network said intelligent television is connected with server;
Start ad playing module; Be used to detect server end whether up-to-date start advertisement is arranged; As up-to-date start advertisement; Then should up-to-date start advertisement download in the intelligent television, download the normal intelligent television start of completion entering flow process and play this up-to-date start advertisement automatically, and get into intelligent television master interface based on needs;
Advertisement online playing module; Be used for after the intelligent television start; Regularly detect server end through the advertisement pushing service processes whether up-to-date start advertisement is arranged; If have and network connects normally, the start video file that then will this up-to-date start advertisement splits into a plurality of designated forms is downloading and playing successively;
The shutdown commercial detection module is used for being connected just often when intelligent television processing open state and with server network, and whether regularly detect server end through the advertisement pushing service processes has up-to-date shutdown advertisement;
Shutdown ad playing module; Be used for when intelligent television shuts down, intelligent television receives the shutdown key assignments, and when this shutdown key assignments of response, in time calls the up-to-date shutdown advertisement of having downloaded and play; Intelligent television shutdown advertisement pushing is accomplished, and gets into normal shutdown process.
A kind of intelligent television advertisement implementation method comprises intelligent television shutdown advertisement pushing step, and intelligent television shutdown advertisement pushing step comprises:
E, when intelligent television is in open state and is connected just often with server network, whether intelligent television regularly detects server end through the advertisement pushing service processes has up-to-date shutdown advertisement;
F, when having detected up-to-date shutdown advertisement, then automatically up-to-date shutdown advertisement is downloaded in the intelligent television and stores;
G, when intelligent television shuts down, intelligent television receives the shutdown key assignments, and when response shutdown key assignments, in time calls the up-to-date shutdown advertisement of having downloaded and play;
H, intelligent television shutdown advertisement pushing are accomplished, and get into normal shutdown process.
Intelligent television provided by the present invention and intelligent television advertisement implementation method and system; It can realize intelligent television is pushed open and close machine advertisement and online advertisement; Make intelligent television increase the new function of advertisement of open and close machine and online advertisement renewal; Can realize that the motor-driven picture of intelligent television open and close can dynamically switch, and can load the boot animation of each video format; The user can adjust the switching on and shutting down animation according to the hobby of oneself, thereby gives good user experience of user; Realize the animation of the open and close machine of online propelling movement designated form such as flv form, thus can a kind of feeling of freshness of user and reach the purpose of commercial profit.Changed the business of tradition, limited pattern, adapted to changeable, the professional various demand of content under the integration of three networks, made that the content of exporting on the intelligent television terminal is abundanter, display effect is variation more.
Description of drawings
Fig. 1 is the flow chart of the preferred embodiment of advertisement sending method when intelligent television is started shooting in the intelligent television advertisement implementation method of the present invention.
Fig. 2 is the flow chart of a concrete application implementation example of advertisement sending method when intelligent television is started shooting in the intelligent television advertisement implementation method of the present invention.
Fig. 3 is the detail flowchart of intelligent television shown in Figure 2 start advertisement sending method.
Fig. 4 is the flow chart of the preferred embodiment of advertisement sending method when intelligent television shuts down in the intelligent television advertisement implementation method of the present invention.
Fig. 5 is that the intelligent television advertisement of the embodiment of the invention realizes system principle diagram.
Fig. 6 is the inner theory diagram of server that the intelligent television advertisement of the embodiment of the invention realizes system.
Fig. 7 is the inner theory diagram of intelligent television that the intelligent television advertisement of the embodiment of the invention realizes system.
Embodiment
Intelligent television provided by the present invention and intelligent television advertisement implementation method and system, clearer, clear and definite for making the object of the invention, technical scheme and advantage, below develop simultaneously embodiment to further explain of the present invention with reference to accompanying drawing.Should be appreciated that specific embodiment described herein only in order to explanation the present invention, and be not used in qualification the present invention.
See also Fig. 1, Fig. 1 is the flow chart of the preferred embodiment of advertisement sending method when intelligent television is started shooting in the intelligent television advertisement implementation method of the present invention.Advertisement sending method is as embodiments of the invention 1 during this intelligent television start.A kind of intelligent television advertisement implementation method that the embodiment of the invention 1 provides like Fig. 1, comprises intelligent television start advertisement pushing step, and said intelligent television start advertisement pushing step comprises:
The ad store that step S110, the need that will make in advance push is in server.In the present embodiment, need make various advertisements or animation, and advertisement of making or animation etc. are stored in server end.
Step S120, intelligent television start hardware initialization start the wired network adapter driving and are connected with network, and carrying advertisement Push Service process, send start advertisement pushing request through the advertisement pushing service processes to server end.Intelligent television in the present embodiment includes but not limited to intelligent television; So-called intelligent television is meant as smart mobile phone to have the full open model platform; Carried operating system; Can be by user's program of providing of third party such as installation and uninstall, recreation service provider voluntarily, come constantly the function of colour TV is expanded through this class method, and the general name of the such one type of colour TV that can realize surfing the web through netting twine, wireless network.
For example connect when establishing machine by cable when intelligent television, hardware is done initialization automatically; Software initializations such as various services after initialization is accomplished, process; And the startup wired network adapter drives; The network interface card (hardware) of intelligent television is connected with network (for example network, ADSL or the like); The network interface card of intelligent television is obtained the various network information and the network address through DHCP (DynamicHost is provided with agreement), obtain then network successful connection of success; The network successful connection, then carrying advertisement Push Service process is sent request through the advertisement pushing service processes to server end.
Step S130, server end are verified the identity information of intelligent television end, when checking is passed through, then feed back a correct information to the intelligent television end, advertisement pushing service processes and server end successful connection; And entering step S140.
And get nowhere retry one predetermined times then when intelligent television is connected with server end through the advertisement pushing service processes; Get nowhere when intelligent television retry one predetermined times is connected with service, then get into the normal boot-strap flow process, play the start advertisement of acquiescence.
For example, server end verifies the identity information of intelligent television, if checking is correct, then feeds back a correct information, advertisement pushing service processes and server end successful connection; Otherwise, continue retry, if retry gets nowhere more than 6 times then gets into the normal boot-strap flow process, play the start advertisement of acquiescence.
Whether step S140, intelligent television have up-to-date start advertisement through advertisement pushing service processes detection server end; As up-to-date start advertisement; Then should up-to-date start advertisement download in the intelligent television as required; And cover the original ad data bag of intelligent television, download the normal intelligent television start of completion entering flow process and play this up-to-date start advertisement automatically, and get into intelligent television master interface.
Wherein, this step S140 specifically comprises: whether D1, intelligent television have up-to-date start advertisement through advertisement pushing service processes detection server end; D2, as up-to-date start advertisement, then obtain the URL address of this up-to-date start advertisement, all data that will this up-to-date start advertisement through this URL address download in the internal memory of intelligent television, and cover original ad data bag; D3, download are accomplished the normal intelligent television start of entering flow process and are play this up-to-date start advertisement automatically, and get into intelligent television master interface; D4, when there not being up-to-date start advertisement, then play the advertisement of acquiescence.
For example, as shown in Figure 2, Fig. 2 is the intelligent television start online advertisement propelling movement flow chart of the concrete application implementation example of the present invention one, specifically may further comprise the steps:
S1, intelligent television start, hardware initialization.
S2, startup network network promptly start the wired network adapter driving and are connected with network, and server obtains facility information.
S3, intelligent television detect whether up-to-date advertisement is arranged, and when being, get into step S4; When not, get into step S6.
The network address (network-address) of S4, the corresponding up-to-date advertisement of server feedback, intelligent television obtains the URL address through network, starts to download, and judges whether the advertisement download is successful, when being, gets into step S5, otherwise get into step S6.
S5, download successfully, then packet is stored in the intelligent television internal memory when packet.
If S6, detection have new packet, then cover original packet, play this up-to-date advertisement then, otherwise play default advertisement from former packet.
S7, intelligent television data push OK, and promptly ad playing finishes, and get into S8.
S8, entering intelligent television master interface.
Should use and work as after the advertisement pushing service processes and server end successful connection of intelligent television among the embodiment; Whether the advertisement pushing service processes detects server end has up-to-date advertisement, if the up-to-date up-to-date URL web page address (network-address) that obtains is arranged; After getting access to correct URL web page address (network-address), up-to-date ad data is downloaded in the internal memory, cover original packet in the downloading process; Otherwise get acquiescence URL,, then use acquiescence start advertisement, get into intelligent television start flow process if network retry 6 times is unsuccessful.
Wherein, the advertisement pushing detailed process of present embodiment is as shown in Figure 3:
A1, intelligent television receive user's operation, and start or user select to start Push Service.
A2, land to server authentication.Be that the advertisement pushing service processes is opened, system loads advertisement pushing service during intelligent television end starting up, advertisement pushing service processes invokes authentication login interface is logined to server authentication.
A3, server end carry out authentication response.If the fixed time (cycle time of advertisement pushing service) repeats authentication at interval in authentification failure then advertisement pushing service.(authentication interface can be checked network problem in verification process); If authentication is passed through, then continue the advertisement pushing service.
A4, report current version information.Authentication authorization and accounting success back advertisement pushing service processes reports server with current advertising message in the intelligent television terminal database.
Return the renewal summary info after A5, the server comparison.Be that server judges whether this advertising message is up-to-date advertisement; If not; Return to the current AKU summary info and newly-increased information that needs pushed advertisement to upgrade in terminal, the renewal summary info that returns is pushed to intelligent television with pressure, pushes up-to-date advertisement to the intelligent television terminal.If use the advertisement of the acquiescence in the memory.
Seeing also Fig. 3, is the detail flowchart of intelligent television shown in Figure 2 start advertisement sending method.As shown in Figure 3, when pushed advertisement, comprising: the operation selection that A6, intelligent television receive the user needs pushed advertisement, begins to push; A7, intelligent television are to the server requests pushed advertisement; A8, server provide the URL address of advertisement according to request order and advertisement dependence; A9, AKU is upgraded and write the Flash or the storage of other peripheral hardware of intelligent television, upgrade successfully, then successful information is fed back to the intelligent television system; A10, push successfully, report the advertisement version that has pushed to server; A11, push successfully the back intelligent television and restart the entering normal mode automatically; A12, advertisement pushing success, the feedback successful information is given server.
After advertisement pushing was accomplished, system showed normal operation interface.When promptly starting shooting advertisement pushing, intelligent television gets into the various services of system, process software initialization, after all services, process initialization are accomplished, then gets into intelligent television master interface.
Wherein, The start-up picture of intelligent television mainly is made up of the compressed package of a zip form; The compressed package the inside comprises the picture of several png forms; The text document that also has a desc.txt press the instruction of desc.txt the inside during start, can press the continuous many pieces of picture of broadcast of file name order on the screen.
Be exactly that the ad data that server end is up-to-date downloads in the internal memory of intelligent television in the present embodiment, and cover original ad data in the removing intelligent television, thereby realize update playing the advertisement of intelligent television.And pass through to be provided with for the up-to-date advertisement source data user of server end, can arbitrarily change.Server end can be directed against the different series intelligent television, pushes different advertisement, has reached the purpose of profit.
Based on the foregoing description; The intelligent television advertisement implementation method that the embodiment of the invention 2 provides; Except comprising above-mentioned intelligent television start advertisement pushing step; Also comprise the online propelling movement step in start back, this online propelling movement step in start back comprises: whether after the intelligent television start, regularly detecting server end through the advertisement pushing service processes has up-to-date start advertisement; If have and network connects normally, the start video file that then will this up-to-date start advertisement splits into a plurality of designated forms such as flv form (but being not limited to the flv form) is downloading and playing successively.
Flv is the abbreviation of FLASH VIDEO, and the flv stream media format is the video format that comes along with the release development of Flash MX.Because the file that its forms is minimum, loading velocity is exceedingly fast, and makes network watch video file to become possibility, after its appearance has solved video file effectively and imports Flash, make the SWF file of derivation bulky, shortcoming such as can not on network, well use.
Be connected in a broadcast through the start video file that up-to-date start advertisement is split into a plurality of flv forms in the embodiment of the invention 2; But the video length that shows on the progress bar is the total length of these videos; The benefit that is split as the start video file of a plurality of flv forms is saved bandwidth exactly; Have only fast broadcast of previous flv file to be over, next just the beginning loads, and do not seen if the user does not just finish watching; The video of back just need not load so, can save relatively more nervous bandwidth so to a certain extent.
Certainly the start video file downloading and playing successively that also can be divided into a plurality of flv forms of the start advertisement among the embodiment 1.
Based on the foregoing description; The intelligent television advertisement implementation method that the embodiment of the invention 3 provides; It also comprises intelligent television shutdown advertisement pushing step; As shown in Figure 4, Fig. 4 is the flow chart of the preferred embodiment of advertisement sending method when intelligent television shuts down in the intelligent television advertisement implementation method of the present invention, and said intelligent television shutdown advertisement pushing step comprises:
Step S210, handle open state and be connected just often with server network when intelligent television, whether intelligent television regularly detects server end through the advertisement pushing service processes has up-to-date shutdown advertisement.
Step S220, when having detected up-to-date shutdown advertisement, then automatically should up-to-date shutdown advertisement download in the intelligent television and store.
Step S230, when intelligent television shuts down, intelligent television receives the shutdown key assignments, and in time calls the up-to-date shutdown advertisement of having downloaded in response during this shutdown key assignments and play.
Step S240, intelligent television shutdown advertisement pushing are accomplished, and get into normal shutdown process.
For example, intelligent television is after start, if network is normal, whether intelligent television timing verification facility information and detection have up-to-date shutdown advertisement; If detect up-to-date shutdown advertisement is arranged, server end then feeds back a network-address, and intelligent television obtains shutdown URL through client-side interface, and the advertisement of will shutting down is updated in the internal memory; If the shutdown advertisement is arranged in the internal memory, then cover the shutdown advertisement, otherwise use acquiescence shutdown advertisement.When intelligent television shutdown advertisement initialization success; When intelligent television received the off key assignments, intelligent television then pushed initialized shutdown advertisement in good time.Otherwise intelligent television starts this acquiescence shutdown advertisement pushing; If network is undesired, then start this machine of intelligent television acquiescence shutdown advertisement.
When intelligent television was received the off key assignments, intelligent operating system was sent out code to each service, process, or this service or process are directly killed by system.And intelligent television pushes the shutdown advertisement at the appointed time.When each service, process etc. finished, the intelligent television pushed advertisement was also accomplished.
In addition, the user can adjust the shutdown animated advertising according to the hobby of oneself, thereby gives good user experience of user; Realize the animated advertising of form open and close machine such as online propelling movement flv, thus can a kind of feeling of freshness of user and reach the purpose of commercial profit
For example can adopt, after intelligent TV set receives shutdown command, get into the normal shutdown flow process, and if network connect normally, server end is given intelligent television according to the shutdown video file that this shutdown command pushes the flv form; The shutdown video file of the flv form that the intelligent television Play Server pushes finishes playing normal shutdown.
Therefore, the server of the embodiment of the invention can push various advertisements to different platform; Intelligent television is updated to the advertisement that server end pushes in the intelligent television internal memory; Through intelligent intelligence TV applications the various advertisements of upgrading are managed then, thus the default advertisement of change intelligent television open and close machine.Thereby reach the default advertisement change of following one's inclinations.
In addition, in the present embodiment, operator can be at server end according to recommended characteristics advertisements such as user's interest, characteristics, for each intelligent television, user push the different advertisement source interface; The advertisement source that intelligent television obtains comprises: start advertisement, shutdown advertisement, EPG advertisement, VOD advertisement or the like, if after the platform information of intelligent television, user profile verification succeeds, each advertisement is pushed in good time.
The user also can use the preference information of oneself according to own interest, characteristic or the like and feed back to server end through the intelligent platform of intelligent television.Server end is through various Algorithm Analysis, thereby pushes various open and close machine advertisement etc. for the intelligent television end.
The various media advertisements of server push, audio frequency, video, picture, flv, flash or the like individualized electronic advertising is given each intelligent television, thereby lets each intelligent television user get access to various media advertisements; And concerning each user, the personal preference of oneself, the information of oneself liking being arranged all, the intelligent television user can feed back to intelligent television through individual's interest, hobby through intelligent use.After server end is received this information, push various advertisements again for the user again through statistical analysis.Can realize easily modification is upgraded in the advertisement of intelligent television end.
Based on the foregoing description, the embodiment of the invention also provides a kind of intelligent television advertisement to realize system, and is as shown in Figure 5, comprising: server 300, and a plurality of intelligent televisions 400 that are connected with server 300; So-called intelligent television in the present embodiment; Be meant as smart mobile phone; Have the full open model platform, carried operating system, can be by user's program of providing of third party such as installation and uninstall, recreation service provider voluntarily; Come constantly the function of intelligent television is expanded through this class method, and the general name of the such one type of colour TV that can realize surfing the web through netting twine, wireless network.
As shown in Figure 6, said server 300 comprises:
First memory module 310 is used for the advertisement that the need of making in advance push is stored; Specifically as stated.
Authentication module 320 is used for the identity information of intelligent television end is verified, when checking is passed through, then feeds back a correct information to the intelligent television end; Specifically as stated.
Link block 330 is used for setting up network with intelligent television 400 and is connected; Specifically as stated.
Advertisement pushing module 340 is used for to different series intelligent television 400, pushes different advertisement and gives intelligent television 400, specifically as stated.
As shown in Figure 7, the intelligent television 400 that present embodiment provides comprises:
Hardware initial module 410; Be used to the hardware initialization of starting shooting, and start wired network adapter and drive and be connected, be connected with server through network with network; And carrying advertisement Push Service process, send start advertisement pushing request through the advertisement pushing service processes to server end; Specifically as stated.
Start ad playing module 420; Whether have up-to-date start advertisement, as up-to-date start advertisement, then should up-to-date start advertisement download in the intelligent television as required through the advertisement pushing service processes if being used for detecting server end; And the original ad data bag of covering intelligent television; Download the normal intelligent television start of completion entering flow process and play this up-to-date start advertisement automatically, and get into intelligent television master interface, specifically as stated.
Advertisement online playing module 430; After the intelligent television start; Regularly detect server end through the advertisement pushing service processes whether up-to-date start advertisement is arranged; If have and network connects normally, the start video file that then will this up-to-date start advertisement splits into a plurality of designated forms such as flv form is downloading and playing successively, specifically as stated.
Shutdown commercial detection module 440 is used for being connected just often when intelligent television processing open state and with server network, and whether regularly detect server end through the advertisement pushing service processes has up-to-date shutdown advertisement; Specifically as stated.
Shutdown ad playing module 450; Be used for when intelligent television shuts down; Intelligent television receives the shutdown key assignments, and when this shutdown key assignments of response, in time calls the up-to-date shutdown advertisement of having downloaded and play, and intelligent television shutdown advertisement pushing is accomplished; Get into normal shutdown process, specifically as stated.
Therefore; The embodiment of the invention can realize to online, the real-time pushed advertisement of intelligent television; Server end is according to the open and close instruction of intelligent television end then; Thereby cause in the each open and close machine of the intelligent television process open, boot animation is all different, gives a kind of fresh or good user experience of user.
Download static, specific picture, audio frequency, video format through specified server on the intelligent television in the present embodiment; Relevant position to the preset appointment of intelligent television; And certain flag is set; Then through switching on and shutting down, thereby the inspection flag changes the start-up parameter of the static animation of switching on and shutting down, thereby realizes that intelligent television pushes the purpose of static state, particular picture, audio frequency, video ads.For operator, can take operator leading, insert broadcasting intelligent television platform and internet intelligent TV station and internet intelligent TV licence plate merchant's content, be integrated into the content play platform of operator.
Certainly, as shown in Figure 4, the present invention also provides a kind of intelligent television advertisement implementation method, and it only comprises intelligent television shutdown advertisement pushing step, and intelligent television shutdown advertisement pushing step comprises:
Step S210, handle open state and be connected just often with server network when intelligent television, whether intelligent television regularly detects server end through the advertisement pushing service processes has up-to-date shutdown advertisement.
Step S220, when having detected up-to-date shutdown advertisement, then automatically should up-to-date shutdown advertisement download in the intelligent television and store.
Step S230, when intelligent television shuts down, intelligent television receives the shutdown key assignments, and in time calls the up-to-date shutdown advertisement of having downloaded in response during this shutdown key assignments and play.
Step S240, intelligent television shutdown advertisement pushing are accomplished, and get into normal shutdown process.
Hence one can see that, and intelligent television advertisement implementation method of the present invention is pushed advertisement when intelligent television shuts down separately also.In sum; Intelligent television provided by the present invention and intelligent television advertisement implementation method and system; It can realize intelligent television is pushed open and close machine advertisement and online advertisement; Make intelligent television increase the new function of advertisement of open and close machine and online advertisement renewal, can realize that the motor-driven picture of intelligent television open and close can dynamically switch, and can load the boot animation of each video format; The user can adjust the switching on and shutting down animation according to the hobby of oneself, thereby gives good user experience of user; Realize the animation of online propelling movement flv form open and close machine, thus can a kind of feeling of freshness of user and reach the purpose of commercial profit.Changed the business of tradition, limited pattern, adapted to changeable, the professional various demand of content under the integration of three networks, made that the content of exporting on the intelligent television terminal is abundanter, display effect is variation more.
Should be understood that application of the present invention is not limited to above-mentioned giving an example, concerning those of ordinary skills, can improve or conversion that all these improvement and conversion all should belong to the protection range of accompanying claims of the present invention according to above-mentioned explanation.
Claims (11)
1. an intelligent television advertisement implementation method is characterized in that, comprises intelligent television start advertisement pushing step, and said intelligent television start advertisement pushing step comprises:
The ad store that A, the need that will make in advance push is in server;
B, intelligent television start hardware initialization start the wired network adapter driving and are connected with network;
C, said intelligent television are connected with said server through network;
Whether D, said intelligent television detect said server end has up-to-date start advertisement; As up-to-date start advertisement; Then as required said up-to-date start advertisement is downloaded in the said intelligent television; Download and accomplish the normal intelligent television start of entering flow process, play said up-to-date start advertisement simultaneously automatically, get into said intelligent television master interface then.
2. intelligent television advertisement implementation method according to claim 1 is characterized in that, it also comprises the online propelling movement step in start back, and online propelling movement step comprises after the said start:
D21, after the start of said intelligent television; Regularly detect said server end through the advertisement pushing service processes whether up-to-date start advertisement is arranged; If have and network connects normally, the start video file that then said up-to-date start advertisement is split into a plurality of designated forms is downloading and playing successively.
3. intelligent television advertisement implementation method according to claim 1 and 2 is characterized in that, it also comprises intelligent television shutdown advertisement pushing step, and said intelligent television shutdown advertisement pushing step comprises:
E, when said intelligent television is in open state and is connected just often with said server network, whether said intelligent television regularly detects said server end through the advertisement pushing service processes has up-to-date shutdown advertisement;
F, when having detected up-to-date shutdown advertisement, then automatically said up-to-date shutdown advertisement is downloaded in the intelligent television and stores;
G, when the shutdown of said intelligent television, said intelligent television receives the shutdown key assignments, and when the said shutdown key assignments of response, in time calls the said up-to-date shutdown advertisement of having downloaded and play;
H, intelligent television shutdown advertisement pushing are accomplished, and get into normal shutdown process.
4. intelligent television advertisement implementation method according to claim 1 is characterized in that, said step B specifically comprises:
When B1, intelligent television start, do initialization automatically through hardware;
B2, initialization accomplish, and then start wired network adapter and drive, and intelligent television is connected with network through network interface card, and the said network interface card of said intelligent television is obtained each network information and the network address through DHCP, obtain then network successful connection of success;
B3, network successful connection, then carrying advertisement Push Service process is sent request through the advertisement pushing service processes to server end.
5. intelligent television advertisement implementation method according to claim 1 is characterized in that, said step C specifically comprises:
C1, said server end are verified the identity information of said intelligent television end, when checking is passed through, then feed back a correct information and give said intelligent television end, advertisement pushing service processes and server end successful connection;
C2, when said intelligent television be connected with said server end through the advertisement pushing service processes unsuccessful, retry one predetermined times then;
C3, when intelligent television retry one predetermined times is connected unsuccessfully with said server, then get into the normal boot-strap flow process, play the start advertisement of acquiescence.
6. intelligent television advertisement implementation method according to claim 1 is characterized in that, said step D specifically comprises:
D1, said intelligent television detects said server end through the advertisement pushing service processes whether up-to-date start advertisement is arranged;
D2, as up-to-date start advertisement, then call the URL address that client-side interface obtains said up-to-date start advertisement, download in the internal memory of intelligent television through this URL address all data, and cover original ad data bag said up-to-date start advertisement;
D3, download are accomplished and are got into the said up-to-date start advertisement of broadcast automatically of normal intelligent television start flow process, and get into said intelligent television master interface;
D4, when there not being up-to-date start advertisement, then said intelligent television is play the advertisement of acquiescence.
7. intelligent television advertisement implementation method according to claim 3 is characterized in that, said step G also comprises:
G1, after intelligent TV set receives shutdown command, get into the normal shutdown flow process, and if network connect normally, said server end is given intelligent television according to the shutdown video file that said shutdown command pushes the designated form;
G2, said intelligent television are play the shutdown video file of the designated form of said server push, finish playing normal shutdown.
8. an intelligent television advertisement realizes system, it is characterized in that, comprising: server, and the intelligent television that is connected with said server;
Said server comprises:
First memory module is used for the advertisement that the need of making in advance push is stored;
Authentication module is used for the identity information of said intelligent television end is verified, when checking is passed through, then feeds back a correct information to the intelligent television end;
Link block is used for setting up network with said intelligent television and is connected;
The advertisement pushing module is used for to the different series intelligent television, pushes different advertisement and gives said intelligent television;
Said intelligent television comprises:
The hardware initial module is used to the hardware initialization of starting shooting, and starts wired network adapter and drive and be connected with network, through network said intelligent television is connected with said server;
Start ad playing module; Be used to detect said server end whether up-to-date start advertisement is arranged; As up-to-date start advertisement, then as required said up-to-date start advertisement is downloaded in the said intelligent television, download and accomplish the normal intelligent television start of entering flow process; Automatically play said up-to-date start advertisement simultaneously, get into intelligent television master interface then.
9. intelligent television advertisement according to claim 8 realizes system, it is characterized in that said intelligent television also comprises:
Advertisement online playing module; After said intelligent television start; Regularly detect said server end through the advertisement pushing service processes whether up-to-date start advertisement is arranged; If have and network connects normally, the start video file that then said up-to-date start advertisement is split into a plurality of designated forms is downloading and playing successively;
The shutdown commercial detection module is used for being connected just often when said intelligent television processing open state and with said server network, and whether regularly detect said server end through the advertisement pushing service processes has up-to-date shutdown advertisement;
Shutdown ad playing module; Be used for when said intelligent television shuts down; Said intelligent television receives the shutdown key assignments; And when the said shutdown key assignments of response, in time call the up-to-date shutdown advertisement of having downloaded and play, said intelligent television shutdown advertisement pushing is accomplished, and gets into normal shutdown process.
10. an intelligent television is characterized in that, said intelligent television comprises:
The hardware initial module is used for said intelligent television start hardware initialization, and starts wired network adapter and drive and be connected with network, through network said intelligent television is connected with said server;
Start ad playing module; Be used to detect said server end whether up-to-date start advertisement is arranged; As up-to-date start advertisement, then as required said up-to-date start advertisement is downloaded in the said intelligent television, download and accomplish the normal intelligent television start of entering flow process; Automatically play this up-to-date start advertisement simultaneously, get into intelligent television master interface then;
Advertisement online playing module; Be used for after said intelligent television start; Regularly detect said server end through the advertisement pushing service processes whether up-to-date start advertisement is arranged; If have and network connects normally, the start video file that then said up-to-date start advertisement is split into a plurality of designated forms is downloading and playing successively;
The shutdown commercial detection module is used for being connected just often when said intelligent television processing open state and with said server network, and whether regularly detect said server end through the advertisement pushing service processes has up-to-date shutdown advertisement;
Shutdown ad playing module; Be used for when said intelligent television shuts down; Said intelligent television receives the shutdown key assignments; And when the said shutdown key assignments of response, in time call the up-to-date shutdown advertisement of having downloaded and play, said intelligent television shutdown advertisement pushing is accomplished, and gets into normal shutdown process.
11. an intelligent television advertisement implementation method is characterized in that, it comprises intelligent television shutdown advertisement pushing step, and said intelligent television shutdown advertisement pushing step comprises:
E, when said intelligent television is in open state and is connected just often with said server network, whether said intelligent television regularly detects said server end through the advertisement pushing service processes has up-to-date shutdown advertisement;
F, when having detected up-to-date shutdown advertisement, then automatically said up-to-date shutdown advertisement is downloaded in the said intelligent television and stores;
G, when the shutdown of said intelligent television, said intelligent television receives the shutdown key assignments, and when the said shutdown key assignments of response, in time calls the up-to-date shutdown advertisement of having downloaded and play;
H, said intelligent television shutdown advertisement pushing are accomplished, and get into normal shutdown process.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201110331605.5A CN102340694B (en) | 2011-10-27 | 2011-10-27 | Intelligent television and advertisement implementing method and system for intelligent televisions |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201110331605.5A CN102340694B (en) | 2011-10-27 | 2011-10-27 | Intelligent television and advertisement implementing method and system for intelligent televisions |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN102340694A true CN102340694A (en) | 2012-02-01 |
| CN102340694B CN102340694B (en) | 2014-11-05 |
Family
ID=45516167
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201110331605.5A Expired - Fee Related CN102340694B (en) | 2011-10-27 | 2011-10-27 | Intelligent television and advertisement implementing method and system for intelligent televisions |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN102340694B (en) |
Cited By (33)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102611919A (en) * | 2012-02-23 | 2012-07-25 | 深圳市迪威特文化科技有限公司 | Discount coupon life television value adding method and system |
| CN103209352A (en) * | 2013-03-27 | 2013-07-17 | 四川长虹电器股份有限公司 | Method for automatically playing video file when television is turned on |
| CN103297850A (en) * | 2012-08-24 | 2013-09-11 | 乐视致新电子科技（天津）有限公司 | Method for playing network video at starting of Android system |
| CN103402126A (en) * | 2013-08-06 | 2013-11-20 | 深圳市路通网络技术有限公司 | Display method and device of advertising information |
| CN103458301A (en) * | 2013-08-16 | 2013-12-18 | 李虎政 | Method for achieving built-in advertisements in television |
| CN103648034A (en) * | 2013-12-23 | 2014-03-19 | 乐视致新电子科技（天津）有限公司 | Method and device for playing resources in intelligent television |
| CN103902616A (en) * | 2012-12-28 | 2014-07-02 | 腾讯科技（深圳）有限公司 | Method, device and system for pushing webpage application messages |
| CN105007537A (en) * | 2015-07-28 | 2015-10-28 | Tcl集团股份有限公司 | Smart television booting animation control method and system |
| CN105744310A (en) * | 2016-02-17 | 2016-07-06 | 四川长虹电器股份有限公司 | Control method for display of pushed announcement on smart TV |
| CN105791948A (en) * | 2016-05-30 | 2016-07-20 | Tcl集团股份有限公司 | Method and system for realizing starting video of smart television |
| CN105847893A (en) * | 2016-03-21 | 2016-08-10 | 乐视网信息技术（北京）股份有限公司 | Method, device and system for advertisement delivery |
| CN106131646A (en) * | 2016-07-19 | 2016-11-16 | Tcl集团股份有限公司 | A kind of start method for processing video frequency based on android system and system |
| CN106548373A (en) * | 2016-11-03 | 2017-03-29 | 深圳市品索科技有限公司 | A kind of method and system of multimedia advertising value-added service |
| CN106658073A (en) * | 2016-11-17 | 2017-05-10 | 康佳集团股份有限公司 | Intelligent television power-on advertisement push method and system |
| CN106791103A (en) * | 2016-12-22 | 2017-05-31 | 惠州Tcl移动通信有限公司 | A kind of start display processing method and system based on mobile terminal |
| CN107181977A (en) * | 2017-05-24 | 2017-09-19 | 深圳市茁壮网络股份有限公司 | A kind of digital television system, headend equipment and one-way set-top box |
| CN107197334A (en) * | 2017-07-14 | 2017-09-22 | 环球智达科技（北京）有限公司 | A kind of advertisement obtains system |
| CN107239268A (en) * | 2016-03-29 | 2017-10-10 | 阿里巴巴集团控股有限公司 | A kind of method for processing business, device and intelligent terminal |
| CN107392659A (en) * | 2017-07-14 | 2017-11-24 | 环球智达科技（北京）有限公司 | A kind of advertisement acquisition method |
| CN107613363A (en) * | 2017-10-26 | 2018-01-19 | 四川长虹电器股份有限公司 | A kind of system and method based on internet to hotel television advertisement |
| CN107679901A (en) * | 2017-09-27 | 2018-02-09 | 广州风尚传媒科技有限公司 | A kind of interactive large-size screen monitors and mobile terminal media resource put-on method and advertisement delivery system |
| WO2018032688A1 (en) * | 2016-08-17 | 2018-02-22 | 深圳Tcl数字技术有限公司 | Method and apparatus for controlling boot video playing of terminal device |
| CN107959866A (en) * | 2016-10-17 | 2018-04-24 | 环球智达科技（北京）有限公司 | A kind of Intelligent television terminal update method and system |
| CN108062238A (en) * | 2017-12-29 | 2018-05-22 | 北京元心科技有限公司 | The method, apparatus and terminal device of the motor-driven picture of playback switch |
| CN108337572A (en) * | 2018-03-20 | 2018-07-27 | 聚好看科技股份有限公司 | A kind of advertisement placement method and terminal device and remote controler |
| CN109298889A (en) * | 2017-07-24 | 2019-02-01 | Tcl集团股份有限公司 | A kind of method, startup advertisement update method and terminal device generating bootstrap |
| CN109640122A (en) * | 2018-11-20 | 2019-04-16 | 广东长虹电子有限公司 | A kind of booting push content refresh display methods and the television equipment using it |
| CN110309448A (en) * | 2019-07-05 | 2019-10-08 | 深圳创维－Rgb电子有限公司 | Obtain the method, apparatus and readable storage medium storing program for executing of EPOP |
| CN110595591A (en) * | 2019-09-30 | 2019-12-20 | 广东沃莱科技有限公司 | Intelligent video electronic scale and video setting and updating method thereof |
| CN112203156A (en) * | 2020-08-28 | 2021-01-08 | 福州智象信息技术有限公司 | Content ecological preloading method, system, equipment and medium |
| CN112423056A (en) * | 2020-10-27 | 2021-02-26 | 广州市家庭医生在线信息有限公司 | Advertisement playing management control method and system |
| CN112689162A (en) * | 2020-11-30 | 2021-04-20 | 当趣网络科技(杭州)有限公司 | Push processing method, system, electronic device and medium |
| CN112905285A (en) * | 2021-02-25 | 2021-06-04 | 联想(北京)有限公司 | Data processing method and device |
Citations (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1929584A (en) * | 2006-09-22 | 2007-03-14 | 深圳创维－Rgb电子有限公司 | Method for real-time updating of digital media terminal advertising contents |
| CN101145921A (en) * | 2006-09-11 | 2008-03-19 | 千兆科技（深圳）有限公司 | Internet high-resolution video advertisement system and its implementation method |
| US20080114861A1 (en) * | 2007-01-05 | 2008-05-15 | Gildred John T | Method of inserting promotional content within downloaded video content |
| CN101202882A (en) * | 2007-07-19 | 2008-06-18 | 深圳市同洲电子股份有限公司 | Method, system for transmitting medium resource and set-top box |
| CN101272449A (en) * | 2008-03-28 | 2008-09-24 | 山东泰信电子有限公司 | Television advertisement cut-broadcasting method based on digital TV set-top box |
| CN101980522A (en) * | 2010-10-13 | 2011-02-23 | 福建新大陆通信科技股份有限公司 | Method for realizing video advertisement based on digital set top box boot |
-
2011
- 2011-10-27 CN CN201110331605.5A patent/CN102340694B/en not_active Expired - Fee Related
Patent Citations (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101145921A (en) * | 2006-09-11 | 2008-03-19 | 千兆科技（深圳）有限公司 | Internet high-resolution video advertisement system and its implementation method |
| CN1929584A (en) * | 2006-09-22 | 2007-03-14 | 深圳创维－Rgb电子有限公司 | Method for real-time updating of digital media terminal advertising contents |
| US20080114861A1 (en) * | 2007-01-05 | 2008-05-15 | Gildred John T | Method of inserting promotional content within downloaded video content |
| CN101202882A (en) * | 2007-07-19 | 2008-06-18 | 深圳市同洲电子股份有限公司 | Method, system for transmitting medium resource and set-top box |
| CN101272449A (en) * | 2008-03-28 | 2008-09-24 | 山东泰信电子有限公司 | Television advertisement cut-broadcasting method based on digital TV set-top box |
| CN101980522A (en) * | 2010-10-13 | 2011-02-23 | 福建新大陆通信科技股份有限公司 | Method for realizing video advertisement based on digital set top box boot |
Cited By (38)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102611919A (en) * | 2012-02-23 | 2012-07-25 | 深圳市迪威特文化科技有限公司 | Discount coupon life television value adding method and system |
| CN103297850A (en) * | 2012-08-24 | 2013-09-11 | 乐视致新电子科技（天津）有限公司 | Method for playing network video at starting of Android system |
| CN103902616A (en) * | 2012-12-28 | 2014-07-02 | 腾讯科技（深圳）有限公司 | Method, device and system for pushing webpage application messages |
| CN103902616B (en) * | 2012-12-28 | 2017-04-12 | 腾讯科技（深圳）有限公司 | Method, device and system for pushing webpage application messages |
| CN103209352A (en) * | 2013-03-27 | 2013-07-17 | 四川长虹电器股份有限公司 | Method for automatically playing video file when television is turned on |
| CN103402126A (en) * | 2013-08-06 | 2013-11-20 | 深圳市路通网络技术有限公司 | Display method and device of advertising information |
| CN103402126B (en) * | 2013-08-06 | 2016-04-27 | 深圳市路通网络技术有限公司 | A kind of display packing of advertising message and device |
| CN103458301A (en) * | 2013-08-16 | 2013-12-18 | 李虎政 | Method for achieving built-in advertisements in television |
| CN103648034A (en) * | 2013-12-23 | 2014-03-19 | 乐视致新电子科技（天津）有限公司 | Method and device for playing resources in intelligent television |
| CN105007537A (en) * | 2015-07-28 | 2015-10-28 | Tcl集团股份有限公司 | Smart television booting animation control method and system |
| CN105744310A (en) * | 2016-02-17 | 2016-07-06 | 四川长虹电器股份有限公司 | Control method for display of pushed announcement on smart TV |
| CN105847893A (en) * | 2016-03-21 | 2016-08-10 | 乐视网信息技术（北京）股份有限公司 | Method, device and system for advertisement delivery |
| CN107239268A (en) * | 2016-03-29 | 2017-10-10 | 阿里巴巴集团控股有限公司 | A kind of method for processing business, device and intelligent terminal |
| CN105791948A (en) * | 2016-05-30 | 2016-07-20 | Tcl集团股份有限公司 | Method and system for realizing starting video of smart television |
| CN106131646A (en) * | 2016-07-19 | 2016-11-16 | Tcl集团股份有限公司 | A kind of start method for processing video frequency based on android system and system |
| CN106131646B (en) * | 2016-07-19 | 2021-01-12 | Tcl科技集团股份有限公司 | Starting-up video processing method and system based on Android system |
| WO2018032688A1 (en) * | 2016-08-17 | 2018-02-22 | 深圳Tcl数字技术有限公司 | Method and apparatus for controlling boot video playing of terminal device |
| CN107959866A (en) * | 2016-10-17 | 2018-04-24 | 环球智达科技（北京）有限公司 | A kind of Intelligent television terminal update method and system |
| CN106548373A (en) * | 2016-11-03 | 2017-03-29 | 深圳市品索科技有限公司 | A kind of method and system of multimedia advertising value-added service |
| CN106658073A (en) * | 2016-11-17 | 2017-05-10 | 康佳集团股份有限公司 | Intelligent television power-on advertisement push method and system |
| CN106791103A (en) * | 2016-12-22 | 2017-05-31 | 惠州Tcl移动通信有限公司 | A kind of start display processing method and system based on mobile terminal |
| CN107181977A (en) * | 2017-05-24 | 2017-09-19 | 深圳市茁壮网络股份有限公司 | A kind of digital television system, headend equipment and one-way set-top box |
| CN107197334A (en) * | 2017-07-14 | 2017-09-22 | 环球智达科技（北京）有限公司 | A kind of advertisement obtains system |
| CN107392659A (en) * | 2017-07-14 | 2017-11-24 | 环球智达科技（北京）有限公司 | A kind of advertisement acquisition method |
| CN109298889A (en) * | 2017-07-24 | 2019-02-01 | Tcl集团股份有限公司 | A kind of method, startup advertisement update method and terminal device generating bootstrap |
| CN107679901A (en) * | 2017-09-27 | 2018-02-09 | 广州风尚传媒科技有限公司 | A kind of interactive large-size screen monitors and mobile terminal media resource put-on method and advertisement delivery system |
| CN107679901B (en) * | 2017-09-27 | 2021-06-01 | 广州风尚传媒科技有限公司 | Interactive large screen and mobile terminal media resource delivery method and advertisement delivery system |
| CN107613363A (en) * | 2017-10-26 | 2018-01-19 | 四川长虹电器股份有限公司 | A kind of system and method based on internet to hotel television advertisement |
| CN108062238A (en) * | 2017-12-29 | 2018-05-22 | 北京元心科技有限公司 | The method, apparatus and terminal device of the motor-driven picture of playback switch |
| CN108337572A (en) * | 2018-03-20 | 2018-07-27 | 聚好看科技股份有限公司 | A kind of advertisement placement method and terminal device and remote controler |
| CN108337572B (en) * | 2018-03-20 | 2020-09-25 | 聚好看科技股份有限公司 | Advertisement putting method, terminal equipment and remote controller |
| CN109640122A (en) * | 2018-11-20 | 2019-04-16 | 广东长虹电子有限公司 | A kind of booting push content refresh display methods and the television equipment using it |
| CN110309448A (en) * | 2019-07-05 | 2019-10-08 | 深圳创维－Rgb电子有限公司 | Obtain the method, apparatus and readable storage medium storing program for executing of EPOP |
| CN110595591A (en) * | 2019-09-30 | 2019-12-20 | 广东沃莱科技有限公司 | Intelligent video electronic scale and video setting and updating method thereof |
| CN112203156A (en) * | 2020-08-28 | 2021-01-08 | 福州智象信息技术有限公司 | Content ecological preloading method, system, equipment and medium |
| CN112423056A (en) * | 2020-10-27 | 2021-02-26 | 广州市家庭医生在线信息有限公司 | Advertisement playing management control method and system |
| CN112689162A (en) * | 2020-11-30 | 2021-04-20 | 当趣网络科技(杭州)有限公司 | Push processing method, system, electronic device and medium |
| CN112905285A (en) * | 2021-02-25 | 2021-06-04 | 联想(北京)有限公司 | Data processing method and device |
Also Published As
| Publication number | Publication date |
|---|---|
| CN102340694B (en) | 2014-11-05 |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN102340694B (en) | Intelligent television and advertisement implementing method and system for intelligent televisions | |
| US20190272563A1 (en) | Content management of a content feed | |
| KR101310943B1 (en) | System and method for providing contents-related information associated with broadcasting contents | |
| KR101211098B1 (en) | System and method for providing advertisement related informatiion included in broadcasting to client terminal through network | |
| US8006270B2 (en) | Method and system for delivering multimedia contents to a set top box using a mobile telephony network | |
| US20060271971A1 (en) | Interactive television system | |
| WO2017101495A1 (en) | Method, device and terminal for realizing startup advertisement of smart television | |
| CN104053026B (en) | A kind of reception of DTV STB start video ads and player method and system | |
| JP2013517702A (en) | Signaling mechanisms, templates and systems for creating and distributing interactive events on mobile devices in mobile broadcast communication systems | |
| EP2057843A1 (en) | Personalized advertising in mobile television | |
| KR20060095049A (en) | Method for displaying independent advertisements during broadcasting service and user terminal performing the method | |
| CN102843589A (en) | Intelligent advertisement insertion system and intelligent advertisement insertion method | |
| JP2013517701A (en) | Signaling mechanism and system for enabling, transmitting and maintaining an interactive form on a mobile device in a mobile broadcast communication system | |
| US10397647B2 (en) | System and method for delivering interactive trigger events | |
| CN107396187B (en) | Video interaction screen protection system and method for intelligent playing device | |
| US20140229962A1 (en) | Television Viewers Interaction and Voting Method | |
| CN102098560B (en) | Set top box and method for starting set top box to play advertising pictures | |
| US20120136701A1 (en) | Method and system for faciliating interactive commercials in real time | |
| EP2910017A1 (en) | Systems and methods for configuring media devices utilizing audio codes or signatures | |
| US20140337872A1 (en) | Multimedia Interaction Method and Related Multimedia System | |
| WO2008154821A1 (en) | Method for playing the adhibiting data, client end and server | |
| US20100319022A1 (en) | Personalized video segment in broadcast world | |
| CN101978624A (en) | Method and system for updating an interaction document | |
| CN103533433A (en) | Intelligent television player picture advertisement delivery method and system | |
| JP2004505376A (en) | Business model for content and software providers |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| C14 | Grant of patent or utility model | ||
| GR01 | Patent grant | ||
| CF01 | Termination of patent right due to non-payment of annual fee |
Granted publication date: 20141105 |
|
| CF01 | Termination of patent right due to non-payment of annual fee |