WO2024230486A1 - 一种搜索信息展示方法、装置、计算机设备和存储介质 - Google Patents
一种搜索信息展示方法、装置、计算机设备和存储介质 Download PDFInfo
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- WO2024230486A1 WO2024230486A1 PCT/CN2024/089540 CN2024089540W WO2024230486A1 WO 2024230486 A1 WO2024230486 A1 WO 2024230486A1 CN 2024089540 W CN2024089540 W CN 2024089540W WO 2024230486 A1 WO2024230486 A1 WO 2024230486A1
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- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9538—Presentation of query results
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- G—PHYSICS
- G06—COMPUTING OR CALCULATING; COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9536—Search customisation based on social or collaborative filtering
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- Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
- Y02—TECHNOLOGIES OR APPLICATIONS FOR MITIGATION OR ADAPTATION AGAINST CLIMATE CHANGE
- Y02D—CLIMATE CHANGE MITIGATION TECHNOLOGIES IN INFORMATION AND COMMUNICATION TECHNOLOGIES [ICT], I.E. INFORMATION AND COMMUNICATION TECHNOLOGIES AIMING AT THE REDUCTION OF THEIR OWN ENERGY USE
- Y02D10/00—Energy efficient computing, e.g. low power processors, power management or thermal management
Definitions
- the present disclosure relates to a search information display method, device, computer equipment and storage medium.
- hot events have different durations. For example, common hot events can last for several hours, several days, and several months.
- search results provided to users by conventional search engines are often news, information, and other information related to the event itself.
- the hot events cannot be reflected intuitively and comprehensively, which in turn leads to the inability of users to fully and efficiently understand the hot events.
- the embodiments of the present disclosure at least provide a search information display method, apparatus, computer equipment and storage medium.
- an embodiment of the present disclosure provides a search information display method, including:
- the first search index information In response to receiving a search term, obtaining first search index information of a target event associated with the search term and search keywords of the target event under different focus feature dimensions; the first search index information represents a change trend of the target event over time periods within a first preset time period and a search index in each of the time periods;
- the first search index information and the search keyword are displayed in a first search result page.
- the feature dimension of interest is related to the development stage of the target event
- the search keywords are determined according to the following steps:
- each focus feature dimension corresponding to the target event is determined, and from the full amount of search terms related to the target event, the search keywords corresponding to each focus feature dimension are determined.
- determining the search keywords corresponding to each of the focus feature dimensions from all search terms related to the event includes:
- the search keywords under the focus feature dimension are filtered out from the initial search terms.
- the attention feature dimension is related to the user attention feature corresponding to the target event, and the user attention feature is determined in real time based on the historical consumption data of each historical search term under the target event;
- the search keywords are determined according to the following steps:
- the search keywords under the focus feature dimension are filtered out from the keywords to be used based on the correlation between the keywords to be used under the focus feature dimension and the search terms, and the search index of the keywords to be used in each of the time periods within the first preset time period.
- the method further includes:
- second search index information corresponding to the search keyword is displayed on the first search result page; the second search index information represents the change trend of the search keyword over time periods within a first preset time period and the search index in each time period.
- the method before the first search result page displays the second search index information corresponding to the search keyword, the method further includes:
- Displaying second search index information corresponding to the search keyword on the first search result page includes:
- the second search index information is displayed below the search keyword, and each of the to-be-displayed terms is displayed below the second search index information.
- the method further includes:
- the search data information is determined based on the result attributes of at least one clustering result obtained after clustering the search results for each to-be-displayed entry corresponding to the search keyword in the target time period.
- the second search index information corresponding to the search keyword is determined according to the following steps:
- second search index information corresponding to the search keyword is determined.
- the method further includes:
- the search results are displayed on a second search results page.
- the present disclosure also provides a search information display device, including:
- An acquisition module is used to acquire a target associated with the search word in response to receiving the search word.
- the first search index information of the event, and the search keywords of the target event under different focus feature dimensions;
- the first search index information represents the change trend of the target event over time periods within a first preset time period and the search index in each time period;
- a display module is used to display the first search index information and the search keyword in the first search result page.
- an optional implementation of the present disclosure further provides a computer device, a processor, and a memory, wherein the memory stores machine-readable instructions executable by the processor, and the processor is used to execute the machine-readable instructions stored in the memory, and when the machine-readable instructions are executed by the processor, the machine-readable instructions perform the steps of the above-mentioned first aspect, or any possible implementation of the first aspect.
- an optional implementation of the present disclosure further provides a computer-readable storage medium, on which a computer program is stored, and when the computer program is executed, the steps of the above-mentioned first aspect, or any possible implementation of the first aspect are executed.
- FIG1 shows a flow chart of a search information display method provided by an embodiment of the present disclosure
- FIG2 shows a schematic diagram of displaying a first search result page provided by an embodiment of the present disclosure
- FIG3 shows a schematic diagram of displaying second search index information and terms to be displayed provided by an embodiment of the present disclosure
- FIG. 4 shows a method for determining first search index information, second search index information, and A schematic diagram of the search index information and the entries to be displayed;
- FIG5 is a schematic diagram showing a process of displaying a second search result page provided by an embodiment of the present disclosure
- FIG6 shows a schematic diagram of a search information display device provided by an embodiment of the present disclosure
- FIG. 7 shows a schematic diagram of the structure of a computer device provided by an embodiment of the present disclosure.
- the present invention provides a search information display method, device, computer device Since the first search index information can characterize the change trend of the target event over the time period within the first preset time period and the search index in each time period, after receiving the search term, by displaying the first search index information of the target event associated with the search term, it can help users to understand the search trend and search popularity of the target event more intuitively and efficiently; by displaying the search keywords of the target time under different focus feature dimensions, it can not only realize the use of concise search keywords to reflect the core key points of the target event in different dimensions, but also help users to further comprehensively understand the target event based on the displayed search keywords.
- the disclosed embodiment after receiving a search term, can display the first search index information of the target event associated with the search term and the search keywords under different focus feature dimensions, so as to comprehensively and intuitively display the search trend and event popularity of the target event to the user, which not only improves the richness of the displayed content, but also helps the user to understand the target event more comprehensively, from multiple angles and more efficiently.
- the executor of the search information display method provided in the embodiment of the present disclosure is generally a terminal device or other processing device with certain computing capabilities, wherein the terminal device may be a user equipment (User Equipment, UE), a mobile device, a user terminal, a terminal, a personal digital assistant device (Personal Digital Assistant, PDA), a handheld device, a computer device, etc.; in some possible implementation methods, the search information display method may be implemented by a processor calling computer-readable instructions stored in a memory.
- UE user equipment
- PDA Personal Digital Assistant
- the search information display method provided by the embodiment of the present disclosure is described below by taking a computer device as an example of an execution subject.
- FIG1 it is a flow chart of a search information display method provided by an embodiment of the present disclosure. The following steps may be included:
- S101 In response to receiving a search term, obtaining first search index information of a target event associated with the search term and search keywords of the target event under different focus feature dimensions; the first search index information represents a change trend of the target event over a time period within a first preset time period and a search index in each time period.
- the target event may be a hot event associated with the search term, and the correlation between the target event and the search term may be greater than a preset correlation threshold.
- the focus feature dimension is used to indicate the event dimension of focus, for example, the focus dimension may be the pageview dimension (i.e., the heat dimension), the timeliness dimension, the authority dimension, etc.
- the search keywords may be various keywords associated with the target event; it can be understood that the search keywords may be keywords in the full range of search terms corresponding to various searches initiated due to the target event when the target event occurs.
- the first preset time period may be a historical time period, for example, the past 1 day, the past 7 days, the past 30 days, the past 60 days, etc.
- the first preset time period may be set based on experience, and the embodiments of the present disclosure do not specifically limit this.
- the time period may be set based on the size of the first preset time period, for example, when the first preset time period is the past 1 day, the time period may be 1 hour; when the first preset time period is the past 30 days, the time period may be 1 day.
- the search index of the target event is used to measure the search popularity of the target event. It can be obtained by weighted summing up the search volume of all search terms related to the target event in the first preset time period and/or the search volume of search results related to the target event. There is one search index corresponding to one time period.
- the search keyword in response to receiving the search keyword, is sent to the server, and the server can first determine the target event associated with the search keyword, and then determine the first search index information corresponding to the target event in the first time period, and at the same time determine the various feature dimensions of interest corresponding to the target event and determine the search keywords under each feature dimension of interest. Then the server can feedback the first search index information and the search keyword, so that the first search index information and each search keyword can be obtained.
- the search index of each search keyword corresponding to the second preset time period can also be obtained. Search index in the past day.
- the focus dimension can also be determined based on the search index corresponding to the full search terms associated with the target event.
- the second preset time period can be sorted in order from high to low according to the search index of each full search term in the second preset time period, and each full search term with a sorting order less than the preset order can be used as a search keyword, and each search keyword can be used as a focus feature dimension.
- the focus feature dimension may be related to the development stage of the target event, that is, when the target time is in different development stages, the focus feature dimension corresponding to the target time is different.
- the development stage of the target event may include the starting stage, rising stage, peak stage, falling stage, and ending stage.
- the search keywords under the focus feature dimension can be determined according to the following steps:
- Step 1 Determine the target development stage of the target event
- Step 2 According to the target development stage, determine the various focus feature dimensions corresponding to the target event, and determine the search keywords corresponding to each focus feature dimension from all search terms related to the target event.
- the full search terms are all historical search terms related to the target time that are obtained with user authorization from the start of the target event to the present.
- the development stage of the target event at the current time can be determined, and the development stage can be used as the determined target development stage.
- the target development stage of the target event can be determined based on the time when the search term is received and the time period corresponding to each development stage of the target time. Then, based on the target development stage and the type of target event, the various focus feature dimensions corresponding to the target display stage are determined. Furthermore, for each focus feature dimension, the various search terms under the focus feature dimension can be determined from the full amount of search terms, and then the search keywords under the focus feature dimension can be screened out based on the search index of the search term.
- the feature dimension of interest may be the disease prevention dimension, disease judgment dimension, disease encyclopedia dimension, etc.; further, the search keywords corresponding to the disease prevention dimension, disease judgment dimension, and disease encyclopedia dimension can be determined.
- the feature dimension of interest may be the disease prognosis dimension, disease condition statistics dimension, etc.; further, the disease prognosis can be determined.
- the search keywords corresponding to the dimension and disease condition statistics dimension respectively.
- the feature dimensions that need to be focused on may be different. Therefore, using the determined target development stage to determine the feature dimensions to focus on, and then using the feature dimensions to determine the search keywords, can improve the rationality and accuracy of the determined search keywords.
- step of determining the search keyword in step 2 above may be implemented as follows:
- For any feature dimension of interest determine from all search terms each initial search term whose correlation with the feature dimension of interest is greater than a preset correlation; based on the search index of each initial search term in each time period within a first preset time period, filter out search keywords under the feature dimension of interest from the initial search terms.
- the search index of a search term is used to measure the search popularity of the search term, and can be obtained by weighted summing up the search volume of the search term and/or the search volume of search results related to the search term.
- the correlation between each search term in the full amount of search terms and the feature dimension of interest can be calculated first, and the search term with a correlation greater than the preset correlation can be used as the initial search term.
- the search index of the initial search term for each day in the past 30 days can be obtained, and the search index for each day can be summed to obtain the total search index corresponding to the initial search term.
- the total search index corresponding to each initial search term can be used to sort each initial search term in order from high to low in terms of the total search index, and the initial search term with a sorting order greater than the preset order can be used as the search keyword under the feature dimension of interest.
- the preset order can be 10, that is, the initial search term with the top TOP10 in the total search index can be used as the search keyword under the feature dimension of interest.
- the search index of each initial search term in the past day may be used to sort the initial search terms in descending order of search index, and the initial search terms with a sorting order greater than a preset order may be used as search keywords under the focus feature dimension.
- the attention feature dimension can be related to the user attention feature corresponding to the target event, and the user attention feature is determined in real time based on the historical consumption data of each historical search term under the target event.
- the user attention feature is the event feature that the user pays attention to on the target event;
- the historical consumption data is the consumption data authorized by the user, which can be the historical consumption data of all users on the network, or the historical consumption data of the user who inputs the search term (that is, the user who currently initiates the search). This includes the number of searches for each historical search term, and the consumption of search results under the historical search terms (such as whether they were clicked, viewed, or collected).
- the user attention features corresponding to the target event at that time are determined, and the user attention features are used as attention feature dimensions.
- the time when the search term is received is the current time
- the user attention feature can be determined based on the historical consumption data obtained outside the current time.
- at least one user attention feature corresponding to the current time can be determined based on the number of searches for each historical search term, the search intent, and the consumption of the search results.
- the preset time range to which the time belongs can be determined based on the time when the search term is received, and then at least one user attention feature corresponding to the preset time range can be determined.
- the preset time range can be determined based on the target event, and each target event can correspond to multiple different preset time ranges, and the preset time ranges corresponding to different target times can be different.
- each attention feature of the user can be used as an attention feature dimension.
- the keywords to be used corresponding to each focus feature dimension can be determined from all search terms related to the target event.
- the correlation between each search term in the full set of search terms and the feature dimension of interest may be calculated first, and search terms with correlations greater than a preset correlation may be used as keywords to be used.
- the search keywords under the focus feature dimension are filtered out from the keywords to be used based on the correlation between the keywords to be used and the search terms under the focus feature dimension, and the search index of the keywords to be used in each time period within the first preset time period.
- the relevance between the keyword to be used and the search term can be determined based on the semantics of the keyword to be used and the search term.
- the search index of the keyword to be used for each day in the past 30 days can be obtained, and the total search index of the keyword to be used can be determined based on the search index corresponding to the past 30 days. Then, the keyword to be used whose total search index is greater than the preset index and whose relevance to the search term is greater than the preset relevance can be used as the search keyword under the feature dimension of interest.
- different preset weights may be set for the relevance and the total search index.
- the corresponding preset weight may be used to perform a weighted sum of the relevance and the total search index to obtain a weighted value corresponding to the keyword to be used.
- the weighted value of each keyword to be used is used to sort the keywords to be used in descending order of weighted value, and the keywords to be used whose sorting order is less than the preset order are used as search keywords under the feature dimension of interest.
- the first search index information can be displayed in the result card of the first search result page in the form of a search trend chart, and each search keyword can be displayed below the first search index information.
- the event name of the target event can also be displayed in the result card.
- the display priority of the search keyword can be determined according to the search index of the search keyword in the second preset time period. Exemplarily, the higher the search index, the higher the display priority.
- search results matching the search terms can also be displayed on the search results page.
- FIG. 2 a schematic diagram of a display of a first search result page provided by an embodiment of the present disclosure is shown, wherein the search information is “XX event”, and in the result card, the first search index information is displayed in the form of a search trend chart, and three search keywords (i.e., search keywords 1 to 3) are displayed below the search trend chart, and the search index for the second preset time period is also displayed next to each search keyword.
- An “Expand More” button is also displayed below search keyword 3, and more search keywords can be obtained by triggering the button. Search results matching the search terms are also displayed below the result card.
- the search trend and event popularity of the target event can be fully and intuitively displayed to the user, which not only improves the richness of the displayed content, but also helps users understand the target event more comprehensively, from multiple angles and more efficiently.
- the search keyword may be triggered to obtain relevant information of the search keyword.
- Keywords display the second search index information corresponding to the search keyword on the first search results page; the second search index information represents the change trend of the search keyword over the time period within the first preset time period and the search index in each time period.
- the operation in response to triggering the search keyword may be an operation of clicking the search keyword.
- the second search index information is the search index information of the search keyword, which may include the change trend of the search keyword over time periods within the first preset time period and the search index in each time period.
- the second search index information may be obtained by weighted summing the search volume of the search keyword within the first preset time period and the search volume of search results related to the search keyword.
- the second search index information corresponding to the search keyword 1 may be displayed in the form of a search trend graph below the search keyword 1 displayed on the first search result page.
- the second search index information of the search keyword is directly displayed on the first search result page, which can help users quickly and efficiently obtain the search popularity information of the search keyword.
- each entry to be displayed corresponding to the search keyword may be obtained first.
- the entry to be displayed is determined based on the relevance of each entry to be screened and the search keyword, as well as the search index of the entry to be screened within the second preset time period.
- the terms to be screened may be various historical search terms including the search keywords, and the terms to be displayed are some of the terms screened out from the terms to be screened.
- the second preset time period may be a historical time period, for example, the past hour, the past day, and so on.
- the second preset time period may be set based on experience, and the disclosed embodiment does not specifically limit it.
- the time length corresponding to the second preset time period may be less than the time length of the first preset time period.
- the second preset time period may be the past day.
- Each term to be screened corresponds to a search index within the second preset time period.
- each to-be-screened term including the search keyword in the past 30 days can be obtained, and then for each to-be-screened term, the relevance between the to-be-screened term and the search keyword can be calculated based on the semantics of the to-be-screened term and the semantics of the search keyword, and at the same time, the search index of the to-be-screened term in the past day can be obtained.
- the terms to be displayed corresponding to the search keyword can be obtained.
- the terms to be displayed corresponding to the search keyword can be "1 to 7 days symptom diagram", “What are the symptoms of mild illness”, “Symptoms of people of different age groups”, “Possible symptoms in 1 to 7 days”, etc.
- step of “displaying the second search index information corresponding to the search keyword on the first search result page” can be implemented according to the following steps:
- the second search index information is displayed below the search keyword, and below the second search index information, each entry to be displayed is displayed.
- the second search index information of the search keyword can be displayed in the form of a search trend graph below the triggered search keyword, and each to-be-displayed entry corresponding to the search keyword can be displayed below the displayed second search index information.
- Figure 3 a schematic diagram of displaying second search index information and terms to be displayed is provided in an embodiment of the present disclosure.
- Figure 3 may be a page obtained after triggering the search keyword 1 in Figure 2.
- the second search index information corresponding to the search keyword 1 is displayed in the form of a search trend chart; and below the displayed second search index information, 4 terms to be displayed corresponding to the search keyword 1 are displayed (i.e., "terms 1 to 4 to be displayed" in Figure 3), wherein each term to be displayed may include the search keyword 1.
- the target time period corresponding to the click operation in response to a click operation on the search trend graph corresponding to the second search index information, and display the search index of the search keyword in the target time period.
- the triggered target time period is December 11, so the search index of search keyword 1 on December 11 can be displayed in the search trend graph (such as 1750613 in FIG3 ).
- the target time period is the time period triggered by the click operation.
- the search index corresponding to the click operation may be determined in response to a click operation on the search trend graph corresponding to the first search index information.
- Target time period and display the search index of the target event in the target time period.
- the triggered target time period is December 17, so the search index of the target event on December 17 can be displayed in the search trend chart (such as 30123674 in Figure 2).
- the second search index information corresponding to the search keyword may be determined according to the following steps:
- S1 Obtain a first search index of a search keyword in each time period of a first preset time period, and obtain a second search index of each search term related to the search keyword in each time period of the first preset time period.
- the first search index is the search index of the search keyword in each time period of the first preset time period
- the second search index is the search index of the search term in each time period of the first preset time period.
- the search terms related to the search keyword can be various historical search terms including the search keyword and/or historical search terms derived from the search keyword.
- the first search index of the search keyword within each day in the past 30 days may be obtained, and the second search index of each search term related to the search keyword within each day in the past 30 days may be obtained.
- S2 For each time period, determine the search index of the search keyword in the time period according to the first search index of the search keyword in the time period and the second search index of each search term in the time period.
- the first search index of the search keyword in the time period and the second search index of each search term in the time period may be summed to obtain the search index of the search keyword in the time period.
- a first weight pre-set for the first search index and a second weight pre-set for the second search index may be obtained; the first weight is used to weight the first search index of the search keyword within the time period to obtain a first weighted value; the second weight is used to weight the second search index of each search term within the time period to obtain a second weighted value corresponding to each search term within the time period; the first weighted value and each second weighted value are added to obtain the search index of the search keyword within the time period.
- S3 Determine second search index information corresponding to the search keyword according to the search index of the search keyword in each time period.
- the change trend of the search keyword over the time period within the first preset time period can be determined. Then, the change trend and the search index of the search keyword in each time period can be combined to obtain the second search index information corresponding to the search keyword.
- the search index of the target event in each time period can be determined based on the search index of all search terms related to the target event in each time period, and the number of page views of the search results of the full search terms in each time period. Then, the first search index information of the target event can be generated based on the search index of the target time in each time period.
- a schematic diagram of determining the first search index information, the second search index information and the terms to be displayed provided by the embodiment of the present disclosure is provided, wherein, after obtaining the full search terms corresponding to the target event, the search index corresponding to each full search term in the full search terms for each day in the past 30 days can be obtained; for each day, the search index corresponding to each full search term on that day is added to obtain the search index corresponding to the target event on that day; according to the search index corresponding to the target event on each day in the past 30 days, the first search index of the target event can be determined.
- the first search index of the search keyword can be obtained for each day in the past 30 days, and the second search index of each search term related to the search keyword can be obtained for each day in the past 30 days; then, for each day, the first search index of the search keyword on that day and the second search index of each search term on that day are added to obtain the search index of the search keyword on that day; further, according to the search index of the search keyword on each day, the second search index information corresponding to the search keyword can be determined.
- the search index of each to-be-screened term corresponding to the search keyword in the past day can be obtained, and then the search index of each to-be-screened term in the past day can be used to screen out the to-be-displayed terms corresponding to the search keyword from the to-be-screened terms.
- the following steps may also be performed:
- a target time period triggered by the trigger operation is determined; the search data information corresponding to the target time period is displayed; the search data information is determined based on the result attributes of at least one clustering result obtained after clustering the search results for each to-be-displayed term corresponding to the search keyword in the target time period.
- the target time period is the time period corresponding to the trigger operation.
- the target time period can be any time period in the past 30 days. sky.
- the result attributes are used to characterize the common features shared by the search results in the clustering results.
- the result attributes can characterize the common keywords, common genres, common intentions, common information dimensions, etc. of the search results in the clustering results.
- each entry to be displayed corresponding to the search keyword and each search result in the target time period can be obtained.
- each search result can be clustered according to different clustering dimensions to obtain at least one clustering result.
- the result attribute of the clustering result can be determined according to the clustering dimension used when obtaining the clustering result and the common features shared by each search result in the clustering result.
- the result attribute can be used as the search data information of the search keyword in the target time period.
- the search data information may be displayed at the trigger position corresponding to the trigger operation.
- a trigger position in the curve corresponding to the search trend graph is determined, and the time period corresponding to the position is used as the target time period.
- the search data information of the search keyword in the target time period can be obtained, and the search data information can be displayed at the trigger position in the search trend graph.
- the following steps may also be performed:
- the target time period triggered by the trigger operation In response to a trigger operation on the first search index information, determine the target time period triggered by the trigger operation; display the search data information corresponding to the target event in the target time period; wherein the search data information corresponding to the target event in the target time period can be determined based on the result attribute of at least one clustering result obtained after clustering the results according to each search result corresponding to the full amount of search terms corresponding to the target event in the target time period.
- the step of determining the search data information corresponding to the target time in the target time period can be referred to the above-mentioned step, which will not be repeated here.
- a trigger position in the curve corresponding to the search trend graph can be determined, and the time period corresponding to the position can be used as the target time period.
- the search data information of the target event in the target time period can be obtained, and the search data information can be displayed at the trigger position in the search trend graph.
- the search results that match the triggered term to be displayed are the search results obtained after searching using the term to be displayed.
- the second search result page is a new search result page for displaying search results that match the term to be displayed.
- FIG5 it is a schematic diagram of a process of displaying a second search result page provided by an embodiment of the present disclosure, wherein a in FIG5 is FIG2 above, and after responding to the triggering of the search keyword 1 in a, b in FIG5 can be obtained, wherein b in FIG5 is FIG3 above.
- a second search result page as shown in c in FIG5 can be generated, the search information in the search box in the second search result page is the to-be-displayed term 2, and the second search result page displays three search results corresponding to the to-be-displayed term 2 (i.e., search results 1 to 3 in c).
- a search information display device corresponding to the search information display method is also provided in the embodiment of the present disclosure. Since the principle of solving the problem by the device in the embodiment of the present disclosure is similar to the above-mentioned search information display method in the embodiment of the present disclosure, the implementation of the device can refer to the implementation of the method, and the repeated parts will not be repeated.
- a schematic diagram of a search information display device provided in an embodiment of the present disclosure includes:
- the acquisition module 601 is used for acquiring, in response to receiving a search word, first search index information of a target event associated with the search word and search keywords of the target event under different focus feature dimensions; the first search index information represents a change trend of the target event over a time period within a first preset time period and a search index in each of the time periods;
- the display module 602 is used to display the first search index information and the search keyword in the first search result page.
- the feature dimension of interest is related to the development stage of the target event
- the device also includes:
- the first determination module 603 is used to determine the search keyword according to the following steps:
- each focus feature dimension corresponding to the target event is determined, and from the full amount of search terms related to the target event, the search keywords corresponding to each focus feature dimension are determined.
- the first determination module 603 when determining the search keywords corresponding to each of the focus feature dimensions from the full amount of search terms related to the event, is used to:
- the search keywords under the focus feature dimension are filtered out from the initial search terms.
- the attention feature dimension is related to the user attention feature corresponding to the target event, and the user attention feature is determined in real time based on the historical consumption data of each historical search term under the target event;
- the device also includes:
- the second determination module 604 is used to determine the search keyword according to the following steps:
- the search keywords under the focus feature dimension are filtered out from the keywords to be used based on the correlation between the keywords to be used under the focus feature dimension and the search terms, and the search index of the keywords to be used in each of the time periods within the first preset time period.
- the display module 602 is further configured to:
- second search index information corresponding to the search keyword is displayed on the first search result page; the second search index information represents the change trend of the search keyword over time periods within a first preset time period and the search index in each time period.
- the acquisition module 601 before displaying the second search index information corresponding to the search keyword on the first search result page, is further configured to:
- the display module 602 when displaying the second search index information corresponding to the search keyword on the first search result page, is used to:
- the second search index information is displayed below the search keyword, and each of the to-be-displayed terms is displayed below the second search index information.
- the display module 602 is further configured to:
- the search data information is determined based on the result attributes of at least one clustering result obtained after clustering the search results for each to-be-displayed entry corresponding to the search keyword in the target time period.
- the device further includes:
- the third determination module 605 is used to determine the second search index information corresponding to the search keyword according to the following steps:
- second search index information corresponding to the search keyword is determined.
- the acquisition module 601 after displaying each of the to-be-displayed terms, is further configured to:
- the display module 602 is further configured to display the search results on a second search result page.
- a schematic diagram of the structure of a computer device provided in the embodiment of the present application includes:
- Processor 71 memory 72 and bus 73.
- the memory 72 stores machine-readable instructions executable by the processor 71, and the processor 71 is used to execute the machine-readable instructions stored in the memory 72.
- the processor 71 executes the following steps: S101: In response to receiving a search term, obtaining first search index information of a target event associated with the search term, and search keywords of the target event under different focus feature dimensions; the first search index information represents the change trend of the target event over a time period within a first preset time period and the search index in each time period; and S102: displaying the first search index information and the search keywords on the first search result page.
- the above-mentioned memory 72 includes a memory 721 and an external memory 722; the memory 721 here is also called an internal memory, which is used to temporarily store the calculation data in the processor 71, as well as the data exchanged with the external memory 722 such as a hard disk.
- the processor 71 exchanges data with the external memory 722 through the memory 721.
- the processor 71 and the memory 72 communicate through the bus 73, so that the processor 71 executes the execution instructions mentioned in the above method embodiment.
- the present disclosure also provides a computer-readable storage medium, on which a computer program is stored, and when the computer program is executed by a processor, the steps of the search information display method described in the above method embodiment are executed.
- the storage medium can be a volatile or non-volatile computer-readable storage medium.
- the computer program product of the search information display method provided in the embodiment of the present disclosure includes a computer-readable storage medium storing program code.
- the instructions included in the program code can be used to execute the steps of the search information display method described in the above method embodiment. Please refer to the above method embodiment for details, which will not be repeated here.
- the computer program product may be implemented in hardware, software or a combination thereof.
- the computer program product is embodied as a computer storage medium.
- the computer program product is embodied as a software product, such as a software development kit. (Software Development Kit, SDK) and so on.
- the units described as separate components may or may not be physically separated, and the components shown as units may or may not be physical units, that is, they may be located in one place or distributed on multiple network units. Some or all of the units may be selected according to actual needs to achieve the purpose of the solution of this embodiment.
- each functional unit in each embodiment of the present disclosure may be integrated into one processing unit, or each unit may exist physically separately, or two or more units may be integrated into one unit.
- the functions are implemented in the form of software functional units and sold or used as independent products, they can be stored in a non-volatile computer-readable storage medium that is executable by a processor.
- the computer software product is stored in a storage medium, including several instructions for a computer device (which can be a personal computer, server, or network device, etc.) to perform all or part of the steps of the method described in each embodiment of the present disclosure.
- the aforementioned storage media include: U disk, mobile hard disk, read-only memory (ROM), random access memory (RAM), disk or optical disk, and other media that can store program codes.
- the product using the technical solution of this application has clearly informed the personal information processing rules and obtained the individual's voluntary consent before processing the personal information.
- the technical solution of this application involves sensitive personal information
- the product using the technical solution of this application has obtained the individual's separate consent before processing the sensitive personal information and meets the "explicit consent" requirement at the same time. For example, Where cameras and other personal information collection devices are used, clear and prominent signs shall be provided to inform individuals that they have entered the scope of personal information collection and that personal information will be collected. If individuals voluntarily enter the scope of collection, they shall be deemed to have agreed to the collection of their personal information.
- the personal information processing rules may include information such as the personal information processor, the purpose of personal information processing, the processing method, and the type of personal information processed.
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Abstract
本公开提供了一种搜索信息展示方法、装置、计算机设备和存储介质,其中,该方法包括:响应于接收到搜索词,获取与搜索词相关联的目标事件的第一搜索指数信息、以及目标事件在不同的关注特征维度下的搜索关键词;第一搜索指数信息表征目标事件在第一预设时间段内随时间周期的变化趋势和在每个时间周期下的搜索指数;在第一搜索结果页内展示第一搜索指数信息,以及搜索关键词。
Description
本申请要求于2023年5月10日递交的中国专利申请第202310524979.1号的优先权,在此全文引用上述中国专利申请公开的内容以作为本申请的一部分。
本公开涉及一种搜索信息展示方法、装置、计算机设备和存储介质。
随着互联网技术的快速发展,人们可以在互联网上了解到各种各样的热点事件。不同的热点事件拥有不同的持续时长,例如,常见的可以有持续时长为数小时的热点事件、持续时长为数天、数月的热点事件等。在用户搜索具有一定持续时长的热点事件时,常规的搜索引擎提供给用户的搜索结果往往是与事件本身相关的新闻、资讯等信息,存在无法直观、全面地反映热点事件的问题,进而也导致了用户无法全面高效地了解热点事件。
发明内容
本公开实施例至少提供一种搜索信息展示方法、装置、计算机设备和存储介质。
第一方面,本公开实施例提供了一种搜索信息展示方法,包括:
响应于接收到搜索词,获取与所述搜索词相关联的目标事件的第一搜索指数信息、以及所述目标事件在不同的关注特征维度下的搜索关键词;所述第一搜索指数信息表征所述目标事件在第一预设时间段内随时间周期的变化趋势和在每个所述时间周期下的搜索指数;
在第一搜索结果页内展示所述第一搜索指数信息,以及所述搜索关键词。
在一种可能的实施方式中,所述关注特征维度与所述目标事件的发展阶段相关;
所述搜索关键词根据以下步骤确定:
确定所述目标事件所处的目标发展阶段;
根据所述目标发展阶段,确定与目标事件对应的各个关注特征维度,并从与所述目标事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的搜索关键词。
在一种可能的实施方式中,所述从与所述事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的搜索关键词,包括:
针对任一所述关注特征维度,从所述全量搜索词中确定与所述关注特征维度之间的关联度大于预设关联度的各个初始搜索词;
根据各个所述初始搜索词,分别在第一预设时间段内的每个所述时间周期下的搜索指数,从所述初始搜索词中筛选出所述关注特征维度下的搜索关键词。
在一种可能的实施方式中,所述关注特征维度与所述目标事件对应的用户关注特征相关,所述用户关注特征根据所述目标事件下的各个历史搜索词的历史消费数据实时确定;
所述搜索关键词根据以下步骤确定:
根据接收到所述搜索词的时间,确定所述目标事件在所述时间下对应的用户关注特征,并将所述用户关注特征作为所述关注特征维度;
从与所述目标事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的待使用关键词;
针对任一所述关注特征维度,根据所述关注特征维度下的待使用关键词与所述搜索词之间的相关度、以及所述待使用关键词在第一预设时间段内的每个所述时间周期下的搜索指数,从所述待使用关键词中筛选出所述关注特征维度下的搜索关键词。
在一种可能的实施方式中,在展示所述搜索关键词之后,还包括:
响应于触发所述搜索关键词,在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息;所述第二搜索指数信息表征所述搜索关键词在第一预设时间段内随时间周期的变化趋势和在每个所述时间周期下的搜索指数。
在一种可能的实施方式中,在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息之前,还包括:
获取所述搜索关键词对应的各个待展示词条,所述待展示词条为根据各个待筛选词条与所述搜索关键词的相关度、以及所述待筛选词条在第二预设时间段内的搜索指数确定的;
在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息,包括:
在所述搜索关键词的下方展示所述第二搜索指数信息,并在所述第二搜索指数信息的下方,展示各个所述待展示词条。
在一种可能的实施方式中,在所述搜索关键词的下方展示所述第二搜索指数信息之后,还包括:
响应于针对所述第二搜索指数信息的触发操作,确定所述触发操作所触发的目标时间周期;
展示所述目标时间周期对应的搜索数据信息;所述搜索数据信息根据对所述搜索关键词对应的各个待展示词条,在目标时间周期下的搜索结果,进行结果聚类后得到的至少一个聚类结果的结果属性确定。
在一种可能的实施方式中,所述搜索关键词对应的第二搜索指数信息根据以下步骤确定:
获取所述搜索关键词在所述第一预设时间段的每个时间周期内的第一搜索指数,以及获取所述搜索关键词相关的各个搜索词条分别在所述第一预设时间段的每个时间周期内的第二搜索指数;
针对每个所述时间周期,根据所述搜索关键词在所述时间周期内的第一搜索指数以及每个所述搜索词条在所述时间周期内的第二搜索指数,确定所述搜索关键词在所述时间周期内的搜索指数;
根据搜索关键词在每个所述时间周期内的搜索指数,确定搜索关键词对应的第二搜索指数信息。
在一种可能的实施方式中,在展示各个所述待展示词条之后,还包括:
响应于触发所述待展示词条,获取与触发的所述待展示词条相匹配的搜索结果;
在第二搜索结果页展示所述搜索结果。
第二方面,本公开实施例还提供一种搜索信息展示装置,包括:
获取模块,用于响应于接收到搜索词,获取与所述搜索词相关联的目标
事件的第一搜索指数信息、以及所述目标事件在不同的关注特征维度下的搜索关键词;所述第一搜索指数信息表征所述目标事件在第一预设时间段内随时间周期的变化趋势和在每个所述时间周期下的搜索指数;
展示模块,用于在第一搜索结果页内展示所述第一搜索指数信息,以及所述搜索关键词。
第三方面,本公开可选实现方式还提供一种计算机设备,处理器、存储器,所述存储器存储有所述处理器可执行的机器可读指令,所述处理器用于执行所述存储器中存储的机器可读指令,所述机器可读指令被所述处理器执行时,所述机器可读指令被所述处理器执行时执行上述第一方面,或第一方面中任一种可能的实施方式中的步骤。
第四方面,本公开可选实现方式还提供一种计算机可读存储介质,该计算机可读存储介质上存储有计算机程序,该计算机程序被运行时执行上述第一方面,或第一方面中任一种可能的实施方式中的步骤。
关于上述搜索信息展示装置、计算机设备、及计算机可读存储介质的效果描述参见上述搜索信息展示方法的说明,这里不再赘述。
为使本公开的上述目的、特征和优点能更明显易懂,下文特举较佳实施例,并配合所附附图,作详细说明如下。
为了更清楚地说明本公开实施例的技术方案,下面将对实施例中所需要使用的附图作简单地介绍,此处的附图被并入说明书中并构成本说明书中的一部分,这些附图示出了符合本公开的实施例,并与说明书一起用于说明本公开的技术方案。应当理解,以下附图仅示出了本公开的某些实施例,因此不应被看作是对范围的限定,对于本领域普通技术人员来讲,在不付出创造性劳动的前提下,还可以根据这些附图获得其他相关的附图。
图1示出了本公开实施例所提供的一种搜索信息展示方法的流程图;
图2示出了本公开实施例所提供的一种第一搜索结果页的展示示意图;
图3示出了本公开实施例所提供的一种展示第二搜索指数信息和待展示词条的示意图;
图4示出了本公开实施例所提供的一种确定第一搜索指数信息、第二搜
索指数信息和待展示词条的示意图;
图5示出了本公开实施例所提供的一种展示第二搜索结果页的过程示意图;
图6示出了本公开实施例所提供的一种搜索信息展示装置的示意图;
图7示出了本公开实施例所提供的一种计算机设备的结构示意图。
为使本公开实施例的目的、技术方案和优点更加清楚,下面将结合本公开实施例中附图,对本公开实施例中的技术方案进行清楚、完整地描述,显然,所描述的实施例仅仅是本公开一部分实施例,而不是全部的实施例。通常在此处描述和示出的本公开实施例的组件可以以各种不同的配置来布置和设计。因此,以下对本公开的实施例的详细描述并非旨在限制要求保护的本公开的范围,而是仅仅表示本公开的选定实施例。基于本公开的实施例,本领域技术人员在没有做出创造性劳动的前提下所获得的所有其他实施例,都属于本公开保护的范围。
另外,本公开实施例中的说明书和权利要求书及上述附图中的术语“第一”、“第二”等是用于区别类似的对象,而不必用于描述特定的顺序或先后次序。应该理解这样使用的数据在适当情况下可以互换,以便这里描述的实施例能够以除了在这里图示或描述的内容以外的顺序实施。
在本文中提及的“多个或者若干个”是指两个或两个以上。“和/或”,描述关联对象的关联关系,表示可以存在三种关系,例如,A和/或B,可以表示:单独存在A,同时存在A和B,单独存在B这三种情况。字符“/”一般表示前后关联对象是一种“或”的关系。
经研究发现,在对热点事件进行搜索时,提供给用户的结果往往是与目标事件相关的诸如新闻、资讯、视频等类型的搜索结果,这类搜索结果之间往往是解耦的,用户通过每条搜索结果往往仅能了解到热点事件的部分内容,若想要对热点事件进行全面了解,则需要消费大量的搜索结果,不仅无法直观地实现对热点事件的全面了解,还需要消耗大量的时间,无法高效地了解热点事件。
基于上述研究,本公开提供了一种搜索信息展示方法、装置、计算机设
备和存储介质,由于第一搜索指数信息能够表征目标事件在第一预设时间段内随时间周期的变化趋势和在每个时间周期下的搜索指数,所以在接收到搜索词之后,通过展示与搜索词相关联的目标事件的第一搜索指数信息,可以帮助用户更直观高效地了解目标事件的搜索趋势和搜索热度;通过展示目标时间在不同关注特征维度下的搜索关键词,既能够实现利用简洁的搜索关键词,反映目标事件在不同维度下的核心关键点,又能够帮助用户基于展示的搜索关键词,进一步全面地了解目标事件。
本公开实施例,在接收到搜索词之后,通过展示与搜索词相关联的目标事件的第一搜索指数信息以及不同关注特征维度下的搜索关键词,可以实现全面直观地将目标事件的搜索趋势和事件热度展示给用户,不仅提高了展示内容的丰富性,还可以帮助用户更全面、多角度、更高效地了解目标事件。
针对以上方案所存在的缺陷,均是发明人在经过实践并仔细研究后得出的结果,因此,上述问题的发现过程以及下文中本公开针对上述问题所提出的解决方案,都应该是发明人在本公开过程中对本公开做出的贡献。
应注意到:相似的标号和字母在下面的附图中表示类似项,因此,一旦某一项在一个附图中被定义,则在随后的附图中不需要对其进行进一步定义和解释。
可以理解的是,在使用本公开各实施例公开的技术方案之前,均应当依据相关法律法规通过恰当的方式对本公开所涉及个人信息的类型、使用范围、使用场景等告知用户并获得用户的授权。
为便于对本实施例进行理解,首先对本公开实施例所公开的一种搜索信息展示方法进行详细介绍,本公开实施例所提供的搜索信息展示方法的执行主体一般为具有一定计算能力的终端设备或其他处理设备,其中终端设备可以为用户设备(User Equipment,UE)、移动设备、用户终端、终端、个人数字助理设备(Personal Digital Assistant,PDA)、手持设备、计算机设备等;在一些可能的实现方式中,该搜索信息展示方法可以通过处理器调用存储器中存储的计算机可读指令的方式来实现。
下面以执行主体为计算机设备为例对本公开实施例提供的搜索信息展示方法加以说明。
如图1所示,为本公开实施例提供的一种搜索信息展示方法的流程图,
可以包括以下步骤:
S101:响应于接收到搜索词,获取与搜索词相关联的目标事件的第一搜索指数信息、以及目标事件在不同的关注特征维度下的搜索关键词;第一搜索指数信息表征目标事件在第一预设时间段内随时间周期的变化趋势和在每个时间周期下的搜索指数。
这里,目标事件可以为与搜索词相关联的热点事件,目标事件与搜索词之间的相关性可以大于预设相关性阈值。关注特征维度用于指示关注的事件维度,例如,关注维度可以为浏览量维度(即热度维度)、时效维度、权威维度等。一个关注特征维度下可以对应存在至少一个搜索关键词,不同的关注特征维度下对应的搜索关键词可以不同,也可以存在部分重复。
搜索关键词可以为与目标事件相关联的各个关键词;可理解为,搜索关键词可以为在目标事件发生的情况下,各种因目标事件而发起的搜索对应的全量搜索词中的关键词。
第一预设时间段可以为历史时间段,例如可以为过去1天、过去7天、过去30天、过去60天等等。第一预设时间段可以根据经验设置,本公开实施例不进行具体限定。时间周期可以根据第一预设时间段的大小进行设置,例如,在第一预设时间段为过去1天的情况下,时间周期可以为1小时;在第一预设时间段为过去30天的情况下,时间周期可以为1天。
目标事件的搜索指数用于衡量目标事件的搜索热度,可以根据对与目标事件相关的全量搜索词在第一预设时间段对应的搜索量、和/或与目标事件相关的搜索结果的搜索量,进行加权求和后得到,一个时间周期下对应存在一个搜索指数。
具体实施时,响应于接收到搜索关键词,将搜索词发送至服务端,服务端可以先确定与搜索词相关联的目标事件,进而可以确定目标事件在第一时间段内对应的第一搜索指数信息,同时可以确定目标事件对应的各个关注特征维度并确定各关注特征维度下的搜索关键词。进而服务端可以将第一搜索指数信息以及搜索关键词进行反馈,如此,即可以获取到第一搜索指数信息和各个搜索关键词。
可选的,除可以获取到搜索关键词外,还可以获取到各个搜索关键词分别对应在第二预设时间段下的搜索指数。例如,可以获取各个搜索关键词在
过去1天内的搜索指数。
可选的,关注维度也可以根据与目标事件相关联的全量搜索词对应的搜索指数确定,例如,可以按照从高到低的顺序,根据各个全量搜索词在第二预设时间段内的搜索指数,对第二预设时间段内进行排序,将排序次序小于预设次序的各个全量搜索词作为搜索关键词,并将每个搜索关键词作为一个关注特征维度。
在一种实施例中,关注特征维度可以与目标事件的发展阶段相关,也即在目标时间处于不同的发展阶段时,目标时间对应的关注特征维度不同。其中,目标事件的发展阶段可以包括起始阶段、上升阶段、顶峰阶段、下降阶段、结束阶段。
在关注特征维度与目标事件的发展阶段相关的情况下,关注特征维度下的搜索关键词可以按照以下步骤确定:
步骤一、确定目标事件所处的目标发展阶段;
步骤二、根据目标发展阶段,确定与目标事件对应的各个关注特征维度,并从与目标事件相关的全量搜索词中,确定各个关注特征维度下分别对应的搜索关键词。
这里,全量搜索词即为从目标事件起始至今,经用户授权获取的、与目标时间相关的各个历史搜索词。
具体实施时,可以确定目标事件在当前时间所处的发展阶段,将该发展阶段作为确定出的目标发展阶段。或者,也可以根据接收到搜索词的时间,以及目标时间的每个发展阶段对应的时间段,确定目标事件的目标发展阶段。然后,根据目标发展阶段以及目标事件的类型,确定目标展示阶段对应的各个关注特征维度。进而,针对每个关注特征维度,可以从全量搜索词中,确定该关注特征维度下的各个搜索词,然后根据搜索词的搜索指数,筛选出该关注特征维度下的搜索关键词。
示例性的,在目标事件为“XX疾病”的情况下,在目标发展阶段为起始阶段的情况下,关注特征维度可以为疾病预防维度、疾病判断维度、疾病百科维度等;进而,可以确定疾病预防维度、疾病判断维度、疾病百科维度下分别对应的搜索关键词。在目标发展阶段为结束阶段的情况下,关注特征维度可以为疾病预后维度、疾病情况统计维度等;进而,可以确定疾病预后
维度、疾病情况统计维度下分别对应的搜索关键词。
这样,由于不同的事件,甚至事件的不同阶段,所需关注的特征维度可能均是不同的,所以利用确定的目标发展阶段确定关注特征维度,再利用关注特征维度进行搜索关键词的确定,能够提高确定出的搜索关键词的合理性和准确性。
在一种实施例中,针对上述步骤二中“确定搜索关键词的步骤”,可以按照以下步骤实施:
针对任一关注特征维度,从全量搜索词中确定与关注特征维度之间的关联度大于预设关联度的各个初始搜索词;根据各个初始搜索词,分别在第一预设时间段内的每个时间周期下的搜索指数,从初始搜索词中筛选出关注特征维度下的搜索关键词。
搜索词的搜索指数用于衡量搜索词的搜索热度,可以根据对搜索词的搜索量和/或与搜索词相关的搜索结果的搜索量,进行加权求和后得到。
以第一预设时间段为过去30天,时间周期为1天为例,针对任一关注特征维度,可以先计算全量搜索词中的每个搜索词与该关注特征维度之间的关联度,将关联度大于预设关联度的搜索词作为初始搜索词。之后,针对每个初始搜索词,可以获取该初始搜索词在过去30天中的每1天的搜索指数,将每1天的搜索指数求和,得到该初始搜索词对应的总搜索指数。然后,可以利用各个初始搜索词对应的总搜索指数,按照总搜索指数从高到低的顺序,对各个初始搜索词进行排序,将排序次序大于预设次序的初始搜索词作为该关注特征维度下的搜索关键词。例如,预设次序可以为10,也即,可以将总搜索指为顶部TOP10的初始搜索词作为该关注特征维度下的搜索关键词。
或者,可以利用各初始搜索词在过去1天的搜索指数,按照搜索指数从高到低的顺序,对各个初始搜索词进行排序,将排序次序大于预设次序的初始搜索词作为该关注特征维度下的搜索关键词。
在另一种实施例中,关注特征维度可以与目标事件对应的用户关注特征相关,用户关注特征根据目标事件下的各个历史搜索词的历史消费数据实时确定。其中,用户关注特征即为用户在目标事件上所关注的事件特征;历史消费数据为用户授权获取的消费数据,可以为全网用户的历史消费数据,也可以为输入搜索词的用户的历史消费数据(即当前发起搜索的用户)具体可
以包括各个历史搜索词的搜索次数、历史搜索词下的搜索结果的消费情况(如是否被点击、是否被浏览、是否被收藏等)。
针对确定搜索关键词的步骤,还可以按照以下步骤实施:
根据接收到搜索词的时间,确定目标事件在时间下对应的用户关注特征,并将用户关注特征作为关注特征维度。
示例性的,接收到搜索词的时间就是当前时间,可以根据获取的在当前时间以外的历史消费数据,确定用户关注特征。例如,可以根据各个历史搜索词的搜索次数、搜索意图、以及搜索结果的消费情况,确定在当前时间下对应的至少一个用户关注特征。或者,也可以根据接收到搜索词的时间,确定该时间所属的预设时间范围,进而可以确定出该预设时间范围对应的至少一个用户关注特征。其中,预设时间范围可以根据目标事件确定,每个目标事件可以对应于多个不同的预设时间范围,不同的目标时间对应的预设时间范围可以不同。
在确定出各个用户关注特征之后,可以将各个用户关注特征分别作为关注特征维度。
进而,可以从与目标事件相关的全量搜索词中,确定各个关注特征维度下分别对应的待使用关键词。
示例性的,针对任一关注特征维度,可以先计算全量搜索词中的每个搜索词与该关注特征维度之间的关联度,将关联度大于预设关联度的搜索词作为待使用关键词。
然后,针对任一关注特征维度,根据关注特征维度下的待使用关键词与搜索词之间的相关度、以及待使用关键词在第一预设时间段内的每个时间周期下的搜索指数,从待使用关键词中筛选出关注特征维度下的搜索关键词。
针对任一关注特征维度,以第一预设时间段为过去30天,时间周期为1天为例,针对该关注特征维度下的每个待使用关键词,可以根据该待使用关键词和搜索词的语义,确定待使用该待使用关键词和搜索词之间的相关度。同时,可以获取该待使用关键词在过去30天中的每1天的搜索指数,根据过去30天对应的搜索指数确定该待使用关键词的总搜索指数。然后,可以将总搜索指数大于预设指数、且与搜索词之间的相关度大于预设相关度的待使用关键词,作为该关注特征维度下的搜索关键词。
或者,可以为相关度和总搜索指数设置不同的预设权重,针对每个待使用关键词,可以利用对应的预设权重,对相关度和总搜索指数进行加权求和,得到该待使用关键词对应的加权值。利用每个待使用关键词的加权值,按照加权值从高到低的顺序对各待使用关键词进行排序,将排序次序小于预设次序的待使用关键词,作为该关注特征维度下的搜索关键词。
或者,可以先筛选出与搜索词之间的相关度大于预设相关度的待使用关键词,然后,根据筛选出的待使用关键词的总搜索指数(或在过去一天的搜索指数),按照搜索指数从高到低的顺序对各待使用关键词进行排序,将排序次序小于预设次序的待使用关键词,作为该关注特征维度下的搜索关键词。
S102:在第一搜索结果页展示第一搜索指数信息,以及搜索关键词。
具体实施时,可以在第一搜索结果页中的结果卡片中,以搜索趋势图的方式展示第一搜索指数信息,并在第一搜索指数信息的下方展示各个搜索关键词,同时,结果卡片中还可以展示有目标事件的事件名称。其中,搜索关键词的展示优先级可以根据搜索关键词在第二预设时间段下的搜索指数确定。示例性的,搜索指数越高,展示优先级越高。
可理解的,除了可以在搜索结果页展示第一搜索指数信息和搜索关键词,还可以在搜索结果页中,展示与搜索词相匹配的搜索结果。
如图2所示,为本公开实施例提供的一种第一搜索结果页的展示示意图,其中,搜索信息为“XX事件”,在结果卡片中,以搜索趋势图的方式展示第一搜索指数信息,并且,在搜索趋势图的下方展示有三个搜索关键词(即搜索关键词1~3),每个搜索关键词的旁边还展示有在第二预设时间段下的搜索指数。在搜索关键词3的下方还展示有“展开更多”按钮,通过触发该按钮,可以获取更多的搜索关键词。在结果卡片的下方还展示有与搜索词相匹配的搜索结果。
这样,在接收到搜索词之后,通过展示与搜索词相关联的目标事件的第一搜索指数信息以及不同关注特征维度下的搜索关键词,可以实现全面直观地将目标事件的搜索趋势和事件热度展示给用户,不仅提高了展示内容的丰富性,还可以帮助用户更全面、多角度、更高效地了解目标事件。
在一种实施例中,在展示搜索关键词之后,还可以对搜索关键词进行触发,以实现对搜索关键词的相关信息的获取。具体的,可以响应于触发搜索
关键词,在第一搜索结果页展示搜索关键词对应的第二搜索指数信息;第二搜索指数信息表征搜索关键词在第一预设时间段内随时间周期的变化趋势和在每个时间周期下的搜索指数。
这里,响应于触发搜索关键词的操作可以为点击搜索关键词的操作。第二搜索指数信息为搜索关键词的搜索指数信息,可以包括搜索关键词在第一预设时间段内随时间周期的变化趋势和在每个时间周期下的搜索指数。第二搜索指数信息可以根据对与搜索关键词在第一预设时间段内的搜索量、以及与搜索关键词相关的搜索结果的搜索量,进行加权求和后得到。
示例性的,可以响应于触发图2中的搜索关键词1,在第一搜索结果页展示的搜索关键词1的下方,以搜索趋势图的形式展示搜索关键词1对应的第二搜索指数信息。
这样,在触发搜索关键词后,通过直接在第一搜索结果页中展示搜索关键词的第二搜索指数信息的方式,能够帮助用户快速高效地获取到搜索关键词的搜索热度信息。
在一种实施例中,在第一搜索结果页展示搜索关键词对应的第二搜索指数信息之前,还可以先获取搜索关键词对应的各个待展示词条,待展示词条为根据各个待筛选词条与搜索关键词的相关度、以及待筛选词条在第二预设时间段内的搜索指数确定的。
这里,待筛选词条可以为包括搜索关键词的各个历史搜索词条,待展示词条即为从待筛选词条中筛选出的部分词条。第二预设时间段可以为历史时间段,例如可以为过去1小时、过去1天等等。第二预设时间段可以根据经验设置,本公开实施例不进行具体限定。第二预设时间段对应的时间长度可以小于第一预设时间段的时长长度。示例性的,在第一预设时间段为过去30天的情况下,第二预设时间段可以为过去1天。每个待筛选词条在第二预设时间段内均对应一个搜索指数。
示例性的,在第一预设时间段为过去30天的情况下,第二预设时间段可以为过去1天的情况下,可以获取过去30天内的包括搜索关键词的各个待筛选词条,然后针对每个待筛选词条,可以根据该待筛选词条的语义和搜索关键词的语义,计算该待筛选词条与搜索关键词的相关度,同时,可以获取该待筛选词条在过去1天的搜索指数。然后,可以利用各个待筛选词条的相
关度,从待筛选词条中筛选出相关度大于预设相关度的中间词条,然后,可以根据各中间词条在过去1天的搜索指数,按照从高到低的顺序对各中间词条进行排序,进而可以将排序次序小于预设次序的中间词条,作为搜索关键词对应的待展示词条。如此,可以在触发搜索关键词的时候,获取该搜索关键词对应的各个待展示词条。例如,在搜索关键词为症状的情况下,搜索关键词对应的待展示词条可以为“1~7天症状图解”、“轻症有什么症状”、“不同年龄段的人的症状”、“1~7天可能的症状”等。
进一步的,针对“在第一搜索结果页展示搜索关键词对应的第二搜索指数信息”的步骤,可以按照如下步骤实施:
在搜索关键词的下方展示第二搜索指数信息,并在第二搜索指数信息的下方,展示各个待展示词条。
示例性的,可以在被触发的搜索关键词的下方,以搜索趋势图的形式展示该搜索关键词的第二搜索指数信息,并在展示的第二搜索指数信息的下方,展示该搜索关键词对应的各个待展示词条。
如图3所示,为本公开实施例提供的一种展示第二搜索指数信息和待展示词条的示意图,图3可以为触发图2中的搜索关键词1后得到的页面,在搜索关键词1的下方,以搜索趋势图的形式展示搜索关键词1对应的第二搜索指数信息;并且,在展示的第二搜索指数信息的下方,展示有搜索关键词1对应的4个待展示词条(即图3中的“待展示词条1~4”),其中,每个待展示词条中均可以包括搜索关键词1。
在一种实施方式中,在以搜索趋势图的形式展示第二搜索指数信息之后,还可以响应于针对第二搜索指数信息对应的搜索趋势图的点击操作,确定点击操作对应的目标时间周期,并展示搜索关键词在目标时间周期下的搜索指数。例如,在图3中,触发的目标时间周期为12月11日,因此可以在搜索趋势图中展示搜索关键词1在12月11日下的搜索指数(如图3中的1750613)。其中,目标时间周期即为点击操作所触发的时间周期,在图3中,搜索趋势图存在对应的曲线,曲线中的每个位置对应于一个时间周期;针对搜索趋势图的点击操作,可以为点击搜索趋势图对应的曲线中任一位置的操作。
可选的,在以搜索趋势图的形式展示第一搜索指数信息之后,也可以响应于第一搜索指数信息对应的搜索趋势图的点击操作,确定点击操作对应的
目标时间周期,并展示目标事件在目标时间周期下的搜索指数。例如,在图2中,触发的目标时间周期为12月17日,因此可以在搜索趋势图中展示目标事件在12月17日下的搜索指数(如图2中的30123674)。
在一种实施例中,搜索关键词对应的第二搜索指数信息可以根据以下步骤确定:
S1:获取搜索关键词在第一预设时间段的每个时间周期内的第一搜索指数,以及获取搜索关键词相关的各个搜索词条分别在第一预设时间段的每个时间周期内的第二搜索指数。
这里,第一搜索指数即为搜索关键词在第一预设时间段的每个时间周期内的搜索指数,第二搜索指数即为搜索词条在第一预设时间段的每个时间周期内的搜索指数。搜索关键词相关的搜索词条可以为包括搜索关键词的各个历史搜索词条和/或基于搜索关键词衍生出的历史搜索词条。
示例性的,可以获取搜索关键词在过去30天中的每1天内的第一搜索指数,以及获取与搜索关键词相关的各个搜索词条,分别在过去30天中的每1天内的第二搜索指数。
S2:针对每个时间周期,根据搜索关键词在时间周期内的第一搜索指数以及每个搜索词条在时间周期内的第二搜索指数,确定搜索关键词在时间周期内的搜索指数。
示例性的,针对每个时间周期,可以将该搜索关键词在该时间周期内的第一搜索指数,以及每个搜索词条在时间周期内的第二搜索指数进行求和,从而得到搜索关键词在该时间周期内的搜索指数。
或者,针对每个时间周期,可以获取预先为第一搜索指数设置的第一权重,以及为第二搜索指数设置的第二权重;利用第一权重对该搜索关键词在该时间周期内的第一搜索指数进行加权,得到第一加权值;利用第二权重对每个搜索词条在该时间周期内的第二搜索指数分别进行加权,得到各个搜索词条在该时间周期对应的第二加权值;将第一加权值和各个第二加权值相加,得到搜索关键词在该时间周期内的搜索指数。
S3:根据搜索关键词在每个时间周期内的搜索指数,确定搜索关键词对应的第二搜索指数信息。
具体实施时,在得到搜索关键词在每个时间周期内的搜索指数之后,可
以根据在每个时间周期内的搜索指数,确定搜索关键词在第一预设时间段内随时间周期的变化趋势,进而,可以将该变化趋势和搜索关键词在每个时间周期内的搜索指数进行结合,得到搜索关键词对应的第二搜索指数信息。
同理,针对目标事件的第一搜索指数信息,可以根据与目标事件相关的全量搜索词、在各个时间周期内的搜索指数,和全量搜索词在各个时间周期下的搜索结果的浏览量,确定目标事件在各个时间周期下的搜索指数。然后,可以根据目标时间在各个时间周期下的搜索指数,生成目标事件的第一搜索指数信息。
如图4所示,为本公开实施例提供的一种确定第一搜索指数信息、第二搜索指数信息和待展示词条的示意图,其中,在获取到目标事件对应的全量搜索词之后,可以获取全量搜索词中的每个全量搜索词在近30天内中的每天分别对应的搜索指数;针对每天,将每个全量搜索词分别在该天对应的搜索指数相加,得到目标事件在该天对应的搜索指数;根据目标事件在近30天内中的每天对应的搜索指数,确定目标事件的第一搜索指数信息。在获取到目标事件对应的搜索关键词之后,可以获取搜索关键词在近30天内中的每天的第一搜索指数,以及获取搜索关键词相关的各个搜索词条分别在近30天内中的每天的第二搜索指数;然后针对每天,将搜索关键词在该天的第一搜索指数以及每个搜索词条在该天的第二搜索指数相加,得到搜索关键词在该天内的搜索指数;进而,可以根据搜索关键词在每天的搜索指数,确定搜索关键词对应的第二搜索指数信息。针对每个搜索关键词,可以获取该搜索关键词对应的各个待筛选词条在近1天内的搜索指数,然后,可以利用各个待筛选词条在近1天内的搜索指数,从待筛选词条中筛选出该搜索关键词对应的各个待展示词条。
在一种实施例中,在展示第二搜索指数信息之后,还可以执行下述步骤:
响应于针对第二搜索指数信息的触发操作,确定触发操作所触发的目标时间周期;展示目标时间周期对应的搜索数据信息;搜索数据信息根据对搜索关键词对应的各个待展示词条,在目标时间周期下的搜索结果,进行结果聚类后得到的至少一个聚类结果的结果属性确定。
这里,目标时间周期即为触发操作对应触发的时间周期。例如,在第一预设时间段为过去30天的情况下,目标时间周期可以为过去30天中的任一
天。
结果属性用于表征聚类结果中的各个搜索结果共有的公共特征,例如,结果属性可以表征聚类结果中的各个搜索结果的公共关键词、公共体裁、公共意图、公共信息维度等。
具体实施时,针对搜索关键词,可以获取搜索关键词对应的各个待展示词条,在目标时间周期下的各个搜索结果。然后,可以按照不同的聚类维度,对各个搜索结果进行聚类,得到至少一个聚类结果。针对得到的每个聚类结果,可以根据得到该聚类结果时使用的聚类维度以及聚类结果中的各个搜索结果共有的公共特征,确定该聚类结果的结果属性。之后,可以将该结果属性,作为该搜索关键词在目标时间周期下的搜索数据信息。
搜索数据信息可以展示在触发操作对应的触发位置处。
示例性的,可以响应于触发第二搜索指数信息对应的搜索趋势图,确定在该搜索趋势图对应的曲线中的触发位置,将该位置对应的时间周期作为目标时间周期。之后,可以获取搜索关键词在目标时间周期下的搜索数据信息,并在搜索趋势图中的触发位置处展示搜索数据信息。
可选的,在展示第一搜索指数信息之后,还可以执行下述步骤:
响应于针对第一搜索指数信息的触发操作,确定触发操作所触发的目标时间周期;展示目标事件在目标时间周期下对应的搜索数据信息;其中,目标事件在目标时间周期下对应的搜索数据信息,可以根据对目标事件对应的全量搜索词在目标时间周期下对应的各个搜索结果,进行结果聚类后得到的至少一个聚类结果的结果属性确定。
关于确定目标时间在目标时间周期下对应的搜索数据信息的步骤,可以参照上述确定搜索关键词在目标时间周期下的搜索数据信息的步骤,此处不再赘述。
示例性的,可以响应于触发第一搜索指数信息对应的搜索趋势图,确定在该搜索趋势图对应的曲线中的触发位置,将该位置对应的时间周期作为目标时间周期。之后,可以获取目标事件在该目标时间周期下的搜索数据信息,并在搜索趋势图中的触发位置处展示该搜索数据信息。
在一种实施例中,在展示各个待展示词条之后,还可以:
响应于触发待展示词条,获取与触发的待展示词条相匹配的搜索结果;
在第二搜索结果页展示搜索结果。
这里,与触发的待展示词条相匹配的搜索结果,即为利用待展示词条进行搜索后,得到的各个搜索结果。第二搜索结果页为新的搜索结果页,用于展示与待展示词条相匹配的搜索结果。
如图5所示,为本公开实施例提供的一种展示第二搜索结果页的过程示意图,其中,图5中的a即为上述图2,在响应于触发a中的搜索关键词1之后,可以得到图5中的b,其中,图5中的b即为上述图3。在响应于触发b中的待展示词条2之后,可以生成如图5中的c所示的第二搜索结果页,第二搜索结果页中的搜索框中的搜索信息即为待展示词条2,第二搜索结果页中展示有待展示词条2对应的3个搜索结果(即c中的搜索结果1~3)。
本领域技术人员可以理解,在具体实施方式的上述方法中,各步骤的撰写顺序并不意味着严格的执行顺序而对实施过程构成任何限定,各步骤的具体执行顺序应当以其功能和可能的内在逻辑确定。
基于同一发明构思,本公开实施例中还提供了与搜索信息展示方法对应的搜索信息展示装置,由于本公开实施例中的装置解决问题的原理与本公开实施例上述搜索信息展示方法相似,因此装置的实施可以参见方法的实施,重复之处不再赘述。
如图6所示,为本公开实施例提供的一种搜索信息展示装置的示意图,包括:
获取模块601,用于响应于接收到搜索词,获取与所述搜索词相关联的目标事件的第一搜索指数信息、以及所述目标事件在不同的关注特征维度下的搜索关键词;所述第一搜索指数信息表征所述目标事件在第一预设时间段内随时间周期的变化趋势和在每个所述时间周期下的搜索指数;
展示模块602,用于在第一搜索结果页内展示所述第一搜索指数信息,以及所述搜索关键词。
在一种可能的实施方式中,所述关注特征维度与所述目标事件的发展阶段相关;
所述装置还包括:
第一确定模块603,用于根据以下步骤确定所述搜索关键词:
确定所述目标事件所处的目标发展阶段;
根据所述目标发展阶段,确定与目标事件对应的各个关注特征维度,并从与所述目标事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的搜索关键词。
在一种可能的实施方式中,所述第一确定模块603,在所述从与所述事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的搜索关键词时,用于:
针对任一所述关注特征维度,从所述全量搜索词中确定与所述关注特征维度之间的关联度大于预设关联度的各个初始搜索词;
根据各个所述初始搜索词,分别在第一预设时间段内的每个所述时间周期下的搜索指数,从所述初始搜索词中筛选出所述关注特征维度下的搜索关键词。
在一种可能的实施方式中,所述关注特征维度与所述目标事件对应的用户关注特征相关,所述用户关注特征根据所述目标事件下的各个历史搜索词的历史消费数据实时确定;
所述装置还包括:
第二确定模块604,用于根据以下步骤确定所述搜索关键词:
根据接收到所述搜索词的时间,确定所述目标事件在所述时间下对应的用户关注特征,并将所述用户关注特征作为所述关注特征维度;
从与所述目标事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的待使用关键词;
针对任一所述关注特征维度,根据所述关注特征维度下的待使用关键词与所述搜索词之间的相关度、以及所述待使用关键词在第一预设时间段内的每个所述时间周期下的搜索指数,从所述待使用关键词中筛选出所述关注特征维度下的搜索关键词。
在一种可能的实施方式中,所述展示模块602,在展示所述搜索关键词之后,还用于:
响应于触发所述搜索关键词,在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息;所述第二搜索指数信息表征所述搜索关键词在第一预设时间段内随时间周期的变化趋势和在每个所述时间周期下的搜索指数。
在一种可能的实施方式中,所述获取模块601,在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息之前,还用于:
获取所述搜索关键词对应的各个待展示词条,所述待展示词条为根据各个待筛选词条与所述搜索关键词的相关度、以及所述待筛选词条在第二预设时间段内的搜索指数确定的;
所述展示模块602,在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息时,用于:
在所述搜索关键词的下方展示所述第二搜索指数信息,并在所述第二搜索指数信息的下方,展示各个所述待展示词条。
在一种可能的实施方式中,所述展示模块602,在所述搜索关键词的下方展示所述第二搜索指数信息之后,还用于:
响应于针对所述第二搜索指数信息的触发操作,确定所述触发操作所触发的目标时间周期;
展示所述目标时间周期对应的搜索数据信息;所述搜索数据信息根据对所述搜索关键词对应的各个待展示词条,在目标时间周期下的搜索结果,进行结果聚类后得到的至少一个聚类结果的结果属性确定。
在一种可能的实施方式中,所述装置还包括:
第三确定模块605,用于根据以下步骤确定所述搜索关键词对应的第二搜索指数信息:
获取所述搜索关键词在所述第一预设时间段的每个时间周期内的第一搜索指数,以及获取所述搜索关键词相关的各个搜索词条分别在所述第一预设时间段的每个时间周期内的第二搜索指数;
针对每个所述时间周期,根据所述搜索关键词在所述时间周期内的第一搜索指数以及每个所述搜索词条在所述时间周期内的第二搜索指数,确定所述搜索关键词在所述时间周期内的搜索指数;
根据搜索关键词在每个所述时间周期内的搜索指数,确定搜索关键词对应的第二搜索指数信息。
在一种可能的实施方式中,所述获取模块601,在展示各个所述待展示词条之后,还用于:
响应于触发所述待展示词条,获取与触发的所述待展示词条相匹配的搜
索结果;
所述展示模块602,还用于:在第二搜索结果页展示所述搜索结果。
关于装置中的各模块的处理流程、以及各模块之间的交互流程的描述可以参照上述方法实施例中的相关说明,这里不再详述。
基于同一技术构思,本申请实施例还提供了一种计算机设备。参照图7所示,为本申请实施例提供的一种计算机设备的结构示意图,包括:
处理器71、存储器72和总线73。其中,存储器72存储有处理器71可执行的机器可读指令,处理器71用于执行存储器72中存储的机器可读指令,所述机器可读指令被处理器71执行时,处理器71执行下述步骤:S101:响应于接收到搜索词,获取与搜索词相关联的目标事件的第一搜索指数信息、以及目标事件在不同的关注特征维度下的搜索关键词;第一搜索指数信息表征目标事件在第一预设时间段内随时间周期的变化趋势和在每个时间周期下的搜索指数以及S102:在第一搜索结果页展示第一搜索指数信息,以及搜索关键词。
上述存储器72包括内存721和外部存储器722;这里的内存721也称内存储器,用于暂时存放处理器71中的运算数据,以及与硬盘等外部存储器722交换的数据,处理器71通过内存721与外部存储器722进行数据交换,当计算机设备运行时,处理器71与存储器72之间通过总线73通信,使得处理器71在执行上述方法实施例中所提及的执行指令。
本公开实施例还提供一种计算机可读存储介质,该计算机可读存储介质上存储有计算机程序,该计算机程序被处理器运行时执行上述方法实施例中所述的搜索信息展示方法的步骤。其中,该存储介质可以是易失性或非易失的计算机可读取存储介质。
本公开实施例所提供的搜索信息展示方法的计算机程序产品,包括存储了程序代码的计算机可读存储介质,所述程序代码包括的指令可用于执行上述方法实施例中所述的搜索信息展示方法的步骤,具体可参见上述方法实施例,在此不再赘述。
该计算机程序产品可以具体通过硬件、软件或其结合的方式实现。在一个可选实施例中,所述计算机程序产品具体体现为计算机存储介质,在另一个可选实施例中,计算机程序产品具体体现为软件产品,例如软件开发包
(Software Development Kit,SDK)等等。
所属领域的技术人员可以清楚地了解到,为描述的方便和简洁,上述描述的系统和装置的具体工作过程,可以参考前述方法实施例中的对应过程,在此不再赘述。在本公开所提供的几个实施例中,应该理解到,所揭露的系统、装置和方法,可以通过其它的方式实现。以上所描述的装置实施例仅仅是示意性的,例如,所述单元的划分,仅仅为一种逻辑功能划分,实际实现时可以有另外的划分方式,又例如,多个单元或组件可以结合或者可以集成到另一个系统,或一些特征可以忽略,或不执行。另一点,所显示或讨论的相互之间的耦合或直接耦合或通信连接可以是通过一些通信接口,装置或单元的间接耦合或通信连接,可以是电性,机械或其它的形式。
所述作为分离部件说明的单元可以是或者也可以不是物理上分开的,作为单元显示的部件可以是或者也可以不是物理单元,即可以位于一个地方,或者也可以分布到多个网络单元上。可以根据实际的需要选择其中的部分或者全部单元来实现本实施例方案的目的。
另外,在本公开各个实施例中的各功能单元可以集成在一个处理单元中,也可以是各个单元单独物理存在,也可以两个或两个以上单元集成在一个单元中。
所述功能如果以软件功能单元的形式实现并作为独立的产品销售或使用时,可以存储在一个处理器可执行的非易失的计算机可读取存储介质中。基于这样的理解,本公开的技术方案本质上或者说对现有技术做出贡献的部分或者该技术方案的部分可以以软件产品的形式体现出来,该计算机软件产品存储在一个存储介质中,包括若干指令用以使得一台计算机设备(可以是个人计算机,服务器,或者网络设备等)执行本公开各个实施例所述方法的全部或部分步骤。而前述的存储介质包括:U盘、移动硬盘、只读存储器(Read-Only Memory,ROM)、随机存取存储器(RandomAccess Memory,RAM)、磁碟或者光盘等各种可以存储程序代码的介质。
若本申请技术方案涉及个人信息,应用本申请技术方案的产品在处理个人信息前,已明确告知个人信息处理规则,并取得个人自主同意。若本申请技术方案涉及敏感个人信息,应用本申请技术方案的产品在处理敏感个人信息前,已取得个人单独同意,并且同时满足“明示同意”的要求。例如,在
摄像头等个人信息采集装置处,设置明确显著的标识告知已进入个人信息采集范围,将会对个人信息进行采集,若个人自愿进入采集范围即视为同意对其个人信息进行采集;或者在个人信息处理的装置上,利用明显的标识/信息告知个人信息处理规则的情况下,通过弹窗信息或请个人自行上传其个人信息等方式获得个人授权;其中,个人信息处理规则可包括个人信息处理者、个人信息处理目的、处理方式、处理的个人信息种类等信息。
最后应说明的是:以上所述实施例,仅为本公开的具体实施方式,用以说明本公开的技术方案,而非对其限制,本公开的保护范围并不局限于此,尽管参照前述实施例对本公开进行了详细的说明,本领域的普通技术人员应当理解:任何熟悉本技术领域的技术人员在本公开揭露的技术范围内,其依然可以对前述实施例所记载的技术方案进行修改或可轻易想到变化,或者对其中部分技术特征进行等同替换;而这些修改、变化或者替换,并不使相应技术方案的本质脱离本公开实施例技术方案的精神和范围,都应涵盖在本公开的保护范围之内。因此,本公开的保护范围应所述以权利要求的保护范围为准。
Claims (12)
- 一种搜索信息展示方法,包括:响应于接收到搜索词,获取与所述搜索词相关联的目标事件的第一搜索指数信息、以及所述目标事件在不同的关注特征维度下的搜索关键词;所述第一搜索指数信息表征所述目标事件在第一预设时间段内随时间周期的变化趋势和在每个所述时间周期下的搜索指数;在第一搜索结果页内展示所述第一搜索指数信息,以及所述搜索关键词。
- 根据权利要求1所述的方法,其中,所述关注特征维度与所述目标事件的发展阶段相关;所述搜索关键词根据以下步骤确定:确定所述目标事件所处的目标发展阶段;根据所述目标发展阶段,确定与目标事件对应的各个关注特征维度,并从与所述目标事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的搜索关键词。
- 根据权利要求2所述的方法,其中,所述从与所述事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的搜索关键词,包括:针对任一所述关注特征维度,从所述全量搜索词中确定与所述关注特征维度之间的关联度大于预设关联度的各个初始搜索词;根据各个所述初始搜索词,分别在第一预设时间段内的每个所述时间周期下的搜索指数,从所述初始搜索词中筛选出所述关注特征维度下的搜索关键词。
- 根据权利要求1所述的方法,其中,所述关注特征维度与所述目标事件对应的用户关注特征相关,所述用户关注特征根据所述目标事件下的各个历史搜索词的历史消费数据实时确定;所述搜索关键词根据以下步骤确定:根据接收到所述搜索词的时间,确定所述目标事件在所述时间下对应的用户关注特征,并将所述用户关注特征作为所述关注特征维度;从与所述目标事件相关的全量搜索词中,确定各个所述关注特征维度下分别对应的待使用关键词;针对任一所述关注特征维度,根据所述关注特征维度下的待使用关键词与所述搜索词之间的相关度、以及所述待使用关键词在第一预设时间段内的每个所述时间周期下的搜索指数,从所述待使用关键词中筛选出所述关注特征维度下的搜索关键词。
- 根据权利要求1-4任一项所述的方法,其中,在展示所述搜索关键词之后,还包括:响应于触发所述搜索关键词,在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息;所述第二搜索指数信息表征所述搜索关键词在第一预设时间段内随时间周期的变化趋势和在每个所述时间周期下的搜索指数。
- 根据权利要求5所述的方法,其中,在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息之前,还包括:获取所述搜索关键词对应的各个待展示词条,所述待展示词条为根据各个待筛选词条与所述搜索关键词的相关度、以及所述待筛选词条在第二预设时间段内的搜索指数确定的;在所述第一搜索结果页展示所述搜索关键词对应的第二搜索指数信息,包括:在所述搜索关键词的下方展示所述第二搜索指数信息,并在所述第二搜索指数信息的下方,展示各个所述待展示词条。
- 根据权利要求5或6所述的方法,其中,在所述搜索关键词的下方展示所述第二搜索指数信息之后,还包括:响应于针对所述第二搜索指数信息的触发操作,确定所述触发操作所触发的目标时间周期;展示所述目标时间周期对应的搜索数据信息;所述搜索数据信息根据对所述搜索关键词对应的各个待展示词条,在目标时间周期下的搜索结果,进行结果聚类后得到的至少一个聚类结果的结果属性确定。
- 根据权利要求5-7任一项所述的方法,其中,所述搜索关键词对应的第二搜索指数信息根据以下步骤确定:获取所述搜索关键词在所述第一预设时间段的每个时间周期内的第一搜索指数,以及获取所述搜索关键词相关的各个搜索词条分别在所述第一预 设时间段的每个时间周期内的第二搜索指数;针对每个所述时间周期,根据所述搜索关键词在所述时间周期内的第一搜索指数以及每个所述搜索词条在所述时间周期内的第二搜索指数,确定所述搜索关键词在所述时间周期内的搜索指数;根据搜索关键词在每个所述时间周期内的搜索指数,确定搜索关键词对应的第二搜索指数信息。
- 根据权利要求6所述的方法,其中,在展示各个所述待展示词条之后,还包括:响应于触发所述待展示词条,获取与触发的所述待展示词条相匹配的搜索结果;在第二搜索结果页展示所述搜索结果。
- 一种搜索信息展示装置,包括:获取模块,被配置为响应于接收到搜索词,获取与所述搜索词相关联的目标事件的第一搜索指数信息、以及所述目标事件在不同的关注特征维度下的搜索关键词;所述第一搜索指数信息表征所述目标事件在第一预设时间段内随时间周期的变化趋势和在每个所述时间周期下的搜索指数;展示模块,被配置为在第一搜索结果页内展示所述第一搜索指数信息,以及所述搜索关键词。
- 一种计算机设备,包括:处理器、存储器,所述存储器存储有所述处理器可执行的机器可读指令,所述处理器被配置为执行所述存储器中存储的机器可读指令,所述机器可读指令被所述处理器执行时,所述处理器执行如权利要求1-9任一项所述的搜索信息展示方法的步骤。
- 一种计算机可读存储介质,所述计算机可读存储介质上存储有计算机程序,所述计算机程序被计算机设备运行时,所述计算机设备执行如权利要求1-9任一项所述的搜索信息展示方法的步骤。
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| CN120044899A (zh) * | 2025-02-07 | 2025-05-27 | 佛山市青实科技有限公司 | 一种电视机组装线智能控制方法及系统 |
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