WO2022148447A1

WO2022148447A1 - Display content unlocking method, apparatus and device, and readable storage medium

Info

Publication number: WO2022148447A1
Application number: PCT/CN2022/070833
Authority: WO
Inventors: 林晓佳; 范杨; 阮良; 刘子文; 李远青; 黄鹏飞; 蒋梦婷; 翁青霄; 凌周骏一; 周晶晶; 李龙飞; 廖昕苑
Original assignee: 腾讯科技（深圳）有限公司
Priority date: 2021-01-11
Filing date: 2022-01-07
Publication date: 2022-07-14
Also published as: CN114764720A

Abstract

A display content unlocking method, apparatus and device, and a readable storage medium, relating to the field of interface interaction. The method comprises: displaying an unlock panel, which is used for indicating the segment length of a content segment to be unlocked (301); receiving a trigger operation to unlock the content segment (302); displaying a recommended content browsing interface on the basis of the trigger operation (302); and in response to the unlock of the content segment, displaying the content segment (304). By displaying an unlock control in an unlock panel, a user is prompted to unlock a content segment in a manner of browsing recommended content, and the user can browse some or all of segments in the display content by unlocking the content segment; if the content of the current display content is not content expected by the user, content segments of other display content may also be unlocked and previewed, so that the human-computer interaction efficiency when the user determines the display content is improved.

Description

Unlocking method, device, device and readable storage medium for displaying content

This application claims the priority of the Chinese patent application filed on January 11, 2021 with the application number 202110031617.X and the invention titled "Unlocking Method, Device, Device and Readable Storage Medium for Displaying Content", the entire contents of which are obtained through Reference is incorporated in this application.

technical field

The embodiments of the present application relate to the field of interface interaction, and in particular, to a method, apparatus, device, and readable storage medium for unlocking displayed content.

Background technique

A video in-roll is a form of advertising that unlocks a video by playing an ad in the player. That is, before the video is played, the advertisement content is first viewed, thereby unlocking the form of the video.

In the related art, the video patch advertisement is played before the video is played, for example: after the user selects the TV series to be played, before the TV series is played, a fixed-length advertisement content is firstly played in the player, and when the advertisement content is played When done, load the video content of the TV episode to play.

However, when the video patch advertisement is played in the above manner, the user can watch the actual video content and determine whether the video content is the video content that the user needs to watch, and when the video content is not When the user needs the video content, it is also necessary to select other videos and watch the advertisement content again, and the selection efficiency of the video content is low.

SUMMARY OF THE INVENTION

Embodiments of the present application provide an unlocking method, apparatus, device, and readable storage medium for displaying content. The technical solution is as follows:

In one aspect, a method for unlocking displayed content is provided, the method is executed by a terminal, and the method includes:

displaying an unlocking panel, where the unlocking panel is used to instruct to unlock the content segment of the displayed content by browsing the recommended content, and the unlocking panel is further used to indicate the segment length of the unlocked content segment;

receiving a trigger operation for unlocking the content fragment;

Displaying a recommended content browsing interface based on the trigger operation, where the recommended content is displayed in the recommended content browsing interface;

The content segment is displayed in response to the content segment being unlocked.

In another aspect, an unlocking device for displaying content is provided, the device comprising:

a display module, configured to display an unlocking panel, the unlocking panel is used to instruct to unlock the content segment of the displayed content by browsing the recommended content, and the unlocking panel is further used to indicate the segment length of the unlocked content segment;

a receiving module, configured to receive a trigger operation for unlocking the content fragment;

The display module is further configured to display a recommended content browsing interface based on the trigger operation, where the recommended content is displayed in the recommended content browsing interface;

The display module is further configured to display the content segment in response to the content segment being unlocked.

In another aspect, a computer device is provided, the computer device includes a processor and a memory, the memory stores at least a piece of program, and the at least one piece of program is loaded and executed by the processor to achieve implementation as in the present application The unlocking method of the displayed content described in any of the examples.

In another aspect, a computer-readable storage medium is provided, wherein the storage medium stores at least one instruction, at least one piece of program, code set or instruction set, the at least one instruction, the at least one piece of program, the code The set or instruction set is loaded and executed by the processor to implement the method for unlocking the displayed content as described in any of the embodiments of this application.

In another aspect, there is provided a computer program product or computer program comprising computer instructions stored in a computer readable storage medium. The processor of the computer device reads the computer instruction from the computer-readable storage medium, and the processor executes the computer instruction, so that the computer device executes the method for unlocking the displayed content described in any one of the embodiments of this application.

The beneficial effects brought by the technical solutions provided in the embodiments of the present application include at least:

By displaying the unlocking controls in the unlocking panel, the user is prompted to unlock the content segment by browsing the recommended content, and the user can watch some or all segments of the displayed content by unlocking the content segment. If the content of the currently displayed content is not The content expected by the user can also be unlocked and previewed for other content segments of the displayed content, thereby improving the user’s human-computer interaction efficiency when determining the displayed content, and avoiding the need to watch a complete patch advertisement when selecting the displayed content. This results in low display efficiency and a large amount of data interaction between the terminal and the server.

Description of drawings

FIG. 1 is a schematic interface diagram of an unlocking panel provided by an exemplary embodiment of the present application;

FIG. 2 is a schematic diagram of an implementation environment provided by an exemplary embodiment of the present application;

3 is a flowchart of a method for unlocking display content provided by an exemplary embodiment of the present application;

4 is a schematic interface diagram of an unlocking control provided based on the embodiment shown in FIG. 3;

5 is a schematic interface diagram of a video clip unlocking process provided based on the embodiment shown in FIG. 3;

6 is a schematic diagram of the overall structure of the content fragment unlocking logic provided by an exemplary embodiment of the present application;

7 is a flowchart of a method for unlocking display content provided by another exemplary embodiment of the present application;

Fig. 8 is a schematic diagram of a drawing process of a progress bar provided based on the embodiment shown in Fig. 7;

FIG. 9 is a schematic diagram of a material pulling process provided based on the embodiment shown in FIG. 7;

Fig. 10 is the flow chart of pre-unlocking and supplementary unlocking process provided based on the embodiment shown in Fig. 7;

11 is a schematic diagram of an unlocking validity period prompt interface provided based on the embodiment shown in FIG. 7;

12 is a flowchart of a method for unlocking display content provided by another exemplary embodiment of the present application;

13 is a schematic diagram of an interface when a selection operation on a close control is received, provided based on the embodiment shown in FIG. 12;

14 is an overall schematic diagram of an unlocking process of a video clip provided by an exemplary embodiment of the present application;

15 is a structural block diagram of an unlocking device for displaying content provided by an exemplary embodiment of the present application;

16 is a structural block diagram of an unlocking device for displaying content provided by another exemplary embodiment of the present application;

FIG. 17 is a schematic structural diagram of a computer device provided by an exemplary embodiment of the present application.

Detailed ways

First, briefly introduce the terms involved in the embodiments of the present application:

Rewarded advertising: refers to the form of advertising that obtains a certain return through advertising display. In the embodiment of the present application, the playing of the incentive advertisement is used to obtain the unlocking of the content segment in the displayed content. The displayed content includes content in the form of video content, e-book content, news content, etc., which is not limited in this embodiment of the present application. Wherein, when the display content is implemented as video content, the playback of the incentive advertisement is used to unlock the video clips in the video content; when the display content is implemented as the e-book content, the playback of the incentive advertisement is used to unlock the chapter clips in the e-book content; When the displayed content is implemented as comic content, the playback of the rewarded advertisement is used to unlock a certain number of pages of comics, or when the comics are displayed in the form of comics, the playback of the rewarded advertisement is used to unlock the comic content of a certain number of grids; When the content is implemented as knowledge content, the playback of incentive advertisements is used to unlock a certain amount of knowledge in the knowledge content. For example, if the knowledge content is news content, the playback of the incentive advertisement is used to unlock news; when the knowledge content is knowledge Searching for content, the playback of the incentive advertisement is used to unlock a certain number of search results; when the knowledge content is daily popular science vocabulary, the playback of the incentive advertisement is used to unlock a certain number of popular science vocabulary. The form of the content is not limited.

In some embodiments, the rewarded ad corresponds to an unlocked length. Illustratively, when the displayed content is video content, the rewarded advertisement corresponds to the unlocked segment duration. For example, rewarded advertisement A can unlock a 20-minute video clip, and rewarded advertisement B can unlock a 30-minute video clip; when the displayed content is electronic For book content, the rewarded advertisement corresponds to the number of unlocked chapters. For example, rewarded advertisement A can unlock 10 chapters in the e-book content, and rewarded advertisement B can unlock 12 chapters in the e-book content; when the displayed content is news content , the rewarded advertisement corresponds to the number of unlocked news, for example: rewarded advertisement A can unlock 10 news, and rewarded advertisement B can unlock 15 news.

In some embodiments, the rewarded advertisement is a method of unlocking the displayed content when the account that logs in to the application belongs to a specified account type. Illustratively, when the account that logs in to the application belongs to an ordinary account, the displayed content is unlocked by means of a rewarded advertisement, and when the account that logs in to the application belongs to a member account, the displayed content can be directly unlocked without watching the rewarded advertisement.

In some embodiments, before triggering the display of the rewarded advertisement, the user may also select other methods to unlock the displayed content, such as: resource exchange method, account type switching method, and the like. Illustratively, taking the resource exchange method as an example, when the user selects the displayed content, the unlocking panel is displayed first, and the unlocking panel includes the unlocking control and the payment control. When the user selects the payment control, the payment interface is displayed. After the user completes the resource exchange on the payment interface, the displayed content is unlocked, thereby displaying the displayed content. Taking the account type switching method as an example, when the user selects the displayed content, the unlocking panel is displayed first. The unlocking panel includes the unlocking control and the account type switching control. The account type switching control is used to instruct the user to switch the account from the ordinary account. It is a member account, and when the user selects the account type switching control, the account type switching interface is displayed, and the user completes the account type switching operation in the account type switching interface, thereby unlocking the displayed content as a member account.

Illustratively, please refer to FIG. 1 , which shows a schematic interface diagram of an unlocking panel provided by an exemplary embodiment of the present application. As shown in FIG. 1 , the unlocking panel 100 includes an unlocking control 110, a payment control 120 and an account type switching control 130, wherein the unlocking control 110 is used to instruct to unlock a content segment in the displayed content by watching a rewarded advertisement, The payment control 120 is used to instruct to unlock the content segment or the complete display content in the display content by means of resource exchange, and the account type switching control 130 is used to instruct the content segment or complete display content in the display content to be unlocked by switching the account type. Display content to unlock.

FIG. 2 is a schematic diagram of an implementation environment provided by an exemplary embodiment of the present application. As shown in FIG. 2 , the implementation environment includes a terminal 210 and a server 220 , wherein the terminal 210 and the server 220 are connected through a communication network 230 .

The terminal 210 is installed with application programs for displaying the above-mentioned display content, such as: video playback application program, short video social program, e-book reading program, instant messaging application, social platform program, shopping program, financial management program, etc., this application The embodiment does not limit this. In this embodiment, a video playback application is installed in the terminal 210 as an example for description. This video playback application is used to play videos.

In some embodiments, when the video selected by the user needs to be unlocked and played, the terminal 210 first displays an unlock panel for the user to select the unlocking method. 220 Acquire the creative material of the rewarded advertisement to play. Optionally, while acquiring the advertising material from the server 220, the terminal 210 may also acquire video resources from the server 220 for synchronous loading, so that the video can be directly played after the rewarded advertisement is played.

The terminal 210 is also used to provide the calculation of the unlocking logic. For example, when the playback duration of the incentive advertisement reaches the required duration, it is determined that the display content is unlocked successfully, and when the display content has not been unlocked and the user chooses to close the incentive advertisement, the terminal 210 unlocks the display content. Logical judgment, and remind the user that the current display content has not been unlocked.

The server 220 is mainly used to provide advertisement materials and display content materials to the terminal 210, and the terminal 210 pulls the corresponding materials from the server 220 based on the user's selection operation to display or play.

The terminal 210 may be at least one of a smart phone, a tablet computer, a portable laptop computer, a desktop computer, a smart speaker, a smart wearable device, a smart TV, and a smart vehicle-mounted device. The server 220 may be a physical server or a cloud server providing cloud computing services, and the server 220 may be implemented as one server, or may be a server cluster or a distributed system composed of multiple servers.

Wherein, when the terminal and the server cooperate to implement the solution provided by the embodiments of the present application, the terminal and the server may be directly or indirectly connected through wired or wireless communication, which is not limited in the embodiments of the present application.

With reference to the above description, the application scenarios involved in the embodiments of the present application are illustrated by example.

First, the display content unlocking method provided by the embodiment of the present application is applied in a video playback scenario.

In the video playback application, after the user selects the target video, since the playback permission of the target video is locked, the unlock panel is displayed before the target video is played. The unlocking panel includes an unlocking control and an unlocking segment prompt, wherein the unlocking control is used to instruct to unlock the video segment by playing a rewarded advertisement, and the unlocked segment prompt is used to indicate the segment duration of the video segment that can be unlocked after currently playing the rewarded advertisement, For example, the prompt content of "Unlock 20 minutes after watching the advertisement" is displayed on the unlocking clip prompt, which is used to indicate that the 20-minute video clip in the target video can be unlocked after watching the rewarded advertisement.

When the user clicks on the unlocking control, it jumps to the advertisement playback interface to play the rewarded advertisement, and when the playback duration of the rewarded advertisement reaches the required duration, for example, the unlocking countdown is displayed during the playback of the rewarded advertisement, and the countdown length of the unlocking countdown is displayed. When it is 0, it is determined that the playback duration of the rewarded advertisement has reached the required duration, so the 20-minute video clip in the target video is unlocked.

Second, the display content unlocking method provided by the embodiment of the present application is applied to an e-book reading scenario.

In the e-book reading program, after the user selects the target e-book, because the reading authority of the target e-book is locked, or the reading authority of some chapters in the target e-book is locked, the display is displayed before the locked content of the e-book is displayed. Unlock the panel. The unlocking panel includes an unlocking control and an unlocking segment prompt, wherein the unlocking control is used to instruct the e-book chapter to be unlocked by playing a rewarded advertisement, and the unlocked segment prompt is used to indicate the number of e-book chapters that can be unlocked after playing the rewarded advertisement. , for example, the prompt content of "Unlock 5 chapters by watching an advertisement" is displayed on the unlock segment prompt, which is used to indicate that after watching the rewarded advertisement, the locked 5 chapters in the target e-book can be unlocked.

When the user clicks on the unlocking control, it jumps to the advertisement playback interface to play the rewarded advertisement, and when the playback duration of the rewarded advertisement reaches the required duration, unlocks 5 chapters in the target e-book.

Third, the display content unlocking method provided by the embodiment of the present application is applied in a news browsing scenario.

In the social platform program, after the user selects the news browsing function, since all or part of the news browsing authority in the news browsing interface is locked, the unlock panel is displayed when the user browses the locked news. The unlocking panel includes an unlocking control and an unlocking segment prompt, wherein the unlocking control is used to instruct to unlock the news browsing permission by playing a rewarded advertisement, and the unlocked segment prompt is used to indicate the number of news contents that can be unlocked after currently playing the rewarded advertisement, For example, the prompt content of "Unlock 10 news by watching an advertisement" is displayed on the unlocking segment prompt, which is used to indicate that 10 news items locked in the news browsing function can be unlocked after watching the rewarded advertisement.

When the user clicks on the unlocking control, it jumps to the advertisement playback interface to play the rewarded advertisement, and when the playback duration of the rewarded advertisement reaches the required duration, unlocks the 10 locked news in the news browsing function.

It is worth noting that the above-mentioned video playback scenarios, e-book reading scenarios, and news browsing scenarios are all illustrative examples, and the embodiments of the present application may also be applied to display scenarios of displayed content. And the display scene is not limited.

In conjunction with the above content, the method for unlocking the displayed content provided in the embodiment of the present application will be described. FIG. 3 is a flowchart of the method for unlocking the displayed content provided by an exemplary embodiment of the present application. The method is applied to a terminal as an example. Description, as shown in Figure 3, the method includes:

Step 301, displaying the unlocking panel.

The unlock panel is used for instructing to unlock the content segment of the presentation content by browsing the recommended content, and the unlock panel is also used for instructing the segment length of the unlocked content segment of the presentation content.

In some embodiments, the unlocking panel includes an unlocking control, the unlocking control is used to instruct to unlock the content segment of the displayed content by browsing the recommended content; the unlocking control corresponds to an unlocking segment prompt, and the unlocking segment prompt is used to indicate that based on the unlocking control Fragment length of the content fragment of the unlocked presentation content.

In some embodiments, the triggering condition for displaying the unlocking panel includes at least one of the following:

First, after the user selects the display content, since the display content itself is the content whose display authority is locked, and the authority lock is for all types of accounts, the unlock panel is displayed based on the user's selection operation;

Second, after the user selects the display content, the display content itself is the content whose display permission is locked, and the permission lock is for the specified type of account, so the account type of the login account in the current application is confirmed. type, display the unlock panel;

Third, the display content includes the part with the display permission locked and the part with the display permission unlocked. When the user selects the display content, the unlocked part is displayed first, and when the unlocked part is displayed, or the third part is displayed. After an unlocked part is displayed, the unlock panel is displayed to indicate the unlocking of subsequent locked parts;

Fourth, the display content includes at least two clips whose display rights are locked. After the i-th locked clip is played, an unlock panel is displayed to indicate the unlocking of the subsequent i+1-th locked clip, where i is positive. Integer, and the value of i is less than or equal to the total number of locked segments.

The above manner of displaying the unlocking panel is only a schematic example, and the unlocking panel may also be displayed under other trigger conditions, which is not limited in this embodiment of the present application.

In some embodiments, the unlocking segment prompt may be implemented in the unlocking control, that is, the unlocking control itself displays the unlocking segment prompt; or, the unlocking control and the unlocking segment prompt are implemented as two independent display elements.

When the unlocking fragment prompt is implemented in the unlocking control, the unlocking control is displayed as an unlocking fragment prompt. For example, if there is a touchable text "Watching the advertisement to unlock for 20 minutes" in the unlocking panel, touch the text on the text. The control operation can be implemented as a trigger operation for unlocking the content fragment. Optionally, the unlocking control also includes a touchable unlocking icon, that is, the unlocking icon and the unlocking segment prompt constitute the interface representation of the unlocking control, and a touch operation is performed on the unlocking segment prompt, or a touch operation is performed on the unlocking icon. The control operation can be implemented as a trigger operation to unlock the content fragment.

When the unlock control and the unlock fragment prompt are implemented as two independent display elements, the unlock control implements a touchable unlock icon, while the unlock fragment prompt is implemented as a text display element in the unlock panel, and the unlock fragment prompt is displayed on the unlock panel. The perimeter of the icon, such as the unlocking segment prompt is displayed on the right side of the unlocking icon. A touch operation on the unlock icon can be implemented as a trigger operation for unlocking the content fragment. The unlocking segment prompt is a touchable display element (that is, a touch operation on the text display element can be implemented as a triggering operation for unlocking the content segment), or a non-touchable display element.

In this embodiment, the unlocking segment prompt is implemented in the unlocking control as an example for description. Optionally, the unlocking control includes an unlocking icon and an unlocking fragment prompt. As shown in FIG. 4 , the unlocking panel 400 includes an unlocking control 410 . The unlocking control 410 includes an unlocking icon 411 and an unlocking segment prompt 412 . When the user touches the unlock icon 411 or the unlock segment prompt 412 (for example, operations such as clicking, double-clicking, sliding, gravity pressing, long pressing, etc. on the unlock segment prompt 412 ), it is all implemented as a touch on the unlock control 410 . In some embodiments, the functionality of unlock icon 411 may be integrated on unlock segment prompt 412 . The unlocking segment prompt 412 indicates that the segment length of the content segment of the displayed content unlocked based on the unlocking control 410 is 20 minutes.

The segment length is used to indicate the length or number of unlocked content segments in the displayed content. For example: when the displayed content is implemented as video content, the segment length is the segment duration; when the displayed content is implemented as e-book content, the segment length is implemented as the number of chapters, or the number of e-book pages, or the number of e-book paragraphs, etc.; If it is implemented as news content, the segment length is implemented as the number of news, or the number of dates corresponding to the news, or the length of the news content, which is not limited in this embodiment of the present application.

In some embodiments, the content segment is a preset designated segment corresponding to the unlocking process; or, the content segment is a user-defined segment set according to the segment length; or, the content segment is a segment randomly determined in the application.

Optionally, when the content segment is a preset designated segment, that is, the unlocked content segment is a default segment. Illustratively, when the user opens the video A for the first time for unlocking, the first unlocked video clip is the clip starting from 00:00 of the progress bar by default.

Step 302: Receive a trigger operation for unlocking the video clip.

In some embodiments, the unlocking panel includes an unlocking control, and a triggering operation on the unlocking control is received as a triggering operation for unlocking the video clip.

The triggering operation on the unlocking control includes at least one of the following operation forms:

First, receive a touch operation on the unlocking control (such as a click, double-click, sliding, gravity pressing, long-pressing, etc. operations on the unlocking control), and use the touch operation as a triggering operation for the unlocking control;

Second, an input operation from an external output device is received, and the input operation corresponds to the unlocking control, and the input operation is used as a triggering operation for the unlocking control.

The triggering operation is used to instruct the user to select to unlock the content segment in the displayed content by browsing the recommended content.

Step 303 , displaying the recommended content browsing interface based on the trigger operation, and displaying the recommended content in the recommended content browsing interface.

The recommended content browsing interface is a user interface for displaying recommended content, and the recommended content can be displayed in the recommended content browsing interface. For example, when the recommended content is a rewarded advertising video, the rewarded advertising video can be played in the recommended content browsing interface.

Optionally, an unlocking time is also displayed in the recommended content browsing interface. The unlock timing is used to indicate the timing duration for which the recommended content needs to be browsed to unlock the content segment of the displayed content. In some embodiments, the timing duration of the unlocked content segment and the display duration of the recommended content are two independent durations. Illustratively, the recommended content is implemented as a rewarded advertising video, the total duration of the rewarded advertising video is 60 seconds, and the timing duration of the unlocked content segment is 10 seconds in total, that is, when the rewarded advertising video is played in the recommended content browsing interface, the The recommendation timing of the rewarded ad video and the unlocking timing of the content clip. When the unlocking timing of the content clip expires, but the recommendation timing of the rewarded advertising video has not expired, the rewarded advertising video will continue to be played, and the content clip has been unlocked at this time.

In some embodiments, in response to the display duration of the recommended content reaching a required duration, a mask layer is displayed on the recommended content browsing interface, where the mask layer includes an identifier of the recommended content and a detail control, and the detail control is used to jump to and the recommended content The corresponding details interface. In some embodiments, when the recommended content is displayed in the recommended content browsing interface, the effect conversion of external links, small programs, and application downloads can be realized at the specified position or any position of the recommended content, and the detail controls in the overlay. Optionally, the timing duration of the unlocked content segment is less than or equal to the display duration of the recommended content.

In some embodiments, the unlocked content segment is displayed in response to the display duration of the recommended content reaching the required duration.

In some embodiments, the unlock timing is also displayed as a countdown. That is, the recommended content browsing interface includes an unlocking countdown, and the unlocking countdown is used to indicate the countdown length of the recommended content to be browsed for unlocking the content segment. Illustratively, the time required to browse the recommended content to unlock the content segment is 10 seconds, then when the recommended content browsing interface is displayed based on the trigger operation and the recommended content is displayed, the unlocking countdown will be displayed from 10 seconds, and will be displayed as the system time progresses. The countdown length of the unlock countdown is decreased every second.

In some embodiments, since the unlock timing is used to indicate the duration of the unlocked content segment, the recommended content also has a corresponding display duration. Therefore, when the unlocking time expires, the content segment in the displayed content is unlocked; and when the display duration of the recommended content reaches the required duration, the complete content of the displayed content is unlocked. Alternatively, when the unlocking time ends, the first content segment in the displayed content is unlocked; and when the display duration of the recommended content reaches the required duration, the second content segment in the displayed content is unlocked. The segment length of the second content segment is greater than the segment length of the first content segment. In some embodiments, the first content segment is contained within the second content segment.

Illustratively, the length of the rewarded advertisement is 60 seconds, and the unlocking time required to unlock the video clip A (the clip duration is 20 minutes) is 10 seconds. Therefore, when the user browses the rewarded advertisement for 10 seconds, the video clip A is unlocked, and when the user browses the rewarded advertisement for 60 seconds, the video clip B is unlocked (the clip duration is 40 minutes).

In some embodiments, the recommended content browsing interface is displayed by jumping from the unlocking panel. For example, the unlocking panel is a panel area that is superimposed and displayed on the playback interface, and the recommended content browsing interface is an independent display displayed by jumping from the playback interface. interface.

Step 304, in response to the content segment being unlocked, displaying the content segment.

Optionally, in the case where an unlocking time is set, in response to the end of the unlocking time, a content segment of the presentation content is displayed. Optionally, in the case where the unlock timing is not set, in response to the end of the display of the recommended content, a content segment of the presentation content is displayed. Taking the recommended content as a rewarded video as an example, the total duration of the rewarded video can be 1 minute. If the unlocking timer is set, assuming that the unlocking timer is 10 seconds, then when the rewarded video is played for 10 seconds, the The content segment of the displayed content can be displayed; if the unlocking timer is not set, then when the rewarded advertisement video finishes playing (that is, the complete playback is completed in 1 minute), the content segment of the displayed content is displayed.

In some embodiments, when the unlock timer expires, the content segment in the displayed content is unlocked, so that the user can choose to view the content segment, that is, the terminal displays the content segment. Taking a video as an example, the presentation content includes video content, and the content segment includes a video segment in the video content. Then, on the progress bar corresponding to the video content, the unlocked part is displayed in the first presentation state, and the unlocked video clip part is displayed in the second presentation state, thereby playing the video clip in the video content. Among them, the first presentation state and the second presentation status are two different presentation statuses, and the presentation status here refers to the visual presentation status presented by the interface, such as color, thickness, depth, transparency, etc., which are not limited in this application .

Illustratively, please refer to FIG. 5 , which shows a schematic interface diagram of a video clip unlocking process provided by an exemplary embodiment of the present application. As shown in FIG. 5 , an unlock panel 500 is first displayed, and the unlock panel 500 includes an unlock control 510 therein. When a trigger operation on the unlocking control 510 is received, a recommended content browsing interface 520 is displayed, wherein a rewarded advertisement video is played in the recommended content browsing interface 520, and an unlocking timer 521 ( Displayed in the form of countdown), as shown in FIG. 5 , the timing content of the unlocking timer 521 is “content that can be unlocked after 5 seconds”, and the upper right corner of the recommended content browsing interface 520 displays a recommended timer 522 (displayed in the form of a countdown). ), the timing content of the recommended timing is "59 seconds", which means that there are 59 seconds of playback time left in the rewarded advertising video, and a close control 523 is displayed on the right side of the recommended timing 522. When the user clicks the close control after the unlock timing 521 ends At 523, the video clip 524 is displayed, specifically, the unlocked portion 531 of the video clip 524 is displayed. The progress bar 530 includes a highlighted unlocked part 531 and an unlocked part 532 . The unlocking part 531 is a user-defined segment set by the user according to the segment length. For example, the unlocking part 531 is a user-defined unlocking segment within the limit of the segment length; or the unlocking part 531 is a segment randomly determined in the application.

If the user has not clicked the close control 523 before the end of the rewarded advertisement video, after the end of the rewarded advertisement video, a mask layer 540 will be superimposed and displayed on the recommended content browsing interface 520, and the mask layer 540 includes the logo 541 and details of the recommended content. Control 542. The details control 542 links the user to the product details introduction interface corresponding to the identifier 541 .

In some embodiments, after the overlay display mask 540 is displayed on the recommended content browsing interface 520, the recommended content browsing interface 520 still includes a close control 523, and the user can close the playback of the incentive advertisement video by triggering the close control 523. And the video clip 524 is displayed.

In some embodiments, if the close control 523 is not clicked before the playback of the rewarded advertisement video ends, the video clip 524 is directly displayed after the playback of the rewarded advertisement video ends. FIG. 5 is only a schematic example, and the embodiment of the present application does not limit the display content after the playback of the rewarded advertisement video ends.

Optionally, in another embodiment, the displayed content includes e-book content, and the content segment includes chapter segments in the e-book content, then when the content segment is displayed, on the catalog page corresponding to the e-book, the third The presentation state displays the unlocked part, and the unlocked chapter segment part is displayed in the fourth presentation state, and the chapter segment in the e-book content is displayed. Among them, the third presentation state and the fourth presentation status are two different presentation statuses, and the presentation status here refers to the visual presentation status presented by the interface, such as color, thickness, depth, transparency, etc., which are not limited in this application .

To sum up, the method for unlocking the displayed content provided in this embodiment, by displaying the unlocking control in the unlocking panel, prompts the user to unlock the content segment by browsing the recommended content, and the user can unlock the displayed content by unlocking the content segment. If the content of the currently displayed content is not the content expected by the user, it is also possible to unlock and preview other content fragments of the displayed content, thereby improving the human-computer interaction efficiency when the user determines the displayed content. To avoid the problem of low display efficiency and large amount of data interaction between the terminal and the server, it is necessary to watch a complete patch advertisement when selecting the display content.

In addition, by displaying the unlock timing in the recommended content browsing interface, the user can know how long it will take to unlock the content segment, giving the user a certain feedback and improving the friendliness of the product.

Illustratively, as shown in FIG. 6 , the structure includes a client 610 (that is, an application program corresponding to the above-mentioned terminal), an authentication background 620, a seller platform (Sell-Side Platform, SSP) 630, and an advertisement engine 640.

The client 610 includes an advertisement authentication module 611 and an incentive advertisement interface 612 . The client 610 is mainly responsible for displaying advertisements, wherein the advertisement authentication module 611 is used for interacting with the authentication background 620 to judge whether the account logged in the current client is a member account, thereby judging whether it is necessary to play an advertisement. The authentication background 620 is responsible for accepting the authorization request from the SSP 630 and returning the unlock point to the client 610. The SSP 630 plays the role of the middle layer and is responsible for the forwarding of advertisement requests and the management of unlocking points and the authorization of unlocking. The advertisement engine 640 is responsible for the output of the final advertisement data.

In some embodiments, the displayed content includes at least one of video content and e-book content. FIG. 7 is a flowchart of a method for unlocking the displayed content provided by another exemplary embodiment of the present application, and the method is applied in a terminal. As an example to illustrate, as shown in Figure 7, the method includes:

Step 701, displaying the unlock panel.

In some embodiments, the unlocking panel includes an unlocking control, the unlocking control is used to instruct to unlock the content segment of the displayed content by browsing the recommended content; the unlocking control corresponds to an unlocking segment prompt, that is, an unlocking segment prompt is displayed in the unlocking panel, The unlock fragment hint is used to indicate the fragment length of the content fragment of the presentation content unlocked based on the unlock control.

The segment length is used to indicate the length or quantity of the unlocked segment content in the displayed content. For example: when the displayed content is implemented as video content, the segment length is the segment duration; when the displayed content is implemented as e-book content, the segment length is implemented as the number of chapters, or the number of e-book pages, or the number of e-book paragraphs, etc.; If it is implemented as news content, the segment length is implemented as the number of news, or the number of dates corresponding to the news, or the length of the news content, which is not limited in this embodiment of the present application.

Step 702: Receive a trigger operation for unlocking the video clip.

Step 703 , displaying a recommended content browsing interface based on the trigger operation, and the recommended content browsing interface includes an unlock timing.

The unlock timing is used to indicate the timing duration for which the recommended content needs to be browsed to unlock the content segment. In some embodiments, the timing duration of the unlocked content segment and the display duration of the recommended content are two independent durations.

Step 704 , in response to the end of the unlocking timing, on the progress bar corresponding to the video content, display the unlocked part in the first presentation state, and display the unlocked video clip part in the second presentation state.

In the related art, the progress bar includes the following types of elements: default state, buffered, and played. The element's drawing strategy is "simple overlay" of layers. Opacity and priority are strongly coupled. When there are elements that do not meet the "high priority-high opacity" principle, it will cause color errors in the overall rendering effect. The priority is higher, higher than the "played interval", and the opacity is lower than the "played interval".

In this embodiment, a segmented drawing strategy is proposed, that is, a segment is allowed to draw with one and only one element, so as to ensure that the drawing of the element is not disturbed, thereby releasing the coupling relationship between priority and opacity. Due to the principle of independent drawing of elements, it is not limited by transparency.

The overall steps of the scheme are divided into two steps: 1. Calculate the drawing coordinates of each element according to the requirements; 2. Draw the elements uniformly according to the coordinates. Before implementing the scheme, you need to specify the priority of the elements according to the design requirements. High-priority elements are drawn first. If there are high-priority elements in a section, low-priority elements do not need to be drawn. Elements of the same priority are mutually exclusive.

Use a variable array to manage the elements. The array order is the order of the X coordinates from small to large. When the final drawing is made, it is also drawn one by one in this order.

Illustratively, please refer to FIG. 8 , which shows a schematic diagram of a drawing process of a progress bar provided by an exemplary embodiment of the present application. As shown in FIG. 8 , the process includes: Step 801 , initialization. That is, adjust the full coordinate blank, initialize an element covering the full coordinate, the element type is blank (blank), and the array size is 1 at this time. Step 802: Determine the element drawing coordinates according to the information. That is, the element coverage area of the P0 priority is calculated. Among them, through the split function, the existing blank element is divided into the desired drawing interval and the blank interval, and the element in the expected drawing interval is the corresponding element type, such as "locked interval". The blank interval is not processed for subsequent low-priority elements. Step 803 , repeating the cycle of step 802 , processing all the priority elements step by step. Step 804, the unprocessed interval is regarded as the default interval, and is filled with the element type of the lowest priority. Step 805, all sections of the progress bar are filled with valid elements. Finally, by traversing the element array and drawing a graph, the drawing of the progress bar is completed, and the progress bar 810 is obtained.

In some embodiments, the unlocked segment is used to indicate the segment duration of the video segment, and the video segment includes at least two sub-segments. Before displaying the unlocked part in the first performance state, on the progress bar corresponding to the video content, A sub-segment setting operation is received, and based on the sub-segment setting operation and the segment duration, the distribution of at least two sub-segments on the progress bar is determined.

In some embodiments, the setting process of the sub-segment is implemented before receiving the trigger operation for unlocking the control, or after the recommended content is browsed.

For the setting of at least two sub-segments in the video content, for the i-th sub-segment, on the progress bar corresponding to the video content, a start position setting operation is received, where i is a positive integer, so that the i-th sub-segment is determined based on the start position setting operation The start time of ; the end position setting operation is received within the limit of the segment duration, the segment duration is used to limit the total duration of at least two sub-segments, and the end time of the i-th sub-segment is determined based on the end position setting operation.

Illustratively, the duration of the segment is 20 minutes. The user sets the start time (1:20:00) and the end time (1:33:00) for the first sub-segment, and obtains the first sub-segment as 13 minutes long. minutes, and then set the start time (2:11:00) and end time (2:13:00) of the second sub-segment to get 2 minutes of the duration of the second sub-segment, and then set the third sub-segment The start time (2:22:00) of the sub-segment is set. Due to the limitation of the duration of the segment, the end time of the third sub-segment needs to be controlled within (2:27:00) or (2:27:00).

Step 705: Play a video clip in the video content.

In some embodiments, for the case where the video segment includes at least two sub-segments, the playback is performed sub-segment by sub-segment.

In some embodiments, when the unlock panel is displayed, the terminal will pull the bottom material from the server to avoid the failure to pull the advertisement order. Illustratively, please refer to FIG. 9 , which shows a schematic diagram of a material pulling process provided by an exemplary embodiment of the present application. As shown in FIG. 9 , first, the terminal enters the details page 901 , that is, the above-mentioned unlock panel, thereby requesting The SSP pulls the pocket order material 902 and stores the pocket order material. After the terminal clicks on the rewarded advertisement 903, it pulls the real-time order material 904. When the order pull fails, it obtains the bottom order material for loading, and when the order pull is successful, it downloads the order material from the real-time material pool. When the terminal plays the incentive advertisement, the downloading process and the playing process are simultaneously performed, that is, the downloading process and the playing process are implemented asynchronously.

That is, in the above process shown in FIG. 9 , firstly, the incentive advertisement will preload the bottom line and bottom line video material, and periodically renew the bottom line order material resources. When the pull of the rewarded insertion order fails, the bottom order and material will be loaded to improve the success rate of advertising playback. Secondly, the rewarded advertisement maintains the material download pool, which can realize the caching and reuse of the material. If the material returned from the background has been downloaded locally, it can be played directly, and the experience is smooth. At the same time, in order to effectively reduce the memory usage of the material pool and reduce invalid material search, this solution adds an expired material cleaning strategy and a Least Recently Used (LRU) memory cleaning dual-dimensional strategy to the material. 1. If the validity period of the material expires, it will be cleaned up directly; 2. When the memory of the material pool exceeds the set value, the material will be queued according to the date of use, and the material that has not been used for the longest time will be cleaned first until the memory is less than the set value. In addition, in the case of no material cache, real-time download is required, and the material is downloaded and played at the same time, so as to realize the dual-pipeline parallelism of material download and video playback.

In some embodiments, during the download process of the rewarded advertisement, the content segments of the presentation content (ie, the video content) are preloaded synchronously.

Optionally, since the rewarded advertisement is used to unlock the displayed content in segments, in the related art, considering security and anti-cheating, it is necessary to unlock each segment separately. Only after the advertisement is viewed and the unlocking permission is obtained, the background will unlock the corresponding segment. Playback permissions for the clip. Therefore, it is necessary to refresh the player resources every time the unlocking is successful, so as to truly unlock the video.

In the embodiment of the present application, for security reasons, the video authentication mechanism is still retained, but the entire episode is unlocked, that is, the user only needs to perform authentication when entering the displayed content for the first time; for the problem of time-consuming requests, in the second When it is unlocked for the first time (there are already unlocked fragments), the internal state management mechanism of the program is adopted, and there is no need to request authentication again. When unlocking for the first time, the backend server returns full video playback permissions, which is called "pre-unlocking". After the subsequent segment is unlocked, it is directly unlocked according to the successful unlocking response, which is called "complementary unlocking".

Illustratively, please refer to FIG. 10, which shows a flowchart of a pre-unlocking and supplementary unlocking process provided by an exemplary embodiment of the present application. As shown in FIG. 10, the process includes: Step 1001, the terminal enters the video details interface. Step 1002: Send an authentication request to the server to obtain the unlocking state and the video playback permission. Step 1003, determine whether the video clip is unlocked. Step 1004, when the video clip is unlocked, watch the video clip. Step 1005, request to unlock the next segment or the unlock of the current segment expires. Step 1006, sending an unlock request after watching the advertisement.

Step 706 , in response to the end of the unlocking time, on the catalog page corresponding to the e-book content, display the unlocked part in the third presentation state, and display the unlocked chapter segment part in the fourth presentation state.

In some embodiments, the unlock segment hint is used to indicate the number of chapters in the chapter segment, the chapter segment including at least one chapter. First, a chapter selection operation is received on the catalog page corresponding to the e-book content, so as to determine the distribution of at least one chapter on the catalog page based on the chapter selection operation and the number of chapters.

Step 707, displaying the chapter segments in the e-book content.

In some embodiments, the unlocking of the content segment corresponds to an unlocking validity period. Then, in response to the end of the unlocking timing, the content segment is unlocked, and the validity period prompt information is displayed on the display content of the content segment, where the validity period prompt information is used to indicate the unlocking validity period of the content segment. In response to the validity period reminder information reaching the display duration, the display of the validity period reminder information is canceled and the content fragment is displayed.

Illustratively, please refer to FIG. 11, which shows a schematic diagram of an unlocking validity period prompt interface provided by an exemplary embodiment of the present application, as shown in FIG. The content in the validity period prompt information 1110 is "20 minutes of content has been unlocked, please watch it before 16:59 today".

In the method provided in this embodiment, when there are at least two sub-segments for video content, the user can select at least two sub-segments, thereby unlocking the video content in the time period that the user needs to view, thereby improving the human-computer interaction efficiency. Improves the playback efficiency of video content.

In some embodiments, the recommended content browsing interface further includes a close control, where the close control is used to instruct to stop displaying the recommended content. FIG. 12 is a flow chart of a method for unlocking display content provided by another exemplary embodiment of the present application. The method is applied to a terminal as an example for description. As shown in FIG. 12 , the method includes:

Step 1201, displaying the unlock panel.

Step 1202: Receive a trigger operation for unlocking the video clip.

Step 1203 , displaying a recommended content browsing interface based on the trigger operation, and the recommended content browsing interface includes an unlock timing.

Step 1204, receiving a selection operation on the close control.

Based on the selection operation of the close control, it is indicated that the user needs to close the browsing of the recommended content.

Step 1205: Determine the unlocking state corresponding to the timing duration of the unlocking timing based on the selection operation.

The unlocked state includes any one of an unlocked state and a locked state, wherein the unlocked state indicates that the timing of the recommended content reaches the required duration, and the content segment is successfully unlocked; the locked state indicates that the timing of the recommended content does not reach the required duration, and the content Fragment unlock unsuccessful.

Step 1206, in response to the timing duration indicating that the content segment is in an unlocked state, display the content segment of the displayed content.

Step 1207 , in response to the timing duration indicating that the content segment is in a locked state, display a prompt message, a prompt confirmation control, and a prompt cancel control.

The prompt information is used to prompt the unlocking condition of the content segment, the prompt confirmation control is used to instruct the user to confirm to quit browsing the recommended content, and the prompt cancel control is used to instruct the user to continue browsing the recommended content.

Step 1208, in response to receiving the selection operation of the prompt to cancel the control, continue the unlock timing and resume the display of the recommended content.

Step 1209, in response to receiving the selection operation on the prompt confirmation control, resume displaying the unlock panel.

Illustratively, as shown in FIG. 13 , when the recommended content is displayed in the recommended content browsing interface 1300, the unlocking of the recommended content counts down to 5 seconds, and the unlocking duration is 6 seconds. When the terminal receives the selection operation on the close control 1310 , the prompt information 1320, the prompt confirmation control 1321, and the prompt cancel control 1322 are displayed, and the prompt information 1320 includes the content "You need to watch the advertisement for at least 6 seconds to unlock the content". When a selection operation on the prompt cancel control 1322 is received, the unlock timing continues, and the display of the recommended content resumes. When a selection operation on the prompt confirmation control 1321 is received, the display of the unlock panel 1330 is resumed.

In the method provided by this embodiment, when the user needs to close the display of the recommended content, the user first confirms the unlocking timing of the recommended content, and interacts with the unlocking timing indicating that it is in the unlocked state and the locked state, thereby improving the interaction efficiency and accuracy. Rate.

Illustratively, FIG. 14 is an overall schematic diagram of an unlocking process of a video clip provided by an exemplary embodiment of the present application. As shown in FIG. 14 , the process includes:

Step 1401, request membership authorization authentication.

Among them, the member authority authentication refers to the authentication of the account authority logged in the terminal to determine whether the account belongs to a designated account with video viewing authority. For example, when the account belongs to a member account, the member account has video viewing authority. The authentication is passed; when the account belongs to an ordinary account, the ordinary account does not have the right to watch videos.

Step 1402, displaying a rewarded advertisement portal.

In some embodiments, when the account belongs to an ordinary account, an unlock interface for triggering a rewarded advertisement is displayed.

Step 1403, after the user clicks, request the SSP to pull the order.

When the user chooses to play the rewarded advertisement, an advertisement playing order is generated as an exposure event of the advertisement.

Step 1404, incentivize the advertisement to play.

When pulling an order, based on the success or failure of the order pulling, the video material is obtained from the material pool for playback. When the pulling is successful, the video material is obtained from the real-time material pool. When the pulling fails, the video material is obtained from the bottom material pool.

Step 1405, the incentive advertisement is played while being downloaded.

The download and playback of rewarded advertisements are performed asynchronously. In the case of no material caching, real-time download is required, that is, when video materials are obtained from the material pool, the materials are downloaded and played simultaneously, so that material download and video playback can be achieved. Dual pipelines in parallel.

Step 1406, the incentive advertisement is played normally.

Step 1407, determine whether the progress meets the unlocking requirement.

That is, it is determined whether the playing duration of the rewarded advertisement reaches the required duration. When the required duration is reached, it is determined that the playback progress of the rewarded advertisement meets the unlocking requirement, and when the required duration is not reached, it is determined that the playback progress of the rewarded advertisement does not meet the unlocking requirement.

Step 1408, when satisfied, pre-unlock.

Pre-unlocking refers to requesting the playback permission of the current video content from the background server.

Step 1409, the SSP judges whether it has been unlocked.

Step 1410, when unlocked, update the local unlock status.

Optionally, update the current video segment to the unlocked state.

Step 1411, continue to play the rewarded advertisement.

Optionally, since the user has not clicked the closing control, that is, the display of the current rewarded advertisement has not been turned off, the rewarded advertisement continues to be played.

Step 1412, the playback ends, and the mask layer is displayed.

The mask layer is used to display the logo of the advertiser corresponding to the rewarded advertisement, and the detail control. The detail control is used to link to a designated webpage, purchase interface, applet interface, etc., which is not limited in the embodiment of the present application.

Step 1413, after the user clicks to close, the unlocking logic starts to be supplemented.

The supplementary unlocking logic means that when unlocking the content of the clip, the video clip is unlocked on the basis of obtaining the permission of the video content.

Step 1414: Determine whether the advertisement playing progress meets the unlocking requirement.

Determine whether the playback duration of the rewarded ad reaches the required duration. When the required duration is reached, it is determined that the playback progress of the rewarded advertisement meets the unlocking requirement, and when the required duration is not reached, it is determined that the playback progress of the rewarded advertisement does not meet the unlocking requirement.

Step 1415, when it is satisfied, if it is not unlocked, it will be unlocked.

The supplemental unlocking process is used to instruct the video clip to be unlocked.

Step 1416, request the SSP to unlock.

Step 1417, the callback request ends, and the rewarded advertisement is closed.

Since the user clicks to close, it ends according to the callback request that the supplementary unlocking is completed, the playback of the rewarded advertisement is closed, and the unlocked content fragment is displayed.

Step 1418, when the unlocking requirement is not met, the pop-up window to close is displayed.

When the unlocking requirements are not met, the unlocking requirements are prompted in the closing pop-up window, thereby prompting the user that the unlocking requirements are not currently met, and closing the rewarded advertisement cannot unlock the video clips for display.

Step 1419, click close to close the advertisement and return to the inquiry page.

The inquiry page is also the above-mentioned rewarded advertisement entrance, that is, the unlock panel of the video clip.

Step 1420, when the incentive advertisement exits abnormally early, prompt the user to close the advertisement and try again.

FIG. 15 is a structural block diagram of an unlocking device for displaying content provided by an exemplary embodiment of the present application. As shown in FIG. 15 , the device includes:

The display module 1510 is configured to display an unlock panel, where the unlock panel is used to instruct to unlock the content segment of the display content by browsing the recommended content, and the unlock panel is further used to indicate the unlocked content segment of the display content fragment length;

a receiving module 1520, configured to receive a trigger operation for unlocking the content segment;

The display module 1510 is further configured to display a recommended content browsing interface based on the trigger operation, where the recommended content is displayed in the recommended content browsing interface;

The display module 1510 is further configured to display the content segment in response to the content segment being unlocked.

In an optional embodiment, the display content includes video content, and the content segment includes a video segment in the video content;

The display module 1510 is further configured to display the unlocked part in the first performance state on the progress bar corresponding to the video content, and display the unlocked part of the video clip in the second performance state;

The display module 1510 is further configured to play the video segment in the video content.

In an optional embodiment, an unlocking segment prompt is displayed in the unlocking panel, and the unlocking segment prompt is used to indicate the segment duration of the video segment, and the video segment includes at least two sub-segments;

The receiving module 1520 is further configured to receive a sub-segment setting operation on the progress bar corresponding to the video content;

As shown in Figure 16, the device further includes:

The determining module 1530 is configured to determine the distribution of the at least two sub-segments on the progress bar based on the sub-segment setting operation and the segment duration.

In an optional embodiment, the receiving module 1520 is further configured to, for the i-th sub-segment, receive a start position setting operation on the progress bar corresponding to the video content, where i is a positive integer;

The determining module 1530 is further configured to determine the starting moment of the i-th sub-segment based on the starting position setting operation;

The receiving module 1520 is further configured to receive a termination position setting operation within a limited range of the segment duration, where the segment duration is used to limit the total duration of the at least two sub-segments;

The determining module 1530 is further configured to determine the termination moment of the i-th sub-segment based on the termination position setting operation.

In an optional embodiment, the display content includes e-book content, and the content segments include chapter segments in the e-book content;

The display module 1510 is further configured to display the unlocked part in the third presentation state on the catalog page corresponding to the e-book content, and display the unlocked chapter segment part in the fourth presentation state;

The display module 1510 is further configured to display the chapter segments in the e-book content.

In an optional embodiment, an unlocking segment prompt is displayed on the unlocking panel, and the unlocking segment prompt is used to indicate the number of chapters in the chapter segment, and the chapter segment includes at least one chapter;

The receiving module 1520 is further configured to receive a chapter selection operation on the content page corresponding to the e-book content;

The device also includes:

The determining module 1530 is configured to determine the distribution of the at least one chapter on the catalog page based on the chapter selection operation and the number of chapters.

In an optional embodiment, the recommended content browsing interface further displays an unlocking timer, and the unlocking timer is used to indicate the time duration for which the recommended content needs to be browsed to unlock the content segment.

In an optional embodiment, the recommended content browsing interface further includes a close control, where the close control is used to instruct to stop displaying the recommended content;

The receiving module 1520 is further configured to receive a selection operation on the closing control;

The determining module 1530 is further configured to determine an unlocking state corresponding to the timing duration of the unlocking timing based on the selection operation;

The display module 1510 is further configured to display the content segment in response to the timing duration indicating that the content segment is in an unlocked state.

In an optional embodiment, the display module 1510 is further configured to display prompt information, a prompt confirmation control and a prompt cancel control in response to the timing duration indicating that the content segment is in a locked state, the prompt information using to prompt the unlocking conditions of the content segment;

The display module 1510 is further configured to continue the unlock timing and resume displaying the recommended content in response to receiving the selection operation on the prompt cancellation control;

The display module 1510 is further configured to resume displaying the unlocking panel in response to receiving the selection operation on the prompt confirmation control.

In an optional embodiment, the display module 1510 is further configured to, in response to the display duration of the recommended content reaching a required duration, display a mask on the recommended content browsing interface, where the mask includes all The identifier of the recommended content and a detail control, the detail control is used to jump to the detail interface corresponding to the recommended content.

In an optional embodiment, the content segment corresponds to an unlocking validity period;

The display module 1510 is further configured to, in response to the unlocking of the content fragment, display validity period prompt information on the display interface of the content fragment, where the validity period prompt information is used to indicate the unlocking validity period of the content fragment;

The display module 1510 is further configured to cancel the display of the validity period prompt information and display the content segment in response to the validity period prompt information reaching the display duration.

To sum up, the unlocking device for displaying content provided in this embodiment, by displaying the unlocking control in the unlocking panel, prompts the user to unlock the content segment by browsing the recommended content, and the user can unlock the displayed content by unlocking the content segment. If the content of the currently displayed content is not the content expected by the user, it is also possible to unlock and preview other content fragments of the displayed content, thereby improving the human-computer interaction efficiency when the user determines the displayed content. To avoid the problem of low display efficiency and large amount of data interaction between the terminal and the server, it is necessary to watch a complete patch advertisement when selecting the display content.

It should be noted that: the unlocking device for displaying content provided in the above-mentioned embodiment is only illustrated by the division of the above-mentioned various functional modules. The internal structure is divided into different functional modules to complete all or part of the functions described above. In addition, the device for unlocking the displayed content provided by the above embodiment belongs to the same concept as the embodiment of the method for unlocking the displayed content, and the specific implementation process is detailed in the method embodiment, which will not be repeated here.

FIG. 17 shows a structural block diagram of a computer device 1700 provided by an exemplary embodiment of the present application. The computer device 1700 may be a terminal.

Generally, computer device 1700 includes: processor 1701 and memory 1702 .

The processor 1701 may include one or more processing cores. The processor 1701 may also include a main processor and a coprocessor. The main processor is a processor used to process data in the wake-up state, also called CPU (Central Processing Unit, central processing unit); the coprocessor is A low-power processor for processing data in a standby state. In some embodiments, the processor 1701 may be integrated with a GPU (Graphics Processing Unit, image processor), and the GPU is used for rendering and drawing the content that needs to be displayed on the display screen.

Memory 1702 may include one or more computer-readable storage media, which may be non-transitory. In some embodiments, a non-transitory computer-readable storage medium in the memory 1702 is used to store at least one instruction, and the at least one instruction is used to be executed by the processor 1701 to implement the presentation content provided by the method embodiments in this application. method of unlocking.

In some embodiments, the computer device 1700 may also optionally include: a peripheral device interface 1703 and at least one peripheral device. The processor 1701, the memory 1702 and the peripheral device interface 1703 may be connected through a bus or a signal line. Each peripheral device can be connected to the peripheral device interface 1703 through a bus, a signal line or a circuit board. Specifically, the peripheral device includes at least one of a radio frequency circuit 1704 , a display screen 1705 , an audio circuit 1707 and a power supply 1709 .

Those skilled in the art can understand that the structure shown in FIG. 17 does not constitute a limitation on the computer device 1700, and may include more or less components than those shown, or combine some components, or adopt different component arrangements.

Embodiments of the present application also provide a computer device, the computer device includes a processor and a memory, and the memory stores at least one instruction, at least one piece of program, code set or instruction set, at least one instruction, at least one piece of program, code The set or instruction set is loaded and executed by the processor to implement the method for unlocking the displayed content provided by the above method embodiments.

Embodiments of the present application further provide a computer-readable storage medium, on which is stored at least one instruction, at least one piece of program, code set or instruction set, at least one instruction, at least one piece of program, code set or The instruction set is loaded and executed by the processor, so as to implement the method for unlocking the displayed content provided by the foregoing method embodiments.

Embodiments of the present application also provide a computer program product or computer program, where the computer program product or computer program includes computer instructions, and the computer instructions are stored in a computer-readable storage medium. The processor of the computer device reads the computer instructions from the computer-readable storage medium, and the processor executes the computer instructions, so that the computer device executes the method for unlocking the displayed content described in any of the foregoing embodiments.

Optionally, the computer-readable storage medium may include: Read Only Memory (ROM, Read Only Memory), Random Access Memory (RAM, Random Access Memory), Solid State Drive (SSD, Solid State Drives), or an optical disc. The random access memory may include a resistive random access memory (ReRAM, Resistance Random Access Memory) and a dynamic random access memory (DRAM, Dynamic Random Access Memory). The above-mentioned serial numbers of the embodiments of the present application are only for description, and do not represent the advantages or disadvantages of the embodiments.

Those of ordinary skill in the art can understand that all or part of the steps of implementing the above embodiments can be completed by hardware, or can be completed by instructing relevant hardware through a program, and the program can be stored in a computer-readable storage medium. The storage medium mentioned may be a read-only memory, a magnetic disk or an optical disk, etc.

The above are only optional embodiments of the present application, and are not intended to limit the present application. Any modifications, equivalent replacements, improvements, etc. made within the spirit and principles of the present application shall be included in the protection of the present application. within the range.

Claims

A method for unlocking display content, the method is executed by a terminal, and the method includes:

displaying an unlocking panel, where the unlocking panel is used to instruct to unlock the content segment of the displayed content by browsing the recommended content, and the unlocking panel is further used to indicate the segment length of the unlocked content segment;

receiving a trigger operation for unlocking the content fragment;

Displaying a recommended content browsing interface based on the trigger operation, where the recommended content is displayed in the recommended content browsing interface;

The content segment is displayed in response to the content segment being unlocked.
The method of claim 1, wherein the presentation content comprises video content and the content segments comprise video segments in the video content;

The displaying the content segment includes:

On the progress bar corresponding to the video content, the unlocked part is displayed in the first performance state, and the unlocked part of the video clip is displayed in the second performance state;

Playing the video clip in the video content.
The method according to claim 2, wherein an unlocking segment prompt is displayed on the unlocking panel, and the unlocking segment prompt is used to indicate a segment duration of the video segment, and the video segment includes at least two sub-segments;

Before displaying the unlocked part in the first performance state and displaying the unlocked video clip part in the second performance state, the method further includes:

On the progress bar corresponding to the video content, receive a sub-segment setting operation;

Based on the sub-segment setting operation and the segment duration, the distribution of the at least two sub-segments on the progress bar is determined.
The method according to claim 3, wherein the receiving a sub-segment setting operation on the progress bar corresponding to the video content comprises:

For the i-th sub-segment, on the progress bar corresponding to the video content, a start position setting operation is received, and i is a positive integer;

determining the start time of the i-th sub-segment based on the start position setting operation;

receiving a termination position setting operation within a limited range of the segment duration, where the segment duration is used to limit the total duration of the at least two sub-segments;

The termination time of the i-th sub-segment is determined based on the termination position setting operation.
The method of claim 1, wherein the presentation content includes e-book content, and the content segments include chapter segments in the e-book content;

The displaying the content segment includes:

On the catalog page corresponding to the e-book content, the unlocked part is displayed in a third presentation state, and the unlocked chapter segment part is displayed in a fourth presentation state;

The chapter segments in the e-book content are displayed.
The method according to claim 5, wherein an unlocking segment prompt is displayed on the unlocking panel, and the unlocking segment prompt is used to indicate the number of chapters in the chapter segment, and the chapter segment includes at least one chapter;

Before displaying the unlocked part in the third presentation state on the catalog page corresponding to the e-book content, and before displaying the unlocked chapter segment part in the fourth presentation state, the method further includes:

On the catalog page corresponding to the e-book content, receiving a chapter selection operation;

Based on the chapter selection operation and the number of chapters, the distribution of the at least one chapter on the catalog page is determined.
The method according to any one of claims 1 to 6, wherein an unlock timing is further displayed in the recommended content browsing interface, and the unlock timing is used to indicate that unlocking the content segment requires browsing the recommended content. Timing time.
The method according to claim 7, wherein the recommended content browsing interface further comprises a closing control, the closing control being used to instruct to stop displaying the recommended content;

The displaying the content segment in response to the content segment being unlocked includes:

receiving a selection operation on the close control;

determining an unlocking state corresponding to the timing duration of the unlocking timing based on the selection operation;

The content segment is displayed in response to the timing period indicating that the content segment is in an unlocked state.
The method of claim 8, wherein the method further comprises:

In response to the timing duration indicating that the content segment is in a locked state, displaying prompt information, a prompt confirmation control, and a prompt cancel control, where the prompt information is used to prompt the unlocking condition of the content segment;

In response to receiving the selection operation on the prompt cancellation control, continue the unlock timing and resume displaying the recommended content;

In response to receiving a selection operation on the prompt confirmation control, display of the unlock panel is resumed.
The method according to any one of claims 1 to 6, wherein the method further comprises:

In response to the display duration of the recommended content reaching the required duration, a mask layer is displayed on the recommended content browsing interface, and the mask layer includes an identifier of the recommended content and a detail control, and the detail control is used to jump to A detailed interface corresponding to the recommended content.
The method according to any one of claims 1 to 6, wherein the method further comprises:

In response to the content fragment being unlocked, displaying validity period prompt information on the display interface of the content fragment, where the validity period prompt information is used to indicate the unlocking validity period of the content fragment;

In response to the validity period prompt information reaching the display duration, the display of the validity period prompt information is canceled and the content segment is displayed.
An unlocking device for displaying content, the device comprising:

a display module, configured to display an unlocking panel, the unlocking panel is used to instruct to unlock the content segment of the displayed content by browsing the recommended content, and the unlocking panel is further used to indicate the segment length of the unlocked content segment;

a receiving module, configured to receive a trigger operation for unlocking the content fragment;

The display module is further configured to display a recommended content browsing interface based on the trigger operation, where the recommended content is displayed in the recommended content browsing interface;

The display module is further configured to display the content segment in response to the content segment being unlocked.
13. The apparatus of claim 12, wherein the presentation content comprises video content and the content segments comprise video segments within the video content;

The display module is further configured to display the unlocked part in the first presentation state on the progress bar corresponding to the video content, and display the unlocked part of the video clip in the second presentation state;

The display module is further configured to play the video segment in the video content.
The device according to claim 13, wherein an unlocking segment prompt is displayed in the unlocking panel, and the unlocking segment prompt is used to indicate the segment duration of the video segment, and the video segment includes at least two sub-segments;

The receiving module is further configured to receive a sub-segment setting operation on the progress bar corresponding to the video content;

The apparatus further includes a determination module configured to determine the distribution of the at least two sub-segments on the progress bar based on the sub-segment setting operation and the segment duration.
The apparatus of claim 14, wherein,

The receiving module is further configured to, for the i-th sub-segment, receive a start position setting operation on the progress bar corresponding to the video content, where i is a positive integer;

The determining module is further configured to determine the starting moment of the i-th sub-segment based on the starting position setting operation;

The receiving module is further configured to receive a termination position setting operation within a limited range of the segment duration, where the segment duration is used to limit the total duration of the at least two sub-segments;

The determining module is further configured to determine the termination moment of the i-th sub-segment based on the termination position setting operation.
The apparatus of claim 12, wherein the presentation content includes e-book content, and the content segments include chapter segments in the e-book content;

The display module is further configured to display the unlocked part in the third presentation state on the catalog page corresponding to the e-book content, and display the unlocked chapter segment part in the fourth presentation state;

The display module is further configured to display the chapter segments in the electronic book content.
The device according to claim 16, wherein an unlocking segment prompt is displayed in the unlocking panel, and the unlocking segment prompt is used to indicate the number of chapters in the chapter segment, and the chapter segment includes at least one chapter;

The receiving module is further configured to receive a chapter selection operation on the catalog page corresponding to the e-book content;

The apparatus further includes a determination module configured to determine the distribution of the at least one chapter on the catalog page based on the chapter selection operation and the number of chapters.
The device according to any one of claims 12 to 17, wherein an unlock timing is further displayed in the recommended content browsing interface, and the unlock timing is used to indicate that unlocking the content segment requires browsing the recommended content. Timing time.
The apparatus according to claim 18, wherein the recommended content browsing interface further comprises a closing control, the closing control being used to instruct to stop displaying the recommended content;

The receiving module is further configured to receive a selection operation on the closing control;

The device further includes a determining module configured to determine an unlocking state corresponding to the timing duration of the unlocking timing based on the selection operation;

The display module is further configured to display the content segment in response to the timing duration indicating that the content segment is in an unlocked state.
The device according to claim 19, wherein the display module is further used for:

In response to the timing duration indicating that the content segment is in a locked state, displaying prompt information, a prompt confirmation control, and a prompt cancel control, where the prompt information is used to prompt the unlocking condition of the content segment;

In response to receiving the selection operation on the prompt cancellation control, continue the unlock timing and resume displaying the recommended content;

In response to receiving a selection operation on the prompt confirmation control, display of the unlock panel is resumed.
An apparatus according to any one of claims 12 to 17, wherein,

The display module is further configured to display a masked layer on the recommended content browsing interface in response to the display duration of the recommended content reaching a required duration, where the masked layer includes an identifier of the recommended content and a detail control, so The details control is used to jump to the details interface corresponding to the recommended content.
The device according to any one of claims 12 to 17, wherein the display module is further used for:

In response to the content fragment being unlocked, displaying validity period prompt information on the display interface of the content fragment, where the validity period prompt information is used to indicate the unlocking validity period of the content fragment;

In response to the validity period prompt information reaching the display duration, the display of the validity period prompt information is canceled and the content segment is displayed.
A computer device, the computer device comprising a processor and a memory, the memory stores at least a section of a program, the at least a section of the program is loaded and executed by the processor to implement any one of claims 1 to 11. How to unlock the displayed content.
A computer-readable storage medium, which stores at least one piece of program, the at least one piece of program is loaded and executed by a processor to implement the method for unlocking display content according to any one of claims 1 to 11.
A computer program product or computer program comprising computer instructions stored in a computer-readable storage medium from which a processor reads and executes the Computer instructions to implement the method for unlocking the displayed content according to any one of claims 1 to 11.