WO2022088884A1 - Procédé d'affichage de page et terminal - Google Patents

Procédé d'affichage de page et terminal Download PDF

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Publication number
WO2022088884A1
WO2022088884A1 PCT/CN2021/114351 CN2021114351W WO2022088884A1 WO 2022088884 A1 WO2022088884 A1 WO 2022088884A1 CN 2021114351 W CN2021114351 W CN 2021114351W WO 2022088884 A1 WO2022088884 A1 WO 2022088884A1
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WIPO (PCT)
Prior art keywords
video
message
display
target
response
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PCT/CN2021/114351
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English (en)
Chinese (zh)
Inventor
邢楷若
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北京达佳互联信息技术有限公司
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Publication of WO2022088884A1 publication Critical patent/WO2022088884A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90—Details of database functions independent of the retrieved data types
    • G06F16/95—Retrieval from the web
    • G06F16/957—Browsing optimisation, e.g. caching or content distillation

Definitions

  • the present disclosure relates to the field of Internet technologies, and in particular, to a page display method and terminal.
  • the interactive control may be an interactive control for displaying the content details of the video.
  • a method for displaying a page includes: in a video playback interface, displaying a target dialogue associated with the video; and in response to the display of the target dialogue meeting a first condition, displaying an access entry of the video-related content page; in response to a triggering operation on the access entry, the video-related content page is displayed.
  • a page display device the device includes: a dialogue display unit, configured to display a target dialogue associated with the video in a video playback interface; an entrance display unit, configured to In response to the display of the target dialogue meeting the first condition, the access entry of the content page associated with the video is displayed; the page display unit is configured to display the content page associated with the video in response to a triggering operation of the access entry.
  • a terminal comprising: one or more processors; a memory for storing program codes executable by the processors; wherein the processor is configured to The program code described above is used to realize the following operations: in the playback interface of the video, display the target dialogue associated with the video; in response to the display of the target dialogue meeting the first condition, display the access entry of the content page associated with the video; In response to a triggering operation on the access portal, a content page associated with the video is displayed.
  • a storage medium includes: when program codes in the storage medium are executed by a processor of a terminal, the terminal can perform the following operations: on a video playback interface , display the target dialogue associated with the video; in response to the display of the target dialogue meeting the first condition, display the access entry of the content page associated with the video; in response to a trigger operation on the access entry, display the The content page associated with the video.
  • a computer program product comprising computer program code stored in a computer-readable storage medium.
  • the processor of the terminal reads the computer program code from the computer-readable storage medium, and the processor executes the computer program code, so that the terminal performs the following operations: in the video playback interface, display the target dialogue associated with the video; The display of the target dialogue satisfies the first condition, and the access entry of the content page associated with the video is displayed; in response to a triggering operation on the access entry, the content page associated with the video is displayed.
  • the access entry in the playback interface of the target video, by displaying the dialogue associated with the video, and displaying the access entry in the playback interface, the access entry is guided to trigger the access entry, and then the content page is displayed, which can improve the click-through rate of the content page. and conversion rate, and improve the efficiency of human-computer interaction.
  • FIG. 1 is a schematic diagram of an implementation environment of a content display method provided by an embodiment of the present disclosure
  • FIG. 2 is a flowchart of a method for displaying a page according to an embodiment
  • FIG. 3 is a flowchart of a method for displaying a page according to an embodiment
  • FIG. 4 is a schematic diagram of a playback interface for normal playback according to an embodiment
  • FIG. 5 is a schematic diagram of a playback interface for displaying a first message according to an embodiment
  • FIG. 6 is a schematic diagram of a playback interface for displaying a second message according to an embodiment
  • FIG. 7 is a schematic diagram of a playback interface showing an access portal according to an embodiment
  • FIG. 8 is a schematic diagram of a playback interface for displaying an introduction picture according to an embodiment
  • FIG. 9 is a schematic diagram of a content page according to an embodiment
  • FIG. 10 is a block diagram of a page display apparatus according to an embodiment
  • FIG. 11 is a structural block diagram of a terminal according to an embodiment.
  • the data involved in this disclosure may be data authorized by the user or fully authorized by all parties.
  • FIG. 1 is a schematic diagram of an implementation environment of a content display method provided by an embodiment of the present disclosure.
  • the implementation environment includes: a terminal 101 and a server 102 .
  • the terminal 101 is at least one of a smart phone, a smart watch, a desktop computer, a laptop computer, a virtual reality terminal, an augmented reality terminal, a wireless terminal, and a laptop portable computer, and the terminal 101 has a communication function , in order to access the Internet, the terminal 101 generally refers to one of multiple terminals, and the embodiment of the present disclosure only uses the terminal 101 as an example for illustration. In some embodiments, the number of the foregoing terminals is more or less, which is not specifically limited in this embodiment of the present disclosure.
  • a video application program is installed and running on the terminal 101, and the user operates on the terminal 101, starts the video application program, and can watch various videos.
  • a short video as an example, in the process of watching a short video, when a user browses a short video of interest, he or she can operate on the playback interface of the short video to watch more content of the short video, such as , the more content includes: the sequel of the short video, other short videos published by the publisher of the short video, other short videos similar in content to the short video, advertising videos associated with the short video, and the like.
  • the server 102 is an independent physical server, or a server cluster or a distributed file system composed of multiple physical servers, or provides cloud services, cloud databases, cloud computing, cloud functions, cloud storage, Cloud servers for basic cloud computing services such as network services, cloud communications, middleware services, domain name services, security services, Content Delivery Network (CDN), and big data and artificial intelligence platforms.
  • cloud services such as network services, cloud communications, middleware services, domain name services, security services, Content Delivery Network (CDN), and big data and artificial intelligence platforms.
  • CDN Content Delivery Network
  • the server 102 is a background server for the video application.
  • the server 102 and the terminal 101 are directly or indirectly connected through wired or wireless communication, which is not limited in this embodiment of the present disclosure.
  • the number of the foregoing servers 102 is more or less, which is not limited in this embodiment of the present disclosure.
  • server 102 also includes other functional servers in order to provide more comprehensive and diverse services.
  • the user can watch various videos by operating the terminal 101 to start the video application.
  • the server 102 pushes a video stream to the terminal 101.
  • the terminal 101 obtains multiple videos in the video stream, and displays the multiple videos in sequence on the interface of the video application program. video.
  • the terminal 101 displays the target dialogue associated with the video on the video playing interface, and displays the content page associated with the video by using the page display method provided by the embodiment of the present disclosure.
  • Fig. 2 is a flowchart of a method for displaying a page according to an embodiment. As shown in Fig. 2, the method is executed by a terminal and includes the following steps:
  • step 201 on the video playing interface, the target dialogue associated with the video is displayed.
  • step 202 in response to the display of the target dialogue meeting the first condition, the access entry of the content page associated with the video is displayed.
  • step 203 in response to the triggering operation of the access portal, the content page associated with the video is displayed.
  • the access entry in the playback interface of the target video, by displaying the dialogue associated with the video, and displaying the access entry in the playback interface, the access entry is guided to trigger the access entry, and then the content page is displayed, which can improve the click-through rate of the content page. and conversion rate, and improve the efficiency of human-computer interaction.
  • FIG. 3 is a flow chart of a page display method according to an embodiment. Refer to Figure 3, the method includes:
  • step 301 the terminal displays a target dialogue associated with the video in the video playback interface, and the target dialogue includes at least two messages.
  • the video is an advertisement-type video, a promotion-type video, and the like.
  • the messages may be conversational messages including text messages, voice messages, picture messages, and the like.
  • the message in the target conversation includes an avatar picture and corresponding message content.
  • the message in the target conversation includes an avatar picture, an avatar name and corresponding message content. It should be understood that the avatar picture, avatar name and message content in the target dialogue can be preset by the server, or the avatar picture, avatar name and message content in the target dialogue can be input by the user in real time, and the server generates and transmits it to the server in real time. terminal, and then the terminal displays on the playing interface.
  • the avatar picture in the target conversation is the avatar of XX star
  • the message content is "Come and use the same product with me”.
  • Subsequent embodiments of the present disclosure take an advertisement type video as an example to describe the solution.
  • the terminal displays the target dialogue associated with the video in the form of bubbles in the video playing interface. For example, when the terminal is playing a video, a bubble dialog pops up on the video playing interface. In the embodiment of the present disclosure, in the process of playing the video, more advertisement information is displayed in the form of bubble dialogue, which increases the interest of the message display. In other embodiments, when displaying the target dialogue, the terminal can also display the target dialogue in the form of a pop-up animation. For example, according to a preset animation display path, the target dialogue is displayed, or the target dialogue is highlighted and displayed.
  • the terminal in response to the played duration of the video reaching a third duration, performs an operation of displaying the target dialogue associated with the video in the playing interface of the video.
  • the third duration is a preset duration, such as n seconds
  • n is a configurable item, which is convenient for testing, wherein, n is a value greater than or equal to 0.
  • the target dialogue when a user browses an advertisement-type video, the target dialogue is not initially displayed by default to focus more on the video itself, and the display process of the target dialogue starts after n seconds of the advertisement video is played.
  • the target dialog since the target dialog includes at least two messages, it is taken as an example that the target dialog includes the first message and the second message.
  • the terminal displays the first message in the target dialogue on the video playing interface, and displays the second message in the target dialogue in response to the display of the first message satisfying the second condition.
  • the second condition includes: the displayed duration of the first message reaches the first duration, in other words, the process of displaying the second message by the terminal is: in response to the displayed duration of the first message reaching the first duration , the terminal displays the second message in the target dialog.
  • the first duration is a preset fixed duration, such as 1 second, and the fixed duration is any value greater than or equal to 0.
  • the target dialog since the target dialog includes at least two messages, it is taken as an example that the target dialog includes the first message and the second message.
  • the process of displaying the target dialog by the terminal includes any of the following:
  • the terminal displays the first message in the target conversation on the video playback interface, and displays the second message in the target conversation right below the first message.
  • the terminal displays the first message in the target conversation on the video playback interface, and displays the second message in the target conversation at the lower right of the first message.
  • the above process provides two ways of displaying the target dialogue, both of which can visually display the content of the target dialogue.
  • FIG. 4 is a schematic diagram of a playback interface for normal playback according to an embodiment.
  • the playback interface shown in FIG. 4 is an interface where a video is initially played normally, that is, a playback interface that does not initially display a target dialogue by default.
  • a video is initially played normally
  • the second message as the message of role B in the target dialogue
  • first The first message of role A pops up, see FIG. 5 , FIG.
  • FIG. 5 is a schematic diagram of a playback interface for displaying the first message according to an embodiment, the first message is located in the message box 501 shown in FIG. 5 , the message box 501 The first message contained within is "What kind of car is suitable for girls?". Next, in the playback interface of the video, the second message of the B character pops up.
  • FIG. 6 is a schematic diagram of a playback interface for displaying the second message according to an embodiment.
  • the second message contained in the message box 601 is "the price is super high ⁇ ! It should be understood that " ⁇ " is used to indicate the name of the product advertised by the video.
  • Figures 5 and 6 take the first message as a question sent by role A, and the second message as an answer sent by role B. Of course, other forms of conversation messages are also possible.
  • first message shown in FIG. 5 also includes an avatar picture 502 of character A
  • second message shown in FIG. 6 also includes an avatar picture 602 of character B.
  • the user can operate on the terminal to set the displayed dialog content, for example, set to display only the message content and avatar picture, or set to display the message content, avatar picture and avatar name. This embodiment of the present disclosure does not limit this.
  • step 302 after the display of the target dialogue satisfies the condition, the terminal displays the access entry of the content page associated with the video.
  • the condition in the above step 302 refers to the first condition, in other words, the terminal displays the access entry of the content page associated with the video in response to the display of the target dialog meeting the first condition.
  • the content page is the landing page configured by the advertiser or the propagandist on the server.
  • the content page is a web page, or the content page is a pop-up window, or the content page is the store home page of the merchant in the shopping application, or the content page is the details page of the merchant's account in the video application, etc.
  • the disclosed embodiments do not specifically limit the form of the content page.
  • the terminal in response to the display of the target dialogue meeting the first condition, displays a target message on the video playback interface, where the target message includes an introduction picture associated with the video, and the introduction picture is associated with the content page
  • the target message is the access entry of the content page.
  • the target message is used as an introduction picture for illustration.
  • the target The message in addition to the introduction picture, can also be a function button for jumping to the content page.
  • the first condition includes: the displayed duration of the target dialogue reaches the second duration, in other words, the process of displaying the access entry by the terminal is: in response to the displayed duration of the target dialogue reaching the second duration, the terminal displays The access entry of the content page associated with the video.
  • the second duration is a preset fixed duration, such as 1 second, and the fixed duration is any value greater than or equal to 0.
  • the first duration and the second duration are the same, or the first duration and the second duration are different, which is not limited in this embodiment of the present disclosure.
  • the timing of displaying the access portal is determined according to the duration, the processing flow is simple and fast, and the efficiency of terminal display is improved.
  • FIG. 7 is a schematic diagram of a playback interface for displaying an access entry according to an embodiment.
  • the terminal pops up the target message after a second duration (eg, 1s). .
  • the target message is located in the message box 701 shown in FIG. 7 .
  • the introduction picture is the picture link 7011 shown in FIG. 7 .
  • the introduction picture contains related products related to the product. Information such as product name, product image, etc.
  • the target message can also include a product avatar corresponding to the introduction picture, for example, the product avatar is the product avatar 7012 shown in FIG. 7 .
  • step 303 after the terminal satisfies the condition in response to the display of the access portal, the terminal stops displaying the target dialogue in the playback interface of the video.
  • the condition in the above step 303 refers to the third condition, in other words, in response to the display of the access entry meeting the third condition, the terminal stops displaying the target dialogue in the video playback interface.
  • the third condition includes: the displayed duration of the access entry reaches a fourth duration, that is, in response to the displayed duration of the access entry reaching the fourth duration, the terminal displays the video on the playback interface of the video. , stop showing the target dialog.
  • the fourth duration is a preset fixed duration, such as 1 second, and the fixed duration is any value greater than or equal to 0.
  • FIG. 8 is a schematic diagram of a playback interface of an introductory picture according to an embodiment, and the playback interface shown in FIG. 8 only displays an introductory picture 801 associated with a video.
  • the target dialogue occludes the video and the user has already previewed the dialogue information
  • the target dialogue disappears and only the introduction picture associated with the video is left. In this way, the target dialogue can be avoided.
  • the dialogue blocks the video, and the introduction picture is retained in the playback interface, which is convenient for guiding to jump to the corresponding content page.
  • step 303 is an optional step.
  • step 304 the terminal displays the content page associated with the video based on the triggering operation of the access entry.
  • the above step 304 means that the terminal displays the content page associated with the video in response to the triggering operation of the access entry.
  • the terminal responds to the click operation on the access entry, according to the page link address corresponding to the access entry. to jump from the video playback interface to the content page associated with the video.
  • FIG. 9 is a schematic diagram of a content page according to an embodiment.
  • the content page may include product names and product-related information, such as product pictures, product-related introductions, and the like.
  • the terminal displays a page jump button on the video playback interface, and the page jump button is used to trigger the display of other content pages of the video.
  • the video is an advertisement video of a car as an example
  • the page jump button may be the test drive appointment button 503 shown in FIG. 5 .
  • the copy of the page jump button is preset by the server, such as booking a test drive, clicking to buy, etc. If the terminal detects the trigger operation of the page jump button, it jumps to the corresponding content web page.
  • by providing a page jump button it is convenient for the user to directly click the button to jump to the corresponding content page, which improves the user's experience, and also provides the possibility for the advertiser to jump to more links.
  • the access entry in the playback interface of the target video, by displaying the dialogue associated with the video, and displaying the access entry in the playback interface, the access entry is guided to trigger the access entry, and then the content page is displayed, which can improve the click-through rate of the content page. and conversion rate, and improve the efficiency of human-computer interaction.
  • Fig. 10 is a block diagram of a page display apparatus according to an embodiment.
  • the apparatus includes a dialogue display unit 1001 , an entrance display unit 1002 and a page display unit 1003 .
  • a dialogue display unit 1001, configured to display the target dialogue associated with the video in the video playback interface
  • the portal display unit 1002 is configured to, in response to the display of the target dialogue meeting the first condition, display the access portal of the content page associated with the video;
  • the page display unit 1003 is configured to display the content page associated with the video in response to the triggering operation on the access entry.
  • the target dialogue includes at least two messages
  • the dialogue display unit 1001 includes: a first message display unit configured to display the first message in the target dialogue in the video playback interface;
  • the second message presentation unit is configured to, in response to the presentation of the first message satisfying the second condition, present the second message in the target dialogue.
  • the second message display unit is configured to display the second message in the target dialogue in response to the displayed duration of the first message reaching a first duration.
  • the target dialogue includes at least two messages
  • the dialogue display unit 1001 is configured to be any one of the following: in the video playback interface, display the first message in the target dialogue, in the Right below the first message, the second message in the target conversation is displayed; in the playback interface of the video, the first message in the target conversation is displayed, and at the bottom right of the first message, the message in the target conversation is displayed. Second message.
  • the message in the target conversation includes an avatar picture and corresponding message content.
  • the portal display unit 1002 is configured to, in response to the display of the target dialogue meeting the first condition, display a target message on the video playback interface, where the target message includes an introduction picture associated with the video , the introduction picture is associated with the link address of the content page.
  • the portal display unit 1002 is configured to display the access portal of the content page associated with the video in response to the displayed duration of the target dialogue reaching a second duration.
  • the dialogue presentation unit 1001 is further configured to, in response to the played duration of the video reaching a third duration, display the operation of the target dialogue associated with the video in the playback interface of the video.
  • the dialogue presentation unit 1001 is further configured to, in response to the presentation of the access portal meeting the third condition, stop presentation of the target dialogue in the video playback interface.
  • the dialogue presentation unit 1001 is further configured to stop displaying the target dialogue in the video playback interface in response to the displayed duration of the access portal reaching a fourth duration.
  • the access entry in the playback interface of the target video, by displaying the dialogue associated with the video, and displaying the access entry in the playback interface, the access entry is guided to trigger the access entry, and then the content page is displayed, which can improve the click-through rate of the content page. and conversion rate, and improve the efficiency of human-computer interaction.
  • FIG. 11 is a structural block diagram of a terminal 1100 according to an embodiment.
  • the terminal 1100 may be: a smart phone, a tablet computer, an MP3 player (Moving Picture Experts Group Audio Layer III, the standard audio level 3 of moving picture expert compression), MP4 (Moving Picture Experts Group Audio Layer IV, moving picture expert compression standard audio Level 4) Player, laptop or desktop computer.
  • Terminal 1100 may also be called user equipment, portable terminal, laptop terminal, desktop terminal, and the like by other names.
  • the terminal 1100 includes: a processor 1101 and a memory 1102 .
  • the processor 1101 may include one or more processing cores, such as a 4-core processor, an 8-core processor, and the like.
  • the processor 1101 can use at least one hardware form among DSP (Digital Signal Processing, digital signal processing), FPGA (Field-Programmable Gate Array, field programmable gate array), PLA (Programmable Logic Array, programmable logic array) accomplish.
  • the processor 1101 may also include a main processor and a coprocessor.
  • the main processor is a processor used to process data in the wake-up state, also called CPU (Central Processing Unit, central processing unit); the coprocessor is A low-power processor for processing data in a standby state.
  • the processor 1101 may be integrated with a GPU (Graphics Processing Unit, image processor), and the GPU is used for rendering and drawing the content that needs to be displayed on the display screen.
  • the processor 1101 may further include an AI (Artificial Intelligence, artificial intelligence) processor, where the AI processor is used to process computing operations related to machine learning.
  • AI Artificial Intelligence, artificial intelligence
  • Memory 1102 may include one or more computer-readable storage media, which may be non-transitory. Memory 1102 may also include high-speed random access memory, as well as non-volatile memory, such as one or more disk storage devices, flash storage devices. In some embodiments, a non-transitory computer-readable storage medium in the memory 1102 is used to store at least one program code, and the at least one program code is used to be executed by the processor 1101 to implement the methods provided by the method embodiments of the present disclosure. Content presentation method.
  • the terminal 1100 may optionally further include: a peripheral device interface 1103 and at least one peripheral device.
  • the processor 1101, the memory 1102 and the peripheral device interface 1103 may be connected through a bus or a signal line.
  • Each peripheral device can be connected to the peripheral device interface 1103 through a bus, a signal line or a circuit board.
  • the peripheral device includes at least one of a radio frequency circuit 1104 , a display screen 1105 , a camera assembly 1106 , an audio circuit 1107 , a positioning assembly 1108 and a power supply 1109 .
  • the peripheral device interface 1103 may be used to connect at least one peripheral device related to I/O (Input/Output) to the processor 1101 and the memory 1102 .
  • processor 1101, memory 1102, and peripherals interface 1103 are integrated on the same chip or circuit board; in some other embodiments, any one of processor 1101, memory 1102, and peripherals interface 1103 or The two may be implemented on a separate chip or circuit board, which is not limited by the embodiments of the present disclosure.
  • the radio frequency circuit 1104 is used for receiving and transmitting RF (Radio Frequency, radio frequency) signals, also called electromagnetic signals.
  • the radio frequency circuit 1104 communicates with communication networks and other communication devices via electromagnetic signals.
  • the radio frequency circuit 1104 converts electrical signals into electromagnetic signals for transmission, or converts received electromagnetic signals into electrical signals.
  • radio frequency circuitry 1104 includes: an antenna system, an RF transceiver, one or more amplifiers, tuners, oscillators, digital signal processors, codec chipsets, subscriber identity module cards, and the like.
  • the radio frequency circuit 1104 may communicate with other terminals through at least one wireless communication protocol.
  • the wireless communication protocols include, but are not limited to, metropolitan area networks, mobile communication networks of various generations (2G, 3G, 4G and 5G), wireless local area networks and/or WiFi (Wireless Fidelity, wireless fidelity) networks.
  • the radio frequency circuit 1104 may further include a circuit related to NFC (Near Field Communication, short-range wireless communication), which is not limited in the present disclosure.
  • the display screen 1105 is used for displaying UI (User Interface, user interface).
  • the UI can include graphics, text, icons, video, and any combination thereof.
  • the display screen 1105 also has the ability to acquire touch signals on or above the surface of the display screen 1105 .
  • the touch signal may be input to the processor 1101 as a control signal for processing.
  • the display screen 1105 may also be used to provide virtual buttons and/or virtual keyboards, also referred to as soft buttons and/or soft keyboards.
  • the display screen 1105 there may be one display screen 1105, which is arranged on the front panel of the terminal 1100; in other embodiments, there may be at least two display screens 1105, which are respectively arranged on different surfaces of the terminal 1100 or in a folded design; In other embodiments, the display screen 1105 may be a flexible display screen, which is disposed on a curved surface or a folding surface of the terminal 1100 . Even, the display screen 1105 can also be set as a non-rectangular irregular figure, that is, a special-shaped screen.
  • the display screen 1105 can be prepared by using materials such as LCD (Liquid Crystal Display, liquid crystal display), OLED (Organic Light-Emitting Diode, organic light emitting diode).
  • the camera assembly 1106 is used to capture images or video.
  • the camera assembly 1106 includes a front-facing camera and a rear-facing camera.
  • the front camera is arranged on the front panel of the terminal, and the rear camera is arranged on the back of the terminal.
  • there are at least two rear cameras which are any one of a main camera, a depth-of-field camera, a wide-angle camera, and a telephoto camera, so as to realize the fusion of the main camera and the depth-of-field camera to realize the background blur function
  • the main camera It is integrated with the wide-angle camera to achieve panoramic shooting and VR (Virtual Reality, virtual reality) shooting functions or other integrated shooting functions.
  • VR Virtual Reality, virtual reality
  • the camera assembly 1106 may also include a flash.
  • the flash can be a single color temperature flash or a dual color temperature flash. Dual color temperature flash refers to the combination of warm light flash and cold light flash, which can be used for light compensation under different color temperatures.
  • Audio circuitry 1107 may include a microphone and speakers.
  • the microphone is used to collect the sound waves of the user and the environment, convert the sound waves into electrical signals, and input them to the processor 1101 for processing, or to the radio frequency circuit 1104 to realize voice communication.
  • the microphone may also be an array microphone or an omnidirectional collection microphone.
  • the speaker is used to convert the electrical signal from the processor 1101 or the radio frequency circuit 1104 into sound waves.
  • the loudspeaker can be a traditional thin-film loudspeaker or a piezoelectric ceramic loudspeaker.
  • audio circuitry 1107 may also include a headphone jack.
  • the positioning component 1108 is used to locate the current geographic location of the terminal 1100 to implement navigation or LBS (Location Based Service).
  • the positioning component 1108 may be a positioning component based on the GPS (Global Positioning System, global positioning system) of the United States, the Beidou system of China, the Grenas system of Russia, or the Galileo system of the European Union.
  • the power supply 1109 is used to power various components in the terminal 1100 .
  • the power source 1109 may be alternating current, direct current, disposable batteries, or rechargeable batteries.
  • the rechargeable battery can support wired charging or wireless charging.
  • the rechargeable battery can also be used to support fast charging technology.
  • the terminal 1100 also includes one or more sensors 1110 .
  • the one or more sensors 1110 include, but are not limited to, an acceleration sensor 1111 , a gyro sensor 1112 , a pressure sensor 1113 , a fingerprint sensor 1114 , an optical sensor 1115 , and a proximity sensor 1116 .
  • the acceleration sensor 1111 can detect the magnitude of acceleration on the three coordinate axes of the coordinate system established by the terminal 1100 .
  • the acceleration sensor 1111 can be used to detect the components of the gravitational acceleration on the three coordinate axes.
  • the processor 1101 can control the display screen 1105 to display the user interface in a landscape view or a portrait view according to the gravitational acceleration signal collected by the acceleration sensor 1111 .
  • the acceleration sensor 1111 can also be used for game or user movement data collection.
  • the gyroscope sensor 1112 can detect the body direction and rotation angle of the terminal 1100 , and the gyroscope sensor 1112 can cooperate with the acceleration sensor 1111 to collect 3D actions of the user on the terminal 1100 .
  • the processor 1101 can implement the following functions according to the data collected by the gyro sensor 1112: motion sensing (such as changing the UI according to the user's tilt operation), image stabilization during shooting, game control, and inertial navigation.
  • the pressure sensor 1113 may be disposed on the side frame of the terminal 1100 and/or the lower layer of the display screen 1105 .
  • the processor 1101 can perform left and right hand identification or shortcut operations according to the holding signal collected by the pressure sensor 1113.
  • the processor 1101 controls the operability controls on the UI interface according to the user's pressure operation on the display screen 1105.
  • the operability controls include at least one of button controls, scroll bar controls, icon controls, and menu controls.
  • the fingerprint sensor 1114 is used to collect the user's fingerprint, and the processor 1101 identifies the user's identity according to the fingerprint collected by the fingerprint sensor 1114, or the fingerprint sensor 1114 identifies the user's identity according to the collected fingerprint. When the user's identity is identified as a trusted identity, the processor 1101 authorizes the user to perform relevant sensitive operations, including unlocking the screen, viewing encrypted information, downloading software, making payments, and changing settings.
  • the fingerprint sensor 1114 may be disposed on the front, back or side of the terminal 1100 . When the terminal 1100 is provided with physical buttons or a manufacturer's logo, the fingerprint sensor 1114 may be integrated with the physical buttons or the manufacturer's logo.
  • Optical sensor 1115 is used to collect ambient light intensity.
  • the processor 1101 can control the display brightness of the display screen 1105 according to the ambient light intensity collected by the optical sensor 1115 . In some embodiments, when the ambient light intensity is high, the display brightness of the display screen 1105 is increased; when the ambient light intensity is low, the display brightness of the display screen 1105 is decreased. In another embodiment, the processor 1101 can also dynamically adjust the shooting parameters of the camera assembly 1106 according to the ambient light intensity collected by the optical sensor 1115 .
  • a proximity sensor 1116 also called a distance sensor, is usually disposed on the front panel of the terminal 1100 .
  • the proximity sensor 1116 is used to collect the distance between the user and the front of the terminal 1100 .
  • the processor 1101 controls the display screen 1105 to switch from the bright screen state to the off screen state; when the proximity sensor 1116 detects When the distance between the user and the front of the terminal 1100 gradually increases, the processor 1101 controls the display screen 1105 to switch from the screen-off state to the screen-on state.
  • FIG. 11 does not constitute a limitation on the terminal 1100, and may include more or less components than the one shown, or combine some components, or adopt different component arrangements.
  • a storage medium including program codes such as a memory 1102 including program codes, is also provided, and the above program codes can be executed by the processor 1101 of the terminal 1100 to complete the above page display method.
  • the storage medium may be a non-transitory computer-readable storage medium, for example, the non-transitory computer-readable storage medium may be a read-only memory (Read-Only Memory, ROM), a random access memory (Random Access Memory) Memory), RAM), Compact-Disc Read-Only Memory (CD-ROM), magnetic tapes, floppy disks and optical data storage devices, etc.

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Abstract

La présente divulgation se rapporte à un procédé d'affichage de page et à un terminal. Le procédé comprend les étapes suivantes : l'affichage, sur une interface de lecture d'une vidéo, d'un dialogue cible associé à la vidéo ; en réponse au fait que l'affichage du dialogue cible satisfait une première condition, l'affichage une entrée d'accès d'une page de contenu associée à la vidéo ; et en réponse à une opération de déclenchement pour l'entrée d'accès, l'affichage de la page de contenu associée à la vidéo.
PCT/CN2021/114351 2020-10-30 2021-08-24 Procédé d'affichage de page et terminal WO2022088884A1 (fr)

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