WO2022021391A1 - Système de surveillance de pousser d'informations de commerce électronique - Google Patents

Système de surveillance de pousser d'informations de commerce électronique Download PDF

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Publication number
WO2022021391A1
WO2022021391A1 PCT/CN2020/106358 CN2020106358W WO2022021391A1 WO 2022021391 A1 WO2022021391 A1 WO 2022021391A1 CN 2020106358 W CN2020106358 W CN 2020106358W WO 2022021391 A1 WO2022021391 A1 WO 2022021391A1
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WIPO (PCT)
Prior art keywords
data
information
unit
commerce
platform
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PCT/CN2020/106358
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English (en)
Chinese (zh)
Inventor
陈钦鹏
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深圳齐心集团股份有限公司
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Priority to PCT/CN2020/106358 priority Critical patent/WO2022021391A1/fr
Publication of WO2022021391A1 publication Critical patent/WO2022021391A1/fr

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions

Definitions

  • the invention belongs to the field of electronic commerce, and in particular relates to an electronic commerce information push monitoring system.
  • the value of e-commerce is to allow consumers to shop and pay online through the Internet, saving time and space for customers and enterprises, greatly improving transaction efficiency, especially for busy office workers, it also saves a lot of precious time.
  • consumers can understand and purchase commodity information in local shopping malls through network channels without leaving home.
  • E-commerce websites When a user has a purchase behavior on an e-commerce website, it turns from a potential customer to a valued customer of the website.
  • E-commerce websites generally save the user's transaction information, including purchase time, purchased goods, purchase quantity, payment amount and other information in their own database, so for these users, their transaction behavior can be analyzed based on the operation data of the website.
  • the importance of e-commerce information push to e-commerce, and in e-commerce there will be buyers and sellers through electronic
  • the embodiment of the present invention provides an e-commerce information push monitoring system, which can reduce the resource pressure of the main site, facilitate the rapid response of data access, and can accurately push user feelings to users. Interested commodities and information, and real-time monitoring and alarming of transaction information.
  • an e-commerce information push monitoring system includes: an e-commerce platform, a data acquisition module, a data analysis and processing module, a data integration module, an information push module, a central monitoring server and a banking system;
  • the e-commerce platform includes at least one e-commerce sub-platform;
  • the data acquisition module is respectively connected with the e-commerce sub-platform and the data analysis and processing module;
  • the data integration module is respectively connected with the data analysis and processing module and the information push module;
  • each of the e-commerce sub-platforms includes a payment unit;
  • the data collection module collects data of each e-commerce sub-platform, including user browsing platforms, user browsing commodities, user purchasing commodities and commodity reviews;
  • the data analysis and processing The module analyzes and processes the collected data, including comment identification, commodity browsing times, platform browsing times and commodity sales, and extracts appropriate data information;
  • the data integration module integrates and sorts the extracted appropriate data information.
  • the central monitoring server includes a transaction data receiving unit, a transaction data storage unit and a transaction data monitoring unit; the payment unit communicates with the banking system for data The transaction payment is realized interactively, and the transaction payment data is transmitted to the central monitoring server in real time.
  • the central monitoring server receives the transaction payment data, performs calculation processing on the transaction payment data, and stores the calculated transaction payment data in the transaction data storage. At the same time, the transaction data monitoring unit monitors the stored transaction payment data in real time.
  • the data analysis and processing module includes:
  • the data statistics unit is used to count the number of product views, the number of platform views and the number of products sold in the collected data
  • a comment identification unit used for identifying and judging the authenticity of the commodity comments in each e-commerce sub-platform, and identifying the false comments, the IDs corresponding to the false comments, and the commodities corresponding to the false comments;
  • the data analysis and processing unit is used to analyze and process the counted number of commodity browsing, platform browsing, commodity sold quantity and identification information, delete the acquired data information of the identified commodity in the e-commerce sub-platform, and extract the processed data. Data information.
  • the comment identification unit includes:
  • the review document construction subunit is used to capture the product review data, and at the same time, classify the product review data according to the product category to construct a product review document corresponding to the product;
  • the comment identification sub-unit is used to match the filtered similar comments with the extracted similar IDs according to the product review documents, and fetches product reviews with similar IDs and comments according to the matching results, and compares the captured IDs and comments.
  • Product reviews that are all similar are identified as fake reviews, and the ID corresponding to the fake reviews and the products corresponding to the fake reviews are identified at the same time.
  • the data integration module includes:
  • a data sorting unit configured to comprehensively sort the processed data information extracted by the data analysis and processing unit according to the number of times of commodity browsing, the number of platform browsing times and the number of commodity sold;
  • a data matching unit for matching the sorted data information with the user browsing records to obtain matching data information
  • the data integration unit is used for integrating the matching data information, and storing the integrated matching data information in the data storage module.
  • the comprehensive sorting method is to sort the same commodities in each e-commerce sub-platform in descending order according to the comprehensive numerical values of the number of product views, the number of platform views, and the number of products sold.
  • the information push module includes:
  • an information receiving unit for receiving data information integrated by the data integration module
  • an information extraction unit configured to extract the first data information corresponding to the release object from the data information, and form a first data information set
  • the information publishing unit is configured to grab the second data information with the first comprehensive ranking from the first data information set, and push and publish the second data information to the corresponding users.
  • the information push module is used to push and publish data information, and push and publish different data information for different customers.
  • the central monitoring server further includes: a display unit for outputting and displaying transaction payment data; and
  • the alarm unit is used for generating and outputting alarm information when the central monitoring unit detects that the payment transaction data does not meet the preset threshold.
  • the alarm unit includes one or more combinations of light alarms, voice alarms, video alarms, and image alarms.
  • the alarm information includes one or more combinations of light alarm information, voice alarm information, video alarm information, and image alarm information.
  • the e-commerce information push monitoring system collects the data of the e-commerce sub-platform through the data collection module, including user browsing platform, user browsing commodities, user purchasing commodities and commodity reviews; Analyze and process the data, including comment identification, product views, platform views, and product sales, and extract appropriate data information; the data integration module integrates and sorts the extracted appropriate data information, and integrates the integrated data.
  • the data information is sent to the information push module and released to the user, which can reduce the resource pressure of the main station, which is conducive to the rapid response of data access, and can accurately push the products and information of interest to the user, and can be monitored in real time through the central monitoring server.
  • the transaction payment data between the e-commerce platform and the banking system is monitored comprehensively, which ensures the safety of users' consumption.
  • the central monitoring server also has a display unit and an alarm unit.
  • the display unit can intuitively display the monitored transaction payment data.
  • the alarm unit can generate and output alarm information to give an alarm prompt.
  • FIG. 1 is a schematic structural diagram of an e-commerce information push monitoring system provided by an embodiment of the present invention.
  • the e-commerce information push monitoring system collects the data of the e-commerce sub-platform through the data collection module, including user browsing platform, user browsing commodities, user purchasing commodities and commodity reviews; Analyze and process the data, including comment identification, product views, platform views, and product sales, and extract appropriate data information; the data integration module integrates and sorts the extracted appropriate data information, and integrates the integrated data.
  • the data information is sent to the information push module and released to the user, which can reduce the resource pressure of the main station, which is conducive to the rapid response of data access, and can accurately push the products and information of interest to the user, and can be monitored in real time through the central monitoring server.
  • the transaction payment data between the e-commerce platform and the banking system is monitored comprehensively, which ensures the safety of users' consumption.
  • the central monitoring server also has a display unit and an alarm unit.
  • the display unit can intuitively display the monitored transaction payment data.
  • the alarm unit can generate and output alarm information to give an alarm prompt.
  • an e-commerce information push monitoring system 100 includes: an e-commerce platform 110 , a data collection module 120 , a data analysis and processing module 130 , a data integration module 140 , and an information push module 150 , the central monitoring server 160 and the banking system 170;
  • the e-commerce platform 110 includes at least one e-commerce sub-platform;
  • the data acquisition module 120 is respectively connected with the e-commerce sub-platform and the data analysis and processing module 130;
  • the data integration The module 140 is respectively connected with the data analysis and processing module 130 and the information push module 150; wherein, each of the e-commerce sub-platforms includes a payment unit;
  • the data collection module 120 collects data of each e-commerce sub-platform, including users Browsing platforms, users browsing commodities, users purchasing commodities, and commodity reviews;
  • the data analysis and processing module 130 analyzes and processes the collected data, including comment identification, commodity browsing times, platform browsing times, and commodity sales quantities, and extracts a suitable
  • the data integration module 140 integrates
  • the data analysis and processing module includes: a data statistics unit for counting the number of times of commodity browsing, the number of times of platform browsing and the number of commodity sales in the collected data; a comment identification unit for identifying and judging each electronic The authenticity of the product reviews in the business sub-platform, and the identification of the fake reviews, the IDs corresponding to the fake reviews, and the products corresponding to the fake reviews; The quantity of commodities sold and the identification information are analyzed and processed, the acquired data information of the identified commodities in the e-commerce sub-platform is deleted, and the processed data information is extracted.
  • the review identification unit includes: a review document construction subunit, used to capture product review data, and at the same time, classify the product review data according to the product category to construct a product review document corresponding to the product; similar reviews
  • the screening subunit is used to filter out similar reviews from the product review document
  • the similar ID extraction subunit is used to extract similar IDs from the product review document
  • Similar reviews are matched with the extracted similar IDs, and according to the matching results, product reviews with similar IDs and reviews are captured, and product reviews with similar IDs and reviews are identified as false reviews, and at the same time, product reviews with similar IDs and reviews are identified as false reviews.
  • the ID corresponding to the false comment and the product corresponding to the false comment are identified.
  • the data integration module includes: a data sorting unit, configured to analyze the processed data information extracted by the data analysis and processing unit according to the number of times of product browsing, the number of platform browsing times and the number of products sold perform comprehensive sorting; a data matching unit for matching the sorted data information with user browsing records to obtain matching data information; and a data integration unit for integrating the matching data information and combining the integrated matching data information Store to the data storage module.
  • the comprehensive sorting method is to sort the same commodities in each e-commerce sub-platform in descending order according to the comprehensive numerical value of the number of commodity browsing, the number of platform browsing and the number of commodities sold.
  • the information push module includes: an information receiving unit, an information receiving unit, used for receiving the data information integrated by the data integration module; an information extraction unit, used for extracting from the data information and The first data information corresponding to the release object is formed, and a first data information set is formed; and an information release unit is used to grab the second data information of the first comprehensive ranking from the first data information set, and put the second data information The information is pushed and released to the corresponding users.
  • the information push module is used to push and publish data information, and push and publish different data information for different customers.
  • the central monitoring server further includes a display unit for outputting and displaying transaction payment data.
  • the display unit may be an LED liquid crystal display or a CRT display, which is not specifically limited.
  • the central monitoring server further includes an alarm unit for generating and outputting alarm information when the central monitoring unit detects that the payment transaction data does not meet the preset threshold.
  • the preset threshold is 25 yuan
  • the central monitoring unit detects that the payment transaction data is 26 yuan
  • the central monitoring unit outputs an alarm control signal to the alarm unit
  • the alarm unit generates alarm information according to the alarm control signal and outputs the alarm information to alert.
  • the alarm unit includes one or more combinations of light alarms, voice alarms, video alarms, and image alarms; the alarm information includes light alarm information, voice alarm information, video alarm information, and video alarm information. One or more combinations of alarm information and image alarm information.
  • the alarm unit is a light alarm, and the preset threshold is 25 yuan.
  • the central monitoring unit When the central monitoring unit detects that the payment transaction data is 26 yuan, the central The monitoring unit outputs an alarm control signal to the light alarm, and the light alarm generates light alarm information according to the alarm control signal and outputs the light alarm information to give an alarm prompt; for another example, the alarm unit is a voice alarm, and the preset threshold When the central monitoring unit detects that the payment transaction data is 26 yuan, the central monitoring unit outputs an alarm control signal to the voice alarm, and the voice alarm generates buzzer alarm information according to the alarm control signal and outputs the buzzer alarm information Make an alarm prompt.
  • the e-commerce information push monitoring system collects the data of the e-commerce sub-platform through the data collection module, including the user browsing platform, the user browsing commodities, the user purchasing commodities and commodity reviews; Analyze and process the data, including comment identification, product views, platform views, and product sales, and extract appropriate data information; the data integration module integrates and sorts the extracted appropriate data information, and integrates the integrated data.
  • the data information is sent to the information push module and released to the user, which can reduce the resource pressure of the main station, which is conducive to the rapid response of data access, and can accurately push the products and information of interest to the user, and can be monitored in real time through the central monitoring server.
  • the transaction payment data between the e-commerce platform and the banking system is monitored comprehensively, which ensures the safety of users' consumption.
  • the central monitoring server also has a display unit and an alarm unit.
  • the display unit can intuitively display the monitored transaction payment data.
  • the alarm unit can generate and output alarm information to give an alarm prompt.

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Abstract

L'invention concerne un système de surveillance de pousser d'informations de commerce électronique (100), comprenant : une plateforme de commerce électronique (110), un module de collecte de données (120), un module de traitement d'analyse de données (130), un module d'intégration de données (140), un module de pousser d'informations (150), un serveur de surveillance central (160) et un système bancaire (170), la plate-forme de commerce électronique (110) comprenant au moins une sous-plateforme de commerce électronique ; le module de collecte de données (120) étant connecté à la plate-forme de commerce électronique (110) et le module de traitement d'analyse de données (130) ; le module d'intégration de données (140) étant connecté au module de traitement d'analyse de données (130) et au module de pousser d'informations (150) ; chaque sous-plateforme de commerce électronique comprenant une unité de paiement ; le serveur de surveillance central (160) comprenant une unité de réception de données de transaction, une unité de stockage de données de transaction et une unité de surveillance de données de transaction ; et l'unité de paiement réalisant une interaction de données avec le système bancaire (170) pour obtenir un paiement de transaction. Le système selon l'invention permet d'atténuer la pression de ressources d'une station maîtresse, ce qui facilite une réponse rapide à l'accès aux données. En outre, des marchandises et des informations intéressant un utilisateur peuvent être poussées avec précision vers l'utilisateur, et une surveillance en temps réel ainsi qu'une fourniture d'alerte peuvent être effectuées sur des informations de transaction.
PCT/CN2020/106358 2020-07-31 2020-07-31 Système de surveillance de pousser d'informations de commerce électronique WO2022021391A1 (fr)

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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN115983873A (zh) * 2022-12-29 2023-04-18 珠海蓝度科技有限公司 一种基于大数据的用户数据分析管理系统及方法
CN116012036A (zh) * 2023-03-24 2023-04-25 中科云策(深圳)科技成果转化信息技术有限公司 基于大数据的分布式数据处理系统
CN116452303A (zh) * 2023-06-14 2023-07-18 深圳市诚识科技有限公司 基于大数据的电子商务数据管理方法

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CN107358502A (zh) * 2017-07-04 2017-11-17 深圳齐心集团股份有限公司 一种电子商务信息推送系统

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US20140143014A1 (en) * 2012-07-11 2014-05-22 Beijing Changshengtiandi Ecommerce Co., Ltd. Information analysis system and method for network transactions
CN105956883A (zh) * 2016-05-10 2016-09-21 镇江硅谷信息科技有限公司 电子商务数据处理系统
CN106202516A (zh) * 2016-07-24 2016-12-07 广东聚联电子商务股份有限公司 一种根据时间节点的电子商务平台商品展示方法
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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN115983873A (zh) * 2022-12-29 2023-04-18 珠海蓝度科技有限公司 一种基于大数据的用户数据分析管理系统及方法
CN116012036A (zh) * 2023-03-24 2023-04-25 中科云策(深圳)科技成果转化信息技术有限公司 基于大数据的分布式数据处理系统
CN116452303A (zh) * 2023-06-14 2023-07-18 深圳市诚识科技有限公司 基于大数据的电子商务数据管理方法
CN116452303B (zh) * 2023-06-14 2023-10-03 深圳市诚识科技有限公司 基于大数据的电子商务数据管理方法

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