WO2020181935A1 - 商区管理系统及方法 - Google Patents

商区管理系统及方法 Download PDF

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Publication number
WO2020181935A1
WO2020181935A1 PCT/CN2020/073828 CN2020073828W WO2020181935A1 WO 2020181935 A1 WO2020181935 A1 WO 2020181935A1 CN 2020073828 W CN2020073828 W CN 2020073828W WO 2020181935 A1 WO2020181935 A1 WO 2020181935A1
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WO
WIPO (PCT)
Prior art keywords
merchant
business
business district
information
district
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/CN2020/073828
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English (en)
French (fr)
Inventor
叶珩
赵文飙
费斌杰
董纯洁
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Alibaba Group Holding Ltd
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Alibaba Group Holding Ltd
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Filing date
Publication date
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Publication of WO2020181935A1 publication Critical patent/WO2020181935A1/zh
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G06Q30/0204—Market segmentation
    • G06Q30/0205—Market segmentation based on location or geographical consideration
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0213—Consumer transaction fees
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0282—Rating or review of business operators or products

Definitions

  • the present disclosure generally relates to the field of merchant management, and more specifically, to a system and method for managing merchants in a predetermined commercial area.
  • the present disclosure provides a business district management system and method.
  • a business district is created by integrating small, medium and micro businesses with similar geographical locations together, and a business information sharing processing mechanism is established in the business district, so that small, medium and micro businesses can enjoy the scale of a large mall effect.
  • a business district management system including: a business district creation device configured to create a business district based on at least two businesses located within a predetermined distance coverage; and a business sharing processing device, It is configured to perform business information sharing processing among businesses in the business district.
  • the merchant sharing processing device includes: a merchant information pushing unit configured to send the user to the user after the user makes a purchase at the first merchant located in the commercial area Push the merchant information of at least one second merchant in the business area.
  • the merchant information includes at least one of the following information: merchant advertisement information; merchant information information; and merchant coupon information.
  • the at least one second merchant includes: all other merchants in the merchant area except the first merchant; or The first merchant has different business types.
  • the merchant sharing processing device includes: a merchant information presentation unit configured to present merchant information of at least one merchant in the business area on a merchant presentation page for use Users of all businesses in the business district browse.
  • the merchant sharing processing device further includes: a business district contribution degree statistical unit configured to count the business district contribution degrees of various businesses in the business district; and business information presentation The strategy determination unit is configured to determine the merchant information presentation strategy of the merchant information of the at least one merchant on the merchant presentation page based on the calculated merchant area contribution of each merchant, wherein the merchant information presentation unit is It is configured to present the merchant information of the at least one merchant on the merchant presentation page based on the determined merchant information presentation strategy of the at least one merchant.
  • the merchant sharing processing device further includes: a business district contribution degree statistical unit configured to count the business district contribution degree of each merchant in the business district; and push business information
  • the strategy determination unit is configured to determine a merchant information push strategy for the merchant information of the at least one second merchant based on the calculated business district contribution of each merchant, wherein the merchant information push unit is configured to: The determined merchant information push strategy of at least one second merchant pushes the merchant information of the at least one second merchant to the user.
  • the business area creation device further includes: a business area admission unit configured to perform business area admission based on information related to business area admission of the merchant that issued the business area joining request And a business district creation unit configured to create a business district based on at least two businesses that have passed the business district admission processing.
  • the merchant creation device further includes: a merchant inviting unit configured to send merchants located within the predetermined distance to invite the merchants to join the business district. An invitation, wherein the business district joining request is issued in response to the business district joining invitation.
  • the merchant sharing processing device includes: a consumption list statistics unit configured to perform statistics on user consumption of merchants in the business area to obtain the business area The user consumption list in the business area; the consumption reward generation unit is configured to generate user consumption rewards based on the user consumption list in the business area; the user consumption reward sending unit is configured to send the generated user consumption rewards to The corresponding user.
  • the consumption list statistics unit is configured to collect statistics on the number of user consumptions or user consumption amounts of merchants in the commercial area to obtain User consumption list.
  • the merchant sharing processing device includes: a consumption points sharing processing unit configured to, after receiving user consumption points from a merchant in the business area, give the user The consumption points are processed for sharing in the business district, where the user consumption points are generated based on the user's user consumption at the merchant.
  • the merchant sharing processing device includes: a deletion voting unit configured to perform processing on the merchant with negative influence when there is a merchant with negative influence in the commercial area Merchant delete voting; and the merchant delete unit is configured to delete the negatively affected merchant when the result of the merchant delete voting is consent to delete.
  • a business district management method including: creating a business district based on at least two businesses located within a predetermined distance coverage; and performing business information sharing processing among the businesses in the business district .
  • performing business information sharing processing among merchants in a business district includes: pushing the business district to the user after the user makes a consumption in the first merchant located in the business district Merchant information of at least one second merchant in.
  • the at least one second merchant includes: all other merchants in the merchant area except the first merchant; or The first merchant has different business types.
  • performing business information sharing processing between businesses in a business area includes: presenting business information of at least one business in the business area on a business presentation page.
  • performing business information sharing processing among merchants in a business district further includes: counting the business district contribution of each business in the business district; and based on the statistics of each business Business district contribution degree, determining the business information presentation strategy of the business information of the at least one business on the business presentation page, wherein presenting the business information of the at least one business in the business district on the business presentation page includes: Based on the determined merchant information presentation strategy of each merchant, the merchant information of the at least one merchant is presented on the merchant presentation page.
  • performing business information sharing processing among merchants in a business district further includes: counting the business district contribution of each business in the business district; and based on the statistics of each business Business district contribution degree, determining a merchant information push strategy for the merchant information of the at least one second merchant, wherein pushing the merchant information of the at least one second merchant in the business district to the user includes: based on the determined The merchant information push strategy of at least one second merchant, and the user pushes the merchant information of the at least one second merchant.
  • creating a business area based on at least two businesses located within a predetermined distance coverage includes: performing business on the business area that issued the business area joining request based on the business area access-related information of the merchant.
  • District admission processing wherein, creating a business area based on at least two merchants located within a coverage area of a predetermined distance includes: creating a business area based on at least two merchants located within the coverage area of the predetermined distance that have passed the business area admission processing Business District.
  • creating a business area based on at least two businesses located within a coverage area of a predetermined distance further includes: sending an invitation to join the business area to businesses located within the predetermined distance.
  • performing business information sharing processing among merchants in a business area includes: collecting statistics on user consumption of the merchants in the business area to obtain users in the business area Consumption list; generate user consumption rewards based on the user consumption list in the business area; and send the generated user consumption rewards to the corresponding users.
  • performing business information sharing processing among merchants in a business area includes: after receiving user consumption points from a merchant in the business area, performing processing on the user consumption points Business area sharing processing, wherein the user consumption points are generated based on user consumption at the merchant.
  • performing business information sharing processing among merchants in a business district includes: when there is a merchant with a negative influence in the business district, performing a business transaction on the business with a negative influence Delete the vote; and when the result of the merchant's delete vote is to agree to delete, delete the negatively affected merchant.
  • a computing device including: at least one processor, and a memory coupled with the at least one processor, the memory storing instructions, when the instructions are used by the at least one processor When executed, the at least one processor is caused to execute the business district management method as described above.
  • a non-transitory machine-readable storage medium that stores executable instructions that, when executed, cause the machine to execute the business district management method as described above.
  • Figure 1 shows a block diagram of a business district management system according to an embodiment of the present disclosure
  • Fig. 2 shows a schematic diagram of an example of a business district according to an embodiment of the present disclosure
  • Figure 3 shows a block diagram of an apparatus for creating a business district according to an embodiment of the present disclosure
  • Fig. 4 shows a block diagram of a merchant sharing processing apparatus according to an embodiment of the present disclosure
  • FIG. 5 shows a flowchart of a business district management method according to an embodiment of the present disclosure
  • Fig. 6 shows a flowchart of an example of a business district creation process according to an embodiment of the present disclosure
  • FIG. 7 shows a flowchart of an example of a merchant information push processing process according to an embodiment of the present disclosure
  • FIG. 8 shows a flowchart of another example of a merchant information push processing process according to an embodiment of the present disclosure
  • FIG. 9 shows a flowchart of an example of a process of presenting merchant information according to an embodiment of the present disclosure
  • FIG. 10 shows a flowchart of an example of a user consumption reward processing procedure according to an embodiment of the present disclosure
  • FIG. 11 shows a flowchart of an example of a merchant deletion processing procedure according to an embodiment of the present disclosure
  • FIG. 12 shows a block diagram of a computing device for business district management according to an embodiment of the present disclosure.
  • the term “including” and its variants means open terms, meaning “including but not limited to.”
  • the term “based on” means “based at least in part on.”
  • the terms “one embodiment” and “an embodiment” mean “at least one embodiment.”
  • the term “another embodiment” means “at least one other embodiment.”
  • the terms “first”, “second”, etc. may refer to different or the same objects. Other definitions can be included below, either explicit or implicit. Unless clearly indicated in the context, the definition of a term is consistent throughout the specification.
  • FIG. 1 shows a block diagram of a business district management system 10 according to an embodiment of the present disclosure.
  • the business district management system 10 includes a business district creation device 100 and a merchant sharing processing device 200.
  • the business district creation apparatus 100 is configured to create a business district based on at least two businesses located within a predetermined distance coverage.
  • Fig. 2 shows a schematic diagram of an example of a business district according to an embodiment of the present disclosure.
  • the restaurant A, restaurant B, restaurant C, beverage store A, beverage store B, clothing store A, and book store A located near Lanjiawan are linked together to form a business district 1.
  • the predetermined distance coverage range may be the same block range, or the predetermined distance coverage range may be a coverage range of 500 meters to 1000 meters in size.
  • the predetermined distance coverage is set to not exceed the maximum distance between merchants in a large shopping mall.
  • merchants may be small, medium and micro merchants, such as community convenience stores, flower shops, bookstores, etc.
  • the business district creating apparatus 100 will be described in detail below with reference to an example structure shown in FIG. 3.
  • the merchant sharing processing device 200 is configured to perform merchant information sharing processing among merchants in the business district.
  • merchant information sharing processing may include merchant information push processing, merchant information presentation processing, user consumption reward processing, consumption points sharing processing, and/or merchant deletion processing, etc.
  • the merchant sharing processing device 200 will be described in detail below with reference to an example structure shown in FIG. 4.
  • FIG. 3 shows a block diagram of a business district creating apparatus 100 according to an embodiment of the present disclosure.
  • the business district creation apparatus 100 includes a business invitation unit 110, a business admission unit 130 and a business district creation unit 150.
  • the merchant inviting unit 110 is configured to send a business district joining invitation for inviting to join the business district to businesses located within a predetermined distance. After receiving the business district joining invitation, if the merchant decides to join the business district, the merchant sends a business district joining request to the business district creating apparatus 100. Here, the business district joining request may be issued in response to the business district joining invitation.
  • the business district admission unit 130 After receiving the business district joining request sent by the merchant, the business district admission unit 130 performs business district admission processing based on the business district admission related information of the merchant who issued the business district joining request.
  • the commercial zone access related information may include, for example, merchant reputation information, merchant scale information, merchant business type information, and the like.
  • the business district admission-related information may be sent to the business district creation apparatus 100 together with the business district joining request or as a part of the business district joining request.
  • the business district creation unit 150 is configured to create a business district based on at least two businesses that have passed the business district admission process. For example, a business district can be created by associating the at least two businesses together. In addition, when creating a business zone, the business district creation unit 150 can also record basic information of each business, such as business scale, business reputation, and/or business type of the business.
  • the business area creation apparatus 100 in FIG. 3 is shown as including a business invitation unit 110 and a business admission unit 130.
  • the business district creating apparatus 100 may only include the business district creating unit 150.
  • the business district creating apparatus 100 may create a business district based on the acquired business information of businesses within a predetermined distance coverage.
  • the business area creation device 100 may actively obtain the business information of the business within the predetermined distance coverage, or the business within the predetermined distance may register on the business area management system to submit the business information of the business.
  • the business district creating apparatus 100 may include a business permitting unit 130 and a business district creating unit 150.
  • the merchant admission unit 130 may perform the merchant admission processing based on the acquired merchant admission related information of the merchants within the coverage of the predetermined distance, and the business area creation unit 150 may perform the merchant admission processing based on the merchant admission processing through the merchant admission process. To create a business district.
  • FIG. 4 shows a block diagram of a merchant sharing processing apparatus 200 according to an embodiment of the present disclosure.
  • the merchant sharing processing apparatus 200 may include a merchant information pushing unit 201.
  • the merchant information pushing unit 201 is configured to push the merchant information of at least one second merchant in the business district to the user after the user makes a consumption at the first merchant in the business district.
  • the merchant information includes at least one of the following information: merchant advertisement information; merchant information information; and merchant coupon information.
  • the at least one second merchant includes: all other merchants in the merchant area except the first merchant; or merchants in the merchant area whose business type is different from that of the first merchant.
  • the merchant information pushing unit 201 Utilizing the processing of the merchant information pushing unit 201, once a user consumes at any merchant in the created merchant area, the merchant information of other merchants in the merchant area can be pushed to the user, so that the user It can learn about the merchant information of other merchants and decide whether to go to the merchant for consumption, thereby reducing the user's merchant selection cost (for example, time cost) and the merchant's customer acquisition cost.
  • the user's merchant selection cost for example, time cost
  • the merchant's customer acquisition cost for example, by only pushing merchants with different business types from the first customer to the user, it is possible to prevent the customer flow of the merchants who have already obtained the customer flow from being robbed, thereby avoiding the same kind of competition among the merchants.
  • the merchant sharing processing device 200 may further include a business district contribution degree statistics unit 202 and a merchant information push strategy determination unit 203.
  • the business district contribution degree statistical unit 202 is configured to count the business district contribution degrees of various merchants in the business district.
  • the merchant information push strategy determining unit 203 determines a business information pushing strategy for the business information of at least one second merchant based on the calculated business district contribution of each business. .
  • the merchant information pushing strategy may include, for example, which merchants' merchant information is pushed, and the type and/or quantity of merchant information of each merchant to be pushed.
  • the merchant information pushing unit 201 is configured to push to the user based on the determined merchant information pushing strategy of at least one second merchant after the user makes a consumption at the first merchant located in the business district Merchant information of at least one second merchant.
  • the merchant information push for the merchant can be increased/decreased based on the merchant’s participation or contribution when the business district is created, thereby increasing/decreasing The exposure of the merchant to the user, thereby encouraging the merchant to actively participate in the creation of the business district.
  • the merchant sharing processing device 200 may further include a merchant information presentation strategy determination unit 204.
  • the merchant information presentation strategy determining unit 204 is configured to determine the merchant information presentation strategy of the merchant information of at least one merchant on the merchant presentation page based on the merchant area contribution degree of each merchant calculated by the merchant area contribution degree statistical unit 202.
  • the merchant information presentation strategy may include, for example, which merchant information is presented on the merchant presentation page, and the type and/or quantity of the merchant information of each merchant presented. For example, when the business district contribution of merchant A is greater than the business district contribution of merchant B, the number of merchant information of merchant A that can be presented is more than the amount of merchant information of merchant B, for example, more merchants can be displayed A's advertising information, etc.
  • the merchant information presentation unit 205 is configured to present the merchant information of at least one merchant on the merchant presentation page based on the determined merchant information presentation strategy of the at least one merchant, for users of all merchants in the merchant area to browse.
  • the at least one merchant may be all merchants in the commercial area, or may be some merchants in the commercial area, for example, some merchants determined by the participation/contribution degree created by the commercial area.
  • the business information presentation for the business can be increased/decreased based on the merchant’s participation or contribution when the business area is created, thereby increasing/decreasing The exposure of the merchant to the user, thereby encouraging the merchant to actively participate in the creation of the business district.
  • the merchant sharing processing device 200 may not include the merchant information presentation strategy determining unit 204.
  • the merchant information presentation unit 205 is configured to present the merchant information of at least one merchant in the business area on the merchant presentation page for users of all merchants in the business area to browse.
  • the merchant information of at least one merchant may be presented on the platform of the merchant management system 10 for users of all merchants in the merchant zone to browse, thereby enabling users to browse as long as one merchant in the merchant zone is registered The business information of all businesses in the business district.
  • the merchant sharing processing device 200 may further include a consumption list statistics unit 206, a consumption reward generating unit 207, and a consumption reward sending unit 208.
  • the consumption list statistics unit 206 is configured to perform statistics on user consumption of merchants in the business area to obtain a user consumption list in the business area.
  • the consumption list statistics unit 206 is configured to collect statistics on the number of user consumptions or user consumption amounts of merchants in the business area to obtain a user consumption list in the business area.
  • the consumption reward generating unit 207 After the user consumption list in the business area is obtained, the consumption reward generating unit 207 generates user consumption rewards based on the user consumption list. Then, the consumption reward sending unit 208 sends the generated user consumption reward to the corresponding user.
  • the consumption reward generating unit 207 uses the processing of the consumption list statistics unit 206, the consumption reward generating unit 207, and the consumption reward sending unit 208, it is possible to merge the consumption of the user at all the merchants in the business district, and generate the user based on the combined consumption result Consumption rewards, which can encourage users to consume in the business district.
  • the merchant sharing processing device 200 may further include a consumption point sharing processing unit 209.
  • the consumption points sharing processing unit 209 is configured to perform business area sharing processing on the user consumption points after receiving user consumption points from the merchants in the business area, wherein the user consumption points are based on the user's consumption points in the business area. Generated by user consumption at the merchant. Using the processing of the consumption point sharing processing unit 209, the user consumption points of the user at all merchants in the business area can be accumulated and processed, thereby improving the user's consumption experience.
  • the merchant sharing processing apparatus 200 may further include a deletion voting unit 210 and a merchant deletion unit 211.
  • the deletion voting unit 210 is configured to perform merchant deletion voting on the negatively influential merchants when there are merchants with negative influence in the business area.
  • the merchant deletion unit 211 is configured to delete the negatively-influenced merchant when the result of the merchant deletion vote is consent to deletion.
  • the merchant information pushing unit 201 or the merchant information pushing unit 201, the business district contribution degree statistical unit 202, and the merchant information pushing strategy determination unit 203 are used. Can realize the business information push function.
  • the merchant information presentation unit 205 or the merchant area contribution degree statistical unit 202, the merchant information presentation strategy determination unit 204, and the merchant information presentation unit 205 can be used to realize the merchant information sharing function.
  • the consumption list statistics unit 206, the consumption reward generating unit 207, and the consumption reward sending unit 208 the functions of user consumption sharing and consumption reward can be realized.
  • the consumption points sharing processing unit 209 the user consumption points sharing function can be realized.
  • the deletion voting unit 210 and the merchant deletion unit 211 the voting deletion function in the commercial area can be realized.
  • the merchant sharing processing device 200 shown in FIG. 4 includes the merchant sharing processing device 200, it may include a merchant information pushing unit 201, a business district contribution degree statistical unit 202, a merchant information pushing strategy determining unit 203, Merchant information presentation strategy determination unit 204, merchant information presentation unit 205, consumption list statistics unit 206, consumption reward generation unit 207, consumption reward sending unit 208, consumption points sharing processing unit 209, deletion voting unit 210, and merchant deletion unit 211,
  • the merchant sharing processing device 200 may separately implement the merchant information push function, the merchant information display function, the user consumption reward processing function, the consumption points sharing function, and the merchant deletion function, or implement some of the above functions.
  • Fig. 5 shows a flowchart of a business district management method according to an embodiment of the present disclosure.
  • a business area is created based on at least two businesses located within a predetermined distance coverage.
  • the merchant information sharing processing is performed among the merchants in the business area, for example, the merchant information push processing 520, the user information presentation processing 530, the user consumption reward processing 540, the consumption points sharing processing 550 and the merchant deletion processing 560 are implemented. Part or all.
  • FIG. 6 shows a flowchart of an example of a business district creation process 510 according to an embodiment of the present disclosure.
  • the business district management system 10 sends a business district joining invitation to at least one merchant 20 located within a predetermined coverage distance. After receiving the business district joining invitation, in block 513, at at least one merchant 20, if the merchant decides to accept the business district joining invitation, a business district joining request is generated. Then, at block 515, the generated business district joining request is sent to the business district management system 10. Next, at block 517, the business district management system 10 performs business district admission processing based on the business district admission-related information of the merchant who issued the business district joining request.
  • the commercial zone access related information may include, for example, merchant reputation information, merchant scale information, merchant business type information, and the like.
  • the business district admission-related information may be sent to the business district creation apparatus 100 together with the business district joining request or as a part of the business district joining request. Then, at block 519, the business district management system 10 creates a business district based on the merchants admitted through the business district.
  • FIG. 7 shows a flowchart of an example of a merchant information push processing process 520 according to an embodiment of the present disclosure.
  • the monitoring device is installed at the first merchant to upload a monitoring signal or the first merchant reports the user's consumption behavior, then in block 523, determine At least one second merchant whose business type is different from that of the first merchant, then, in block 525, push the determined merchant information of the at least one second merchant to the user.
  • the merchant information may include merchant advertisement information, merchant information information, and/or merchant coupon information.
  • Fig. 8 shows a flowchart of another example of a merchant information push processing procedure 520' according to an embodiment of the present disclosure.
  • the monitoring device is installed at the first merchant to upload the monitoring signal or the first merchant reports the user's consumption behavior
  • the business area of each merchant is counted contribution.
  • a merchant information push strategy for the merchant information of at least one second merchant is determined, and then, in block 527', based on the determined merchant information push strategy , Push the merchant information of at least one second merchant to the user.
  • the merchant information may include merchant advertisement information, merchant information information, and/or merchant coupon information.
  • FIGS. 7 and 8 show only examples of the merchant information push processing process according to the present disclosure.
  • the examples shown in FIGS. 7 and 8 may also be modified.
  • the operation of block 523 may not be included. Instead, all other merchants in the business area except the first merchant are regarded as at least one second merchant, and then in block 525, The user pushes the merchant information of all other merchants in the merchant zone except the first merchant.
  • the operation of block 523 in FIG. 7 can also be combined into FIG. 8.
  • FIG. 9 shows a flowchart of an example of a merchant information presentation process 530 according to an embodiment of the present disclosure.
  • the business district contribution degree of each merchant in the business district is counted.
  • the business district contribution degree of each merchant in the business district in block 533, based on the business district contribution degree of each merchant counted by the business district contribution degree statistical unit 202, it is determined that the business information of at least one merchant is displayed on the merchant presentation page Business information presentation strategy on Then, in block 535, based on the determined merchant information presentation strategy of the at least one merchant, the merchant information of at least one merchant is presented on the merchant presentation page for users of all merchants in the merchant area to browse.
  • the at least one merchant may be all merchants in the commercial area, or may be some merchants in the commercial area, for example, some merchants determined by the participation/contribution degree created by the commercial area.
  • FIG. 9 shows only an example of the merchant information presentation processing process according to the present disclosure. In other examples of the present disclosure, the example shown in FIG. 9 can also be modified. For example, for the example shown in FIG. 9, the operations of blocks 531 and 533 may not be included.
  • FIG. 10 shows a flowchart of an example of a user consumption reward processing process 540 according to an embodiment of the present disclosure.
  • statistics are performed on user consumption of merchants in the business area to obtain a list of user consumption in the business area. For example, in one example, the number of user consumption or user consumption amount of the merchants in the business area may be counted to obtain a list of user consumption in the business area.
  • a user consumption reward is generated based on the user consumption list. Then, in block 545, the generated user consumption reward is sent to the corresponding user.
  • the user consumption points sharing function includes: after receiving user consumption points from a merchant in the business area, performing business area sharing processing on the user consumption points, wherein the user consumption points are based on the user's consumption points in the business area. Generated by user consumption at the place.
  • FIG. 11 shows a flowchart of an example of a merchant deletion processing procedure 560 according to an embodiment of the present disclosure.
  • block 561 it is monitored whether there are merchants with negative influence in the business district. If no merchants with negative impacts are detected, continue monitoring. The monitoring may be, for example, monitoring whether a negative complaint about a merchant is received or the like.
  • a merchant deletion vote is performed on the merchant with a negative influence. If the result of the merchant's deletion vote is to agree to delete, then in block 565, the merchant with negative influence is deleted. If the result of the merchant's delete voting result is that the deletion is not agreed, then in block 567, the merchant with negative influence is not deleted.
  • the above business district management system can be implemented by hardware, software or a combination of hardware and software.
  • FIG. 12 shows a hardware structure diagram of a computing device 1200 for business district management according to an embodiment of the present disclosure.
  • the computing device 1200 may include at least one processor 1210, a memory 1220, a memory 1230, and a communication interface 1240, and at least one processor 1210, a memory 1220, a memory 1230, and a communication interface 1240 are connected together via a bus 1260.
  • At least one processor 1210 executes at least one computer-readable instruction (ie, the above-mentioned element implemented in the form of software) stored or encoded in the memory.
  • computer-executable instructions are stored in the memory, which, when executed, cause at least one processor 1210 to: create a business area based on at least two merchants located within a predetermined distance coverage; and Merchant information sharing processing between merchants.
  • the computing device 1200 may include, but is not limited to: personal computers, server computers, workstations, desktop computers, laptop computers, notebook computers, mobile computing devices, smart phones, tablet computers, cellular phones, personal digital assistants (PDA), handheld devices, messaging devices, wearable computing devices, consumer electronic devices, etc.
  • PDA personal digital assistants
  • a program product such as a non-transitory machine-readable medium.
  • the non-transitory machine-readable medium may have instructions (ie, the above-mentioned elements implemented in the form of software), which when executed by a machine, cause the machine to execute the various embodiments described above in conjunction with FIGS. 1-11 in the various embodiments of the present disclosure. Operation and function.
  • a system or device equipped with a readable storage medium may be provided, and the software program code for realizing the function of any one of the above embodiments is stored on the readable storage medium, and the computer or device of the system or device The processor reads out and executes the instructions stored in the readable storage medium.
  • a program product such as a non-transitory machine-readable medium.
  • the non-transitory machine-readable medium may have instructions (ie, the above-mentioned elements implemented in the form of software), which, when executed by a machine, cause the machine to execute the various embodiments described above in conjunction with FIGS. 1-11 in the various embodiments of the present disclosure. Operation and function.
  • a system or device equipped with a readable storage medium may be provided, and the software program code for realizing the function of any of the above-mentioned embodiments is stored on the readable storage medium, and the computer or device of the system or device The processor reads out and executes the instructions stored in the readable storage medium.
  • the program code itself read from the readable medium can realize the function of any one of the above embodiments, so the machine readable code and the readable storage medium storing the machine readable code constitute the present invention a part of.
  • Examples of readable storage media include floppy disks, hard disks, magneto-optical disks, optical disks (such as CD-ROM, CD-R, CD-RW, DVD-ROM, DVD-RAM, DVD-RW, DVD-RW), magnetic tape, Volatile memory card and ROM.
  • the program code can be downloaded from a server computer or cloud via a communication network.
  • the device structure described in the foregoing embodiments may be a physical structure or a logical structure. That is, some units may be implemented by the same physical entity, or some units may be implemented by multiple physical entities, or may be implemented by multiple physical entities. Some components in independent devices are implemented together.
  • the hardware unit or module can be implemented mechanically or electrically.
  • a hardware unit, module or processor may include permanent dedicated circuits or logic (such as a dedicated processor, FPGA or ASIC) to complete the corresponding operation.
  • the hardware unit or processor may also include programmable logic or circuits (such as general-purpose processors or other programmable processors), which may be temporarily set by software to complete corresponding operations.
  • the specific implementation mode mechanical method, or dedicated permanent circuit, or temporarily set circuit

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Abstract

一种商区管理系统及方法。该商区管理系统（10）包括商区创建装置（100）和商户共享处理装置（200）。商区创建装置（100）被配置为基于位于预定距离覆盖范围内的至少两个商户来创建商区。商户共享处理装置（200）被配置为在所述商区的商户之间进行商户信息共享处理。利用该商区管理系统（10），能够在无需大商城成本的情况下，实现大商城的规模效应。

Description

商区管理系统及方法 技术领域
本公开通常涉及商户管理领域，更具体地，涉及用于针对预定商区内的商户进行管理的系统及方法。
背景技术
中小微商户的一大竞争来自于大商城，因为大商城具有规模效应，不论是拉新成本还是存量客户管理成本，大商城都会更低。如果想享受大商城的优势，则中小微商户们需要付出高昂租金来承租大商城的商铺，这种商铺租金成本是中小微商户难以承受的。如何让中小微商户在不支付大商城商铺租金成本下能够享受大商城的规模效应，成为亟待解决的问题。
发明内容
鉴于上述，本公开提供了一种商区管理系统及方法。利用该商区管理系统及方法，通过将地理位置相近的中小微商户整合在一起来创建商区，并且在商区内建立起商户信息共享处理机制，从而使得中小微商户能够享受大商城的规模效应。
根据本公开的一个方面，提供了一种商区管理系统，包括：商区创建装置，被配置为基于位于预定距离覆盖范围内的至少两个商户来创建商区；以及商户共享处理装置，被配置为在所述商区的商户之间进行商户信息共享处理。
可选地，在上述方面的一个示例中，所述商户共享处理装置包括：商户信息推送单元，被配置为在用户在位于所述商区内的第一商户处发生消费后，向所述用户推送所述商区内的至少一个第二商户的商户信息。
可选地，在上述方面的一个示例中，所述商户信息包括下述信息中的至少一种：商户广告信息；商户资讯信息；以及商户优惠券信息。
可选地，在上述方面的一个示例中，所述至少一个第二商户包括：所述商区中的除了所述第一商户之外的所有其它商户；或者所述商区中的与所述第一商户的经营类型不同的商户。
可选地，在上述方面的一个示例中，所述商户共享处理装置包括：商户信息呈现 单元，被配置为将所述商区内的至少一个商户的商户信息呈现在商户呈现页面上，以供所述商区内的所有商户的用户浏览。
可选地，在上述方面的一个示例中，所述商户共享处理装置还包括：商区贡献度统计单元，被配置为统计所述商区内的各个商户的商区贡献度；以及商户信息呈现策略确定单元，被配置为基于所统计的各个商户的商区贡献度，确定所述至少一个商户的商户信息在所述商户呈现页面上的商户信息呈现策略，其中，所述商户信息呈现单元被配置为基于所确定的至少一个商户的商户信息呈现策略，在所述商户呈现页面上呈现所述至少一个商户的商户信息。
可选地，在上述方面的一个示例中，所述商户共享处理装置还包括：商区贡献度统计单元，被配置为统计所述商区中的各个商户的商区贡献度；以及商户信息推送策略确定单元，被配置为基于所统计的各个商户的商区贡献度，确定针对所述至少一个第二商户的商户信息的商户信息推送策略，其中，所述商户信息推送单元被配置为：基于所确定的至少一个第二商户的商户信息推送策略，向所述用户推送所述至少一个第二商户的商户信息。
可选地，在上述方面的一个示例中，所述商区创建装置还包括：商区准入单元，被配置为基于发出商区加入请求的商户的商区准入相关信息，进行商区准入处理；以及商区创建单元，被配置为基于通过所述商区准入处理的至少两个商户来创建商区。
可选地，在上述方面的一个示例中，所述商户创建装置还包括：商户邀请单元，被配置为向位于所述预定距离范围内的商户发出用于邀请加入所述商区的商区加入邀请，其中，所述商区加入请求是响应于所述商区加入邀请而发出的。
可选地，在上述方面的一个示例中，所述商户共享处理装置包括：消费榜单统计单元，被配置为对所述商区内的商户的用户消费进行统计，以得出所述商区内的用户消费榜单；消费奖励生成单元，被配置为基于所述商区中的用户消费榜单，生成用户消费奖励；用户消费奖励发送单元，被配置为将所生成的用户消费奖励发送给对应的用户。
可选地，在上述方面的一个示例中，所述消费榜单统计单元被配置为对所述商区内的商户的用户消费次数或用户消费金额进行统计，以得出所述商区内的用户消费榜单。
可选地，在上述方面的一个示例中，所述商户共享处理装置包括：消费积分共享处理单元，被配置为在从所述商区内的商户处接收到用户消费积分后，对所述用户消费积分进行商区共享处理，其中，所述用户消费积分是基于用户在该商户处的用户消费而 生成的。
可选地，在上述方面的一个示例中，所述商户共享处理装置包括：删除表决单元，被配置为在所述商区内存在具有负面影响的商户时，对所述具有负面影响的商户进行商户删除表决；以及商户删除单元，被配置为在商户删除表决结果为同意删除时，删除所述具有负面影响的商户。
根据本公开的另一方面，提供一种商区管理方法，包括：基于位于预定距离覆盖范围内的至少两个商户来创建商区；以及在所述商区的商户之间进行商户信息共享处理。
可选地，在上述方面的一个示例中，在商区的商户之间进行商户信息共享处理包括：在用户在位于商区内的第一商户发生消费后，向所述用户推送所述商区中的至少一个第二商户的商户信息。
可选地，在上述方面的一个示例中，所述至少一个第二商户包括：所述商区中的除了所述第一商户之外的所有其它商户；或者所述商区中的与所述第一商户的经营类型不同的商户。
可选地，在上述方面的一个示例中，在商区的商户之间进行商户信息共享处理包括：将所述商区内的至少一个商户的商户信息呈现在商户呈现页面上。
可选地，在上述方面的一个示例中，在商区的商户之间进行商户信息共享处理还包括：统计所述商区中的各个商户的商区贡献度；以及基于所统计的各个商户的商区贡献度，确定所述至少一个商户的商户信息在所述商户呈现页面上的商户信息呈现策略，其中，将所述商区内的至少一个商户的商户信息呈现在商户呈现页面上包括：基于所确定的各个商户的商户信息呈现策略，在所述商户呈现页面上呈现所述至少一个商户的商户信息。
可选地，在上述方面的一个示例中，在商区的商户之间进行商户信息共享处理还包括：统计所述商区中的各个商户的商区贡献度；以及基于所统计的各个商户的商区贡献度，确定针对所述至少一个第二商户的商户信息的商户信息推送策略，其中，向所述用户推送所述商区中的至少一个第二商户的商户信息包括：基于所确定的至少一个第二商户的商户信息推送策略，所述用户推送所述至少一个第二商户的商户信息。
可选地，在上述方面的一个示例中，基于位于预定距离覆盖范围内的至少两个商户来创建商区包括：基于商户的商区准入相关信息，对发出商区加入请求的商户进行商区准入处理，其中，基于位于预定距离覆盖范围内的至少两个商户来创建商区包括：基 于位于所述预定距离覆盖范围内的通过所述商区准入处理的至少两个商户来创建商区。
可选地，在上述方面的一个示例中，基于位于预定距离覆盖范围内的至少两个商户来创建商区还包括：向位于所述预定距离范围内的商户发出用于邀请加入所述商区的商区加入邀请，其中，所述商区加入请求是商户响应于所述商区加入邀请而发出的。
可选地，在上述方面的一个示例中，在商区的商户之间进行商户信息共享处理包括：对所述商区内的商户的用户消费进行统计，以得出所述商区内的用户消费榜单；基于所述商区内的用户消费榜单，生成用户消费奖励；以及将所生成的用户消费奖励发送给对应的用户。
可选地，在上述方面的一个示例中，在商区的商户之间进行商户信息共享处理包括：在从所述商区内的商户处接收到用户消费积分后，对所述用户消费积分进行商区共享处理，其中，所述用户消费积分是基于用户在该商户处的用户消费而生成的。
可选地，在上述方面的一个示例中，在商区的商户之间进行商户信息共享处理包括：在所述商区内存在具有负面影响的商户时，对所述具有负面影响的商户进行商户删除表决；以及在商户删除表决结果为同意删除时，删除所述具有负面影响的商户。
根据本公开的另一方面，提供一种计算设备，包括：至少一个处理器，以及与所述至少一个处理器耦合的存储器，所述存储器存储指令，当所述指令被所述至少一个处理器执行时，使得所述至少一个处理器执行如上所述的商区管理方法。
根据本公开的另一方面，提供一种非暂时性机器可读存储介质，其存储有可执行指令，所述指令当被执行时使得所述机器执行如上所述的商区管理方法。
附图说明
通过参照下面的附图，可以实现对于本公开内容的本质和优点的进一步理解。在附图中，类似组件或特征可以具有相同的附图标记。
图1示出了根据本公开的实施例的商区管理系统的方框图；
图2示出了根据本公开的实施例的商区的一个示例的示意图；
图3示出了根据本公开的实施例的商区创建装置的方框图；
图4示出了根据本公开的实施例的商户共享处理装置的方框图；
图5示出了根据本公开的实施例的商区管理方法的流程图；
图6示出了根据本公开的实施例的商区创建过程的一个示例的流程图；
图7示出了根据本公开的实施例的商户信息推送处理过程的一个示例的流程图；
图8示出了根据本公开的实施例的商户信息推送处理过程的另一示例的流程图；
图9示出了根据本公开的实施例的商户信息呈现过程的一个示例的流程图；
图10示出了根据本公开的实施例的用户消费奖励处理过程的一个示例的流程图；
图11示出了根据本公开的实施例的商户删除处理过程的一个示例的流程图；
图12示出了根据本公开的实施例的用于商区管理的计算设备的方框图。
具体实施方式
现在将参考示例实施方式讨论本文描述的主题。应该理解，讨论这些实施方式只是为了使得本领域技术人员能够更好地理解从而实现本文描述的主题，并非是对权利要求书中所阐述的保护范围、适用性或者示例的限制。可以在不脱离本公开内容的保护范围的情况下，对所讨论的元素的功能和排列进行改变。各个示例可以根据需要，省略、替代或者添加各种过程或组件。例如，所描述的方法可以按照与所描述的顺序不同的顺序来执行，以及各个步骤可以被添加、省略或者组合。另外，相对一些示例所描述的特征在其它例子中也可以进行组合。
如本文中使用的，术语“包括”及其变型表示开放的术语，含义是“包括但不限于”。术语“基于”表示“至少部分地基于”。术语“一个实施例”和“一实施例”表示“至少一个实施例”。术语“另一个实施例”表示“至少一个其他实施例”。术语“第一”、“第二”等可以指代不同的或相同的对象。下面可以包括其他的定义，无论是明确的还是隐含的。除非上下文中明确地指明，否则一个术语的定义在整个说明书中是一致的。
下面将结合附图来详细描述根据本公开的商区管理系统及方法的实施例。
图1示出了根据本公开的实施例的商区管理系统10的方框图。如图1所示，商区管理系统10包括商区创建装置100和商户共享处理装置200。
商区创建装置100被配置为基于位于预定距离覆盖范围内的至少两个商户来创建商区。图2示出了根据本公开的实施例的商区的一个示例的示意图。如图2所示，将位于兰家湾附近的餐厅A、餐厅B、餐厅C、饮品店A、饮品店B、服装店A和书店A关 联在一起以形成商区1。将杭州百合花饭店附近的餐厅A、餐厅C、饮品店B和书店A关联在一起以形成商区2。在本公开中，所述预定距离覆盖范围可以为同一街区范围，或者所述预定距离覆盖范围可以为大小在500米-1000米的覆盖范围。通常，所述预定距离覆盖范围被设定为不超过大商城内的商户间的最大距离。在本公开中，商户可以为中小微商户，比如社区便利店、花店、书店等。商区创建装置100将在下面参照图3中示出的一个示例结构进行具体描述。
商户共享处理装置200被配置为在所述商区的商户之间进行商户信息共享处理。在本公开中，商户信息共享处理可以包括商户信息推送处理、商户信息呈现处理、用户消费奖励处理、消费积分共享处理和/或商户删除处理等。商户共享处理装置200将在下面参照图4示出的一个示例结构进行具体描述。
图3示出了根据本公开的实施例的商区创建装置100的方框图。如图3所示，商区创建装置100包括商户邀请单元110、商户准入单元130和商区创建单元150。
商户邀请单元110被配置为向位于预定距离范围内的商户发出用于邀请加入商区的商区加入邀请。在接收到商区加入邀请后，如果商户决定加入商区，则该商户向商区创建装置100发送商区加入请求。这里，所述商区加入请求可以是响应于所述商区加入邀请而发出的。
在接收到商户发出的商区加入请求后，商区准入单元130基于发出商区加入请求的商户的商区准入相关信息，进行商区准入处理。所述商区准入相关信息例如可以包括商户信誉信息、商户规模信息、商户经营类型信息等。所述商区准入相关信息可以与商区加入请求一起或者作为商区加入请求的一部分，发送给商区创建装置100。
商区创建单元150被配置为基于通过所述商区准入处理的至少两个商户来创建商区。例如，可以通过将该至少两个商户关联在一起来创建商区。此外，商区创建单元150在创建商区时，还可以记录各个商户的基本信息，例如，商户规模、商户信誉和/或商户经营类型等。
图3中的商区创建装置100被示出为包含商户邀请单元110和商户准入单元130。在本公开的其它示例中，商区创建装置100可以仅仅包括商区创建单元150。在这种情况下，商区创建装置100可以基于所获取的预定距离覆盖范围内的商户的商户信息来创建商区。例如，商区创建装置100可以主动获取预定距离覆盖范围的商户的商户信息，或者，由预定距离范围内的商户在商区管理系统上注册来提交商户的商户信息。或者， 商区创建装置100可以包括商户准入单元130和商区创建单元150。在这种情况下，商户准入单元130可以基于所获取的预定距离覆盖范围内的商户的商户准入相关信息来执行商户准入处理，并且商区创建单元150基于通过商户准入处理的商户来创建商区。
图4示出了根据本公开的实施例的商户共享处理装置200的方框图。如图4所示，商户共享处理装置200可以包括商户信息推送单元201。商户信息推送单元201被配置为在用户在位于所述商区内的第一商户处发生消费后，向用户推送所述商区内的至少一个第二商户的商户信息。这里，所述商户信息包括下述信息中的至少一种：商户广告信息；商户资讯信息；以及商户优惠券信息。所述至少一个第二商户包括：所述商区中的除了所述第一商户之外的所有其它商户；或者所述商区中的与所述第一商户的经营类型不同的商户。
利用商户信息推送单元201的处理，可以使得一旦用户在所创建的商区中的任一商户处发生消费，就能够将该商区中的其它商户的商户信息推送给该用户，从而使得该用户能够了解到其它商户的商户信息，并决定是否去该商户进行消费，由此降低用户的商户选择成本(比如，时间成本)以及商户的获客成本。此外，通过仅仅向用户推送与第一客户的经营类型不同的商户，可以防止已获该客流的商户的客流被抢走，从而避免商户之间的同类竞争。
商户共享处理装置200还可以包括商区贡献度统计单元202和商户信息推送策略确定单元203。商区贡献度统计单元202被配置为统计商区内的各个商户的商区贡献度。在统计出商区内的各个商户的商区贡献度后，商户信息推送策略确定单元203基于所统计的各个商户的商区贡献度，确定针对至少一个第二商户的商户信息的商户信息推送策略。在本公开中，所述商户信息推送策略例如可以包括：推送哪些商户的商户信息，所推送的各个商户的商户信息的类型和/或数量等。比如，在商户A的商区贡献度比商户B的商区贡献度大时，可以向用户推送的商户A的商户信息的数量比商户B的商户信息的数量更多。或者，在商户A的商区贡献度较小时，可以不向用户推送商户A的商户信息。在这种情况下，商户信息推送单元201被配置为在用户在位于所述商区内的第一商户处发生消费后，基于所确定的至少一个第二商户的商户信息推送策略，向用户推送至少一个第二商户的商户信息。
利用商区贡献度统计单元202和商户信息推送策略确定单元203的处理，可以使得基于商户在商区创建时的参与度或贡献度来提升/降低针对该商户的商户信息推送，从而提升/降低该商户在用户处的曝光度，由此激励商户积极参与商区创建。
商户共享处理装置200还可以包括商户信息呈现策略确定单元204。商户信息呈现策略确定单元204被配置为基于商区贡献度统计单元202所统计的各个商户的商区贡献度，确定至少一个商户的商户信息在商户呈现页面上的商户信息呈现策略。在本公开中，所述商户信息呈现策略例如可以包括：在商户呈现页面上呈现哪些商户的商户信息，所呈现的各个商户的商户信息的类型和/或数量等。比如，在商户A的商区贡献度比商户B的商区贡献度大时，可以呈现的商户A的商户信息的数量比商户B的商户信息的数量更多，例如，可以显示更多的商户A的广告信息等。或者，在商户A的商区贡献度较小时，可以不向用户推送商户A的商户信息。然后，商户信息呈现单元205被配置为基于所确定的至少一个商户的商户信息呈现策略，在商户呈现页面上呈现至少一个商户的商户信息，以供所述商区内的所有商户的用户浏览。这里，所述至少一个商户可以是所述商区内的所有商户，也可以是所述商区内的部分商户，例如，通过商区创建的参与度/贡献度确定出的部分商户。
利用商区贡献度统计单元202和商户信息呈现策略确定单元204的处理，可以使得基于商户在商区创建时的参与度或贡献度来提升/降低针对该商户的商户信息呈现，从而提升/降低该商户在用户处的曝光度，由此激励商户积极参与商区创建。
此外，商户共享处理装置200也可以不包括商户信息呈现策略确定单元204。在这种情况下，商户信息呈现单元205被配置为将所述商区内的至少一个商户的商户信息呈现在商户呈现页面上，以供所述商区内的所有商户的用户进行浏览。例如，可以在商户管理系统10的平台上呈现至少一个商户的商户信息，以供所述商区内的所有商户的用户进行浏览，由此使得用户只要注册商区内的一个商户，就可以浏览到该商区内的所有商户的商户信息。
商户共享处理装置200还可以包括消费榜单统计单元206、消费奖励生成单元207和消费奖励发送单元208。消费榜单统计单元206被配置为对所述商区内的商户的用户消费进行统计，以得出所述商区内的用户消费榜单。例如，在一个示例中，消费榜单统计单元206被配置为对所述商区内的商户的用户消费次数或用户消费金额进行统计，以得出所述商区内的用户消费榜单。在得出所述商区内的用户消费榜单后，消费奖励生成单元207基于该用户消费榜单来生成用户消费奖励。然后，消费奖励发送单元208将所生成的用户消费奖励发送给对应的用户。
利用消费榜单统计单元206、消费奖励生成单元207和消费奖励发送单元208的处理，可以将用户在商区内的所有商户处的消费合并处理，并基于合并处理后的消费结果 来为用户生成消费奖励，从而可以激励用户在商区内的消费。
商户共享处理装置200还可以包括消费积分共享处理单元209。消费积分共享处理单元209被配置为在从所述商区内的商户处接收到用户消费积分后，对所述用户消费积分进行商区共享处理，其中，所述用户消费积分是基于用户在该商户处的用户消费而生成的。利用消费积分共享处理单元209的处理，可以使得用户在该商区内的所有商户处的用户消费积分可以累积处理，由此提升用户的消费体验。
商户共享处理装置200还可以包括删除表决单元210和商户删除单元211。删除表决单元210被配置为在所述商区内存在具有负面影响的商户时，对所述具有负面影响的商户进行商户删除表决。商户删除单元211被配置为在商户删除表决结果为同意删除时，删除所述具有负面影响的商户。
这里要说明的是，在图4中示出的商户共享处理装置200中，利用商户信息推送单元201或者利用商户信息推送单元201、商区贡献度统计单元202和商户信息推送策略确定单元203，可以实现商户信息推送功能。利用商户信息呈现单元205或者利用商区贡献度统计单元202、商户信息呈现策略确定单元204和商户信息呈现单元205，可以实现商户信息共享功能。利用消费榜单统计单元206、消费奖励生成单元207和消费奖励发送单元208，可以实现用户消费共享和消费奖励功能。利用消费积分共享处理单元209，可以实现用户消费积分共享功能。利用删除表决单元210和商户删除单元211，可以实现商区内的投票表决删除功能。
此外，要说明的是，虽然图4中所示出的商户共享处理装置200包括商户共享处理装置200可以包括商户信息推送单元201、商区贡献度统计单元202、商户信息推送策略确定单元203、商户信息呈现策略确定单元204、商户信息呈现单元205、消费榜单统计单元206、消费奖励生成单元207、消费奖励发送单元208、消费积分共享处理单元209、删除表决单元210和商户删除单元211，但是在本公开的其它实施例中，商户共享处理装置200可以单独实现商户信息推送功能、商户信息显示功能、用户消费奖励处理功能、消费积分共享功能和商户删除功能，或者实现上述功能中的部分功能。
图5示出了根据本公开的实施例的商区管理方法的流程图。
如图5所示，首先，在块510中，基于位于预定距离覆盖范围内的至少两个商户来创建商区。然后，在所述商区的商户之间进行商户信息共享处理，例如，实现商户信息推送处理520、用户信息呈现处理530、用户消费奖励处理540、消费积分共享处理 550和商户删除处理560中的部分或全部。
图6示出了根据本公开的实施例的商区创建过程510的一个示例的流程图。
如图6所示，在块511，商区管理系统10向位于预定覆盖距离范围内的至少一个商户20发送商区加入邀请。在接收到商区加入邀请后，在块513，在至少一个商户20处，如果该商户决定接受商区加入邀请，则生成商区加入请求。然后，在块515，将所生成的商区加入请求发送给商区管理系统10。接着，在块517，商区管理系统10基于发出商区加入请求的商户的商区准入相关信息，进行商区准入处理。所述商区准入相关信息例如可以包括商户信誉信息、商户规模信息、商户经营类型信息等。所述商区准入相关信息可以与商区加入请求一起或者作为商区加入请求的一部分，发送给商区创建装置100。然后，在块519，商区管理系统10基于通过商区准入的商户来创建商区。
图7示出了根据本公开的实施例的商户信息推送处理过程520的一个示例的流程图。
如图7所示，在块521，监测用户在商区的第一商户处是否发生消费。如果监测到用户在第一商户处发生消费，例如，通过设置在第一商户处的监测装置来上传监测信号或者由第一商户上报用户消费行为，则在块523，确定所述商区内的与第一商户的经营类型不同的至少一个第二商户，然后，在块525，向用户推送所确定出的至少一个第二商户的商户信息。所述商户信息可以包括商户广告信息、商户资讯信息和/或商户优惠券信息。
图8示出了根据本公开的实施例的商户信息推送处理过程520’的另一示例的流程图。
如图8所示，在块521，监测用户在商区的第一商户处是否发生消费。如果监测到用户在第一商户处发生消费，例如，通过设置在第一商户处的监测装置来上传监测信号或者由第一商户上报用户消费行为，则在块523’，统计各个商户的商区贡献度。然后，在块525’，基于所统计的各个商户的商区贡献度，确定针对至少一个第二商户的商户信息的商户信息推送策略，然后，在块527’，基于所确定的商户信息推送策略，向用户推送至少一个第二商户的商户信息。所述商户信息可以包括商户广告信息、商户资讯信息和/或商户优惠券信息。
图7和图8示出的仅仅是根据本公开的商户信息推送处理过程的示例，在本公开的其它示例中，还可以对图7和图8示出的示例进行修改。例如，针对图7中示出的示 例，也可以不包含块523的操作，而是将商区中的除了第一商户之外的所有其它商户作为至少一个第二商户，然后在块525，向用户推送商区中的除了第一商户之外的所有其它商户的商户信息。或者，也可以将图7中的块523的操作结合到图8中。
图9示出了根据本公开的实施例的商户信息呈现过程530的一个示例的流程图。
如图9所示，在块531，统计商区内的各个商户的商区贡献度。在统计出商区内的各个商户的商区贡献度后，在块533，基于商区贡献度统计单元202所统计的各个商户的商区贡献度，确定至少一个商户的商户信息在商户呈现页面上的商户信息呈现策略。然后，在块535，基于所确定的至少一个商户的商户信息呈现策略，在商户呈现页面上呈现至少一个商户的商户信息，以供所述商区内的所有商户的用户浏览。这里，所述至少一个商户可以是所述商区内的所有商户，也可以是所述商区内的部分商户，例如，通过商区创建的参与度/贡献度确定出的部分商户。
图9示出的仅仅是根据本公开的商户信息呈现处理过程的示例，在本公开的其它示例中，还可以对图9示出的示例进行修改。例如，针对图9中示出的示例，也可以不包含块531和533的操作。
图10示出了根据本公开的实施例的用户消费奖励处理过程540的一个示例的流程图。
如图10所示，在块541，对商区内的商户的用户消费进行统计，以得出该商区内的用户消费榜单。例如，在一个示例中，可以对该商区内的商户的用户消费次数或用户消费金额进行统计，以得出该商区内的用户消费榜单。在得出该商区内的用户消费榜单后，在块543，基于该用户消费榜单来生成用户消费奖励。然后，在块545，将所生成的用户消费奖励发送给对应的用户。
在本公开中，用户消费积分共享功能包括：在从商区内的商户处接收到用户消费积分后，对用户消费积分进行商区共享处理，其中，所述用户消费积分是基于用户在该商户处的用户消费而生成的。
图11示出了根据本公开的实施例的商户删除处理过程560的一个示例的流程图。
如图11所示，在块561中，监测商区中是否存在具有负面影响的商户。如果未监测到存在具有负面影响的商户，则持续进行监测。所述监测例如可以是监测是否接收到关于商户的负面投诉等。在监测到商区内存在具有负面影响的商户时，在块563，对该具有负面影响的商户进行商户删除表决。如果商户删除表决结果为同意删除，则在块565， 删除该具有负面影响的商户。如果商户删除表决结果为不同意删除，则在块567，不删除该具有负面影响的商户。
如上参照图1到图11，对根据本公开的商区管理系统及方法的实施例进行了描述。上面的商区管理系统可以采用硬件实现，也可以采用软件或者硬件和软件的组合来实现。
图12示出了根据本公开的实施例的用于商区管理的计算设备1200的硬件结构图。如图12所示，计算设备1200可以包括至少一个处理器1210、存储器1220、内存1230和通信接口1240，并且至少一个处理器1210、存储器1220、内存1230和通信接口1240经由总线1260连接在一起。至少一个处理器1210执行在存储器中存储或编码的至少一个计算机可读指令(即，上述以软件形式实现的元素)。
在一个实施例中，在存储器中存储计算机可执行指令，其当执行时使得至少一个处理器1210：基于位于预定距离覆盖范围内的至少两个商户来创建商区；以及在所述商区的商户之间进行商户信息共享处理。
应该理解，在存储器中存储的计算机可执行指令当执行时使得至少一个处理器1210进行本公开的各个实施例中以上结合图1-11描述的各种操作和功能。
在本公开中，计算设备1200可以包括但不限于：个人计算机、服务器计算机、工作站、桌面型计算机、膝上型计算机、笔记本计算机、移动计算设备、智能电话、平板计算机、蜂窝电话、个人数字助理(PDA)、手持装置、消息收发设备、可佩戴计算设备、消费电子设备等等。
根据一个实施例，提供了一种比如非暂时性机器可读介质的程序产品。非暂时性机器可读介质可以具有指令(即，上述以软件形式实现的元素)，该指令当被机器执行时，使得机器执行本公开的各个实施例中以上结合图1-11描述的各种操作和功能。具体地，可以提供配有可读存储介质的系统或者装置，在该可读存储介质上存储着实现上述实施例中任一实施例的功能的软件程序代码，且使该系统或者装置的计算机或处理器读出并执行存储在该可读存储介质中的指令。
根据一个实施例，提供了一种比如非暂时性机器可读介质的程序产品。非暂时性机器可读介质可以具有指令(即，上述以软件形式实现的元素)，该指令当被机器执行时，使得机器执行本公开的各个实施例中以上结合图1-11描述的各种操作和功能。具体地，可以提供配有可读存储介质的系统或者装置，在该可读存储介质上存储着实现上述实施例中任一实施例的功能的软件程序代码，且使该系统或者装置的计算机或处理器 读出并执行存储在该可读存储介质中的指令。
在这种情况下，从可读介质读取的程序代码本身可实现上述实施例中任何一项实施例的功能，因此机器可读代码和存储机器可读代码的可读存储介质构成了本发明的一部分。
可读存储介质的实施例包括软盘、硬盘、磁光盘、光盘(如CD-ROM、CD-R、CD-RW、DVD-ROM、DVD-RAM、DVD-RW、DVD-RW)、磁带、非易失性存储卡和ROM。可选择地，可以由通信网络从服务器计算机上或云上下载程序代码。
本领域技术人员应当理解，上面公开的各个实施例可以在不偏离发明实质的情况下做出各种变形和修改。因此，本发明的保护范围应当由所附的权利要求书来限定。
需要说明的是，上述各流程和各系统结构图中不是所有的步骤和单元都是必须的，可以根据实际的需要忽略某些步骤或单元。各步骤的执行顺序不是固定的，可以根据需要进行确定。上述各实施例中描述的装置结构可以是物理结构，也可以是逻辑结构，即，有些单元可能由同一物理实体实现，或者，有些单元可能分由多个物理实体实现，或者，可以由多个独立设备中的某些部件共同实现。
以上各实施例中，硬件单元或模块可以通过机械方式或电气方式实现。例如，一个硬件单元、模块或处理器可以包括永久性专用的电路或逻辑(如专门的处理器，FPGA或ASIC)来完成相应操作。硬件单元或处理器还可以包括可编程逻辑或电路(如通用处理器或其它可编程处理器)，可以由软件进行临时的设置以完成相应操作。具体的实现方式(机械方式、或专用的永久性电路、或者临时设置的电路)可以基于成本和时间上的考虑来确定。
上面结合附图阐述的具体实施方式描述了示例性实施例，但并不表示可以实现的或者落入权利要求书的保护范围的所有实施例。在整个本说明书中使用的术语“示例性”意味着“用作示例、实例或例示”，并不意味着比其它实施例“优选”或“具有优势”。出于提供对所描述技术的理解的目的，具体实施方式包括具体细节。然而，可以在没有这些具体细节的情况下实施这些技术。在一些实例中，为了避免对所描述的实施例的概念造成难以理解，公知的结构和装置以框图形式示出。
本公开内容的上述描述被提供来使得本领域任何普通技术人员能够实现或者使用本公开内容。对于本领域普通技术人员来说，对本公开内容进行的各种修改是显而易见的，并且，也可以在不脱离本公开内容的保护范围的情况下，将本文所定义的一般性原 理应用于其它变型。因此，本公开内容并不限于本文所描述的示例和设计，而是与符合本文公开的原理和新颖性特征的最广范围相一致。

Claims (26)

  1. 一种商区管理系统，包括：
    商区创建装置，被配置为基于位于预定距离覆盖范围内的至少两个商户来创建商区；以及
    商户共享处理装置，被配置为在所述商区的商户之间进行商户信息共享处理。
  2. 如权利要求1所述的商区管理系统，其中，所述商户共享处理装置包括：
    商户信息推送单元，被配置为在用户在位于所述商区内的第一商户处发生消费后，向所述用户推送所述商区内的至少一个第二商户的商户信息。
  3. 如权利要求2所述的商区管理系统，其中，所述商户信息包括下述信息中的至少一种：
    商户广告信息；
    商户资讯信息；以及
    商户优惠券信息。
  4. 如权利要求2所述的商区管理系统，其中，所述至少一个第二商户包括：
    所述商区中的除了所述第一商户之外的所有其它商户；或者
    所述商区中的与所述第一商户的经营类型不同的商户。
  5. 如权利要求1所述的商区管理系统，其中，所述商户共享处理装置包括：
    商户信息呈现单元，被配置为将所述商区内的至少一个商户的商户信息呈现在商户呈现页面上，以供所述商区内的所有商户的用户浏览。
  6. 如权利要求5所述的商区管理系统，其中，所述商户共享处理装置还包括：
    商区贡献度统计单元，被配置为统计所述商区内的各个商户的商区贡献度；以及
    商户信息呈现策略确定单元，被配置为基于所统计的各个商户的商区贡献度，确定所述至少一个商户的商户信息在所述商户呈现页面上的商户信息呈现策略，
    其中，所述商户信息呈现单元被配置为基于所确定的至少一个商户的商户信息呈现策略，在所述商户呈现页面上呈现所述至少一个商户的商户信息。
  7. 如权利要求2所述的商区管理系统，其中，所述商户共享处理装置还包括：
    商区贡献度统计单元，被配置为统计所述商区中的各个商户的商区贡献度；以及
    商户信息推送策略确定单元，被配置为基于所统计的各个商户的商区贡献度，确定针对所述至少一个第二商户的商户信息的商户信息推送策略，
    其中，所述商户信息推送单元被配置为：
    基于所确定的至少一个第二商户的商户信息推送策略，向所述用户推送所述至少一 个第二商户的商户信息。
  8. 如权利要求1所述的商区管理系统，其中，所述商区创建装置包括：
    商区准入单元，被配置为基于发出商区加入请求的商户的商区准入相关信息，进行商区准入处理；以及
    商区创建单元，被配置为基于通过所述商区准入处理的至少两个商户来创建商区。
  9. 如权利要求8所述的商区管理系统，其中，所述商区创建装置还包括：
    商户邀请单元，被配置为向位于所述预定距离范围内的商户发出用于邀请加入所述商区的商区加入邀请，
    其中，所述商区加入请求是响应于所述商区加入邀请而发出的。
  10. 如权利要求1所述的商区管理系统，其中，所述商户共享处理装置包括：
    消费榜单统计单元，被配置为对所述商区内的商户的用户消费进行统计，以得出所述商区内的用户消费榜单；
    消费奖励生成单元，被配置为基于所述商区中的用户消费榜单，生成用户消费奖励；
    用户消费奖励发送单元，被配置为将所生成的用户消费奖励发送给对应的用户。
  11. 如权利要求10所述的商区管理系统，其中，所述消费榜单统计单元被配置为对所述商区内的商户的用户消费次数或用户消费金额进行统计，以得出所述商区内的用户消费榜单。
  12. 如权利要求1所述的商区管理系统，其中，所述商户共享处理装置包括：
    消费积分共享处理单元，被配置为在从所述商区内的商户处接收到用户消费积分后，对所述用户消费积分进行商区共享处理，
    其中，所述用户消费积分是基于用户在该商户处的用户消费而生成的。
  13. 如权利要求1所述的商区管理系统，其中，所述商户共享处理装置包括：
    删除表决单元，被配置为在所述商区内存在具有负面影响的商户时，对所述具有负面影响的商户进行商户删除表决；以及
    商户删除单元，被配置为在商户删除表决结果为同意删除时，删除所述具有负面影响的商户。
  14. 一种商区管理方法，包括：
    基于位于预定距离覆盖范围内的至少两个商户来创建商区；以及
    在所述商区的商户之间进行商户信息共享处理。
  15. 如权利要求14所述的商区管理方法，其中，在商区的商户之间进行商户信息共享处理包括：
    在用户在位于商区内的第一商户发生消费后，向所述用户推送所述商区中的至少一个第二商户的商户信息。
  16. 如权利要求15所述的商区管理方法，其中，所述至少一个第二商户包括：
    所述商区中的除了所述第一商户之外的所有其它商户；或者
    所述商区中的与所述第一商户的经营类型不同的商户。
  17. 如权利要求14所述的商区管理方法，其中，在商区的商户之间进行商户信息共享处理包括：
    将所述商区内的至少一个商户的商户信息呈现在商户呈现页面上。
  18. 如权利要求17所述的商区管理方法，其中，在商区的商户之间进行商户信息共享处理还包括：
    统计所述商区中的各个商户的商区贡献度；以及
    基于所统计的各个商户的商区贡献度，确定所述至少一个商户的商户信息在所述商户呈现页面上的商户信息呈现策略，
    其中，将所述商区内的至少一个商户的商户信息呈现在商户呈现页面上包括：
    基于所确定的各个商户的商户信息呈现策略，在所述商户呈现页面上呈现所述至少一个商户的商户信息。
  19. 如权利要求15所述的商区管理方法，其中，在商区的商户之间进行商户信息共享处理还包括：
    统计所述商区中的各个商户的商区贡献度；以及
    基于所统计的各个商户的商区贡献度，确定针对所述至少一个第二商户的商户信息的商户信息推送策略，
    其中，向所述用户推送所述商区中的至少一个第二商户的商户信息包括：
    基于所确定的至少一个第二商户的商户信息推送策略，所述用户推送所述至少一个第二商户的商户信息。
  20. 如权利要求14所述的商区管理方法，其中，基于位于预定距离覆盖范围内的至少两个商户来创建商区包括：
    基于商户的商区准入相关信息，对发出商区加入请求的商户进行商区准入处理；以及
    基于位于所述预定距离覆盖范围内的通过所述商区准入处理的至少两个商户来创建商区。
  21. 如权利要求20所述的商区管理方法，基于位于预定距离覆盖范围内的至少两 个商户来创建商区还包括：
    向位于所述预定距离范围内的商户发出用于邀请加入所述商区的商区加入邀请，其中，所述商区加入请求是商户响应于所述商区加入邀请而发出的。
  22. 如权利要求14所述的商区管理方法，其中，在商区的商户之间进行商户信息共享处理包括：
    对所述商区内的商户的用户消费进行统计，以得出所述商区内的用户消费榜单；
    基于所述商区内的用户消费榜单，生成用户消费奖励；以及
    将所生成的用户消费奖励发送给对应的用户。
  23. 如权利要求14所述的商区管理方法，其中，在商区的商户之间进行商户信息共享处理包括：
    在从所述商区内的商户处接收到用户消费积分后，对所述用户消费积分进行商区共享处理，
    其中，所述用户消费积分是基于用户在该商户处的用户消费而生成的。
  24. 如权利要求14所述的商区管理方法，其中，在商区的商户之间进行商户信息共享处理包括：
    在所述商区内存在具有负面影响的商户时，对所述具有负面影响的商户进行商户删除表决；以及
    在商户删除表决结果为同意删除时，删除所述具有负面影响的商户。
  25. 一种计算设备，包括：
    至少一个处理器，以及
    与所述至少一个处理器耦合的存储器，所述存储器存储指令，当所述指令被所述至少一个处理器执行时，使得所述至少一个处理器执行如权利要求14到24中任一所述的方法。
  26. 一种非暂时性机器可读存储介质，其存储有可执行指令，所述指令当被执行时使得所述机器执行如权利要求14到24中任一所述的方法。
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