WO2020135778A1 - 产品信息的推送和显示方法及装置、存储介质 - Google Patents

产品信息的推送和显示方法及装置、存储介质 Download PDF

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Publication number
WO2020135778A1
WO2020135778A1 PCT/CN2019/129424 CN2019129424W WO2020135778A1 WO 2020135778 A1 WO2020135778 A1 WO 2020135778A1 CN 2019129424 W CN2019129424 W CN 2019129424W WO 2020135778 A1 WO2020135778 A1 WO 2020135778A1
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Prior art keywords
information
product
target
target user
product information
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PCT/CN2019/129424
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English (en)
French (fr)
Inventor
曾婧
谭明超
仇子龙
王俊
廖奎翔
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深圳碳云智能数字生命健康管理有限公司
深圳数字生命研究院
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Publication of WO2020135778A1 publication Critical patent/WO2020135778A1/zh

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions

Definitions

  • the present application relates to the computer field, and in particular, to a method and device for pushing and displaying product information, and a storage medium.
  • Embodiments of the present application provide a method and device for pushing and displaying product information, and a storage medium, so as to at least solve the problem in the related art that there is no adaptive selection of skin care products based on the user's objective situation.
  • a method for pushing product information which includes: acquiring the correlation between each attribute feature of a product and each biometric feature, and acquiring the biometric information of the target user; According to the biometric information, the target product information satisfying the predetermined condition is determined in the product information set according to the correlation relationship; the target product information satisfying the predetermined condition is pushed to the target terminal.
  • a method for displaying product information includes: acquiring the correlation between each attribute feature and each biometric feature of a product, and acquiring biometric feature information of a target user; The user's biometric information and the target product information satisfying the predetermined condition determined in the product information set according to the correlation relationship; and displaying the target product information satisfying the predetermined condition on the target terminal.
  • a device for pushing product information including: a first acquisition module configured to acquire the correlation between each attribute feature and each biometric feature of a product, and acquire the target user’s Biometric information; the first determination module is set to determine the target product information that satisfies the predetermined condition in the product information set according to the correlation relationship based on the target user's biometric information; the push module is set to push to the target terminal The target product information that satisfies the predetermined condition.
  • a device for displaying product information including: a second acquisition module configured to acquire a correlation relationship between each attribute feature and each biometric feature of a product, and acquire a target user’s bio Feature information; a third acquisition module, configured to acquire biometric information based on the target user and target product information that satisfies predetermined conditions determined in the product information set based on the correlation relationship; the display module, configured to target the terminal Display the target product information that satisfies the predetermined condition.
  • a storage medium in which a computer program is stored, wherein the computer program is configured to execute the steps in the embodiment of the above method for pushing product information during runtime .
  • a storage medium in which a computer program is stored, wherein the computer program is configured to execute the steps in the embodiment of the method for displaying the above product information during runtime .
  • FIG. 1 is a flowchart of a method for pushing product information according to an embodiment of the present application
  • FIG. 2 is a flowchart of a method for displaying product information according to an embodiment of the present application
  • FIG. 3 is a schematic structural diagram of a device for pushing product information according to an embodiment of the present application.
  • FIG. 4 is a schematic structural diagram of a product information display device according to an embodiment of the present application.
  • FIG. 1 is a flowchart of a method for pushing product information according to an embodiment of the present application. As shown in FIG. 1, the process includes the following steps:
  • Step S102 Acquire the correlation between each attribute feature and each biometric feature of the product, and acquire the biometric feature information of the target user;
  • the execution body of the method steps involved in this embodiment is preferably a server or a device of a general-purpose computing device, such as a mobile phone, a tablet computer, a notebook computer, etc.;
  • Step S104 Based on the biometric information of the target user and according to the correlation relationship, determine the target product that meets the predetermined condition in the product information set;
  • the biometric information involved in this embodiment includes the target user’s skin capability information and/or the target user’s current skin status information; and the product information is information about products used to care for the user’s skin, preferably skin care products, of course, other Products for which users care for their skin are also within the scope of protection of this application.
  • the skin ability information involved in this embodiment may be obtained based on the following factors: determined according to innate genes (such as gene sequencing results) and/or acquired diet, lifestyle (questionnaire results), etc.;
  • the skin state information involved in this embodiment is obtained based on the detection result and/or expert evaluation and/or questionnaire result.
  • the biological characteristics in the skin ability information may be: antioxidant ability, anti-glycosylation ability, anti-acne ability, collagen stability, anti-melanin deposition ability, skin Anti-irritant ability, skin hydration ability, anti-aging ability, etc.; and the biological characteristics of the current skin state information involved in this embodiment, in the optional implementation manner of this embodiment, may be: youthful facial retention index, elasticity and firmness Index, oil secretion index, pore health index, sensitivity and stability index, acne health index, even and flawless index, etc. It should be noted that the above is only an example of skin capability information and current skin state information, and other biometric information is also covered by the skin capability information and current skin state information in this embodiment.
  • the acquired biometric information of the target user may be one or more of the above-mentioned skin capability information and/or one or more of the current skin state information.
  • the acquired biometric information is: Anti-acne ability, collagen stability, anti-melanin deposition ability, skin anti-irritation ability, oil secretion index, pore health index.
  • the specific biometric information obtained above is only an example, and the combination of biometrics in other biometric information can also be obtained according to the actual situation.
  • the attribute characteristics of the products involved in this embodiment include: (1) Additive conditions, such as: no synthetic fat, no alcohol, no color, color, color, flavor, and flavor, Few flavors, certain flavors, no vegetable oils, etc.; (2) Whether acne skin is suitable, for example: acne skin quality is available, pimple skin quality is used with caution, acne skin quality is selected, etc.; (3) whether it has a secondary cleaning effect; ( 4) The content of preservatives, such as: more preservatives, less preservatives, certain preservatives, halogen-containing preservatives, no preservatives, alternative preservatives, etc.; (5) whether allergic skin is suitable, for example: allergic skin Available quality, careful use of allergic skin, selection of allergic skin, etc.; (6) Types of ingredients, such as: rich in natural ingredients, mint-containing ingredients, surfactants, polyols, formaldehyde-containing release bodies, yeast-containing ingredients, Wax-containing, paraben-containing, ceramide-containing, liposome-
  • Step S106 Push target product information that meets predetermined conditions to the target terminal;
  • the product information involved in this embodiment includes at least: the price of the product, the name of the product, the product picture, the applicable population of the product, and so on. Therefore, the product information collection is the collection of the above information.
  • the correlation between each attribute feature of the product and each biometric is obtained, and the biometric information of the target user is obtained.
  • the product The target product information that satisfies the predetermined condition is determined in the information set; the target product information that meets the predetermined condition is pushed to the target terminal; that is, the target product information pushed by this embodiment is based on the biometric information and correlation of the target user.
  • the relationship is obtained, which solves the problem in the related art that there is no adaptive selection of skin care products based on the objective situation of the user, making the pushed skin care products more reasonable.
  • pushing the target product information that satisfies the predetermined condition to the target terminal may be only part or all of the target product in the product information set.
  • the correlation relationship involved in this embodiment includes: a positive correlation relationship, a negative correlation relationship, and a non-correlation relationship, where the positive correlation relationship is used to indicate the attribute characteristics of the product to enhance the biological characteristics, and the negative correlation relationship is used to indicate the product
  • the attribute characteristics of can weaken the biological characteristics, and no correlation is used to indicate that the attribute characteristics of the product have no effect on the biological characteristics;
  • the first vertical column is the attribute characteristic of the product optional in this embodiment in this specific application scenario
  • the first horizontal column is the optional biometric information in this embodiment in this specific application scenario
  • Skin capability information and current skin status information in Table 1 are used to indicate the correlation between the product's attribute characteristics and biological characteristics, that is, the "+” is used to indicate
  • the product's attribute feature can be used to enhance the biometric feature
  • “-" is used to indicate that the product's attribute feature can be used to weaken the biometric feature
  • "0" indicates that the product's attribute feature and the biometric feature are mutually exclusive. influences.
  • the method for determining the target product information satisfying the predetermined condition in the product information set involved in step S104 in this embodiment may be:
  • Step S104-11 obtaining the relevance score of each product in the product information set for the target user
  • the relevance score of each product in the product information set for the target user is obtained according to the positive correlation relationship and the negative correlation relationship;
  • the method of determining the correlation score in a specific application scenario, first, determine the positive correlation between the product attribute characteristics of all products in the product information set and the biometric information of the target user And negative correlation, where the positive correlation is expressed by the first value, the first value is used to indicate that an attribute feature of the product can enhance a biological feature, and the negative correlation is expressed by the second value, and the second value is used to indicate the product’s
  • An attribute feature can weaken a biological feature; obtain the relevance score of each product in the product information set for the target user according to the positive correlation relationship and the negative correlation relationship, where the relevance score passes the first value and the second value Represents; in the product information set, the product information represented by the target product information whose relevance score meets the predetermined conditions is determined; based on the above Table 1, the first value involved in this embodiment corresponds to the "+" in Table 1 , And the second value corresponds to "-" in Table 1.
  • Method (1) Determine the relevance score of the product for the target user as the sum of the relevance scores of all product attribute features of the product; where the relevance score of the same product attribute feature is the same product attribute feature and biological feature The sum of all first values that are positively correlated with the information minus the sum of all second values that are negatively correlated with the same product attribute feature and biometric information; or,
  • Method (2) Determine the relevance score of the product for the target user as the sum of the relevance scores of all product attribute features of the product, where the relevance score of the same product attribute feature is the same product attribute feature and biological feature The sum of the product of all the first values that are positively correlated with the information and the corresponding weight value minus the sum of the product of all the second values that are negatively correlated with the same product attribute feature and biometric information are the corresponding weight value The resulting value.
  • the target user's skin ability information to be adjusted is a biological feature, such as anti-acne ability
  • the acquired current skin condition information of the target user is also a biological feature, such as grease Secretion index.
  • the above-mentioned biological characteristics of the skin ability information and the biological characteristics of the current skin state information in specific application scenarios are only examples, and the skin ability information may also be antioxidant ability, anti-aging ability, etc. or a combination thereof, and the current The skin condition information may also be an elasticity tightening index, a pore health index, etc. or a combination thereof. That is to say, the acquired skin ability information and current skin state information of the target user are one or more features in the biometrics, according to the actual situation of the target user, such as the needs of the target user and so on.
  • the current skin condition information is the sensitivity and stability index, the oil secretion index and the pore health index as examples.
  • Product attributes that enhance the anti-acne ability include: no synthetic fat, available acne skin quality and strong cleaning ability, while those that weaken the anti-acne ability include: prudent skin use with caution; product attribute features that can enhance the anti-irritant ability of the skin Including: ceramide-containing, weak cleaning ability; product attributes that weaken the skin's anti-irritant ability include: weak cleaning ability; product attribute features that can enhance the sensitivity stability index include: ceramide-containing and weak cleaning ability; weaken the sensitivity
  • the product attribute characteristics of the stability index have strong cleaning ability; the product attribute characteristics that can enhance the grease secretion index include: no synthetic grease, strong cleaning ability; in addition, there is no functional characteristic information listed in Table 1 that can weaken the grease Secretion index; product attribute characteristics that can enhance the pore health
  • the enhancement is 1 point; the same for the second value that can retrieve the biometrics, the attenuation is 1 point.
  • this acne skin quality has a correlation score of -1; for ceramide-containing, it only enhances the sensitivity and stability index, and for other biometrics.
  • the biometrics in the information do not affect, so the correlation score of this ceramide-containing is 1.
  • product A includes functional characteristics information that is free of synthetic fat, and acne skin quality is available
  • product A's relevance score is 4
  • product B includes : The acne skin quality is available and the cleaning ability is strong, then the relevance score of product B is 3 points
  • the functional characteristics information included in product C includes: cautious skin quality and ceramide, the relevance score of product C is 0.
  • the above is only to obtain the correlation score through the first value and the second value. In another optional implementation manner of this embodiment, it may also be based on a preset weight value and the first value and the second value To obtain the correlation score, the calculation method is similar to the above method without preset weights, except that the first value and the second value need to be multiplied by the corresponding weight values before obtaining the correlation score, and then according to the correlation Sexual relations get a relevance score.
  • the first value and the second value are calculated based on a standard of 1, and then the correlation score of product information is obtained according to the correlation between biometric information and product attribute characteristic information, that is to say, According to the enhanced or weakened correlation (or positive or negative correlation), it can be determined whether the functional feature information in the product can play a positive role or a negative role in the biometric information in the biometric information.
  • the relevance score can also be obtained in the following manner: the relevance score of the product represented by the product information is determined as the relevance score of all product attribute features of the product And, where the correlation score of the same product attribute feature is the sum of the product of all the first values that are positively related to the same product attribute feature and the biometric information and the corresponding weight value minus the same product attribute feature and the biometric feature The value obtained by multiplying all the second values with negative correlation of the information and the corresponding weight values respectively. It should be noted that in this method, the first value and the second value are not calculated based on the standard of 1, but the first value and the second value are measured on a percentage basis, which makes the calculation result more accurate.
  • the detected skin capability information and the detection value of the current skin state can be shown in Table 2;
  • the ability rating is divided into three levels (of course, other levels, such as four levels, etc.), the ability rating is based on the skin ability information and the current skin status
  • the detection value is worthwhile. The higher the detection value, the higher the ability rating, and the lower the requirement rating.
  • Table 3 the relationship among the above capability classification, demand level, and preset weights is shown in Table 3;
  • the demand rating is 1 to 3 levels
  • the above final score is the value of the skin ability information and the current skin state in this optional embodiment.
  • each attribute feature of the product can be obtained through Table 4, and based on the score of the attribute feature of the product, the final score of each product can be obtained, as shown in Table 5;
  • Step S104-12 determining the target product information whose correlation score meets the predetermined condition in the product information set
  • step S104-12 in a specific application scenario, it may be: determining the product information of the top N products in the product information set for the target user's relevance score as target product information; or, selecting the product information set Product information for products whose target user's relevance score exceeds a predetermined threshold is determined as target product information.
  • step S104-12 it can be known that after obtaining the relevance score of the product, if there are multiple products, the relevance score can be sorted and selected.
  • the product before the ranking test is pushed to the target terminal, of course, it can also exceed the predetermined Threshold product information is pushed to the target terminal.
  • These two situations can be selected according to the actual situation. Among them, the value of N and the value of the predetermined threshold can also be adjusted according to the actual situation.
  • the target product information whose relevance score satisfies the predetermined condition can be added to other conditions as one of the preset conditions in addition to the above two embodiments, for example, obtaining a user's preset screening criteria , For example: product price range, product use time conditions (early, late, spring, summer, autumn or winter, etc.), product origin, product brand, etc., then according to the user's preset screening criteria, the product The products in the information set are filtered and excluded, and then the product information of the top N products is determined as the target product information, or the product information of the product whose correlation score for the target user exceeds a predetermined threshold is determined as the target product information.
  • a user's preset screening criteria For example: product price range, product use time conditions (early, late, spring, summer, autumn or winter, etc.), product origin, product brand, etc.
  • the method of acquiring the target user's skin capability information includes at least one of the following: receiving the skin capability information sent by the target terminal, or receiving the target user's first identification information sent by the target terminal and searching for A skin capability information corresponding to the identification information;
  • the method of obtaining the current skin state information of the target user includes at least one of the following: receiving the detection result data carrying the current skin state information sent by the target terminal, or receiving the questionnaire result data carrying the current skin state information sent by the target terminal, Or receive the image obtained by the target terminal to capture the target user and identify the image to obtain the current skin status information, or receive the questionnaire result data sent by the target terminal carrying the current skin status information, and receive the image obtained by the target terminal to capture the target user and The image is recognized to obtain the current skin state information, and the current skin state information of the comprehensive questionnaire result data and the current skin state information obtained by identifying the image are used to determine the final current skin state information;
  • the method of acquiring biometric information in this embodiment is obtained by arbitrarily combining the methods of acquiring skin capability information and the methods of acquiring current skin state information.
  • FIG. 2 is a flowchart of a method for displaying product information according to an embodiment of the application. As shown in FIG. 2, the steps of the method include:
  • Step S202 Acquire the correlation between each attribute feature and each biometric feature of the product, and acquire the biometric feature information of the target user;
  • biometric information involved in this embodiment includes: target user's skin capability information and/or target user's current skin state information.
  • the product information involved in this embodiment is information of products used to care for the user's skin.
  • the method for obtaining the target user's skin capability information in this embodiment includes at least one of the following: receiving the input skin capability information on the target terminal, or receiving the first image obtained by shooting the target user on the target terminal and receiving the first image Recognize the image to obtain skin capability information, or receive the first identification information of the input target user on the target terminal and search for the skin capability information corresponding to the first identification information, or receive the input second identification of the target user on the target terminal Information and send the second identification information to the server, and receive the skin capability information corresponding to the second identification information sent by the server on the target terminal;
  • the method of obtaining the current skin state information of the target user includes at least one of the following: receiving the detection result data carrying the current skin state information input on the target terminal, or receiving the input carrying the current skin state information on the target terminal Questionnaire result data, or take the image obtained by the target user on the target terminal and identify the image to obtain the current skin state information, or receive the questionnaire result data sent by the target terminal carrying the current skin state information, and receive the target terminal to shoot the target user Recognize the obtained image and obtain the current skin state information, and determine the final current skin state information by combining the current skin state information of the questionnaire result data and the current skin state information obtained by identifying the image;
  • the way to obtain the biometric information can be obtained by any combination of the way to obtain the skin capability information and the way to obtain the current skin state information.
  • Step S204 Acquire target product information that meets predetermined conditions and is determined in the product information set based on the biometric information of the target user and according to the correlation relationship;
  • the correlation relationship involved in this embodiment includes: a positive correlation relationship, a negative correlation relationship, and a non-correlation relationship, where the positive correlation relationship is used to indicate the attribute characteristics of the product to enhance the biological characteristics, and the negative correlation relationship is used to indicate the product
  • the attribute characteristics of can weaken the biological characteristics, and no correlation is used to indicate that the attribute characteristics of the product have no effect on the biological characteristics.
  • step S204 involves acquiring biometric information based on the target user and determining the target product information that satisfies the predetermined condition in the product information set according to the correlation relationship, which may be:
  • Step S204-11 obtaining the relevance score of each product in the product information set for the target user
  • step S204-11 it is preferable to obtain the relevance score of each product in the product information set for the target user according to the positive correlation relationship and the negative correlation relationship;
  • Step S204-12 determining the target product information whose correlation score meets the predetermined condition in the product information set
  • the target product information whose correlation score satisfies the predetermined condition is determined in the product information set.
  • it may be: a product that ranks the top N products in the product information set for the target user's correlation score The information is determined to be the target product information; or, the product information of the product whose correlation score for the target user in the product information set exceeds a predetermined threshold is determined to be the target product information.
  • Step S206 Display target product information that satisfies a predetermined condition on the target terminal.
  • the method according to the above embodiments can be implemented by means of software plus a necessary general hardware platform, and of course, it can also be implemented by hardware, but in many cases the former is Better implementation.
  • the technical solution of the present application can essentially be embodied in the form of software products, and the computer software product is stored in a storage medium (such as ROM/RAM, magnetic disk,
  • the CD-ROM includes several instructions to enable a terminal device (which may be a mobile phone, computer, server, or network device, etc.) to execute the methods described in the embodiments of the present application.
  • a device for pushing product information is also provided.
  • the device is used to implement the above embodiments and preferred implementation modes, and descriptions that have already been described will not be repeated.
  • the term "module” may implement a combination of software and/or hardware that performs predetermined functions.
  • the devices described in the following embodiments are preferably implemented in software, implementation of hardware or a combination of software and hardware is also possible and conceived.
  • Embodiment 3 is a device embodiment corresponding to Embodiment 1, and the device involved in this embodiment is applied to the server side.
  • FIG. 3 is a schematic structural diagram of a device for pushing product information according to an embodiment of the present application.
  • the device includes: a first acquisition module 32 configured to acquire correlation between each attribute characteristic of a product and each biological characteristic Sexual relationship, and acquiring the biometric information of the target user; the first determination module 34, coupled to the first acquisition module 32, is set to be based on the biometric information of the target user, and according to the correlation relationship, determine satisfaction in the product information set The target product information of the predetermined condition; the pushing module 36 is coupled to the first determining module 34, and is configured to push the target product information satisfying the predetermined condition to the target terminal.
  • the correlation relationship involved in this embodiment includes: a positive correlation relationship, a negative correlation relationship, and a non-correlation relationship, where the positive correlation relationship is used to indicate that the product's attribute characteristics can enhance the biological characteristics, and the negative correlation relationship is used Because the attribute characteristics of the product can weaken the biological characteristics, no correlation is used to indicate that the attribute characteristics of the product have no effect on the biological characteristics;
  • the first determination module 32 involved in this embodiment includes: a first acquisition unit configured to acquire a correlation score of each product in the product information set for the target user; a first determination unit, set To determine the target product information whose relevance score meets the predetermined conditions in the product information set;
  • the first obtaining unit is configured to obtain the relevance score of each product in the product information set for the target user according to the positive correlation relationship and the negative correlation relationship;
  • the first determining unit is further configured to determine the product information of the top N products in the product information set for the target user's relevance score as target product information; or, determine the product information set for the target user in the product information set Product information of products whose relevance score exceeds a predetermined threshold is determined as target product information;
  • biometric information involved in this embodiment includes the target user's skin capability information and/or the target user's current skin state information; the product information is information about products used to care for the user's skin.
  • the manner in which the first acquisition module 32 in this embodiment acquires the target user's skin capability information includes at least one of the following: receiving the skin capability information sent by the target terminal, or receiving the target user's first identifier sent by the target terminal Information and search for skin capability information corresponding to the first identification information;
  • the manner in which the first obtaining module 32 in this embodiment obtains the current skin state information of the target user includes at least one of the following: receiving the detection result data carrying the current skin state information sent by the target terminal, or receiving the target terminal Send questionnaire result data carrying the current skin state information, or receive the target terminal to capture the image obtained by the target user and identify the image to obtain the current skin state information, or receive the questionnaire result data carrying the current skin state information sent by the target terminal , And receiving the target terminal to capture the image obtained by the target user and identify the image to obtain the current skin state information, the current skin state information of the comprehensive questionnaire result data and the current skin state information obtained by identifying the image to determine the final current skin state information;
  • the method of acquiring the biometric information in this embodiment is obtained by arbitrarily combining the method of acquiring the skin capability information and the method of acquiring the current skin state information.
  • the above modules can be implemented by software or hardware, and the latter can be implemented by the following methods, but not limited to this: the above modules are all located in the same processor; or, the above modules can be combined in any combination The forms are located in different processors.
  • a device for displaying product information is also provided.
  • the device is used to implement the above-mentioned embodiments and preferred implementation modes, and those that have already been described will not be repeated.
  • the term "module” may implement a combination of software and/or hardware that performs predetermined functions.
  • the devices described in the following embodiments are preferably implemented in software, implementation of hardware or a combination of software and hardware is also possible and conceived.
  • Embodiment 4 is a device embodiment corresponding to Embodiment 2, and the device involved in this embodiment is applied to the terminal side.
  • the device includes: a second acquisition module 42 configured to acquire correlation between each attribute feature and each biometric feature of the product Sexual relationship, and acquire the biometric information of the target user; the third acquisition module 44, coupled with the second acquisition module 42, acquires the biometric information based on the target user and the satisfaction determined in the product information set according to the correlation relationship Target product information of a predetermined condition; a display module 46, coupled to the third acquisition module 44, is configured to display target product information that meets the predetermined condition on the target terminal.
  • the correlation relationship involved in this embodiment includes: a positive correlation relationship, a negative correlation relationship, and a non-correlation relationship, where the positive correlation relationship is used to indicate that the product's attribute characteristics can enhance the biological characteristics, and the negative correlation relationship is used Because the attribute characteristics of the product can weaken the biological characteristics, no correlation is used to indicate that the attribute characteristics of the product have no effect on the biological characteristics;
  • the third acquisition module 42 involved in this embodiment includes: a second acquisition unit configured to acquire the relevance score of each product in the product information set for the target user; a second determination unit configured to be included in the product information set Determine the target product information whose correlation score meets the predetermined conditions;
  • the second obtaining unit is further configured to obtain the relevance score of each product in the product information set for the target user according to the positive correlation relationship and the negative correlation relationship;
  • the second determining unit is further configured to determine the product information of the top N products in the product information set for the target user's relevance score as target product information; or, determine the product information set for the target user in the product information set Product information of products whose relevance score exceeds a predetermined threshold is determined as target product information.
  • biometric information involved in this embodiment includes the target user's skin capability information and/or the target user's current skin state information; the product information is information about products used to care for the user's skin.
  • the manner in which the second acquisition module 42 involved in this embodiment acquires the target user's skin capability information includes at least one of the following: receiving the input skin capability information on the target terminal, or receiving the shooting target user on the target terminal Obtain the first image and identify the first image to obtain the skin capability information, or receive the input of the first identification information of the target user on the target terminal and search for the skin capability information corresponding to the first identification information, or on the target terminal Receiving the input second identification information of the target user and sending the second identification information to the server, and receiving on the target terminal the skin capability information corresponding to the second identification information sent by the server;
  • the manner in which the second acquisition module 42 involved in this embodiment acquires the current skin state information of the target user includes at least one of the following: receiving the detection result data carrying the current skin state information input on the target terminal, Or receive the questionnaire result data carrying the current skin state information on the target terminal, or take the image obtained by the target user on the target terminal and identify the image to obtain the current skin state information, or receive the current skin state information sent by the target terminal
  • the questionnaire result data of the skin state information, and the image obtained by the target terminal taking the target user and identifying the image to obtain the current skin state information, the current skin state information of the questionnaire result data and the current skin state information obtained by identifying the image are determined to determine the final Current skin status information;
  • the way to obtain the biometric information in this embodiment is obtained by arbitrarily combining the way to obtain the skin capability information and the way to obtain the current skin state information.
  • the above modules can be implemented by software or hardware, and the latter can be implemented by the following methods, but not limited to this: the above modules are all located in the same processor; or, the above modules can be combined in any combination The forms are located in different processors.
  • An embodiment of the present application further provides a storage medium in which a computer program is stored, wherein the computer program is configured to execute the steps in the above embodiment of the method for pushing product information during runtime.
  • the above storage medium may be set to store a computer program for performing the following steps:
  • the target product information that meets the predetermined condition is determined in the product information set;
  • An embodiment of the present application further provides a storage medium in which a computer program is stored, wherein the computer program is configured to execute the steps in the above embodiment of the method for pushing product information during runtime.
  • the above storage medium may be set to store a computer program for performing the following steps:
  • the above storage medium may include, but is not limited to: a USB flash drive, a read-only memory (Read-Only Memory, referred to as ROM), a random access memory (Random Access Memory, referred to as RAM), Various media that can store computer programs, such as removable hard disks, magnetic disks, or optical disks.
  • ROM Read-Only Memory
  • RAM Random Access Memory
  • modules or steps of the present application can be implemented by a general-purpose computing device, they can be concentrated on a single computing device, or distributed in a network composed of multiple computing devices Above, optionally, they can be implemented with program code executable by the computing device, so that they can be stored in the storage device to be executed by the computing device, and in some cases, can be in a different order than here
  • the steps shown or described are performed, or they are made into individual integrated circuit modules respectively, or multiple modules or steps among them are made into a single integrated circuit module to achieve. In this way, this application is not limited to any specific combination of hardware and software.

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Abstract

一种产品信息的推送和显示方法及装置、存储介质；其中，该产品信息的推送方法包括：获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息（S102）；基于目标用户的生物特征信息，根据所述相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息（S104）；向目标终端推送所述满足预定条件的目标产品信息（S106）。通过该方法，解决了相关技术中未有根据用户的客观情况进行护肤产品的适应性选择的问题，使得推送的护肤产品更加合理。

Description

产品信息的推送和显示方法及装置、存储介质 技术领域
本申请涉及计算机领域，具体而言，涉及一种产品信息的推送和显示方法及装置、存储介质。
背景技术
随着生活水平的日益提高，人们对生活的方方面面的要求已经越来越高，对于女生而言，护肤品是日常生活中比不可少的生活用品。但是，在购买护肤品时，用户均是根据自己的使用经验或者售卖者的推荐进行购买，例如，用户根据自己对自身皮肤情况的了解，或者售卖者针对用户的皮肤问题进行推荐，但是这都是凭借经验进行售卖或者购买，无法准确获知当前用户皮肤状况，从而导致用户买错或者没有买到更加合适的护肤品。可见，相关技术中未有根据用户的客观情况(例如，用户自身基因的情况、生活情况、环境情况、和/或用户当前皮肤状态)，再进行护肤产品的适应性选择的方案。
发明内容
本申请实施例提供了一种产品信息的推送和显示方法及装置、存储介质，以至少解决相关技术中未有根据用户的客观情况后再进行护肤产品的适应性选择的问题。
根据本申请的一个实施例，提供了一种产品信息的推送方法，包括：获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息；基于目标用户的生物特征信息，根据所述相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；向目标终端推送所述满足预定条件的目标产品信息。
根据本申请的又一个实施例，提供了一种产品信息的显示方法，包括：获取产品的各属性特征与各生物特征与之间相关性关系，以及获取目标用 户的生物特征信息；获取基于目标用户的生物特征信息以及根据所述相关性关系，在产品信息集合中确定出的满足预定条件的目标产品信息；在目标终端显示所述满足预定条件的目标产品信息。
根据本申请的再一个实施例，提供了一种产品信息的推送装置，包括：第一获取模块，设置为获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息；第一确定模块，设置为基于目标用户的生物特征信息，根据所述相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；推送模块，设置为向目标终端推送所述满足预定条件的目标产品信息。
根据本申请的一个实施例，提供了一种产品信息的显示装置，包括：第二获取模块，设置为获取产品的各属性特征与各生物特征与之间相关性关系，以及获取目标用户的生物特征信息；第三获取模块，设置为获取基于目标用户的生物特征信息以及根据所述相关性关系，在产品信息集合中确定出的满足预定条件的目标产品信息；显示模块，设置为在目标终端显示所述满足预定条件的目标产品信息。
根据本申请的又一个实施例，还提供了一种存储介质，所述存储介质中存储有计算机程序，其中，所述计算机程序被设置为运行时执行上述产品信息的推送方法实施例中的步骤。
根据本申请的又一个实施例，还提供了一种存储介质，所述存储介质中存储有计算机程序，其中，所述计算机程序被设置为运行时执行上述产品信息的显示方法实施例中的步骤。
通过本申请，获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息，基于目标用户的生物特征信息，根据该相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；向目标终端推送满足预定条件的目标产品信息；也就是说，通过本实施例对于推送的目标产品信息是基于目标用户的生物特征信息和相关性关系得到的，从而解决了相关技术中未有根据用户的客观情况后再进行护肤产 品的适应性选择的问题。
附图说明
此处所说明的附图用来提供对本申请的进一步理解，构成本申请的一部分，本申请的示意性实施例及其说明用于解释本申请，并不构成对本申请的不当限定。在附图中：
图1是根据本申请实施例的产品信息的推送方法的流程图；
图2是根据本申请实施例的产品信息的显示方法的流程图；
图3是根据本申请实施例的产品信息的推送装置的结构示意图；
图4是根据本申请实施例的产品信息的显示装置的结构示意图。
具体实施方式
下文中将参考附图并结合实施例来详细说明本申请。需要说明的是，在不冲突的情况下，本申请中的实施例及实施例中的特征可以相互组合。
需要说明的是，本申请的说明书和权利要求书及上述附图中的术语“第一”、“第二”等是用于区别类似的对象，而不必用于描述特定的顺序或先后次序。
实施例1
在本实施例中提供了一种产品信息的推送方法，图1是根据本申请实施例的产品信息的推送方法的流程图，如图1所示，该流程包括如下步骤：
步骤S102，获取产品的各属性特征与各生物特征与之间相关性关系，以及获取目标用户的生物特征信息；
需要说明的是，本实施例中涉及到的方法步骤的执行主体优选为服务器或通用的计算装置的设备，例如手机、平板电脑、笔记本电脑等等；
步骤S104，基于目标用户的生物特征信息，根据相关性关系，在产品信息集合中确定出满足预定条件的目标产品；
本实施例中涉及到的生物特征信息包括目标用户的皮肤能力信息和/ 或目标用户的当前皮肤状态信息；而产品信息为用于护理用户皮肤的产品的信息，优选为护肤品，当然其他可以用户护理用户皮肤的产品也是在本申请的保护范围之内的。
需要说明的是，本实施例中涉及到的皮肤能力信息可以是基于以下因素得到的：根据先天的基因(如基因测序结果)和/或后天的饮食、生活方式(问卷结果)等确定的；而本实施例中涉及的皮肤状态信息根据检测结果和/或专家的评估，和/或问卷结果得到的。进一步地，对于皮肤能力信息中的生物特征，在本实施例的可选实施方式中可以是：抗氧化能力、抗糖基化能力、抗痘能力、胶原蛋白稳定性、抗黑色素沉积能力、肌肤抗刺激能力、肌肤水合能力、抗衰老能力等；而本实施例中涉及到的当前皮肤状态信息的生物特征，在本实施例的可选实施方式中可以是：青春驻颜指数、弹性紧致指数、油脂分泌指数、毛孔健康指数、敏感稳定指数、痘痘健康指数、匀净无瑕指数等。需要说明的是，上述仅仅是对皮肤能力信息和当前皮肤状态信息的举例说明，对于其他生物特征信息也是在本实施例中皮肤能力信息和当前皮肤状态信息的涵盖范围之内。
因此，在具体应用场景中，获取的该目标用户的生物特征信息可以是上述的皮肤能力信息和/或当前皮肤状态信息中的一种或多种生物特征，例如，获取的生物特征信息为：抗痘能力、胶原蛋白稳定性、抗黑色素沉积能力、肌肤抗刺激能力、油脂分泌指数、毛孔健康指数。当然，上述获取的具体生物特征信息仅仅是举例说明，其他生物特征信息中的生物特征的组合也是可以根据实际情况进行相应的获取的。
需要说明的是，本实施例中涉及到的产品的属性特征包括：(1)添加剂情况，如：不含合成脂、不含酒精、不含色素、含色素、不含香精、香精较多、香精少、含一定香精、不含植物油等；(2)痘肌是否适用，例如：痘肌肤质可用、痘肌肤质慎用、痘肌肤质选用等；(3)是否有二次清洁作用；(4)防腐剂含量，例如：防腐剂较多、防腐剂少、含一定防腐剂、含卤素防腐剂、无防腐剂、替代性防腐剂等；(5)过敏肤质是否适用，例如：过敏肤质可用、过敏肤质慎用、过敏肤质选用等；(6)成分类型，例如： 富含天然成分、含薄荷成分、含表面活性剂、含多元醇、含甲醛释放体、含酵母成分、含蜡、含尼泊金酯、含神经酰胺、含脂质体等；(7)功效，例如：抗痤疮、保湿、抗糖基化、抗炎、抗氧化、抗皱、控油、角质调理、愈合、修复、美白、美黑、排毒、舒敏、保湿程度、保湿性强、保湿性一般、清洁、清洁力强、清洁力弱、清洁力一般等；(8)去污，例如：去污力强、去污力一般等；(9)是否含油脂，例如：无硅油、无矿物油、中量合成脂、中量矿物油、中量植物油、少量合成脂、少量矿物油、少量植物油、无蜡等；(10)有无致痘致敏隐患，例如：无致痘隐患、无致敏隐患等；(11)滋润度，例如：滋润度强、滋润度弱、吸收性一般等；(12)防UVA能力，例如：PA+、PA++、PA+++等；(13)防UVB能力，例如：SPF10+、SPF20+、SPF30+等。
步骤S106，向目标终端推送满足预定条件的目标产品信息；
其中，本实施例中涉及到的产品信息至少包括：产品的价格、产品的名称、产品图片、产品适用人群等等。因此，产品信息集合则是上述信息的集合。
通过上述步骤S102至步骤S106，获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息，基于目标用户的生物特征信息，根据该相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；向目标终端推送满足预定条件的目标产品信息；也就是说，通过本实施例对于推送的目标产品信息是基于目标用户的生物特征信息和相关性关系得到的，解决了相关技术中未有根据用户的客观情况后再进行护肤产品的适应性选择的问题，使得推送的护肤产品更加合理。
需要说明的是，向目标终端推送满足预定条件的目标产品信息可以仅是该目标产品在产品信息集合中的部分或全部信息。
此外，本实施例中涉及到的相关性关系包括：正相关关系、负相关关系和无相关关系，其中，正相关关系用于表示产品的属性特征能增强生物特征，负相关关系用于表示产品的属性特征能减弱生物特征，无相关关系 用于表示产品的属性特征对生物特征无影响；
基于上述产品的属性特征的具体举例，以及生物特征的具体举例，本实施例中涉及到的相关性关系优选为如表1所示；
Figure PCTCN2019129424-appb-000001
表1
如表1所示，其中第一竖列为在本具体应用场景中本实施例可选的产品的属性特征，而第一横列为在本具体应用场景中，本实施例可选的生物特征信息中的皮肤能力信息和当前皮肤状态信息，此外表1中的“+”，“-”，“0”是用来表示产品的属性特征与生物特征的相关性，即该“+”用来表示该产品的属性特征可以用来增强该生物特征，而“-”用来表示该产品 的属性特征可以用来减弱该生物特征，而“0”则表示该产品的属性特征与该生物特征相互不影响。
基于目标用户的生物特征信息，并根据相关性关系，本实施例步骤S104中涉及到的在产品信息集合中确定出满足预定条件的目标产品信息的方式，可以是：
步骤S104-11，获取产品信息集合中的各产品针对目标用户的相关性分值；
优选的，根据正相关性关系和负相关性关系获取产品信息集合中的各产品针对目标用户的相关性分值；
需要说明的是，对于相关性分值的确定方式，在具体的应用场景中，首先，确定产品信息集合中的所有产品的各产品属性特征与目标用户的各生物特征信息之间的正相关关系和负相关关系，其中，正相关关系通过第一值表示，第一值用于表示产品的一属性特征能增强一生物特征，负相关关系通过第二值表示，第二值用于表示产品的一属性特征能减弱一生物特征；根据正相关性关系和负相关性关系获取产品信息集合中的各产品针对目标用户的相关性分值，其中，相关性分值通过第一值和第二值表示；在产品信息集合中确定出相关性分值满足预定条件的目标产品信息所表示的产品信息；基于上述表1，本实施例中涉及到的第一值与表1中的“+”对应，而第二值与表1中的“-”对应。
其次，根据正相关关系和负相关关系获取产品信息集合中的各产品针对目标用户的相关性分值的方式，包括
方式(1)：将产品针对目标用户的相关性分值确定为产品的所有产品属性特征的相关性分值的和；其中，同一产品属性特征的相关性分值为同一产品属性特征与生物特征信息正相关的所有第一值的和值减去同一产品属性特征与生物特征信息负相关的所有第二值的和值所得到的值；或者，
方式(2)：将产品针对目标用户的相关性分值确定为产品的所有产品属性特征的相关性分值的和，其中，同一产品属性特征的相关性分值为同 一产品属性特征与生物特征信息正相关的所有第一值分别与对应的权重值的乘积后的和值减去同一产品属性特征与生物特征信息负相关的所有第二值分别与对应的权重值的乘积后的和值所得到的值。
其中，该步骤S104-11在具体应用场景中该目标用户待调整的皮肤能力信息为一个生物特征，如抗痘能力，而获取到的该目标用户当前皮肤状态信息也为一个生物特征，如油脂分泌指数。当然上述在具体应用场景中对于皮肤能力信息的生物特征和当前皮肤状态信息的生物特征仅仅是举例说明，该皮肤能力信息还可以是抗氧化能力、抗衰老能力等或者是其组合，而该当前皮肤状态信息还可以是弹性紧致指数、毛孔健康指数等或者是其组合。也就是说，获取的目标用户的皮肤能力信息和当前皮肤状态信息是生物特征中的一种或多种特征，根据目标用户的实际情况，例如目标用户的需求等等。
因此，对于上述步骤S104-11，以该皮肤能力信息为抗痘能力以及肌肤抗刺激能力；当前皮肤状态信息为敏感稳定指数、油脂分泌指数以及毛孔健康指数为例，结合上述表1可知，能够增强该抗痘能力的产品属性特征包括：不含合成脂、痘肌肤质可用以及清洁能力强，而减弱该抗痘能力的包括：痘肌肤慎用；能够增强该肌肤抗刺激能力的产品属性特征包括：含神经酰胺、清洁能力弱；而减弱该肌肤抗刺激能力的产品属性特征包括：清洁能力弱；能够增强该敏感稳定指数的产品属性特征包括：含神经酰胺和清洁能力弱；减弱该敏感稳定指数的的产品属性特征有清洁能力强；能够增强油脂分泌指数的产品属性特征包括：不含合成脂、清洁能力强；此外，表1中所列出的功能特征信息中没有可以减弱该油脂分泌指数；能够增强毛孔健康指数的产品属性特征包括：不含合成脂、清洁能力弱；减弱该毛孔健康指数的产品属性特征包括：清洁能力强。
如果在本实施例中，对于可以增强生物特征的第一值，以增强为1分；同样的对于可以检索生物特征的第二值，以减弱为1分。则对于不含合成脂的相关性分值为1+1+1＝3；对于痘肌肤质可用的功能特征信息只能增强上述举例中的第一特征为抗痘能力，因此痘肌肤质可用的相关性分值为1 分；对于清洁能力强的相关性分值为1+1+1-1＝2；对于痘肌肤质慎用的功能特征信息只存在减弱的生物特征，即抗痘能力，对于上述举例中的其他生物特征信息中的生物特征不影响，因此，该痘肌肤质慎用的相关性分值为-1；对于含神经酰胺只有对敏感稳定指数起增强作用，对于其他生物特征信息中的生物特征不影响，因此该含神经酰胺的相关性分值为1。
如果现有三个产品：A产品、B产品以及C产品，其中，A产品包括的功能特征信息为不含合成脂、以及痘肌肤质可用，则A产品的相关性分值为4；B产品包括：痘肌肤质可用和清洁能力强，则B产品的相关性分值为3分；C产品包括的功能特征信息包括：痘肌肤质慎用和含神经酰胺，则C产品的相关性分值为0。需要说明的是，上述仅仅是从产品的多个产品属性特征信息中选择部分产品的属性特征进行举例说明。
当然，上述仅仅是通过第一值和第二值来得到该相关性分值，在本实施例的另一个可选实施方式中，还可以基于预设权重值与该第一值和第二值来得到该相关性分值，计算方式与上述没有预设权重的方式类似，只不过是在得到相关性分值前需要将第一值和第二值分别乘以对应的权重值，然后根据相关性关系得到相关性分值。
需要说明的是，上述第一值和第二值均是以1分为标准进行计算，进而根据生物特征信息与产品属性特征信息的相关性关系来得到产品信息的相关性分值，也就是说，可以根据增强或减弱的相关性(又或者是正相关或负相关)来确定产品中的功能特征信息是否能够对生物特征信息中的生物特征起到正面作用，或者是负面作用。
在本实施例的可选实施方式中，还可以采用下述方式来得到相关性分值：将产品信息所表示的产品的相关性分值确定为产品的所有产品属性特征的相关性分值的和，其中，同一产品属性特征的相关性分值为同一产品属性特征与生物特征信息正相关的所有第一值分别与对应的权重值的乘积后的和值减去同一产品属性特征与生物特征信息负相关的所有第二值分别与对应的权重值的乘积后的和值所得到的值。需要说明的是，在该方 式中第一值和第二值不是以1为标准进行计算，而是以百分制的方式来衡量第一值和第二值，这样使得计算的计算结果更加准确。
首先，需要检测出皮肤能力信息和当前皮肤状态的检测值，检测出来的皮肤能力信息和当前皮肤状态的检测值可以如表2所示；
Figure PCTCN2019129424-appb-000002
表2
需要说明的是，上述皮肤能力信息和当前皮肤状态的检测值是本申请的举例说明，其他的度量或衡量皮肤能力信息和当前皮肤状态的检测值的方式也是在本申请的保护范围之内的。
基于上述皮肤能力信息和当前皮肤状态的值得出其能力分级，该能力分级分为三级(当然也可以其他级数，例如四级等等)，该能力分级是根据皮肤能力信息和当前皮肤状态的检测值得出的，检测值越高该能力分级越高，进而需求等级也就越低。在本实施例的具体实施方式中，上述能力分级、需求等级以及预设权重的关系如表3所示；
Figure PCTCN2019129424-appb-000003
Figure PCTCN2019129424-appb-000004
表3
可见，如表3所示，该需求分级则为1～3个等级，而上述最终得分则是本可选实施方式中皮肤能力信息和当前皮肤状态的值。得到该皮肤能力信息的生物特征的值和当前皮肤状态信息中的生物特征的值后，根据皮肤能力信息和当前皮肤状态与产品的属性特征的相关性可以得到对应产品属性特征的分值，如表4所示；
Figure PCTCN2019129424-appb-000005
表4
可见，通过表4能够得到产品各个属性特征的最终得分，基于该产品的属性特征的得分，就能够得到各个产品的最终的分值，如表5所示；
Figure PCTCN2019129424-appb-000006
表5
由表5可知最终产品1～产品14的最终的相关性分值。
步骤S104-12，在产品信息集合中确定出相关性分值满足预定条件的目标产品信息；
对于该步骤S104-12，在具体应用场景中可以是：将产品信息集合中针对目标用户的相关性分值排前N个的产品的产品信息确定为目标产品信息；或者，将产品信息集合中针对目标用户的相关性分值超过预定阈值 的产品的产品信息确定为目标产品信息。
基于上述步骤S104-12可知，在得到产品的相关性分值后，如果产品有多个则可以对相关性分值进行排序选择其中排序考前的产品推送给目标终端，当然也可以将超过预定阈值的产品信息推送给目标终端，这两种情况可以根据实际情况进行选择；其中，N的取值以及预定阈值的取值也可以是根据实际情况进行调整的。
进一步的，在产品信息集合中确定出相关性分值满足预定条件的目标产品信息除了上述的2种实施方案外，还可增加其他条件作为预设条件之一，例如获取用户的预设筛选标准，例如：产品的价格范围、产品适用的使用时间条件(早、晚、春、夏、秋或冬等)、产品的产地、产品的品牌等等，然后根据用户的预设筛选标准，对产品信息集合中的产品进行筛选排除，然后将排前N个的产品的产品信息确定为目标产品信息，或将针对目标用户的相关性分值超过预定阈值的产品的产品信息确定为目标产品信息。
需要说明的是，如果出现多个产品的相关性分值是相等的，则考虑相关性关系中的无相关性，具体为：多个产品在相关性分值相等的情况下，分别获取多个产品的产品属性特征与生物特征信息中的无相关关系的数量，选择无相关关系数量多的产品作为待推送的产品。需要说明的是，本实施例中获取目标用户的皮肤能力信息的方式包括以下至少之一：接收目标终端发送的皮肤能力信息，或接收目标终端发送的目标用户的第一标识信息并查找与第一标识信息对应的皮肤能力信息；
而获取目标用户的当前皮肤状态信息的方式包括以下至少之一：接收目标终端发送的携带有当前皮肤状态信息的检测结果数据，或接收目标终端发送的携带有当前皮肤状态信息的问卷结果数据，或接收目标终端拍摄目标用户得到的图像并对图像进行识别得到当前皮肤状态信息，或接收目标终端发送的携带有当前皮肤状态信息的问卷结果数据，以及接收目标终端拍摄目标用户得到的图像并对图像进行识别得到当前皮肤状态信息，综 合问卷结果数据的当前皮肤状态信息和通过识别图像得到的当前皮肤状态信息确定最终当前皮肤状态信息；
基于上述获取皮肤能力和获取当前皮肤状态信息的方式，本实施例中生物特征信息的获取方式由获取皮肤能力信息的方式和获取当前皮肤状态信息的方式任意组合得到。
实施例2
本实施例是从终端侧对本申请进行描述的，图2是根据本申请实施例的产品信息的显示方法的流程图，如图2所示，该方法的步骤包括：
步骤S202，获取产品的各属性特征与各生物特征与之间相关性关系，以及获取目标用户的生物特征信息；
需要说明的是，本实施例中涉及到的生物特征信息包括：目标用户的皮肤能力信息和/或目标用户的当前皮肤状态信息。而本实施例中涉及到的产品信息为用于护理用户皮肤的产品的信息。
基于此，本实施例中获取目标用户的皮肤能力信息的方式包括以下至少之一：在目标终端上接收输入的皮肤能力信息，或在目标终端接收拍摄目标用户得到的第一图像并对第一图像进行识别得到皮肤能力信息，或在目标终端上接收输入的目标用户的第一标识信息并查找与第一标识信息对应的皮肤能力信息，或在目标终端上接收输入的目标用户的第二标识信息并向服务器发送第二标识信息，以及在目标终端上接收服务器发送的，与第二标识信息对应的皮肤能力信息；
而获取目标用户的当前皮肤状态信息的方式包括以下至少之一：在目标终端上接收输入的携带有当前皮肤状态信息的检测结果数据，或在目标终端上接收输入的携带有当前皮肤状态信息的问卷结果数据，或在目标终端上拍摄目标用户得到的图像并对图像进行识别得到当前皮肤状态信息，或接收目标终端发送的携带有当前皮肤状态信息的问卷结果数据，以及接收目标终端拍摄目标用户得到的图像并对图像进行识别得到当前皮肤状态信息，综合问卷结果数据的当前皮肤状态信息和通过识别图像得到的当 前皮肤状态信息确定最终当前皮肤状态信息；
因此，本实施例中生物特征信息的获取方式由获取皮肤能力信息的方式与获取当前皮肤状态信息的方式可以是其任意组合得到。
步骤S204，获取基于目标用户的生物特征信息以及根据相关性关系，在产品信息集合中确定出的满足预定条件的目标产品信息；
其中，本实施例中涉及到的相关性关系包括：正相关关系、负相关关系和无相关关系，其中，正相关关系用于表示产品的属性特征能增强生物特征，负相关关系用于表示产品的属性特征能减弱生物特征，无相关关系用于表示产品的属性特征对生物特征无影响。
本实施例步骤S204中涉及到的获取基于目标用户的生物特征信息以及根据相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息的方式，可以是：
步骤S204-11，获取产品信息集合中的各产品针对目标用户的相关性分值；
其中，对于步骤S204-11，优选的，根据正相关性关系和负相关性关系获取产品信息集合中的各产品针对目标用户的相关性分值；
步骤S204-12，在产品信息集合中确定出相关性分值满足预定条件的目标产品信息；
其中，在产品信息集合中确定出相关性分值满足预定条件的目标产品信息，在具体应用场景中可以是：将产品信息集合中针对目标用户的相关性分值排前N个的产品的产品信息确定为目标产品信息；或者，将产品信息集合中针对目标用户的相关性分值超过预定阈值的产品的产品信息确定为目标产品信息。
步骤S206，在目标终端显示满足预定条件的目标产品信息。
需要说明的是，本实施例2与实施例1的技术方案实质是一致的，不同的是上述实施例1优选在服务器侧执行(当然也可以是终端侧执行)， 而实施例2则是优先在终端侧执行，以显示确定出的产品信息。
通过以上的实施方式的描述，本领域的技术人员可以清楚地了解到根据上述实施例的方法可借助软件加必需的通用硬件平台的方式来实现，当然也可以通过硬件，但很多情况下前者是更佳的实施方式。基于这样的理解，本申请的技术方案本质上或者说对现有技术做出贡献的部分可以以软件产品的形式体现出来，该计算机软件产品存储在一个存储介质(如ROM/RAM、磁碟、光盘)中，包括若干指令用以使得一台终端设备(可以是手机，计算机，服务器，或者网络设备等)执行本申请各个实施例所述的方法。
实施例3
在本实施例中还提供了一种产品信息的推送装置，该装置用于实现上述实施例及优选实施方式，已经进行过说明的不再赘述。如以下所使用的，术语“模块”可以实现预定功能的软件和/或硬件的组合。尽管以下实施例所描述的装置较佳地以软件来实现，但是硬件，或者软件和硬件的组合的实现也是可能并被构想的。
需要说明的是，本实施例3是对应于实施例1的装置实施例，且本实施例中涉及到的装置应用于服务器侧。
图3是根据本申请实施例的产品信息的推送装置的结构示意图，如图3所示，该装置包括：第一获取模块32，设置为获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息；第一确定模块34，与第一获取模块32耦合连接，设置为基于目标用户的生物特征信息，根据相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；推送模块36，与第一确定模块34耦合连接，设置为向目标终端推送满足预定条件的目标产品信息。
需要说明的是，本实施例中涉及到的相关性关系包括：正相关关系、负相关关系和无相关关系，其中，正相关关系用于表示产品的属性特征能增强生物特征，负相关关系用于表示产品的属性特征能减弱生物特征，无 相关关系用于表示产品的属性特征对生物特征无影响；
基于上述相关性关系，本实施例中涉及到的第一确定模块32包括：第一获取单元，设置为获取产品信息集合中的各产品针对目标用户的相关性分值；第一确定单元，设置为在产品信息集合中确定出相关性分值满足预定条件的目标产品信息；
优选的，第一获取单元，设置为根据正相关性关系和负相关性关系获取产品信息集合中的各产品针对目标用户的相关性分值；
优选的，第一确定单元，还设置为将产品信息集合中针对目标用户的相关性分值排前N个的产品的产品信息确定为目标产品信息；或者，将产品信息集合中针对目标用户的相关性分值超过预定阈值的产品的产品信息确定为目标产品信息；
需要说明的是，本实施例中涉及到的生物特征信息包括目标用户的皮肤能力信息和/或目标用户的当前皮肤状态信息；产品信息为用于护理用户皮肤的产品的信息。
可选地，本实施例中的第一获取模块32获取目标用户的皮肤能力信息的方式包括以下至少之一：接收目标终端发送的皮肤能力信息，或接收目标终端发送的目标用户的第一标识信息并查找与第一标识信息对应的皮肤能力信息；
可选地，本实施例中的第一获取模块32获取目标用户的当前皮肤状态信息的方式包括以下至少之一：接收目标终端发送的携带有当前皮肤状态信息的检测结果数据，或接收目标终端发送的携带有当前皮肤状态信息的问卷结果数据，或接收目标终端拍摄目标用户得到的图像并对图像进行识别得到当前皮肤状态信息，或接收目标终端发送的携带有当前皮肤状态信息的问卷结果数据，以及接收目标终端拍摄目标用户得到的图像并对图像进行识别得到当前皮肤状态信息，综合问卷结果数据的当前皮肤状态信息和通过识别图像得到的当前皮肤状态信息确定最终当前皮肤状态信息；
因此，本实施例中的生物特征信息的获取方式由获取皮肤能力信息的 方式和获取当前皮肤状态信息的方式任意组合得到。
需要说明的是，上述各个模块是可以通过软件或硬件来实现的，对于后者，可以通过以下方式实现，但不限于此：上述模块均位于同一处理器中；或者，上述各个模块以任意组合的形式分别位于不同的处理器中。
实施例4
在本实施例中还提供了一种产品信息的显示装置，该装置用于实现上述实施例及优选实施方式，已经进行过说明的不再赘述。如以下所使用的，术语“模块”可以实现预定功能的软件和/或硬件的组合。尽管以下实施例所描述的装置较佳地以软件来实现，但是硬件，或者软件和硬件的组合的实现也是可能并被构想的。
需要说明的是，本实施例4是对应于实施例2的装置实施例，且本实施例中涉及到的装置应用于终端侧。
图4是根据本申请实施例的产品信息的显示装置的结构示意图，如图4所示，该装置包括：第二获取模块42，设置为获取产品的各属性特征与各生物特征与之间相关性关系，以及获取目标用户的生物特征信息；第三获取模块44，与第二获取模块42耦合连接，获取基于目标用户的生物特征信息以及根据相关性关系，在产品信息集合中确定出的满足预定条件的目标产品信息；显示模块46，与第三获取模块44耦合连接，设置为在目标终端显示满足预定条件的目标产品信息。
需要说明的是，本实施例中涉及到的相关性关系包括：正相关关系、负相关关系和无相关关系，其中，正相关关系用于表示产品的属性特征能增强生物特征，负相关关系用于表示产品的属性特征能减弱生物特征，无相关关系用于表示产品的属性特征对生物特征无影响；
本实施例中涉及到的第三获取模块42包括：第二获取单元，设置为获取产品信息集合中的各产品针对目标用户的相关性分值；第二确定单元，设置为在产品信息集合中确定出相关性分值满足预定条件的目标产品信息；
优选的，第二获取单元，还设置为根据正相关性关系和负相关性关系获取产品信息集合中的各产品针对目标用户的相关性分值；
优选的，第二确定单元，还设置为将产品信息集合中针对目标用户的相关性分值排前N个的产品的产品信息确定为目标产品信息；或者，将产品信息集合中针对目标用户的相关性分值超过预定阈值的产品的产品信息确定为目标产品信息。
需要说明的是，本实施例中涉及到的生物特征信息包括目标用户的皮肤能力信息和/或目标用户的当前皮肤状态信息；产品信息为用于护理用户皮肤的产品的信息。
可选地，本实施例中涉及到的第二获取模块42获取目标用户的皮肤能力信息的方式包括以下至少之一：在目标终端上接收输入的皮肤能力信息，或在目标终端接收拍摄目标用户得到的第一图像并对第一图像进行识别得到皮肤能力信息，或在目标终端上接收输入的目标用户的第一标识信息并查找与第一标识信息对应的皮肤能力信息，或在目标终端上接收输入的目标用户的第二标识信息并向服务器发送第二标识信息，以及在目标终端上接收服务器发送的、与第二标识信息对应的皮肤能力信息；
可选地，本实施例中涉及到的第二获取模块42获取目标用户的当前皮肤状态信息的方式包括以下至少之一：在目标终端上接收输入的携带有当前皮肤状态信息的检测结果数据，或在目标终端上接收输入的携带有当前皮肤状态信息的问卷结果数据，或在目标终端上拍摄目标用户得到的图像并对图像进行识别得到当前皮肤状态信息，或接收目标终端发送的携带有当前皮肤状态信息的问卷结果数据，以及接收目标终端拍摄目标用户得到的图像并对图像进行识别得到当前皮肤状态信息，综合问卷结果数据的当前皮肤状态信息和通过识别图像得到的当前皮肤状态信息确定最终当前皮肤状态信息；
因此，本实施例中的生物特征信息的获取方式由获取皮肤能力信息的方式和获取当前皮肤状态信息的方式任意组合得到。
需要说明的是，上述各个模块是可以通过软件或硬件来实现的，对于后者，可以通过以下方式实现，但不限于此：上述模块均位于同一处理器中；或者，上述各个模块以任意组合的形式分别位于不同的处理器中。
实施例5
本申请的实施例还提供了一种存储介质，该存储介质中存储有计算机程序，其中，该计算机程序被设置为运行时执行上述产品信息的推送方法实施例中的步骤。
可选地，在本实施例中，上述存储介质可以被设置为存储用于执行以下步骤的计算机程序：
S1，获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息；
S2，基于目标用户的生物特征信息，根据相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；
S3，向目标终端推送满足预定条件的目标产品信息。
本申请的实施例还提供了一种存储介质，该存储介质中存储有计算机程序，其中，该计算机程序被设置为运行时执行上述产品信息的推送方法实施例中的步骤。
可选地，在本实施例中，上述存储介质可以被设置为存储用于执行以下步骤的计算机程序：
S1，获取产品的各属性特征与各生物特征与之间相关性关系，以及获取目标用户的生物特征信息；
S2，获取基于目标用户的生物特征信息以及根据相关性关系，在产品信息集合中确定出的满足预定条件的目标产品信息；
S3，在目标终端显示满足预定条件的目标产品信息。
可选地，在本实施例中，上述存储介质可以包括但不限于：U盘、只读存储器(Read-Only Memory，简称为ROM)、随机存取存储器(Random  Access Memory，简称为RAM)、移动硬盘、磁碟或者光盘等各种可以存储计算机程序的介质。
显然，本领域的技术人员应该明白，上述的本申请的各模块或各步骤可以用通用的计算装置来实现，它们可以集中在单个的计算装置上，或者分布在多个计算装置所组成的网络上，可选地，它们可以用计算装置可执行的程序代码来实现，从而，可以将它们存储在存储装置中由计算装置来执行，并且在某些情况下，可以以不同于此处的顺序执行所示出或描述的步骤，或者将它们分别制作成各个集成电路模块，或者将它们中的多个模块或步骤制作成单个集成电路模块来实现。这样，本申请不限制于任何特定的硬件和软件结合。
以上所述仅为本申请的优选实施例而已，并不用于限制本申请，对于本领域的技术人员来说，本申请可以有各种更改和变化。凡在本申请的原则之内，所作的任何修改、等同替换、改进等，均应包含在本申请的保护范围之内。
工业实用性
通过本申请，获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息，基于目标用户的生物特征信息，根据该相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；向目标终端推送满足预定条件的目标产品信息；也就是说，通过本实施例对于推送的目标产品信息是基于目标用户的生物特征信息和相关性关系得到的，从而解决了相关技术中未有根据用户的客观情况后再进行护肤产品的适应性选择的问题。

Claims (18)

  1. 一种产品信息的推送方法，其中，包括：
    获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息；
    基于目标用户的生物特征信息，根据所述相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；
    向目标终端推送所述满足预定条件的目标产品信息。
  2. 根据权利要求1所述的方法，
    所述相关性关系包括：正相关关系、负相关关系和无相关关系，其中，所述正相关关系用于表示所述产品的属性特征能增强所述生物特征，所述负相关关系用于表示所述产品的属性特征能减弱所述生物特征，所述无相关关系用于表示所述产品的属性特征对所述生物特征无影响；
    基于目标用户的生物特征信息，根据所述相关性关系，在所述产品信息集合中确定出满足预定条件的目标产品信息，包括：
    获取所述产品信息集合中的各产品针对目标用户的相关性分值；
    在所述产品信息集合中确定出所述相关性分值满足预定条件的目标产品信息；
    优选的，根据所述正相关性关系和所述负相关性关系获取所述产品信息集合中的各产品针对目标用户的相关性分值；
    优选的，在所述产品信息集合中确定出所述相关性分值满足预定条件的目标产品信息具体为：
    将所述产品信息集合中所述针对目标用户的相关性分值排前N个的产品的产品信息确定为所述目标产品信息；或者，将所述产品信 息集合中所述针对目标用户的相关性分值超过预定阈值的产品的产品信息确定为所述目标产品信息。
  3. 根据权利要求1或2所述的方法，所述生物特征信息包括所述目标用户的皮肤能力信息和/或所述目标用户的当前皮肤状态信息；所述产品信息为用于护理用户皮肤的产品的信息。
  4. 根据权利要求3所述的方法，
    获取所述目标用户的皮肤能力信息的方式包括以下至少之一：接收所述目标终端发送的所述皮肤能力信息，或接收所述目标终端发送的所述目标用户的第一标识信息并查找与所述第一标识信息对应的所述皮肤能力信息；
    获取所述目标用户的当前皮肤状态信息的方式包括以下至少之一：接收所述目标终端发送的携带有所述当前皮肤状态信息的检测结果数据，或接收所述目标终端发送的携带有所述当前皮肤状态信息的问卷结果数据，或接收所述目标终端拍摄所述目标用户得到的图像并对所述图像进行识别得到所述当前皮肤状态信息，或接收所述目标终端发送的携带有所述当前皮肤状态信息的问卷结果数据，以及接收所述目标终端拍摄所述目标用户得到的图像并对所述图像进行识别得到所述当前皮肤状态信息，综合所述问卷结果数据的当前皮肤状态信息和通过识别所述图像得到的当前皮肤状态信息确定最终当前皮肤状态信息；
    其中，所述生物特征信息的获取方式由获取所述皮肤能力信息的方式和获取所述当前皮肤状态信息的方式任意组合得到。
  5. 一种产品信息的显示方法，其中，包括：
    获取产品的各属性特征与各生物特征与之间相关性关系，以及获取目标用户的生物特征信息；
    获取基于目标用户的生物特征信息以及根据所述相关性关系，在产品信息集合中确定出的满足预定条件的目标产品信息；
    在目标终端显示所述满足预定条件的目标产品信息。
  6. 根据权利要求5所述的方法，
    所述相关性关系包括：正相关关系、负相关关系和无相关关系，其中，所述正相关关系用于表示所述产品的属性特征能增强所述生物特征，所述负相关关系用于表示所述产品的属性特征能减弱所述生物特征，所述无相关关系用于表示所述产品的属性特征对所述生物特征无影响；
    所述获取基于目标用户的生物特征信息以及根据所述相关性关系，在所述产品信息集合中确定出的满足预定条件的目标产品信息，包括：
    获取所述产品信息集合中的各产品针对目标用户的相关性分值；
    在所述产品信息集合中确定出所述相关性分值满足预定条件的目标产品信息；
    优选的，根据所述正相关性关系和所述负相关性关系获取所述产品信息集合中的各产品针对目标用户的相关性分值；
    优选的，在所述产品信息集合中确定出所述相关性分值满足预定条件的目标产品信息具体为：
    将所述产品信息集合中所述针对目标用户的相关性分值排前N个的产品的产品信息确定为所述目标产品信息；或者，将所述产品信息集合中所述针对目标用户的相关性分值超过预定阈值的产品的产品信息确定为所述目标产品信息。
  7. 根据权利要求5或6所述的方法，所述生物特征信息包括所述目标用户的皮肤能力信息和/或所述目标用户的当前皮肤状态信息；所述产品信息为用于护理用户皮肤的产品的信息。
  8. 根据权利要求7所述的方法，
    获取所述目标用户的皮肤能力信息的方式包括以下至少之一：在所述目标终端上接收输入的所述皮肤能力信息，或在所述目标终端接收拍摄所述目标用户得到的第一图像并对所述第一图像进行识别得到所述皮肤能力信息，或在所述目标终端上接收输入的所述目标用户的第一标识信息并查找与所述第一标识信息对应的所述皮肤能力信息，或在所述目标终端上接收输入的所述目标用户的第二标识信息并向服务器发送所述第二标识信息，以及在所述目标终端上接收所述服务器发送的、与所述第二标识信息对应的皮肤能力信息；
    获取所述目标用户的当前皮肤状态信息的方式包括以下至少之一：在所述目标终端上接收输入的携带有所述当前皮肤状态信息的检测结果数据，或在所述目标终端上接收输入的携带有所述当前皮肤状态信息的问卷结果数据，或在所述目标终端上拍摄所述目标用户得到的图像并对所述图像进行识别得到所述当前皮肤状态信息，或接收所述目标终端发送的携带有所述当前皮肤状态信息的问卷结果数据，以及接收所述目标终端拍摄所述目标用户得到的图像并对所述图像进行识别得到所述当前皮肤状态信息，综合所述问卷结果数据的当前皮肤状态信息和通过识别所述图像得到的当前皮肤状态信息确定最终当前皮肤状态信息；
    其中，所述生物特征信息的获取方式由获取所述皮肤能力信息的方式与获取所述当前皮肤状态信息的方式任意组合得到。
  9. 一种产品信息的推送装置，其中，包括：
    第一获取模块，设置为获取产品的各属性特征与各生物特征之间的相关性关系，以及获取目标用户的生物特征信息；
    第一确定模块，设置为基于目标用户的生物特征信息，根据所述相关性关系，在产品信息集合中确定出满足预定条件的目标产品信息；
    推送模块，设置为向目标终端推送所述满足预定条件的目标产品信息。
  10. 根据权利要求9所述的装置，
    所述相关性关系包括：正相关关系、负相关关系和无相关关系，其中，所述正相关关系用于表示所述产品的属性特征能增强所述生物特征，所述负相关关系用于表示所述产品的属性特征能减弱所述生物特征，所述无相关关系用于表示所述产品的属性特征对所述生物特征无影响；
    所述第一确定模块包括：第一获取单元，设置为获取所述产品信息集合中的各产品针对目标用户的相关性分值；第一确定单元，设置为在所述产品信息集合中确定出所述相关性分值满足预定条件的目标产品信息；
    优选的，所述第一获取单元，设置为根据所述正相关性关系和所述负相关性关系获取所述产品信息集合中的各产品针对目标用户的相关性分值；
    优选的，所述第一确定单元，还设置为将所述产品信息集合中所述针对目标用户的相关性分值排前N个的产品的产品信息确定为所述目标产品信息；或者，将所述产品信息集合中所述针对目标用户的相关性分值超过预定阈值的产品的产品信息确定为所述目标产品信息。
  11. 根据权利要求9或10所述的装置，所述生物特征信息包括 所述目标用户的皮肤能力信息和/或所述目标用户的当前皮肤状态信息；所述产品信息为用于护理用户皮肤的产品的信息。
  12. 根据权利要求11所述的装置，
    所述第一获取模块获取所述目标用户的皮肤能力信息的方式包括以下至少之一：接收所述目标终端发送的所述皮肤能力信息，或接收所述目标终端发送的所述目标用户的第一标识信息并查找与所述第一标识信息对应的所述皮肤能力信息；
    所述第一获取模块获取所述目标用户的当前皮肤状态信息的方式包括以下至少之一：接收所述目标终端发送的携带有所述当前皮肤状态信息的检测结果数据，或接收所述目标终端发送的携带有所述当前皮肤状态信息的问卷结果数据，或接收所述目标终端拍摄所述目标用户得到的图像并对所述图像进行识别得到所述当前皮肤状态信息，或接收所述目标终端发送的携带有所述当前皮肤状态信息的问卷结果数据，以及接收所述目标终端拍摄所述目标用户得到的图像并对所述图像进行识别得到所述当前皮肤状态信息，综合所述问卷结果数据的当前皮肤状态信息和通过识别所述图像得到的当前皮肤状态信息确定最终当前皮肤状态信息；
    其中，所述生物特征信息的获取方式由获取所述皮肤能力信息的方式和获取所述当前皮肤状态信息的方式任意组合得到。
  13. 一种产品信息的显示装置，包括：
    第二获取模块，设置为获取产品的各属性特征与各生物特征与之间相关性关系，以及获取目标用户的生物特征信息；
    第三获取模块，设置为获取基于目标用户的生物特征信息以及根据所述相关性关系，在产品信息集合中确定出的满足预定条件的目标产品信息；
    显示模块，设置为在目标终端显示所述满足预定条件的目标产品信息。
  14. 根据权利要求13所述的装置，
    所述相关性关系包括：正相关关系、负相关关系和无相关关系，其中，所述正相关关系用于表示所述产品的属性特征能增强所述生物特征，所述负相关关系用于表示所述产品的属性特征能减弱所述生物特征，所述无相关关系用于表示所述产品的属性特征对所述生物特征无影响；
    所述第三获取模块包括：第二获取单元，设置为获取所述产品信息集合中的各产品针对目标用户的相关性分值；第二确定单元，设置为在所述产品信息集合中确定出所述相关性分值满足预定条件的目标产品信息；
    优选的，所述第二获取单元，还设置为根据所述正相关性关系和所述负相关性关系获取所述产品信息集合中的各产品针对目标用户的相关性分值；
    优选的，所述第二确定单元，还设置为将所述产品信息集合中所述针对目标用户的相关性分值排前N个的产品的产品信息确定为所述目标产品信息；或者，将所述产品信息集合中所述针对目标用户的相关性分值超过预定阈值的产品的产品信息确定为所述目标产品信息。
  15. 根据权利要求13或14所述的装置，所述生物特征信息包括所述目标用户的皮肤能力信息和/或所述目标用户的当前皮肤状态信息；所述产品信息为用于护理用户皮肤的产品的信息。
  16. 根据权利要求15所述的装置，
    所述第二获取模块获取所述目标用户的皮肤能力信息的方式包括以下至少之一：在所述目标终端上接收输入的所述皮肤能力信息，或在所述目标终端接收拍摄所述目标用户得到的第一图像并对所述第一图像进行识别得到所述皮肤能力信息，或在所述目标终端上接收输入的所述目标用户的第一标识信息并查找与所述第一标识信息对应的所述皮肤能力信息，或在所述目标终端上接收输入的所述目标用户的第二标识信息并向服务器发送所述第二标识信息，以及在所述目标终端上接收所述服务器发送的、与所述第二标识信息对应的皮肤能力信息；
    所述第二获取模块获取所述目标用户的当前皮肤状态信息的方式包括以下至少之一：在所述目标终端上接收输入的携带有所述当前皮肤状态信息的检测结果数据，或在所述目标终端上接收输入的携带有所述当前皮肤状态信息的问卷结果数据，或在所述目标终端上拍摄所述目标用户得到的图像并对所述图像进行识别得到所述当前皮肤状态信息，或接收所述目标终端发送的携带有所述当前皮肤状态信息的问卷结果数据，以及接收所述目标终端拍摄所述目标用户得到的图像并对所述图像进行识别得到所述当前皮肤状态信息，综合所述问卷结果数据的当前皮肤状态信息和通过识别所述图像得到的当前皮肤状态信息确定最终当前皮肤状态信息；
    其中，所述生物特征信息的获取方式由获取所述皮肤能力信息的方式与获取所述当前皮肤状态信息的方式任意组合得到。
  17. 一种存储介质，其中，所述存储介质中存储有计算机程序，其中，所述计算机程序被设置为运行时执行所述权利要求1至4任一项中所述的方法。
  18. 一种存储介质，其中，所述存储介质中存储有计算机程序，其中，所述计算机程序被设置为运行时执行所述权利要求5至8任一 项中所述的方法。
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