WO2020019532A1 - 商品展示方法及装置 - Google Patents

商品展示方法及装置 Download PDF

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Publication number
WO2020019532A1
WO2020019532A1 PCT/CN2018/110060 CN2018110060W WO2020019532A1 WO 2020019532 A1 WO2020019532 A1 WO 2020019532A1 CN 2018110060 W CN2018110060 W CN 2018110060W WO 2020019532 A1 WO2020019532 A1 WO 2020019532A1
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WO
WIPO (PCT)
Prior art keywords
terminal
user terminal
product
display terminal
display
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PCT/CN2018/110060
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English (en)
French (fr)
Inventor
谢焱
Original Assignee
北京小米移动软件有限公司
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Filing date
Publication date
Application filed by 北京小米移动软件有限公司 filed Critical 北京小米移动软件有限公司
Priority to JP2019506122A priority Critical patent/JP6838138B2/ja
Priority to KR1020187037831A priority patent/KR102282544B1/ko
Publication of WO2020019532A1 publication Critical patent/WO2020019532A1/zh

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0609—Buyer or seller confidence or verification
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06F—ELECTRIC DIGITAL DATA PROCESSING
    • G06F3/00—Input arrangements for transferring data to be processed into a form capable of being handled by the computer; Output arrangements for transferring data from processing unit to output unit, e.g. interface arrangements
    • G06F3/01—Input arrangements or combined input and output arrangements for interaction between user and computer
    • G06F3/048—Interaction techniques based on graphical user interfaces [GUI]
    • G06F3/0484—Interaction techniques based on graphical user interfaces [GUI] for the control of specific functions or operations, e.g. selecting or manipulating an object, an image or a displayed text element, setting a parameter value or selecting a range
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0261—Targeted advertisements based on user location
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0267—Wireless devices
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute
    • G06Q30/0271—Personalized advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0631—Item recommendations
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0633—Lists, e.g. purchase orders, compilation or processing
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Shopping interfaces
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06V—IMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
    • G06V40/00—Recognition of biometric, human-related or animal-related patterns in image or video data
    • G06V40/10—Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
    • G06V40/16—Human faces, e.g. facial parts, sketches or expressions
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/02—Services making use of location information
    • H04W4/021—Services related to particular areas, e.g. point of interest [POI] services, venue services or geofences

Definitions

  • the present disclosure relates to the technical field of terminal control, and in particular, to a method and device for product display.
  • a shopping mall in order to facilitate users to select a desired product from a variety of products displayed in a shopping mall, a shopping mall usually sets a large screen, and then displays details of all the products on the large screen in a loop. The user can determine and select the functions of each product according to the large screen display, and the user experience is better.
  • a method for displaying a product which is applied to a display terminal, includes:
  • the intention purchase information includes a product identifier of at least one product that the user intends to purchase;
  • the technical solution provided by the embodiments of the present disclosure may include the following beneficial effects: when the display terminal of the shopping mall determines that the positional relationship with the user terminal satisfies a preset condition, it displays at least one product that the user using the user terminal intends to purchase, which is convenient The user consults the products intended for purchase through the display of the display terminal, which solves the problem that the display terminal cannot personalize the display according to the user, improves the accuracy of the products displayed by the display terminal, and further improves the user experience.
  • determining whether the positional relationship between the display terminal and the user terminal satisfies a preset condition includes:
  • the distance it is determined whether the positional relationship between the display terminal and the user terminal satisfies a preset condition.
  • determining whether the positional relationship between the display terminal and the user terminal satisfies a preset condition according to the distance includes:
  • the distance is less than or equal to the first preset distance threshold, confirm that the position relationship between the display terminal and the user terminal meets a preset condition.
  • determining whether the positional relationship between the display terminal and the user terminal satisfies a preset condition includes:
  • acquiring the intention purchase information of the user terminal includes:
  • the acquiring the intention purchase information of the user terminal includes:
  • the server Sending query information to the server according to the terminal identifier, where the query information includes the terminal identifier of the user terminal, so that the server can obtain the search history or shopping cart product list of the user terminal corresponding to the terminal identifier, and The search record or the shopping cart product list to obtain the intentional purchase information of the user terminal;
  • a method for displaying a product which is applied to a user terminal, includes:
  • the intent purchase information includes a product identifier of at least one product corresponding to the search record and / or a product of at least one product included in the shopping cart product list Identification
  • the technical solution provided by the embodiments of the present disclosure may include the following beneficial effects:
  • the user terminal may send the intentional purchase information to the display terminal according to the user's search history or the shopping cart product list, so that the display terminal can display the products the user intends to purchase, which solves the problem.
  • the problem that the display terminal cannot personalize the display according to the user improves the accuracy of the products displayed by the display terminal, thereby improving the user experience.
  • the method further includes:
  • Sending the current position to the display terminal is convenient for the display terminal to determine whether the position relationship between the display terminal and the user terminal satisfies a preset condition.
  • the sending the current position to the display terminal includes:
  • the sending the current position to the display terminal includes:
  • the current position is sent to the display terminal.
  • a product display device including:
  • a determining module configured to determine whether the positional relationship between the display terminal and the user terminal satisfies a preset condition
  • a first obtaining module configured to obtain intentional purchase information of the user terminal if the positional relationship between the display terminal and the user terminal meets the preset condition, the intentional purchase information includes at least one product that the user intends to purchase Product identification
  • a display module is configured to display the at least one product corresponding to a product identifier included in the intention purchase information according to the intention purchase information.
  • the first determining submodule includes:
  • a first acquisition submodule configured to acquire a distance between the user terminal and the display terminal
  • a first determining submodule is configured to determine, according to the distance, whether a position relationship between the display terminal and a user terminal meets a preset condition.
  • the first determining submodule includes:
  • a determining unit configured to determine whether the distance is less than or equal to a first preset distance threshold
  • a confirmation unit is configured to confirm that the position relationship between the display terminal and the user terminal satisfies a preset condition if the distance is less than or equal to the first preset distance threshold.
  • the determining module includes:
  • a second determining submodule configured to determine whether a position relationship between the display terminal and the user terminal meets a requirement of face recognition
  • the first acquisition module includes:
  • a second acquisition submodule is configured to acquire intention purchase information of the user terminal if the position relationship between the display terminal and the user terminal meets the requirements of face recognition.
  • the first acquisition module includes:
  • a third acquisition submodule configured to acquire a terminal identifier of the user terminal
  • a first sending submodule configured to send query information to a server according to the terminal identifier, where the query information includes a terminal identifier of the user terminal, so that the server can obtain a user terminal corresponding to the terminal identifier in a preset application
  • a search record or a shopping cart product list in the search engine and acquiring intentional purchase information of the user terminal according to the search record or the shopping cart product list;
  • the receiving submodule is configured to receive feedback information sent by the server, where the feedback information includes the purchase intention information.
  • a product display device including:
  • a third acquisition module configured to acquire a local search record or a shopping cart product list in a preset application
  • a fourth obtaining module configured to obtain intention purchase information according to the search record or the shopping cart product list, where the intention purchase information includes a product identifier of at least one product corresponding to the search record and / or the shopping cart product list The product identification of at least one product included;
  • the first sending module is configured to send the intention purchase information to a display terminal.
  • the apparatus further includes:
  • the second sending module is configured to send the current position to the display terminal, so that the display terminal can determine whether the position relationship between the display terminal and the user terminal satisfies a preset condition.
  • the second sending module includes:
  • a fourth acquisition submodule configured to acquire a map including the current position of the user terminal and the position of the display terminal
  • a third determining submodule configured to determine whether the distance between the user terminal and the display terminal is less than or equal to a second preset distance threshold according to the map;
  • a second sending submodule is configured to send the current position to the display terminal if the distance between the user terminal and the display terminal is less than or equal to a second preset distance threshold.
  • the second sending module includes:
  • the third sending submodule is configured to send a current location to the display terminal when a wireless local area network corresponding to the display terminal is established.
  • a product display device including:
  • a first memory configured to store a first processor-executable instruction
  • the first processor is configured to:
  • the intention purchase information includes a product identifier of at least one product that the user intends to purchase;
  • a product display device including:
  • a second memory for storing a second processor-executable instruction
  • the second processor is configured to:
  • the intent purchase information includes a product identifier of at least one product corresponding to the search record and / or a product of at least one product included in the shopping cart product list Identification
  • a computer-readable storage medium having stored thereon computer instructions that, when executed by a processor, implement the steps of the method according to any one of the embodiments of the first aspect.
  • a computer-readable storage medium having computer instructions stored thereon that, when executed by a processor, implement the steps of the method according to any of the embodiments of the second aspect.
  • Fig. 1a is a flow chart showing a method for displaying a product according to an exemplary embodiment.
  • Fig. 1b shows an application scenario according to an exemplary embodiment.
  • Fig. 1c shows an application scenario according to an exemplary embodiment.
  • Fig. 2a is a flow chart showing a method for displaying a product according to an exemplary embodiment.
  • Fig. 2b is a flow chart showing a method for displaying a product according to an exemplary embodiment.
  • Fig. 3 is an interaction diagram of a method for displaying merchandise according to an exemplary embodiment.
  • Fig. 4 is an interaction diagram of a method for displaying merchandise according to an exemplary embodiment.
  • Fig. 5 is an interaction diagram of a method for displaying merchandise according to an exemplary embodiment.
  • Fig. 6a is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 6b is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 6c is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 6d is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 6e is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 7a is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 7b is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 7c is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 7d is a schematic structural diagram of a product display device according to an exemplary embodiment.
  • Fig. 8 is a structural block diagram of a product display device according to an exemplary embodiment.
  • the technical solution provided by the embodiment of the present disclosure relates to a display terminal and a user terminal.
  • the display terminal may be a display device including one or more screens, and is usually set in an area such as a shopping mall or a shop with a large number of products, and is used to display the sale of the mall or the shop
  • the user terminal may be a mobile phone, a tablet computer, a notebook computer used by the user, and other devices that can log in to a shopping website or an APP (Application) corresponding to the shopping website, which is not limited in the embodiment of the present disclosure.
  • the display terminal set up by the store can only display the products sold by the store.
  • the display terminal of the shopping mall determines that the positional relationship with the user terminal satisfies a preset condition
  • the user who uses the user terminal intends to display at least one product that the user intends to purchase, which is convenient for the user to use the display terminal.
  • the display of the product can be viewed by referring to the product intended for purchase, which solves the problem that the display terminal cannot personalize the display according to the user, improves the accuracy of the product displayed by the display terminal, and improves the user experience.
  • An embodiment of the present disclosure provides a method for implementing product display, and an execution subject implementing the method includes a display terminal and a user terminal.
  • the embodiments of the present disclosure arrange two sets of embodiments according to the method implementation subject, as follows:
  • Fig. 1a is a flowchart illustrating a method for displaying a product according to an exemplary embodiment. The method is applied to a display terminal. As shown in Fig. 1a, the method for displaying a product includes the following steps 101 to 103:
  • step 101 it is determined whether the positional relationship between the display terminal and the user terminal satisfies a preset condition.
  • the user terminal may be a mobile phone, a tablet computer, or a notebook computer used by the user.
  • the preset condition is used to limit the positional relationship between the display terminal and the user terminal, so that the content displayed by the display terminal can be observed by the user using the user terminal, and the invalid display of the display terminal is avoided.
  • the display terminal may store a preset area, and the preset area may be the best viewing area of the display terminal or other areas customized by the user, which is not limited in this embodiment of the present disclosure.
  • the position relationship between the display terminal and the user terminal satisfies the preset conditions; if the current position of the user terminal is outside the preset area of the display terminal, the display terminal and the The position relationship of the user terminal does not satisfy the preset condition.
  • the user terminal may obtain the current location, for example, obtain the current location through a GPS (Global Positioning System) module, and obtain a map including the current location, where multiple different shops or malls are identified on the map
  • the detailed information of the display terminal is set, and the detailed information includes the location of the corresponding display terminal, and may further include a terminal identifier of the display terminal, which may be a network address of the display terminal.
  • the user terminal can determine whether the positional relationship with the display terminal satisfies a preset condition according to the map.
  • the display terminal may be a display terminal set for any mall or shop identified on the map, or may be The display terminal set on a mall or shop that is closest to the current position of the user terminal identified on the map, or the display terminal set for a mall or shop determined according to a user instruction is not limited in this embodiment of the present disclosure.
  • the display terminal may also determine the current distance from the user terminal according to the current position of the user terminal, and then determine whether the position relationship with the user terminal satisfies a preset condition by using the distance from the user terminal.
  • the relationship between the distance between the terminal and the user terminal and the first distance threshold can be used to determine whether the position relationship satisfies a preset condition. If the distance is less than or equal to the first distance threshold, it indicates that the position relationship meets the preset condition. If the distance is greater than the first distance threshold, it indicates that the position relationship does not satisfy a preset condition.
  • the user terminal may determine whether the distance from the display terminal is less than or equal to a second preset distance threshold according to the map. If the distance from the display terminal is less than or equal to the second preset distance threshold, it means that the user using the user terminal may enter the store corresponding to the display terminal to purchase goods.
  • the user terminal may The terminal identification of the display terminal is obtained from the detailed information of the display terminal on the map, and then the current position of the user terminal is obtained according to a preset period or at a moving speed, and the display terminal is provided to the display terminal according to the current position and the terminal identification of the display terminal.
  • the display terminal may determine whether the distance from the user terminal is less than or equal to a first preset distance threshold according to the current position of the user terminal and its own position. If the distance between the display terminal and the user terminal is less than or Equal to the first preset distance threshold, indicating that the distance between the user terminal and the display terminal is relatively short, that is, the user using the user terminal has entered the store, and the content displayed by the display terminal can be observed by the user; if the display terminal and the user terminal The distance is larger than the first preset distance threshold, which indicates that the distance between the user terminal and the display terminal is too long. It is possible that the user using the user terminal has not entered the shop, or the content displayed by the display terminal cannot be observed by the user temporarily.
  • the display terminal is provided with a camera through which an image of a viewing area can be captured, and a face image of a user who is active in the viewing area is obtained according to the image of the viewing area. Since the camera needs to capture a clear and complete face image of the user when performing face recognition, the distance between the user and the display terminal needs to be close enough. At this distance, the user can also observe the content displayed by the display terminal. Therefore, the display terminal can also determine the relationship between the user and the display terminal according to whether the acquired sharpness and integrity of the face image meets the requirements for face recognition. Whether the positional relationship satisfies a preset condition.
  • the display terminal may determine whether the distance from the user terminal meets the requirements for face recognition, that is, whether the display terminal can perform face recognition on a user using the user terminal. If the distance between the display terminal and the user terminal meets the requirements for face recognition, that is, the sharpness and integrity of the face image of the user using the user terminal obtained by the display terminal is high, and the user can perform face recognition, It indicates that the distance between the user terminal and the display terminal is relatively close at this time, and the content displayed by the display terminal can be observed by the user using the user terminal.
  • the position relationship between the display terminal and the user terminal satisfies a preset condition;
  • the distance of the terminal does not meet the requirements for face recognition, that is, the face image of the user using the user terminal obtained by the display terminal has low sharpness or completeness, and the user cannot perform face recognition based on the face image.
  • the distance between the user terminal and the display terminal is relatively long, and the content displayed by the display terminal cannot be observed by the user using the user terminal.
  • the position relationship between the display terminal and the user terminal does not meet the preset conditions.
  • step 102 if the positional relationship between the display terminal and the user terminal satisfies a preset condition, intentional purchase information of the user terminal is obtained, and the intentional purchase information includes a product identifier of at least one product that the user intends to purchase.
  • the display terminal can obtain the intention purchase information of the user terminal, which is convenient for displaying the users included in the intention purchase information.
  • a terminal identifier of the user terminal may be added to the location information, and the terminal identifier may be an account name for the user terminal to log in to a preset shopping website, or the user terminal ’s A SIM (Subscriber Identity Module) card identification, or may also be characteristic information of a user using the user terminal, which is not limited in the embodiments of the present disclosure.
  • the terminal ID as an example of the account name for the user terminal to log in to the preset shopping website, that is, the location information sent by the user terminal to the display terminal also includes the account name for the user terminal to log in to the preset shopping website.
  • the display terminal may send query information to the server according to the account name included in the location information, where the query information includes the account name, and the server may be a server of a preset shopping website.
  • the server stores search records or shopping cart product lists of different user terminals on the preset shopping website according to different account names.
  • the server may query the stored information according to the account name included in the query information, and obtain a search record or a shopping cart product list of the user terminal corresponding to the account name on the preset shopping website, and then The intention shopping information of the user terminal corresponding to the account name is acquired according to the search record or the shopping cart product list.
  • the server may obtain multiple products involved in the search record, and then obtain from the multiple products at least one product whose search times are greater than or equal to a preset number of thresholds, and determine the at least one product as a product that the user intends to purchase. Or the server may also obtain at least one product included in the product list of the shopping cart, and confirm the at least one product as a product that the user intends to purchase. After the server determines the one or more products that the user intends to purchase according to the search record or the shopping cart product list, the server may obtain the product identifier of the one or more products, and then generate the user according to the product identifier of the one or more products.
  • the intention shopping information of the terminal and sending feedback information including the intention shopping information to the display terminal.
  • the display terminal can capture an image of a viewing area through a camera, and obtain a facial image of a user who is active in the viewing area according to the image of the viewing area. . Determine whether the face image can be used for face recognition. If the face image can be used for face recognition, it indicates that the position relationship between the display terminal and the user terminal meets the requirements for face recognition. At this time, the display terminal may As a result, intent to buy information is obtained. Specifically, the display terminal may obtain the facial feature information obtained after the face image is subjected to face recognition, and then send query information to the server according to the face image information, and the query information includes the facial feature information.
  • the server stores search records of a plurality of user terminals on a preset shopping website or a shopping cart product list according to the facial feature information of the corresponding user. After obtaining the query information, the server may query the stored information according to the facial feature information included in the query information, and obtain a search history of a user terminal corresponding to the facial feature information on a preset shopping website or a shopping cart product list. , And then obtain the intention shopping information of the user terminal corresponding to the facial feature information according to the search record or the shopping cart product list.
  • the process for the server to obtain the intention shopping information may refer to the foregoing embodiment.
  • the server may send feedback information including the intention shopping information to the display terminal.
  • the location information may also carry the intention purchase information.
  • the user terminal is installed with an APP of a preset shopping website, and a user who normally uses the user terminal may use the APP to browse or purchase goods, so the APP has a user's search history or an APP shopping cart list. At least one user intends to purchase an item.
  • the user terminal can obtain the current position in real time, at the same time obtain the search history or shopping cart product list of the APP, obtain the intentional purchase information according to the search history or shopping cart product list, and then Generate position information according to the current position and intention purchase information obtained in real time, and send the position information to the display terminal according to the terminal identification of the display terminal.
  • the user terminal may obtain multiple products involved in the search record, and then obtain at least one product whose search times are greater than or equal to a preset number of thresholds from the multiple products, and determine the at least one product as a product that the user intends to purchase.
  • the user terminal may also obtain at least one product included in the product list of the shopping cart, and confirm the at least one product as a product that the user intends to purchase. After the user terminal determines one or more products that the user intends to purchase according to the search record or the shopping cart product list, the user terminal may obtain the product identifier of the one or more products, and then generate the product identifier based on the product identifier of the one or more products. User terminal intention shopping information.
  • step 103 the at least one product corresponding to the product identifier included in the intention purchase information is displayed according to the intention purchase information.
  • the display terminal is provided with one or more screens.
  • the display terminal 10a may The terminal identifier acquires the intention purchase information of the user terminal 10b, that is, one or more products intended to be purchased by the user using the user terminal 10b are obtained, and then the screen corresponding to the product identifier corresponding to the intention purchase information can be displayed on the screen 10a1
  • the details of one or more products, including the appearance, model, function introduction and price of the one or more products, are convenient for users to choose.
  • the display terminal 10a is provided with multiple screens as an example.
  • the multiple screens may include a screen 10a1, a screen 10a2, and a screen 10a3.
  • the display terminal 10a determines that the distance between any one of the multiple screens and the user terminal 10b is less than or equal to the first preset distance threshold H, for example, the distance between the screen 10a1 and the user terminal 10b is less than or equal to the first preset distance
  • the threshold value H the intention purchase information of the user terminal 10b can be obtained according to the terminal identifier of the user terminal 10b, that is, one or more products that the user using the user terminal 10b intends to purchase are obtained, and then can be displayed on the multiple screens.
  • the details of multiple products corresponding to the product identification included in the intentional purchase information are displayed separately, that is, the details of the multiple products corresponding to the product identification included in the intentional purchase information are displayed on the screen 10a1, the screen 10a2, and the screen 10a3, respectively.
  • each display terminal can perform product display according to the product display method provided in the embodiment of the present disclosure.
  • the display terminal of the shopping mall determines that the positional relationship with the user terminal satisfies a preset condition
  • the user who uses the user terminal intentionally purchases at least one product, which is convenient for the user to display through the display.
  • the display of the terminal refers to the products intended for purchase, which solves the problem that the display terminal cannot personalize the display according to the user, improves the accuracy of the products displayed by the display terminal, and further improves the user experience.
  • Fig. 2a is a flowchart illustrating a method for displaying a product according to an exemplary embodiment. The method is applied to a user terminal. As shown in Fig. 2a, the method for displaying a product includes the following steps 201 to 203:
  • step 201 a local search record or a shopping cart product list is obtained.
  • a user terminal is installed with an APP of a preset shopping website, and a user who normally uses the user terminal may browse or purchase products through the APP. Therefore, the APP stores a search history of the user or a shopping cart list of the APP. When it is determined that the intention shopping information needs to be sent to the display terminal, the user terminal can obtain the search history of the APP or the shopping cart product list.
  • the user can also log in to the shopping website through the browser set by the user terminal, and browse or purchase products on the shopping website, so the browser can record the user's search history or the shopping cart product list of the shopping website.
  • the user terminal may obtain the search record or the shopping cart product list according to the information recorded by the browser.
  • step 202 intent purchase information is obtained according to a search record or a shopping cart product list, and the intention purchase information includes a product identifier of at least one product corresponding to the search record and / or a product identifier of at least one product included in the shopping cart product list.
  • a user terminal may obtain multiple products involved in the search record, and then obtain at least one product whose search times are greater than or equal to a preset number of thresholds from the multiple products, and determine the at least one product as a user intentionally buying commodity.
  • the user terminal may also obtain at least one product included in the product list of the shopping cart, and confirm the at least one product as a product that the user intends to purchase.
  • the user terminal may obtain the product identifier of the one or more products, and then generate the product identifier based on the product identifier of the one or more products.
  • step 203 the intention purchase information is sent to the display terminal.
  • the user terminal may determine the distance from the display terminal in real time, and when the distance is small, send the intention purchase information to the display terminal.
  • the user terminal can obtain its own location in real time, and obtain a map including the location, and the map is identified with detailed information of a plurality of display terminals set in different shops or malls, and the detailed information includes the location of the corresponding display terminal.
  • the terminal identifier of the display terminal may also be included, and the terminal identifier may be a network address of the display terminal.
  • the user terminal can determine the distance between the current position and the display terminal according to the map.
  • the display terminal can be a display terminal set for any mall or shop identified on the map, or it can be identified on the map.
  • the display terminal set in a shopping mall or shop that is closest to the current location of the user terminal, or a display terminal set in a shopping mall or shop determined according to a user instruction, is not limited in this embodiment of the present disclosure. If the distance from the display terminal is less than or equal to the third preset distance threshold, it means that the user terminal is closer to the display terminal, that is, the user using the user terminal may have entered the shop, and the content displayed by the display terminal can be The user observes that at this time, the user terminal can send the intention purchase information to the display terminal, so that the display terminal can display one or more products corresponding to the product identifier included in the intention purchase information.
  • the detailed information of the display terminal identified on the map may also include the network identification of the wireless local area network corresponding to the display terminal, and the network identification may be the name of the Wi-Fi (Wireless Fidelity) included in the wireless local area network.
  • the user terminal may determine whether the distance from the display terminal is less than or equal to the fourth preset distance threshold according to the map. When the distance from the display terminal is less than or equal to the fourth preset distance threshold, determine in real time whether the wireless LAN is currently accessed. If the wireless local area network is currently connected, determine whether the network identification of the accessed wireless local area network is the same as the network identification of the wireless local area network corresponding to the display terminal identified on the map.
  • the user terminal can send to the display terminal
  • the intention purchase information is convenient for the display terminal to display a plurality of products corresponding to the product identifier included in the intention purchase information; if they are different, the user terminal continues to detect whether to access the wireless local area network corresponding to the display terminal.
  • the user terminal can send the intentional purchase information to the display terminal according to the user's search history or the shopping cart product list, which is convenient for the display terminal to display the product that the user intends to purchase, which solves the problem that the display terminal cannot
  • the issue of personalized display by users improves the accuracy of the products displayed on the display terminal, and thus improves the user experience.
  • the method further includes step 204:
  • step 204 the current position is sent to the display terminal, which is convenient for the display terminal to determine whether the position relationship between the display terminal and the user terminal satisfies a preset condition.
  • the user terminal may also send the current position to the display terminal.
  • the display terminal may determine a position relationship with the user terminal according to the current position, and when the position relationship meets a preset condition, obtain the intention purchase information of the user terminal and display it.
  • the user terminal can obtain its own location in real time, and obtain a map including the location, and the map is identified with detailed information of a plurality of display terminals set in different shops or malls, and the detailed information includes the corresponding display terminal's
  • the location may further include a terminal identifier of the display terminal, and the terminal identifier may be a network address of the display terminal.
  • the distance between the current position and the display terminal can be determined according to the map. If the distance is less than or equal to a second preset distance threshold, it means that the user using the user terminal may enter the store to purchase goods.
  • the user terminal may obtain the terminal identification of the display terminal from the detailed information of the display terminal identified on the map, and then display to the display in real time or according to a preset period according to the terminal identification of the display terminal.
  • the terminal sends location information, which includes the current location obtained by the user terminal in real time.
  • the detailed information of the display terminal identified on the map may also include the network identification of the wireless local area network corresponding to the display terminal, and the network identification may be the name of the Wi-Fi (Wireless Fidelity) included in the wireless local area network.
  • the user terminal can determine in real time whether the wireless local area network is currently connected. If the wireless local area network is connected, determine whether the network identification of the accessed wireless local area network is the same as the network identification of the wireless local area network corresponding to the display terminal identified on the map. If it is the same, it means that the user using the user terminal may have entered the shop.
  • the user terminal may send location information to the display terminal, and the location information includes the current position obtained by the user terminal in real time, which is convenient for the display terminal to include according to the location information.
  • the current position of the user terminal determines whether a position relationship with the user terminal satisfies a preset condition, and when the position relationship satisfies a preset condition, acquires and displays multiple products corresponding to a product identifier included in the user terminal intention purchase information; if different , The user terminal continues to detect whether to access a wireless local area network corresponding to the display terminal.
  • the user terminal may send a position to the display terminal, which is convenient for the display terminal to determine the distance from the user terminal, and then to determine when to display the product that the user intends to purchase according to the distance, avoiding the inability of the user to It is observed that the invalid display performed by the display terminal under the circumstances improves the accuracy of the products displayed by the display terminal, thereby improving the user experience.
  • Fig. 3 is an interaction diagram illustrating a method for displaying a product according to an exemplary embodiment.
  • the execution subject is a display terminal, a user terminal, and a server.
  • the method includes the following steps 301 to 311:
  • step 301 the user terminal obtains the current position.
  • step 302 the user terminal obtains a map including the current location, the map including the current location of the user terminal and detailed information of the display terminal, and the detailed information includes the location of the display terminal and the terminal identification of the display terminal.
  • step 303 the user terminal determines whether the distance from the display terminal is less than or equal to a second preset distance threshold according to the position of the display terminal on the map; if the distance from the display terminal is greater than the second preset distance threshold, Step 301 is performed; if the distance from the display terminal is less than or equal to a second preset distance threshold, step 304 is performed.
  • step 304 the user terminal sends location information to the display terminal in real time, where the location information includes the current location obtained by the user terminal in real time and the terminal identification of the user terminal.
  • step 305 the display terminal determines whether the distance from the user terminal is less than or equal to a first preset distance threshold based on the received location information in real time according to the current location of the user terminal; If the distance is greater than the first preset distance threshold, step 305 is performed; if the distance to the user terminal is less than or equal to the first preset distance threshold, step 306 is performed.
  • step 306 the display terminal sends query information to the server according to the terminal identification of the user terminal included in the location information.
  • step 307 the server obtains a search history or a shopping cart product list of the user terminal corresponding to the terminal identifier according to the terminal identifier included in the query information.
  • step 308 the server obtains the intentional purchase information of the user terminal corresponding to the terminal identifier according to the search record or the shopping cart product list.
  • step 309 the server sends feedback information to the display terminal according to the intention purchase information, and the feedback information includes the intention purchase information.
  • step 310 the display terminal displays at least one product corresponding to the product identifier included in the intention purchase information.
  • An embodiment of the present disclosure provides a method for displaying a product.
  • a display terminal of a shopping mall determines that a distance from a user terminal is less than or equal to a first preset distance, it acquires and displays at least one product that a user using the user terminal intends to purchase. It is convenient for the user to check the products intended for purchase through the display of the display terminal, solves the problem that the display terminal cannot be personalized for the user, improves the accuracy of the products displayed on the display terminal, and improves the user experience.
  • Fig. 4 is an interaction diagram of a method for displaying a product according to an exemplary embodiment.
  • the execution subject is a display terminal and a user terminal. As shown in Fig. 4, it includes the following steps 401 to 409:
  • step 401 the user terminal obtains the current position.
  • the user terminal obtains a map including the current location, the map including the current location of the user terminal and display terminal location information, and the location information includes the location of the display terminal and the terminal identification of the display terminal.
  • step 403 the user terminal determines whether the distance from the display terminal is less than or equal to a second preset distance threshold according to the position of the display terminal on the map; if the distance from the display terminal is greater than the second preset distance threshold, execute Step 401; if the distance from the display terminal is less than or equal to a second preset distance threshold, perform step 404.
  • step 404 the user terminal obtains a search record or a shopping cart product list of a locally installed APP of a preset shopping website.
  • step 405 the user terminal obtains the intentional purchase information of the user terminal according to the search record or the shopping cart product list.
  • step 406 the user terminal generates position information according to the current position obtained in real time and the intention purchase information.
  • step 407 the user terminal sends the location information to the display terminal.
  • step 408 the display terminal determines whether the distance from the user terminal is less than or equal to a first preset distance threshold based on the received location information in real time according to the current location of the user terminal; If the distance is greater than the first preset distance threshold, step 408 is performed; if the distance to the user terminal is less than or equal to the first preset distance threshold, step 409 is performed.
  • step 409 the display terminal displays at least one product corresponding to the product identifier included in the intention purchase information included in the location information.
  • An embodiment of the present disclosure provides a method for displaying a product.
  • the display terminal determines that the distance from the user terminal is less than or equal to the first preset distance, the display terminal can display at least one product that the user using the user terminal intends to purchase, so that the user can conveniently Through the display of the display terminal to check the products intended for purchase, the problem that the display terminal cannot personalize the display according to the user is solved, the accuracy of the products displayed by the display terminal is improved, and the user experience is improved.
  • Fig. 5 is an interaction diagram illustrating a method for displaying a product according to an exemplary embodiment.
  • the execution subject is a display terminal and a server.
  • the method includes the following steps 501 to 509:
  • step 501 the display terminal captures an image of the viewing area through a set camera.
  • step 502 the display terminal acquires a user's face image from the image in the viewing area.
  • step 503 the display terminal determines whether the face image can be used for face recognition; if the face image cannot be used for face recognition, execute step 501; if the face image can be used for face recognition, execute step 504.
  • step 504 the display terminal obtains facial feature information obtained by the face image through face recognition.
  • step 505 the display terminal sends query information to the server according to the facial feature information, and the query information includes the facial feature information.
  • step 506 the server obtains a search history or a shopping cart product list of the user terminal corresponding to the facial feature information according to the facial feature information included in the query information.
  • step 507 the server obtains the intentional purchase information of the user terminal corresponding to the facial feature information according to the search record or the shopping cart product list.
  • step 508 the server sends feedback information to the display terminal according to the intention purchase information, and the feedback information includes the intention purchase information.
  • step 509 the display terminal displays at least one product corresponding to the product identifier included in the intention purchase information.
  • An embodiment of the present disclosure provides a product display method.
  • a display terminal can obtain and display at least one product that a user using the user terminal intends to purchase according to the user's face characteristic information, so that the user can check the intention through the display of the display terminal.
  • the purchased product solves the problem that the display terminal cannot personalize the display according to the user, improves the accuracy of the product displayed by the display terminal, and further improves the user experience.
  • Fig. 6a is a schematic structural diagram of a product display device 60 according to an exemplary embodiment.
  • the device 60 may be implemented as part or all of an electronic device through software, hardware, or a combination of both.
  • the product display device 60 includes a determination module 601, a first acquisition module 602, and a display module 603.
  • the determining module 601 is configured to determine whether the position relationship between the display terminal and the user terminal satisfies a preset condition.
  • a first obtaining module 602 is configured to obtain intention purchase information of the user terminal if the position relationship between the display terminal and the user terminal satisfies the preset condition, where the intention purchase information includes at least one of the user's intention to make a purchase.
  • the product identifier of the product is configured to obtain intention purchase information of the user terminal if the position relationship between the display terminal and the user terminal satisfies the preset condition, where the intention purchase information includes at least one of the user's intention to make a purchase.
  • a display module 603 is configured to display the at least one product corresponding to a product identifier included in the intention purchase information according to the intention purchase information.
  • the determining module 601 includes a first obtaining sub-module 6011 and a first determining sub-module 6012.
  • the first obtaining sub-module 6011 is configured to obtain a distance between the user terminal and the display terminal.
  • the first determining sub-module 6012 is configured to determine whether the positional relationship between the display terminal and the user terminal meets a preset condition according to the distance.
  • the first determination sub-module 6012 includes a determination unit 6012a and a confirmation unit 6012b.
  • the determining unit 6012a is configured to determine whether the distance is less than or equal to a first preset distance threshold.
  • a confirming unit 6012b is configured to confirm that the positional relationship between the display terminal and the user terminal satisfies a preset condition if the distance is less than or equal to the first preset distance threshold.
  • the determination module 601 includes a second determination sub-module 6013, and the first acquisition module 602 includes a second acquisition sub-module 6022.
  • the second determining sub-module 6012 is configured to determine whether the positional relationship between the display terminal and the user terminal meets the requirements for face recognition.
  • a second acquisition sub-module 6022 is configured to acquire intention purchase information of the user terminal if the position relationship between the display terminal and the user terminal meets the requirements of face recognition.
  • the first acquisition module 602 includes a third acquisition submodule 6023, a first sending submodule 6024, and a receiving submodule 6025.
  • the third acquisition submodule 6023 is configured to acquire a terminal identifier of the user terminal.
  • a first sending submodule 6024 configured to send query information to a server according to the terminal identifier, where the query information includes a terminal identifier of the user terminal, so that the server can obtain a user terminal corresponding to the terminal identifier in a preset A search record or a shopping cart product list in the application, and acquiring intentional purchase information of the user terminal according to the search record or the shopping cart product list.
  • the receiving sub-module 6025 is configured to receive feedback information sent by the server, where the feedback information includes the purchase intention information.
  • An embodiment of the present disclosure provides a product display device that can display at least one product that a user using the user terminal intends to purchase when it is determined that the positional relationship with the user terminal satisfies a preset condition, so that the user can pass the device.
  • the display of the product can be viewed by referring to the product intended to be purchased, which solves the problem that the device cannot be personalized for the user, improves the accuracy of the displayed product, and further improves the user experience.
  • Fig. 7a is a schematic structural diagram of a product display device 70 according to an exemplary embodiment.
  • the device 70 can be implemented as part or all of an electronic device through software, hardware, or a combination of both.
  • the product display device 70 includes a third obtaining module 701, a fourth obtaining module 702, and a first sending module 703.
  • the third obtaining module 701 is configured to obtain a local search record or a shopping cart product list in a preset application.
  • a fourth obtaining module 702 is configured to obtain intention purchase information according to the search record or the shopping cart product list, where the intention purchase information includes a product identifier of at least one product corresponding to the search record and / or the shopping cart product The list includes the product identifier of at least one product.
  • the first sending module 703 is configured to send the intention purchase information to a display terminal.
  • the device 70 further includes a second sending module 704, which is configured to send the current position to the display terminal, so that the display terminal can determine the location of the device. Whether the positional relationship between the display terminal and the user terminal satisfies a preset condition is described.
  • the second sending module 704 includes a fourth obtaining sub-module 7041, a third determining sub-module 7042, and a second sending sub-module 7043.
  • the fourth acquisition submodule 7041 is configured to acquire a map including the current position of the user terminal and the position of the display terminal.
  • a third determining submodule 7042 is configured to determine whether the distance between the user terminal and the display terminal is less than or equal to a second preset distance threshold according to the map.
  • a second sending sub-module 7043 is configured to send the current position to the display terminal if the distance between the user terminal and the display terminal is less than or equal to a second preset distance threshold.
  • the second sending module 704 includes a third sending sub-module 7044, and the third sending sub-module 7044 is configured to establish a connection with a wireless local area network corresponding to the display terminal. When sending the current position to the display terminal.
  • An embodiment of the present disclosure provides a product display device that can send intentional purchase information to a display terminal according to a user's search history or a shopping cart product list, which is convenient for the display terminal to display the products that the user intends to purchase, and solves the problem that the display terminal cannot According to the problem of personalized display by the user, the accuracy of the products displayed on the display terminal is improved, thereby improving the user experience.
  • An embodiment of the present disclosure provides a product display device.
  • the product display device includes:
  • a first memory configured to store a first processor-executable instruction
  • the first processor is configured to:
  • the intention purchase information includes a product identifier of at least one product that the user intends to purchase;
  • the above-mentioned first processor may be further configured to: obtain a distance between the user terminal and the display terminal; and determine whether the positional relationship between the display terminal and the user terminal satisfies based on the distance Preset conditions.
  • the first processor may be further configured to: determine whether the distance is less than or equal to a first preset distance threshold; if the distance is less than or equal to the first preset distance threshold, confirm all The position relationship between the display terminal and the user terminal satisfies a preset condition.
  • the above-mentioned first processor may be further configured to: determine whether the position relationship between the display terminal and the user terminal meets the requirements of face recognition; if the positions of the display terminal and the user terminal are The relationship satisfies the requirements of face recognition, and acquires intention purchase information of the user terminal.
  • the first processor may be further configured to: obtain a terminal identifier of the user terminal; and send query information to a server according to the terminal identifier, where the query information includes the terminal identifier of the user terminal, In order for the server to obtain a search history or a shopping cart product list of a user terminal corresponding to the terminal identifier, and obtain intention purchase information of the user terminal according to the search history or the shopping cart product list; receiving the server The feedback information is sent, and the feedback information includes the intention purchase information.
  • An embodiment of the present disclosure provides a product display device that can display at least one product that a user using the user terminal intends to purchase when it is determined that the positional relationship with the user terminal satisfies a preset condition, so that the user can pass the device.
  • the display of the product can be viewed by referring to the product intended to be purchased, which solves the problem that the device cannot be personalized for the user, improves the accuracy of the displayed product, and further improves the user experience.
  • An embodiment of the present disclosure provides a product display device.
  • the product display device includes:
  • a second memory for storing a second processor-executable instruction
  • the second processor is configured to:
  • the intent purchase information includes a product identifier of at least one product corresponding to the search record and / or a product of at least one product included in the shopping cart product list Logo.
  • the second processor may be further configured to send the current position to the display terminal, so that the display terminal can determine whether the position relationship between the display terminal and the user terminal satisfies a preset condition.
  • the second processor may be further configured to: obtain a map including the current position of the user terminal and the position of the display terminal; and determine the distance between the user terminal and the display terminal according to the map Whether it is less than or equal to a second preset distance threshold; if the distance between the user terminal and the display terminal is less than or equal to a second preset distance threshold, sending the current position to the display terminal.
  • the second processor may be further configured to: when a wireless local area network corresponding to the display terminal establishes a connection, send the current location to the display terminal.
  • An embodiment of the present disclosure provides a product display device that can send intentional purchase information to a display terminal according to a user's search history or a shopping cart product list, which is convenient for the display terminal to display the products that the user intends to purchase, and solves the problem that the display terminal cannot According to the problem of personalized display by the user, the accuracy of the products displayed on the display terminal is improved, thereby improving the user experience.
  • Fig. 8 is a structural block diagram of a product display device 80 according to an exemplary embodiment.
  • the device 80 is suitable for a terminal device.
  • the device 80 may be a mobile phone, a computer, a digital broadcasting terminal, a messaging device, a game console, a tablet device, a medical device, a fitness device, a personal digital assistant, and the like.
  • the device 80 may include one or more of the following components: a processing component 802, a memory 804, a power component 806, a multimedia component 808, an audio component 810, an input / output (I / O) interface 812, a sensor component 814, and a communication component 816 .
  • the processing component 802 generally controls the overall operation of the device 80, such as operations associated with display, telephone calls, data communications, camera operations, and recording operations.
  • the processing component 802 may include one or more processors 820 to execute instructions to complete all or part of the steps of the method described above.
  • the processing component 802 may include one or more modules to facilitate the interaction between the processing component 802 and other components.
  • the processing component 802 may include a multimedia module to facilitate the interaction between the multimedia component 808 and the processing component 802.
  • the memory 804 is configured to store various types of data to support operation at the device 80. Examples of such data include instructions for any application or method for operating on the device 80, contact data, phone book data, messages, pictures, videos, and the like.
  • the memory 804 may be implemented by any type of volatile or non-volatile storage devices, or a combination thereof, such as static random access memory (SRAM), electrically erasable programmable read-only memory (EEPROM), Programming read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, disk or optical disk.
  • SRAM static random access memory
  • EEPROM electrically erasable programmable read-only memory
  • EPROM Programming read-only memory
  • PROM programmable read-only memory
  • ROM read-only memory
  • magnetic memory flash memory
  • flash memory disk or optical disk.
  • the power component 806 provides power to various components of the device 80.
  • the power component 806 may include a power management system, one or more power sources, and other components associated with generating, managing, and distributing power for the device 80.
  • the multimedia component 808 includes a screen that provides an output interface between the device 80 and a user.
  • the screen may include a liquid crystal display (LCD) and a touch panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive an input signal from a user.
  • the touch panel includes one or more touch sensors to sense touch, swipe, and gestures on the touch panel. The touch sensor may not only sense a boundary of a touch or slide action, but also detect duration and pressure related to the touch or slide operation.
  • the multimedia component 808 includes a front camera and / or a rear camera. When the device 80 is in an operation mode, such as a shooting mode or a video mode, the front camera and / or the rear camera can receive external multimedia data. Each front camera and rear camera can be a fixed optical lens system or have focal length and optical zoom capabilities.
  • the audio component 810 is configured to output and / or input audio signals.
  • the audio component 810 includes a microphone (MIC) that is configured to receive an external audio signal when the device 80 is in an operation mode, such as a call mode, a recording mode, and a voice recognition mode.
  • the received audio signal may be further stored in the memory 804 or transmitted via the communication component 816.
  • the audio component 810 further includes a speaker for outputting audio signals.
  • the I / O interface 812 provides an interface between the processing component 802 and a peripheral interface module.
  • the peripheral interface module may be a keyboard, a click wheel, a button, or the like. These buttons may include, but are not limited to: a home button, a volume button, a start button, and a lock button.
  • the sensor component 814 includes one or more sensors for providing status assessment of various aspects of the device 80.
  • the sensor component 814 can detect the on / off state of the device 80 and the relative positioning of the components, such as the display and keypad of the device 80.
  • the sensor component 814 can also detect the change of the position of the device 80 or a component of the device 80 , The presence or absence of the user's contact with the device 80, the orientation or acceleration / deceleration of the device 80, and the temperature change of the device 80.
  • the sensor component 814 may include a proximity sensor configured to detect the presence of nearby objects without any physical contact.
  • the sensor component 814 may also include a light sensor, such as a CMOS or CCD image sensor, for use in imaging applications.
  • the sensor component 814 may further include an acceleration sensor, a gyroscope sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.
  • the communication component 816 is configured to facilitate wired or wireless communication between the device 80 and other devices.
  • the device 80 may access a wireless network based on a communication standard, such as WiFi, 2G, or 3G, or a combination thereof.
  • the communication component 816 receives a broadcast signal or broadcast-related information from an external broadcast management system via a broadcast channel.
  • the communication component 816 further includes a near field communication (NFC) module to facilitate short-range communication.
  • the NFC module can be implemented based on radio frequency identification (RFID) technology, infrared data association (IrDA) technology, ultra wideband (UWB) technology, Bluetooth (BT) technology, and other technologies.
  • RFID radio frequency identification
  • IrDA infrared data association
  • UWB ultra wideband
  • Bluetooth Bluetooth
  • the device 80 may be implemented by one or more application-specific integrated circuits (ASICs), digital signal processors (DSPs), digital signal processing devices (DSPDs), programmable logic devices (PLDs), field programmable It is implemented by a gate array (FPGA), a controller, a microcontroller, a microprocessor, or other electronic components, and is configured to execute the above-mentioned method for displaying products on the user terminal side.
  • ASICs application-specific integrated circuits
  • DSPs digital signal processors
  • DSPDs digital signal processing devices
  • PLDs programmable logic devices
  • FPGA field programmable It is implemented by a gate array (FPGA), a controller, a microcontroller, a microprocessor, or other electronic components, and is configured to execute the above-mentioned method for displaying products on the user terminal side.
  • a non-transitory computer-readable storage medium including instructions may be executed by the processor 820 of the device 80 to complete the product display on the user terminal side.
  • the non-transitory computer-readable storage medium may be a ROM, a random access memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like.
  • An embodiment of the present disclosure provides a non-transitory computer-readable storage medium.
  • the display terminal When instructions in the storage medium are executed by a processor of a display terminal, the display terminal is capable of performing the foregoing product display method.
  • the method includes:
  • the location relationship between the display terminal and the user terminal satisfies the preset condition, obtain intention purchase information of the user terminal, where the intention purchase information includes a product identifier of at least one product that the user intends to purchase.
  • the determining whether the position relationship between the display terminal and the user terminal satisfies a preset condition includes: obtaining a distance between the user terminal and the display terminal; and determining the display according to the distance. Whether the positional relationship between the terminal and the user terminal satisfies a preset condition.
  • determining whether the positional relationship between the display terminal and the user terminal satisfies a preset condition according to the distance includes: determining whether the distance is less than or equal to a first preset distance threshold; if the distance is It is less than or equal to the first preset distance threshold, and it is confirmed that the position relationship between the display terminal and the user terminal meets a preset condition.
  • the determining whether the positional relationship between the display terminal and the user terminal satisfies a preset condition includes: determining whether the positional relationship between the display terminal and the user terminal meets the requirements for face recognition; the if The positional relationship with the user terminal satisfies the preset condition, and obtaining the intentional purchase information of the user terminal includes: if the positional relationship between the display terminal and the user terminal meets the requirements for face recognition, obtaining the user Intention purchase information of the terminal.
  • the acquiring the intentional purchase information of the user terminal includes: acquiring a terminal identifier of the user terminal; and sending query information to a server according to the terminal identifier, the query information including the terminal of the user terminal Identification so that the server can obtain the search history or shopping cart product list of the user terminal corresponding to the terminal identification, and obtain the intentional purchase information of the user terminal according to the search history or the shopping cart product list;
  • the feedback information sent by the server includes the intention purchase information.
  • An embodiment of the present disclosure provides a non-transitory computer-readable storage medium, and when an instruction in the storage medium is executed by a processor of the device 80, the device 80 is able to execute the foregoing method for displaying a product on a user terminal side, the method include:
  • the intention purchase information including a product identifier of at least one product corresponding to the search record and / or a product of at least one product included in the shopping cart product list Logo.
  • the method further includes: sending a current position to the display terminal, so that the display terminal can determine whether the position relationship between the display terminal and the user terminal satisfies a preset condition.
  • the sending the current position to the display terminal includes: obtaining a map including the current position of the user terminal and the position of the display terminal; and determining the Whether the distance is less than or equal to a second preset distance threshold; if the distance between the user terminal and the display terminal is less than or equal to a second preset distance threshold, sending the current position to the display terminal.
  • the sending the current position to the display terminal includes: when the wireless local area network corresponding to the display terminal establishes a connection, sending the current position to the display terminal.

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Abstract

本公开是关于一种商品展示方法及装置。该方法包括：确定所述展示终端与用户终端的位置关系是否满足预设条件；若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识；根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。该技术方案中，商场的展示终端可以在确定与用户终端的位置关系满足预设条件时，展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过展示终端的展示查阅有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。

Description

商品展示方法及装置 技术领域
本公开涉及终端控制技术领域，尤其涉及一种商品展示方法及装置。
背景技术
随着生产能力的提高，商品种类越来越多，这些商品源源不断的流向商场工用户选择购买。
相关技术中，为了便于用户从商场陈列的琳琅满目的商品中筛选所需的商品，商场通常会设置大屏幕，然后在该大屏幕上循环展示所有商品的详情。用户即可根据大屏幕的展示确定各个商品的功能并进行选择，用户体验较佳。
发明内容
为克服相关技术中存在的问题，本公开实施例提供一种商品展示方法及装置。所述技术方案如下：
根据本公开实施例的第一方面，提供一种商品展示方法，应用于展示终端，包括：
确定所述展示终端与用户终端的位置关系是否满足预设条件；
若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识；
根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。
本公开的实施例提供的技术方案可以包括以下有益效果：商场的展示终端可以在确定与用户终端的位置关系满足预设条件时，展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过展示终端的展示查阅有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
在一个实施例中，所述确定所述展示终端与用户终端的位置关系是否满足预设条件包括：
获取所述用户终端与所述展示终端之间的距离；
根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件。
在一个实施例中，所述根据所述距离，确定所述展示终端与用户终端的位置关系 是否满足预设条件包括：
确定所述距离是否小于或等于第一预设距离阈值；
若所述距离小于或等于所述第一预设距离阈值，确认所述展示终端与用户终端的位置关系满足预设条件。
在一个实施例中，所述确定所述展示终端与用户终端的位置关系是否满足预设条件包括：
确定所述展示终端与所述用户终端的位置关系是否满足人脸识别的要求；
所述若与所述用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息包括：
若所述展示终端与所述用户终端的位置关系满足人脸识别的要求，获取所述用户终端的意向购买信息。
在一个实施例中，所述获取所述用户终端的意向购买信息包括：
获取所述用户终端的终端标识；
根据所述终端标识向服务器发送查询信息，所述查询信息包括所述用户终端的终端标识，以便于所述服务器获取所述终端标识对应的用户终端的搜索记录或者购物车商品列表，并根据所述搜索记录或者所述购物车商品列表获取所述用户终端的意向购买信息；
接收所述服务器发送的反馈信息，所述反馈信息包括所述意向购买信息。
根据本公开实施例的第二方面，提供一种商品展示方法，应用于用户终端，包括：
获取本地的搜索记录或购物车商品列表；
根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至少一个商品的商品标识；
将所述意向购买信息发送给展示终端。
本公开的实施例提供的技术方案可以包括以下有益效果：用户终端可以根据用户的搜索记录或购物车商品列表，向展示终端发送意向购买信息，便于展示终端展示用户有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
在一个实施例中，所述方法还包括：
向所述展示终端发送当前位置，便于所述展示终端确定所述展示终端与所述用户终端的位置关系是否满足预设条件。
在一个实施例中，所述向所述展示终端发送当前位置包括：
获取包括所述用户终端当前位置和所述展示终端位置的地图；
根据所述地图确定所述用户终端与所述展示终端的距离是否小于或等于第二预设距离阈值；
若所述用户终端与所述展示终端的距离小于或等于第二预设距离阈值，向所述展示终端发送所述当前位置。
在一个实施例中，所述向所述展示终端发送当前位置包括：
当与所述展示终端对应的无线局域网建立连接时，向所述展示终端发送当前位置。
根据本公开实施例的第三方面，提供一种商品展示装置，包括：
确定模块，用于确定所述展示终端与用户终端的位置关系是否满足预设条件；
第一获取模块，用于若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识；
展示模块，用于根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。
在一个实施例中，所述第一确定子模块包括：
第一获取子模块，用于获取所述用户终端与所述展示终端之间的距离；
第一确定子模块，用于根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件。
在一个实施例中，所述第一确定子模块包括：
确定单元，用于确定所述距离是否小于或等于第一预设距离阈值；
确认单元，用于若所述距离小于或等于所述第一预设距离阈值，确认所述展示终端与用户终端的位置关系满足预设条件。
在一个实施例中，所述确定模块包括：
第二确定子模块，用于确定所述展示终端与所述用户终端的位置关系是否满足人脸识别的要求；
所述第一获取模块包括：
第二获取子模块，用于若所述展示终端与所述用户终端的位置关系满足人脸识别的要求，获取所述用户终端的意向购买信息。
在一个实施例中，所述第一获取模块包括：
第三获取子模块，用于获取所述用户终端的终端标识；
第一发送子模块，用于根据所述终端标识向服务器发送查询信息，所述查询信息包括所述用户终端的终端标识，以便于所述服务器获取所述终端标识对应的用户终端 在预设应用中的搜索记录或者购物车商品列表，并根据所述搜索记录或者所述购物车商品列表获取所述用户终端的意向购买信息；
接收子模块，用于接收所述服务器发送的反馈信息，所述反馈信息包括所述意向购买信息。
根据本公开实施例的第四方面，提供一种商品展示装置，包括：
第三获取模块，用于获取本地的在预设应用中的搜索记录或购物车商品列表；
第四获取模块，用于根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至少一个商品的商品标识；
第一发送模块，用于将所述意向购买信息发送给展示终端。
在一个实施例中，所述装置还包括：
第二发送模块，用于向所述展示终端发送当前位置，便于所述展示终端确定所述展示终端与所述用户终端的位置关系是否满足预设条件。
在一个实施例中，所述第二发送模块包括：
第四获取子模块，用于获取包括所述用户终端当前位置和所述展示终端位置的地图；
第三确定子模块，用于根据所述地图确定所述用户终端与所述展示终端的距离是否小于或等于第二预设距离阈值；
第二发送子模块，用于若所述用户终端与所述展示终端的距离小于或等于第二预设距离阈值，向所述展示终端发送所述当前位置。
在一个实施例中，所述第二发送模块包括：
第三发送子模块，用于当与所述展示终端对应的无线局域网建立连接时，向所述展示终端发送当前位置。
根据本公开实施例的第五方面，提供一种商品展示装置，包括：
第一处理器；
用于存储第一处理器可执行指令的第一存储器；
其中，所述第一处理器被配置为：
确定所述展示终端与用户终端的位置关系是否满足预设条件；
若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识；
根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少 一个商品。
根据本公开实施例的第六方面，提供一种商品展示装置，包括：
第二处理器；
用于存储第二处理器可执行指令的第二存储器；
其中，所述第二处理器被配置为：
获取本地的搜索记录或购物车商品列表；
根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至少一个商品的商品标识；
将所述意向购买信息发送给展示终端。
根据本公开实施例的第七方面，提供一种计算机可读存储介质，其上存储有计算机指令，该指令被处理器执行时实现第一方面任一实施例所述方法的步骤。
根据本公开实施例的第八方面，提供一种计算机可读存储介质，其上存储有计算机指令，该指令被处理器执行时实现第二方面任一实施例所述方法的步骤。
应当理解的是，以上的一般描述和后文的细节描述仅是示例性和解释性的，并不能限制本公开。
附图说明
此处的附图被并入说明书中并构成本说明书的一部分，示出了符合本公开的实施例，并与说明书一起用于解释本公开的原理。
图1a是根据一示例性实施例示出的商品展示方法的流程图。
图1b是根据一示例性实施例示出的一种应用场景。
图1c是根据一示例性实施例示出的一种应用场景。
图2a是根据一示例性实施例示出的商品展示方法的流程图。
图2b是根据一示例性实施例示出的商品展示方法的流程图。
图3是根据一示例性实施例示出的商品展示方法的交互图。
图4是根据一示例性实施例示出的商品展示方法的交互图。
图5是根据一示例性实施例示出的商品展示方法的交互图。
图6a是根据一示例性实施例示出的商品展示装置的结构示意图。
图6b是根据一示例性实施例示出的商品展示装置的结构示意图。
图6c是根据一示例性实施例示出的商品展示装置的结构示意图。
图6d是根据一示例性实施例示出的商品展示装置的结构示意图。
图6e是根据一示例性实施例示出的商品展示装置的结构示意图。
图7a是根据一示例性实施例示出的商品展示装置的结构示意图。
图7b是根据一示例性实施例示出的商品展示装置的结构示意图。
图7c是根据一示例性实施例示出的商品展示装置的结构示意图。
图7d是根据一示例性实施例示出的商品展示装置的结构示意图。
图8是根据一示例性实施例示出的商品展示装置的结构框图。
具体实施方式
这里将详细地对示例性实施例进行说明，其示例表示在附图中。下面的描述涉及附图时，除非另有表示，不同附图中的相同数字表示相同或相似的要素。以下示例性实施例中所描述的实施方式并不代表与本公开相一致的所有实施方式。相反，它们仅是与如所附权利要求书中所详述的、本公开的一些方面相一致的装置和方法的例子。
本公开实施例提供的技术方案涉及展示终端和用户终端，该展示终端可以为包括一个或多个屏幕的显示设备，通常设置在商场或者商品较多的商铺等区域，用于展示商场或商铺售卖的商品；该用户终端可以为用户使用的手机、平板电脑、笔记本电脑以及其他可以登录购物网站或购物网站对应的APP(Application，应用)的设备，本公开实施例对此不做限定。相关技术中，商铺设置的展示终端仅能展示商铺售卖的商品，如果商铺售卖的商品较多，用户需要在展示终端前方观看较长时间才能获取到需要购买的商品的详细信息，用户体验不佳。本公开实施例提供的技术方案中，商场的展示终端可以在确定与用户终端的位置关系满足预设条件时，展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过展示终端的展示查阅有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
本公开实施例提供了实现商品展示方法，实施该方法的执行主体有展示终端和用户终端。本公开实施例根据方法实施主体的不同，布置了两套实施例，如下所述：
展示终端侧
图1a是根据一示例性实施例示出的一种商品展示方法的流程图，该方法应用于展示终端，如图1a所示，该商品展示方法包括以下步骤101至步骤103：
在步骤101中，确定展示终端与用户终端的位置关系是否满足预设条件。
示例的，该用户终端可以为用户使用的手机、平板电脑或笔记本电脑等。该预设条件用于限定展示终端与用户终端的位置关系，使得展示终端展示的内容能够被使用 该用户终端的用户观察到，避免展示终端的无效展示。例如，展示终端可以存储预设区域，该预设区域可以为该展示终端的最佳观看区域，也可以为用户自定义的其他区域，本公开实施例对此不做限定。若用户终端的当前位置位于该展示终端的预设区域内，说明展示终端与用户终端的位置关系满足预设条件；若用户终端的当前位置位于该展示终端的预设区域外，说明展示终端与用户终端的位置关系不满足预设条件。
可选的，用户终端可以获取当前位置，例如，通过GPS(Global Positioning System，全球定位系统)模块获取当前位置，并获取包括该当前位置的地图，该地图上标识有多个不同商铺或者商场中设置的展示终端的详情信息，该详情信息包括对应的展示终端的位置，还可以包括展示终端的终端标识，该终端标识可以为展示终端的网络地址。用户终端在获取到该地图之后，可以根据该地图确定与展示终端的位置关系是否满足预设条件，该展示终端可以为该地图上标识的任意一个商场或商铺设置的展示终端，或者也可以为该地图上标识的与该用户终端的当前位置距离最近的一个商场或商铺设置的展示终端，或者为根据用户指示确定的商场或商铺设置的展示终端，本公开实施例对此不作限定。
示例的，展示终端还可以根据该用户终端的当前位置确定当前与该用户终端之间的距离，然后通过与用户终端的之间的距离来确定与用户终端的位置关系是否满足预设条件。可选的，可以通过展示终端与用户终端的距离与第一距离阈值的关系来确定该位置关系是否满足预设条件，若该距离小于或等于第一距离阈值，说明该位置关系满足预设条件，若该距离大于第一距离阈值，说明该位置关系不满足预设条件。具体的，用户终端在获取到包括当前位置以及展示终端的详情信息的地图之后，可以根据该地图确定与展示终端的距离是否小于或等于第二预设距离阈值。若与该展示终端的距离小于或等于第二预设距离阈值，说明使用该用户终端的用户可能会进入该展示终端对应的商铺购买商品，为了便于展示终端进行个性化展示，用户终端可以从该地图上该展示终端的详情信息中获取该展示终端的终端标识，然后按照预设周期或者按照移动速度获取该用户终端的当前位置，并根据该当前位置和展示终端的终端标识，向该展示终端发送位置信息，该位置信息包括用户终端的当前位置。展示终端在获取到该位置信息之后，可以根据该用户终端的当前位置与自身位置，确定与用户终端的距离是否小于或等于第一预设距离阈值，若该展示终端与用户终端的距离小于或等于第一预设距离阈值，说明用户终端与展示终端的距离较近，即使用该用户终端的用户已经进入商铺，且展示终端展示的内容能够被该用户观察到；若该展示终端与用户终端的距离大于第一预设距离阈值，说明用户终端与展示终端的距离较远，可能使用该用户终端的用户未进入该商铺，或者展示终端展示的内容暂时不能被该用户观察到。
可选的，展示终端设置有摄像头，通过该摄像头可以拍摄观看区域的图像，并根据该观看区域的图像获取在该观看区域活动的用户的人脸图像。由于在进行人脸识别时，需要摄像头拍摄到用户较为清晰完整的人脸图像，所以需要用户与展示终端的距离足够近。而在该距离下用户也能够观察到展示终端展示的内容，因此展示终端也可以根据获取到的人脸图像的清晰度和完整性是否满足人脸识别的要求来确定用户与展示终端之间的位置关系是否满足预设条件。具体的，展示终端可以确定与用户终端的距离是否满足人脸识别的要求，即展示终端是否能够对使用该用户终端的用户进行人脸识别。若该展示终端与用户终端的距离满足人脸识别的要求，即展示终端获取到的使用该用户终端的用户的人脸图像的清晰度和完整性较高，能够对该用户进行人脸识别，说明此时用户终端与展示终端的距离较近，展示终端展示的内容能够被使用该用户终端的用户观察到，此时展示终端与用户终端的位置关系满足预设条件；若该展示终端与用户终端的距离不满足人脸识别的要求，即展示终端获取到的使用该用户终端的用户的人脸图像清晰度或者完整性较低，不能根据该人脸图像对该用户进行人脸识别，说明用户终端与展示终端的距离较远，展示终端展示的内容不能被使用该用户终端的用户观察到，此时展示终端与用户终端的位置关系不满足预设条件。
在步骤102中，若展示终端与用户终端的位置关系满足预设条件，获取用户终端的意向购买信息，意向购买信息包括用户有意向进行购买的至少一个商品的商品标识。
示例的，若展示终端与用户终端的位置关系满足预设条件，说明展示终端与用户终端的距离较近，此时展示终端可以获取用户终端的意向购买信息，便于展示该意向购买信息包括的用户有意向进行购买的一个或多个商品。
可选的，用户终端在向展示终端发送位置信息时，还可以在该位置信息中添加该用户终端的终端标识，该终端标识可以为用户终端登录预设购物网站的账户名，或者用户终端的SIM(Subscriber Identification Module，用户身份识别卡)卡标识，或者还可以为使用该用户终端的用户的特征信息，本公开实施例对此不作限定。以该终端标识为用户终端登录预设购物网站的账户名为例，即用户终端向展示终端发送的位置信息还包括该用户终端登录预设购物网站的账户名。展示终端在确定与用户终端的位置关系满足预设条件时，可以根据该位置信息包括的账户名向服务器发送查询信息，该查询信息包括该账户名，该服务器可以为预设购物网站的服务器，该服务器按照不同的账户名存储有不同用户终端在该预设购物网站的搜索记录或者购物车商品列表。该服务器在获取到该查询信息之后，可以根据该查询信息包括的该账户名查询存储的信息，获取与该账户名对应的用户终端在该预设购物网站的搜索记录或者购物车商品列表，然后根据该搜索记录或者购物车商品列表获取该账户名对应的用户终端的意向购 物信息。具体的，服务器可以获取该搜索记录涉及的多个商品，然后从该多个商品中获取搜索次数大于或等于预设次数阈值的至少一个商品，将该至少一个商品确定为用户有意向购买的商品；或者服务器还可以获取该购物车商品列表包括的至少一个商品，将该至少一个商品均确认为用户有意向购买的商品。服务器在根据该搜索记录或者购物车商品列表确定用户有意向购买的一个或多个商品之后，可以获取该一个或多个商品的商品标识，然后根据该一个或多个商品的商品标识生成该用户终端的意向购物信息，并向该展示终端发送包括该意向购物信息的反馈信息。
或者，以终端标识为使用该用户终端的用户的人脸特征信息为例，展示终端可以通过摄像头拍摄观看区域的图像，并根据该观看区域的图像获取在该观看区域活动的用户的人脸图像。确定该人脸图像是否能够进行人脸识别，若该人脸图像能够进行人脸识别，说明展示终端与用户终端的位置关系满足人脸识别的要求，此时展示终端可以根据该人脸识别的结果获取意向购买信息。具体的，展示终端可以获取该人脸图像进行人脸识别后得到的人脸特征信息，然后根据该人脸图证信息向服务器发送查询信息，该查询信息包括该人脸特征信息。该服务器按照对应的用户的人脸特征信息存储有多个用户终端在预设购物网站的搜索记录或者购物车商品列表。在获取到该查询信息之后，该服务器可以根据该查询信息包括的人脸特征信息查询存储的信息，获取与该人脸特征信息对应的用户终端在预设购物网站的搜索记录或者购物车商品列表，然后根据该搜索记录或者购物车商品列表获取该人脸特征信息对应的用户终端的意向购物信息。该服务器获取意向购物信息的过程可以参考上述实施例，在获取到意向购物信息之后，服务器可以向展示终端发送包括该意向购物信息的反馈信息。
可选的，用户终端在向展示终端发送位置信息时，还可以在该位置信息中携带该意向购买信息。具体的，用户终端安装有预设购物网站的APP，平时使用该用户终端的用户可能会使用该APP浏览商品或者购买商品，因此该APP中存在用户的搜索记录或者该APP的购物车列表中存在至少一个用户有意向购买的商品。在确定与展示终端的位置关系满足预设条件时，用户终端可以实时获取当前位置，同时获取该APP的搜索记录或者购物车商品列表，根据该搜索记录或者购物车商品列表获取意向购买信息，然后根据实时获取到的当前位置和意向购买信息生成位置信息，并根据展示终端的终端标识将该位置信息发送给展示终端。例如，用户终端可以获取该搜索记录涉及的多个商品，然后从该多个商品中获取搜索次数大于或等于预设次数阈值的至少一个商品，将该至少一个商品确定为用户有意向购买的商品；或者用户终端还可以获取该购物车商品列表包括的至少一个商品，将该至少一个商品均确认为用户有意向购买的商品。用户终端在根据该搜索记录或者购物车商品列表确定用户有意向购买的一个或多个商 品之后，可以获取该一个或多个商品的商品标识，然后根据该一个或多个商品的商品标识生成该用户终端的意向购物信息。
在步骤103中，根据意向购买信息，展示意向购买信息包括的商品标识对应的该至少一个商品。
示例的，该展示终端设置有一个或多个屏幕。
可选的，如图1b所示，以展示终端10a设置一个屏幕10a1为例，展示终端10a在确定与用户终端10b的距离小于或等于第一预设距离阈值H时，可以根据用户终端10b的终端标识获取该用户终端10b的意向购买信息，即获取到使用该用户终端10b的用户有意向购买的一个或多个商品，然后可以在该屏幕10a1上循环显示该意向购买信息包括的商品标识对应的一个或多个商品的详情，包括该一个或多个商品的外观、型号、功能简介和价钱等信息，便于用户选择。
或者，如图1c所示，以展示终端10a设置多个屏幕为例，该多个屏幕可以包括屏幕10a1、屏幕10a2以及屏幕10a3。展示终端10a在确定该多个屏幕中的任意一个屏幕与用户终端10b的距离小于或等于第一预设距离阈值H时，例如在屏幕10a1与用户终端10b的距离小于或等于第一预设距离阈值H时，可以根据用户终端10b的终端标识获取该用户终端10b的意向购买信息，即获取到使用该用户终端10b的用户有意向购买的一个或多个商品，然后可以在该多个屏幕上分别显示该意向购买信息包括的商品标识对应的多个商品的详情，即分别在该屏幕10a1、屏幕10a2以及屏幕10a3上显示该意向购买信息包括的商品标识对应的多个商品的详情。
实际应用中，还可能存在一个商铺设置多个展示终端的情况，则每个展示终端均可以按照本公开实施例提供的商品展示方法进行商品展示。
本公开的实施例提供的技术方案中，商场的展示终端可以在确定与用户终端的位置关系满足预设条件时，展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过展示终端的展示查阅有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
用户终端侧
图2a是根据一示例性实施例示出的一种商品展示方法的流程图，该方法应用于用户终端，如图2a所示，该商品展示方法包括以下步骤201至步骤203：
在步骤201中，获取本地的搜索记录或购物车商品列表。
示例的，用户终端安装有预设购物网站的APP，平时使用该用户终端的用户可能会通过该APP浏览商品或者购买商品，因此该APP中存储有用户的搜索记录或者该APP的购物车列表。在确定需要向展示终端发送意向购物信息时，用户终端可以获取 该APP的搜索记录或者购物车商品列表。
或者，用户还可以通过该用户终端设置的浏览器登录购物网站，并在该购物网站上浏览商品或者购买商品，因此该浏览器可以记录用户的搜索记录或者该购物网站的购物车商品列表。在确定需要向展示终端发送意向购物信息时，用户终端可以根据该浏览器记录的信息获取该搜索记录或者购物车商品列表。
在步骤202中，根据搜索记录或者购物车商品列表，获取意向购买信息，该意向购买信息包括搜索记录对应的至少一个商品的商品标识和/或购物车商品列表包括的至少一个商品的商品标识。
示例的，用户终端可以获取该搜索记录涉及的多个商品，然后从该多个商品中获取搜索次数大于或等于预设次数阈值的至少一个商品，将该至少一个商品确定为用户有意向购买的商品。或者用户终端还可以获取该购物车商品列表包括的至少一个商品，将该至少一个商品均确认为用户有意向购买的商品。用户终端在根据该搜索记录和购物车商品列表确定用户有意向购买的一个或多个商品之后，可以获取该一个或多个商品的商品标识，然后根据该一个或多个商品的商品标识生成该用户终端的意向购物信息。
在步骤203中，将该意向购买信息发送给展示终端。
示例的，用户终端可以实时确定与展示终端的距离，在该距离较小时，向展示终端发送该意向购买信息。具体的，用户终端可以实时获取自身的位置，并获取包括该位置的地图，该地图上标识有多个不同商铺或者商场中设置的展示终端的详情信息，该详情信息包括对应的展示终端的位置，还可以包括展示终端的终端标识，该终端标识可以为展示终端的网络地址。用户终端在获取到该地图之后，可以根据该地图确定当前位置与展示终端的距离，该展示终端可以为该地图上标识的任意一个商场或商铺设置的展示终端，或者也可以为该地图上标识的与该用户终端的当前位置距离最近的一个商场或商铺设置的展示终端，或者为根据用户指示确定的商场或商铺设置的展示终端，本公开实施例对此不作限定。若与该展示终端的距离小于或等于第三预设距离阈值，说明用户终端与该展示终端的距离较近，即使用该用户终端的用户可能已经进入该商铺，且展示终端展示的内容能够被该用户观察到，此时用户终端可以向该展示终端发送意向购买信息，便于该展示终端显示该意向购买信息包括的商品标识对应的一个或多个商品。
或者，该地图上标识的展示终端的详情信息中还可以包括该展示终端对应的无线局域网的网络标识，该网络标识可以为该无线局域网包括的Wi-Fi(Wireless Fidelity，无线保真)的名称。用户终端可以根据该地图确定与该展示终端的距离是否小于或等 于第四预设距离阈值，在与该展示终端的距离小于或等于第四预设距离阈值时，实时确定当前是否接入无线局域网，若当前已接入无线局域网，确定接入的无线局域网的网络标识与地图上标识的该展示终端对应的无线局域网的网络标识是否相同。若相同，说明用户终端与展示终端的距离较近，即使用该用户终端的用户可能已经进入该商铺，且展示终端展示的内容能够被该用户观察到，此时用户终端可以向该展示终端发送意向购买信息，便于该展示终端显示该意向购买信息包括的商品标识对应的多个商品；若不同，则用户终端继续检测是否接入与该展示终端对应的无线局域网。
本公开的实施例提供的技术方案中，用户终端可以根据用户的搜索记录或购物车商品列表，向展示终端发送意向购买信息，便于展示终端展示用户有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
在一个实施例中，如图2b所示，该方法还包括步骤204：
在步骤204中，向展示终端发送当前位置，便于展示终端确定展示终端与用户终端的位置关系是否满足预设条件。
示例的，用户终端还可以向展示终端发送当前位置。展示终端在获取到用户终端的当前位置之后，可以根据该当前位置确定与该用户终端的位置关系，并在该位置关系满足预设条件时，获取该用户终端的意向购买信息并进行展示。
可选的，用户终端可以实时获取自身的位置，并获取包括该位置的地图，该地图上标识有多个不同商铺或者商场中设置的展示终端的详情信息，该详情信息包括对应的展示终端的位置，还可以包括展示终端的终端标识，该终端标识可以为展示终端的网络地址。用户终端在获取到该地图之后，可以根据该地图确定当前位置与展示终端的距离，若该距离小于或等于第二预设距离阈值，说明使用该用户终端的用户可能会进入该商铺购买商品，为了便于展示终端进行个性化展示，用户终端可以从该地图上标识的该展示终端的详情信息中获取该展示终端的终端标识，然后根据该展示终端的终端标识实时或者按照预设周期向该展示终端发送位置信息，该位置信息包括用户终端实时获取的当前位置。
或者，该地图上标识的展示终端的详情信息中还可以包括该展示终端对应的无线局域网的网络标识，该网络标识可以为该无线局域网包括的Wi-Fi(Wireless Fidelity，无线保真)的名称。用户终端可以实时确定当前是否接入无线局域网，若已接入无线局域网，确定接入的无线局域网的网络标识与地图上标识的展示终端对应的无线局域网的网络标识是否相同。若相同，说明使用该用户终端的用户可能已经进入该商铺，此时用户终端可以向该展示终端发送位置信息，该位置信息包括用户终端实时获取的 当前位置，便于展示终端根据该位置信息包括的用户终端的当前位置确定与该用户终端的位置关系是否满足预设条件，并在该位置关系满足预设条件时获取并显示该用户终端意向购买信息包括的商品标识对应的多个商品；若不同，则用户终端继续检测是否接入与该展示终端对应的无线局域网。
本公开的实施例提供的技术方案中，用户终端可以向展示终端发送位置，便于展示终端确定与用户终端的距离，进而根据该距离确定何时展示用户有意向购买的商品，避免了在用户无法观察到情况下展示终端进行的无效展示，提高了展示终端展示商品的精确性，进而提高了用户体验。
下面通过几个实施例详细介绍实现过程。
图3是根据一示例性实施例示出的一种商品展示方法的交互图，执行主体为展示终端、用户终端和服务器，如图3所示，包括以下步骤301至步骤311：
在步骤301中，用户终端获取当前位置。
在步骤302中，用户终端获取包括该当前位置的地图，该地图包括该用户终端的当前位置和展示终端详情信息，该详情信息包括展示终端的位置和展示终端的终端标识。
在步骤303中，用户终端根据该地图上该展示终端的位置，确定与该展示终端的距离是否小于或等于第二预设距离阈值；若与该展示终端的距离大于第二预设距离阈值，执行步骤301；若与该展示终端的距离是否小于或等于第二预设距离阈值，执行步骤304。
在步骤304中，用户终端实时向展示终端发送位置信息，该位置信息包括用户终端实时获取到的当前位置和该用户终端的终端标识。
在步骤305中，展示终端根据接收到的位置信息，实时根据该用户终端的当前位置确定与该用户终端之间的距离是否小于或等于第一预设距离阈值；若与该用户终端之间的距离大于第一预设距离阈值，执行步骤305；若与该用户终端之间的距离小于或等于第一预设距离阈值，执行步骤306。
在步骤306中，展示终端根据该位置信息包括的用户终端的终端标识向服务器发送查询信息。
在步骤307中，服务器根据该查询信息包括的终端标识获取该终端标识对应的用户终端的搜索记录或购物车商品列表。
在步骤308中，服务器根据该搜索记录或购物车商品列表，获取该终端标识对应的用户终端的意向购买信息。
在步骤309中，服务器根据该意向购买信息向展示终端发送反馈信息，该反馈信 息包括该意向购买信息。
在步骤310中，展示终端显示该意向购买信息包括的商品标识对应的至少一个商品。
本公开的实施例提供一种商品展示方法，商场的展示终端可以在确定与用户终端的距离小于或等于第一预设距离时，获取并展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过展示终端的展示查阅有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
图4是根据一示例性实施例示出的一种商品展示方法的交互图，执行主体为展示终端和用户终端，如图4所示，包括以下步骤401至步骤409：
在步骤401中，用户终端获取当前位置。
在步骤402中，用户终端获取包括该当前位置的地图，该地图包括该用户终端的当前位置和展示终端位置信息，该位置信息包括展示终端的位置和展示终端的终端标识。
在步骤403中，用户终端根据该地图上展示终端的位置，确定与该展示终端的距离是否小于或等于第二预设距离阈值；若与该展示终端的距离大于第二预设距离阈值，执行步骤401；若与该展示终端的距离是否小于或等于第二预设距离阈值，执行步骤404。
在步骤404中，用户终端获取本地安装的预设购物网站的APP的搜索记录或购物车商品列表。
在步骤405中，用户终端根据该搜索记录或购物车商品列表，获取该用户终端的意向购买信息。
在步骤406中，用户终端根据实时获取到的当前位置和该意向购买信息，生成位置信息。
在步骤407中，用户终端将该位置信息发送给展示终端。
在步骤408中，展示终端根据接收到的位置信息，实时根据该用户终端的当前位置确定与该用户终端之间的距离是否小于或等于第一预设距离阈值；若与该用户终端之间的距离大于第一预设距离阈值，执行步骤408；若与该用户终端之间的距离小于或等于第一预设距离阈值，执行步骤409。
在步骤409中，展示终端显示该位置信息包括的意向购买信息包括的商品标识对应的至少一个商品。
本公开的实施例提供一种商品展示方法，展示终端可以在确定与用户终端的距离 小于或等于第一预设距离时，展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过展示终端的展示查阅有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
图5是根据一示例性实施例示出的一种商品展示方法的交互图，执行主体为展示终端和服务器，如图5所示，包括以下步骤501至步骤509：
在步骤501中，展示终端通过设置的摄像头拍摄观看区域的图像。
在步骤502中，展示终端从该观看区域的图像中获取用户的人脸图像。
在步骤503中，展示终端确定该人脸图像是否能够进行人脸识别；若该人脸图像不能进行人脸识别，执行步骤501；若该人脸图像能够进行人脸识别，执行步骤504。
在步骤504中，展示终端获取该人脸图像通过人脸识别得到的人脸特征信息。
在步骤505中，展示终端根据该人脸特征信息，向服务器发送查询信息，该查询信息包括该人脸特征信息。
在步骤506中，服务器根据该查询信息包括的人脸特征信息获取该人脸特征信息对应的用户终端的搜索记录或购物车商品列表。
在步骤507中，服务器根据该搜索记录或购物车商品列表，获取该人脸特征信息对应的用户终端的意向购买信息。
在步骤508中，服务器根据该意向购买信息向展示终端发送反馈信息，该反馈信息包括该意向购买信息。
在步骤509中，展示终端显示该意向购买信息包括的商品标识对应的至少一个商品。
本公开的实施例提供一种商品展示方法，展示终端可以根据用户的人脸特征信息获取并展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过展示终端的展示查阅有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
下述为本公开装置实施例，可以用于执行本公开方法实施例。
图6a是根据一示例性实施例示出的一种商品展示装置60的结构示意图，该装置60可以通过软件、硬件或者两者的结合实现成为电子设备的部分或者全部。如图6a所示，该商品展示装置60包括确定模块601，第一获取模块602和展示模块603。
其中，确定模块601，用于确定所述展示终端与用户终端的位置关系是否满足预设条件。
第一获取模块602，用于若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买 的至少一个商品的商品标识。
展示模块603，用于根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。
在一个实施例中，如图6b所示，所述确定模块601包括第一获取子模块6011和第一确定子模块6012。
其中，第一获取子模块6011，用于获取所述用户终端与所述展示终端之间的距离。
第一确定子模块6012，用于根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件。
在一个实施例中，如图6c所示，所述第一确定子模块6012包括确定单元6012a和确认单元6012b。
其中，确定单元6012a，用于确定所述距离是否小于或等于第一预设距离阈值。
确认单元6012b，用于若所述距离小于或等于所述第一预设距离阈值，确认所述展示终端与用户终端的位置关系满足预设条件。
在一个实施例中，如图6d所示，所述确定模块601包括第二确定子模块6013，所述第一获取模块602包括第二获取子模块6022。
其中，第二确定子模块6012，用于确定所述展示终端与所述用户终端的位置关系是否满足人脸识别的要求。
第二获取子模块6022，用于若所述展示终端与所述用户终端的位置关系满足人脸识别的要求，获取所述用户终端的意向购买信息。
在一个实施例中，如图6e所示，所述第一获取模块602包括第三获取子模块6023，第一发送子模块6024和接收子模块6025。
其中，第三获取子模块6023，用于获取所述用户终端的终端标识。
第一发送子模块6024，用于根据所述终端标识向服务器发送查询信息，所述查询信息包括所述用户终端的终端标识，以便于所述服务器获取所述终端标识对应的用户终端在预设应用中的搜索记录或者购物车商品列表，并根据所述搜索记录或者所述购物车商品列表获取所述用户终端的意向购买信息。
接收子模块6025，用于接收所述服务器发送的反馈信息，所述反馈信息包括所述意向购买信息。
本公开的实施例提供一种商品展示装置，该装置可以在确定与用户终端的位置关系满足预设条件时，展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过该装置的展示查阅有意向购买的商品，解决了该装置无法根据用户进行个性化展示的问题，提高了展示商品的精确性，进而提高了用户体验。
图7a是根据一示例性实施例示出的一种商品展示装置70的结构示意图，该装置70可以通过软件、硬件或者两者的结合实现成为电子设备的部分或者全部。如图7a所示，该商品展示装置70包括第三获取模块701，第四获取模块702和第一发送模块703。
其中，第三获取模块701，用于获取本地的在预设应用中的搜索记录或购物车商品列表。
第四获取模块702，用于根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至少一个商品的商品标识。
第一发送模块703，用于将所述意向购买信息发送给展示终端。
在一个实施例中，如图7b所示，所述装置70还包括第二发送模块704，所述第二发送模块704，用于向所述展示终端发送当前位置，便于所述展示终端确定所述展示终端与所述用户终端的位置关系是否满足预设条件。
在一个实施例中，如图7c所示，所述第二发送模块704包括第四获取子模块7041，第三确定子模块7042和第二发送子模块7043。
其中，第四获取子模块7041，用于获取包括所述用户终端当前位置和所述展示终端位置的地图。
第三确定子模块7042，用于根据所述地图确定所述用户终端与所述展示终端的距离是否小于或等于第二预设距离阈值。
第二发送子模块7043，用于若所述用户终端与所述展示终端的距离小于或等于第二预设距离阈值，向所述展示终端发送所述当前位置。
在一个实施例中，如图7d所示，所述第二发送模块704包括第三发送子模块7044，所述第三发送子模块7044，用于当与所述展示终端对应的无线局域网建立连接时，向所述展示终端发送当前位置。
本公开的实施例提供一种商品展示装置，该装置可以根据用户的搜索记录或购物车商品列表，向展示终端发送意向购买信息，便于展示终端展示用户有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
本公开实施例提供一种商品展示装置，该商品展示装置包括：
第一处理器；
用于存储第一处理器可执行指令的第一存储器；
其中，第一处理器被配置为：
确定所述展示终端与用户终端的位置关系是否满足预设条件；
若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识；
根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。
在一个实施例中，上述第一处理器还可被配置为：获取所述用户终端与所述展示终端之间的距离；根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件。
在一个实施例中，上述第一处理器还可被配置为：确定所述距离是否小于或等于第一预设距离阈值；若所述距离小于或等于所述第一预设距离阈值，确认所述展示终端与用户终端的位置关系满足预设条件。
在一个实施例中，上述第一处理器还可被配置为：确定所述展示终端与所述用户终端的位置关系是否满足人脸识别的要求；若所述展示终端与所述用户终端的位置关系满足人脸识别的要求，获取所述用户终端的意向购买信息。
在一个实施例中，上述第一处理器还可被配置为：获取所述用户终端的终端标识；根据所述终端标识向服务器发送查询信息，所述查询信息包括所述用户终端的终端标识，以便于所述服务器获取所述终端标识对应的用户终端的搜索记录或者购物车商品列表，并根据所述搜索记录或者所述购物车商品列表获取所述用户终端的意向购买信息；接收所述服务器发送的反馈信息，所述反馈信息包括所述意向购买信息。
本公开的实施例提供一种商品展示装置，该装置可以在确定与用户终端的位置关系满足预设条件时，展示使用该用户终端的用户有意向购买的至少一个商品，便于该用户通过该装置的展示查阅有意向购买的商品，解决了该装置无法根据用户进行个性化展示的问题，提高了展示商品的精确性，进而提高了用户体验。
本公开实施例提供一种商品展示装置，该商品展示装置包括：
第二处理器；
用于存储第二处理器可执行指令的第二存储器；
其中，第二处理器被配置为：
获取本地的搜索记录或购物车商品列表。
根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至 少一个商品的商品标识。
将所述意向购买信息发送给展示终端。
在一个实施例中，上述第二处理器还可被配置为：向所述展示终端发送当前位置，便于所述展示终端确定所述展示终端与所述用户终端的位置关系是否满足预设条件。
在一个实施例中，上述第二处理器还可被配置为：获取包括所述用户终端当前位置和所述展示终端位置的地图；根据所述地图确定所述用户终端与所述展示终端的距离是否小于或等于第二预设距离阈值；若所述用户终端与所述展示终端的距离小于或等于第二预设距离阈值，向所述展示终端发送所述当前位置。
在一个实施例中，上述第二处理器还可被配置为：当与所述展示终端对应的无线局域网建立连接时，向所述展示终端发送当前位置。
本公开的实施例提供一种商品展示装置，该装置可以根据用户的搜索记录或购物车商品列表，向展示终端发送意向购买信息，便于展示终端展示用户有意向购买的商品，解决了展示终端无法根据用户进行个性化展示的问题，提高了展示终端展示商品的精确性，进而提高了用户体验。
关于上述实施例中的装置，其中各个模块执行操作的具体方式已经在有关该方法的实施例中进行了详细描述，此处将不做详细阐述说明。
图8是根据一示例性实施例示出的一种用于商品展示装置80的结构框图，该装置80适用于终端设备。例如，装置80可以是移动电话，计算机，数字广播终端，消息收发设备，游戏控制台，平板设备，医疗设备，健身设备，个人数字助理等。
装置80可以包括以下一个或多个组件：处理组件802，存储器804，电源组件806，多媒体组件808，音频组件810，输入/输出(I/O)的接口812，传感器组件814，以及通信组件816。
处理组件802通常控制装置80的整体操作，诸如与显示，电话呼叫，数据通信，相机操作和记录操作相关联的操作。处理组件802可以包括一个或多个处理器820来执行指令，以完成上述的方法的全部或部分步骤。此外，处理组件802可以包括一个或多个模块，便于处理组件802和其他组件之间的交互。例如，处理组件802可以包括多媒体模块，以方便多媒体组件808和处理组件802之间的交互。
存储器804被配置为存储各种类型的数据以支持在装置80的操作。这些数据的示例包括用于在装置80上操作的任何应用程序或方法的指令，联系人数据，电话簿数据，消息，图片，视频等。存储器804可以由任何类型的易失性或非易失性存储设备或者它们的组合实现，如静态随机存取存储器(SRAM)，电可擦除可编程只读存储器(EEPROM)，可擦除可编程只读存储器(EPROM)，可编程只读存储器(PROM)， 只读存储器(ROM)，磁存储器，快闪存储器，磁盘或光盘。
电源组件806为装置80的各种组件提供电力。电源组件806可以包括电源管理系统，一个或多个电源，及其他与为装置80生成、管理和分配电力相关联的组件。
多媒体组件808包括在所述装置80和用户之间的提供一个输出接口的屏幕。在一些实施例中，屏幕可以包括液晶显示器(LCD)和触摸面板(TP)。如果屏幕包括触摸面板，屏幕可以被实现为触摸屏，以接收来自用户的输入信号。触摸面板包括一个或多个触摸传感器以感测触摸、滑动和触摸面板上的手势。所述触摸传感器可以不仅感测触摸或滑动动作的边界，而且还检测与所述触摸或滑动操作相关的持续时间和压力。在一些实施例中，多媒体组件808包括一个前置摄像头和/或后置摄像头。当装置80处于操作模式，如拍摄模式或视频模式时，前置摄像头和/或后置摄像头可以接收外部的多媒体数据。每个前置摄像头和后置摄像头可以是一个固定的光学透镜系统或具有焦距和光学变焦能力。
音频组件810被配置为输出和/或输入音频信号。例如，音频组件810包括一个麦克风(MIC)，当装置80处于操作模式，如呼叫模式、记录模式和语音识别模式时，麦克风被配置为接收外部音频信号。所接收的音频信号可以被进一步存储在存储器804或经由通信组件816发送。在一些实施例中，音频组件810还包括一个扬声器，用于输出音频信号。
I/O接口812为处理组件802和外围接口模块之间提供接口，上述外围接口模块可以是键盘，点击轮，按钮等。这些按钮可包括但不限于：主页按钮、音量按钮、启动按钮和锁定按钮。
传感器组件814包括一个或多个传感器，用于为装置80提供各个方面的状态评估。例如，传感器组件814可以检测到装置80的打开/关闭状态，组件的相对定位，例如所述组件为装置80的显示器和小键盘，传感器组件814还可以检测装置80或装置80一个组件的位置改变，用户与装置80接触的存在或不存在，装置80方位或加速/减速和装置80的温度变化。传感器组件814可以包括接近传感器，被配置用来在没有任何的物理接触时检测附近物体的存在。传感器组件814还可以包括光传感器，如CMOS或CCD图像传感器，用于在成像应用中使用。在一些实施例中，该传感器组件814还可以包括加速度传感器，陀螺仪传感器，磁传感器，压力传感器或温度传感器。
通信组件816被配置为便于装置80和其他设备之间有线或无线方式的通信。装置80可以接入基于通信标准的无线网络，如WiFi，2G或3G，或它们的组合。在一个示例性实施例中，通信组件816经由广播信道接收来自外部广播管理系统的广播信号或广播相关信息。在一个示例性实施例中，所述通信组件816还包括近场通信(NFC) 模块，以促进短程通信。例如，在NFC模块可基于射频识别(RFID)技术，红外数据协会(IrDA)技术，超宽带(UWB)技术，蓝牙(BT)技术和其他技术来实现。
在示例性实施例中，装置80可以被一个或多个应用专用集成电路(ASIC)、数字信号处理器(DSP)、数字信号处理设备(DSPD)、可编程逻辑器件(PLD)、现场可编程门阵列(FPGA)、控制器、微控制器、微处理器或其他电子组件实现，用于执行上述用户终端侧的商品展示方法。
在示例性实施例中，还提供了一种包括指令的非临时性计算机可读存储介质，例如包括指令的存储器804，上述指令可由装置80的处理器820执行以完成上述用户终端侧的商品展示方法。例如，所述非临时性计算机可读存储介质可以是ROM、随机存取存储器(RAM)、CD-ROM、磁带、软盘和光数据存储设备等。
本公开实施例提供一种非临时性计算机可读存储介质，当所述存储介质中的指令由展示终端的处理器执行时，使得展示终端能够执行上述商品展示方法，所述方法包括：
确定所述展示终端与用户终端的位置关系是否满足预设条件。
若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识。
根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。
在一个实施例中，所述确定所述展示终端与用户终端的位置关系是否满足预设条件包括：获取所述用户终端与所述展示终端之间的距离；根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件。
在一个实施例中，所述根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件包括：确定所述距离是否小于或等于第一预设距离阈值；若所述距离小于或等于所述第一预设距离阈值，确认所述展示终端与用户终端的位置关系满足预设条件。
在一个实施例中，所述确定所述展示终端与用户终端的位置关系是否满足预设条件包括：确定所述展示终端与所述用户终端的位置关系是否满足人脸识别的要求；所述若与所述用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息包括：若所述展示终端与所述用户终端的位置关系满足人脸识别的要求，获取所述用户终端的意向购买信息。
在一个实施例中，所述获取所述用户终端的意向购买信息包括：获取所述用户终 端的终端标识；根据所述终端标识向服务器发送查询信息，所述查询信息包括所述用户终端的终端标识，以便于所述服务器获取所述终端标识对应的用户终端的搜索记录或者购物车商品列表，并根据所述搜索记录或者所述购物车商品列表获取所述用户终端的意向购买信息；接收所述服务器发送的反馈信息，所述反馈信息包括所述意向购买信息。
本公开实施例提供一种非临时性计算机可读存储介质，当所述存储介质中的指令由装置80的处理器执行时，使得装置80能够执行上述用户终端侧的商品展示方法，所述方法包括：
获取本地的搜索记录或购物车商品列表。
根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至少一个商品的商品标识。
将所述意向购买信息发送给展示终端。
在一个实施例中，所述方法还包括：向所述展示终端发送当前位置，便于所述展示终端确定所述展示终端与所述用户终端的位置关系是否满足预设条件。
在一个实施例中，所述向所述展示终端发送当前位置包括：获取包括所述用户终端当前位置和所述展示终端位置的地图；根据所述地图确定所述用户终端与所述展示终端的距离是否小于或等于第二预设距离阈值；若所述用户终端与所述展示终端的距离小于或等于第二预设距离阈值，向所述展示终端发送所述当前位置。
在一个实施例中，所述向所述展示终端发送当前位置包括：当与所述展示终端对应的无线局域网建立连接时，向所述展示终端发送当前位置。
本领域技术人员在考虑说明书及实践这里公开的公开后，将容易想到本公开的其它实施方案。本申请旨在涵盖本公开的任何变型、用途或者适应性变化，这些变型、用途或者适应性变化遵循本公开的一般性原理并包括本公开未公开的本技术领域中的公知常识或惯用技术手段。说明书和实施例仅被视为示例性的，本公开的真正范围和精神由下面的权利要求指出。
应当理解的是，本公开并不局限于上面已经描述并在附图中示出的精确结构，并且可以在不脱离其范围进行各种修改和改变。本公开的范围仅由所附的权利要求来限制。

Claims (22)

  1. 一种商品展示方法，其特征在于，应用于展示终端，包括：
    确定所述展示终端与用户终端的位置关系是否满足预设条件；
    若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识；
    根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。
  2. 根据权利要求1所述的方法，其特征在于，所述确定所述展示终端与用户终端的位置关系是否满足预设条件包括：
    获取所述用户终端与所述展示终端之间的距离；
    根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件。
  3. 根据权利要求2所述的方法，其特征在于，所述根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件包括：
    确定所述距离是否小于或等于第一预设距离阈值；
    若所述距离小于或等于所述第一预设距离阈值，确认所述展示终端与用户终端的位置关系满足预设条件。
  4. 根据权利要求1所述的方法，其特征在于，所述确定所述展示终端与用户终端的位置关系是否满足预设条件包括：
    确定所述展示终端与所述用户终端的位置关系是否满足人脸识别的要求；
    所述若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息包括：
    若所述展示终端与所述用户终端的位置关系满足人脸识别的要求；，获取所述用户终端的意向购买信息。
  5. 根据权利要求1至4任意一项权利要求所述的方法，其特征在于，所述获取所述用户终端的意向购买信息包括：
    获取所述用户终端的终端标识；
    根据所述终端标识向服务器发送查询信息，所述查询信息包括所述用户终端的终端标识，以便于所述服务器获取所述终端标识对应的用户终端的搜索记录或者购物车商品列表，并根据所述搜索记录或者所述购物车商品列表获取所述用户终端的意向购买信息；
    接收所述服务器发送的反馈信息，所述反馈信息包括所述意向购买信息。
  6. 一种商品展示方法，其特征在于，应用于用户终端，包括：
    获取本地的搜索记录或购物车商品列表；
    根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至少一个商品的商品标识；
    将所述意向购买信息发送给展示终端。
  7. 根据权利要求6所述的方法，其特征在于，所述方法还包括：
    向所述展示终端发送当前位置，便于所述展示终端确定所述展示终端与所述用户终端的位置关系是否满足预设条件。
  8. 根据权利要求7所述的方法，其特征在于，所述向所述展示终端发送当前位置包括：
    获取包括所述用户终端当前位置和所述展示终端位置的地图；
    根据所述地图确定所述用户终端与所述展示终端的距离是否小于或等于第二预设距离阈值；
    若所述用户终端与所述展示终端的距离小于或等于第二预设距离阈值，向所述展示终端发送所述当前位置。
  9. 根据权利要求7所述的方法，其特征在于，所述向所述展示终端发送当前位置包括：
    当与所述展示终端对应的无线局域网建立连接时，向所述展示终端发送当前位置。
  10. 一种商品展示装置，其特征在于，包括：
    确定模块，用于确定所述展示终端与用户终端的位置关系是否满足预设条件；
    第一获取模块，用于若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识；
    展示模块，用于根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。
  11. 根据权利要求10所述的装置，其特征在于，所述确定模块包括：
    第一获取子模块，用于获取所述用户终端与所述展示终端之间的距离；
    第一确定子模块，用于根据所述距离，确定所述展示终端与用户终端的位置关系是否满足预设条件。
  12. 根据权利要求11所述的装置，其特征在于，所述第一确定子模块包括：
    确定单元，用于确定所述距离是否小于或等于第一预设距离阈值；
    确认单元，用于若所述距离小于或等于所述第一预设距离阈值，确认所述展示终端与 用户终端的位置关系满足预设条件。
  13. 根据权利要求10所述的装置，其特征在于，所述确定模块包括：
    第二确定子模块，用于确定所述展示终端与所述用户终端的位置关系是否满足人脸识别的要求；
    所述第一获取模块包括：
    第二获取子模块，用于若所述展示终端与所述用户终端的位置关系满足人脸识别的要求，获取所述用户终端的意向购买信息。
  14. 根据权利要求10至13任意一项权利要求所述的装置，其特征在于，所述第一获取模块包括：
    第三获取子模块，用于获取所述用户终端的终端标识；
    第一发送子模块，用于根据所述终端标识向服务器发送查询信息，所述查询信息包括所述用户终端的终端标识，以便于所述服务器获取所述终端标识对应的用户终端在预设应用中的搜索记录或者购物车商品列表，并根据所述搜索记录或者所述购物车商品列表获取所述用户终端的意向购买信息；
    接收子模块，用于接收所述服务器发送的反馈信息，所述反馈信息包括所述意向购买信息。
  15. 一种商品展示装置，其特征在于，包括：
    第三获取模块，用于获取本地的在预设应用中的搜索记录或购物车商品列表；
    第四获取模块，用于根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至少一个商品的商品标识；
    第一发送模块，用于将所述意向购买信息发送给展示终端。
  16. 根据权利要求15所述的装置，其特征在于，所述装置还包括：
    第二发送模块，用于向所述展示终端发送当前位置，便于所述展示终端确定所述展示终端与所述用户终端的位置关系是否满足预设条件。
  17. 根据权利要求16所述的装置，其特征在于，所述第二发送模块包括：
    第四获取子模块，用于获取包括所述用户终端当前位置和所述展示终端位置的地图；
    第三确定子模块，用于根据所述地图确定所述用户终端与所述展示终端的距离是否小于或等于第二预设距离阈值；
    第二发送子模块，用于若所述用户终端与所述展示终端的距离小于或等于第二预设距离阈值，向所述展示终端发送所述当前位置。
  18. 根据权利要求16所述的装置，其特征在于，所述第二发送模块包括：
    第三发送子模块，用于当与所述展示终端对应的无线局域网建立连接时，向所述展示终端发送当前位置。
  19. 一种商品展示装置，其特征在于，包括：
    第一处理器；
    用于存储第一处理器可执行指令的第一存储器；
    其中，所述第一处理器被配置为：
    确定所述展示终端与用户终端的位置关系是否满足预设条件；
    若所述展示终端与用户终端的位置关系满足所述预设条件，获取所述用户终端的意向购买信息，所述意向购买信息包括用户有意向进行购买的至少一个商品的商品标识；
    根据所述意向购买信息，展示所述意向购买信息包括的商品标识对应的所述至少一个商品。
  20. 一种商品展示装置，其特征在于，包括：
    第二处理器；
    用于存储第二处理器可执行指令的第二存储器；
    其中，所述第二处理器被配置为：
    获取本地的搜索记录或购物车商品列表；
    根据所述搜索记录或者购物车商品列表，获取意向购买信息，所述意向购买信息包括所述搜索记录对应的至少一个商品的商品标识和/或所述购物车商品列表包括的至少一个商品的商品标识；
    将所述意向购买信息发送给展示终端。
  21. 一种计算机可读存储介质，其上存储有计算机指令，其特征在于，该指令被处理器执行时实现权利要求1至5任意一项权利要求所述方法的步骤。
  22. 一种计算机可读存储介质，其上存储有计算机指令，其特征在于，该指令被处理器执行时实现权利要求6至9任意一项权利要求所述方法的步骤。
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