WO2020011099A1 - 订单处理方法、装置及电子设备 - Google Patents

订单处理方法、装置及电子设备 Download PDF

Info

Publication number
WO2020011099A1
WO2020011099A1 PCT/CN2019/094700 CN2019094700W WO2020011099A1 WO 2020011099 A1 WO2020011099 A1 WO 2020011099A1 CN 2019094700 W CN2019094700 W CN 2019094700W WO 2020011099 A1 WO2020011099 A1 WO 2020011099A1
Authority
WO
WIPO (PCT)
Prior art keywords
user
order
virtual
user order
belongs
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
PCT/CN2019/094700
Other languages
English (en)
French (fr)
Inventor
林晨
张丽莉
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Alibaba Group Holding Ltd
Original Assignee
Alibaba Group Holding Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Alibaba Group Holding Ltd filed Critical Alibaba Group Holding Ltd
Publication of WO2020011099A1 publication Critical patent/WO2020011099A1/zh
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

Links

Images

Classifications

    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Electronic shopping [e-shopping] utilising user interfaces specially adapted for shopping
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0633—Managing shopping lists, e.g. compiling or processing purchase lists
    • G06Q30/0635—Managing shopping lists, e.g. compiling or processing purchase lists replenishment orders; recurring orders
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0639—Locating goods or services, e.g. based on physical position of the goods or services within a shopping facility

Definitions

  • the present application relates to an order processing method, device and electronic equipment, and belongs to the field of computer technology.
  • Embodiments of the present invention provide an order processing method, an apparatus, and an electronic device, so as to implement a virtual market that is integrated offline and online.
  • an order processing method including:
  • An embodiment of the present invention further provides an order processing device, including:
  • An order obtaining module configured to obtain at least one user order from a fair market page of a virtual market, the virtual market corresponding to a specified region;
  • An order processing module is configured to determine whether the user order belongs to the specified region, and if it does, process the user order according to a commodity sales strategy model corresponding to the specified region.
  • An embodiment of the present invention further provides an electronic device, including:
  • a processor coupled to the memory for executing the program for processing:
  • the order processing method, device, and electronic equipment provided by the embodiments of the present invention can fully tap the purchasing needs of local and offline geographical groups, and realize a virtual market that is integrated online and offline.
  • FIG. 1 is a schematic diagram of an application scenario of a virtual bazaar according to an embodiment of the present invention
  • FIG. 2 is a schematic diagram of a user interface of a virtual bazaar according to an embodiment of the present invention
  • FIG. 3 is a schematic diagram of an online-offline cooperation business process based on a virtual bazaar according to an embodiment of the present invention
  • FIG. 4 is a schematic flowchart of a method for generating a virtual bazaar according to an embodiment of the present invention
  • FIG. 5 is a schematic flowchart of an order processing method according to an embodiment of the present invention.
  • FIG. 6 is a schematic flowchart of a user login guidance process according to an embodiment of the present invention.
  • FIG. 7 is a schematic structural diagram of a virtual market generating device according to an embodiment of the present invention.
  • FIG. 8 is a schematic structural diagram of an order processing device according to an embodiment of the present invention.
  • FIG. 9 is one of the schematic structural diagrams of an electronic device according to an embodiment of the present invention.
  • FIG. 10 is a second schematic structural diagram of an electronic device according to an embodiment of the present invention.
  • Virtual bazaar Compared to the bazaars in the real world, online bazaars include one or more bazaar pages, model shopping scenes of bazaars in the real world, and use online trading to complete shopping.
  • the virtual bazaar corresponds to a specified region, and executes a specific product sales strategy for users belonging to the region. It is an e-commerce that combines the real-world regional attributes and online shopping transaction mode. mode.
  • Rush market page The main page of the virtual market is used to provide a human-computer interaction interface for displaying product information. Through the hurry page, users can access the product information of various products provided by the virtual market and complete online transactions.
  • the market page can also display content such as market trends, product discount information, and so on.
  • Some functions or information on the rush page also have regional attributes. The content or functions displayed on the rush page can be set exclusively for users in that area.
  • a business model of pre-purchase demand analysis is adopted.
  • a sales strategy model matching the purchase demand of the region is formed.
  • the sales strategy model may include a product discount strategy, a product classification and theme sales strategy, and a product distribution strategy.
  • a corresponding market page can be generated according to the model to form a virtual market.
  • the market page of the virtual market can have different page units to reflect each element of the sales strategy model.
  • various discount strategies and distribution strategies are executed according to the sales strategy model.
  • the user's regionality can be reflected by the receiving address in the product order.
  • the sales strategy model can be executed only for users in a specific region. If the receiving address does not belong to the region, you can execute the regular network mode without enjoying Discounts or deliveries from this virtual market.
  • the determination may also be performed according to the location information of the terminal used by the user. For example, the area location determination may be achieved through information such as GPS positioning or an IP address.
  • pre-analysis of purchase demand can be used to pre-estimate the quantity of goods sold, thereby forming a bulk purchase order from a merchant.
  • the goods can be shipped in batches, thereby saving logistics costs.
  • the merchant can first send the goods purchased in bulk by the e-commerce to the logistics warehouse corresponding to the region, and then the logistics warehouse can realize timely delivery according to the user's order, such as the same-day delivery or Zida.
  • e-commerce or third-party logistics companies can build different levels of physical warehouses according to the size of the region. For example, a large area (for example, a city) may include multiple sub-areas (for example, multiple counties or villages and towns), a large area corresponds to a central warehouse, and each sub-area corresponds to a sub- warehouse.
  • the merchant sends the bulk purchased goods to the central warehouse in advance, and then, according to the ordering situation of users in different sub-regions after the start of the market, the e-commerce warehouse allocates the goods between the central warehouse and the sub- warehouse, so as to achieve a more optimized Logistics and distribution services.
  • users can be aggregated into the online marketplace through the location information from the user terminal.
  • the GPS positioning function of the mobile terminal used by the user can be used.
  • the mobile terminal is determined to be in the region corresponding to the virtual market by using the location information carried in the login request. , Actively display the page of the virtual market, thereby guiding users to the virtual market.
  • FIG. 1 it is a schematic diagram of an application scenario of a virtual bazaar according to an embodiment of the present invention.
  • Merchant 1 Before constructing the virtual market, through pre-purchase analysis of purchase demand, an order for bulk purchase from merchant 1 is generated.
  • Merchant 1 will send the goods to central warehouse 2 in advance, and central warehouse 2 corresponds to a larger area, such as corresponding to City limits.
  • central warehouse 2 Below the central warehouse 2, there are also multiple county-level sub-bins 3 corresponding to the county seat.
  • the central warehouse 2 and the county-level sub-bin 3 will be pre-analyzed according to the purchase needs of users 4 in each county-level region and each The order status of the virtual marketplace 6 is for the distribution of goods.
  • the goods can reach the next day after reaching the county-level sub warehouse 3.
  • the user 4 can use the terminal 5 to perform a virtual bazaar 6 in an online manner, and the virtual bazaar 6 is equivalent to a virtual local bazaar set within the county seat.
  • the virtual market 6 sets a strategy of discounting according to the number of items sold. By setting a multi-level threshold for the number of items sold, different discount strengths are achieved.
  • the e-commerce platform After the user places an order through the terminal 5, the e-commerce platform will determine whether the user belongs to this region.
  • the specific determination method may be the delivery address of the order and / or the location information of the terminal 5.
  • the logistics dispatch information After the order is placed and the payment is completed, the logistics dispatch information will be generated and sent to the county-level sub-warehouse 3 corresponding to the county seat, and the next-day delivery process will be triggered.
  • a physical bazaar is set up in the area of the county seat.
  • the physical bazaar provides product display, and the user 4 can place an order by scanning the code, thereby turning to an online purchase behavior.
  • the foregoing virtual marketplace 6 may be implemented as a user interface as shown in FIG. 2, which is a schematic diagram of a user interface of the virtual marketplace according to an embodiment of the present invention.
  • FIG. 2 is a schematic diagram of a user interface of the virtual marketplace according to an embodiment of the present invention.
  • Figure 2 shows the product page in the clothing market. At the top of the product page, the number of currently sold products, the current discount status, and the remaining time are displayed.
  • FIG. 3 it is a schematic diagram of an online-offline cooperation business process based on a virtual bazaar according to an embodiment of the present invention.
  • Figure 3 shows the application of online and offline virtual market.
  • the e-commerce platform will create investment promotion projects and issue them to merchants.
  • the merchant registers the selected product, it is submitted to the e-commerce platform for review.
  • the e-commerce platform signs a contract with the merchant, and then makes bulk purchases to the merchant.
  • the merchant makes batch shipments according to the bulk purchase order.
  • the merchant sends the specified products in batches to the central warehouse (for example, the central warehouse corresponds to a municipal area).
  • the e-commerce platform sends the goods in the central warehouse to each county warehouse according to the estimated purchase demand in each region (for example, in counties).
  • the commodity e-commerce platform After the purchase is completed, the commodity e-commerce platform starts to create some offline activities. The selected products and regions for the event are displayed in the physical market. Only samples are provided in the physical market. The e-commerce platform realizes sample distribution by calling goods from the county warehouse, and forms offline samples.
  • the online virtual market and offline demo shop started to catch up at the same time.
  • users can purchase products through the user terminal on the marketplace page of the virtual market to place an order, or patronize offline samples, check the physical sample display through the offline shopping guide, and then place an order in the form of a scan code Or place an order through the online rush page.
  • the order will be sent directly to the corresponding county warehouse, triggering the product distribution process. Because the product has been stored in the county warehouse in advance, it can be reached the next day. After the user receives the product, it will be completed after confirming the receipt. Commodity transaction process.
  • the embodiments of the present invention can fully tap the purchase needs of regional groups in towns and rural markets, and combine online sales and distribution models to break the physical address separation.
  • Aggregate online consumer shopping needs (such as offline markets, night markets, etc.) in different regions offline, and build a personalized shopping scene shopping mode for thousands of counties / towns / villages in online.
  • new retail formats of traditional models such as market collection and night market can be realized, which can serve offline and online sales in the same region. Need for online consumption.
  • different regions can build multiple online shopping platforms with different themes, different types, and different discount strengths at the same time.
  • the technical architecture of the virtual bazaar provided by the embodiment of the present invention can fully tap the purchasing needs of the offline group and realize the virtual bazaar that is integrated online and offline.
  • FIG. 4 it is a schematic flowchart of a method for generating a virtual market in an embodiment of the present invention.
  • the method can be run on an e-commerce platform.
  • the method includes:
  • estimated data of purchase demand in a specified region may come from data analysis of historical user orders of the e-commerce platform. Specifically, the historical user orders belonging to the specified region may be filtered by the receiving address information in the historical user orders. In addition, whether the user belongs to the designated area can also be determined according to the registration information of the user or the geographical location information of the user's frequently logged in. After filtering out historical user order data, data analysis is performed on these historical user orders to predict purchase demand and generate estimated data. Estimated data can include the type and quantity of goods required, as well as the combination of goods and so on. In addition, the above-mentioned estimated purchase demand data can also come from offline data, such as sales data collected from local stores, supermarkets, or real markets.
  • S102 Generate a commodity sales strategy model for the virtual bazaar for the specified area according to the estimated data of purchase demand. Further, in addition to generating a commodity sales strategy model based on the estimated data of purchase demand, a commodity sales strategy model may also be generated by combining commodity inventory data and / or distribution capability data of a designated area.
  • the product sales strategy model mentioned here can include the following aspects of the strategy model:
  • the discount strength and discount methods they can offer are different.
  • the gross profit of apparel category is relatively high, so the discount space that can be provided is relatively large, while the generation cost of home appliance category is relatively high, so the discount space is relatively limited.
  • different types of products can be divided into different sub-marts, so as to provide different discount strategies or distribution strategies.
  • the designated area may include multiple sub-areas.
  • a central storage site (may be referred to as a central warehouse) is set, and each sub-area is provided with a sub-warehouse site (may be referred to as a sub-warehouse).
  • the commodity distribution strategy model may include: a commodity warehouse strategy model and a deployment strategy model between the central warehouse site and the sub-warehouse site.
  • the page of the virtual market may include a page unit that displays the dynamic relationship between the product order status data and the product discount. Multiple sub-virtual market pages are generated, and each sub-virtual market page corresponds to a different product category or product theme.
  • the method may further include:
  • S104 Generate bulk purchase information of the product according to the estimated data. These bulk purchase information can be sent to the corresponding client or server of the merchant through the e-commerce platform, forming an online purchase order, allowing the merchant to prepare goods for shipment in advance, thereby reducing the logistics cost of the merchant, and can be used for the virtual market after the start Logistics is prepared in advance to achieve the purpose of fast delivery.
  • the method may further include:
  • S105 Respond to a login request of the user terminal, and obtain geographic location information of the user terminal.
  • GPS data or IP address data of a user terminal is acquired from the login request, so as to determine geographic location information of the user terminal.
  • S106 If the geographic location information belongs to the designated area, send a catch-up page instruction to display the virtual market to the user terminal to guide the page displayed in the user terminal to the catch-up page corresponding to the designated area.
  • the online and offline virtual bazaars are generated by digging the purchase demand of the offline group. And through the pre-analysis of purchase requirements, it can realize pre-purchase from merchants and make logistics preparations in advance, so as to reduce the distribution cost of merchants, and also improve the speed of logistics to reach users. In addition, you can also actively guide users in the region to the virtual market corresponding to the region through active guidance through the user ’s location information when logging in to the e-commerce platform, thereby achieving online and offline user aggregation.
  • FIG. 5 it is a schematic flowchart of an order processing method according to an embodiment of the present invention.
  • the method can be run on an e-commerce platform.
  • the method includes:
  • S201 Obtain at least one user order from a fair market page of a virtual market, where the virtual market corresponds to a specified region.
  • the e-commerce platform will receive a large number of user orders after the start of the virtual market. After receiving these user orders, the e-commerce platform performs the determination process of step S202 to confirm whether the user order belongs to the virtual market in the designated area.
  • step S202 Determine whether the user's order belongs to the designated region. If it belongs, go to step S203, if not, go to step S204.
  • the specific judgment method may be specifically: judging whether the user order belongs to a designated area according to the receiving address information in the user order or the geographic location information of the user terminal that generates the user order.
  • the commodity sales strategy model may include a discount strategy model, a commodity classification sales strategy model or a theme commodity sales strategy model, a commodity distribution strategy model, and the like.
  • the e-commerce platform can determine the price of goods, logistics and warehousing, etc., according to the pre-generated product sales model according to changes in user order status data.
  • this step may specifically include the following aspects of processing:
  • the discount policy model may specifically include the mapping relationship between the product order status data and the product price. Accordingly, in the process of processing user orders, the product price corresponding to the user order is determined according to the current product order status data.
  • the commodity ordering status data may include: the ordered quantity of the commodity and / or the ordered quantity of the commodity combination.
  • the specific discount strategy can be adopted: for example, the more the product is sold, the greater the discount model is.
  • several discount ladders can be set, for example, 10% off for 100 items, 20% off for 2000 items, and 70% off for 3000 items. In addition, you can set more flexible discount strategies. For example, within 3 hours of the start of the virtual market, 20% off the sales of 500 items and 40% off the sales of 2000 items within 10 hours.
  • the goods have been stored in advance in the central warehouse or sub-warehouse in the region corresponding to the virtual market.
  • the user order can be sent directly to the logistics warehouse site corresponding to the specified region
  • the server corresponding to the central warehouse or the sub warehouse to trigger the delivery process to achieve the same-day or next-day delivery.
  • the product price when the user completes the transaction may be different from the product price at the end of the virtual market.
  • the e-commerce platform may determine the rebate data for each order according to the arrival of the cut-off time of the commodity sales strategy model, and perform rebate processing to the user according to the final product price corresponding to the cut-off time.
  • S204 Process the user's order according to the conventional online shopping mode. If the user's order does not meet the requirements of the virtual market, for example, the delivery address is not in the designated area, etc., they will not enjoy the discounted discount provided by the virtual market or the next day delivery service.
  • FIG. 6 is a schematic diagram of a user login guidance process according to an embodiment of the present invention.
  • the process may include:
  • S206 Respond to a login request of the user terminal, and obtain geographic location information of the user terminal.
  • GPS data or IP address data of a user terminal is acquired from the login request, so as to determine geographic location information of the user terminal.
  • S207 If the geographic location information belongs to the specified region, send a catch-up page instruction to display the virtual market to the user terminal to guide the page displayed in the user terminal to the catch-up page corresponding to the specified region.
  • the order processing method based on the architecture of the virtual market corresponding to the region, the user orders belonging to the region are processed corresponding to the commodity sales strategy model of the virtual market, thereby realizing offline and online Combined business model.
  • logistics preparations can be made in advance, which can reduce the distribution cost of merchants and increase the speed of logistics to reach users.
  • FIG. 7 it is a schematic structural diagram of a device for generating a virtual bazaar according to an embodiment of the present invention.
  • the device includes:
  • the estimated data obtaining module 11 is configured to obtain estimated data of purchase demand in a specified region. Specifically, historical user orders whose receiving address information belongs to the specified region can be obtained, and estimated data can be generated according to the historical user orders. In addition, whether the user belongs to the designated area can also be determined according to the registration information of the user or the geographical location information of the user's frequently logged in.
  • the above-mentioned estimated purchase demand data can also come from offline data, such as sales data collected from local stores, supermarkets, or real markets.
  • a model generating module 12 is configured to generate a commodity sales strategy model for a virtual market in the designated area according to the estimated data of purchase demand.
  • generating a product sales strategy model may include:
  • the above-mentioned designated area may include multiple sub-areas, the designated area is provided with a central storage site, and each sub-area is provided with a sub-warehouse site. Accordingly, generating a product distribution strategy model may further include:
  • a commodity storage strategy model and a deployment strategy model between the central storage site and the sub-warehousing site are generated.
  • a page generation module 13 is configured to generate a market page of a virtual market according to a product sales strategy model.
  • the market page for generating a virtual market may include:
  • Generate page units that display the dynamic relationship between product order status data and product discounts, and / or generate multiple child virtual market pages, each of which corresponds to a different product category or product theme.
  • the device may also include:
  • Purchasing information generating module 14 is used to generate bulk purchasing information of products based on the estimated data, so that the merchant can prepare goods for shipment in advance, thereby reducing the logistics cost of the merchant, and preparing in advance for the logistics after the start of the virtual market To achieve the purpose of fast delivery.
  • the above apparatus may further include:
  • a geographic location information acquisition module 15 configured to acquire the geographic location information of a user terminal in response to a login request of the user terminal;
  • the user guide module 16 is configured to send a display page display instruction of the virtual market to the user terminal when the geographic location information belongs to the specified area, so as to guide the page displayed on the user terminal to the market corresponding to the specified area. page.
  • the virtual marketplace generating device provided by the embodiment of the present invention generates online and offline virtual marketplaces by digging the purchase needs of local and offline regional groups. And through the pre-analysis of purchase requirements, it can realize pre-purchase from merchants and make logistics preparations in advance, so as to reduce the distribution cost of merchants, and also improve the speed of logistics to reach users. In addition, you can also actively guide users in the region to the virtual market corresponding to the region through active guidance through the user's location information when logging in to the e-commerce platform, thereby achieving online and offline user aggregation.
  • FIG. 8 it is a schematic structural diagram of an order processing device according to an embodiment of the present invention.
  • the device includes:
  • An order obtaining module 21 is configured to obtain at least one user order from a fair market page of a virtual market, where the virtual market corresponds to a specified region.
  • the order processing module 22 is configured to determine whether a user order belongs to a specified region, and if it belongs, the user order is processed according to a product sales strategy model corresponding to the specified region. Specifically, whether the user order belongs to a specified region may be determined according to the shipping address information in the user order or the geographic location information of the user terminal that generated the user order. In addition, the processing of user orders may include the following aspects:
  • the current order status data determine the product price of the user's order. For example, the more goods sold, the greater the discount.
  • the goods have been stored in advance in the central warehouse or sub-warehouse in the region corresponding to the virtual market.
  • the user order can be sent directly to the logistics warehouse site corresponding to the specified region
  • the server corresponding to the central warehouse or the sub warehouse to trigger the delivery process to achieve the same-day or next-day delivery.
  • the product price when the user completes the transaction may be different from the product price at the end of the virtual market.
  • the e-commerce platform may determine the rebate data for each order according to the arrival of the cut-off time of the commodity sales strategy model, and perform rebate processing to the user according to the final product price corresponding to the cut-off time.
  • the above apparatus may further include:
  • a geographic position information acquisition module 23 configured to acquire the geographic position information of the user terminal in response to a login request of the user terminal;
  • the user guidance module 24 is configured to send an instruction to display a virtual bazaar to the user terminal when the geographic location information belongs to the specified region.
  • the order processing device based on the architecture of the virtual market corresponding to the region, the user orders belonging to the region are executed corresponding to the commodity sales strategy model of the virtual market, thereby realizing offline and online Combined business model.
  • logistics preparations can be made in advance, which can reduce the distribution cost of merchants and increase the speed of logistics to reach users.
  • the foregoing embodiment describes the process and device structure of the method and device for generating a virtual bazaar.
  • the functions of the method and device described above can be implemented by using an electronic device, as shown in FIG.
  • One of the structural diagrams of the device specifically including: a memory 110 and a processor 120.
  • the memory 110 is configured to store a program.
  • the memory 110 may be configured to store various other data to support operations on the electronic device. Examples of such data include instructions for any application or method for operating on an electronic device, contact data, phone book data, messages, pictures, videos, etc.
  • the memory 110 may be implemented by any type of volatile or non-volatile storage device or a combination thereof, such as static random access memory (SRAM), electrically erasable programmable read-only memory (EEPROM), Programming read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic disk or optical disk.
  • SRAM static random access memory
  • EEPROM electrically erasable programmable read-only memory
  • EPROM Programming read-only memory
  • PROM programmable read-only memory
  • ROM read-only memory
  • magnetic memory magnetic memory
  • flash memory magnetic disk or optical disk.
  • the processor 120 is coupled to the memory 110 and is configured to execute a program in the memory 110 for performing the following processing:
  • a market page for the virtual market is generated.
  • the above processing may further include:
  • Obtaining product inventory data and / or distribution capability data in a specified area, and correspondingly, based on the estimated data of purchase demand, generating a product sales strategy model for a virtual market in the specified area includes:
  • the above processing may further include:
  • a market page instruction for displaying a virtual market is sent to the user terminal.
  • the product sales strategy model for generating a virtual market may include:
  • the market page for generating a virtual market may include:
  • Generate page units that display the dynamic relationship between product order status data and product discounts, and / or generate multiple child virtual market pages, each of which corresponds to a different product category or product theme.
  • the designated area includes multiple sub-areas, the designated area is set with a central storage site, and each sub-area is set with a sub-warehousing site. Accordingly, generating a product distribution strategy model includes:
  • a commodity storage strategy model and a deployment strategy model between the central storage site and the sub-warehousing site are generated.
  • processing may also include:
  • the bulk purchase information of the products is generated.
  • obtaining the estimated data of purchase demand in a specified region may include:
  • the electronic device may further include a communication component 130, a power supply component 140, an audio component 150, a display 160 and other components. Only some components are shown schematically in FIG. 9, which does not mean that the electronic device includes only the components shown in FIG. 9.
  • the communication component 130 is configured to facilitate wired or wireless communication between the electronic device and other devices.
  • the electronic device can access a wireless network based on a communication standard, such as WiFi, 2G or 3G, or a combination thereof.
  • the communication component 130 receives a broadcast signal or broadcast-related information from an external broadcast management system via a broadcast channel.
  • the communication component 130 further includes a near field communication (NFC) module to facilitate short-range communication.
  • NFC near field communication
  • the NFC module can be implemented based on radio frequency identification (RFID) technology, infrared data association (IrDA) technology, ultra wideband (UWB) technology, Bluetooth (BT) technology, and other technologies.
  • RFID radio frequency identification
  • IrDA infrared data association
  • UWB ultra wideband
  • Bluetooth Bluetooth
  • the power supply assembly 140 provides power to various components of the electronic device.
  • the power component 140 may include a power management system, one or more power sources, and other components associated with generating, managing, and distributing power for electronic devices.
  • the audio component 150 is configured to output and / or input audio signals.
  • the audio component 150 includes a microphone (MIC) that is configured to receive an external audio signal when the electronic device is in an operation mode, such as a call mode, a recording mode, and a voice recognition mode.
  • the received audio signal may be further stored in the memory 110 or transmitted via the communication component 130.
  • the audio component 150 further includes a speaker for outputting audio signals.
  • the display 160 includes a screen, and the screen may include a liquid crystal display (LCD) and a touch panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive an input signal from a user.
  • the touch panel includes one or more touch sensors to sense touch, swipe, and gestures on the touch panel. A touch sensor can not only sense the boundaries of a touch or slide action, but also detect the duration and pressure associated with a touch or slide operation.
  • the foregoing embodiment describes the flow processing and device structure of the order processing method and device.
  • the functions of the above method and device can be implemented by using an electronic device, as shown in FIG. 10, which is the structure of the electronic device according to the embodiment of the present invention.
  • the second schematic diagram specifically includes: a memory 210 and a processor 220.
  • the memory 210 is configured to store a program.
  • the memory 210 may be configured to store various other data to support operations on the electronic device. Examples of such data include instructions for any application or method for operating on an electronic device, contact data, phone book data, messages, pictures, videos, etc.
  • the memory 210 may be implemented by any type of volatile or non-volatile storage device or a combination thereof, such as static random access memory (SRAM), electrically erasable programmable read-only memory (EEPROM), Programming read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic disk or optical disk.
  • SRAM static random access memory
  • EEPROM electrically erasable programmable read-only memory
  • EPROM Programming read-only memory
  • PROM programmable read-only memory
  • ROM read-only memory
  • magnetic memory magnetic memory
  • flash memory magnetic disk or optical disk.
  • the processor 220 is coupled to the memory 210 and is configured to execute a program in the memory 210 for performing the following processing:
  • judging whether a user order belongs to a designated region may include:
  • processing the user order according to the product sales strategy model corresponding to the specified region includes:
  • the rebate data for each user order is determined according to the final product price corresponding to the cut-off time, and rebate processing is performed.
  • the process can include:
  • a market page instruction for displaying a virtual market is sent to the user terminal.
  • the electronic device may further include: a communication component 230, a power component 240, an audio component 250, a display 260, and other components. Only some components are shown schematically in FIG. 10, which does not mean that the electronic device includes only the components shown in FIG. 10.
  • the communication component 230 is configured to facilitate wired or wireless communication between the electronic device and other devices.
  • the electronic device can access a wireless network based on a communication standard, such as WiFi, 2G or 3G, or a combination thereof.
  • the communication component 230 receives a broadcast signal or broadcast-related information from an external broadcast management system via a broadcast channel.
  • the communication component 230 further includes a near field communication (NFC) module to facilitate short-range communication.
  • the NFC module can be implemented based on radio frequency identification (RFID) technology, infrared data association (IrDA) technology, ultra wideband (UWB) technology, Bluetooth (BT) technology, and other technologies.
  • RFID radio frequency identification
  • IrDA infrared data association
  • UWB ultra wideband
  • Bluetooth Bluetooth
  • the power supply module 240 provides power to various components of the electronic device.
  • the power component 240 may include a power management system, one or more power sources, and other components associated with generating, managing, and distributing power for electronic devices.
  • the audio component 250 is configured to output and / or input audio signals.
  • the audio component 250 includes a microphone (MIC) configured to receive an external audio signal when the electronic device is in an operation mode, such as a call mode, a recording mode, and a voice recognition mode.
  • the received audio signal may be further stored in the memory 210 or transmitted via the communication component 230.
  • the audio component 250 further includes a speaker for outputting audio signals.
  • the display 260 includes a screen, which may include a liquid crystal display (LCD) and a touch panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive an input signal from a user.
  • the touch panel includes one or more touch sensors to sense touch, swipe, and gestures on the touch panel. A touch sensor can not only sense the boundaries of a touch or slide action, but also detect the duration and pressure associated with a touch or slide operation.
  • a person of ordinary skill in the art may understand that all or part of the steps of implementing the foregoing method embodiments may be implemented by a program instructing related hardware.
  • the aforementioned program may be stored in a computer-readable storage medium.
  • the steps including the foregoing method embodiments are performed; and the foregoing storage medium includes various media that can store program codes, such as a ROM, a RAM, a magnetic disk, or an optical disc.

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • Marketing (AREA)
  • Economics (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

一种订单处理方法、装置及电子设备。其中方法包括：获取来自于虚拟集市的赶集页面的至少一个用户订单，所述虚拟集市与指定地域对应；判断所述用户订单是否属于所述指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对所述用户订单进行处理。能够充分挖掘线下的地域群体的购买需求，实现线上线下相融合的虚拟集市。

Description

订单处理方法、装置及电子设备
本申请要求2018年07月13日递交的申请号为201810769101.3、发明名称为“订单处理方法、装置及电子设备”的中国专利申请的优先权，其全部内容通过引用结合在本申请中。
技术领域
本申请涉及一种订单处理方法、装置及电子设备，属于计算机技术领域。
背景技术
随着电子商务技术和物流配送体系的发展，通过互联网进行购物已经成为人们生活的一部分，生活中越来越多的商品都是基于网购而获得。
目前的各大电商平台，完全是基于线上的网购情况来构建商品销售模式和物流配送策略，并没有充分挖掘线下的各个地域性群体的购买需求。
发明内容
本发明实施例提供一种订单处理方法、装置及电子设备，以实现线下线上相融合的虚拟集市。
为了实现上述目的，本发明实施例提供了一种订单处理方法，包括：
获取来自于虚拟集市的赶集页面的至少一个用户订单，所述虚拟集市与指定地域对应；
判断所述用户订单是否属于所述指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对所述用户订单进行处理。
本发明实施例还提供了一种订单处理装置，包括：
订单获取模块，用于获取来自于虚拟集市的赶集页面的至少一个用户订单，所述虚拟集市与指定地域对应；
订单处理模块，用于判断所述用户订单是否属于所述指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对所述用户订单进行处理。
本发明实施例还提供了一种电子设备，包括：
存储器，用于存储程序；
处理器，耦合至所述存储器，用于执行所述程序，以用于如下处理：
获取来自于虚拟集市的赶集页面的至少一个用户订单，所述虚拟集市与指定地域对应；
判断所述用户订单是否属于所述指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对所述用户订单进行处理。
本发明实施例提出的订单处理方法、装置及电子设备，能够充分挖掘线下的地域群体的购买需求，实现线上线下相融合的虚拟集市。
上述说明仅是本发明技术方案的概述，为了能够更清楚了解本发明的技术手段，而可依照说明书的内容予以实施，并且为了让本发明的上述和其它目的、特征和优点能够更明显易懂，以下特举本发明的具体实施方式。
附图说明
图1为本发明实施例的虚拟集市的应用场景示意图；
图2为本发明实施例的虚拟集市的用户界面示意图；
图3为本发明实施例的基于虚拟集市的线上线下配合业务流程示意图；
图4为本发明实施例的虚拟集市的生成方法的流程示意图；
图5为本发明实施例的订单处理方法的流程示意图；
图6为本发明实施例的用户登录引导流程示意图；
图7为本发明实施例的虚拟集市的生成装置的结构示意图；
图8为本发明实施例的订单处理装置的结构示意图；
图9为本发明实施例的电子设备的结构示意图之一；
图10为本发明实施例的电子设备的结构示意图之二。
具体实施方式
下面将参照附图更详细地描述本公开的示例性实施例。虽然附图中显示了本公开的示例性实施例，然而应当理解，可以以各种形式实现本公开而不应被这里阐述的实施例所限制。相反，提供这些实施例是为了能够更透彻地理解本公开，并且能够将本公开的范围完整的传达给本领域的技术人员。
技术术语说明：
虚拟集市：相对于现实世界中的集市而言的线上集市，包括一个或多个赶集页面，模式现实世界中的集市的购物场景，并采用线上交易的模式完成购物。在发明实施例中， 虚拟集市与指定的地域相对应，面向属于该地域的用户，执行特定的商品销售策略，是一种将现实世界的地域属性和线上网购交易模式相结合的电子商务模式。
赶集页面：构成虚拟集市的主体页面，用于提供商品信息展示的人机交互界面，通过赶紧页面，用户可以访问虚拟集市提供的各种商品的商品信息，并完成线上交易。赶集页面还可以展示例如集市动态、商品折扣信息等内容。赶集页面中的一些功能或者信息，同样具有地域属性，赶集页面中展示的内容或者功能可以是专属于该地域的用户而设置的。
随着电子商务的高速发展，网购已经渗透到人们生活的各个方面，不过目前的网购模式中，更多着眼于线上的购买需求，而忽略了在现实世界中，由于地域性而带来的不同的购买需求。针对这种情况，在本发明实施例中，将现实世界中的地域性的购买需求进行了进一步挖掘，并与线上的销售和配送模式相结合，形成了线上线下结合的销售策略和物流机制。
在现实世界中，一方面，在一些农村地区或者中小城市中，消费者之间的相互沟通交流较为频繁，容易形成抱团的购买需求。尤其是在一些县城、小镇或者村落中，依然存在定期的集市，消费者会集中到集市中购买商品，这种行为称之为赶集。另一方面，由于商品的销售数量和交通状况等因素，将商品发送至较小的城市或者农村的物流成本必然要大于将商品发送至大城市的物流成本，这也是当前的各大电商所面临的一个问题。
本发明实施例中，采用了购买需求前置分析的业务模式，通过预先采集不同地域的消费群体的购买需求进行分析，形成与该地域的购买需求相匹配的销售策略模型。销售策略模型中可以包含商品折扣策略、商品分类分主题销售的策略、以及商品的配送策略等。
在形成了销售策略模型后，可以根据该模型生成对应的赶集页面，从而形成虚拟集市，在虚拟集市的赶集页面中可以不同的页面单元来体现该销售策略模型中的各个元素。当作为消费者的用户访问该赶集页面并进行线上购买时，会根据该销售策略模型执行各种折扣策略以及配送策略。用户的区域性可以通过商品订单中的收货地址来体现，该销售策略模型可以仅针对特定区域的用户来执行，如果收货地址不属于该区域，则可以执行常规的网络模式，而不享受该虚拟集市带来的折扣或者配送等优惠。另外，对于用户的区域判定，也可以根据用户使用的终端的位置信息来进行判定，例如可以通过GPS定位或则IP地址等信息来实现区域位置判定。
在上述的线上线下相结合的销售模式下，可以基于购买需求前置分析，对商品销售 数量进行预先估计，从而形成向商家的批量采购订单。这样对于商家来说，可以进行商品批量发货，从而节约物流成本。
对于配送策略来说，商家可以先将电商批量采购的商品，发送至与该地区对应的物流仓库，之后，该物流仓库可以根据用户的订单来实现及时发货，例如可以实现当日达或者次日达。更进一步的，电商或者第三方的物流公司，可以根据地域的大小来构建不同级别的物理仓库。例如，一个大的地域(例如一个城市)可以包括多个子地域(例如多个县或者村镇)，大的地域对应于中心仓，各个子地域对应于子仓。商家将批量采购的商品事先发送至中心仓，然后，电商根据集市开始后，各个不同子区域的用户的订购情况，在中心仓和子仓之间进行商品的仓储调配，从而实现更加优化的物流配送服务。
此外，在虚拟集市生成之后，可以通过来自用户终端的位置信息将用户汇集到线上集市中。例如，可以使用用户使用的移动终端的GPS定位功能，当用户使用用户终端登录电商提供的APP或者网站时，通过登录请求中携带的位置信息，判定移动终端处于与虚拟集市对应的地域时，主动显示虚拟集市的页面，从而将用户引导到虚拟集市中。
如图1所示，其为本发明实施例的虚拟集市的应用场景示意图。在构建虚拟集市之前，通过购买需求前置分析，生成向商家1进行批量采购的订单，商家1会预先将商品发送至中心仓2，中心仓2对应于较大范围的地域，例如对应于城市范围。在中心仓2之下还设置有多个与县城对应的县级子仓3，中心仓2和县级子仓3之间会根据各个县级地域的用户4的购买需求的前置分析以及各个虚拟集市6的订购状态，进行商品的物流调配。商品到达县级子仓3后就可以实现次日达。用户4可以通过终端5以在线(online)的方式进行虚拟集市6，该虚拟集市6相当于在县城范围内设置的虚拟本地集市。该虚拟集市6设置了按照商品销售件数进行打折的策略，通过设置多级的商品销售数量阈值，来实现不同的折扣力度。
用户通过终端5下单后，电商平台会判断该用户是否属于这个地域，具体的判定方式可以通过订单的配送地址和/或终端5的位置信息等。商品下单并完成支付环节后，就会生成物流派单信息，并发送给与该县城对应的县级子仓3，并触发次日达的配送流程。
此外，还以采用线下集市和线上虚拟集市相结合的模式。在该县城的地域上设置实体的集市，该实体集市提供商品展示，用户4可以通过扫码的方式进行下单，从而转为线上购买行为。
上述的虚拟集市6可以实现为如图2所示的用户界面，其为本发明实施例的虚拟集市的用户界面示意图。图2的用户界面中，根据商品的种类不同，形成了多个以商品的 类别或者主题进行划分的子虚拟集市。图2中所示的为服饰集市中的商品页面。在商品页面的最上方，显示有当前销售商品的数量、当前的折扣状况以及剩余时间。
如图3所示，其为本发明实施例的基于虚拟集市的线上线下配合业务流程示意图。图3体现了线上和线下的相互结合的虚拟集市的应用。
如图中所示，电商平台在购买需求前置分析后，会创建招商项目，并向商家发出。商家就选定的商品进行报名后，提交给电商平台进行审核，商品经过审核通过后，电商平台和商家进行签约，然后向商家进行批量采购，商家根据批量采购订单进行批量发货。商家将指定商品批量发送至在中心仓(例如中心仓对应于一个市级地域)。电商平台根据各个地域(例如以县为单位)的购买需求的预估，将中心仓中的商品发送至各个县仓。
在采购完成后，商品电商平台开始创建一些线下的活动，选定活动的商品和区域进行实体集市展示，实体集市中只提供样品即可。电商平台通过从县仓调用商品实现样品配送，并形成线下铺样。
在线下线上的准备工作完成后，线上虚拟集市和线下样铺同时开始赶集活动。作为消费者的用户可以通过用户终端在虚拟集市的赶集页面中选购商品进行下单，也可以光顾线下样品，通过线下导购查看实体的样品展示，然后再以扫码的形式下单或者通过线上赶集页面进行下单。
用户下单后，订单会直接发送到对应的县仓，触发商品配送流程，由于商品已经前置存入县仓，所以能够实现次日达，待用户收到商品后，经过确认收货就完成了商品交易流程。
由于在赶集活动中，会设定一定折扣策略，例如采用商品的销售总量与折扣比例相关联的折扣策略。某种商品的销售数量越多，折扣比例越高。用户在购买时的价格可能和赶集活动结束时的最终价格不一致。针对这种情况，在赶集活动结束时，还需要向用户进行折扣返利。
通过上述的虚拟集市的技术框架的介绍可以看出，本发明实施例能够充分挖掘乡镇、农村市场地域性群体的购买需求，与线上的销售模式和配送模式相结合，打破物理地址区隔，将线下不同区域的消费购物需求(例如线下赶集、夜市等)进行线上聚合，构建线上千县/镇/村千面的个性化赶集场景购物模式。此外，通过线下铺样与线上赶集页面相结合和导流，围绕地域性群体购物特征实现了对赶集、夜市这些传统模式的新零售业态，可同时服务于相同地域范围内的线下及线上消费需要。最终，基于上述虚拟集市的技术架构，不同地域可同时构建多个不同主题，不同类型，不同折扣力度的线上个性化赶集 场景购物模式。
本发明实施例提出的虚拟集市的技术架构，能够充分挖掘线下的地域群体的购买需求，实现线上线下相融合的虚拟集市。另外，通过购买需求的前置分析，能够实现向商家的预先采购，并提前进行物流准备，从而在降低商家的配送成本的同时，还能够提高物流的到达用户手中的速度。
下面通过一些具体实施例来进一步说明本发明的技术方案。
实施例一
如图4所示，其为本发明实施例的虚拟集市的生成方法的流程示意图，该方法可以在电商平台上运行，该方法包括：
S101：获取指定地域的购买需求的预估数据。这些预估数据可以来自于对电商平台的历史用户订单的数据分析，具体地，可以通过历史用户订单中的收货地址信息筛选出属于该指定地域的历史用户订单。另外，还可以根据用户的注册信息或者用户的经常登录的地理位置信息来判断该用户是否属于该指定区域。在筛选出用户历史订单数据后，对这些历史用户订单进行数据分析，预测购买需求，生成预估数据。预估数据可以包括需求商品的种类、数量以及商品组合形式等等。此外，上述的购买需求的预估数据也可以来自于线下的数据，例如从当地采集的商店、超市或者真实集市的销售数据等。
除了购买需求的预估数据之外，还可以获取指定区域的物流仓中的商品库存数据和/或该指定地域的配送能力数据(例如，有多少个物流仓库，地理位置如何，每天配送数量有多少等)。这些数据可以和预估数据一起作为生成商品销售策略模型的数据基础。
S102：根据购买需求的预估数据，生成针对该指定区域的虚拟集市的商品销售策略模型。进一步地，除了根据购买需求的预估数据来生成商品销售策略模型，还可以结合指定区域的商品库存数据和/或配送能力数据来生成商品销售策略模型。
这里所说的商品销售策略模型可以包括如下几个方面的策略模型：
1)基于商品订购状态数据的折扣策略模型。
一般而言，商品被订购的数量越多，就可以提供力度更大的折扣，因此，可以设计为随着商品订购数量的增长而升高折扣比例的折扣策略模型。此外，还可以根据实际需要设计其他的折扣策略模型。
2)商品分类销售策略模型或主题商品销售策略模型。
由于不同的商品之间，在生成成本、物流成本、仓储等各方面存在较大差异，导致其能够提供的折扣力度、折扣方式是差别的。例如，服饰类的毛利比较高，因此可以提 供的折扣空间比较大，而家电类的生成成本较高，因此，折扣空间比较有限。针对这种情况，可以将不同类型的商品分为不同的子集市，从而提供不同的折扣策略或者配送策略等。
3)商品配送策略模型。
如前文所描述的，指定地域可以包括多个子地域，在指定地域中，设置有中心仓储站点(可以简称为中心仓)，各个子地域设置有子仓储站点(可以简称为子仓)。商品配送策略模型可以包括：在中心仓储站点和子仓储站点之间的商品仓储策略模型和调配策略模型。
S103：根据商品销售策略模型，生成虚拟集市的赶集页面。
在虚拟集市的页面中，可以包括显示商品订购状态数据与商品折扣的动态关系的页面单元。并且生成多个子虚拟集市页面，各个子虚拟集市页面分别对应于不同的商品分类或商品主题。
此外，在上述方法中，在获取指定地域的购买需求的预估数据后，还可以包括：
S104：根据预估数据，生成商品的批量采购信息。这些批量采购信息可以通过电商平台发送至商家对应的客户端或者服务器，形成线上采购订单，让商家提前备货发货，由此能够减少商家的物流成本，并且能够为虚拟集市开始后的物流进行提前准备，以实现快速送货的目的。
另外，在生成了虚拟集市的赶集页面后，可以在用户登录电商平台(例如通过APP或者浏览器登录)时，将正处于该指定地域的用户引导至于与指定地域对应的赶集页面。具体地，该方法还可以包括：
S105：响应于用户终端的登录请求，获取用户终端的地理位置信息。在实际应用中，在收到登录请求时，从登录请求中获取到用户终端的GPS数据或者IP地址数据，从而来确定该用户终端的地理位置信息。
S106：如果该地理位置信息属于该指定地域，则向用户终端发送展示虚拟集市的赶集页面指令，以将用户终端中显示的页面引导至与该指定地域对应的赶集页面。
通过本发明实施例提供的虚拟集市的生成方法，通过挖掘线下的地域群体的购买需求，生成了线上线下相融合的虚拟集市。并通过购买需求的前置分析，能够实现向商家的预先采购，并提前进行物流准备，从而在降低商家的配送成本的同时，还能够提高物流的到达用户手中的速度。此外，还可以通过主动引导的方式，通过用户在登录电商平台时的位置信息，将处于该地域的用户主动引导至与该地域对应的虚拟集市中，从而实 现线上线下的用户聚合。
实施例二
如图5所示，其为本发明实施例的订单处理方法的流程示意图，该方法可以在电商平台上运行，该方法包括：
S201：获取来自于虚拟集市的赶集页面的至少一个用户订单，该虚拟集市与指定地域对应。电商平台在虚拟集市开始后，会接收到大量的用户订单，电商平台收到这些用户订单后，执行步骤S202的判定处理，以确认该用户订单是否属于指定区域的虚拟集市。
S202：判断用户订单是否属于指定地域，如果属于，则执行步骤S203，如果不属于，则执行步骤S204。其中，具体的判断方法可以具体为：根据用户订单中的收货地址信息或者生成该用户订单的用户终端的地理位置信息来判断用户订单是否属于指定地域。
S203：根据该指定地域对应的商品销售策略模型对用户订单进行处理。如实施例一所介绍的，商品销售策略模型可以包括折扣策略模型、商品分类销售策略模型或主题商品销售策略模型、商品配送策略模型等。在虚拟集市开始后，电商平台可以根据用户订购状态数据的变化，按照预先生成的商品销售模型，进行商品价格确定、物流和仓储调配等等。
具体地，该步骤可以具体包括如下几个方面的处理：
1)基于实时商品订购状态数据的折扣处理
根据当前订购状态数据，确定用户订单的商品价格。在折扣策略模型中可以具体包含商品订购状态数据与商品价格之间的映射关系，相应地，在进行用户订单处理的过程中，根据当前的商品订购状态数据，确定该用户订单对应的商品价格。其中，商品订购状态数据可以包括：商品的订购数量和/或商品组合的订购数量。具体的折扣策略可以采用：例如商品卖出的越多，折扣力度越大的折扣模式。具体可以设置几个折扣阶梯，例如，满100件打9折，满2000件打8折，满3000件打7折。此外，还可以设置更加灵活的折扣策略，例如，在虚拟集市开始的3小时内，商品销售满500件打8折，10小时内满2000件打6折等。
2)触发快速配送流程
基于前置购买需求的分析，商品已经提前仓储于虚拟集市对应的地域的中心仓或者子仓中，当用户订单产生后，可以直接将该用户订单发送至与指定地域对应的物流仓站点(中心仓或者子仓对应的服务器)，以触发发货流程，从而实现当日达或者次日达。
3)虚拟集市结束后的返利处理
鉴于虚拟集市的时效性，在商品订购状态数据与商品价格之间建立映射关系的折扣策略模型中，用户完成交易时的商品价格可能和虚拟集市结束时的商品价格不同，针对这种情况，可以在虚拟集市结束时根据结束时的价格向用户进行返利。具体地，电商平台可以响应于商品销售策略模型的截止时间的到来，根据截止时间对应的最终商品价格，确定针对各个订单的返利数据，并执行向用户的返利处理。
S204：按照常规网购模式，对用户订单进行处理。如果用户订单不符合该虚拟集市的要求，例如配送地址不在指定区域等等，就不享受该虚拟集市所提供的打折优惠或者次日达的配送服务。
另外，为了实现线上线下的充分融合，可以主动将线下用户引导至线上的虚拟集市中。具体地，在用户登录电商平台(例如通过APP或者浏览器登录)时，将正处于该指定地域的用户引导至于与指定地域对应的赶集页面。具体地，如图6所示，其为本发明实施例的用户登录引导流程示意图，该流程可以包括：
S206：响应于用户终端的登录请求，获取用户终端的地理位置信息。在实际应用中，在收到登录请求时，从登录请求中获取到用户终端的GPS数据或者IP地址数据，从而来确定该用户终端的地理位置信息。
S207：如果该地理位置信息属于该指定地域，则向用户终端发送展示虚拟集市的赶集页面指令，以将用户终端中显示的页面引导至与该指定地域对应的赶集页面。
需要说明的是，图6中的流程与图5的流程是在虚拟集市开始后，同步执行的，也就是说在进行实时订单处理的过程中，同时将登录电商平台的用户向虚拟集市进行引导。
通过本发明实施例提供的订单处理方法，基于与地域对应的虚拟集市的架构，对属于该地域的用户订单执行与该虚拟集市的商品销售策略模型对应的处理，从而实现线下与线上结合的赶集业务模式。另外，基于这种线上和线下相融合的赶集业务模式，由于提前进行了物流准备，能够在降低商家的配送成本的同时，还能够提高物流的到达用户手中的速度。此外，还可以通过主动引导的方式，通过用户在登录电商平台时的位置信息，将处于该地域的用户主动引导至与该地域对应的虚拟集市中，从而实现线上线下的用户聚合。
实施例三
如图7所示，其为本发明实施例的虚拟集市的生成装置的结构示意图，该装置包括：
预估数据获取模块11，用于获取指定地域的购买需求的预估数据。具体可以获取收货地址信息属于该指定地域的历史用户订单，并根据该历史用户订单生成预估数据。另外，还可以根据用户的注册信息或者用户的经常登录的地理位置信息来判断该用户是否属于该指定区域。
此外，上述的购买需求的预估数据也可以来自于线下的数据，例如从当地采集的商店、超市或者真实集市的销售数据等。
模型生成模块12，用于根据购买需求的预估数据，生成针对该指定区域的虚拟集市的商品销售策略模型。其中，生成商品销售策略模型可以包括：
生成基于商品订购状态数据的折扣策略模型，和/或，生成商品分类商品销售策略模型或商品主题商品销售策略模型，和/或，生成商品配送策略模型。
上述指定地域可以包括多个子地域，指定地域设置有中心仓储站点，各个子地域设置有子仓储站点，相应地，生成商品配送策略模型可以进一步包括：
根据购买需求的预估数据，生成在中心仓储站点和子仓储站点之间的商品仓储策略模型和调配策略模型。
页面生成模块13，用于根据商品销售策略模型，生成虚拟集市的赶集页面。其中，生成虚拟集市的赶集页面可以包括：
生成显示商品订购状态数据与商品折扣的动态关系的页面单元，和/或，生成多个子虚拟集市页面，各个子虚拟集市页面分别对应于不同的商品分类或商品主题。
另外，该装置还可以包括：
采购信息生成模块14，用于根据预估数据，生成商品的批量采购信息，从而让商家提前备货发货，由此能够减少商家的物流成本，并且能够为虚拟集市开始后的物流进行提前准备，以实现快速送货的目的。
此外，为了实现线上线下的充分融合，可以主动将线下用户引导至线上的虚拟集市中。在用户登录电商平台(例如通过APP或者浏览器登录)时，可以将正处于该指定地域的用户引导至于与指定地域对应的赶集页面。具体地，上述装置还可以包括：
地理位置信息获取模块15，用于响应于用户终端的登录请求，获取用户终端的地理位置信息；
用户引导模块16，用于在地理位置信息属于该指定地域的情况下，则向用户终端发送展示虚拟集市的赶集页面指令，以将用户终端中显示的页面引导至与该指定地域对应的赶集页面。
上述各个模块具体处理过程、技术原理详细说明以及技术效果详细分析在前面实施例中进行了详细描述，重复部分在此不再赘述。
通过本发明实施例提供的虚拟集市的生成装置，通过挖掘线下的地域群体的购买需求，生成了线上线下相融合的虚拟集市。并通过购买需求的前置分析，能够实现向商家的预先采购，并提前进行物流准备，从而在降低商家的配送成本的同时，还能够提高物流的到达用户手中的速度。此外，还可以通过主动引导的方式，通过用户在登录电商平台时的位置信息，将处于该地域的用户主动引导至与该地域对应的虚拟集市中，从而实现线上线下的用户聚合。
实施例四
如图8所示，其为本发明实施例的订单处理装置的结构示意图，该装置包括：
订单获取模块21，用于获取来自于虚拟集市的赶集页面的至少一个用户订单，虚拟集市与指定地域对应。
订单处理模块22，用于判断用户订单是否属于指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对用户订单进行处理。具体地，可以根据用户订单中的收货地址信息或者生成该用户订单的用户终端的地理位置信息来判断用户订单是否属于指定地域。另外，对用户订单进行的处理可以包括如下几方面的处理：
1)基于实时商品订购状态数据的折扣处理
根据当前订购状态数据，确定用户订单的商品价格。例如，商品卖出的越多，折扣力度越大。
2)触发快速配送流程
基于前置购买需求的分析，商品已经提前仓储于虚拟集市对应的地域的中心仓或者子仓中，当用户订单产生后，可以直接将该用户订单发送至与指定地域对应的物流仓站点(中心仓或者子仓对应的服务器)，以触发发货流程，从而实现当日达或者次日达。
3)虚拟集市结束后的返利处理
鉴于虚拟集市的时效性，在商品订购状态数据与商品价格之间建立映射关系的折扣策略模型中，用户完成交易时的商品价格可能和虚拟集市结束时的商品价格不同，针对这种情况，可以在虚拟集市结束时根据结束时的价格向用户进行返利。具体地，电商平台可以响应于商品销售策略模型的截止时间的到来，根据截止时间对应的最终商品价格，确定针对各个订单的返利数据，并执行向用户的返利处理。
此外，为了实现线上线下的充分融合，可以主动将线下用户引导至线上的虚拟集市中。在用户登录电商平台(例如通过APP或者浏览器登录)时，可以将正处于该指定地域的用户引导至于与指定地域对应的赶集页面。具体地，上述装置还可以包括：
地理位置信息获取模块23，用于响应于用户终端的登录请求，获取用户终端的地理位置信息；
用户引导模块24，用于在地理位置信息属于该指定地域的情况下，则向用户终端发送展示虚拟集市的赶集页面指令。
上述各个模块具体处理过程、技术原理详细说明以及技术效果详细分析在前面实施例中进行了详细描述，重复部分在此不再赘述。
通过本发明实施例提供的订单处理装置，基于与地域对应的虚拟集市的架构，对属于该地域的用户订单执行与该虚拟集市的商品销售策略模型对应的处理，从而实现线下与线上结合的赶集业务模式。另外，基于这种线上和线下相融合的赶集业务模式，由于提前进行了物流准备，能够在降低商家的配送成本的同时，还能够提高物流的到达用户手中的速度。此外，还可以通过主动引导的方式，通过用户在登录电商平台时的位置信息，将处于该地域的用户主动引导至与该地域对应的虚拟集市中，从而实现线上线下的用户聚合。
实施例五
前面实施例描述了虚拟集市的生成方法及装置的流程处理及装置结构，上述的方法和装置的功能可借助一种电子设备实现完成，如图9所示，其为本发明实施例的电子设备的结构示意图之一，具体包括：存储器110和处理器120。
存储器110，用于存储程序。
除上述程序之外，存储器110还可被配置为存储其它各种数据以支持在电子设备上的操作。这些数据的示例包括用于在电子设备上操作的任何应用程序或方法的指令，联系人数据，电话簿数据，消息，图片，视频等。
存储器110可以由任何类型的易失性或非易失性存储设备或者它们的组合实现，如静态随机存取存储器(SRAM)，电可擦除可编程只读存储器(EEPROM)，可擦除可编程只读存储器(EPROM)，可编程只读存储器(PROM)，只读存储器(ROM)，磁存储器，快闪存储器，磁盘或光盘。
处理器120，耦合至存储器110，用于执行存储器110中的程序，以用于执行如下处 理：
获取指定地域的购买需求的预估数据；
根据购买需求的预估数据，生成针对该指定区域的虚拟集市的商品销售策略模型；
根据商品销售策略模型，生成虚拟集市的赶集页面。
其中，上述处理还可以包括：
获取指定区域的商品库存数据和/或配送能力数据，相应地，根据购买需求的预估数据，生成针对该指定区域的虚拟集市的商品销售策略模型包括：
根据购买需求的预估数据并结合商品库存数据和/或配送能力数据，生成针对该指定区域的虚拟集市的商品销售策略模型。
其中，上述处理还可以包括：
响应于用户终端的登录请求，获取用户终端的地理位置信息；
如果该地理位置信息属于该指定地域，则向用户终端发送展示虚拟集市的赶集页面指令。
其中，生成虚拟集市的商品销售策略模型可以包括：
生成基于商品订购状态数据的折扣策略模型，和/或，生成商品分类商品销售策略模型或商品主题商品销售策略模型，和/或，生成商品配送策略模型。
其中，生成虚拟集市的赶集页面可以包括：
生成显示商品订购状态数据与商品折扣的动态关系的页面单元，和/或，生成多个子虚拟集市页面，各个子虚拟集市页面分别对应于不同的商品分类或商品主题。
其中，指定地域包括多个子地域，指定地域设置有中心仓储站点，各个子地域设置有子仓储站点，相应地，生成商品配送策略模型包括：
根据购买需求的预估数据，生成在中心仓储站点和子仓储站点之间的商品仓储策略模型和调配策略模型。
此外，上述处理还可以包括：
根据预估数据，生成商品的批量采购信息。
其中，获取指定地域的购买需求的预估数据可以包括：
获取收货地址信息属于该指定地域的历史用户订单；
根据该历史用户订单生成预估数据。
上述对于上述处理过程具体说明、技术原理详细说明以及技术效果详细分析在前面实施例中进行了详细描述，重复部分在此不再赘述。
进一步，如图9所示，电子设备还可以包括：通信组件130、电源组件140、音频组件150、显示器160等其它组件。图9中仅示意性给出部分组件，并不意味着电子设备只包括图9所示组件。
通信组件130被配置为便于电子设备和其他设备之间有线或无线方式的通信。电子设备可以接入基于通信标准的无线网络，如WiFi，2G或3G，或它们的组合。在一个示例性实施例中，通信组件130经由广播信道接收来自外部广播管理系统的广播信号或广播相关信息。在一个示例性实施例中，通信组件130还包括近场通信(NFC)模块，以促进短程通信。例如，在NFC模块可基于射频识别(RFID)技术，红外数据协会(IrDA)技术，超宽带(UWB)技术，蓝牙(BT)技术和其他技术来实现。
电源组件140，为电子设备的各种组件提供电力。电源组件140可以包括电源管理系统，一个或多个电源，及其他与为电子设备生成、管理和分配电力相关联的组件。
音频组件150被配置为输出和/或输入音频信号。例如，音频组件150包括一个麦克风(MIC)，当电子设备处于操作模式，如呼叫模式、记录模式和语音识别模式时，麦克风被配置为接收外部音频信号。所接收的音频信号可以被进一步存储在存储器110或经由通信组件130发送。在一些实施例中，音频组件150还包括一个扬声器，用于输出音频信号。
显示器160包括屏幕，其屏幕可以包括液晶显示器(LCD)和触摸面板(TP)。如果屏幕包括触摸面板，屏幕可以被实现为触摸屏，以接收来自用户的输入信号。触摸面板包括一个或多个触摸传感器以感测触摸、滑动和触摸面板上的手势。触摸传感器可以不仅感测触摸或滑动动作的边界，而且还检测与触摸或滑动操作相关的持续时间和压力。
实施例六
前面实施例描述了订单处理方法及装置的流程处理及装置结构，上述的方法和装置的功能可借助一种电子设备实现完成，如图10所示，其为本发明实施例的电子设备的结构示意图之二，具体包括：存储器210和处理器220。
存储器210，用于存储程序。
除上述程序之外，存储器210还可被配置为存储其它各种数据以支持在电子设备上的操作。这些数据的示例包括用于在电子设备上操作的任何应用程序或方法的指令，联系人数据，电话簿数据，消息，图片，视频等。
存储器210可以由任何类型的易失性或非易失性存储设备或者它们的组合实现，如 静态随机存取存储器(SRAM)，电可擦除可编程只读存储器(EEPROM)，可擦除可编程只读存储器(EPROM)，可编程只读存储器(PROM)，只读存储器(ROM)，磁存储器，快闪存储器，磁盘或光盘。
处理器220，耦合至存储器210，用于执行存储器210中的程序，以用于执行如下处理：
获取来自于虚拟集市的赶集页面的至少一个用户订单，虚拟集市与指定地域对应；
判断用户订单是否属于指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对用户订单进行处理。
其中，判断用户订单是否属于指定地域可以包括：
根据用户订单中的收货地址信息或者生成该用户订单的用户终端的地理位置信息来判断用户订单是否属于指定地域。
其中，根据该指定地域对应的商品销售策略模型对用户订单进行处理包括：
根据当前订购状态数据，确定用户订单的商品价格；
和/或，
将用户订单发送至与指定地域对应的物流仓站点，以触发发货流程；
和/或，
响应于商品销售策略模型的截止时间的到来，根据截止时间对应的最终商品价格，确定针对各个用户订单的返利数据，并执行返利处理。
此外，该处理还可以包括：
响应于用户终端的登录请求，获取用户终端的地理位置信息；
如果该地理位置信息属于该指定地域，则向用户终端发送展示虚拟集市的赶集页面指令。
上述对于上述处理过程具体说明、技术原理详细说明以及技术效果详细分析在前面实施例中进行了详细描述，重复部分在此不再赘述。
进一步，如图10所示，电子设备还可以包括：通信组件230、电源组件240、音频组件250、显示器260等其它组件。图10中仅示意性给出部分组件，并不意味着电子设备只包括图10所示组件。
通信组件230被配置为便于电子设备和其他设备之间有线或无线方式的通信。电子设备可以接入基于通信标准的无线网络，如WiFi，2G或3G，或它们的组合。在一个示例性实施例中，通信组件230经由广播信道接收来自外部广播管理系统的广播信号或广 播相关信息。在一个示例性实施例中，通信组件230还包括近场通信(NFC)模块，以促进短程通信。例如，在NFC模块可基于射频识别(RFID)技术，红外数据协会(IrDA)技术，超宽带(UWB)技术，蓝牙(BT)技术和其他技术来实现。
电源组件240，为电子设备的各种组件提供电力。电源组件240可以包括电源管理系统，一个或多个电源，及其他与为电子设备生成、管理和分配电力相关联的组件。
音频组件250被配置为输出和/或输入音频信号。例如，音频组件250包括一个麦克风(MIC)，当电子设备处于操作模式，如呼叫模式、记录模式和语音识别模式时，麦克风被配置为接收外部音频信号。所接收的音频信号可以被进一步存储在存储器210或经由通信组件230发送。在一些实施例中，音频组件250还包括一个扬声器，用于输出音频信号。
显示器260包括屏幕，其屏幕可以包括液晶显示器(LCD)和触摸面板(TP)。如果屏幕包括触摸面板，屏幕可以被实现为触摸屏，以接收来自用户的输入信号。触摸面板包括一个或多个触摸传感器以感测触摸、滑动和触摸面板上的手势。触摸传感器可以不仅感测触摸或滑动动作的边界，而且还检测与触摸或滑动操作相关的持续时间和压力。
本领域普通技术人员可以理解：实现上述各方法实施例的全部或部分步骤可以通过程序指令相关的硬件来完成。前述的程序可以存储于一计算机可读取存储介质中。该程序在执行时，执行包括上述各方法实施例的步骤；而前述的存储介质包括：ROM、RAM、磁碟或者光盘等各种可以存储程序代码的介质。
最后应说明的是：以上各实施例仅用以说明本发明的技术方案，而非对其限制；尽管参照前述各实施例对本发明进行了详细的说明，本领域的普通技术人员应当理解：其依然可以对前述各实施例所记载的技术方案进行修改，或者对其中部分或者全部技术特征进行等同替换；而这些修改或者替换，并不使相应技术方案的本质脱离本发明各实施例技术方案的范围。

Claims (9)

  1. 一种订单处理方法，其特征在于，包括：
    获取来自于虚拟集市的赶集页面的至少一个用户订单，所述虚拟集市与指定地域对应；
    判断所述用户订单是否属于所述指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对所述用户订单进行处理。
  2. 根据权利要求1所述的方法，其特征在于，判断所述用户订单是否属于指定地域包括：
    根据所述用户订单中的收货地址信息或者生成该用户订单的用户终端的地理位置信息来判断所述用户订单是否属于指定地域。
  3. 根据权利要求1所述的方法，其特征在于，根据该指定地域对应的商品销售策略模型对所述用户订单进行处理包括：
    根据当前订购状态数据，确定所述用户订单的商品价格；
    和/或，
    将所述用户订单发送至与所述指定地域对应的物流仓站点，以触发发货流程；
    和/或，
    响应于商品销售策略模型的截止时间的到来，根据截止时间对应的最终商品价格，确定针对各个用户订单的返利数据，并执行返利处理。
  4. 根据权利要求1所述的方法，其特征在于，还包括：
    响应于用户终端的登录请求，获取用户终端的地理位置信息；
    如果该地理位置信息属于该指定地域，则向所述用户终端发送展示所述虚拟集市的赶集页面指令。
  5. 一种订单处理装置，其特征在于，包括：
    订单获取模块，用于获取来自于虚拟集市的赶集页面的至少一个用户订单，所述虚拟集市与指定地域对应；
    订单处理模块，用于判断所述用户订单是否属于所述指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对所述用户订单进行处理。
  6. 根据权利要求5所述的装置，其特征在于，所述根据该指定地域对应的商品销售策略模型对所述用户订单进行处理包括：
    根据当前订购状态数据，确定所述用户订单的商品价格；
    和/或，
    将所述用户订单发送至与所述指定地域对应的物流仓站点，以触发发货流程；
    和/或，
    响应于商品销售策略模型的截止时间的到来，根据截止时间对应的最终商品价格，确定针对各个用户订单的返利数据，并执行返利处理。
  7. 根据权利要求5所述的装置，其特征在于，所述装置还包括：
    地理位置信息获取模块，用于响应于用户终端的登录请求，获取用户终端的地理位置信息；
    用户引导模块，用于在所述地理位置信息属于该指定地域的情况下，则向所述用户终端发送展示所述虚拟集市的赶集页面指令。
  8. 一种电子设备，其特征在于，包括：
    存储器，用于存储程序；
    处理器，耦合至所述存储器，用于执行所述程序，以用于如下处理：
    获取来自于虚拟集市的赶集页面的至少一个用户订单，所述虚拟集市与指定地域对应；
    判断所述用户订单是否属于所述指定地域，如果属于，则根据该指定地域对应的商品销售策略模型对所述用户订单进行处理。
  9. 根据权利要求8所述的电子设备，其特征在于，所述处理还包括：
    响应于用户终端的登录请求，获取用户终端的地理位置信息；
    如果该地理位置信息属于该指定地域，则向所述用户终端发送展示所述虚拟集市的赶集页面指令。
PCT/CN2019/094700 2018-07-13 2019-07-04 订单处理方法、装置及电子设备 Ceased WO2020011099A1 (zh)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
CN201810769101.3A CN110717802A (zh) 2018-07-13 2018-07-13 订单处理方法、装置及电子设备
CN201810769101.3 2018-07-13

Publications (1)

Publication Number Publication Date
WO2020011099A1 true WO2020011099A1 (zh) 2020-01-16

Family

ID=69143269

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/CN2019/094700 Ceased WO2020011099A1 (zh) 2018-07-13 2019-07-04 订单处理方法、装置及电子设备

Country Status (2)

Country Link
CN (1) CN110717802A (zh)
WO (1) WO2020011099A1 (zh)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113592384A (zh) * 2021-06-30 2021-11-02 青岛海尔科技有限公司 实现电商快速配送的方法、电子设备以及存储介质

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN114092170A (zh) * 2021-02-04 2022-02-25 北京京东乾石科技有限公司 订单信息处理方法、装置、电子设备和计算机可读介质
CN113643102A (zh) * 2021-08-30 2021-11-12 北京沃东天骏信息技术有限公司 信息处理方法、装置、电子设备和计算机可读介质

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20140172663A1 (en) * 2012-12-19 2014-06-19 Omx Technology Ab Computer-implemented system and method for clearing a derivative trade involving multiple trading exchanges
CN107203917A (zh) * 2016-03-17 2017-09-26 阿里巴巴集团控股有限公司 一种业务处理方法、装置及系统
CN107590242A (zh) * 2017-09-14 2018-01-16 北京三快在线科技有限公司 一种地址信息处理方法及装置
CN107909399A (zh) * 2017-11-13 2018-04-13 维沃移动通信有限公司 一种可用资源推荐方法和装置
CN108269138A (zh) * 2016-12-29 2018-07-10 长沙海商网络技术有限公司 一种零售商城系统及其使用方法

Family Cites Families (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20090265251A1 (en) * 2007-11-30 2009-10-22 Nearbynow Systems and Methods for Searching a Defined Area
US20130275198A1 (en) * 2010-08-23 2013-10-17 MobileBits Corporation System and methods for delivering targeted marketing content to mobile device users based on geolocation

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20140172663A1 (en) * 2012-12-19 2014-06-19 Omx Technology Ab Computer-implemented system and method for clearing a derivative trade involving multiple trading exchanges
CN107203917A (zh) * 2016-03-17 2017-09-26 阿里巴巴集团控股有限公司 一种业务处理方法、装置及系统
CN108269138A (zh) * 2016-12-29 2018-07-10 长沙海商网络技术有限公司 一种零售商城系统及其使用方法
CN107590242A (zh) * 2017-09-14 2018-01-16 北京三快在线科技有限公司 一种地址信息处理方法及装置
CN107909399A (zh) * 2017-11-13 2018-04-13 维沃移动通信有限公司 一种可用资源推荐方法和装置

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113592384A (zh) * 2021-06-30 2021-11-02 青岛海尔科技有限公司 实现电商快速配送的方法、电子设备以及存储介质
CN113592384B (zh) * 2021-06-30 2023-08-22 青岛海尔科技有限公司 实现电商快速配送的方法、电子设备以及存储介质

Also Published As

Publication number Publication date
CN110717802A (zh) 2020-01-21

Similar Documents

Publication Publication Date Title
AU2016100311A4 (en) Merchant loan management and processing
US20140330654A1 (en) Payment of restaurant bills
JP6293908B2 (ja) キオスク管理システムによるモバイル取引
US20170352054A1 (en) Delivering electronically generated offers
KR101894678B1 (ko) 음식주문에 기반한 소비패턴 분석을 통한 소비자-판매자 중심의 맞춤 서비스 방법
US20190080377A1 (en) Method and apparatus for virtual reality food and beverage gifting
WO2017084526A1 (zh) 物品配送方法及装置
CN103955852A (zh) 一种o2o模式下的商品交易方法
CN107516219A (zh) 一种基于微信平台的商城服务系统
WO2020011099A1 (zh) 订单处理方法、装置及电子设备
CN115760262B (zh) 用于延迟加载结账选项的电子商务结账的系统和方法
KR20190020204A (ko) 클라이언트 서비스 지원 양방향 중개 시스템 및 방법
CN106355259A (zh) 一种基于云平台的移动营销方法及系统
US20140278999A1 (en) Using a federated network of retailers to provide offers to groups of customers within a merchant location
US20140304093A1 (en) Method and system to promote sales or services with social sales point
CN112150249A (zh) 一种用于推荐物品售出个性化商品推荐引流方法
CN110599082A (zh) 经由中间流通商对接初始供应商和采购商的流通服务提供方法
CN111553775B (zh) 基于行程的体验式零售方法及系统
US20150032536A1 (en) Offers based on user's seasonality and gift giving schedule
US20140279010A1 (en) Using a federated network of retailers to provide messages to network customers associated with categories of merchants
CN107392574A (zh) 一种智能企业采销运营系统
AU2017101326A4 (en) Frameworks and methodologies configured to enable delivery of in-store sales lead data via a local device based on monitoring of distributed client terminal activity over a computing network
CN103186817A (zh) 跨用户网络订餐推广系统
Tomar et al. Flutter technology-based hyper-local e-commerce marketing application
TWM520695U (zh) 不動產自售的使用者設備及系統

Legal Events

Date Code Title Description
121 Ep: the epo has been informed by wipo that ep was designated in this application

Ref document number: 19834130

Country of ref document: EP

Kind code of ref document: A1

NENP Non-entry into the national phase

Ref country code: DE

122 Ep: pct application non-entry in european phase

Ref document number: 19834130

Country of ref document: EP

Kind code of ref document: A1