WO2019183788A1 - 一种基于场景推荐应用的方法及装置 - Google Patents

一种基于场景推荐应用的方法及装置 Download PDF

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Publication number
WO2019183788A1
WO2019183788A1 PCT/CN2018/080596 CN2018080596W WO2019183788A1 WO 2019183788 A1 WO2019183788 A1 WO 2019183788A1 CN 2018080596 W CN2018080596 W CN 2018080596W WO 2019183788 A1 WO2019183788 A1 WO 2019183788A1
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WO
WIPO (PCT)
Prior art keywords
terminal
interface
prompt
rule
recommendation
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PCT/CN2018/080596
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English (en)
French (fr)
Inventor
葛璐
王剑锋
杨孝云
郑爱华
Original Assignee
华为技术有限公司
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 华为技术有限公司 filed Critical 华为技术有限公司
Priority to US17/041,400 priority Critical patent/US11798107B2/en
Priority to CN201880085332.0A priority patent/CN111566690A/zh
Priority to EP18912329.2A priority patent/EP3761257A4/en
Priority to PCT/CN2018/080596 priority patent/WO2019183788A1/zh
Publication of WO2019183788A1 publication Critical patent/WO2019183788A1/zh

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/10—Services
    • G06Q50/14—Travel agencies
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/10—Services
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M1/00—Substation equipment, e.g. for use by subscribers
    • H04M1/72—Mobile telephones; Cordless telephones, i.e. devices for establishing wireless links to base stations without route selection
    • H04M1/724—User interfaces specially adapted for cordless or mobile telephones
    • H04M1/72448—User interfaces specially adapted for cordless or mobile telephones with means for adapting the functionality of the device according to specific conditions
    • H04M1/72454—User interfaces specially adapted for cordless or mobile telephones with means for adapting the functionality of the device according to specific conditions according to context-related or environment-related conditions
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M1/00—Substation equipment, e.g. for use by subscribers
    • H04M1/72—Mobile telephones; Cordless telephones, i.e. devices for establishing wireless links to base stations without route selection
    • H04M1/724—User interfaces specially adapted for cordless or mobile telephones
    • H04M1/72448—User interfaces specially adapted for cordless or mobile telephones with means for adapting the functionality of the device according to specific conditions
    • H04M1/72457—User interfaces specially adapted for cordless or mobile telephones with means for adapting the functionality of the device according to specific conditions according to geographic location
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M1/00—Substation equipment, e.g. for use by subscribers
    • H04M1/72—Mobile telephones; Cordless telephones, i.e. devices for establishing wireless links to base stations without route selection
    • H04M1/724—User interfaces specially adapted for cordless or mobile telephones
    • H04M1/72469—User interfaces specially adapted for cordless or mobile telephones for operating the device by selecting functions from two or more displayed items, e.g. menus or icons

Definitions

  • the present application relates to the field of communications technologies, and in particular, to a method and apparatus for recommending an application based on a scenario.
  • the smart terminal can recommend a popular APP for the user, and the user can select the APP that is required by the smart terminal, and then download and install the client of the APP, so that the smart terminal can enjoy the services provided by the APP by using the APP. .
  • the popular APP recommended by the smart terminal for the user may not match the current needs of the user, that is, the APP recommendation by the smart terminal may be an invalid recommendation.
  • the smart terminal 104 needs to download and install the client of the APP, and then open the client of the APP and enter the required service item in response to the user operation, to provide the user with the service item.
  • the corresponding service The process of providing services to users by intelligent terminals is complicated, and the human-computer interaction performance is low.
  • the embodiment of the present invention provides a method and a device for recommending an application based on a scenario, which can improve the matching degree between the service recommended by the terminal and the user, and reduce the complexity of the process for the terminal to provide the service for the user, thereby improving the terminal of the terminal.
  • Interactive performance can improve the matching degree between the service recommended by the terminal and the user, and reduce the complexity of the process for the terminal to provide the service for the user, thereby improving the terminal of the terminal.
  • the embodiment of the present application provides a method for recommending an application based on a scenario, the method includes: acquiring, by a terminal, current scene information, and matching current scene information with one or more prompt rules; and then determining current scene information and When the first prompt rule is matched, the first prompt message corresponding to the first prompt rule is displayed to prompt that there is a recommended application in the scenario corresponding to the current scenario information; then, the terminal may respond to the user's first message to the first prompt message.
  • the first recommendation interface of the recommendation item of the application including the first prompt message prompt is displayed; finally, the terminal may display the interface of the first application in response to the user selecting the first recommendation item in the first recommendation interface.
  • the current scene information may reflect the current state of the user; therefore, the recommended application in the scenario corresponding to the current scenario information may meet the current needs of the user. It can be seen that, through the solution, the degree of convergence between the service recommended by the terminal and the user needs can be improved.
  • the terminal may directly display the interface of the first application corresponding to the first recommendation item, that is, the application recommended by the terminal provides the user with a click-to-click function, in response to the user selecting the first recommendation item in the first recommendation interface.
  • Direct service no need to download and install the client to the terminal. That is, the method in the embodiment of the present application can simplify the user operation in the process of the terminal providing the service to the user, and can avoid downloading the client that installs the APP in the terminal and occupying the terminal memory. In summary, the method of the embodiment of the present application can improve the human-computer interaction performance of the terminal, thereby improving the user experience.
  • the one or more prompt rules may be obtained by the terminal from the network device. Before the terminal matches the current scene information with one or more prompt rules, the terminal may receive and save one or more prompt rules that are pushed by the network device, including the first prompt rule. The network device may send the one or more prompt rules to the terminal after receiving one or more prompt rules configured by the operator.
  • the first prompt message may also be obtained by the terminal from the network device.
  • the network device may: after receiving the first prompt message that is configured by the operator and corresponding to the first prompting rule, push the first prompt message to the terminal; or the terminal may determine that the current scene information matches the first prompt rule. And actively obtaining, from the network device, a first prompt message corresponding to the first prompt rule.
  • the terminal may not only acquire the first prompt rule and the first prompt message from the network device, but also receive the first user that is sent by the network device and includes the interface element of the first recommendation interface.
  • a User Interface (UI) element a User Interface element, and a first interface file for invoking the first UI element to display the first recommendation interface.
  • UI User Interface
  • the terminal may receive and save the first UI element and the first interface file pushed by the network device.
  • the network device may, after receiving the first UI element and the first interface file configured by the operator, push the first UI element and the first interface file to the terminal.
  • the terminal responds to the first operation of the first prompt message by the user, the first interface file saved in the terminal may be directly executed to invoke the first UI element, and the first recommendation interface is displayed; however, at the terminal After the first prompt message is displayed, the user does not necessarily perform the first operation on the first prompt message, that is, the user does not necessarily view the application in the first scene package. In this way, even if the terminal receives and saves the first UI element and the first interface file, the first UI element and the first interface file are not used, but instead occupy the memory of the terminal.
  • the terminal may acquire the first UI element and the first interface file from the network device, and run the acquired first interface, when receiving the first operation of the first prompt message by the user.
  • the file displays the first recommendation interface by calling the first UI element.
  • the terminal may send a first acquisition request to the network device to request to acquire the first UI element and the first interface file, in response to the first operation of the first prompt message by the user, and then receive the first UI sent by the network device.
  • the element and the first get response of the first interface file.
  • the terminal acquires the first UI element and the first interface file from the network device in response to the first operation of the first prompt message by the user. In this way, the application of the first UI element and the first interface file to the terminal memory when the first UI element and the first interface file are saved may be avoided when the user does not necessarily view the application of the first prompt message.
  • the terminal may further receive a modification of the first prompt rule by the user after displaying the first recommendation interface, so that the application may be recommended to the user according to the modified first prompt rule.
  • the method in the embodiment of the present application may further include: the terminal responding to the user in the first The second operation of the recommendation interface displays a rule modification interface including the first prompt rule; the user changes the first prompt rule in the rule modification interface, and saves the modified first prompt rule.
  • the terminal may further send the modified first prompt rule to the network device.
  • the rule modifies the message to instruct the network device to save the modified first prompt rule for the user account of the terminal. Assuming that the terminal is currently logged in to the first user account, when the user logs in to the first user account at another terminal, the other terminal can obtain the modified first prompt rule saved for the first user account from the network device. Therefore, the application can be recommended to the user according to the modified first prompt rule.
  • the terminal may further receive an add or delete operation of the application that is prompted by the first prompt message after the first recommendation interface is displayed, so that the first prompt message may prompt more conformance.
  • the terminal may delete the second recommendation item from the first recommendation interface to display the second recommendation interface in response to the user deleting the second recommendation item in the first recommendation interface.
  • the terminal may further send a first notification message to the network device to indicate that the network device is targeted by the network device.
  • the user account of the terminal is modified to modify the first interface file and the first UI element, so that the modified first interface file is used to invoke the modified first UI element to display the second recommendation interface, and is saved for the user account of the terminal.
  • the modified first interface file and the modified first UI element So, if the terminal is currently logged in to the first user account, when the user logs in to the first user account at another terminal, the other terminal can obtain the modified first interface saved for the first user account from the network device.
  • the file and the first UI element, so that the modified first interface file can be executed to invoke the modified first UI element to display a second recommendation interface that does not include the second recommended item.
  • the terminal may not only delete the recommended item in the first recommendation interface but also add the recommended item in the first recommendation interface in response to the user's operation.
  • the terminal may display a service adding interface including one or more recommended items in response to the third operation of the user in the first recommendation interface, where the service adds an interface, wherein each of the one or more recommended items is recommended The item corresponds to an application; then in response to the user selecting a third recommendation item of the one or more recommendation items, the third recommendation item is added to the first recommendation interface to display a third recommendation interface including the third recommendation item.
  • the terminal may further send a second notification message to the network device to indicate the user account of the network device for the terminal, in response to the user selecting the third recommendation item. Modifying the first interface file and the first UI element, so that the modified first interface file invokes the modified first UI element to display the third recommendation interface, and saves the modified first interface file for the user account of the terminal And the modified first UI element.
  • the second user account may be sent to the network device.
  • a rule query message ; then receiving a rule query response sent by the network device, including a second prompt rule, the second prompt rule is a prompt rule saved by the network device for the second user account; and then obtaining the prompt for the prompt from the network device
  • the recommended application in the scenario corresponding to the scenario information sends a second prompt message to display the second prompt message when the current scenario information matches the second prompt rule.
  • the acquiring, by the terminal, the one or more prompting rules from the network device includes: receiving, by the terminal, the one or more prompting rules sent by the network device; or The terminal sends a rule query message including a user account of the terminal to the network device, and receives a rule query response sent by the network device, where the rule query response includes the one or more prompt rules saved by the network device for the user account; wherein the network device For each user account, a prompt rule reported by the terminal that logs in to the corresponding user account is saved.
  • the embodiment of the present application provides a method for recommending an application based on a scenario, the method includes: the network device acquiring a first prompt rule and a first prompt message; and the network device sending the first prompt message and the first prompt to the terminal a rule, so that the terminal displays the first prompt message when the current scene information matches the first prompt rule.
  • the current scene information may reflect the current state of the user; therefore, the recommended application in the scenario corresponding to the current scenario information may meet the current needs of the user. It can be seen that, through the solution, the degree of convergence between the service recommended by the terminal and the user needs can be improved. Moreover, the application recommended by the terminal provides the user with a point-and-click direct service, and does not need to download and install the client of the APP to the terminal. That is, the method in the embodiment of the present application can simplify the user operation in the process of the terminal providing the service to the user, and can avoid downloading the client that installs the APP in the terminal and occupying the terminal memory. In summary, the method of the embodiment of the present application can improve the human-computer interaction performance of the terminal, thereby improving the user experience.
  • the first interface file and the first user interface UI element are configured for the one or more applications on the network device; wherein the first UI element includes the interface element of the first recommendation interface
  • the first interface file is configured to invoke the first UI element to display the first recommendation interface when executed, and the first recommendation interface includes a recommendation item of one or more applications.
  • the network device can receive the first interface file and the first UI element that the operator configures for the one or more applications.
  • the network device may push the first interface file and the first UI element to the terminal.
  • the terminal responds to the first operation of the first prompt message by the user
  • the first interface file saved in the terminal may be directly executed to invoke the first UI element, and the first recommendation interface is displayed; however, at the terminal After the first prompt message is displayed, the user does not necessarily perform the first operation on the first prompt message, that is, the user does not necessarily view the application in the first scene package. In this way, even if the terminal receives and saves the first UI element and the first interface file, the first UI element and the first interface file are not used, but instead occupy the memory of the terminal.
  • the network device may send the first interface file and the first UI element to the terminal.
  • the first gets a response.
  • the application of the first UI element and the first interface file to the terminal memory when the first UI element and the first interface file are saved may be avoided when the user does not necessarily view the application of the first prompt message.
  • the terminal may modify the first prompting rule in the first recommendation interface.
  • the method of the embodiment of the present application further includes: receiving, by the network device, a rule modification message that is sent by the terminal, including the modified first prompt rule and the user account of the terminal; the network device, in response to the rule modification message, saves the modified first A prompt rule. In this way, the network device can also update the first prompt rule. If the terminal is currently logged in to the first user account, when the user logs in to the first user account, the other terminal can obtain the first user from the network device. The modified first prompt rule saved by the user account, so that the application can be recommended to the user according to the modified first prompt rule.
  • the terminal may delete or add the recommended item in the first recommendation interface.
  • the method of the embodiment of the present application further includes: the network device receiving the notification message sent by the terminal, the notification message is used to instruct the network device to modify the first interface file and the first UI element for the user account of the terminal; and the network device responds to the notification
  • the message is: modifying the first interface file and the first UI element for the user account of the terminal, so that the second recommendation interface is displayed when the modified first interface file is executed to invoke the modified first UI element, and the user account is used for the terminal.
  • the modified first interface file and the modified first UI element are saved.
  • the second recommendation interface increases or decreases the recommendation item of one or more applications relative to the first recommendation interface.
  • the notification message in the embodiment of the present application may be the first notification message or the second notification message, the specific content of the first notification message and the second notification message, and the network device responding to the first notification message or the second notification message.
  • the method for the network device to send the first prompt message to the terminal may include: the network device responding to the second obtaining request sent by the terminal, and according to the second obtaining request, to the terminal Sending the first prompt message.
  • the embodiment of the present application provides a method for recommending an application based on a scenario, where the method includes: the network device receives current scenario information sent by the terminal; and the network device matches the current scenario information with one or more prompt rules; the network device When the current scene information is matched with the first prompt rule in the one or more prompt rules, the first prompt message corresponding to the first prompt rule is sent to the terminal, or the terminal is instructed to display the first corresponding to the first prompt rule.
  • a prompt message the terminal stores a first prompt message. The first prompt message is used to prompt that the recommended application is in the scenario corresponding to the current scenario information.
  • the network device may receive the current scenario information reported by the terminal, and when the first prompting rule matches the current scenario information, instruct the terminal to display a first prompt message corresponding to the first prompting rule, to prompt the current scenario information.
  • Recommended application in the scenario The current scene information can reflect the current state of the user; therefore, the recommended application in the scenario corresponding to the current scene information can meet the current needs of the user. It can be seen that the method of the embodiment of the present application can improve the fit of the service recommended by the terminal to the user and the user requirement.
  • the network device may receive the first acquiring request sent by the terminal, and send the first acquiring request to the terminal according to the first acquiring request. Send the first interface file and the first UI element.
  • the first interface file and the first UI element For a detailed description of the first interface file and the first UI element, reference may be made to the related content in the first aspect and its possible design manner, and details are not described herein again.
  • the foregoing first interface file and the first UI element may be configured by the network device to receive an operator configuration.
  • an embodiment of the present application provides a terminal, where the terminal includes: an acquiring unit, a matching unit, and a display unit.
  • the acquiring unit is configured to acquire current scene information
  • the matching unit is configured to match the current scene information acquired by the acquiring unit with one or more prompt rules
  • the display unit is configured to determine, in the matching unit, current scene information and one or When the first prompt rule of the plurality of prompt rules is matched, the first prompt message corresponding to the first prompt rule is displayed, where the first prompt message is used to prompt the recommended application in the scenario corresponding to the current scene information;
  • the selection operation of the first recommendation item displays the interface of the first application.
  • the foregoing terminal further includes: a receiving unit.
  • the receiving unit is configured to receive and save one or more prompt rules sent by the network device before the matching unit matches the current scene information with one or more prompt rules, and the one or more prompt rules include the first prompt rule.
  • the display unit is configured to display, according to a first operation of the first prompt message by the user, a first recommendation interface corresponding to the first prompt message, including: a display unit Specifically, in response to the first operation, acquiring the first interface file and the first UI element from the network device; wherein the first UI element includes an interface element of the first recommendation interface; running the first interface file to invoke the first UI Element, showing the first recommendation interface.
  • the terminal further includes: a receiving unit and a storage unit, and a receiving unit, configured to receive the first interface file sent by the network device and before the display unit displays the first recommendation interface a first UI element; wherein the first UI element includes an interface element of the first recommendation interface; the storage unit is configured to save the first interface file and the first UI element received by the receiving unit; and the display unit is configured to respond to the user a first operation of the prompt message, displaying a first recommendation interface corresponding to the first prompt message, comprising: a display unit, configured to: in response to the first operation, run the first interface file to invoke the first UI element, and display the first Recommended interface.
  • the acquiring unit is further configured to: acquire, by the network device, the first prompt message before the display unit displays the first prompt message corresponding to the first prompt rule.
  • the display unit is further configured to: after displaying the first recommendation interface, display a rule modification interface in response to a second operation of the user in the first recommendation interface; The method for receiving the modification of the first prompt rule by the rule modification interface displayed by the user on the display unit, and saving the modified first prompt rule.
  • the foregoing terminal further includes: a sending unit. a sending unit, configured to send a rule modification message to the network device after the storage unit saves the modified first prompt rule, where the rule modification message includes the modified first prompt rule and the user account of the terminal, and the rule modification message is used to indicate The network device saves the modified first prompt rule for the user account.
  • the display unit is further configured to: after displaying the first recommendation interface, in response to the user deleting the second recommendation item in the first recommendation interface, from the first The second recommendation item is deleted from the recommendation interface to display a second recommendation interface that does not include the second recommendation item.
  • the foregoing terminal further includes: a sending unit. And a sending unit, configured to send a first notification message to the network device in response to the deletion operation of the second recommendation item in the first recommendation interface displayed by the display unit by the user.
  • the first notification message is used to instruct the network device to modify the first interface file and the first UI element for the user account of the terminal, so that the modified first interface file invokes the modified first UI element to display the second recommendation.
  • the interface saves the modified first interface file and the modified first UI element for the user account of the terminal.
  • the display unit is further configured to display a service adding interface, a service adding interface, in response to a third operation of the user in the first recommendation interface after displaying the first recommendation interface.
  • a service adding interface in response to a third operation of the user in the first recommendation interface after displaying the first recommendation interface.
  • the third recommendation item displays a third recommendation interface including the third recommendation item.
  • the foregoing terminal further includes: a sending unit.
  • the sending unit is further configured to send a second notification message to the network device in response to the user selecting the third recommendation item.
  • the second notification message is used to instruct the network device to modify the first interface file and the first UI element for the user account of the terminal, so that the modified first interface file is used to invoke the modified first UI element to display the third recommendation.
  • the interface saves the modified first interface file and the modified first UI element for the user account of the terminal.
  • the acquiring unit configured to acquire one or more prompt rules from the network device, includes: an acquiring unit, configured to: receive one or more prompt rules sent by the network device Or sending a rule query message to the network device, where the rule query message includes the user account of the terminal, and receives a rule query response sent by the network device, where the rule query response includes one or more prompt rules saved by the network device for the user account; wherein, the network The device saves the prompt rule reported by the terminal that logs in to the corresponding user account for each user account.
  • the embodiment of the present application provides a network device, where the network device includes: an acquiring unit and a sending unit.
  • the acquiring unit is configured to obtain a first prompt rule and a first prompt message, where the first prompt rule includes the terminal recommending condition information of one or more applications to the user, where the first prompt message is used to prompt the first prompt rule.
  • the scenario corresponding to the matched scenario information has one or more recommended applications;
  • the sending unit is configured to send the first prompt message to the terminal, and the sending unit is further configured to send the first prompt rule to the terminal, so that the terminal is in the current scenario.
  • the first prompt message is displayed.
  • the network device further includes: a storage unit; the storage unit is configured to configure, for the one or more applications, a first interface file and a first user interface UI element; wherein, A UI element includes an interface element of the first recommendation interface, the first interface file is configured to invoke the first UI element to display the first recommendation interface when executed, and the first recommendation interface includes a recommendation item of one or more applications.
  • the sending unit is further configured to: push the first interface file and the first UI element to the terminal; or the network device further includes: a receiving unit; the receiving unit is configured to receive the first acquiring request sent by the terminal, and the sending unit is further configured to: And sending, by the first acquiring request, the first interface file and the first UI element to the terminal according to the first obtaining request; the first obtaining request is sent by the terminal when the current scene information matches the first prompting rule.
  • the receiving unit is further configured to: after the sending unit sends the first interface file and the first UI element to the terminal, receive a notification message sent by the terminal, where the notification message is used to indicate
  • the network device modifies the first interface file and the first UI element for the user account of the terminal.
  • the network device further includes: a modifying unit, configured to modify the first interface file and the first UI element for the user account of the terminal in response to the notification message, so that the modified first interface file is executed to invoke the modified first
  • the second recommendation interface is displayed when a UI element is used, and the modified first interface file and the modified first UI element are saved for the user account of the terminal.
  • the second recommendation interface increases or decreases the recommendation item of one or more applications relative to the first recommendation interface.
  • the foregoing network device further includes: a receiving unit and a storage unit.
  • the receiving unit is configured to receive a rule modification message sent by the terminal after the sending unit sends the first prompt rule to the terminal, where the rule modification message includes the modified first prompt rule and the user account of the terminal.
  • a storage unit configured to save the modified first prompt rule for the user account in response to the receiving unit rule modification message.
  • the foregoing network device further includes: a receiving unit. a receiving unit, configured to receive a second acquiring request sent by the terminal, where the sending unit is configured to send the first prompt message to the terminal, where the sending unit is configured to: in response to the receiving unit receiving the second obtaining request sent by the terminal, according to the The second acquisition request sends a first prompt message to the terminal.
  • an embodiment of the present application provides a network device, including: a receiving unit, a matching unit, and an indication unit.
  • the receiving unit is configured to receive current scene information sent by the terminal
  • the matching unit is configured to match the current scene information with one or more prompt rules
  • the indicating unit is configured to determine current scene information and one or more prompt rules.
  • the first prompt rule is matched, the first prompt message corresponding to the first prompt rule is sent to the terminal; or the terminal is instructed to display the first prompt message corresponding to the first prompt rule, and the terminal stores the first prompt message.
  • the first prompt message is used to prompt that the recommended application is in the scenario corresponding to the current scenario information.
  • the foregoing network device further includes: a receiving unit. a receiving unit, configured to: after the indicating unit sends the first prompt message corresponding to the first prompt rule to the terminal, or after the terminal displays the first prompt message corresponding to the first prompt rule, the first acquiring request sent by the receiving terminal, according to The first acquisition request sends the first interface file and the first user interface UI element to the terminal.
  • the first UI element includes an interface element of the first recommendation interface, where the first interface file is used to invoke the first UI element to display the first recommendation interface when being run, and the recommendation interface includes the recommended item of the application prompted by the first prompt message.
  • the network device further includes: an input unit.
  • the input unit is configured to receive the first interface file and the first UI element configured by the operator before the sending unit sends the first interface file and the first user interface UI element to the terminal in response to the first obtaining request.
  • an embodiment of the present application provides a terminal, where the terminal includes: a processor, a memory, a display, and a communication interface; the memory, the display, and the communication interface are coupled to a processor, where the display is used to display an interface or a page, and the communication is The interface is for communicating with a network device, the memory comprising a non-volatile storage medium, the memory for storing computer program code, the computer program code comprising computer instructions.
  • the processor executes the computer instructions, the processor can be configured to acquire current scene information and match the current scene information with one or more prompt rules.
  • the display is configured to display a first prompt message corresponding to the first prompt rule when the processor determines that the current scene information matches the first prompt rule in the one or more prompt rules, where the first prompt message is used to prompt There are recommended applications under the scenario corresponding to the current scene information.
  • the processor is further configured to receive a first operation of the first prompt message by the user, and in response to the first operation, control the display to display a first recommendation interface corresponding to the first prompt message, where the first recommendation interface includes one or more a recommendation item of the application; the processor is further configured to receive a user selection operation of the first recommendation item in the first recommendation interface, and control the display to display the first application in response to the user selecting the first recommendation item Interface.
  • the processor is further configured to acquire one or more prompt rules, one or more, from the network device before matching the current scene information with the one or more prompt rules.
  • the prompt rules include the first prompt rule.
  • the processor is further configured to: acquire, according to the first operation, the first interface file and the first UI element from the network device; wherein the first UI element includes An interface element that recommends an interface.
  • the processor can be further configured to run the first interface file to invoke the first UI element to control the display to display the first recommendation interface.
  • the communication interface is configured to receive the first interface file and the first UI element sent by the network device before the display displays the first recommendation interface.
  • the first UI element includes an interface element of the first recommendation interface.
  • the above memory is further configured to save the first interface file and the first UI element received by the communication interface.
  • the processor is further configured to: in response to the first operation, the terminal runs the first interface file to invoke the first UI element to control the display to display the first recommendation interface.
  • the processor is further configured to acquire a first prompt message from the network device before the display displays the first prompt message.
  • the processor may be further configured to: after displaying the first recommendation interface, receive a second operation of the user on the first recommendation interface, and in response to the second operation, The control display shows the rule modification interface.
  • the processor is further configured to receive a modification of the first prompt rule by the rule modification interface displayed by the user on the display, and save the modified first prompt rule in the memory.
  • the communication interface is further configured to send a rule modification message to the network device after the memory saves the modified first prompt rule.
  • the rule modification message includes the modified first prompt rule and the user account of the terminal, and the rule modification message is used to instruct the network device to save the modified first prompt rule for the user account.
  • the processor is further configured to: after the display displays the first recommendation interface, receive a deletion operation of the second recommendation item in the first recommendation interface by the user, and respond to The user deletes the second recommendation item from the first recommendation interface displayed by the display to control the display to display the second recommendation interface that does not include the second recommendation item.
  • the processor is further configured to receive a deletion operation of the second recommendation item in the first recommendation interface by the user, and respond to the deletion operation of the second recommendation item by the user. And controlling the communication interface to send the first notification message to the network device.
  • the first notification message is used to instruct the network device to modify the first interface file and the first UI element for the user account of the terminal, so that the modified first interface file invokes the modified first UI element to display the second recommendation.
  • the interface saves the modified first interface file and the modified first UI element for the user account of the terminal.
  • the processor is further configured to receive a third operation of the user on the first recommendation interface, and in response to the third operation, control the display display service to increase the interface, and the service is increased.
  • the interface includes one or more recommendation items, and each of the one or more recommendation items corresponds to one application.
  • the processor is further configured to receive a user selection operation of the third recommendation item of the one or more recommendation items, and add a third recommendation item to the first recommendation interface in response to the user selecting operation of the third recommendation item to control
  • the display displays a third recommendation interface including a third recommendation.
  • the processor is further configured to receive a user selection operation of the third recommendation item, and control the communication interface to the network in response to the user selecting the third recommendation item.
  • the device sends a second notification message.
  • the second notification message is used to instruct the network device to modify the first interface file and the first UI element for the user account of the terminal, so that the modified first interface file invokes the modified first UI element to display the third recommendation.
  • the interface saves the modified first interface file and the modified first UI element for the user account of the terminal.
  • the communication interface is further configured to receive one or more prompt rules sent by the network device; or the communication interface is further configured to send a rule query message to the network device, the rule The query message includes a user account of the terminal, and receives a rule query response sent by the network device, where the rule query response includes one or more prompt rules saved by the network device for the user account; wherein the network device saves the login corresponding user for each user account.
  • the prompt rule reported by the terminal of the account.
  • an embodiment of the present application provides a network device, where the network device includes: a processor, a memory, and a communication interface; the memory and the communication interface are coupled to the processor, and the communication interface is used to communicate with other devices, where the memory includes Loss storage medium, memory for storing computer program code, computer program code including computer instructions.
  • the processor may be configured to obtain the first prompt rule and the first prompt message, where the first prompt rule includes the terminal recommending condition information of the one or more applications to the user, where the first prompt message is used by the And the recommended one or more applications in the scenario corresponding to the scenario information that matches the first prompt rule; the communication interface is configured to send the first prompt message to the terminal; and send the first prompt rule to the terminal, so that the terminal When the current scene information matches the first prompt rule, the first prompt message is displayed.
  • the communication interface is controlled by the processor and communicates with other devices.
  • the foregoing memory is further configured to save, for the one or more applications, the first interface file and the first user interface UI element; wherein the first UI element includes the first recommendation An interface element of the interface, the first interface file is configured to invoke the first UI element to display a first recommendation interface when being run, and the first recommendation interface includes a recommendation item of one or more applications.
  • the communication interface is further configured to push the first interface file and the first UI element to the terminal.
  • the communication interface is further configured to: receive the first acquisition request sent by the terminal, and send the first interface file and the first UI element to the terminal; the first acquisition request is sent by the terminal when the current scene information matches the first prompt rule. .
  • the communication interface is further configured to: after sending the first interface file and the first UI element to the terminal, receive a notification message sent by the terminal, where the notification message is used to indicate the network.
  • the device is configured to modify the first interface file and the first UI element for the user account of the terminal
  • the processor is further configured to modify the first interface file and the first UI element for the user account of the terminal in response to the notification message, so that the modified
  • the first interface file displays the second recommendation interface when the modified first UI element is invoked, and saves the modified first interface file and the modified first UI element for the user account of the terminal.
  • the second recommendation interface increases or decreases the recommendation item of one or more applications relative to the first recommendation interface.
  • the communication interface is further configured to: after sending the first prompt rule to the terminal, receive a rule modification message sent by the terminal, where the rule modification message includes the modified first prompt Rules and user accounts for the terminal.
  • the processor is further configured to: in response to the rule modification message, control the memory to save the modified first prompt rule for the user account.
  • the communication interface is further configured to receive a second acquisition request sent by the terminal, and send the first prompt message to the terminal.
  • the second acquisition request is used to acquire the first prompt message.
  • the embodiment of the present application provides a network device, where the network device includes: a processor, a memory, and a communication interface; the memory and the communication interface are coupled to the processor, and the communication interface is used to communicate with other devices, and the memory includes Loss storage medium, memory for storing computer program code, computer program code including computer instructions.
  • the communication interface is configured to receive current scene information sent by the terminal.
  • a processor configured to match current scene information received by the communication interface with one or more prompt rules.
  • the control communication interface sends a first prompt message corresponding to the first prompt rule to the terminal, or the processor instructs the terminal to display
  • the first prompt message corresponding to the prompting rule the terminal stores the first prompt message, where the first prompt message is used to prompt the recommended application in the scenario corresponding to the current scene information.
  • the communication interface is further configured to send a first prompt message corresponding to the first prompt rule to the terminal, or the processor instructs the terminal to display the first corresponding to the first prompt rule After the prompt message, the first acquisition request sent by the terminal is received; the processor is further configured to: according to the first acquisition request received by the communication interface, control the communication interface to send the first interface file and the first user interface UI element to the terminal.
  • the first UI element includes an interface element of the first recommendation interface, where the first interface file is used to invoke the first UI element to display the first recommendation interface when being run, and the recommendation interface includes the recommended item of the application prompted by the first prompt message.
  • the processor is further configured to: before the communication interface sends the first interface file and the first user interface UI element to the terminal, receive the first interface file configured by the operator and The first UI element.
  • an embodiment of the present application provides a computer storage medium, where the computer storage medium includes computer instructions, when the computer instruction is run on the terminal, causing the terminal to perform the first aspect and any possible design manner thereof. The method described.
  • the embodiment of the present application provides a computer storage medium, including a computer instruction, when the computer instruction is run on a management device, causing the management device to perform the second aspect, the third aspect, and Any of the methods described in the possible design approach.
  • the embodiment of the present application provides a computer program product, when the computer program product is run on a computer, causing the computer to perform the first aspect, the second aspect, the third aspect, and any of the possible The method described in the design approach.
  • the fourth aspect to the twelfth aspect and any one of the design manners, and the technical effects brought about by the seventh aspect, the eighth aspect, and the ninth aspect can be referred to the above first aspect and second aspect, and different The technical effects brought by the design method are not described here.
  • FIG. 1 is a schematic structural diagram of a system of a recommendation system according to an embodiment of the present application.
  • FIG. 2 is a schematic diagram of an example of specific content of a scenario package according to an embodiment of the present application
  • FIG. 3 is a schematic structural diagram of hardware of a mobile phone according to an embodiment of the present disclosure.
  • FIG. 4 is a flowchart 1 of a method for recommending an application based on a scenario according to an embodiment of the present disclosure
  • FIG. 5 is a schematic diagram 1 of a display interface of a terminal according to an embodiment of the present disclosure
  • FIG. 6 is a second schematic diagram of a display interface of a terminal according to an embodiment of the present disclosure.
  • FIG. 7 is a flowchart 2 of a method for recommending an application based on a scenario according to an embodiment of the present disclosure
  • FIG. 8 is a flowchart 3 of a method for recommending an application based on a scenario according to an embodiment of the present disclosure
  • FIG. 9 is a schematic diagram 3 of a display interface of a terminal according to an embodiment of the present disclosure.
  • FIG. 10 is a flowchart 4 of a method for recommending an application based on a scenario according to an embodiment of the present disclosure
  • FIG. 11 is a schematic diagram 4 of a display interface of a terminal according to an embodiment of the present disclosure.
  • FIG. 12 is a flowchart 5 of a method for recommending an application based on a scenario according to an embodiment of the present disclosure
  • FIG. 13 is a schematic diagram 5 of a display interface of a terminal according to an embodiment of the present disclosure.
  • FIG. 14 is a schematic diagram 6 of a display interface of a terminal according to an embodiment of the present disclosure.
  • FIG. 15 is a flowchart 6 of a method for recommending an application based on a scenario according to an embodiment of the present disclosure
  • 16 is a schematic structural diagram 1 of a terminal structure according to an embodiment of the present application.
  • FIG. 17 is a second schematic structural diagram of a terminal according to an embodiment of the present disclosure.
  • FIG. 18 is a third schematic structural diagram of a terminal according to an embodiment of the present disclosure.
  • FIG. 19 is a schematic structural diagram 1 of a network device according to an embodiment of the present disclosure.
  • FIG. 20 is a second schematic structural diagram of a network device according to an embodiment of the present disclosure.
  • FIG. 21 is a schematic structural diagram 3 of a network device according to an embodiment of the present disclosure.
  • first and second are used for descriptive purposes only, and are not to be construed as indicating or implying a relative importance or implicitly indicating the number of technical features indicated. Thus, features defining “first” and “second” may include one or more of the features either explicitly or implicitly. In the description of the present application, "a plurality” means two or more unless otherwise stated.
  • the embodiment of the present application provides a method for recommending an application based on a scenario.
  • the application recommended by the terminal to the user may be developed by a service provider in an integrated development environment (IDE), and may be run on the terminal to provide the user with
  • the webpage-based application of the service (referred to as the webpage application), that is, the interface of the application is presented by the webpage, and the interaction between the application and the user is realized by the interaction between the user and the webpage; the application recommended by the terminal to the user may also be a service provision.
  • the application developed by the JavaScript language in the IDE referred to as the JS application).
  • the above IDE is provided by an operator who provides a solution for the recommended application described in the embodiment of the present application.
  • the application in the embodiment of the present application may be a traditional APP, or an application that does not need to be installed, and only needs to run or open a file corresponding to the application (such as the foregoing web-based application or JS application), for these application terminals. You only need to provide an application portal to provide users with an out-of-the-box service experience. These applications that do not need to be installed can provide users with Direct-Service, also known as Direct Service.
  • Direct-Service also known as Direct Service.
  • a direct service refer to the detailed description of the direct service in the MIUI 8.5 stable version, which is not described herein. Without loss of generality, in the embodiment of the present application, a direct application is taken as an example for description.
  • a scenario package is a service that provides a service set to a user according to current scenario information of the terminal, and the service set includes one or more applications that provide a direct service.
  • the scenario information in the embodiment of the present application may include at least one of time information, address information, and address change information.
  • the time information is used to indicate the current time
  • the address information is used to indicate the current location of the terminal, such as a country, a province, a city, a county, a street, and the like
  • the address change information may be “the address information of the terminal is changed from the A city to the city. B city.”
  • an application that is triggered by a change in scene information (such as time information and/or address information) during a daily life, work, and learning process may be counted to determine an application corresponding to the scenario information.
  • the user requirements during the travel may include: a predetermined ticket, a predetermined hotel, and a recommendation of a place of sight.
  • the scene information corresponding to the user requirements may be “the address information of the terminal is changed from the city A to the city B”, and the application corresponding to the scene information is used. It may then include applications for providing services such as "scheduled tickets”, "booked hotels” and "attraction recommendations”.
  • an application for providing a service such as a “scheduled ticket”, a “scheduled hotel”, and a “site recommendation” may be included in a scenario package (such as a travel scene package) corresponding to the scenario information, and recommended to the user.
  • the user needs on the eve of the Spring Festival may include: booking a ticket, purchasing a new year's meal, and ordering a new year's dinner, etc., assuming that the 2018 Chinese New Year holiday is from February 15 to February 21, the scene information corresponding to these user needs may be February. 1st - February 14th.
  • the application corresponding to the scene information may include an application for providing services such as "scheduled ticket”, "purchase new year”, and "scheduled dinner”.
  • an application for providing a service such as a "scheduled ticket”, "purchasing a new year”, and a "scheduled new year” may be included in a scenario package (such as a Chinese New Year scene package) corresponding to the scenario information.
  • the terminal recommending the scenario package to the user specifically refers to: the terminal recommends the application in the scenario package to the user.
  • the terminal can provide a user with multiple application portals in the form of a scenario package.
  • FIG. 1 is a schematic diagram of a system architecture of a recommendation system provided by an embodiment of the present application.
  • the recommendation system 100 may include: a service management device 101, a scenario package management device 102, a policy management device 103, and a terminal 104.
  • the service management device 101 is for managing a plurality of applications (also referred to as direct services) provided by a service provider. Specifically, application files (such as JavaScript files or web page files) of a plurality of applications developed by the service provider may be saved in the service management device 101.
  • the terminal 104 can display an interface of the application by running an application file of the application. The terminal 104 can interact with the server of the application in response to the operation of the interface of the application to provide a corresponding service for the user.
  • the scenario package management device 102 is configured to manage a plurality of scenario packages. Specifically, the scenario package management device 102 is configured to manage configuration information of each scenario package in multiple scenario packages.
  • FIG. 2 is a schematic diagram showing an example of configuration information provided by an embodiment of the present application.
  • the configuration information 200 of a scene package may include: a basic element 201 of the scene package, a service list 202 of the scene package, a prompt rule 203 of the scene package, a UI element 204 of the scene package, and an interface file 205 of the scene package. .
  • the interface file may be a webpage file, and when the terminal opens (also may be referred to as “running”) the webpage file, the webpage file invokes a UI element, and the related interface is presented in the form of a page; the interface file It can also be a JS file, and the terminal calls the UI element when running the JS file to present the relevant interface.
  • the interface file may also be an application file (such as an apk file in the Android operating system) for implementing the related interface display function in the terminal, and the apk file of the terminal is run and invokes the UI element to present the related interface.
  • apk is Android Package.
  • the basic element 201 of the scene package is used to identify the scene package.
  • the basic element 201 of the scene package may include basic information of the scene package.
  • the basic information of the scenario package includes the identifier of the scenario package (such as the name of the scenario package).
  • the basic information of the scenario package may further include version information of the scenario package.
  • the basic element 201 of the scene package may further include a title and a background image of the scene package.
  • the title of the scene package may be an introduction to the service provided by the scene package (ie, the service provided by the application in the scene package).
  • the title of the Shanghai travel scene package can be “You are currently in Shanghai, providing you with travel and living services in Shanghai”.
  • the background image of the scene package can be used as the background image of the above title. It can be understood that although the identifier of the scene package can be used to identify the scene package, the title and background image of the scene package can visually and intuitively improve the user's awareness of the scene package to identify the scene package.
  • the service list 202 of the scenario package includes the identifiers of the respective applications in the scenario package. That is, the service list 202 of the scene package can be used to indicate which applications are included in the scene package.
  • the service list 202 of the scenario package includes version information and the like of each application in the scenario package.
  • the prompt rule 203 of the scenario package refers to the condition that the terminal 104 recommends the scenario package to the user, and the terminal 104 can recommend the scenario package to the user when the current scenario information matches the prompt rule 203 of the scenario package. That is, the presentation rule 203 of the scenario package may be used to indicate that the terminal 104 can recommend the scenario package to the user when the current scenario information meets the conditions.
  • the user requirements triggered by the change of the scene information during the daily life, work, and learning process may be counted, and the prompt rule 203 of the scene package corresponding to the scene information may be determined.
  • the user needs on the eve of the Spring Festival may include: booking a ticket, purchasing a new year's meal, and ordering a new year's dinner, etc., assuming that the Spring Festival holiday of 2018 is from February 15 to February 21, providing a hint of the scenario package for the service corresponding to the user demand.
  • the rule can be "current time between February 1, 2018 and February 14, 2018".
  • the UI element 204 of the scene package includes interface elements, such as cards or tiles, that are presented by the respective applications in the service list 202 in the recommendation interface of the scene package.
  • the card or the tile of an application includes the theme text of the application, or includes the theme text and the theme image of the application, and an application card or a tile is used as an entrance of the application.
  • the card or the tile of each application in the recommendation interface of the scenario package has a link with the corresponding application, and the terminal 104 can display the card in response to the user's operation on the card or the tile of the application in the recommendation interface (such as a click operation).
  • Application interface is a link with the corresponding application, and the terminal 104 can display the card in response to the user's operation on the card or the tile of the application in the recommendation interface (such as a click operation).
  • the terminal 104 can execute the UI file 204 of the scenario package by the interface file 205 of the scenario package, and display a recommendation interface including interface elements (such as a tile or a card) of each application in the scenario.
  • the configuration information saved in the scenario package management device 102 is configured by an operator according to market requirements. For example, before a new scenario package is online, the scenario package management device 102 can receive an operation operation of the operator, configure one or more applications in the service management device 101 as an application in the scenario package, and serve the scenario package. Configure configuration information.
  • the scenario package management device 102 can save the configuration information of each scenario package in the manner of Table 1.
  • the manner in which the scenario package management device 102 saves the configuration information includes, but is not limited to, the manner shown in Table 1. Other management manners I won't go into details here.
  • the scenario package management device 102 may further update the configuration information of the configured scenario package in response to the modification operation of the operator.
  • the update of the configuration information may include: adding an identifier of the new application to the configuration information, that is, adding a new application to the scenario package, or deleting an identifier of a part of the application in the configuration information (ie, deleting some applications in the scenario package). ), or modify the prompt rule 203 of the configured scene package.
  • the scenario package management device 102 can send the prompt rule 203 of the scenario package to the policy management device 103, and the policy management device 103 uniformly manages multiple scenario packages. Prompt rule 203.
  • the scenario package management device 102 may send the scenario package modified prompt rule 203 to the policy management device 103 after the prompt rule 203 of a scenario package is modified, and the policy management device 103 updates the modified rule 203 by using the modified rule 203.
  • the policy management device 103 may send the prompt rule 203 of the scenario package to the terminal 104, so that the terminal 104 saves the prompt rule 203, and provides the user with the current scenario information when the current scenario information matches the prompt rule 203. Recommend the corresponding scene package.
  • the policy management device 103, the service management device 101, and the scenario package management device 102 in the embodiments of the present application may be three independent devices.
  • the scenario management device 102 is the network device in the embodiment of the present application
  • the policy management device 103 may be other network devices in the embodiment of the present application.
  • the functions of the foregoing policy management device 103 and the scenario package management device 102 may be integrated into one device (ie, the network device in the embodiment of the present application).
  • the functions of the foregoing policy management device 103, the service management device 101, and the scenario package management device 102 may be implemented in one device (ie, the network device in the embodiment of the present application).
  • the method of the embodiment of the present application is described by taking the example that the policy management device 103, the service management device 101, and the scenario package management device 102 are independent devices.
  • the terminal 104 may be a portable computer (such as the mobile phone 300 shown in FIG. 3), a notebook computer, a personal computer (PC), a wearable electronic device (such as a smart watch), a tablet computer, and augmented reality (AR).
  • the mobile phone 300 is used as the terminal 104.
  • the mobile phone 300 may specifically include: a processor 301, a radio frequency (RF) circuit 302, a memory 303, a touch screen 304, a Bluetooth device 305, and one or more sensors. 306, WiFi device 307, positioning device 308, audio circuit 309, peripheral interface 310, and power supply device 311 and other components. These components can communicate over one or more communication buses or signal lines (not shown in Figure 3).
  • RF radio frequency
  • the hardware structure illustrated in FIG. 3 does not constitute a limitation to a handset, and that handset 300 may include more or fewer components than those illustrated, or some components may be combined, or different component arrangements.
  • the processor 301 is a control center of the mobile phone 300.
  • the various parts of the mobile phone 300 are connected by various interfaces and lines, and the mobile phone 300 is executed by running or executing an application stored in the memory 303 and calling data stored in the memory 303.
  • processor 301 can include one or more processing units.
  • the processor 301 may further include a fingerprint verification chip for verifying the collected fingerprint.
  • Radio frequency circuit 302 can be used for the reception and transmission of wireless signals.
  • the radio frequency circuit 302 can receive the downlink data of the base station and then process it to the processor 301; in addition, transmit the data related to the uplink to the base station.
  • radio frequency circuits include, but are not limited to, an antenna, at least one amplifier, a transceiver, a coupler, a low noise amplifier, a duplexer, and the like.
  • the radio frequency circuit 302 can also communicate with other devices through wireless communication.
  • the wireless communication can use any communication standard or protocol including, but not limited to, global mobile communication systems, general packet radio services, code division multiple access, wideband code division multiple access, long term evolution, and the like.
  • the memory 303 is used to store applications and data, and the processor 301 executes various functions and data processing of the mobile phone 300 by running applications and data stored in the memory 303.
  • the memory 303 mainly includes a storage program area and a storage data area, wherein the storage program area can store an operating system, an application required for at least one function (such as a sound playing function, an image playing function, etc.); the storage data area can be stored according to the use of the mobile phone. Data created at 300 o'clock (such as audio data, phone book, etc.).
  • the memory 303 may include a high speed random access memory (RAM), and may also include a nonvolatile memory such as a magnetic disk storage device, a flash memory device, or other volatile solid state storage device.
  • the memory 303 can store various operating systems.
  • the above memory 303 may be independent and connected to the processor 301 through the above communication bus; the memory 303 may also be integrated with the processor 301.
  • the touch screen 304 may specifically include a touch panel 304-1 and a display 304-2.
  • the touch panel 304-1 can collect touch events on or near the user of the mobile phone 300 (for example, the user uses a finger, a stylus, or the like on the touch panel 304-1 or the touch panel 304.
  • the operation near -1), and the collected touch information is sent to other devices (for example, processor 301).
  • the touch event of the user in the vicinity of the touchpad 304-1 may be referred to as a hovering touch; the hovering touch may mean that the user does not need to directly touch the touchpad in order to select, move or drag a target (eg, an icon, etc.) , and only the user is located near the device to perform the desired function.
  • the touch panel 304-1 can be implemented in various types such as resistive, capacitive, infrared, and surface acoustic waves.
  • a display (also referred to as display screen) 304-2 can be used to display information entered by the user or information provided to the user as well as various menus of the handset 300.
  • the display 304-2 can be configured in the form of a liquid crystal display, an organic light emitting diode, or the like.
  • the touchpad 304-1 can be overlaid on the display 304-2, and when the touchpad 304-1 detects a touch event on or near it, it is transmitted to the processor 301 to determine the type of touch event, and then the processor 301 can provide a corresponding visual output on display 304-2 depending on the type of touch event.
  • the touch panel 304-1 and the display screen 304-2 function as two independent components to implement the input and output functions of the mobile phone 300, in some embodiments,
  • the touch panel 304-1 is integrated with the display screen 304-2 to implement the input and output functions of the mobile phone 300.
  • the touch screen 304 is formed by stacking a plurality of layers of materials. In the embodiment of the present application, only the touch panel (layer) and the display screen (layer) are shown, and other layers are not described in the embodiment of the present application. .
  • the touch panel 304-1 can be disposed on the front side of the mobile phone 300 in the form of a full-board
  • the display screen 304-2 can also be disposed on the front side of the mobile phone 300 in the form of a full-board, so that the front side of the mobile phone can be borderless. Structure.
  • the mobile phone 300 can also have a fingerprint recognition function.
  • a fingerprint capture device (ie, fingerprint reader) 312 can be configured on the back of the handset 300 (eg, below the rear camera), or the fingerprint capture device 312 can be configured on the front of the handset 300 (eg, below the touch screen 304).
  • the fingerprint collection device 312 can be configured in the touch screen 304 to implement the fingerprint recognition function, that is, the fingerprint collection device 312 can be integrated with the touch screen 304 to implement the fingerprint recognition function of the mobile phone 300.
  • the fingerprint capture device 312 is disposed in the touch screen 304, may be part of the touch screen 304, or may be otherwise disposed in the touch screen 304.
  • the main component of the fingerprint collection device 312 in the embodiment of the present application is a fingerprint sensor, which can employ any type of sensing technology, including but not limited to optical, capacitive, piezoelectric or ultrasonic sensing technologies.
  • the mobile phone 300 can also include a Bluetooth device 305 for enabling data exchange between the handset 300 and other short-range devices (eg, mobile phones, smart watches, etc.).
  • the Bluetooth device in the embodiment of the present application may be an integrated circuit or a Bluetooth chip or the like.
  • the one or more sensors 306 described above include sensors for detecting a user's pressing operation on the side and a sliding operation of the user on the side.
  • the one or more sensors 306 described above include, but are not limited to, the above-described sensors, for example, the one or more sensors 306 may also include light sensors, motion sensors, and other sensors.
  • the light sensor may include an ambient light sensor and a proximity sensor, wherein the ambient light sensor may adjust the brightness of the display of the touch screen 304 according to the brightness of the ambient light, and the proximity sensor may turn off the power of the display when the mobile phone 300 moves to the ear.
  • the accelerometer sensor can detect the magnitude of acceleration in all directions (usually three axes). When it is stationary, it can detect the magnitude and direction of gravity.
  • the mobile phone 300 can also be configured with gyroscopes, barometers, hygrometers, thermometers, infrared sensors and other sensors, here Let me repeat.
  • the WiFi device 307 is configured to provide the mobile phone 300 with network access complying with the WiFi related standard protocol, and the mobile phone 300 can access the WiFi hotspot through the WiFi device 307, thereby helping the user to send and receive emails, browse web pages, and access streaming media, etc. Users provide wireless broadband Internet access.
  • the WiFi device 307 can also function as a WiFi wireless access point, and can provide WiFi network access to other devices.
  • the positioning device 308 is configured to provide a geographic location for the mobile phone 300. It can be understood that the positioning device 308 can be specifically a receiver of a positioning system such as a Global Positioning System (GPS) or a Beidou satellite navigation system, or a Russian GLONASS.
  • GPS Global Positioning System
  • Beidou satellite navigation system or a Russian GLONASS.
  • the positioning device 308 After receiving the geographic location sent by the positioning system, the positioning device 308 sends the information to the processor 301 for processing, or sends the information to the memory 303 for storage.
  • the positioning device 308 may also be a receiver of an Assisted Global Positioning System (AGPS), which assists the positioning device 308 in performing ranging and positioning services by acting as a secondary server.
  • AGPS Assisted Global Positioning System
  • the secondary location server provides location assistance over a wireless communication network in communication with a location device 308 (i.e., a GPS receiver) of the device, such as handset 300.
  • the positioning device 308 can also be a WiFi hotspot based positioning technology. Since each WiFi hotspot has a globally unique Media Access Control (MAC) address, the device can scan and collect the broadcast signal of the surrounding WiFi hotspot when the WiFi is turned on, so that the WiFi hotspot broadcast can be obtained. The MAC address is sent out; the device sends the data (such as the MAC address) capable of indicating the WiFi hotspot to the location server through the wireless communication network, and the location server retrieves the geographic location of each WiFi hotspot, and combines the strength of the WiFi broadcast signal. The geographic location of the device is calculated and sent to the location device 308 of the device.
  • MAC Media Access Control
  • Audio circuitry 309, speaker 313, microphone 314 can provide an audio interface between the user and handset 300.
  • the audio circuit 309 can transmit the converted electrical data of the received audio data to the speaker 313 for conversion to the sound signal output by the speaker 313; on the other hand, the microphone 314 converts the collected sound signal into an electrical signal by the audio circuit 309. After receiving, it is converted into audio data, and then the audio data is output to the RF circuit 302 for transmission to, for example, another mobile phone, or the audio data is output to the memory 303 for further processing.
  • the peripheral interface 310 is used to provide various interfaces for external input/output devices (such as a keyboard, a mouse, an external display, an external memory, a subscriber identity module card, etc.). For example, it is connected to the mouse through a Universal Serial Bus (USB) interface, and is connected to a Subscriber Identification Module (SIM) card provided by the service provider through a metal contact on the card slot of the subscriber identity module. . Peripheral interface 310 can be used to couple the external input/output peripherals described above to processor 301 and memory 303.
  • USB Universal Serial Bus
  • SIM Subscriber Identification Module
  • the mobile phone 300 can communicate with other devices in the device group through the peripheral interface 310.
  • the peripheral interface 310 can receive display data sent by other devices for display, etc. No restrictions are imposed.
  • the mobile phone 300 may further include a power supply device 311 (such as a battery and a power management chip) that supplies power to the various components, and the battery may be logically connected to the processor 301 through the power management chip to manage charging, discharging, and power management through the power supply device 311. And other functions.
  • a power supply device 311 such as a battery and a power management chip
  • the battery may be logically connected to the processor 301 through the power management chip to manage charging, discharging, and power management through the power supply device 311. And other functions.
  • the mobile phone 300 may further include a camera (front camera and/or rear camera), a flash, a pico projection device, a near field communication (NFC) device, and the like, and details are not described herein.
  • a camera front camera and/or rear camera
  • a flash a flash
  • a pico projection device a pico projection device
  • NFC near field communication
  • the embodiment of the present application provides a method for recommending an application based on a scenario. As shown in FIG. 4, the method includes S401-S405:
  • the terminal 104 acquires current scene information.
  • the current scene information includes at least one of time information, address information, and change of address information.
  • the terminal 104 matches the current scene information with one or more prompt rules.
  • One or more prompt rules 203 are stored in the terminal 104, and each prompt rule corresponds to one scene package, that is, the prompt rule 203 in which one or more scene packages are stored in the terminal 104.
  • the prompt rule 203 stored in the terminal 104 is transmitted by the scenario package management device 102 or the policy management device 103 (ie, the network device) to the terminal 104.
  • the prompt rule in the embodiment of the present application is a condition that the terminal 104 recommends a scenario package (ie, an application in a scenario package) to the user.
  • the terminal 104 can obtain the current scene information of the terminal 104 in real time, and match the current scene information with the prompt rule 203 of each scene package saved in the terminal 104.
  • the terminal 104 can Recommend the scene package to the user.
  • the terminal 104 determines that the current scenario information matches the first prompting rule, and displays a first prompt message corresponding to the first prompting rule, where the first prompting message is used to prompt the recommended application in the scenario corresponding to the current scenario information. .
  • the first prompt rule is one of the one or more prompt rules. It can be understood that, because the first prompt rule matches the current scene information, and the first prompt rule corresponds to the first prompt message; therefore, the first prompt message can be used to prompt the scene corresponding to the current scene information that matches the first prompt rule.
  • Recommended apps below.
  • the first prompting rule is used as the prompting rule of the first scenario package
  • the first prompting message is the prompt message of the first scenario packet as an example, and the method in the embodiment of the present application is described.
  • the terminal 104 can display the first prompt message in a preset manner.
  • the preset manner includes: displaying a first prompt message in a notification bar, displaying a first prompt message on a negative screen, or displaying a first prompt message on a widget (Widget), and the terminal 104 displays the first prompt.
  • the preset manner includes: displaying a first prompt message in a notification bar, displaying a first prompt message on a negative screen, or displaying a first prompt message on a widget (Widget), and the terminal 104 displays the first prompt.
  • Other manners of the message The embodiments of the present application are not described herein.
  • the mobile phone 300 shown in FIG. 5 is the terminal 104, and the preset mode is “displaying the first prompt message in the notification bar” as an example.
  • the current scene information acquired by the mobile phone 300 is "the address information of the mobile phone 300 is changed from Shanghai to Xi'an”;
  • the first scene package is the Xi'an tourism scene package, and
  • the prompt rule 203 of the Xi'an tourism scene package is "the user holds the terminal 104 from the outside.
  • the provinces and cities entered Xi'an; the applications provided by the Xi'an Tourism Scene Package include “Voice Guide Service”, “Special Car Service” and “Xi’an Hot Spots”.
  • the mobile phone 300 can display the first prompt message 501 of the Xi'an travel scene package in the notification bar.
  • the first prompt message is used to prompt the application that is recommended in the scenario corresponding to the current scenario information, that is, the application in the first scenario package, and the identifier of the first scenario packet is included in the first prompt message.
  • the identifier of the first scenario package may be used to prompt an application in the first scenario package.
  • the first prompt message may further include a title and/or a background image of the first scene package.
  • the title and/or the background image of the first scene package may enhance the user's awareness of the first scene package visually more intuitively to prompt the application in the first scene package.
  • the first prompt message 501 of the Xi'an Tourism Scene Package includes the title of the Xi'an Tourism Scene Package "providing you with travel and living services in Xi'an! 502, Xi'an Tourism Scene Package
  • the first prompt message 501 also includes a background picture 503.
  • the background image of a scene package may be a background image related to the service provided by the scene package.
  • the background picture 503 of the Xi'an Tourism Scene Package is a picture of the ancient architecture of Xi'an.
  • the title information of the scene package, the background picture, and the basic information of the scene package are collectively referred to as the basic element 201 of the scene package.
  • the basic information of the scenario package may include an identifier of the scenario package (such as a name of the scenario package) and version information.
  • the prompting rules 203 and the basic elements 201 of the plurality of scene packages may be saved in the terminal 104, so that when the prompting rule 203 of the first scene package matches the current scene information, the prompt message of the first scene package is displayed to implement the first scene.
  • the terminal 104 may only save the prompt rules 203 of the plurality of scene packages.
  • the basic element 201 of the first scene package is the scene 104 when the prompting rule 203 of the first scene package matches the current scene information. Obtained by the package management device 102.
  • the terminal 104 displays a first recommendation interface corresponding to the first prompt information, where the first recommendation interface includes a recommendation item of one or more applications, in response to the first operation of the first prompt message by the user.
  • the first operation may be a click operation (such as clicking, double-clicking, or long-pressing) of the prompt message by the user.
  • the terminal 104 may display the first recommendation interface in response to the first operation.
  • the recommended item in the recommendation interface (such as the first recommendation interface) is a tile or a card.
  • the terminal 104 may acquire the first UI element (ie, the UI element of the first scene package) and the first interface file (ie, the first scenario) from the scenario package management device 102 in response to the foregoing first operation.
  • the interface file of the package and then running the first interface file to invoke the first UI element to display the tile of the application including the first prompt message prompt or the first recommendation interface of the card.
  • the application that is prompted by the first prompt message is the application in the first scenario package.
  • the first recommendation interface includes a recommendation item of the application in the first scene package.
  • the mobile phone 300 displays the (b) in FIG. 5 in response to the user's click operation on the first prompt message 501.
  • the first recommendation interface 504 shown in (b) of FIG. 5 includes recommended items such as the above-mentioned applications "Voice Guide Service”, “Car Service”, and "Xi'an Hot Spot”.
  • the client of the APP corresponding to the service provided by the first scenario package is not required to be installed in the terminal 104 (such as the mobile phone 300) in the embodiment of the present application.
  • the client of the APP corresponding to "Voice Guide Service”, “Car Service” and “Xi'an Hot Spot” is not installed in the mobile phone 300.
  • the recommendation item of an application can be used not only to identify the application but also as an entry for the application.
  • the terminal 104 can provide the user with the service corresponding to the application in response to the user's operation on the recommended item of the application.
  • the terminal 104 displays an interface of the first application corresponding to the first recommendation item in response to the user selecting a first recommendation item in the first recommendation interface.
  • the terminal 104 may run the application file of the first application to display the interface of the first application in response to the user selecting the first recommendation item in the first recommendation interface.
  • the application file of the first application is a webpage file, such as a Hyper Text Markup Language (HTML) file; when the first application is a JS application, the application file of the first application is JavaScript file.
  • the terminal 104 may acquire an application file of the first application from the service management device 101 in response to the user's selection of the first recommendation item. An application file of a plurality of applications can be saved in the service management device 101.
  • the terminal 104 may determine whether the application file of the first application is saved in the terminal 104.
  • the terminal 104 is served from the service.
  • the management device 101 acquires the application file of the first application.
  • the application file of the first application is saved in the terminal 104
  • the application file of the first application saved in the terminal 104 can be directly run.
  • the application file first program file of the first application saved in the terminal 104 is obtained by the terminal 104 from the service management device 101.
  • the mobile phone 300 displays (c) in FIG. 5 in response to the user's selection of the first recommendation item "Voice Guide”.
  • the interface 505 of the application "voice guide” is shown.
  • the "voice guide” interface 505 includes a plurality of tourist attractions in Xi'an (such as “Xi'an Bell Tower”, “Big Wild Goose Pagoda”, “Terracotta Warriors” and “Huashan”, etc.).
  • the mobile phone 300 shown in FIG. 6 is the terminal 104, and the preset mode is “displaying the first prompt message on the negative screen” as an example. It is assumed that the current scene information acquired by the mobile phone 300 is “February 1st, 2018”; the first scene package is a Spring Festival scene package, and the first prompt rule is “February 1st to February 14th”; the Chinese New Year scene package provides Applications include "New Year's dinner reservations", "New Year's goods” and "air ticket reservations”.
  • Screen 601 displays a first prompt message 602 for the Spring Festival scene package.
  • the first prompt message 602 includes the title of the Spring Festival scene package "providing you with a convenient service for the Spring Festival!.
  • the mobile phone 300 displays the first recommendation interface shown in (b) of FIG. 6 in response to the user's click operation on the first prompt message 602. 603.
  • the first recommendation interface 603 shown in (b) of FIG. 6 includes recommended items such as the above-mentioned applications "New Year's dinner reservation”, “New Year's goods meeting”, and "air ticket reservation”.
  • the mobile phone 300 displays the "show” in the first recommendation item "ticket reservation” in response to the user, as shown in (c) of FIG. Interface 604 for ticket reservation.
  • the APP client corresponding to "New Year's dinner reservation", "New Year's goods meeting” and “Air ticket reservation” is not installed in the mobile phone 300.
  • the embodiment of the present application provides a method for recommending an application based on a scenario.
  • the terminal 104 may obtain current scenario information, and display a first prompt message corresponding to the first prompt rule when the first prompt rule matches the current scenario information. Prompts the recommended application in the scenario corresponding to the current scene information.
  • the current scene information can reflect the current state of the user; therefore, the recommended application in the scenario corresponding to the current scene information can meet the current needs of the user. It can be seen that the method of the embodiment of the present application can improve the fit of the service recommended by the terminal to the user and the user requirement.
  • the terminal 104 can directly display the interface of the first application corresponding to the first recommendation item, that is, the application recommended by the terminal 104 can provide the user with the point in response to the user's selection operation of the first recommendation item in the first recommendation interface.
  • the ready-to-use direct service does not require downloading and installing the client of the APP to the terminal 104. That is, the method in the embodiment of the present application can simplify the user operation in the process of providing the user with the service by the terminal 104, and can avoid downloading the client that installs the APP in the terminal 104 and occupying the memory of the terminal 104. In summary, the method of the embodiment of the present application can improve the human-computer interaction performance of the terminal 104, thereby improving the user experience.
  • the scenario package management device 102 may receive configuration information configured by the operator for the first scenario package in advance, and the service management device 101 may also pre-save the service provider for use.
  • Application files for multiple applications developed by the IDE may further include S701-S704:
  • the service management device 101 saves an application file of a plurality of applications developed by the service provider using the IDE.
  • the service management device 101 can provide an IDE for the service provider, so that each service provider can develop an application in a unified IDE.
  • the plurality of applications described above include applications in the first scenario package.
  • the scenario package management device 102 receives and saves the first configuration information of the operator configuration.
  • the first configuration information is configuration information of the first scenario package.
  • the first configuration information includes the first prompt rule, the first interface file, the first UI element, and the like.
  • the scenario package management device 102 can receive and save the configuration information of the first scenario package input by the operator in response to the configuration operation of the operator.
  • the configuration information 200 of a scene package may include: a basic element 201 of the scene package, a service list 202 of the scene package, a prompt rule 203 of the scene package, a UI element 204 of the scene package, and an interface file 205 of the scene package.
  • a basic element 201 of the scene package may include: a service list 202 of the scene package, a prompt rule 203 of the scene package, a UI element 204 of the scene package, and an interface file 205 of the scene package.
  • the basic element 201 and the prompt rule 203 of the first scenario package may be set by an operator.
  • the service list 202 of the first scenario package may be automatically generated by the scenario package management device 102 in response to a user selection operation of an application in the service management device 101.
  • the UI element 204 of the first scene package is obtained by the scene package management device 102 from the service management device 101, and the UI element 204 includes interface elements of the recommended item of the application selected by the user, such as a card or a tile.
  • the card or tile of an application includes: the theme image and/or theme text of the application.
  • the interface file 205 of the first scenario package may be a program file pre-developed by a developer, and the interface file 2055 is used to invoke the UI element 204 to present a recommendation interface, where the recommendation interface includes recommended items of each application in the first scenario. (such as a tile or card).
  • the scenario package management device 102 sends the first prompt rule and the first prompt message to the terminal 104.
  • the scenario packet management device 102 sends the first prompt message to the terminal 104.
  • the scenario packet management device 102 sends the basic element 201 of the first scenario package to the terminal 104. It can be seen from the foregoing embodiment that the first prompt message displayed by the terminal 104 includes the basic element 201 of the first scene package.
  • the terminal 104 receives and saves the first prompt rule and the first prompt message sent by the scenario package management device 102.
  • the scenario package management device 102 may send the prompt rule 203 and the basic element 201 of the first scenario package to the terminal 104, so that the terminal 104 can be in the first prompt rule and the current When the scene information is matched, the first scene package is recommended to the user.
  • the terminal 104 recommends the first scenario package to the user, specifically, the terminal 104 displays the first prompt message.
  • the scenario package management device 102 may send the first prompt rule, that is, the prompt rule of the first scenario package, to the policy management device 103, so that the policy management device 103 can uniformly manage the prompt rules of multiple scenario packages.
  • the method in this embodiment may further include S705-S706:
  • the scenario package management device 102 sends a first prompt rule to the policy management device 103.
  • the policy management device 103 receives and saves the first prompt rule sent by the scenario package management device 102.
  • the scenario management device 102 may also send the identifier of the first scenario package to the policy management device 103, so that the policy management device 103 saves the scenario package according to the identifier of the scenario package. Tip rules.
  • the policy management device 103 may save the identifier of the first scenario package and the first prompt rule in the first rule set.
  • the first rule set is used to save the prompt rule of the scenario package according to the identifier of the scenario package.
  • the prompt rule saved in the first rule set is received by the policy management device 103 from the scenario package management device 102.
  • Table 2 a first rule set instance table provided by the embodiment of the present application.
  • the scenario package management device 102 may send only the first prompt message or the basic element 201 of the first scenario package to the terminal 104, and the policy management device 103 sends the first message to the terminal 104 after S706. Prompt rules.
  • the scenario package management device 102 can receive the modification of the configuration information of the scenario package by the operator, and save the configuration information after the modification of the first scenario package.
  • the scenario package management device 102 may send the modified prompt rule to the policy management device 103, and the policy management device 103 uses the modified prompt rule to update the modified first rule set.
  • the scenario package management device 102 may not only send the prompt rule 203 and the basic element 201 of the first scenario package to the terminal 104, but also may send the UI element of the first scenario package to the terminal 104 (ie, the first UI).
  • the element and the interface file ie, the first interface file
  • the terminal 104 can directly display the recommendation interface of the first scene package according to the first UI element and the first interface file in response to the first operation of the first prompt message by the user. (ie the first recommendation interface).
  • the terminal 104 may acquire the first UI element and the first interface file from the scenario package management device 102 when receiving the first operation of the first prompt message by the user.
  • the above S404 may include S404a-S404d.
  • the terminal 104 sends a first acquisition request to the scenario package management device 102 in response to the first operation of the first prompt message by the user, where the first acquisition request is used to acquire the first interface file and the first UI element.
  • the first obtaining request may carry the identifier of the first scenario package and the first indication information, where the first indication information is used to instruct the scenario packet management device 102 to send the scenario package corresponding to the identifier carried in the first obtaining request to the terminal 104.
  • the first UI element and the first interface file may carry the identifier of the first scenario package and the first indication information, where the first indication information is used to instruct the scenario packet management device 102 to send the scenario package corresponding to the identifier carried in the first obtaining request to the terminal 104.
  • the scenario package management device 102 receives the first acquisition request sent by the terminal 104, and acquires the first UI element and the first interface file from the first configuration information.
  • the scenario package management device 102 sends a first acquisition response to the terminal 104, where the first acquisition response includes a first UI element and a first interface file.
  • the scenario package management device 102 may further obtain, from the first configuration information, a service list of the first scenario package, where the service list includes an identifier of the application in the first scenario package, and the identifier in the service list and the first UI.
  • the interface elements in the element correspond one-to-one. That is, each identifier (identity of the application) in the service list corresponds to an interface element of the application included in the first UI element.
  • the foregoing first obtaining response may further include a service list of the first scene package.
  • the terminal 104 receives the first acquisition response sent by the scenario package management device 102, and runs the first interface file to invoke the first UI element to display the first recommendation interface.
  • the first recommendation interface includes a recommendation item (such as a tile or a card) of the application prompted by the first prompt message.
  • the terminal 104 can determine whether the first UI element and the first interface file are saved in the terminal 104. When the first UI element and the first interface file are not saved in the terminal 104, the terminal 104 The scenario package management device 102 sends a first acquisition request. When the first UI element and the first interface file are saved in the terminal 104, the terminal 104 directly runs the first interface file to invoke the first UI element, and the display includes the first prompt message. The first recommended interface of the tile or card for each application.
  • the terminal 104 acquires the first UI element and the first interface file from the scenario package management device 102 when receiving the first operation of the first prompt message by the user. In this way, it is possible to prevent the user from not viewing the first prompt message prompting application, and pre-storing the first UI element and the first interface file, the first UI element and the first interface file occupying the memory of the terminal 104.
  • the terminal 104 may further modify the first prompt rule by the user after displaying the first recommendation interface (ie, the terminal 104 performs S404), so that the first scenario package may be recommended to the user according to the modified first prompt rule.
  • the method in the embodiment of the present application may further include S801-S802:
  • the terminal 104 displays a rule modification interface, where the rule modification interface includes a first prompt rule, in response to the second operation of the user in the first recommendation interface.
  • the second operation in the embodiment of the present application may be a preset gesture input by the user on the first recommendation interface; or the first recommendation interface includes a rule management item, and the second operation may be a user-to-rule management item.
  • Click an action (such as clicking or double clicking).
  • the second operation may be a semicircle gesture 902 input by the user in the first recommendation interface 901 displayed by the mobile phone 300; or, as shown in (b) of FIG. 9, The second operation may be a user's click operation on the rule management item 904 in the first recommendation interface 903.
  • the mobile phone 300 can display the rule modification interface 905 shown in (c) of FIG. 9 in response to the second operation.
  • the rule modification interface 905 includes a first prompt rule "February 1, 2018, February 14, 2018” 906, an edit button 907 of the prompt rule, and an addition of the prompt rule. Button 908.
  • the edit button 907 of the prompt rule is used to modify and delete the existing prompt rule, and the new button 908 of the prompt rule is used to add a new prompt rule.
  • the terminal 104 receives the modification of the first prompt rule by the user in the rule modification interface, and saves the modified first prompt rule.
  • the mobile phone 300 can receive the user's click operation on the new button 908 shown in (c) of FIG. 9, add a new prompt rule "Xi'an” for the Spring Festival scene package, and the mobile phone 300 can prompt the Spring Festival scene package.
  • the time information is satisfied with "February 1, 2018, February 14, 2018”: the time information meets "February 1, 2018, February 14, 2018", and the address information satisfies "Xi'an”; or The time information satisfies "February 1, 2018, February 14, 2018” or the address information satisfies "Xi'an”.
  • the above-mentioned "February 1, 2018, February 14, 2018” and “Xi'an” are the conditions for the current scene information to be satisfied. That is, multiple conditions may be included in the first prompt rule.
  • the terminal 104 may determine that the current scene information matches the first prompting rule when the current scene information satisfies all the conditions in the first prompting rule. For example, suppose the first prompt rule is "February 1, 2018, February 14, 2018” and “Xi'an”, then when the time information meets "February 1, 2018, February 14, 2018", and When the address information satisfies "Xi'an", the terminal 104 may determine that the current scene information matches the first prompt rule.
  • the terminal 104 may satisfy the other conditions in the first prompting rule even if the current scene information does not meet any of the conditions in the first prompting rule. 104 may also determine that the current scene information matches the first prompt rule. For example, suppose the first prompt rule is "February 1, 2018, February 14, 2018" and "Xi'an”, then when the time information meets "February 1, 2018, February 14, 2018", The terminal 104 can determine that the current scene information matches the first prompt rule.
  • the terminal 104 may not only add a condition in the first prompt rule but also modify the condition in the first prompt rule in response to the operation of the user. For example, the terminal 104 may update the above-mentioned "February 1, 2018, February 14, 2017” to "February 1, 2018, February 10, 2018” in response to the user's operation.
  • the terminal 104 may further send the modified first prompt rule to the policy management device 103, so that the policy management device 103 may also update the first prompt rule.
  • the method in this embodiment further includes S803-S804:
  • the terminal 104 sends a rule modification message to the policy management device 103.
  • the rule modification message is used to instruct the policy management device 103 to save the modified first prompt rule for the user account of the terminal 104.
  • the policy management device 103 receives the rule modification message sent by the terminal 104, and saves the modified first prompt rule for the user account of the terminal 104.
  • the policy management device 103 can save the modified first prompt rule, that is, the prompt rule after the first scenario package is modified, for the current user account of the terminal 104, such as the first user account.
  • the user account may be the mobile number of the terminal 104 or the manufacturer's account that the user is logged in at the terminal 104.
  • the manufacturer account can be a Huawei account or a Huawei account.
  • the policy management device 103 can save the prompt rule 203 from the terminal 104 in the second rule set.
  • Table 3 a second rule set instance table provided by the embodiment of the present application.
  • the prompt rule configured by the operator in the scenario package management device 102 for the scenario package 1 is the prompt rule 1.
  • the terminal 104 corresponding to the user account 1 can modify the prompt rule 1 of the scenario package 1 to the prompt rule a, and send a rule modification message including the identifier of the scenario package 1 and the prompt rule a to the policy management device 103; the policy management device 103 receives After the rule is modified, as shown in Table 3, the modified prompt rule a of the scenario package 1 can be saved for the account 1 in the second rule set.
  • Each user can modify the prompt rule of the scenario package in the terminal 104, and different users can modify the prompt rule of the same scenario package to different prompt rules.
  • the prompt rule of the scenario package 1 saved for the account 1 in the second rule set is the prompt rule a
  • the prompt rule of the scenario package 1 saved for the account 2 is the prompt rule c.
  • the policy management device 103 saves the modified first prompt rule for the first user account;
  • the other terminal may obtain the modified first prompt rule saved for the first user account from the policy management device 103, so that the modified first prompt rule may be used. Recommend a scene package to the user.
  • the method in this embodiment may further include S1001-S1005:
  • the terminal 104 After logging in to the second user account, the terminal 104 sends a rule query message to the policy management device 103, where the rule query message includes the second user account.
  • the rule management message may be sent to the policy management device 103 to obtain the prompt rule saved by the policy management device 103 for the second user account.
  • the policy management device 103 receives the rule query message sent by the terminal 104.
  • the policy management device 103 sends a rule query response to the terminal 104, where the rule query response includes a second prompt rule.
  • the second prompt rule is a prompt rule saved in the second rule set for the second user account.
  • the rule query response further includes an identifier of the second scenario package corresponding to the second prompt rule.
  • the terminal 104 receives the rule query response sent by the policy management device 103, and saves the second prompt rule.
  • the terminal 104 acquires a second prompt message from the scenario package management device 102.
  • the second prompt message includes basic elements of the second scene package
  • the terminal 104 may acquire basic elements of the second scene package from the scene package management device 102.
  • the method of the embodiment of the present application may further include S401-S405 after S1001-S1005.
  • the terminal 104 may report the modified first prompt rule to the policy management device 103 after the user repairs the first prompt rule, and the policy management device 103 saves the modified first prompt rule for the user account.
  • the policy management device 103 saves the modified first prompt rule for the user account.
  • other terminals that log in to the same user account can obtain the modified first prompt rule from the policy management device 103. That is, through the solution, synchronization of the prompting rule 203 can be implemented on different terminals that log in to the same user account.
  • the terminal 104 can also share the first scene package with other terminals.
  • the recommendation interface 1101 of the Chinese New Year scene package may include not only the rule management item 1102 but also the share button 1103.
  • the mobile phone 300 displays the recommendation interface 1101 shown in (a) of FIG. 11, the user may want to share the Chinese New Year scene package to a friend, at which time the user can click the share button 1103.
  • the mobile phone 300 may display the communication selection window 1104 shown in (b) of FIG. 11 on the recommendation interface 1101, and the communication selection window 1104 may include WeChat, email, and short message. Icon for the communication application used to send the message.
  • the mobile phone 300 displays the short message interface 1105 shown in (c) of FIG. 11 in response to the user's click operation on the icon of the short message application.
  • the short message interface 1105 includes a short message to be sent, and the attachment of the short message to be sent is the above-mentioned Chinese New Year scene package.
  • the attachment of the short message to be sent may include the basic element 201 of the Spring Festival scene package, the UI element 204, and the interface file 205.
  • the terminal 104 receiving the short message may be based on the Spring Festival scene package carried in the short message.
  • the basic element 201, the UI element 204, and the interface file 205 display the recommended interface of the Spring Festival scene package.
  • the terminal 104 may receive the deletion or addition operation of the application prompted by the first prompt message by the user, so that the first prompt message may prompt the user to meet the needs of the user. application.
  • the method in the embodiment of the present application may further include S1201:
  • S1201 The terminal 104 deletes the second recommendation item from the first recommendation interface to display the second recommendation interface, in response to the user deleting the second recommendation item in the first recommendation interface.
  • the deletion operation of the second recommendation item in the first recommendation interface by the user may be a preset gesture input by the user to the second recommendation item.
  • the deleting operation of the second recommendation item by the user may include: a long press or double-click operation of the second recommendation item by the user (unlike the first operation), and the second recommendation item after the user long presses or double-clicks the second recommended item Click on the delete button.
  • the recommendation item ie, the second recommendation item
  • the mobile phone 300 responds to the user's long press of the recommendation item of the "new year collection”.
  • a double tap operation to display the first recommendation interface shown in (b) of FIG.
  • a delete button is displayed in the upper right corner of the recommendation item of each application.
  • the delete button 1302 is displayed in the upper right corner of the recommendation item of the application "New Year's dinner reservation” shown in (b) of FIG.
  • the mobile phone 300 can delete the application "new year set” from the Chinese New Year holiday package in response to the user's clicking operation on the delete button in the upper right corner of the recommendation item of the "new year set” shown in (b) of FIG. 13, and the display in FIG. 13 is displayed.
  • the second recommendation interface shown shown. Compared with the first recommendation interface shown in (a) of FIG.
  • the recommendation item of the "new year collection" (ie, the second recommendation item) is not included in the second recommendation interface shown in (c) of FIG.
  • the mobile phone 300 responds to the user's click operation at any position in the second recommendation interface shown in (c) of FIG. 13, and the delete button in the upper right corner of the recommendation item of each application may disappear.
  • the terminal 104 may further send a first notification message to the scene package management device 102 to indicate the user account of the scene package management device 102 for the terminal 104.
  • the application corresponding to the second recommendation item is deleted from the first scenario package, and the modified first interface file and the modified first UI element are saved for the user account of the terminal 104.
  • the method in the embodiment of the present application further includes S1202-S1203:
  • the terminal 104 sends a first notification message to the scenario package management device 102, where the first notification message is used to instruct the scenario package management device 102 to modify the first interface file and the first UI element for the user account of the terminal 104, so that after the modification is performed
  • the first interface file invokes the modified first UI element to present a second recommendation interface.
  • the first notification message may include an identifier of the first scenario package and an identifier of the application corresponding to the second recommendation item.
  • the scenario package management device 102 receives the first notification message sent by the terminal 104, and modifies the first interface file and the first UI element for the user account of the terminal 104, so that the modified first interface file is invoked to invoke the modified first
  • the UI element presents a second recommendation interface.
  • the scenario package management device 102 After receiving the first notification message, the scenario package management device 102 searches for the first configuration information from the first information table shown in Table 1 by using the identifier of the first scenario package. Then, the application corresponding to the second recommendation item is used. The identifier of the application a) is used to delete the related information of the application a from the first configuration information that is found, to obtain the second configuration information.
  • the information of the application a includes the identifier of the application a and the UI element of the application a.
  • the second configuration information is configuration information of the first scenario package after the application corresponding to the second recommendation item is deleted from the first scenario package.
  • the first information table shown in Table 1 is used to save configuration information configured by the operator for each scenario package.
  • the scenario package management device 102 can save the configuration information sent by the terminal 104 that logs in to the user account for each user account in the second information table.
  • Table 4 an example of a second information table provided by an embodiment of the present application is shown.
  • the configuration information configured by the operator in the scenario package management device 102 for the scenario package 1 is the configuration information 1.
  • the terminal 104 corresponding to the user account 1 may delete the application a from the scenario package 1 and send a first notification message including the identifier of the scenario package 1 and the identifier of the application a to the scenario package management device 102; the scenario package management device 102 receives the After the first notification message, the related information of the application a can be deleted from the configuration information of the scenario package 1 to obtain the configuration information a.
  • the scenario package management device 102 can save the configuration information a of the scenario package 1 for the user account 1 in the second information table.
  • Each user can delete the application in the scenario package in the terminal 104, and the applications deleted by different users from the same scenario package are different.
  • the configuration information of the scenario package 1 saved for the user account 1 in the second information table is the configuration information a
  • the configuration information of the scenario package 1 saved for the user account 2 is the configuration information c.
  • the modifying of the application in the first scenario package by the user may further include adding a new application in the first scenario package.
  • the method in the embodiment of the present application may further include S1501-S1502:
  • the terminal 104 displays a service adding interface according to a third operation of the user in the first recommendation interface, where the service adding interface includes one or more recommended items, and each of the one or more recommended items corresponds to one application.
  • the third operation of the user in the first recommendation interface may be a preset gesture input by the user on the first recommendation interface.
  • the third operation of the user in the first recommendation interface may include: the user presses or double-clicks on any of the recommended items in the first recommendation interface (different from the first operation), and the user presses or double-clicks the first recommendation.
  • a service addition button 1303 is included in the recommendation interface shown in (b) of FIG.
  • the mobile phone 300 displays the service addition interface 1402 shown in (b) of FIG. 14 in response to the user's click operation on the new button 1303 in the recommendation interface 1401 shown in (a) of FIG.
  • the service addition interface 1402 includes a recommendation item of “train ticket reservation”, a recommendation item of “Chinese New Year Festival reservation”, and a recommendation item of “car rental”.
  • the recommendation item in the service addition interface is a recommendation item of the application related to the title of the first scene package selected by the scenario package management device 102 from the plurality of applications managed by the service management device 101.
  • the terminal 104 adds a third recommendation item to the third recommendation interface to display the third recommendation interface in response to the user selecting a third recommendation item of the one or more recommended items.
  • the selection operation of the third recommendation item by the user may be a click operation of the third recommendation item by the user.
  • the mobile phone 300 can respond to the user's click operation of the recommendation item of "train ticket reservation” shown in (b) of FIG. 14 and click the "OK” button in (b) of FIG.
  • a third recommendation interface including the recommended item of the "train ticket reservation” selected by the user (ie, the third recommendation item) shown in (c) of FIG. 14 is displayed.
  • the terminal 104 may further send a second notification message to the scenario package management device 102 to instruct the scenario package management device 102 to add a third recommendation item to the first scenario package.
  • the method in the embodiment of the present application further includes S1503-S1504:
  • the terminal 104 sends a second notification message to the scenario package management device 102, where the second notification message is used to instruct the scenario package management device 102 to modify the first interface file and the first UI element for the user account of the terminal 104 to enable the operation.
  • the modified first interface file invokes the modified first UI element to present a third recommendation interface.
  • the second notification message may include an identifier of the first scenario package and an identifier of the application corresponding to the third recommendation item.
  • the scenario package management device 102 receives the second notification message sent by the terminal 104, and modifies the first interface file and the first UI element for the user account of the terminal 104, so that the modified first interface file is invoked to call the modified first A UI element presents a third recommendation interface.
  • the scenario package management device 102 After receiving the second notification message, the scenario package management device 102 searches for the corresponding first configuration information from the first information table shown in Table 1 by using the identifier of the first scenario package. Then, the application corresponding to the third recommendation item is used. Referring to the identifier of the application b), the information of the application b is added to the first configuration information that is found, and the third configuration information is obtained.
  • the information of the application b includes the identifier of the application b and the UI element of the application b.
  • the third configuration information is configuration information of the first scenario package after the application corresponding to the third recommendation item is added to the first scenario package.
  • the first notification message or the second notification message is sent to the scenario package management device 102, so that the scenario package management device 102 updates the first scenario package.
  • Configuration information when the user logs in to the first user account at the other terminal, the other terminal can obtain the configuration information of the scenario package saved for the first user account from the scenario package management device 102, that is, the other terminal can Obtain the updated configuration information of the scenario package saved for the user account.
  • the current scene information may be matched with one or more prompt rules by the network device (such as the scene package management device 102), and when it is determined that the current scene information matches the first prompt rule, Instructing the terminal to display a first prompt message corresponding to the first prompt rule. Then, the terminal 104 can display the first prompt message corresponding to the first prompt rule, and then execute S404-S405.
  • the network device such as the scene package management device 102
  • the network device may not send one or more prompting rules to the terminal 104, but the terminal 104 reports the current scene information of the terminal 104 to the network device.
  • the current scene information can be matched with one or more prompt rules.
  • the terminal 104 can report the current scene information to the network device in real time.
  • the terminal 104 can report the current scene information to the network device when the address information of the terminal 104 changes.
  • the preset change may be that the address change of the terminal 104 is greater than a preset threshold.
  • the method in the embodiment of the present application may further include S801-S804, S1001-S1005, S1201-S1202, and S1501-S1502.
  • S404-S405, S801-S804, S1001-S1005, S1201-S1202, and S1501-S1502 reference may be made to the detailed description in the foregoing embodiments, and details are not described herein again.
  • the embodiment of the present application provides a method for recommending an application based on a scenario.
  • the network device may receive the current scenario information reported by the terminal 104, and when the first prompt rule matches the current scenario information, instruct the terminal 104 to display the first prompt rule.
  • the first prompt message or the first prompt message is sent to the terminal 104 to prompt the recommended application in the scenario corresponding to the current scene information.
  • the current scene information can reflect the current state of the user; therefore, the recommended application in the scenario corresponding to the current scene information can meet the current needs of the user. It can be seen that the method of the embodiment of the present application can improve the fit of the service recommended by the terminal to the user and the user requirement.
  • the terminal 104 can directly display the interface of the first application corresponding to the first recommendation item, that is, the application recommended by the terminal 104 can provide the user with the point in response to the user's selection operation of the first recommendation item in the first recommendation interface.
  • the ready-to-use direct service does not require downloading and installing the client of the APP to the terminal 104. That is, the method in the embodiment of the present application can simplify the user operation in the process of providing the user with the service by the terminal 104, and can avoid downloading the client that installs the APP in the terminal 104 and occupying the memory of the terminal 104. In summary, the method of the embodiment of the present application can improve the human-computer interaction performance of the terminal 104, thereby improving the user experience.
  • the foregoing terminal and management device and the like include hardware structures and/or software modules corresponding to each function.
  • the embodiments of the present application can be implemented in a combination of hardware or hardware and computer software in combination with the elements and algorithm steps of the various examples described in the embodiments disclosed herein. Whether a function is implemented in hardware or computer software to drive hardware depends on the specific application and design constraints of the solution. A person skilled in the art can use different methods to implement the described functions for each particular application, but such implementation should not be considered to be beyond the scope of the embodiments of the present application.
  • the embodiment of the present application may perform the division of the function module on the terminal and the management device according to the foregoing method example.
  • each function module may be divided according to each function, or two or more functions may be integrated into one processing module.
  • the above integrated modules can be implemented in the form of hardware or in the form of software functional modules. It should be noted that the division of the module in the embodiment of the present application is schematic, and is only a logical function division, and the actual implementation may have another division manner.
  • the embodiment of the present application provides a terminal 1600.
  • the terminal 1600 includes: an obtaining unit 1601, a matching unit 1602, and a display unit 1603.
  • the obtaining unit 1601 is configured to support the terminal 1600 to perform S401, S1005 in the foregoing method embodiments, and/or other processes for the techniques described herein.
  • the matching unit 1602 is configured to support the terminal 1600 to perform S402 in the foregoing method embodiments, and/or other processes for the techniques described herein.
  • the above display unit 1603 is configured to support the terminal 1600 to perform S403, S404, S405, S801, S1201, S1501, S1502 in the above method embodiments, and/or other processes for the techniques described herein.
  • the terminal 1600 may further include: a receiving unit 1604, a storage unit 1605, and a sending unit 1606.
  • the receiving unit 1604 is configured to support the terminal 1600 to perform the receiving action in S704 in the above method embodiment, S404d, and/or other processes for the techniques described herein.
  • the storage unit 1605 is configured to support the terminal 1600 to perform the save action in S704 in the above method embodiment, S802, and/or other processes for the techniques described herein.
  • the transmitting unit 1606 is configured to support the terminal 1600 to perform S404a, S803, S1001, S1004, S1202, S1503, and/or other processes for the techniques described herein in the above method embodiments.
  • the obtaining unit 1601 and the matching unit 1602 and the like may be integrated into one processing module.
  • the receiving unit 1604 and the sending unit 1606 may be an RF circuit, a WiFi module or a Bluetooth module of the terminal 1600, and the foregoing storage.
  • the unit 1605 may be a storage module of the terminal 1600, and the display unit 1603 may be a display module such as a display (touch screen).
  • FIG. 18 is a schematic diagram showing a possible structure of a terminal involved in the above embodiment.
  • the terminal 1800 includes a processing module 1801, a storage module 1802, a display module 1803, and a communication module 1804.
  • the processing module 1801 is configured to perform control management on the terminal 1800.
  • the display module 1803 is for displaying an image.
  • the storage module 1802 is configured to save the program code and data of the terminal 1800, and a plurality of sensitive features and their sensitivity.
  • Communication module 1804 is for communicating with other devices. A message or image file used by a communication module to receive or send to other devices.
  • the processing module 1801 may be a processor or a controller, and may include, for example, a CPU and a GPU, a general-purpose processor, a digital signal processor (DSP), and an application-specific integrated circuit (ASIC). Field Programmable Gate Array (FPGA) or other programmable logic device, transistor logic device, hardware component, or any combination thereof. It is possible to implement or carry out the various illustrative logical blocks, modules and circuits described in connection with the present disclosure.
  • the processor may also be a combination of computing functions, for example, including one or more microprocessor combinations, a combination of a DSP and a microprocessor, and the like.
  • the communication module 1804 can be a transceiver, a transceiver circuit, a communication interface, or the like.
  • the storage module 1802 can be a memory.
  • the processing module 1801 is a processor (such as the processor 301 shown in FIG. 3)
  • the communication module is a radio frequency circuit (such as the radio frequency circuit 302 shown in FIG. 3)
  • the storage module 1802 is a memory (such as the memory 303 shown in FIG.
  • the display module 3403 is a display, such as the touch screen (including the touch panel 304-1 and the display panel 304-2 shown in FIG. 3), the device provided by the present application may be the mobile phone 300 shown in FIG.
  • the communication module 1804 may include not only a radio frequency circuit but also a WiFi module and a Bluetooth module.
  • the communication modules such as the radio frequency circuit, the WiFi module, and the Bluetooth module may be collectively referred to as a communication interface, wherein the processor, the communication interface, the touch screen, and the memory may pass through the bus. Coupled together.
  • the network device 1900 is a network device in the embodiment of the present application, that is, as shown in FIG.
  • the scenario package management device 102 The network device 1900 includes an input unit 1901 and a transmitting unit 1902.
  • the obtaining unit 1901 is configured to acquire the first prompt information and the first prompt rule, and/or other processes for the techniques described herein.
  • the sending unit 1902 is configured to support the network device 1900 to perform S703, S705, S404c in the foregoing method embodiments, and/or other processes for the techniques described herein.
  • the network device 1900 may further include: an input unit.
  • the input unit is for supporting network device 1900 to perform S702 in the above method embodiments, and/or other processes for the techniques described herein.
  • the foregoing network device 1900 may further include: a receiving unit 1903, a modifying unit 1904, and a storage unit 1905.
  • the receiving unit 1903 is configured to support the network device 1900 to perform the actions of S404b in the foregoing method embodiment, the first notification message is received in S1203, the second notification message is received in S1504, and/or used in the techniques described herein.
  • the modifying unit 1904 is configured to support the network device 1900 to perform the action of modifying the first interface file and the first UI element in S1203 in the foregoing method embodiment, and the action of modifying the first interface file and the first UI element in S1504, and/or Other processes for the techniques described herein.
  • the storage unit 1905 is configured to save configuration information configured by the user for the scenario package, and save information obtained by modifying the modification unit, and/or other processes for the techniques described herein.
  • the network device 1900 may further include a display unit.
  • the display unit is configured to display a configuration interface, where the configuration interface is used to input configuration information of the scene package.
  • the input unit 1901 described above may receive configuration information of a scene package input by a user in a configuration interface displayed by the display unit.
  • the input unit 1901 and the modifying unit and the like may be integrated into one processing module.
  • the sending unit 1902 and the receiving unit may be an RF circuit, a WiFi module or a Bluetooth module of the network device 1900, and the storage unit is It may be a storage module of the network device 1900, and the above display unit may be a display module such as a display (touch screen).
  • the embodiment of the present application provides a network device 2000, which is a network device in the embodiment of the present application, that is, as shown in FIG.
  • the scenario package management device 102 The network device 2000 includes a receiving unit 2001, a matching unit 2002, and an indication unit 2003.
  • the receiving unit 2001 is configured to receive current scene information reported by the terminal 104, and/or other processes for the techniques described herein.
  • the matching unit 2002 is configured to determine whether the first prompt rule matches the current scene information, and/or other processes for the techniques described herein.
  • the indication unit 2003 is configured to determine that the current scene information matches the first prompt rule in the one or more prompt rules, the first prompt message corresponding to the first prompt rule is sent to the terminal 104, or the terminal 104 is instructed to display the first prompt message.
  • the network device 2000 may further include: a storage unit and a display unit.
  • the display unit is configured to display a configuration interface, where the configuration interface is used to input configuration information of the scene package.
  • a storage unit is configured to store configuration information of the scenario package.
  • the matching unit 2002 and the indicating unit 2003 and the like may be integrated into one processing module.
  • the sending unit 2001 and the receiving unit may be an RF circuit, a WiFi module or a Bluetooth module of the network device 2000, and the foregoing storage
  • the unit may be a storage module of the network device 2000, and the display unit may be a display module such as a display (touch screen).
  • FIG. 21 is a schematic diagram showing a possible structure of the management device involved in the above embodiment.
  • the management device 2100 includes a processing module 2101, a storage module 2102, a display module 2103, and a communication module 2104.
  • the processing module 2101 is configured to perform control management on the management device 2100.
  • the display module 2103 is for displaying an image.
  • the storage module 2102 is configured to save program code and data of the management device 2100, and a plurality of sensitive features and their sensitivity.
  • the communication module 2104 is for communicating with other devices. For example, the communication module 2104 is used to receive or send a message or image file to other devices.
  • the processing module 2101 may be a processor or a controller, and may include, for example, a CPU and a GPU, a general purpose processor, a DSP, an ASIC, an FPGA or other programmable logic device, a transistor logic device, a hardware component, or any combination thereof. It is possible to implement or carry out the various illustrative logical blocks, modules and circuits described in connection with the present disclosure.
  • the processor may also be a combination of computing functions, for example, including one or more microprocessor combinations, a combination of a DSP and a microprocessor, and the like.
  • the communication module 2104 can be a transceiver, a transceiver circuit, a communication interface, or the like.
  • the storage module 2102 can be a memory.
  • Display module 2103 can be a display.
  • the communication module 2104 may include not only a radio frequency circuit but also a WiFi module and a Bluetooth module. Communication modules such as radio frequency circuits, WiFi modules, and Bluetooth modules can be collectively referred to as communication interfaces. Wherein, the above processor, communication interface, touch screen and memory can be coupled together by a bus.
  • the embodiment of the present application further provides a computer storage medium, where the computer program code is stored, and when the processor executes the computer program code, the device executes FIG. 4, FIG. 7, FIG. 8, FIG. 10, FIG.
  • the method in the above embodiments is implemented with the associated method steps in any of the Figures.
  • the embodiment of the present application further provides a computer program product, when the computer program product is run on a computer, causing the computer to execute any one of FIG. 4, FIG. 7, FIG. 8, FIG. 10, FIG. 12 and FIG.
  • the related method steps implement the method in the above embodiment.
  • the terminal 1600 and the terminal 1800, the computer storage medium or the computer program product provided by the application are all used to perform the corresponding methods provided above. Therefore, the beneficial effects that can be achieved can be referred to the corresponding ones provided above. The beneficial effects in the method are not described here.
  • the disclosed system, apparatus, and method may be implemented in other manners.
  • the device embodiments described above are merely illustrative.
  • the division of the modules or units is only a logical function division.
  • there may be another division manner for example, multiple units or components may be used. Combinations can be integrated into another system, or some features can be ignored or not executed.
  • the mutual coupling or direct coupling or communication connection shown or discussed may be an indirect coupling or communication connection through some interface, device or unit, and may be in an electrical, mechanical or other form.
  • the units described as separate components may or may not be physically separated, and the components displayed as units may or may not be physical units, that is, may be located in one place, or may be distributed to multiple network units. Some or all of the units may be selected according to actual needs to achieve the purpose of the solution of the embodiment.
  • each functional unit in each embodiment of the present application may be integrated into one processing unit, or each unit may exist physically separately, or two or more units may be integrated into one unit.
  • the above integrated unit can be implemented in the form of hardware or in the form of a software functional unit.
  • the integrated unit if implemented in the form of a software functional unit and sold or used as a standalone product, may be stored in a computer readable storage medium.
  • a computer readable storage medium A number of instructions are included to cause a computer device (which may be a personal computer, server, or network device, etc.) or processor to perform all or part of the steps of the methods described in various embodiments of the present application.
  • the foregoing storage medium includes: a flash memory, a mobile hard disk, a read only memory, a random access memory, a magnetic disk, or an optical disk, and the like, which can store program codes.

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Abstract

本申请实施例提供一种基于场景推荐应用的方法及装置，涉及通信技术领域，可以提高终端向用户推荐的服务与用户需求的契合度，降低终端为用户提供服务的过程的复杂度。具体方案包括：终端获取当前场景信息，并将当前场景信息与一个或多个提示规则进行匹配；在确定当前场景信息与第一提示规则相匹配时，显示与第一提示规则对应的第一提示消息，以提示在当前场景信息对应的场景下有推荐的应用；响应于用户对第一提示消息的第一操作，显示包括第一提示消息提示的应用的推荐项的第一推荐界面；响应于用户对第一推荐界面中的第一推荐项的选择操作，显示第一应用的界面。

Description

一种基于场景推荐应用的方法及装置 技术领域
本申请涉及通信技术领域，尤其涉及一种基于场景推荐应用的方法及装置。
背景技术
随着智能终端的普及，智能终端的性能的提高，智能终端中可以安装的应用(Application，APP)越来越多。智能终端可以为用户推荐热门APP，用户可以在智能终端推荐的APP中选择其所需要的APP，然后下载并安装该APP的客户端，以在智能终端使用该APP享受该APP提供的各项服务。
但是，存在的问题是：智能终端为用户推荐的热门APP与用户的当前需求可能并不相符，即智能终端进行的APP推荐可能是无效的推荐。
并且，在用户选择了其所需要的APP后，智能终端104需要下载并安装该APP的客户端，然后响应于用户操作打开该APP的客户端并进入其所需要的服务项，才能为用户提供相应的服务。智能终端为用户提供服务的过程复杂，其人机交互性能较低。
发明内容
本申请实施例提供一种基于场景推荐应用的方法及装置，可以提高终端向用户推荐的服务与用户需求的契合度，降低终端为用户提供服务的过程的复杂度，从而可以提高终端的人机交互性能。
第一方面，本申请实施例提供一种基于场景推荐应用的方法，该方法包括：终端获取当前场景信息，并将当前场景信息与一个或多个提示规则进行匹配；然后在确定当前场景信息与第一提示规则相匹配时，显示与第一提示规则对应的第一提示消息，以提示在当前场景信息对应的场景下有推荐的应用；随后，终端可以响应于用户对第一提示消息的第一操作，显示包括第一提示消息提示的应用的推荐项的第一推荐界面；最后，终端可以响应于用户对第一推荐界面中的第一推荐项的选择操作，显示第一应用的界面。
本申请实施例中，由于当前场景信息可以体现出用户的当前状态；因此，提示在当前场景信息对应的场景下推荐的应用可以符合用户的当前需求。由此可见，通过本方案，可以提高终端向用户推荐的服务与用户需求的契合度。
并且，终端响应于用户对第一推荐界面中的第一推荐项的选择操作，可以直接显示与第一推荐项对应的第一应用的界面，即终端推荐的应用为用户提供即点即用的直达服务，不需要下载并安装APP的客户端至终端。即通过本申请实施例的方法，可以简化终端为用户提供服务过程中的用户操作，并且可以避免在终端中下载安装APP的客户端而占用终端内存。综上所述，通过本申请实施例的方法，可以提高终端的人机交互性能，进而提高用户体验。
在第一方面的一种可能的设计方式中，上述一个或多个提示规则可以是终端从网络设备获取的。在终端将当前场景信息与一个或多个提示规则进行匹配之前，终端可 以接收并保存网络设备推送的包括第一提示规则的一个或多个提示规则。其中，网络设备可以在接收运营人员配置的一个或多个提示规则后，便向终端发送该一个或多个提示规则。
在第一方面的另一种可能的设计方式中，上述第一提示消息也可以是终端从网络设备获取的。例如，网络设备可以在接收运营人员配置的与第一提示规则对应的第一提示消息后，向终端推送该第一提示消息；或者，终端可以在确定当前场景信息与第一提示规则相匹配时，主动从网络设备获取与第一提示规则对应的第一提示消息。
在第一方面的另一种可能的设计方式中，终端不仅可以从网络设备获取第一提示规则和第一提示消息，还可以接收网络设备发送的包括第一推荐界面的界面元素的第一用户界面(User Interface，UI)元素，以及用于调用第一UI元素以显示第一推荐界面的第一界面文件。
在一种实现方式中，终端可以接收并保存网络设备推送的第一UI元素和第一界面文件。其中，网络设备可以在接收到运营人员配置的第一UI元素和第一界面文件后，向终端推送第一UI元素和第一界面文件。
在这种实现方式中，虽然终端响应于用户对第一提示消息的第一操作，可以直接运行终端中保存的第一界面文件以调用第一UI元素，显示第一推荐界面；但是，在终端显示第一提示消息后，用户不一定会对第一提示消息执行第一操作，即用户不一定会查看第一场景包中的应用。这样，即使终端接收并保存了第一UI元素和第一界面文件，第一UI元素和第一界面文件也不会被使用，反而会占用终端的内存。
基于此，在另一种实现方式中，终端可以在接收到用户对第一提示消息的第一操作时，再从网络设备获取第一UI元素和第一界面文件，运行获取到的第一界面文件以调用第一UI元素，显示第一推荐界面。具体的，终端可以响应于用户对第一提示消息的第一操作，向网络设备发送第一获取请求，以请求获取第一UI元素和第一界面文件；然后接收网络设备发送的包括第一UI元素和第一界面文件的第一获取响应。其中，终端响应于用户对第一提示消息的第一操作，才从网络设备获取第一UI元素和第一界面文件。这样，可以避免用户不一定会查看第一提示消息提示的应用，而预先保存第一UI元素和第一界面文件时，第一UI元素和第一界面文件对终端内存的占用。
在第一方面的另一种可能的设计方式中，终端还可以在显示第一推荐界面之后，接收用户对第一提示规则的修改，以便于可以根据修改后的第一提示规则向用户推荐应用，以提高终端向用户推荐应用的时机与用户需求的符合度。具体的，在上述终端响应于用户对第一提示消息的第一操作，显示与第一提示消息对应的第一推荐界面之后，本申请实施例的方法还可以包括：终端响应于用户在第一推荐界面的第二操作，显示包括第一提示规则的规则修改界面；接收用户在规则修改界面对第一提示规则的修改，保存修改后的第一提示规则。
在第一方面的另一种可能的设计方式中，终端接收用户在规则修改界面对第一提示规则的修改更新第一提示规则后，还可以向网络设备发送包括修改后的第一提示规则的规则修改消息，以指示网络设备针对该终端的用户账号保存修改后的第一提示规则。假设终端当前登录的是第一用户账号，那么当用户在另一终端登录该第一用户账号时，另一终端便可以从网络设备获取针对第一用户账号保存的修改后的第一提示规 则，从而可以根据修改后的第一提示规则向用户推荐应用。
在第一方面的另一种可能的设计方式中，终端还可以在显示第一推荐界面之后，接收用户对第一提示消息提示的应用的增加或者删除操作，使得第一提示消息可以提示更加符合用户需求的应用。具体的，终端可以响应于用户对第一推荐界面中的第二推荐项的删除操作，从第一推荐界面中删除第二推荐项以显示第二推荐界面。
在第一方面的另一种可能的设计方式中，终端接收用户对第一推荐界面中的第二推荐项的删除操作后，还可以向网络设备发送第一通知消息，以指示网络设备针对所述终端的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示第二推荐界面，并针对所述终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。如此，假设终端当前登录的是第一用户账号，那么当用户在另一终端登录该第一用户账号时，另一终端便可以从网络设备获取针对第一用户账号保存的修改后的第一界面文件和第一UI元素，从而可以运行修改后的第一界面文件调用修改后的第一UI元素显示不包括所述第二推荐项的第二推荐界面。
在第一方面的另一种可能的设计方式中，终端响应于用户的操作不仅可以删除第一推荐界面中的推荐项，还可以在第一推荐界面中增加推荐项。具体的，终端可以响应于用户在第一推荐界面的第三操作，显示包括一个或多个推荐项的服务增加界面，所述服务增加界面，其中，一个或多个推荐项中的每个推荐项对应一个应用；然后响应于用户对一个或多个推荐项中第三推荐项的选择操作，在第一推荐界面增加第三推荐项以显示包括所述第三推荐项的第三推荐界面。
在第一方面的另一种可能的设计方式中，终端响应于用户对第三推荐项的选择操作，还可以向网络设备发送第二通知消息，以指示网络设备针对所述终端的用户账号，修改第一界面文件和第一UI元素，以使得修改后的第一界面文件调用修改后的第一UI元素显示第三推荐界面，并针对所述终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
在第一方面的另一种可能的设计方式中，假设终端当前登录第一用户账号，那么在终端由第一用户账号切换至第二用户账号时，可以向网络设备发送包括第二用户账号的规则查询消息；然后接收网络设备发送的包括第二提示规则的规则查询响应，该第二提示规则是所述网络设备针对第二用户账号保存的提示规则；再从网络设备获取用于提示在当前场景信息对应的场景下推荐的应用发第二提示消息，以在当前场景信息与第二提示规则相匹配时，显示第二提示消息。
在第一方面的另一种可能的设计方式中，上述终端从网络设备获取所述一个或多个提示规则，包括：终端接收所述网络设备发送的所述一个或多个提示规则；或者，终端向网络设备发送包括终端的用户账号的规则查询消息，接收网络设备发送的规则查询响应，该规则查询响应包括网络设备针对用户账号保存的所述一个或多个提示规则；其中，上述网络设备针对每个用户账号保存有登录对应用户账号的终端上报的提示规则。
第二方面，本申请实施例提供一种基于场景推荐应用的方法，该方法包括：网络设备获取第一提示规则和第一提示消息；网络设备向终端发送所述第一提示消息和第 一提示规则，以使得终端在当前场景信息与第一提示规则相匹配时，显示第一提示消息。其中，第一提示消息和第一提示规则的详细描述，可以参考本申请实施例第一方面及其可能的设计方式中的介绍，本申请实施例这里不再赘述。
本申请实施例中，由于当前场景信息可以体现出用户的当前状态；因此，提示在当前场景信息对应的场景下推荐的应用可以符合用户的当前需求。由此可见，通过本方案，可以提高终端向用户推荐的服务与用户需求的契合度。并且，终端推荐的应用为用户提供即点即用的直达服务，不需要下载并安装APP的客户端至终端。即通过本申请实施例的方法，可以简化终端为用户提供服务过程中的用户操作，并且可以避免在终端中下载安装APP的客户端而占用终端内存。综上所述，通过本申请实施例的方法，可以提高终端的人机交互性能，进而提高用户体验。
在第二方面的一种可能的设计方式中，网络设备上为一个或多个应用配置有第一界面文件和第一用户界面UI元素；其中，第一UI元素包括第一推荐界面的界面元素，第一界面文件用于在被运行时调用第一UI元素以显示所述第一推荐界面，第一推荐界面包括一个或多个应用的推荐项。网络设备可以接收运营人员为一个或多个应用配置的第一界面文件和第一UI元素。
在一种实现方式中，网络设备可以在接收到运营人员配置的第一界面文件和第一UI元素后，便向终端推送该第一界面文件和第一UI元素。在这种实现方式中，虽然终端响应于用户对第一提示消息的第一操作，可以直接运行终端中保存的第一界面文件以调用第一UI元素，显示第一推荐界面；但是，在终端显示第一提示消息后，用户不一定会对第一提示消息执行第一操作，即用户不一定会查看第一场景包中的应用。这样，即使终端接收并保存了第一UI元素和第一界面文件，第一UI元素和第一界面文件也不会被使用，反而会占用终端的内存。
基于此，在另一种实现方式中，网络设备在向终端向发送第一提示规则之后，如果接收到终端发送的第一获取请求，则可以向终端发送包括第一界面文件和第一UI元素的第一获取响应。这样，可以避免用户不一定会查看第一提示消息提示的应用，而预先保存第一UI元素和第一界面文件时，第一UI元素和第一界面文件对终端内存的占用。
在第二方面的另一种可能的设计方式中，网络设备在向终端发送上述第一获取响应后，终端可能会对在第一推荐界面修改第一提示规则。本申请实施例的方法还包括：网络设备接收终端发送的包括修改后的第一提示规则和终端的用户账号的规则修改消息；网络设备响应于规则修改消息，针对该用户账号保存修改后的第一提示规则。这样，网络设备也可以更新第一提示规则，假设终端当前登录的是第一用户账号，那么当用户在另一终端登录该第一用户账号时，另一终端便可以从网络设备获取针对第一用户账号保存的修改后的第一提示规则，从而可以根据修改后的第一提示规则向用户推荐应用。
在第二方面的另一种可能的设计方式中，网络设备在向终端发送上述第一获取响应后，终端可能会对在第一推荐界面中删除或者增加推荐项。本申请实施例的方法还包括：网络设备接收终端发送的通知消息，该通知消息用于指示网络设备针对终端的用户账号，修改第一界面文件和所述第一UI元素；网络设备响应于通知消息，针对终 端的用户账号修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件以调用修改后的第一UI元素时显示第二推荐界面，并针对终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。其中，第二推荐界面相对于第一推荐界面而言，增加或者减少了一个或多个应用的推荐项。
其中，本申请实施例中的通知消息可以为上述第一通知消息或者第二通知消息，第一通知消息和第二通知消息的具体内容，以及网络设备响应于第一通知消息或第二通知消息修改第一界面文件和所述第一UI元素的具体方式，可以参考本申请实施例第一方面的可能的设计方式中的详细描述，本申请实施例这里不予赘述。
在第二方面的另一种可能的设计方式中，上述网络设备向终端发送第一提示消息的方法可以包括：网络设备响应于接收到终端发送的第二获取请求，根据第二获取请求向终端发送所述第一提示消息。
第三方面，本申请实施例提供一种基于场景推荐应用的方法，该方法包括：网络设备接收终端发送的当前场景信息；网络设备将当前场景信息与一个或多个提示规则进行匹配；网络设备确定当前场景信息与所述一个或多个提示规则中的第一提示规则相匹配时，向终端发送与第一提示规则对应的第一提示消息，或者指示终端显示与第一提示规则对应的第一提示消息，终端存储有第一提示消息。其中，第一提示消息用于提示在当前场景信息对应的场景下有推荐的应用。
其中，网络设备可以接收终端上报的当前场景信息，并在第一提示规则与当前场景信息相匹配时，指示终端显示与第一提示规则对应的第一提示消息，以提示在当前场景信息对应的场景下推荐的应用。由于当前场景信息可以体现出用户的当前状态；因此，提示在当前场景信息对应的场景下推荐的应用可以符合用户的当前需求。由此可见，通过本申请实施例的方法可以提高终端向用户推荐的服务与用户需求的契合度。
在第三方面的一种可能的设计方式中，网络设备可以在向终端发送第一提示消息或者指示终端显示第一提示消息之后，接收终端发送的第一获取请求，根据第一获取请求向终端发送第一界面文件和第一UI元素。其中，第一界面文件和第一UI元素的详细描述可以参考第一方面及其可能的设计方式中的相关内容，本申请实施例这里不再赘述。
在第三方面的另一种可能的设计方式中，上述第一界面文件和第一UI元素可以是网络设备接收运营人员配置的。
第四方面，本申请实施例提供一种终端，该终端包括：获取单元、匹配单元和显示单元。其中，获取单元，用于获取当前场景信息；匹配单元，用于将获取单元获取的当前场景信息与一个或多个提示规则进行匹配；显示单元，用于在匹配单元确定当前场景信息与一个或多个提示规则中的第一提示规则相匹配时，显示与第一提示规则对应的第一提示消息，第一提示消息用于提示在当前场景信息对应的场景下有推荐的应用；响应于用户对第一提示消息的第一操作，显示与第一提示消息对应的第一推荐界面，第一推荐界面包括一个或多个应用的推荐项；响应于用户对显示单元显示的第一推荐界面中的第一推荐项的选择操作，显示第一应用的界面。
在第四方面的一种可能的设计方式中，上述终端还包括：接收单元。接收单元，用于在匹配单元将当前场景信息与一个或多个提示规则进行匹配之前，接收并保存网 络设备发送的一个或多个提示规则，一个或多个提示规则包括第一提示规则。
在第四方面的另一种可能的设计方式中，上述显示单元，用于响应于用户对第一提示消息的第一操作，显示与第一提示消息对应的第一推荐界面，包括：显示单元，具体用于：响应于第一操作，从网络设备获取第一界面文件和第一UI元素；其中，第一UI元素包括第一推荐界面的界面元素；运行第一界面文件以调用第一UI元素，显示第一推荐界面。
在第四方面的另一种可能的设计方式中，上述终端还包括：接收单元和存储单元；接收单元，用于在显示单元显示第一推荐界面之前，接收网络设备发送的第一界面文件和第一UI元素；其中，第一UI元素包括第一推荐界面的界面元素；存储单元，用于保存接收单元接收的第一界面文件和第一UI元素；显示单元，用于响应于用户对第一提示消息的第一操作，显示与第一提示消息对应的第一推荐界面，包括：显示单元，具体用于响应于第一操作，运行第一界面文件以调用第一UI元素，显示第一推荐界面。
在第四方面的另一种可能的设计方式中，上述获取单元，还用于在显示单元显示与第一提示规则对应的第一提示消息之前，从网络设备获取第一提示消息。
在第四方面的另一种可能的设计方式中，上述显示单元，还用于在显示第一推荐界面之后，响应于用户在第一推荐界面的第二操作，显示规则修改界面；存储单元，用于接收用户在显示单元显示的规则修改界面对第一提示规则的修改，保存修改后的第一提示规则。
在第四方面的另一种可能的设计方式中，上述终端还包括：发送单元。发送单元，用于在存储单元保存修改后的第一提示规则之后，向网络设备发送规则修改消息，规则修改消息中包括修改后的第一提示规则和终端的用户账号，规则修改消息用于指示网络设备针对用户账号保存修改后的第一提示规则。
在第四方面的另一种可能的设计方式中，上述显示单元，还用于在显示第一推荐界面之后，响应于用户对第一推荐界面中的第二推荐项的删除操作，从第一推荐界面中删除第二推荐项以显示不包括第二推荐项的第二推荐界面。
在第四方面的另一种可能的设计方式中，上述终端还包括：发送单元。发送单元，用于响应于用户对显示单元显示的第一推荐界面中的第二推荐项的删除操作，向网络设备发送第一通知消息。其中，第一通知消息用于指示网络设备针对终端的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示第二推荐界面，并针对终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
在第四方面的另一种可能的设计方式中，上述显示单元，还用于在显示第一推荐界面之后，响应于用户在第一推荐界面的第三操作，显示服务增加界面，服务增加界面包括一个或多个推荐项，一个或多个推荐项中的每个推荐项对应一个应用；响应于用户对一个或多个推荐项中第三推荐项的选择操作，在第一推荐界面增加第三推荐项以显示包括第三推荐项的第三推荐界面。
在第四方面的另一种可能的设计方式中，上述终端还包括：发送单元。发送单元，还用于响应于用户对第三推荐项的选择操作，向网络设备发送第二通知消息。其中，第二通知消息用于指示网络设备针对终端的用户账号，修改第一界面文件和第一UI 元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示第三推荐界面，并针对终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
在第四方面的另一种可能的设计方式中，上述获取单元，用于从网络设备获取一个或多个提示规则，包括：获取单元，用于：接收网络设备发送的一个或多个提示规则；或者，向网络设备发送规则查询消息，规则查询消息包括终端的用户账号，接收网络设备发送的规则查询响应，规则查询响应包括网络设备针对用户账号保存的一个或多个提示规则；其中，网络设备针对每个用户账号保存有登录对应用户账号的终端上报的提示规则。
第五方面，本申请实施例提供一种网络设备，其特征在于，该网络设备包括：获取单元和发送单元。其中，获取单元，用于获取第一提示规则和第一提示消息，第一提示规则包括终端向用户推荐一个或多个应用的条件信息，第一提示消息用于提示在与第一提示规则相匹配的场景信息对应的场景下有推荐的一个或多个应用；发送单元，用于向终端发送第一提示消息；发送单元，还用于向终端发送第一提示规则，以使得终端在当前场景信息与第一提示规则相匹配时，显示第一提示消息。
在第五方面的一种可能的设计方式中，上述网络设备还包括：存储单元；存储单元中保存有为一个或多个应用配置有第一界面文件和第一用户界面UI元素；其中，第一UI元素包括第一推荐界面的界面元素，第一界面文件用于在被运行时调用第一UI元素以显示第一推荐界面，第一推荐界面包括一个或多个应用的推荐项。发送单元，还用于向终端推送第一界面文件和第一UI元素；或者，网络设备，还包括：接收单元；接收单元，用于接收终端发送的第一获取请求，发送单元，还用于响应于第一获取请求，根据第一获取请求向终端发送第一界面文件和第一UI元素；第一获取请求是终端在当前场景信息与第一提示规则相匹配时发送的。
在第五方面的另一种可能的设计方式中，上述接收单元，还用于在发送单元向终端发送第一界面文件和第一UI元素之后，接收终端发送的通知消息，通知消息用于指示网络设备针对终端的用户账号，修改第一界面文件和第一UI元素。网络设备还包括：修改单元；修改单元，用于响应于通知消息，针对终端的用户账号修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件以调用修改后的第一UI元素时显示第二推荐界面，并针对终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。其中，第二推荐界面相对于第一推荐界面而言，增加或者减少了一个或多个应用的推荐项。
在第五方面的另一种可能的设计方式中，上述网络设备还包括：接收单元和存储单元。接收单元，用于在发送单元向终端发送第一提示规则之后，接收终端发送的规则修改消息，规则修改消息中包括修改后的第一提示规则和终端的用户账号。存储单元，用于响应于接收单元规则修改消息，针对用户账号保存修改后的第一提示规则。
在第五方面的另一种可能的设计方式中，上述网络设备还包括：接收单元。接收单元，用于接收终端发送的第二获取请求；发送单元，用于向终端发送第一提示消息，包括：发送单元，用于响应于接收单元接收到终端发送的第二获取请求，根据第二获取请求向终端发送第一提示消息。
第六方面，本申请实施例提供一种网络设备，包括：接收单元、匹配单元和指示 单元。其中，接收单元，用于接收终端发送的当前场景信息；匹配单元，用于将当前场景信息与一个或多个提示规则进行匹配；指示单元，用于确定当前场景信息与一个或多个提示规则中的第一提示规则相匹配时，向终端发送与第一提示规则对应的第一提示消息；或者指示终端显示与第一提示规则对应的第一提示消息，终端存储有第一提示消息。其中，第一提示消息用于提示在当前场景信息对应的场景下有推荐的应用。
在第六方面的一种可能的设计方式中，上述网络设备还包括：接收单元。接收单元，用于在指示单元向终端发送与第一提示规则对应的第一提示消息，或者指示终端显示与第一提示规则对应的第一提示消息之后，接收终端发送的第一获取请求，根据第一获取请求向终端发送第一界面文件和第一用户界面UI元素。其中，第一UI元素包括第一推荐界面的界面元素，第一界面文件用于在被运行时调用第一UI元素以显示第一推荐界面，推荐界面包括第一提示消息提示的应用的推荐项。
在第六方面的另一种可能的设计方式中，上述网络设备还包括：输入单元。输入单元，用于在发送单元响应于第一获取请求，向终端发送第一界面文件和第一用户界面UI元素之前，接收运营人员配置的第一界面文件和第一UI元素。
第七方面，本申请实施例提供一种终端，该终端包括：处理器、存储器、显示器和通信接口；该存储器、显示器和通信接口与处理器耦合，该显示器用于显示界面或者页面，该通信接口用于与网络设备通信，该存储器包括非易失性存储介质，存储器用于存储计算机程序代码，该计算机程序代码包括计算机指令。当处理器执行计算机指令时，该处理器可以用于获取当前场景信息，并将当前场景信息与一个或多个提示规则进行匹配。上述显示器用于在处理器确定当前场景信息与一个或多个提示规则中的第一提示规则相匹配时，显示与第一提示规则对应的第一提示消息，该第一提示消息用于提示在当前场景信息对应的场景下有推荐的应用。上述处理器，还用于接收用户对第一提示消息的第一操作，并响应于该第一操作，控制显示器显示与第一提示消息对应的第一推荐界面，第一推荐界面包括一个或多个应用的推荐项；上述处理器，还用于接收用户对第一推荐界面中的第一推荐项的选择操作，并响应于该用户对第一推荐项的选择操作，控制显示器显示第一应用的界面。
在第七方面的一种可能的设计方式中，上述处理器，还用于在将当前场景信息与一个或多个提示规则进行匹配之前，从网络设备获取一个或多个提示规则，一个或多个提示规则包括第一提示规则。
在第七方面的另一种可能的设计方式中，上述处理器，还用于响应于第一操作，从网络设备获取第一界面文件和第一UI元素；其中，上述第一UI元素包括第一推荐界面的界面元素。处理器还可以用于运行第一界面文件以调用第一UI元素，以控制显示器显示第一推荐界面。
在第七方面的另一种可能的设计方式中，上述通信接口，用于在显示器显示第一推荐界面之前，接收网络设备发送的第一界面文件和第一UI元素。其中，第一UI元素包括第一推荐界面的界面元素。上述存储器，还用于保存通信接口接收的第一界面文件和第一UI元素。处理器，还用于终端响应于第一操作，运行第一界面文件以调用第一UI元素，以控制显示器显示第一推荐界面。
在第七方面的另一种可能的设计方式中，上述处理器，还用于在显示器显示第一 提示消息之前，从网络设备获取第一提示消息。
在第七方面的另一种可能的设计方式中，上述处理器，还可以用于在显示第一推荐界面之后，接收用户在第一推荐界面的第二操作，并响应于该第二操作，控制显示器显示规则修改界面。处理器，还可以用于接收用户在显示器显示的规则修改界面对第一提示规则的修改，在存储器中保存修改后的第一提示规则。
在第七方面的另一种可能的设计方式中，上述通信接口，还用于在存储器保存修改后的第一提示规则之后，向网络设备发送规则修改消息。该规则修改消息中包括修改后的第一提示规则和终端的用户账号，该规则修改消息用于指示网络设备针对用户账号保存修改后的第一提示规则。
在第七方面的另一种可能的设计方式中，上述处理器，还用于在显示器显示第一推荐界面之后，接收用户对第一推荐界面中的第二推荐项的删除操作，并响应于用户对第二推荐项的删除操作，从显示器显示的第一推荐界面中删除第二推荐项，以控制显示器显示不包括第二推荐项的第二推荐界面。
在第七方面的另一种可能的设计方式中，上述处理器，还用于接收用户对第一推荐界面中的第二推荐项的删除操作，并响应于用户对第二推荐项的删除操作，控制通信接口向网络设备发送第一通知消息。其中，第一通知消息用于指示网络设备针对终端的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示第二推荐界面，并针对终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
在第七方面的另一种可能的设计方式中，上述处理器，还用于接收用户在第一推荐界面的第三操作，响应于该第三操作，控制显示器显示服务增加界面，该服务增加界面包括一个或多个推荐项，一个或多个推荐项中的每个推荐项对应一个应用。该处理器，还用于接收用户对一个或多个推荐项中第三推荐项的选择操作，并响应于用户对第三推荐项的选择操作在第一推荐界面增加第三推荐项，以控制显示器显示包括第三推荐项的第三推荐界面。
在第七方面的另一种可能的设计方式中，上述处理器，还用于接收用户对第三推荐项的选择操作，并响应于用户对第三推荐项的选择操作，控制通信接口向网络设备发送第二通知消息。其中，第二通知消息用于指示网络设备针对终端的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示第三推荐界面，并针对终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
在第七方面的另一种可能的设计方式中，上述通信接口，还用于接收网络设备发送的一个或多个提示规则；或者，通信接口，还用于向网络设备发送规则查询消息，规则查询消息包括终端的用户账号，接收网络设备发送的规则查询响应，该规则查询响应包括网络设备针对用户账号保存的一个或多个提示规则；其中，网络设备针对每个用户账号保存有登录对应用户账号的终端上报的提示规则。
第八方面，本申请实施例提供一种网络设备，该网络设备包括：处理器、存储器和通信接口；该存储器和通信接口与处理器耦合，通信接口用于与其他设备通信，存储器包括非易失性存储介质，存储器用于存储计算机程序代码，计算机程序代码包括 计算机指令。当处理器执行计算机指令时，该处理器可以用于获取第一提示规则和第一提示消息，该第一提示规则包括终端向用户推荐一个或多个应用的条件信息，该第一提示消息用于提示在与第一提示规则相匹配的场景信息对应的场景下有推荐的一个或多个应用；通信接口，用于向终端发送第一提示消息；向终端发送第一提示规则，以使得终端在当前场景信息与第一提示规则相匹配时，显示第一提示消息。其中，通信接口接受处理器的控制，与其他设备进行通信。
在第八方面的一种可能的设计方式中，上述存储器，还用于保存为一个或多个应用配置有第一界面文件和第一用户界面UI元素；其中，第一UI元素包括第一推荐界面的界面元素，该第一界面文件用于在被运行时调用第一UI元素以显示第一推荐界面，第一推荐界面包括一个或多个应用的推荐项。
上述通信接口，还用于向终端推送第一界面文件和第一UI元素。或者，通信接口，还用于接收终端发送的第一获取请求，向终端发送第一界面文件和第一UI元素；第一获取请求是终端在当前场景信息与第一提示规则相匹配时发送的。
在第八方面的另一种可能的设计方式中，上述通信接口，还用于在向终端发送第一界面文件和第一UI元素之后，接收终端发送的通知消息，该通知消息用于指示网络设备针对终端的用户账号，修改第一界面文件和第一UI元素；处理器，还用于响应于通知消息，针对终端的用户账号修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件以调用修改后的第一UI元素时显示第二推荐界面，并针对终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。其中，第二推荐界面相对于第一推荐界面而言，增加或者减少了一个或多个应用的推荐项。
在第八方面的另一种可能的设计方式中，上述通信接口，还用于在向终端发送第一提示规则之后，接收终端发送的规则修改消息，规则修改消息中包括修改后的第一提示规则和终端的用户账号。上述处理器，还用于响应于规则修改消息，控制存储器针对用户账号保存修改后的第一提示规则。
在第八方面的另一种可能的设计方式中，上述通信接口，还用于接收终端发送的第二获取请求，向终端发送第一提示消息。该第二获取请求用于获取第一提示消息。
第九方面，本申请实施例提供一种网络设备，该网络设备包括：处理器、存储器和通信接口；该存储器和通信接口与处理器耦合，通信接口用于与其他设备通信，存储器包括非易失性存储介质，存储器用于存储计算机程序代码，计算机程序代码包括计算机指令。当处理器执行计算机指令时，通信接口，用于接收终端发送的当前场景信息。处理器，用于将通信接口接收的当前场景信息与一个或多个提示规则进行匹配。处理器在确定当前场景信息与一个或多个提示规则中的第一提示规则相匹配时，控制通信接口向终端发送与第一提示规则对应的第一提示消息，或者处理器指示终端显示与第一提示规则对应的第一提示消息，终端存储有第一提示消息；其中，第一提示消息用于提示在当前场景信息对应的场景下有推荐的应用。
在第九方面的一种可能的设计方式中，上述通信接口，还用于在向终端发送与第一提示规则对应的第一提示消息，或者处理器指示终端显示与第一提示规则对应的第一提示消息之后，接收终端发送的第一获取请求；处理器，还用于根据通信接口接收的第一获取请求控制通信接口向终端发送第一界面文件和第一用户界面UI元素。其中， 第一UI元素包括第一推荐界面的界面元素，第一界面文件用于在被运行时调用第一UI元素以显示第一推荐界面，推荐界面包括第一提示消息提示的应用的推荐项。
在第九方面的另一种可能的设计方式中，上述处理器，还用于在通信接口向终端发送第一界面文件和第一用户界面UI元素之前，接收运营人员配置的第一界面文件和第一UI元素。
第十方面，本申请实施例提供一种计算机存储介质，该计算机存储介质包括计算机指令，当该计算机指令在终端上运行时，使得终端执行如第一方面及其任一种可能的设计方式所述的方法。
第十一方面，本申请实施例提供一种计算机存储介质，该计算机存储介质包括计算机指令，当所述计算机指令在管理设备上运行时，使得管理设备执行如第二方面、第三方面及其任一种可能的设计方式所述的方法。
第十二方面，本申请实施例提供一种计算机程序产品，当该计算机程序产品在计算机上运行时，使得该计算机执行如第一方面、第二方面、第三方面及其任一种可能的设计方式所述的方法。
另外，第四方面至第十二方面及其任一种设计方式，以及第七方面、第八方面和第九方面所带来的技术效果可参见上述第一方面和第二方面，及其不同设计方式所带来的技术效果，此处不再赘述。
附图说明
图1为本申请实施例提供的一种推荐系统的系统架构示意图；
图2为本申请实施例提供的一种场景包的具体内容的实例示意图；
图3为本申请实施例提供的一种手机的硬件结构示意图；
图4为本申请实施例提供的一种基于场景推荐应用的方法流程图一；
图5为本申请实施例提供的一种终端的显示界面示意图一；
图6为本申请实施例提供的一种终端的显示界面示意图二；
图7为本申请实施例提供的一种基于场景推荐应用的方法流程图二；
图8为本申请实施例提供的一种基于场景推荐应用的方法流程图三；
图9为本申请实施例提供的一种终端的显示界面示意图三；
图10为本申请实施例提供的一种基于场景推荐应用的方法流程图四；
图11为本申请实施例提供的一种终端的显示界面示意图四；
图12为本申请实施例提供的一种基于场景推荐应用的方法流程图五；
图13为本申请实施例提供的一种终端的显示界面示意图五；
图14为本申请实施例提供的一种终端的显示界面示意图六；
图15为本申请实施例提供的一种基于场景推荐应用的方法流程图六；
图16为本申请实施例提供的一种终端的结构组成示意图一；
图17为本申请实施例提供的一种终端的结构组成示意图二；
图18为本申请实施例提供的一种终端的结构组成示意图三；
图19为本申请实施例提供的一种网络设备的结构组成示意图一；
图20为本申请实施例提供的一种网络设备的结构组成示意图二；
图21为本申请实施例提供的一种网络设备的结构组成示意图三。
具体实施方式
以下，术语“第一”、“第二”仅用于描述目的，而不能理解为指示或暗示相对重要性或者隐含指明所指示的技术特征的数量。由此，限定有“第一”、“第二”的特征可以明示或者隐含地包括一个或者更多个该特征。在本申请的描述中，除非另有说明，“多个”的含义是两个或两个以上。
本申请实施例提供一种基于场景推荐应用的方法，终端向用户推荐的应用可以是由服务供应商在一个集成开关环境(Integrated Development Environment，IDE)中开发的、可以运行在终端上为用户提供服务的基于网页的应用(简称网页应用)，也即，应用的界面由网页页面来呈现，应用与用户的交互通过用户与网页页面的交互来实现；终端向用户推荐的应用也可以是服务供应商在IDE中采用JavaScript语言开发的应用(简称JS应用)。上述IDE由提供本申请实施例所述的推荐应用的方案的运营商提供。
本申请实施例中的应用既可以是传统的APP，也可以是不需要安装，只需运行或打开应用对应的文件即可使用的应用(如前述基于网页应用或者JS应用)，对于这些应用终端只需要提供应用的入口，便可以为用户提供即开即用的服务体验。这些无需安装的应用可以为用户提供直达服务(Direct-Service)，也可以称为直达服务。直达服务可以参考MIUI8.5稳定版中对直达服务的详细描述，本申请实施例这里不予赘述。不失一般性，本申请的实施例中，以直达的应用为例进行描述。
本申请实施例中，可以将与同一场景信息匹配的多个应用包含于该场景信息对应的场景包中向用户推荐。也就是说，可以通过场景包的形式向用户推荐提供上述直达服务的应用。即场景包是一种根据终端的当前场景信息为用户提供服务集的业务，服务集包括一个或多个提供直达服务的应用。
示例性的，本申请实施例中的场景信息可以包括时间信息、地址信息和地址变化信息中的至少一项。其中，时间信息用于指示当前时间；地址信息用于指示终端当前所处的地点，如国家、省、市、县区和街道等；地址变化信息可以为“终端的地址信息由A市变为B市”。
本申请实施例中，可以统计用户在日常生活、工作和学习过程中，由于场景信息(如时间信息和/或地址信息)的变化而触发的用户需求，来确定该场景信息对应的应用。
例如，旅行途中的用户需求可以包括：预定机票、预定酒店和景点推荐等，这些用户需求对应的场景信息可以为“终端的地址信息由A市变为B市”，那么该场景信息对应的应用则可以包括用于提供“预定机票”、“预定酒店”和“景点推荐”等服务的应用。本申请实施例中，可以将提供“预定机票”、“预定酒店”和“景点推荐”等服务的应用包含在上述场景信息对应的场景包(如旅游场景包)中向用户推荐。
又例如，春节前夕的用户需求可以包括：预定机票、购置年货和预定年夜饭等，假设2018年的春节假期为2月15日-2月21日，这些用户需求对应的场景信息可以为2月1日-2月14日。那么，该场景信息对应的应用则可以包括用于提供“预定机票”、“购置年货”和“预定年夜饭”等服务的应用。本申请实施例中，可以将提供“预定 机票”、“购置年货”和“预定年夜饭”等服务的应用包含在上述场景信息对应的场景包(如春节场景包)中向用户推荐。
本申请实施例中，终端向用户推荐场景包具体是指：终端向用户推荐该场景包中的应用。其中，终端可以通过场景包的形式为用户提供多个应用的入口。
请参考图1，其示出了本申请实施例提供的一种推荐系统的系统架构示意图。如图1所示，该推荐系统100可以包括：服务管理设备101、场景包管理设备102、策略管理设备103和终端104。
本申请实施例这里对上述推荐系统中的各个设备进行介绍：
服务管理设备101用于管理由服务供应商提供的多个应用(也称为直达服务)。具体的，服务管理设备101中可以保存由服务供应商开发的多个应用的应用文件(如JavaScript文件或者网页文件)。终端104运行一个应用的应用文件便可以显示该应用的界面，终端104可以响应于用户在应用的界面的操作，与应用的服务端交互，为用户提供相应的服务。
场景包管理设备102用于管理多个场景包。具体的，场景包管理设备102用于管理多个场景包中每个场景包的配置信息。请参考图2，其示出了本申请实施例提供的一种配置信息的实例示意图。如图2所示，一个场景包的配置信息200可以包括：场景包的基本要素201、场景包的服务列表202、场景包的提示规则203、场景包的UI元素204和场景包的界面文件205。
在本发明的实施例中，界面文件可以是网页文件，终端打开(也可以称为“运行”)所述网页文件时，该网页文件会调用UI元素，以页面的形式呈现相关界面；界面文件也可以是JS文件，终端在运行JS文件时调用UI元素，呈现相关界面。当然，界面文件也可以是终端中用以实现相关界面展示功能的应用文件(如Android操作系统中的apk文件)，终端的apk文件被运行并调用UI元素，呈现相关界面。其中，apk为Android Package。
其中，场景包的基本要素201用于标识该场景包。例如，如图2所示，场景包的基本要素201可以包括：场景包的基本信息。场景包的基本信息包括场景包的标识(如场景包的名称)。可选的，场景包的基本信息还可以包括场景包的版本信息等。
可选的，如图2所示，场景包的基本要素201还可以包括场景包的标题和背景图。场景包的标题可以是对该场景包所提供的服务(即场景包中的应用提供的服务)的简介。例如，上海的旅游场景包的标题可以为“您当前在上海，为您提供上海市的旅行生活服务”。场景包的背景图可以作为上述标题的背景图片。可以理解，虽然场景包的标识可以用于标识该场景包，但是场景包的标题和背景图可以从视觉上更加直观的提高用户对该场景包的认知，以标识该场景包。
场景包的服务列表202中包括该场景包中的各个应用的标识。即场景包的服务列表202可以用于指示该场景包中包括哪些应用。可选的，场景包的服务列表202中包括该场景包中的各个应用的版本信息等。
场景包的提示规则203是指终端104向用户推荐该场景包的条件，终端104可以在当前场景信息与场景包的提示规则203匹配时向用户推荐该场景包。即场景包的提 示规则203可以用于指示终端104在当前场景信息满足哪些条件时可以向用户推荐该场景包。
本申请实施例中，可以统计用户在日常生活、工作和学习过程中，由于场景信息的变化而触发的用户需求，确定该场景信息对应的场景包的提示规则203。例如，春节前夕的用户需求可以包括：预定机票、购置年货和预定年夜饭等，假设2018年的春节假期为2月15日-2月21日，提供上述用户需求对应的服务的场景包的提示规则可以为“当前时间在2018年2月1日-2018年2月14日之间”。
场景包的UI元素204包括上述服务列表202中各个应用呈现在场景包的推荐界面的界面元素，例如卡片或者磁贴。其中，一个应用的卡片或者磁贴中包括该应用的主题文本，或者包括该应用的主题文本和主题图片，并且一个应用的卡片或者磁贴作为该应用的入口。具体的，场景包的推荐界面中各个应用的卡片或者磁贴与对应的应用存在链接，终端104响应于用户对推荐界面中一个应用的卡片或者磁贴的操作(如点击操作)，可以显示该应用的界面。
其中，终端104可以运行场景包的界面文件205调用场景包的UI元素204，显示包括该场景中的各个应用的界面元素(如磁贴或者卡片)的推荐界面。
其中，场景包管理设备102中保存的配置信息是由运营人员根据市场需求配置的。例如，在一个新的场景包上线前，场景包管理设备102可以接收运营人员的配置操作，将服务管理设备101中的一个或多个应用配置为该场景包中的应用，并为该场景包配置配置信息。
举例来说，如表1所示，其示出了本申请实施例提供的一种配置信息表的实例示意表。场景包管理设备102可以采用表1的方式保存各个场景包的配置信息，当然，场景包管理设备102保存配置信息的方式包括但不限于表1所示的方式，其他的管理方式本申请实施例这里不予赘述。
表1
Figure PCTCN2018080596-appb-000001
进一步的，场景包管理设备102还可以响应于运营人员的修改操作，更新已配置的场景包的配置信息。例如，更新配置信息可以包括：在配置信息中增加新的应用的标识(即为该场景包增加新的应用)，或者删除配置信息中的部分应用的标识(即删除该场景包中的部分应用)，或者修改已配置的场景包的提示规则203。
在响应于运营人员的配置操作为一个场景包配置了提示规则203后，场景包管理设备102可以向策略管理设备103发送该场景包的提示规则203，由策略管理设备103统一管理多个场景包的提示规则203。当然，场景包管理设备102可以在一个场景包的提示规则203被修改后，向策略管理设备103发送该场景包修改后的提示规则203，由策略管理设备103采用修改后的提示规则203更新该场景包的提示规则203。
策略管理设备103接收到场景包的提示规则203后，可以向终端104发送场景包的提示规则203，以便于终端104保存该提示规则203，并在当前场景信息与该提示规则203匹配时向用户推荐对应的场景包。其中，终端104向用户推荐场景包的具体方法可以参考后续实施例中的详细描述，本申请实施例这里不再赘述。
需要说明的是，本申请实施例中的策略管理设备103、服务管理设备101和场景包管理设备102可以是独立的三个设备。在这种情况下，场景包管理设备102为本申请实施例中的网络设备，策略管理设备103可以为本申请实施例中的其他网络设备。或者，上述策略管理设备103和场景包管理设备102的功能可以集成在一个设备(即本申请实施例中的网络设备)中实现。或者，上述策略管理设备103、服务管理设备101和场景包管理设备102的功能可以集成在一个设备(即本申请实施例中的网络设备)中实现。
本申请实施例中仅以策略管理设备103、服务管理设备101和场景包管理设备102是独立的三个设备为例，对本申请实施例的方法进行说明。
上述终端104可以为便携式计算机(如图3所示的手机300)、笔记本电脑、个人计算机(Personal Computer，PC)、可穿戴电子设备(如智能手表)、平板电脑、增强现实(augmented reality，AR)\虚拟现实(virtual reality，VR)设备、车载电脑等，以下实施例对该终端104的具体形式不做特殊限制。
如图3所示，以手机300作为上述终端104举例，手机300具体可以包括：处理器301、射频(Radio Frequency，RF)电路302、存储器303、触摸屏304、蓝牙装置305、一个或多个传感器306、WiFi装置307、定位装置308、音频电路309、外设接口310以及电源装置311等部件。这些部件可通过一根或多根通信总线或信号线(图3中未示出)进行通信。本领域技术人员可以理解，图3中示出的硬件结构并不构成对手机的限定，手机300可以包括比图示更多或更少的部件，或者组合某些部件，或者不同的部件布置。
下面结合图3对手机300的各个部件进行具体的介绍：
处理器301是手机300的控制中心，利用各种接口和线路连接手机300的各个部分，通过运行或执行存储在存储器303内的应用程序，以及调用存储在存储器303内的数据，执行手机300的各种功能和处理数据。在一些实施例中，处理器301可包括一个或多个处理单元。在本申请一些实施例中，上述处理器301还可以包括指纹验证芯片，用于对采集到的指纹进行验证。
射频电路302可用于无线信号的接收和发送。特别地，射频电路302可以将基站的下行数据接收后，给处理器301处理；另外，将涉及上行的数据发送给基站。通常，射频电路包括但不限于天线、至少一个放大器、收发信机、耦合器、低噪声放大器、双工器等。此外，射频电路302还可以通过无线通信和其他设备通信。所述无线通信可以使用任一通信标准或协议，包括但不限于全球移动通讯系统、通用分组无线服务、码分多址、宽带码分多址、长期演进等。
存储器303用于存储应用程序以及数据，处理器301通过运行存储在存储器303 的应用程序以及数据，执行手机300的各种功能以及数据处理。存储器303主要包括存储程序区以及存储数据区，其中，存储程序区可存储操作系统、至少一个功能所需的应用程序(比如声音播放功能、图像播放功能等)；存储数据区可以存储根据使用手机300时所创建的数据(比如音频数据、电话本等)。此外，存储器303可以包括高速随机存取存储器(Random Access Memory，RAM)，还可以包括非易失存储器，例如磁盘存储器件、闪存器件或其他易失性固态存储器件等。存储器303可以存储各种操作系统。上述存储器303可以是独立的，通过上述通信总线与处理器301相连接；存储器303也可以和处理器301集成在一起。
触摸屏304具体可以包括触控板304-1和显示器304-2。
其中，触控板304-1可采集手机300的用户在其上或附近的触摸事件(比如用户使用手指、触控笔等任何适合的物体在触控板304-1上或在触控板304-1附近的操作)，并将采集到的触摸信息发送给其他器件(例如处理器301)。其中，用户在触控板304-1附近的触摸事件可以称之为悬浮触控；悬浮触控可以是指，用户无需为了选择、移动或拖动目标(例如图标等)而直接接触触控板，而只需用户位于设备附近以便执行所想要的功能。此外，可以采用电阻式、电容式、红外线以及表面声波等多种类型来实现触控板304-1。
显示器(也称为显示屏)304-2可用于显示由用户输入的信息或提供给用户的信息以及手机300的各种菜单。可以采用液晶显示器、有机发光二极管等形式来配置显示器304-2。触控板304-1可以覆盖在显示器304-2之上，当触控板304-1检测到在其上或附近的触摸事件后，传送给处理器301以确定触摸事件的类型，随后处理器301可以根据触摸事件的类型在显示器304-2上提供相应的视觉输出。
需要说明的是，虽然在图3中，触控板304-1与显示屏304-2是作为两个独立的部件来实现手机300的输入和输出功能，但是在某些实施例中，可以将触控板304-1与显示屏304-2集成而实现手机300的输入和输出功能。可以理解的是，触摸屏304是由多层的材料堆叠而成，本申请实施例中只展示出了触控板(层)和显示屏(层)，其他层在本申请实施例中不予记载。另外，触控板304-1可以以全面板的形式配置在手机300的正面，显示屏304-2也可以以全面板的形式配置在手机300的正面，这样在手机的正面就能够实现无边框的结构。
另外，手机300还可以具有指纹识别功能。例如，可以在手机300的背面(例如后置摄像头的下方)配置指纹采集器件(即指纹识别器)312，或者在手机300的正面(例如触摸屏304的下方)配置指纹采集器件312。又例如，可以在触摸屏304中配置指纹采集器件312来实现指纹识别功能，即指纹采集器件312可以与触摸屏304集成在一起来实现手机300的指纹识别功能。在这种情况下，该指纹采集器件312配置在触摸屏304中，可以是触摸屏304的一部分，也可以以其他方式配置在触摸屏304中。本申请实施例中的指纹采集器件312的主要部件是指纹传感器，该指纹传感器可以采用任何类型的感测技术，包括但不限于光学式、电容式、压电式或超声波传感技术等。
手机300还可以包括蓝牙装置305，用于实现手机300与其他短距离的设备(例如手机、智能手表等)之间的数据交换。本申请实施例中的蓝牙装置可以是集成电路 或者蓝牙芯片等。
上述一个或多个传感器306包括：用于检测用户对侧边的按压操作和用户在侧边的滑动操作的传感器。
当然，上述一个或多个传感器306包括但不限于上述传感器，例如，该一个或多个传感器306还可以包括光传感器、运动传感器以及其他传感器。具体地，光传感器可包括环境光传感器及接近传感器，其中，环境光传感器可根据环境光线的明暗来调节触摸屏304的显示器的亮度，接近传感器可在手机300移动到耳边时，关闭显示器的电源。作为运动传感器的一种，加速计传感器可检测各个方向上(一般为三轴)加速度的大小，静止时可检测出重力的大小及方向，可用于识别手机姿态的应用(比如横竖屏切换、相关游戏、磁力计姿态校准)、振动识别相关功能(比如计步器、敲击)等；至于手机300还可配置的陀螺仪、气压计、湿度计、温度计、红外线传感器等其他传感器，在此不再赘述。
WiFi装置307，用于为手机300提供遵循WiFi相关标准协议的网络接入，手机300可以通过WiFi装置307接入到WiFi热点，进而帮助用户收发电子邮件、浏览网页和访问流媒体等，它为用户提供了无线的宽带互联网访问。在其他一些实施例中，该WiFi装置307也可以作为WiFi无线接入点，可以为其他设备提供WiFi网络接入。
定位装置308，用于为手机300提供地理位置。可以理解的是，该定位装置308具体可以是全球定位系统(Global Positioning System，GPS)或北斗卫星导航系统、俄罗斯GLONASS等定位系统的接收器。
其中，定位装置308在接收到上述定位系统发送的地理位置后，将该信息发送给处理器301进行处理，或者发送给存储器303进行保存。在另外的一些实施例中，该定位装置308还可以是辅助全球卫星定位系统(Assisted Global Positioning System，AGPS)的接收器，AGPS系统通过作为辅助服务器来协助定位装置308完成测距和定位服务，在这种情况下，辅助定位服务器通过无线通信网络与设备例如手机300的定位装置308(即GPS接收器)通信而提供定位协助。
在另外的一些实施例中，该定位装置308也可以是基于WiFi热点的定位技术。由于每一个WiFi热点都有一个全球唯一的媒体访问控制(Media Access Control，MAC)地址，设备在开启WiFi的情况下即可扫描并收集周围的WiFi热点的广播信号，因此可以获取到WiFi热点广播出来的MAC地址；设备将这些能够标示WiFi热点的数据(例如MAC地址)通过无线通信网络发送给位置服务器，由位置服务器检索出每一个WiFi热点的地理位置，并结合WiFi广播信号的强弱程度，计算出该设备的地理位置并发送到该设备的定位装置308中。
音频电路309、扬声器313、麦克风314可提供用户与手机300之间的音频接口。音频电路309可将接收到的音频数据转换后的电信号，传输到扬声器313，由扬声器313转换为声音信号输出；另一方面，麦克风314将收集的声音信号转换为电信号，由音频电路309接收后转换为音频数据，再将音频数据输出至RF电路302以发送给比如另一手机，或者将音频数据输出至存储器303以便进一步处理。
外设接口310，用于为外部的输入/输出设备(例如键盘、鼠标、外接显示器、外部存储器、用户识别模块卡等)提供各种接口。例如通过通用串行总线(Universal Serial  Bus，USB)接口与鼠标连接，通过用户识别模块卡卡槽上的金属触点与电信运营商提供的用户识别模块卡(Subscriber Identification Module，SIM)卡进行连接。外设接口310可以被用来将上述外部的输入/输出外围设备耦接到处理器301和存储器303。
在本发明实施例中，手机300可通过外设接口310与设备组内的其他设备进行通信，例如，通过外设接口310可接收其他设备发送的显示数据进行显示等，本发明实施例对此不作任何限制。
手机300还可以包括给各个部件供电的电源装置311(比如电池和电源管理芯片)，电池可以通过电源管理芯片与处理器301逻辑相连，从而通过电源装置311实现管理充电、放电、以及功耗管理等功能。
尽管图3未示出，手机300还可以包括摄像头(前置摄像头和/或后置摄像头)、闪光灯、微型投影装置、近场通信(Near Field Communication，NFC)装置等，在此不再赘述。
以下实施例中的方法均可以在具有上述硬件结构的手机300中实现。
本申请实施例提供一种基于场景推荐应用的方法，如图4所示，该方法包括S401-S405：
S401、终端104获取当前场景信息。
其中，当前场景信息包括时间信息、地址信息和地址信息的变化中的至少一项。
S402、终端104将当前场景信息与一个或多个提示规则进行匹配。
其中，终端104中保存有一个或多个提示规则203，每一个提示规则对应于一个场景包，即终端104中保存有一个或多个场景包的提示规则203。终端104中保存的提示规则203是上述场景包管理设备102或者策略管理设备103(即网络设备)向终端104发送的。
本申请实施例中的提示规则为终端104向用户推荐场景包(即场景包中的应用)的条件。终端104可以实时获取终端104的当前场景信息，并将当前场景信息与终端104中保存的各个场景包的提示规则203进行匹配，在当前场景信息与一个场景包的提示规则匹配时，终端104可以向用户推荐该场景包。
S403、终端104确定当前场景信息与第一提示规则相匹配时，显示与第一提示规则对应的第一提示消息，该第一提示消息用于提示在当前场景信息对应的场景下有推荐的应用。
第一提示规则是上述一个或多个提示规则中的一个提示规则。可以理解，由于第一提示规则与当前场景信息匹配，且第一提示规则与第一提示消息对应；因此，第一提示消息可以用于提示与第一提示规则相匹配的当前场景信息对应的场景下推荐的应用。本申请实施例的后续描述中，以第一提示规则为第一场景包的提示规则，第一提示消息为第一场景包的提示消息为例，对本申请实施例的方法进行说明。
其中，终端104可以采用预设方式显示第一提示消息。举例来说，上述预设方式包括：在通知栏显示第一提示消息、在负一屏显示第一提示消息或在窗口小部件(Widget)显示第一提示消息等方式，终端104显示第一提示消息的其他方式本申请实施例这里不予赘述。
例如，以图5所示的手机300是上述终端104，上述预设方式为“在通知栏显示第一提示消息”为例。假设手机300获取到的当前场景信息为“手机300的地址信息由上海变为西安”；第一场景包为西安旅游场景包，该西安旅游场景包的提示规则203为“用户持终端104由外省市进入西安”；该西安旅游场景包提供的应用包括“语音导游服务”、“专车服务”和“西安热门景点”等。
由于当前场景信息“手机300的地址信息由上海变为西安”与西安旅游场景包的提示规则203“终端104由外省市进入西安”匹配；因此，如图5中的(a)所示，手机300可以在通知栏显示西安旅游场景包的第一提示消息501。
本申请实施例中，第一提示消息用于提示在当前场景信息对应的场景下推荐的应用(即第一场景包中的应用)具体可以为：第一提示消息中包括第一场景包的标识，第一场景包的标识可以用于提示第一场景包中的应用。
可选的，第一提示消息中还可以包括第一场景包的标题和/或背景图。其中，第一场景包的标题和/或背景图可以从视觉上更加直观的提高用户对第一场景包的认知，以提示该第一场景包中的应用。例如，如图5中的(a)所示，西安旅游场景包的第一提示消息501中包括西安旅游场景包的标题“为您提供西安市的旅行、生活服务！”502，西安旅游场景包的第一提示消息501还包括背景图片503。本申请实施例中，一个场景包的背景图片可以是与该场景包所提供的服务相关的背景图片。例如，西安旅游场景包的背景图片503为西安特色古建筑的图片。
在本申请实施例中，场景包的标题、背景图片和场景包的基本信息统称为场景包的基本要素201。其中，场景包的基本信息可以包括场景包的标识(如场景包的名称)和版本信息。终端104中可以保存多个场景包的提示规则203和基本要素201，以便于在第一场景包的提示规则203与当前场景信息匹配时，显示第一场景包的提示消息，以实现第一场景包的推送。可选的，终端104中也可以仅保存多个场景包的提示规则203，第一场景包的基本要素201是终端104在第一场景包的提示规则203与当前场景信息匹配时，从上述场景包管理设备102获取的。
S404、终端104响应于用户对第一提示消息的第一操作，显示与第一提示信息对应的第一推荐界面，该第一推荐界面包括一个或多个应用的推荐项。
上述第一操作可以为用户对该提示消息的点击操作(如单击、双击或者长按)。当用户对第一提示消息执行第一操作时，表示用户想要查看第一提示消息提示的应用。此时，终端104则可以响应于第一操作，显示第一推荐界面。在本申请实施例中，推荐界面(如第一推荐界面)中的推荐项为磁贴或者卡片。
具体的，本申请实施例中，终端104响应于上述第一操作，可以从场景包管理设备102获取第一UI元素(即第一场景包的UI元素)和第一界面文件(即第一场景包的界面文件)，然后运行第一界面文件，以调用第一UI元素，显示包括第一提示消息提示的应用的磁贴或者卡片的第一推荐界面。其中，第一提示消息提示的应用为上述第一场景包中的应用。相应的，第一推荐界面包括第一场景包中的应用的推荐项。
请参考图5，当用户点击图5中的(a)所示的第一提示消息501时，手机300响应于用户对第一提示消息501的点击操作，显示图5中的(b)所示的第一推荐界面504。图5中的(b)所示的第一推荐界面504中包括上述应用“语音导游服务”、“专 车服务”和“西安热门景点”等的推荐项。
需要强调的是，本申请实施例所述的终端104(如手机300)中无需安装第一场景包提供的服务对应的APP的客户端。例如，手机300中没有安装“语音导游服务”、“专车服务”和“西安热门景点”对应的APP的客户端。
在本申请实施例中，一个应用的推荐项不仅可以用于标识该应用，还可以作为该应用的入口。终端104响应于用户对应用的推荐项的操作，可以为用户提供该应用对应的服务。
S405、终端104响应于用户对第一推荐界面中的第一推荐项的选择操作，显示与第一推荐项对应的第一应用的界面。
其中，终端104响应于用户对第一推荐界面中的第一推荐项的选择操作，可以运行第一应用的应用文件，以显示第一应用的界面。当第一应用是网页应用时，第一应用的应用文件是网页文件，如超级文本标记语言(Hyper Text Markup Language，HTML)文件；当第一应用是JS应用时，第一应用的应用文件是JavaScript文件。终端104响应于用户对第一推荐项的选择，可以从服务管理设备101获取第一应用的应用文件。服务管理设备101中可以保存多个应用的应用文件。
可选的，终端104响应于用户对第一推荐项的选择，可以判断终端104中是否保存有第一应用的应用文件；当终端104中未保存第一应用的应用文件时，终端104从服务管理设备101获取第一应用的应用文件；当终端104中保存了第一应用的应用文件时，则可以直接运行终端104中保存的第一应用的应用文件。终端104中保存的第一应用的应用文件第一程序文件是终端104从服务管理设备101获取的。
参考图5，当用户点击图5中的(b)所示的第一推荐项“语音导游”时，手机300响应于用户对第一推荐项“语音导游”选择，显示图5中的(c)所示的应用“语音导游”的界面505。其中，“语音导游”的界面505中包括西安的多个旅游景点(如“西安钟楼”、“大雁塔”、“兵马俑”和“华山”等)的语音导游服务项。
举例来说，以图6所示的手机300是上述终端104，上述预设方式为“在负一屏显示第一提示消息”为例。假设手机300获取到的当前场景信息为“2018年2月1日”；第一场景包为春节场景包，第一提示规则为“2月1日-2月14日”；该春节场景包提供的应用包括“年夜饭预定”、“年货会”和“机票预定”等。
由于当前场景信息“2018年2月1日”与第一提示规则203“2月1日-2月14日”匹配；因此，如图6中的(a)所示，手机300可以在负一屏601显示春节场景包的第一提示消息602。第一提示消息602中包括春节场景包的标题“为您提供春节便捷服务！”。
当用户点击图6中的(a)所示的第一提示消息602时，手机300响应于用户对第一提示消息602的点击操作，显示图6中的(b)所示的第一推荐界面603。图6中的(b)所示的第一推荐界面603中包括上述应用“年夜饭预定”、“年货会”和“机票预定”等的推荐项。当用户点击图6中的(b)所示的“机票预定”的推荐项时，手机300响应于用户对第一推荐项“机票预定”选择，显示图6中的(c)所示的“机票预定”的界面604。其中，手机300中没有安装“年夜饭预定”、“年货会”和“机票预定”对应的APP客户端。
本申请实施例提供一种基于场景推荐应用的方法，终端104可以获取当前场景信息，并在第一提示规则与当前场景信息相匹配时，显示与第一提示规则对应的第一提示消息，以提示在当前场景信息对应的场景下推荐的应用。由于当前场景信息可以体现出用户的当前状态；因此，提示在当前场景信息对应的场景下推荐的应用可以符合用户的当前需求。由此可见，通过本申请实施例的方法可以提高终端向用户推荐的服务与用户需求的契合度。
并且，终端104响应于用户对第一推荐界面中的第一推荐项的选择操作，可以直接显示与第一推荐项对应的第一应用的界面，即终端104推荐的应用可以为用户提供即点即用的直达服务，不需要下载并安装APP的客户端至终端104。即通过本申请实施例的方法，可以简化终端104为用户提供服务过程中的用户操作，并且可以避免在终端104中下载安装APP的客户端而占用终端104内存。综上所述，通过本申请实施例的方法，可以提高终端104的人机交互性能，进而提高用户体验。
可以理解，为了协助终端104执行S401-S405以向用户推荐场景包，场景包管理设备102可以预先接收运营人员为第一场景包配置的配置信息，服务管理设备101也可以预先保存服务供应商使用IDE开发的多个应用的应用文件。具体的，如图7所示，在上述S401-S405之前，本申请实施例的方法还可以包括S701-S704：
S701、服务管理设备101保存服务供应商使用IDE开发的多个应用的应用文件。
其中，服务管理设备101可以为服务供应商提供IDE，以便于各个服务供应商可以在统一的IDE中开发应用。上述多个应用包括第一场景包中的应用。
S702、场景包管理设备102接收并保存运营人员配置的第一配置信息。
其中，第一配置信息是上述第一场景包的配置信息。例如，第一配置信息包括上述第一提示规则、第一界面文件和第一UI元素等。在第一场景包上线前，场景包管理设备102可以响应于运营人员的配置操作，接收并保存运营人员输入的第一场景包的配置信息。
如图2所示，一个场景包的配置信息200可以包括：场景包的基本要素201、场景包的服务列表202、场景包的提示规则203、场景包的UI元素204和场景包的界面文件205。场景包的配置信息中各个信息的具体内容和功能可以参考本申请实施例对图2的介绍，本申请实施例这里不再赘述。
其中，第一场景包的基本要素201和提示规则203可以是由运营人员设置的。第一场景包的服务列表202可以是场景包管理设备102响应于用户对服务管理设备101中的应用的选择操作自动生成的。第一场景包的UI元素204是场景包管理设备102从服务管理设备101获取的，该UI元素204包括用户选择的应用的推荐项的界面元素，例如卡片或者磁贴。一个应用的卡片或者磁贴中包括：该应用的主题图片和/或主题文本。第一场景包的界面文件205可以是由开发人员预先开发的程序文件，该界面文件2055用于调用上述UI元素204，以呈现推荐界面，该推荐界面包括第一场景中的各个应用的推荐项(如磁贴或者卡片)。
S703、场景包管理设备102向终端104发送第一提示规则和第一提示消息。
其中，场景包管理设备102向终端104发送第一提示消息具体可以为：场景包管 理设备102向终端104发送第一场景包的基本要素201。由上述实施例可知，终端104显示的第一提示消息中包括第一场景包的基本要素201。
S704、终端104接收并保存场景包管理设备102发送的第一提示规则和第一提示消息。
场景包管理设备102在接收运营人员输入的第一场景包的配置信息后，可以向终端104发送第一场景包的提示规则203和基本要素201，以便于终端104可以在第一提示规则与当前场景信息匹配时，向用户推荐第一场景包。本申请的一个实施例中，终端104向用户推荐第一场景包，具体为：终端104显示第一提示消息。
可选的，在S702之后，场景包管理设备102可以向策略管理设备103发送第一提示规则，即第一场景包的提示规则，以便于策略管理设备103可以统一管理多个场景包的提示规则。如图7所示，在S702之后，本申请实施例的方法还可以包括S705-S706：
S705、场景包管理设备102向策略管理设备103发送第一提示规则。
S706、策略管理设备103接收并保存场景包管理设备102发送的第一提示规则。
其中，场景包管理设备102在向策略管理设备103发送第一提示规则的同时，还可以向策略管理设备103发送第一场景包的标识，以便于策略管理设备103按照场景包的标识保存场景包的提示规则。
本申请实施例中，策略管理设备103可以在第一规则集合中保存第一场景包的标识和第一提示规则。其中，第一规则集合用于按照场景包的标识保存场景包的提示规则。第一规则集合中保存的提示规则，是策略管理设备103接收自场景包管理设备102的。
例如，如表2所示，为本申请实施例提供的一种第一规则集合实例表。
表2
Figure PCTCN2018080596-appb-000002
可选的，本申请实施例中，场景包管理设备102可以仅向终端104发送第一提示消息或者第一场景包的基本要素201，由策略管理设备103在S706之后，向终端104发送第一提示规则。
进一步的，场景包管理设备102可以接收运营人员对场景包的配置信息的修改，并保存第一场景包修改后的配置信息。当场景包的提示规则203被修改时，场景包管理设备102可以向策略管理设备103发送修改后的提示规则，由策略管理设备103采用修改后的提示规则更新第一规则集合中、被修改的场景包的标识对应的提示规则。
可选的，在S702之后，场景包管理设备102不仅可以向终端104发送第一场景包的提示规则203和基本要素201，还可以向终端104发送第一场景包的UI元素(即第 一UI元素)和界面文件(即第一界面文件)，以便于终端104响应于用户对第一提示消息的第一操作，可以直接根据第一UI元素和第一界面文件显示第一场景包的推荐界面(即第一推荐界面)。
但是，在终端104显示第一提示消息后，用户不一定会对第一提示消息执行第一操作，即用户不一定会查看第一场景包中的应用。这样，即使终端104接收并保存了场景包管理设备102发送的第一UI元素和第一界面文件，第一UI元素和第一界面文件也不会被使用，反而会占用终端104的内存。基于此，终端104可以在接收到用户对第一提示消息的第一操作时，再从场景包管理设备102获取第一UI元素和第一界面文件。具体的，如图7所示，上述S404可以包括S404a-S404d。
S404a、终端104响应于用户对第一提示消息的第一操作，向场景包管理设备102发送第一获取请求，该第一获取请求用于获取第一界面文件和第一UI元素。
其中，第一获取请求中可以携带第一场景包的标识和第一指示信息，该第一指示信息用于指示场景包管理设备102向终端104发送第一获取请求中携带的标识对应的场景包的第一UI元素和第一界面文件。
S404b、场景包管理设备102接收终端104发送的第一获取请求，从第一配置信息中获取第一UI元素和第一界面文件。
S404c、场景包管理设备102向终端104发送第一获取响应，该第一获取响应包括第一UI元素和第一界面文件。
可选的，场景包管理设备102还可以从第一配置信息中获取第一场景包的服务列表，该服务列表中包括第一场景包中的应用的标识，服务列表中的标识与第一UI元素中的界面元素一一对应。即服务列表中的每个标识(应用的标识)对应于第一UI元素中包括的该应用的界面元素。相应的，上述第一获取响应中还可以包括第一场景包的服务列表。
S404d、终端104接收场景包管理设备102发送的第一获取响应，并运行第一界面文件以调用第一UI元素，显示第一推荐界面。
其中，该第一推荐界面包括第一提示消息提示的应用的推荐项(如磁贴或者卡片)。
可以理解，终端104响应于上述第一操作，可以判断终端104中是否保存有第一UI元素和第一界面文件；当终端104中未保存第一UI元素和第一界面文件时，终端104向场景包管理设备102发送第一获取请求；当终端104中保存有第一UI元素和第一界面文件时，终端104直接运行第一界面文件，以调用第一UI元素，显示包括第一提示消息提示的各个应用的磁贴或者卡片的第一推荐界面。
本申请实施例中，终端104在接收到用户对第一提示消息的第一操作时，才从场景包管理设备102获取第一UI元素和第一界面文件。这样，可以避免用户不一定会查看第一提示消息提示的应用，而预先保存第一UI元素和第一界面文件时，第一UI元素和第一界面文件对终端104内存的占用。
进一步的，终端104还可以在显示第一推荐界面(即终端104执行S404)之后，接收用户对第一提示规则的修改，以便于可以根据修改后的第一提示规则向用户推荐第一场景包，以提高终端104向用户推荐第一场景包的时机与用户需求的符合度。如 图8所示，在上述S404之后，本申请实施例的方法还可以包括S801-S802：
S801、终端104响应于用户在第一推荐界面的第二操作，显示规则修改界面，该规则修改界面包括第一提示规则。
示例性的，本申请实施例中的第二操作可以是用户在第一推荐界面输入的预设手势；或者，第一推荐界面中包括规则管理项，第二操作可以是用户对规则管理项的点击操作(如单击或双击)。例如，如图9中的(a)所示，第二操作可以是用户在手机300显示的第一推荐界面901中输入的半圆手势902；或者，如图9中的(b)所示，第二操作可以是用户对第一推荐界面903中的规则管理项904的点击操作。
当手机300接收到用户在图9中的(a)所示第一推荐界面901中输入半圆手势902时，或者当手机300接收到用户对第一推荐界面903中的规则管理项904的点击操作时，手机300响应于第二操作，可以显示图9中的(c)所示的规则修改界面905。假设第一提示规则203为“2018年2月1日-2018年2月14日”。如图9中的(c)所示，规则修改界面905中包括第一提示规则“2018年2月1日-2018年2月14日”906、提示规则的编辑按钮907和提示规则的新增按钮908。其中，提示规则的编辑按钮907用于修改和删除已有提示规则，提示规则的新增按钮908用于增加新的提示规则。
S802、终端104接收用户在规则修改界面对第一提示规则的修改，保存修改后的第一提示规则。
例如，手机300可以接收用户对图9中的(c)所示的新增按钮908的点击操作，为春节场景包增加新的提示规则“西安”，手机300则可以将春节场景包的提示规则由时间信息满足“2018年2月1日-2018年2月14日”更新为：时间信息满足“2018年2月1日-2018年2月14日”，且地址信息满足“西安”；或者，时间信息满足“2018年2月1日-2018年2月14日”或地址信息满足“西安”。
其中，上述“2018年2月1日-2018年2月14日”和“西安”都是当前场景信息要满足的条件。即第一提示规则中可以包括多个条件。终端104判断当前场景信息与第一提示规则是否匹配时，可以在当前场景信息满足第一提示规则中的所有条件时，才确定当前场景信息与第一提示规则相匹配。例如，假设第一提示规则为“2018年2月1日-2018年2月14日”和“西安”，那么当时间信息满足“2018年2月1日-2018年2月14日”，且地址信息满足“西安”时，终端104可以确定当前场景信息与第一提示规则相匹配。
或者，终端104判断当前场景信息与第一提示规则是否匹配时，可以在当前场景信息满足第一提示规则中的任一条件时，即使当前场景信息不满足第一提示规则中的其他条件，终端104也可以确定当前场景信息与第一提示规则相匹配。例如，假设第一提示规则为“2018年2月1日-2018年2月14日”和“西安”，那么当时间信息满足“2018年2月1日-2018年2月14日”时，终端104可以确定当前场景信息与第一提示规则相匹配。
本申请实施例中，终端104响应于用户的操作，不仅可以在第一提示规则中增加条件，还可以修改第一提示规则中的条件。例如，终端104响应于用户的操作，可以将上述“2018年2月1日-2018年2月14日”更新为“2018年2月1日-2018年2月 10日”。
进一步的，终端104接收用户在规则修改界面对第一提示规则的修改后，还可以向策略管理设备103发送修改后的第一提示规则，以便于策略管理设备103也可以更新第一提示规则。具体的，在S802之后，本申请实施例的方法还包括S803-S804：
S803、终端104向策略管理设备103发送规则修改消息。
其中，该规则修改消息用于指示策略管理设备103针对终端104的用户账号，保存修改后的第一提示规则。
S804、策略管理设备103接收终端104发送的规则修改消息，针对终端104的用户账号，保存修改后的第一提示规则。
可以理解，策略管理设备103可以针对终端104的当前用户账号(如第一用户账号)，保存修改后的第一提示规则，即第一场景包修改后的提示规则。该用户账号可以是终端104的手机号码或者用户在终端104登录的制造商账号。例如，制造商账号可以为华为账号或者小米账号等。
策略管理设备103可以在第二规则集合中保存来自终端104的提示规则203。例如，如表3所示，为本申请实施例提供的一种第二规则集合实例表。
表3
Figure PCTCN2018080596-appb-000003
参考表2可知：运营人员在场景包管理设备102为场景包1配置的提示规则为提示规则1。用户账号1对应的终端104可以将场景包1的提示规则1修改为提示规则a，并向策略管理设备103发送包括场景包1的标识和提示规则a的规则修改消息；策略管理设备103接收到该规则修改消息后，如表3所示，可以在第二规则集合中针对账号1保存场景包1修改后的提示规则a。
其中，每个用户都可以在终端104中修改场景包的提示规则，不同用户可以将同一场景包的提示规则修改为不同的提示规则。例如，如表3所示，第二规则集合中针对账号1保存的场景包1的提示规则为提示规则a，针对账号2保存的场景包1的提示规则为提示规则c。
可以理解，由于终端104在修改第一提示规则后，向策略管理设备103上报了修改后的第一提示规则，策略管理设备103针对第一用户账号保存了修改后的第一提示规则；那么，当用户在另一终端登录该第一用户账号时，另一终端便可以从策略管理设备103获取针对第一用户账号保存的修改后的第一提示规则，从而可以根据修改后的第一提示规则向用户推荐场景包。具体的，如图10所示，本申请实施例的方法还可以包括S1001-S1005：
S1001、终端104登录第二用户账号后，向策略管理设备103发送规则查询消息，该规则查询消息中包括第二用户账号。
其中，在终端104退出第一用户账号，登录第二用户账号后，可以向策略管理设备103发送规则查询消息，以获取策略管理设备103针对第二用户账号保存的提示规则。
S1002、策略管理设备103接收终端104发送的规则查询消息。
S1003、策略管理设备103向终端104发送规则查询响应，该规则查询响应包括第二提示规则。
其中，第二提示规则是第二规则集合中针对第二用户账号保存的提示规则。可选的，规则查询响应还包括第二提示规则对应的第二场景包的标识。
S1004、终端104接收策略管理设备103发送的规则查询响应，保存第二提示规则。
S1005、终端104从场景包管理设备102获取第二提示消息。
具体的，第二提示消息中包括第二场景包的基本要素，终端104可以从场景包管理设备102获取第二场景包的基本要素。
其中，在S1001-S1005之后，本申请实施例的方法还可以包括S401-S405。
本申请实施例中，终端104可以在用户修第一提示规则后，向策略管理设备103上报修改后的第一提示规则，由策略管理设备103针对用户账号保存修改后的第一提示规则。这样，登录同一用户账号的其他终端便可以从策略管理设备103获得修改后的第一提示规则。即通过本方案，可以实现登录同一用户账号的不同终端上、提示规则203的同步。
进一步的，终端104还可以向其他终端共享第一场景包。例如，如图11中的(a)所示，春节场景包的推荐界面1101中不仅可以包括规则管理项1102，还可以包括共享按钮1103。当手机300显示图11中的(a)所示的推荐界面1101时，用户可能会想要将该春节场景包分享给好友，此时用户可以点击共享按钮1103。手机300响应于用户对共享按钮1103的点击操作，可以在推荐界面1101显示图11中的(b)所示的通讯选择窗1104，该通讯选择窗1104中包括微信、电子邮件和短消息等可以用于发送信息的通讯应用的图标。当用户点击图11中的(b)所示的短消息应用的图标时，手机300响应于用户对短消息应用的图标的点击操作，显示图11中的(c)所示的短消息界面1105，该短消息界面1105中包括待发送的短消息，该待发送的短消息的附件为上述春节场景包。具体的，上述待发送的短消息的附件可以包括春节场景包的基本要素201、UI元素204和界面文件205，如此，接收该短消息的终端104便可以根据该短消息中携带的春节场景包的基本要素201、UI元素204和界面文件205，显示春节场景包的推荐界面。
进一步的，终端104还可以在显示第一推荐界面(即终端104执行S404)之后，接收用户对第一提示消息提示的应用的删除或者增加操作，使得第一提示消息可以提示更加符合用户需求的应用。如图12所示，在上述S404之后，本申请实施例的方法还可以包括S1201：
S1201、终端104响应于用户对第一推荐界面中的第二推荐项的删除操作，从第一推荐界面中删除第二推荐项以显示第二推荐界面。
示例性的，用户对第一推荐界面中的第二推荐项的删除操作可以是用户对第二推荐项输入的预设手势。或者，用户对第二推荐项的删除操作可以包括：用户对第二推荐项的长按或者双击操作(与第一操作不同)，以及用户长按或者双击第二推荐项后对第二推荐项上的删除按钮的点击操作。例如，当用户长按或者双击图13中的(a)所示的“年货集”的推荐项(即第二推荐项)时，手机300响应于用户对“年货集”的推荐项的长按或者双击操作，显示图13中的(b)所示的第一推荐界面。在图13中的(b)所示的第一推荐界面中，每个应用的推荐项的右上角都显示一个删除按钮。例如，图13中的(b)所示的应用“年夜饭预定”的推荐项右上角显示删除按钮1302。手机300响应于用户对图13中的(b)所示的“年货集”的推荐项右上角的删除按钮的点击操作，可以从春节长假包中删除应用“年货集”，显示图13中的(c)所示的第二推荐界面。与图13中的(a)所示的第一推荐界面相比，图13中的(c)所示的第二推荐界面中不包括“年货集”的推荐项(即第二推荐项)。其中，手机300响应于用户对图13中的(c)所示的第二推荐界面中任意位置的点击操作，各个应用的推荐项右上角的删除按钮可以消失。
进一步的，终端104接收用户对第一推荐界面中的第二推荐项的删除操作后，还可以向场景包管理设备102发送第一通知消息，以指示场景包管理设备102针对终端104的用户账号从第一场景包中删除第二推荐项对应的应用，并针对终端104的用户账号保存修改后的第一界面文件和修改后的第一UI元素。具体的，如图12所示，在S1201之后，本申请实施例的方法还包括S1202-S1203：
S1202、终端104向场景包管理设备102发送第一通知消息，第一通知消息用于指示场景包管理设备102针对终端104的用户账号修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素呈现第二推荐界面。
其中，第一通知消息中可以包括第一场景包的标识和第二推荐项对应的应用的标识。
S1203、场景包管理设备102接收终端104发送的第一通知消息，针对终端104的用户账号修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素呈现第二推荐界面。
场景包管理设备102接收到第一通知消息后，采用第一场景包的标识，从表1所示的第一信息表中查找第一配置信息；然后，采用第二推荐项对应的应用(简称应用a)的标识，从查找到的第一配置信息中删除应用a的相关信息，得到第二配置信息。其中，应用a的信息包括应用a的标识和应用a的UI元素等。其中，第二配置信息是从第一场景包中删除第二推荐项对应的应用后，第一场景包的配置信息。
需要说明的是，表1所示的第一信息表用于保存运营人员为各个场景包配置的配置信息。场景包管理设备102可以在第二信息表中针对每个用户账号保存登录该用户账号的终端104发送的配置信息。如表4所示，其示出了本申请实施例提供的一种第二信息表的实例。
表4
Figure PCTCN2018080596-appb-000004
参考表1可知：运营人员在场景包管理设备102为场景包1配置的配置信息为配置信息1。用户账号1对应的终端104可以从场景包1中删除应用a，并向场景包管理设备102发送包括场景包1的标识和应用a的标识的第一通知消息；场景包管理设备102接收到该第一通知消息后，可以从场景包1的配置信息中删除应用a的相关信息，得到配置信息a。如表4所示，场景包管理设备102可以在第二信息表中针对用户账号1保存场景包1的配置信息a。
其中，每个用户都可以在终端104中删除场景包中的应用，不同用户从同一场景包删除的应用不同。例如，如表4所示，第二信息表中针对用户账号1保存的场景包1的配置信息为配置信息a，针对用户账号2保存的场景包1的配置信息为配置信息c。
进一步的，用户对第一场景包中的应用的修改还可以包括在第一场景包中增加新的应用。具体的，如图15所示，在图4所示的S404之后，本申请实施例的方法还可以包括S1501-S1502：
S1501、终端104响应于用户在第一推荐界面的第三操作，显示服务增加界面，服务增加界面包括一个或多个推荐项，该一个或多个推荐项中的每个推荐项对应一个应用。
示例性的，用户在第一推荐界面的第三操作可以为用户在第一推荐界面输入的预设手势。或者，用户在第一推荐界面的第三操作可以包括：用户对第一推荐界面中任一推荐项的长按或者双击操作(与第一操作不同)，以及用户对长按或者双击第一推荐界面中任一推荐项后终端104显示的服务新增按钮的点击操作。例如，当用户长按或者双击图13中的(a)所示的应用“年货集”的推荐项时，手机300响应于用户对“年货集”的推荐项的长按或者双击操作，显示图13中的(b)所示的推荐界面。图13中的(b)所示的推荐界面中包括服务新增按钮1303。手机300响应于用户对图14中的(a)所示的推荐界面1401中的新增按钮1303的点击操作，显示图14中的(b)所示的服务增加界面1402。其中，服务增加界面1402中包括应用“火车票预定”的推荐项、“春节节礼预定”的推荐项和“汽车租赁”的推荐项等。其中，服务增加界面中的推荐项是由场景包管理设备102从服务管理设备101所管理的多个应用中选择的、与第一场景包的标题相关的应用的推荐项。
S1502、终端104响应于用户对一个或多个推荐项中第三推荐项的选择操作，在第一推荐界面增加第三推荐项以显示第三推荐界面。
其中，用户对第三推荐项的选择操作可以为用户对第三推荐项的点击操作。例如， 手机300响应于用户对图14中的(b)所示的“火车票预定”的推荐项的点击操作，并点击图14中的(b)中的“OK”按钮后，手机300可以显示图14中的(c)所示的包括用户选择的“火车票预定”的推荐项(即第三推荐项)的第三推荐界面。
进一步的，终端104接收用户对第三推荐项的选择操作后，还可以向场景包管理设备102发送第二通知消息，以指示场景包管理设备102在第一场景包中增加第三推荐项对应的应用。具体的，如图15所示，在S1502之后，本申请实施例的方法还包括S1503-S1504：
S1503、终端104向场景包管理设备102发送第二通知消息，该第二通知消息用于指示场景包管理设备102针对终端104的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素呈现第三推荐界面。
其中，第二通知消息中可以包括第一场景包的标识和第三推荐项对应的应用的标识。
S1504、场景包管理设备102接收终端104发送的第二通知消息，针对终端104的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素呈现第三推荐界面。
场景包管理设备102接收到第二通知消息后，采用第一场景包的标识，从表1所示的第一信息表中查找对应第一配置信息；然后，采用第三推荐项对应的应用(简称应用b)的标识，在查找到的第一配置信息中增加应用b的信息，得到第三配置信息。其中，应用b的信息包括应用b的标识和应用b的UI元素等。其中，第三配置信息是在第一场景包中增加第三推荐项对应的应用后，第一场景包的配置信息。
可以理解，由于登录第一用户账号的终端104增减场景包中的应用后，向场景包管理设备102发送第一通知消息或者第二通知消息，使得场景包管理设备102更新第一场景包的配置信息；那么，当用户在另一终端登录第一用户账号时，另一终端便可以从场景包管理设备102获取到针对该第一用户账号保存的场景包的配置信息，即另一终端可以获取到针对该用户账号保存的场景包更新后的配置信息。通过本方案，可以实现登录同一用户账号的不同终端上、场景包的配置信息的同步。
在本申请另一实施例中，可以由网络设备(如场景包管理设备102)将当前场景信息与一个或多个提示规则进行匹配，并在确定当前场景信息与第一提示规则相匹配时，指示终端显示与第一提示规则对应的第一提示消息。然后，终端104可以显示与第一提示规则对应的第一提示消息，然后执行S404-S405。
在该实施例中，网络设备可以不向终端104发送一个或多个提示规则，而是由终端104向网络设备上报终端104的当前场景信息；网络设备接收到终端104上报的当前场景信息后，则可以将当前场景信息与一个或多个提示规则进行匹配。其中，终端104可以实时向网络设备上报其当前场景信息；或者，终端104可以在终端104的地址信息发生预设变化时，向网络设备上报其当前场景信息。预设变化可以为终端104的地址变化大于预设阈值。
需要说明的是，该实施例中，在终端104显示第一推荐界面后，本申请实施例的方法还可以包括S801-S804、S1001-S1005、S1201-S1202，以及S1501-S1502。其中， 终端执行S404-S405、S801-S804、S1001-S1005、S1201-S1202，以及S1501-S1502的具体方法可以参考上述实施例中的详细描述，本申请实施例这里不再赘述。
本申请实施例提供一种基于场景推荐应用的方法，网络设备可以接收终端104上报的当前场景信息，并在第一提示规则与当前场景信息相匹配时，指示终端104显示与第一提示规则对应的第一提示消息或者向终端104发送第一提示消息，以提示在当前场景信息对应的场景下推荐的应用。由于当前场景信息可以体现出用户的当前状态；因此，提示在当前场景信息对应的场景下推荐的应用可以符合用户的当前需求。由此可见，通过本申请实施例的方法可以提高终端向用户推荐的服务与用户需求的契合度。
并且，终端104响应于用户对第一推荐界面中的第一推荐项的选择操作，可以直接显示与第一推荐项对应的第一应用的界面，即终端104推荐的应用可以为用户提供即点即用的直达服务，不需要下载并安装APP的客户端至终端104。即通过本申请实施例的方法，可以简化终端104为用户提供服务过程中的用户操作，并且可以避免在终端104中下载安装APP的客户端而占用终端104内存。综上所述，通过本申请实施例的方法，可以提高终端104的人机交互性能，进而提高用户体验。
可以理解的是，上述终端和管理设备等为了实现上述功能，其包含了执行各个功能相应的硬件结构和/或软件模块。本领域技术人员应该很容易意识到，结合本文中所公开的实施例描述的各示例的单元及算法步骤，本申请实施例能够以硬件或硬件和计算机软件的结合形式来实现。某个功能究竟以硬件还是计算机软件驱动硬件的方式来执行，取决于技术方案的特定应用和设计约束条件。专业技术人员可以对每个特定的应用来使用不同方法来实现所描述的功能，但是这种实现不应认为超出本申请实施例的范围。
本申请实施例可以根据上述方法示例对上述终端和管理设备进行功能模块的划分，例如，可以对应各个功能划分各个功能模块，也可以将两个或两个以上的功能集成在一个处理模块中。上述集成的模块既可以采用硬件的形式实现，也可以采用软件功能模块的形式实现。需要说明的是，本申请实施例中对模块的划分是示意性的，仅仅为一种逻辑功能划分，实际实现时可以有另外的划分方式。
在采用对应各个功能划分各个功能模块的情况下，如图16所示，本申请实施例提供一种终端1600，该终端1600包括：获取单元1601、匹配单元1602和显示单元1603。
其中，获取单元1601用于支持终端1600执行上述方法实施例中的S401，S1005，和/或用于本文所描述的技术的其它过程。上述匹配单元1602，用于支持终端1600执行上述方法实施例中的S402，和/或用于本文所描述的技术的其它过程。上述显示单元1603用于支持终端1600执行上述方法实施例中的S403，S404，S405，S801，S1201，S1501，S1502，和/或用于本文所描述的技术的其它过程。
进一步的，如图17所示，上述终端1600还可以包括：接收单元1604、存储单元1605和发送单元1606。该接收单元1604用于支持终端1600执行上述方法实施例中的S704中的接收动作，S404d，和/或用于本文所描述的技术的其它过程。该存储单元1605用于支持终端1600执行上述方法实施例中的S704中的保存动作，S802，和/或用于本文所描述的技术的其它过程。该发送单元1606用于支持终端1600执行上述方法实施 例中的S404a，S803，S1001，S1004，S1202，S1503，和/或用于本文所描述的技术的其它过程。
在采用集成单元的情况下，上述获取单元1601和匹配单元1602等可以集成在一个处理模块中实现，上述接收单元1604和发送单元1606可以是终端1600的RF电路、WiFi模块或者蓝牙模块，上述存储单元1605可以是终端1600的存储模块，上述显示单元1603可以是显示模块，如显示器(触摸屏)。
图18示出了上述实施例中所涉及的终端的一种可能的结构示意图。该终端1800包括：处理模块1801、存储模块1802、显示模块1803和通信模块1804。
处理模块1801用于对终端1800进行控制管理。显示模块1803用于显示图像。存储模块1802，用于保存终端1800的程序代码和数据，以及多个敏感特征及其敏感程度。通信模块1804用于与其他设备通信。如通信模块用于接收或者向其他设备发送的消息或者图像文件。
其中，处理模块1801可以是处理器或控制器，例如可以包括CPU和GPU，通用处理器，数字信号处理器(Digital Signal Processor，DSP)，专用集成电路(Application-Specific Integrated Circuit，ASIC)，现场可编程门阵列(Field Programmable Gate Array，FPGA)或者其他可编程逻辑器件、晶体管逻辑器件、硬件部件或者其任意组合。其可以实现或执行结合本申请公开内容所描述的各种示例性的逻辑方框，模块和电路。所述处理器也可以是实现计算功能的组合，例如包含一个或多个微处理器组合，DSP和微处理器的组合等等。通信模块1804可以是收发器、收发电路或通信接口等。存储模块1802可以是存储器。
当处理模块1801为处理器(如图3所示的处理器301)，通信模块为射频电路(如图3所示的射频电路302)，存储模块1802为存储器(如图3所示的存储器303)，显示模块3403为显示器，如触摸屏(包括图3所示的触控板304-1和显示板304-2时，本申请所提供的设备可以为图3所示的手机300。其中，上述通信模块1804不仅可以包括射频电路，还可以包括WiFi模块和蓝牙模块。射频电路、WiFi模块和蓝牙模块等通信模块可以统称为通信接口。其中，上述处理器、通信接口、触摸屏和存储器可以通过总线耦合在一起。
在采用对应各个功能划分各个功能模块的情况下，如图19所示，本申请实施例提供一种网络设备1900，该网络设备1900为本申请实施例中的网络设备，即图1所示的场景包管理设备102。该网络设备1900包括：输入单元1901和发送单元1902。
其中，获取单元1901用于获取第一提示信息和第一提示规则，和/或用于本文所描述的技术的其它过程。上述发送单元1902，用于支持网络设备1900执行上述方法实施例中的S703，S705，S404c，和/或用于本文所描述的技术的其它过程。
进一步的，如图19所示，上述网络设备1900还可以包括：输入单元。输入单元用于支持网络设备1900执行上述方法实施例中的S702，和/或用于本文所描述的技术的其它过程。
进一步的，如图19所示，上述网络设备1900还可以包括：接收单元1903、修改单元1904和存储单元1905。该接收单元1903用于支持网络设备1900执行上述方法 实施例中的S404b，S1203中接收第一通知消息的动作，S1504中接收第二通知消息的动作，和/或用于本文所描述的技术的其它过程。该修改单元1904用于支持网络设备1900执行上述方法实施例中的S1203中修改第一界面文件和第一UI元素的动作，S1504中修改第一界面文件和第一UI元素的动作，和/或用于本文所描述的技术的其它过程。存储单元1905用于保存用户为场景包配置的配置信息，并保存修改单元修改得到的信息，和/或用于本文所描述的技术的其它过程。
进一步的，上述网络设备1900还可以包括显示单元。该显示单元用于显示配置界面，该配置界面用于输入场景包的配置信息。例如，上述输入单元1901可以接收用户在显示单元显示的配置界面中输入的场景包的配置信息。
在采用集成单元的情况下，上述输入单元1901和修改单元等可以集成在一个处理模块中实现，上述发送单元1902和接收单元可以是网络设备1900的RF电路、WiFi模块或者蓝牙模块，上述存储单元可以是网络设备1900的存储模块，上述显示单元可以是显示模块，如显示器(触摸屏)。
在采用对应各个功能划分各个功能模块的情况下，如图20所示，本申请实施例提供一种网络设备2000，该网络设备2000为本申请实施例中的网络设备，即图1所示的场景包管理设备102。该网络设备2000包括：接收单元2001、匹配单元2002和指示单元2003。
其中，接收单元2001用于接收终端104上报的当前场景信息，和/或用于本文所描述的技术的其它过程。上述匹配单元2002，用于确定第一提示规则与当前场景信息是否匹配，和/或用于本文所描述的技术的其它过程。指示单元2003用于确定当前场景信息与一个或多个提示规则中的第一提示规则相匹配时，向终端104发送与第一提示规则对应的第一提示消息，或者指示终端104显示与第一提示规则对应的第一提示消息，和/或用于本文所描述的技术的其它过程。
进一步的，上述网络设备2000还可以包括：存储单元和显示单元。该显示单元用于显示配置界面，该配置界面用于输入场景包的配置信息。存储单元，用于存储场景包的配置信息。
在采用集成单元的情况下，上述匹配单元2002和指示单元2003等可以集成在一个处理模块中实现，上述发送单元2001和接收单元可以是网络设备2000的RF电路、WiFi模块或者蓝牙模块，上述存储单元可以是网络设备2000的存储模块，上述显示单元可以是显示模块，如显示器(触摸屏)。
图21示出了上述实施例中所涉及的管理设备的一种可能的结构示意图。该管理设备2100包括：处理模块2101、存储模块2102、显示模块2103和通信模块2104。
处理模块2101用于对管理设备2100进行控制管理。显示模块2103用于显示图像。存储模块2102，用于保存管理设备2100的程序代码和数据，以及多个敏感特征及其敏感程度。通信模块2104用于与其他设备通信。如通信模块2104用于接收或者向其他设备发送的消息或者图像文件。
其中，处理模块2101可以是处理器或控制器，例如可以包括CPU和GPU，通用处理器，DSP，ASIC，FPGA或者其他可编程逻辑器件、晶体管逻辑器件、硬件部件或者其任意组合。其可以实现或执行结合本申请公开内容所描述的各种示例性的逻辑 方框，模块和电路。所述处理器也可以是实现计算功能的组合，例如包含一个或多个微处理器组合，DSP和微处理器的组合等等。通信模块2104可以是收发器、收发电路或通信接口等。存储模块2102可以是存储器。显示模块2103可以是显示器。其中，上述通信模块2104不仅可以包括射频电路，还可以包括WiFi模块和蓝牙模块。射频电路、WiFi模块和蓝牙模块等通信模块可以统称为通信接口。其中，上述处理器、通信接口、触摸屏和存储器可以通过总线耦合在一起。
本申请实施例还提供一种计算机存储介质，该计算机存储介质中存储有计算机程序代码，当上述处理器执行该计算机程序代码时，设备执行图4、图7、图8、图10、图12和图15中任一附图中的相关方法步骤实现上述实施例中的方法。
本申请实施例还提供了一种计算机程序产品，当该计算机程序产品在计算机上运行时，使得计算机执行图4、图7、图8、图10、图12和图15中任一附图中的相关方法步骤实现上述实施例中的方法。
其中，本申请提供的终端1600和终端1800、计算机存储介质或者计算机程序产品均用于执行上文所提供的对应的方法，因此，其所能达到的有益效果可参考上文所提供的对应的方法中的有益效果，此处不再赘述。
通过以上的实施方式的描述，所属领域的技术人员可以清楚地了解到，为描述的方便和简洁，仅以上述各功能模块的划分进行举例说明，实际应用中，可以根据需要而将上述功能分配由不同的功能模块完成，即将装置的内部结构划分成不同的功能模块，以完成以上描述的全部或者部分功能。上述描述的系统，装置和单元的具体工作过程，可以参考前述方法实施例中的对应过程，在此不再赘述。
在本申请所提供的几个实施例中，应该理解到，所揭露的系统，装置和方法，可以通过其它的方式实现。例如，以上所描述的装置实施例仅仅是示意性的，例如，所述模块或单元的划分，仅仅为一种逻辑功能划分，实际实现时可以有另外的划分方式，例如多个单元或组件可以结合或者可以集成到另一个系统，或一些特征可以忽略，或不执行。另一点，所显示或讨论的相互之间的耦合或直接耦合或通信连接可以是通过一些接口，装置或单元的间接耦合或通信连接，可以是电性，机械或其它的形式。
所述作为分离部件说明的单元可以是或者也可以不是物理上分开的，作为单元显示的部件可以是或者也可以不是物理单元，即可以位于一个地方，或者也可以分布到多个网络单元上。可以根据实际的需要选择其中的部分或者全部单元来实现本实施例方案的目的。
另外，在本申请各个实施例中的各功能单元可以集成在一个处理单元中，也可以是各个单元单独物理存在，也可以两个或两个以上单元集成在一个单元中。上述集成的单元既可以采用硬件的形式实现，也可以采用软件功能单元的形式实现。
所述集成的单元如果以软件功能单元的形式实现并作为独立的产品销售或使用时，可以存储在一个计算机可读取存储介质中。基于这样的理解，本申请的技术方案本质上或者说对现有技术做出贡献的部分或者该技术方案的全部或部分可以以软件产品的形式体现出来，该计算机软件产品存储在一个存储介质中，包括若干指令用以使得一台计算机设备(可以是个人计算机，服务器，或者网络设备等)或处理器执行本申请各个实施例所述方法的全部或部分步骤。而前述的存储介质包括：快闪存储器、移动 硬盘、只读存储器、随机存取存储器、磁碟或者光盘等各种可以存储程序代码的介质。
以上所述，仅为本申请的具体实施方式，但本申请的保护范围并不局限于此，任何熟悉本技术领域的技术人员在本申请揭露的技术范围内，可轻易想到变化或替换，都应涵盖在本申请的保护范围之内。因此，本申请的保护范围应以所述权利要求的保护范围为准。

Claims (43)

  1. 一种基于场景推荐应用的方法，其特征在于，包括：
    终端获取当前场景信息；
    所述终端将所述当前场景信息与一个或多个提示规则进行匹配；
    所述终端确定所述当前场景信息与所述一个或多个提示规则中的第一提示规则相匹配时，显示与所述第一提示规则对应的第一提示消息，所述第一提示消息用于提示在所述当前场景信息对应的场景下有推荐的应用；
    所述终端响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面，所述第一推荐界面包括一个或多个应用的推荐项；
    所述终端响应于用户对所述第一推荐界面中的第一推荐项的选择操作，显示与所述第一推荐项对应的第一应用的界面。
  2. 根据权利要求1所述的方法，其特征在于，在所述终端将所述当前场景信息与一个或多个提示规则进行匹配之前，所述方法还包括：
    所述终端从网络设备获取所述一个或多个提示规则，所述一个或多个提示规则包括所述第一提示规则。
  3. 根据权利要求1或2所述的方法，其特征在于，所述终端响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面，包括：
    所述终端响应于所述第一操作，从网络设备获取第一界面文件和第一UI元素；其中，所述第一UI元素包括所述第一推荐界面的界面元素；
    所述终端运行所述第一界面文件以调用所述第一UI元素，显示所述第一推荐界面。
  4. 根据权利要求1或2所述的方法，其特征在于，在所述终端响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面之前，所述方法还包括：
    所述终端接收并保存网络设备发送的第一界面文件和第一UI元素；其中，所述第一UI元素包括所述第一推荐界面的界面元素；
    所述终端响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面，包括：
    所述终端响应于所述第一操作，运行所述第一界面文件以调用所述第一UI元素，显示所述第一推荐界面。
  5. 根据权利要求1-4中任意一项所述的方法，其特征在于，在所述显示与所述第一提示规则对应的第一提示消息之前，所述方法还包括：
    所述终端从网络设备获取所述第一提示消息。
  6. 根据权利要求1-5中任意一项所述的方法，其特征在于，在所述终端响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面之后，所述方法还包括：
    所述终端响应于用户在所述第一推荐界面的第二操作，显示规则修改界面；
    所述终端接收用户在所述规则修改界面对所述第一提示规则的修改，保存修改后的第一提示规则。
  7. 根据权利要求6所述的方法，其特征在于，在所述终端接收用户在所述规则修 改界面对所述第一提示规则的修改，保存修改后的第一提示规则之后，所述方法还包括：
    所述终端向网络设备发送规则修改消息，所述规则修改消息中包括修改后的第一提示规则和所述终端的用户账号，所述规则修改消息用于指示所述网络设备针对所述用户账号保存所述修改后的第一提示规则。
  8. 根据权利要求1-7中任意一项所述的方法，其特征在于，在所述终端响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面之后，所述方法还包括：
    所述终端响应于用户对所述第一推荐界面中的第二推荐项的删除操作，从所述第一推荐界面中删除所述第二推荐项以显示不包括所述第二推荐项的第二推荐界面。
  9. 根据权利要求8所述的方法，其特征在于，所述方法还包括：
    所述终端响应于用户对所述第一推荐界面中的第二推荐项的删除操作，向网络设备发送第一通知消息；
    其中，所述第一通知消息用于指示所述网络设备针对所述终端的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示所述第二推荐界面，并针对所述终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
  10. 根据权利要求1-9中任意一项所述的方法，其特征在于，在所述终端响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面之后，所述方法还包括：
    所述终端响应于用户在所述第一推荐界面的第三操作，显示服务增加界面，所述服务增加界面包括一个或多个推荐项，所述一个或多个推荐项中的每个推荐项对应一个应用；
    所述终端响应于用户对所述一个或多个推荐项中第三推荐项的选择操作，在所述第一推荐界面增加所述第三推荐项以显示包括所述第三推荐项的第三推荐界面。
  11. 根据权利要求10所述的方法，其特征在于，所述方法还包括：
    所述终端响应于用户对所述第三推荐项的选择操作，向网络设备发送第二通知消息，所述第二通知消息用于指示所述网络设备针对所述终端的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示所述第三推荐界面，并针对所述终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
  12. 根据权利要求2所述的方法，其特征在于，所述终端从网络设备获取所述一个或多个提示规则，包括：
    所述终端接收所述网络设备发送的所述一个或多个提示规则；
    或者，
    所述终端向所述网络设备发送规则查询消息，所述规则查询消息包括所述终端的用户账号，
    所述终端接收所述网络设备发送的规则查询响应，所述规则查询响应包括所述网络设备针对所述用户账号保存的所述一个或多个提示规则；其中，所述网络设备针对 每个用户账号保存有登录对应用户账号的终端上报的提示规则。
  13. 一种基于场景推荐应用的方法，其特征在于，包括：
    网络设备获取第一提示规则和第一提示消息，所述第一提示规则包括终端向用户推荐一个或多个应用的条件信息，所述第一提示消息用于提示在与所述第一提示规则相匹配的场景信息对应的场景下有推荐的一个或多个应用；
    所述网络设备向所述终端发送所述第一提示消息；
    所述网络设备向所述终端发送所述第一提示规则，以使得所述终端在所述当前场景信息与所述第一提示规则相匹配时，显示所述第一提示消息。
  14. 根据权利要求13所述的方法，其特征在于，所述网络设备上为所述一个或多个应用配置有第一界面文件和第一用户界面UI元素；其中，所述第一UI元素包括第一推荐界面的界面元素，所述第一界面文件用于在被运行时调用所述第一UI元素以显示所述第一推荐界面，所述第一推荐界面包括所述一个或多个应用的推荐项；
    所述方法还包括：
    所述网络设备向所述终端推送所述第一界面文件和所述第一UI元素；或者，
    所述网络设备响应于接收到所述终端发送的第一获取请求，根据所述第一获取请求向所述终端发送所述第一界面文件和所述第一UI元素；所述第一获取请求是所述终端在所述当前场景信息与所述第一提示规则相匹配时发送的。
  15. 根据权利要求14所述的方法，其特征在于，在所述网络设备向所述终端发送所述第一界面文件和所述第一UI元素之后，所述方法还包括：
    所述网络设备接收所述终端发送的通知消息，所述通知消息用于指示所述网络设备针对所述终端的用户账号，修改所述第一界面文件和所述第一UI元素；
    所述网络设备响应于所述通知消息，针对所述终端的用户账号修改所述第一界面文件和所述第一UI元素，以使得运行所述修改后的第一界面文件以调用所述修改后的第一UI元素时显示第二推荐界面，并针对所述终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素；
    其中，所述第二推荐界面相对于所述第一推荐界面而言，增加或者减少了一个或多个应用的推荐项。
  16. 根据权利要求13-15中任意一项所述的方法，其特征在于，在所述网络设备向所述终端发送所述第一提示规则之后，所述方法还包括：
    所述网络设备接收所述终端发送的规则修改消息，所述规则修改消息中包括修改后的第一提示规则和所述终端的用户账号；
    所述网络设备响应于所述规则修改消息，针对所述用户账号保存所述修改后的第一提示规则。
  17. 根据权利要求13-16中任意一项所述的方法，其特征在于，所述网络设备向所述终端发送所述第一提示消息，包括：
    所述网络设备响应于接收到所述终端发送的第二获取请求，根据所述第二获取请求向所述终端发送所述第一提示消息。
  18. 一种基于场景推荐应用的方法，其特征在于，包括：
    网络设备接收终端发送的当前场景信息；
    所述网络设备将所述当前场景信息与一个或多个提示规则进行匹配；
    所述网络设备确定所述当前场景信息与所述一个或多个提示规则中的第一提示规则相匹配时，
    向所述终端发送与所述第一提示规则对应的第一提示消息；或者
    指示所述终端显示与所述第一提示规则对应的第一提示消息，所述终端存储有所述第一提示消息；
    其中，所述第一提示消息用于提示在所述当前场景信息对应的场景下有推荐的应用。
  19. 根据权利要求18所述的方法，其特征在于，在所述向所述终端发送与所述第一提示规则对应的第一提示消息，或者所述指示所述终端显示与所述第一提示规则对应的第一提示消息之后，所述方法还包括：
    所述网络设备接收所述终端发送的第一获取请求，根据所述第一获取请求向所述终端发送第一界面文件和第一用户界面UI元素；
    其中，所述第一UI元素包括第一推荐界面的界面元素，所述第一界面文件用于在被运行时调用所述第一UI元素以显示所述第一推荐界面，所述推荐界面包括所述第一提示消息提示的应用的推荐项。
  20. 根据权利要求19所述的方法，其特征在于，在所述网络设备响应于所述第一获取请求，向所述终端发送第一界面文件和第一用户界面UI元素之前，所述方法还包括：
    所述网络设备接收运营人员配置的所述第一界面文件和所述第一UI元素。
  21. 一种终端，其特征在于，所述终端包括：
    获取单元，用于获取当前场景信息；
    匹配单元，用于将所述获取单元获取的所述当前场景信息与一个或多个提示规则进行匹配；
    显示单元，用于在所述匹配单元确定所述当前场景信息与所述一个或多个提示规则中的第一提示规则相匹配时，显示与所述第一提示规则对应的第一提示消息，所述第一提示消息用于提示在所述当前场景信息对应的场景下有推荐的应用；响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面，所述第一推荐界面包括所述一个或多个应用的推荐项；响应于用户对所述显示单元显示的所述第一推荐界面中的第一推荐项的选择操作，显示所述第一应用的界面。
  22. 根据权利要求21所述的终端，其特征在于，所述终端还包括：接收单元；
    所述接收单元，用于在所述匹配单元将所述当前场景信息与一个或多个提示规则进行匹配之前，接收并保存网络设备发送的所述一个或多个提示规则，所述一个或多个提示规则包括所述第一提示规则。
  23. 根据权利要求21或22所述的终端，其特征在于，所述显示单元，用于响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面，包括：
    所述显示单元，具体用于：
    响应于所述第一操作，从网络设备获取第一界面文件和第一UI元素；其中，所述 第一UI元素包括所述第一推荐界面的界面元素；
    运行所述第一界面文件以调用所述第一UI元素，显示所述第一推荐界面。
  24. 根据权利要求21或22所述的终端，其特征在于，所述终端还包括：接收单元和存储单元；
    所述接收单元，用于在所述显示单元显示所述第一推荐界面之前，接收网络设备发送的第一界面文件和第一UI元素；其中，所述第一UI元素包括所述第一推荐界面的界面元素；
    所述存储单元，用于保存所述接收单元接收的所述第一界面文件和所述第一UI元素；
    所述显示单元，用于响应于用户对所述第一提示消息的第一操作，显示与所述第一提示消息对应的第一推荐界面，包括：
    所述显示单元，具体用于响应于所述第一操作，运行所述第一界面文件以调用所述第一UI元素，显示所述第一推荐界面。
  25. 根据权利要求21-24中任意一项所述的终端，其特征在于，所述获取单元，还用于在所述显示单元显示与所述第一提示规则对应的第一提示消息之前，从网络设备获取所述第一提示消息。
  26. 根据权利要求21-25中任意一项所述的终端，其特征在于，所述显示单元，还用于在显示所述第一推荐界面之后，响应于用户在所述第一推荐界面的第二操作，显示规则修改界面；
    存储单元，用于接收用户在所述显示单元显示的所述规则修改界面对所述第一提示规则的修改，保存修改后的第一提示规则。
  27. 根据权利要求26所述的终端，其特征在于，所述终端还包括：发送单元；
    所述发送单元，用于在所述存储单元保存所述修改后的第一提示规则之后，向网络设备发送规则修改消息，所述规则修改消息中包括修改后的第一提示规则和所述终端的用户账号，所述规则修改消息用于指示所述网络设备针对所述用户账号保存所述修改后的第一提示规则。
  28. 根据权利要求21-27中任意一项所述的终端，其特征在于，所述显示单元，还用于在显示所述第一推荐界面之后，响应于用户对所述第一推荐界面中的第二推荐项的删除操作，从所述第一推荐界面中删除所述第二推荐项以显示不包括所述第二推荐项的第二推荐界面。
  29. 根据权利要求28所述的终端，其特征在于，所述终端还包括：发送单元；
    所述发送单元，用于响应于用户对所述显示单元显示的所述第一推荐界面中的第二推荐项的删除操作，向网络设备发送第一通知消息；
    其中，所述第一通知消息用于指示所述网络设备针对所述终端的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示所述第二推荐界面，并针对所述终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
  30. 根据权利要求21-29中任意一项所述的终端，其特征在于，所述显示单元，还用于在显示所述第一推荐界面之后，响应于用户在所述第一推荐界面的第三操作， 显示服务增加界面，所述服务增加界面包括一个或多个推荐项，所述一个或多个推荐项中的每个推荐项对应一个应用；响应于用户对所述一个或多个推荐项中第三推荐项的选择操作，在所述第一推荐界面增加所述第三推荐项以显示包括所述第三推荐项的第三推荐界面。
  31. 根据权利要求30所述的终端，其特征在于，所述终端还包括：发送单元；
    所述发送单元，还用于响应于用户对所述第三推荐项的选择操作，向网络设备发送第二通知消息；
    其中，所述第二通知消息用于指示所述网络设备针对所述终端的用户账号，修改第一界面文件和第一UI元素，以使得运行修改后的第一界面文件调用修改后的第一UI元素显示所述第三推荐界面，并针对所述终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素。
  32. 根据权利要求22所述的终端，其特征在于，所述获取单元，用于从网络设备获取所述一个或多个提示规则，包括：
    所述获取单元，用于：
    接收所述网络设备发送的所述一个或多个提示规则；
    或者，
    向所述网络设备发送规则查询消息，所述规则查询消息包括所述终端的用户账号，接收所述网络设备发送的规则查询响应，所述规则查询响应包括所述网络设备针对所述用户账号保存的所述一个或多个提示规则；其中，所述网络设备针对每个用户账号保存有登录对应用户账号的终端上报的提示规则。
  33. 一种网络设备，其特征在于，所述网络设备包括：
    获取单元，用于获取第一提示规则和第一提示消息，所述第一提示规则包括终端向用户推荐一个或多个应用的条件信息，所述第一提示消息用于提示在与所述第一提示规则相匹配的场景信息对应的场景下有推荐的一个或多个应用；
    发送单元，用于向所述终端发送所述第一提示消息；
    所述发送单元，还用于向所述终端发送所述第一提示规则，以使得所述终端在所述当前场景信息与所述第一提示规则相匹配时，显示所述第一提示消息。
  34. 根据权利要求33所述的网络设备，其特征在于，所述网络设备还包括：存储单元；所述存储单元中保存有为所述一个或多个应用配置有第一界面文件和第一用户界面UI元素；其中，所述第一UI元素包括第一推荐界面的界面元素，所述第一界面文件用于在被运行时调用所述第一UI元素以显示所述第一推荐界面，所述第一推荐界面包括所述一个或多个应用的推荐项；
    所述发送单元，还用于向所述终端推送所述第一界面文件和所述第一UI元素；
    或者，所述网络设备，还包括：接收单元；
    所述接收单元，用于接收所述终端发送的第一获取请求，
    所述发送单元，还用于响应于所述第一获取请求，根据所述第一获取请求向所述终端发送所述第一界面文件和所述第一UI元素；所述第一获取请求是所述终端在所述当前场景信息与所述第一提示规则相匹配时发送的。
  35. 根据权利要求34所述的网络设备，其特征在于，所述接收单元，还用于在所 述发送单元向所述终端发送所述第一界面文件和所述第一UI元素之后，接收所述终端发送的通知消息，所述通知消息用于指示所述网络设备针对所述终端的用户账号，修改所述第一界面文件和所述第一UI元素；
    所述网络设备还包括：修改单元；
    所述修改单元，用于响应于所述通知消息，针对所述终端的用户账号修改所述第一界面文件和所述第一UI元素，以使得运行所述修改后的第一界面文件以调用所述修改后的第一UI元素时显示第二推荐界面，并针对所述终端的用户账号保存修改后的第一界面文件和修改后的第一UI元素；
    其中，所述第二推荐界面相对于所述第一推荐界面而言，增加或者减少了一个或多个应用的推荐项。
  36. 根据权利要求33-35中任意一项所述的网络设备，其特征在于，所述网络设备还包括：接收单元和存储单元；
    所述接收单元，用于在所述发送单元向终端发送所述第一提示规则之后，接收所述终端发送的规则修改消息，所述规则修改消息中包括修改后的第一提示规则和所述终端的用户账号；
    所述存储单元，用于响应于所述接收单元所述规则修改消息，针对所述用户账号保存所述修改后的第一提示规则。
  37. 根据权利要求33-36中任意一项所述的网络设备，其特征在于，所述网络设备还包括：接收单元；
    所述接收单元，用于接收所述终端发送的第二获取请求；
    所述发送单元，用于向所述终端发送所述第一提示消息，包括：
    所述发送单元，用于响应于所述接收单元接收到所述终端发送的第二获取请求，根据所述第二获取请求向所述终端发送所述第一提示消息。
  38. 一种网络设备，其特征在于，包括：
    接收单元，用于接收终端发送的当前场景信息；
    匹配单元，用于将所述当前场景信息与一个或多个提示规则进行匹配；
    指示单元，用于确定所述当前场景信息与所述一个或多个提示规则中的第一提示规则相匹配时，
    向所述终端发送与所述第一提示规则对应的第一提示消息；或者
    指示所述终端显示与所述第一提示规则对应的第一提示消息，所述终端存储有所述第一提示消息；
    其中，所述第一提示消息用于提示在所述当前场景信息对应的场景下有推荐的应用。
  39. 根据权利要求38所述的网络设备，其特征在于，所述网络设备还包括：
    接收单元，用于在所述指示单元向所述终端发送与所述第一提示规则对应的第一提示消息，或者指示所述终端显示与所述第一提示规则对应的第一提示消息之后，接收所述终端发送的第一获取请求，根据所述第一获取请求向所述终端发送第一界面文件和第一用户界面UI元素；
    其中，所述第一UI元素包括第一推荐界面的界面元素，所述第一界面文件用于在 被运行时调用所述第一UI元素以显示所述第一推荐界面，所述推荐界面包括所述第一提示消息提示的应用的推荐项。
  40. 根据权利要求39所述的网络设备，其特征在于，所述网络设备还包括：输入单元；
    所述输入单元，用于在所述发送单元响应于所述第一获取请求，向所述终端发送第一界面文件和第一用户界面UI元素之前，接收运营人员配置的所述第一界面文件和所述第一UI元素。
  41. 一种计算机存储介质，其特征在于，所述计算机存储介质包括计算机指令，当所述计算机指令在终端上运行时，使得所述终端执行如权利要求1-12中任意一项所述的方法。
  42. 一种计算机存储介质，其特征在于，所述计算机存储介质包括计算机指令，当所述计算机指令在管理设备上运行时，使得所述管理设备执行如权利要求13-20中任意一项所述的方法。
  43. 一种计算机程序产品，其特征在于，当所述计算机程序产品在计算机上运行时，使得所述计算机执行如权利要求1-20中任意一项所述的方法。
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CN112596846A (zh) * 2020-12-29 2021-04-02 深圳价值在线信息科技股份有限公司 确定界面显示内容的方法、装置、终端设备及存储介质
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