WO2019021967A1

WO2019021967A1 - Product package

Info

Publication number: WO2019021967A1
Application number: PCT/JP2018/027329
Authority: WO
Inventors: 啓太中山
Original assignee: 株式会社資生堂
Priority date: 2017-07-25
Filing date: 2018-07-20
Publication date: 2019-01-31
Also published as: CN110944915B; JPWO2019021967A1; JP7096824B2; TW201908207A; CN110944915A

Abstract

A product package (1) comprising a box-shaped package body (3) and an insertion window (4), wherein, in order to prevent an accessory (5) held in the inner portion of the insertion window (4) from causing discomfort to the hand of a user or the like and from causing difficulties when inserting the insertion window (4), the product package (1) comprises: a box-shaped package body (3) which has front, rear, left and right side panels (3a-3d), a bottom panel (3e), and a lid part provided on the upper part and comprising lid panels (3f-3i), and in which an opening (3n) is formed in a part of the side panels (3a-3d); an insertion window (4) made from a transparent member and inserted into the package body (3) to close the opening (3n); and a thin accessory (5) held in the portion of the insertion window (4) closing the opening. A plurality of notches (4a) having a shape projecting inward are formed in the portion of the insertion window (4) that closes the opening (3n), and by inserting the edges of the accessory (5) into the notches (4a), the accessory (5) is held by the insertion window (4) from the inner side of the package body (3).

Description

Product package

The present invention comprises a product package, and more particularly, a box-like package body for containing the product, and a transparent bayonet for closing the opening provided in the package body, and a thin accessory is provided on the bayonet window. It relates to a product package that is presented.

Heretofore, as a product package having a transparent window portion through which an internal product can be observed from the outside, it is generally known that the transparent portion is made of cellophane, a thin transparent synthetic resin plate or the like and adhered to a box main body ing. On the other hand, as shown in

Patent Documents

1 and 2, for example, a box-like package main body in which goods are accommodated and an opening is partially provided, and the above-mentioned opening is inserted into the package main body. A product package is also known which comprises an insert window (not glued to the body) closing it. The above-mentioned insert window is usually composed of a transparent member such as a thin synthetic resin plate.

If the opening of the package body is closed by the insertion window in this manner, the product does not come out of the package body through the opening. And, since the insert window is transparent, the goods in the package body can be observed from the outside through the opening. In addition, if the shape of the insertion window is shaped to fit tightly in a part of the package body, the insertion window reinforces the package body that is easily deformed by the opening. It can also be done.

On the other hand, thin samples (such as aluminum pouches) and cards may be attached as accessories to the product box. If the accessory is attached to the outside of the box with an adhesive, the accessory may come off or become dirty. Therefore, it is possible to provide a transparent portion in a part of the box and attach a thin sample or card to the inside of the box so that it can be viewed from the outside. However, in a box provided with a transparent portion, when the transparent window portion is adhered to the box, pasting or attaching on the inside has a disadvantage that the setting process to the box becomes complicated and the efficiency is poor. there were.

Then, the present inventors set it as the product package which consists of the insertion window which the main body box and the transparent window part do not adhere, put a slit in the fore window part, attach the accessories, and set it in the box main body, We found that efficiency could be improved.

On the other hand, in this way, in the case of the product package comprising the main body box and the insert window, in order to hold the thin accessory in contact with the insert window comprising the thin transparent member, the thin side of the holding side It is conceivable to apply a structure in which four linear notches are provided to the member. Although this structure is well known in the prior art, the following description will be made assuming that the accessory is a square for the sake of clarity. Four straight cuts are each made at an angle of, for example, 45 degrees to the short and long sides of the attached square attachment, and surround the area where the central part of the attachment is located. It is installed in the window. The accessories are then inserted into the notches with the four corner portions passing outwardly from the center of the accessory.

Japanese Utility Model Hei 3-27944 Japanese Utility Model Publication No. 61-19524

However, the following problems are recognized in the structure provided with four linear incisions in the insertion window. That is, when the thin accessory is attached to the insertion window in a state of being in contact with the inner surface thereof, the four corner parts of the accessory will respectively pass through the incisions and project outside the insertion window . When the four corners of the accessory thus project outside the insertion window, the tips of the four corners, which are normally at right angles, interfere with the package body side when the insertion window is inserted into the package body, and It may be difficult to do the insertion work. In addition, the tips of the four corner portions protruding to the outside of the insertion window may give a sense of discomfort to the user or the like who holds the product package. When the accessory is held after inserting the insert window into the package body, the former problem does not occur, but the latter problem occurs regardless of the procedure of the insert operation of the insert window and the accessory attachment It is what you get.

The present invention has been made in view of the above circumstances, and when attaching a thin accessory to a box-like package main body, it can be seen from the outside of the box, peeled off, carried away, attached so as not to be soiled When attaching the product to the inside, make it a box that can be set efficiently without discomfort when working, and as a box that can be set efficiently, as a product package that includes a box-like package body and a slot. In addition, it is an object of the present invention to prevent a part of the accessories held in the inner part of the insertion window from giving discomfort to the user's hand or the like, or obstructing the insertion operation of the insertion window.

The product package according to the invention is
A box shape having front, rear, left and right side plates, a bottom plate, and an openable / closable lid portion provided at the top, and having an opening formed on a part of the side plate to allow observation of the stored goods from outside Package body,
A transparent member insertion window which is inserted into the package main body from the upper part of the package main body whose lid is opened and which contacts a part of the side plate from the inner side of the package main body to close the opening;
A thin fitting held in the part closing the opening of the cutting window,
A product package consisting of
At the portion closing the opening of the insertion window, a plurality of cuts having a shape that is convex inward are formed,
The accessory is held by the slot from the inside of the package body by inserting the edge into the notch.
It is characterized by

The above-mentioned "inwardly convex" means that it is convex from the outer edge of the part closing the opening of the insertion window toward the center side of the insertion window. In addition, it is desirable that the number of cuts is typically four, three, and so on. In particular, in the case where the accessory is substantially square as described below, four are desirable from the viewpoint of fall prevention.

Examples of the accessory in the product package of the present invention having the above configuration include cards on which usage of the product contained in the product package and advertisements and the like are written, samples of products related to the product, and the like. As the above sample, when the product contained in the product package is a cosmetic as an example, a cosmetic for the same trial use as the cosmetic that the product stores, or a related cosmetic different from the cosmetic that the product stores ( The sample etc. which included rinse etc. with respect to a shampoo are mentioned.

In addition, print on a demand customized printed matter (printed personal name and information, etc.) in the form of a card, or print the design according to the customer on the spot and attach it to a container and attach it. You can also.

The above accessories are thin and attached in contact with the inside surface of the insert window so as not to interfere with the contained goods. The above cards are inherently thin. In addition, cosmetics and the like for trial use are often configured from a thin pouch containing a cosmetic. It is desirable that the shape has a substantially square outer shape, and the cut is formed at a position where the side portion of the square is inserted.

Further, in the product package of the present invention having the above configuration, the accessory may have a substantially circular outer shape. Here, more specifically, this “generally circular” means a true circle, an oval, an oval, a shape combining them, and the like.

Further, in the product package of the present invention having the above configuration,
The package body is tapered at least at the portion of the side plate where the opening is formed, and tapers downward from the top, and the portion closing the opening of the insertion window corresponds to the portion of the tapered side plate But may not be limited to this.

"Corresponding" as described above means that the part closing the opening of the insertion window and the part of the tapered side plate substantially closely overlap, at least in part. And "this almost closely overlaps" not only means that the two parts are completely the same shape, but also means that the two parts are almost the same shape. It is

As a preferable example of the said accessory, the pouch body which included cosmetics, the card | curd on which the message for the user who uses goods is displayed, etc. are mentioned.

In the product package of the present invention, the main body box and the insertion window that is transparent and not adhered to the main body are configured, and accessories are attached to the insertion window and then set with the main body, efficiently attached to the inner side of the main body. You can set the goods. In addition, by devising the shape of the cut that attaches the accessory to the insert window, the fall of the accessory is prevented, the discomfort of the part where the accessory is exposed to the outside of the box is eliminated, and the setting work to the box is made efficient. be able to.

That is, a plurality of incisions having a convex shape inward are formed at the part of the insertion window closing the opening of the package body, and the accessory is inserted by inserting the peripheral portion thereof into the incisions. Since the window is held from the inner side of the package body, the portion of the accessory exposed from the notch to the outside of the insertion window becomes the edge thereof. That is, when forming a linear cut in the insertion window and inserting and holding a part of the accessory as in the prior art, it is necessary to make the insertion into the corner of the accessory, If a convex cut is used, it may be the edge of the attachment to be inserted therein. Thus, if it is the edge of the accessory that is exposed from the incision to the outside of the insertion window, this exposed part will hit the user's hand or the like, or it will interfere with the insertion of the insertion window. Can be prevented.

A perspective view showing a product package according to an embodiment of the present invention An exploded perspective view showing the product package of FIG. 1 in an exploded manner FIG. 1 is a perspective view showing a slot used for the product package of FIG. 1 Longitudinal sectional view showing a part of the product package of FIG. 1 Longitudinal sectional view showing a part of a product package according to another embodiment of the present invention The perspective view which shows a part of goods package by further another embodiment of this invention The front view which shows the goods package of FIG. 1 so that the principal part of a cutting window may be especially recognized except goods. The rear view which shows the goods package of FIG. 1 so that the principal part of a cutting window may be especially recognized except a goods. The left side view which shows the goods package of FIG. 1 so that the principal part of a cutting window may be especially recognized except goods. The right side view which shows the goods package of FIG. 1 so that the principal part of a cutting window may be especially recognized except goods. FIG. 2 is a plan view showing the product package of FIG. 1 so that the main part of the insertion window can be particularly seen except for the product The bottom view which shows the goods package of FIG. 1 so that the principal part of a cutting window may be especially recognized except goods. FIG. 1 is a front view showing the product package of FIG. 1. Rear view of the product package of FIG. 1 with the exception of the product, in particular the entire insert window is visible The left side view which shows the goods package of FIG. 1 so that especially the whole insertion window can be seen except goods. The right side view which shows the goods package of FIG. 1 so that especially the whole insertion window can be seen except goods. FIG. 2 is a plan view showing the product package of FIG. FIG. 1 is a bottom view showing the product package of FIG. The front view which shows the goods package of FIG. 1 except goods The back view which shows the goods package of FIG. 1 except goods The left side view which shows the goods package of FIG. 1 except goods The right side view which shows the goods package of FIG. 1 except goods The top view which shows the goods package of FIG. 1 except goods Bottom view of the product package of FIG. 1 excluding the product A perspective view showing the appearance of the product package of FIG. 1 A development view of the package main body which constitutes the product package of FIG. 1 A development view of a cutting window constituting the product package of FIG. 1

Hereinafter, embodiments of the present invention will be described with reference to the drawings. FIG. 1 shows a perspective view of a product package 1 according to an embodiment of the present invention. As illustrated, the product package 1 includes, for example, a box-like package main body 3 for containing two products 2 and a part along the inner surface of the front side plate 3 a of the package main body 3. And a thin accessory 5 held in the insertion window 4 in contact with the inner surface of a part of the insertion window 4.

FIG. 2 is an exploded perspective view showing the state before assembly of the product package 1 with the elements 3 to 5 disassembled. Hereinafter, the details of each of the elements 3 to 5 and the assembly of the product package 1 will be described in detail with reference to FIG. The package body 3 is formed of, for example, a cardboard, a thin synthetic resin plate, or the like. The package body 3 includes front and

rear side plates

3a, 3b, 3c and 3d, a bottom plate 3e, and

lid plates

3f, 3g, which constitute a lid on the upper portion of the package body 3. It has 3h and 3i and has a box-like shape in the assembled state.

The front side plate 3a, the rear side plate 3b, the left side plate 3c, and the right side plate 3d are each formed into a tapered shape which becomes thinner from the top to the bottom. Here, “upper” and “lower” define the side of the bottom plate 3 e as “lower” and the side opposite to the bottom plate 3 e as “upper” regardless of the posture of the package body 3. Since the front side plate 3a, the rear side plate 3b, the left side plate 3c and the right side plate 3d are tapered as described above, the entire package main body 3 in the assembled state also has a tapered shape. For example, when the external shape of the product 2 is a tapered shape, such a tapered package body 3 can give the user a good impression that the product 2 fits in the package body 3.

The

lid plates

3f, 3g, 3h and 3i are continuous with the upper ends of the front side plate 3a, the rear side plate 3b, the left side plate 3c and the right side plate 3d via broken parts. When the

lid plates

3f, 3g, 3h and 3i are not combined with each other as shown in FIG. 2, the upper part of the package body 3 is opened and the lid is opened. Further, these

lids

3f, 3g, 3h and 3i are, for example,

bent lids

3h and 3i inward, and cover lid 3g so as to cover the upper portion, like a general paper box or the like. The cover plate 3f is bent inward so as to cover the upper side, and the upper portion of the package body 3 is closed by inserting the insertion portion 3j of the tip of the cover plate 3f into the slit 3k of the cover plate 3g It becomes closed state.

The bending of the

cover plates

3f, 3g, 3h and 3i is substantially perpendicular to the front side plate 3a, the rear side plate 3b, the left side plate 3c and the right side plate 3d continuous with the respective cover plates. Is done. Here, the back side plate 3b is provided with a notch 3m for hanging the package body 3 on, for example, a wall surface of a product counter or a display shelf (both not shown).

Although the bottom plate 3e is not particularly shown in detail, in general, like the

lid plates

3f, 3g, 3h and 3i, a portion continuous to the front side plate 3a, the rear side plate 3b, the left side plate 3c and the right side plate 3d is bent And it is constituted by combining. However, the bottom plate 3e may have another configuration.

Further, an opening 3n is provided in part of the side plate. More specifically, the opening 3n is formed in part of the front side plate 3a, the left side plate 3c and the right side plate 3d. In the front side plate 3a, the opening 3n is formed in a portion between the upper end portion and the lower end portion to a certain extent in order to secure the strength of the assembled package body 3. And this opening 3n is further extended to the side outward from the said part of the front side plate 3a, and is formed over the left side plate 3c and a part of right side plate 3d. The goods 2 accommodated in the package body 3 can be observed from the outside through the opening 3n.

In the package body 3, a relatively thin slot 4 formed of a transparent member such as a vinyl chloride plate is disposed. The insertion window 4 is opened from the top between the

lid plates

3f, 3g, 3h and 3i, with the lid portion consisting of the

lid plates

3f, 3g, 3h and 3i opened as shown in FIG. By being inserted downward into the package main body 3, it is accommodated in the package main body 3.

The insertion window 4 has three portions respectively in contact with the inner surfaces of the front side plate 3a, the left side plate 3c and the right side plate 3d of the package main body 3, and the shape of the cross section seen from the up and down direction is "U" It is. The above-mentioned three parts of the insertion window 4 are tapered so as to overlap closely with the side plates in correspondence with the front side plate 3a, the left side plate 3c and the right side plate 3d of the package body 3, respectively. More specifically, the three parts of the insertion window 4 have similar shapes slightly smaller than the front side plate 3a, the left side plate 3c and the right side plate 3d, respectively.

When the insertion window 4 having the above-mentioned shape is housed inside the package main body 3, the package main body 3 which is inherently easy to be deformed to have the opening 3n is reinforced by the insertion window 4 and such Deformation is effectively prevented. Further, since the insertion window 4 is formed of a transparent member, even if the insertion window 4 is housed inside the package main body 3, the state in which the product 2 can be observed from the outside through the opening 3n is maintained as it is.

After the insertion window 4 is housed inside the package body 3, the

lids

3f, 3g, 3h and 3i are brought into the closed state shown in FIG. In addition, normally, after the insertion window 4 is housed in the package main body 3 in this manner, the product 2 is housed in the package main body 3. However, the invention is not limited thereto, and the insertion window 4 may be accommodated in the package body 3 after the product 2 is accommodated in the package body 3.

When the insertion window 4 is accommodated in the package body 3 as described above, the opening 3 n of the package body 3 is closed by the insertion window 4. Therefore, the product 2 does not come out of the package body 3 through the opening 3n.

Further, in the present embodiment, as described above, the front side plate 3a, the rear side plate 3b, the left side plate 3c, and the right side plate 3d of the package main body 3 are tapered from top to bottom. Also in the insertion window 4, three portions respectively contacting the front side plate 3a, the left side plate 3c and the right side plate 3d of the package main body 3 have a tapered shape corresponding to the shape of each side plate. Therefore, when inserting the insertion window 4 into the package main body 3 from above, it is difficult for both to interfere with each other, and the operation of inserting the insertion window 4 is facilitated.

A thin rectangular accessory 5 is held in the insertion window 4. The accessory 5 is, for example, a pouch containing a cosmetic. In the present embodiment, the product 2 accommodated in the package body 3 is, for example, a cosmetic, and the pouch is a sample of the cosmetic. That is, the accessory 5 is a pouch body including the same cosmetic for trial use as the cosmetic stored in the product 2 or a related cosmetic different from the cosmetic stored in the product 2. In addition, with this pouch body, the contents are basically disposed between two sheets of sheet material made of an aluminum sheet, a synthetic resin film or the like, and the peripheral portions of the sheet materials are adhered by fusion or the like to be laminated. It refers to processed ones.

The accessory 5 is held from the inside of the package body 3 on the front surface of the insertion window 4, that is, the portion in contact with the front side plate 3 a of the package body 3. The holding of the accessory 5 may be performed before inserting the insertion window 4 into the package body 3 or may be performed after the insertion. The attachment 5 is held in detail as follows. At a portion of the insertion window 4 in contact with the front side plate 3a, a plurality of notches 4a are formed as shown in FIG. In the present embodiment, four notches 4a are formed as an example, and these notches 4a each have a shape having a curved portion which is convex inward. More specifically, the curved portion is generally referred to as a mountain or tongue. Here, the above-mentioned “inwardly convex” means that it is convex from the outer edge of the portion closing the opening 3 n of the insertion window 4 toward the center side of the insertion window 4.

The accessory 5 is held in the insertion window 4 by inserting the edge 5 a from the inside of the package body 3 into the four notches 4 a of the insertion window 4. FIG. 4 is a cross-sectional view showing the insertion window 4 holding the accessory 5 as seen from the right side plate 3 d side of the package body 3. In addition, in this FIG. 4, since the thickness of the insertion window 4 and the accessory 5 is exaggerated and shown, the part of the notch | incision 4a of the insertion window 4 protrudes large and protrudes in the goods 2 side. In practice, however, the thickness of the insertion window 4 and the accessory 5 is sufficiently small compared to the size of the incision 4a, so that the portion of the incision 4a does not protrude to the extent shown.

When the accessory 5 is held in the insertion window 4 as described above, the portion of the accessory 5 exposed to the outside of the insertion window 4 becomes the peripheral portion 5a as shown in FIG. Thus, under the condition where the linear edge portion 5a is exposed to the outside of the insertion window 4, the exposed portion of the accessory 5 is different from the case where the four corner portions of the accessory 5 are exposed. Is prevented from giving a sense of discomfort to the user's hand or the like, or obstructing the operation of inserting the insertion window 4 into the package body 3.

In addition, the number of the some notch | incision 4a formed in the insertion window 4 is not limited to four in this embodiment. That is, the number of cuts 4a may be two or three or the like. However, in order to prevent the held accessory 5 from coming off the slit 4a and dropping off, it is desirable to set the number of the slits 4a to three or four, especially when the accessory 5 is square. Particularly desirable is four.

Further, the shape of the cut 4a which is convex inward is not limited to the shape in the present embodiment. That is, the cuts 4a may be, for example, in the shape of a triangle or the like that is convex inward. Even if the incision 4a has such a shape, the portion of the accessory 5 exposed to the outside of the insertion window 4 becomes its edge 5a as shown in FIG. Therefore, also in this case, as in the present embodiment, it is prevented that the exposed part of the accessory 5 gives a sense of incongruity with the user's hand or the like, and prevents the operation of inserting the insertion window 4 into the package body 3 It becomes possible.

Further, the number of accessories to be held in the insertion window 4 is not limited to one, and a plurality of accessories may be held. FIG. 5 shows an embodiment in which a plurality of accessories are held in this manner, in which another accessory 6 is held in the insertion window 4 together with the accessory 5 described above. This other accessory 6 is a card in which a message directed to the user who uses the product 2 is displayed in this example. This message is, for example, an explanatory note related to the use of the product 2, an advertisement for the product 2 or another product related thereto, or the like. In the example of FIG. 5, the accessory 6 which is such a card is disposed on the front side of the accessory 5, but the

accessories

5 and 6 may be disposed in the opposite order.

Furthermore, the shape of the accessory is not limited to the square in the embodiment described above. For example, as shown in FIG. 6, a generally circular attachment 15 may be held. More specifically, the accessory 15 in this example is an oval, but other accessories such as a round shape, an oval shape, and a combination thereof may be applied. Furthermore, the shape of the accessory may be polygonal other than square.

For reference, a front view, a rear view, a left side view of the assembled product package 1 seen to clearly show particularly the main part of the insertion window 4 (the part where the four notches 4a are provided), The right side view, top view and bottom view are shown in FIGS. 7, 8, 9, 10, 11 and 12 respectively. Further, a front view, a rear view, a left side view, a right side view, a plan view and a bottom view of the assembled product package 1 are shown, in particular, to clearly show the whole of the insertion window 4, respectively, as shown in FIGS. 15, 16, 17 and 18. In addition, front views, rear views, left side views, right side views, plan views and bottom views of the assembled product package 1 are shown in FIGS. 19, 20, 21, 22, 23 and 24, respectively. . Furthermore, a perspective view showing the appearance of the product package 1 containing the product as it is (that is, without representing the hidden portion with a broken line) is shown in FIG. 25 and a developed view of the package body 3 is shown in FIG. A developed view of 4 is shown in FIG.

1 Product Package 2 Product 3 Package body 3a Package body side plate 3b Package body side plate 3c Package body side plate 3d Package body side plate 3e Package body side plate 3f ~ 3i Package body lid plate 3n Package body opening 4 Slots 4a Slots on the

Slots

5, 6, 15 Accessories 5a Edges of Accessories

Claims

A box shape having front, rear, left and right side plates, a bottom plate, and an openable / closable lid provided at an upper portion, and an opening is formed in a part of the side plate to allow external view of stored goods Package body, and
A transparent member insertion window, which is inserted into the package main body from the upper part of the package main body with the lid opened, and contacts the part of the side plate from the package main body inner side to close the opening;
A thin fitting held in the part closing the opening of the slot;
A product package consisting of
At a portion closing the opening of the insertion window, a plurality of cuts having a shape that is convex inward are formed,
A commodity package in which the accessory is held by the insertion window from the inside of the package main body by inserting a peripheral edge thereof into the notch.
The accessory has a substantially square outer shape,
The commodity package according to claim 1, wherein the notch is formed at a position where a part of the side of the square is inserted.
The article package of claim 1, wherein the accessory has a generally circular outline.
The package body is tapered from top to bottom at least at a portion of the side plate where the opening is formed,
The product package according to any one of claims 1 to 3, wherein the portion closing the opening of the insertion window is tapered corresponding to the portion of the tapered side plate.
The commodity package according to any one of claims 1 to 4, wherein the accessory is a pouch including a cosmetic.
The commodity package according to any one of claims 1 to 5, wherein the accessory is a card on which a message directed to a user who uses the commodity is displayed.