WO2018152682A1 - 信息播放系统 - Google Patents

信息播放系统 Download PDF

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Publication number
WO2018152682A1
WO2018152682A1 PCT/CN2017/074325 CN2017074325W WO2018152682A1 WO 2018152682 A1 WO2018152682 A1 WO 2018152682A1 CN 2017074325 W CN2017074325 W CN 2017074325W WO 2018152682 A1 WO2018152682 A1 WO 2018152682A1
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WO
WIPO (PCT)
Prior art keywords
information
digital information
mobile communication
remote server
communication device
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PCT/CN2017/074325
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English (en)
French (fr)
Inventor
陈振贤
Original Assignee
德杰申公司
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Publication date
Application filed by 德杰申公司 filed Critical 德杰申公司
Priority to PCT/CN2017/074325 priority Critical patent/WO2018152682A1/zh
Publication of WO2018152682A1 publication Critical patent/WO2018152682A1/zh

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    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/414—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance

Definitions

  • the present invention relates to an information playback system, and more particularly to an information playback system that achieves good information broadcast or advertising effects.
  • Outdoor media advertisements are commercial advertisements set on outdoor roads such as light boxes, neon lights, electronic display devices or display boards on urban roads, highways, railways, rivers and lakes, squares or buildings; or, Advertising signs, paintings or display screens on vehicles, using vehicles to achieve mobile commercial advertising effects.
  • outdoor media advertising may exert extremely good advertising benefits, and its advertising costs are relatively low.
  • Advertising methods such as advertising signs or vehicle paintings are too monotonous, and even if the use of broadcast sources attracts the attention of pedestrians or drivers, the advertising effect that can be received is still limited.
  • the above-mentioned broadcast sound source can achieve the function of attracting the eyes of a pedestrian or a driver, if the sound source is too loud or too noisy, it is likely to cause a counter effect.
  • the installation of an electronic display device on the vehicle can achieve the effect of dynamically playing advertisements, and can effectively attract the eyes of pedestrians or drivers.
  • the dynamic advertisement information displayed by the electronic display device is stored in advance in the electronic display device, and then played in a regular loop or in a random manner, and lacks interaction with the viewer or the listener, and the advertisement efficiency is improved. Will be discounted.
  • the advertising cost of outdoor media advertisements is low, it is still necessary to rent or even purchase vehicles for advertisement playback, and the advertisement cost cannot be further reduced.
  • the information playing system of the present invention comprises a remote server, a digital information input device, at least one mobile communication device, at least one carrier, and at least one image projection device, wherein the digital information input device is connected to the remote server.
  • Each mobile communication device can communicate with a remote server, and each of the image projection devices is disposed on each of the carriers and can communicate with the mobile communication device.
  • a user can input digital information to a remote server via a digital information input device, and each mobile communication device can receive digital information from a remote server.
  • a mobile application can be provided in each mobile communication device for controlling the mobile communication device to transmit the received digital information and an instruction.
  • the image projection device on the carrier can receive the command and digital information transmitted by the mobile communication device, and project the digital information onto an image display area according to the command.
  • the digital information may be one of an image file, a text file, and a video file.
  • the digital information input device may be one of a desktop computer, a tablet computer, and a smart phone.
  • the digital information input device is provided with digital information input software for inputting digital information.
  • the remote server is provided with digital information input software for inputting digital information by the digital information input device.
  • the mobile communication device may be one of a smart phone, a tablet having a communication function, a smart glasses having a communication function, and a smart helmet having a communication function.
  • the carrier can be one of a car, a motorcycle, a bicycle, a drone, and a wearable article.
  • the image display area includes at least one of a floor, a wall, an interior ceiling, an interior ceiling, and a projection screen.
  • the image projection device generates and returns information to the mobile communication device according to the number and time of playing the digital information.
  • the mobile communication device sends a notification to the remote server according to the received information, and the remote server can check the number and time of the digital information played by the image projection device according to the notification.
  • each of the mobile communication devices is disposed on each of the carriers and is interconnected with the image projection device on each of the carriers.
  • the carrier, the mobile communication device disposed thereon, and the image projection device may form a smart device, and the smart device may be one of a smart car, a smart motorcycle, a smart bicycle, and an intelligent robot.
  • the information playing system of the present invention comprises a remote server, a digital information input device, at least one mobile communication device, and at least one image display screen, wherein the digital information input device is connected to the remote server, and each mobile communication device It can communicate with the remote server, and each image display screen can communicate with the mobile communication device separately.
  • a user can input digital information to a remote server via a digital information input device, and each mobile communication device can receive digital information from a remote server.
  • a mobile application can be provided in each mobile communication device for controlling the mobile communication device to transmit the received digital information and an instruction.
  • Each image display screen can receive instructions and digital information transmitted by the mobile communication device and play the digital information according to the instructions.
  • the digital information may be one of an image file, a text file, and a video file.
  • the digital information input device may be one of a desktop computer, a tablet computer, and a smart phone.
  • the digital information input device is provided with digital information input software for inputting digital information.
  • the remote server is provided with digital information input software for digital information input.
  • the device inputs digital information.
  • the mobile communication device may be one of a smart phone, a tablet having a communication function, a smart glasses having a communication function, and a smart helmet having a communication function.
  • the image display screen may be one of an LED kanban, an OLED kanban, an LCD kanban, a mobile phone with a display panel, a computer, and a television.
  • the image display screen can generate and return information to the mobile communication device according to the number and time of playing the digital information.
  • the mobile communication device sends a notification to the remote server according to the received information, and the remote server can check the number and time of playing the digital information on the image display screen according to the notification.
  • each of the mobile communication devices can be interconnected with each of the image display screens to form at least one smart device.
  • the information playing system may further include at least one receiving device that is respectively connected to each image display screen.
  • Each receiving device can communicate with each mobile communication device to receive an instruction and digital information from the mobile communication device and transmit the two to a corresponding image display screen.
  • the information playing system of the present invention comprises a remote server, a digital information input device, at least one mobile communication device, and at least one image display screen, wherein the digital information input device is connected to the remote server, and each mobile communication device It can communicate with the remote server, and each image display screen can communicate with the remote server and the mobile communication device respectively.
  • a user can input digital information to a remote server via a digital information input device.
  • Each mobile communication device can receive a first information from the remote server, and each mobile communication device can be provided with a mobile application for controlling the mobile communication device to transmit an instruction according to the received first information.
  • Each image display screen can receive an instruction transmitted by the mobile communication device, and then receive digital information from the remote server in accordance with the instruction and play the digital information in accordance with the instruction.
  • the image display screen can generate and return a second information to the mobile communication device according to the number and time of playing the digital information.
  • the mobile communication device sends a notification to the remote server according to the received second information, and the remote server can check the number and time of playing the digital information on the image display screen according to the notification.
  • FIG. 1 is a schematic diagram showing a mobile information playback system in accordance with an embodiment of the present invention.
  • FIG. 2 is a schematic diagram showing different carriers of the mobile information playback system of FIG. 1.
  • FIG. 3 is a schematic diagram showing a mobile information playback system 2 in accordance with another embodiment of the present invention.
  • FIG. 4 is a schematic diagram showing an information playback system 3 in accordance with another embodiment of the present invention.
  • FIG. 5 is a schematic diagram showing an information playback system 4 in accordance with another embodiment of the present invention.
  • FIG. 1 is a schematic diagram showing a mobile information playing system 1 according to an embodiment of the present invention.
  • the mobile information playing system 1 includes a remote server 10, a digital information input device 12, at least one mobile communication device 14, at least one carrier 16, and at least one image projection device 18, wherein the remote server 10 and The digital information input devices 12 are connected to each other, and the remote server 10 can communicate with the mobile communication device 14, and the image projection device 18 is disposed on the carrier 16 and can communicate with the mobile communication device 14.
  • the digital information input device 12 is connected to the remote server 10, so that the provider of the information can input the digital information S to the remote server 10 using the digital information input device 12.
  • the digital information input device 12 can be one of a desktop computer, a tablet computer, and a smart phone in practice, and more specifically, can be any electronic device that can be used to input digital information.
  • the provider of the above information may be an advertiser or an advertising agency that is authorized to advertise in practice, and the digital information input may be advertising information, and may be one or a combination of an image file, a text file, and a video file. . In other words, an advertiser or advertising agency can input its advertising information to the remote server via the digital information input device.
  • the digital information input device 12 can be provided with digital information input software for the digital information provider to input its digital information S.
  • the digital information input software can provide a convenient interface for the digital information provider to input the number.
  • the information S can be easily input into digital information without complicated operations.
  • the digital information input software can also be established in the remote server, and the remote server provides an interface to the digital information device through the digital information input software, so that the digital information provider can operate the interface through the digital information device. Enter numeric information.
  • the mobile communication device 14 can be a variety of portable electronic devices, such as a smart phone, a tablet with communication function, or a smart glasses with communication function, a smart watch with communication function, or a smart helmet with communication function, etc. Electronic device. In recent years, the electronics industry has developed rapidly, and various wearable objects can be combined with electronic devices and wireless transmission technologies to become smart wearable objects. These smart wearable objects can be used as the mobile communication device of the present invention.
  • a mobile application can be set in the mobile communication device 14, and the mobile application can process and control The mobile communication device 14 performs various functions in the mobile information playback system 1.
  • the mobile application can control the mobile communication device 14 to communicate with the remote server 10 to receive digital information S from the remote server 10, and then the mobile application can control the digital information S that the mobile communication device 14 will receive and An instruction is sent out.
  • the mobile communication device 14 can receive and transmit digital information S and instructions via various wireless communication technologies.
  • the mobile communication device 14 can communicate with the image projection device 18 disposed on the carrier 16, and similarly, the mobile communication device 14 can transmit the digital information S and commands to the image projection device 18 by various wireless communication technologies.
  • the image projection device 18 can project the digital information S into the image display area in accordance with the received command.
  • the carrier 16 can be a car, a motorcycle, a bicycle, a train, a drone, or a wearable object
  • the image display area can be a floor, a wall, an indoor ceiling, an interior ceiling, or a projection screen.
  • the mobile information playing system 1 can project the digital information S through various positions in the city through the carrier 16 to achieve a good advertising effect.
  • the number of mobile communication devices 14, carriers 16, and image projection devices 18 is not limited to the number in FIG.
  • the mobile communication device 14 on which the mobile application is installed can communicate with the remote server 10 and a certain image projection device 18 on the carrier 16 through the mobile application to receive the digital information S and
  • the image projection device 18 is transmitted to the image projection device 18 to project the image projection device 18 onto the image display area near the carrier 16 (for example, the roof of the automobile) or the vicinity of the carrier 16.
  • a user of any mobile communication device 14, such as a cell phone or tablet can download and install a mobile application, and then the user installs the image projection device 18 on its carrier 16 and makes it available to the user.
  • the mobile communication device 14 is connected.
  • the user receives the advertisement information from the remote server 10 with the mobile communication device 14, and then uses the mobile communication device 14 to control the vehicle 16 for a certain period of time, such as when driving or at the roadside.
  • the advertisement information is projected on a vehicle (for example, a roof of a car) or an image display area near the vehicle to obtain an advertising effect, and a part of the advertising revenue can be collected by this.
  • the number of image projection devices 18 may not be limited on the same carrier 16, and may be purchased and mounted on different positions on the carrier 16 to project digital information S to different image displays. region.
  • an image projection device can be mounted on the front, side or back of a car and inside the car to project digital information on the front or side of the car, on the floor or wall, or on the interior of the car.
  • the respective image projecting devices 18 on the same carrier 16 or even different carriers 16 can also be respectively connected to the same mobile communication device 14, so that the same mobile communication device 14 can simultaneously or separately control each image projecting device 18 to project digital information S. Different image display areas.
  • FIG. 2 is a schematic diagram showing different carriers 16 of the mobile information playing system 1 of FIG. 1.
  • the carrier 16 can be an automobile, a locomotive, a bicycle, a train, a drone, or a wearable object
  • the image projection device 18 can be disposed on the different carriers 16 to facilitate and Extend advertising information extensively.
  • the wearable article is placed on the outside of the user's top, but the practice is not limited thereto, and any object that can be worn by people, such as a helmet, a hat, a backpack, or even a shoe, is
  • the image projection device 18 can be installed and used as the carrier 16.
  • the image projection device 18 can record the number and time of playing the digital information S, and return the information to the mobile communication device 14 according to the number of times of play and time.
  • Mobile communication device 14 can be re-rooted
  • the notification is sent to the remote server 10 according to the information about the number of times of play and the time.
  • the remote server 10 can, according to the notification, the number and time of playing the digital information S by the image projection device 18.
  • the remote server 10 can count the number and time of dialing after checking, which can be used as a basis for calculating the advertising revenue afterwards.
  • the above number of plays and time can also be provided to another computing system as statistical data.
  • the above-mentioned carrier 16 may be a taxi or a taxi
  • the image projection device 18 provided on the taxi is transmitted to the management system of the vehicle dealership according to the number of times and time the digital information S is played (that is, the above-mentioned The computing system), then the management system verifies the number and time of playing the digital information S on the image projection device 18 according to the received information, and can count the number and time of the playback after the verification, as the basis for calculating the advertising revenue.
  • FIG. 3 is a schematic diagram showing a mobile information playing system 2 according to another embodiment of the present invention.
  • the specific embodiment differs from the specific embodiment shown in FIG. 1 in that the mobile communication device 24 of the present embodiment can be disposed on the carrier 26 and connected to the image projection device 28. Since the mobile communication device 24 is disposed on the carrier 26, it can communicate with the image projection device 28 in a wired manner.
  • the functions and configurations of the units of the mobile information playing system 2 of the present embodiment are substantially the same as those of the foregoing specific embodiments, and thus are not described herein again.
  • the mobile communication device 24 and the image projection device 28 are disposed on the carrier 26, and the three can form a smart device, such as a smart car, a smart motorcycle, a smart bicycle, or an intelligent robot.
  • the mobile application on the mobile communication device 24 can be used to plan the travel route of the smart device and control the image projection device 28 to play the digital signal S in the route.
  • the user can use the mobile communication device of each of the above embodiments to download a plurality of different digital information, and control or enable the mobile application in the mobile communication device to schedule the time when the image projection device plays different digital information.
  • the mobile communication device is provided with a smart device formed on the carrier, and can simultaneously acquire an image of the advertisement viewer through the camera lens on the mobile communication device, and then judge the viewer of the digital information by the mobile application on the mobile communication device.
  • the current response requires the remote server to provide corresponding digital information (or to download a plurality of different digital signals from the remote server in advance, and then select the corresponding digital information according to the viewer's current response), and this
  • the corresponding digital information is transmitted to the image projection device together with the command, so that the image projection device can project digital information corresponding to the reaction of the viewer, thereby receiving the effect of interacting with the viewer.
  • FIG. 4 is a schematic diagram showing an information playing system 3 according to another embodiment of the present invention.
  • the information playing system 3 of the present embodiment includes a remote server 30, a digital information input device 32, at least one mobile communication device 34, and at least one image display screen 36, wherein the remote server 30 and digital information
  • the input devices 32 are connected to each other, the remote server 30 can communicate with the mobile communication device 34, and the image display screen 36 communicates with the mobile communication device 34.
  • digital information input device 32 can be used to input digital information S to remote server 30, and at least one mobile communication device 34 can receive digital information S from remote server 30, respectively.
  • a mobile application can be separately provided in the mobile communication device 34 to control the mobile communication device 34 to receive the digital information S and the number The message S and an instruction are transmitted.
  • the image display screen 36 can receive the command and digital information S issued by the corresponding mobile communication device 34 and play the digital information S according to the command.
  • the remote server 30, the digital information input device 32, and the mobile communication device 34 of the information playing system 3 are substantially the same in function and type as the corresponding units of the foregoing specific embodiments, and thus Let me repeat.
  • the image display screen 36 can be an LED kanban, an OLED kanban, an LCD kanban, a mobile phone with a display panel, a computer or a television, and can be respectively disposed in an indoor space, an outdoor plaza, a car interior or a surface, a motorcycle surface, a bicycle.
  • the surface, the surface of the aircraft, or the surface of the wearable item is used to capture the effect of advertising anywhere.
  • the image display screen 36 can generate a message back to the mobile communication device 34 according to the time and number of times the digital information S is played, and the mobile communication device 34 can send a notification to the remote server 30 according to the information, and then The remote server 30 checks the number and time of the digital display of the digital display by the image display screen 36 based on the notification.
  • the remote server 30 can count the number and time of dialing, and then use it as a basis for calculating advertising revenue.
  • the mobile communication device 34 can also be interconnected with the image display screen 36 to form a smart device.
  • the image display screen 36 can be disposed on a car, and the car also provides a connection module for the mobile communication device 34 to be disposed thereon and connected to the image display screen 36, thereby forming a self-receiving, dialing and releasing digital information. Or a smart car with advertising information.
  • the information playing system 3 may further include at least one receiving device 38 connected to each of the image display screens 36.
  • Receiving device 38 can communicate with mobile communication device 34 to obtain digital information S and instructions from mobile communication device 34 and to communicate digital information S and instructions to corresponding image display screen 36 for playback.
  • receiving device 38 can communicate with mobile communication device 34 via any wireless signal transmission technique.
  • FIG. 5 is a schematic diagram showing an information playing system 4 according to another embodiment of the present invention.
  • the information playback system 3 of the present embodiment includes a remote server 40, a digital information input device 42, at least one mobile communication device 44, and at least one image display screen 46.
  • the remote server 40 is interconnected with the digital information input device 42 so that a user or an advertisement provider can input digital information S to the remote server 40 via the digital information input device 42.
  • the remote server 40 can communicate with the mobile communication device 44, and the image display screen 46 can communicate with the mobile communication device 44 and the remote server 40.
  • the specific embodiment is different from the previous embodiment in that the mobile communication device 44 of the specific embodiment receives the first information S1 by the remote server, and the mobile application in the mobile communication device 44 is based on the first information S1.
  • An instruction is sent to the corresponding image display screen 46.
  • the image display screen 46 directly requests and receives the digital information S to the remote server 40 according to the instruction, and then plays the received digital information S according to the instruction. That is, the specific embodiment is different from the above-described embodiment in that the mobile communication device 44 transmits only the command to the image display screen 46, and the image display screen 46 directly acquires the digital information S from the remote server 40.
  • the mobile information playing system of the present invention can input digital information to a remote server through a digital information input device, and the mobile communication device can receive digital information of the remote server and control the image display screen or the vehicle.
  • the image projection device causes the image display screen or digital information to be played near the vehicle. Therefore, the advertiser or the advertising agency can easily input the advertisement, and the user of the mobile communication device can also remotely control the vehicle through the mobile communication device.
  • the image projection device or the image display screen can be used to place advertisements anytime and anywhere to achieve good advertising efficiency while reducing advertising costs.

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Controls And Circuits For Display Device (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

一种信息播放系统，包含远端服务器、数字信息输入装置、至少一移动通信装置、至少一载具以及至少一影像投射装置，其中远端服务器与数字信息输入装置互相连接，移动通信装置与远端服务器互相沟通，影像投射装置设置于载具上并与移动通信装置沟通。数字信息输入装置用以输入数字信息至远端服务器，移动通信装置自远端服务器接收数字信息并将其与一指令发送给载具上的影像投射装置，令影像投射装置根据指令将数字信息投射于影像显示区域上。因此，该信息播放系统可应用于广告领域而获得较低成本且良好的广告效果。

Description

信息播放系统 技术领域
本发明涉及一种信息播放系统，更特别地，本发明涉及一种可达到良好信息广播或广告效果的信息播放系统。
背景技术
一般商店或者是企业都会进行广告等活动来传播信息，其目的在于宣传商店、企业或是其商品。广告有各种不同的类型，其中一种是户外媒体广告(Out-of-home Media Advertising)。户外媒体广告是于城市道路、公路、铁路两侧、河湖管理范围、广场或建筑物上，以灯箱、霓虹灯、电子显示装置或展示牌等户外媒体设置的商业广告；或者，也可在装设在车辆上的广告招牌、彩绘或显示屏幕，利用车辆达到移动式的商业广告效果。通过广告媒体及广告设置地点的选择，户外媒体广告可能发挥出极其优良的广告效益，同时其广告成本也相对低廉。
由于广告招牌或车辆彩绘等广告手段太过于单调，即便利用了广播音源吸引了行人或驾驶员目光，所能收到的广告效果仍然有限。此外，虽然上述广播音源可以达到吸引行人或驾驶人目光的功能，但若音源声音过大或过于吵杂，也很可能会造成反效果。在车辆上装设电子显示装置可达到动态播放广告的效果，能有效地吸引行人或驾驶员目光。
然而，上述电子显示装置所显示的动态广告信息，均是事先储存在电子显示装置之中，再以规则循环或随机的方式进行播放，缺乏了与收视者或收听者的互动，在广告效益上将会打折扣。此外，即使户外媒体广告的广告成本较低，仍然需要租用甚至购买车辆来进行广告播放，而无法进一步降低广告成本。
因此，有必要设计一种信息播放系统，能达到更良好的广告效果同时也降低广告成本。
发明内容
本发明的一实施方式在于提供一种信息播放系统，用以便利地拨放信息于一显示区域中。根据一具体实施例，本发明的信息播放系统包含远端服务器、数字信息输入装置、至少一个移动通信装置、至少一个载具以及至少一个影像投射装置，其中，数字信息输入装置与远端服务器连接，各移动通信装置可与远端服务器沟通，各影像投射装置分别设置于各载具上且可与移动通信装置沟通。于本具体实施例中，一使用者可通过数字信息输入装置输入数字信息至远端服务器，而各移动通信装置可从远端服务器接收数字信息。各移动通信装置中可设置一移动应用程序，用以控制移动通信装置将所接收到的数字信息以及一指令传送出去。位于载具上的影像投射装置可接收移动通信装置所传送出的指令与数字信息，并且根据指令将数字信息投射到一影像显示区域上。
根据另一具体实施例，上述数字信息可为影像文件、文本文件以及影音文件中的一者。
根据另一具体实施例，上述数字信息输入装置可为台式电脑、平板电脑及智能手机中的一者。
根据另一具体实施例，上述数字信息输入装置中设置有数字信息输入软件以供输入数字信息。
根据另一具体实施例，上述远端服务器中设置有数字信息输入软件以供数字信息输入装置输入数字信息。
根据另一具体实施例，上述移动通信装置可为智能手机、具有通信功能的平板电脑、具有通信功能的智能眼镜以及具有通信功能的智能头盔中的一者。
根据另一具体实施例，上述载具可为汽车、摩托车、脚踏车、无人机以及可穿戴物件中的一者。
根据另一具体实施例，上述影像显示区域包含地面、墙面、屋内天花板、车内天花板以及投影幕中的至少一者。
根据另一具体实施例，上述影像投射装置可根据其播放数字信息的次数及时间产生并回传信息至移动通信装置。
根据另一具体实施例，上述移动通信装置根据接收到的信息发送通知给远端服务器，而远端服务器则可根据此通知来核对影像投射装置播放数字信息的次数及时间。
根据另一具体实施例，上述各移动通信装置分别设置于各载具上并与各载具上的影像投射装置互相连接。
根据另一具体实施例，上述载具、设置于上的移动通信装置以及影像投射装置可形成智能装置，此智能装置可为智能汽车、智能摩托车、智能自行车以及智能机器人中的一者。
本发明的另一实施方式在于提供一种信息播放系统，用以便利地显示信息。根据一具体实施例，本发明的信息播放系统包含远端服务器、数字信息输入装置、至少一个移动通信装置以及至少一个影像显示屏幕，其中，数字信息输入装置与远端服务器连接，各移动通信装置可与远端服务器沟通，各影像显示屏幕可分别与移动通信装置沟通。于本具体实施例中，一使用者可通过数字信息输入装置输入数字信息至远端服务器，而各移动通信装置可从远端服务器接收数字信息。各移动通信装置中可设置一移动应用程序，用以控制移动通信装置将所接收到的数字信息以及一指令传送出去。各影像显示屏幕可接收移动通信装置所传送出的指令与数字信息，并且根据指令播放数字信息。
根据另一具体实施例，上述数字信息可为影像文件、文本文件以及影音文件中的一者。
根据另一具体实施例，上述数字信息输入装置可为台式电脑、平板电脑及智能手机中的一者。
根据另一具体实施例，上述数字信息输入装置中设置有数字信息输入软件以供输入数字信息。
根据另一具体实施例，上述远端服务器中设置有数字信息输入软件以供数字信息输入 装置输入数字信息。
根据另一具体实施例，上述移动通信装置可为智能手机、具有通信功能的平板电脑、具有通信功能的智能眼镜以及具有通信功能的智能头盔中的一者。
根据另一具体实施例，上述影像显示屏幕可为LED看板、OLED看板、LCD看板、带有显示面板的手机、电脑及电视中的一者。
根据另一具体实施例，上述影像显示屏幕可根据其播放数字信息的次数及时间产生并回传信息至移动通信装置。
根据另一具体实施例，上述移动通信装置根据接收到的信息发送通知给远端服务器，而远端服务器则可根据此通知来核对影像显示屏幕播放数字信息的次数及时间。
根据另一具体实施例，上述各移动通信装置可分别与各影像显示屏幕互相连接形成至少一个智能装置。
根据另一具体实施例，上述信息播放系统可进一步包含至少一个接收装置，分别连接各影像显示屏幕。各接收装置可分别与各移动通信装置沟通以自移动通信装置接收指令以及数字信息，并将两者传送至对应的影像显示屏幕。
本发明的另一实施方式在于提供一种信息播放系统，用以便利地显示信息。根据一具体实施例，本发明的信息播放系统包含远端服务器、数字信息输入装置、至少一个移动通信装置以及至少一个影像显示屏幕，其中，数字信息输入装置与远端服务器连接，各移动通信装置可与远端服务器沟通，各影像显示屏幕可分别与远端服务器及移动通信装置沟通。于本具体实施例中，一使用者可通过数字信息输入装置输入数字信息至远端服务器。各移动通信装置可从远端服务器接收一第一信息，且各移动通信装置中可设置一移动应用程序，用以控制移动通信装置根据所接收到的第一信息传送一指令。各影像显示屏幕可接收移动通信装置所传送出的指令，接着根据指令从远端服务器接收数字信息并根据指令播放数字信息。
根据另一具体实施例，上述影像显示屏幕可根据其播放数字信息的次数及时间产生并回传一第二信息至移动通信装置。
根据另一具体实施例，上述移动通信装置根据接收到的第二信息发送通知给远端服务器，而远端服务器则可根据此通知来核对影像显示屏幕播放数字信息的次数及时间。
关于本发明的优点与构思可以通过以下的发明详述以及说明书附图得到进一步的了解。
附图说明
图1是示出的根据本发明的一具体实施例的移动信息播放系统的示意图。
图2是示出的图1的移动信息播放系统的不同载具的示意图。
图3是示出的根据本发明的另一具体实施例的移动信息播放系统2的示意图。
图4是示出的根据本发明的另一具体实施例的信息播放系统3的示意图。
图5是示出的根据本发明的另一具体实施例的信息播放系统4的示意图。
附图标记说明：
1、2、3、4：移动信息播放系统
10、20、30、40：远端服务器
12、22、32、42：数字信息输入装置
14、24、34、44：移动通信装置
16、26：载具
36、46：影像显示屏幕
18、28：影像投射装置
38：接收装置
S：数字信息
S1：第一信息
具体实施方式
请参阅图1，图1是示出的根据本发明的一具体实施例的移动信息播放系统1的示意图。如图1所示，移动信息播放系统1包含远端服务器10、数字信息输入装置12、至少一个移动通信装置14、至少一个载具16以及至少一个影像投射装置18，其中，远端服务器10与数字信息输入装置12互相连接，远端服务器10可与移动通信装置14互相沟通，影像投射装置18设置于载具16上并且可与移动通信装置14互相沟通。
数字信息输入装置12连接于远端服务器10，因此信息的提供者可利用数字信息输入装置12输入数字信息S至远端服务器10。数字信息输入装置12于实务中可为台式电脑、平板电脑、智能手机的其中一者，更甚者，可为任何能用来输入数字信息的电子装置。上述信息的提供者于实务中可为广告主或者是接受广告委托的广告代理商，所输入的数字信息则可为广告信息，可为影像文件、文本文件及影音文件的其中一者或其组合。换言之，一广告主或广告代理商可通过数字信息输入装置输入其广告信息至远端服务器。
于本具体实施例中，数字信息输入装置12中可设置数字信息输入软件以供数字信息提供者输入其数字信息S，此数字信息输入软件可以提供一个便利的接口，令数字信息提供者输入数字信息S时不需复杂操作即可简易地输入数字信息。于另一具体实施例中，数字信息输入软件也可建立于远端服务器中，远端服务器通过数字信息输入软件提供接口给数字信息装置，而令数字信息提供者可通过数字信息装置操作此接口输入数字信息。
移动通信装置14可为各种便携式电子装置，例如智能手机、具有通信功能的平板电脑，或者是具通信功能的智能眼镜、具通信功能的智能手表或具通信功能的智能头盔等可穿戴式的电子装置。近年来电子产业发展蓬勃迅速，各种可穿戴物件可与电子装置及无线传输技术结合而成为智能的可穿戴物件，这些智能的可穿戴物件皆可做为本发明的移动通信装置之用。移动通信装置14中可设置一移动应用程序，此移动应用程序可处理并控制 移动通信装置14于移动信息播放系统1中执行的各种功能。详言之，移动应用程序可控制移动通信装置14与远端服务器沟通10沟通以自远端服务器10接收数字信息S，接着，移动应用程序可控制移动通信装置14将接收到的数字信息S以及一指令传送出去。于实务中，移动通信装置14可通过各种无线通信技术接收及传送数字信息S和指令。
移动通信装置14可与设置于载具16上的影像投射装置18沟通，同样地，可通过各种无线通信技术令移动通信装置14传送数字信息S及指令至影像投射装置18。影像投射装置18可根据所接收到的指令，将数字信息S投射到影像显示区域中。于实务中，载具16可为汽车、摩托车、脚踏车、火车、无人机或者是可穿戴物件，而影像显示区域可为地面、墙面、屋内天花板、车内天花板或是投影幕，因此，移动信息播放系统1可通过载具16将数字信息S投影在城市中各种不同位置，以达到良好的广告效果。
于本具体实施例中，移动通信装置14、载具16以及影像投影装置18的数量并不限于图1中的数量。于实务中，安装了上述移动应用程序的移动通信装置14，均可通过此移动应用程序与远端服务器10与载具16上的某一影像投射装置18沟通，以接收数字信息S并将其传送至影像投射装置18令影像投射装置18投射于载具16上(例如汽车内车顶)或载具16附近的影像显示区域上。举例来说，任一移动通信装置14(例如手机或平板电脑)的使用者可下载并安装移动应用程序，接着使用者再于其载具16上安装影像投射装置18并使其与使用者的移动通信装置14进行连结。当各种设定完成后，使用者以移动通信装置14自远端服务器10接收广告信息，接着再利用移动通信装置14控制其载具16于特定时间段，例如行车时或停于路边时，将广告信息投射在载具上(例如汽车内车顶)或载具附近的影像显示区域以获得广告效果，并可藉此收取部分广告收益。
于本具体实施例中，同一个载具16上也可不限定影像投射装置18的数量，可依使用者需求购入及安装于载具16上的不同位置以投射数字信息S至不同的影像显示区域。举例而言，在一辆汽车的正面、侧面或背面以及车子内部都可安装影像投射装置，以对汽车的正面、侧面或背面的地面或墙面、或车子内部车顶投射数字信息。同一载具16上甚至是不同载具16上的各个影像投射装置18也可分别连接到同一移动通信装置14，使同一移动通信装置14可同时或分别控制各个影像投射装置18投射数字信息S于不同的影像显示区域中。
请参阅图2，图2是示出的图1的移动信息播放系统1的不同载具16的示意图。如图2所示，载具16可为汽车、机车、脚踏车、火车、无人机或是可穿戴物件等，而影像投射装置18则可设置在上述不同的载具16上，以更便利及广泛地投射广告信息。请注意，于图2的具体实施例中，可穿戴物件套于使用者的上衣外部，但实务中并不限于此，任何可供人穿戴的物件，例如头盔、帽子、背包甚至鞋子等，都可以装设影像投射装置18而做为载具16使用。
请再参阅图1，如图1所示，影像投射装置18可记录其播放数字信息S的次数与时间，并且根据播放次数与时间产生信息回传给移动通信装置14。移动通信装置14可再根 据与播放次数及时间有关的信息发送通知给远端服务器10，远端服务器10接收到通知后可根据此通知核对此影像投射装置18播放数字信息S的次数与时间。于实务中，远端服务器10于核对后可统计拨放次数和时间，可做为之后计算广告收益的依据。
此外，于实务中，上述播放次数与时间也可提供给另一个计算系统以做为统计数据。举例来说，上述的载具16可为计程车或出租车，而计程车上设置的影像投射装置18根据其播放数字信息S的次数与时间产生信息传送给所属车行的管理系统(亦即上述的计算系统)，接着管理系统根据收到的信息核对此影像投射装置18播放数字信息S的次数与时间，并可于核对后统计拨放次数和时间，以做为之后计算广告收益的依据。
请参阅图3，图3是示出的根据本发明的另一具体实施例的移动信息播放系统2的示意图。如图3所示，本具体实施例与图1所示的具体实施例不同处，在于本具体实施例的移动通信装置24可以设置在载具26上，并与影像投射装置28连接。由于移动通信装置24设置于载具26，因此其与影像投射装置28之间可采有线连接的方式互相沟通。请注意，本具体实施例的移动信息播放系统2的各单元的功能及构造与上述具体实施例的相对应单元大体上相同，故于此不再赘述。
于本具体实施例中，移动通信装置24及影像投射装置28设置于载具26上，三者可形成一智能装置，例如智能汽车、智能摩托车、智能自行车或者是智能机器人。于实务中，移动通信装置24上的移动应用程序可用来规划智能装置的行进路线，并控制影像投射装置28于路线中播放数字信号S。
于实务中，使用者可利用上述各具体实施例的移动通信装置下载多种不同的数字信息，并自行控制或者是令移动通信装置中的移动应用程序排定影像投射装置播放不同数字信息的时间与顺序，借此可产生更多样化的广告效果，甚至可与广告的观众进行互动。举例来说，上述移动通信装置设置在载具上所形成的智能装置，可同时通过移动通信装置上的摄影镜头获取广告观众的影像，再由移动通信装置上的移动应用程序判断数字信息的观众的目前反应，接着根据此反应要求远端服务器提供对应的数字信息(或者是预先从远端服务器下载多个不同的数字信号，再根据观众的目前反应选出对应的数字信息)，并将此对应的数字信息连同指令一并传送至影像投射装置，使影像投射装置可投射出与观众的反应对应的数字信息，藉此收到与观众互动的效果。
请参阅图4，图4是示出的根据本发明的另一具体实施例的信息播放系统3的示意图。如图4所示，本具体实施例的信息播放系统3包含远端服务器30、数字信息输入装置32、至少一个移动通信装置34以及至少一个影像显示屏幕36，其中，远端服务器30与数字信息输入装置32互相连接，远端服务器30可与移动通信装置34互相沟通，影像显示屏幕36与移动通信装置34互相沟通。
同样地，于本具体实施例中，数字信息输入装置32可用来输入数字信息S至远端服务器30，而至少一个移动通信装置34可分别从远端服务器30接收数字信息S。移动通信装置34中可分别设置有移动应用程序，以控制移动通信装置34接收数字信息S并将数字 信息S以及一指令传送出去。影像显示屏幕36可接收对应的移动通信装置34所发出的指令与数字信息S，并根据指令来播放此数字信息S。
本具体实施例中，信息播放系统3的远端服务器30、数字信息输入装置32以及移动通信装置34均与前述具体实施例的相对应单元在功能和型态上大体上相同，故于此不再赘述。影像显示屏幕36于实务中可为LED看板、OLED看板、LCD看板、带有显示面板的手机、电脑或者是电视，可分别设置于室内空间、室外广场、汽车内部或表面、摩托车表面、脚踏车表面、飞行机表面或者是可穿戴物件的表面上，以收得随处进行广告的效果。
同样地，影像显示屏幕36可根据所拨放的数字信息S的时间与次数产生一信息回传给移动通信装置34，而移动通信装置34则可根据此信息发送通知给远端服务器30，接着，远端服务器30根据此通知来核对影像显示屏幕36播放数字信息的次数与时间。于实务中，远端服务器30可统计拨放次数与时间，据以做为之后计算广告收益的依据。
于实务中，移动通信装置34也可与影像显示屏幕36互相连接而形成一智能装置。举例来说，影像显示屏幕36可设置于一汽车上，而此汽车同样提供连接模块供移动通信装置34设置于其上并连接影像显示屏幕36，而整体形成一个可自行接收、拨放数字信息或广告信息的智能汽车。
于另一具体实施例中，上述信息播放系统3可进一步包含至少一个接收装置38，其分别连接于各影像显示屏幕36。接收装置38可与移动通信装置34沟通，以从移动通信装置34获得数字信息S与指令，并将数字信息S与指令传送到对应的影像显示屏幕36进行播放。于实务中，接收装置38可通过任何无线信号传输技术与移动通信装置34进行沟通。
请参阅图5，图5是示出的根据本发明的另一具体实施例的信息播放系统4的示意图。如图5所示，本具体实施例的信息播放系统3包含远端服务器40、数字信息输入装置42、至少一个移动通信装置44以及至少一个影像显示屏幕46。远端服务器40与数字信息输入装置42互相连接，令一使用者或是广告提供者可通过数字信息输入装置42输入数字信息S至远端服务器40。远端服务器40可与移动通信装置44互相沟通，影像显示屏幕46可与移动通信装置44及远端服务器40互相沟通。
本具体实施例与上一具体实施例不同处，在于本具体实施例的移动通信装置44由远端服务器接收到第一信息S1，而移动通信装置44中的移动应用程序则根据第一信息S1发送一指令至对应的影像显示屏幕46，接着，影像显示屏幕46根据此指令向远端服务器40直接要求并接收数字信息S，并且，再根据指令播放接收到的数字信息S。亦即，本具体实施例与上述具体实施例不同处在于移动通信装置44仅发送指令给影像显示屏幕46，由影像显示屏幕46直接从远端服务器40取得数字信息S。
综上所述，本发明的移动信息播放系统，可通过数字信息输入装置输入数字信息至远端服务器，而移动通信装置则可接收远端服务器的数字信息并控制影像显示屏幕或载具上的影像投射装置，使其影像显示屏幕或在载具附近播放数字信息。因此，广告主或广告代理商可简易地输入广告，而移动通信装置的使用者也可通过移动通信装置远端控制载具上 的影像投射装置或影像显示屏幕随时随地拨放广告，以收得良好的广告效益同时降低广告成本。
通过以上优选具体实施例的详述，希望能更加清楚描述本发明的特征与构思，而并非以上述所公开的优选具体实施例来对本发明的实施方式加以限制。相反地，其目的是希望能涵盖各种改变及等价的安排于本发明所欲申请的权利要求的实施方式内。

Claims (27)

  1. 一种信息播放系统，包含：
    一远端服务器；
    一数字信息输入装置，连接该远端服务器，该数字信息输入装置用来输入一数字信息至该远端服务器；
    至少一移动通信装置，与该远端服务器沟通以自该远端服务器接收该数字信息，该至少一移动通信装置中设置一移动应用程序，该移动应用程序控制该至少一移动通信装置传送该数字信息以及一指令；
    至少一载具；以及
    至少一影像投射装置，分别设置于该至少一载具上，用以自该至少一移动通信装置接收该指令以及该数字信息，并根据该指令投射该数字信息于至少一影像显示区域上。
  2. 如权利要求1所述的信息播放系统，其中该数字信息是影像文件、文本文件及影音文件中的一者。
  3. 如权利要求1所述的信息播放系统，其中该数字信息输入装置是台式电脑、平板电脑、智能手机中的一者。
  4. 如权利要求1所述的信息播放系统，其中该数字信息输入装置中设置一数字信息输入软件以供输入该数字信息。
  5. 如权利要求1所述的信息播放系统，其中该远端服务器中设置一数字信息输入软件以供该数字信息输入装置输入该数字信息。
  6. 如权利要求1所述的信息播放系统，其中该至少一移动通信装置是智能手机、具通信功能的平板电脑、具通信功能的智能眼镜、具通信功能的智能手表以及具通信功能的智能头盔中的一者。
  7. 如权利要求1所述的信息播放系统，其中该载具是汽车、摩托车、脚踏车、无人机以及可穿戴物件中的一者。
  8. 如权利要求1所述的信息播放系统，其中该至少一影像显示区域包含地面、墙面、屋内天花板、车内天花板以及投影幕中的至少一者。
  9. 如权利要求1所述的信息播放系统，其中该至少一影像投射装置根据播放该数字信息的次数及时间产生一信息，并将该信息回传至该至少一移动通信装置。
  10. 如权利要求9所述的信息播放系统，其中该至少一移动通信装置根据该信息发送一通知至该远端服务器，该远端服务器根据该通知核对该至少一影像投射装置播放该数字信 息的次数及时间。
  11. 如权利要求1所述的信息播放系统，其中该至少一影像投射装置根据播放该数字信息的次数及时间产生一信息，并将该信息传送至一计算系统以供该计算系统核对该至少一影像投射装置播放该数字信息的次数及时间。
  12. 如权利要求1所述的信息播放系统，其中该至少一移动通信装置分别设置于该至少一载具上并与该至少一影像投射装置互相连接。
  13. 如权利要求12所述的信息播放系统，其中该至少一载具、该至少一移动通信装置以及该至少一影像投射装置形成至少一智能装置，该至少一智能装置是智能汽车、智能摩托车、智能自行车以及智能机器人中的一者。
  14. 一种信息播放系统，包含：
    一远端服务器；
    一数字信息输入装置，连接该远端服务器，该数字信息输入装置用来输入一数字信息至该远端服务器；
    至少一移动通信装置，与该远端服务器沟通以自该远端服务器接收该数字信息，该至少一移动通信装置中设置一移动应用程序，该移动应用程序控制该至少一移动通信装置传送该数字信息以及一指令；以及
    至少一影像显示屏幕，与该移动通信装置沟通以接收该指令及该数字信息，该至少一影像显示屏幕根据该指令播放该数字信息。
  15. 如权利要求14所述的信息播放系统，其中该数字信息是影像文件、文本文件及影音文件中的一者。
  16. 如权利要求14所述的信息播放系统，其中该数字信息输入装置是台式电脑、平板电脑、智能手机中的一者。
  17. 如权利要求14所述的信息播放系统，其中该数字信息输入装置中设置一数字信息输入软件以供输入该数字信息。
  18. 如权利要求14所述的信息播放系统，其中该远端服务器中设置一数字信息输入软件以供该数字信息输入装置输入该数字信息。
  19. 如权利要求14所述的信息播放系统，其中该至少一移动通信装置是智能手机、具通信功能的平板电脑、具通信功能的智能眼镜、具通信功能的智能手表以及具通信功能的智能头盔中的一者。
  20. 如权利要求14所述的信息播放系统，其中该至少一影像显示屏幕是LED看板、OLED 看板、LCD看板、带有显示面板的手机、电脑及电视中的一者。
  21. 如权利要求14所述的信息播放系统，其中该至少一影像显示屏幕根据播放该数字信息的次数及时间产生一信息，并将该信息回传至该至少一移动通信装置。
  22. 如权利要求21所述的信息播放系统，其中该至少一移动通信装置根据该信息发送一通知至该远端服务器，该远端服务器根据该通知核对该影像显示屏幕播放该数字信息的次数及时间。
  23. 如权利要求14所述的信息播放系统，其中该至少一移动通信装置与该至少一影像显示屏幕互相连接形成至少一智能装置。
  24. 如权利要求14所述的信息播放系统，进一步包含与该至少一影像显示屏幕连接的至少一接收装置，该至少一接收装置与该至少一移动通信装置沟通，以接收该指令以及该数字信息并将两者传送至该至少一影像显示屏幕。
  25. 一种信息播放系统，包含：
    一远端服务器；
    一数字信息输入装置，连接该远端服务器，该数字信息输入装置用来输入一数字信息至该远端服务器；
    至少一移动通信装置，与该远端服务器沟通以自该远端服务器接收一第一信息，该至少一移动通信装置中设置一移动应用程序，该移动应用程序根据该第一信息控制该至少一移动通信装置传送一指令；以及
    至少一影像显示屏幕，与该移动通信装置以及该远端服务器沟通，该至少一影像显示屏幕自该移动通信装置接收该指令，根据该指令自该远端服务器接收该数字信息，并且根据该指令播放该数字信息。
  26. 如权利要求25所述的信息播放系统，其中该影像显示屏幕根据播放该数字信息的次数及时间产生一第二信息，并将该第二信息回传至该至少一移动通信装置。
  27. 如权利要求26所述的信息播放系统，其中该至少一移动通信装置根据该第二信息发送一通知至该远端服务器，该远端服务器根据该通知核对该影像显示屏幕根据播放该数字信息的次数及时间。
PCT/CN2017/074325 2017-02-22 2017-02-22 信息播放系统 WO2018152682A1 (zh)

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