WO2018110487A1

WO2018110487A1 - Area data providing server, display system, display method, and display program

Info

Publication number: WO2018110487A1
Application number: PCT/JP2017/044321
Authority: WO
Inventors: 祐一小西; 小西　亨
Original assignee: プログレス・テクノロジーズ株式会社
Priority date: 2016-12-12
Filing date: 2017-12-11
Publication date: 2018-06-21
Also published as: WO2018109808A1; JP6730454B2; JPWO2018110487A1

Abstract

A display system 10 comprises: a beacon device 100; a mobile terminal 300 to which data is transmitted from the beacon device 100 via radio communication; an area data providing server 200 which is connected to the mobile terminal 300 via a network; and a web data providing server 400 which is connected to the area data providing server 200 and the mobile terminal 300 via the network. The area data providing server 200 acquires area data corresponding to beacon identification information transmitted from the beacon device 100 to the mobile terminal 300, and transmits the acquired area data to the web data providing server 400. The web data providing server 400 acquires web data for displaying information related to the area data transmitted from the area data providing server 200, and transmits the acquired web data to the mobile terminal 300.

Description

Regional data providing server, display system, display method, and display program

The present invention relates to a regional data providing server, a display system, a display method, and a display program.

Japanese Patent Laid-Open No. 2000-20433 (Patent Document 1) states that “in a Web page browsing method for transmitting Web information to a user terminal using a communication network, the regional information of the user terminal, the regional information versus regional database, The web page browsing method, wherein: a region of the user terminal is determined using a web page, web information different depending on the region of the web information is selected, and the selected web information is transmitted to the user terminal. Is described.

JP 2000-20433 A

With the technique described in Patent Document 1, it is possible to provide a page browsing method capable of transmitting different Web data for each user's transmission area. However, in the technique described in Patent Document 1, since an area is determined using an IP address, it is necessary to connect to a fixed Internet line or a fixed wi-fi (registered trademark). For this reason, a mobile terminal (such as a smartphone) is not connected to a fixed Internet line or a fixed wi-fi (registered trademark). In this case, the current position of the mobile terminal cannot be specified, and the mobile terminal There was a problem that the screen corresponding to the area where the terminal exists could not be provided.
An object of the present invention is to provide a technique that enables a mobile terminal to display a screen including information corresponding to an area where the mobile terminal is present.

The outline of a representative one of the inventions disclosed in the present application will be briefly described as follows.

An area data providing server according to an embodiment of the present invention is an area data providing server connected via a network to a web data providing server that displays information related to area data on a mobile terminal, from a beacon device. The beacon identification information transmitted to the portable terminal is received, the area data corresponding to the received beacon identification information is acquired, and the acquired area data is transmitted to the Web data providing server.

The display system according to an embodiment of the present invention provides a beacon device, a portable terminal to which data is transmitted from the beacon device via wireless communication, and regional data provided connected to the portable terminal through a network. A display system comprising a server, a regional data providing server, and a web data providing server connected to the portable terminal via a network, the regional data providing server transmitting the beacon device to the portable terminal The area data corresponding to the beacon identification information is acquired, and the acquired area data is transmitted to the Web data providing server. The Web data providing server acquires Web data for displaying information related to the regional data transmitted from the regional data providing server, and transmits the acquired Web data to the mobile terminal.

The display system according to another embodiment of the present invention provides a beacon device, a portable terminal to which data is transmitted from the beacon device via wireless communication, and a file connected to the portable terminal via a network. A display system comprising: a server; and a Web data providing server connected to the file providing server and the portable terminal via a network, wherein the file providing server includes a locked beacon identification information, regional data, And a key for making the table file usable is transmitted to the Web data providing server. Further, the Web data providing server releases the key of the table file using the key provided from the file providing server, and the region data corresponding to the beacon identification information transmitted from the portable terminal 3 is stored in the table file. Web data corresponding to the extracted regional data is transmitted to the portable terminal.

A display method according to an embodiment of the present invention is a display method in a regional data providing server connected via a network to a Web data providing server that displays information related to regional data on a mobile terminal. The regional data providing server includes a regional data acquisition step of receiving beacon identification information transmitted from a beacon device to the mobile terminal and acquiring the regional data corresponding to the received beacon identification information. A transmission step of transmitting the acquired area data to the Web data providing server;

A display program according to an embodiment of the present invention is executed by a computer of a regional data providing server connected via a network to a Web data providing server that displays information related to regional data on a portable terminal. The regional data acquisition step in which the regional data providing server receives beacon identification information transmitted from a beacon device to the mobile terminal and acquires the regional data corresponding to the received beacon identification information. To run. Further, the computer is caused to execute a transmission step of transmitting the acquired area data to the Web data providing server.

Among the inventions disclosed in the present application, effects obtained by typical ones will be briefly described as follows.
According to the exemplary embodiment of the present invention, a screen including information corresponding to an area where the mobile terminal is present can be displayed on the mobile terminal.

It is a figure which shows the outline | summary of the structural example of the display system in Embodiment 1 of this invention. It is a figure which shows the outline | summary of the structural example of the area data memorize | stored in the area data storage part of the area data provision server which comprises the display system in Embodiment 1 of this invention. It is a figure which shows the outline | summary of the structural example of the total data memorize | stored in the total information storage part of the regional data provision server which comprises the display system in Embodiment 1 of this invention. It is a figure which shows the outline | summary of the structural example of the web data memorize | stored in the web data storage part of the web data provision server which comprises the display system in Embodiment 1 of this invention. It is a figure which shows the example of the display screen displayed on the display of the portable terminal which comprises the display system in Embodiment 1 of this invention. It is a figure which shows the outline | summary of the whole process in Embodiment 1 of this invention. It is a figure which shows the outline | summary of the whole process in Embodiment 2 of this invention.

Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings. Note that components having the same function are denoted by the same reference symbols throughout the drawings for describing the embodiment, and the repetitive description thereof will be omitted.
(Embodiment 1)
<System configuration>
FIG. 1 is a diagram showing an outline of a configuration example of a display system 10 in Embodiment 1 of the present invention.

As shown in FIG. 1, the display system 10 includes a beacon device 100, a mobile terminal 300 to which data is transmitted from the beacon device 100 via wireless communication, and regional data connected to the mobile terminal 300 via a network. It has a providing server 200, a regional data providing server 200, and a web data providing server 400 connected to the mobile terminal 300 via a network.

The beacon device 100 is installed in a subway station premises, a subway station platform, or the like. The beacon device 100 is also installed in an underground passage leading to a subway station or a store in the basement. The beacon device 100 broadcasts (transmits) beacon device identification information for identifying the beacon device 100 to the mobile terminal 300 using short-range radio (such as Bluetooth (registered trademark)). As a result, the beacon device 100 sends the beacon device identification information to the subway station station, the platform of the subway station, the underground terminal leading to the subway station, and the portable terminal 300 in the store in the basement. Send. Note that the beacon device 100 may broadcast (transmit) beacon device identification information for identifying the beacon device 100 to the mobile terminal 300 using ultra-wideband wireless communication (Ultra Wide Band). In addition, when the mobile terminal 300 receives radio waves from the beacon devices 100 installed at a plurality of locations, a radio wave intensity pattern specific to the position may be used as identification information. In that case, the area data providing server 200 acquires area data corresponding to the identification information, and transmits the acquired area data to the Web data providing server 400.

The portable terminal 300 receives beacon device identification information transmitted from the beacon device 100 via wireless communication. The portable terminal 300 operates various applications by reading various application programs. As an application operated by an application program read by the mobile terminal 300, a train transfer guidance application for searching for a train to be boarded by receiving input of train departure and arrival station names, various news, and the like. News application for displaying, Real estate information application for displaying real estate information, Job offer information application for displaying job information such as part-time job, Restaurant information application for displaying restaurant information, There are event information applications for displaying information on events (fireworks festivals, festivals, etc.) and game applications.

The mobile terminal 300 or an application on which the mobile terminal 300 is operating includes Web data (HTML data for displaying advertisements, image data for displaying characters and images included in the application, , Request screen data to display the screen). The portable terminal 300 receives the requested web data and causes a display to display a display screen (described later, FIG. 5) based on the received web data.
The regional data providing server 200 includes a regional data providing unit 210, a total data updating unit 220, a regional data storage unit 230, and a total data storage unit 231.

The regional data providing unit 210 acquires regional data (for example, a station name or a station entrance / exit name) corresponding to the beacon identification information transmitted from the beacon device 100 to the mobile terminal 300. Then, the regional data providing server 200 transmits the acquired regional data to the Web data providing server 400.

The total data update unit 220 displays the number of times a display screen (described below, FIG. 5) including information based on Web data for displaying information related to the current position of the mobile terminal 300 is displayed on the mobile terminal 300, the mobile terminal The number of times information is selected (such as a touch operation) via 300 is totaled.

The web data providing server 400 selects web data and provides the selected web data to the mobile terminal 300. As the Web data providing server 400, an advertisement server for distributing advertisements to the mobile terminal 300, a game server for distributing games to the mobile terminal 300, and route guidance from the current position of the mobile terminal 300 to the destination can be realized. This includes all of various types of servers that deliver Web data including advertisements, such as navigation servers.

The web data providing server 400 acquires web data for displaying information related to the current position of the mobile terminal 300 based on the regional data transmitted from the regional data providing server 200, and uses the acquired web data for the mobile terminal 300. Send to. In addition, the Web data providing server 400 includes the movement route information of the mobile terminal 300 that is an example of the regional data transmitted from the regional data providing server 200 (the location of the mobile terminal 300 for each time that the mobile terminal 300 has passed in the past). Web data for displaying information related to the movement route of the mobile terminal 300 is acquired based on the configuration), and the acquired Web data is transmitted to the mobile terminal 300.

For example, the Web data providing server 400 acquires advertisements regarding the premises of the station or the vicinity of the station and / or information regarding the vicinity of the station or the station as Web data, and transmits the acquired Web data to the mobile terminal 300. Specifically, when the current position of the mobile terminal 300 is Shimbashi Station, the Web data providing server 400 carries data for displaying advertisements of the stores in and around Shimbashi Station as Web data. It transmits to the terminal 300. In addition, the Web data providing server 400 transmits, as Web data, information about events (fireworks display, festivals, etc.) held on the premises of the Shimbashi station or in the vicinity of the Shimbashi station to the mobile terminal 300. Further, when the regional data is movement route information of the mobile terminal 300, the Web data providing server 400 specifies a place where the mobile terminal 300 may move based on the movement route information. Then, the Web data providing server 400 uses the advertisement about the place where the mobile terminal 300 may move or the place where the mobile terminal 300 may move and / or the place that may move or the place that may move. Information about the periphery of the mobile phone is acquired, and the acquired Web data is transmitted to the mobile terminal 300.

The Web data providing server 400 displays, as Web data, advertisements related to the station premises next to the station or the vicinity of the station next to the station and / or information related to the premises of the station adjacent to the station or the vicinity of the station adjacent to the station. The acquired Web data may be transmitted to the mobile terminal 300. Specifically, when the current position of the mobile terminal 300 is Toranomon Station, the Web data providing server 400 uses, as Web data, the premises of Shimbashi Station, which is a station next to Toranomon Station, and the station next to Toranomon Station. The data for displaying the advertisement of the store around the Shimbashi station is transmitted to the portable terminal 300.

Further, the Web data providing server 400 grasps the passing station for each railway line and the platform number of each station in association with each other. Therefore, the Web data providing server 400 can identify the station that stopped last time and the station that stops next time from the platform number. The Web data providing server 400 may not know the passing station for each railway line and the platform number of each station in association with each other.

Note that in a huge station such as Shinjuku Station, Tokyo Station, or Shimbashi Station, the mobile terminal 300 may receive beacon identification information transmitted from the beacon device 100 installed on the neighboring platform. It is also possible. In this case, the Web data providing server 400 searches for the railway line using the station that stopped last time and the currently stopped station as a key, and extracts the railway line that includes the same currency station. And the station which stops next to the station currently stopped can also be specified based on the extracted railway line.

The web data providing server 400 is a local data (for example, the beacon identification information of the beacon device installed on the platform of the station (for example, the platform of the Ginza station where the train on the Ginza Line / Shibuya line stops). Based on Ginza Station Line 1 (Ginza Line / Shibuya Line)), the next station to stop (Shinbashi Station) is identified. Then, the web data providing server 400 carries web data for displaying information related to the station (Shinbashi Station) that stops next to the station (Ginza Station) that is currently stopped or just stopped or started. It transmits to the terminal 300.

In addition, the Web data providing server 400 acquires Web data for displaying any one or more of the age, gender, purchase history, and the like of the owner of the mobile terminal 300 and information related to the regional data. The acquired Web data may be transmitted to the mobile terminal 300.

When the mobile terminal 300 does not receive the beacon identification information transmitted from the beacon device 100, the mobile terminal 300 is based on Web data that does not consider the current position of the mobile terminal 300 (hereinafter, may be referred to as first Web data). Display the display screen on the display. On the other hand, when the mobile terminal 300 receives the beacon identification information transmitted from the beacon device 100, the mobile terminal 300 displays Web data for displaying information related to the current position of the mobile terminal 300 (hereinafter referred to as second Web data). Display the display screen based on

After receiving the beacon identification information, the mobile terminal 300 can receive a predetermined condition (a GPS signal can be received. Alternatively, the current position of the mobile terminal 300 moves outside the area specified by the beacon identification information. Display screen based on the second Web data is displayed on the display until () is established.

Note that the mobile terminal 300 may search for a train to be boarded in the future by accepting input of the station name of the departure point and arrival point of the train. In this case, the regional data providing server 200 or the Web data providing server 400 may transmit the station name and / or the station platform name to the mobile terminal 300. The portable terminal 300 inputs the name of the station and / or the name of the platform of the station transmitted from the regional data providing server 200 or the Web data providing server 400 as the departure point of the train to be boarded.

Further, instead of the regional data providing server 200, a file providing server that provides a table file composed of the beacon identification information and the regional data that are concealed with a key may be applied. The file providing server transmits the table file to the Web data providing server 400. The file providing server transmits a key for making the table file available to the Web data providing server 400 for a fee. However, the file providing server may provide (send) the table file to the Web data providing server 400 for a fee. Then, the web data providing server 400 releases the key of the table file using the key transmitted from the file providing server. In this case, the Web data providing server 400 extracts area data corresponding to the beacon identification information transmitted from the mobile terminal 300 from the table file, and acquires Web data corresponding to the extracted area data. Then, the Web data providing server 400 transmits the acquired Web data to the mobile terminal 300. The table file may be one that is not locked. In this case, the file providing server provides the table file to the Web data providing server 400 free of charge. Further, in place of the regional data providing server 200, a program (development kit) including a table file composed of beacon identification information which is locked and concealed or is not concealed (published) and regional data is applied to the application of the mobile terminal 300. Alternatively, it may be incorporated in the Web data providing server 400.
<Regional information>

FIG. 2 is a diagram showing an outline of a configuration example of regional information stored in the regional data storage unit 230 of the regional data providing server 200 configuring the display system 10 according to Embodiment 1 of the present invention. As shown in FIG. 2, the area information includes data items such as [beacon identification information] and [area data].

[Beacon identification information] indicates a code for identifying the beacon device 100. [Regional data] indicates information for specifying the region where the beacon device 100 is installed, the name of the station platform, the name of the station, the nearby shops and various facilities, the movement route information of the mobile terminal 300, and the like.
The area data may further include area identification information for identifying the area, the area name (Shinjuku-ku, Tokyo), and the like. Here, the movement route information of the mobile terminal 300 is configured by a set of current positions of the mobile terminal 300 for each time.
<Total data>

FIG. 3 is a diagram showing an outline of a configuration example of total data stored in the total information storage unit 231 of the regional data providing server 200 constituting the display system 10 according to Embodiment 1 of the present invention. As shown in FIG. 3, the total data includes data items such as [Web data provision identification information], [Regional data], [Number of accesses], and [Number of clicks].

[Web data providing server identification information] indicates a code for identifying the Web data providing server 400. [Number of accesses] indicates the total number of times the display screen including information based on the second Web data (Web data for displaying information related to the current position of the mobile terminal 300) is displayed. [Number of clicks] indicates the total number of times that information based on the second Web data included in the display screen is selected. For example, the number of clicks indicates the number of times an image based on the second Web data is pressed.
<Web data>

FIG. 4 is a diagram showing an outline of a configuration example of Web data stored in the Web data storage unit 410 of the Web data providing server 400 configuring the display system 10 according to Embodiment 1 of the present invention. As shown in FIG. 4, the Web data includes data items such as [Regional data] and [Web data].
[Web data] is data for displaying information related to the current position of the mobile terminal 300 or the travel route information of the mobile terminal 300.
<Display screen>

FIG. 5 shows an example of a display screen including an image 510 associated with the current position of the mobile terminal 300 in the first embodiment of the present invention. The display screen shown in FIG. 5 includes an image 510 based on the second Web data. By displaying the image 510 related to such a region, a more effective advertisement or the like can be displayed on the mobile terminal 300.
<Overall processing>
FIG. 6 is a diagram showing an overview of the overall processing in the first embodiment of the present invention.

First, in S601, the mobile terminal 300 determines whether or not beacon identification information transmitted from the beacon device 100 has been received. When the mobile terminal 300 determines that the beacon identification information has been received (S601-Yes), the process proceeds to S605. On the other hand, when it is determined that the mobile terminal 300 has not received the beacon identification information transmitted from the beacon device 100 (S601-No), the process proceeds to S602.

Next, in S602, the mobile terminal 300 (the application that the mobile terminal 300 is operating) causes the Web data providing server 400 to send the first Web data (Web data that does not consider the current position of the mobile terminal 300). Request.
Next, in S <b> 603, the Web data providing server 400 transmits the first Web data to the mobile terminal 300.

Next, in S604, the mobile terminal 300 receives the first Web data transmitted in S603. Then, the mobile terminal 300 displays a display screen including information based on the received first Web data on the display. After S604, the process returns to S601.

On the other hand, when it is determined that the mobile terminal 300 has received the beacon identification information in S601 (S601-Yes), the mobile terminal 300 transmits the beacon identification information transmitted from the beacon device 100 to the Web data providing server in S605. 400.

Next, in S606, the Web data providing server 400 receives the beacon identification information transmitted in S605. Then, the Web data providing server 400 transmits the received beacon identification information and the Web data providing server identification information for identifying the Web data providing server 400 to the regional data providing server 200, and also transmits to the regional data providing server 200. Request regional data.

Next, in S607, the regional data providing unit 210 of the regional data providing server 200 receives the beacon identification information and the Web data providing server identification information transmitted in S606. Then, the regional data providing unit 210 searches the regional data storage unit 230 using the received beacon identification information as a key, and acquires corresponding regional data.

Next, in S608, the aggregate data update unit 220 of the regional data providing server 200 uses the aggregated data storage unit 231 with the Web data providing server identification information received in S607 and the regional data acquired in S607 as keys. Search and get the corresponding number of accesses. The total data update unit 220 increments the acquired number of accesses. Then, the aggregate data update unit 220 updates the aggregate data storage unit 231 in association with the Web data providing server identification information, the regional data, and the incremented number of accesses. However, the total data update unit 220 does not necessarily use the area data acquired in S607.

Next, in S609, the regional data providing server 200 transmits the regional data acquired in S608 to the Web data providing server 400. The regional data providing server 200 transmits the regional data to the Web data providing server 400 specified from the Web data providing server identification information received in S608.

Next, in S610, the Web data providing server 400 receives the regional data transmitted in S609. Then, the Web data providing server 400 searches the Web data storage unit 410 using the received region data as a key, and displays corresponding second Web data (Web for displaying information related to the current position of the mobile terminal 300). Data). The Web data providing server 400 uses not only the received regional data but also the attribute information of the owner of the portable terminal 300, selects information in the Web data storage unit 410 by a search or matching algorithm, etc. 2 Web data may be acquired.
Next, in S611, the Web data providing server 400 transmits the second Web data acquired in S610 to the mobile terminal 300.

Next, in S612, the mobile terminal 300 receives the second Web data transmitted in S611. Then, the mobile terminal 300 displays a display screen including information (such as the image 510) based on the received second Web data on the display.

Next, in S613, the mobile terminal 300 determines whether information based on the second Web data included in the display screen displayed in S612 has been selected. When the mobile terminal 300 determines that the information based on the second Web data included in the display screen displayed in S612 is not selected (S613-No), the process returns to S601. On the other hand, when the portable terminal 300 determines that the information (image) based on the second Web data included in the display screen displayed in S612 has been selected (S613-Yes), the process proceeds to S614.

Next, in S614, the portable terminal 300 requests the Web data providing server 400 for Web data of a new display screen specified from the second Web data selected in S613.
Next, in S615, the Web data providing server 400 transmits the Web data of the new display screen requested in S614 to the mobile terminal 300.
Next, in S616, the mobile terminal 300 receives the Web data transmitted in S615, and causes the display to display a display screen based on the received Web data.
Next, in S617, the Web data providing server 400 transmits the Web data providing server identification information and the regional data received in S610 to the regional data providing server 200. However, the total data update unit 220 may not necessarily transmit the regional data received in S610 to the regional data providing server 200.

Next, in S618, the regional data providing server 200 receives the Web data providing server identification information and the regional data transmitted in S617. Then, the total data updating unit 220 of the regional data providing server 200 searches the total data storage unit 231 using the received Web data providing server identification information and the regional data as a key, and acquires the corresponding number of clicks. The total data update unit 220 increments the acquired number of clicks. Then, the total data update unit 220 updates the total data storage unit 231 by associating the Web data providing server identification information, the regional data, the access count, and the incremented click count. After S618, the process returns to S601.

When mobile terminal 300 searches for a train to get on by accepting input of train departure and arrival station names, in step S609, regional data providing server 200 acquires the region acquired in step S608. Data (such as a station name and / or a platform of the station) may be transmitted to the mobile terminal 300. Alternatively, in S611, the Web data providing server 400 may transmit the regional data (such as the station name and / or the platform of the station) received in S610 to the mobile terminal 300. In this case, the mobile terminal 300 inputs the station name specified from the regional data transmitted by the regional data providing server 200 as the departure place. As a result, it is possible to reduce time and effort for the user to manually input the departure place.

In S608 and S618, instead of updating the total data storage unit 231 by the total data update unit 220, the Web data providing server 400 determines the number of accesses and the number of clicks corresponding to the regional data. You may make it total. In this case, the usage fee for the regional data is charged by the self-declaration of the owner of the Web data providing server 400 (such as an advertising agency).
<Effect of Embodiment 1>

According to Embodiment 1 demonstrated above, the area data provision server 200 receives the beacon identification information transmitted to the portable terminal 300 from the beacon device 100, acquires the area data corresponding to the received beacon identification information, By transmitting the acquired area data to the Web data providing server 400, a screen including information corresponding to the area where the mobile terminal 300 is present can be displayed on the mobile terminal 300.

Further, the regional data providing server 200 counts the number of times the display screen including information related to the regional data is displayed on the mobile terminal 300 and the number of times the information related to the regional data is selected. By further having, it becomes possible to analyze the effect of the advertisement. In addition, on the side of the regional data providing server 200, it is possible to calculate the amount charged according to the total result.

In addition, the beacon device 100 is provided in the subway station, and the local data is the name of the station and / or the entrance / exit of the station, so that the GPS signal cannot be received. However, a screen including information related to a station (region) where the mobile terminal 300 exists can be displayed on the mobile terminal 300 on the mobile terminal.

In addition, the beacon device 100 is provided on the subway station platform, and the regional data is the station name and / or the station platform name, so that it is a subway station platform that cannot receive GPS signals. However, a screen including information related to a station (region) where the mobile terminal 300 exists can be displayed on the mobile terminal 300 on the mobile terminal.

Further, the Web data providing server 200 acquires, as Web data, an advertisement related to the station premises or the vicinity of the station and / or information related to the station or the vicinity of the station, and transmits the acquired Web data to the mobile terminal 300. A screen including information related to a station (region) where the mobile terminal 300 exists can be displayed on the mobile terminal 300 on the mobile terminal.

Further, the Web data providing server 200 displays, as Web data, an advertisement relating to the vicinity of the station adjacent to the station or the vicinity of the station next to the station and / or information relating to the vicinity of the station adjacent to the station or the vicinity of the station adjacent to the station. By acquiring and transmitting the acquired Web data to the mobile terminal 300, a screen including information related to a station (region) that the owner of the mobile terminal 300 may visit in the future is preempted to the mobile terminal. 300 can be displayed.

The Web data providing server 200 is associated with the attributes of the owner of the mobile terminal 300 (one or more of the region (address), age, gender, purchase history, and family structure) and the region data. Web data for displaying information to be displayed is acquired, and the acquired Web data is transmitted to the mobile terminal 300, thereby causing the mobile terminal 300 to display a screen in consideration of the characteristics of the owner of the mobile terminal 300. Can do.

In addition, since the mobile terminal 300 inputs the name of the station and / or the name of the platform of the station as the departure place of the train to be boarded, it is possible to reduce time and effort for the owner of the portable terminal 300 to manually input the departure place. .
(Embodiment 2)
<Overall processing>
FIG. 7 is a diagram showing an overview of the overall processing in the second embodiment of the present invention.

First, in S <b> 701, the mobile terminal 300 determines whether or not beacon identification information transmitted from the beacon device 100 has been received. When it is determined that the mobile terminal 300 has received the beacon identification information (S701-Yes), the process proceeds to S705. On the other hand, when it is determined that the mobile terminal 300 has not received the beacon identification information transmitted from the device 100 (S701-No), the process proceeds to S702.
Next, in S <b> 702, the mobile terminal 300 requests the Web data providing server 400 for the first Web data.
Next, in S <b> 703, the Web data providing server 400 transmits the first Web data to the mobile terminal 300.

Next, in S704, the mobile terminal 300 receives the first Web data transmitted in S703. Then, the mobile terminal 300 displays a display screen based on the received first Web data on the display. After S704, the process returns to S701.

On the other hand, if it is determined in S701 that the mobile terminal 300 has received the beacon identification information (S701-Yes), the mobile terminal 300 receives the received beacon identification information and the Web data providing server 400 (see Web data providing server identification information for identifying the Web data providing server 400 that provides the Web data for displaying the advertisement included in the displayed display screen is transmitted to the regional data providing server 200, and the region A request for regional data is made to the data providing server 200.

Next, in S706, the regional data providing unit 210 of the regional data providing server 200 receives the beacon identification information and the Web data providing server identification information transmitted in S705. Then, the regional data providing unit 210 searches the regional data storage unit 230 using the received beacon identification information as a key, and acquires corresponding regional data.

Next, in S707, the aggregate data update unit 220 of the regional data providing server 200 searches the aggregate data storage unit 231 using the Web data providing server identification information and the regional data acquired in S706 as keys, and responds. Get access count. Then, the total data update unit 220 increments the acquired number of accesses. The total data update unit 220 then updates the total data storage unit 231 in association with the Web data providing server identification information, the regional data, the incremented number of accesses, and the number of clicks.

Next, in S708, the regional data providing server 200 transmits the regional data acquired in S707 to the Web data providing server 400. The regional data providing server 200 transmits the regional data to the Web data providing server 400 identified from the Web data providing server identification information received in S707.

Next, in S709, the Web data providing server 400 receives the regional data transmitted in S708. Then, the Web data providing server 400 searches the Web data storage unit 410 using the received area data as a key, and acquires the corresponding second Web data.
Next, in S710, the Web data providing server 400 transmits the second Web data acquired in S709 to the mobile terminal 300.

Next, in S711, the mobile terminal 300 receives the second Web data transmitted in S710. Then, the mobile terminal 300 displays a display screen based on the received second Web data on the display.

Next, in S712, the mobile terminal 300 determines whether information (image) based on the second Web data included in the display screen displayed in S711 has been selected. When the portable terminal 300 determines that the information based on the second Web data included in the display screen displayed in S711 is not selected (S712-No), the process returns to S701. On the other hand, when the portable terminal 300 determines that the information based on the second Web data included in the display screen displayed in S711 has been selected (S712-Yes), the process proceeds to S713.

Next, in S713, the mobile terminal 300 requests the Web data providing server 400 for Web data of a new display screen specified from the second Web data selected in S712.
Next, in S714, the Web data providing server 400 transmits the Web data of the new display screen requested in S713 to the mobile terminal 300.
Next, in S715, the mobile terminal 300 receives the Web data transmitted in S714, and displays a display screen based on the received Web data on the display.
Next, in S716, the Web data providing server 400 transmits the Web data providing server identification information and the regional data received in S709 to the regional data providing server 200.

Next, in S717, the regional data providing server 200 receives the Web data providing server identification information and the regional data transmitted in S714. Then, the total data updating unit 220 of the regional data providing server 200 searches the total data storage unit 231 using the received Web data providing server identification information and the regional data as a key, and acquires the corresponding number of clicks. The total data update unit 220 increments the acquired number of clicks. The total data update unit 220 then updates the total data storage unit 231 by associating the Web data providing server identification information, the regional data, the access count, and the incremented click count, and then returns to S701. .
<Effect of Embodiment 2>

As described above, according to the second embodiment, as an effect different from the first embodiment, the portable terminal 300 transmits the received beacon identification information to the regional data providing server 200, so that the portable terminal 300 receives the received information. The beacon identification information thus made can be promptly transmitted to the regional data providing server 200.

As mentioned above, the invention made by the present inventor has been specifically described based on the embodiment. However, the present invention is not limited to the embodiment, and various modifications can be made without departing from the scope of the invention. Needless to say.
For example, the mobile terminal includes all mobile terminals in various forms such as a tablet terminal in addition to a smartphone.

Further, the above-described embodiment has been described in detail for easy understanding of the present invention, and is not necessarily limited to one having all the configurations described. For example, part of the configuration of one embodiment can be replaced with the configuration of another embodiment, and the configuration of another embodiment can be added to the configuration of one embodiment. . Moreover, you may add, delete, and replace another structure about a part of structure of each embodiment.

100 ... beacon device,
200: Regional data providing server,
300 ... mobile terminal,
400: Web data providing server.

Claims

An area data providing server connected via a network to a web data providing server that displays information related to area data on a mobile terminal,
Regional data that receives beacon identification information transmitted from the beacon device to the mobile terminal, acquires the regional data corresponding to the received beacon identification information, and transmits the acquired regional data to the Web data providing server. Provision server.
The regional data providing server according to claim 1,
A regional data providing server further comprising a total data updating unit that counts the number of times a display screen including information related to the regional data is displayed on the mobile terminal and the number of times the information is selected.
The regional data providing server according to claim 1,
The beacon device is provided in a subway or underground store leading to a subway station platform or subway station platform or subway station,
The regional data is the name of the station and / or the name of the doorway of the station and / or the name of the platform of the station.
Regional data provision server.
In the regional data providing server according to claim 3,
The Web data providing server acquires, as the Web data, an advertisement related to the premises of the station or the vicinity of the station and / or information related to the station or the vicinity of the station, and transmits the acquired Web data to the mobile terminal. To
Regional data provision server.
In the regional data providing server according to claim 3,
The Web data providing server uses, as the Web data, an advertisement related to the station premises adjacent to the station or the vicinity of the station adjacent to the station and / or the premises of the station adjacent to the station or the vicinity of the station adjacent to the station. Acquiring information about the server and transmitting the acquired web data to the mobile terminal.
Regional data provision server.
In the regional data providing server according to claim,
The Web data providing server acquires and acquires Web data for displaying information related to one or more of the age, sex, and purchase history of the owner of the mobile terminal and the regional data. Transmitting the web data to the mobile terminal;
Regional data provision server.
In the regional data providing server according to claim 3,
The regional data providing server or the Web data providing server transmits the name of the station and / or the name of the platform of the station to the mobile terminal,
The mobile terminal inputs the name of the station and / or the name of the platform of the station as a departure place of a train to be boarded.
Regional data provision server.
Beacon device, portable terminal to which data is transmitted from the beacon device via wireless communication, a regional data providing server connected to the portable terminal through a network, the regional data providing server, the portable terminal, and a network A display system having a Web data providing server connected via
The regional data providing server acquires regional data corresponding to beacon identification information transmitted from the beacon device to the mobile terminal, and transmits the acquired regional data to the web data providing server.
The Web data providing server acquires Web data for displaying information related to the regional data transmitted from the regional data providing server, and transmits the acquired Web data to the mobile terminal.
Display system.
A beacon device, a portable terminal to which data is transmitted from the beacon device via wireless communication, a file providing server connected to the portable terminal via a network, the file providing server and the portable terminal via the network A display system having a web data providing server connected thereto,
The file providing server transmits a table file composed of locked beacon identification information and regional data, and a key for making the table file available to the web data providing server,
The Web data providing server releases the key of the table file using the key provided from the file providing server, and extracts the regional data corresponding to the beacon identification information transmitted from the mobile terminal 3 from the table file. And transmitting the Web data corresponding to the extracted regional data to the mobile terminal,
Display system.
A display method in a regional data providing server connected via a network to a web data providing server that displays information related to regional data on a portable terminal,
The regional data providing step, wherein the regional data providing server receives beacon identification information transmitted from a beacon device to the mobile terminal, and acquires the regional data corresponding to the received beacon identification information;
Transmitting the acquired area data to the Web data providing server,
Display method.
A display program to be executed by a computer of an area data providing server connected via a network to a web data providing server that displays information related to area data on a mobile terminal,
The regional data providing step, wherein the regional data providing server receives beacon identification information transmitted from a beacon device to the mobile terminal, and acquires the regional data corresponding to the received beacon identification information;
Transmitting the acquired area data to the Web data providing server;
A display program for causing the computer to execute.