WO2017173517A1 - Bande convoyeuse avec support publicitaire - Google Patents

Bande convoyeuse avec support publicitaire Download PDF

Info

Publication number
WO2017173517A1
WO2017173517A1 PCT/BY2017/000007 BY2017000007W WO2017173517A1 WO 2017173517 A1 WO2017173517 A1 WO 2017173517A1 BY 2017000007 W BY2017000007 W BY 2017000007W WO 2017173517 A1 WO2017173517 A1 WO 2017173517A1
Authority
WO
WIPO (PCT)
Prior art keywords
conveyor belt
carrier
advertising information
layer
information carrier
Prior art date
Application number
PCT/BY2017/000007
Other languages
English (en)
Russian (ru)
Inventor
Александр А. КАРПОВ
Игорь Е. КОПОТЬКО
Егор Ф. СЕМЕНОВЫХ
Original Assignee
Александр А. КАРПОВ
Игорь Е. КОПОТЬКО
Егор Ф. СЕМЕНОВЫХ
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Александр А. КАРПОВ, Игорь Е. КОПОТЬКО, Егор Ф. СЕМЕНОВЫХ filed Critical Александр А. КАРПОВ
Priority to EA201800531A priority Critical patent/EA201800531A1/ru
Publication of WO2017173517A1 publication Critical patent/WO2017173517A1/fr

Links

Classifications

    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F21/00—Mobile visual advertising
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B65—CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65G—TRANSPORT OR STORAGE DEVICES, e.g. CONVEYORS FOR LOADING OR TIPPING, SHOP CONVEYOR SYSTEMS OR PNEUMATIC TUBE CONVEYORS
    • B65G15/00—Conveyors having endless load-conveying surfaces, i.e. belts and like continuous members, to which tractive effort is transmitted by means other than endless driving elements of similar configuration
    • B65G15/30—Belts or like endless load-carriers
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
    • G09F23/06—Advertising on or in specific articles, e.g. ashtrays, letter-boxes the advertising matter being combined with articles for restaurants, shops or offices
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
    • G09F27/007—Displays with power supply provided by solar cells or photocells
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
    • G09F3/04—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps to be fastened or secured by the material of the label itself, e.g. by thermo-adhesion
    • G09F3/06—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps to be fastened or secured by the material of the label itself, e.g. by thermo-adhesion by clamping action

Definitions

  • the claimed invention relates to devices for placing advertising information and can be used, in particular, in stores and hypermarkets.
  • a sticker is a paper label or a film made of film with information placed on it, with a special adhesive layer on the back of the label.
  • Stickers are a fairly affordable and at the same time effective way of posting advertising or other information, have a low cost and numerous variations of performance.
  • the advertiser has an excellent opportunity for the rapid deployment of an advertising company, since the application of stickers does not require additional surface preparation before application, they are easy to manufacture, use and quite cheap [1].
  • a device for advertising including a wheeled trolley for customers, equipped with panels for placing advertising information on them.
  • Each panel is made of a sheet of self-adhesive film with an inflection and attached to the trolley so that the part of the sheet located outside the shopping trolley is attached to the part of the sheet located inside the shopping trolley through the internal adhesive base of the film through the rods of the walls of the trolley [2].
  • Modern stores and hypermarkets are equipped with special cashboxes for making payments for goods, one of the parts of which is a conveyor belt designed to accommodate the purchased goods by the consumer and for further promotion of goods in the payment zone.
  • the conveyor belt is an excellent platform for placing various information, including advertising, as it is located directly in front of the eyes of customers, and during the day a large number of people turn around in stores, especially hypermarkets, who will always pay attention to information when paying for purchases placed on a conveyor belt.
  • stickers on the conveyor belt of the cash box is not advisable, since they are damaged after several days of operation due to constant contact the contour of the sticker with the goods, in addition, when the sticker is removed, glue particles remain on the tape, which worsens the appearance of the conveyor belt and leads to its damage.
  • a device comprising a conveyor belt and a polymer sheet with information placed on it.
  • the sheet is fastened to the conveyor belt due to the force of electrostatic attraction.
  • the sheet is further provided with an adhesive strip, which is located between the conveyor belt and one edge of the sheet along the conveyor belt.
  • the sheet with the advertisement placed on it is easily fixed on the conveyor belt by electrostatic attraction and is just as easily removed if necessary.
  • this device has a significant drawback, which consists in the fact that in order for the sheet with the advertisement printed on it to be able to firmly attach to the conveyor belt, it is necessary that the tape be made of smooth non-porous material and not be treated with antistatic agents , and such processing is usually performed in the manufacture of a conveyor belt.
  • the advertising sheet must be made of materials such as vinyl, polyester, polypropylene and polyethylene terephthalate, which is rather laborious and expensive.
  • double-sided adhesive tape is attached to one edge of the sheet from the bottom for more reliable fastening.
  • this mounting method is not reliable enough.
  • the technical problem to which the claimed technical solution is aimed is to create a more efficient, durable, inexpensive and practical device for advertising.
  • a conveyor belt with an advertising information carrier including a box office conveyor belt and an advertising information carrier provided with an adhesive layer due to the fact that the advertising information carrier contains a paper layer and a protective polymer layer on at least one side thereof, length the advertising medium exceeds the length of the conveyor belt, while the adhesive layer is located between the opposing short edges of the medium, and the medium is further provided with a fixing element, one with Oron which is made adhesive.
  • the protective layer of the advertising medium may be made of material with laminating or with antibacterial properties, or from a material with enhanced resistance to friction.
  • the claimed advertising medium may be provided with an additional protective polymer layer located on the second side of the paper layer.
  • the width of the advertising medium preferably does not exceed the width of the conveyor belt
  • This problem is solved in the second version of the conveyor belt with an advertising information carrier, including a box office conveyor belt and an advertising information carrier provided with an adhesive layer, due to the fact that the advertising information carrier contains a paper layer and two protective polymer layers on each side of the paper layer, length the advertising medium exceeds the length of the conveyor belt, while the adhesive layer is located between the opposite short edges of the medium, and the medium is additionally equipped with a fixation element ii, one side of which is made adhesive.
  • the specified protective layers of the advertising information carrier together or separately can be made of a material with laminating or antibacterial properties, or of a material with enhanced properties of resisting friction.
  • the width of the advertising medium preferably does not exceed the width of the conveyor belt
  • FIG. 1 shows an example implementation of the inventive conveyor belt with a two-layer carrier of advertising information, side view.
  • FIG. 2 shows an example implementation of the inventive conveyor belt with a three-layer carrier of advertising information, side view.
  • FIG. 3 schematically shows the steps of manufacturing the claimed conveyor belt with an advertising information carrier.
  • a conveyor belt with an advertising information medium consists of a conveyor belt 1 and an advertising information medium 2.
  • the carrier 2 is made two-layer and contains a paper layer 3, which can be made of paper, a paper backing, and the like. materials with a density of at least 20 g / m2.
  • An advertising image is applied to the paper layer 3, which may or may not be tied to the dimensions (area), surface of the conveyor belt 1 of the cash zone.
  • the protective polymer layer 4 is a transparent film, possibly with or without an adhesive layer (for example, a lamination film or polymer transparent material) with a thickness of 30 microns or more.
  • the carrier 2 may be made of a material with laminating or antibacterial properties, or of a material with enhanced resistance to friction.
  • the width of the carrier 2 in this example is equal to the width of the conveyor belt 1, but in other versions, less than the width of the conveyor belt 1 can be selected.
  • the length of the carrier 2 exceeds the length of the conveyor belt 1, two short opposite edges 5 and 6 of the carrier 2 are provided with adhesive layers 7 and 8, located between them and forming the adhesive layer of the carrier 2.
  • the conveyor belt 1 with the carrier 2 of advertising information is provided with a fixing element 9, on one side of which an adhesive layer is applied (not shown in the drawings).
  • the carrier 2 is three-layer and contains a paper layer 3, which can be made as in the first embodiment.
  • the protective polymer layers are a transparent film, possibly with or without an adhesive layer (for example, a lamination film or polymer transparent material) from 30 microns thick.
  • the protective polymer layers 4 and 10 of the carrier 2, together or separately, can be made of a material with laminating or antibacterial properties, or of a material with enhanced resistance to friction.
  • the width of the carrier 2 in this example is also equal to the width of the conveyor belt 1, but in other versions, less than the width of the conveyor belt 1 can be selected.
  • the adhesive layers and the fixing element are not shown in this drawing.
  • the claimed device is made as follows.
  • Advertising information is applied to the paper layer 3 of the carrier 2, a protective polymer layer 4 is applied on top. If necessary, a second protective polymer layer 10 is applied below.
  • One end of the carrier 2 (edge 5) is attached to the visible surface of the conveyor tape 1, in the direction of movement of the moving part of the conveyor belt 1.
  • the edge 5 can be attached both over the entire width of the carrier 2, and partially. Temporarily fasten the edge 5 to the conveyor belt 1 for scrolling and for wrapping the carrier 2 over the entire surface of the conveyor belt 1 of the cash zone.
  • an adhesive element (not shown) is applied to a skim surface of the conveyor belt with adhesive tape, double-sided tape, adhesive or strips (of paper, polypropylene, fabric-based and or similar) with a previously applied adhesive layer on one or both sides.
  • the conveyor belt 1 is started, so that the conveyor belt 1 passes a full circle (revolution) and both ends of the carrier 2 are on the visible surface of the conveyor belt 1.
  • fasten the carrier 2 by temporary fastening (weighting material is not shown in the drawings) to prevent the ends 5 and 6 of the carrier 2 from slipping out of the visible part of the conveyor belt 1 of the cash zone through the entrance and exit openings of the conveyor belt.
  • the obtained adhesive layer of the carrier 2 may be continuous or partial and (or) intermittent.
  • the fixing element 9 a transparent (or non-transparent) adhesive tape or lamination.
  • the locking element 9 can be placed on the actual width of the carrier 2, and less than it.
  • the fixing element 9 must be at least 1 cm in length and no more than the length of the lining.
  • the bonding effect is fixed by ironing with a hard roller or squeegee, on all or part of the surface of the fixing element 9.
  • the claimed conveyor belt with a carrier of advertising information is made and can be used (Fig.Zg).
  • the declared conveyor belt with a carrier of advertising information is reliably fixed and the risks of damage to equipment during broadcasting are minimized.
  • the claimed device is an effective, durable, practical and inexpensive device for advertising.
  • the test mode showed that the described conveyor belt with a carrier of advertising information allows you to continuously broadcast advertisements on the conveyor belt for more than a month, helps to increase the life of the conveyor belt, cleaning the internal mechanisms of the design of the cash register area.
  • the implementation of the protective layer of a material with antibacterial properties reduces the risk of the spread of various infections.
  • the implementation of the protective layer of a material with enhanced resistance to friction forces provides ease of use of the claimed device, as this layer prevents the self-sliding of goods on a conveyor belt.

Landscapes

  • Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Mechanical Engineering (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Marketing (AREA)
  • Belt Conveyors (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • General Business, Economics & Management (AREA)
  • Life Sciences & Earth Sciences (AREA)
  • Sustainable Development (AREA)
  • Adhesive Tapes (AREA)

Abstract

L'invention concerne des dispositifs pour disposer des informations publicitaires et peut être utilisée notamment dans des magasins ou hypermarchés. Une bande convoyeuse avec support publicitaire comprend une bande convoyeuse de compartiment de caisse et un support publicitaire doté d'une couche adhésive. Le support publicitaire comprend une couche papier et une couche de protection polymérique au moins d'un côté, la longueur du support publicitaire est supérieure à celle de la bande convoyeuse, la couche adhésive étant disposée entre les bouts opposés courts, et le support publicitaire est munie d'un élément de fixation supplémentaire dont un côté est adhésif. La couche de protection du support publicitaire peut être réalisé à partir d'un matériau à propriétés de laminage ou antibactérienne ou à partir d'un matériau à propriétés améliorées de résistance à la force de frottement. Le support publicitaire de l'invention peut être doté d'une couche de protection polymérique supplémentaire située du deuxième côté de la couche de papier.
PCT/BY2017/000007 2016-04-06 2017-04-06 Bande convoyeuse avec support publicitaire WO2017173517A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
EA201800531A EA201800531A1 (ru) 2016-04-06 2017-04-06 Конвейерная лента с носителем рекламной информации

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
BY20160119 2016-04-06
BYU20160119 2016-04-06

Publications (1)

Publication Number Publication Date
WO2017173517A1 true WO2017173517A1 (fr) 2017-10-12

Family

ID=59798413

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/BY2017/000007 WO2017173517A1 (fr) 2016-04-06 2017-04-06 Bande convoyeuse avec support publicitaire

Country Status (3)

Country Link
EA (1) EA201800531A1 (fr)
RU (1) RU173467U1 (fr)
WO (1) WO2017173517A1 (fr)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113264316A (zh) * 2021-05-25 2021-08-17 中建五局华东建设有限公司 一种单层大面积公建项目材料快速转运平台

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4979591A (en) * 1988-09-08 1990-12-25 Habasit Ag Conveyor belt
US5358094A (en) * 1994-05-13 1994-10-25 Molinaro Joseph J Conveyor belt with advertisements
RU2190257C2 (ru) * 1996-10-02 2002-09-27 Бальдер Промошун Ас Способ нанесения съемной рекламно-информационной маркировки
RU61056U1 (ru) * 2005-07-20 2007-02-10 ООО "Дирекция спортивных лотерей" Рекламное устройство
UA66363U (uk) * 2011-09-05 2011-12-26 Эдуард Гаврилович Лукьяненко Засіб візуальної реклами на об'єктах роздрібної торгівлі

Family Cites Families (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
RU2194312C1 (ru) * 2001-03-23 2002-12-10 Лапшин Александр Юрьевич Рекламное устройство
WO2004084161A1 (fr) * 2003-03-20 2004-09-30 Ryotaro Ojima Systeme d'affichage el organique combine a une cellule solaire transparente, systeme fournisseur d'informations publicitaires utilisant un affichage el organique transparent, procede de fourniture d'informations publicitaires au moyen dudit systeme et support d'enregistrement
RU2499299C2 (ru) * 2011-03-29 2013-11-20 Владимир Михайлович Герасимов Пассажирский конвейер с возможностью представления преимущественно визуальной информации и устройство для представления указанной информации
RU121393U1 (ru) * 2012-05-24 2012-10-20 Евгений Владимирович Ревак Устройство для рекламы (варианты)

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4979591A (en) * 1988-09-08 1990-12-25 Habasit Ag Conveyor belt
US5358094A (en) * 1994-05-13 1994-10-25 Molinaro Joseph J Conveyor belt with advertisements
RU2190257C2 (ru) * 1996-10-02 2002-09-27 Бальдер Промошун Ас Способ нанесения съемной рекламно-информационной маркировки
RU61056U1 (ru) * 2005-07-20 2007-02-10 ООО "Дирекция спортивных лотерей" Рекламное устройство
UA66363U (uk) * 2011-09-05 2011-12-26 Эдуард Гаврилович Лукьяненко Засіб візуальної реклами на об'єктах роздрібної торгівлі

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113264316A (zh) * 2021-05-25 2021-08-17 中建五局华东建设有限公司 一种单层大面积公建项目材料快速转运平台

Also Published As

Publication number Publication date
RU173467U1 (ru) 2017-08-29
EA201800531A1 (ru) 2019-03-29

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