WO2017120735A1 - Procédé et système pour favoriser des publicités d'emplacement de dîner - Google Patents

Procédé et système pour favoriser des publicités d'emplacement de dîner Download PDF

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Publication number
WO2017120735A1
WO2017120735A1 PCT/CN2016/070572 CN2016070572W WO2017120735A1 WO 2017120735 A1 WO2017120735 A1 WO 2017120735A1 CN 2016070572 W CN2016070572 W CN 2016070572W WO 2017120735 A1 WO2017120735 A1 WO 2017120735A1
Authority
WO
WIPO (PCT)
Prior art keywords
page
user
advertisement
wifi
wifi connection
Prior art date
Application number
PCT/CN2016/070572
Other languages
English (en)
Chinese (zh)
Inventor
程强
Original Assignee
程强
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by 程强 filed Critical 程强
Priority to CN201680000131.7A priority Critical patent/CN105723400A/zh
Priority to PCT/CN2016/070572 priority patent/WO2017120735A1/fr
Publication of WO2017120735A1 publication Critical patent/WO2017120735A1/fr

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Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0252Targeted advertisements based on events or environment, e.g. weather or festivals
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising

Definitions

  • the invention relates to the field of communication and catering, in particular to a method and system for promoting advertisement of a catering place.
  • catering there are two main concepts of catering: one is diet, such as operating catering, providing catering.
  • the second refers to the industry or institution that provides catering, to meet the dietary needs of diners, and thus to obtain the corresponding service income. Due to the different eating habits and tastes of different people in different regions and different cultures, the catering in the world shows a variety of characteristics. The catering market will enter the era of brand consumption, and the Chinese catering industry will continue to play a positive role in expanding consumption and promoting employment at a growth rate of 16%.
  • the advertisements of existing dining places are similar to those of outdoor advertisements, that is, broadcasted by means of broadcasting, and the promotion effect is not good.
  • the invention provides a restaurant promotion method for dining places, which solves the shortcomings of the prior art advertisement promotion messages.
  • a method for promoting a restaurant location advertisement includes the following steps:
  • An advertisement related to the favorite information is pushed on the WIFI connection page according to the favorite information.
  • the method further includes:
  • the method further includes:
  • a restaurant promotion system comprising:
  • a receiving unit configured to receive a WIFI connection request sent by the user
  • An obtaining unit configured to obtain user preference information after the request is successfully verified
  • the pushing unit is configured to push an advertisement related to the favorite information on the WIFI connection page according to the preference information.
  • system further includes:
  • a link unit configured to enter a link corresponding to the advertisement page when the user clicks on the advertisement page.
  • system further includes:
  • the switching unit is configured to switch the WIFI page to the main page when the user does not click the advertisement page.
  • the technical solution provided by the specific embodiment of the present invention acquires the mobile terminal in the set range.
  • the mobile terminal logs in to the WIFI
  • the user's preference data is acquired, and the related high is pushed according to the user's preference, so the advertisement promotion effect is good. advantage.
  • FIG. 1 is a flow chart of a method for promoting advertisement of a restaurant place provided by the present invention
  • FIG. 2 is a structural diagram of a restaurant promotion system according to the present invention.
  • FIG. 1 is a flowchart of a method for promoting an advertisement of a restaurant in a first preferred embodiment of the present invention.
  • the method is implemented by a server.
  • the method is as shown in FIG. 1 and includes the following steps:
  • Step S101 Receive a WIFI connection request sent by the user.
  • Step S102 After successfully verifying the request, acquiring user preference information
  • Step S103 Push an advertisement related to the favorite information on the WIFI connection page according to the favorite information.
  • the technical solution provided by the specific embodiment of the present invention acquires the mobile terminal in the set range.
  • the mobile terminal logs in to the WIFI
  • the user's preference data is acquired, and the related high is pushed according to the user's preference, so the advertisement promotion effect is good. advantage.
  • the foregoing method may further include:
  • the foregoing method may further include:
  • FIG. 2 is a dining room advertisement promotion system according to a second preferred embodiment of the present invention.
  • the system includes:
  • the receiving unit 201 is configured to receive a WIFI connection request sent by the user.
  • the obtaining unit 202 is configured to obtain the user's preference information after the request is successfully verified.
  • the pushing unit 203 is configured to push an advertisement related to the favorite information on the WIFI connection page according to the preference information.
  • the technical solution provided by the specific embodiment of the present invention acquires the mobile terminal in the set range.
  • the mobile terminal logs in to the WIFI
  • the user's preference data is acquired, and the related high is pushed according to the user's preference, so the advertisement promotion effect is good. advantage.
  • the above system may further include:
  • the linking unit 204 is configured to enter a link corresponding to the advertisement page when the user clicks on the advertisement page.
  • the above system may further include:
  • the switching unit 205 is configured to switch the WIFI page to the main page when the user does not click the advertisement page.
  • Computer readable media includes both computer storage media and communication media including any medium that facilitates transfer of a computer program from one location to another.
  • a storage medium may be any available media that can be accessed by a computer.
  • the computer readable medium may include random access memory (Random) Access Memory, RAM), Read-Only Memory (ROM), Electrically Erasable Programmable Read Only Memory (Electrically Erasable Programmable Read-Only Memory, EEPROM), Compact Disc Read-Only Memory, CD-ROM, or other optical disc storage, magnetic storage medium or other magnetic storage device, or any other medium that can be used to carry or store desired program code in the form of instructions or data structures and that can be accessed by a computer. Also. Any connection may suitably be a computer readable medium.
  • a disk and a disc include a compact disc (CD), a laser disc, a compact disc, a digital versatile disc (DVD), a floppy disk, and a Blu-ray disc, wherein the disc is usually magnetically copied, and the disc is The laser is used to optically replicate the data. Combinations of the above should also be included within the scope of the computer readable media.

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  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Development Economics (AREA)
  • Accounting & Taxation (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Environmental & Geological Engineering (AREA)
  • Information Transfer Between Computers (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

L'invention concerne un procédé et un système pour favoriser des publicités d'emplacement de dîner, le procédé consistant : à recevoir une requête de connexion WiFi envoyée par un utilisateur (101) ; après que la requête est vérifiée avec succès, à acquérir des informations de préférence de l'utilisateur (102) ; et, sur la base des informations de préférence, à envoyer une publicité associée aux informations de préférence sur la page de connexion WiFi (103). La présente solution technique a l'avantage de bons effets de promotion de publicité.
PCT/CN2016/070572 2016-01-11 2016-01-11 Procédé et système pour favoriser des publicités d'emplacement de dîner WO2017120735A1 (fr)

Priority Applications (2)

Application Number Priority Date Filing Date Title
CN201680000131.7A CN105723400A (zh) 2016-01-11 2016-01-11 餐饮场所广告推广方法及系统
PCT/CN2016/070572 WO2017120735A1 (fr) 2016-01-11 2016-01-11 Procédé et système pour favoriser des publicités d'emplacement de dîner

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/CN2016/070572 WO2017120735A1 (fr) 2016-01-11 2016-01-11 Procédé et système pour favoriser des publicités d'emplacement de dîner

Publications (1)

Publication Number Publication Date
WO2017120735A1 true WO2017120735A1 (fr) 2017-07-20

Family

ID=56162556

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/CN2016/070572 WO2017120735A1 (fr) 2016-01-11 2016-01-11 Procédé et système pour favoriser des publicités d'emplacement de dîner

Country Status (2)

Country Link
CN (1) CN105723400A (fr)
WO (1) WO2017120735A1 (fr)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN111859143A (zh) * 2020-07-28 2020-10-30 Oppo广东移动通信有限公司 信息推送方法、装置、电子设备以及存储介质

Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20020184117A1 (en) * 2001-06-01 2002-12-05 Properties Online, Llc Method and system for advertising real estate over the internet
US20070219860A1 (en) * 2006-03-20 2007-09-20 Microsoft Corporation Presenting advertising information requested from a webpage
CN103402177A (zh) * 2013-08-02 2013-11-20 南京市海聚信息科技有限公司 一种WiFi终端信息推送系统及其实现方法
CN103857007A (zh) * 2014-03-17 2014-06-11 北京峰华智讯技术有限公司 一种无线局域网接入系统及方法
CN104702628A (zh) * 2013-12-04 2015-06-10 广州优亿信息科技有限公司 一种基于wifi的精准广告推送方法
CN204791838U (zh) * 2015-05-29 2015-11-18 青岛青安光电科技有限公司 一种广告机

Family Cites Families (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103269522A (zh) * 2013-05-22 2013-08-28 丁立刚 一种无线投放热点广告的方法以及系统

Patent Citations (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20020184117A1 (en) * 2001-06-01 2002-12-05 Properties Online, Llc Method and system for advertising real estate over the internet
US20070219860A1 (en) * 2006-03-20 2007-09-20 Microsoft Corporation Presenting advertising information requested from a webpage
CN103402177A (zh) * 2013-08-02 2013-11-20 南京市海聚信息科技有限公司 一种WiFi终端信息推送系统及其实现方法
CN104702628A (zh) * 2013-12-04 2015-06-10 广州优亿信息科技有限公司 一种基于wifi的精准广告推送方法
CN103857007A (zh) * 2014-03-17 2014-06-11 北京峰华智讯技术有限公司 一种无线局域网接入系统及方法
CN204791838U (zh) * 2015-05-29 2015-11-18 青岛青安光电科技有限公司 一种广告机

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Publication number Publication date
CN105723400A (zh) 2016-06-29

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