WO2017032004A1 - 具有通信控制功能的香氛广告终端 - Google Patents

具有通信控制功能的香氛广告终端 Download PDF

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Publication number
WO2017032004A1
WO2017032004A1 PCT/CN2016/080216 CN2016080216W WO2017032004A1 WO 2017032004 A1 WO2017032004 A1 WO 2017032004A1 CN 2016080216 W CN2016080216 W CN 2016080216W WO 2017032004 A1 WO2017032004 A1 WO 2017032004A1
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Prior art keywords
fragrance
advertisement
control function
communication control
controller
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PCT/CN2016/080216
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English (en)
French (fr)
Inventor
曹淮
季茜
欧阳辉
董思洁
刘虎
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广东中道创意科技有限公司
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Publication of WO2017032004A1 publication Critical patent/WO2017032004A1/zh

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    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G09F19/005—Scented advertising means
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for

Definitions

  • the present invention relates to an advertising device, and more particularly to a fragrance advertising terminal capable of releasing an odor associated with advertising content.
  • an advertising terminal capable of releasing the scent, which releases the scent corresponding to the advertising content according to the advertising content, so as to increase the appeal and persuasiveness of the advertisement, and improve the audience's cognitive ability to the commodity.
  • an advertising terminal capable of releasing the scent, which releases the scent corresponding to the advertising content according to the advertising content, so as to increase the appeal and persuasiveness of the advertisement, and improve the audience's cognitive ability to the commodity.
  • Such advertising terminals include a fragrance release device coupled to the advertising player and controlled by the microprocessing system, and the fragrance for generating the scent is stored in the fragrance release device.
  • the amount of fragrance in the fragrance release device is not fixed. For example, if the fragrance release device is suspended when there is power failure or a small number of people, or other internal or external reasons will affect the fragrance dosage, the maintenance personnel cannot clearly know the fragrance release. The remaining amount of fragrance in the device can only be added according to the estimated residual amount of fragrance. On the one hand, the workload is large, on the other hand, the fragrance is not added in time, which will affect the advertising effect.
  • the fragrance is released, The device is vaporized by a heater, and when the fragrance is used up, it may cause a local temperature to be too high.
  • the object of the present invention is to provide a fragrance which can realize the timely addition of fragrance according to the remaining amount of the fragrance. Notice the terminal.
  • the present invention discloses a fragrance advertising terminal having a communication control function capable of releasing an odor associated with an advertisement content, the fragrance advertisement terminal having a communication control function including an advertisement player for playing an advertisement a fragrance release device connected to the advertisement player and controlled by the micro processing system; the fragrance advertisement terminal having the communication control function further includes a controller and a communication module; the fragrance release device has less fragrance The controller controls the communication module to send a signal to a remote server when the value is preset.
  • the controller is connected to the micro processing system; when the fragrance in the fragrance releasing device is used up, the controller controls the micro processing system to stop working; according to the technical solution, when The fragrance in the fragrance release device stops working immediately after use, so even if the fragrance release device vaporizes the fragrance to generate a fragrance gas, the heater does not continue to heat up after the fragrance is used up, resulting in local temperature. Too high a situation.
  • the fragrance releasing device is provided with a plurality of receiving cavities for accommodating different fragrances; when the fragrance in any of the receiving cavities is less than a preset value, the control Controlling the communication module to send a signal containing the current fragrance information to the remote server; the maintenance personnel rushing between the dispersed plurality of places where the fragrance billboard is installed, and according to the plurality of installation fragrances received by the remote server at the time of departure
  • the information on the types of fragrances required for the billboards is aggregated to determine the type and capacity of the fragrance.
  • the controller controls the micro processing
  • the fragrance release device stops working; according to the technical solution, when any one or several fragrances in the fragrance release device are used up,
  • the processing system controls the fragrance release device to suspend the operation when the advertisement player plays the advertisement corresponding to the exhaustion fragrance, so that the heater in the fragrance release device does not continue to heat and “dry” occurs, thereby avoiding the use of the fragrance.
  • the heater continues to heat up, the local temperature is too high.
  • the controller controls the advertisement player to skip an advertisement corresponding to the current fragrance; and the fragrance continues to play and the current fragrance is continued
  • Corresponding advertisements also do not produce good advertising effects, and frequently suspending and starting the fragrance release device work is also likely to cause damage to the fragrance release device, thereby controlling the controller to control the advertisement player to skip the advertisement corresponding to the current fragrance. Replay other ads to get more economic benefits.
  • FIG. 1 is a schematic structural diagram of a fragrance advertising terminal having a communication control function according to the present invention.
  • FIG. 2 is a rear schematic view of a fragrance advertising terminal having a communication control function according to the present invention.
  • FIG. 3 is a schematic structural diagram of a first embodiment of a fragrance advertising terminal having a communication control function according to the present invention.
  • FIG. 4 is a schematic structural diagram of a second embodiment of a fragrance advertising terminal having a communication control function according to the present invention.
  • the advertisement player 100 has a flat shape, and the main body component thereof can be an LED display screen; the fragrance release device 200 is disposed on the rear side of the advertisement player 100, the fragrance release opening 250 of the fragrance release device 200 is located on the circumferential side of the advertisement player 100, and the outlet direction of the fragrance release opening 250 of the fragrance release device 200 and the advertisement player
  • the orientation of 100 is the same.
  • the fragrance release port 250 can be opened in order to enable the advertising audience to smell the scent gas with better effect.
  • the air outlet direction of the fragrance release opening 250 faces the front of the advertisement player 100 and is inclined downward.
  • the advertisement player 100 may be an electronic display device such as an LED or an LCD, which can play a multimedia advertisement including a video, an animation, a flash, and the like, and can also play a graphic advertisement in a picture format; the advertisement player 100 can also display only A display board for print ads that can be mechanically switched between multiple print ads.
  • an electronic display device such as an LED or an LCD, which can play a multimedia advertisement including a video, an animation, a flash, and the like, and can also play a graphic advertisement in a picture format; the advertisement player 100 can also display only A display board for print ads that can be mechanically switched between multiple print ads.
  • the fragrance release device 200 includes a plurality of accommodating cavities 220 for accommodating different fragrances. As shown in FIG. 1 and FIG. 2, a plurality of accommodating cavities 220 are disposed on the rear side of the accommodating device 100, and the liquid inlet of the accommodating cavity 220 is opened on the upper side of the accommodating cavity 220, and is accommodated. The lower side of the cavity 220 communicates with the fragrance release opening 250 located below the rear side of the advertisement player 100; the fragrance in the accommodation cavity 220 flows in the direction of the fragrance release opening 250 under the force of gravity. Further, a valve 240 controlled by the micro processing system 210 is disposed between any of the accommodating cavities 220 and the scent release port 250, respectively.
  • the microprocessor system 210 controls the valve 240 of the accommodating cavity 220 where the fragrance corresponding thereto is opened, and the fragrance leaves the accommodating cavity 220 via the valve 240 and passes through the fragrance.
  • the release port 250 releases the fragrance gas.
  • the fragrance contained in the accommodating cavity 220 may be a high pressure gas state or a liquid state.
  • the liquid fragrance leaving the accommodating cavity 220 by the valve 240 can be vaporized by the gasification device 230 and then released through the fragrance release port 250.
  • the gasification of the liquid fragrance belongs to the prior art, and the technical solution can be various.
  • the heating device can be used to heat and vaporize the fragrance, and other technical means known to those skilled in the art can be used. Said.
  • the remaining amount of the fragrance in the fragrance releasing device 200 is detected by the detecting device connected to the controller 300, or the remaining amount of the fragrance in the fragrance releasing device 200 is directly detected by the controller 300, so that The controller 300 can obtain the fragrance remaining amount information in the fragrance releasing device 200; when the controller 300 knows that the fragrance remaining amount in the fragrance releasing device 200 is less than a preset value, the signal is transmitted through the communication module 400. To the remote server.
  • the detecting switch 300 may be a gas pressure switch; if the fragrance contained in the accommodating cavity 220 is in a liquid state, the detecting switch 300 may It is a level switch.
  • the fragrance releasing device 200 includes a plurality of receiving cavities 220 for accommodating different fragrances.
  • a plurality of detection switches 300 may be connected in parallel to each of the accommodating cavities 220, and When the amount of fragrance in any of the accommodating cavities 220 is less than a preset value, the communication module 400 is activated to send a signal to the remote server.
  • FIG. 1, FIG. 2, and FIG. 4 illustrate a second embodiment of a fragrance advertising terminal having a communication control function according to the present invention.
  • the controller 300 includes a plurality of detecting devices 310 for detecting the amount of fragrance in the accommodating cavity 200, and includes detection results according to the detecting device 310.
  • the processor 320 that operates the fragrance advertising terminal having the communication control function of the present invention is controlled.
  • the fragrance releasing device 200 includes a plurality of accommodating cavities 220 for accommodating different fragrances.
  • the scent release device 220 stops releasing the scent gas, which is undoubtedly uneconomical.
  • the processor 320 analyzes the data measured by the detecting device 310, and when the analysis confirms that the fragrance in the receiving cavity 220 meets the "exhaustion" criterion, the processor 320 controls the micro.
  • the processing system 210 stops working when the corresponding advertisement plays, or the processor 320 controls the advertisement player 100 to skip the advertisement corresponding thereto, since the micro processing system 210 controls the fragrance release device 200 according to the advertisement player playing the advertisement content.
  • the microprocessor system 210 when the advertisement player 100 skips an advertisement, the microprocessor system 210 also switches to squirt other fragrance gases. Since the fragrance is exhausted, continuing to play the advertisement corresponding to the current fragrance does not produce a good advertisement effect, and frequently suspending and starting the fragrance release device 200 also easily causes the fragrance release device 200 to be damaged, thereby the processor. 320 controls the advertisement player 100 to skip the advertisement corresponding to the exhausted fragrance and re-display other advertisements to obtain greater economic benefits.

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Abstract

一种具有通信控制功能的香氛广告终端，能够释放与广告内容相关的气味，广告终端包括用于播放广告的广告播放器(100)、与广告播放器(100)相连接并由微处理系统(210)控制的香氛释放装置(200)；还包括控制器(300)和通信模块(400)；广告终端通过控制器(300)获知香氛释放装置(400)内的香氛剩余量信息，少于预设值时，控制器(300)控制通信模块(400)发送信号至远程服务器，以使得维护人员不会在香氛较多时即到达进行添加，亦不会造成广告终端长时间不能释放香氛气味的情况发生，从而在节省人力物力的情况下，保证广告效果。

Description

具有通信控制功能的香氛广告终端 技术领域
本发明涉及一种广告设备，尤其涉及一种能够释放与广告内容相关的气味的香氛广告终端。
背景技术
酒店宾馆、大厅、电梯、地铁通道等人员密集且流动量较大的场所，成为商品广告LED播放终端最佳投放之处。此类广告终端具有不同的广告终端之间的距离较远、分布不均匀地特点。
为增加广告终端的广告效果，目前已有一种能够释放气味的广告终端，其根据广告内容释放与广告内容相符的气味，以增加广告的感染力和说服力，提高受众群体对商品的认知能力，达到商品理想的竞争力。
此类广告终端包括与广告播放器相连接并由微处理系统控制的香氛释放装置，用于产生气味的香氛储存于香氛释放装置内。随着广告的播放、香氛释放减少，需要维护人员及时补充香氛。香氛释放装置内的香氛用量并不固定，譬如停电或人流较少时香氛释放装置暂停工作、抑或其他内部或外部原因均会影响香氛用量，因而维护人员不能够清楚获知香氛释放装置内香氛剩余量的情况，只能根据经验预估的香氛剩余量进行添加，一方面导致工作量较大，另一方面香氛添加不及时会影响广告效果，此外，若香氛释放装置由加热器将香氛汽化，香氛用尽后还可能会导致局部温度过高发生危险。
因此，需要一种可以根据香氛剩余量实现及时添加香氛的香氛广告终端。
发明内容
本发明的目的是提供一种可以根据香氛剩余量实现及时添加香氛的香氛广 告终端。
为了实现上述目的，本发明公开了一种具有通信控制功能的香氛广告终端，能够释放与广告内容相关的气味，所述具有通信控制功能的香氛广告终端包括用于播放广告的广告播放器、与广告播放器相连接并由微处理系统控制的香氛释放装置；所述具有通信控制功能的香氛广告终端还包括控制器和通信模块；所述香氛释放装置内的香氛少于预设值时，所述控制器控制所述通信模块发送信号至远程服务器。
与现有技术相比，本发明公开的具有通信控制功能的香氛广告终端，可以由控制器直接检测所述香氛释放装置内的香氛剩余量，使得控制器能够获得所述香氛释放装置内的香氛剩余量信息；当控制器获知香氛释放装置内的香氛剩余量少于预设值时，通过通信模块将信号发送至远程服务器，以便远程服务器及时调遣维护人员，以使得维护人员能够在香氛释放装置内的香氛用尽前后到达及时添加香氛。根据本发明公开的具有通信控制功能的香氛广告终端，通过控制器获知香氛释放装置内的香氛剩余量信息，以使得维护人员不会在香氛较多时即到达进行添加，亦不会造成具有通信控制功能的香氛广告终端长时间不能释放香氛气味的情况发生，从而在节省人力物力的情况下，保证广告效果。
较佳的，所述控制器连接于所述微处理系统；当所述香氛释放装置内的香氛用尽时，所述控制器控制所述微处理系统停止工作；根据该技术方案，当香氛释放装置内的香氛用尽后立即停止工作，因而即使香氛释放装置由加热器将香氛汽化生成香氛气体，也不会发生在香氛用尽后加热器继续加热导致局部温度过高的情况。
较佳的，所述香氛释放装置内设置有若干个用于容置不同香氛的容置腔体；当任一所述容置腔体内的香氛少于预设值时，所述控制器控制所述通信模块将包含当前香氛信息的信号发送至远程服务器；维护人员于分散的多个安装香氛广告牌的场所之间奔波，在出发时根据远程服务器收到的多个安装香氛广告牌所需的香氛种类的信息汇总，决定携带香氛的类别和容量。
具体地，任一所述容置腔体内的香氛用尽时：所述控制器控制所述微处理 系统于所述广告播放器播放当前香氛对应的广告时，所述香氛释放装置停止工作；根据该技术方案，当香氛释放装置内的任一种或数种香氛用尽后，微处理系统于所述广告播放器播放用尽香氛对应的广告时控制香氛释放装置暂停工作，使得香氛释放装置内的加热器不会继续加热发生“干烧”，从而避免在香氛用尽后加热器继续加热导致局部温度过高的情况发生。
具体地，任一所述容置腔体内的香氛用尽时：所述控制器控制所述广告播放器跳过与当前香氛对应的广告；由于香氛用尽，继续播放与当前香氛对应的广告也不会产生良好的广告效果，且频繁地暂停和启动香氛释放装置工作亦容易导致香氛释放装置损坏，因而将控制器控制广告播放器跳过与当前香氛对应的广告而改播其他广告，以获得更大的经济效益。
附图说明
图1为本发明具有通信控制功能的香氛广告终端的结构示意图。
图2为本发明具有通信控制功能的香氛广告终端的后向示意图。
图3为本发明具有通信控制功能的香氛广告终端第一实施例的结构原理图。
图4为本发明具有通信控制功能的香氛广告终端第二实施例的结构原理图。
具体实施方式
为详细说明本发明的技术内容、构造特征、所实现目的及效果，以下结合实施方式并配合附图详予说明。
如图1和图2所示，本发明提供的具有通信控制功能的香氛广告终端，能够释放与广告视频内容相关的气味。具有通信控制功能的香氛广告终端包括用于播放广告的广告播放器100、与广告播放器100相连接并由微处理系统210控制的香氛释放装置200、控制器300、以及通信模块400，香氛释放装置200内的香氛少于预设值时，控制器300控制通信模块400发送信号至远程服务器。结合图3所示，更具体地：
广告播放器100呈平板状，其主体部件可以为LED显示屏；香氛释放装置 200设置于广告播放器100的后侧、香氛释放装置200的香氛释放口250位于广告播放器100的周侧，且香氛释放装置200的香氛释放口250的出气方向与广告播放器100的朝向一致。较佳的，由于广告播放器100为了能否方便更多人看到，通常安装在稍高的位置；为使得广告受众能够闻到较佳效果的香氛气体，可以将香氛释放口250开设于广告播放器100的下侧，且朝向广告播放器100受众的方向，即，香氛释放口250的出气方向朝向广告播放器100的前方且倾斜向下。
进一步的，广告播放器100可以为LED或LCD等电子显示装置，其能够播放包含视频、动画、flash等格式的多媒体广告，还能够播放图片格式的平面广告；广告播放器100还可以为仅显示平面广告的展示板，其可以通过机械方式于多个平面广告之间切换。
香氛释放装置200包括若干个用于容置不同香氛的容置腔体220。结合图1和图2所示，若干个容置腔体220排布于广告播放器100的后侧，容置腔体220的入液口开设于容置腔体220的上侧，且容置腔体220的下侧分别连通于位于广告播放器100后侧下方的香氛释放口250；容置腔体220内的香氛在重力作用下向香氛释放口250方向流动。进一步的，任一所述容置腔体220与所述香氛释放口250之间分别设置有由微处理系统210控制的阀门240。当广告播放器100播放至一广告时，微处理系统210控制与之相对应的香氛所在的容置腔体220的阀门240打开、香氛经由阀门240离开容置腔体220并经香氛释放口250释放香氛气体。
进一步的，容置于容置腔体220内的香氛可以为高压气态，亦可以为液态。当容置于容置腔体220内的香氛为液态时，由阀门240离开容置腔体220的液态香氛可以经由气化装置230予以气化后再经由香氛释放口250释放。将液态香氛气化属于现有技术，其技术方案可以多种多样，可以采用加热装置对香氛加热气化，亦可以为本领域技术人员所习知的其他技术手段，在此不再累述。
由与控制器300连接的检测装置检测所述香氛释放装置200内的香氛剩余量，抑或由控制器300直接检测所述香氛释放装置200内的香氛剩余量，使得 控制器300能够获得所述香氛释放装置200内的香氛剩余量信息；当控制器300获知香氛释放装置200内的香氛剩余量少于预设值时，通过通信模块400将信号发送至远程服务器。具体地：在本实施例中，控制器300为检测开关；检测开关300连接于香氛释放装置200，当香氛释放装置200内的香氛佘量多于预设值时，检测开关300处于开路状态；当香氛释放装置200内的香氛佘量少于预设值时，检测开关300自动转换至闭合状态，启动通信模块400发送信号至远程服务器。通信模块400发送的信号可以为任意预设信号，亦可以仅为启动信号，远程服务器获知通信模块400呈开启状态时，即视为当前具有通信控制功能的香氛广告终端内香氛少于预设值、需要添加香氛，以便远程服务器及时调遣维护人员，以使得维护人员能够在香氛释放装置200内的香氛用尽前后到达及时添加香氛。
进一步的，若容置于容置腔体220内的香氛为高压气态时，检测开关300可以为气压开关；若容置于容置腔体220内的香氛为液态时，检测开关300可以为液位开关。
如图2-3所示，在本实施例中，较佳的，香氛释放装置200包括若干个用于容置不同香氛的容置腔体220。为能够检测盛放不同香氛的容置腔体220中是否存在香氛佘量少于预设值的情况，可以将若干个分别连接于一容置腔体220检测开关300呈并联状态，并当任一容置腔体220内的香氛佘量少于预设值时，启动通信模块400发送信号至远程服务器。
图1、图2、及图4所示对本发明具有通信控制功能的香氛广告终端第二实施例进行说明。
与前述实施例不同的，在本实施例中，控制器300除包括若干个用于检测容置腔体200内香氛佘量的检测装置310外，还包括用于根据检测装置310的检测结果控制本发明具有通信控制功能的香氛广告终端工作的处理器320。
在本实施例中，为了能够使得远程服务器能够获知所需添加的香氛为哪种，以使得维修保养人员能够轻装简行、仅携带需要补充的香氛：控制器300包括若干个用于检测香氛释放装置内香氛佘量的检测装置310，并分析检测装置310的 检测结果；将测得的需要补充的香氛种类信号发送至通信模块400，并将通信模块400发送至远程服务器。检测装置310可以与前述实施例相同的，为液位开关或气压开关等开关，亦可以为能够测得香氛释放装置200内香氛佘量具体数值信息的测量装置310。
处理器320连接于微处理系统210；控制器320检测香氛释放装置200内的香氛用尽时，处理器320控制微处理系统210停止工作。具体地：处理器320分析检测装置310测得的数据，当分析确认香氛释放装置200内的香氛符合“用尽”的标准时，处理器310控制微处理系统210，使得微处理系统210停止工作、香氛释放装置200停止释放香氛气体。
进一步的，在本实施例中，香氛释放装置200包括若干个用于容置不同香氛的容置腔体220。当其中任一容置腔体220内的香氛用尽时，香氛释放装置220停止释放香氛气体无疑不符合经济要求。对此，提供不同于前述的其他技术方案：处理器320分析检测装置310测得的数据，当分析确认一容置腔体220内的香氛符合“用尽”的标准时，处理器320控制微处理系统210于与之对应的广告播放时停止工作，抑或，处理器320控制广告播放器100跳过与之对应的广告，由于微处理系统210根据广告播放器播放广告内容控制香氛释放装置200工作，当广告播放器100跳过一广告时，微处理系统210亦随之切换喷出其他的香氛气体。由于香氛用尽，继续播放与当前香氛对应的广告也不会产生良好的广告效果，且频繁地暂停和启动香氛释放装置200工作亦容易导致香氛释放装置200损坏，因而将处理器320控制广告播放器100跳过与用尽的香氛对应的广告而改播其他广告，以获得更大的经济效益。
与现有技术相比，本发明公开的具有通信控制功能的香氛广告终端，可以由控制器300直接检测所述香氛释放装置200内的香氛剩余量，使得控制器300能够获得所述香氛释放装置200内的香氛剩余量信息；当控制器300获知香氛释放装置200内的香氛剩余量少于预设值时，通过通信模块400将信号发送至远程服务器，以便远程服务器及时调遣维护人员，以使得维护人员能够在香氛释放装置200内的香氛用尽前后到达及时添加香氛。根据本发明公开的具有通 信控制功能的香氛广告终端，通过控制器300获知香氛释放装置内的香氛剩余量信息，以使得维护人员不会在香氛较多时即到达进行添加，亦不会造成具有通信控制功能的香氛广告终端长时间不能释放香氛气味的情况发生，从而在节省人力物力的情况下，保证广告效果。
以上所揭露的仅为本发明的优选实施例而已，当然不能以此来限定本发明之权利范围，因此依本发明申请专利范围所作的等同变化，仍属本发明所涵盖的范围。

Claims (5)

  1. 一种具有通信控制功能的香氛广告终端，能够释放与广告内容相关的气味，所述具有通信控制功能的香氛广告终端包括用于播放广告的广告播放器、与广告播放器相连接并由微处理系统控制的香氛释放装置；其特征在于，所述具有通信控制功能的香氛广告终端还包括控制器和通信模块；所述香氛释放装置内的香氛少于预设值时，所述控制器控制所述通信模块发送信号至远程服务器。
  2. 如权利要求1所述的具有通信控制功能的香氛广告终端，其特征在于，所述控制器连接于所述微处理系统；当所述香氛释放装置内的香氛用尽时，所述控制器控制所述微处理系统停止工作。
  3. 如权利要求1所述的具有通信控制功能的香氛广告终端，其特征在于，所述香氛释放装置内设置有若干个用于容置不同香氛的容置腔体；当任一所述容置腔体内的香氛少于预设值时，所述控制器控制所述通信模块将包含当前香氛信息的信号发送至远程服务器。
  4. 如权利要求3所述的具有通信控制功能的香氛广告终端，其特征在于，任一所述容置腔体内的香氛用尽时：所述控制器控制所述微处理系统于所述广告播放器播放当前香氛对应的广告时，所述香氛释放装置停止工作。
  5. 如权利要求3所述的具有通信控制功能的香氛广告终端，其特征在于，任一所述容置腔体内的香氛用尽时：所述控制器控制所述广告播放器跳过与当前香氛对应的广告。
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