WO2016192425A1 - 防伪包装结构及使用该防伪包装结构的防伪包装体 - Google Patents

防伪包装结构及使用该防伪包装结构的防伪包装体 Download PDF

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Publication number
WO2016192425A1
WO2016192425A1 PCT/CN2016/075756 CN2016075756W WO2016192425A1 WO 2016192425 A1 WO2016192425 A1 WO 2016192425A1 CN 2016075756 W CN2016075756 W CN 2016075756W WO 2016192425 A1 WO2016192425 A1 WO 2016192425A1
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counterfeiting
packaging structure
packaging
tear line
counterfeit
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PCT/CN2016/075756
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English (en)
French (fr)
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陈辉
龙梦芳
王利明
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上海透云物联网科技有限公司
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    • BPERFORMING OPERATIONS; TRANSPORTING
    • B65CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65DCONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D49/00Arrangements or devices for preventing refilling of containers
    • B65D49/12Arrangements or devices for preventing refilling of containers by destroying, in the act of opening the container, an integral portion thereof
    • BPERFORMING OPERATIONS; TRANSPORTING
    • B65CONVEYING; PACKING; STORING; HANDLING THIN OR FILAMENTARY MATERIAL
    • B65DCONTAINERS FOR STORAGE OR TRANSPORT OF ARTICLES OR MATERIALS, e.g. BAGS, BARRELS, BOTTLES, BOXES, CANS, CARTONS, CRATES, DRUMS, JARS, TANKS, HOPPERS, FORWARDING CONTAINERS; ACCESSORIES, CLOSURES, OR FITTINGS THEREFOR; PACKAGING ELEMENTS; PACKAGES
    • B65D77/00Packages formed by enclosing articles or materials in preformed containers, e.g. boxes, cartons, sacks or bags
    • B65D77/22Details
    • B65D77/30Opening or contents-removing devices added or incorporated during filling or closing of containers

Definitions

  • the utility model relates to an improvement of a packaging body, in particular to an anti-counterfeiting packaging structure applied to a bottle body or a packaging box and an anti-counterfeiting packaging body using the anti-counterfeiting packaging structure.
  • counterfeiters Due to the endless stream of counterfeit product packaging in the market, counterfeiters can produce counterfeit product packaging that is exactly the same as the real product through general printing technology, which will cause confusion and misunderstanding of consumers and the rights of industry and consumers. got damage.
  • the design of the bottle (box) of the known product can still be re-sealed after opening, that is, the bottle (box) can be repeatedly packaged, so that in addition to providing the counterfeiter, the authentic bottle is used ( Box) Mixing counterfeit products, and causing consumers to misidentify them as genuine products. At the same time, it will cause misunderstandings and misreading of information related to the actual date of manufacture of the products, which may cause damage to consumers. Potential hazards of impact.
  • the purpose of the utility model is to provide a function of destroying the integrity of the package and improving the anti-counterfeiting function.
  • the anti-counterfeit packaging structure of the present invention is composed of a packaging structure body and an anti-counterfeiting unit disposed on the body of the packaging structure, wherein the packaging structure body comprises an inner surface and an outer surface.
  • the anti-counterfeiting unit includes: a tearing line, the tearing line forms an anti-counterfeiting area on the body of the packaging structure; the anti-counterfeiting area can be torn along the tearing line to form a slit on the body of the packaging structure And an identification mark disposed on an inner surface of the package structure body corresponding to the anti-counterfeiting area.
  • the security zone is enclosed by the tear line or surrounded by the tear line and the periphery of the package structure body.
  • the identification mark is a security mark.
  • the anti-counterfeiting mark is a two-dimensional code including prompt information.
  • the anti-counterfeiting packaging structure comprises: a packaging structure body and an anti-counterfeiting unit disposed on the packaging structure body, wherein the packaging structure body comprises an inner surface and an outer surface, and the anti-counterfeiting unit comprises: a folding part, The folding portion is disposed on the body of the packaging structure; the tearing line is connected to the folding portion, and an anti-counterfeiting area is formed on the body of the packaging structure; The tear line is torn and turned around the folding portion, forming a slit on the body of the packaging structure to expose an inner surface of the body of the packaging structure; and an identification mark, the identification mark being disposed at the anti-counterfeiting The area corresponds to the inner surface of the package structure body.
  • the anti-counterfeiting area is surrounded by the tearing line and the folding part which are connected to each other or by the tearing line which is connected to each other, the edge of the packaging structure body and the folding part .
  • the folded portion is in the shape of a dot or an elongated strip.
  • the identification mark is a security mark.
  • the anti-counterfeiting mark is a two-dimensional code including prompt information.
  • the anti-counterfeit package body comprises a package body, and the anti-counterfeit packaging structure is wrapped on the outside of the package body.
  • the anti-counterfeiting packaging structure of the utility model utilizes a tearing line provided on the packaging film of the packaging bottle (box), and when the tearing line is torn, the two-dimensional code on the inner surface of the packaging film is exposed, which can be scanned to obtain the product therefrom. Relevant information is used to distinguish the authenticity of the packaged products, to prevent consumers from buying counterfeit products. At the same time, the manufacturer of the products can also know the sales situation of the products through the inquiry of the product information by the consumers, and can Need to adjust in real time.
  • the packaging film forms a crack, which is broken, so that the packaging film is broken and cannot be reused, so that the packaging film can not be sealed once it is unsealed, and the packaging can be ensured.
  • the bottle (box) will not be re-packaged again, which can effectively prevent the counterfeiters from using the bottle (box) to mix counterfeit products.
  • FIG. 1 is a schematic structural view of a security package structure of the present invention and an anti-counterfeit package body using the anti-counterfeit package structure;
  • FIG. 2 is a schematic view showing the anti-counterfeiting packaging structure of the utility model and the anti-counterfeiting packaging body using the anti-counterfeiting packaging structure;
  • FIG. 3 is a schematic structural view of a second embodiment of the anti-counterfeit package structure and the anti-counterfeit package body using the anti-counterfeit package structure;
  • FIG. 4 is a schematic diagram of the anti-counterfeiting packaging structure of the utility model and the anti-counterfeiting packaging body of the second embodiment
  • FIG. 5 is an anti-counterfeiting packaging structure of the present invention and an anti-counterfeit package body using the anti-counterfeiting packaging structure A schematic diagram of the structure of the third embodiment
  • FIG. 6 is a schematic diagram of the anti-counterfeiting packaging structure of the present invention and the anti-counterfeit packaging body using the anti-counterfeiting packaging structure;
  • FIG. 7 is a schematic structural view of a fourth embodiment of the anti-counterfeit package structure and the anti-counterfeit package body using the anti-counterfeit package structure;
  • FIG. 8 is a schematic view showing the anti-counterfeiting packaging structure of the present invention and the anti-counterfeit packaging body of the anti-counterfeit packaging body using the anti-counterfeiting packaging structure.
  • the utility model relates to an improved structure of a packaging bottle (box) of any shape, which mainly refers to a design of an anti-counterfeiting packaging structure and a specific application thereof.
  • the present invention is applied to the package structure body on the outer side of the package body (in the present application, the heat shrinkable film 10 is selected, and of course, any one of the packaging films may be selected) as an embodiment, but it is not Limit the scope of application of the present invention.
  • the heat shrinkable film 10 shrinks when it is heated, so as to be tightly wrapped on the outside of the package body (as shown in FIGS. 1, 3, 5, and 7), and the inner surface 11 of the heat shrinkable film 10 With package body Body fit (generally invisible), the usual design is to distinguish between genuine or counterfeit products by the relatively unique shape design of the package body or the marking on the outer surface 12 of the heat shrinkable film 10, but in this case, the package may be Repeated packaging, which will not only provide the opportunity for counterfeiters to use fake bottles to mix counterfeit products, causing confusion and misunderstanding of consumers, but also causing misunderstanding and misinterpretation of information related to the actual date of manufacture of the product. The situation happened.
  • the present invention places a tear line 21 on the heat shrinkable film 10, and the tear line 21 encloses the anti-counterfeiting area 20 (as shown in FIG. 1), and the anti-counterfeiting area 20 can also be torn.
  • the wire 21 is formed by enclosing the periphery of the heat shrinkable film 10 (as shown in FIG. 3).
  • the tear line 21 can be one or more, and the position and the surrounding manner can be adjusted as needed. It should be noted that the enclosed area, that is, the shape of the security area 20 may be arbitrary and is an arbitrary polygon.
  • the upper portion of the rectangle is the tear line 21 or the periphery of the heat shrinkable film 10, in order to facilitate tearing of the security area 20 (force and tear applied to the tear line 21)
  • the length of the line 21 is parallel).
  • the tear line 21 on one side can be removed, and the portion where the tear line 21 is not provided at this time forms the folded portion 22, and the tear line 21 and the folded portion 22 are connected to each other to be anti-counterfeiting.
  • the region 20 shown in FIG. 5
  • the security zone 20 can also be formed by the tear line 21, the periphery of the heat shrinkable film 10 and the folded portion 22 (as shown in FIG. 7).
  • the folding portion 22 point or strip
  • the enclosed area that is, the shape of the security area 20 may be arbitrary and is an arbitrary polygon. However, in general, it is designed to be rectangular, that is, the folded portion 22 is designed to have a strip shape, and the tear line 21 is located at both ends of the elongated folded portion 22, and the upper side is the tear line 21 or the periphery of the heat shrinkable film 10.
  • the purpose of this design is to facilitate anti-counterfeiting.
  • the tearing of the region 20 (the force exerted on the tear line 21 is parallel to the longitudinal direction of the tear line 21), on the other hand, the elongated fold portion 22 ensures that the tear-off security region 20 is not easily removed. drop.
  • the anti-counterfeiting area 20 is torn open (some packaging films are adhered to the body of the package by glue, in order to ensure that the anti-counterfeiting area 20 can be smoothly torn, the inner surface of the anti-counterfeiting area 20 is not coated with glue), in the original
  • the slit 13 is formed at the heat shrinkable film 10, which destroys the integrity of the package body heat shrinkable film 10, and thus can no longer be used again, thereby ensuring that the package body and the heat shrinkable film 10 are not reused again. It can effectively prevent counterfeiters from using the package body to mix counterfeit products, thereby avoiding the situation that affects consumer rights.
  • the inner surface 11 includes a two-dimensional code 30 for prompting information, which can be scanned, and the two-dimensional code 30 can be scanned by using an electronic device (for example, a smart phone, a smart bracelet, a tablet computer, etc.) that can recognize the two-dimensional code.
  • an electronic device for example, a smart phone, a smart bracelet, a tablet computer, etc.
  • the manufacturer of the product can also know the sales situation of the product through the inquiry of the product information by the consumer. The information is aggregated and the products are adjusted as needed to achieve real-time monitoring of the product.
  • the anti-counterfeiting packaging structure of the utility model utilizes a tearing line provided on the packaging film of the packaging bottle (box), and when the tearing line is torn, the two-dimensional code on the inner surface of the packaging film is exposed, which can be scanned to obtain the product therefrom. Relevant information is used to distinguish the authenticity of the packaged products, to prevent consumers from buying counterfeit products. At the same time, the manufacturer of the products can also know the sales situation of the products through the inquiry of the product information by the consumers, and can Need to adjust in real time.
  • bottles (box) It will not be reused again and again, which can effectively prevent the counterfeiters from using the packaging bottles (boxes) to mix counterfeit products.

Abstract

防伪包装结构由包装结构本体以及设置在包装结构本体上的防伪单元组成,包装结构本体包括内表面(11)及外表面(12),防伪单元包括撕裂线(21),撕裂线(21)在包装结构本体上形成一防伪区域(20);防伪区域(20)可沿着撕裂线(21)撕开,在包装结构本体上形成裂口;以及识别标志,识别标志设置在防伪区域所对应的包装结构本体的内表面(11)上。本结构利用在包装瓶(盒)的包装膜上设置的撕裂线(21),当撕裂线(21)被撕开后,露出包装膜内表面上的二维码(30),可供扫描,从中获取产品的相关信息,用以分辨所包装的产品的真伪,避免消费者买到伪造产品。当撕裂线被撕开后,包装膜形成裂口,即成为断裂状,因而使包装膜被破坏而不能被再次利用,这样包装膜一经拆封后即不能再封回。

Description

防伪包装结构及使用该防伪包装结构的防伪包装体 技术领域
本实用新型涉及包装体的改进,特别是一种应用于瓶体或包装盒的防伪包装结构及使用该防伪包装结构的防伪包装体。
背景技术
在产品包装与产品质量并重的市场原则下,传统产品包装所用的瓶(盒)体大部分均注重于其瓶(盒)体造型或瓶(盒)体上的图案、文字的设计,然而对于瓶(盒)体除了美观及包装功能外的其他功能却很少注重。
由于市场上伪造产品包装的事件层出不穷,制伪者仅需通过一般的印刷技术即可制作出与真品如出一辙的伪造产品包装,进而造成消费者的混淆误认,并使产业者和消费者的权益受到损害。再有,公知产品的包装瓶(盒)的设计,其在开封后大部分均仍可加以回封,即包装瓶(盒)可被重复包装使用,这样除了提供制伪者利用真品包装瓶(盒)混装伪造的产品,而使消费者误认其为真品的机会外,同时,还会造成对产品实际制造的日期等相关的信息产生误解和误读情况的发生,存在对消费者造成影响的潜在隐患。
实用新型内容
本实用新型的目的在于提供一种破坏包装的完整性进而提高防伪功能 的防伪包装结构及使用该防伪包装结构的防伪包装体。
为解决上述技术问题,本实用新型防伪包装结构,所述防伪包装结构由包装结构本体以及设置在所述包装结构本体上的防伪单元组成,其中所述包装结构本体包括内表面及外表面,所述防伪单元包括:撕裂线,所述撕裂线在所述包装结构本体上形成一防伪区域;所述防伪区域可沿着所述撕裂线撕开,在所述包装结构本体上形成裂口;以及识别标志,所述识别标志设置在所述防伪区域所对应的所述包装结构本体的内表面上。
优选的,所述防伪区域由所述撕裂线围成或由所述撕裂线与所述包装结构本体的周缘围成。
优选的,所述识别标志为防伪标记。
优选的,所述防伪标记为包含提示信息的二维码。
防伪包装结构,所述防伪包装结构由包装结构本体以及设置在所述包装结构本体上的防伪单元组成,其中所述包装结构本体包括内表面及外表面,所述防伪单元包括:翻折部,所述翻折部设置在所述包装结构本体上;撕裂线,所述撕裂线与所述翻折部连接,在所述包装结构本体上形成一防伪区域;所述防伪区域可沿着所述撕裂线撕开并绕着所述翻折部翻转,在所述包装结构本体上形成裂口,露出所述包装结构本体的内表面;以及识别标志,所述识别标志设置在所述防伪区域所对应的所述包装结构本体的内表面上。
优选的,所述防伪区域由相互连接的所述撕裂线与所述翻折部围成或由相互连接的所述撕裂线、所述包装结构本体的边缘与所述翻折部围成。
优选的,所述翻折部为点状或长条形。
优选的,所述识别标志为防伪标记。
优选的,所述防伪标记为包含提示信息的二维码。
防伪包装体,包括包装体本体,在所述包装体本体外侧包覆防伪包装结构。
本实用新型防伪包装结构利用在包装瓶(盒)的包装膜上设置的撕裂线,当撕裂线被撕开后,露出包装膜内表面上的二维码,可供扫描,从中获取产品的相关信息,用以分辨所包装的产品的真伪,避免消费者买到伪造产品,同时,产品的生产厂家也可通过消费者对产品信息的查询,了解到产品的售卖情况,并能根据需要进行实时地调整。另外,当撕裂线被撕开后,包装膜形成裂口,即成为断裂状,因而使包装膜被破坏而不能被再次利用,这样包装膜一经拆封后即不能再封回,就可以确保包装瓶(盒)不会被再次重复包装使用,能有效地防止制伪者利用包装瓶(盒)混装伪造产品情况的发生。
附图说明
图1为本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体实施例一结构示意图;
图2为本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体实施例一防伪区域撕开示意图;
图3为本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体实施例二结构示意图;
图4为本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体实施例二防伪区域撕开示意图;
图5为本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体 实施例三结构示意图;
图6为本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体实施例三防伪区域撕开示意图;
图7为本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体实施例四结构示意图;
图8为本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体实施例四防伪区域撕开示意图。
本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体附图中附图标记说明:
10-热缩膜  11-内表面    12-外表面
13-裂口    20-防伪区域  21-撕裂线
22-翻折部  30-二维码
具体实施方式
下面结合附图对本实用新型防伪包装结构及使用该防伪包装结构的防伪包装体作进一步详细说明。
本实用新型为任意形状的包装瓶(盒)的改进结构,主要是指的一种防伪包装结构的设计及其具体的应用。为了便于说明,本实用新型应用于包装体本体外侧的包装结构本体(在本申请中选择热缩膜10,当然还可以选择任意的一种包装膜)作为实施例加以说明,但是并不因此而限制本实用新型的应用范围。
热缩膜10在遇热的情况下会收缩,从而紧紧地包覆在包装体本体的外侧(如图1、图3、图5和图7所示),热缩膜10的内表面11与包装体本 体贴合(一般是看不到的),通常的设计是通过包装体本体相对独特的外形设计或者热缩膜10外表面12上的标示来区分真品或伪造产品,但是这样的话,包装就可能被重复包装使用,这样不但会提供制伪者利用真品包装瓶混装伪造产品的机会,造成消费者的混淆误认,而且还会造成对产品实际制造的日期等相关的信息产生误解和误读的情况发生。
本实用新型作为一种改进的防伪单元,在热缩膜10上布置撕裂线21,撕裂线21围成防伪区域20(如图1所示),同时,防伪区域20也可以由撕裂线21与热缩膜10的周缘围成而形成(如图3所示)。其中撕裂线21可以是一条或者多条,其位置及环绕方式都可以根据需要进行调整。应该指出的是,其围成的区域,也就是防伪区域20的形状可以是任意的,是任意的多边形。但是一般情况下是设计成矩形,也就是说矩形的上部是撕裂线21或者热缩膜10的周缘,是为了方便防伪区域20的撕开(施加在撕裂线21上的力与撕裂线21的长度方向平行)。
作为一种改进的设计,可将一侧的撕裂线21去掉,此时未设置撕裂线21的部分形成翻折部22,撕裂线21和翻折部22两者相互连接围成防伪区域20(如图5所示),同时,防伪区域20也可以由撕裂线21、热缩膜10的周缘与翻折部22围成而形成(如图7所示)。其中翻折部22(点状或长条形)是为了实现防伪区域20在被撕开后的向后翻折露出内表面11的二维码30,撕裂线21可以是一条或者多条,其位置及环绕方式都可以根据需要进行调整。应该指出的是,其围成的区域,也就是防伪区域20的形状可以是任意的,是任意的多边形。但是一般情况下是设计成矩形,也就是说翻折部22设计成长条形,撕裂线21位于长条形翻折部22的两端,上方是撕裂线21或者热缩膜10的周缘,这样设计的目的一方面是为了方便防伪 区域20的撕开(施加在撕裂线21上的力与撕裂线21的长度方向平行),另一方面长条形的翻折部22能保证撕开的防伪区域20不至于轻易地掉落。
一旦防伪区域20被撕开后(有些包装膜是通过胶水与包装体本体黏联,为了保证防伪区域20能顺利撕开,防伪区域20的内表面是不涂布胶水的),就在原先的热缩膜10处形成裂口13,这样就破坏了包装体本体外包装热缩膜10的完整性,因而无法再回复使用,就可以确保包装体本体以及热缩膜10不会被再次重复包装使用,能有效地防止制伪者利用包装体本体混装伪造产品,进而避免影响消费者权益的情况发生。
当防伪区域20被撕开后,防伪区域20脱落(如图2和图4所示)或绕着翻折部22向外翻折(如图6和图8所示),进而露出热缩膜10内表面11上包含提示信息的二维码30,可供扫描,可使用可识别二维码的电子设备(例如,智能手机、智能手环、平板电脑等)来扫描该二维码30从而获取其中包含的提示信息,用以分辨包装的产品的真伪,避免消费者买到伪造产品,同时,产品的生产厂家也可通过消费者对产品信息的查询,了解到产品的售卖情况,对信息进行汇总,并根据需要对产品进行调整,实现对产品的实时监控。
本实用新型防伪包装结构利用在包装瓶(盒)的包装膜上设置的撕裂线,当撕裂线被撕开后,露出包装膜内表面上的二维码,可供扫描,从中获取产品的相关信息,用以分辨所包装的产品的真伪,避免消费者买到伪造产品,同时,产品的生产厂家也可通过消费者对产品信息的查询,了解到产品的售卖情况,并能根据需要进行实时地调整。另外,当撕裂线被撕开后,包装膜形成裂口,即成为断裂状,因而使包装膜被破坏而不能被再次利用,这样包装膜一经拆封后即不能再封回,就可以确保包装瓶(盒) 不会被再次重复包装使用,能有效地防止制伪者利用包装瓶(盒)混装伪造产品情况的发生。
以上已对本实用新型创造的较佳实施例进行了具体说明,但本实用新型并不限于实施例,熟悉本领域的技术人员在不违背本实用新型创造精神的前提下还可作出种种的等同的变型或替换,这些等同的变型或替换均包含在本申请的范围内。

Claims (10)

  1. 防伪包装结构,所述防伪包装结构由包装结构本体以及设置在所述包装结构本体上的防伪单元组成,其中所述包装结构本体包括内表面及外表面,其特征在于,所述防伪单元包括:
    撕裂线,所述撕裂线在所述包装结构本体上形成一防伪区域;所述防伪区域可沿着所述撕裂线撕开,在所述包装结构本体上形成裂口;以及
    识别标志,所述识别标志设置在所述防伪区域所对应的所述包装结构本体的内表面上。
  2. 根据权利要求1所述的防伪包装结构,其特征在于,所述防伪区域由所述撕裂线围成或由所述撕裂线与所述包装结构本体的周缘围成。
  3. 根据权利要求1所述的防伪包装结构,其特征在于,所述识别标志为防伪标记。
  4. 根据权利要求3所述的防伪包装结构,其特征在于,所述防伪标记为包含提示信息的二维码。
  5. 防伪包装结构,所述防伪包装结构由包装结构本体以及设置在所述包装结构本体上的防伪单元组成,其中所述包装结构本体包括内表面及外表面,其特征在于,所述防伪单元包括:
    翻折部,所述翻折部设置在所述包装结构本体上;
    撕裂线,所述撕裂线与所述翻折部连接,在所述包装结构本体上形成一防伪区域;所述防伪区域可沿着所述撕裂线撕开并绕着所述翻折部翻转,在所述包装结构本体上形成裂口,露出所述包装结构本体的内表面;以及
    识别标志,所述识别标志设置在所述防伪区域所对应的所述包装结构 本体的内表面上。
  6. 根据权利要求5所述的防伪包装结构,其特征在于,所述防伪区域由相互连接的所述撕裂线与所述翻折部围成或由相互连接的所述撕裂线、所述包装结构本体的边缘与所述翻折部围成。
  7. 根据权利要求5或6所述的防伪包装结构,其特征在于,所述翻折部为点状或长条形。
  8. 根据权利要求1所述的防伪包装结构,其特征在于,所述识别标志为防伪标记。
  9. 根据权利要求8所述的防伪包装结构,其特征在于,所述防伪标记为包含提示信息的二维码。
  10. 防伪包装体,包括包装体本体,其特征在于,在所述包装体本体外侧包覆如权利要求1~9任意所述的防伪包装结构。
PCT/CN2016/075756 2015-06-03 2016-03-07 防伪包装结构及使用该防伪包装结构的防伪包装体 WO2016192425A1 (zh)

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