WO2016106530A1 - Method for drawing attention to product feature during breakpoint continuous playback - Google Patents
Method for drawing attention to product feature during breakpoint continuous playback Download PDFInfo
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- WO2016106530A1 WO2016106530A1 PCT/CN2014/095437 CN2014095437W WO2016106530A1 WO 2016106530 A1 WO2016106530 A1 WO 2016106530A1 CN 2014095437 W CN2014095437 W CN 2014095437W WO 2016106530 A1 WO2016106530 A1 WO 2016106530A1
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L9/00—Cryptographic mechanisms or cryptographic arrangements for secret or secure communications; Network security protocols
- H04L9/40—Network security protocols
Definitions
- the invention belongs to the technical field of multimedia terminals, and in particular relates to a method for reminding product characteristics when a breakpoint is resumed.
- the embodiment of the invention provides a method for reminding a product characteristic when a breakpoint is resumed, and the purpose is to promptly remind the user for the feature when the advertisement insertion content is flexibly adjusted according to the remaining time of the video resume of the user.
- the present invention is achieved by a method for alerting a product feature during a breakpoint resume, comprising the steps of:
- the ad is inserted and played from the beginning.
- the ad is inserted.
- the method further includes the following steps:
- the method further includes the following steps
- the user can combine the product characteristics with the patent/applicant to maximize the value of the invention.
- FIG. 1 is a schematic flowchart of a method for alerting a product during a breakpoint resume according to an embodiment of the present invention
- FIG. 2 is a schematic flowchart of a method for alerting a product feature during a second breakpoint resume according to an embodiment of the present invention
- FIG. 3 is a schematic flow chart of a method for alerting a product feature when a third breakpoint is resumed according to an embodiment of the present invention.
- FIG. 1 is a schematic flowchart diagram of a method for reminding a product feature during a breakpoint resume according to an embodiment of the present invention. For convenience of description, only parts related to the embodiment of the present invention are shown.
- step S101 the system checks if an instruction to request the user to resume the broadcast is received.
- the resume broadcast technology refers to the technique of playing video content at the time when the user interrupts a certain video content according to the last user's browsing record.
- the application of this technology is very common, and it is applied to major video websites in China.
- step S102 When the system does not receive the resume instruction from the user, the process proceeds to step S102 to play the modified video content from the beginning; and when the system receives the instruction of the user requesting the resume broadcast, the process proceeds to step S103, and the remaining playback time is continued. Whether it is less than a certain threshold (such as 5 minutes), if it is greater than a certain threshold, then proceeds to step S104 to insert an advertisement; otherwise, if it is less than a specific threshold, according to step S105, the advertisement is not inserted.
- a certain threshold such as 5 minutes
- the product feature reminder is pushed to the user while the advertisement is not inserted and the smart breakpoint is resumed.
- the product feature reminder includes but is not limited to: the patent application status of the technology, the patent of the technology Information such as the application/right holder, the patent application number of the technology, and the patent application date.
- the product characteristics are editable, and can be dynamically pushed to the user according to the authorization of the patent application: the patent is being applied for, the patent authorization has been obtained, and the like.
- the product characteristics are editable and can be dynamically pushed to the user based on the transfer of the patent application/patent rights: the current relevant rights holder of the patent.
- the push mode of the product feature may be a push mode that allows the user to perceive, such as small frame push and voice push.
- the invention and creation information of the patent application/right holder can be embodied in the product, so that the user can clearly understand the source of the convenience while enjoying the convenience of the technology, thereby highlighting the product characteristics, the style of the home, and the application/ The use of time certification, technical communication, and encouragement of invention and creation have played a positive role.
- the method is more flexible and active, and the user's judgment step is omitted.
- the rules of the method will be used to skip the normal video playing time of the next resume, for example, the user has 50 minutes left to watch the content. And the user knows that when there are 5 minutes left, the next time the resume will resume, the advertisement will be inserted. At this time, the user may pull the progress bar to the last 5 minutes while interrupting the viewing, and then wait for the next breakpoint to resume, then pull the progress bar back to the original position, thereby skipping the advertisement.
- the flow of the method for reminding the product characteristics when the third breakpoint is resumed as shown in FIG. 3 is proposed.
- the system judges that the remaining play time is less than a certain threshold, the decision of not inserting the advertisement is made, and the product characteristics are pushed. After the reminder, it is detected that the user pulls the progress bar back, and when the remaining time is greater than a certain threshold, The system is inserted and only one ad is inserted.
- the method can flexibly adjust the insertion of the advertisement without being skipped by some users to skip the normally inserted advertisement.
Abstract
The present invention belongs to the technical field of multimedia terminals. Provided is a method for drawing attention to a product feature during breakpoint continuous playback, the method comprising: inspecting whether a command of a user requesting continuous playback is received; if not, inserting an advertisement and playing back from the beginning; if so, determining whether the playback time of remaining content is less than a specific threshold value; if so determined, not inserting an advertisement, and pushing a product feature for attention; if not so determined, inserting the advertisement. Via the present method, a user may combine a product feature with a patent right/applicant, thereby enabling the value created by an invention to be maximised.
Description
本发明属于多媒体终端技术领域，尤其是涉及一种断点续播时提醒产品特性的方法。The invention belongs to the technical field of multimedia terminals, and in particular relates to a method for reminding product characteristics when a breakpoint is resumed.
知识产权在现在的产品和服务中越来越重要，其中主要包括著作权(版权)、商标权和专利权，这三种权利都能为权利人带来巨大的经济价值。Intellectual property is becoming more and more important in current products and services, including copyright (copyright), trademark and patent rights, all of which can bring enormous economic value to rights holders.
但与著作权、商标权不同的是，专利权的权利归属比较难以为用户所认识和辨别。比如：一个培训教材或者一部电影里面，会明确的将“版权归特定人所有”的字样告知给用户；商标也以其显著的字或图的特征，在与其他标样区别的同时，也代表着商标权人以及商标权人生产的相关产品。但专利则不然，除了如“滑动解锁”等有限几个专利外，用户很难看到某一专利就知道该专利的申请/权利人。However, unlike copyright and trademark rights, the ownership of patent rights is more difficult to recognize and discern. For example, in a training material or a movie, the words “copyright belongs to a specific person” will be clearly notified to the user; the trademark is also distinguished from other standards by its distinctive words or figures. Represents the related products produced by the trademark owner and the trademark owner. However, patents are not. Apart from a limited number of patents such as “slide and unlock”, it is difficult for a user to see a patent and know the application/right holder of the patent.
这种情况所带来的严重后果是：The serious consequences of this situation are:
1、专利权的保护难度大，一项好的技术出来后，马上就被复制；1. The protection of patent rights is difficult. Once a good technology comes out, it will be copied immediately;
2、专利权/申请人通过专利彰显自己的产品特色的效果差，因为用户也分不清楚某一技术与专利权/申请人的联系。2. The patent/applicant's effect of showing its own product features through patents is poor, because the user is also unclear about the connection between a certain technology and the patent/applicant.
综上，为充分保护本人的另外一个专利申请(名为《一种根据续播内容插播广告的方法以及播放装置》)，让该本人的专利申请价值最大化，特提出
一个解决办法。In summary, in order to fully protect my other patent application (named "a method for broadcasting advertisements based on continued content and playback devices"), the value of the patent application of the person is maximized.
A solution.
发明内容Summary of the invention
本发明实施例提供了一种断点续播时提醒产品特性的方法，目的在于根据用户的视频续播剩余时间灵活调整广告插入内容时，针对该特性提醒用户。The embodiment of the invention provides a method for reminding a product characteristic when a breakpoint is resumed, and the purpose is to promptly remind the user for the feature when the advertisement insertion content is flexibly adjusted according to the remaining time of the video resume of the user.
本发明是这样实现的：一种断点续播时提醒产品特性的方法，包括以下步骤：The present invention is achieved by a method for alerting a product feature during a breakpoint resume, comprising the steps of:
检查是否收到用户要求续播的指令，Check if you receive an instruction from the user to request continued playback.
若否，则插播广告并从头播放，If not, the ad is inserted and played from the beginning.
若是，则判断剩余播放时间是否小于特定阈值，If yes, determine whether the remaining play time is less than a certain threshold.
若是，则不插播广告，并推送产品特性提醒，If yes, no ads will be inserted and product feature reminders will be pushed.
若否，则插播广告。If not, the ad is inserted.
进一步地，所述方法还包括如下步骤：Further, the method further includes the following steps:
提醒用户上次观看时间，并自动续播。Remind users of the last time they watched and automatically resumed.
进一步地，所述方法还包括如下步骤Further, the method further includes the following steps
在续播且不插播广告的情况下，当检测到用户回拉进度条，且回拉进度条后剩余的播放时间大于特定阈值时，插播一次广告。In the case of resumed broadcast and no commercial insertion, when the user pulls back the progress bar and the remaining play time after the progress bar is pulled back is greater than a certain threshold, the advertisement is inserted.
本发明中，用户可以将产品特性与专利权/申请人相结合，从而使该发明创造的价值最大化。In the present invention, the user can combine the product characteristics with the patent/applicant to maximize the value of the invention.
图1是本发明实施例提供的一种断点续播时提醒产品特性的方法的流程示意图；
FIG. 1 is a schematic flowchart of a method for alerting a product during a breakpoint resume according to an embodiment of the present invention; FIG.
图2是本发明实施例提供的第二种断点续播时提醒产品特性的方法的流程示意图；2 is a schematic flowchart of a method for alerting a product feature during a second breakpoint resume according to an embodiment of the present invention;
图3是本发明实施例提供的第三种断点续播时提醒产品特性的方法的流程示意图。FIG. 3 is a schematic flow chart of a method for alerting a product feature when a third breakpoint is resumed according to an embodiment of the present invention.
为了使本发明的目的、技术方案及优点更加清楚明白，以下结合附图及实施例，对本发明进行进一步详细说明。应当理解，此处所描述的具体实施例仅仅用以解释本发明，并不用于限定本发明。The present invention will be further described in detail below with reference to the accompanying drawings and embodiments. It is understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
图1示出了本发明实施例提供的断点续播时提醒产品特性的方法的流程示意图，为了便于说明，只示出了与本发明实施例相关的部分。FIG. 1 is a schematic flowchart diagram of a method for reminding a product feature during a breakpoint resume according to an embodiment of the present invention. For convenience of description, only parts related to the embodiment of the present invention are shown.
在步骤S101中，系统检查是否接收到用户要求续播的指令。In step S101, the system checks if an instruction to request the user to resume the broadcast is received.
续播技术指的是，当用户重新点播某一视频内容时，根据上次用户的浏览记录，以上次用户中断的时间点为起点播放视频内容的技术。现在该技术的应用已经十分普遍，在国内的各大视频网站上都有应用该技术。The resume broadcast technology refers to the technique of playing video content at the time when the user interrupts a certain video content according to the last user's browsing record. Nowadays, the application of this technology is very common, and it is applied to major video websites in China.
当系统没有收到来自用户的续播指令时，则进入步骤S102从头播放改视频内容；而当系统收到用户要求续播的指令时，则进入步骤S103，继续判断续播时剩余播放的时间是否小于特定阈值(如5分钟)，如果大于特定阈值了，则进入步骤S104插播广告；反之，如果小于特定阈值了，则根据步骤S105，不插播广告。When the system does not receive the resume instruction from the user, the process proceeds to step S102 to play the modified video content from the beginning; and when the system receives the instruction of the user requesting the resume broadcast, the process proceeds to step S103, and the remaining playback time is continued. Whether it is less than a certain threshold (such as 5 minutes), if it is greater than a certain threshold, then proceeds to step S104 to insert an advertisement; otherwise, if it is less than a specific threshold, according to step S105, the advertisement is not inserted.
在不插播广告、实现较为智能的断点续播的同时，向用户推送产品特性提醒。The product feature reminder is pushed to the user while the advertisement is not inserted and the smart breakpoint is resumed.
所述产品特性提醒包括但不限于：该技术的专利申请状态，该技术的专利
申请/权利人、该技术的专利申请号、专利申请日等信息。The product feature reminder includes but is not limited to: the patent application status of the technology, the patent of the technology
Information such as the application/right holder, the patent application number of the technology, and the patent application date.
所述产品特性是可编辑的，可以根据专利申请的授权与否，向用户动态推送：正在申请专利、已获得专利授权等信息。The product characteristics are editable, and can be dynamically pushed to the user according to the authorization of the patent application: the patent is being applied for, the patent authorization has been obtained, and the like.
所述产品特性是可编辑的，可以根据专利申请权/专利权的转让情况，向用户动态推送：该专利的当前相关的权利人。The product characteristics are editable and can be dynamically pushed to the user based on the transfer of the patent application/patent rights: the current relevant rights holder of the patent.
所述产品特性的推送方式，可以采取小框推送、语音推送等让用户能够感知的推送方式。The push mode of the product feature may be a push mode that allows the user to perceive, such as small frame push and voice push.
采用这种方式，可以让专利申请/权人的发明创造信息得以体现在产品中，让用户在享受科技便利的同时，明确知悉该便利的出处，从而在彰显产品特性、产家风格、申请/使用时间证明、技术交流、鼓励发明创造等方面起到积极的效果。In this way, the invention and creation information of the patent application/right holder can be embodied in the product, so that the user can clearly understand the source of the convenience while enjoying the convenience of the technology, thereby highlighting the product characteristics, the style of the home, and the application/ The use of time certification, technical communication, and encouragement of invention and creation have played a positive role.
此外，如果每次断点续播时，都需要用户指令的话，可能不够人性化，为了解决此问题，如图2所示的第二种断点续播时提醒产品特性的方法的流程，系统提醒用户上次观看时间，并自动续播，后续方案与图一雷同，不再赘述。采用这种办法，使得方法更加灵活和主动，省去了用户的判断步骤。In addition, if the user instruction is required every time the breakpoint is resumed, it may not be humanized. In order to solve this problem, the flow of the method for reminding the product characteristics when the second breakpoint is continued as shown in FIG. 2, the system Remind the user of the last viewing time, and automatically resume the broadcast, the follow-up plan is the same as Figure 1, no longer repeat them. By adopting this method, the method is more flexible and active, and the user's judgment step is omitted.
实践中，也会存在一种情况，当用户熟悉该方法后，就会采用该方法的规则来跳过下次续播时正常的视频播放时间，如，用户观看的内容还剩下50分钟，且用户知悉当剩下5分钟时，下次断点续播将会插入广告。这时用户可能在中断观看时将进度条拉到最后5分钟处，等下次断点续播时，再将进度条拉回原来的位置，从而跳过广告。In practice, there will also be a situation. When the user is familiar with the method, the rules of the method will be used to skip the normal video playing time of the next resume, for example, the user has 50 minutes left to watch the content. And the user knows that when there are 5 minutes left, the next time the resume will resume, the advertisement will be inserted. At this time, the user may pull the progress bar to the last 5 minutes while interrupting the viewing, and then wait for the next breakpoint to resume, then pull the progress bar back to the original position, thereby skipping the advertisement.
针对这一情况，提出图3所示的第三种断点续播时提醒产品特性的方法的流程，当系统判断剩余播放时间小于特定阈值，做出不插播广告的决定，并推送了产品特性提醒后，又检测到用户将进度条回拉后，剩余时间大于特定阈值时，
系统插播且只插播一次广告。In response to this situation, the flow of the method for reminding the product characteristics when the third breakpoint is resumed as shown in FIG. 3 is proposed. When the system judges that the remaining play time is less than a certain threshold, the decision of not inserting the advertisement is made, and the product characteristics are pushed. After the reminder, it is detected that the user pulls the progress bar back, and when the remaining time is greater than a certain threshold,
The system is inserted and only one ad is inserted.
这样，使得该方法可以在灵活调整广告插入的同时，不被一些用户钻空子跳过本该正常插入的广告。In this way, the method can flexibly adjust the insertion of the advertisement without being skipped by some users to skip the normally inserted advertisement.
通过该方法，用户可以将产品特性与专利权/申请人相结合，从而使该发明创造的价值最大化。With this approach, the user can combine product features with patents/applicants to maximize the value of the invention.
以上仅为本发明的较佳实施例而已，并不用以限制本发明，凡在本发明的精神和原则之内所作的任何修改、等同替换和改进等，均应包含在本发明的保护范围之内。
The above are only the preferred embodiments of the present invention, and are not intended to limit the present invention. Any modifications, equivalents, and improvements made within the spirit and scope of the present invention should be included in the scope of the present invention. Inside.
Claims (3)
- 一种断点续播时提醒产品特性的方法，其特征在于，所述方法包括如下步骤：A method for reminding a product characteristic when a breakpoint is resumed, characterized in that the method comprises the following steps:检查是否收到用户要求续播的指令，Check if you receive an instruction from the user to request continued playback.若否，则插播广告并从头播放，If not, the ad is inserted and played from the beginning.若是，则判断剩余播放时间是否小于特定阈值，If yes, determine whether the remaining play time is less than a certain threshold.若是，则不插播广告，并推送产品特性提醒，If yes, no ads will be inserted and product feature reminders will be pushed.若否，则插播广告。If not, the ad is inserted.
- 如权利要求1所述的断点续播时提醒产品特性的方法，其特征在于：A method for alerting a product feature during breakpoint playback according to claim 1 wherein:所述方法还包括如下步骤：The method further includes the following steps:提醒用户上次观看时间，并自动续播。Remind users of the last time they watched and automatically resumed.
- 如权利要求1所述的断点续播时提醒产品特性的方法，其特征在于：A method for alerting a product feature during breakpoint playback according to claim 1 wherein:所述方法还包括如下步骤：The method further includes the following steps:在续播且不插播广告时，当检测到用户回拉进度条，且回拉进度条后剩余的播放时间大于特定阈值时，插播一次广告。 When the advertisement is resumed and the advertisement is not inserted, when the user pulls back the progress bar and the remaining play time after the progress bar is pulled back is greater than a certain threshold, the advertisement is inserted.
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| PCT/CN2014/095437 WO2016106530A1 (en) | 2014-12-29 | 2014-12-29 | Method for drawing attention to product feature during breakpoint continuous playback |
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| WO2018018311A1 (en) * | 2016-07-24 | 2018-02-01 | 张鹏华 | Information pushing method for computer screen locking technology, and screen locking system |
| WO2018018317A1 (en) * | 2016-07-24 | 2018-02-01 | 张鹏华 | Information pushing method during computer screen locking or unlocking, and screen locking system |
| WO2018018305A1 (en) * | 2016-07-24 | 2018-02-01 | 张鹏华 | Patent information pushing method during speed measurement of highway, and speed measurement system |
| WO2018018299A1 (en) * | 2016-07-24 | 2018-02-01 | 张鹏华 | Ownership information prompting method for key positioning technology, and key buckle |
| WO2018023262A1 (en) * | 2016-07-31 | 2018-02-08 | 杨洁 | Patent information pushing method for use when switching on lighting on basis of weight, and lamp |
| WO2018023255A1 (en) * | 2016-07-31 | 2018-02-08 | 杨洁 | Method for pushing information when reading vocabulary to unlock mobile phone and unlocking system |
| WO2018023448A1 (en) * | 2016-08-02 | 2018-02-08 | 步晓芳 | Information push method in technique for terminating malicious usage of elevator, and elevator |
| CN106850755A (en) * | 2016-12-28 | 2017-06-13 | 北京元心科技有限公司 | Patrol and examine data processing method and system |
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