WO2016043608A1 - Système et procédé interactifs et intelligents d'affichage multimédia numérique - Google Patents

Système et procédé interactifs et intelligents d'affichage multimédia numérique Download PDF

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Publication number
WO2016043608A1
WO2016043608A1 PCT/PT2014/000062 PT2014000062W WO2016043608A1 WO 2016043608 A1 WO2016043608 A1 WO 2016043608A1 PT 2014000062 W PT2014000062 W PT 2014000062W WO 2016043608 A1 WO2016043608 A1 WO 2016043608A1
Authority
WO
WIPO (PCT)
Prior art keywords
contents
multimedia
previous
pump
user
Prior art date
Application number
PCT/PT2014/000062
Other languages
English (en)
Inventor
Fernando Paulo AFONSO ROVISCO DE MATOS
Daniel Alexandre CORREIA SANTOS
Woitek SZYMANKIEWICZ
Original Assignee
Closer Consultoria Lda.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Closer Consultoria Lda. filed Critical Closer Consultoria Lda.
Priority to PCT/PT2014/000062 priority Critical patent/WO2016043608A1/fr
Publication of WO2016043608A1 publication Critical patent/WO2016043608A1/fr

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/4104—Peripherals receiving signals from specially adapted client devices
    • H04N21/4112—Peripherals receiving signals from specially adapted client devices having fewer capabilities than the client, e.g. thin client having less processing power or no tuning capabilities
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
    • H04N21/239—Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests
    • H04N21/2393—Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests involving handling client requests
    • H04N21/2396—Interfacing the upstream path of the transmission network, e.g. prioritizing client content requests involving handling client requests characterized by admission policies
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
    • H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
    • H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
    • H04N21/25866—Management of end-user data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/414—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
    • H04N21/41415—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance involving a public display, viewable by several users in a public space outside their home, e.g. movie theatre, information kiosk
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/436—Interfacing a local distribution network, e.g. communicating with another STB or one or more peripheral devices inside the home
    • H04N21/4363—Adapting the video or multiplex stream to a specific local network, e.g. a IEEE 1394 or Bluetooth® network
    • H04N21/43632—Adapting the video or multiplex stream to a specific local network, e.g. a IEEE 1394 or Bluetooth® network involving a wired protocol, e.g. IEEE 1394
    • H04N21/43635—HDMI
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client 
    • H04N21/61—Network physical structure; Signal processing
    • H04N21/6106—Network physical structure; Signal processing specially adapted to the downstream path of the transmission network
    • H04N21/6125—Network physical structure; Signal processing specially adapted to the downstream path of the transmission network involving transmission via Internet

Definitions

  • the present invention refers to an advanced solution for managing interactive digital signage and communication, liable to control in real-time, through application contents, systems and external applications (3rd party applications) , variable multimedia contents, advanced systems of automation and mechatronics, among other sources with specific protocols.
  • the present invention refers to an advanced solution for digital signage, used for communication of high impact, which allows the user, via commutation equipment comprising hardware devices, such as multimedia devices, and mobile computing devices, and a platform for integrating contents, to allow the connection without limits for the various access points of information.
  • the present invention is thus useful to allow anyone, such as a non-trained authorized user, to publish contents on a TV or other multimedia device, without the need to have specific knowledge of programming, without the need of dedicated physical infrastructure, without local access, only with an internet access and a mobile computing device smaller than a credit card, this device being 100% passive and very silent, needing only an energy source up to 5V to guaranty the continuous passage and display of the desired contents, even when the internet access is temporarily interrupted.
  • US20110124318 discloses an advanced advertising system/method that is especially useful with billboard advertisements, physical location of business, TV ads, radio ads and/or local services that are available within a specified zone/area or specific vicinity. More specifically the invention relates to either a system/method that allows a user to easily obtain information via GPS location and/or an identifier code from an advertisement or the like via a Smartphone/Smart device or any other type of interactive apparatus.
  • This system comprises (i) a Smartphone/Smart- device, (ii) a user, (iii) a service provider, (iv) a GPS mapping program database, (v) a web portal/interface, (vi) a vendor, (vii) an advertisement, the system includes options of choice (A) , (B) , (C) or (D) and said user chooses option (A), the method comprising the steps of:
  • WO2008028696 discloses a device for publishing multimedia contents by rendering them accessibility to the public and comprises an electronic processor connected to publication units for multimedia contents.
  • the electronic processor carries stored in its memory the multimedia contents to be published, and information relative to the dates and times of publication.
  • the processor supports control software for controlling the publication of the multimedia contents via the publication unit on the set dates and times; first communication software for downloading online the information relative to the dates and times of publication; and second communication software for downloading online said multimedia contents to be published and/or their updating.
  • the method enables publication of the multimedia contents via the publication unit on the set dates and times to be automatically commanded.
  • the present invention allows for the possibility of real-time updating and publishing of contents, without the need of preprogramming.
  • the present invention comprises an operational architecture and method more efficient because together they assure the updating of multimedia contents on the mobile computing devices, which would have a role partly similar to the publication units, and also the successful verification of the rights for transmission, even if an internet connection is not available, due to a proactive cache on the mobile computing devices.
  • the present invention uses a database structure with the ability to manage each one of the devices integrating the solution, according to the location of the TV or display screen, according to the desired contents, etc.
  • the incorporated proactive cache system which is one of the main advantages of the present invention, ensures the passage of contents even when there is no internet connection, automatically updating the multimedia contents as soon as the connection is restored.
  • Multimedia refers to contents that use a combination of different content forms. This contrasts with media that use only rudimentary computer displays such as text-only or traditional forms of printed or hand-produced material. Multimedia includes a combination of text, audio, still images, animation, video, or interactivity content forms. Multimedia is usually recorded and played, displayed, or accessed by information content processing devices, such as computerized and electronic devices, but can also be part of a live performance.
  • Multimedia devices are electronic media devices used to store and experience multimedia content. Multimedia is distinguished from mixed media in fine art; by including audio, for example, it has a broader scope.
  • rich media is synonymous for interactive multimedia. Hypermedia can be considered one particular multimedia application.
  • a hardware device is any device or equipment that sends data or instructions into a computer or a device to which a computer sends data or instructions to.
  • hardware input devices are a mouse, keyboard, voice recognition system, digital camera, barcode reader, optical readers, magnetic readers, sensors, mechanical and electronic receptors, RFID reader, smart card reader, touch-sensitive screen, graphics tablet, scanners, check digits and others.
  • hardware output devices are visual display units, such as cathode- ray tube, flat screen (LCD) or a plasma screen, sound output, electronic paper, printers and others.
  • a mobile computing device is any device comprising mobile components, such as mobile hardware and software.
  • Mobile computing devices are portable devices capable of operating, executing and providing services and applications like a typical computing device.
  • a mobile computing device preferably comprises the following specifications (Table 1) :
  • the integrated solution the mobile computing device with the developed solution Smart .
  • Signage® allows any authorized user to control, online and on-time, all the broadcasted and available contents.
  • the present invention is applicable for any business using high impact or other type of communication as a privileged channel to target customers and potential customers, or having the need to inform, manage flows for contents passage and customer service lines or creating "gaming" initiatives to improve sales processes and reducing costs.
  • An SSID Service Set Identifier
  • WLAN wireless local area network
  • All wireless devices on a WLAN must employ the same SSID in order to communicate with each other.
  • the SSID on wireless clients can be set either manually, by entering the SSID into the client network settings, or automatically, by leaving the SSID unspecified or blank.
  • a network administrator often uses a public SSID, that is set on the access point and broadcast to all wireless devices in range. Some newer wireless access points disable the automatic SSID broadcast feature in an attempt to improve network security.
  • a media access control address is a unique identifier assigned to network interfaces for communications on the physical network segment. MAC addresses are used as a network address for most IEEE 802 network technologies, including Ethernet. Logically, MAC addresses are used in the media access control protocol sublayer of the OSI reference model.
  • a wireless Access Point is a device that allows wireless devices to connect to a wired network using Wi-Fi, or related standards.
  • the AP usually connects to a router (via a wired network) as a standalone device, but it can also be an integral component of the router itself.
  • An Ethernet hub, active hub, network hub, repeater hub, multiport repeater or hub is a device for connecting multiple Ethernet devices together and making them act as a single network segment. It has multiple input/output (I/O) ports, in which a signal introduced at the input of any port appears at the output of every port except the original incoming.
  • I/O input/output
  • An operating system or OS is a software program that enables the computer hardware to communicate and operate with the computer software. Without a computer operating system, a computer and software programs would be useless. Network Specifications and Location - Control over the Security of Information
  • the mobile computing device - connectable to the hardware device such as a multimedia display device - is paired with the SSID of the client's network and the router's MAC, AP or network hub, this pairing ensures that in the event of a theft, the mobile computing device does not present the contents even if all the requirements to operate correctly are met, because it will work only when connected to the network for which it was configured.
  • the mobile computing device at the time of configuration is paired with the location of the client's network or place of instalment, and this pairing ensures that in the event of a theft, such mobile computing device does not present the contents even if all the requirements to operate correctly are met, because it will work only when connected to the network for which it was configured.
  • the present invention is an innovative advantageous solution for solving and/or minimizing:
  • DRM Digital Rights Management
  • first-generation DRM software the intent is to control copying; with second-generation DRM, the intent is to control executing, viewing, copying, printing and altering of works or devices.
  • the term is also sometimes referred to as copy protection, copy prevention, and copy control, although the correctness of doing so is disputed.
  • DRM is a set of access control technologies.
  • the provided solution is used in the context of a model of operationalization, allowing the login and record to be made by the authorized user (customer) , validating the rights of transmission every 24h, wherein these rights have a similar behaviour to the DRM but maintain cache this information, which allows the mobile computing device to confirm and validate their rights of transmission even when it is offline.
  • the File Transfer Protocol is a standard network protocol used to transfer computer files from one host to another host over a TCP-based network, such as the Internet .
  • FTP is built on client-server architecture and uses separate control and data connections between the client and the server. FTP users may authenticate themselves using a clear-text sign-in protocol, normally in the form of a username and password, but can connect anonymously if the server is configured to allow it. For secure transmission that protects the username and password, and encrypts the content, FTP is often secured with SSL/TLS (FTPS) . SSH File Transfer Protocol (SFTP) is sometimes also used instead, but is technologically different.
  • SSL/TLS SSL/TLS
  • SFTP SSH File Transfer Protocol
  • the isolation of the module regarding configuration (screen structure, areas, times of passage, source addresses, fonts, colours etc.) of the content's module, allows the user to enjoy a total freedom in the hosting of the contents, which may even be hybrid or 100% closed in networks without external communication.
  • the module of contents is any file server, cloud, FTP or even a web server in http or https communication.
  • contents are managed in a temporal manner and can take its own “natural” time, for example contents such as video, or “non-natural” wherein the time is set on its timeline area
  • the necessary cache is greater than the capacity of the equipment, it will delete and background download only the necessary data for assuring the content's display and reproductio .
  • the production studio ( Figure 2) behaves as the heart of the solution.
  • This component comprises a graphic interface that allows configuration of all solution's objects - such as user's access and permissions, layouts, templates, contents, playback timeline and Hubs and Pumps hierarchies and specific information.
  • the database hosts multimedia contents, hub and pump information, user's information and profiles, running either on cloud or on-premise. local environments.
  • the middleware comprises a web services interface to pull and push information from/to the databases to/from the production studio interface.
  • the Hub ( Figure 3) is the logical element that centralizes the set of pumps that share the same layout, templates, contents and timelines. This is, actually, a non-physical component that behaves as a cluster of pumps that share the same layout, templates and contents.
  • the database hosts hubs (controlled pumps, users that control hubs) and pumps (firmware version, usage and contents) information.
  • the middleware comprises a web services interface to pull and push information from/to the databases to/from Hubs and Pumps .
  • the user interface comprises a graphic interface that allows administrator users to monitor and manage pumps usage data and pumps installed in the firmware's version.
  • the pump ( Figure 4) comprises a computer-implemented program or software installed on the mobile computing device connectable to hardware devices, such as multimedia devices, preferably via HDMI .
  • This software component is responsible for displaying multimedia contents on such hardware devices.
  • the database hosts multimedia contents, hub and pump information, user' s information and profiles, running either on cloud or on-premise local environments.
  • the middleware comprises a web services interface to pull and push information from/to the databases to/from the pump .
  • the pump security control architecture ( Figure 5) comprises a georeferenced IP web services interface that retrieves pump's network IP location wherein a software is installed on the device that retrieves first router's (the router that serves the pump) MAC address and the software is installed on the device that retrieves local network SSID.
  • the screen-pump communication functional architecture ( Figure 6) comprises a database hosting multimedia contents, hub and pump information, user's information and profiles, running either on cloud or on-premise local environments, wherein the middleware comprises a web services interface to pull and push information from/to the databases to/from the pump and mobile device (9) , the software installed on the pumps comprising mobile computing devices connected to the display screens, preferably via HDMI - being responsible for displaying contents on the screen - and wherein the mobile device (9) - the communication between such mobile device and the pump being wireless - runs the native application to interact with the pump (4) to control environmental variables (music, temperature, lights, screen power, etc.).
  • the middleware comprises a web services interface to pull and push information from/to the databases to/from the pump and mobile device (9)
  • the software installed on the pumps comprising mobile computing devices connected to the display screens, preferably via HDMI - being responsible for displaying contents on the screen - and wherein the mobile device (9) - the communication between such mobile device and the pump being wireless - runs the native
  • the end user can:
  • the user can manage and control pump(s) using the mouse directly connected to the pump or by other electronically and or digitally viable means.
  • the user is able to control external peripherals through mobile applications, preferably Android applications .
  • the user interacts through an Android application, from any location, any time, with external peripherals allowing external communication, controlling them.
  • Android application from any location, any time, with external peripherals allowing external communication, controlling them.
  • Figure 7 Hub creation (screenshots) .
  • Pump gets network SSID, router MAC address and network ip location and stores this values for pairing purposes; e) Pump gets paired with network SSID, router MAC address and network IP and from now, the pump will only shows contents if paired with this triplet (SSID, MAC address and IP) -
  • Hubs can be created in association, or not, with a group. After entering the name and description of the hub to be created, the hub creation page is opened. This page comprises a central area .where the user can view the hub and its contents, as well as two side bars: on the left side, one can have a display of the template timeline inserted in the hub, and on the right side the corresponding contents ( Figure 7a) .
  • Selecting "Choose an existing" triggers the display of all the available templates.
  • the user To insert the template in the hub's timeline, the user simply drags the template into the # marked area ( Figure 7c) .
  • the templates are ordered in a temporal scale although the user can insert a template in between two templates listed on the timeline.

Abstract

La présente invention concerne une solution de pointe pour la signalisation numérique interactive, susceptible de commander en temps réel, par l'intermédiaire de contenus d'applications, des systèmes et des applications externes -applications tierces, contenus multimédia variables, systèmes d'automation et mécatronique de pointe, entre autres sources dotées de protocoles spécifiques. De ce fait, la présente invention est utile pour créer, gérer et faire circuler des contenus et des applications en temps réel, répondant à des besoins de communication à fort impact et d'intégration avec plusieurs supports et plates-formes, sans nécessiter de logiciels ou d'équipement supplémentaire, l'ensemble étant géré à travers le concept de "pivot et pompe". La présente invention peut être appliquée dans de nombreuses industries, en particulier les secteurs du commerce de détail, de la logistique, de la communication et des services.
PCT/PT2014/000062 2014-09-18 2014-09-18 Système et procédé interactifs et intelligents d'affichage multimédia numérique WO2016043608A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
PCT/PT2014/000062 WO2016043608A1 (fr) 2014-09-18 2014-09-18 Système et procédé interactifs et intelligents d'affichage multimédia numérique

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/PT2014/000062 WO2016043608A1 (fr) 2014-09-18 2014-09-18 Système et procédé interactifs et intelligents d'affichage multimédia numérique

Publications (1)

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WO2016043608A1 true WO2016043608A1 (fr) 2016-03-24

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Cited By (1)

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Publication number Priority date Publication date Assignee Title
EP3321872A1 (fr) * 2016-11-10 2018-05-16 LG Electronics Inc. Signalisation numérique et son procédé de commande

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US20060008256A1 (en) * 2003-10-01 2006-01-12 Khedouri Robert K Audio visual player apparatus and system and method of content distribution using the same
WO2008028696A1 (fr) 2006-09-07 2008-03-13 Cape Code Ltd Dispositif et procédé permettant de publier des contenus multimédias en les rendant accessible au public
US20110124318A1 (en) 2009-11-21 2011-05-26 Steven Curtis Ayer System/method for wireless internet advertising utilizing GPS and/or an identifier code via smartphone/smart device interaction
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WO2008028696A1 (fr) 2006-09-07 2008-03-13 Cape Code Ltd Dispositif et procédé permettant de publier des contenus multimédias en les rendant accessible au public
US20110124318A1 (en) 2009-11-21 2011-05-26 Steven Curtis Ayer System/method for wireless internet advertising utilizing GPS and/or an identifier code via smartphone/smart device interaction
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EP3321872A1 (fr) * 2016-11-10 2018-05-16 LG Electronics Inc. Signalisation numérique et son procédé de commande
US10402250B2 (en) 2016-11-10 2019-09-03 Lg Electronics Inc. Digital signage and method of controlling the same

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