WO2014038889A1

WO2014038889A1 - Smart commerce information providing system using wireless terminal and method therefor

Info

Publication number: WO2014038889A1
Application number: PCT/KR2013/008074
Authority: WO
Inventors: 남기원
Original assignee: Nam Ki-Won
Priority date: 2012-09-06
Filing date: 2013-09-06
Publication date: 2014-03-13

Abstract

The present invention relates to a smart commerce information providing system using a wireless terminal and a method therefor, and the purpose of the present invention is to provide a smart commerce information providing system using a wireless terminal and a method therefore, wherein the system can register interactive information (query information and reply information) on personal information of each user only in a wireless terminal of each user, can intermediate such that marketing information that is to be advertised by a seller is restrictively transmitted to a user having desired target reply information for the seller whereby leakage of personal information is prevented, and can eliminate a negative feelings toward advertisement information so as to increase a marketing effect.

Description

【Specification】

[Name of invention]

Smart Commerce Information Providing System and Method Using Wireless Terminal 【Technical Field】

The present invention relates to a system for providing smart commerce information using a wireless terminal and a method thereof, and more specifically, to register interactive information (question information and answering information) for each user's personal information only in the wireless terminal of each user. And mediate the marketing information that the seller wants to advertise to the user who has the target response information that the seller wants to prevent personal information leakage, and remove the negative sentiment of the advertising information to remove the marketing effect. The present invention relates to a smart commerce information providing system using a wireless terminal and a method thereof.

Background Art

As is well known, due to the recent development of information and communication technology, the development of information providing technology that provides information to various subscribers in real time to at least one host server through at least one host server through a remote data communication network has been actively developed. It is in progress.

<3> Based on this, recently, information technology and compression technology have been developed to provide more convenient access to neighboring technologies such as cache memory expansion technology to provide accurate information to subscribers more quickly and subscribers' tastes and preferences. It is also in the process of developing various contents and its solutions.

<4> With the activation of information and communication including the Internet, online membership for online transactions is actively progressed. Companies can collect such online membership, that is, collect and use online personal information for their own marketing, or affiliated companies or affiliated companies. And share it with others for marketing.

<5> Therefore, various marketing information of a company approaching a user is provided in a targeted manner, and since the affiliate company sends a lot of advertisement information even if the site is not a member, the user recognizes the information as spam. There was a problem that marketing was negative because it was recognized that personal information was leaked.

In addition, a lot of personal information is actually used unfairly by the user.

<7> This is because the company reuses the personal information collected by the company too extensively, and since the efforts to prevent the leakage of personal information are neglected, the company is not intended to do so, but personal information leakage accidents occur frequently. . <8> Once personal information leakage accidents occur, the company can be seriously affected by the reliability. Especially, if personal information is leaked from shopping malls, various payment information is also leaked. .

<9> Therefore, in recent years, when a user is reluctant to subscribe to a site that requires personal information and inevitably joins a site that requires personal information, a company may deliberately fill out important personal information. The problem was that accurate marketing became difficult.

On the other hand, since the user does not need to provide updated personal information to a company that has already been registered as a member when the personal information is changed, the company also has a problem of incorrect marketing through incorrect personal information.

<11> In addition, the items of personal information that are considered important for various reasons such as age, social location, and family situation are different for each user, but the personal information that is required to be provided at the time of membership registration is very uniform, and only a few items are used. There was a problem that can not be selected.

On the other hand, the personal information provided to the conventional company of the server that manages only personal information separately

Since personal information of all users is stored in a DB server or server of a large company, there is a problem that large-scale personal information leakage incident is inevitable once the security of the server is breached.

On the other hand, the personal information of members that are necessary for companies is limited by request, and marketing can be carried out even if it is not specific for its purpose, but there was a problem of uniformly collecting unnecessary and specific personal information.

On the other hand, on the contrary, if companies obtain more specific personal information such as user's purchase information and use it for direct marketing, the effect would be great. There was a problem of not supporting.

[Detailed Description of the Invention]

[Technical problem]

The present invention has been made in view of the above-described circumstances of the prior art, and registers interactive information (question information and response information) for each user's personal information only in the wireless terminal of each user, and the seller intends to advertise By intercepting the marketing information to users who have the target response information desired by the seller, it prevents the leakage of personal information and increases the marketing effect by eliminating the negative sentiment of the user about the advertising information. The purpose of the present invention is to provide a smart commerce information providing system and method using a wireless terminal.

Technical Solution

In order to achieve the above object, according to a preferred embodiment of the present invention, matching the user's answer information to the interactive query information received in advance from the smart commerce information broker server, and registers, A user terminal equipped with a personal information management application configured to determine whether the user corresponds to the male and female answer information on the specific interactive query information and to transmit a signal upon request; By communicating with the personal information management application mounted on the user terminal and receiving a signal from the personal information management application as to whether or not a specific marketing target without storing the user's personal information corresponding to the specific marketing information registered by the seller Provided is a smart commerce information providing system using a wireless terminal, characterized in that consisting of a smart commerce information brokerage server to be selectively transmitted only to the user terminal.

Preferably, the terminal may further include a seller terminal that transmits and registers marketing information to be transmitted to the smart commerce information intermediary server to be limited to the user terminal that inputs specific response information to the specific interactive query information. Provided is a smart commerce information providing system using a wireless terminal.

Preferably, the interactive query information is generated by the smart commerce information intermediation server and transmitted to the personal information management application of each user terminal to be registered and maintained the same between the two parties. Provided is a smart commerce information providing system using a terminal.

Preferably, the interactive query information is composed of a plurality of items, the smart commerce information providing system using a wireless terminal, characterized in that the response information may be selectively input and matched in whole or in part only.

Preferably, the smart commerce information intermediation server is characterized in that the incentive given to the user is changed in proportion to the number of response information input by the user for a plurality of interactive query information. Provided is a smart commerce information providing system.

Preferably, the smart commerce information intermediation server provides a smart commerce information providing system using a wireless terminal, characterized in that the payment cost of the seller is variable in proportion to the number of items of the interactive query information selected by the seller. do.

Preferably, the user terminal communicates with the smart commerce information mediation server. Communicating with each other; A key input unit for inputting response information about the query information; A personal information setting unit for setting personal information of the user; A query receiving unit which receives a query received from the smart commerce information broker server; An answer generator which receives response information about each query item of the query and registers the match; An update information reception display processing unit for displaying whether to receive the query update information; A data storage unit for storing the unique number of the application and matching and storing the query information and the response information for each query item of the query; It is determined whether the response information for the specific query information selected by the smart commerce information broker server is response information requested by the smart commerce information broker server, and transmits the determination information, and receives marketing information from the smart commerce information broker server. There is provided a smart commerce information providing system using a wireless terminal, characterized in that the application is made, including a control unit for controlling the screen output.

Preferably, the user terminal and the application information update processing unit for managing the unique number of the application, and updating the query; Provided is a smart commerce information providing system using a wireless terminal, characterized in that it further comprises a backup processing unit for backing up the response information for each query item of the question in a predetermined e-mail.

Preferably, the smart commerce information intermediary server and the communication module to communicate with the seller terminal and the user terminal; An application information management unit for managing a unique number of the personal information management application issued to the user terminal; A query registration unit for each seller for registering query information requested by the seller; A question answer information statistic processing unit for statistically processing the question answer information for each question item; A seller event information register for registering marketing event information of the seller; An event information transmission target management unit which manages a target according to whether or not desired response information for a specific query statement; A transmission cost calculation unit for calculating an event information transmission cost; A reserve settlement unit for processing a reserve for a user who registers a question answer information for a query information on a user terminal; A data storage unit for storing the application unique number and the query information selected by the seller and the response information to be the target target, and storing the event information to be transmitted to the target target corresponding to the desired response information; Communicate with each user's personal information management application, and let the personal information management application determine whether the specific response information for a specific query item is the same as the user's response information, and transmit the event information registered by the seller according to the result information. Smart using a wireless terminal, characterized in that consisting of a control unit A commerce information providing system is provided.

Preferably, the query information is a question information that is required a short answer question, the response information is provided a smart commerce information providing system using a wireless terminal, characterized in that the short answer response information.

Preferably, the smart commerce information intermediation server is provided with a smart commerce information providing system using a wireless terminal, characterized in that the processing so that additional incentives can be provided if the user's answer information is verification information.

Preferably, the verification information comprises a public verification verified by a public institution, and a private verification verified by a private entity or a member of a private organization, and the smart commerce information intermediation server determines whether the verification is a public verification or a private verification. Provided is a smart commerce information providing system using a wireless terminal, characterized in that it provides different incentives.

Preferably, the personal information management application is configured to update and process the query information at the time when the application or the terminal operation signal is applied, even if the updated query information is received, and control to output the screen. Provided is a smart commerce information providing system.

Preferably, the smart commerce information mediation server generates a consumer code unique to each personal information management application to the seller terminal so that the user can be provided with purchases and reserves for the sold product without subscription. Generates and sends a merchant code; According to the purchase signal of the user terminal, the seller terminal is provided with a smart commerce information providing system using a wireless terminal, characterized in that to provide the reserve information to the personal information management application mounted on the user terminal.

Preferably, the personal information management application transmits a unique consumer code through a short-range wireless communication with a payment terminal installed in an offline store, and the purchase signal and the consumer code is transmitted to the seller terminal by granting a reserve Provided is a smart commerce information providing system using a wireless terminal, characterized in that can be provided with.

Preferably, the smart commerce information intermediation server is a smart commerce information using a wireless terminal, characterized in that the consumer code and a code generation unit for generating a seller code for each user and seller is further configured therein. The provisioning system is provided.

Preferably, the personal information management application can be browsed by the seller. The smart commerce information intermediation server provides a smart commerce information providing system using a wireless terminal, characterized in that the consumer's consumption plan information, consumption search information or consumption performance information is coded and registered.

Preferably, the user terminal may further include a consumption code generation unit configured to encode a plan for consumption, search information, and consumption performance information so that a third party cannot check the consumption terminal therein. A commerce information providing system is provided.

Preferably, the coded consumption plan information is provided with a smart commerce information providing system using a wireless terminal, characterized in that the information, including the planned goods to be purchased, the purchase price and the expected purchase date is coded, respectively.

Preferably, the set-top box may communicate with the personal information management application through short-range wireless communication to notify a time point at which advertisement data is output during a broadcast program, and receive and output specific advertisement data from the personal information management application. Provided is a smart commerce information providing system using a wireless terminal, characterized in that included.

Preferably, the smart commerce information mediation server receives and registers information on a target advertisement and its transmission condition from a seller terminal, and whether the target advertisement target is a target advertisement target by a question-and-answer method for the personal information management application. The smart commerce information providing system using a wireless terminal, characterized in that for determining and transmitting the target advertisement in case of the corresponding person.

Preferably, the set-top box screens the advertisement information transmitted by the personal information management application, and then notifies the smart commerce information intermediation server of the advertisement output signal through the corresponding personal information management application. Provided is a smart commerce information providing system using a wireless terminal characterized in that.

On the other hand, the present invention comprises a first step of providing a query information to the user terminal by the smart commerce information broker server; A second step of receiving and matching a user's response information with respect to the query information by the personal information management application mounted in the user terminal; A third step of requesting, by the smart commerce information intermediation server, confirming whether the specific query information corresponds to specific response information; A fourth step of transmitting a signal indicating whether the personal information management application corresponds to specific response information to the smart commerce information intermediation server by comparing with the registered response information; In the case of a user corresponding to specific response information, the smart commerce information intermediation server is configured to display event information previously registered in the corresponding user terminal. A fifth process of transmitting; Provided is a method for providing smart commerce information using a wireless terminal, comprising a sixth process of outputting received event information to a user terminal.

Preferably, the process between the second process and the third process, the smart commerce information broker server registers the query information consisting of a plurality of query items to be viewed; Receiving, by the smart commerce information increasing server, a selection signal for a specific query item from a seller terminal; Smart receiving using a wireless terminal, characterized in that further comprising the step of receiving and registering the event information of the particular seller to send the event information of the particular seller to be limited to the user terminal generating the specific queuing information for the query item Commerce information providing method is provided.

Preferably, in the first process, the query information may further include a process of registering new query information in the smart commerce information mediation server at the request of a seller. A method of providing is provided.

Preferably, in the second process, the response information may be selectively registered in the personal information management application for some query items according to whether the user inputs the smart commerce information providing method using the wireless terminal. This is provided.

Preferably, the smart commerce information increase server in proportion to the number of selections for a particular query item received from the seller terminal provides the smart commerce information using the wireless terminal, characterized in that the seller can calculate the cost to bear A method is provided.

Preferably, in the fifth process, the smart commerce information intermediation server further includes a process of calculating a cost to be paid by the seller in proportion to the number of event information sent. Provision is provided.

Preferably, after the sixth process, providing smart commerce information using a wireless terminal further comprising the step of providing an incentive by the smart commerce information intermediation server to a user who has received the event information. A method is provided.

Preferably, the smart commerce information intermediation server includes a step of providing a differentiated incentive for each user in proportion to the number of response information registered in the personal information management application. Commerce information providing method is provided.

Preferably, after the sixth process, the user's answer information is verified response information. If the smart commerce information broker server provides a method for providing smart commerce information using a wireless terminal, further comprising the step of providing an additional incentive to the user.

Preferably, the smart commerce information intermediation server is provided with a smart commerce information providing method using a wireless terminal, characterized in that to provide an incentive when receiving the event information reading confirmation signal of each user from the personal information management application.

On the other hand, the present invention is a first process for transmitting the payment history to the user terminal, the payment processing server of the store or card company; A second step of registering, by the personal information management application mounted on the user terminal, a product line and a product name based on each product name of the payment history; A third step of transmitting, by the smart commerce information intermediation server, query information on whether to purchase a specific product and a specific brand, and information on whether the specific response information corresponds to the corresponding user terminal; A fourth step of transmitting, by the personal information management application, information corresponding to the specific answer information to the smart commerce information intermediation server; When the user is a marketing target, the smart commerce information intermediation server is provided with a smart commerce information providing method using a wireless terminal, characterized in that the fifth step of transmitting the pre-registered marketing information to the user terminal.

Preferably, the second process is a smart commerce information providing method using a wireless terminal, characterized in that the personal information management application can register the information on the product family belonging to a specific product name by communicating with the merchant smart commerce information intermediary server. Is provided.

On the other hand, the present invention comprises a first step in which the user terminal transmits a member registration request signal for a specific website; A second step of performing an account by inputting an ID and a password; A third step of downloading, by the corresponding website server, the personal information management application to the user terminal; A fourth step of transmitting, by the corresponding website server, the interactive query information to the corresponding user terminal; A fifth step of registering, by the personal information management application, with the user terminal the response information input by the user to match each query information item; The website server communicates with the personal information management application of the corresponding user terminal at the time of member login and receives a male and female answer information; Provided is a smart commerce information providing method using a wireless terminal, characterized in that the website server comprises a seventh process of extracting and transmitting the target information for each user terminal.

Advantageous Effects The smart commerce information providing system and method using the wireless terminal according to the present invention can be precisely targeted marketing desired by the seller even when the personal information is not stored in the intermediate server or the corporate server, but stored in the user terminal. There is no concern about the leakage of personal information, the user's perception of the target marketing information can be changed positively, the user can perform a quick update when changing the personal information, and even when joining the website through mobile Since there is no need to fill out the information, it is possible to activate the user's membership subscription, and yet it is possible to accurately output the target marketing information required by the website to the desired user.

[Form for implementation of invention]

EMBODIMENT OF THE INVENTION Hereinafter, this invention is demonstrated in detail with reference to drawings.

1 is a schematic diagram of a system for providing smart commerce information using a wireless terminal according to an embodiment of the present invention, and FIG. 2 is a system for providing smart commerce information using a wireless terminal according to an embodiment of the present invention. FIG. 7 is a diagram for explaining an interactive information structure and its principles.

Referring to this, the smart commerce information providing system using a wireless terminal according to an embodiment of the present invention provides interactive information (question information and response information) for each user's personal information only to the wireless terminal of each user. By registering and restricting the marketing information that the seller wants to advertise to users who have the target target answer information, the leakage of personal information is prevented, and the negative effect of the user on the advertising information is eliminated so that the marketing effect Is the system that causes the to rise.

More specifically, in the smart commerce information providing system using a wireless terminal according to an embodiment of the present invention, the smart commerce information for the target advertisement is distributed between the seller and the user. Enable targeted advertising required by the seller.

To this end, a server for mediating information between the seller and the user is provided, and the user's information is not stored in the server to prevent personal information leakage.

Therefore, the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention is an application for the query that the server queries the user information in a rounded state in order to prevent personal information leakage This automatic response allows the server to determine whether the corresponding user is the target advertisement target, and the server transmits the marketing information that the seller wants to transmit instead to prevent the leakage of personal information. That is, the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention is a system that does not store the user's personal information anywhere in the seller or server side.

In summary, the smart commerce information providing system using the non-terminal in accordance with an embodiment of the present invention matches the user's response information with respect to the interactive query information previously transmitted from the smart commerce information intermediary server 10. And a user terminal (2) equipped with a personal information management application (20) for registering and extracting and transmitting male and female answer information on specific interactive query information at the request of the smart commerce information intermediation server (10).

In addition, the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention does not store the personal information of the user by communicating with the personal information management application 20 mounted on the user terminal (2) Smart commerce that receives a signal of whether or not a specific marketing target from the personal information management application 20 and selectively transmits specific marketing information registered by the seller to the corresponding user terminal 2 only. An information proof server 10 is included.

Here, the smart commerce information refers to information that does not leak personal information while the seller performs target marketing. Specifically, the smart commerce information includes query information and response information.

<62> Figure 2, the user terminal 2, the personal information management application 20 is stored in a special query response information, the number of smart keomeo ^"scan information 12 is registered allows to automatically extract for mounting in the illustrated In the drawing, the smart commerce information 12 is described under a different name 'question answer information' for ease of explanation.

The smart commerce information 12 includes the sequence numbers 12a, 12b,

12c ...) different query information is posted. Preferably, the smart commerce information 12 distributed by the smart commerce information intermediation server 10 is the same without difference for each user.

Looking at the order by content of the smart commerce information (12), for example, the first query information about gender, the second query information about the region, the third query information about the age is posted For each query item, the user inputs the response information by himself, matches with the query information, and registers it in the personal information management application 20.

The user's response information input to the smart commerce information 12 can be registered and changed. The smart commerce information 12 is provided with a registration key 14 and a change key 16, respectively. . At this time, in order to prevent the leakage of personal information in the system of the present invention, the smart commerce information 12 preferably distributes short-answer question information, and the user may also answer the question information on the short-answer question information. It is desirable to register as a short answer.

<67> For example, Question 1: Are you a man? Answer 1: Yes.

As described above, if the smart commerce information 12 is registered in the personal information management application 20 of the user terminal 2, the smart commerce information intermediation server 10 is the personal information management application. (20), it is very easy to query whether or not "yes" to the query items 1, 2, 4, 7, and the personal information management application 20, the response information registered by the user for the query item in advance Extract and determine whether all correspond to "Yes" and provide it to the smart commerce information intermediation server (10).

Then, the smart commerce information intermediary server 10 can immediately determine whether the user is the target marketing target, query items 1, 2, 4, without storing any information about the user The marketing information of the specific seller who wishes to transmit to the user who answered "Yes" to 7 can be transmitted to the corresponding user terminal 2.

Therefore, the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention can transmit marketing information to a specific user group desired by the seller without any leakage of personal information.

The smart commerce information providing system using a wireless terminal according to an embodiment of the present invention omits the input of personal information when a user registers a website, and the user terminal (2) for each user accessing the website. It is also possible to use the system that enables the website management server to transmit the marketing information suitable for the user through communication between the server and the server operating the website.

That is, all mobile websites can transmit marketing information suitable for the connected user to the corresponding user terminal even if the personal information is omitted when registering.

Meanwhile, the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention restricts the marketing information to be transmitted to the user terminal that inputs specific response information for the specific interactive query information and transmits the marketing information to the smart commerce information intermediation server. (10) further includes a seller terminal to register and transmit.

As described above, the smart commerce information 12 is made up of interactive query information, and the interactive query information is generated by the smart commerce information intermediation server 10 to generate an individual of each user terminal 2. Transfer to the information management application 20 to register And updateable information.

In addition, the interactive query information may be composed of a plurality of items, and only part of the interactive query information may be entered in the personal information management application 20 of the user terminal 2 so that the matching information can be matched.

In other words, the user may register only part of the plurality of query information generated and transmitted by the smart commerce information intermediation server 10 to the personal information management application 20.

However, the smart commerce information intermediation server 10 processes the incentive given to the user in proportion to the number of the male answer information input by the user for the plurality of interactive query information.

That is, the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention can have the same effect as opening personal information so that the target marketing can be performed even if personal information is not leaked. The greater the number of response information, the more accurate target marketing can be performed, and for this reason, the smart commerce information broker server 10 sends more response information to the user who registered the personal information management application 20. Provide more incentives

Similarly, the smart commerce information broker server 10 processes the seller's payment cost in proportion to the number of items for the interactive query information selected by the seller.

3 is an application of a user terminal included in a smart commerce information providing system using a wireless terminal according to an embodiment of the present invention. It is a block diagram showing a configuration.

Referring to this, the user terminal 2 included in the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention communicates with the smart commerce information intermediary server 10. (22); A key input unit 24 for inputting male and female information on the question information; A personal information setting unit 26 for setting personal information of the user; A query receiving unit 28 for receiving a query received from the smart commerce information intermediation server 10; An answer generator 30 for receiving a matching answer information for each question item of the query and registering the match; An update information reception display processing unit (36) indicating whether or not to receive the query update information; A data storage unit 38 for storing the unique number of the application and matching and storing the query information and the male answer information for each query item of the query; Determine whether the response information for the specific query information selected by the smart commerce information mediation server 10 is the response information requested by the smart commerce information mediation server 10, and transmit the determination information; An application made up of the smart commerce information intermediation server 10 includes a control unit 40 that receives the marketing information and controls the screen output.

In this case, the user terminal 2 includes an application information update processing unit 32 that manages the unique number of the application and updates the query statement; The backup processing unit 34 further includes a backup processing unit for backing up response information for each query item of the query in a predetermined e-mail.

4 is a block diagram illustrating a configuration of a smart commerce information intermediation server included in a system for providing smart commerce information using a wireless terminal according to an embodiment of the present invention.

Referring to this, the smart commerce information intermediation server 10 included in the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention communicates with the seller terminal 4 and the user terminal 2. Communication modules 42; An application information management unit 44 for managing a unique number of the personal information management application 20 issued to the user terminal 2 side; Seller-specific query registration unit 46 for registering the query information requested by the seller; A response information statistics processing unit 48 for statistically processing response information for each query statement item; A seller event information registration unit 50 for registering marketing event information of the seller; An event information transmission target manager 52 for managing a target according to whether or not desired male and female answer information for a specific query statement; A transmission cost settlement unit 54 for calculating an event information transmission cost; A reserve settlement unit 56 for processing the reserve for the user registered in the user terminal 2 with the answer to the question information; A data storage unit 58 for storing the application unique number, the query information selected by the seller, and the voting answer information that is the target target, and storing the event information to be transmitted to the target target corresponding to the desired voting answer information; The personal information management application 20 communicates with each user's personal information management application 20 to determine whether the specific voice information for a specific query item is the same as the user's voice information. It includes a control unit 60 for controlling to transmit the registered event information.

5 is a state diagram illustrating a data flow of a smart commerce information providing system using a wireless terminal according to an embodiment of the present invention.

Referring to this, in the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention, the smart commerce information intermediation server 10 first provides the query information to the user terminal (2).

In this case, the query information is mediated by the smart commerce information at the request of a seller. New query information may be registered in the server 10, and new query information may be registered at the request of a user, and final registration may be made based on the number of recommendations.

In addition, the personal information management application 20 mounted on the user terminal 2 receives a key input of response information corresponding to the query information and matches it. That is, the user directly inputs response information to the query information transmitted by the smart commerce information intermediation server 10 and registers it in the personal information management application 20 mounted in the user terminal 2 of the user.

In this case, the answer information may be selectively registered in the personal information management application 20 according to whether the user input. In other words, the user may not input male answer information for all the query information transmitted by the smart commerce information mediation server 10, but may selectively register the response information for the specific query information.

If the response information matched with the query information is registered in the personal information management application 20 mounted on the user terminal 2, the smart commerce information intermediation server 10 may include a query consisting of a plurality of query items. The seller registers the information for viewing.

That is, the seller checks whether the query information required by the seller exists by accessing the smart commerce information intermediation server 10.

Therefore, the seller selects specific query information through the seller terminal 4 and transmits the selected query information to the smart commerce information intermediary server 10. The smart commerce information intermediary server 10 is connected to the seller terminal 4. ) Receives a selection signal for a specific query item.

In addition, the smart commerce information intermediation server transmits event information of a specific seller to be transmitted to the user terminal 2 generating specific response information for the corresponding query item.

(10) is received and registered.

Then, the smart commerce information intermediary server 10 communicates with the personal information management application 20 of each terminal 2 to transmit a signal for confirming whether the specific question information is specific question answer information. .

For example, if a query item and response information are exemplified, when the seller wants to transmit event information to a user whose gender is male, the smart commerce information intermediation server 10 asks, "Is the gender male?" When the personal information management application 20 transmits a confirmation signal with matching registration of the answer information "yes" to the query item, the corresponding user is the object to which the event information of the seller needs to be transmitted. 10 may determine in real time. That is, the personal information management application 20 transmits a signal to the smart commerce information intermediation server 10 as to whether it is specific response information in comparison with the registered male answer information, and the smart commerce information mediation. The server 10 transmits pre-registered event information to the corresponding user terminal.

In this case, the smart commerce information mediation server 10 may calculate the cost to be paid by the seller in proportion to the number of dispatches of the event information, and the smart commerce information mediation server 10 to the user receiving the event information. Provide incentives.

As a result, the user can frequently receive incentives such as reserves by confirming the received event information by driving the personal information management application 20 mounted on the user terminal 2. Above all, since personal information is provided to the company, event information is not provided like the spam method, and the personal information is not provided to the company and incentives can be provided, so there is no negative recognition of the marketing information. Perform desired targeted advertising.

Meanwhile, the smart commerce information intermediation server 10 may calculate the cost to be paid by the seller in proportion to the number of selections for a specific query item received from the purchaser terminal 4.

<ιοο> In addition, the smart commerce information brokerage server 10 is a personal information management application

Provides differentiated incentives for each user in proportion to the number of unanswered information registered in (20).

On the other hand, the smart commerce information brokerage server 10 is preferably processed to provide an incentive when receiving the event information reading confirmation signal of each user from the personal information management application (20).

In addition, in the smart commerce information providing system using a wireless terminal according to an embodiment of the present invention, the user can receive incentives or event information from the seller without leaking personal information as in the previous embodiments. The seller can accurately target the advertisement even without obtaining the detailed information of the user.

For example, the smart commerce information providing system using a wireless terminal according to an embodiment of the present invention by using the user-specific payment history transmitted from the payment processing server (not shown) of the store, such as various large marts or department stores You can make sure your target ads are accurate.

That is, the payment processing server of the store or the card company transmits the payment details to the user terminal (2). Then, the personal information management application 20 mounted on the user terminal 2 is settled. Register by matching product family (product category) and product name based on each product name.

For example, when the personal information management application 20 purchases Maxim coffee, the personal information management application 20 is classified into a product group of 'tea', and registers 'Maxim coffee' as a detailed trade name.

In this state, the smart commerce information intermediary server 10 inquires whether or not the query information about the purchase of a specific product (eg, tea) and a specific brand name (East-West Coffee) and the corresponding response information. Is transmitted to the user terminal 2.

For example, the smart commerce information brokerage server 10 that receives the marketing information about the East-West coffee from the seller Dong-Seo Co., Ltd. asks, "Do you purchase the tea? If you have purchased the tea, buy the East-West coffee." Did you? ' 'Is sent to the user terminal (2).

Then, when the personal information management application 20 mounted on the user terminal 2 transmits the answer information "Yes" and "No" for each question item, the server of the smart commerce information (10) is sent. ) Transmits the marketing information corresponding to the East-West coffee to the corresponding user terminal (2).

Similarly, the smart commerce information intermediation server 10 also does not store any user information.

At this time, the personal information management application 20 may register the information on the product family belonging to a specific brand name by communicating with the smart commerce information mediation server 10.

On the other hand, the smart commerce information providing system using a wireless terminal according to an embodiment of the present invention to the user who needs the website without storing the detailed personal information in the website server even when the website membership You can send target information only.

At this time, the website membership can be r r irrespective of any means of a PC or a mobile terminal, and thus the present invention can be applied to a PC or a mobile terminal.

In the present invention, it is assumed that the user terminal 2 is a mobile terminal for convenience of explanation.

<Π4> In more detail, when the user terminal 2 transmits a member registration request signal for a specific website, it inputs an ID and a password. (Not shown). At this time, the website server is downloaded to the personal information management application 20 to the corresponding user terminal 2 and installed.

In this state, the website server sends the interactive query information to the user terminal (2). To send. In this case, the interactive query information is smart commerce information, and consists of a plurality of question items such as whether a man, a Seoul resident, a 20's, a student ', etc. <7> Then, the personal information management application 20 registers the answer information input by the user to the user terminal 2 so as to match each question information item.

That is, with respect to the query information transmitted from the website server, the user must first input response information for each query item and register it in the personal information management application 20.

Similarly, no personal information of the user is registered in the website server.

In this state, when a specific member attempts to access the website server using the user terminal 2, the website server detects this by a member login attempt and personal information of the corresponding user terminal 2. Communicate with the management application 20 to receive the response information.

Then, the website server extracts the target information pre-classified by reflecting the response information of the user and transmits it to the corresponding user terminal 2.

FIG. 6 is a block diagram illustrating an application for controlling an output time point of smart commerce information through a smart commerce information providing system using a wireless terminal according to an embodiment of the present invention.

Referring to this, in the smart commerce information providing system using a wireless terminal according to an embodiment of the present invention, the smart commerce information intermediation server 10 transmits and updates new query information to the user terminal 2. Or, if a specific seller has newly requested the query information, the smart commerce information intermediary server 10 transmits the query information to the user terminal (2).

However, if a new query information is notified to the user every time the new query information is transmitted, the user may be disturbed in work or life. Therefore, the personal information management application 20 mounted on the user terminal 2 may be a user terminal 2. When the operation signal is generated through the key input unit 24 of the PC) or when the personal information management application 20 is driven by the key input unit 24, the newly transmitted query information is transmitted to the display unit 41 beforehand. To do that.

That is, when the query information is received from the smart commerce information mediation server 10, the personal information management application 20 of the user terminal 2 transmits the query information to the data storage 38. First, the control unit controls whether the operation signal is generated through the key input unit 24 or when the personal information management application 20 is driven by the key input unit 24. 40 determines and displays new query information on display 41 only at that time.

FIG. 7 is a block diagram illustrating an incentive payment state during verification through a smart commerce information providing system using a wireless terminal according to an embodiment of the present invention.

Referring to this, the smart commerce information providing system using a wireless terminal according to an embodiment of the present invention is the response information registered in the personal information management application 20 mounted on the user terminal (2) As a kind, the smart commerce verification information 70 can be additionally registered.

The smart commerce verification information 70 is information that may indicate that the user is more sincerely worthy information. The smart commerce information intermediation server 10 may provide additional incentive if the response information of the user is verification information. Process it.

In this case, the verification information (70) is made up of public verification information (74) verified by a public institution, private verification information (72) verified by a private organization or a private organization member, public verification whether or whether According to the verification whether the smart commerce information mediation server 10 is mutually

^' Other incentives may be provided.

8 is a flowchart illustrating an interactive smart commerce information exchange state configured in a smart commerce information providing system using a wireless terminal according to an embodiment of the present invention.

Referring to this, the smart commerce information distributed through ^' the smart commerce information providing system using the wireless terminal according to an embodiment of the present invention is preferably interactive smart commerce information.

<132> In other words, "Is there a flaw?" , If it's missing, is it "associated?" ， Sloppy but "Is it the same age?" ， If older, "Is the older man?" Or "Is the woman older?" It is desirable to exchange interactive smart commerce information.

This is because the interactive smart commerce information basically prevents the leakage of personal information, but can easily identify the target marketing target types pre-classified by the seller as response information.

That is, the question information is question information requiring a short answer male answer, and the response information is short answer type answer information.

9 is a flowchart illustrating an example of using payment details through a system for providing smart commerce information using a wireless terminal according to an embodiment of the present invention.

First, a smart commerce information providing system using a wireless terminal according to an embodiment of the present invention is to the personal information management application 20 listed in the user terminal (2) Billing history information can be registered as the registration information.

In this case as well, the seller does not directly provide the payment details of each user, but registers the purchase history of the user in the personal information management application 20.

Then, the smart consumer information intermediary server 10 to the personal information management application 20 "is there a purchase for OO goods?" ， If there is a purchase, "Are ΔΔ products present in the purchase history?" By sending the query information about, 'if there is no purchase of the goods ΔΔ product does not exist in the purchase history', the smart consumer information brokerage server 10 is the event of the seller selling the goods ΔΔ The information may be transmitted to the corresponding user terminal 2, and the incentive may be provided by checking whether the information is read.

FIG. 10 is a flowchart illustrating an example of private verification that is applied to a smart commerce information providing system using a wireless terminal according to an embodiment of the present invention.

First, the smart commerce information providing system using a wireless terminal price according to an embodiment of the present invention, as described above schematically with reference to FIG. 7, performs verification on a private group and converts the verification information into smart consumer information. The information management application 20 can be registered, for example, whether the user is a ski club, dance club, or other clubs can be privately verified and used for marketing.

To this end, the smart consumer information intermediary server 10 is a user terminal (1) applying for verification of the private group for the first time using specific query information (for example, a ski club?) That can authenticate the membership of the private group. To 2).

Then, the user transmits the query information to the terminal 2 of the users who are members of the private group through the user terminal 2, and each user sends the user's answer information on the query information to the personal information management application. Register at (20).

Therefore, since the user who registered the response information received and registered the query information through a private path, the user can be regarded as being a member of the private group, and the smart consumer information intermediary server 10 is the same query information thereafter. If the transmission to the user terminal 2, since the verification information is already registered in the personal information management application 20 can be confirmed which private group affiliation.

Thus, effective marketing can be performed for the private group.

Hereinafter, a smart commerce information providing system using a wireless terminal according to a second embodiment of the present invention will be described.

11 is a smart commerce using a wireless terminal according to a second embodiment of the present invention. Figure showing a state in which the purchase reserve is earned without registering through the information providing system, Figure 12 is a smart commerce information intermediary server included in the smart commerce information providing system using a wireless terminal according to a second embodiment of the present invention It is a block diagram showing the configuration of.

Referring to this, the smart commerce information providing system using a wireless terminal according to a second embodiment of the present invention is a system that allows a buyer to receive a predetermined reserve when purchasing a product.

That is, the smart commerce information providing system using the wireless terminal according to the second embodiment of the present invention enables the purchaser to receive a reserve from the seller without leaving personal information on the seller. The same financial crime concerns can be reduced and spam free systems.

To this end, the smart commerce information providing system using the wireless terminal according to the second embodiment of the present invention and the smart commerce information relay server 10 in the user terminal (2) and the seller terminal (4) In the state where the personal information management application 20 that can communicate is installed, the smart commerce information intermediation server 10 may specify the reserves provided by generating a consumer code and a seller code for each consumer and seller. Therefore, the smart commerce information providing system using the wireless terminal according to the second embodiment of the present invention can be credited by the code issued by the smart commerce information mediation server 10, the reserve credit information is It can be stored only in the user terminal (2).

More specifically, the smart commerce information intermediary server 10 included in the smart commerce information providing system using the wireless terminal according to the second embodiment of the present invention is a user purchases and reserves for sale products without membership registration. In order to be able to be provided, a unique consumer code for each personal information management application 20 is generated, and the seller terminal 4 generates and transmits a seller code.

And, according to the purchase signal of the user terminal 2, the seller terminal 4 provides the reserve information to the personal information management application 20 mounted on the user terminal (4).

In this case, the earning processing through the smart commerce information providing system using the wireless terminal according to the second embodiment of the present invention is not only a silver line store, but also an offline store, but a payment terminal installed in an offline store ( 80) it must be able to communicate with the seller terminal (4) -,一consumer goods through the payment ^o danmalga (80) - Purchase - cash grain ⁱ jejye You must enter your visa code. Then, the earning of the seller can be made.

Meanwhile, the personal information management application 20 transmits a unique consumer code through short-range wireless communication with a payment terminal installed in an offline store, and a purchase signal and a consumer code are transmitted to the seller terminal. Reserves may be granted and provided.

That is, the consumer may directly input the consumer code into the payment terminal 80, or may enter the consumer code into the payment terminal 80 through short-range wireless communication.

To this end, in addition to the configuration shown in FIG. 4, the smart commerce information intermediary server 10 generates a code for generating a consumer code and a seller code unique to the user and the seller, respectively. Part 57 is further configured.

FIG. 13 is a diagram illustrating a state in which distribution of consumption and sales information is distributed through a smart commerce information providing system using a wireless terminal according to a second embodiment of the present invention. FIG. 14 is a code generation diagram of FIG. A diagram for explaining.

Referring to this, in the smart commerce information providing system using the wireless terminal according to the second embodiment of the present invention shown in the figure, the consumer information and the seller's sales information, respectively, the smart commerce information mediation server ( 10) It is a system that distributes information so that transactions can be made by registering only the target information that is registered in accordance with the conditions.

At this time, the consumer consumption information 82 is composed of consumption plan information 84a, consumption search information 84b, and consumption performance information 84c, and the consumption plan information 84a is used by future consumers. Information about the plan.

In addition, the consumption search information 84b is information related to consumption among information searched by a consumer, and the personal information management application 20 is also responsible for extracting the information.

The consumption performance information 84c is a consumption history purchased by the consumer. Specifically, the consumer discloses information on how many liters of steamed clothes the consumer purchased, and which company's product. It is to enable other marketing of the seller. Of course, in the present invention, since the seller cannot secure information on personal information, there is no fear of spam or other crimes even if the consumer discloses past consumption history through the smart commerce information mediation server 10.

To this end, in addition to the configuration shown in Fig. 3 therein, the personal information management application 20 includes the consumption plan information 84a, the consumption search information 84b, and the consumption performance information 84c. To generate a code for the third party (hereinafter referred to as a consumption code) The consumption code generation unit 37 to lock is further included.

Looking at the encoding process of the consumption plan information (84a) in detail through FIG. 14, when the first personal information management application 20 is driven, a window as shown in the figure is output. The window includes a check box for selecting an item to be purchased, and a check box for selecting an expected amount of expenditure and a date for purchase, respectively.

Therefore, when the user selects all of the items, the extracted data code 86 is generated, and the code can be generated by the question answering method. In other words, the selection method is that the consumer selects the 'fridge' from the items to be purchased directly, and in the question-and-answer method, the customer first receives a question about whether he or she is going to purchase the refrigerator, and then responds with yes and no to the code. This is how you create it. Either way may be used in the present invention.

Hereinafter, a smart commerce information providing system using a wireless terminal according to a third embodiment of the present invention will be described.

15 is a state diagram illustrating a target advertisement state using an application of a smart commerce information providing system using a wireless terminal according to a third embodiment of the present invention.

Referring to this, the smart commerce information providing system using the wireless terminal according to the third embodiment of the present invention performs the target advertisement in a query response method, and receives it from the user terminal 2 to increase the concentration of the target advertisement. It is a system to output an advertisement data through a TV.

At this time, if the advertisement received by the user terminal 2 is output through the TV when watching a drama of the TV, only the negative effect on the advertisement will appear, and thus the advertisement received by the user terminal 2 at the time of the TV advertisement. The advertisement is interfaced to the TV for output.

Through this, the smart commerce information providing system using the wireless terminal according to the third embodiment of the present invention is a case in which the consumer views the advertisement through the user terminal 2 when the consumer watches the advertisement through the TV. Earn more reserves.

To this end, the smart commerce information mediation server 10 should be able to confirm whether the user has watched the target advertisement through the TV.

In order to perform such a function, the personal information management application 20 and the set-top box 90 should be configured to enable short-range communication, and communicate with the personal information management application 20 to broadcast a program. The set-top box 90 for notifying the time when the advertisement data is output, and receives the specific advertisement data from the personal information management application 20 and outputs the screen is further included.

Recognition of the timing at which the advertisement data is output during the broadcast program is known cuton value It can be recognized through That is, the cue tone value can be regarded as a schedule value of a broadcast program.

The smart commerce information mediation server 10 receives and registers information about a target advertisement and its transmission condition from the seller terminal 4, and queries the personal information management application 20 in a question-and-answer manner. It is determined whether the target advertisement target target, and if the target person is the target advertisement is transmitted.

That is, the smart commerce information mediation server 10 can confirm the target of transmission of the target advertisement provided by the seller to the user terminal 2 in a question-and-answer manner, for example, the smart commerce information mediation. When the server 10 inquires '20s?' To the user terminal 2 and receives a response of 'Yes' from the user terminal 2, the server 10 receives a target advertisement for the 20s age. ) Can be sent.

In addition, the set-top box 90 screens the advertisement information transmitted by the personal information management application 20, and then outputs the advertisement output signal through the corresponding personal information management application 20. The smart commerce information mediation server 10 is notified. Through this, the personal information management application 20 can confirm whether the corresponding user has watched the target advertisement, and can reserve the corresponding reserve to the user terminal (2).

In addition, the set-top box 90 can determine the point of time when the advertisement output is completed during the broadcast program and the start of the main broadcast, such as a drama, through the cue tone value. Stop outputting and output this broadcast program.

On the other hand, the smart commerce information providing system and method using a wireless terminal according to an embodiment of the present invention is not limited to the above embodiment only, various modifications can be made without departing from the technical gist. Do.

Claims

[Scope of Claim

[Claim 1]

Matches and registers the user's response information on the interactive query information received from the smart commerce information intermediary server in advance, and whether the user corresponds to the male and female response information for the specific interactive query information upon the request of the smart commerce information mediation server. A user terminal equipped with a personal information management application for determining and transmitting the signal;

The user corresponding to the specific marketing information registered by the seller by receiving a signal indicating whether or not a specific marketing target is received from the personal information management application without communicating with the personal information management application mounted on the user terminal. Smart commerce information providing system using a wireless terminal, characterized in that consisting of a smart commerce information brokerage server to be selectively transmitted only to the terminal.

【Claim 2】、

The method of claim 1,

Smart commerce using a wireless terminal further comprises a seller terminal for transmitting and registering marketing information to be sent to the smart commerce information intermediary server to be limited to the user terminal that inputs specific response information to the specific interactive query information. Information provision system.

[Claim 3]

The method of claim 1 wherein ^'

The interactive query information is generated by the smart commerce information brokerage server, transmitted to the personal information management application of each user terminal, registered, and maintained the same for both parties. The smart commerce using a wireless terminal, characterized in that the updateable information. Informational system.

[Claim 4]

According to claim 11,

The interactive query information is composed of a plurality of items, smart commerce information providing system using a wireless terminal, characterized in that all or part of the answer information may be selectively input and matched.

[Claim 5]

The method of claim 1,

The smart commerce information intermediation server is a user of a plurality of interactive query information Smart commerce information providing system using a wireless terminal, characterized in that for processing the incentive given to the user in proportion to the number of input response information.

[Claim 6]

The method of claim 1,

The smart commerce information intermediation server is a smart commerce information providing system using a wireless terminal, characterized in that the processing fee of the seller is variable in proportion to the interactive query information and the number of items selected by the seller.

[Claim 7]

The method of claim 1,

The user terminal communication unit for communicating with the smart commerce information broker server;

A key input unit for inputting response information about the query information;

A personal information setting unit for setting personal information of the user;

A question and question reception unit that receives a question received from the smart commerce information broker server;

An answer generation unit for receiving and matching male and female answer information for each question item of the query;

An update information reception display processing unit for displaying whether to receive the query update information; A data storage unit for storing the unique number of the application and matching and storing the query information and the response information for each query item of the query;

It is determined whether the response information for the specific query information selected by the smart commerce information broker server is the response information requested by the smart commerce information broker server, and transmits the judgment information, and receives the marketing information from the smart commerce information broker server. Smart commerce information providing system using a wireless terminal, characterized in that the application is made, including a control unit for controlling the screen output.

[Claim 8]

The method of claim 7,

The user terminal includes an application information update processing unit for managing a unique number of the application and updating the query;

Smart commerce information providing system using a wireless terminal, characterized in that it further comprises a backup processing unit for backing up the response information for each query item of the query in a predetermined period e-mail.

[Claim 9]

The method of claim 1,

The smart commerce information mediation server and the communication module to communicate with the seller terminal and the user terminal;

An application information management unit for managing a unique number of the personal information management application issued to the user terminal;

A query registration unit for each seller for registering query information requested by the seller;

A voice response information statistics processing unit for statistically processing response information for each question item;

A seller event information register for registering marketing event information of the seller; An event information transmission target management unit managing a target according to whether or not desired male and female answer information for a specific query statement;

A transmission cost settlement unit for calculating an event information transmission cost;

A reserve settlement unit for calculating a reserve for the user registered in the user terminal in response to the query information;

A data storage unit for storing the application unique number, the query information selected by the seller, and the vowel answer information that is the target target, and storing event information to be transmitted to the target target corresponding to the desired vogue answer information;

Communicates with each user's personal information management application to allow the personal information management application to determine whether the specific response information for a specific query item is the same as the user's answer information, and the event information registered by the seller according to the result information. Smart commerce information providing system using a wireless terminal, characterized in that it comprises a control unit for controlling to transmit.

[Claim 10]

The method of claim 1,

The query information is question information requiring a short response type, the answer information is smart commerce information providing system using a wireless terminal, characterized in that the short response information.

[Claim 11]

The method of claim 1,

The smart commerce information intermediation server, if the response information of the user is the verification information, the additional incentive is provided for processing. Mart commerce information providing system.

[Claim 12]

The method of claim 11,

The verification information consists of a public verification verified by a public institution, and a private verification verified by a private organization or a member of a private organization. The smart commerce information intermediation server provides different incentives depending on whether the verification is a public verification or a private verification. Smart commerce information providing system using a wireless terminal, characterized in that.

[Claim 13]

The method of claim 1,

The personal information management application provides smart commerce information using a wireless terminal, characterized in that configured to control to update the query information and output the screen at the time when the application or the terminal operation signal is applied even when the updated query information is received. system .

[Claim 14]

The method of claim 1,

The smart commerce information intermediation server generates a unique consumer code in each personal information management application, so that the user can be provided with purchases and reserves for sale products without membership registration, and generates and sends a seller code to the seller terminal And;

In accordance with the purchase signal of the user terminal, the seller terminal smart commerce information providing system using a wireless terminal, characterized in that to provide the reserve information to the personal information management application mounted on the user terminal.

[Claim 15]

Tax in Clause 1

The personal information management application transmits a unique consumer code through a short-range wireless communication with a payment terminal installed in an offline store, and the purchase signal and the consumer code are transmitted to the seller terminal so that the grant and provision of reserves can be made. Smart commerce information providing system using a wireless terminal, characterized in that.

[Claim 16]

The method of claim 9,

The smart commerce information increase server for each user and seller therein Smart commerce information providing system using a wireless terminal, characterized in that the unique consumer code, and a code generation unit for generating a seller code is further configured.

[Claim 17]

The method of claim 1,

The personal information management application provides a smart commerce information using a wireless terminal, characterized in that the seller is registered by coding the consumption plan information or consumption search information or consumption performance information of the consumer to the smart commerce information mediation server that can be browsed system.

[Claim 18]

The method of claim 1,

The user terminal has a smart commerce information providing system using a wireless terminal further comprises a consumption code generation unit for coding the consumption plan, the search information and consumption performance information so that the third party can not be identified therein.

[Claim 19]

The method of claim 17,

The coded consumption plan information is a smart commerce information providing system using a wireless terminal, characterized in that the information, including the planned purchase of goods and the expected purchase price and the scheduled purchase date, respectively.

[Claim 20]

The method of claim 1,

And a set-top box communicating the short distance wireless communication to the personal information management application to inform the time point at which the advertisement data is output during the broadcast program, and receiving and outputting specific advertisement data from the personal information management application. Smart commerce information providing system using a wireless terminal.

[Claim 21]

The method of claim 1,

The smart commerce information mediation server receives and registers information about a target advertisement and its transmission condition from a seller terminal, and determines whether or not the target advertisement target is a target advertisement by a question and answer method for the personal information management application. Smart commerce information providing system using a wireless terminal, characterized in that to transmit a target advertisement.

[Claim 22] The method of claim 20,

The set-top box outputs the advertisement information transmitted from the personal information management application, and then informs the smart commerce information intermediation server of the advertisement output signal through the corresponding personal information management application. Smart commerce information providing system using the machine.

[Claim 231

A first process of providing, by the smart commerce information intermediation server, query information to a user terminal;

A second step of registering, registering and matching male and female answering information on the corresponding query information by the personal information management application mounted on the user terminal;

A third step of requesting, by the smart commerce information intermediation server, confirming whether the specific question information is specific male answer information;

A fourth step of transmitting a signal to the smart commerce information intermediation server whether the personal information management application is a specific response information compared with the registered response information;

A fifth step of transmitting, by the smart commerce information intermediation server, event information previously registered to the corresponding user terminal;

Smart commerce information providing method using a wireless terminal, characterized in that it comprises a sixth step of outputting the received event information to the user terminal.

[Claim 24]

The method of claim 23,

Between the second process and the third process,

Registering, by the smart commerce information intermediation server, the query information consisting of a plurality of query items for reading;

Receiving, by the smart commerce information intermediation server, a selection signal for a specific query item from a seller terminal;

Smart commerce using a wireless terminal further comprising the step of receiving and registering the event information of the particular seller to be transmitted by limiting the specific question answer information for the query item to the user terminal generating How do I provide information?

[Claim 25]

The method of claim 23, In the first process, the query information may further include a process of registering new query information in the smart commerce information mediation server at the request of a seller.

[Claim 26]

The method of claim 23, wherein

The smart commerce information providing method using the wireless terminal in the second process, the response information can be selectively registered in the personal information management application according to the user input.

[Claim 271

The method of claim 24,

A smart commerce information providing method using a wireless terminal, characterized in that the smart commerce information broker server can calculate the cost to be paid by the seller in proportion to the number of selections for a particular query item received from the seller terminal.

[Claim 28]

The method of claim 23,

The fifth process is a smart commerce information providing method using a wireless terminal, characterized in that the smart commerce information broker server further comprises the step of calculating the cost to be paid by the seller in proportion to the number of event information sent.

[Claim 29]

The method of claim 23,

Next to the sixth step, the smart commerce information providing method using a wireless terminal, characterized in that further comprising the step of providing an incentive to the user receives the smart commerce information broker server.

[Claim 30]

The method of claim 26,

The smart commerce information intermediation server is a smart commerce information providing method using a wireless terminal, characterized in that the step of providing a differentiated incentive for each user in proportion to the number of wooge answer information registered in the personal information management application.

[Claim 31]

The method of claim 23,

Next to the sixth process, when the response information of the user is verified ung response information, the process of providing additional incentives to the user by the smart commerce information broker server Smart commerce information providing method using a wireless terminal characterized in that it further comprises.

[Claim 32]

The method of claim 29,

The smart commerce information broker server provides smart commerce information using a wireless terminal, characterized in that to provide an incentive when receiving the user's event information reading confirmation signal from the personal information management application.