WO2011116500A1 - Systèmes permettant de remplacer une image de curseur par défaut affichée sur un ordinateur client ou un terminal - Google Patents

Systèmes permettant de remplacer une image de curseur par défaut affichée sur un ordinateur client ou un terminal Download PDF

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Publication number
WO2011116500A1
WO2011116500A1 PCT/CN2010/000377 CN2010000377W WO2011116500A1 WO 2011116500 A1 WO2011116500 A1 WO 2011116500A1 CN 2010000377 W CN2010000377 W CN 2010000377W WO 2011116500 A1 WO2011116500 A1 WO 2011116500A1
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WO
WIPO (PCT)
Prior art keywords
terminal
digital image
cursor
computer
client computer
Prior art date
Application number
PCT/CN2010/000377
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English (en)
Inventor
Yu Kwong Savio Tang
Original Assignee
Cosher Limited
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Cosher Limited filed Critical Cosher Limited
Priority to PCT/CN2010/000377 priority Critical patent/WO2011116500A1/fr
Publication of WO2011116500A1 publication Critical patent/WO2011116500A1/fr

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L67/00Network arrangements or protocols for supporting network services or applications
    • H04L67/01Protocols
    • H04L67/02Protocols based on web technology, e.g. hypertext transfer protocol [HTTP]

Definitions

  • Advertisements are generally delivered as banners, pop-up windows, pop-up "flash” boxes, and text-based advertisements embedded in email messages. There have not been any major innovations in the way advertisements are delivered. Google Inc.'s Adwords and Adsense services may allow some intelligence to be performed on the content of web pages and deliver advertisements accordingly. However, this is merely an incremental improvement over old ways or models.
  • banner-ads generally contain a hyperlink, which when clicked on by a viewer, it will direct the viewer to the advertiser's website promoting its services, products, or messages.
  • banner-ads generally occupy only a small area of a web page and may become hidden when the viewer scrolls down the web page.
  • banner-ads have become such a commonplace that many viewers tend to ignore them.
  • many browsers and/or software "plug-ins" to browsers may allow users to block such advertisements from appearing. Therefore, the effectiveness of banner advertising is much in doubt.
  • Another form of online advertisement is the pop-up window or pop-up "flash" box.
  • a system for transmitting a digital image to replace a cursor image associated with a website or web page displayed at a client computer or terminal comprising:
  • mapping information for pairing, matching or coupling the URI of the website or web page with the digital image
  • a second set of software codes operable to generate at least one cursor display request instruction and to transmit the cursor display request instruction to the computer server system, wherein the database and the first set of software codes reside in the computer server system, and wherein the second set of software codes is embedded in the web page or website, and wherein the first set of software codes is further operable to process the cursor display request instruction, to search the database for the digital image corresponding to the URI, and to transmit the digital image to replace the cursor image displayed at the client computer or terminal.
  • a system for transmitting a digital image to replace a cursor image associated with a website or web page displayed at a client computer or terminal comprising:
  • mapping information for pairing, matching or coupling the URI of the website or web page with the digital image
  • the first set of software codes resides in the computer server system
  • the database resides in the database server
  • the second set of software codes is embedded in the web page or website
  • the first set of software codes is further operable to process the cursor display request instruction, to search the database for the digital image corresponding to the URI, and to transmit the digital image to replace the cursor image displayed at the client computer or terminal.
  • the system disclosed herein further comprises a third set of computer software code operable to interact with the database to transmit the digital image to the client computer or terminal.
  • the database disclosed herein contains mapping information for pairing, matching or coupling the URI and one or more keywords with the digital image.
  • the one or more keywords comprise statistics or data that describe the configuration of the client computer or terminal.
  • the one or more keywords comprise information related to the manufacturer, operating system, and configuration of the client computer or terminal; and information related to hardwares, browsers, and applications installed on the client computer or terminal.
  • the one or more keywords comprise text describing the type of content on one or more affiliated web pages or websites.
  • the one or more keywords comprise text of syntax that is specially defined and understandable by the first set of software codes.
  • the digital image disclosed herein is a static image. In other embodiments, the digital image is an animated cursor.
  • movements of the cursor image or the digital image are tracked by the second set of software codes and data related to the movements of the cursor image or the digital image are sent back to the computer server system for further processing by the first set of software codes.
  • the data related to the movements of the cursor image or the digital image comprise a record of the positions and movements of the cursor image or the digital image and buttons pressed.
  • the digital image is configured to respond to the movements of a user of the client computer or terminal and to trigger one or more
  • the client computer or terminal does not comprise a mouse. In certain embodiments, the client computer or terminal comprises a touch screen control.
  • the client computer or terminal comprises a detector that tracks eyeball movements of a user of the client computer or terminal and use the eyeball movements to command the digital image or the cursor image.
  • Figure 1 depicts an embodiment of the system disclosed herein.
  • the system
  • 10 comprises a computer server system 2, one or more web servers such as web servers 3 and 4, and one or more client computers or terminals such as client computers 5, 6 and 7.
  • the computer server system, web servers, and client computers or terminals are connected to and communicated with each other through the internet 1.
  • Figure 2 depicts an embodiment of the system disclosed herein.
  • the system
  • the 20 comprises a computer server system 2, a database server 8, one or more web servers such as web servers 3 and 4, and one or more client computers or terminals such as client computers 5, 6 and 7.
  • the computer server system, web servers, and client computers or terminals are connected to and communicated with each other through the internet 1.
  • the database server 8 is connected to and communicated with the computer server system 2 through a fixed or wireless connection.
  • Figure 3 depicts a flowchart diagram of an embodiment of the system disclosed herein for delivering one or more digital images to a client computer or terminal to replace the default local cursor image on the client computer or terminal.
  • URI Uniform Resource Identifier
  • URL Uniform Resource Locator
  • URN Uniform Resource Name
  • a URL is a URI that, in addition to identifying a network-homed resource, specifies the means of acting upon or obtaining the representation, through description of the primary access-mechanism, or network "location".
  • URN Resource Name
  • web address or "network domain address” refers to web identifiers such as URI, URL and URN. More details about web identifiers can be found in the report by Network Working Group, titled “Report from the Joint W3C/IETF URI Planning Interest Group: Uniform Resource Identifiers (URIs), URLs, and Uniform Resource Names (URNs): Clarifications and Recommendations," RFC3305 (2002), which is incorporated herein by reference.
  • URIs Uniform Resource Identifiers
  • URLs Uniform Resource Names
  • Clarifications and Recommendations RFC3305 (2002), which is incorporated herein by reference.
  • Bluetooth refers to an industrial specification for wireless personal area networks (PANs).
  • PANs wireless personal area networks
  • the Bluetooth specifications are developed and licensed by the Bluetooth Special Interest Group.
  • Bluetooth provides a way to connect and exchange information between devices such as mobile phones, laptops, PCs, printers, digital cameras, and video game consoles over a secure, globally unlicensed short-range radio frequency.
  • Wi-Fi refers to the embedded technology of wireless local area networks (WLAN) based on the IEEE 802.11 standard licensed by the Wi-Fi Alliance.
  • Wi-Fi includes the generic wireless interface of mobile computing devices, such as laptops in LANs.
  • Some non-limiting common uses of Wi-Fi technology include internet and VoIP phone access, gaming, network connectivity for consumer electronics such as laptops in LANs.
  • ZigBee refers to an industrial specification for wireless personal area network (WPAN) based on the IEEE 802.15.4 standard. IEEE 802.15.4 defines a robust radio (PHY) and medium access control (MAC) layer, and ZigBee defines the network, security and application framework for an IEEE 802.15.4-based system.
  • IEEE 802.15.4 defines a robust radio (PHY) and medium access control (MAC) layer
  • ZigBee defines the network, security and application framework for an IEEE 802.15.4-based system.
  • ZigBee technology may be used for low-data rate wireless applications, such as industrial control, embedded sensing, medical data collection, smoke and intruder warning, building automation and home automation.
  • server application refers to an application program that accepts connections in order to service requests by sending back responses.
  • a server application may run on the same computer as the client application using it, or they may connect through a computer network.
  • LAN local area network
  • WAN wide area networks
  • Some non-limiting examples of local area network technology include Ethernet over twisted pair cabling, Bluetooth, Wi-Fi, ZigBee, ATM, ARCNET, -Token Ring and the like.
  • the term "smartphone” refers to a mobile phone offering advanced capabilities, such as PC-like functionality.
  • the smartphone includes phones that run a complete operating system software providing a standardized interface and platform for application developers.
  • the smartphone includes phones with advanced features such as e-mail, internet and/or e-book reader capabilities.
  • the smartphone includes a built-in full keyboard or external USB keyboard and/or VGA connector.
  • the smartphone includes computers that have phone capability.
  • the system disclosed herein comprises at least one computer server system on which at least one database resides.
  • the database stores or comprises custom-designed digital or cursor images to be used as advertisements and also information that facilitates the matching of digital images to the domain addresses or URI's of web pages or websites.
  • the system disclosed herein has at least one connection to the internet or a network through which it connects to one or more client computers or terminals.
  • one or more advertisements are placed on a website or web page hosted in a web server
  • there is a set of software codes resided in the web server and/or embedded in the website or web page.
  • the instructions provided by the software codes are transmitted to the computer server system to request for a custom-designed digital or cursor image corresponding to the domain address or URI of the web page or website.
  • the computer server system may contain another set of software codes that searches the database for the custom-designed digital image, and then transmits the custom-designed digital image to the client computer or terminal to be displayed on its screen or monitor.
  • the computer server system may record the event into its internal log and/or the database.
  • a system for transmitting a digital image to replace a cursor image associated with a website or web page displayed at a client computer or terminal comprising: a) a computer server system connected to the internet;
  • mapping information for pairing, matching or coupling the URI of the website or web page with the digital image
  • the database and the first set of software codes reside in the computer server system, and wherein the second set of software codes is embedded in the web page or website, and wherein the first set of software codes is further operable to process the cursor display request instruction, to search the database for the digital image corresponding to the URI, and to transmit the digital image to replace the cursor image displayed at the client computer or terminal.
  • FIGURE 1 depicts an embodiment of the system disclosed herein.
  • the system
  • the 10 comprises a computer server system 2, one or more web servers such as web servers 3 and 4, and one or more client computers or terminals such as client computers 5, 6 and 7.
  • the computer server system, web servers, and client computers or terminals are connected to and communicated with each other through the internet 1.
  • the computer server system stores or comprises a database containing mapping information for pairing, matching or coupling the URI with the digital image and a first set of software codes operable to receive and transmit instructions or data through the internet.
  • the web servers host web pages or websites and a second set of software codes embedded in the web pages or websites operable to generate at least one cursor display request instruction and to transmit the cursor display request instruction to the computer server system.
  • Figure 2 depicts an embodiment of the system disclosed herein.
  • the system
  • the computer server system, web servers, and client computers or terminals are connected to and communicated with each other through the internet 1.
  • the database server 8 is connected to and communicated with the computer server system 2 through direct connection.
  • the database server 8 is connected to and communicated with the computer server system 2 wirelessly.
  • the database server 8 is connected to the internet and communicated with the computer server system 2 through the internet.
  • the database server 8 is connected to and communicated with the computer server system 2 through direct link.
  • the database server stores or comprises a database containing mapping information for pairing, matching or coupling the URI with the digital image.
  • the computer server system stores or comprises a first set of software codes operable to receive and transmit instructions or data through the internet.
  • the web servers host web pages or websites and a second set of software codes embedded in the web pages or websites operable to generate at least one cursor display request instruction and to transmit the cursor display request instruction to the computer server system.
  • the system 10 or 20 may comprise a worldwide network of servers such as computer server system 2, and web servers 3 and 4 which are accessible by client computers or terminals 5, 6 and 7.
  • the client computers or terminals 5, 6 and 7 generally are used by individual users.
  • the computer server system 2, the web servers 3 and 4 and the client computers or terminals 5, 6 and 7 are connected with each other through the internet by any method known to skilled artisans.
  • one or more of the computer server system, the web servers and the client computers or terminals are interconnected via a Local Area Network or LAN.
  • one or more of the computer server system, the web servers, the client computers or terminals and the LAN are capable of accessing the internet directly or indirectly via an internet service provider (ISP) through a phone line, a DSL line or a cable modem.
  • ISP internet service provider
  • one or more of the computer server system, the web servers, and the client computers or terminals are connected to the internet by a modem (such as phone modems, DSL modems, cable modems and wireless modems) or a node on a local-area network.
  • a modem such as phone modems, DSL modems, cable modems and wireless modems
  • a node on a local-area network such as phone modems, DSL modems, cable modems and wireless modems
  • one or more of the computer server system, the web servers, and the client computers or terminals are capable of accessing the internet wirelessly by Bluetooth, Wi-Fi, ZigBee, and the like.
  • the client computers or user terminals 5, 6 and 7 includes a web browser loaded on the client computer's hard drive.
  • a web browser is a common software tool which allows, inter alia, graphical user interface (GUI)-based access to computer server system 2, and web servers 3 and 4 through the internet. Any web browser that can be used for retrieving, presenting, and traversing information resources on the World Wide Web, can be used herein.
  • Some non-limiting examples of web browser include Internet Explorer, Netscape Navigator, Opera, Safari, Fire fox, WebKit-based web browsers and web browsers for mobile phones.
  • WebKit-based web browsers include Google's Chrome and other WebKit-based web browsers running in various mobile phone platforms, including the iPhone OS, Google Android, Nokia S60 and Palm WebOS.
  • Web servers 3 and 4 may host one or more websites or web pages. The websites may support and maintain a plurality of files in the form of documents and web pages. Each website or web page has a unique URI.
  • the client computer or terminal can be any computer or device that is configured to connect to the internet by any connection method disclosed herein and to run any web browser disclosed herein.
  • the client computer or terminal can be a mainframe computer, a minicomputer or workstation, a personal computer or a smartphone.
  • Some non- limiting examples of the personal computers include various desktop computers, laptop computers, portable computers, nettop computers, notebook computers, home theater PC's and other mobile computers.
  • Some non-limiting examples of the mobile computers include tablet PC, ultra-Mobile PC, pocket PC, and handheld PC.
  • Some non-limiting examples of smartphones include all smartphones using the Symbian OS, iPhone OS, Palm WebOS,
  • a web browser can be used to bring information resources to the user. This process begins when the user inputs a web address or URI into the browser. The prefix of the URI determines how the URI will be interpreted. The most commonly used kind of URI starts with "http:" which identifies a resource to be retrieved over the Hypertext Transfer Protocol (HTTP).
  • HTTP Hypertext Transfer Protocol
  • HTML Hyper Text Markup Language
  • web browsers can generally display any kind of content that can be part of a web page.
  • Most browsers can display images, audio, video, animation and XML files, and generally have plug-ins to support Flash applications and Java applets.
  • information resources may contain hyperlinks to other information resources. Each link may contain the URJ of a resource to go to. When a link is clicked, the browser navigates to the resource indicated by the link's target URI, and the process of bringing content to the user begins again.
  • the standard web page description language i.e.,
  • HTML provides basic document formatting and permits one skilled in the art to create and specify "links" or “hyperlinks” to other servers and files.
  • Obtaining a web page or connecting to a website generally requires the specification of a URI using an HTML-compliant client browser.
  • the client computer or user terminal 5, 6 or 7 initiates a request to the web server 3 or 4 identified in the link and connects to the website and receives a web page.
  • the request by client computer or user terminal 5, 6 or 7 to the web server 3 or 4 via the link may be communicated via a TCP/IP (Transfer Control Protocol/Internet Protocol) communication.
  • TCP/IP Transfer Control Protocol/Internet Protocol
  • other network connections or Internet protocols may be used.
  • a plurality of client computers and terminals may be connected to a server which in turn connects to the internet.
  • the server provides certain information that causes the cursor image on the screen or video monitor of the client computer and terminal to display a digital image as specified by the computer server system.
  • the computer server system remotely replaces the cursor image with the selected digital image.
  • the selected digital image may correspond to the actual content of the data being provided to the viewer or user.
  • the selected digital image may be specified by the computer server system such that a plurality of client computers and terminals at a desired point in time receive appropriate instructions to display the selected digital image as a cursor image.
  • the software codes embedded in the website or web page being viewed on a remote or client computer or terminal send one or more cursor display request instructions to the computer server system disclosed herein.
  • the computer server system verifies whether the cursor display request instructions are properly requested. If the request is not proper, the computer server system will merely record the transaction into its internal log and/or a record-keeping database.
  • the keywords comprise information related to the manufacturer, operating system, and configuration of the client computer or terminal; and information related to hardwares, browsers, and applications installed on the client computer or terminal.
  • the keywords comprise statistics or data that describe the configuration of the client computer or terminal.
  • the keywords comprise text describing the type of content on one or more affiliated web pages or websites.
  • the keywords comprise text of syntax that is specially defined and understandable by the first set of software codes.
  • the computer server system will merely record the transaction into its internal log and/or the record- keeping database. If the lookup is successful, the computer server system may transmit information about the digital image and the digital image to the remote or client computer or terminal and may record the details of the entire transaction into its internal log and/or the record-keeping database.
  • the digital image may be in any shape, appearance, form or format known to a skilled artisan. In some embodiments, the digital image is a static image or an animated cursor.
  • the movements of the cursor image or the digital image are tracked by the second set of software codes and the data related to the movements of the cursor image or the digital image may be sent back to the computer server system for further processing by the second set of software codes.
  • the data related to the movements of the cursor image or the digital image comprise a record of the positions and movements of the cursor image or the digital image and buttons pressed.
  • the digital image is configured to respond to the movements of a user of the client computer or terminal and to trigger one or more applications on the client computer or terminal.
  • the client computer or terminal does not comprise a mouse and comprises a touch screen control.
  • the client computer or terminal comprises a detector that tracks eyeball movements of a user of the client computer or terminal and use the eyeball movements to command the digital image or the cursor image.
  • the computer server system disclosed herein comprises one or more servers. In other embodiments, the computer server system comprises one server. In certain embodiments, the computer server system comprises two or more servers. In further embodiments, each of the two or more servers independently runs a server application, which may be the same as or different from applications running in the other servers.
  • the computer server system may comprise or may be any computer that is configured to connect to the internet by any connection method disclosed herein and to run one or more server applications known to a skilled artisan.
  • the computer server system may comprise a mainframe computer, a minicomputer or workstation, or a personal computer disclosed herein.
  • the server When a server is designated to run one server application, the server may be named for that application.
  • Some non-limiting examples of such designated servers include file server, database server, communications server, backup server, print server, mail server, web server, FTP server, application server, VPN server, DHCP server, DNS server, WINS server, logon server, security server, domain controller, backup domain controller, proxy server, firewall server, etc.
  • the computer server system of the system disclosed herein comprises one or more of the designated servers disclosed herein.
  • the computer server system disclosed herein can be designated to run one or more server applications.
  • the computer server system comprises two or more servers and the server applications can be divided among the servers. In some embodiments, every and all server applications can be run concurrently on a single server. In other embodiments, two or more servers may be required for each server application under heavy loading.
  • the computer server system disclosed herein comprises an application server that delivers applications to client computers or devices.
  • an application server handles most, if not all, of the business logic and data access of the application (a.ka. centralization).
  • the term application server applies to all platforms including the Sun Microsystems J2EE platform and servers of web-based applications, such as integrated platforms for e-commerce, content management systems, affiliate management systems, and simple web-site builders.
  • the computer server system disclosed herein comprises a communications server that operates as a carrier-grade common platform for a wide range of communications applications.
  • the communications server may base on industry-managed standards such as AdvancedTCA ® , MicroTCATM, Carrier Grade Linux and Service AvailabilityTM Forum.
  • the system disclosed herein or the computer server system disclosed herein comprises a database server dedicated to running a database program.
  • a database program refers to a program that provides database services to other computer programs or computers.
  • the database management systems
  • DBMS's of the database server disclosed herein may provide database server functionality.
  • the DBMS's of the database server relies on the client-server model for database access.
  • the database suitable for the system disclosed herein can be any collection of information organized in such a way that a computer program can select one or more desired pieces of information and provide them to users.
  • the information in the database can comprise text, numeric, image, sound, video, data, or a combination thereof.
  • the database disclosed herein can be based on any database model known to a skilled artisan. Some non- limiting examples of suitable database models include flat model, hierarchical model, network model, relational model, dimensional model, entity-relationship, and objectional database models (e.g., object-relational model and object model).
  • the database model used herein is the relational model, the hierarchical model, or the network model.
  • the computer server system disclosed herein comprises a proxy server which services the requests of its clients by making requests to other servers.
  • a client connected to the proxy server may request a file, connection, web page, or other resource available from a different server.
  • the proxy server may provide the resource by connecting to a specified server.
  • the proxy server may alter the client's request or the specified server's response.
  • a proxy server may service the request without contacting the specified server.
  • a proxy server can be placed in the user's local computer or at specific key points between the user and the destination servers or the internet.
  • the computer server system disclosed herein comprises a fax server that run a fax server application.
  • the fax server may accept documents from users, convert them into faxes, and transmit them, as well as to receive fax calls and either store the incoming documents or pass them on to users.
  • fax server users may communicate with the fax server in several ways including through either a local network or the Internet.
  • the computer server system disclosed herein comprises a file server on which a user can map or mount a disk drive or directory so that the directory appears to be on the user's computer at which the user is sitting.
  • the user can read or write a file as though it were part of the file system of the user's computer.
  • files and directories on the file server can be accessed using a particular protocol, such as WebDAV, SMB, CIFS, NFS, Appletalk or their mutations.
  • the computer server system disclosed herein comprises a game server used by game clients. Generally, a video game played over the internet requires a connection to a game server.
  • the computer server system disclosed herein comprises a client-server which separates a client from a server.
  • the client-server architecture is generally implemented over a computer network. Each client or server connected to the network may be referred to as a node.
  • the client-server architecture employs only two types of nodes: clients and servers. This type of client-server architecture may be referred to as two-tier.
  • Each client software can send data requests to one or more connected servers which can accept these requests, process them, and return the requested information to the client.
  • the client software includes a web browser.
  • the system disclosed herein comprises one or more web servers. Any web server known to a skilled artisan can be used herein.
  • the one or more web servers run a computer program that is responsible for accepting HTTP requests from clients, e.g., web browsers, and serving the clients HTTP responses along with optional data contents, which usually are web pages such as HTML documents and linked objects such as images, video clips, audio signals, animation codes and the like.
  • clients e.g., web browsers
  • optional data contents which usually are web pages such as HTML documents and linked objects such as images, video clips, audio signals, animation codes and the like.
  • various other internal or external components may be added to the computer server system.
  • suitable internal components include graphics processors, USB adaptors, IEEE 1394 adaptors, S-video adaptors, RS-232 adaptors, ethernet adaptors, video decorders, audio decorders, and data decorders.
  • suitable external components include mouses, pointers, keyboards, touch pad control, mass storage devices, smart card readers, speakers, and printers. Such internal or external components may be connected via a physical connection or by a wireless connection (e.g., a wireless mouse or keyboard).
  • the execution of software instructions occurs within the computer server system and the output may be loaded into the client computer or terminal as a digital image which appears on the screen or display device the client computer or terminal.
  • the software instructions or codes disclosed herein are written in the Hypertext Markup Language (HTML).
  • the software codes are written in the Java programming languages including Personal Java and JavaScript, developed by Sun Microsystems, Inc, Palo Alto, CA.
  • the software codes are written in the C++ programming language.
  • the software instructions or codes disclosed herein are written in the XML.
  • the software instructions or codes disclosed herein are written in CSS.
  • the software instructions or codes disclosed herein are written in PHP.
  • the software instructions or codes disclosed herein are written in Adobe Actionscript.
  • the software instructions or codes disclosed herein are written in Adobe Flash.
  • the software codes are written by a combination of the languages disclosed herein or other languages that may be substituted within the scope of the present invention.
  • Both the internal or external screen or display device suitable for the system disclosed herein may be in any format or technology known to a skilled artisan.
  • suitable display devices or technologies include CRT displays, digital light processing (DLP) displays, plasma display panels (PDPs), liquid crystal displays (LCDs), such as thin film transistor (TFT-LCD) displays and HPA-LCD displays, light- emitting diode (LED) displays, organic light-emitting diode (OLED) displays,
  • ELDs electroluminescent displays
  • SEDs surface-conduction electron-emitter displays
  • FEDs field emission displays
  • LCOS or LCoS liquid crystal on silicon
  • MIMODs interferometric modulator displays
  • laser TVs electronic papers, and rear projection displays that may be CRT-based, LCD-based, DLP-based, and LCOS-based.
  • One or more of the above-mentioned display device may be used as the display component in television sets or projectors (TVs), such as standard-definition television (SDTVs), enhanced-definition televisions (EDTVs) and high-definition televisions (HDTVs), computer monitors, laptop computers, portable DVD players or a combination thereof.
  • SDTVs standard-definition television
  • EDTVs enhanced-definition televisions
  • HDTVs high-definition televisions
  • computer monitors laptop computers, portable DVD players or a combination thereof.
  • the display device is or comprises a cathode ray tube
  • the CRT display comprises an evacuated glass envelope containing an electron gun (a source of electrons) and a fluorescent screen.
  • an electron gun a source of electrons
  • the electrons may be deflected and modulated in a way which causes them to display an image on the screen.
  • Internal or external means may be used to accelerate and deflect the electrons. Any CRT display known to a skilled artisan can be used for the system disclosed herein.
  • the display device is or comprises a digital light processing (DLP) display.
  • the DLP generally comprises a video projector wherein the image is created by microscopically small mirrors laid out in a matrix on a semiconductor chip, known as a Digital Micromirror Device (DMD). Each mirror represents one pixel in the projected image. These mirrors can be repositioned rapidly to reflect light either through the lens or on to a heatsink ("light dump"). The rapid repositioning of the mirrors can allow the DMD to vary the intensity of the light being reflected out through the lens.
  • DLP display is a single-chip DLP projector.
  • the DLP display is a three-chip DLP projector.
  • the DLP display comprises a DLP chipset from Texas Instruments of Dallas, Texas, or from Fraunhofer Institute of Dresden, Germany.
  • the display device is or comprises a plasma display panel (PDP).
  • PDP plasma display panel
  • the PDP generally comprises many tiny cells located between two panels of glass hold an inert mixture of noble gases (neon and xenon). The gas in the cells is electrically turned into a plasma which then excites phosphors to emit light. Any PDP known to a skilled artisan can be used for the system disclosed herein.
  • the display device is or comprises a liquid crystal display (LCD).
  • the LCD generally comprises a thin, flat display device made up of a plurality of color or monochrome pixels arrayed in front of a light source or reflector. It generally uses very small amounts of electric power, and is therefore suitable for use in battery-powered electronic devices. Any LCD known to a skilled artisan can be used for the system disclosed herein.
  • the display device is or comprises a light-emitting diode (LED) display or panel.
  • the LED display generally comprises a plurality of LED's, each of which independently emits incoherent narrow-spectrum light when electrically biased in the forward direction of the p-n junction.
  • LED panels there are two types of LED panels: conventional, using discrete LEDs, and surface mounted device (SMD) panels.
  • SMD surface mounted device
  • a cluster of red, green, and blue diodes is driven together to form a full-color pixel, usually square in shape.
  • Any LED display known to a skilled artisan can be used for the system disclosed herein.
  • the display device is or comprises an organic light- emitting diode (OLED) display.
  • OLED organic light- emitting diode
  • the OLED display generally comprises a plurality of organic light-emitting diodes.
  • An organic light-emitting diode (OLED) refers to any light- emitting diode (LED) having an emissive electroluminescent layer comprises a film of organic compounds.
  • the electroluminescent layer generally contains a polymer substance that allows suitable organic compounds to be deposited in rows and columns onto a flat carrier to form a matrix of pixels. The matrix of pixels can emit light of different colors. Any OLED display known to a skilled artisan can be used for the system disclosed herein.
  • the display device is or comprises an
  • Electroluminescence is an optical and electrical phenomenon where a material emits light in response to an electric current passed through it, or to a strong electric field.
  • the ELD generally is created by sandwiching a layer of electroluminescent material such as GaAs between two layers of conductors. When current flows, the electroluminescent material emits radiation in the form of visible light. Any ELD known to a skilled artisan can be used for the system disclosed herein.
  • the display device is or comprises a surface-conduction electron-emitter display (SED).
  • SED generally comprises a flat panel display technology that uses surface conduction electron emitters for every individual display pixel.
  • the surface conduction emitter emits electrons that excite a phosphor coating on the display panel. Any SED known to a skilled artisan can be used for the system disclosed herein.
  • the SED comprises a surface conduction electron emitter from Canon, Tokyo, Japan.
  • the display device is or comprises a field emission display (FED).
  • FED field emission display
  • the FED generally uses a large array of electron emitters comprising fine metal tips or carbon nanotubes, with many positioned behind each phosphor dot in a phosphor coating, to emit electrons through a process known as field emission. The electrons bombard the phosphor coatings to provide visual images. Any FED known to a skilled artisan can be used for the system disclosed herein.
  • the display device is or comprises a liquid crystal on silicon (LCOS or LCoS) display.
  • the LCOS display generally is a reflective technology similar to DLP projectors, except that the former uses liquid crystals instead of individual mirrors used in the latter.
  • the liquid crystals may be applied directly to the surface of a silicon chip coated with an aluminized layer, with some type of passivation layer, which is highly reflective.
  • Any LCOS display known to a skilled artisan can be used for the system disclosed herein.
  • the LCOS display comprises a SXRD chipset from Sony, Tokyo, Japan.
  • the LCOS display comprises one or more LCOS chips.
  • the display device is or comprises a laser TV.
  • the laser TV generally is a video display technology using laser optoelectronics.
  • web pages or websites that are affiliated contain hints or keywords that allow the computer server system to detect and decide what digital cursor image to display.
  • hints or keywords may also contain other statistics or data that describes the end-user's computer configuration such as, but not limited to: manufacturer, version and name of browser, operating system, Java® and other software installed on the system, and, hardware information and configuration.
  • the digital cursor which replaces the default cursor is a static digital image. In other embodiments, where it is supported, the digital cursor is an animated cursor.
  • the digital cursor which replaces the default cursor may detect the user's interaction with the mouse and send such data back to servers for further processing.
  • Such data may include trace of the user's mouse positions and movements; and buttons pressed.
  • such collected data may be used to determine what advertisements are to be placed on the web page concerned, and/or the rate to be charged for advertisements in different areas on the web page concerned.
  • a system for transmitting a digital image for the purpose of replacing or overriding the cursor being displayed at a client computer or terminal with at least one screen comprising: a) computer software codes, stored in a computer readable medium, residing on a computer server system with at least one network connection, able to receive and transmit data through the said network connection;
  • a database stored in a computer readable medium, that stores a mapping of information allowing network domain addresses to be paired or coupled with a corresponding digital image
  • a database stored in a computer readable medium, operable to interact with said software code to process at least one cursor display request instruction, processing the network domain address of the website being viewed on the said client computer to match against the said mapping information to identify and locate the said digital image;
  • a system for selecting a digital image according to a predetermined mapping of information, and transmitting the said digital image for the purpose of replacing or overriding the cursor being displayed at a client computer or terminal with at least one screen comprising:
  • a database stored in a computer readable medium, operable to interact with said software code to process at least one cursor display request instruction, processing the network domain address of the website being viewed on the said client computer to match against the said mapping information to identify and locate the said digital image;
  • embodiments of the invention provide various systems for overriding or replacing the default displayed cursor image on a client computer or terminal. While the invention has been described with respect to a limited number of embodiments, the specific features of one embodiment should not be attributed to other embodiments of the invention. No single embodiment is representative of all aspects of the invention. Variations and modifications from the described embodiments exist. The appended claims intend to cover all such variations and modifications as falling within the scope of the invention.

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  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

L'invention concerne, entre autres choses, des systèmes permettant de transmettre et d'afficher une image numérique ou de curseur personnalisée sur au moins un écran ou moniteur vidéo ou affichage d'un ordinateur distant ou client ou d'un terminal électronique. Les systèmes peuvent annuler ou remplacer l'image de curseur par défaut sur l'ordinateur client ou le terminal. Les systèmes peuvent obtenir ou recevoir une instruction de demande d'affichage de curseur ou une demande électronique par le biais d'un réseau. Les systèmes peuvent choisir ou sélectionner l'image numérique ou de curseur personnalisée appropriée dans une base de données ou un référentiel d'après l'URI ou l'adresse de domaine réseau du contenu de réseau ou du site Web visualisé sur l'ordinateur client ou le terminal. Les systèmes peuvent ensuite transmettre les informations du curseur et l'image du curseur au terminal demandeur à des fins d'affichage sur l'écran distant. Les systèmes peuvent garder une trace de tous les enregistrements de transmission et enregistrer de tels enregistrements ou de telles données dans une base de données.
PCT/CN2010/000377 2010-03-26 2010-03-26 Systèmes permettant de remplacer une image de curseur par défaut affichée sur un ordinateur client ou un terminal WO2011116500A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
PCT/CN2010/000377 WO2011116500A1 (fr) 2010-03-26 2010-03-26 Systèmes permettant de remplacer une image de curseur par défaut affichée sur un ordinateur client ou un terminal

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/CN2010/000377 WO2011116500A1 (fr) 2010-03-26 2010-03-26 Systèmes permettant de remplacer une image de curseur par défaut affichée sur un ordinateur client ou un terminal

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WO2011116500A1 true WO2011116500A1 (fr) 2011-09-29

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Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1383514A (zh) * 2000-04-07 2002-12-04 联合想象计算机公司 直观管理网络计算机系统的方法和装置
US20080022229A1 (en) * 2005-12-23 2008-01-24 Soujanya Bhumkar Methods and systems for enhancing internet experiences using previews
US20100211596A1 (en) * 2009-02-17 2010-08-19 Cosher Limited Systems for replacing the default cursor image displayed on a client computer or terminal

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1383514A (zh) * 2000-04-07 2002-12-04 联合想象计算机公司 直观管理网络计算机系统的方法和装置
US20080022229A1 (en) * 2005-12-23 2008-01-24 Soujanya Bhumkar Methods and systems for enhancing internet experiences using previews
US20100211596A1 (en) * 2009-02-17 2010-08-19 Cosher Limited Systems for replacing the default cursor image displayed on a client computer or terminal

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