WO2008130061A1

WO2008130061A1 - Transmitting and receiving system for link information attached contents, display device, relay device, method, program and recording medium

Info

Publication number: WO2008130061A1
Application number: PCT/JP2008/058236
Authority: WO
Inventors: Toshihiko Okabe
Original assignee: Toshihiko Okabe
Priority date: 2007-04-22
Filing date: 2008-04-22
Publication date: 2008-10-30
Also published as: JP5229459B2; JP2009260902A

Abstract

It is possible to display notice information that is provided together with contents of dynamic images or music with a nature of change in accordance with time, that is too many advertisements, etc. relating to the contents, that a user can easily select of his or her own volition in the same way as the contents change in accordance with time and that does not overflow into a display area of the contents. Contents are transmitted by communication or broadcast and link information that acquires notice information to be displayed together with the display of the contents is transmitted by communication or broadcast. The contents and the notifying information are received, so that the contents are displayed in a contents display area on a display screen of a display device and the link information, separately from them, is displayed in a ticker display area on the same display screen as that of the contents in such a way that the link information is changed in accordance with time and can be selected by a user.

Description

Minor harm

Link information transmission / reception system, display device> relay device, method, program, and recording medium

Technical field

Until now, television broadcasts and Internet video dissemination services have provided notification information such as advertisements according to the contents of the scenes that change from moment to moment so that users can access them at any time. In the first place, there was nothing that could be thought of. This inventor was the first to pay attention to this point, but it was difficult to solve how to provide notification information that changes from moment to moment. The present invention relates to such a problem.

In other words, the present invention enables digitization of moving images, so-called moving images, and music that is sometimes connected by network-type distribution such as download formats and streaming broadcast formats via networks such as the Internet. When providing content to users or providing program content to users by broadcasting, link information for obtaining notification information such as advertisements related to these contents is provided to the user as content is provided. Related to the technology to be provided. In addition, the present invention relates to an epoch-making technology in which a content playback window such as a moving image and a ticker-type link information display window are provided side by side on the user side. The digitized content data is referred to as content.

Background art

The video sharing service represented by YouTube (Trademark) has made great strides, and video that has already been broadcast on television broadcasts can be reused by network-type distribution using the IΡ (Internet Protocol) network. At the same time, there is a growing movement to retransmit and produce programs for network-type distribution from the beginning. However, there are many free services on the Internet, and it is very difficult to charge for network-type distribution of content. Therefore, so-called display-type banner advertisements and text advertisements are used on many video providing sites.

The commercial broadcaster broadcasts advertisements during the program, but the recording technology that allows only the program to be watched by skipping the advertisement part screams the collapse of TV commercials, and the sponsor is actually Advertising spending on broadcasting is starting to decline. For viewer users, they really want to see their favorite advertisements, but they really don't want to see most advertisements. Therefore, in Japanese Patent Laid-Open No. 2 0 0 5-1 8 4 1 8 3, the received favorite commercial is recorded, and if the commercial is started in the state of receiving the TV program, this recorded It replaces with the favorite commercial that has been set and plays. Also, the received favorite commercial is notified to the center device of the broadcasting station, and the same type of commercial is obtained by communication, and this is replaced and reproduced as described above. In this way, it is said that there is substantially no skip viewing of the advertisement part.

I In the case of network-type distribution using the web, the content is displayed in the content display area of the user's client computer display screen, and the advertisement is a relatively narrow advertisement on the upper or right side of the content display area. It is displayed as a banner advertisement in the display area. In the case of television broadcasting, in general, programs and commercials are displayed widely using the entire screen, so commercials are inserted between programs. This also applies to Japanese Patent Laid-Open No. 2 0 0 5-1 8 4 1 8 3.

I Most of the network-type distribution using the web network prevents advertisement skipping. In the case of television broadcasting, there is no way to prevent advertisement skipping, so attempts have been made to produce programs that incorporate product advertisements in the drama (product placement so-called in-drama advertisements). However, how effective this is is unknown. Also, since commercials are assigned to content titles or broadcast time frames, it is impossible to allocate a very large number of commercials to a single content. However, if it is possible to provide an advertisement that viewers want to see instead of the above-mentioned forced advertisement, for example, I want this actor's CD while the drama progresses along the time axis. I want to buy the shoes that this actress wears, I want to know the title of the song that is currently playing, etc. If I can provide timely and appropriate information for ideas, this is correct and effective There is no doubt that the meaning of advertising and adding sponsorship will change. And if the user can select the information he / she wants from a lot of information provided in a timely and appropriate manner at his / her own will, it will not be so great. In addition, advertisements can also be added to video content posted by users via network-type distribution, but a lot of information related to the content is attached to this as well as the content changes along the time axis. We want to make it possible to make selections at the user's will by providing them along the axis.

In any case, the conventional method of inserting commercials between programs, making advertisements in dramas, or displaying banner advertisements has too little information in the advertisements. It is impossible to select the advertisement that the user wants to see, so there is no choice but to show an intrusive advertisement. After all, the consciousness that commercials are not blocked has been fixed. This is not limited to advertisements. The same applies when posting. Therefore, an object of the present invention is to solve such a problem.

Disclosure of the invention

Intense research on this issue, providing users with a lot of content-related advertisements, and allowing them to select advertisements at their own will. And that it is important to be able to get advertisements that match the content of the content in progress, if possible. . Therefore, the client displaying the content must be able to display the advertisement as it progresses as the content progresses.

The above problem is to transmit information such as videos and music that change over time by communication or broadcasting, and to obtain notification information such as advertisements to display in accordance with the content display. The content is displayed in the content display area of the display screen of the display device, and the link information is shifted to the ticker display area of the display screen over time. It is solved by using a content transmission / reception system with link information. It may be possible to simply display advertisement information such as advertisements in the ticker display area, but this simply means that the display appears to flow, and there is nothing different from pasting banner advertisements on WWW pages. However, in the ticker display area of the present invention, notice information that matches the contents of the contents in progress is appearing as link information one after another, so it can be said that this is of great value.

In order to obtain content storage for recording content, additional information storage for recording incidental information such as evening captions related to content, and advertisement information In response to a content transmission request from the client review overnight, it was read from the content storage to be displayed in the content display area of the client computer display screen. A content transmission means for transmitting the content by communication or broadcasting the content read from the content storage unit in accordance with a broadcast schedule so that the content is displayed in the content display area of the screen of the display device of the television receiver; Attached information of the information storage part and a part of the address information storage part Link information generation means for creating link information by selecting address information matching the incidental information by comparing the link information with the received information, and receiving this link information on the display screen of the client computer or on the network connection A link information transmission means for transmitting so as to be displayed in the ticker display area of the display screen of the receiver, or for transmitting so as to be displayed in the ticker display area of the display screen of the television receiver. ing. Whatever reception processing is performed on the receiving side, which will be described later, as a result, content is transmitted and received between the content transmitting side and the content display area of the receiving side display device. Link information is transmitted and received between the transmitting side of the receiver and the ticker display area of the receiving side display device.

In recent television broadcasting, supplementary information by text multiplex broadcasting such as closed caption (ciOS edcaptioning) is displayed on the screen of a television receiver. In addition, a plurality of tags are attached to the video posted on the above-mentioned YouTube (trademark) as incidental information that expresses the content of this video in a simple manner. It can also be designed so that the viewer can add tags. As an embodiment, this tag can be attached to the program content as supplementary information. In addition, a search keyword currently displayed in a television program may be used as supplementary information. In general, these tags are not sentences but words or idioms. Alternatively, closed captions and explanations attached to videos can be made into topics consisting of words and phrases by processing such as indexing and space separation, or text recognition can be performed for speech recognition of programs and moving surfaces. It is also possible to extract topics from here. At this time, the weight is weighted to interpret the meaning, and unnecessary topics are removed by using an appropriate filter.

Content and incidental information are separate events, but they may be handled by being multiplexed (integrated) into the content like a closed caption. As an embodiment, content and incidental information are handled separately, but content such as programs and videos is recorded in the content storage part, and incidental information such as evenings attached to this content is stored in the incidental information storage part. Record it. The content storage unit and the accompanying information storage unit may be provided on different storage devices or on the same storage device. The same applies to the address information storage section described below. If the incidental information is a sentence, the sentence is indexed or interpreted as an example, but it may be recorded in advance in the incidental information storage section after this is done. When address information matching address information is selected and address information is selected and link information is generated, it can be designed to read this information from the accompanying information storage part.

The address information for acquiring the advertisement information such as advertisement is recorded in the address information storage section. The address information is identification information. In one embodiment, the address information is a set of the URL (Uniform Resource Locat or) of the advertiser's WWW (World Wide Domain) and the title of this page. A text file is recorded in the address information section. In addition to URL and title, keywords such as search keywords and taglines can be added to the address information. In this combination, an embodiment in which a key word is used for comparison with incidental information is raised.

By the way, there are so-called search-linked advertisements in the field of Internet advertising. The advertisement matched with the keyword searched by the user is displayed on the search result page. There are also so-called content-linked advertisements, which analyze the contents of this site from words contained in the WWW site and display advertisements that match the site content on the WWW page of this site. It is. As an embodiment of the present invention, link information to notification information for key matching or content matching is generated along with additional information such as a tag attached to the content, a caption, and text data of a speech recognition result. Since such technology is now generalized, it will not be complicated and will not be described in detail. Special table 2 0 0 5-5 2 1 9 7 1 is special table 2 0 0 6-5 0 0 6 9 8 is helpful. Of course, better technology in the future in this field may be adopted. In the link information generated in this way, the title and the URL of the WWW page of the advertisement student are described as one embodiment. This link information is input by using a mouse or the like on the status display area of the client computer. When selected by the device, it is described in a hyperlink format to allow access to the advert's WWW page. Also, as an embodiment, this link information is used so that when the mouse is clicked on the same ticker display area, other contents closely related to the displayed contents can be accessed. It is described in a hyperlink format. Alternatively, when the switch is displayed in the ticker display area and this switch is selected with a mouse, etc., the program interprets the address information contained in the link information of this switch and accesses the corresponding WWW page, video content, etc. Can be designed. In one embodiment, the title may be an image other than characters. An image file is sent to the ticker display area, or a URL that can obtain this image file is sent.

This link information is used in connection with the transmission of the content or according to a transmission request from the client computer, etc., on the display screen of the client computer using the link information transmission means, or of the television receiver that can be connected to the network. Transmit to be displayed in the ticker display area on the display screen, or broadcast to be displayed in the ticker display area on the display screen of the television receiver. As will be described later, the link information corresponding to the incidental information is displayed in the ticker display area so that it scrolls as an example, so that the user can find the link information of interest while enjoying the content related to this. If you select this, you can get notification information corresponding to the incidental information. In some cases, the link information created in the content may be combined and sent as one embodiment. In this case, the content transmission means and the link information transmission means can be considered as an integral unit. As an example, a band-like area for displaying a ticker is added to the outside of the upper edge of the content display area, and link information is synthesized in a clickable manner. In this case, a boundary line may be synthesized between the two. Even when combined with a video, the link information appears to flow like a ticker as the video display progresses.

The receiving side has a display means for displaying a content display area for displaying content and a ticker display area for displaying link information side by side on the display screen of the display device. Content is acquired by communication or broadcasting, and has the property of moving with time such as video and music. Link information is acquired by communication or broadcasting in accordance with the reception of this content. This link information is an example of a hyperlink format that associates the address information for obtaining advertisement information such as advertisements that matches the accompanying information and the accompanying information, and the ticker display area changes over time. And displayed so that it can be selected by the input device. As one embodiment, when both content and link information are acquired through communication, the content part is distributed to the content display area and the link information part is distributed to the ticker display area after both are received together. It can be designed, or it can be designed to receive separately from the beginning to pass directly to each display area. In addition, when the reception of content and the reception of link information are shifted in time, for example, priority is given to content display so that link information is displayed as soon as it arrives, or waiting for link information to arrive. To start displaying both. It is also possible to present the options so that the user can select them.

A computer connected to a network such as the Internet acquires content by communication, but it can acquire broadcast content by providing a television receiver. In so-called one-segment broadcasting, television receivers are also provided in mobile phones, electronic dictionaries, portable DVD players and music players. The same applies to the relay device described later. Since mobile phones and other devices can be connected to the Internet, content such as videos and programs can be acquired through communications and broadcasting. On the other hand, some television receivers are also connected to the Internet, and content can be obtained from both routes. Content and link information are displayed on the display screen of such devices, content is displayed separately in the content display area, and link information is displayed separately in the ticker display area. As an example of content supplementary information, tags and captions attached to the content, text data resulting from speech recognition of the audio part of the content, etc. have been raised, all of which are closely related to the content content. The user can easily access the information by selecting an interesting one from among several pieces of link information that is displayed in the ticker display area with time. Also, in recent TV advertisements, an attempt has been made to display a tag at the end of the advertisement and have this tag searched as a key keyword on the Internet. If added to the incidental information, this link information is displayed as a hyperlink as an example. Since it can appear in the area, it is possible to access the notification information immediately. It is also possible to lead to a search result page (including a page that displays the result of cross-searching various dictionaries) searched using this tag as a keyword. Alternatively, it can be led from this tag to a bulletin board.

The feature of the display device of the present invention is that the link information to the notification information is displayed in the ticker display area, so that no matter how many pieces of link information are acquired, the whole is divided into partial parts, and each part is fixed to some extent. It is possible to display one after another by so-called ticker display. Therefore, it is possible to associate a very large number of topics such as evenings. As a ticker, the character is scrolled (displayed) and displayed, or the character string of the volume that can be displayed at one time is displayed in the ticker display area after being stopped for a certain period of time. What is displayed by switching to a character string can be realized. The character string to be displayed on the ticker may be displayed with a animation. The background of the character to be displayed in the ticker may be expressed by the average color tone of the displayed content. Alternatively, the link information may be displayed in a ticker as a clickable still image or a moving image using Flash (trademark) or the like. There are many requests to make the display screen as wide as possible to display content because it is a display screen that seems to be narrow, but Ticker takes up little space and cannot be paid in the past. It is really convenient to display such a large amount of information. In other words, according to the link information displayed on the ticker, it is possible to place more information in a limited display area than when placing a Pana advertisement or a text advertisement. As an example, it is possible to obtain notification information with a larger amount of information from this link information using a WW W browser. In the ticker display, it can be set as desired to display only once, loop once, display to exit the loop, or loop with endless. It is also possible to adjust the timing at which it appears in the ticker display window. Also, when ticker display of multiple link information, the interval between link information is automatically adjusted according to the amount of link information, the degree of clogging or the availability, etc. The ticker display is unique in that it can be set freely, such as giving priority to those that do not, or adjusting the ones with overlapping marker times.

In the present invention, since the content display area and the ticker display area are displayed on the display screen at the same time and can be viewed at the same time, the content of the content and the content of the notification information (link information to) are viewed. -I understand that I am doing it. In particular, it is important that the notification information matched to the words obtained from the speech recognition results not only match the content and content, but can also be displayed approximately in line with the progress of the content. When displaying the content display area and the ticker display area side by side, the content display window as the content display area and the ticker display window as the ticker display area are provided as separate windows, One display window is divided into two areas, one is the content display area and the other is the ticker display area, or a window is opened in the content display area where it is difficult to disturb content display. The display area can be built in and can be arbitrarily designed. It is preferable to install them as separate windows and bring them close together. In any case, no matter how much the amount of announcement information increases, the announcement information is stored in a predetermined ticker display area, which overflows and contaminates the content display area. Absent. This is the same even when the caption display area of a television receiver or the like is diverted or used together with the ticker display area. The caption itself may be a hyperlink, but the caption is displayed for a very short time, and the caption immediately moves to the next caption, so that the user can easily select it. However, if the information is displayed in a ticker with the link information rounded, the movement can be made relatively slow, so the selection is very easy. That is where the advanced and effective Ticker display can be seen. It should be noted that the content display area and ticker display area of the present invention can be designed to be displayed on a third party WWW document. Therefore, the display device of the present invention can be installed in a storage device such as a hard disk or a semiconductor memory and activated as needed, or as so-called network loadable software via the Internet. Can be realized.

As a general programming practice, the content display area and ticker display area can be hidden or revealed from the display screen, but they may be designed as such. Then, as one embodiment, the content display area is hidden and the ticker display area is displayed. In addition, when link information of the ticker display area is selected as an embodiment of the display, the notification information is displayed in the content display area, or another window of the content display area or another window of the WWW browser is launched. It can be designed to display announcement information here. These windows can also be provided with a ticker display area, which shows the superiority of the present invention. In addition, when link information is selected, it is possible to suspend the content display for communication, or for broadcasting it is possible to introduce a recording or so-called chasing playback mechanism. This makes it possible to continue playback. It is also possible to add a function that pauses only the ticker display, or to temporarily record the contents of the ticker display so that only the ticker display can be rewound and viewed while the content is displayed. In addition, it is possible to design each display area to be variable in size, or to display a newly displayed display area as a cascade display. How to display the notification information after link information is selected is an optional design matter.

Furthermore, it shall be equipped with 100 million links for storing link information. I can do it. As with content, the display of link information changes over time. Therefore, unless the notification information is used in real time, the link information may be lost later depending on the system design. However, if the content is chosen by the user at his own will, he would like more detailed information about the various things that appear in it. In such a case, by reusing the stored link information, for example, it is possible to guide the user to spend time for the advertisement after the content is consumed. Therefore, link information can be read and displayed as needed. The display at this time may be a ticker display, but it may be a large display such as a list of all link information because it is different from a real-time display. It is also possible to save link information for each marker as long as it describes the strengths described below. An editing means may be provided so that the user can select and re-save the link information stored in this way. Therefore, it is convenient to provide additional search means. It is better to make it easier to find according to the content scene. In another embodiment, a keyword is received from a user, and when link information matching the keyword appears in the ticker display area, the link information is displayed more prominently than others. Is also possible. This can inform the user that they are encountering a situation that they are currently interested in in the content display area. It is also possible to design the link information so that it can be saved together with the content and the snapshot image of the content. Alternatively, it is possible to store only the link information and to download a snapshot image of the content corresponding to the link information from the distribution server or relay server at the time of reading. Separately, it is also possible to store the link information in the distribution server or relay server and search for it to provide the desired content to the distribution server or relay server.

In the present invention, the link information further includes a marker that defines an appearance position of the address information in the content, and the display means finds this strength in the link information. In this case, the display of link information related to address information in the ticker display area can be synchronized with the display of content (timing coincidence). In the first place, the incidental information is related to the content of the content, so as long as it is provided in line with the provision of the content, the content of the content and the content of the notification information can be seen as described above. You can see that they match. However, for example, if red shoes are shown on the video screen and you want information about these red shoes immediately, it is preferable that the link information is displayed in a timely manner. In order to make this possible, it is important to say the synchronization. One embodiment of the marker that is important in this synchronization control method is that on the timeline from the start to the end of the content, the appearance of the notification information is a few minutes after the start of the content, and the start time of the content. How many minutes should the target notice information appear at what hour and how many minutes? If the total length of the content is 100%, what percentage of the notice information will appear, It is assumed that the notice information appears as the mark information indicating the number of frames. It is also convenient to design the content so that it can be played back from any effort when playing back the content later, for example, from the location of the red shoe marker. If red shoes appear in the content, a similar red shoe image appears on the ticker, which can increase the user's willingness to access the notification information in a very easy-to-understand manner. The marker that synchronizes the display of the link information in the ticker display area with the display of the content such as a moving image is exactly the ticker display of the present invention.

The present invention further includes content search means for receiving a keyword from a user, searching for content or supplementary information and searching for content matching the keyword, and using the content of the search result as a content option as a client computer It can be presented on the display screen. As an example, if the user sends a key such as “Travel Program” or “Travel” to the sending system, the content is searched and the corresponding content is displayed as a list, or incidental information is searched. Then, a list of contents corresponding to the incidental information matching the key is displayed. The contents thus searched and designated for the user are provided to the client computer by communication.

Further, in the present invention, upon receiving selection of link information on the ticker display area of each user, the notification information related to this link information is found, and the link information to this notification information is linked to the preference of each user. Information is transmitted so that it is displayed in the ticker display area of each user's display screen, or more selected link information is selected in response to selection of link information on the ticker display area of many users. This link information can be found and sent to be displayed in the tip display area of all users' display screens. As an embodiment of the former, information on link information selected by the user on the force display area (what the selected advertisement is, etc.) is received, and user information of the storage device is stored as preference information unique to this user. When the link information is presented to the user later, the preference information is read from the corresponding user area of the user information storage part, and the accompanying information to be matched with the preference information is read. It is possible to include preference information processing means for creating new link information as a so-called recommendation. The preference information can also be used when selecting content. Therefore, the user's preference is reflected in the content itself and incidental information such as tags. For example, this user is interested in cars, who is the favorite actor, and who likes dance, and so on. Select the incidental information You can read all the territories in your memorandum and send it to your memorandum.

When the resident is addicted to the machine, he is in a state of belief. It is possible to increase the willingness to purchase Ullelet. In addition to this, I would like to ask you for a good reading. If you don't know what to do, you should try to get the information you need and get the most out of it and enjoy the content. In some cases, the mobile phone is uniquely identified. The information table is attached to the table. I want to find the mixed information of the search table. It is possible to provide information only on the surrounding area of the city. The actual report will be displayed in combination with the previous report. You can estimate the position of your phone, install a GPS on your mobile phone, and send it to you before you apply it. The writer's picture, the confidently confidently-satisfied skin, the middle of the rumum's output,

It is all right. This can be applied to both advertisements and content. The report form for the single-sided reporter table will be printed on the book. It is also possible to reflect the link information in the link information that has been created in the next step. In addition, it is also necessary to use the information that indicates the location of the network. Steadily and Tododo

After receiving the selection of the link information on the ticker display area, the basic notification zone will be displayed. Take advantage of the power that is clearly visible in Japan.

Information is sent to the user on the ticker display area on the display screen of all users. , The material that will be displayed in the text box for each item is displayed, and the screen is displayed in front of the screen.

As for what many users are currently interested in Let's copy Hana-ki and the inside

From the point of view of Toda's report, it is a secret communication link for the communication of the information and the report of the report. Wow!

Number of hundreds of millions of portable reports. I will. If you are in the middle of your clothes, don't use the power, you will not be able to use the power.

Displaying the display section with an example of an inflatable belt N

Isn't it possible to see the appearance of the information on the front part of the introductory part of the introductory information of Yue territory? Pukoa scopy

In the attached table, the output of the region is output and the information is sent in the region, and the information is stored in the region.

Receiving a handset for each mobile device, and accepting it separately, you will be able to receive the best news from the team. Nimano Tosando

It is necessary to have a book on the surface of the mobile phone, and to create a table with the Shinta belt in the table. Tangled Credo

Number of selections made by the name of each table. The emotions that are applied to it are the actual demands of the cravings and the fact that it is a cradle and Lillerad

If you want to send a list of local information, you will not be able to change it.

Pre-rewarded te forelimb ceremonial table, nu information transmission something is also a succession, the life of the one that forms a life 1 Udo.

In the case of an additional note, the publicity and the public relations will be transferred to the in-state state.

The table selection is announced and the actual facts of Chieta's realization of the master's story are the same, and it's easy to understand how it's done.

To send a maiden's display, a lottery that reveals the fact that it's a narration

Shinyu Nobuyane. Reminder, you will be able to receive a quick response to Sekide's response,

Noh's No. 1 in the selection of the buried paintings on the side. Make sure to put the skin on the surface, and apply it on the surface.

This is the answer to the selection of the information sent to the application form.

The newsletter will send you a notification that it will be sent to you.

The number of passive places that are indicated by the number of passive zones that can be sent and received.

Comes with a record and a medium-temperature ki pictorial information. It ’s a good idea to go to the night, and you ’ll be in the evening.

Receiving information received from the reception department, the information was sent to the fountain fountain.

予

Part of the second choice Shia Sumen

Shoe label notation is made, and it's hard to become ridiculous.

The information received, such as an announcement, is sent to the museum.

If you don't know how much information you want to send,

I'll tell you how I'm telling you the story of the information in the area.

All the information from the newsroom is overwhelmed.

The report of the male reading seeds, the news of getting the information section, the news of entering the information section, and the news of the sending place showing the best of the courier. Is it going forward? .にョとに面のははははははははははははははははははTennozuri

„In other words, advertising information, etc., the content extraction device, and link information transmission means for client computers that match at least the display information displayed on the display area and then the additional information extracted by the content extraction device on the transmission side. In addition, a content transmission ray list is provided to the transmission side, and the contents are sequentially sent to the transmission side. Network type called one implementation method Send content to client computers using distribution. Content is usually compressed prior to transmission and decompressed during playback on a client computer.

The apparatus and system of the present invention can also be configured as a computer system using CPU. The various methods implemented on the receiving side and the transmitting side including the relay device can be executed by software recorded in the storage device as instructions that can be processed by the CPU. This software is also

D V D—R O M can be provided in a state of being recorded on a storage medium.

(The invention's effect,

According to the present invention, the content display area and the ticker display area, which are separate display areas, are provided side by side on the display surface, so that both can be viewed at the same time, and the content changes over time. Similarly, the link information to the notification information related to this content is also displayed as the ticker display area changes over time, so the ticker display area takes up very little space, but a very large amount of link information. Can be provided as the content progresses. It is important that a large amount of information is not pushed into the display area and overflows into the content display area due to the presence of the content display area. The link information displayed in the ticker display area is derived from the incidental information of the content, and the two are closely related. In this way, link information that is closely related to the content is displayed in a ticker. Since this link information is a hyperlink (or a switch including the link information described above), the user can immediately access a desired link destination from the ticker display area. This selection can be made at the user's discretion. Another aspect of the effect of the present invention is that a very large amount of notification information can be obtained by the ticker display area even on a very small screen such as a liquid crystal screen of a mobile phone.

Brief Description of Drawings

FIG. 1 is a diagram showing a network configuration of the first embodiment. FIG. 2 shows the hardware configuration of the distribution server. FIG. 3 shows the hardware configuration of the client computer. FIG. 4 is a diagram showing a reception processing unit of the client computer. FIG. 5 is a flowchart showing the processing of the distribution server. Fig. 6 shows the processing of the incidental information file and address information file. FIG. 7 shows the generated link information file. FIG. 8 is a flowchart showing the processing of the client computer. Fig. 9 shows the display screen of the client computer. FIG. 10 is a flowchart showing the processing of the client computer. Fig. 11 shows the relationship between the timeline of moving image content and the ticker display.

FIG. 12 is a flowchart showing the processing of the client review according to the second embodiment. FIG. 13 is a diagram showing the reception processing unit of the client computer. Figure 14 shows the relationship between the incidental information file and (a) link information file (b).

FIG. 15 is a diagram showing a distribution processing unit of the distribution server according to the third embodiment. FIG. 16 is a flowchart showing the processing of the distribution server. Figure 17 shows the display screen of the client computer.

FIG. 18 is a diagram showing the reception processing unit of the client conven- tion of the fourth embodiment.

FIG. 19 is a diagram showing a distribution processing unit of the distribution server of the fifth embodiment. FIG. 20 (a) shows the hardware configuration of the distribution server. FIG. 20 (b) is a diagram showing the hardware configuration of the client computer.

FIG. 21 is a diagram showing a network configuration of the sixth embodiment. FIG. 22 shows the hardware configuration of the relay server. Figure 23 is a flowchart showing the processing of the relay server.

FIG. 24 is a diagram for explaining the seventh embodiment.

FIG. 25 is a diagram showing a display screen of the client computer of the eighth embodiment.

FIG. 26 is a diagram showing a display screen of the client computer of the ninth embodiment.

FIG. 27 is a view for explaining the 10th embodiment.

FIG. 28 is a diagram for explaining the first embodiment.

BEST MODE FOR CARRYING OUT THE INVENTION

The embodiments described below are merely examples, and those skilled in the art can give various ways. They are also within the scope of the present invention.

First embodiment

FIGS. 1 to 11 show the first embodiment of the present invention. This is a distribution server 1 that transmits a moving image by streaming and transmits link information separately, and receives these. This is related to a transmission / reception system composed of a client computer 3 that plays back and plays back information, and exchanges information using the Internet (Fig. 1). Also, since the link information is derived from the incidental information of the video, the content of the video and the link information are closely related.

Fig. 2 shows the hardware configuration when this distribution server is implemented using CPU 10. The distribution processing unit 100 in Fig. 1 operates the following program on CPU 10. This has been achieved. CPU 1 0 has memory 1 1, hard disk 1 2 A LAN card 15 for connecting to the Internet, a display 1 3 as a display device, a keyboard and mouse 14 as input devices, and a CD—DVD drive 16 are connected. The hard disk 1 2 includes an operating system (OS) 2 and a distribution processing program 2 that supervises distribution processing.

0, Content storage part of video to be sent 2 1, Content transmission program 2 2, Attached information storage part of tag attached to video 2 3, Address information storage part 2 4, Link information generation program 2 5, Link Information transmission program 26 is recorded. These programs are installed from C D—R O M 17 through a C D—D V D drive 16.

FIG. 3 shows a client computer 3 having a hardware configuration using a CPU 30. The reception processing unit 30 in FIG. 4 is realized by operating the following program on the CPU 30. . CPU 3 0 has memory 3 1, hard disk 3 2 as storage device, display 3 3 as display device, keyboard and mouse 3 4 as input device, LAN card 3 5 for connection to the Internet CD-DVD drive 3 6 is connected. The hard disk 3 2 has an operating system (OS) 2 0 0 and a reception processing program 2 that supervises reception processing.

0 1, Content reception program 2 0 2, Content display program 2 0 3, Content information reception program 2 0 4, Ticker display program 2 0 5 for displaying the received link information as it flows over time 2 0 5 A WWW browser program 206 for displaying the information of the link destination specified by the link information is recorded. These programs are installed from C D—R O M 3 7 through a CD 1 D V D drive 36.

As shown in FIG. 1, the distribution server 1 and the client computer 3 are connected via the Internet. A display 33 is connected to the client computer 3, and in this figure, a content display window 5 for displaying a video transmitted from the distribution server 1 and a ticker display window 6 for displaying link information are displayed. ing. The ticker display window 6 is displayed outside the content display window 5 so that the vertical installation part 6-1 and the horizontal installation part 6-2 are along the right side and the upper side of the content display window 5. The vertical installation part 6-1 and the horizontal installation part 6-2 are continuous on the right shoulder, and the link information displayed here goes up the vertical installation part 6-1 from the lower right and switches back at the right atrium. It is designed to flow in the horizontal installation section 6-2 to the left and disappear at the left end (here, setting buttons 60 for setting the font and character color displayed on the ticker, etc. are provided). Yes. Both the content display window 5 and the ticker display window 6 are designed for this embodiment, but designs using a WWW browser for these displays are also possible. In the distribution processing unit 1 0 0 of the distribution server 1, the content presentation unit 1 0 1 transmits the video list to the content display window 5 of the user who wants to view and the user selects the desired item from the items displayed here. If is selected and clicked with the mouse, the item information is sent to the distribution processing unit 100 as a viewing request (not shown).

When the distribution processing unit 100 0 receives the information about the video item selected by the user (step S 1), the link information generation unit 103 stores the incidental information file 4 attached to the corresponding video content. Read out the address information file 4 1 from the address information storage part 2 4 and read out the address information file 4 1 from the address information storage part 2 4 as shown in Fig. 6. In comparison, address information matching the tag 40, which is the contents of the incidental information file 4, is selected, and the link information file 42 shown in Fig. 7 is generated from the tag 40 and the address information (Step S). 2). Then, the content transmission unit 10 2 reads the moving image content from the content storage unit 2 1 and transmits it to the content reception unit 3 0 1 of the client computer 3. Further, the link information transmitting unit 10 4 transmits the link information file 42 to the link information receiving unit 30 3 of the client computer 3 (step S 3).

In the incidental information file 4, a tag 40 representing the content of the moving image is described. The address information file 41 includes the keyword, title, summary, URL, and ranking items. In this embodiment, an example of a advertisement publisher who tries to lead to his / her advertisement by describing the URL in the address information file 41 is given. However, among the plurality of advertisement publishers whose keyword is “travel”. Numbers are assigned in the order of the highest price and are listed in the ranking item. Therefore, one ad publisher who has the highest price matching the tag “40” is searched from the address information file 41, and the keyword “travel” and URL of this ad publisher are retrieved. Write to link information file 42. In the same manner, tags 40 “Lake Biwa” “Sekisho Ruins” “Kanato Sakata” The matching is examined in the following order, and the corresponding items are written in the link information file 42. This link information file 4 2 is described in HTML (Hyper Text Markup Language), and the main part is URL 4 4 of HREF attribute written in the anchor tag and 8 link title 4 3 . These hyperlink titles 43 are displayed in the ticker display window 6 in FIG. 9 in order and separated by spaces so that they can be easily clicked with the mouse force 61. When you click on the top, the document pointed to by URL 4 4 opens in a separate window of the WWW browser and is displayed there. Here, what appears in the ticker display window 6 is the hyperlink title 43, but this may be the title. It is also possible to set to display the summary after this. This can be freely designed taking into account user convenience.

Next, the processing of the reception processing unit 300 will be described with reference to FIG. 8. First, the content reception unit 3 0 1 receives the moving image content transmitted from the content transmission unit 1 0 2, and the link The link information reception unit 30 3 receives the link information file 42 transmitted from the information transmission unit 104 (step S 4). Next, the received moving image is displayed on the display screen of the display 3 3 by the content display unit 30 2 with the content display window 5 provided. The received link intelligence file 4 2 The ticker display unit 30 4 provides and displays a ticker display window 6 around the content display window 5 (step S 5). As shown by the arrow, the hyperlink title 4 3 rises from the vertical installation part 6-1 from the lower right and cuts back at the right shoulder, flows through the horizontal installation part 6-2 to the left, and disappears at the left end. In the example shown in Fig. 9, the mouse link 1 1 is clicked, and the hyperlink title 4 3 "Kintoki Sakata" is clicked. Next, as shown in Fig. 10, when the hyperlink title 4 3 is selected in the ticker display window 6 (step S 6), another window of the WWW browser is opened with respect to the content display window 5 and the ticker display window 6. Cascade display (not shown), pauses the motion playback in the content display window 5 and the ticker display in the ticker display window 6, and displays the playback start button 50 in the content display window 5 (step) S7). Then, the document indicated by URL 44 is displayed in a separate window of the WWW browser (step S 8). Each time another hyperlink title 43 is selected, a document indicated by the selected URL 44 is displayed on the WWW browser. When the playback start button 50 is clicked with the mouse cursor 61, the video playback in the content display window 5 and the ticker display in the ticker display window 6 are resumed (step S9).

Fig. 11 shows an image of this embodiment in an easy-to-understand manner, but the timeline 51 where the video being played flows and the timeline 45 where the link information flows are shown in parallel. Number 5 2 indicates the current video playback time, and the ticker has a limited display area before and after this time point. The hyperlink titles 4 3 are displayed in a display window 6 separated by spaces. It is. No, Ipa-link title 4 3 is related to the content of the video content. The number of hyperlink titles 4 3 listed in the link information file 42 should be within the timeline 51 where the video flows. If this number is small, the ticker display may be looped.

Second embodiment

FIGS. 12 to 14 show a second embodiment of the present invention. This embodiment is almost identical to the first embodiment described above, but is characterized in that a time marker 48 is added to the tag 47 of the incidental information file 46. Assuming that the distribution processing unit (not shown) generates the link information file 4 9 shown in FIG. 14 (b) as an example from the accompanying information file 46 shown in FIG. 14 (a) (tag in the address information file not shown). 4 The title corresponding to the key 7 corresponds to the hyperlink title 4 0 1, URL 4 4, etc.), the time marker 4 8 attached to the tag 4 7 of the accompanying information file 4 6 is In the link intelligence file 4 9, it is added as the time attribute (TIME) 4 0 0 following the URL 4 4 of the anchor tag. Since this embodiment is uniquely defined in this embodiment, in general, this time marker attribute 400 is skipped and harmless, but the reception processing of this embodiment shown in FIG. The marker processing unit 3 07 of the unit 3 06 can recognize this and process it.

That is, the content receiving unit 3 0 1 of the reception processing unit 3 0 6 acquires the content and displays it in the content display window 3 0 2 (step S 1 0), and the link information receiving unit 3 0 3 links information When the file 4 9 is obtained (step S 1 1), the marker processing unit 30 7 checks whether or not the time mark attribute 4 0 0 is described in the link information file 4 9 (step S 1 2) If there is a description, process to adjust the display start time of the hyperlink title 4 0 1 displayed on the ticker display section 3 0 4 at this time (step S 1 3), and if there is no description The hyperlink title 4 0 1 is displayed as it is without performing processing for adjusting the display start time (step S 14). Therefore, for example, if the time when a person named “Rampal” appears in the video is 20 seconds after the start of video playback, “Rampal, the most prominent of the 20th century in the hyperlink title 4 0 1 will be matched to this start time. The dog flute player can appear in the ticker display window 6. This is important, and it is possible to match people and objects that are visible on the surface of the video, as well as situations and ideas, with notification information such as advertisements that flow through the ticker. It can be configured to have immediate access to things and matters, and it can be said that the effect is very large even from an economic point of view. It is also possible to make this portion crunchy by making sure to insert the tag display of the incidental information file in the title of the hyperlink. In the above example, “Rampal” of “Rampal, the greatest flute player of the 20th century” in the ticker display corresponds to a tag, and only this “Rampal” part is processed as a hyperlink.

Third embodiment

FIGS. 15 to 17 show a third embodiment of the present invention. The distribution server of this embodiment is characterized in that the distribution processing unit 1 0 5 includes a user management unit 1 0 6 and a content search unit 1 0 7.

The keyword specified by — and registered in the user management unit 10 6 is read (step S 1 5), and the closed captions of various video contents recorded in the auxiliary information storage unit (not shown) are searched by using this keyword. (Step S 16) The title of the video content corresponding to the closed caption including this keyword is added to the video content list recommended for viewing by the user and presented (Step S 17). FIG. 17 shows that the title 70 searched in the content selection window 7 is presented above the normally presented title 71.

Examples of keywords to register include idol talent names, brand product names, place names, store names, italian food genre names, famous landmark names, and so on. It is. Another way to use this keyword registration is to send a display designation such as blinking or highlighting the hyperlink title 4 0 1 of the link information file 4 9 when the keyword matches. Raise it on the part side. Alternatively, if a keyword is registered on the reception processing unit side, that is, on the client computer side, and there is something that matches the hyperlink title or the like that is to be displayed in the ticker display window, the reception processing unit side performs highlighting. Control such as display is possible.

Fourth embodiment

This embodiment shown in FIG. 18 is provided with a link information storage processing unit 30 09 and a link information reading unit 3 10 in the reception processing unit 30 08, and a link information file displayed by the ticker display unit. Is once recorded in the link information storage processing unit 30 9, and later this link information file is read using the link information reading unit 3 10 and displayed again.

Link information files are displayed in the ticker display area so that they change over time, like content that changes over time, such as videos and music, so if you leave it to the flow, it disappears from the ticker display area. Cannot be selected. Therefore, the link information file is recorded in the information storage processing unit 300. If this is possible, you can access the information you want without having to forget what you wanted to know slowly after watching the video.

Fifth embodiment

FIGS. 19 and 20 show a fifth embodiment of the present invention. In the first place, the link information is not limited to the information derived by the matching processing related to the content supplementary information as described above, but the information that has been created or prepared artificially by looking at the content of the content. It may be received or granted. However, even in this case, it can be said that the contents and the link information are closely related. The example of red shoes mentioned above is helpful.

Compared with the distribution processing unit 1 00 in FIG. 1, in this embodiment, the distribution processing unit 1 0 8 has a link information creation unit in addition to the content presentation unit 1 0 1 and the content transmission unit 1 0 2. 1 0 9 and a link information adding unit 1 1 0 are characteristic. In Fig. 20 (a), this distribution server is shown on the hard disk 12 which is part of the hardware configuration when it is realized using a CPU. 0 8 is realized by running the following programs installed on the hard disk 12 on the CPU. In other words, the hard disk 12 includes an operating system (OS) 2, a distribution processing program 27 that controls the distribution processing, a content storage unit 21 for the video to be transmitted 21, a content transmission program 22, and the matching processing described above. A link information creation program 28 that creates link information regardless of the above, and a link information addition program 29 that multiplexes this link information with the content of the moving image are recorded. The distribution processing unit 10 8 can present information of moving image items that can be provided to the user through the content presentation unit 10 1. For each video item that can be provided, link information can be created by the link information creation unit 10 9 on the side providing this service. The link information is, for example, the link information file shown in FIG. 7 (the link information when the marker information is added to the link information by the link information creation unit 109 is shown in FIG. 14, for example) Although it is a link information file, an appearance frame attribute may be used instead of the time marker attribute 400 here. That is, on the service providing side, a display device, an input device, and a storage device (not shown) (the display 13 that is a display device and an input device are explained by borrowing the configuration of the distribution server 1 in FIG. 2 for convenience). Using the keyboard and mouse 14 as devices and the hard disk 1 2) as storage device, while displaying the contents on the display device, find a topic such as “red shoes” from this, and relate to this topic. The link information to be entered is input from the input device and is once recorded in the storage device. This display device, input device, and storage device uses the link information creation unit 1 0 9 of this system. It is composed. It is also possible to design so that a part of the link information creation work can be performed from the user side. When the item information selected by the user is received from the item information presented by the content presentation unit 110, the link information addition unit 110 sends the link information corresponding to the video item to the video content. And transmitted to the client computer by the content transmission unit 10 2. The link information adding unit 110 does not operate after receiving the selected item information, but the link information corresponding to the video content is multiplexed by the link information adding unit 110 in advance. Needless to say, the contents may be recorded in the content storage unit 21. In the above, the process of adding the marker to the link information is performed manually using the link information creation unit 109, but this can be an automatic process. In other words, in the task of finding a topic while displaying the content on the display device, the display of the content on the display device is paused, but the topic appears in the paused scene. Therefore, the temporary stop is set as a trigger, and at this time, the marker is automatically added to the link information being created.

On the other hand, Fig. 20 (b) shows the hard disk 32 part of a client computer with a hardware configuration using a CPU, and the reception processing unit is realized by running the following program on the CPU. . The hard disk 3 2 includes an operating system (OS) 2 0 0, a reception processing program 2 0 1 that supervises reception processing, a content reception program 2 0 2, a copy Content display program 2 0 3 for playing content, link information separation program 2 0 7 for separating link information multiplexed in video content from content, and displaying this separated link information as it flows over time Ticker display program 2 0 5, WWW browser program 2 0 6 for displaying the link destination information specified in the link information is recorded. The link information separated by the link information separation program 2 0 7, for example, the link information file shown in FIG. 7, is displayed by the ticker display program 2 0 5 with a ticker display window around the content display window. The link information displayed on the screen is created by the link information creation unit 109 and appears on the ticker display window and disappears from the ticker display window as time elapses. If a hyperlink title is selected during this display, a separate window of the WWW browser is opened, and the WWW browser program 206 acquires and displays the document indicated by the URL associated with the hyperlink title. The moving image is displayed on the content display window by the content display program 203.

Sixth embodiment

FIG. 21 shows a television broadcasting station B, a distribution server 1 and a relay server 8 as providing contents to a client computer 3 or a mobile phone C connected to the Internet. In one embodiment, broadcasting station B broadcasts content using radio waves, and at this time, link intelligence can be superimposed on the radio waves or provided to the user via communication via distribution server 1. Distribution server 1 reuses broadcasts by network distribution, retransmits simultaneously with broadcasts, or creates and distributes programs for network distribution from the beginning. At this time, link information must be transmitted. I can do it.

FIGS. 21 to 23 show a sixth embodiment of the present invention. This is a relay server 8, and the content received from the broadcasting station B or distribution server 1 is the client computer. 3 and the process of relaying to mobile phone C. At this time, the supplementary information of the content is acquired, the link information is newly generated from this, and the process of transmitting this to client computer 3 and mobile phone C is performed. Characterized by points. Again, since the link information is derived from the incidental information of the video, it can be seen that the content of the video and the link information are closely related. As another embodiment, the link information generated by the relay server 8 is the one in which the content of the content is displayed on the display device and the input device accepts the input of the link information as in the fifth embodiment described above. This design is possible.

Fig. 22 shows the hardware configuration when this relay server 8 is realized using the CPU 80. The distribution processing unit 800 shown in Fig. 21 displays the following program on the CPU 80. This is realized by operating with. CPU 8 has memory 8 1, hard disk 8 2 as storage device, display 8 3 as display device, keyboard and mouse 8 4 as input device, LAN card for connection to Internet 8 5 CD-DVD drive 8 6 is connected. The hard disk 8 2 includes an operating system (OS) 9, a distribution processing program 90 that supervises relay processing, a content receiving program 9 1 for receiving the content to be transferred, and a transfer device for transferring the received content. Content transfer program 92, Attached information extraction program 93, Address information storage unit 94, Link information generation to extract the received content if it contains accompanying information (closed caption as an example) Program 9 5 and link information transmission program 9 6 are recorded. These programs are installed from C D—R O M 8 7 via C D—D V D drive 8 6.

The distribution processing unit 8 0 0 receives the content specified by the user, extracts the supplementary information of this content, performs indexing processing on the supplementary information to perform wording and short culture, and filters this conveniently Then, an incidental information file is generated (step S 1 8). Next, the address information file is read from the address information storage part 94, compared with the incidental information file, address information matching the contents of the incidental information file is selected, for example, link information as shown in FIG. A file is generated (step S 19). Then, the content transfer unit 81 transmits the received content to the content reception unit of the client computer 3. Further, the link information transmitting unit 8 04 transmits the link information file to the link information receiving unit of the client computer 3 (step S 20). Therefore, the transferred content is displayed in the content display area of the screen of the display device 33, and the newly transmitted link information file is displayed in the ticker display region of the screen of the display device 33. At this time, the client computer 3 is set to start displaying the ticker of the link information when the content is played back. Therefore, if there is a time difference between the start of content reception and the start of link information reception, one side waits for the arrival of the other. However, empirically, it has become practical without such processing. If necessary, a mechanism such as the marker described above may be used. It is also possible to design the mobile phone C as the client. As another embodiment, the content transfer unit transmits access information to the client computer without transferring the content, and the client computer itself receives the content directly from the distribution server 1. Can be raised. This includes a type that is installed in a storage device of a client computer, and a type that operates as a so-called network-closure software via the Internet.

A line disappears 455

Entry table for character table

In this embodiment shown in Fig. 61, the user selects and displays advertisements as notification information on the ticker display area. When you do this, you will receive this ad selection information and use the user's unique preference information first, display the second character, In other words, the audience rating is calculated. The distribution server is a real character part that will be described later, and a time information processing unit 8 0 5, an advertisement viewing number totaling part 8 0 6, a hard disk 8 2 as a storage device, and a link indication data. And 46774 information compositing section 8 0 7 and. The information of the advertisement previously selected by the user is processed by the preference information processing unit 8 0 5 with the processing drawing chart. In the state shown in the record on the disk 82, the number is set to 461, and the advertisement viewing number totaling section 8 0 6 uses this information to calculate the advertisement viewing rate of the population. This character is the same. Next, for the same user, this time the link information to be sent to the ticker display area, the link information composition end point. Report to the Act 2451 ο Part 8 0 7 reads this user's favorite advertisement item recorded on the hard disk 8 2 and adds it to the second part. It is a presentation advertisement. For example, if the advertisement viewing rate totaling unit 86 uses the advertisement audience rating 424 for the pre-calculated portion, the following can be achieved. In other words, the rankings of the advertisements selected the most in the group consisting of the users who watched the same program and recorded the table are counted. The link information compositing section 8 07 will receive the advertisement, such as 62, as a recommendation, and it can be obtained by the phosphorus application that will be sent to the ticker display area this time. This makes it possible to convey to everyone that the advertisement is seen by many users, and to raise the level of attention of this advertisement. . It should be noted that it is possible to count the total number of 5 words that are displayed in the normal state of the advertisement rank, etc., through all the programs. In the next report, Teno's show is an anthology 4

The remedy is ah, no queer 4

Eighth embodiment Ο 3 ο- Now, Fig. 2-5 reports the client power on the receiving side, and shows the display screen of the 42 computer. A content display area for displaying content that has the property of moving along with the time of received video and music, etc. Enter the link information in the hyperlink format to get notification information such as created advertisements, and so on. The present invention relates to an embodiment of a ticker display area that can be clicked and displayed on a device, a screen that indicates which screen is displayed, and a display that is displayed side-by-side. In the present invention, a large amount of notification information can be pushed into the display area by providing a ticker display area that is shaped like a single part. It is important to note that the main content is not difficult to see because it overflows into the 45-content display area. In this embodiment as well, the content display window 5 3 is shown with the ticker table in two vertical lines along its upper side. 44 ο Open the 2 display window 6 2 and the ticker display window 6 3 side by side. Therefore, a large amount of notification information can be displayed in the two-tiered Ticker, and the subtitles can be stored in the ο li ο 35 window 6 2 3

ing. In the upper ticker display window 62, the hyperlink video 40 2 and hyperlink still image 4 0 3 flow from the left side to the right side. In addition, the 4 t o 2 ί- ticker display window 6 3 has a ticker table that allows the character information of the eight-per-link to flow from the right side to the left side. Note that the hyperlink video 4002 is an example of Flash (trademark) video. As the contents to be displayed in the display window 5 3, not only videos such as movies but also game screens are displayed. The table can be adjusted to 4-1. How to make a cut, Sikapi 4 o 5 t

4 o 6 Q Q embodiment Indications to the page 5 o 35 Next, this embodiment shown in Fig. 26 is a moving part that occupies most of the display 33. The content display window 5 4 is displayed on 4636, and the ticker display window 6 4 is displayed in the small area on the right side of this screen. 6. In this ticker display window 6 4, the hyperlink titles 4 3 are arranged in the vertical direction, and the number of hyperlink titles 4 is enough to fit in the ticker display window 6 4. It is designed to display a ticker that is characteristic of this embodiment, in which 3 is displayed as a set in a static state, and after a certain period of time, the next set is switched and displayed all at once. The fixed time is, for example, a general scrolling ticker display. The first hyperlink title 43 in one set appears under the ticker display window 64 and scrolls upward. This is the time until the last hyperlink title 4 3 in one set disappears on the ticker display window 6 4.

Shows a situation where the ticker display area 65 is still moving to the left. In order to start displaying the hyperlink title 4 06 on the ticker display unit 65 at the start of display of the subtitle 4 0 4 on the subtitle display unit 56, the topic 4 0 5— 1 The subtitle time extracted from the subtitle 4 0 4—1 was added to the hyperlink title 4 0 6—1 and the topics 4 0 5—2, 4 0 5—1 were extracted. The subtitle time T 1 3 attached to the subtitle 4 0 4-3 is also attached to the hyperlink titles 4 0 6-2 and 4 0 6-3.

First embodiment

Now, many video (video) editing software has a title-parlaying function, but it should be designed so that it can be used to add tags, comments, etc., not for display. I can do it. Therefore, in this embodiment shown in FIG. 28, the frame tag 4 0 7 is provided in each of the plurality of frames 5 7 constituting the moving image, and the tag is described here, so that all Frame 5 7-1, 5 7-2, 5 7-3 ·-5 7-n Frame Doug 4 0 7-1, 4 0 7 1 2, 4 0 7-3 · 4 0 7-through n (Represented schematically by a one-dot chain line in Fig. 28), the search generates topic 4 0 8 and generates link information from address information matching this topic 4 0 8. In Fig. 28, the state of finding topic 4 0 8-3 in frame 5 7-3 of frame 5 7-3 is shown, but this topic 4 0 8-3 is frame 5 7- 3 Since it is located at 3, the frame position is self-explanatory, and this frame position information is carried over to the link information. Thus, the corresponding link information can be displayed as a ticker as the frames 57 13 are displayed. Therefore, for example, if red shoes begin to appear in frames 5 7 1 and 3 and this product name is described in frame Doug 4 0 7-3, Tobic 4 0 8 _ 3 is this product name and red shoes Conveniently, the link information matching topic 4 0 8-3 starts to be displayed in the ticker display window.

Although it has already been explained that it is very difficult to charge for network distribution of content, according to the present invention, the ticker display area takes up little space, but a very large amount of link information can be processed. Therefore, it is possible to increase advertising revenues by retransmitting television broadcasts and video sharing services such as YouTube (trademark). In addition, even in the case of personal moving surface postings, economic value is given by the advertising sponsor, so it becomes possible to assist the video content creator with a part of the production cost.

Industrial applicability

The present invention can be widely applied not only to moving images but also to digitally moving content such as music, picture-story shows, reading books, and game screens. Notification information is not limited to advertisements, but can be widely used for local information. Content and link intelligence are not limited to personal computers, but also include television receivers that are not connected to the network, television receivers that can be connected to the network, portable information terminals, and mobile phones. It is. The present invention can also be used to sell content. That is, for example, the advertisement is accessed from the link information attached to the audition content, and the purchase fee is discounted or made free of charge.

In the future, if the content is a moving image, notification information that matches the image in the moving image can be displayed in the ticker display area (in a character string or an image related to the image). Let's go. In addition, for example, the ticker display area of a television receiver can be hidden, and the design can be linked with the ticker display area on the mobile phone side. This is because the content is enjoyed on the television receiver side, and the notification information is accessed and the content is selected on the mobile phone side. Because of this, they can be considered as one.) These are also within the scope of the present invention.

Claims

The scope of the claims

Content that changes over time, such as video and music, is transmitted by communication or broadcast, and link information for obtaining notification information such as advertisements to be displayed in accordance with the content display is communicated or Send by broadcast,

In response to these, the content is displayed in the content display area of the display screen of the display device, and the link information is displayed in the ticker display area of the display screen. :

Content storage for recording content,

Attached information recording for recording incidental information such as tags and captions related to content,

Address information storage part for recording address information for obtaining advertisement information such as advertisements,

In response to a content transmission request from the client computer, the content read from the content storage unit is transmitted by communication so that it is displayed in the content display area of the display screen of the client computer, or the content storage unit is transmitted according to the broadcast schedule. Content transmitting means for broadcasting the content read from the unit so as to be displayed in the content display area on the surface of the display device of the television receiver;

Link information generating means for comparing the auxiliary information in the auxiliary information storage unit with the address information of the address information storage unit, selecting address information matching the auxiliary information, and creating link information;

Send this link information to be displayed in the ticker display area on the display screen of the client computer or on the display screen of the television receiver connected to the network, or on the ticker display on the display screen of the television receiver. A link information transmission means for broadcasting to be displayed in the area;

On the receiving side:

On the display screen of the display device,

A content display area for displaying content obtained by communication or broadcasting, such as moving surfaces and music, which has the property of changing with time,

A ticker display area for displaying the link information acquired by communication or broadcasting so that the link information changes with time and the notification information indicated by the address information can be acquired when selected by an input device;

Display means for displaying side by side,

Content transmission / reception system with link information.

Content storage for recording content,

While displaying the content read from the content storage in advance on the display device, find a plurality of topics from the content of the scene of the displayed content, and send it to notification information such as advertisements related to each topic An input device for inputting the link information, a link information storage unit for recording the link information,

In response to a content transmission request from the client computer, the content read from the content storage unit is transmitted by communication so that it is displayed in the content display area of the display screen of the client computer, or from the content storage unit according to the broadcast schedule A content transmission means for broadcasting the read content to be displayed in the content display area of the screen of the display device of the television receiver;

Read the link information from the link information storage and send it to be displayed in the ticker display area of the display screen of the client computer or the display screen of the television receiver connected to the network, or Link information transmitting means for broadcasting so as to be displayed in the ticker display area of the display screen of the television receiver,

On the receiving side:

On the display screen of the display device,

A content display area for displaying content acquired by communication or broadcasting, such as video and music, which has the property of changing over time;

Display means for displaying side by side,

Content transmission / reception system with link information.

The link information includes a marker that defines the appearance position of the address information in the content. When the marker is found in the link information, the display means synchronizes the display of the link information related to the address information with the display of the content in the title force display area. The content transmission / reception system according to claim 1 or 2, wherein the link information is included.

Furthermore, it has a content search means that accepts a key word from the user, searches the content or notification information, and searches for content that matches the keyword, and the client computer display screen uses the content of the search result as a content option. The content transmission / reception system according to claim 1 or claim 2, which is presented in claim 1.

Further, upon receiving the selection of the link information on the ticker display area of each user, the notification information related to this link information is found, and the link information to this notification information is related to the preference of each user. Send as link intelligence to be displayed in the ticker display area of each user's display screen, or receive more selected link information in response to selection of link information in the ticker display area of many users 3. The transmission / reception system for content with link information according to claim 1 or 2, wherein the link information is found and transmitted so as to be displayed in a ticker display area of a display screen of all users.

Content that changes over time, such as videos and music, is provided by communication or broadcasting, and link information for obtaining notification information such as advertisements to be displayed according to the content display is communicated or A method provided by broadcasting, including content, incidental information such as tags and captions attached to the content, and address information for obtaining notification information such as advertisements,

Sending content to be displayed in the content display area on the display screen of the client computer or on the display screen of the television receiver;

Select link information that matches the incidental information of this content and create link information.

Transmitting the link information so as to be displayed in a ticker display area on a display screen of a client computer or on a display screen of a television receiver connected to a network.

Content that changes over time, such as videos and music, is provided by communication or broadcasting, and link information for obtaining notification information such as advertisements to be displayed according to the content display is communicated or A method of providing by broadcasting, wherein a plurality of topics are found from the contents and the contents of the scenes of the contents being displayed while displaying the contents on the display device, and related to each of the picks. Link information that has been input in advance from an input device to obtain advertisement information such as advertisements.

A method for providing content with link information, comprising: transmitting the link information so as to be displayed in a state force display area of a display screen of a client computer or a display screen of a television receiver connected to a network.

The method for providing content with link information according to claim 6 or 7, further comprising adding a marker that defines an appearance position of address information in the content to the link information.

In addition, accept keywords from users and search for content or incidental information to find content that matches the key words.

The method for providing content with link information according to claim 6 or 7, comprising presenting the content of the search result as a content option.

Further, upon receiving selection of link information on the ticker display area of each user, the notification information related to this link information is found, and the link information to this notification information is linked to each user's preference. Information that is sent to be displayed in the ticker display area of each user's display screen, or more link information that is selected in response to selection of link information in the ticker display area of many users 8. The method for providing content with link information according to claim 6 or 7, further comprising: transmitting the link information so that the link information is displayed in a ticker display area of a display screen of all the users.

A program for executing the content information-adding method according to any one of claims 6 to 10 in a computer evening.

A record readable recording comprising a program for causing the content providing method with link information according to any one of claims 6 to 10 to be executed on a computer.

On the display screen of the display device,

Link information that associates the incidental information of the content acquired by communication or broadcasting with address information for acquiring notification information such as advertisements to be matched to the incidental information, A ticker display area for displaying so that the notification information indicated by the address information can be acquired when the input information is selected with an input device.

With a display means for displaying

The display means for displaying content with link information, wherein the display means displays the link information in accordance with the display of the content.

On the display screen of the display device, a content display area for displaying content acquired by communication or broadcast, such as video or music, which has a property that changes with time, and the content acquired by communication or broadcast Selects multiple topics found from the scene content, link information for obtaining advertisement information such as advertisements, prepared in relation to each topic, to change over time and with an input device In order to obtain the notification information indicated by the address information when the

A display device for content with link information, comprising display means for displaying link information in accordance with the display of the content.

Further, when the display means finds in the link information a marker that defines the appearance position of the address information in the content, the display of the link information related to the address information is displayed in the content in the ticker display area. The content display device with link information according to claim 13, wherein the content information display device is synchronized with the content information.

15. The display device for content with link information according to claim 13 or 14, further comprising a link information storage part for storing the link information.

Displaying content acquired by communication or broadcasting, such as video and music, that changes over time, in the content display area of the display screen of the display device,

The link information that associates the incidental information of the content acquired by communication or broadcasting with the address information for acquiring notification information such as advertisements to be matched with the incidental information so as to change over time and the input device Displaying in the ticker display area of the display screen, displaying the content display area and the ticker display area side by side so that the notification information indicated by the address information can be acquired when selected in

Display link information to match the content display,

To display content with link information including

Link information for acquiring notification information such as advertisements prepared in relation to each topic of a plurality of topics found from the contents of scenes of the content obtained by communication or broadcasting, Displaying in the ticker display area of the display screen so that the notification information indicated by the address information can be obtained when it is changed with time and selected by the input device;

Displaying the content display area and the ticker display area side by side;

Display link information to match the content display,

To display content with link information including

Further, when a marker that defines the appearance position of the address information in the content is found in the link information, the display of the link information related to the address information is synchronized with the display of the content. A method for displaying content with link information according to claim 17 or claim 18.

Further, when link information is selected by the input device in the ticker display area, the display of the content in the content display area is temporarily stopped. How to display content with link information.

Further, when link information is selected by the input device in the ticker display area, the display of the content in the content display area is paused, and at least the content recording is started at this point, The display of content with link information according to claim 17 or claim 18, further comprising: enabling the playback display of the recorded content to be selected in the subsequent content display when the pause is released. Method.

The method for displaying content with link information according to claim 17, further comprising storing the link information so that it can be read out as necessary.

A program for causing a computer to execute the method for displaying content with link information according to any one of claims 17 to 22.

A computer-readable recording medium in which a program for causing a computer to execute the method for displaying content with link information according to any one of claims 17 to 22 is recorded.

A relay device that relays content that has the property of changing over time, such as video and music, and is associated with incidental information such as tags and captions.

An address information storage unit for recording address information for acquiring advertisement information such as advertisements, an additional information extracting device for receiving content and extracting the additional information part from the content, and at least the content The main part is transferred by communication so that it is displayed in the content display area of the display screen of the client computer, or the client A content relay means for sending a content transmission request from the pure evening to the content transmission side;

The supplementary information extracted by the supplementary information extracting device is compared with the address information of the address information storage part, address information matching the supplementary information is selected, link information is created, and the link information is created by the client computer. Link information transmitting means for transmitting by communication so that it is displayed in the ticker display area of the display screen,

A content relay device comprising:

This is a content relay method that relays content that has properties that change with time, such as videos and music, and that is associated with additional information such as tags and captions, and is used to obtain advertisement information. Communication, receiving content, extracting content information from this content, and displaying at least the main part of the content in the content display area of the display screen of the client computer. Transfer or make the content sending request from the client computer to the content sending side,

Select the address information to be matched to the incidental information of this content, create link information, send this link information by communication so that it is displayed in the ticker display area of the display screen of the client computer,

Content relay method.

A program for causing a computer to execute the content relay method according to claim 26. A computer-readable recording medium on which a program for causing a computer to execute the content relay method according to claim 26 is recorded.

Caption as supplementary information given to the content of the video content from time to time, and address information for obtaining notification information such as advertisements,

Analyzing the caption to obtain multiple topics, checking the appearance position on the time axis in the topic content, identifying the appearance position of each topic, and the address matching each topic Selecting information and creating link information having the appearance position information;

Send this link information to be displayed in the ticker display area on the display screen of the client computer or on the display screen of the television receiver connected via the network, or on the display screen of the television receiver. When broadcasting to be displayed in the ticker display area

How to provide link information including

Attached information such as tags and comments that indicate the contents of this frame, and address information for obtaining advertisement information such as advertisements. Having,

By searching the incidental information attached to the frame, address information matching the incidental information is selected, and link information including frame position information indicating the appearance position of the frame to which the matched incidental information belongs is displayed. Creating,

Send this link information to be displayed in the ticker display area on the display screen of the client computer or on the display screen of the television receiver connected to the network, or on the ticker display on the display screen of the television receiver. Broadcast to be displayed in the area,

How to provide link information including

A program for causing a computer to execute the link information providing method according to claim 29 or 30.

A computer-readable recording medium on which a program for causing a computer to execute the link information providing method according to claim 29 or 30 is recorded.

A content storage system for recording moving content, a link information input system for adding link information to advertisements and the like in advance to frames constituting the content, and the link A link information transmission system that transmits or broadcasts information to be displayed in a ticker display area of a display screen on the receiving side, and the content storage system records video content. With content storage for storing

The link information input system includes a display device that displays the content read from the content storage unit, and an arbitrary frame among a plurality of frames constituting the content while displaying the content. An input device for inputting this link information and link information for recording this input link information in order to find a topic from the contents and attach link information to advertisement information related to this topic. The link information transmission system reads link information from the link information storage unit, and displays a ticker on a display screen of a client computer or a display screen of a television receiver connected to a network. Transmitter or television receiver that transmits to be displayed in the display area Of the display screen, a broadcast device, which broadcasts to be displayed in the ticker display area Bei ^

Link information providing system that specializes in

The link information input system uses the input device to display the appearance frame information indicating in which frame the topic appears, or the position information on the time axis in the content in which the topic appears. The link information providing system according to claim 33, wherein the link information can be used to add to the link information.

The display device has a pause function that pauses the display of content at an arbitrary frame, and the link information input system indicates the appearance position of the topic and the content of the frame at the position where the display of the content is paused. The frame position information indicating the appearance position in the content or the appearance position information on the time axis in the content of the topic can be used to add to the link information. A system for providing the link information described.