WO2002098029A1 - Systeme interactif et procede permettant de recueillir et de generer des donnees et des rapports generateurs concernant des habitudes d'ecoute - Google Patents

Systeme interactif et procede permettant de recueillir et de generer des donnees et des rapports generateurs concernant des habitudes d'ecoute Download PDF

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Publication number
WO2002098029A1
WO2002098029A1 PCT/US2001/017261 US0117261W WO02098029A1 WO 2002098029 A1 WO2002098029 A1 WO 2002098029A1 US 0117261 W US0117261 W US 0117261W WO 02098029 A1 WO02098029 A1 WO 02098029A1
Authority
WO
WIPO (PCT)
Prior art keywords
data
computer
remote
viewer
viewing
Prior art date
Application number
PCT/US2001/017261
Other languages
English (en)
Inventor
S. Lerner David
Original Assignee
Think Tank & Associates
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Think Tank & Associates filed Critical Think Tank & Associates
Priority to PCT/US2001/017261 priority Critical patent/WO2002098029A1/fr
Publication of WO2002098029A1 publication Critical patent/WO2002098029A1/fr

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/38—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space
    • H04H60/41—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space for identifying broadcast space, i.e. broadcast channels, broadcast stations or broadcast areas
    • H04H60/44—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space for identifying broadcast space, i.e. broadcast channels, broadcast stations or broadcast areas for identifying broadcast stations
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/38—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space
    • H04H60/41—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space for identifying broadcast space, i.e. broadcast channels, broadcast stations or broadcast areas
    • H04H60/43—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying broadcast time or space for identifying broadcast space, i.e. broadcast channels, broadcast stations or broadcast areas for identifying broadcast channels
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/61—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54
    • H04H60/64—Arrangements for services using the result of monitoring, identification or recognition covered by groups H04H60/29-H04H60/54 for providing detail information

Definitions

  • the present invention relates to a system and method for collecting and transmitting data concerning the viewing habits of a viewer.
  • the present invention instantaneously records the data concerning the viewing habits of the viewer while he or she watches programming on a television or streaming media on a conventional personal computer (PC) monitor.
  • PC personal computer
  • Network, cable and independent television stations broadcast programs to viewers via conventional airwaves transmission, satellite transmission and cable TV systems.
  • the television stations develop and broadcast programs based upon viewer interest and availability of advertising sponsorship. Advertisers purchase advertising time slots, e.g., commercials, during the broadcast program in order to market goods and/or services to the viewing audience.
  • the television stations generally determine rates for the commercials based upon the number of viewers as determined through a media research agency such as Nielsen Media Research.
  • the media research agency estimates the number viewers per broadcast based upon an small electronic sampling system.
  • the current sampling system in operation places electronic meters in five thousand randomly selected households which comprises one sample and typically five samples are taken per day.
  • the electronic meters currently in use collect data regarding which_channels the viewers are watching and may provide some information as to who is watching.
  • the data collected on the electronic meters is automatically transmitted to a central database.
  • the viewer may also have to complete a handwritten viewing log which catalogues which broadcasts they actually watched.
  • individuals may have to train the households on the use of the electronic meter and how to correctly complete any viewing logs.
  • the present ratings system provides an estimate of the actual viewing audience, the resulting ratings are based on a relatively small sample when compared to the total viewing audience, e.g., 5000 households per sample v. 99.4 million TV households in the U.S.
  • the present ratings system must therefore extrapolate and estimate the viewing habits of the households based on significantly small number of households.
  • the present invention provides a system and method that allows the collection of data regarding viewing habits from a larger sample in a more efficient and accurate manner.
  • the present invention eliminates the necessity for any training of the household regarding its use and allows the actual viewer to maintain greater anonymity and not sacrifice accuracy. Also, the present invention eliminates the need for the viewer to maintain a handwritten log.
  • the present invention relates to a system and method for collecting and transmitting data concerning the viewing habits of a viewer.
  • the present invention instantaneously records the data concerning the viewing habits of the viewer while he or she watches prograrmriing on a television or streaming media on a conventional personal computer (PC) monitor.
  • the data concerning the viewer's viewing habits is collected and stored onto a memory arrangement, e.g., memory chip, memory card or flash memory chip, within a universal remote control if the viewer is watching television programming or the data may be stored on the memory residing within the PC if the viewer is watching streaming media on a PC monitor.
  • the viewer periodically transmits this data to a server arrangement via a communications network.
  • the server arrangement compiles and generates general statistical reports concerning the viewer's viewing habits.
  • the server arrangement generates reports which are then available to interested parties such as network and cable broadcasters, syndicators, local television broadcasters, local cable companies, satellite distributors, advertising agencies, owners of the system itself, program producers, news media, research analysts
  • Figure 1 shows an exemplary embodiment of the present invention.
  • Figure 2 shows a second exemplary embodiment of the present invention.
  • the present invention includes a universal infrared remote control equipped with memory capabilities such as a memory card or chip.
  • the viewer may use the remote control while watching a television broadcast.
  • the remote control records and stores the channels that the viewer views during a sitting.
  • the viewer inputs a unique user code in order to identify himself or herself as the actual user, the remote control records the unique user code and channels viewed by the viewer while operating the remote control.
  • the remote control also records the length of time each channel was viewed by the viewer based upon a minimum amount of viewing time.
  • a channel code is associated with each channel so that the remote control records both the user and channel code.
  • the viewers submit demographic data, e.g. age, sex, race, marital status and geographic location, to the server arrangement at the time the viewer starts using the system. So, when the viewer transmits his or her viewing data using the unique user code, the server arrangement has the appropriate demographic information associated with it. The viewer may update any associated demographic data stored on the server arrangement at any time.
  • an identification verification method may be employed such as through the use of credit card accounts or a viewer registration form accessible from the server arrangement. The verification method assists in ensuring the accuracy of the viewer data.
  • the present invention may include a plurality of viewers, a plurality of server arrangements, and a plurality of user computing arrangements.
  • the viewer may then transmit the stored data to the server arrangement via a communications network.
  • the time period between the transmittal of stored data may vary depending upon the storage capabilities of the storage arrangement within the remote control.
  • the stored data may be transmitted to a server arrangement by connecting the remote to a user computing arrangement, e.g., a personal computer, where the user computing arrangement establishes a connection to the server arrangement via the communications network.
  • Other methods of transmitting the stored data to the server arrangement may include the use of removable memory cards within the remote control, transfer of the stored data onto a separate storage arrangement, e.g. floppy disk, CD-ROM, DVD, etc., transfer of data through the use of wireless technology, e.g.
  • the server arrangement Upon receipt of the data, the server arrangement stores the data and may generate statistical reports based upon the data it receives from the viewers.
  • Software residing in the memory arrangement of the universal remote control formats the stored data for transmittal to the server arrangement. The software provides the functionality for the storage and transmittal of data.
  • the server arrangement may generate statistical data on the number of viewers viewing any channel on any given day at any particular time. If a business user, e.g., a broadcast producer, network executive, advertiser, etc., wants to know how many viewers watched a particular broadcast, then he or she may connect to the server arrangement via the communications network. The business user may submit a query to the server arrangement and the server arrangement transmits a report to the business user's computing arrangement that contains the requested data.
  • the reports available to the business users may contain a plethora of data concerning viewing habits such as ranking of the most popular broadcasts, the most watched time slots, what age groups are watching, what type of broadcast programs are watched by certain age groups, ranking of broadcast programs by region of the country, etc.
  • the general information concerning viewer habits may be accessible at an interactive webpage maintained by the server arrangement.
  • the interactive webpage would include a continuous stream of data concerning the real time rating results similar to real time stock quotes. Viewers who access the interactive webpage are able to make additional comments concerning recent broadcast programs. Also, broadcasters and advertisers may post opinion polls and receive feedback concerning their broadcast programs through the interactive webpage.
  • the present invention may be used in conjunction with a conventional personal computer (PC) in order to create ratings for broadband broadcasts over the World Wide Web, e.g., Broadcast.com. Similar to the above use with a universal remote control, the present invention may also be used to collect and store data concerning streaming media that a viewer may watch on a conventional personal computer (PC) monitor.
  • the data concerning the streaming media viewing may be stored on the memory arrangement residing on the PC, e.g., the hard drive storage, or the data may be stored on a portable storage arrangement, e.g., a floppy disk drive or CD ROM.
  • software residing on the PC's storage arrangement enables the storage and transmittal of the data to a server arrangement.
  • the user may obtain the software by retrieving a copy from the server arrangement or transferring the software from a portable storage arrangement onto the memory residing within the PC.
  • the present invention could store a viewer's viewing and listening habits while viewing streaming media, e.g., conventional and INTERNET radio broadcasts, conventional and INTERNET television broadcasts, short films, movies, audio files (MP3, INTERNET jukeboxes), sports events, video files, publications, etc. over the World Wide Web.
  • the present invention could record the location, e.g., URL address, visited by the user and the time the user spends viewing the streaming media and store the data on the memory residing within the PC, a floppy disk or CD ROM.
  • the viewer may periodically transmit the stored data to a server arrangement via a communications network.
  • the server arrangement then generates statistical reports based upon the data it receives as described above.
  • the present invention provides a universal remote control device capable of storing data regarding the viewer's viewing habits and transmitting the stored data to a sever arrangement via a communications network. It also provides a means to store and transmit data to the server arrangement regarding viewing habits related to streaming media over the World Wide Web. Business users may then retrieve reports generated by the server arrangement containing statistical data regarding the viewing habits of the viewers who use the present invention. In addition to customized reports for business users, the server arrangement may generate general information regarding the viewer habits. The general information may be readily accessible to the general public through conventional communication network systems such as the INTERNET on the interactive webpage described above. The general public may access the general information from an interactive webpage maintained through the use of the server arrangement.
  • the server arrangement may transmit the general information via a communication network such as the INTERNET to any accessible location, e.g. webpage on the World Wide Web, such as Yahoo, Excite, AOL, About, Netscape, Lycos, MSN or Go. Therefore, the present invention provides specialized information for business users and general information for the public, all of which concerns the viewing habits of a much larger, diverse and dynamic sample audience.
  • a communication network such as the INTERNET
  • any accessible location e.g. webpage on the World Wide Web, such as Yahoo, Excite, AOL, About, Netscape, Lycos, MSN or Go. Therefore, the present invention provides specialized information for business users and general information for the public, all of which concerns the viewing habits of a much larger, diverse and dynamic sample audience.
  • the present invention is described in the context of the television, it is also conducive to any media format, e.g., films, movies, music, electronic publications, where the user views or listens to various content from multiple sources such as radio broadcasts where the listener may listen to various radio broadcast stations, viewing various webpages over the World Wide Web, changing music selections from a predetermined database, e.g., MP3, music transferred through real time streaming, music accessible for content sharing or electronic publications, e.g. books, magazines, newspapers, that may be accessible from various locations.
  • a predetermined database e.g., MP3, music transferred through real time streaming, music accessible for content sharing or electronic publications, e.g. books, magazines, newspapers, that may be accessible from various locations.
  • the remote of the present invention may interact with known systems such as the TEVO or REPLAY systems.
  • the Phillips TiVo HDR312 and TiVo HDR612 systems provide up to 30 hours of storage capacity, 8-second instant replay of content, pause, fast forward, rewind and jump-to-live buttons on remotes with multiple picture quality settings.
  • ReplayTV has created the foundation for offering personal television to viewers worldwide via digital set-top boxes. ReplayTV gives viewers the ability to find and record their favorite shows so they can be watched at any time. ReplayTV also controls live television with pause, rewind, instant replay and slow-motion features.
  • the remote of the present invention is adapted and adaptable for use in connection with such digital video recorder devices and provides information with respect to channels and content that is recorded and most preferred by viewers using such devices.
  • FIG. 1 there is shown a first embodiment 100 of the interactive system of this invention.
  • the viewer uses a remote 101 to control a television or computer 102.
  • a remote 101 to control a television or computer 102.
  • the use of a remote may not be critical, although tracking of the browsing and surfing information and period spent at a given location on the world wide web may be tracked by a remote unit according to this invention.
  • the remote 101 contains software and hardware known in the art to track stations as the user selects different channels.
  • Each button depressed is recorded into the memory of the remote 101 for subsequent or simultaneous transmission of the viewing data to a server system.
  • the data may be directly transmitted by the remote 101, or the data may be downloaded to a cradle 103 for transmission to a computer 104 for analysis of the data.
  • the computer 104 may transmit the data or analysis thereof to remote locations via the distributed global computer network, i.e. the INTERNET 105 or via discrete private linkups over telephone lines, wide area networks, local area networks or the like.
  • the remote 101 may be rechargeable, and the cradle 103 may be adapted to recharge the remote.
  • the data may be downloaded to the cradle 103 for transmission to a computer 104, or the cradle may signal the remote 101 to transmit the data to a computer 104 via an infra-red receiver linked to the computer, or via a wired connection.
  • the receiving computer 104 preferably processes the data into a defined format for direct review and/or transmits either the raw data, the processed data, or both to a remote viewing data collection host computer where the information may be further processed and analyzed as needed.
  • the remote 101, while in the cradle 103 may further function as a viewer feedback unit, allowing interactive TV viewing.
  • FIG. 2 there is shown a second embodiment 200 of the interactive system of this invention.
  • the viewer uses a remote 201 to control a television 202.
  • the remote 201 contains software and hardware known in the art to track stations as the user selects different channels. Each button depressed is recorded into the memory of the remote 201 for subsequent or simultaneous transmission of the viewing data to a server system.
  • the data may be directly and automatically transmitted by the remote 201 to a computer 204 via an TR receiver, or the viewer may activate the transmission of the data to the computer 204.
  • the computer 204 may transmit the data or analysis thereof to remote locations via the distributed global computer network, i.e. the INTERNET 205 or via discrete private linkups over telephone lines, wide area networks, local area networks or the like.
  • the remote 201 may be rechargeable, but no cradle need be used in this embodiment of the invention.
  • the receiving computer 204 preferably processes the data into a defined format for direct review and/or transmits either the raw data, the processed data, or both to a remote viewing data collection host computer where the information may be further processed and analyzed as needed.

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  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

L'invention concerne un système et un procédé permettant de recueillir et de transmettre des données concernant les habitudes d'écoute d'un téléspectateur. Le système permet d'enregistrer instantanément les données concernant les habitudes d'écoute du téléspectateur pendant que celui-ci regarde une émission à la télévision ou celles d'un utilisateur pendant que celui-ci visualise une transmission multimédia en continu sur un écran d'ordinateur personnel (PC) conventionnel.
PCT/US2001/017261 2001-05-25 2001-05-25 Systeme interactif et procede permettant de recueillir et de generer des donnees et des rapports generateurs concernant des habitudes d'ecoute WO2002098029A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
PCT/US2001/017261 WO2002098029A1 (fr) 2001-05-25 2001-05-25 Systeme interactif et procede permettant de recueillir et de generer des donnees et des rapports generateurs concernant des habitudes d'ecoute

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/US2001/017261 WO2002098029A1 (fr) 2001-05-25 2001-05-25 Systeme interactif et procede permettant de recueillir et de generer des donnees et des rapports generateurs concernant des habitudes d'ecoute

Publications (1)

Publication Number Publication Date
WO2002098029A1 true WO2002098029A1 (fr) 2002-12-05

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Cited By (15)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1521464A2 (fr) * 2003-10-01 2005-04-06 Koplar Interactive Systems International, LLC Méthode et dispositif pour moduler un signal vidéo avec des signaux de données
WO2008042923A2 (fr) * 2006-10-02 2008-04-10 Nielsen Media Research, Inc. Procédé et système de collecte d'informations sur l'utilisation de dispositifs portatifs
FR2908571A1 (fr) * 2006-11-09 2008-05-16 Mediametrie Sa Dispositif et procede pour mesure d'audience dans un foyer numerique
FR2940562A1 (fr) * 2008-12-22 2010-06-25 France Telecom Procede, dispositif et systeme d'identification de contenus audiovisuels
EP2209236A1 (fr) * 2009-01-16 2010-07-21 GfK Telecontrol AG Dispositif pour collecter des données de mesure d'audience
US9100132B2 (en) 2002-07-26 2015-08-04 The Nielsen Company (Us), Llc Systems and methods for gathering audience measurement data
US9124769B2 (en) 2008-10-31 2015-09-01 The Nielsen Company (Us), Llc Methods and apparatus to verify presentation of media content
US9203642B2 (en) 2007-07-09 2015-12-01 The Nielsen Company (Us), Llc. Method and system for collecting data on a wireless device
US9209917B2 (en) 2005-09-26 2015-12-08 The Nielsen Company (Us), Llc Methods and apparatus for metering computer-based media presentation
US9225845B2 (en) 2006-10-02 2015-12-29 The Nielsen Company (Us), Llc Methods and apparatus for collecting information about portable device usage
US9449279B2 (en) 2010-06-24 2016-09-20 The Nielsen Company (Us), Llc Network server arrangements for processing non-parametric, multi-dimensional, spatial and temporal human behavior or technical observations measured pervasively, and related methods for the same
US9613363B2 (en) 2010-08-25 2017-04-04 The Nielsen Company (Us), Llc Methods, systems and apparatus to generate market segmentation data with anonymous location data
US10083459B2 (en) 2014-02-11 2018-09-25 The Nielsen Company (Us), Llc Methods and apparatus to generate a media rank
US11227291B2 (en) 2007-11-02 2022-01-18 The Nielsen Company (Us), Llc Methods and apparatus to perform consumer surveys
US11502914B2 (en) 2009-05-08 2022-11-15 The Nielsen Company (Us), Llc Systems and methods for behavioural and contextual data analytics

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WO1999021077A1 (fr) * 1997-10-17 1999-04-29 Gateway 2000, Inc. Dispositif d'ordinateur modulaire et clavier d'ordinateur destine a un dispositif modulaire
WO1999060782A1 (fr) * 1998-05-15 1999-11-25 Evolve Products, Inc. Guide electronique de programmes et publicite sur un affichage commande a distance

Patent Citations (4)

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US4907079A (en) * 1987-09-28 1990-03-06 Teleview Rating Corporation, Inc. System for monitoring and control of home entertainment electronic devices
WO1994015417A1 (fr) * 1992-12-18 1994-07-07 Minimetrics Limited Dispositif d'enregistrement de donnees d'etudes de marches
WO1999021077A1 (fr) * 1997-10-17 1999-04-29 Gateway 2000, Inc. Dispositif d'ordinateur modulaire et clavier d'ordinateur destine a un dispositif modulaire
WO1999060782A1 (fr) * 1998-05-15 1999-11-25 Evolve Products, Inc. Guide electronique de programmes et publicite sur un affichage commande a distance

Cited By (31)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9100132B2 (en) 2002-07-26 2015-08-04 The Nielsen Company (Us), Llc Systems and methods for gathering audience measurement data
US7650624B2 (en) 2002-10-01 2010-01-19 Koplar Interactive Systems International, L.L.C. Method and apparatus for modulating a video signal with data
EP1521464A3 (fr) * 2003-10-01 2005-04-20 Koplar Interactive Systems International, LLC Méthode et dispositif pour moduler un signal vidéo avec des signaux de données
EP1521464A2 (fr) * 2003-10-01 2005-04-06 Koplar Interactive Systems International, LLC Méthode et dispositif pour moduler un signal vidéo avec des signaux de données
US9209917B2 (en) 2005-09-26 2015-12-08 The Nielsen Company (Us), Llc Methods and apparatus for metering computer-based media presentation
US9008586B2 (en) 2006-10-02 2015-04-14 The Nielsen Company (Us), Llc Methods and apparatus to collect wireless information
WO2008042923A2 (fr) * 2006-10-02 2008-04-10 Nielsen Media Research, Inc. Procédé et système de collecte d'informations sur l'utilisation de dispositifs portatifs
WO2008042923A3 (fr) * 2006-10-02 2008-10-23 Nielsen Media Res Inc Procédé et système de collecte d'informations sur l'utilisation de dispositifs portatifs
US9432868B2 (en) 2006-10-02 2016-08-30 The Nielsen Company (Us), Llc Methods and apparatus to collect wireless information
US9225845B2 (en) 2006-10-02 2015-12-29 The Nielsen Company (Us), Llc Methods and apparatus for collecting information about portable device usage
FR2908571A1 (fr) * 2006-11-09 2008-05-16 Mediametrie Sa Dispositif et procede pour mesure d'audience dans un foyer numerique
US9203642B2 (en) 2007-07-09 2015-12-01 The Nielsen Company (Us), Llc. Method and system for collecting data on a wireless device
US11227291B2 (en) 2007-11-02 2022-01-18 The Nielsen Company (Us), Llc Methods and apparatus to perform consumer surveys
US11778268B2 (en) 2008-10-31 2023-10-03 The Nielsen Company (Us), Llc Methods and apparatus to verify presentation of media content
US9124769B2 (en) 2008-10-31 2015-09-01 The Nielsen Company (Us), Llc Methods and apparatus to verify presentation of media content
US10469901B2 (en) 2008-10-31 2019-11-05 The Nielsen Company (Us), Llc Methods and apparatus to verify presentation of media content
US11070874B2 (en) 2008-10-31 2021-07-20 The Nielsen Company (Us), Llc Methods and apparatus to verify presentation of media content
FR2940562A1 (fr) * 2008-12-22 2010-06-25 France Telecom Procede, dispositif et systeme d'identification de contenus audiovisuels
EP2209236A1 (fr) * 2009-01-16 2010-07-21 GfK Telecontrol AG Dispositif pour collecter des données de mesure d'audience
CN102282786B (zh) * 2009-01-16 2016-08-03 Gfk遥控器公司 用于采集受众调查数据的监视器装置
CN102282786A (zh) * 2009-01-16 2011-12-14 Gfk遥控器公司 用于采集受众调查数据的监视器装置
WO2010081247A1 (fr) * 2009-01-16 2010-07-22 Gfk Telecontrol Ag Moniteur pour collecter des données de recherche d'audience
US11502914B2 (en) 2009-05-08 2022-11-15 The Nielsen Company (Us), Llc Systems and methods for behavioural and contextual data analytics
US9449279B2 (en) 2010-06-24 2016-09-20 The Nielsen Company (Us), Llc Network server arrangements for processing non-parametric, multi-dimensional, spatial and temporal human behavior or technical observations measured pervasively, and related methods for the same
US9613363B2 (en) 2010-08-25 2017-04-04 The Nielsen Company (Us), Llc Methods, systems and apparatus to generate market segmentation data with anonymous location data
US9996855B2 (en) 2010-08-25 2018-06-12 The Nielsen Company (Us), Llc Methods, systems and apparatus to generate market segmentation data with anonymous location data
US10380643B2 (en) 2010-08-25 2019-08-13 The Nielsen Company (Us), Llc Methods, systems and apparatus to generate market segmentation data with anonymous location data
US10713687B2 (en) 2010-08-25 2020-07-14 The Nielsen Company (Us), Llc Methods, systems and apparatus to generate market segmentation data with anonymous location data
US11170410B2 (en) 2010-08-25 2021-11-09 The Nielsen Company (Us), Llc Methods, systems and apparatus to generate market segmentation data with anonymous location data
US11769174B2 (en) 2010-08-25 2023-09-26 The Nielsen Company (Us), Llc Methods, systems and apparatus to generate market segmentation data with anonymous location data
US10083459B2 (en) 2014-02-11 2018-09-25 The Nielsen Company (Us), Llc Methods and apparatus to generate a media rank

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