WO2001022282A1 - Systeme direct de commercialisation en gros et de gestion optimale affilie au commercant - Google Patents

Systeme direct de commercialisation en gros et de gestion optimale affilie au commercant Download PDF

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Publication number
WO2001022282A1
WO2001022282A1 PCT/US1999/021575 US9921575W WO0122282A1 WO 2001022282 A1 WO2001022282 A1 WO 2001022282A1 US 9921575 W US9921575 W US 9921575W WO 0122282 A1 WO0122282 A1 WO 0122282A1
Authority
WO
WIPO (PCT)
Prior art keywords
merchant
consumer
server
retail
information
Prior art date
Application number
PCT/US1999/021575
Other languages
English (en)
Inventor
Michael Jay Langhammer
Original Assignee
Michael Jay Langhammer
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Michael Jay Langhammer filed Critical Michael Jay Langhammer
Priority to AU63927/99A priority Critical patent/AU6392799A/en
Priority to PCT/US1999/021575 priority patent/WO2001022282A1/fr
Publication of WO2001022282A1 publication Critical patent/WO2001022282A1/fr
Priority to US10/097,842 priority patent/US7797195B2/en
Priority to US12/040,556 priority patent/US20080147507A1/en

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Definitions

  • the present invention relates to management information systems that facilitate retail sales of goods to consumers.
  • manufacturers of brand products want to ensure that traditional merchants will carry their merchandise and exert efforts to sell it (whether through their own stores or, unwittingly, through competitors); the best way to do this is to ensure that merchants will make attractive profit margins on sales of those products.
  • manufacturers have in the past instituted retail price maintenance policies, such as refusing to sell to merchants that sell below a manufacturer- mandated minimum price, or limiting distribution to limited numbers of merchants in particular territories.
  • manufacturers have instituted a policy of refusing to sell to merchant that make retail sales via the Internet.
  • this system comprises a computer server for connecting to a remote computer system under control of a consumer, the server delivering to the remote computer system, information regarding products for retail sale.
  • the computer server receives information from the consumer and from this information assigns the consumer to one of a plurality of independent retail merchants that are affiliated with the server.
  • the server then provides the remote computer with identifying information for the assigned retail merchant, to be displayed by the remote computer along with information regarding products for sale.
  • each retail merchant's markup is set by the merchant, by reference to a wholesale price for particular items.
  • workstations 32 and 40 may also be outfitted with mass storage devices as is typically the case in commercially available personal computers, but that such is not necessarily required in the embodiment of the invention being described herein, particularly where such workstations are special purpose "web" computers having minimal storage capacity, and thus mass storage devices have not been shown in Fig. 1 associated with those workstations 32 and 40 and only associated with workstation 46.
  • the data tables 60 also store item information for the products that are sold via the direct marketing system.
  • the primary table for item information is a table 104 storing basic information for each item carried by the business entity operating the direct marketing system.
  • Auxiliary tables related to table 104 include a manufacturer authorization table 106 for identifying manufacturers authorized to carry certain items and a markup table 108 for identifying merchant price markups on particular items.
  • An additional table 110 is used to identify specific exceptions to the general rules defined by table 104, 106 and 108, and to provide alternate search keys useful in connection with table 104.
  • This merchant identifier maps to the merchant identifiers used in fields 120 and 128 of the tables that store merchant information. As will be seen below, merchants are affiliated with consumer transactions that are produced in accordance with some of the methods of the present invention, and this affiliation is established through a merchant identifier stored in field 184.
  • An additional field 185 stores a merchant reference number for transactions. This field is used for those transactions that are consummated at retail workstations in accordance with the process of Fig. 5, for shipment to a merchant and subsequent delivery by the merchant to a consumer. This field may also be used to store reference characters entered by a merchant when the merchant orders items for inventory in accordance with the process of Fig. 6. Additional information regarding the transaction is also available from fields 186, 188, 190 and 192.
  • a final table illustrated in Fig. 3 is an alternate/exception/search information table 1 10.
  • This table is used to provide special information which cannot be fitted into the format of the item inforaiation table 104 and/or merchant markup table 108.
  • Records in the altemate/exception/search information table 1 10 can provide two different kinds of exception information.
  • a record in this table may provide a keyword to be used for searching for an item that is different than the keywords in the item information table 104.
  • a record in this table may also provide an item specific markup that deviates from the markup established in the merchant markup table 108 for an item's group.
  • Each record in the altemate/exception/search information table 110 two of which are shown in Fig. 3, includes a field 316 identifying a type for the record.
  • This subdirectory is known as a demo subdirectory because it is used for displaying demonstration catalogs to consumers.
  • consumers are not able to view pricing in the demonstration catalog, but only can view the catalog of items. Item prices can be viewed, and items can be purchased, only after a merchant affiliation has been established.
  • step 364 if a user is in a merchant subdirectory, as noted above, only those subcategories in which the merchant carries at least one item for online shopping will be displayed.
  • the catalogs displayable by merchants are customizable at whatever level of granularity is desired.
  • step 366 the user selects the lowest level subcategory for a particular line of goods.
  • step 366 particular steps are taken to display items that are for sale in that subcategory.
  • the user has a cookie with a consumer ID number then the consumer is moved to the affiliated merchant's subdirectory that has been assigned to the consumer. If the user is in a merchant's subdirectory then the merchant's logo is displayed, otherwise the wholesaler's logo is displayed.
  • particular subcategory advertisements may be displayed if applicable.
  • step 378 the merchant's logo is displayed and a retail price established by the merchant is detennined by retrieving the wholesale price from the item info table, retrieving the merchant's markup from the merchant markup table or from the exception table, and computing and displaying the retail price. Processing then continues to step 374 where the image for the item and the register button are displayed so that the user may register to make a purchase for the item.
  • the merchant's logo is presented on this page so that the consumer is made aware of their affiliation with the merchant.
  • the consumer In addition to a login identifier and password, the consumer must supply address information that can be used in verifying the billing address of the consumer.
  • the terms and conditions of the use of the system, including warranty terms and other policies may be provided on this page so as to be certain that any consumer who registers with the system and makes purchases has been advised of these terms and conditions.
  • the user may specify an invalid password (i.e., one that is too short or has disallowed characters), in which case in step 434 the user is notified that the password they have selected is invalid, and the user is returned to step 432 to request a password again.
  • the user may also select a login identifier that is a duplicate of a login identifier selected by another user.
  • Online shopping at retail terminal is similar to online shopping that may be performed by a consumer at a private home or other Internet location using a web browser.
  • a catalog of items is displayed to the consumer. The items in this catalog are derived from items authorized for merchant sale.
  • shopping through a retail workstation is associated with a retail merchant that is responsible for the retail workstation.
  • retail shopping in a merchant location is always associated with a single merchant. It will be noted that the use of retail workstations for consumer shopping at a merchant's retail location, will enhance the sales of products by the entity sponsoring the direct marketing system and managing server 12.

Abstract

L'invention concerne un système direct de commercialisation en gros et de gestion optimale affilié au commerçant. Un serveur informatique (12) se connecte à un système informatique distant (42) sous le contrôle d'un client, et transmet au système informatique distant des informations concernant des produits pour vente au détail. Le serveur informatique (12) reçoit des informations du client, et, à partir de ces informations, assigne le client à une pluralité de détaillants (34) affiliés au serveur (12). Le serveur (12) transmet ensuite à l'ordinateur distant des informations d'identification pour le détaillant assigné, destinées à être affichées avec des informations concernant les produits mis en vente, par l'ordinateur distant. Les clients peuvent ensuit acheter directement des produits auprès de l'organisation exploitant le serveur, un bénéfice partiel de la transaction étant attribué au détaillant assigné. Les clients peuvent également acheter des produits dans les locaux de détail des commerçants, dans ce cas, une transaction est effectuée entre l'organisation exploitant le serveur et le commerçant.
PCT/US1999/021575 1999-09-17 1999-09-17 Systeme direct de commercialisation en gros et de gestion optimale affilie au commercant WO2001022282A1 (fr)

Priority Applications (4)

Application Number Priority Date Filing Date Title
AU63927/99A AU6392799A (en) 1999-09-17 1999-09-17 Merchant-affiliated direct wholesale marketing and fulfillment system
PCT/US1999/021575 WO2001022282A1 (fr) 1999-09-17 1999-09-17 Systeme direct de commercialisation en gros et de gestion optimale affilie au commercant
US10/097,842 US7797195B2 (en) 1999-09-17 2002-03-14 Merchant-affiliated direct wholesale marketing and fulfillment system
US12/040,556 US20080147507A1 (en) 1999-09-17 2008-02-29 Merchant-Affiliated Direct Wholesale Marketing and Fulfillment System

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/US1999/021575 WO2001022282A1 (fr) 1999-09-17 1999-09-17 Systeme direct de commercialisation en gros et de gestion optimale affilie au commercant

Related Child Applications (1)

Application Number Title Priority Date Filing Date
US10/097,842 Continuation US7797195B2 (en) 1999-09-17 2002-03-14 Merchant-affiliated direct wholesale marketing and fulfillment system

Publications (1)

Publication Number Publication Date
WO2001022282A1 true WO2001022282A1 (fr) 2001-03-29

Family

ID=22273633

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US1999/021575 WO2001022282A1 (fr) 1999-09-17 1999-09-17 Systeme direct de commercialisation en gros et de gestion optimale affilie au commercant

Country Status (2)

Country Link
AU (1) AU6392799A (fr)
WO (1) WO2001022282A1 (fr)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7499879B2 (en) 2002-01-30 2009-03-03 International Business Machines Corporation Cooperative e-business complex

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5710887A (en) * 1995-08-29 1998-01-20 Broadvision Computer system and method for electronic commerce
US5898777A (en) * 1996-03-07 1999-04-27 Portland Software, Inc. Digital product dissemination and sale
US5913210A (en) * 1998-03-27 1999-06-15 Call; Charles G. Methods and apparatus for disseminating product information via the internet
US5940807A (en) * 1996-05-24 1999-08-17 Purcell; Daniel S. Automated and independently accessible inventory information exchange system

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5710887A (en) * 1995-08-29 1998-01-20 Broadvision Computer system and method for electronic commerce
US5898777A (en) * 1996-03-07 1999-04-27 Portland Software, Inc. Digital product dissemination and sale
US5940807A (en) * 1996-05-24 1999-08-17 Purcell; Daniel S. Automated and independently accessible inventory information exchange system
US5913210A (en) * 1998-03-27 1999-06-15 Call; Charles G. Methods and apparatus for disseminating product information via the internet

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7499879B2 (en) 2002-01-30 2009-03-03 International Business Machines Corporation Cooperative e-business complex

Also Published As

Publication number Publication date
AU6392799A (en) 2001-04-24

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