US1111320A - Advertising device especially adapted for the exhibition of paints, calcimines, and similar manufactures. - Google Patents

Description

H. W. PEARSON.

- ADVERTISING DEVICE ESPECIALLY ADAPTED FOR THE EXHIBITION 0F PAINTS, GALGIMINBS,

AND SIMILAR MANUFAGTURES.

APPLICATION FILED JUNE 14, 1913.

1,1 1 1,320, Patented Sept. 22, 1914.

2 SHEETSSHEET 1.

H. W. PEARSON. ADVERTISING DEVICE ESPECIALLY ADAPTBD roe THE EXHIBITION 0F PAINTS, OALGIMINES, AND SIMILAR MANUPAGTURES. APPLICATION FILED JUNE 14, 1913. I

1,1 11,320, Patented Sept. 22, 1914.

2 SHEETSSHEET 2.

UNITED STATES rA uT OFFICE.

311GB .w. Hanson, oF-unw'rokix, N.' at;

nnvn'n'lr rsme nnvrc'n 'nsmicianny warren FOR THE nxninrriou' or mama,- onmmmns, AND suntan minuracrtmns.

Specification of Letters f 1 Patented Sept. 22, 1914.,

a pn un-mea June 14, pix Serial it. wa'ssa To all, whom it may concern v .Be it known that I, HUGH W. Pearson, a citizen of-the United States, and a resident of New B rightOm-Staten Island, borough and county. ofRichmond, city and State of .NewYork, have invented a new and useful Improvement in Advertisin Devices Especially Adaptedfor theExhihition of Paints,

Calq mines, and Similar Manufactures.

Generally described, the invention con-. sistslin'aseries of leaves or sheets similar to the leaves of a book, suitably bound atone edge, each of the leaves being coated ron one side with the actual paint, calcimine, or other material: to be exhibited. These leaves are preferably made in two parts, so that one; part which is ordinarily the larger, may represent the:side wall or wallsof a room, and the smallerpart the frieze. or dado, as the case may be, of the room.- Each leaf, or, divided .leaf, if thesame be made in two parts, is coatedwith a different 'color or tinttoi the paint or calcimine. The zdevlce is provided with an ordinary back or cover- 5: upon what may be called its rear side, which maybe opaque and serve merely as a vprotection for the structure and as a support for the transparent covers about to be de-- scribed. This back is' attached to the hind- 3Q ing of the book in any suitable manner and to its: edges otherthanhthe edge WhlCh 1s eonneeted to the binding'with the leaves, are attached one or more covers made of transarent material, such as sheet ,cellulo1d, 8.5 1nsolublegelatin, or, 'if preferred-,5 glass. There may be one such cover, or if preferred, two-or three, one attached to theopaque back theedge which is opposite the binding, org-ii two or. three transparent'covers are (W :giploy'ed, thenone willbe attached to the ge of the back which is opposite the bindingja the others at the side or sides thereof. "lilpon the face of these transparent, covers, in other words, u on the side which is presented. uppermost w en they are folded inwardly over the leaves of the book, ap-, propriate fi res or designs are produced,

- either by being'pasted th'ereto or printed or otherwise applied thereon, which shall 'sim'u- W late the furniture, decorations orlother furnishings of an apartment ofsome sort, as, for instance, a, bedroom, a d'iningroom, hall or arl'or, as the case may vbe, and-all thesur ace of "these transparent covers'which" 5 surrounds these emblems or members being ltransparent, will of course permit the underlying colored leaves of the book to be plainly seen through them. Thus an optical effect will be given of an apartment the walls of which are colored in the same color" as those produced upon the leaves of the book and this color, may be changed and the optical efi'ect. correspondingly changed by turning .putwardly the successive leaves of the hook,.thus presentin a succession of different colors and ,if esired selection of ;col o rs -may be made by turning out the larger parts of certainof the divided'leaves and 'the narrower-or smaller parts of other differeI'rtIyI-vflielore'd leaves. In this way agreat variety of color schemes or combinations can-be readily eg'ghibited to a purchaser or to;a.,'deorato ,so that a pleasing selection an'bemade and the leaves being numberedto, correspond with the factory numbers 0 f-thecolo rs with which they are coated, an order for the desired colors can bereadily arrived at in a manner well known. w

'Theinventibnhas a great advantage in that all ,of'the transparent covers are so arranged that the are adapted to be folded inwardly over t 6 leaves; and also over one aiibtheir so that during transportation the structure'may be readily inclosed in any suit able'envelop, occupying little space and her 1ng"easily' .7 transported in the pocket or otherwise of the salesman, dealer or craftsman. he transparent covers are made somewhat smaller th'an'the outer boundaries of the book or structure so as to allow for the binding of the leaves g and their outward turning without conflicting with the inward and'outward folding of the trans parent covers."

-R ferring' now to the drawings, Figure I is 'a' plan view of the structure showing three transparent covers, all of them folded. outwardly, so that the; back side of them only seen. It also shows the divided leaves and their bindingat the right hand side. Figq2 is an elevation showing the ,twojlateralfcovers, partly broken awe and folded butward 1and-theend'cover olded i iwa i dly' so fthga if its ffac' or upper surface when in useis exposed to view, showing roem-arnishings simulating those of a dressingroemfi' Fig; Sa is anelevatiob shbwl ing tlie end cover and the lower side coveras folded outwardly, exposing their rear ing room furnishings illustrative of a din-v ingroom.

In the drawings, 1 represents the binding of the book, 2 the leaves, 3 the smaller part of the divided leaves which simulate the frieze of the room or apartment, 4 the transparent cover which is foldably attached to the edge ofthe back or cover 5 which is opposite the binding 1, 6 the upper side cover and 7 the lowerside cover. They are respectively hinged to the sides of the back or cover 5 and it will be noted that their width is such that the do not project over the binding 1 of the book.

In Figs. 2 and 3 the elements 01" figures representing the furniture are shown at 8, 8, etc. They simulate tables, chairs, screen, mirror, portieres, pictures, sideboard, etc. Other figures may of course be added to or substituted for those shown. It will of course be noted that when the transparent covers are folded outwardly, these room furnishings appear as mere obstructions to the transparency of the cover, as illustrated in the drawings, and that the furniture or decorations which they simulate are not distinguishableuntil the covers are folded inwardly so that their face side is properly presented to view.

From what has been already stated, theoperation is obvious. The user of the de vice, whether he be a decorator, salesman or customer desiring to get a color scheme for a bedroom or diningroom or whatever other apartment may be illustrated upon the transparent covers examines the colors or.

tints that are produced in the actual wall covering goods made by the manufacturer and produced upon the leaves of the book, making such selection, both of the larger parts of the leaves which simulate the slde walls of the apartment, and also such of the narrower or smaller parts of the leaves which simulate the frieze, as he may desire, making such combination of them as he pre fers. The other discarded leaves he turns outwardly or to the right as shown in the drawings, so that the folded over the bin ing of the structure. The appropriate transparent cover, i. 6., the one that represents the apartment he wishes. is then folded inwardly over the divided leaves which are allowed to retain their norlual position in the book and thus a realistic and accurate optical impression is given of are out of the way,-

material is applied to the walls .of the apartment in question.

Obviously it is not necessary that the leaves be divided into two parts. They may be single leaves simulating a continuous side wall or they may be divided into more than two parts, simulating the ceiling, frieze, side wall, dado, andfioor, if desired. Such excessive division of the leaves, however, is notordinarily desired.

I prefer that the back or rear book cover should not be hinged or pivoted to the binding, on the contrary, that it shall be a relatively stiff board or backing not intended to be flexed or hinged to the binding. This, however, is immaterial. It may be so made if preferred. The transparent covers, on the other hand, should be hinged to the back cover by suitable flexible material, such as linen, leather or equivalent substance, so as to permit convenient outward and inward folding of them.

' I claim: I T

1. In a device of the class stated, a back, a series of leaves coated with different colors or shades of 'the material to be exhibited, and bound at one edge to one edge of the back, transparent covers hinged to the edges of the back other than at which the leaves are bound, eaeh cover bein smaller than the back and adaptedto be olded inwardly over the leaves and each provided on its face with different simulations of room furnish- In a device of the class stated, a back, a series of divided leaves coated with different colors or shades of the material to be exhibited and bound at one edge to one edge of the back, transparent cover's' hinged to the edges of the back other than that at which the leaves are bound, each cover being smaller than the back and adapted to be folded inwardly over the leaves and eachprovided on its face with different simulations of room furnishings.

3. In a device of the class stated, a rigid back, a series of leaves coated with different colors or shades of the material to be exhibited and bound at one edge to the back, and a continuous transparent cover smaller than the back hinged to it at an edge other than that at which the leaves are bound and a bearing simulations of room furnishings.

In testimony whereof I have signed my name to this specification in the presence of two subscribing witnesses.

. HUGH W. PEARSON. \Vitnessesz' H. E. SULLIVAN, M. P. BROWN.

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